Wing Marketing

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What is the core relationship between a business and its agencies? Can clients and externals ever truly cooperate? Does an agency's diversity deliver real business benefits for clients? These and other questions are key for businesses and external partners hoping to work effectively together. Becaus…

Kevin Hassall

  • Oct 17, 2019 LATEST EPISODE
  • infrequent NEW EPISODES
  • 45m AVG DURATION
  • 2 EPISODES


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Latest episodes from Wing Marketing

Diversity of Insight

Play Episode Listen Later Oct 17, 2019 46:54


Diversity is making headlines, as companies strive to represent a spectrum of gender, race, and sexuality. But does diversity actually lead to better work? Does a diversity in top-line categories mean a diversity of opinion, background and assumptions? Ultimately, does diversity make for better work? With Flavilla Fongang, Managing Director at 3 Colours Rule, and Founder of TLA - Black Women in Tech; veteran Creative Director Andy Cowles; freelance Project Manager Jelena Jelic; and Kevin Hassall from Agency,Mai?.

Is Client-Agency Cooperation Possible?

Play Episode Listen Later Sep 14, 2019 43:56


What is the core relationship between a business and its agencies? Can clients and externals ever truly cooperate? Or do we simply delude ourselves by using terms like cooperation and partnership? With Mark Sherwin, Managing Director at Accenture Interactive; Remeny Armitage, co-founder of Brilliant and Human; freelance project manager Claud Borejon; and Kevin Hassall from Agency,Mai?.

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