Broad term for the management of public communication of organizations
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Want the cheat code to building your authority? Newsflash: It's f*cking PR and you're more ready for it than you realize. Mouthy bartender turned mouthy millionaire in her first year, Nicole Cherie Hesse has lots of unpopular unicorn opinions to share…Anything but conventional, Nicole paved a path to seven figures using existing skills from her colorful life as a kick-ass bartender. By repositioning what she already knew into the online coaching industry, she catapulted to the 1% overnight.This podcast details the adventures she's had along the way and is sprinkled with helpful AF unicorn hacks to help you to follow in her unicorn hoof prints.Whether you are a bartender who wants to unlock another revenue stream or an experienced entrepreneur looking to scale to six figure months, Nicole will f*ck you up in all of the best ways. Take off your pants and get your ass to the podcast this and every week to level up and crush your unicorn goals. Then, while you're here... get someone in your corner who knows how to unlock the power of PR for your business ⚡️
We kicked off the program with four news stories and different guests on the stories we think you need to know about!The 2024 most popular dog breeds and which breeds are gaining popularity! Brandi Munden - Vice President of Public Relations & Communications for the American Kennel Club has the answers.New Data Shows 59% of Workers Feel Anxious Taking Paid Time Off…Why? Toni Frana - career expert for LiveCareer joined Dan to discuss.A Local illustrator/animator of mainly children's books that has made a very successful career creating and sharing emotionally and socially complex topics into approachable messages that touch hearts and change minds. Peter Reynolds – Illustrator/Creator & Animator. Also owns a local bookstore in Dedham called: Blue Bunny Bookstore stopped by.Heat emergency declared in Boston through Friday Brian Thompson – AccuWeather Meteorologist checked in.
Alexander Alvord is an architect, strategist, and founder of a thriving user community. Nutanix is a global leader in cloud software, offering organizations a single platform for running apps and data across clouds. In this episode, KJ and Alexander delve into the issues of cloud bloat, inefficiencies from vendor lock-ins, and the importance of FinOps. Alexander also shares his personal journey and passion for technology and multi-cloud strategies. Learn about the challenges and innovations in making cloud services more efficient and user-centric. Episode Highlights: 01:55 The Hidden Costs of Cloud Bloat 07:39 Impact on Organizations and Productivity 16:10 Solutions to Cloud Bloat 27:58 Nutanix's Approach and Future Vision Quote of the Show (18:00): "Multiple clouds does not equal Multi-cloud." - Alexander Alvord Join our Anti-PR newsletter where we’re keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Alexander Alvord: LinkedIn: http://www.linkedin.com/in/alexalvord Company Website: https://nutanix.com How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlDSee omnystudio.com/listener for privacy information.
Step inside the storied halls of The Greenbrier, one of America's most iconic resorts, with Cam Huffman, Director of Public Relations. In this episode, we explore the legacy of leisure and luxury at this West Virginia estate—from its presidential ties and high society traditions to its distinctive interiors shaped by the bold vision of Dorothy Draper.We discuss what makes The Greenbrier more than a destination: its role in shaping the American summer escape, the rituals and traditions that have stood the test of time, and how resort culture continues to capture our imaginations today. RESOURCES:Visit The Greenbrier's website here.Learn more about the Cottages, Estates, and Resort Rooms.Click here for information about the Dorothy Draper connection.
You got seven minutes? Nicole is coming in fast and hot with a game-changing strategy to help you level up fast AF. Take off your pants and buckle up b*tches, it's about to get bumpy… Today's episode is about to blow your MF mind when it comes to monetizing your PR features. No cat needs a bath excuses, it's only seven minutes. Success doesn't take time, only intention. That is exactly how Nicole grew her empire to seven figures in her first year.Public Relations is a great way to make a MF impact not only with your audience but in your self belief. But getting in those big name magazines is just the first step to calling in clients... so let's dive into a few Unicorn Hacks to really leverage those features. Whether you are just getting started or you are ready to slay six-figure months, Nicole's unique approach to entrepreneurship will get you to where you want to go…Click here to get a peek at Nicole's Press Kit and how she's sharing her features in the highest and best
To understand the critical need for aircraft mechanics and other aviation professionals in Richmond and nationwide. We interviewed Betty Wilson, Public Relations and Education Manager, and Jeff Taylor, Aircraft Maintenance Manager, from the Virginia Department of Aviation.
What if everything you've been taught about pricing your work—tracking time, logging hours, justifying effort—was wrong? What if the real value of what you do isn't how long it takes, but what impact it has? In a world where generative AI can draft press releases in seconds and churn out strategy decks before your coffee cools, PR professionals face a crossroads: race to the bottom by charging less for faster work—or redefine what clients are actually paying for.In this episode, Graham Goodkind, founder and chairman of Frank, one of the UK's most creatively disruptive PR agencies challenges how we think about pricing, pitching, and protecting our creative value—because if you're still selling time, you're selling yourself short.Listen For3:25 Why Time Is Not Your Currency in PR 4:49 Building Frank PR on Selling Ideas Not Hours7:57 Frank PR Revenue and Profitability Stats10:37 AI's Role in Creativity and Workflow17:42 Answer to Last Episode's Question from Lauren Passell21:17 Graham's Best Advice for Starting in PR Guest: Graham Goodkind, Frank PRWebsite | Email | LinkedIn Rate this podcast with just one click Stories and Strategies WebsiteCurzon Public Relations WebsiteAre you a brand with a podcast that needs support? Book a meeting with Doug Downs to talk about it.Apply to be a guest on the podcastConnect with usLinkedIn | X | Instagram | You Tube | Facebook | Threads | Bluesky | PinterestSupport the show
"Hiring young, cheap marketers is actually more expensive than hiring experienced ones."That's just one of the eye-opening insights from Phil Carpenter, a fractional CMO who specializes in AEC tech startups.In today's episode of Bricks, Bucks & Bytes, we had Phil Carpenter and we got to learn about why most AEC startups fail at marketing, the hidden costs of inexperienced hires, and how to actually reach construction professionals... and many more!Tune in to find out about:✅ Why AEC customers are more skeptical than other industries and what they really want to see✅ The "crossing the chasm" strategy that determines startup success or failure✅ Why LinkedIn marketing doesn't work for most construction professionals✅ How to build a cost-effective marketing team without breaking the bankPhil's 30 years of experience in tech marketing reveals some uncomfortable truths about how startups waste money on the wrong strategies.Ready to learn from his wins and failures? Listen to the full episode on Spotify now.--------------Chapters00:00 Intro02:00 Introduction to Phil Carpenter03:59 The AEC Industry and Marketing Needs06:01 Crossing the Chasm in Technology Marketing08:01 Identifying Target Segments10:53 Customer Research and Validation13:05 Content Marketing Strategies15:10 The Role of Content Creators in Marketing16:56 SEO and AI in Marketing18:56 Testing Marketing Channels21:52 Public Relations in AEC Marketing24:58 Budgeting for Startups36:13 Measuring Marketing Performance39:59 Finding the Right Marketing Strategy41:53 The Experimenter's Mindset in Marketing42:56 Creative Marketing Stunts44:14 The Importance of Customer Case Studies47:08 Building the Right Marketing Tech Stack49:59 Scaling Marketing Strategies as Startups Grow53:18 Aligning Marketing and Sales for Success55:24 Consultative Approach to Startup Marketing59:58 Learning from Marketing Campaigns01:03:13 The Fast Follower Strategy01:05:07 Emerging Trends in AEC Technology Marketing
My guest today is Tina Kozak, the President and CEO of Franco Public Relations. We get into a bunch of topics, from media and public relations, to feelings on Detroit's future, Artificial Intelligence and the role it plays in media and PR, how you build a team and of course, as her firm has been in the RenCen for many years - her thoughts from looking out on Detroit River for many years on a project that may change Detroit's skyline. Sign up for our Studio open house Saturday, July 19: https://www.eventbrite.com/e/1445019344759?aff=oddtdtcreator Feedback as always - dailydetroit -at- gmail -dot- com or leave a voicemail 313-789-3211. Follow Daily Detroit on Apple Podcasts: https://podcasts.apple.com/us/podcast/daily-detroit/id1220563942 Or sign up for our newsletter: https://www.dailydetroit.com/newsletter/
