Podcasts about Advertising

Scott Galloway breaks down how AI is impacting the marketing industry, explains why choosing the right partner may be the most important financial decision you'll ever make, and shares his approach to raising independent kids. Want to be featured in a future episode? Send a voice recording to officehours@profgmedia.com, or drop your question in the r/ScottGalloway subreddit. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Advertising SponsorThis episode is brought to you by Map It Forward Podcast Advertising. In 2026, fewer businesses can justify expensive trade shows. Advertising on a Map It Forward podcast connects you directly with a global audience of coffee business owners and professionals across the value chain. We offer flexible pricing structures and accept payment in US dollars or select cryptocurrencies. Email support@mapitforward.org to learn more.Episode DescriptionThis is Part 4 of a five-part series: War, Trade, and Coffee — What the Middle East Conflict Means for the Global Coffee Industry.In this episode, Lee Safar explores the macroeconomic ripple effects that global conflict can trigger across the coffee industry.War affects far more than the regions where fighting occurs. It disrupts the systems that power global trade — energy markets, shipping networks, financial systems, and currency stability.Lee breaks down three major economic forces already shaping the global response to the conflict.The first is oil and energy shocks. Rising oil prices affect nearly every aspect of the coffee industry, from fertilizer production and farm inputs to transportation, roasting energy costs, and food inflation.The second is freight inflation. As geopolitical risk increases, shipping insurance costs rise and logistics companies reroute vessels to avoid dangerous areas. These disruptions increase the cost of moving goods globally, including green coffee.The third is currency and financial volatility. Because coffee and oil are traded in US dollars, instability in currency markets can ripple across coffee-producing countries, affecting export pricing, producer income, and hedging strategies.These interconnected pressures create powerful inflationary forces throughout the coffee value chain.From rising farm input costs to higher freight prices and increased retail prices, the economic effects of conflict extend far beyond the battlefield.In the final episode of the series, Lee explores what the coffee industry should be paying attention to now in order to prepare for what may come next.Connect with Lee Safar and Map It Forward here:https://www.linkedin.com/in/leesafar/https://mapitforward.coffeehttps://www.instagram.com/leesafarhttps://www.instagram.com/mapitforward.coffee ***************************************About Map It Forward The Daily Coffee Pro is produced by Map It Forward, supporting coffee professionals globally across the supply chain.Website: https://mapitforward.coffeeMailing list: https://mapitforward.coffee/mailinglistPatreon: https://www.patreon.com/mapitforwardInstagram: https://www.instagram.com/mapitforward.coffee/Contact: support@mapitforward.org

Social media rewards authenticity, yet many creator-entrepreneurs still hide behind polished perfection. In today's crowded digital space, audiences trust and connect with real, relatable people far more than curated personas. In this episode of the YAPCreator Series Replay, Hala Taha shares social media and personal branding strategies along with insights from GaryVee, Kat Norton, Rudy Mawer, and more, to help entrepreneurs build trust, grow their brand, and turn casual followers into loyal fans. In this episode, Hala will discuss:  (00:00) Introduction (00:57) Rory Vaden's 3Es for Building Online Trust (05:06) Video Marketing as a Trust Accelerator (09:09) Creating an Authentic Brand as a Content Creator (13:38) Branding Consistency for Instant Recognition (19:39) GaryVee's Guide to Niche Targeting (24:27) Jasmine Star on Building Loyal Communities (27:06) Monetizing Your Audience Authentically Hala Taha is the host of Young and Profiting, a top 10 business and entrepreneurship podcast on Apple and Spotify. She's the founder and CEO of YAP Media, an award-winning social media and podcast production agency, as well as the YAP Media Network, where she helps renowned podcasters like Russell Brunson, Jenna Kutcher, and Neil Patel grow and monetize their shows. Through her work, Hala has become one of the most influential creator entrepreneurs in podcasting. Sponsored By: Indeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/profiting Shopify - Start your $1/month trial at Shopify.com/profiting. Spectrum Business - Keep your business connected seamlessly with fast, reliable Internet, Phone, TV, and Mobile services. Visit https://spectrum.com/Business to learn more. Northwest Registered Agent - Build your brand and get your complete business identity in just 10 clicks and 10 minutes at northwestregisteredagent.com/paidyap Framer - Publish beautiful and production-ready websites. Go to Framer.com/profiting and get 30% off their Framer Pro annual plan. Quo - Run your business communications the smart way. Try Quo for free, plus get 20% off your first 6 months when you go to quo.com/profiting Experian - Manage and cancel your unwanted subscriptions and reduce your bills. Get started now with the Experian App and let your Big Financial Friend do the work for you. See experian.com for details. Bitdefender - Start protecting your business today with Bitdefender Ultimate Small Business Security. Get 30% off your plan at bitdefender.com/profiting  Intuit - Start paying bills the smart way, not the hard way. Learn more at QuickBooks.com/billpay   Resources Mentioned: YAP E274 with Rory Vaden: youngandprofiting.co/3PbOns6  YAP E278 with Sean Cannell: youngandprofiting.co/4sTTg7T  YAP E279 with Sean Cannell: youngandprofiting.co/40zkF2M  YAP E316 with Kat Norton: youngandprofiting.co/4sejYYP  YAP E318 with Rudy Mawer: youngandprofiting.co/3PaS41e  YAP E291 with GaryVee: youngandprofiting.co/4dncWw6  YAP E130 with Jasmine Star: youngandprofiting.co/4sMkYTR  YAP E252 with Harley Finkelstein: youngandprofiting.co/4dp0nR0  YAPCreator Replay E1: youngandprofiting.co/4sMFe7E  Active Deals - youngandprofiting.com/deals  Key YAP Links Reviews - ratethispodcast.com/yap YouTube - youtube.com/c/YoungandProfiting Newsletter - youngandprofiting.co/newsletter  LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new  Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, SEO, E-commerce, LinkedIn, Instagram, Digital Marketing, Storytelling, Advertising

Jon & Cody play overrated/underrated. Billboards, Bikes, and Bounty Hunters. ---------- TalkSports is LIVE Weekdays from 8-11 a.m. on Fox Sports Knoxville/ Fanrun Radio. Check Out our Socials: "@FOXSportsKnox" on Twitter/X, "FanrunSports" on Instagram and Youtube Jon- @Jon__Reed on "X" Cody- @Cody__McClure on "X" Sam- @_beard11 on "X" Bubba- @BrandonShown on "X"

