Podcasts about Agency

The Flawed Logic of the FTC's Crusade Against Meta — Jessica Melugin — Melugin analyzes the failed FTCcomplaint against Meta, arguing the agency fundamentally abandoned the "consumer welfare standard" governing antitrust doctrine to prioritize competitor protection over demonstrable consumer harm. Melugin emphasizes that the FTC's characterization of Meta's acquisitions as anti-competitive ignores the critical reality that Meta services are provided at zero cost to users, who have demonstrably benefited from continuous service improvements and technological innovation arising from Meta's competitive acquisitions. 1954

Federal Judge Dismisses FTC Antitrust Complaint Against Meta — Jessica Melugin — Judge Boasberg dismissed the FTC's monopoly complaint on the foundational grounds that the agency failed to properly define the relevant market, artificially inflating Meta's competitive share by excluding dominant competitors including TikTok and YouTube. Melugin documents that proper market definition analysis places Meta's competitive share at approximately 30–50%, insufficient to constitute monopoly status under established antitrust doctrine, with the decision correctly emphasizing forward-looking statutory authority rather than retroactive punishment of 2020 historical behavior. 1953

Rob Cromer is the CEO and Co-founder of Aisle³, an Amazon-first marketplace agency that helps founder-led, mission-driven brands scale across platforms like Amazon, Walmart, and Target. Under his leadership, Aisle³ has been recognized by Adweek as one of the fastest-growing agencies and has earned a spot on the Inc. 5000 list, supporting notable brands such as Nama, Caraway, and Ripple Foods. Known for championing founder mindset, intentional gifting, and agile operations, he is committed to building profitable companies that value relationships, creative storytelling, and sustainable long-term growth. In this episode… Founder-led brands often struggle to cut through the noise on massive marketplaces, where competition is fierce, and software tools alone aren't enough to guarantee success. Many agencies promise growth but deliver generic solutions that don't truly move the needle. How can these brands rise above the clutter and turn into household names? Rob Cromer, an expert in e-commerce marketing, explains how founder-led brands can overcome marketplace challenges by taking a human-centered, agile approach. Rob emphasizes building deep partnerships with brands through transparency, intentional communication, and continuous improvement. He shares actionable strategies to maintain consistent growth, prepare strategically for high-traffic sales events, weigh the pros and cons of FBA versus FBM, and use thoughtful gifting to make products stand out. Rob also highlights the importance of long-term relationships, profitability, and a dedicated full-time team in driving sustainable success. In this episode of the Inspired Insider Podcast, Dr. Jeremy Weisz sits down with Rob Cromer, Co-founder and CEO of Aisle³, to explore how founder-led brands can dominate marketplaces. Rob shares insights on inventory management, product assortment, and Black Friday/Cyber Monday prep, along with the impact of thoughtful gifting to help brands stand out.