Text us for a shout out! In the world of Custom Home Builders in South Florida, they are known as ''dream makers" for their ability to bring ultra luxury to discerning clients who want the best of the best in the delivery of their dream luxury home. Paterson Development's Terry Paterson, President and CEO, and Jessica Easterling, Partner and COO, take on the topic of "what is the true definition of a luxury home and what is the state of custom-built luxury homes in South Florida" with Sam Yates, the Host of Florida's Number One Business Forum.Paterson Project Managment is a new Member of the Gold Coast Builders Association. All new Members have the opportunity to be featured here on the GCBA Builders Spotlight. If you would like to join one of the fastest growing and most dynamic builders associations in Florida, today is your special day. Contact the Gold Coast Builders Association right now!Support the showNUMBER ONE AGAIN! The Florida Business Forum Podcast is now Florida's Number One Business Forum Podcast based on an independent 2025 survey of more than 400 Florida businesses and not-for-profit organizations. Produced by Yates & Associates, Public Relations & Marketing, and hosted by Emmy Award winning reporter and television anchor Sam Yates, The Florida Business Forum Podcast is your source for detailed Florida business and not-for-profit news. If you or your business or not-for-profit organization would like to share your news with our Florida, national, and international audience please contact Sam Yates, Sam@YatesPRO.com. The Florida Business Forum Podcast is the only business forum of its kind dedicated to Florida news, business, and not-for-profit organizations. When Florida business minds need to know, they turn to The Florida Business Forum Podcast first!Program Sponsorships are available.The Florida Business Forum Podcast is affiliated with the Pod National News Network USA providing business news podcasts to every State in the U.S.A. The Florida Business Forum Podcast is heard throughout Florida, the United States, and 32 countries and territories. Direct Media Inquiries to Sam Yates, Sam@Yatespro.com. Or via text to 7725285185.
Maggie Nilz, Senior Analyst of Preparedness at ASTHO, explains how states can help support public health preparedness workforce resilience and capacity; Carolyn Mullen, Senior Vice President for Government Affairs and Public Relations at ASTHO, shares what Congress has been busy with in this week's View from Washington, D.C. report; a new ASTHO resource helps prevent adverse childhood experiences by providing various economic support program options; and Dr. Anne Zink, ASTHO Past President, was named co-leader of a new population health data initiative at the Yale School of Public Health. ASTHO Health Policy Update: States Stay Prepared by Supporting the Public Health Workforce ASTHO Legislative Alert: One Big Beautiful Bill Law Summary ASTHO Web Page: Prioritizing Economic Support Policies to Prevent ACEs and Promote Public Health Yale School of Public Health unveils PopHIVE
Copper State of Mind: public relations, media, and marketing in Arizona
Abbie Fink and Adrian McIntyre talk about the crucial role that public relations professionals have a within a well-integrated communications team. They discuss how PR has evolved in response to technological advances in AI and automation, highlighting its importance as a strategic component in modern business. Abbie shares her journey from journalism to PR and reflects on the historical focus on press releases, while Adrian underscores the need for strategic communications that align with organizational goals. They also point out that effective communication involves collaboration among various departments, including marketing, internal comms, and customer service. Ultimately, they stress that a truly integrated communications team is vital for addressing challenges and achieving business objectives.INTRO PARAGRAPH. Read the transcript and notes for this episode on our website. Key Takeaways Public relations has evolved from a tactical exercise of distributing press releases to a strategic discipline crucial for organizational communication. Strategic communication requires integration between various functions like marketing and internal communications to effectively align with executive goals. PR is pivotal in addressing diverse business issues, from crisis management to branding and employee engagement, necessitating its presence at the executive table. Effective communication strategies involve advising and collaborating across disciplines to ensure cohesive messaging and brand alignment. Executives should view PR professionals as trusted advisors who can help to guide organizations through complex communication challenges. Follow the podcastIf you enjoyed this episode, please follow Copper State of Mind in Apple Podcasts, Spotify, or any other podcast app. We publish new episodes every other Friday. Just pick your preferred podcast player from this link, open the app, and click the button to “Follow” the show: https://copperstateofmind.show/listen Need to hire a PR firm? We demystify the process and give you some helpful advice in Episode 19: "How to Hire a Public Relations Agency in Arizona: Insider Tips for Executives and Marketing Directors." CreditsCopper State of Mind, hosted by Abbie Fink and Dr. Adrian McIntyre, is a project of HMA Public Relations, a full-service public relations and marketing communications firm in Phoenix. The show is recorded and produced by the team at Speed of Story, a B2B communications firm, and distributed by PHX.fm, the leading independent B2B podcast network in Arizona.If you enjoyed this episode, you might also like the PRGN Presents podcast, hosted by Abbie Fink, featuring conversations about PR, marketing, and communications with members of the Public Relations Global Network, "the world's local public relations agency.”...
Brett Carollo, a dear friend of the show, joins us today to discuss his deep research into the connections between Hollywood and NASA (the U.S. government's space program). Hans Utter joins us for the first hour as well to contribute some questions to the conversation. NASA, like Hollywood is used for the management of perceptions. Government lies need a large team to roll them out and prop them up. No wonder Hollywood and NASA play so well together.Brett brings tons of information to share with us, including the results of his countless FOIA requests on the subject. We also discuss a long list of films which were all the result of NASA's collaborations with Hollywood, from Fly Me To The Moon (2024) to Flight Of The Navigator (1986). Brett shows us how NASA's real mission seems to actually be Public Relations and Culture Creation. Which is not surprising to the regular listeners, I'm sure.Find Brett Carollo's work here:https://decoding-culture.com/https://decoding-culture.com/cultural-engineering-studies-issue-2/https://decoding-culture.com/ces-issue-2/https://www.patreon.com/c/PsyopCinemahttps://psyop-cinema.com/https://www.spreaker.com/podcast/psyop-cinema--5077189Find Hans Utter here:https://hansutter.com/https://music.amazon.co.uk/podcasts/be54d39f-c608-4850-92ad-93baed5856f5/eyes-wide-openPlease donate to Sean McCann & Wake the Deadhttps://onegreatworknetwork.com/sean-mccann/donate/BTC (bitcoin) address: 3Ptmi463Pu6HH1duop7rCKaxBriQkb4inahttps://www.buymeacoffee.com/wakethedeadhttps://www.paypal.com/paypalme/seanmccannabisVisit Wake the Dead's store!https://wakethedead.creator-spring.com/Find Sean McCann on X:https://twitter.com/SeanWakeTheDeadJoin the Wake the Dead telegram:https://t.me/wakethedeadpodcastJoin the Wake the Dead guilded server:https://www.guilded.gg/i/kJWaQzmp
Don't Just Talk, Say Something – Season 3 Premiere The wait is over—Don't Just Talk, Say Something is back with Season 3. Nearly a decade after launching the podcast as an outlet for deeper, more meaningful conversations, host Natasha Koifman returns with a fresh energy and a new co-host: Taryn Fisher, Head of Communications at Estée Lauder Companies Canada. A longtime friend and collaborator, Taryn brings sharp insight, real talk, and over two decades of experience in PR, marketing, and entrepreneurship to the mic. In this premiere episode, Natasha and Taryn reconnect and reflect on their shared journeys through the ever-evolving world of communications and culture. Together, they set the tone for a season filled with honest dialogue, expert perspective, and conversations that go beyond surface-level. Tune in as they discuss everything from career pivots and brand storytelling to pop culture, relationships, and life lessons—and invite listeners into the kind of conversations that stay with you long after the episode ends. New episodes drop every Monday on Spotify, Apple, and YouTube.