This NITE DRIFT interview was recorded on Instagram Live: Host JIM PERRY welcomes ROSIE GRANT, the author of TO DIE FOR: A Cookbook of Gravestone Recipes - Get the book - To Die For: A Cookbook of Gravestone Recipes Watch the video version of this episode on Spotify. *Advertising heard during this program is not personally endorsed by the host or producers unless otherwise stated. Ads are dynamically inserted and selected by our distribution partners. To learn more about how ads are chosen or to manage your ad preferences, visit⁠ ⁠⁠⁠podcastchoices.com/adchoices⁠⁠⁠⁠.  [ ⁠Enjoy this show ad-free by joining ⁠⁠⁠⁠⁠⁠⁠⁠⁠the Society of The Strange⁠⁠⁠⁠⁠⁠⁠⁠ ] Rosie Grant is a writer, researcher, and archivist whose work explores the intersections of archives, folklore, and family storytelling. She is the creator of @GhostlyArchive, where her exploration of gravestone recipes and the histories behind them has reached hundreds of thousands of followers across social media. TO DIE FOR: A Cookbook of Gravestone Recipes is her first book. Nite Drift is an independent production — a place where stories of the strange find their signal in the dark. The following episode of Nite Drift may explore themes or ideas some listeners could find unsettling. Listener discretion is advised.] ******* Nite Drift is an Euphomet production for And,If Studio Hosted by Jim Perry Produced by Jim Perry and Jon McEdward Edit, Original Music, and Sound Design by Jon McEdward Visualizer by Jack Dillaplain Cover Art by Jake Beautle Ad Network Director is Chelsey Weber Smith for And,If Studio ******* Share your experience with Euphomet: ⁠⁠⁠⁠⁠⁠⁠⁠Euphomet Contact Form⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠The Signal Hotline⁠⁠⁠⁠⁠⁠⁠⁠ Support Euphomet - Join ⁠⁠⁠⁠⁠⁠⁠⁠Society of The Strange⁠⁠⁠⁠⁠ and gain access to our Ad-Free archive of and more: ⁠https://www.patreon.com/EUPHOMET⁠ Subscribe on⁠ ⁠⁠⁠⁠⁠⁠⁠⁠Spotify ⁠⁠⁠⁠⁠⁠⁠⁠⁠or⁠ ⁠⁠⁠⁠⁠⁠⁠⁠iTunes⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠@euphomet⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and #euphomet Transmissions received at jim@euphomet.com Learn more about your ad choices. Visit megaphone.fm/adchoices

It's SIDE B of Fall Heads Roll, mate.Are you searching for the new episode now? Are you looking for the real thing, yeah? You may be missing out on more great Fall-related explorations… but not if you join ⁠WATF PATREON:  Full A & B-SIDE discussions (Now!), special (Patreon-only) bonus episodes, side excursions into Fall-member side projects, and early access to all episodes! ⁠⁠⁠⁠⁠⁠Join WATF Pod on PATREON and get them all! Including rare Fall content, merch, and exclusive chats with Gavin & Steve as they discuss everything Fall-related.⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow WATF Pod on: ⁠Instagram⁠  //  YouTube  //  ⁠Twitter⁠  //  ⁠Facebook⁠For more Fall-related info, please visit our fellow Fall-heads' great work at:  TheFall.org  //  Annotating The FallTheme Song by Gavin Watts: ⁠https://wearethefallpod.bandcamp.com/⁠Produced and presented by Watts Happening Records: ⁠www.TheWattsHappening.com⁠Advertising & Guest Inquiries - Contact:  wearethefallpod@gmail.com

This episode is presented by Create A Video – I go over some of the developments in Operation Epic Fury... while dealing with audio technical issues that keep interrupting the broadcast. Subscribe to the podcast at: https://ThePetePod.com/ All the links to Pete's Prep are free: https://patreon.com/petekalinershow Media Bias Check: GroundNews promo code! Advertising and Booking inquiries: Pete@ThePeteKalinerShow.comGet exclusive content here!: https://thepetekalinershow.com/See omnystudio.com/listener for privacy information.

This episode is presented by Create A Video – Podcastistan President Tucker Carlson claims he is being investigated by the CIA for texting with "some people" in Iran. Remember, Carlson met Trump three times in the weeks before Operation Epic Fury in an attempt to convince Trump not to strike Iran. Did Trump know about Carlson's texting? Did he use Carlson to send a false signal to Iranian leaders - which led them to meet in person for the initial decapitation strike? Or maybe Carlson is lying. Subscribe to the podcast at: https://ThePetePod.com/ All the links to Pete's Prep are free: https://patreon.com/petekalinershow Media Bias Check: GroundNews promo code! Advertising and Booking inquiries: Pete@ThePeteKalinerShow.comGet exclusive content here!: https://thepetekalinershow.com/See omnystudio.com/listener for privacy information.

This episode is presented by Create A Video – From Los Angeles lawyers soaking up taxpayer-funded grants to fight against quality of life issues for residents, to hundreds of hospices with no patients... there is an entire industry of fraud supported by citizens through taxation. Subscribe to the podcast at: https://ThePetePod.com/ All the links to Pete's Prep are free: https://patreon.com/petekalinershow Media Bias Check: GroundNews promo code! Advertising and Booking inquiries: Pete@ThePeteKalinerShow.comGet exclusive content here!: https://thepetekalinershow.com/See omnystudio.com/listener for privacy information.

Shoot us a Text.Episode #1294: The FTC puts 97 dealership groups on notice over deceptive advertising, a former car salesman is making $200K a month helping car buyers negotiate deals, and BYD is quietly building a path into North AmericaThe Federal Trade Commission is sending warning letters to 97 dealership groups over advertising practices the agency says may violate federal law. The FTC says transparent pricing is a priority and outlined six specific practices it considers illegal in vehicle advertising.The letter lists six examples of illegal dealership behaviors including:Advertising a price that does not reflect all required feesAdvertising a price that reflects rebates or discounts not available to all consumersAdvertising a price that fails to take into account the amount of an additional required down paymentConditioning the advertised price on consumers using dealer financingRequiring consumers to buy additional items not reflected in the advertised priceAdvertising unavailable or nonexistent vehicles.The FTC said it is “concerned” these dealer groups may be engaging in improper advertising practices, though it emphasized the letters do not represent conclusions of wrongdoing.Meet the guy who spent a decade on your side of the desk — and now uses everything he learned to work against it. Tomi Mikula has built a thriving business negotiating car deals for buyers, and he's got 600,000 followers watching every move.Tomi Mikula, a former car salesman and F&I pro, charges buyers a flat $1,000 fee to negotiate their next vehicle purchase on their behalf.His company, Delivrd, has a team of five negotiators and generates about $200,000 in revenue per month — plus a social media following of 600,000 across TikTok and YouTube."You're hiring a middleman to deal with the middleman to make the middleman more efficient," Mikula said.The world's largest EV maker isn't just knocking on North America's door anymore — it's looking for a key. BYD is studying Canada for a wholly owned manufacturing plant and signaling it's open to acquiring a struggling legacy automaker to fast-track its global expansion.BYD Executive Vice President Stella Li confirmed the company is studying Canada for a wholly owned factory — and made clear it has no interest in a joint venture, saying "I don't think a JV will work."Li said BYD is open to acquiring a legacy automakerBYD is already one of three finalists bidding for a 230,000-unit Nissan-Mercedes plant in Mexico, but is still avoiding the U.S. market, with Li calling it a "complicated environment."Today's show is brought to you by HeyGreenlight. HeyGreenlight's Wingman gives your sales and BDC team live, real-time guidance so they consistently say the rigJoin Paul J Daly and Kyle Mountsier every morning for the Automotive State of the Union podcast as they connect the dots across car dealerships, retail trends, emerging tech like AI, and cultural shifts—bringing clarity, speed, and people-first insight to automotive leaders navigating a rapidly changing industry.Get the Daily Push Back email at https://www.asotu.com/ JOIN the conversation on LinkedIn at: https://www.linkedin.com/company/asotu/