Lesley and Brad revisit Lesley's conversation with fat loss and mindset coach Amy Ledin, co-founder of Lean Bodies Consulting. They share how Amy uses identity-based habits, Daily Agreement Cards (DAC's), and simple appearance rituals to help her show up as the person she wants to be while navigating stage four cancer. They also break down her 5 for 50 Habits Framework and how scripting your future self can rewrite negative self-perception.If you have any questions about this episode or want to get some of the resources we mentioned, head over to LesleyLogan.co/podcast https://lesleylogan.co/podcast/. If you have any comments or questions about the Be It pod shoot us a message at beit@lesleylogan.co mailto:beit@lesleylogan.co. And as always, if you're enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at LesleyLogan.co/subscribe https://lesleylogan.co/podcast/#follow-subscribe-free.In this episode you will learn about:How appearance rituals can help you reflect the identity you want.How future-self scripting can reshape mental loops on negative self-talk.How Daily Agreement Cards can turn vague intentions into daily commitments.How the 5 for 50 approach can simplify long-term habit building.How identity-led actions can make starting new habits feel more doable.Episode References/Links:OPC Winter Tour - https://opc.me/tourAgency Waitlist - https://prfit.biz/eventsPilates Journal Expo - https://xxll.co/pilatesjournalCambodia Retreat Waitlist - https://crowsnestretreats.comAgency Mini - https://prfit.biz/miniContrology Pilates Conference in Poland - https://xxll.co/polandContrology Pilates Conference in Brussels - https://xxll.co/brusselsCan You Travel Around the World Teaching Pilates? - https://beitpod.com/teachingabroadPlanke App - https://plankeapp.comSubmit your wins or questions - https://beitpod.com/questionsAmy Ledin Website - https://www.leanbodiesconsulting.comLean Bodies Consulting - https://facebook.com/leanbodiesconsultingEpisode 5: Amy Ledin - https://beitpod.com/ep5Episode 85 : Dr. Celeste Holbrook - https://beitpod.com/ep85 If you enjoyed this episode, make sure and give us a five star rating and leave us a review on iTunes, Podcast Addict, Podchaser or Castbox. https://lovethepodcast.com/BITYSIDEALS! DEALS! DEALS! DEALS! https://onlinepilatesclasses.com/memberships/perks/#equipmentCheck out all our Preferred Vendors & Special Deals from Clair Sparrow, Sensate, Lyfefuel BeeKeeper's Naturals, Sauna Space, HigherDose, AG1 and ToeSox https://onlinepilatesclasses.com/memberships/perks/#equipmentBe in the know with all the workshops at OPC https://workshops.onlinepilatesclasses.com/lp-workshop-waitlistBe It Till You See It Podcast Survey https://pod.lesleylogan.co/be-it-podcasts-surveyBe a part of Lesley's Pilates Mentorship https://lesleylogan.co/elevate/FREE Ditching Busy Webinar https://ditchingbusy.com/Resources:Watch the Be It Till You See It podcast on YouTube! https://www.youtube.com/channel/UCq08HES7xLMvVa3Fy5DR8-gLesley Logan website https://lesleylogan.co/Be It Till You See It Podcast https://lesleylogan.co/podcast/Online Pilates Classes by Lesley Logan https://onlinepilatesclasses.com/Online Pilates Classes by Lesley Logan on YouTube https://www.youtube.com/channel/UCjogqXLnfyhS5VlU4rdzlnQProfitable Pilates https://profitablepilates.com/about/Follow Us on Social Media:Instagram https://www.instagram.com/lesley.logan/The Be It Till You See It Podcast YouTube channel https://www.youtube.com/channel/UCq08HES7xLMvVa3Fy5DR8-gFacebook https://www.facebook.com/llogan.pilatesLinkedIn https://www.linkedin.com/in/lesley-logan/The OPC YouTube Channel https://www.youtube.com/@OnlinePilatesClasses Episode Transcript:Lesley Logan 0:00  There's so many different reasons to have things that help you show up as the identity that you want to be so you can actually do the thing that you want to do. Lesley Logan 0:09  Welcome to the Be It Till You See It podcast where we talk about taking messy action, knowing that perfect is boring. I'm Lesley Logan, Pilates instructor and fitness business coach. I've trained thousands of people around the world and the number one thing I see stopping people from achieving anything is self-doubt. My friends, action brings clarity and it's the antidote to fear. Each week, my guest will bring bold, executable, intrinsic and targeted steps that you can use to put yourself first and Be It Till You See It. It's a practice, not a perfect. Let's get started. Lesley Logan 0:48  Welcome back to the Be It Till You See It interview recap where my co-host in life, Brad, and I are going to dig into the unfaltering convo I had with Amy Ledin in our last episode. Brad Crowell 0:59  The what convo? Lesley Logan 1:00  Unfaltering. Brad Crowell 1:01  Unfaltering. Love that. Lesley Logan 1:03  Yeah. If you haven't yet listened to that interview, you are definitely going in and out of order. But that's fine. It's totally fine. We're actually. Brad Crowell 1:11  We don't do perfection here. Lesley Logan 1:12  We don't and but also, this kicks off our Habits series. Brad Crowell 1:19  This one? Lesley Logan 1:19  Yes. Lesley Logan 1:20  Oh, I didn't know that. Lesley Logan 1:21  We are in the Habits series. You don't even know. Brad Crowell 1:23  I know that's amazing. Well, I was gonna comment that it was coming up because the two of you talked a lot about habits.Lesley Logan 1:28  Yeah, yeah. So she kicked us off in this interview, in case, the way I talk about habits doesn't exactly work for you. Amy is a great person at habits. And then several episodes, they're like 15, 20, minutes of me actually, just like breaking down how habits work. And so you can, you'll have episodes you can actually come back to anytime you need to go back through a habit. Brad Crowell 1:53  Love that. Lesley Logan 1:54  I know.Brad Crowell 1:55  So this is 611 so just remember episode 611 kicks off the Habits series. Brad Crowell 1:59  Well, 610. Oh, the interview with her, 610 so, yeah, the last episode. So you really should go back and listen to it, if you haven't already, it's worth it.Lesley Logan 2:08  You should. So, but before that, you'll listen to us talk about how today is December 4th 2025, and it's World Wildlife Conservation Day day. According to Brad's notes, day day. Brad Crowell 2:19  Day, day. Lesley Logan 2:20  Day day, all right, World Wildlife Conservation Day is on December 4th and we're so excited to spread awareness about preserving Earth's endangered flora and fauna. What do you think the most invasive species on the earth is? Monkeys, catfish, locusts? Well, I'm just gonna pause before I say what I'm about to say the second to the last sentence does make me feel like these people do care about the animals, and I'm gonna get it, bring it back to the animals, but we do have to talk about how it's us humans, and it's not because you're not having enough babies, ladies, that's not it at all. Actually, it's because nature's most magnificent, are we really, nature's most magnificent creatures, world, wildlife, people, I don't think so, are becoming endangers and being pushed the brink of extinction by the greed of some humans. Okay, so really, animals.Brad Crowell 3:06  No, they're saying that animals and plants are being pushed to extinction because of humans. Lesley Logan 3:13  Because of humans. Okay, all right, so, so, oh, I see we're the most invasive species. Brad Crowell 3:19  That's right. We are the most invasive species. Lesley Logan 3:21  We are the most, I read that as endangered. So okay, so I'll take it all the, well, first of all, we don't need to have any more babies because we are the most invasive species. There it is. But it's true. I just get so tired of people thinking like we're gonna run out of people. We're not gonna run out of people, because the Earth is gonna get too hot for people, because we are being assholes, so this is causing irreparable harm to the wildlife ecosystem. So, just so you know, here are the animals that are in danger right now. One of the most rarest cats in the world is the Amur leopard. There's only about 100 of them left. The vaquita is a small porpoise from the Gulf of California with only eight to 13 estimated to be left. And the rhino. Multiple species are actually critically endangered, largely due to poaching for their horns. And it's really sad about the rhino, because have you seen a baby rhino? They're so cute. The orangutan, all species of orangutans are critically endangered because of the habitat loss from deforestation, and they're being hunted or captured as infants. I watch this incredible thing about how they're trying to create habitats for orangutans, but then they have to take the orangutans that are used to being around people and like, teach them to be orangutans again, it's really quite cute. The saola, saola, an elusive forest dwelling animal in the Annamite Mountain, sometimes called the Asian unicorn, saola, an Asian unicorn? Well, we got to see this. Sunda pangolin, over-exploited for their meat and scales with illegal trade and a major threat. And then the bugs we got to be worried about, the salt Creek tiger beetle, the butterflies, the McCarthy's plant-louse and a giant torrent midge. And, I mean, do we need the midges? I don't know if that's the same as a midge in Scotland. Brad Crowell 3:21  What is it? Lesley Logan 3:21  Giant torrent midge.Brad Crowell 3:21  All right, images, oh, I don't actually know what I'm looking at here.Lesley Logan 3:21  It's giving me, AI is giving me 75 different kinds of animals, none of which, I think are the midge.Brad Crowell 3:21  It feels like it's, it's kind of in the antlered world. But a bunch of bugs came up. Lesley Logan 3:21  Yeah, a bunch. But did you find the Asian unicorn?Brad Crowell 3:21  I did. And it actually is like the spindly, horned like. Lesley Logan 3:21  Okay, you know what it looks like, everyone? It looks like, it looks like the Target dog on a deer with horns. It does. Not white, but like the snout.Brad Crowell 4:44  It's got, it's the bull terrier face, but it has antlers that are spinning like spindling. They spin. Lesley Logan 3:55  All these to say, the we are endangering a.Brad Crowell 4:41  Twist, they twist. Lesley Logan 4:41  And, oh, and we're endangering a lot of animals. And when one animal goes it actually affects a whole chain. And as humans, I think that we are really getting into we're too self-absorbed, even when we think we're doing the right thing. So just be mindful of what you're doing. And you know, we're we're making the earth too hot, and it's going to be a problem for everybody. So that's World Wildlife, you know, conservation day, humans are an invasive species, not endangered one. Okay, I read that totally wrong. Sorry about that. Anyways. Also, today is the day we have left for the tour.Brad Crowell 4:41  Yeah, we hit the road, and that's exciting. We are heading to Colorado.Lesley Logan 4:41  Yeah, we're going to Colorado Springs. That event sold out. Both things sold out in like a week, so yeah, and then we'll be in Fayetteville, and then we're gonna keep on going, opc.me/tour, is where you can get your tickets and. Brad Crowell 3:55  There are still a few tickets left, y'all, but I don't know which cities, so just hop over to opc.me/tour, and come join us. Come hang out. It'll be so fun to meet you in person.Lesley Logan 5:49  We really want to. It's one of the best ways for us to hang out, and there's lots of prizes. Balanced Body is our sponsor of this tour, and that means we're bringing our Controlology equipment with us. We're bringing Bayon with us. This is the biggest one. This one has 23 cities, so we've outdone ourselves, truly have and we will see how we are on the other side. So, but also while we're on tour. You know, we talked about this last month, but we did not do a sale for Profitable Pilates this past week. I guess it would have been for the Thanksgiving holiday, because we're doing something really special December 26th to the 31st and so you're gonna want, if you've ever wanted to try out Agency, if you've ever wanted to experience what's like, to be coached with us, and you want to get it on a discount, you are going to want to make sure that you are paying attention to our emails. And so the best thing you can do is go to prfit.biz/events, because that'll get you on the waitlist. Actually, just wrote a waitlist email for those people, yes, and that way you will not miss out on this amazing opportunity, and it will in the come back around, okay. And then after the new year, we come home, we literally unpack the van. I'm getting my roots and my nails done. I literally told the team, there's zero things that can happen on that day. There's only two things that can happen on that day, because my roots will be five weeks out, and so will my nails. And we have never tested that before in life. Brad Crowell 6:56  So I'm gonna basically unpack the van and repack the van while she's getting her nails done.Lesley Logan 6:10  I know I and we haven't even decided for taking I guess we're taking the van. So we're I'm gonna be teaching at the Pilates Journal Expo in Huntington Beach. Brad's gonna be at the booth. We've got some fun fireside chats. It depends on if those rugs that we are picking up fit in the other car. So you guys, oh my God, do you want to know this? We have six rugs that are waiting for us to pick them up, six and they're huge, and the last thing I needed in this house was a rug. But I couldn't say no to six rugs. So I have to now maybe get rid of some rugs, or we're gonna layer some rugs, unclear, but this is, this is the things that Brad and I on our ADHD have to figure out. However, we are going to somehow, some car is going to take us to L.A. and that car will pick up some rugs before we're at the Expo. And then Brad will be at the booth. I'll be running around. I'm doing a fun chat with Ken Edelman. I'm doing a fireside chat that I think Erika Quest is hosting. I got a couple workshops in a class so go to xxll.co/pilatesjournal. And then, also, in January, besides being at my birthday, we are going to let the wait list people in on an amazing deal on the retreat to Cambodia next October. So it happens in January. Why? Because we want to kick off the new year. Help you plan your massive travel for the end of the year and have some fun with us. You can plan the, you get to think about it all year long how cool is that, You'll want to go to crowsnestretreats.com to get on that waitlist, because, again, only the waitlist people get the discount. Brad Crowell 9:52  Yeah, and we're gonna have a call in January, middle of January, basically, to we're just gonna hang out and talk about it all. And answer questions for you. So if you were like, you know, it's interesting, but I'm unsure. Come join us for the call. We're going to email the wait list about the call. So go on the waitlist. Go to crowsnestretreats.com, you'll just see it on the homepage. Scroll down a little bit towards the bottom, and you'll see, you know, find out about the upcoming events and whatever. So we'll be able to email you the Zoom link. And yeah, we're just going to hang out and talk about it, and we'll probably invite a couple of our past retreaters to join us, so you can ask them questions and all the things. But I next year is going to be it's gonna be a big, a big trip. I'm excited. It's gonna be awesome. And we have, we've already had, we've literally already had people start getting tickets. Okay, I know they got a secret sale, and a bunch of people were like, yes, please. So just saying.Lesley Logan 10:44  They're like, people like, how do I get the secret sale? Apparently they just asked you guys. I'm pretty sure that's how it went. Then in February, we will have our Agency Mini, but it's happening in February. I don't have the dates in front of us, so pfit.biz/mini will make sure that you do not miss out on when that is happening but.Brad Crowell 11:01  Profit without the O slash mini. Lesley Logan 11:03  If you paid attention to what's happening on December 26th to the 31st you will not miss out on that Mini. So I'm just hinting, hinting.Brad Crowell 11:12  Hinting. Lesley Logan 11:12  I think I'm hinting on the right thing. The team will let me know. In March, I will be in Poland, and we will also be in Brussels. So if you and with Karen Frischmann, so if you want to learn in an intimate setting and for like, long days of amazingness with Karen and I, then you're gonna want to go to xxll.co/poland or xxll.co/brussels to snag your spot. And then at the time we're recording this, we have, they have not announced POT London, but we will be there. And so if you go to xxl.co/pot, you'll see all the POTs that are happening next year. Brad Crowell 11:47  That's right. Lesley Logan 11:48  So when London is there, you will see it there. And if it's not there, you can see all the other things. And just because we're sitting in there doesn't mean we're going to be at all those things. Brad Crowell 12:00  No, that's true. Lesley Logan 12:00  So don't get mad. Brad Crowell 11:57  We'll be at the London one. Lesley Logan 11:58  We'll be at the London one for sure. Well, I'll be teaching at the London one for sure. Brad Crowell 12:01  Oh yeah. Lesley Logan 12:02  Okay, now we have to answer an audience question, and then we can get into the amazingness of Ame Ledin. Brad Crowell 12:08  Yes. So okay, we had a great question. This is from SamCrecco. Samantha asks from IG, hi, I came across your page, and it has really motivated me to make a change. I am an elementary school teacher, and I've been teaching Pilates on the side for about two years now. As a former dancer, I've always had a passion for health and wellness. I'm looking to teach Pilates abroad for a short amount of time, maybe three months, but I'm open to longer. I was wondering if you have any suggestions on how to get started. Any advice is greatly appreciated. Thank you, Sam.Lesley Logan 12:40  Yeah, so, Sam, you it's so here's what is amazing about being a Pilates instructor. You can kind of go anywhere and get a job, like most studios need people. But on profitablepilates.com we actually had a great blog written by Roxy Menzies about being a traveling Pilates instructor, and it's like, I think that we published it like eight years ago and or maybe seven years ago, and it is still the top red blog, one of the top red blogs on the website, because it's such a hot topic. And so I absolutely recommend reading that book, reading that book, reading that blog, because she did that for years. She was a traveling Pilates instructor. She did it for years, until she settled down and had a family. So I would check out that blog post. There's also, and I think it's linked in that blog post, there's also, there, at least was a Facebook group for traveling Pilates instructors. Like, I'm not a I'm not hugely active on Facebook, so I understand, like, I don't know how that will work, but you can go in there and see what that is. And then there's a couple other apps where, like, studios will put job postings. I think, Planke does it P-L-A-N-K-E, the PMA has a job board. Essentially, though, like you would just be surprised what like, because here's the thing you're gonna need to know what your kind of style of teaching is called, because obviously that's for some students that's going to matter, or for you to enjoy yourself that might matter. And then sometimes they just post things in in groups, or they tell a friend, or you can, you can let people know. One of the girls who did eLevate, she actually ran someone's studio for six weeks in Hawaii. So she got to live in the woman's house and live in Hawaii on an island by the beach, and run her studio. So the woman could take six weeks off like, what a dream. I think it's amazing. Brad Crowell 14:20  I'm all about that. I mean, maybe not at this point in my life, because I do have a family and a house. But you know, if I was 20 years younger and in this position, it sounds so fun. Lesley Logan 14:32  Oh, if we still had the apartment in L.A. when we when we didn't have the studio, this would have been like, like, upper alley, but now I'm, like, just not gonna pay me enough. But, well, you're, you have to, but, but Sam is in the perfect place. Like, she's like that, and she should take advantage of it. I think, like so many people, like, oh, this is what I should do. No, if you are not like, like you, if you don't have like, a lease that you're like, dedicated to, like, if it's easy for you to be mobile., well, you should do that while you can, because you haven't you will meet and learn. Meet so many people, learn so many things. You'll learn about yourself. It's like, the same reason why you should come to Cambodia, like, there's just things you have to do in your life so that you can truly level up and figure out what you really want to do. Like, that's the cool thing about being a Pilates instructor. Maybe some people will do this for their whole lifetime, and some people will do it seasonally as a as like a thing that they do until they figure out what they want to do. I love that. So anyways.Brad Crowell 15:27  I'm in. Well, thanks for asking that question. If you have a question, you can ask us, go to beitpod.com/questions where you can leave a win or a question, beitpod.com/questions and last week, we got to read out one, and we'd love to hear one from you. So stick around. We'll be right back. We're going to dig into this great conversation that Lesley had with Amy Ledin, and we'll be right back. Brad Crowell 15:50  All right. Now, let's talk about Amy Ledin. Amy Ledin is a fat loss and mindset coach. She's the cofounder of Lean Bodies Consulting and the host of the F* It Podcast. She helps women in midlife create lasting transformation through training, nutrition and identity-based habit change. Great. Lesley Logan 16:09  What? Great. Brad Crowell 16:13  Great. Yeah, it's so great. Actually, you know what I really appreciated was I've been around you for so long now with your habits training with BJ Fogg, and just listening to you talk about the process and how it all works. And it was, it was really fun to listen to somebody else talk about habits and habit forming and building with her clients. But it's, I thought it was cool because it was identity-based habit change and not just like habit change. So that's pretty awesome. She uses tools like the DAC, which are her daily agreement cards, which we talked about all the way back in episode two, I think, or three. Lesley Logan 16:13  She was episode five. Brad Crowell 16:13  Just kidding, way back in the beginning, five, her DACs. She still uses those. She helps clients reprogram the mental loops that keep them stuck and build a body that reflects their discipline, a stage four nonsmall cell lung cancer fighter, Amy continues to lead and inspire through resilience, integrity and action. And yeah, I know. Lesley Logan 16:13  This was a big episode. Brad Crowell 16:13  This is a pretty big episode. It was also like.Lesley Logan 16:21  We're gonna spoil some things as we talk about it, so if you didn't listen, it won't be a surprise when you're listening. But like it was, she has cancer right now.Brad Crowell 17:06  Recurring, for the fourth time recurring, and this time it's, it's attacked her brain. Lesley Logan 17:10  I know I'm really upset. I'm like, I'm I'm frustrated for her. And we have another friend who's going through something similar. It's like, the second time, and you're just like, you know, like, it's just so frustrating because, like, of course, they're also the people, like, doing the work and caring for other people, and they're so generous and all that they do, and you're just like, like, why can't it be the fucking asshole over there? You know? Why? You know, but that doesn't get to be that person. So we can, we can get into that in a little bit. But I actually want to talk some other things. I did love that she said.Brad Crowell 17:58  Yeah, before that, I just wanted to say, you know, thanks for the update, Amy. And I just wanted to say that I appreciated her honesty. You know, I'm glad you asked the question the way you asked, which was like, how's it going with cancer? Do you still have cancer? What's what's going on? And she said, yes. And instead of being like, Oh, I'm so sorry. You said I'm sorry, but you know, like, how does that make you feel? Like, do you feel like? I can't remember exactly what you asked, but it was something about like, do you, are you sad, are you tired of being sorry? Are you tired of people saying that? And she said, I'm actually tired of it, and I'm tired of also being the strong one, because people always tell her wow, you might, you're so strong, you know. And she's like, I don't want to be that anymore. I've been doing that for a long time, fighting this, and it's, you know, she doesn't want to do that. So I just thought it was a really