In recent years, near-death experience (NDE) researchers have dared to suggest that this "out-of-body," or dualistic, phenomenon is evidence that consciousness survives death, thereby validating the words of St. Paul that we have two bodies-physical and spiritual-the spirit body separating from the physical body at the time of physical death, or within minutes of it. This "spirit" body has also been referred to as an etheric body, astral body, vehicle of vitality, double, doppelganger, and mental body. Some mystics and psychics claim there are more than two bodies, the so-called "second death" which involves a transition from one spirit body to a higher spirit body. The spirit body is attached to the physical body by what the Bible calls a "silver cord."While the umbilical cord is severed at birth, the silver cord is severed at death. Those having NDEs have experienced a separation of the bodies, but not a severance of the silver cord. For many years, dedicated researchers concluded that the NDE was more than a hallucination, a drug-induced reaction, the illusions of oxygen-deprivation, or some evolutionary chemical effect not yet understood by science, but most of them stopped short of suggesting that anything spiritual was involved. Such an hypothesis would have been looked upon as a "religious" explanation, and conflicted with the advancement of science, which was not open to a dualistic explanation, believing it had already impeached religion. Dedicated researchers, however, eventually came to see it as an advancement of science even if it did support religion.While the NDE was given a name in 1975 by Dr. Raymond Moody, and was being studied at the same time by Dr. Elisabeth Kűbler-Ross, reports of the phenomenon existed here and there but had not been collected in a single reference until Moody's best-selling Life After Life. Section two of this four-part book offers a number of pre-Moody NDEs, two of them probably the most dynamic or profound NDEs ever reported. The author otherwise draws from his interviews with a number of experiencers and researchers, along with leading references, all supporting the dualistic nature of the NDE.BioA 1958 graduate of the School of Journalism (B.A. Public Relations) at San Jose State University, Michael Tymn has contributed more than 1,600 articles to some 40 newspapers, magazines, journals, and books over the past 60 years. While most of his articles have dealt with subjects from the sports arena, Mike has done business, travel, metaphysical, and human interest features. He won the 1999 Robert H. Ashby Memorial Award given by The Academy of Religion and Psychical Research for his essay on "Dying, Death, and After Death." Writing assignments have taken him to such diverse places as Bangkok, Panama, Glastonbury (England), Jerusalem, Hollywood, St. Paul, and Tombstone. He has interviewed and written about more than 40 Olympians in his sports writing and has interviewed more than 20 scientists, researchers, educators, and philosophers in his metaphysical writing.Mike's four metaphysical books include include "The Articulate Dead," "The Afterlife Revealed," "Transcending the Titanic" and "The Afterlife Explorers." His running book is titled "Running on Third Wind." "The Afterlife Revealed" has thus far proved to be his most popular book. His sixth book, titled, "Resurrecting Leonora Piper: How Science Discoverd the Afterlife" is expected to be released late 2012 or early 2013.Mike serves as Vice-President of The Academy of Spiritual and Consciouness Studies, Inc. and is editor of the Academy's Journal and mini-magazine, "The Searchlight." He is a frequent contributor to "Atlantis Rising" magazine, "Running Times" and "National Masters News." Mike can be contacted at METGAT@aol.comhttps://www.amazon.com/dp/B0F3BLY66R https://www.pastliveshypnosis.co.uk/https://www.patreon.com/ourparanormalafterlifeMy book 'Verified Near Death Experiences' https://www.amazon.com/dp/B0DXKRGDFP
For your communication to be credible, you can't just say it — you have to do it.Want people to believe what you say? According to Richard Edelman, the words you choose only get you halfway there. To build real trust, he says, you have to practice what you preach.“Action builds trust,” says Edelman. “If you don't do something, you can't talk about it.” As the president and CEO of Edelman, a leading global communications marketing firm, Edelman is widely recognized for his thought leadership in marketing and PR, especially on issues related to corporate trust, brand reputation, and social responsibility. His annual Edelman Trust Barometer reveals a sobering reality: "Two-thirds of people believe leaders lie to them now, business leaders, government leaders, even journalists." For people and organizations that want to rebuild trust, whether in a one-on-one relationship or with a customer base of millions, Edelman's advice is simple: "Decide, do, communicate."In this episode of Think Fast, Talk Smart, Edelman and host Matt Abrahams explore strategies for winning trust when traditional authority no longer guarantees it. In an age of skepticism, Edelman's insights show that sustainable trust comes not from perfect messaging, but from consistently aligning your actions with your words.Episode Reference Links:Richard Edelman158. Hope for Cynics: Building Trusting Relationships through Communication Connect:Premium Signup >>>> Think Fast Talk Smart PremiumEmail Questions & Feedback >>> hello@fastersmarter.ioEpisode Transcripts >>> Think Fast Talk Smart WebsiteNewsletter Signup + English Language Learning >>> FasterSmarter.ioThink Fast Talk Smart >>> LinkedIn, Instagram, YouTubeMatt Abrahams >>> LinkedInChapters:(00:00) - Introduction (03:06) - The Evolution of Trust (04:17) - Rebuilding Trust After a Breach (05:10) - Leaders as Influencers (06:22) - New Media Ecosystems (08:06) - The Role of AI in Communication (09:26) - Key Qualities for Future Leaders (10:26) - The Final Three Questions (17:57) - Conclusion ********This Episode is brought to you by Strawberry.me. Get $50 off coaching today at Strawberry.me/smartBecome a Faster Smarter Supporter by joining TFTS Premium.