What exactly is a sign?  At first glance, that might sound like a strange question. Signs are everywhere: telling us where to go, what to do, what not to do, and sometimes what might happen if we ignore instructions. But as my guest, Jeffrey Ludlow Saentz explains, signs are much more than bits of information on walls or beside roads.Episode Summary Jeffrey is a signage designer who works on complex buildings and environments around the world — airports, offices, museums, and other places where helping people find their way really matters. He's also the author of A Sign Is..., a fascinating book exploring the history, meaning, and cultural significance of the signs that shape our everyday behaviour.In this conversation, we explore why good signage is often invisible, how buildings “speak” to us through wayfinding systems, and what signs reveal about power, trust, and human behaviour. Along the way we discuss hacked traffic signs, casino design, airport navigation, and why something as simple as an arrow carries centuries of history.AI-Generated Timestamped Summary 00:00 – Introduction: why signs are more interesting than they first appear03:00 – How Jeffrey became a signage designer04:00 – The challenge of helping people navigate complex buildings07:00 – What actually is a sign?09:00 – Why “everything can be a sign”11:00 – The power dynamics behind signage and authority13:00 – How designers observe signage in the real world14:30 – Cultural differences in wayfinding and navigation19:30 – Why Jeffrey wrote A Sign Is..22:00 – The fascinating history of fire safety signage24:00 – Curiosity and the stories hidden behind everyday signs27:00 – Hacked construction signs and unexpected messages31:00 – Trust, authority, and information on signs35:00 – Advertising, nudging, and attention36:00 – Information overload and competing signals39:00 – The learned language of signs and symbols41:00 – Why good signage is “invisible” when it works43:00 – Airports, trust, and wayfinding design46:00 – How people become signage designers47:30 – How casinos, airports, and museums use signs differently50:00 – The psychology of navigation54:00 – Why signage can't work perfectly for everyone57:00 – Why wayfinding is an art rather than a science01:02:00 – Jeffrey's book A Sign Is and where to find it01:04:00 – What signs might look like in the future In this episode we discussKey TopicsWhy signage is a form of behavioural communicationHow buildings “talk” to people through wayfinding systemsThe psychology of navigation and spatial awarenessWhy good signage is invisibleHow casinos deliberately make navigation harderWhy museums minimise signs while airports maximise themThe cultural differences in how places are navigatedWhat hacked traffic signs reveal about trust in authorityWhy signs act as nudges that shape behaviourThe limits of signage when designing for large groupsHow digital navigation may change our relationship with physical signsAbout JeffreyJeffrey Ludlow is a signage and wayfinding designer and founder of Point of Reference Studio, a design practice specialising in signage systems, environmental graphics, and branding for public environments. Trained as an architect, Jeffrey's work sits at the intersection of architecture, graphic design, and behavioural psychology — helping people navigate complex spaces more intuitively. He is the author of A Sign Is, a book exploring the cultural, historical, and behavioural significance of the signs that surround us. Links Jeffrey's book 'A Sign Is...' - https://oroeditions.com/product/a-sign-isPoint of Reference, the Madrid-based studio Jeffrey founded - https://pointofreference.studio/

This episode is presented by Create A Video – A brother of two killed Hezbollah members attempted to blow up a Jewish pre-K center in Michigan. Of course, anti-Semites, jihadists, America-haters, and Trump-haters say this is just "blowback" for Israel's attempt to eliminate the Lebanese terrorist organization. Subscribe to the podcast at: https://ThePetePod.com/ All the links to Pete's Prep are free: https://patreon.com/petekalinershow Media Bias Check: GroundNews promo code! Advertising and Booking inquiries: Pete@ThePeteKalinerShow.com Get exclusive content here!: https://thepetekalinershow.com/See omnystudio.com/listener for privacy information.

This episode is presented by Create A Video – The jihadist attack at Old Dominion University was apparently committed by a naturalized citizen who had been recently released from federal prison for plotting another terrorist attack in 2016. Subscribe to the podcast at: https://ThePetePod.com/ All the links to Pete's Prep are free: https://patreon.com/petekalinershow Media Bias Check: GroundNews promo code! Advertising and Booking inquiries: Pete@ThePeteKalinerShow.com Get exclusive content here!: https://thepetekalinershow.com/See omnystudio.com/listener for privacy information.

This episode is presented by Create A Video – One might think that seeing four jihadi attacks in two weeks might prompt Democrats in the US Senate to reconsider their shutdown of the Department of Homeland Security. But one would be wrong. They voted to keep blocking the funding because their radical base demands it. Plus, pre-gaming with Brett Winterble! Subscribe to the podcast at: https://ThePetePod.com/ All the links to Pete's Prep are free: https://patreon.com/petekalinershow Media Bias Check: GroundNews promo code! Advertising and Booking inquiries: Pete@ThePeteKalinerShow.com Get exclusive content here!: https://thepetekalinershow.com/See omnystudio.com/listener for privacy information.

While car theft isn't a new thing, it has seen a dramatic surge as organised crooks steal cars for parts - or far, far worse. Subscribe to Crime X+ to hear episodes early and ad free, unlock bonus content and access our slate of award-winning true crime podcasts Have a question for one of our Q+A shows? ask it at: lifeandcrimes@news.com.au Like the show? Get more at https://heraldsun.com.au/andrewrule Advertising enquiries: newspodcastssold@news.com.au Crimestoppers: https://crimestoppers.com.au/ If you or anyone you know needs helpLifeline: 13 11 14Beyond Blue: 1300 22 4636Kids Helpline: 1800 55 1800See omnystudio.com/listener for privacy information.

This episode is presented by Create A Video – US Senate Majority Leader John Thune (R-SD) announced moments ago that he would be bringing the SAVE America Act to the floor for a vote where it is expected to fail. As designed. By Thune. Subscribe to the podcast at: https://ThePetePod.com/ All the links to Pete's Prep are free: https://patreon.com/petekalinershow Media Bias Check: GroundNews promo code! Advertising and Booking inquiries: Pete@ThePeteKalinerShow.com Get exclusive content here!: https://thepetekalinershow.com/See omnystudio.com/listener for privacy information.