candid conversation about somebody who's going through something that, you know, the first times were probably like, debilitating and crushing, and this time it's almost, it's got to be, like, some kind of a routine at this point.Lesley Logan 19:08  I mean, I think we just talked about, like, how she didn't even tell them right away, because it's like, you just don't like, you just don't even want to, like, go through the things that people are going to say.Brad Crowell 19:17  We all know what they're going to say. I mean, we've, we've done it with our pets, you know and, you know. And I'm not, I'm not carrying them in that way. But the the recurring trauma of something that's tragic happening a second time, you know, I can only imagine what, yeah, you know, a fourth time, you know, so I just wanted to say thank you for asking it the way you did. And Amy, thanks for being candid and being willing to share. And you know.Lesley Logan 19:45  Also, like, I don't we were like, we would talk before the episode started and it didn't come up. No. And so I was like, oh, Jesus fuck. Like, you know shouldn't tell. And also, and here's the other thing, that it's really important for us to hear, at no point did I go. She never told me, like, as, if you know what I mean, like, like, it's an affront. You should have told me, how come you didn't tell me. It's like, I think it's, you know.Brad Crowell 20:08  That's like, narcissism. Lesley Logan 20:09  I, I don't even, it's, it might not mean you might not be a narcissist who does, who says that, and you still say, but like, it's, well, it's never, by the way, it's never about you. In fact, if, like, just okay, if you're someone in my life who I'm not calling it's probably not about you. It's probably me, most likely, 99.9% of the time, it's me. So you know, and so I if any of your friends are like me at all, it's also them, it's not you. So if it is you, you can just say, Hey, I'm actually a little surprised. And if it is me, I just want to know if it's not me. No, no need to say anything, but, like, it's probably not you, but so at no point did I think that, but I was just like, geez, this fucking sucks. She because she is so strong, but she's gonna be so tired, because people will always say to me, they're like, you're so resilient. It's like, I'm fucking tired of being resilient. So anyways, she's a badass. Let's get into some of the reasons why she is she said on body and identity, and this is another reason why I like the way that she talks about habits, because, like, she talks about it as embodying it. And I think I should have spot one of my clients the other day or the other another episode where she's like, I'm a healthy person, like, it's an identity that she wants to be, and a healthy person won't, like, cancel their Pilates session so I'm here even though I would prefer to be laying in bed, right? Like, so I was so proud of her. I was like, I'm so proud of you. Because, like, that's how you can that's how you can make changes in your life. It doesn't have to be habits. I make changes. And so she said on embodied identity, you have got to show up as the person you want to be. And so for Amy, she talked about how she puts on her makeup and she does her hair, and she consciously avoids verbalizing her pain or fatigue with what she's going through, managing her stage four cancer, because she's really focusing on your body goes in the direction you speak to it. Your body goes in the direction you speak to it. We've all heard like, where your energy goes. That's where it flows, right like, so you can focus on all the negative things that are happening in your life. And guess what you're gonna see all the negative things. And guess what you're watering all the you're literally watering the negative things. But if you're focusing on, and it's not a toxic positivity type of focus, but if you're focusing on showing up as the person you want to be, and putting your focus in that direction, it is going to get you there. And she said, she said she emphasized the power of maintaining her appearance as a tool to influence her self-perception. So I love this. I do this too, because whenever I feel a little tired, we'll run down if I look in the room like, oh, I didn't get dressed today, of course, like, but maybe it's I also I didn't sleep. But, like.Brad Crowell 22:49  I know what you mean, you just kind of, you know, roll out of bed and keep going and (inaudible).Lesley Logan 22:53  Some days it happens and you're like, oh, no wonder I'm feeling like, not myself. You put everything on. And even if that doesn't solve the world's problems, it kind of you look at yourself in the mirror, you go, I look good, right? Like, I look great. So she said, not many people realize that it's a big superpower. You want to see reflection of who you're wanting to be feeling like, like in the mirror, you know? So I think some people can get a little weird about, like, oh, putting on makeup and doing my hair. Like, that's so superficial. It's not, guys. Yes, there are people that are superficial who do that, but like, for most of us, it is kind of the thing that helps us show up more as the person we want to be because we're fighting on the outside.Brad Crowell 23:33  You know, it's like, I think corporate usually it's weird about it, because every you know, it can become like, a competition and stuff. But like, you know, there is a reason that people wear a suit and tie in a corporate environment, right. It changes the way you you it's supposed to change the way you act. Lesley Logan 23:53  Yeah, yeah. There's a reason why there's uniforms at schools. It's like, kind of so that everyone is, like, not in pajamas at school. But also, like, you know, supposedly supposed to help people, like, not be wanting to be each other. But like, kind of also like this, if it's your job to go to school, like, then you have to wear uniform, you know. So I get it. Brad Crowell 24:10  I definitely have found myself changing my shirt before I get on Zoom calls now where I'm like, you know, like, my old T shirts aren't really my vibe anymore, and as much as I enjoy them for, you know, running around or, you know, weekend, yard work, they're, they're the wrong vibe for when I'm coaching or I'm on a call or whatever. And, yeah, it definitely gives you a different perception of yourself.Lesley Logan 24:35  Yeah. And I think, like, I just think that, you know, a lot of a lot of us are taking notes from people who maybe what they're saying means well. Like, especially if you're like, oh my God, I have to spend so much time getting ready every day. Yeah, you don't need that stuff. But like, if you are trying to feel like a more positive person who feels strong and as a leader, like these things can help. You know, Dr Celeste Holbrook calls that she calls them harm reduction acts, like she would love to not wear makeup, and she would love to not have to put on a clothes that match, but for her to get her message out, she understands that there is a way that she needs to show up, and if she shows up that way, she reduces the harm she could get in the comments. And so she also, like, does this thing in the morning, so that she can put these things on, so can show up in the way that she wants to be received, so that she can give her message out there. So there's so many different reasons to have things that help you show up as the identity that you want to be. So you can actually do the thing that you want to do. Brad Crowell 25:41  Yeah, well, that, that leads pretty straight into what I enjoyed, what she was talking about. She was talking about, how we, how do we create change in ourselves, and how do we, you know, habit forming, and all that kind of stuff, the self-talk, the way that we we what we're thinking. It's really interesting, because I'm like, super analytical and a little bit sarcastic is the wrong word, but cynical is the right word, right? So I'm a little bit cynical. So, you know, I feel like there can be this dissidence of like, oh, when I say these happy things, I'm still lying to myself, because it's not reality. But what, what she's talking about were, was basically the way that you say the things to your brain really matters, and it really needs to be identity shifting, the things that you say to yourself. So like, for example, what I've noticed this is just very basic, but if I wake up and I go, I feel tired. I probably feel tired all day. But if I wake up and I and I say, I'm ready to go, then I'm going to be ready to go all day. You know, especially if you're like, I feel good, I feel good. I'm ready. Let's do this right? And so in that same vein, she advocates for scripting or writing out your day as if you were already your future self. So this is like future casting, right? And this is also like, you know, you call it manifesting, or whatever, but the idea is that you're who is it that you want it to be? Who do you want to be? Who do you how do you want to operate? You know, how do you want to think if you create a script for that, you know? And she talks about, you know, I am someone who is good at making decisions, and I make decisions that benefit my myself, my future, my family, and, you know, every decision that I make is helps lead us towards the path that we're going down. This kind of a thing where it doesn't, it's, you know, it certainly can be right? And she said, script this, because what happens is you're rewiring your brain, right? She said, your brain doesn't actually see the difference between your future self being a scripted version of yourself and the current self, right? And what you're doing. She said, since 91% of your thoughts are repetitive, which is crazy, because I thought it was only 80s, she said, 91. Lesley Logan 25:42  I think it's probably 91. Brad Crowell 25:42  She said, consciously scripting is a new you know, your new reality is essential for breaking away from old patterns. And you're trying to show that you can change. You know you're you're changing who you are and when you as you're scripting this, whatever it is going to be for the future, this mantra that you're going to create for yourself, there will come a point that you're you start to adopt it in the way that you think. So it might sound cheesy and weird, but give it a try. You know, I think this is actually really interesting.Lesley Logan 26:51  Yeah. I actually really like this. And I think, like, for the people who are like, I'm so busy, you can do this on a commute, because you can just talk to text. You can just talk to text.Brad Crowell 27:54  Yeah, well, I but I think the idea is that if you're scripting it, you want to read it. Lesley Logan 28:02  Well, you know, but talk to text, then you can read it. Like, if you don't have if you're like, my morning is so busy, It's so chaotic, I got to get everybody out of the door, you could then, on your way to work, talk to text and a note on your phone. Here's how my days here's how my day went to it's the end of the day. Here's how my day went. Like you're scripting the day, right? And then when you get to your desk, you can just read it. You already wrote it. Brad Crowell 26:04  I don't quite think that's what she means. I think she's saying. Lesley Logan 26:51  You have to handwrite it. Brad Crowell 26:51  No, she's saying, map it out. It's your thing that you do as your it's the same thing. You repeat it every day. It's the same one. Lesley Logan 26:51  Oh, you're doing the same one every single day.Brad Crowell 26:51  You're creating a script, and you're retraining your brain and the way that you think. So, how is it that you want to think, let's write these things down? Lesley Logan 27:03  If you're already your future self.Brad Crowell 29:23  Right. As if you were already your future self? Oh, okay, I like what you're talking about. Because what you're talking about is, is more like the brain dump kind of a thing of like, almost like the morning, morning pages slash notes.Lesley Logan 29:49  How this amazing day is going to be, well, you could still do this part. You could still do it voice to text. You just have to the same one every time. Brad Crowell 29:49  Right. But then you have to remember it. So. Lesley Logan 29:49  I think you will, I think you'll even get more (inaudible) you probably can get better at it. I think you probably even get more details and more nuances, and the smells and the sounds will be there. Yeah, I'm just trying to help the people out who are like, look, I know what they're gonna say, Brad, they're gonna say, I don't have time to do this every morning. No time. So I'm trying to give them the permission to find a way. Brad Crowell 30:20  Let's change that. The I don't have time thing, I don't, I don't. I think that we're making it lot bigger than it needs to be. Like, okay, maybe the first time you have to spend some time thinking about who you want to be yourself. But you need to do that anyway. Yeah, right. So one, you know, but I think your mantra could literally be two sentences or five sentence. It doesn't have to be paragraphs. We're talking about, you know, something that you can build into your morning routine as a habit, and it becomes a habit, you know. And maybe it's when you're brushing your teeth you see, you know, the note on the mirror that says daily mantra, or daily you know, you know, identity shifting, or whatever it is that you, you know.Lesley Logan 31:02  Yeah, you could put it somewhere where you could read it every morning and every night. I like that.Brad Crowell 31:05  Yeah. I mean, I don't even think you need to write it out and stick it on the mirror. You could, but even on your phone. You just need something like, You need to like Lesley says, tie it to something that you do daily so that you're gonna see it like, for example, the making coffee and doing push ups while I'm waiting for the coffee to brew.Lesley Logan 31:23  I like it while you're brushing your teeth, because you do probably do that twice a day. I like it being on the mirror and not on your phone so you don't get distracted. My ADHD, as soon as they open their phone, they're getting fucking lost and they're somewhere else. Brad Crowell 31:35  I think that's wise. Lesley Logan 31:36  And if they don't update that note every day, then the note gets buried. So like, let's just put it on paper on your mirror, and you can read it twice a day while you're brushing your teeth, because while you're brushing your teeth, you're like, man, two minutes is a long time. It's a long time. So what if you read it for the whole two minutes?Brad Crowell 31:51  What if, I mean again, it doesn't have to be two minutes long. It could just be a few sentences. Lesley Logan 31:51  No, it could be a few sentences that you read over and over again for two minutes. Brad Crowell 31:58  Yeah, that's cool. Stick around. We'll be right back. We're gonna dig into some really great Be It Action Items that Amy shared with us like she's a powerhouse, y'all, I'm very continuously impressed by her. Lesley Logan 32:10  I know. Brad Crowell 32:10  Yeah, well, we'll be right back. All right. So finally, let's talk about those Be It Action Items. What bold, executable, intrinsic or targeted action items can we take away from your convo with Amy Ledin? So funny enough, I'm going to let you say what she got excited about. But she she also said she's got this interesting framework that she created about habit building, and she calls it five for 50, okay? And, yeah, I thought this was clever. I know there, you know there's you talk a little bit differently about the length of time it takes to build a habit. Lesley Logan 32:45  Yeah. I actually this idea. Cares thing (inaduible) Brad Crowell 32:49  Wait, wait, let me tell the idea. Okay, so 5 for 50, what is it? 5 for 50, you're picking five specific things that you want to turn into habits, and you're going to perform these habits for 50 consecutive days in a row, right? So little redundant there consecutive means in a row. So 50 consecutive days you're going to perform these five specific habits that you want to change. And there's one caveat, four out of five of those must be things you genuinely intend to continue to do long term. So you're not picking five things that you might want to try out. That's not what we're talking about. We're talking about four of the things you definitely want to build into your life. And the fifth thing, maybe that's the thing you want to try out, right? And the examples that she gave were, she has a 26 year old son who was like, I really want to learn to draw. And he he said, I'm going to do it for 30 minutes every day. And and after a few days, he was like, whoa, this is overkill. I I'm not an amazing (inaudible) I reduced it to 10 minutes a day, but he still did it 10 minutes a day for 50 days.Lesley Logan 33:52  Yeah, and that. And so she does give there's a you have the first week to adjust the habit so I. Brad Crowell 33:59  Increased his time because he got really into drawing. And by the end of 50 days, she said he was like, Michael Jordan of drawing, yeah, yeah, yeah. She said it's amazing what you can do. You know, you know how you know whether it's playing the guitar or whatever it is, you know, the but the so the fifth habit is reserved for personal growth area that the person wants to explore. This will allow you to dabble in it, to see if it's something you'd like to continue to, you know, without the pressure of a forever commitment. So for her, it was getting back into journaling. She's like, you know, I used to do it. I was really intentional about it before I got out of the habit of it. And like, I kind of want to do it, but I'm not really sure if I want to do it again. So she was like, I'm going to add that in as my fifth thing. So, you know, and, yeah, that seven day window gives you time to redefine, redefine those agreements. There's 50 those five things over the 50 days, you know, if the initial commitment proves too much. And I thought, I thought this was kind of clever and and so that said, I wanted to check in with you, Lesley, because you said, oh, I started learning Tarot. Lesley Logan 34:47  Yeah, tarot. Brad Crowell 34:49  Tarot, I said, tarot. Lesley Logan 35:00  I know, like I'm rowing a boat, like I'm learning to row, yeah, tarot, yeah. I'm still learning it. I'm still learning it. I have missed a few days on the return of our, of our coming here, but I actually, except for, according to the app, I missed a couple times. I think that's because of the plane. Like, I, you know, I actually do believe I did it on the days that I did it, but, like, it was like, you missed it, but I actually did almost 50 days in a row on that and I am not a little hiatus, because we have to get back to life. And it just was like, Okay, this is actually filling a job and not like a hobby and so, but I love it. I'm really into it. And I just, I'm really excited, because I just got a notification that this 2026 journal is coming, and it's like a daily Tarot journal, so it will help me with my because with Tarot, you have to, like, immerse yourself in it, to learn it. You know, like, you got to learn the cards, but then you got to draw the cards. And so I'm trying to find these different ways to make sure it's around me. So it's easy to do sure, but I am loving this. This is really fun for me, and it's also really interesting when I tell people I'm learning it, because they're like, oh, are you new readings? And it's like, no, no, no, not everything that I do is going to become something I get paid to do. This is for me, doing it for myself, but I but I actually like, I really like, here's the thing. We can all talk about the same thing in different ways, and some people are going to love it, and some really love other things. I actually really like the way that B.J. does habits, which is what I'm going to go into the rest of the of the month. That being said, this might be exactly what you want to do. Or you can actually go, Hmm, I wonder what my five habits would be. You can actually use what I am doing the next the for the next month to come up with your 5 for 50. And then starting on day one of the year, you could go through the first 50 days of the year using Amy's, so you can actually do both.Brad Crowell 37:05  Sure, I dig it. Well. Anyway, I thought that. I thought it was a good like, I love it. It's a good challenge. You know, it's a challenge, but it's a good one. Lesley Logan 37:12  And I think it, I think it is a challenge, and you're not. It's not like, they do this every 50 days where they start new things, like they, they do this and then like they, I think if she said it was a couple times a year, it's like, not like, every 50 days, like, Okay, it's time for our new 5 for 50. Like, you've run out of things to do. So my Be It Action Items, she is so clever, she actually used her DACs and the Be It acronym. So.Brad Crowell 37:36  DACs are the daily action commitments, which for her were cards that she was writing on. Lesley Logan 37:41  Yeah, like, those cute little like, recipe cards, yeah. So B is bold, pick one agreement that matters. So your bold action, and that she is saying is, pick an agreement that matters, and then you're gonna do E, which is executable, write it in real words, not vague words, be specific on what you're shooting for. And then I the intrinsic is link it to how you want it to feel, not how much you want to weigh or how much you want to make. So like, not anything like external, but how you want, how that one thing is going to make you feel on the inside. And then T targeted, start today, not someday, be very specific of when you're going to start doing the thing. So I thought that was, like, a really fun way for her to use her DACs with the Be It. I was like, oh, look at that, be it till you see it right there.Brad Crowell 38:29  Yeah, it's I thought it was quite clever.Lesley Logan 38:32  Yeah, I know. I love when people give me my acronym back. I don't want to make it a rule, but, like, it does make me smile. I'm not saying anything guests who are listening to this that maybe you should do it, but, but it's really good. I can't believe it's been 555 episodes. Brad Crowell 38:52  Wait. Lesley Logan 38:53  She was on Episode five.Brad Crowell 38:54  Yeah, this is episode 611.Lesley Logan 38:56  I know, but she was on episode she was on episode 610 so she, it's been 555 from her. Brad Crowell 39:02  605 baby. Lesley Logan 39:06  Oh, nailing it. Nailing it on these episodes (inaudible) wow. I, like, don't even have my brain doubled down on that, like, I doubled down on that, and I really was like, oh, that's 555, that equals 610, five, five plus five. That's 10. Really, this is why I actually write down math when I do it and not do it in my head. Anyways.Brad Crowell 39:37  We listen to a pod where he says, I don't do live math so but yeah, maybe we should adopt that.Lesley Logan 39:43  Clearly I don't do live math. All right, I am Lesley Logan, and I, I am imperfect. Clearly from this episode,Brad Crowell 39:51  I'm Brad Crowell. Thanks for being here.Lesley Logan 39:51  Yeah, make sure you share this with a friend who needs to hear it. It's really, really great. And also we want to hear, Amy's gonna want to hear, especially like, did you do 5 and 50? Did you pick an agreement? Did you do anything like share it with her. I know she'll love to hear it, and it will inspire her and empower you. And until next time, Be It Till You See It. Brad Crowell 40:11  Bye for now. Lesley Logan 40:12  That's all I got for this episode of the Be It Till You See It Podcast. One thing that would help both myself and future listeners is for you to rate the show and leave a review and follow or subscribe for free wherever you listen to your podcast. Also, make sure to introduce yourself over at the Be It Pod on Instagram. I would love to know more about you. Share this episode with whoever you think needs to hear it. Help us and others Be It Till You See It. Have an awesome day. Be It Till You See It is a production of The Bloom Podcast Network. If you want to leave us a message or a question that we might read on another episode, you can text us at +1-310-905-5534 or send a DM on Instagram @BeItPod.Brad Crowell 40:55  It's written, filmed, and recorded by your host, Lesley Logan, and me, Brad Crowell.Lesley Logan 41:00  It is transcribed, produced and edited by the epic team at Disenyo.co.Brad Crowell 41:05  Our theme music is by Ali at Apex Production Music and our branding by designer and artist, Gianfranco Cioffi.Lesley Logan 41:12  Special thanks to Melissa Solomon for creating our visuals.Brad Crowell 41:15  Also to Angelina Herico for adding all of our content to our website. And finally to Meridith Root for keeping us all on point and on time.Support this podcast at — https://redcircle.com/be-it-till-you-see-it/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