This episode we bring on PR speciailst Taiisha Bradley. She talks about her origin story and how she got into Public Relations. Being around entertainers she has a funny story about James Brown, how she became a natural connector and turning that into a career. In the video episode she shares her new PR platform called www.apresskit.com and how anyone can have a professional press kit available for media opportunities. She gives her creative tips, inspirations and words of wisdom for listeners. Visit www.apresskit.com Follow her on IG @mediacircuspr https://mediacircusnews.substack.com I would love if you ranked this podcast, share a comment or share this episode out! AVAILABLE ON SPOTIFY, SOUNDCLOUD, APPLE PODCASTS SUPPORT THE SHOW: BEHIND THE SCENES CONTENT + SPECIAL DEALS + BONUS EPISODES www.buymeacoffee.com/TheCreativeBrew My new art book Worlds within Worlds available at: www.langfordesign.com Or get the physical book at: www.langfordesign.com/ebooks/ or locally at Studio Ace Artshop in Oceanside, CA. Oceanside Comic Stronghold, Oceanside, CA. Mystic Ritual Shop, Oceanside, CA. Mat Clash wrestling collectible card game available with my partner brand Mat Clash Wrestling at https://bmoneybeastin.com I'll be hosting a Brew and Brush event at the ArtHouse there in collaboration with Plus Ultra Coffee. Connect with other artists and creators, draw, sketch, paint, write, it's totally up to you! Also I'll be recording a special episode there. A totally free event you can RSVP here: https://forms.gle/sqfDHozBbnSn2U9s8 SPONSORS Baba Coffee Baba roasts their coffee beans each week and offer only the freshest coffee. Have an espresso, latte, cappuccino, pour over or drip coffee. Try cold brew coffee, nitro cold brew or a bulletproof coffee. We serve hot tea, cold brew teas, and boba milk teas. They also have an assortment of delicious food (try their Avocado Toast), mimosas, wine or beer. Open: Sun-Thurs. 6am-6pm + Fri 6am-9pm + Sat. 6am-7pm
REMIX: Album 7 Track 5 - Embracing Change, Curiosity, & Courage with/Wendy MartinBrand Nerds, change, curiosity and courage are all themes in today's episode, and our guest Wendy Martin embodied each of them throughout her career. She is bringing stories of inspiration and impact. An industry leader who worked her way from the proverbial "mail room" to the c-suite position. There is a lot to learn - we know you'll enjoy!Here are a few key takeaways from the episode:Be Open Minded, Curious, and FearlessTake Every Opportunity to LearnAsk Questions & Ask for AdviceLife is Full of Choices - What will you choose?Just as iconic as the 993 Porsche - Meet Wendy MartinStay Up-To-Date on All Things Brands, Beats, & Bytes on SocialInstagram | Twitter
In today's episode of The Valley Today, we delve into the collaborative and supportive efforts of Laurel Ridge Community College, focusing on their Small Business Development Center (SBDC). Host Janet Michael engaged in an informative conversation with Brandy Hawkins Boies, the Director of Public Relations and Special Events at the college, and Andy Gyurisin, the Director of Laurel Ridge SBDC. Brandy highlighted the vibrant community atmosphere at Laurel Ridge and how the college isn't just a place for students but a crucial support system for small businesses within the community. Andy elaborated on the extensive history and significance of the SBDC at Laurel Ridge, which has been supporting small businesses for over 25 years. He emphasized the invaluable federal, state, and local funding that makes their services possible and free for business owners. Janet and Andy discussed the misconception that the SBDC operates independently of the college. In reality, the SBDC is deeply embedded within the college, leveraging its resources to aid small businesses. This includes access to technology, personnel, and an enthusiastic community eager to support local enterprises. Furthermore, Andy stressed the importance of not working in silos and fostering connections between small businesses and the college to enhance mutual growth. The discussion also touched upon how SBDC's services, while free, are confidential, providing a safe space for business owners to discuss their challenges and ambitions. Beyond one-on-one counseling, SBDC's educational programs play a significant role in helping small businesses thrive, particularly in post-pandemic times when collaboration has become more critical than ever. Andy highlighted the variety of educational seminars the SBDC offers in partnerships with local chambers of commerce. Janet noted how these seminars are an excellent opportunity for business owners to gain insights and network in a laid-back setting. A particularly insightful moment came when Andy explained the importance of ongoing relationships with key professional advisors like bankers, lawyers, and accountants, likening it to the continuous support provided by the SBDC. Janet appreciated the holistic approach, reinforcing the idea that the SBDC is there to support businesses, no matter the scale of their needs. Brandy chimed in about the myriad opportunities available at Laurel Ridge, from virtual information sessions to advisory committees that keep the college's curriculum aligned with real-world needs. She emphasized the inclusive, responsive nature of the college, which thrives on community input to remain relevant and beneficial to all. The conversation wrapped up with Janet and Andy humorously discussing his prized email address— andy@laurelridge.edu —an example of his innovative and proactive approach. Brandy shared how even a simple visit to the campus could open doors to endless educational and business possibilities. In summary, the SBDC at Laurel Ridge Community College stands as a beacon of support and growth for small business owners. With its comprehensive resources, collaborative spirit, and dedicated staff, it's clear that whether you're an aspiring entrepreneur or an established business seeking fresh ideas, this center could be your gateway to success.
The latest guest on The PR Week podcast is PAN president and CEO Philip Nardone. He talks about the evolution of tech PR and media over the last three decades, as well as recent changes at major agencies. Also on the agenda is the departure of Sally Susman from Pfizer, CEO Mike Doyle leaving Ketchum, WPP's profit warning and a spotlight on the brands responding to tragic flooding in Texas. AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket! Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek
Emily Steele is the Co-Founder and CEO of Hummingbirds, a self-service platform connecting brands to hyper-local creators & influencers. In this episode, KJ and Emily explore the power of authentic connections and the importance of understanding the types of creators brands should engage with. Tune in for insights on the evolution of the creator economy, the nuances of influencer marketing, and the potential for this model to expand beyond consumer packaged goods to sectors like tourism and small business. Key Takeaways: 07:22 Understanding Influencers vs. Creators 10:31 The Rise of Local Creators 17:53 The Game is Rigged: Media and PR Strategies 18:52 Expanding Beyond B2C: Local Creators and CPG Brands 21:04 B2B Opportunities and Challenges Quote of the Show (16:00): "Authentic connections can create so many opportunities." - Emily Steele Join our Anti-PR newsletter where we’re keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Emily Steele: LinkedIn: https://www.linkedin.com/in/emilysteele12 Company Website: https://www.hummingbirds.com/ How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlDSee omnystudio.com/listener for privacy information.
Produce Buzzers - A Podcast for Lovers of Fresh Fruits and Veggies
Can a humble grower of tomatoes, peppers, and cucumbers transform lives? One such company makes it their mission. They claim is the secret to their success. Our guest this week is a leader at a fresh produce company that doesn't see its primary mission as growing delicious veggies, even though that's exactly what they do and as good or better than anyone else in the industry. But second to that is this company's vision to transform lives. Does that sound like an audacious goal? Listen in hear their story and you will become a believer. Lori Castillo is Vice President of External Relations and Public Relations at NatureSweet, a grower and supplier of tomatoes, peppers, and cucumbers. There she leads the company's external voice and ESG partnerships (environmental, social, and governance partnerships) which as the terms imply, are efforts to create sustainability on a wide range of fronts. Tune in to hear how they believe strongly in the old adage “You reap what you sow.” And they are reaping more than delicious veggies!
I am so excited to introduce Ayesha Sehra. Ayesha works in Public Relations and has an incredible drive to expansion and knowledge. I'm so excited to do a deep dive with her on all the BTS of growing your own business and being a founder. In this episode we discussed: Public Relation Tips Growing a Business The Ins & Outs of Social Media Influencer Outreach And so much more! I hope you enjoy this episode and really take advantage of these tips and tricks by Ayesha! Ayesha's Instagram : https://www.instagram.com/ayeshasehra/?hl=en Learn more about your ad choices. Visit megaphone.fm/adchoices
July appears quiet. It isn't.This episode outlines why summer is a high-risk period for reputation management. With newsroom staffing reduced and audience attention low, deeper stories start brewing. Reporters have more time. Leadership is often distracted. That's when reputational cracks start to widen.The timing is rarely accidental. Many of the biggest PR crises in recent years—from Lizzo's lawsuit to Drew Barrymore's strike backlash—began simmering in July and erupted by September.What's covered:How reduced oversight and lower engagement create space for reputational damageThe patterns behind summer stories that spiralCase examples including Diddy, Cuomo, Barrymore, Lizzo, Fallon, Baldoni, and LivelyThe role of social media in sustaining backlashWhy July is a critical window for transparency, not silenceAlso featured: a breakdown of how MuckRack supports proactive monitoring and sentiment tracking.Referenced Stories:Sean Combs trialAndrew Cuomo's primary upsetLizzo legal falloutWriters strike flashpointsCelebrity missteps and media strategyKey takeaway: July is not the time to disappear. For anyone managing a sensitive narrative, this is the moment to speak before being spoken about.Want More Behind the Breakdown? Follow The PR Breakdown with Molly McPherson on Substack for early access to podcast episodes, exclusive member chats, weekly lives, and monthly workshops that go deeper than the mic. It's the insider's hub for communicators who want strategy with spine—and a little side-eye where it counts.Follow Molly → @MollyMcPherson Subscribe to PR Breakdown on Substack → prbreakdown.media Need a Keynote Speaker? Drawing from real-world PR battles, Molly delivers the same engaging stories and hard-won crisis insights from the podcast to your live audience. Click here to book Molly for your next meeting. This podcast is supported by Muck Rack, the PR management platform I use to monitor media coverage, track journalist activity, and inform high-stakes strategy with real-time data. Learn more at https://muckrack.com Follow & Connect with Molly: https://www.youtube.com/mollymcpherson https://www.tiktok.com/@mollybmcpherson ...
