Communication in a global context

Communication in a global context

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The lecture, embedded within the Summer School “Communication in a Global Context” of the Purdue University, held at the University of Siena, offers an overview of the theories and practices of public relations, its functions in organizations and its role in society, underlining the involvement of p…

Department of Social, Political and Cognitive Sciences


    • Mar 18, 2016 LATEST EPISODE
    • infrequent NEW EPISODES
    • 22m AVG DURATION
    • 7 EPISODES


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    Latest episodes from Communication in a global context

    Strategic public relations – video

    Play Episode Listen Later Mar 18, 2016 21:46


    Public relations are described as a behavioural, strategic management function that applies communication and organizational theory to the research, planning, execution and evaluation of the communication programs of organizations.

    Organizations and public relations – video

    Play Episode Listen Later Mar 18, 2016 25:04


    Video content describes the role of public relations for organizations

    Strategic management: an overview – video

    Play Episode Listen Later Mar 18, 2016 20:41


    The lecture offers an overview of strategic management: main concepts and keywords.

    Organizations and public relations – audio

    Play Episode Listen Later Mar 18, 2016 25:03


    Audio content describes the role of public relations for organizations.

    Communication in a global context – pdf

    Play Episode Listen Later Mar 18, 2016


    Download the slides of the event.

    Strategic management: an overview – audio

    Play Episode Listen Later Mar 18, 2016 20:40


    The lecture offers an overview of strategic management: main concepts and keywords.

    Strategic public relations – audio

    Play Episode Listen Later Mar 18, 2016 21:45


    Public relations are described as a behavioural, strategic management function that applies communication and organizational theory to the research, planning, execution and evaluation of the communication programs of organizations.

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