What happens when a medical device executive walks away from a stable 17-year career to build a digital marketing agency in one of the most complex industries on Earth? In this compelling episode of The Proven Entrepreneur Show, host Don Williams sits down with Saul Marquez, founder and CEO of Outcomes Rocket, to uncover the untold story of pivoting, perseverance, and the power of trusting your gut in healthcare entrepreneurship.Before he founded Outcomes Rocket, Saul Marquez spent 17 years in medical devices, living what many would call a "dream career." In this candid conversation with host Don Williams on The Proven Entrepreneur Show, Saul shares how he walked away from that security to build a specialist healthcare marketing agency serving health tech, medical device companies, and ambulatory provider groups. If you've ever felt torn between a safe path and a bigger vision, this episode will feel uncomfortably familiar in the best way.You'll hear Saul break down his simple decision framework of "dreams and data"—how he used both gut instinct and real-world evidence from over 2,000 podcast interviews with healthcare leaders to validate his leap into healthcare entrepreneurship. The discussion dives deep into health tech marketing, medical device marketing, and why "you sell like you buy" is one of the most practical mindset checks for any founder, CEO, or marketing leader. They unpack why "cheap marketing" is so expensive, when to stop DIYing and hire real experts, and how to think about podcasts and webinars for lead generation in today's healthcare landscape.Saul also shares a raw story about a webinar gone wrong—a painful early failure that turned into a long-term client relationship and bulletproof SOPs (Standard Operating Procedures) through radical ownership. Along the way, Don and Saul talk about comfort zones, "burn the boats" moments, choosing mentors wisely, and what big thinkers in healthcare are really struggling with behind the scenes. This conversation covers essential topics for anyone navigating the intersection of healthcare business growth and digital transformation.What You'll Learn:How to validate a business idea using the "dreams and data" framework before taking the leapWhy healthcare commercialization requires strategic marketing partnerships, not budget solutionsThe psychological barriers keeping healthcare professionals from becoming successful entrepreneursHow B2B healthcare marketing differs from other industries and why it requires specialized expertiseThe role of content marketing, webinars, and podcasts in healthcare lead generationWhy 10X growth is easier than 2X growth—and what that means for your strategyHow to recover from catastrophic failures and turn them into competitive advantagesThe importance of surrounding yourself with mentors who've already achieved your goalsPractical strategies for health tech and medical device company growthThe "three M's of leadership": Mindset, Mission, and MethodologyWhy This Episode Matters:This isn't generic entrepreneurship advice—it's a masterclass in healthcare business strategy from someone who's built a thriving agency while serving some of the most complex organizations in the industry. If you're a health tech founder, medical device company leader, healthcare CEO, ambulatory provider, or anyone in the healthcare sales space wondering why your marketing isn't working, this conversation will rewire how you think about growth.Subscribe to The Proven Entrepreneur Show for more unfiltered conversations with leaders building billion-dollar healthcare businesses and navigating healthcare commercialization.

We can actually build a better world, but we have to break the cycle of cynicism, first.THE CYCLE OF CYNICISM1. Finding out about a problem2. Wanting to do something to help3. Not seeing how you can help4. Not doing anything about it5. Feeling sad, powerless, angry6. Deciding that nothing can be done7. Beginning to shut down8. Wanting to know less about problems9. Repeat until apathy results.THE CYCLE OF HOPE1. Taking personal responsibility for being a good person2. Creating a vision of a better world based on your values3. Seeking out quality information about the world's problems4. Discovering practical options for action5. Acting in line with your values6. Recognizing you can't do everything7. Repeat until better world results.Read the Inner Self Article on How to Make the World a Better Place. SUPPORT JULIE (and the show!)DONATE to the Palestinian Children's Relief Fund AND THE Sudan Relief FundGET AN OCCASIONAL PERSONAL EMAIL FROM ME: www.makeyourdamnbedpodcast.comTUNE IN ON INSTAGRAM AND YOUTUBESUBSCRIBE FOR BONUS CONTENT ON PATREON.The opinions expressed by Julie Merica and Make Your Damn Bed Podcast are intended for entertainment purposes only. Make Your Damn Bed podcast is not intended or implied to be a substitute for professional medical advice, diagnosis or treatment. Support this show http://supporter.acast.com/make-your-damn-bed. Hosted on Acast. See acast.com/privacy for more information.

Feeling worn down by work or wondering if your burnout is more than just stress? You're not alone. In this episode, Lindsey Fuller is joined with Elandria Jackson Charles and Naomi Hattaway for a heartfelt conversation about how our jobs impact our wellbeing—and what to do when things start to feel overwhelming. Together, they explore real stories of burnout and offer gentle, practical tools for tuning into your own needs. Tap into how to recognize the difference between everyday discomfort and true harm, plus find fresh ways to rest and even reclaim joy amid the daily grind. Whether you're considering a career shift, dreaming of consulting, or simply hoping to feel more balanced, this conversation will support you and give you thoughtful steps to move forward.Episode HighlightsExploring Self-Study and Burnout (02:57)The Importance of Nature and Grounding (05:31)Navigating Personal and Professional Seasons (08:22)Tools for Self-Care and Recovery (10:43)The Role of Agency in Time Management (13:47)Creating Protected Time for Wellbeing (16:54)The Power of Naming and Noticing (19:43)Zoom Out Somatic Practice (22:50)Understanding Workplace Dynamics (27:32)Differentiating Misalignment, Dysfunction, and Toxicity (28:49)Navigating the Transition to Consulting (35:20)Naomi and Elandria's Affirmations (43:12) Episode Shownotes: www.weareforgood.com/episode/toxicworkplace//Join the We Are For Good Community—completely free.Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.com Say hi

Shaun proves how the CIA has been cultivating Venezuela and the drug gangs for DECADES! PLUS, Jennifer Vince, Founder and CEO of Senior Care Navigation, talks about the lack of affordable senior care in America and tells Shaun how she created her company to teach and advocate for the long-term elder care that works best for YOU and the elderly people you care for in your life. AndFrank Gaffney, President of the Institute for the American Future, urges politicians to listen to their oath of office and protect the United States from the infiltration of Sharia Law.See omnystudio.com/listener for privacy information.

Would you like access to our advanced agency training for FREE? https://www.agencymastery360.com/training What if growth doesn't make things easier but actually just raises the stakes? Agency life looks glamorous from the outside, but the real growth usually starts in the messy middle. Today's featured guest just wanted to build something of her own, but quickly learned that growth means the challenges get harder, instead of easier, and that your client and team retention will always be the best measures of success, since it means you've managed to build a business that has a real impact on clients and a culture people never want to leave. She'll share the pressure she felt as the agency got bigger, how she learned to celebrate the little wins, and how she built a culture that has truly worked as a strategic advantage. Elyse Lupin is the president and founder of Elysium Marketing Group, a full-service agency specializing in food and franchise marketing. With more than a decade of running the business, she has scaled from a new mom charging a thousand bucks for her first client to leading a well known, franchise-focused marketing team recognized for expertise, execution, and a culture clients genuinely enjoy working with. In this episode, we'll discuss: Why growth gets harder as your agency scales. 2 metrics that actually predict agency success. How culture became her agency's competitive advantage. The importance of letting go instead of babysitting tasks. Subscribe Apple | Spotify | iHeart Radio Sponsors and Resources E2M Solutions: Today's episode of the Smart Agency Masterclass is sponsored by E2M Solutions, a web design, and development agency that has provided white-label services for the past 10 years to agencies all over the world. Check out e2msolutions.com/smartagency and get 10% off for the first three months of service. How Mentoring Can Be the Push You Need Elyse started her agency during what most people would consider the absolute worst time to make a career change. She had a newborn, a mortgage, and a job that drained her every morning as she left her child in daycare. That friction reached a breaking point. A mentor tossed out traditional job options, but Elyse surprised even herself when she said, "I just want to start my own thing." Instead of talking her out of it, that mentor became her first client. It's one of those decisions you look back on and realize how thin the line is between staying stuck and building something you love. In the early days, she charged way too little, as nearly all agency owners do for those first engagements. But like she said, ignorance can be a gift. When you are early and scrappy, you move fast and celebrate every small win because you have no idea what's coming next. Why Growth Gets Harder, Not Easier After eleven years, Elyse said she was shocked by how the difficulty of running an agency evolves. Things do get easier in some ways, but each stage comes with a new complexity level. As the agency grew, so did the pressure to hire better people, keep up quality, retain clients, and juggle new demands that never existed in the early days. You go from hands-on fulfillment to team building to culture shaping to visionary leadership. Each level is a different skill set and none of it is simple. Scaling is not a victory lap. It is a longer, more strategic version of the same game you started with: solve the next problem without losing momentum. For Elyse, it's all about stopping to celebrate the little wins and let herself enjoy watching her team crush new challenges. 2 Metrics That Predict Agency Success: Client and Team Retention A lot of agency owners fall into the trap of measuring success by employee count or top line revenue. Elyse prefers to track retention. She considers it far more meaningful. Clients only stick around if they are getting results and some of her clients have been with her agency since the beginning. Employee retention matters just as much, because no amount of growth means anything if the team delivering the work is burning out or bailing. Even during COVID, when most of their food clients disappeared overnight, Elyse's agency found a way to pivot into B2B, protect the team, and still grow. Not at the same pace, but still upward. That speaks to culture, resilience, and leadership. In the end, what really matters is how happy you are in the business, whether or not your team is happy, and how profitable the business actually is. These are the things that will guarantee you stay in business and not start to resent it. How Culture Becomes an Agency's Competitive Advantage Elyse's agency has a spirit week. costume day. concert tshirt day. team jersey day. They joke about team members hearing her excitement through the office walls. But behind the fun is something serious. A happy team performs better, stays longer, and delivers higher quality work. She also implemented rituals that reinforce positivity and growth. Every Friday on remote days, they kick off with Wins of the Week. Team members spotlight others who went above and beyond, which forces everyone to pause and recognize progress. Then there is Elysium Advancement, a bi-weekly internal training where someone teaches a new AI tool or system. It keeps the whole agency sharp without overwhelming everyone with the nonstop flood of new tech. Finding the Balance Between a Remote and In-Person Team Elyse's agency is in office Monday through Thursday and remote on Fridays. She believes their productivity is higher together, especially since half the business is design focused. Instead of 15 email threads, they solve problems in 30 second conversations. Some teams thrive remote. Others thrive together. The important thing is knowing which one your agency needs. For them, an in-person environment helps them move faster and design better. Letting Go: Building Leaders Instead of Babysitting Tasks Most agency founders struggle with this. Elyse has built three strong department heads who now own their areas. Sure, she still has a hand in more than she probably should, but the structure is finally allowing her to think bigger instead of babysitting tasks. She also knows what her team would tell her to stop doing. Being too loud in the office. Which, as problems go, is one of the funnier ones. The Power of Picking a Niche Years ago, Elyse heard this very podcast's advice about niching down and resisted it. Like most agency owners, she felt her client base was too broad to narrow down. After COVID, she finally made the leap and put a stake in the ground around franchise marketing. She got her Certified Franchise Executive credential, doubled down on franchising events, and made franchise marketing a core part of the brand. And the decision paid off immediately. Franchise systems want a partner who understands their world, their FDDs, their local store marketing needs, and their complexity. Her agency became that partner. And with that clarity came authority, opportunity, and recognition. Niching did not reduce her client pool. It strengthened her position and made her easier to hire. Do You Want to Transform Your Agency from a Liability to an Asset? Looking to dig deeper into your agency's potential? Check out our Agency Blueprint. Designed for agency owners like you, our Agency Blueprint helps you uncover growth opportunities, tackle obstacles, and craft a customized blueprint for your agency's success.