I am so excited to introduce Ayesha Sehra. Ayesha works in Public Relations and has an incredible drive to expansion and knowledge. I'm so excited to do a deep dive with her on all the BTS of growing your own business and being a founder. In this episode we discussed: Public Relation Tips Growing a Business The Ins & Outs of Social Media Influencer Outreach And so much more! I hope you enjoy this episode and really take advantage of these tips and tricks by Ayesha! Ayesha's Instagram : https://www.instagram.com/ayeshasehra/?hl=en Learn more about your ad choices. Visit megaphone.fm/adchoices
Richard Dukas, CEO and Founder of Dukas Linden Public Relations (DLPR), emphasizes the importance of strategic media coverage that drives impact for clients. He explains how earned media can deliver extended value when amplified across social media and other owned platforms. Richard also details how the agency consistently secures coverage in top-tier outlets by combining an in-depth understanding of the ever-changing news cycle with strong relationships with producers and reporters.Learn more about D S Simon Media
In this episode, Adam sits down with Eric Knopsnyder, the Director of Public Relations and Community Outreach at Go Laurel Highlands. They discuss the changing world of PR, where the roles of journalists and content creators increasingly overlap, emphasizing the significance of relationship capital in building strong community partnerships. Gain insights on strategic outreach, developing engaging stories, and experimenting with new media to enhance the success of your marketing efforts. Subscribe to our newsletter! The Destination Marketing Podcast is a part of the Destination Marketing Podcast Network. It is hosted by Adam Stoker and produced by Brand Revolt. If you are interested in any of Brand Revolt's services, please email adam@thebrandrevolt.com or visit www.thebrandrevolt.com. To learn more about the Destination Marketing Podcast network and to listen to our other shows, please visit www.thedmpn.com. If you are interested in joining the network, please email adam@thebrandrevolt.com.
Send us a textIn this solocast episode, On Top of PR host Jason Mudd discusses why “guaranteed media” isn't earned and how to protect yourself from misleading PR firms.Tune in to learn more!Five things you'll learn from this episode:1. What “guaranteed media coverage” really means — and why it's rarely earned2. The differences between earned, placed, contributed, and sponsored content3. How deceptive firms use fake credibility and vanity metrics to lure clients4. The true cost of falling for pay-to-play PR, including damaged trust and wasted budgets5. What questions you must ask before hiring a PR partner to protect your investment Quotables“If it's guaranteed, it's not earned. And if it's not earned, it's not PR — it's advertising.” — @JasonMudd9“You're not being pitched to journalists. You're being pitched to a payment processor.” — @JasonMudd9“Too many firms are ghostwriting puff pieces and calling it earned coverage. It's not.” — @JasonMudd9“Earned media is hard to win, and that's exactly why it works.” — @JasonMudd9“You deserve real answers, not marketing spin.” — @JasonMudd9If you enjoyed this episode, please take a moment to share it with a colleague or friend. You may also support us through Buy Me a Coffee or by leaving us a quick podcast review.About Jason Mudd, Axia Public RelationsJason Mudd is a trusted adviser and dynamic strategist for some of America's most admired brands. Since 1994, he's worked with brands including American Airlines, Budweiser, Dave & Buster's, H&R Block, Hilton, HP, Miller Lite, New York Life, Pizza Hut, Southern Comfort, and Verizon. Jason founded Axia Public Relations in 2002. Forbes named Axia one of America's Best PR Agencies. At Axia, Jason oversees strategic communications for national clients and leads top PR talent. Clients love his passion, innovation, candor, commitment, and award-winning team. He consults with leadership teams at billion-dollar global business-to-business and business-to-consumer brands, advising them on spokesperson training, crisis communications, analytics, social media, online reputation management, and more. In an increasingly tech-forward world, Jason's grasp of the technological demands companies face helps his multiple-sector clients reach their target audiences. After teaching himself HTML in 1994, Jason helped pioneer internet marketing strategies as an early adopter of e-commerce, search engine optimization, and social media, inspiring tech giants like Yahoo. He speaks to corporations and industry groups and writes about PR trends and best practices for American City Business Journals and other national outlets.Guest's contact info and resources:Jason Mudd on XJason Mudd on LinkedInAxia Public Relations1:1 consultations and training withSupport the show On Top of PR is produced by Axia Public Relations, named by Forbes as one of America's Best PR Agencies. Axia is an expert PR firm for national brands. On Top of PR is sponsored by ReviewMaxer, the platform for monitoring, improving, and promoting online customer reviews.
What if the smartest pitch you ever sent didn't sound smart at all—but sounded real? In a world where inboxes are flooded with AI-polished messages, Lauren Passell makes a strong case for going the other way: writing like a human, listening like a fan, and leading with a story—not a sales hook. This episode unpacks how to stand out by showing up differently, not louder.Listen For6:44 Authenticity: Real or Just a Buzzword?9:43 The Empathy Wake-Up Call for PR Pros”10:59 Pitching as Love Letters, Not Spam12:00 Tink's Radical No-AI Policy18:34 Why PR Has a Reputation Problem21:53 Answer to Last Episode's Question From Guest Bradley Davis Guest: Lauren Passell, Tink MediaWebsite | Email | X | LinkedIn | Instagram | You Tube | SubstackPodcast the Newsletter Stories and Strategies WebsiteCurzon Public Relations WebsiteApply to be a guest on the podcastConnect with usLinkedIn | X | Instagram | You Tube | Facebook | Threads | Bluesky | PinterestRequest a transcript of this episodeSupport the show
I would very like to get a review from you. Please send a note to me. Thanks, Peter! like to much appreciate a review from you!! Thank you!Communication strategy has evolved dramatically in recent years, requiring professionals to understand not just how to craft messages, but how those messages are received by diverse audiences. Joshua Altman, Managing Director of Beltway Media in Washington DC, takes us on a fascinating journey through modern strategic communications, sharing invaluable insights from his experience working with both government agencies and private sector clients.At the heart of effective communication lies understanding what people "read, see, hear, and experience." Altman explains to host Peter Woolfolk how behavioral science principles reveal that audiences need to encounter messages 7-14 times before truly internalizing them, making strategic repetition across multiple touchpoints essential. The conversation examines how dramatically communication approaches must differ when targeting 100 key decision-makers versus 330 million Americans, illustrating the importance of tailoring strategies to specific audience parameters.Having worked as a contractor for the Department of Justice and Department of Commerce, Altman offers rare insights into the unique challenges of government communications. He describes the evolution from expensive satellite systems to modern digital platforms, highlighting how technology has democratized access while reducing costs. When working with clients starting from what they perceive as a "blank slate," Altman demonstrates how identifying and leveraging existing assets—from email lists to professional networks—can build confidence and create foundations for effective communication programs.Throughout the discussion, Altman emphasizes his role as a "fractional Chief Communications Officer" rather than simply a task vendor, integrating deeply with clients to shape perception and build trust over the long term. The conversation also explores open-source tools that can compete with expensive platforms, making sophisticated communication possible even with limited budgets. As Altman summarizes with his guiding principle: "Communicate strategically, not voluminously"—quality messaging will always triumph over sheer volume.Ready to transform your organization's communication strategy? Subscribe to the Public Relations Review Podcast for more expert insights, and visit publicrelationsreviewpodcast.com to share your thoughts on this episode. Information on NEW podcast website.Real Talk About MarketingAn Acxiom podcast where we discuss marketing made better, bringing you real...Listen on: Apple Podcasts SpotifySupport the showNewsletter link: https://www.publicrelationsreviewpodcast.com