This episode is presented by Create A Video – David Strom at Hot Air writes that the US-Israel war against Iran is testing a theory that regime change can be successful without ground troops. Will it work? We shall see, I guess. Subscribe to the podcast at: https://ThePetePod.com/ All the links to Pete's Prep are free: https://patreon.com/petekalinershow Media Bias Check: GroundNews promo code! Advertising and Booking inquiries: Pete@ThePeteKalinerShow.com Get exclusive content here!: https://thepetekalinershow.com/See omnystudio.com/listener for privacy information.

This episode is presented by Create A Video – Younger people who think history began when they became politically aware about ten minutes ago might not know this, but Iran's terrorism and aggression has been a fixture of international life for half-a-century. And their tactic of dropping mines in the Strait of Hormuz is not a new tactic. How was it handled the last time in 1987? It looked a lot like what's happening now, actually. Subscribe to the podcast at: https://ThePetePod.com/ All the links to Pete's Prep are free: https://patreon.com/petekalinershow Media Bias Check: GroundNews promo code! Advertising and Booking inquiries: Pete@ThePeteKalinerShow.com Get exclusive content here!: https://thepetekalinershow.com/See omnystudio.com/listener for privacy information.

Imagine spending or investing $0.02 per click with 619+ Global Million Pinterest Users? The Pinterest Playbook for Business Growth is here!Favour Obasi-ike, MBA, MS, host of the We Don't PLAY!™️ Podcast and Pinterest-certified SEO strategist, leads a live Clubhouse session breaking down the difference between Pinterest marketing (organic) and Pinterest advertising (paid).Joined by John, Dr. Cynthia, and Ramyar, Favour shares real client case studies, including one that jumped from 54M to 154M Google image impressions in three months using Pinterest.He reveals why Pinterest is a visual search engine with 619 million monthly active users, 96% unbranded searches, and 3x higher shopping ad conversions.Key TakeawaysPinterest is a visual search engine, not social media. Users arrive early in their planning phase, making them high-intent buyers.96% of Pinterest searches are unbranded. Your content reaches people who have never heard of you but are searching for your solution.Pin shelf life crushes Instagram. A pin lasts 3.5 to 5 months; add a blog link and it extends to 24 months vs. Instagram's 72 hours.Pinterest indirectly boosts Google rankings. One client went from 54M to 154M Google image impressions in three months via Pinterest.Use Pinterest to A/B test creatives for free. Post five graphics organically for 14 days, then run paid ads only on the top performers.Separate personal and business accounts. Use your domain email for business to claim 100% content ownership via Pinterest's hub.Memorable Quotes"Pinterest is a visual search engine. Drop the P and it's interest. Pinterest has a taste bud of interest and keywords." — Favour Obasi-ike [18:34]"85% of weekly users purchase from pins, and 45% of US Pinterest households earn over $150K a year." — Favour Obasi-ike [27:14]"Pinterest is the least skipped platform for ads. You may not even know what a Pinterest ad looks like." — Favour Obasi-ike [28:11]"Content is king and context is queen. Build the two together and the value increases." — Favour Obasi-ike [40:14]"Build a brand that your website is proud of." — Favour Obasi-ike [92:02]FAQsQ: What is the difference between Pinterest marketing and Pinterest advertising?A: Pinterest marketing is organic: consistently publishing through a claimed website, RSS feed, and Pinterest tag. Pinterest advertising is paid: targeted ads by zip code, interest, and device for quick visibility.Q: How does Pinterest help my Google rankings?A: Your website images appear in Google Images and Bing Images via Pinterest, acting as a backlink and image traffic source that compounds domain authority.Q: Can I target locally on Pinterest?A: Yes. Pinterest allows ad targeting by zip code, making it powerful for local businesses.Q: What is the best way to test ad creatives cheaply?A: Post five creatives organically for 14 days, rank by impressions, then run paid A/B tests only on the top two winners.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We're breaking down highly involved, complex research into plain language and takeaways any marketer can use.In this episode, Elena and Rob explore what happens when people feel bombarded by ads on social media and why the real threat to engagement isn't a bad ad. It's platform fatigue.Topics covered:   [01:05] "The Impact of Ad Overload Perception and Social Media on Ad Avoidance Behavior"[02:10] The two theories behind why ads push people away[03:45] How researchers measured ad clutter, fatigue and avoidance[05:55] Why fatigue, not the ad itself, drives avoidance[06:45] Three key takeaways for marketers[08:00] Why TV advertising sidesteps the ad overload problem  To learn more, visit marketingarchitects.com/podcast or subscribe to our newsletter at marketingarchitects.com/newsletter.  Resources: Essa Tayeb, M., Chebbi, T., Badawi, A., Ali Toumi, J., & Louail, B. (2024). The impact of ad overloads perception in social media on ad avoidance behavior: The mediating effect of social media fatigue and goal impediment. Management, 28(2). https://doi.org/10.58691/man/197329   Get more research-backed marketing strategies by subscribing to The Marketing Architects on Apple Podcasts, Spotify, or wherever you listen to podcasts.

In this powerful season opener, Andrea shares a deeply personal story about financial dependence, single motherhood, and the night her credit cards were declined at a grocery store with two small children in tow. What felt like a private failure was actually something much bigger: the systemic reality known as the motherhood penalty.Backed by research and lived experience, this episode explores the documented financial cost women pay for caregiving, why the so-called “choice” to stay home isn't always a true choice, and how cultural narratives continue to romanticize economic dependence. ...EPISODE CHAPTERS(00:00) – The grocery store moment that changed everything(01:45) – The decision to stay home — and what it really cost(03:15) – Losing financial power and personal identity(04:20) – The research behind the motherhood penalty(05:10) – Why “choice” isn't always a real choice(05:55) – Romanticizing dependence vs. protecting freedom(06:00) – How to build and protect your economic power(06:50) – Your challenge: know your numbers and take one actionRESOURCES ⁠⁠⁠⁠⁠Goal Getters GuideTAG ANDREA ON INSTAGRAM⁠⁠⁠@andreadlc_coach⁠CONNECT WITH KANDULA⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Kandula Blogs⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Youtube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. . .ABOUT ANDREA DE LA CERDAAndrea De La Cerda is a highly accomplished communications professional with over 25 years of experience in the fields of advertising, communications and marketing. Throughout her career, Andrea has held key positions in renowned advertising agencies, brand consultancies and in-house marketing departments before creating Kandula. She possesses a deep understanding of consumer behavior and market trends, allowing her to develop innovative communication strategies that resonate with diverse audiences. Andrea received both her B.A. in Advertising and Business Administration and a M.A. in Education from Pepperdine. She is currently pursuing her Accreditation in Public Relations and is a member of PRSA.. . .WORK WITH USKandula works with nonprofits, entrepreneurs, educational institutions, and established brands dedicated to expanding their influence and amplifying their impact through purpose-driven communication strategies. Reach out to work with us!