We've got Matt Dean from Dean&Co on to share some expert knowledge on what it takes to build a successful Denver brand, from development + architectural design all the way down to strategic marketing and branding. Gain some insight on where our city is heading and what's holding it back!   As always, we've got the top Denver news and things to do on our radar this week as well. Follow RGD: YouTube: https://www.youtube.com/channel/UC8u8GmvBi6th6LOOMCuwJKw Instagram: https://www.instagram.com/real_good_denver/ TikTok: https://www.tiktok.com/@realgooddenver   Do you have a Denver event, cause, opening, or recommendation that you want to share with us? We want to hear from you! Tell us what's good at tom@kitcaster.com. We're opening up early access to a custom Denver job alert program through our newsletter thanks to https://www.jobstreamai.com/. Sign up at realgooddenver.com to be the first to know when it's ready!!   News & Events:   Ball Arena Phase 1   Real Snow coming to Denver     Promo   New Year's Eve party from our friends over at Drink Denver     Shout Out:   https://www.deancostudio.com/ ​​Music produced by Troy Higgins   Goodboytroy.com  

Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. Learn More About DataboxSubscribe to our newsletter for episode summaries, benchmark data, and moreMost marketers are told: “Tie your plan to revenue.” But how?In this fast-paced live episode, Sam Kuehnle (VP of Marketing at Loxo) breaks down a practical, no-fluff process for building a marketing plan that earns buy-in from leadership, aligns with sales, and actually hits targets.No vanity metrics. No fake forecasts. Just real talk on what's working, what's not — and how to plan smarter.In this episode, you'll learn:How to calculate marketing's share of company revenue goalsWhat “bottoms-up” and “top-down” planning really look likeWhy most funnels leak at the demo-to-meeting stageHow to avoid wasting budget on channels you haven't proven yetThe spreadsheet Sam uses to model all of thisThis is your playbook if you're tired of MQL theater and want to lead with strategy, not guesswork.

The Public Service Commissioner says he believes former Police Commissioner Andrew Coster is genuinely sorry, following his resignation as Social Investment Agency Head. Coster's accepted responsibility for shortcomings highlighted in an IPCA report on the handling of complaints against his then Deputy Jevon McSkimming. His final pay will be near $124 thousand. Sir Brian Roche told Mike Hosking Coster's always seemed genuine in all his experiences with him. He says Coster's very sincere and has real courage, and is confident what he says he believes, is true. LISTEN ABOVE See omnystudio.com/listener for privacy information.

XVI ciclo di Dottorato della Scuola Superiore di Studi StoriciUniversità deglli Studi della Repubblica di San MarinoCOLONIZZAZIONE / DECOLONIZZAZIONEAgency africana e colonialismo italiano: alcuni casi di studioUoldelul Chelati Dirar(Università di Macerata)Podcast a cura di Giuseppe GiardiUna produzione Usmaradio - Centro di Ricerca per la Radiofonia

Send us a textWhen you're leading a fast–growing agency, becoming the bottleneck isn't a character flaw; it's a sign your systems, team structure, and internal leadership rhythms need to evolve. In this episode, I sit down with Tom McGehee, Marine, corporate leader, consultant, entrepreneur, and co-CEO of the Halftime Institute, to unpack how seasoned leaders break free from overload and step into Leadership for Agency Owners that actually works.Tom's journey through special operations command, global consulting, entrepreneurship, and nonprofit leadership offers a rare window into sustainable growth: humility over ego, clarity over chaos, and mission-type orders instead of micromanagement.If you're navigating team handoffs, decision bottlenecks, burnout patterns, or the shift from success to significance, Tom's insights will help you realign your leadership, empower your team, and build the margin your next season requires.Books MentionedHalftime by Bob BufordResilient by John EldredgeSacred Pace by Terry LooperYou can connect with Tom directly at tom.mcgehee@halftime.org or through halftime.org. He's also active on LinkedIn and would welcome connecting with anyone this conversation serves.Join Dr. William Attaway on the Catalytic Leadership podcast as he shares transformative insights to help high-performance entrepreneurs and agency owners achieve Clear-Minded Focus, Calm Control, and Confidence. Free 30-Minute Discovery Call:Ready to elevate your business? Book a free 30-minute discovery call with Dr. William Attaway and start your journey to success. Special Offer:Get your FREE copy of Catalytic Leadership: 12 Keys to Becoming an Intentional Leader Who Makes a Difference. Connect with Dr. William Attaway: Website LinkedIn Facebook Instagram TikTok YouTube

What would we do differently if we started our travel agency all over again today? In this episode, Whitney sits down with industry veteran Julie Lanham, President of Vacations to Remember, to explore that question. Julie brings 40 years of perspective, having built her agency from the ground up long before host agencies, online bookings, or social media existed. Together, she and Whitney unpack what they'd repeat, what they'd absolutely change, and how new advisors can learn from decades of experience. From boundaries and mentorship to CRMs and hiring support, this conversation is both reflective and refreshingly real about the evolution of running a travel business.

Agent Cheri Van Loon from Marilyn's Agency joins Jesse to share real, practical insights about auditions, communication, materials, and what it truly means to take ownership of your acting career.Cheri brings passion, clarity, and zero fluff — she loves this industry and cares deeply about the actors she works with. In this episode, she breaks down exactly what she sees every day inside the audition and submission process.They cover:

Elderly intoxicated people pay 33% more attention to ads than sober viewers but remember half as much. That's just one reason why optimizing solely for attention can backfire spectacularly.This week, Elena, Angela, and Rob are joined by Marc Guldimann, CEO of Adelaide. Marc explains why Byron Sharp is right about attention being wasteful when misused, but wrong about dismissing it entirely. The team explores how attention should measure media quality, not creative sensationalism or audience manipulation.Topics covered: [01:00] Why optimizing for maximum attention creates unintended consequences[06:00] Where Byron Sharp gets attention metrics right (and wrong)[13:00] The problem with legacy verification companies' attention metrics[18:00] How Adelaide rates media quality like a credit rating agency[23:00] Why cost-plus agency models create perverse incentives[28:00] YouTube podcasts and premium CTV as today's best media bargains  To learn more, visit marketingarchitects.com/podcast or subscribe to our newsletter at marketingarchitects.com/newsletter.  Resources: 2022 The Media Leader Article: https://uk.themedialeader.com/sharp-is-right-chasing-fleeting-attention-is-a-waste-of-money/Marc Guldimann's LinkedIn: https://www.linkedin.com/in/guldi/Adelaide Metrics Website: https://www.adelaidemetrics.com/ Get more research-backed marketing strategies by subscribing to The Marketing Architects on Apple Podcasts, Spotify, or wherever you listen to podcasts. 

Most agencies can tell you how their clients are doing but ask how they are doing and the room gets quiet. The truth is that even the best run firms skip their own checkups. Margins thin out, teams burn out, and culture drifts while the spotlight stays fixed on the next pitch. But what if agencies treated their operations the way a doctor treats a patient, tracking vital signs, diagnosing problems early, and prescribing real solutions before things spiral.From hidden symptoms to running a full-scale agency fitness test, in this episode we look at what separates a healthy firm from one that just looks good on paper.  Listen For3:56 What vital signs show if your agency is healthy or just surviving?5:25 Are agency leaders really surprised by their own problems?8:57 Is AI a threat or a tool for agencies to grow?12:25 What four pillars make an agency profitable and strong?18:15 What aha moment helped an agency turn things around?20:03 Answer to Last Episode's Question from Lionel ZetterGuest: Andy West, West of CenterWebsite | Email | LinkedIn | X | Substack Rate this podcast with just one click Follow Farzana on SubstackFollow Doug on SubstackCurzon Substack Stories and Strategies WebsiteCurzon Public Relations WebsiteAre you a brand with a podcast that needs support? Book a meeting with Doug Downs to talk about it.Apply to be a guest on the podcastConnect with usLinkedIn | X | Instagram | You Tube | Facebook | Threads | Bluesky | PinterestRequest a transcript of this episodeSupport the show

Welcome to the Personal Development Trailblazers Podcast! In today's episode, we're helping people with anxiety regulate their emotions and nervous system so they can create the shift in their life they've been waiting for.Maureen Boyle is a certified school counselor, author, and founder of Maureen Boyle Coaching LLC, where she helps individuals and organizations strengthen resilience, emotional intelligence, and authentic leadership. Through her signature framework, Big Pillar Energy™, Maureen guides clients to transform adversity into empowerment by cultivating the five core practices of Awareness, Acceptance, Attitude, Authenticity, and Agency. Her upcoming book, Big Pillar Energy™, teaches people how to rebuild from life's hardest moments with strength, clarity, and purpose. Maureen's mission is to help others lead with authenticity and resilience, both personally and professionally.Connect with Maureen Here: Instagram: https/www.instagram.com/@maureenboylecoaching/Facebook: https/facebook.com/maureen.h.boyleTik Tok: https/www.tiktok.com/@maureenboylecoachingWebsite: https://www.maureenboylecoaching.com/===================================If you enjoyed this episode, remember to hit the like button and subscribe. Then share this episode with your friends.Thanks for watching the Personal Development Trailblazers Podcast. This podcast is part of the Digital Trailblazer family of podcasts. To learn more about Digital Trailblazer and what we do to help entrepreneurs, go to DigitalTrailblazer.com.Are you a coach, consultant, expert, or online course creator? Then we'd love to invite you to our FREE Facebook Group where you can learn the best strategies to land more high-ticket clients and customers. QUICK LINKS: APPLY TO BE FEATURED: https://app.digitaltrailblazer.com/podcast-guest-applicationDIGITAL TRAILBLAZER: https://digitaltrailblazer.com/

When your business feels busy but the numbers don't back it up, something's off.Agencies and consultancies often confuse effort with progress – and today's guest has the data to prove it.In this episode of The Handbook, Harv Nagra sits down with fractional CFO and Trimline founder Michael Wark to unpack why so many service businesses hit revenue ceilings, run on thin margins, and stay stuck in that exhausting cycle of over-servicing.If you've ever wondered why more clients and more staff don't automatically create more profit, this one's for you.Here's what we get into:The hidden math behind low profitability – and why over-servicing is usually the real culpritWhy headcount growth can become an ego metric (and why hiring your way out of inefficiency rarely works)How to diagnose your true unit economics and reset your pricing based on reality, not optimismThe operational signals your business is running harder in place rather than growingWhat healthy, scalable service businesses measure – and the benchmarks Michael looks for in top-performing firmsWhether you're firefighting day to day or thinking seriously about scaling, Michael brings a clear, practical lens to understanding your numbers and building a healthier business.Listen to the full episode to hear the data, the patterns, and the playbook that can help you break the cycle.

Brett Banker is co-founder of X&O and former Managing Partner & Head of Account Management at a two-time “Agency of the Year.” He's led brand and business strategy for major clients including consumer-packaged goods, media, food, and sports brands such as Procter & Gamble, NBCUniversal, Panera Bread & National Football League (NFL). Brett also pursues entrepreneurial passions outside agency life — from DTC ventures to cooking and golf — bringing a grounded, multi-faceted perspective to brand building. Eric Segal is co-founder of X&O. and a veteran creative leader: former Chief Creative Officer at an award-winning agency, with a track record that includes working on several Top-10 Super Bowl commercials. He's earned awards and recognition at major creative competitions — including Cannes Lions International Festival of Creativity, D&AD, The One Show, Effies, and Emmys — and his work has ranged from brand campaigns to large-scale advertising for clients across industries.

Send us a textHungry buyers don't need convincing; they need finding. That's the heart of our conversation with strategist and storyteller Erica Mackay from the Marketing Detective Agency, where “Giraffes Don't Eat Steak” isn't just a catchy title—it's a sharp reminder that not every audience is your audience. We swap spray-and-pray tactics for research-led clarity and show how to spot the lions who actually want what you sell.Erica takes us from her childhood in apartheid South Africa—where questioning unfair rules became second nature—to a global marketing career across EMEA and a bold pivot into entrepreneurship. Along the way, she reveals an unexpected chapter as a close protection officer and unpacks how that discipline translates into better marketing: map the environment, profile the actors, plan the route, and prepare contingencies. In business terms, that's voice-of-customer research, competitor insight, channel focus, and message testing that saves time and money.We break down practical steps any founder or marketer can use now: narrow your segment to people who want, need, and can afford your offer; capture the exact language your buyers use; craft a simple value proposition; and place it where attention already lives. Erica's throughline is human connection—help people feel seen, whether they're customers or young speakers finding confidence—and the results will follow. Expect smart positioning tips, memorable metaphors, and candid life lessons on courage, curiosity, and asking for help.If you're ready to stop waving steak at giraffes and start serving the right audience, hit play and bring a notepad. Then share this with a founder who needs a nudge, subscribe for more brand strategy conversations, and leave a review to tell us which insight you'll test first.Tune in next week for more stories of 'Distinction & Genius' from The Good Listening To Show 'Clearing'. If you would like to be my Guest too then you can find out HOW via the different 'series strands' at 'The Good Listening To Show' website. Show Website: https://www.thegoodlisteningtoshow.com You can email me about the Show: chris@secondcurve.uk Twitter thatchrisgrimes LinkedIn https://www.linkedin.com/in/chris-grimes-actor-broadcaster-facilitator-coach/ FaceBook Group: https://www.facebook.com/groups/842056403204860 Don't forget to SUBSCRIBE & REVIEW wherever you get your Podcasts :) Thanks for listening!

As platforms push Performance Max, Advantage+ and new modelling systems, we're entering a world where results often look better in-platform than they do in reality. Behind the scenes, attribution is becoming harder and marketers are being forced to rethink how they interpret success altogether.In this episode of the Smarter Marketer Podcast, host James Lawrence sits down with Rocket's Paid Media Manager, Adrian Oguz, to unpack what truly matters when you're running paid media in an AI-driven landscape. Adrian shares an unfiltered view on automation, performance loops, the limits of attribution and how in-house marketers can step back and measure what actually drives growth, and not just what looks good on a dashboard.Key Takeaways:Why AI-driven campaign types often optimise toward the easiest conversions, not the most valuable onesHow to recognise when Performance Max has fallen into the “existing customer loop”The hidden risks of lead-gen automation and why spam leads often spike before performance improvesThe simple macro metrics that reveal whether your media is genuinely growing the businessHow channels like YouTube can drive huge results without showing any conversions in-platformWhy creative is becoming the new targeting, especially inside Meta's evolving ecosystemHow to design tests that prove whether a channel is actually contributing to growthWhen it's time to scale spend, and when stability matters more than chasing the next tacticGuest:Adrian Oguz is a Paid Media Manager at Rocket Agency, overseeing multi-million-dollar budgets across search, social and programmatic. With his clear, practical approach, he's led multiple award-winning campaigns for various business types and industries across the APAC Search Awards and SEMrush Awards year after year.You can follow Adrian on LinkedIn.Find Us Online:James Lawrence LinkedIn: https://www.linkedin.com/in/jameslawrenceoz/ Smarter Marketer Website: https://rocketagency.com.au/smarter-marketer-podcast Rocket Agency Website: https://rocketagency.com.au/ Rocket Agency LinkedIn: https://www.linkedin.com/company/rocket-agency-pty-ltd/Buy Smarter Marketer:Hardcover: https://amzn.to/30O63kg Kindle: https://amzn.to/2ZqfCWm About the Podcast:This is the definitive podcast for Australian marketers. Join Rocket Agency Co-Founder and best-selling author, James Lawrence in conversation with marketers, leaders, and thinkers about what it takes to be a smarter and more successful marketer.