SEND US A MESSAGE! We'd Love to Chat With you and Hear your thoughts! We'll read them on the next episode. News comes and goes but it is never too late to address old things on Black and Blurred. In this episode, we are addressing the love that movies like SINNERS received even with its overt anti-Christian narrative. We start at the beginning - addressing the ongoing war for your attention through provocative narratives and propaganda, All of this has been going on for a long time and the information about it is public knowledge! Lastly, we address what the movie SINNERS is really doing in the hearts of its watchers and in society. Has the BLM narrative devolved into explicit pagan, occult worship? Want to keep up with the links, articles, quotes within the show? Check out the SHOW NOTES Support the showHosts: Brandon and Daren Smith Learn of Brandon's Church Planting CallPatreon: www.patreon.com/blackandblurredPaypal: https://paypal.me/blackandblurredYouTube: Black and Blurred PodcastIG: @BlackandBlurredPodcastX: @Blurred_Podcast
REMIX: Album 7 Track 4 - Conscious Curiosity: Nature, Resilience & Relationships with/Jeff KarpBrand Nerds - we have a one-of-a-kind guest in the virtual building today! Jeff Karp is an extraordinary professional who spans various lanes of expertise - from engineering, medicine, entrepreneurship, and more. This is an episode where you should have a seat because the jew-els being dropped can't be missed. Here are a few key takeaways from the episode:Nature is the greatest teacherBeing conscious in every momentObserve. Observe. Observe.Prioritize relationships over basic networkingResiliency is key.& so much moreStay Up-To-Date on All Things Brands, Beats, & Bytes on SocialInstagram | Twitter
Before you fire up the grill and crack open an adult beverage for the Independence Day long weekend, hear from the latest guest on The PR Week podcast, Luz Corona, U.S. editor of Campaign. She talks about her first trip to the Cannes Lions International Festival of Creativity, which was full of insights but also a few controversies. Other topics on the agenda: layoffs at We. Communications, Pam Jenkins' new role, a new CCO at Gap Inc. and reflections on this year's Pride in PR program. AI Deciphered is back—live in New York City this November 13th.Join leaders from brands, agencies, and platforms for a future-focused conversation on how AI is transforming media, marketing, and the retail experience. Ready to future-proof your strategy? Secure your spot now at aidecipheredsummit.com. Use code POD at check out for $100 your ticket! Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek
Mateo Valdez is the founder of Gonzaga Sport Consulting Group, providing business solutions to high-profile clients, bridging the gap between education and industry. In this episode, KJ and Mateo discuss how he identified and addressed gaps in traditional education by creating a student-led consultancy that provides real-world business solutions to major sports brands like the NFL, MLS, and New Balance. Episode Highlights: 01:58 The Flaws of Traditional Education 12:35 The Arbitrary Nature of Education Systems 14:36 Why Sports Consultancy? 16:42 Challenges in Traditional Education 17:24 Combining Passion with Education Quote of the Show (23:00): "Don't be imprisoned by the status quo. Just because you hear everyone is doing something one way, doesn't mean you have to do it that way yourself." - Mateo Valdez Join our Anti-PR newsletter where we’re keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome. Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval Ways to connect with Mateo Valdez: LinkedIn: http://www.linkedin.com/in/mateo-valdez Company Website: https://www.gonzaga.edu How to get more Disruption/Interruption: Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlDSee omnystudio.com/listener for privacy information.
Gabrielle Gambrell joined Hachette Book Group as Senior Vice President, Chief Communications Officer in August of 2024.Gambrell comes to HBG from Amazon, where she served as Head of Communications for Inclusive Experiences and Technology, Employee Experience. Prior she was Chief Marketing & Communications Officer of Barnard College of Columbia University. She managed teams across the globe as Worldwide Director of Communications and Public Relations at FCB Global, an award-winning advertising agency network. Before FCB, Gambrell was Director of Communications for NBCUniversal leading all global diversity communications. As a professor, Gambrell shares her marketing and communications experience with students at Columbia University and New York University. Gambrell has been named to PR Net's “Marcomms' Most Influential List,” celebrating top brand marketers and communicators for their leadership, innovation and achievement in the field; Color Magazine's POWER 40 Under 40, a roster of exceptional young professionals of color who are reshaping industries, igniting change, and inspiring a new era of leadership; Advertising Week's AWNewYork Future is Female Shortlist, presented by Warner Bros. Discovery; PRNEWS' list of Top Women in PR; and PRWeek's Hall of Femme.She is originally from Los Angeles, California, and currently resides in Westchester County, New York, with her husband, son and daughter.
Gabriel Geller the Director of Advertising and Public Relations for PSAGOT Wineries joins Enterprise Radio. Gabriel is a WSET Level 3-certified wine industry professional … Read more The post Pour Your Heart Out This Summer and Beyond with the Most Passionate Wines from Psagot Jerusalem Vineyards appeared first on Top Entrepreneurs Podcast | Enterprise Podcast Network.
Josh Isner and Jerry Brown join Outspoken to celebrate Outspoken Against Hunger's successful campaign for St. Mary's Food Bank!
American Legion Post 82 on Gallatin might be known as a great honky-tonk, but this 4th of July weekend is a great time to learn what it really does. Post commanders Shannon Rasmussen, Eric Rasmussen, and Josh Jordan join host Marie Cecile Anderson to talk about how they're leveraging Nashville's music scene to provide healing and community for their fellow veterans. **This episode originally aired Feb. 19, 2025 If you enjoyed today's interview with the Nashville Zoo's Director of Marketing and Public Relations, Jim Bartoo, learn more here. Want some more City Cast Nashville news? Then make sure to sign up for our Hey Nashville newsletter. Follow us @citycastnashville You can also text us or leave a voicemail at: 615-200-6392 Interested in advertising with City Cast? Find more info HERE.
Swier Miedema has studied Hotel Management In Maastricht. However, he has never actively pursued a career in the hotel or restaurant industry. During his studies, he became a member of the Student Union Board, responsible for funding all kinds of activities and doing Public Relations. That raised his interest in marketing, so he pursued that field after his studies. Swier built up a sales and marketing career and ended up a few years later in management consultancy in change management. In 1999, he was hit by a car while doing his Sunday run. It took him five years to recover from that. Afterward, he was grateful that it happened to him, as it profoundly changed his view on how to deal with change management and how to focus on people for change. Swier built up a second career as a managing consultant in the change management field, and in 2012, he chose to start for himself, as he was unsatisfied with how change management was dealt with in the business community.Swier ran into the principles in 2018, and it hit him like a freight train. Here, he found a consistent and practical approach to people change that had the potential to be a lasting solution. After two years into the principles, his head went quiet. For some reason, Swier had taught himself to no longer believe what his brain told him and to be in the now as much as possible. Many of Swier's earlier mental issues fell off, although he still is as human as can be. It means that he is not in a constant state of bliss, but he has learned that keeping an open mind and perspective on life is essential. Swier has been a registered practitioner since 2020, and he loves to help people progress in this understanding. He is writing a book called: “Being Resilient,” which he hopes to publish later in 2025.Swier is very interested in advancing principles in the business community. He has developed an alternative approach to integrating 3P and leadership and helping people move forward, as he feels that many traditional approaches miss the point.Dr. Kimberley LinertSpeaker, Author, Broadcaster, Mentor, Trainer, Behavioral OptometristEvent Planners- I am available to speak at your event. Here is my media kit: https://brucemerrinscelebrityspeakers.com/portfolio/dr-kimberley-linert/To book Dr. Linert on your podcast, television show, conference, corporate training or as an expert guest please email her at incrediblelifepodcast@gmail.com or Contact Bruce Merrin at Bruce Merrin's Celebrity Speakers at merrinpr@gmail.com702.256.9199Host of the Podcast Series: Incredible Life Creator PodcastAvailable on...Apple: https://podcasts.apple.com/us/podcast/incredible-life-creator-with-dr-kimberley-linert/id1472641267Spotify: https://open.spotify.com/show/6DZE3EoHfhgcmSkxY1CvKf?si=ebe71549e7474663 and on 9 other podcast platformsAuthor of Book: "Visualizing Happiness in Every Area of Your Life"Get on Amazon: https://amzn.to/3srh6tZWebsite: https://www.DrKimberleyLinert.comThe Great Discovery eLearning platform: https://thegreatdiscovery.com/kimberleyl
Welcome to Couples Inc! In this episode, we talk about public relations for small businesses and the Three C's of PR. We talk to an Emmy Award-winning television producer about how to get on TV. At the end of the episode, we rank some random ephemera with a firework (good) or a fizzle (bad). We're glad you're listening!