Advertising SponsorThis episode is brought to you by Map It Forward Podcast Advertising. In 2026, fewer businesses can justify expensive trade shows. Advertising on a Map It Forward podcast connects you directly with a global audience of coffee business owners and professionals across the value chain. We offer flexible pricing structures and accept payment in US dollars or select cryptocurrencies. Email support@mapitforward.org to learn more.Episode DescriptionThis is Part 4 of a five-part series on Australian Grown Coffee with Rebecca Zentveld, second-generation coffee farmer at Zentveld Coffee Farms and President of the Australian Grown Coffee Association.In this episode, we explore the relationship between biological farming practices and coffee quality.Rebecca explains how regenerative agriculture focuses on improving soil health through microbial diversity, compost systems, cover crops, and reduced chemical inputs. These biological systems encourage beneficial microbes that help unlock nutrients and deliver them to plants. The conversation also explores practical techniques being tested on Australian coffee farms, including worm composting, compost teas, wood-based compost, and agricultural waste streams used to build soil fertility.These approaches are part of a growing movement in agriculture focused on building resilient farming systems that support long-term productivity and potentially influence crop quality and flavor.In the final episode of the series, we explore the economics and future of Australian coffee farming.Connect with Rebecca Zentveld and Zentveld's Coffee Farms here: https://www.zentvelds.com.au/ https://www.instagram.com/zentveldscoffee/ https://www.agca.au/***************************************About Map It Forward The Daily Coffee Pro is produced by Map It Forward, supporting coffee professionals globally across the supply chain.Website: https://mapitforward.coffeeMailing list: https://mapitforward.coffee/mailinglistPatreon: https://www.patreon.com/mapitforwardInstagram: https://www.instagram.com/mapitforward.coffee/Contact: support@mapitforward.org

Album 8 Track 8: Mastering the Space Between the Bytes w/Dave PragerBrand Nerds, we are back in the building! Today, we are firmly rooted in the "Bytes" as we welcome Silicon Valley marketing savant and AI founder, Dave Prager.If you are tired of the "get-rich-quick" AI hype and want real, grounded wisdom on how technology intersects with actual human behavior, this episode is for you. Dave's background is incredibly diverse: he's a former jazz trombonist, a world-wide professional, and a tech marketer who helped drive a computer vision startup all the way to an acquisition by Apple. Now, he's the brain behind Inner Pitch, an AI-driven prospect intelligence service.In this conversation, Dave argues that the automation era is making marketing worse by training us to chase algorithms instead of understanding people. We explore how true mastery, whether in photography, jazz, writing, or coding, is found in the "negative space" and the "notes you don't play."Key Takeaways:The Illusion of BrandThe Rhythm of CopyTechnology Cannot Fix Bad StrategyAI Must Be Your "Thought Partner"Stop Playing the Volume GameMentioned in this Episode: Style: Ten Lessons in Clarity and Grace by Joseph M. Williams Don't forget to subscribe, rate, and share with a fellow Brand Nerd!Instagram | LinkedIn

Top headlines for Thursday, March 12, 2026The ongoing corporate exodus from California to Texas as major companies relocate their headquarters, President Trump's appointment of Erika Kirk to the U.S. Air Force Academy's Board of Visitors following the death of her husband Charlie Kirk, and a new Pew survey showing a record number of Americans say belief in God is not necessary to be moral. 00:11 Erika Kirk tapped for advisory board role at USAF Academy01:04 5 of the biggest companies to flee California for Texas01:48 Pope accepts resignation of U.S. bishop charged with embezzlement02:41 Tennessee bill that would punish women who have abortions dies03:29 Advertising company refuses to promote abortion pill reversal04:20 Trump DOJ pushes to dismiss lawsuit opposing abortion pill05:12 Most Americans say belief in God isn't necessary to be moralSubscribe to this PodcastApple PodcastsSpotifyOvercastFollow Us on Social Media@ChristianPost on XChristian Post on Facebook@ChristianPostIntl on InstagramSubscribe on YouTubeGet the Edifi AppDownload for iPhoneDownload for AndroidSubscribe to Our NewsletterSubscribe to the Freedom Post, delivered every Monday and ThursdayClick here to get the top headlines delivered to your inbox every morning!Links to the NewsErika Kirk tapped for advisory board role at USAF Academy | U.S.5 of the biggest companies to flee California for Texas | BusinessPope accepts resignation of U.S. bishop charged with embezzlement | U.S.Tennessee bill that would punish women who have abortions dies | PoliticsAdvertising company refuses to promote abortion pill reversal | U.S.Trump DOJ pushes to dismiss lawsuit opposing abortion pill | PoliticsMost Americans say belief in God isn't necessary to be moral | U.S.

We have talked about intuition before but it is coming up again especially in this year, ear of authentic and soulful actions.Trust it, learn it, practice it!Lets talk about it.Connect with me:Instagram:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/annamaluskitzmann/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/annamaluskitzmann/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/annamaluskitzmann/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Breathe with me:https://www.tinyspacetobreathe.comhttps://www.tinyspacetobreathe.com⁠⁠https://www.tinyspacetobreathe.com⁠⁠⁠⁠Plant trees: https://onetreeplanted.org/https://onetreeplanted.org/⁠⁠https://onetreeplanted.org/⁠⁠⁠⁠Energy reading & healing: https://annamalus.co/https://annamalus.co/⁠Original Music for the podcast was created by Jacek Jendrasik.Disclaimer: The content shared in this podcast is for educational and informational purposes only and is not intended as medical, psychological, therapeutic, legal, or professional advice.The host is not a licensed medical or mental health professional, and the information provided is not a substitute for professional care, diagnosis, or treatment. Always seek the advice of a qualified healthcare provider or other licensed professional with any questions you may have regarding a medical or mental health condition. Never disregard or delay seeking professional advice because of something you heard on this podcast. Participation in this podcast and any practices, suggestions, or reflections discussed is voluntary, and you assume full responsibility for your choices, actions, and results. Advertising & Endorsements:This podcast may include advertisements, sponsorships, affiliate links, or paid partnerships. Any views or opinions expressed are those of the host and guests and do not necessarily reflect the views of sponsorsor advertisers. While products or services may be mentioned or recommended, these references do not constitute guarantees, endorsements, or claims of effectiveness. You are encouraged to do your own research and use your own judgment before purchasing or engaging with any product or service mentioned.