After less than a year, the Department of Government Efficiency, better known as DOGE, is done. The controversial cost-cutting initiative was initially led by the equally controversial tech billionaire Elon Musk. Did DOGE succeed in what it set out to do? While much has been made of the steep cuts in the number of federal employees, there was also what Musk called a mandate from President Donald Trump to “delete the mountain” of government regulations and remake the government with AI. USA TODAY Politics Reporter Kathryn Palmer joins USA TODAY's The Excerpt to dive into all things DOGE.Have feedback on the show? Please send us an email at podcasts@usatoday.com. Episode transcript available here.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

"Hot girls gotta stay hydrated" House of Bob embarks on a new adventure using the Triangle Agency system.  In the sleepy town of Three Corners, USA, we meet our agents who receive a new mission to investigate a strange string of deaths in the community of Caddy Corner. Episode Artwork by Jake @Javoc.bsky.social House of Bob Cover Artwork by @ShaunMakes Audio Editing by Jessica Colvin Sound Design by Astronomic Audio Music by Duke Albert Featuring: Jake as The General Manager Alex as Greb Cristina as Sandra Shen Jessica as Veronica Shubert as Tino — Need More Bob in Your Life?  Check out our other (SFW!) podcast, Tales of Bob Apple Podcasts Spotify — Support the Show: Patreon Contact Us: Discord TheHouseOfBob.org Bluesky Instagram Facebook Email — Thank you so much to our current Patreon supporters! This podcast would not be possible without you. BrandleBlue Brandon Knox Christine Braile Connor McColloch D Chan Dan Klip-Klop Detheros Elli Ethan Edwards Garbanzo Jessica  Jessica Colvin Josh Josh Jordan Keith Haddad Mark Boykin Michael Padraig Hegarty Pavel Lishin Ranger Eli Sadie Tucker  Sarah Eisele Scooter Emerson Shaka Jamal Team EAMONN  The Pink Pastor Thomas Kuhlmann Tom Wesley Waffelpokalypse  — Triple Agents is an independent production by [author or publisher] and is not affiliated with Triangle Agency or Haunted Table, LLC. It is published under the Triangle Agency Third Party License. Triangle Agency is copyright Haunted Table, LLC. Learn more about your ad choices. Visit megaphone.fm/adchoices

On this episode, I had the privilege of sitting down with my dear friend Christina Cone in her home here in East Nashville. I knew she would be the perfect person to talk with about how to maintain one's creative and artistic identity while simultaneously diving headfirst into motherhood. Christina fronts the band Frances Cone along with her husband, Andy. She also founded Phases, a boutique creative agency for independent artists, earlier this year. She and I spoke about the terror and magic of motherhood, the necessary price we pay to live in community, the journey of healing from religious trauma, dismantling the legacy burden of codependency, and strategies for keeping the creative flame burning all the while. Follow Christina's work and various projects here and here! Psyche Magic Website, Socials and more!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit psychemagic.substack.com/subscribe

ESA's European Launcher Challenge: The European Space Agency is taking significant steps towards enhancing its commercial launch market, with member states committing over 900 million euros to the European Launcher Challenge. This initiative will see ESA acting as an anchor client, co-funding upgrades for private companies and stimulating competition and innovation in space launch services.Starquakes and Black Holes: Scientists are uncovering the mysteries of dormant black holes through the study of starquakes, or asteroseismology. Two systems, Gaia BH2 and Gaia BH3, reveal intriguing contradictions in the ages and compositions of their red giant stars, prompting a reevaluation of our understanding of stellar behavior and black hole interactions.Redefining Time: A philosophical exploration into the nature of time sheds light on the distinction between existence and occurrence. By clarifying the concept of time, researchers challenge long-standing beliefs and offer a new perspective on Einstein's spacetime, suggesting that time should be viewed as a map of events rather than a physical entity.Hidden Stars and SETI: A new study proposes that the search for extraterrestrial intelligence can be improved by considering previously overlooked stars. By utilizing the Besanc Galactic model, scientists can predict hidden stars in the field of view of telescopes, expanding the search for technosignatures without the need for additional observations.Wessen Lunar Monitoring Mission: A new mission from Hong Kong, named Wessen, aims to provide continuous monitoring of meteoroid impacts on the Moon. Set to launch by 2028, this lunar orbiter will track the bright flashes caused by impacts, crucial for ensuring the safety of future lunar infrastructure and astronauts as nations plan for lunar bases.For more cosmic updates, visit our website at astronomydaily.io. Join our community on social media by searching for #AstroDailyPod on Facebook, X, YouTubeMusic, TikTok, and our new Instagram account! Don't forget to subscribe to the podcast on Apple Podcasts, Spotify, iHeartRadio, or wherever you get your podcasts.Thank you for tuning in. This is Anna and Avery signing off. Until next time, keep looking up and exploring the wonders of our universe.✍️ Episode ReferencesESA's European Launcher Challenge[European Space Agency](https://www.esa.int/)Starquakes and Black Holes Research[NASA](https://www.nasa.gov/)Philosophical Insights on Time[Physics Today](https://www.physicstoday.org/)SETI and Hidden Stars Study[SETI Institute](https://www.seti.org/)Wessen Lunar Mission Details[Hong Kong Space Research](https://www.hksr.org/)Become a supporter of this podcast: https://www.spreaker.com/podcast/astronomy-daily-space-news-updates--5648921/support.Sponsor Details:Ensure your online privacy by using NordVPN. To get our special listener deal and save a lot of money, visit www.bitesz.com/nordvpn. You'll be glad you did!Sponsor Details:Ensure your online privacy by using NordVPN. To get our special listener deal and save a lot of money, visit www.bitesz.com/nordvpn. You'll be glad you did!Become a supporter of Astronomy Daily by joining our Supporters Club. Commercial free episodes daily are only a click way... Click HereThis episode includes AI-generated content.

Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportOn this episode of The WP Minute+ podcast, Eric Karkovack welcomes Brad Williams, co-founder of Web Dev Studios. Brad details his journey in the WordPress community, the evolution of web development, and the impact of AI on agency life. They discuss the importance of adapting to new technologies, the development of plugins like Theme Switcher Pro, and how agencies can leverage AI tools to enhance efficiency and client satisfaction. Brad shares insights on navigating client expectations and the future of AI in web development, emphasizing the need for agencies to stay ahead of the curve and continuously innovate. Takeaways:Brad Williams reflects on nearly 18 years of running Web Dev Studios.Theme Switcher Pro allows for multiple themes on a single WordPress site.AI tools are essential for improving efficiency in web development.Clients are increasingly interested in AI capabilities for their websites.Accessibility automation through AI can enhance website compliance.The evolution of WordPress has transformed how agencies operate.Understanding client pain points is crucial for agency success.AI should be viewed as a helper, not a replacement for developers.Continuous learning and adaptation are key in the tech industry.Important Links:Web Dev StudiosTheme Switcher ProConnect with Brad Williams:Bluesky | LinkedIn | Twitter/XThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★

Thanks Pressable for supporting the podcast! What hosting should feel like...nothing! https://pressable.com/wpminute Listen to a segment of Eric Karkovack's interview with Brad Williams, Partner and Co-Founder of Web Dev Studios.Check out The WP Minute+ podcast to hear the interview in its entirety: https://thewpminute.com/adapting-your-agency-to-ai-and-modern-wordpress-workflows/ Support our work at https://thewpminute.com/supportGet the newsletter at https://thewpminute.com/subscribe ★ Support this podcast ★

Sunday on PBS News Weekend, Pope Leo XIV takes a message of hope and peace to Lebanon, home to one of the Arab world’s largest Christian communities. The work of the dismantled U.S. Agency for International Development goes on, thanks to two laid-off federal employees. Plus, the story behind the first-ever descent of Mount Everest’s treacherous north face on skis. PBS News is supported by - https://www.pbs.org/newshour/about/funders. Hosted on Acast. See acast.com/privacy

When the U.S. Agency for International Development shut down, more than 80% of its programs were cancelled. In an attempt to keep the most cost-effective and life-saving projects up and running, two laid-off agency employees created a website to match donors with threatened programs. Ali Rogin speaks with founders Caitlin Tulloch and Rob Rosenbaum to learn more. PBS News is supported by - https://www.pbs.org/newshour/about/funders. Hosted on Acast. See acast.com/privacy

Director Michael Martin and I delve into the intricacies of the creative industry, sharing personal anecdotes and professional insights. Michael discusses his journey from agency life to founding his own production company, Two Seam, highlighting the importance of building genuine relationships in the industry. The conversation touches on the evolving nature of in-house production, the value of creative freedom, and the significance of respecting the creative process. With humor and candor, both directors reflect on their experiences, offering valuable lessons for aspiring filmmakers. Subscribe now to stay updated with more insightful discussions. COMMERCIAL DIRECTING BOOTCAMP - 01.24.2026 Saturday, January 24th. Limit 10 filmmakers. This an in-person, intensive workshop designed to get you to the next level and direct more spots, better spots and express your vision while laughing to the bank. Enroll here. It always sells out.  FILMMAKER RETREAT JOSHUA TREE '26 - SAVE YOUR SPOT! Thursday, October 1st – Sunday, October 4th, 2026. Limit 15 Filmmakers. This will be our 5th year. Limit 15 filmmakers and only 14 spots remain so SIGN UP! ONLINE FILMMAKING COURSES - DIRECT WITH CONFIDENCEEach of my online courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details. Want to level up your commercial directing game? MAGIC MIND - MY MENTAL PERFORMANCE EXILIRSave hugely on Magic Mind with this link. — This link is the way. TRIPPY Check out Frequency Caps to try some mushroom-based treats. I like the cocao cubes. The code is BRADY10. Also, if you're in LA, Frequency House hold ceremonies often. Thanks, Jordan My cult classic mockumentary, "Dill Scallion" is online so I'm giving 100% of the money to St. Jude Children's Hospital. I've decided to donate the LIFETIME earnings every December, so the donation will grow and grow annually. Thank you. "Respect The Process" podcast is brought to you by Commercial Directing FIlm School and True Gent, aka True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.

From fearing you'll end up in the wrong relationship to understanding how mature connection is actually built, this direct episode with David Chambers breaks down why men feel uncertain choosing partners — and the exact skills that create healthy, aligned relationships. Instead of relying on vibes, looks, or avoiding conflict, David explains the deeper issue:

Explore the essential updates from the official CMS Fact Sheet on the 2026 Home Health Final Rule in this episode of Home Health Revealed, hosted by Hannah Vale. This episode breaks down what the CMS rule means for home health agencies, covering payment changes, compliance updates, and care quality adjustments. Key highlights include: A 2.4% market payment update, offset by adjustments, resulting in an overall 1.3% reduction in Medicare payments to home health agencies. Recalibrated PDGM case-mix weights and updated LUPA thresholds, changing how agencies need to plan visits and document care. Important changes to the Home Health Quality Reporting Program (QRP), including removal of the COVID-19 vaccination measure, as well as updates to OASIS data elements. The launch of a revised Home Health CAHPS survey, new value-based purchasing measures, and changes in quality measure weightings. New compliance provisions and revised provider enrollment rules designed to ensure program integrity and fight fraud. Whether you're an agency leader, clinician, or RCM professional, this episode provides everything you need to know direct from CMS guidance to keep your agency compliant, competitive, and prepared for 2026. Don't miss Hannah's expert take and practical tips for navigating the year's most important regulatory updates. Like, share, and subscribe for more insights on home health policy, revenue cycle optimization, and industry trends. #HomeHealthRevealed #CMSFinalRule #HomeHealth2026 Chapters (00:00:02) - Home Health Revealed(00:00:36) - CMS Final Rules for Home Health Services (2026)(00:03:28) - CMS Final Rule 1, Home Health Payment Rates(00:05:47) - CMS Rule 6, Home Health Quality Reporting Program (HHQ(00:12:36) - CMS Final Rule 2026 for DME POS

As we conclude this series on God and Evil we look closely at the cross to discover if there is anything revealed about the agency of evil. If there was ever a time for God to lash out at sinners that would have been the time. We were killing Jesus but in the process we made him suffer to the greatest extent possible. Instead God in Jesus asks them to be forgiven and excuses them for the didn't know what they were doing. What an amazing God we have come to discover. The pdf is at www.rediscoveringgod.ca

In this episode of SpaceTime, we delve into the latest discoveries and challenges in space exploration and Earth science.Tracking Interstellar Comet 3I Atlas from MarsThe European Space Agency has successfully monitored interstellar comet 3I Atlas from its ExoMars Trace Gas Orbiter, significantly improving the accuracy of its predicted trajectory by a factor of ten. The comet, which travels at speeds of up to 250,000 km/h, was observed from a unique vantage point, allowing astronomers to refine its path through our solar system. This remarkable achievement underscores the importance of multi-location observations in planetary defense efforts.Geomagnetic Superstorm Ganon's Impact on Earth's Plasma SphereA recent study reveals how the geomagnetic superstorm Ganon dramatically compressed Earth's plasmasphere, reducing its size to just a fifth of its normal extent. This event, which occurred in May 2024, provides crucial insights into the effects of extreme space weather on our planet's protective layers. The findings will enhance solar storm forecasts and help safeguard satellites and communication systems during such events.Delays for the Dream Chaser SpaceplaneSierra Space's Dream Chaser spaceplane faces further delays, now expected to launch its first orbital flight in approximately a year. Originally designed for crew transport, the spacecraft is now slated for resupply missions to the International Space Station. Despite setbacks, recent tests have demonstrated its systems' readiness for future operations, although challenges remain as the ISS's operational life nears its end.www.spacetimewithstuartgary.com✍️ Episode ReferencesEarth Planets and Space JournalJournal of the American Chemical SocietyNASA ReportsBecome a supporter of this podcast: https://www.spreaker.com/podcast/spacetime-your-guide-to-space-astronomy--2458531/support.

New @greenpillnet pod out today!

A couple of weeks ago, the FDA Commissioner published a WSJ oped “The FDA Liberates Women's Hormone Replacement Therapy” (←gift link) and, with other FDA colleagues, a JAMA essay entitled “Updated Labeling for Menopausal Hormone Therapy” (open-access). That change, and the data cited, led to a series of articles in the days that followed, such as at STAT News “FDA reverses decades-old warning on hormone therapy products for menopause. Agency says the treatments o!fer heart, brain, and bone health benefits” and at the Washington Post “The FDA finally corrects its error on menopause hormone therapy. Women have been needlessly scared away from effective treatments.” If you read through these links, you'll be confused. Does MHT have proven cognitive benefits? What about a study from 1991 that showed ~50% reduction of fatal heart events with MHT? Or the 35% decreased risk of Alzheimer's disease? Or the breast cancer increased risk attributed to medroxyprogesterone acetate?I turned to my go-to gynecologist truth teller, Dr. Jen Gunter, to get her review of the evidence. This is a complex topic, with old data from the 2002 Women's Heath Initiative (WHI), new reports since, population level analysis, changes in preparations of MHT including local delivery, and much more.Here is our conversation which isn't just about MHT but includes “Big Wellness” marketing direct to middle aged women, the new FDA approved drug for hot flashes, the $14 million cut of the NIH's Office of Women's Health , marked increase in philanthropic support of women's health research, the Surgeon General nominee, ovarian failure, and a lightning round on proven benefits of MHT.Here's a brief clip on her views of the women's health “wellness” predatorsWe also discussed the reasons for Dr. Gunter's planned move next year back to Canada after practicing gynecology for 3 decades in the United States. I referred to a recent GT I wrote about the WHI and the potential favorable impact of MHT on the immune system, as suggested by new data on organ clocks. That finding, which has been replicated, may be linked to healthy aging, extending healthspan.****************************Thanks to the >190,000 Ground Truths subscribers from every US state and 210 countries. Your subscription to these free essays and podcasts makes my work in putting them together worthwhile.If you found this interesting PLEASE share it!Paid subscriptions are voluntary and all proceeds from them go to support Scripps Research. They do allow for posting comments and questions, which I do my best to respond to. Please don't hesitate to post comments and give me feedback. Let me know topics that you would like to see covered.Many thanks to those who have contributed—they have greatly helped fund our summer internship programs for the past two years. It enabled us to accept and support 47 summer interns in 2025! We aim to accept even more of the several thousand who will apply for summer 2026.Thank you Debbie Weil, Cynthia Brumfield, Sara Garcia, Harshi Peiris, Ph.D., Liane Moccia, and over 1,000 others for tuning into my live video with Dr. Jen Gunter! Join me for my next live video in the app. Get full access to Ground Truths at erictopol.substack.com/subscribe

Let's dive into Amazon PPC and break down DSP, AMC, wasted ad spend, and smarter campaign strategies. Learn how top brands win with data-driven advertising.   Can you afford to miss out on the secrets behind optimizing Amazon PPC, AMC, and DSP? Brent Zahradnik, a seasoned expert in Amazon advertising, brings his wealth of experience to our show, uncovering the complexities of Amazon advertising. Brent's journey from the US to France adds a unique perspective to the conversation as he shares how balancing work across time zones and immersing in French culture has enriched his professional insights.   Amazon advertising has evolved dramatically from its early days of low cost-per-click rates and basic ad options. This episode unpacks the intricate landscape that demands expert management today, highlighting how advanced targeting and analytics have transformed strategy requirements. Brent shares poignant anecdotes of Amazon's initial ad experiments, while navigating the challenges that both advertisers and clients face in maintaining a competitive edge in this pay-to-play ecosystem.   The potential impact of AI on Amazon advertising agencies is another compelling topic Brent tackles, discussing how tools like Amazon Marketing Cloud (AMC) and Demand Side Platform (DSP) can revolutionize efficiency. With insights into selecting the right agency and the importance of comprehensive service packages, Brent guides listeners through optimizing their Amazon ad strategy. Whether you're a brand new to the platform or a seasoned seller, this episode promises actionable insights and the guidance needed to thrive in today's Amazon marketplace.   In episode 47 of the AM/PM Podcast, Kevin and Brent discuss: 00:00 - Exploring Amazon PPC With Brent Zahradnik 06:39 - Rise of Amazon Advertising Complexity 09:53 - Evolution of Amazon Advertising 12:44 - Agency vs Software in Amazon Sales 16:25 - AI in Amazon Advertising and Integration 23:00 - Impact of Rufus and COSMO in Amazon Advertising 26:08 - Amazon PPC Strategy and Data Analysis  30:55 - Keyword Strategy for Amazon Ranking 32:00 - Amazon DSP and Advertising Efficiency 35:07 - Modern Brand Building With Amazon DSP 38:16 - Combining Data Sets for Targeted Ads 41:26 - Customer Funnel Strategy for Conquesting 42:54 - Optimizing Amazon PPC and DSP Investments 47:59 - How Brands Can Utilize Amazon DSP 49:55 - Selecting an Amazon Advertising Agency 56:19 - Automated Conversion Campaigns in DSP 58:21 - Human Touch in Modern Advertising