Discover how authentic storytelling and smart PR can help entrepreneurs build lasting relationships, gain recognition, and grow their brands—without massive budgets.00:39- About Jim A JAMESJim is the champion of the UnNoticed Entrepreneur.He's the chairman of East West public relations.He's the author of a book titled The UnNoticed Entrepreneur, and he's a member of the entrepreneurs organization.
In this episode of Grow a Small Business, host Troy Trewin interviews Barrie Cohen, founder of BC Public Relations, about her journey of building a successful Denver-based PR firm. Since its inception in 2017 as a solo venture, the firm has grown into a dynamic team of five women. Initially focused on traditional media, BC Public Relations has diversified into digital platforms such as podcasts and YouTube. Cohen shares insights on the power of storytelling in marketing, navigating the challenges of team management, and fostering strong client relationships. She also discusses self-funding her business, leveraging AI in PR, and the transformative value of mentorship and professional development. Why would you wait any longer to start living the lifestyle you signed up for? Balance your health, wealth, relationships and business growth. And focus your time and energy and make the most of this year. Let's get into it by clicking here. Troy delves into our guest's startup journey, their perception of success, industry reconsideration, and the pivotal stress point during business expansion. They discuss the joys of small business growth, vital entrepreneurial habits, and strategies for team building, encompassing wins, blunders, and invaluable advice. And a snapshot of the final five Grow A Small Business Questions: What do you think is the hardest thing in growing a small business? Barrie said the hardest thing is that we often focus too much on what we're not doing well and forget to celebrate the wins. She stressed it's easy to feel like we're constantly screwing up instead of recognizing the many little victories that come with growing a business. What's your favorite business book that has helped you the most? Barrie's favorite is “The Business of Persuasion” by Harold Burson, a pioneer in public relations. It's somewhat niche to her industry (PR), but she finds it offers great lessons on how the field started and evolved. Are there any great podcasts or online learning resources you'd recommend to help grow a small business? She recommends The PR Podcast (specific to PR), and also listens to Mel Robbins for personal growth. Beyond that, she values reading widely and networking to learn from peers. What tool or resource would you recommend to grow a small business? Barrie recommended media databases (like Cision, Muck Rack, Meltwater). While these are mainly for PR, she highlighted how powerful the right tools can be to connect with audiences and tell your story effectively. What advice would you give yourself on day one of starting out in business? Her advice for day one in business is to keep pushing forward. Embrace the tough moments, allow yourself to feel them—maybe even shed a tear — but always rise again the next day. As a business owner, others rely on you, and the journey is a continuous one. Book a 20-minute Growth Chat with Troy Trewin to see if you qualify for our upcoming course. Don't miss out on this opportunity to take your small business to new heights! Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey. Quotable quotes from our special Grow A Small Business podcast guest: Keep moving forward – cry it out if you must, but get up the next day and keep going — Barrie Cohen Focus less on what you're not doing well, and take time to celebrate the small wins — Barrie Cohen You're running a business, not a charity; hire for skill, not just likability — Barrie Cohen
Julianne Olivo, Director of Public Relations at Brookfield Zoo Chicago, joins Lisa Dent to celebrate the zoo’s 91st birthday. Listen in while Julianne shares some history of the beloved zoo, new things zoo-goers can expect to experience this summer, and more.
Your reputation is your most valuable asset — but also the most fragile. In today's world, a single tweet, leaked email, or bad headline can trigger a crisis faster than you can hit "refresh." But reputation isn't just about avoiding scandal — it's about building trust, culture, and resilience before anything goes wrong. In this episode, we speak with Emma Woollcott, one of the UK's top legal experts in reputation protection, about what organizations need to know now to prepare for the headlines they hope they never make. Listen For4:42 Reputation Redefined: It's About Feeling, Not Thinking7:54 Avoidable Crises: Most Disasters Don't Come Out of Nowhere9:38 Simulate the Storm: Why Crisis Drills Are Gamechangers12:56 Crisis Command: Cutting Through Chaos and Ego17:19 Rise of the Newsfluencers: The New Media Landscape20:23 Answer to Last Episode's Question From Guest Mark Burey Guest: Emma WoollcottWebsite | Email | LinkedIn Rate this podcast with just one click Stories and Strategies WebsiteCurzon Public Relations WebsiteAre you a brand with a podcast that needs support? Book a meeting with Doug Downs to talk about it.Apply to be a guest on the podcastConnect with usLinkedIn | X | Instagram | You Tube | Facebook | Threads | Bluesky | PinterestRequest a transcript of this episodeSupport the show
Few people have changed the way we think about health like Dr. Kenneth Cooper. Known as the “father of aerobics,” he risked his reputation to start a movement that showed the world how regular exercise could transform and even save lives. Early on, critics dismissed his ideas as dangerous, but through science and persistence, he proved them wrong. His research and books inspired millions to take charge of their health. In this episode of Reputation Matters, Dr. Cooper shares the personal stories behind his journey.
I'm thrilled to introduce a true Club Med veteran who brought energy and versatility to resorts from 1988 to 1992, then made a return in 2012. Kicking off his journey as a DJ and Waterski G.O. at Club Med Cancun, he later mastered a range of roles like Sound Engineer, Annex Restaurant Manager, Chief of Animation, Animator, and Public Relations guru. Hailing from Cornwall, Ontario, please join me in giving a warm welcome to the one and only Leo Caron! Leo is a gifted storyteller with a vivid memory, and he takes us on a colorful journey through his many seasons at Club Med. With humor and warmth, he recalls what it was like to return after a twenty-year absence, and the memories flood back. From laugh-out-loud moments during his time at the resort to a hilarious story about his departure, Leo shares it all with charm and detail. Sit back and enjoy the ride — this is Club Med through Leo's eyes! **My First Season podcast has always been ad-free and free to listen to and is available to download on: Apple Podcasts, Google Podcasts, Samsung Podcasts, Podbean App, Podchaser, Spotify, Amazon Music/Audible, TuneIn + Alexa, iHeartRadio, PlayerFM, Pandora, and Listen Notes. And if you like what you hear, please leave a review on Apple Podcasts.