In this episode, we're joined by Toby Hopp, Associate Professor in Advertising and Public Relations at CU Boulder, to discuss a fascinating study on the impact of social media on our perceptions of crime. The research, published in News, Media and Society, explores how using the Nextdoor app can heighten feelings of safety concerns and support for aggressive policing. We dive into the study's findings, the parallels with traditional news reporting, and the potential consequences of misinformation on our communities. Join us as we explore the complex relationship between social media, crime, and our perceptions of reality.See omnystudio.com/listener for privacy information.

Advertising SponsorThis episode is brought to you by Map It Forward Podcast Advertising. In 2026, fewer businesses can justify expensive trade shows. Advertising on a Map It Forward podcast connects you directly with a global audience of coffee business owners and professionals across the value chain. We offer flexible pricing structures and accept payment in US dollars or select cryptocurrencies. Email support@mapitforward.org to learn more.Episode DescriptionThis is Part 4 of a five-part series on Australian Grown Coffee with Rebecca Zentveld, second-generation coffee farmer at Zentveld Coffee Farms and President of the Australian Grown Coffee Association.In this episode, we explore the relationship between biological farming practices and coffee quality.Rebecca explains how regenerative agriculture focuses on improving soil health through microbial diversity, compost systems, cover crops, and reduced chemical inputs. These biological systems encourage beneficial microbes that help unlock nutrients and deliver them to plants. The conversation also explores practical techniques being tested on Australian coffee farms, including worm composting, compost teas, wood-based compost, and agricultural waste streams used to build soil fertility.These approaches are part of a growing movement in agriculture focused on building resilient farming systems that support long-term productivity and potentially influence crop quality and flavor.In the final episode of the series, we explore the economics and future of Australian coffee farming.Connect with Rebecca Zentveld and Zentveld's Coffee Farms here: https://www.zentvelds.com.au/ https://www.instagram.com/zentveldscoffee/ https://www.agca.au/***************************************About Map It Forward The Daily Coffee Pro is produced by Map It Forward, supporting coffee professionals globally across the supply chain.Website: https://mapitforward.coffeeMailing list: https://mapitforward.coffee/mailinglistPatreon: https://www.patreon.com/mapitforwardInstagram: https://www.instagram.com/mapitforward.coffee/Contact: support@mapitforward.org

This episode is presented by Create A Video – More debate over the controversial toll road project for I-77 South in Charlotte. Plus, tax policies in Washington just sent a rich lefty fleeing to Florida. Subscribe to the podcast at: https://ThePetePod.com/ All the links to Pete's Prep are free: https://patreon.com/petekalinershow Media Bias Check: GroundNews promo code! Advertising and Booking inquiries: Pete@ThePeteKalinerShow.com Get exclusive content here!: https://thepetekalinershow.com/See omnystudio.com/listener for privacy information.

This episode is presented by Create A Video – Scientists in different experiments have implanted human brain cells into a video game, a simulated fruit fly brain into a manmade model, and AI into a physical structure. What could possibly go wrong? Subscribe to the podcast at: https://ThePetePod.com/ All the links to Pete's Prep are free: https://patreon.com/petekalinershow Media Bias Check: GroundNews promo code! Advertising and Booking inquiries: Pete@ThePeteKalinerShow.com Get exclusive content here!: https://thepetekalinershow.com/See omnystudio.com/listener for privacy information.

This episode is presented by Create A Video – As opposition builds against the I-77 expansion project, one idea that we apparently missed out on: a free mile of tunnel. The offer was made by The Boring Company in an open contest soliciting proposals. The Boring Company is owned by Elon Musk... whose role in the early Trump administration prompted the Democrats on Charlotte City Council to ban any purchases of Teslas. So... we probably never had a chance at winning. Subscribe to the podcast at: https://ThePetePod.com/ All the links to Pete's Prep are free: https://patreon.com/petekalinershow Media Bias Check: GroundNews promo code! Advertising and Booking inquiries: Pete@ThePeteKalinerShow.com Get exclusive content here!: https://thepetekalinershow.com/See omnystudio.com/listener for privacy information.

This episode is presented by Create A Video – Democrats were jubilant that James Talarico won his primary against firebrand Jasmine Crockett. But then the videos and tweets starting dropping... and they confirm that the leftist state lawmaker is more a heretic than seminarian. So, naturally, legacy media outlets are racing to provide cover for him. Subscribe to the podcast at: https://ThePetePod.com/ All the links to Pete's Prep are free: https://patreon.com/petekalinershow Media Bias Check: GroundNews promo code! Advertising and Booking inquiries: Pete@ThePeteKalinerShow.com Get exclusive content here!: https://thepetekalinershow.com/See omnystudio.com/listener for privacy information.

This episode is presented by Create A Video – Andrew Dunn is the publisher of Longleaf Politics and a contributing columnist to The Charlotte Observer. He joined me to discuss NC Senator Phil Berger's primary defeat and the legislative oversight of the UNC system. Then, Brian Jodice, the National Press Secretary at the American Federation for Children joined me to discuss the push for the Education Freedom Tax Credit. Subscribe to the podcast at: https://ThePetePod.com/ All the links to Pete's Prep are free: https://patreon.com/petekalinershow Media Bias Check: GroundNews promo code! Advertising and Booking inquiries: Pete@ThePeteKalinerShow.com Get exclusive content here!: https://thepetekalinershow.com/See omnystudio.com/listener for privacy information.

This episode is presented by Create A Video – Research for leftwing New Republic publication, most self-identifying "moderates" in the Democrat Party primary electorate agree with the far left in the party. Subscribe to the podcast at: https://ThePetePod.com/ All the links to Pete's Prep are free: https://patreon.com/petekalinershow Media Bias Check: GroundNews promo code! Advertising and Booking inquiries: Pete@ThePeteKalinerShow.com Get exclusive content here!: https://thepetekalinershow.com/See omnystudio.com/listener for privacy information.

This episode is presented by Create A Video – According to an article at the Washington Free Beacon, a Muslim-American businessman is bankrolling far left Democrats and anti-Trump Republicans alike. Who is this guy? Subscribe to the podcast at: https://ThePetePod.com/ All the links to Pete's Prep are free: https://patreon.com/petekalinershow Media Bias Check: GroundNews promo code! Advertising and Booking inquiries: Pete@ThePeteKalinerShow.com Get exclusive content here!: https://thepetekalinershow.com/See omnystudio.com/listener for privacy information.