Lesley Logan and Brad Crowell break down the powerful conversation with keynote speaker and coach John Mollura, exploring how perfectionism, procrastination, and overthinking quietly chip away at your self-trust. They unpack why these three all stem from fear, how they derail the small promises you make to yourself, and why that matters more than you think. This recap is your reminder that confidence isn't a mystery; it's built through honest awareness and daily follow-through.If you have any questions about this episode or want to get some of the resources we mentioned, head over to LesleyLogan.co/podcast https://lesleylogan.co/podcast/. If you have any comments or questions about the Be It pod shoot us a message at beit@lesleylogan.co mailto:beit@lesleylogan.co. And as always, if you're enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at LesleyLogan.co/subscribe https://lesleylogan.co/podcast/#follow-subscribe-free.In this episode you will learn about:The shift from self-judgment to a seeker mindset that opens new direction.How changing lanes later in life reflects growth rather than starting over.The Big Three that derail meaningful actions by operating from fear.Breaking your own commitments as the root cause behind loss of self-trust.Why honoring tiny choices today makes you a hero to your future self.Episode References/Links:Black Friday Cyber Monday Sale - https://opc.me/bfcmOPC Winter Tour - https://opc.me/tourPilates Journal Expo - https://xxll.co/pilatesjournalCambodia Retreat Waitlist - https://crowsnestretreats.comAgency Mini - https://prfit.biz/miniContrology Pilates Conference in Poland - https://xxll.co/polandContrology Pilates Conference in Brussels - https://xxll.co/brusselsPilates on Tour - https://www.pilates.comSubmit your wins or questions - https://beitpod.com/questionsJohn Mollura's Website - https://www.johnmollura.comJohn Mollura's Free Resources - https://www.johnmollura.com/freestuffEpisode 119: John Mollura - https://beitpod.com/ep119Episode 592: Dr. Jill Allen - https://beitpod.com/ep592 If you enjoyed this episode, make sure and give us a five star rating and leave us a review on iTunes, Podcast Addict, Podchaser or Castbox. https://lovethepodcast.com/BITYSIDEALS! DEALS! DEALS! DEALS! https://onlinepilatesclasses.com/memberships/perks/#equipmentCheck out all our Preferred Vendors & Special Deals from Clair Sparrow, Sensate, Lyfefuel BeeKeeper's Naturals, Sauna Space, HigherDose, AG1 and ToeSox https://onlinepilatesclasses.com/memberships/perks/#equipmentBe in the know with all the workshops at OPC https://workshops.onlinepilatesclasses.com/lp-workshop-waitlistBe It Till You See It Podcast Survey https://pod.lesleylogan.co/be-it-podcasts-surveyBe a part of Lesley's Pilates Mentorship https://lesleylogan.co/elevate/FREE Ditching Busy Webinar https://ditchingbusy.com/Resources:Watch the Be It Till You See It podcast on YouTube! https://www.youtube.com/channel/UCq08HES7xLMvVa3Fy5DR8-gLesley Logan website https://lesleylogan.co/Be It Till You See It Podcast https://lesleylogan.co/podcast/Online Pilates Classes by Lesley Logan https://onlinepilatesclasses.com/Online Pilates Classes by Lesley Logan on YouTube https://www.youtube.com/channel/UCjogqXLnfyhS5VlU4rdzlnQProfitable Pilates https://profitablepilates.com/about/Follow Us on Social Media:Instagram https://www.instagram.com/lesley.logan/The Be It Till You See It Podcast YouTube channel https://www.youtube.com/channel/UCq08HES7xLMvVa3Fy5DR8-gFacebook https://www.facebook.com/llogan.pilatesLinkedIn https://www.linkedin.com/in/lesley-logan/The OPC YouTube Channel https://www.youtube.com/@OnlinePilatesClasses Episode Transcript:Brad Crowell 0:00  These three behaviors constantly derail us from doing the things that we want to do or the things that we say are so important for us. And he said, all three of them share the same root. Okay, what is the root of perfectionism, procrastination and overthinking? Lesley Logan 0:15  Drum roll please. Brad Crowell 0:18  Fear.Lesley Logan 0:21  Welcome to the Be It Till You See It podcast where we talk about taking messy action, knowing that perfect is boring. I'm Lesley Logan, Pilates instructor and fitness business coach. I've trained thousands of people around the world and the number one thing I see stopping people from achieving anything is self-doubt. My friends, action brings clarity and it's the antidote to fear. Each week, my guest will bring bold, executable, intrinsic and targeted steps that you can use to put yourself first and Be It Till You See It. It's a practice, not a perfect. Let's get started.Lesley Logan 1:03  Welcome back to the Be It Till You See It interview recap where my co-host in life, Brad, and I are going to dig into the encouraging convo I have with John Mollura in our last episode. If you haven't yet listened to that interview, feel free to pause this now. Go back and listen to that one, and then listen to this one, or listen to this one and then listen to that one. They're fun, back-to-back, to be completely honest, in whatever order you want to do. And John Mollura, he said this is his second time on the pod. Brad Crowell 1:28  Yeah, the first one he was in the hundos. Lesley Logan 1:27  Yeah. I know. Is that crazy? It's insane. Brad Crowell 1:28  Yeah, yeah. Like this probably puts him almost 500 episodes ago. Lesley Logan 1:34  I know. Who else should we bring back? Send it in, guys. Brad Crowell 1:38  Let us know. Lesley Logan 1:38  Today is Thursday, November 27th 2025 and for Americans, it is Turkey Day. Brad Crowell 1:46  It's Thanksgiving Day. Lesley Logan 1:47  Yes, but it's also for Americans and anyone else wants to celebrate, Un-Thanksgiving Day. Brad Crowell 1:54  That's right. Lesley Logan 1:54  Let's, before people get upset, this is what Un-Thanksgiving Day is. It's also known as National Day of Mourning, or Indigenous People's Sunrise Ceremony, is commemorated on the fourth Thursday in November. That is on purpose, because, well, I'll tell you more in a second, this place, it takes a place on November 27th but it just happens on to be on the same Thursday as Thanksgiving, because it's always the fourth Thursday. And it actually there's a big thing over on Alcatraz Island in San Francisco Bay to honor the indigenous peoples of America and promote their rights. And the reason why we do this is because, well, there's also, naturally a mourning is what they do in Boston, but what they do in happened in at Alcatraz is when it was no longer being used as a prison, the indigenous people went and took over the island, and they lived in it and inhabited and controlled it for 19 months. And it's kind of amazing. It's basically them taking their land back, which is very beautiful on we didn't do this because we'll have episodes come on Monday, but I really love that on Columbus Day, the day formerly known as Columbus Day in this household, but known as Indigenous People's Day, somebody, somebody posted a meme that said a reminder that on this day in 1492 indigenous people discovered Columbus lost at sea, or whatever day it was. I don't know if I heard the year correctly, but I love it. It's like, yeah, you fucking discovered this place. You so. So anyways, if you're like me and Brad, sometimes these holidays are kind of hard to celebrate, because, like, of course, I want to spend time with family. Of course I'll spend time with friends. Of course, we need days off, and we do need some joy, but I think finding new ways to educate ourselves and then celebrate those people is wise. Brad Crowell 3:48  Yeah, or just to have some clarity around the history of a holiday, you know, like, like, like, historically, the Romans would take the conquered people's holidays, and, you know, morph them so that the people could still celebrate, and then over time, things would change, you know. And now, all of a sudden, we have, you know, things like Christmas or Halloween or whatever, you know. And they've been, they've been basically taken over, and Thanksgiving is, is, I don't think Thanksgiving was taken over, but Thanksgiving has a different premise.Lesley Logan 4:22  There's a folkloric story about, like, what happened I'm like this, but (inaudible).Brad Crowell 4:25  But it's, well, it's, yeah, it's well, it's, it's that, you know, we came, we saw, we conquered, kind of thing and we did that. But it's a day of thanks, right? Thanks for this new land that we took from people. So, you know, thank you for that.Lesley Logan 4:41  It's like a bully kicking a kid taking a lunch, going, thanks, man.Brad Crowell 4:43  You know, so so I still think that we can have a day where we we are thankful for the things that we have and family and those things. But I think it's also fair to to to recognize that, you know, like that, like for the native people of this continent. They they want to remember their history too, and the genocide of indigenous people that happened when we came over here, so.Lesley Logan 5:12  Yeah, and I just think, like, Hallmark washing, and no offense to that company, but like, just making everything, like this beautiful day to like, you know, go out and buy decorations and all this different stuff. It's like, I think you can have a day of thanks, I think. But I also think, like, it is, it is important that we're educating ourselves about the people that have been hurt by this kind of stuff, and also, like, have a day of thanks and be thankful for them and what they did on, you know, for this land before we got here. Brad Crowell 5:39  Yeah, Thanks for Thanks for going down that journey with us. Lesley Logan 5:42  Yeah, Happy Thanksgiving Day. Brad Crowell 5:44  Yeah, it's intentionally on Thanksgiving every year. It's the fourth, same as the fourth, fourth Thursday of November. Lesley Logan 5:50  So and you know what? Here's the deal, if you're like guys, thanks, totally understand. You know, honor them every day. And I love Thanksgiving. That is very, very cool. But for some people who are having a hard time right now with this holiday, we just gave you one. You're welcome.Brad Crowell 6:04  Yeah, all right. Coming up it is. We are in the middle of our Black Friday Cyber Monday sale right now for OPC, onlinepilatesclasses.com. Just go to, actually check your emails. But I want to say it's opc.me/bfcm, Black Friday Cyber Monday, for the short link for that. In December, in literally a week, we leave and we hit the road. We are driving to Colorado. We're gonna be in Colorado Springs. We're not gonna review all the days and the locations and all the things.Lesley Logan 6:32  There's 23 of them. Brad Crowell 6:33  There are 23 cities, public stops there. And we have, you know, definitely more than 50% sold out. We are more than that already as we're recording this, and you know. Lesley Logan 6:44  Powered by Balanced Body, so we're gonna be bringing our Controlology line with us. We'll have some prizes from them. You don't have to be a Pilates instructor to come. You don't even have to have done Pilates for you to come. (inaudible) my fucking friends have come, and they don't, have never done it before. So you are welcome to bring a family member or ditch them and say that you have something to do for work. It's important. Everyone understands. So go to opc.me/tour for tickets in the remaining stops. And then what's also happening later in December, because we're not doing a Black Friday, Cyber Monday sale for Profitable Pilates this year, we are doing something special December 26th through the 31st so, but you'll need to have the be on the email list for Profitable Pilates. So if you're not on that list, you need to get on that list, yeah, and go do that. And then after our tour is over, we come home. I fix my roots, I change my nails, I launch a mentorship program, and then we drive out to Huntington Beach. Brad Crowell 7:40  I think I'll shave while you're doing all those things. Lesley Logan 7:40  I mean, you'll have your shave going on, but you'll probably need a trim. So we're gonna go, we'll be at the Pilates Journal Expo in Huntington Beach. It's the first time the Pilates Journal is doing an event in the States. It's a humongous lineup of teachers, some that I, who I used to take from when I was a baby Pilates person, and some that I've taught how to teach. So it's kind of crazy. So you'll want to go to the Pilates Journal Expo to join us on that party, xxll.co/pilatesjournal. Then we're home for a little bit, thank goodness, because, like everybody and their mom is wanting to visit in February, and, oh, there's more in January. Brad Crowell 8:05  Yeah, there's more in Jan. So we're gonna be.Lesley Logan 8:12  It's also my birthday. I don't see that on the events list.Brad Crowell 8:17  For those of you who've been interested in joining us on a Pilates retreat where we hang out, we decompress from all the insanity that this life has for us. Each and every one of us is different. Go to crowsnestretreats.com. Get yourself on the waitlist. In January, we're going to be doing our pre sale, our early bird for our retreat for next year, which will be in October at our home in Cambodia. We're actually going to be doing a call at the middle end of January. It's not yet on the calendar exactly, but we're going to have a call, and we're going to interview a couple of our past attendees. We're going to hang out, we're going to talk about the trip and all the things that everybody's ever wanted to know. It's going to be great. So come join us for that, but you got to be on the waitlist for that. Go to crowsnestretreats.com to get on the waitlist. And then in February, something that is really I'm passionate about as well, is Agency Mini. Okay, so as you know, we coach Pilates business owners, and we have a coaching program and all those fun things. But people ask, you know, often look at it and go, I don't know if I'm ready for a six month commitment. No problem. That's why we created Agency Mini, and it's a three-day program. Okay? Used to be seven. We've shrunk it down to three, because we all know how crazy life actually is. It is a really powerful three days, and you should join us for that. Go to prfit.biz/mini prfit.biz/mini. That's profit without the O.Lesley Logan 9:35  And then we get on our plane for the first time in almost six months. Brad Crowell 9:39  Which is insane. Lesley Logan 9:40  Insane but so delicious. I'm sitting here knowing we have six months not. Brad Crowell 9:45  Of no flying. Lesley Logan 9:46  So it's the really ridiculous thing. But I saw it on the day we were at the airport some reel which is like, Have you ever been to the airport and you realize, like, every time I go to the airport, it is everybody's first time on this earth. And so I was just like looking at people, and honestly, I had more empathy for them. I'm like, well, it's their first time here. And then we pull a move where we like, just stop in the middle of the airport, like you did, like, like people do, and then we're just like, turn and like, I'm like, so sorry. Brad Crowell 10:11  Cutting people off. Oops.Lesley Logan 10:11  Like, I was like, oops, I'm so sorry. It's our first time on this planet. They didn't understand what I was saying. But I laugh my heart out. But anyways, we're home for six months, and then when we get on a plane, it's a big deal because we are going to be in three different countries, teaching in the content, continent of Europe, because I can't say the EU anymore, since the Brexit. So school year, we're starting to right, I have to like London and England is its own thing. Brad Crowell 10:37  Almost positive. Lesley Logan 10:38  I have to say, like the European continent, so annoying, but we'll just say,Brad Crowell 10:44  Yeah, it's considered part of Europe geographically. Lesley Logan 10:46  But not the EU. Brad Crowell 10:47  Although technically it's the European continental shelf. Anyway, no, it's not the EU but it is part of Europe.Lesley Logan 10:54  It's like when we were in John o'Groats, and we had to be so specific, we couldn't say we were at the top of the UK. We had to say we're at the top of the mainland UK.Brad Crowell 10:58  Right. Because there are islands north of the mainland.Lesley Logan 11:01  Or top of mainland Scotland. So okay, so in March, we're going to be in Poland at the Controlology Pilates Conference, xxll.co/poland Karen Frischmann is doing that with me, and it's really fun. We haven't been back there in a couple of years. Really, really great time. Really cool people there. So I can't wait to see you guys. And then the next weekend we'll be in Brussels. Els Studio tells and you want to go to xxll.co/brussels same, two teachers, very different workshops, also private sessions. So choose the adventure you want to go on, check out both lineups, and pick the one you want to go to or come to both and hang out with us in two different countries, why not? And then in April, Brad and I will be at the POT in London. We're very excited about it, it's my first POT in London, (inaudible) I know it's, it's gonna be a great time. It's gonna be a really fun to see all those people. So pick the one you want, my European fabulous people, because that's it for 2026. That's all there is. Brad Crowell 11:59  So xxll.co/poland or slash Brussels. Eventually we might have slash London, but they're not. They don't even have a landing page up yet to buy tickets for that. Lesley Logan 12:08  From the time that we're recording this. Brad Crowell 12:08  Yeah, we're just, we're putting it on your radar. So go to pilates.com and go see their continuing education. That's where they have all that information about future POTs Pilates On Tour. Brad Crowell 12:19  All right, so this week, we had a question for you from Natalie. Lesley Logan 12:25  Hit me with it. Brad Crowell 12:27  @nathalieds9011 asks on YouTube about the video, How to Take Your Pilates Practice Outdoors. She said, hey, how about doing Pilates outdoors during winter in Madrid, which is where I am, winter is not extreme. I have a big terrace, which is where I do Pilates. Since inside my apartment, there's just not that much space for me to move.Lesley Logan 12:43  I mean, if you live somewhere where it's beautiful in the winter, fuck yeah. Do it outside. Tag me in a video. Take one of my classes on OPC, or Pilates Anytime or on YouTube. And I want to see your, I want to live vicariously through you, because, let me tell you, I would love being in Madrid in the winter. Instead, I am in the winter places. Brad Crowell 13:04  I'm in the winter places.Lesley Logan 13:04  I'm in the places where winter happens. But I would, love that's great. I mean, like, when I did that video, I was being conscious of, like, if I say, you do it outdoors, I'm gonna get someone say I can't. It's negative 21 degrees here, and it's gonna be 115 here. So I have to, like, you know, be considerate, because some people just don't feel seen. So you, my dear, are in the blessed space. We actually have a couple OPC members who also live in Spain, and they do their Pilates outside all year long. So please, rock on. Do it, but, but basically, when you're doing Pilates outside, there's just things to consider. You can check out that video we did on YouTube, because I'm not gonna list the exhaust, exhaustive list that I gave on there, but we just did Pilates in Cambodia, and something we have to consider is, like bugs, you know, rain. We can do it in the rain there, because we have a covered patio, but as long as the rain isn't going sideways, which can happen, then we have these things that we bring down to make the walls. So it's not so much water on the patio, but the mosquitoes don't care, so we have to we have extra fans that like make it harder for them to land, you know. So there's just things you want to think about when you're doing Pilates outside, and I have blue eyes, it is really difficult for me to do outside Pilates when there's no cover. I was doing, early in the spring, I was doing yoga outside in the morning, and it was fine, as long as I was in down dog, but the moment I came up, the sun was in my face, and I was like, well, this isn't this is terrible. I need sunglasses, but you can't do sunglasses. You can't work out with sunglasses. So like you just it looks stunning. Just make sure you have things set up so that you're not constantly distracted from your workout, about being outside. You know that's all. Brad Crowell 13:06  Love it. Lesley Logan 13:06  If you have a question, you can text us at +1-310-905-5534, or submit them at beitpod.com/questions, where I would like you to send a win as well. I'm being demanding here. Come on. You have a win in your life. You do. You wanna know something, one of our retreaters would. Brad Crowell 13:06  You wanna know something. Lesley Logan 13:06  You wanna know something. One of our, one of our retreaters shared a win one day after our retreat. She said, I only said, I'm sorry two times. It was amazing. Like, if you walk around like, that's a fucking win. Huge win. Instead of walking around, I'm sorry, I'm sorry, I'm sorry. Like, she just said, excuse me, and then when she needed to, she said, I'm sorry, and she's like, oh, two times it was such a win. So those are the wins I want to hear. I don't need to hear, like, I have my biggest launch ever. Okay, great. That's wonderful. I'm super excited for you, and you can send that in, but like, there were little wins along the way. And if you don't celebrate those you are, you're unlikely to feel fulfilled for a long period of time. So send them in. Brad Crowell 13:37  Yeah, I just looked up on our board we have a win. Lesley Logan 13:37  Great. Brad Crowell 13:37  I'm gonna read it. Lesley Logan 13:37  Oh, okay, okay great. Brad Crowell 13:37  Big win this week. This is from Jordan BB, I've neglected using my Wunda Chair for quite a while now. So I decided it was time to break out my Chair Flashcards. I started working through the order and whatever bits of time I had available each day, starting from the top of the deck each day to get to the to get the repetition. By the time I got to my second week, I started feeling connections in my body that the week previous, I couldn't have even dreamed of. Exercises that felt impossible to move were actually moving. But even better, I felt more connected to myself. Super excited to add my Chair back into my regular rotation. Thank you, Lesley for the amazing flashcards. Lesley Logan 16:32  I mean, I'm so grateful for you. And don't click that off, Brad, because I'm going to say it on FYF so she can hear it on one of those episodes. But thank you like that is so freaking cool. Brad Crowell 16:42  Great job, Jordan. Lesley Logan 16:43  I just want another shout out to Jordan. She is also a listener who, when she discovered this podcast, went back to the beginning and listened to every single one. Brad Crowell 16:51  Wow. Lesley Logan 16:51  I know. So pretty big deal. Pretty amazing win. All right, Jordan, you're amazing. I'll put that in FYF so you're gonna hear it twice, because what if she misses this episode? All right, let's talk about John Mollura.Brad Crowell 17:05  John Mollura. Okay, so stick around. We'll be right back. We're going to talk about John. Brad Crowell 17:11  Welcome back. All right, let's dig into this convo you have with John Mollura. John is a personal coach and keynote speaker who helps people move from fear and hesitation into confidence and action, which I love that. For 15 years he had he led test operations on NASA missions before stepping into a new chapter as an award winning photographer, with work featured in National Geographic. Today, he shares those experiences through coaching and his signature talk, Elite Level Confidence, giving people simple tools to build trust in themselves and take consistent action in their lives. Look, we, Lesley and I have, man, we connected with John three or four years ago now, and. Lesley Logan 17:52  At least, he was in the hundreds. So.Brad Crowell 17:54  Yeah, look, if you like to read newsletters, John's newsletters are great. He really takes time to write enjoyable newsletters, and I read them. Lesley Logan 18:05  You don't read anything. Brad Crowell 18:07  I don't really read anything. So John's newsletters are really fun. So I really like that. I feel like I've been along his journey with him, as he's shifted from engineer to photographer to now being a speaker and a coach, so we're really fired up for him. It's been awesome to have him. He's coming to speak to Agency, our coaching group multiple times, and his content is available for those who are members of Agency. And then we were like, hey, man, would you like to be back on the pod? And we got this epic episode. It's like this episode felt like a mic drop moment on every chapter of the conversation that y'all, y'all were having, you know, talking about confidence, talking about perfectionism, talking about all these great things that, I, I literally listened to it twice. So. Lesley Logan 18:58  I love that, that's so good. Well, thanks for doing that. I mean, it's so fun to have guests back and see where they've gone. Some people have gone further in the same lane. Some people have switched lanes. Some people have reversed and then rewound and, you know, like it's and so he has switched lanes. But really it seems like it all aligns, because he, basically what I like that he said, which goes with what I'm just saying, is that he talked about, it's being really important to be aware. Like, the more aware you are, it's actually a really powerful thing and and it's because when you have a seeker mindset, right? Like, that's going to help you, when you have that curiosity, it's going to help you in what you want to be and what you want to do. So clearly, he was in that seeking mode, that being aware mode, and that's where he's like, Oh, I'm a, I'm an award winning photographer, I'm a NASA engineer, but I actually really want, I'm feeling called, to do this thing over here and it lights me up, and that, you, just going to Gay Hendricks like, that's his genius zone. Like, it would be so easy for him to it's, it's a what does Gay call it, like, your whatever. Like, there's a zone of excellence, which is his photography, but his own genius is this. And I just really loved it. He also said, like, when you are being aware, it's important that you don't judge yourself with your awareness. Like, that's where the critic lives. You like things you'll say is like, well, that's not gonna happen. Or, like, this is never gonna work. But instead, shifting into that seeker mindset and having awareness and curiosity.Brad Crowell 20:23  Yeah, that, so, okay, this part, I thought, was really heartfelt, because he already in his adult life with kids and a wife changed from being a, I'm guessing, stable, high paying government job, where he's an engineer for NASA, to an unstable, potentially high paying, but who knows, job of being a photographer. Now he happens to kick ass at being a photographer, you know, but he said, the engineering job, he quit. He started something else. He got another engineering job, then realized that still wasn't the right answer. Then he started doing something that he found fulfilling. And then after a while, was like, this isn't doing it either. And then decided to make us another change in his adult life. And he's like, I honestly didn't even want to tell my wife, because she'd already been on the journey with me getting out of being an engineer. And now I'm like, thought I was doing the thing I wanted to do, but I'm not feeling it, you know, it's not actually the right thing for me. And and then, you know, and so he has, what I thought was really great, is you threw in there. Well, look, it was maybe we end up thinking that we need to do this thing for because we made the decision, right? For me, this really resonated with my decision to go to college for music, right? And I left. And then my whole time in Los Angeles, for the for the first decade I was there, I was like, I am a musician. That's how I defined myself. It's how I saw myself. I am in a band. I do perform. This is what I do. This is who I am. And when you started, when that started to shift and change and not be that anymore. I was like, well, what do I do now? You know, that I'm not, you know, can I do something else? Like, am I allowed? Because I felt (inaudible), I had literally spent $80,000 or whatever was going to college. I don't even know. A lot of money, you know, going to college to be a musician, you know, am I, am I like, is it okay to not be a musician anymore? You know, while I still can think of myself as a musician today, that's not my primary thing that I'm doing, but it was just one step along the way and and I think it's okay for us to be making these changes in our lives. You know, my I never talked with my friend about this, but my high school buddy went to school to be an engineer, right? He went to Germany, he came back, he was doing all this really fancy engineering stuff, and then somewhere along the way, was like, I this isn't it. And then he went back to school to be a doctor. Like, I was like, wait, you signed up for like, four more years of school after already going to, like four or five years of school. And, you know, now he's a doctor, and I have to imagine he really likes it, or he wouldn't keep doing it. But that is quite a path to jump from one to another, especially when the foundation to become a doctor again, you're, you're starting over, in a way, you know, so.Lesley Logan 20:25  Yeah, I think that's and I think that clearly in that instance, like, he must have had to be a seeker and not a judger in his like, well, this is gonna work. Oh my God, it's four more years of school. Brad Crowell 23:33  Judging himself. Lesley Logan 23:39  Like, using himself, you know, or what like, and this is like, this is the hard part, right? Because when you share some things, it's really, really important who you share stuff with. Like, I think sometimes some of you who are listening, you so badly want someone in your life's love that you're telling them the thing that you're wanting to do, and they are not your cheerleader. It's not because they are an asshole or trying to be an asshole, it's that they are in the critic zone. And so you have to be mindful, like, who you're sharing your dreams with, until you feel the muscle is very strong. And I don't think that that was, like, why he didn't want to share it with his wife, but we were very clear, like he was just was just like, now we're starting all over again. But like, I do think that, like, there are, like, when we told my grandfather we're in Cambodia, he's like, it's not safe there, right? And we're like. Brad Crowell 24:32  What's he, like, all he's doing is projecting his own fear. Lesley Logan 24:34  His own fear, you know, and so, so just be mindful those of you who are listening, who are like, in the curious space, in the awareness space, and you're feeling called, yes, you have excellent investments and other things you've done in your life, but you're being called to do something else. Be mindful that you tell the friends who are like, fuck yeah, you should do that. The other people in your life, you'll tell them when the muscle is a bit stronger, because I would just be afraid that their critic will come out and bring your critic to the party, and we don't need that.Brad Crowell 25:05  Well, I think, I think the high level here, you know, the conclusion of this thought is awareness plus curiosity is a win, right? Awareness plus curiosity, it enables progress, right? So no matter where you are in your life, no matter what projects you're working on, if you have both awareness and curiosity, you will be able to move that ball forward. So love that. And speaking of your grandfather, that leads into what I really loved in a roundabout way, you'll get, we'll get there. Lesley Logan 25:36  I can't wait. I'm excited. I'm looking at these notes. Did you know, my grandfather?Brad Crowell 25:41  I did. So the big three that John talked about, this was a whole nother chapter of the conversation, and this is where I kept saying, these are mic drop moments, you know? He said, hey, look, you know, it's not even about perfection. It's not even about procrastination. He said, in fact, there are the, these are the big three things that I talk about all the time, perfectionism, procrastination and overthinking. He said these three behaviors constantly derail us from doing the things that we want to do, or the things that we say are so important for us. And he said the thing that they're like they don't, all three of them share the same root. Okay, what are, what is the root of perfectionism, procrastination and overthinking? Lesley Logan 26:22  Drum roll, please. Brad Crowell 26:26  Fear. Right? And this is what your grandfather was, was applying. He was, he was projecting his fear on us. And that's when, when you share something with someone, be cautious of that in the sense that they are, they know you really well. They love you. They want the best for you. And they are going to immediately, like, look at it and see what is the problem that that could happen here. And they're going to push that out there and right? And that could be really deflating for you, especially if you aren't yet, like you don't yet have surety in the place you're going, you're feeling it out right, because that, like they don't want you to be hurt or fail, or any of those things and fear is that that root, and it's easy for that to blossom into these things, perfectionism, procrastination and overthinking. And he said, by understanding that fear is the root of these three people, can now get honest with ourselves and begin asking, what is it actually that I'm so scared of? What is it actually? I can't remember who it was, but a couple weeks ago, we had another episode. She was a business coach. Lesley Logan 27:37  Oh, Jill. Brad Crowell 27:39  Yeah, yeah, yeah. I think it was, I think it was her. She said, what am I afraid of? What's the worst could happen. I could go bankrupt, right? And I was like, well, that's a pretty big deal, you know? But for her, she was like, okay. Lesley Logan 27:52  Jill Allen. Dr. Jill Allen.Brad Crowell 27:52  Dr. Jill Allen, yeah she said, okay, I could go bankrupt. And it's like, well, okay, but she acknowledged that, like, what am I so afraid of, if that's the worst that could happen can that be overcome? Like, is that like, it doesn't it's not something to laugh at. But what if it do? What if it does happen? Lesley Logan 28:10  I don't know. Do I share this, like, my, I remember my trainer when I was, like, thinking of breaking up with my ex, and I was like, just like, not. He's like, what are you afraid of? Like, I don't. He's like, you're not gonna die. Like, he's like, to me, the scariest thing, the thing that, like, the ultimate fear, is death. And you breaking up with him, you're not gonna die. Like, in my situation, I'm sure that that's not the same for other people, but in my I could, he would just let me walk away. And I was like, oh, I'm not gonna die. That is, that is I can do like, I love this question. I think it's really important to reflect on and journal about Brad Crowell 28:40  What am I so scared of? I remember being my first I just moved to L.A. and I had no money, and I got a job at this restaurant. It took me a week to get a job at a restaurant of where I walked around to, I don't know, a dozen more, I don't even know. I would evaluate the restaurant, see how busy they were at dinner, decide, could I make enough money here, and then, do I want to work here? Does this seem cool? And I would put in an application, and I went to all these different places, and I finally got this job, because I went back a second a third time, I really wanted to work at this restaurant. And I then I met these guys, and they offered me a job. And I called my best friend at the time and I said, hey, man, I'm thinking of doing this. And he I said, but I'm worried. I'm worried about, you know, like, they're gonna pay me a salary, but I've, I've, I would be, I would have to give up my restaurant job. And he's like, you can get another restaurant job. And I was like, oh, you're right. Like, that's so true. Lesley Logan 29:37  Yes, yes, even in a shitty economy, there's always an opportunity for something. It might not be, you know, it might not be the the restaurant job, but it would be a restaurant job like, you know, like, there's just, there's, there's options.Brad Crowell 29:52  Yeah, so I just thought that was really astute of John to take these three things, which we all have dealt with, struggled with in our lives, perfectionism, procrastination, overthinking, connect the dots that there's fear is the root of these three things, and then how do we how do we lean into that? What are we so afraid of? What are we so afraid of? Lesley Logan 30:18  Yeah, and your fears are allowed to be like, they could be legitimate fears. And then at least the power is removed when it has air, you know, like the power of fear is really removed when you just, like, put it out on the table. And at least then you can figure out, like, well, what would I do if that happened? You know, so I loved it. I loved, you know, John's, we posted the tour, and we'll be at Rehoboth Beach Delaware. Brad Crowell 30:42  Yeah, it's, it's really close to where he lives.Lesley Logan 30:45  I think it's really close. I think we should finally fucking see him. Brad Crowell 30:53  Yeah, yeah, it's gonna be good. Lesley Logan 30:57  John. Brad Crowell 30:57  We're calling you out, John, we're calling you. Lesley Logan 30:57  We're gonna, we gotta talk. Brad Crowell 30:57  We're gonna call you. Lesley Logan 30:53  We gotta talk about food. How about coffee. How about a happy hour?Brad Crowell 30:57  Love it. All right. Well, stick around. We'll be right back, because we've got some great Be It Action Items from John as well. Lesley Logan 31:04  John, you can also text us. That's fine too. Brad Crowell 31:06  Yeah. All right, we'll be right back. Brad Crowell 31:10  Finally, let's talk about those Be It Action Items. What are the bold, executable, intrinsic or targeted action items that we could take away from your convo with John Mollura. He said, confidence is the ability to trust yourself. Confidence is the ability to trust yourself. Most of us are showing up for the person we've made a commitment to. Okay, I'll pick you up at six. Okay, I'll do the dishes. Okay, I'll take the trash out, right? You're committing to someone else. I'll do my homework. I'll do this thing, whatever. But we constantly let our own selves down. And it doesn't seem like a big deal. Lesley Logan 31:48  It is a humongous deal. You say you're gonna go to bed at 9 pm and you don't go to bed till 10, you are literally taking a drop out of the confidence bucket.Brad Crowell 31:57  Yeah, and it's subconscious. You might not be like, oh, can't believe it. Oh, I didn't go to bed at nine o'clock.Lesley Logan 32:03  Please, please listen to the habits podcast, and don't do that.Brad Crowell 32:05  In your in in your belief you're chipping away at the foundation of confidence that you have in yourself when you don't uphold your own decisions to yourself, right? And you might not realize that that's happening. But he explained the actual root cause of people's lack of confidence is that they're not showing up for themselves, and meaning that loss of self-trust because we consistently and continually break commitments we made to ourselves time and time again, that will it's it's fascinating, because John is an engineer first, so he still thinks and talks like an engineer, even though he's very creative with photography and now working with his clients and coaching. But he started talking about data, you know, or the data, sorry, and so he said, he said, you why, why don't we uphold these things to ourselves? Because we never have upheld these things to ourselves. But we can change that. We can rectify that by starting to keep these promises to ourselves. When you start to give your brain a new set of data to work with, instead of the old data of broken self-promises, right? So how do we do that? Small, consistent actions that aren't a big thing, but over time, they add up to I am consistent. I do this thing. I do wake up, you know, earlier. I do go all the things that we say we want to go do, but we don't uphold we don't do them. Why don't we follow through? It's because we never have. Well, we can change that by making these small decisions, day by day.Lesley Logan 33:38  Agreed. I loved these, he gave us some questions, and this is really fun thing for you to journal upon. It said, when making conscious decisions on honor one's future self, one must ask, is what I'm going to do or not do going to cause me to be a hero to the future me? I love this like I love this. I look back at the the me in 2013 who made that big decision, go, I'm a fucking hero to myself, like, I thank God I fucking did that when I did it, because my whole life was like the domino effect of like, everything that I wanted. So yes, right? The goal is to ensure that when you meet your future self, you are not staying there tired and disappointed because you failed to go after it. Like if you ever said, oh, by this date, I want to have X thing. And then you didn't do anything, and then you got to that day like, I wanted to be over here by now. Well, the effort thing, it's not like I have missed dates on goals that I was working towards. And there's a difference between actually working towards something and the deadline is further than you thought, than not doing anything at all, and getting to the deadline,Brad Crowell 34:47  I think, I mean, I was thinking about goal setting and all that kind of stuff. Like, okay, this, this quarter in business, we're gonna do $100,000 and you, you know, work, work, work, and you make only $60,000 but it was more than you've ever made before. It doesn't mean that you like didn't make that you didn't keep a promise to yourself.Lesley Logan 35:09  Right. Well, were you, were you the person who could like, did the effort you put towards it, could it have been $100,000 if the stars had aligned? Then, then you should, whatever you land with you should celebrate, because the person that you made yourself be to do those things is the goal, is the journey, right? Is the hero. So the action should result in you high fiving yourself and saying, thank you for honoring me. Thank you for doing that, that the thing in that moment. He also said, you can call him. You guys, I have not like, that's insane, free calls. And he also gave some free resources over on his site, on johnnmollura.com, that's John with an H-N-N.Brad Crowell 35:10  Yeah, J-O-H-N-M-O-L-L-U-R-A dot com, johnmollura.com. Lesley Logan 35:49  Yeah. So check those out. I love it. John, you're such an inspiration. Thank you for sharing your journey with us and the Be It Till You See It babes. I'm Lesley Logan. Brad Crowell 36:06  And I'm Brad Crowell. Lesley Logan 36:07  Thanks for joining us. How are you going to use these tips in your life? Tag John. Tell us. Send this to a friend who needs to hear who needs to be a hero in their life, and until next time, Be It Till You See It.Brad Crowell 36:17  Bye for now. Lesley Logan 36:19  That's all I got for this episode of the Be It Till You See It Podcast. One thing that would help both myself and future listeners is for you to rate the show and leave a review and follow or subscribe for free wherever you listen to your podcast. Also, make sure to introduce yourself over at the Be It Pod on Instagram. I would love to know more about you. Share this episode with whoever you think needs to hear it. Help us and others Be It Till You See It. Have an awesome day. Be It Till You See It is a production of The Bloom Podcast Network. If you want to leave us a message or a question that we might read on another episode, you can text us at +1-310-905-5534 or send a DM on Instagram @BeItPod. Brad Crowell 37:00  It's written, filmed, and recorded by your host, Lesley Logan, and me, Brad Crowell.Lesley Logan 37:06  It is transcribed, produced and edited by the epic team at Disenyo.co.Brad Crowell 37:10  Our theme music is by Ali at Apex Production Music and our branding by designer and artist, Gianfranco Cioffi.Lesley Logan 37:17  Special thanks to Melissa Solomon for creating our visuals.Brad Crowell 37:21  Also to Angelina Herico for adding all of our content to our website. And finally to Meridith Root for keeping us all on point and on time.Support this podcast at — https://redcircle.com/be-it-till-you-see-it/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

