Word Marketing Radio

Tony Richards discusses how to use market research to map the market. The second in a two-part series. Download Episode Subscribe with iTunes

Tony Richards discusses market research and its importance as part of one's marketing process. The first in a two-part series. Download Episode Subscribe with iTunes

Don Hicks from the Missouri Broadcasters Association discusses the biggest issues facing broadcasters today. The second in a two-part series. Download Episode Subscribe with iTunes

Don Hicks from the Missouri Broadcasters Association discusses broadcasting and how traditional broadcasters are surviving in a digital world. The first in a two-part series. Download Episode Subscribe with iTunes

Great writing and solid strategy. Tony Richards discusses these two very important aspects of branding in the fourth and final installment in our branding series. Download Episode Subscribe with iTunes

Tony Richards discusses how branding works. The third in a four-part series. Download Episode Subscribe with iTunes

Tony Richards discusses the concept of branding as a strategy within one's marketing process. The second in a four-part series. Download Episode Subscribe with iTunes

An in-depth look at branding with Word Marketing company president Tony Richards. The first in a four-part series. Download Episode Subscribe with iTunes

The second of our two-part series on the transition from analog to digital television with Randy Wright, General Manager for Columbia's JW Broadcasting. Download Episode (4066.1K) Subscribe with iTunes

Randy Wright, General Manager for Columbia's JW Broadcasting, discusses the upcoming transition from analog to digital television. Part one of a two-part series. Download Episode(5737.1K)