Confessions Of A Marketing Life

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Follow along as I design marketing campaigns and write copy for some of the most successful companies in direct response.

Ed Dale

  • Jan 17, 2020 LATEST EPISODE
  • infrequent NEW EPISODES
  • 17m AVG DURATION
  • 17 EPISODES


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Latest episodes from Confessions Of A Marketing Life

The Two Surprising Things Which Will Stop You Getting Your Business Started

Play Episode Listen Later Jan 17, 2020 44:31


At the start of the Academy year I give a speech about what I think it takes to build a business in 2020. This year’s (the final year for the Academy) was informed by the experiment I conducted in the last half of 2019. I had 38 students raise there hands, pay me money and commit to spending 5 fifty minute work sessions a week. They were absolutely certain they must build a $10,000 dollar a month business in 6 months. The vast majority failed miserably. But unlike, most courses, from Monday to Friday of each week they allowed me to observe what they were (and weren’t doing). There were two things those who failed did miserably. In this podcast and YouTube video I explain what these two things are and what the solution is. (Note - I think the podcast is the best way to listen to the address) I felt it was so important. I’m sending this to everyone on my list. Listen or not - I don’t really care but you don’t get these two things right - you’re not going to build a business. Ed --- Send in a voice message: https://anchor.fm/ed-dale/message

UNDER THE PUMP

Play Episode Listen Later Nov 12, 2018 14:52


It’s all action here - I’ve decided to do a webinar to sell my offer so the last three days are all about that - In this episode I discuss my game plan! --- Send in a voice message: https://anchor.fm/ed-dale/message

Weekend Update

Play Episode Listen Later Nov 11, 2018 6:13


I discuss one of my favourite things about building an information business --- Send in a voice message: https://anchor.fm/ed-dale/message

The Art Of Draft

Play Episode Listen Later Nov 8, 2018 9:15


Writing copy for an Instagram Ad - My Process! --- Send in a voice message: https://anchor.fm/ed-dale/message

10 Days To Go....

Play Episode Listen Later Nov 5, 2018 21:16


Let’s look at all the data and creat our plan of attack for the week!! Also some really awful experiments and why that’s a good thing --- Send in a voice message: https://anchor.fm/ed-dale/message

Hygiene- Opt-in Rates and experiments

Play Episode Listen Later Nov 1, 2018 12:57


So far the opt-in rates have been great - now I have to amp up the traffic. Also, always use a clean glass!! --- Send in a voice message: https://anchor.fm/ed-dale/message

Watch Your Experiments

Play Episode Listen Later Oct 31, 2018 9:42


More Stats and my initial opt in rate of the funnel and why am I big with the kids?!? --- Send in a voice message: https://anchor.fm/ed-dale/message

It’s Data Time

Play Episode Listen Later Oct 29, 2018 15:01


Welcome to the customer factory!! Today all the data I’ll be monitoring in my traffic experiments --- Send in a voice message: https://anchor.fm/ed-dale/message

The First Funnel Episode

Play Episode Listen Later Oct 28, 2018 13:09


I put together my lead generation funnel and I hope you get a couple of key lessons out of this episode --- Send in a voice message: https://anchor.fm/ed-dale/message

Day 11 - A trip inside my head

Play Episode Listen Later Oct 25, 2018 11:14


What are the decisions that I’m making about this funnel I’m about to build? --- Send in a voice message: https://anchor.fm/ed-dale/message

Day 9 and 10 - Write the Funnel

Play Episode Listen Later Oct 24, 2018 14:21


Deciding on the funnel form and starting the funnel writing - I also teach you the concept of vomit drafts --- Send in a voice message: https://anchor.fm/ed-dale/message

Day 8 - Starting The New Week

Play Episode Listen Later Oct 22, 2018 12:52


Resetting Your Board and the power of Client Interviews --- Send in a voice message: https://anchor.fm/ed-dale/message

Day 5 - So Far So Good

Play Episode Listen Later Oct 19, 2018 7:19


Finished my week with 21 CFTs and discovered a very cool Workflow --- Send in a voice message: https://anchor.fm/ed-dale/message

Day 4 - Checklists, Setup and a throwback!!

Play Episode Listen Later Oct 18, 2018 34:19


Very happy with today’s progress - I broke my all time ticket record- Listen in for a stack of tips and insights on how to earn $10,000 a day starting from scratch --- Send in a voice message: https://anchor.fm/ed-dale/message

Day 3 - Back At it Again

Play Episode Listen Later Oct 17, 2018 19:30


Experiments Design --- Send in a voice message: https://anchor.fm/ed-dale/message

Day 2 - The Reckoning

Play Episode Listen Later Oct 16, 2018 19:26


Locking the product and my instagram --- Send in a voice message: https://anchor.fm/ed-dale/message

Day 1 of the Thirty Day Challenge

Play Episode Listen Later Oct 15, 2018 23:35


Time to start - Let’s do this --- Send in a voice message: https://anchor.fm/ed-dale/message

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