I will build your funnel and run your marketing and you will only pay when it profits - https://coachingbusinesses.com/pay-as-you-scale/ 

In this Redefining AI Spotlight, we introduce JacobWard and the conversation that Lauren Hawker Zafer had with him on AI, Agency and the Architecture of Choice.Jacob Ward is a journalist and correspondent with two decades of experience uncovering how innovation shapes society — and how it quietly shapes us.Jacob has served as technology correspondent for NBC News, covered the consequences of emerging technologies across major broadcast platforms, and led one of the world's most influential science publications as editor-in-chief of Popular Science. He is the author of The Loop: How Technology/AI Is Creating a World Without Choices and How to Fight Back, a revelatory book examining how algorithmic systems influence human agency. He also founded The Rip Current, a media platform that investigates the hidden forces driving modern life.The upcoming conversation explores AI not only as a technical phenomenon but as a profound human one, reshaping choice, perception, culture, and leadership. Together, Lauren and Jacob unpack what it means for executives and operators to scale AI in a way that protects human judgment, respects cognitive limits, and strengthens organisational decision-making.Expect a dialogue that challenges assumptions, reframes risk, and pushes leaders to consider not just what AI can do, but who we become when we use it.#techpodcast #squirro #ai

The captain of an A380 that experienced an uncontained engine failure, paying air traffic controllers during a shutdown, a $10,000 bonus for those who worked, NTSB preliminary report on UPS Flight 2976, a request for information on a new ATC system, dressing better when flying commercially, and going through airport security without a Real ID. Guest Richard De Crespigny was the captain of Qantas Flight QF32 on November 4, 2010, when one of the plane's Rolls-Royce Trent 900 engines experienced an uncontained engine failure. The A380 had just taken off from Singapore. Richard and his crew managed to get everyone home safely, and the story has since become a bit of a legend in Australian flying circles. Richard is a former RAAF pilot, has written books, given keynotes around the world, and now hosts his own podcast on resilience and leadership called FLY! Richard explains that the uncontained engine failure on Qantas Flight QF32 involved the Number 2 engine. This resulted in extensive damage to the aircraft and many system failures. Five pilots were in the cockpit, and they formed a “hive mind,” making hundreds of decisions to stabilize the aircraft, which took two hours. A hundred checklists were actioned in the air, and more when the A380 was back on the ground. The incident was so complex that it has been characterized as “Apollo 13 with passengers.” We learn what was said in the cockpit during the first 30 seconds, and how the cabin crew performed because the flight deck could not communicate with them. In his mind, Richard set up to perform an “Armstrong Spiral” in case all four engines went out when landing the plane. On approach, speed and stall warnings were sounding constantly because the systems could not handle all the damage. Richard explains why he decided not to immediately evacuate the passengers due to the dangers outside. This uncontained engine failure crippled the A380, yet the crew was able to manage the situation and there were no injuries. Richard speaks frequently of “resilience” and how that characteristic worked to their advantage.  QF32 uncontained engine failure. From the FAA Airbus A380-842 report, crediting the ATSB accident report. Since the incident, Richard has published several books: QF32 tells the story of what happened. It was published before the investigators made all the facts public, so Richard had to hold back. However, a new edition will fill in the missing pieces. The newer book Fly! tells the how and the why. Check out: The FLY! Podcast with Richard De Crespigny, available on Apple / Spotify / Omny, or wherever you listen to podcasts. The QF32 book and the FLY! book. Reach Richard at richardd@aeronaut.biz. Aviation News US airline group urges Congress to pay controllers during future shutdowns Trade group Airlines for America (A4A) wants to see air traffic controllers get paid during future government shutdowns. Chris Sununu, A4A President and CEO, said, “This shutdown has demonstrated the serious safety, human and economic consequences of subjecting the aviation sector to this kind of stress and chaos. It must never happen again.” Air Traffic Controllers Say $10,000 Shutdown Bonuses Are Tearing the Workforce Apart – And Jeopardize Safety The Administration wants to give air traffic controllers and TSA screeners $10,000 if they had perfect attendance during the shutdown. DOT Secretary Sean Duffy said this would apply to 776 employees. Some controllers are expressing their displeasure with this move. UPS Flight 2976 Crash During Takeoff The NTSB has issued a Preliminary Report [PDF] on the UPS Flight 2967 MD-11F accident November 4, 2025. The airplane, N259UP, was destroyed after it impacted the ground shortly after takeoff from runway 17R at Louisville Muhammad Ali International Airport (SDF), Louisville, Kentucky. The 3 crewmembers aboard the airplane and 11 people on the ground were fatally injured. There were 23 others on the ground who were injured. Still images from an airport surveillance video show the left engine and left pylon separation from the left wing. The left pylon aft mount's forward and aft lugs were both found fractured. The fractured and separated upper portions of the forward and aft lugs were found adjacent to runway 17R. The left wing clevis, aft mount spherical bearing, and aft mount attachment hardware were found with a portion of the left wing at the accident site. The spherical bearing outer race had fractured circumferentially. FAA Issues Request for Information on New ATC System The FAA aims to replace the current En Route Automation Modernization system (ERAM) and the Standard Terminal Automation Replacement System (STARS) with a single, unified system, known as the Common Automation Platform (CAP). The Agency's Request For Information [PDF] asks the public to answer a series of questions. Transportation Secretary Sean Duffy Urges Passengers To Dress Better — But That Won't Fix Today's Inflight Behavior Problems DOT Secretary Sean Duffy tweeted that “Manners don't stop at the gate. Be courteous to your fellow passengers. Say please and thank you to your flight crews. Dress with respect. Lend a hand to those who could use it. It’s time to bring back civility and respect when we travel.” See also: Sean Duffy Wants You To Get Dressed Up When You Fly: “It's Time to Bring Back Civility And Respect When We Travel” No Real ID or passport? The TSA may charge you $18 to go through security May 7, 2025, was the date that Real ID was enforced at TSA checkpoints. Travelers must produce a Real ID-compliant driver’s license, a passport, a Global Entry card, or other approved document. The TSA is now proposing that travelers without one of those approved documents can still pass through airport security checkpoints. However, they can expect to pay an $18 fee for additional screening. The TSA has issued a Notice of Proposed Rulemaking (NPRM) in the Federal Register: TSA Modernized Alternative Identity Verification User Fee. The fee grants access to secure airport areas for up to 10 days and covers multiple flights. Payment of the fee does not guarantee entry; travelers must successfully authenticate their identity each time, and they may still face additional screening or delays.​ The collected fee is intended to offset government costs for new biometric verification kiosks, customer service improvements, and system updates.​ Hosts this Episode Max Flight, Rob Mark, and our Main(e) Man Micah.

Most agencies try to fix pipeline by working harder, but not by working smarter.This conversation digs into why outbound has gotten tougher, what's changed in the last decade, and how agencies can build a healthier, more defensible acquisition motion. We cover the shift from brute-force outreach to signal-driven, trust-based systems, why TAM size changes everything, and how sales and marketing need to operate as a single unit for mid-market deals. It's a clear look at the mechanics behind winning in a crowded outreach landscape. Michael Maximoff is the co-founder of Belkins and the team behind Folderly. He's spent more than a decade solving the same problems agencies face today: building predictable pipeline in a crowded, trust-heavy market, balancing marketing and sales investment, and adapting outbound to a world that no longer responds to direct pitches.Why cold outreach used to work with simple tools and high volume, and why that era is overHow inbox competition jumped from ~100 cold pitches/month per decision-maker to 800+ todayWhy small TAMs require a different playbook and more precision, not more activityThe importance of costly signals, warm intros, and touch-point-driven credibility instead of direct pitchesHow sales and marketing must operate in tandem to create “surround sound” and increase conversion likelihoodWhy mid-market agencies should hire full-cycle AEs who can build their own book of businessThe danger of giving SDRs outdated brute-force mandates in a world where the role is now a technical, marketing-adjacent functionHow deeper integrations (HubSpot, Salesforce, Clay) are reshaping outreach, personalization, and data orchestrationWhy agencies must choose the channel they have a true “genetic advantage” for.Links & ResourcesBelkins — https://belkins.ioFolderly — https://folderly.comMichael on LinkedIn — https://www.linkedin.com/in/maximoff 

Would you like access to our advanced agency training for FREE? https://www.agencymastery360.com/training If your inbound pipeline dries up tomorrow, do you have a channel that can refill it on demand? Every agency owner needs at least one reliable way to attract new leads when things slow down. Today's guest doubled down on a podcast as his inbound engine, and it paid off big. But launching your first episode is just the beginning. The real growth comes from getting your ideal clients as guests, creating a conversation that builds connection (not just content), and staying consistent long enough to earn momentum. He'll break down how to find the right niche, build authority through partnerships, and turn podcasting into a powerful inbound system that keeps quality leads coming in on autopilot. Chase Clymer is the co-founder of Electric Eye, a Shopify Plus partner agency specializing in conversion rate optimization (CRO) and e-commerce growth strategy. Since 2016, he and his team have been helping direct-to-consumer brands optimize their digital storefronts to drive measurable results. Beyond his client work, Chase also hosts the Honest Ecommerce podcast, where he interviews founders and shares unfiltered lessons on what it takes to grow an online brand. In this episode, we'll discuss: On his strategic partnership with Shopify. Podcasting as a business development engine. The key to consistently booking great guests. Subscribe Apple | Spotify | iHeart Radio Sponsors and Resources E2M Solutions: Today's episode of the Smart Agency Masterclass is sponsored by E2M Solutions, a web design, and development agency that has provided white-label services for the past 10 years to agencies all over the world. Check out e2msolutions.com/smartagency and get 10% off for the first three months of service. From Touring Musician to E-Commerce Marketer Before entering the agency world, Chase was a touring musician in a pop punk band. The road life didn't pay the bills, so he began experimenting with photography, design, and digital marketing, all skills that eventually laid the foundation for his agency. Towards the end of his music career, Chase's future co-founder Sean approached him with a few freelance projects. They quickly found themselves with six clients, and a lot of questions about taxes, pricing, and structure. The early chaos of being creators first and business owners second forced them to learn fast, especially when it came to how to position themselves, how to deliver results, and ultimately, how to specialize. As Chase puts it, "We realized if you can validate the results you're getting for people, they're going to be happier to pay you." That mindset led them toward e-commerce, where success is measurable and client satisfaction is tied directly to sales metrics. How Strategic Platform Partnerships (Like Shopify) Accelerate Agency Growth One of the biggest accelerators for his agency was its partnership with Shopify. When the agency first started, they were platform-agnostic, working across WordPress and other technologies. But after joining Shopify's Partner Program, Chase and his team found something rare — an actual human on the other end of the email. That support led to event invitations, collaboration opportunities, and eventually a deep specialization that positioned them as trusted experts. Chase credits much of their success to that early alignment. "We just happened to be in the right place at the right time," and the lesson for him was: pick your ecosystem wisely and go all in. He advises other agency owners to double down on one technology or niche rather than trying to be everything to everyone. "If your roof is leaking, you don't hire a general contractor, you hire a roofer," he says. It's the kind of clarity that will help you see real growth. Does this mean you should only aim to partner with Shopify if you're in the ecommerce niche? Not at all. Chase recognizes that part of their success story came from having found Shopify at its early stages. This allowed the agency to grow alongside them and unlock more opportunities. Using a Podcast as a Scalable Inbound Marketing Channel For many agencies, lead generation is an uphill battle. For Chase, it became a creative outlet that turned into a consistent revenue driver. In 2019, he launched his podcast, Honest Ecommerce, as a way to avoid writing blogs. But over time, it became a cornerstone of his agency's inbound and relationship strategy. Chase now uses the podcast to connect with ideal clients by inviting them on as guests. Instead of cold outreach, he reaches out on LinkedIn to CEOs of brands he admires, offering them a platform to share their stories. That invitation often leads to partnerships, friendships, and often clients. "You're not starting off on your back foot," he explains. "You're building a genuine relationship." Chase also uses the podcast to gain access to industry events. With a media pass, he's able to attend conferences, host panels, and meet prospects in person. Once relationships are formed, his back-end systems, from automated follow-up emails to segmented nurture lists, keep his agency top of mind until the timing aligns for collaboration. Proven Outreach Strategies to Book High-Value Podcast Guests When Chase comes across a brand doing something interesting, he doesn't pitch them services. Instead of positioning himself as another agency trying to sell, he looks to position himself as a platform offering value first. Once a potential guest accepts, Chase sets up a short 15-minute pre-interview call that he personally conducts. He uses this session to walk them through what to expect, answer any questions, and — most importantly — build rapport. As he puts it, "More time in the paint (more reps) makes the second conversation a lot easier." That small investment of time pays off, turning what could be a stiff Q&A into a relaxed, real conversation when recording day comes. This pre-call also helps him assess whether the guest is a fit for his audience and gently coach less experienced founders on how to tell their story in an engaging way. Then, before the episode goes live, he'll sometimes nudge guests to check out a few existing episodes from Honest Ecommerce. This helps them get familiar with the tone and flow of his show. Ultimately, the goal for Chase is always to create a cool piece of content. Anything else that may come from the relationship is a bonus. Why Consistency Is the Real Growth Lever in Podcast Lead Generation Chase believes all agency owners who are serious about making their business a success need to start building the inbound channels that produce on-demand leads. In his case, starting the podcast was the move that changed everything for his agency. However, podcasting will take time to produce results and requires consistency. Many business owners start a podcast and then give up after a couple of months. Publishing your first episode is only the beginning. What follows is a commitment to showing up week after week. "That is half the battle," he says. Podcasting, like SEO, compounds over time. The relationships built and the authority earned don't pay off instantly, but when they do, they create an inbound machine that's difficult to replicate. Pro Tip: Chase also believes podcasting can be a great tool in staying top of mind for clients and being a better strategic partner. He even does bonus episodes with partners and has a separate newsletter for partners he sends once a month with news of what the agency has been up to (attending a conference, launching a new website, etc). It usually produces at least a few referrals. Do You Want to Transform Your Agency from a Liability to an Asset? Looking to dig deeper into your agency's potential? Check out our Agency Blueprint. Designed for agency owners like you, our Agency Blueprint helps you uncover growth opportunities, tackle obstacles, and craft a customized blueprint for your agency's success.

Send us a textPeter Lang, accomplished entrepreneur, investor, and philanthropist, has cracked the code on agency growth through strategic acquisitions, a skill he believes most agency owners are uniquely positioned to master but rarely tap into. As a former agency CEO who executed eight acquisitions before his successful exit in 2022, he offers listeners a refreshingly practical perspective on breaking through growth ceilings with M&A strategies.In this episode, Peter shares how mentorship has shaped his path, what it takes to prepare for a business exit or transition, and the strategies he's used to scale companies through mergers and acquisitions. From building high-performance teams to navigating complex deals, Peter delivers insight for entrepreneurs looking to grow intentionally and sustainably.Episode Highlights: Peter Lang's global education and a semester abroad in Paris shaped his entrepreneurial mindset and opened doors to international business opportunities.This episode highlights the role mentorship has played throughout Peter's career, from tactical advice to aspirational guidance from legendary thinkers.Peter gives insights to why agency owners are uniquely suited for mergers and acquisitions, and how M&A can unlock growth far beyond organic scaling.Peter's three keys to mentoring success: Radical Clarity, Accountability With Cadence, and Real-World Playbooks; and how they directly drive results.Real-world success stories from Peter's clients, including multi-million-dollar exits and transformative acquisitions in the digital agency space, gives inspiration to entrepreneurs looking to grow intentionally and sustainably.Episode Links: Lang Acquisitions WebsitePeter's LinkedIn Peter's Instagram21-Day M&A Email Course for Agency OwnersFollow The Digital Marketing Mentor: Website and Blog: thedmmentor.com Instagram: @thedmmentor Linkedin: @thedmmentor YouTube: @thedmmentor Interested in Digital Marketing Services, Careers, or Courses? Check out more from the TDMM Family: Optidge.com - Full Service Digital Marketing Agency specializing in SEO, PPC, Paid Social, and Lead Generation efforts for established B2C and B2B businesses and organizations. ODEOacademy.com - Digital Marketing online education and course platform. ODEO gives you solid digital marketing knowledge to launch/boost your career or understand your business's digital marketing strategy.

What happens when technology, media, and purpose collide? We sit down with Alex Wagner, Director of Strategic Initiatives at Magnitude of Change, to explore how a research-led, values-driven media consultancy turns attention into action for public health and social impact. From the early pandemic days supporting the California Department of Public Health to statewide work on the 988 Suicide and Crisis Lifeline, Alex reveals how data, empathy, and behavior science come together to reach people at the right time and place.We dig into the mechanics of meaningful campaigns—paid search and social tuned for help-seeking, streaming audio and CTV built for trust, and digital out-of-home that meets people in their daily paths. We also talk about the rigor behind the work: qualitative and quantitative research, community-informed creative, and the governance standards that come with certified B Corp status and membership in 1% for the Planet. Welcome to the Agency for Change podcast.Connect with Alex and Magnitude of Change at: ·       Email Alex – alex.wagner@magnitudeofchange.com·       Website – https://www.magnitudeofchange.com/

Amy is joined by publisher and sex educator Susan Bratton for a tell-all discussion about sex under patriarchy, the power of pleasure, and practical steps towards liberation in the bedroom.Susan Bratton is co-founder and CEO of two companies serving the direct-to-consumer intimate wellness space. She is a manufacturer of supplements and a publisher of online courses focused on having a great relationship your whole life long. Her expertise is in ageless sexuality, sexual biohacking, libido supplementation and sexual regenerative therapies that roll back the clock on aging. She is a sought-after speaker from the stage, has been on countless podcasts, radio shows, and television segments worldwide. Her weekly email newsletter has nearly a half a million readers. And she is beloved as the "trusted intimacy wellness expert to millions

Agents of agency realize they may be facing a rather unusual foe. The post Triangle Agency: Making Dough part 2 appeared first on Fandible Actual Play Podcast.

We live in a time of automation and robotics; the machines run the factories, and AI will soon take all the jobs. Yet, even today, there are certain niche jobs where only an animal will do. Comedian and biologist Simon Watt meets some of them and the people who train them, study them, and love them. He starts with a business of ferrets (yes, that is their collective noun) at the National Ferret School in Derbyshire, who have swapped rabbit holes and trouser legs for drain-clearing, rewiring, and laying fibre optic cables. Ferret Trainer James McKay demonstrates why they are perfect for the job, as he casually folds one trainee into a tight pretzel.Simon visits the HQ of Medical Detection Dogs, a training facility in Milton Keynes where dogs are being trained to sniff the tell-tale signs of a host of diseases. You may have heard of their 'cancer dogs', but it goes much further - epilepsy, malaria, Parkinson's, even Covid-19. Dr Claire Guest explains.Although we have no real idea exactly how dogs do what they do, AI may be on the cusp of solving this puzzle for us. Simon speaks to Dr Andreas Mershin from start-up Realnose, which is developing “electronic noses".Finally, Simon meets some real heroes - HeroRats, to be precise. Not the same species that haunts our sewers, these are African Giant Pouched Rats, and their job as landmine detection specialists is saving lives across Thailand, Mozambique, Cambodia and Zimbabwe. Dr Cynthia Fast from UCLA trains them for the job.Presenter: Simon Watt Producer: Emily Knight