In this episode, renowned business strategist Richard Kaye shares expert insights on how to maintain strong and effective public relations in today's competitive marketplace. Learn the core principles of successful PR, common pitfalls to avoid, and actionable strategies to enhance your company's reputation and visibility. Whether you're an entrepreneur, executive, or communications professional, this conversation offers valuable guidance for sustaining a positive public image.#PublicRelations #RichardKaye #BusinessPR #ReputationManagement #EntrepreneurshipThanks for watching! Go ahead, like, comment, subscribe, and turn on post notifications! Follow Us On These Social Media Platforms
In which I finally decide to abandon ship prior to Hurricane Milton's arrival. Show Notes: HowNotToSail.com/67 Thank You, USCG! I want to thank the United States Coast Guard—particularly USCG Sector Key West and Station Key West. Thanks to BM2 Anthony Diggle and BM2 Ethan Kast for sitting down for a thorough interview in the hot sun amongst the roosters, bikers, tourists and children. (Apparently, Bosun's Mate 2 is a rating and Petty Officer is a rank…so I hope I didn't do any disservice by going with whichever appelation sounded best on the voiceover.) And of course, Major Thanks to the rest of the crew on the RBM45 who came out to get me: BM3 Billy Stone (Coxswain) BM3 Gianna Bracone (Boarding Officer/ Navigator) FN Reilly McCarthy (Engineer) Also, a hearty shout out to Petty Officer Nicholas Strasburg in Public Relations for letting me interview Anthony and Ethan. And to Ensign Jack Agar and OS3 Zachary Aparo over at SECTOR Key West...for reasons we can't disclose in this episode. Please remember, the Coast Guard is not out there to ruin your fun. They're out there to save your ass…which with proper seamanship and preparedness, you can hopefully avoid them having to do! Patreon Yes, you can join the Patreon crew and help keep How Not To Sail afloat (plus get way cool perks) for as little as $3 a month. Help Spread The Word! Looking for a way to help spread the gospel of How Not To Sail? (First of all, THANK YOU!) You can find a number of easy ways to help spread the word—many of them 100% free—at HowNotToSail.com/help How Not To Sail Email Newsletter Join the How Not To Sail email list and get the almost-sorta-biweekly newsletter at HowNotToSail.com/email Get The Book Want to enjoy your boat, visit awesome destinations, and skip the stress? Then be sure NOT to use any of the "handy tips" mentioned here. Author, sailor, and host of the How Not To Sail Podcast Bradford Rogers shares with you some of his easily-won but hard to forget advice with equal measures of wide-eyed befuddlement and extra-dry humor. (Shaken AND stirred.) Buy How Not To Sail at HowNotToSail.com/book Music What Shall We Do With A Drunken Sailor? (Traditional) - performed by Bradford Rogers and Peter Suarez ⚓️
This isn't about pretending life is perfect. It's about learning how to create moments of magic, even in the middle of the mess.If we're not intentional about creating joy in our everyday lives, burnout isn't just possible... it's inevitable. Because here's the truth: hustle without harmony leads to resentment, exhaustion, and questioning why you even started in the first place.In this episode, I'm pulling back the curtain on something we don't talk about enough: the power of romanticizing your own life. Not as some indulgent luxury reserved for vacations or weekends, but as an absolutely essential strategy for sustaining your energy, your creativity, and your capacity to lead.. . . EPISODE CHAPTERS0:00 - Intro0:40 - A Concept that's Empowering1:52 - Am I Actually Enjoying My Life?2:26 - The Uncomfortable Truth4:44 - Mental Shift6:07 - Why Does Romanticizing our Lives Matter?8:04 - The Roses are out There10:22 - Choose to Celebrate Pleasure14:11 - Step Confidently into Life . . . RESOURCES The Vision Board Playbook: Design Your Dream YearCONNECT WITH KANDULAKandula BlogsYoutubeInstagramLinkedIn. . .ABOUT ANDREA DE LA CERDAAndrea De La Cerda is a highly accomplished communications professional with over 25 years of experience in the fields of advertising, communications and marketing. Throughout her career, Andrea has held key positions in renowned advertising agencies, brand consultancies and in-house marketing departments before creating Kandula. She possesses a deep understanding of consumer behavior and market trends, allowing her to develop innovative communication strategies that resonate with diverse audiences. Andrea received both her B.A. in Advertising and Business Administration and a M.A. in Education from Pepperdine. She is currently pursuing her Accreditation in Public Relations and is a member of PRSA.Sign up for Andrea's monthly newsletter, Insights for Systemic Change.. . .WORK WITH USKandula works with nonprofits, entrepreneurs, educational institutions, and established brands dedicated to expanding their influence and amplifying their impact through purpose-driven communication strategies. Reach out to work with us!
This is a rebroadcast. The episode originally ran in September 2021. Michael A. Goodman has worked for the Church Educational System since 1989 and was the manager of CES College Curriculum before joining the Brigham Young University Church History and Doctrine department in 2007. He is a professor of Religious Education and serves as the RSC's Associate Publications Director and the Editor of the Religious Educator journal. Michael holds a bachelor's degree in Journalism with Public Relations, a master's degree in Information Technology, and a PhD in Marriage, Family, and Human Development. He is a co-investigator on the Family Foundations of Youth Development longitudinal research project, focused on adolescent and family faith development and mental health outcomes with a special emphasis on suicidality. Michael is married to Tiina Anita Goodman. Links Share your thoughts in the Leading Saints community Read the transcript of this podcast Get 14-day access to the Core Leader Library, including the Single Saints Virtual Conference Highlights 1:55 BYU Eternal Families course chair and online curriculum author 4:10 How does BYU teach the doctrine of Eternal Families? Courses based on doctrine with some social science mixed in Eternal principles and daily principles taught (money, sexuality etc) 5:50 We don't have to convince BYU students that the Church of Jesus Christ of Latter-day Saints values families, but they don't often know why. 8:30 D&C 131 and 132: The Degrees of Glory and importance of eternal families 10:40 The Family: A Proclamation to the World. Quotes document. 11:40 President Oaks Quote: “Our theology begins with Heavenly Parents. Our greatest aspiration is to be like them.” “The purpose of mortal like and the mission of the Church of Jesus Christ of Latter-day Saints is to prepare the sons and daughters of God for their eternal destiny- to become like our Heavenly Parents.” 13:35 Divine Identity and Divine Destiny… as children of God 15:45 Mother in Heaven: foundational doctrine 16:35 When speaking to single adults after the foundation has been laid, what do you say next? …Well someday?!? NO! Acknowledge their pain and the issues they face. 17:45 Neil L. Anderson quote: “We will continue to teach the Lord's pattern for families, but now with millions of members and the diversity among those in the church we need to be more thoughtful and sensitive. Our church culture and vernacular are sometimes quite unique. The Primary children are not going to stop singing 'Families can be Together Forever' but when they sing 'I'm so happy when Daddy comes home' or 'With father and mother leading the way…', not all children will be singing about their family.” 20:50 What do we need to know now, to feel joy now? Four overarching principles: No one denied any promised blessing because of something outside of their control YOU are included in the plan of salvation, and because of that inclusion there is hope. Heavenly Father will not abrogate agency. God loves us with a perfect love and will do anything in his power to exalt us. Through the grace of Christ, Heavenly Father can provide solutions to those things outside our control (24:51) 26:04 Quote President Kimball: “We promise you that in as far as eternity is concerned, NO soul will be deprived of rich and high and eternal blessings for anything which they could not help. That the Lord never fails in his promises. Every righteous person will eventually receive ALL to which they are entitled and have not forfeited through any fault of their own.” 28:15 Stay covenant-connected. 28:30 Quote President Nelson: Through no failing of their own “they” deal with the trails of life alone. May we all be reminded that in the Lord's own way and time no blessing will be withheld from his faithful saints. The Lords will judge and reward each individual according to their heartfelt desires as well as deeds.”