Revolutionizing Digital Advertising: Strategic Insights into AI-Driven Campaign Management with Seva UstinovIn a recent episode of The Thoughtful Entrepreneur Podcast, host Josh Elledge sat down with Seva Ustinov, the Founder and CEO of plurio, to discuss the seismic shift occurring within the digital advertising landscape. As managing ad spend across Google, Meta, and TikTok becomes increasingly fragmented and complex, Seva shares how autonomous AI agents are moving beyond simple data reporting to active execution. This conversation provides a masterclass for high-growth founders and marketing executives who are looking to bridge the gap between surface-level platform metrics and true bottom-line business outcomes.Navigating Complexity: The Rise of Autonomous Ad OptimizationThe primary bottleneck for modern marketing teams is the sheer volume of data generated across diverse sales funnels and advertising platforms. Seva explains that while traditional ad platforms optimize for immediate conversions—like a simple lead form submission—they often lack the visibility into deeper business goals, such as closed-loop sales or long-term subscriptions. This disconnect forces marketers into a grueling cycle of manual analysis and constant dashboard toggling. By implementing an autonomous agent that aggregates performance data across all channels, businesses can finally align their digital spend with their actual revenue cycles, ensuring that every dollar is attributed to a meaningful customer journey.Adopting AI in advertising is not about replacing human creativity, but rather acting as a force multiplier for strategic talent. An AI agent can handle the "grunt work" of identifying creative fatigue, reallocating budgets in real-time, and pausing underperforming segments across thousands of campaigns simultaneously. This level of granular management allows agencies and in-house teams to shift their focus away from repetitive tactical adjustments and toward high-level creative strategy and client relationship management. When the machine handles the math, the humans can focus on the mission, resulting in a more agile and responsive marketing engine that scales without a proportional increase in headcount.Ultimately, the goal of integrating autonomous agents like Plurio is to achieve a superior Return on Ad Spend (ROAS) through continuous, data-driven learning. Seva emphasizes the importance of the "human-in-the-loop" model, where the AI provides transparent, human-readable reasoning for every recommendation it makes. This transparency builds trust and allows marketers to maintain strategic oversight while the agent executes daily optimizations. For enterprises and growth-stage startups managing significant monthly spend, this approach transforms digital advertising from a cost center into a predictable, high-performance asset that evolves as quickly as the market does.About Seva Ustinov: Seva Ustinov is a tech visionary and the Founder and CEO of Plurio. With a background in building scalable marketing technologies, Seva is dedicated to helping companies navigate the complexities of digital acquisition through the power of autonomous AI agents.About plurio: plurio is an innovative AI platform that revolutionizes digital ad management by combining unified analytics with autonomous optimization. The platform connects to major ad accounts to analyze performance, identify inefficiencies, and execute campaign adjustments, helping businesses maximize their ROI with minimal manual intervention.Links Mentioned in This Episode:plurio Official WebsiteSeva Ustinov on LinkedInKey Episode HighlightsThe Full-Funnel Gap: Why standard ad platforms often fail to optimize for long-term business goals and how AI bridges that data void.Autonomous Execution: The shift from passive dashboards to active agents that can pause, scale, and reallocate spend in real-time.Force Multiplying Creativity: How AI frees up marketing agencies to focus on high-level strategy rather than manual spreadsheet analysis.Combating Creative Fatigue: Using AI to proactively spot when ad assets lose effectiveness and rotating them before ROI drops.Transparency and Trust: The "Human-in-the-Loop" model that provides clear reasoning for every AI-driven campaign adjustment.ConclusionThe conversation with Seva Ustinov makes it clear that the future of digital advertising lies in the synergy between human strategy and autonomous execution. By leveraging AI to handle the complexity of multi-channel optimization, leaders can ensure their growth is driven by data rather than guesswork.More from The Thoughtful Entrepreneur

In this episode of Next in Media, I sit down with Sam Garfield, Head of Digital Strategy for CMT Data and AI Platforms at Adobe, to explore how Adobe is quietly becoming the backbone of modern marketing. Sam breaks down how Adobe operates across three core layers: the creative layer (Creative Cloud and Firefly AI), the content supply chain layer (Workfront and asset management), and the data and experience layer (customer data platforms and analytics). Together, these tools form what Sam describes as an operating system for marketers -- a full-stack solution that takes a brand from ideation all the way through activation and measurement. We also dig into the rise of creative intelligence and what it means for brands, agencies, and the future of advertising. Sam unpacks Adobe's Winterberry Group research showing a 23% increase in investment in creative intelligence, and explains why creative can no longer be treated as a fixed cost. We cover how generative AI is accelerating asset production at scale, why agencies are leaning into Adobe's platform rather than building from scratch, and how agentic AI is beginning to appear inside existing workflows. Sam also reveals that traffic to brand sites and publishers is down 40% as LLMs reshape discovery, and shares how Adobe's new LLM Optimizer tool is helping brands regain visibility in a generative search world.   Key Highlights

Tiny brands don't grow through loyalty. They grow through penetration. A study of 400+ brands found that growing brands increased penetration by 135%, compared to just 26% growth from purchase frequency. So where should marketers invest first?This episode, Elena, Angela, and Rob introduce the MOO, a seven-step Marketing Order of Operations that gives marketers a clear priority sequence for building effectiveness, from defining the competitive playing field to communicating results internally. The team also covers why even small brands can't afford to ignore marketing effectiveness principles and how to balance short-term performance with long-term brand building.Topics covered: [01:00] Research on tiny brands debunks the loyalty-first growth myth[05:00] Step 1: Define your competitive playing field and category buyers[07:30] Step 2: Build distinctive brand assets that make your brand recognizable[12:30] Step 4: Choose channels for both short- and long-term growth[15:00] Step 5: Build a measurement system that matches your objectives[19:30] Step 7: Communicate results in the language of the business  To learn more, visit marketingarchitects.com/podcast or subscribe to our newsletter at marketingarchitects.com/newsletter.  Resources: 2026 Money Guy Article: https://moneyguy.com/guide/foo/Alicia Barker-Trowse, Steven Dunn, Charles Graham, Byron Sharp, Armando Maria Corsi, Tiny brands, big challenges: The limits of loyalty and the role of penetration in driving growth, Journal of Business Research, Volume 204, 2026, 115864, ISSN 0148-2963, https://doi.org/10.1016/j.jbusres.2025.115864.   Get more research-backed marketing strategies by subscribing to The Marketing Architects on Apple Podcasts, Spotify, or wherever you listen to podcasts.

Founded in 2013, Fetch is a daily rewards destination for consumers and brands, turning everyday actions like shopping, dining out, and playing games into tangible value for consumers while delivering measurable advertising for consumer, retail, and restaurant brands. Latham represented Fetch on a series of strategic growth financing transactions in 2025. In this episode of Connected With Latham, Haim Zaltzman, Global Vice Chair of Latham's Emerging Companies & Growth Practice, sits down with Fetch's Chief Financial Officer Gideon Oppenheimer and General Counsel Dave Toomey to explore macro shifts in advertising, capital allocation tradeoffs, expansion into new verticals like fitness and health, and creating a transparent, privacy-forward ecosystem powered by AI to build long-term trust with users.   This podcast is provided as a service of Latham & Watkins LLP. Listening to this podcast does not create an attorney client relationship between you and Latham & Watkins LLP, and you should not send confidential information to Latham & Watkins LLP. While we make every effort to assure that the content of this podcast is accurate, comprehensive, and current, we do not warrant or guarantee any of those things and you may not rely on this podcast as a substitute for legal research and/or consulting a qualified attorney. Listening to this podcast is not a substitute for engaging a lawyer to advise on your individual needs. Should you require legal advice on the issues covered in this podcast, please consult a qualified attorney. Under New York's Code of Professional Responsibility, portions of this communication contain attorney advertising. Prior results do not guarantee a similar outcome. Results depend upon a variety of factors unique to each representation. Please direct all inquiries regarding the conduct of Latham and Watkins attorneys under New York's Disciplinary Rules to Latham & Watkins LLP, 1271 Avenue of the Americas, New York, NY 10020, Phone: 1.212.906.1200

Points of discussion:1. CODO Design's 2026 Beer Branding Trends Report-Learn more at: www.craftbeerrebranded.com / http://www.beyondbeerbook.com-Have a topic or question you'd like us to field on the show? Shoot it our way: hello@cododesign.com-Join 9,500+ food and bev industry pros who are subscribed to the Beer Branding Trends Newsletter (and access all past issues) at: www.beerbrandingtrends.com 

This episode is presented by Create A Video – A lot of developments over the weekend in the US-Israel war on Iran - from oil price spikes to a potential terrorist attack on the US Embassy in Norway. Subscribe to the podcast at: https://ThePetePod.com/ All the links to Pete's Prep are free: https://patreon.com/petekalinershow Media Bias Check: GroundNews promo code! Advertising and Booking inquiries: Pete@ThePeteKalinerShow.comGet exclusive content here!: https://thepetekalinershow.com/See omnystudio.com/listener for privacy information.

This episode is presented by Create A Video – Iran's 88 clerics selected the son of the last Ayatollah - who was killed in the initial strike on Iran over a week ago. He's seen as a hardliner and unlikely to surrender. Plus, five members of the Iranian women's soccer team have escaped from their IRGC handlers and are seeking asylum in Australia. Subscribe to the podcast at: https://ThePetePod.com/ All the links to Pete's Prep are free: https://patreon.com/petekalinershow Media Bias Check: GroundNews promo code! Advertising and Booking inquiries: Pete@ThePeteKalinerShow.comGet exclusive content here!: https://thepetekalinershow.com/See omnystudio.com/listener for privacy information.

This episode is presented by Create A Video – Two Muslim men who were reportedly self-radicalized by ISIS online threw two bombs into a crowd protesting the "Islamification of New York." Luckily, the bombs did not detonate and the suspects were quickly caught. The Muslim Mayor of NYC blamed "white supremacy." Also, his wife was a fan of Hamas' attack on Jews on October 7th. Subscribe to the podcast at: https://ThePetePod.com/ All the links to Pete's Prep are free: https://patreon.com/petekalinershow Media Bias Check: GroundNews promo code! Advertising and Booking inquiries: Pete@ThePeteKalinerShow.comGet exclusive content here!: https://thepetekalinershow.com/See omnystudio.com/listener for privacy information.

In this conversation, Kevin interviews James Williams, the owner of Stubby's Welding, who shares his journey of starting a welding business focused on agricultural repairs and custom sign making. James discusses the challenges he faced during the COVID-19 pandemic, the importance of learning from mistakes, and the value of mentorship in the welding industry. He also highlights the significance of customer relationships, the tools he uses, and the lessons learned about business management and advertising.Chapters00:00 Introduction and Background02:59 Business Overview and Growth05:57 Challenges and Lessons Learned08:46 Advertising and Customer Acquisition11:29 Sign Making and Custom Orders14:37 Work-Life Balance and Future Plans27:02 Preparing for Spring: Garden Markers and Equipment28:35 Lessons from Bad Customers: Navigating Business Relationships33:09 Essential Tools for Mobile Work: The Mag Drill45:06 The Art of Line Boring and Auger Repairs52:27 Business Insights: Learning from Experience and MistakesKeywordswelding, business, agriculture, entrepreneurship, repair, customer service, plasma table, augers, small business, Canada

CTV advertising may come with its share of acronyms and moving parts, but about 70% of advertisers say they plan to increase their investment in it, according to the latest industry survey from Premion. Blake Hebert, Premion's Sr Dir. of Publisher Operations, isn't surprised by that momentum. But he also knows marketers still face challenges like complexity. In Ep. 49, he talks about where the medium stands today—and how Premion is helping simplify the path for local and mid-market advertisers. Blake, who just welcomed baby #2, returned to work to help introduce Premion's baby #4 — that latest CTV survey done with Advertiser Perceptions. And no one's crying about this one: only 1% of respondents said they expect to decrease their CTV budgets.  With a rare perspective from being hands on across the buy side and sell side, from agency life at RPA to roles at Hulu and SpotX/Magnite, Blake now has a front-row seat to what's coming from publishers and platforms. He shares those insights back with internal teams and advertisers to make the CTV landscape easier to navigate. And with us in this conversation. What advertisers are learning, and what Blake explains particularly well, is that success in CTV isn't just about shifting dollars into streaming. It's about understanding how consumers actually watch content today. He was spot on: “Consumers don’t decide to watch linear or stream; they just watch…. And they're not just in one place. I'll watch Amazon Prime and then flip back over to my Hulu app.” So, advertisers have to be spot on everywhere, too, which is exactly why marketers are increasingly planning around “total TV” or converged video strategies instead of separating traditional television and streaming into different buckets. Of course, this new world can feel like a maze. Fragmentation, walled gardens, and measurement challenges are still very real issues. Blake walks us through how platforms like Premion try to simplify that complexity by aggregating inventory across multiple streaming partners and layering in data that helps advertisers reach audiences efficiently. They’re especially focused on supporting local and mid-market advertisers who can now enjoy similar strategies and tactics as the big holding company agencies. Another takeaway is about targeting. In digital advertising, the instinct is often to target audiences down to the smallest possible segment. But Blake makes the case that hyper-targeting can sometimes backfire, or just lose some efficiency, especially in smaller geographic markets. His advice? Balance precision with scale. If you pile on too many audience filters, you may end up shrinking your available audience more than you intended. We also spend time talking about a topic that seems unavoidable in every media conversation right now: AI. Blake's view is pragmatic and optimistic, particularly for local advertisers who may not have access to large creative or analytics teams. So, he says: “The sooner you can embrace it and understand how to use it as a tool, the better you'll be in the long run.” In fact, he sees #AI helping smaller businesses build creative, optimize campaigns, and generate insights in ways that used to require a lot more resources. But, like taking on CTV, the world has changed! We also touch on a few trends that may shape the next phase of CTV advertising, like the growing importance of live sports in streaming environments to new opportunities emerging around gaming and smart TV engagement. The good news for me? Blake called in from his hometown of Austin, which is the home of SXSW.  Pair that with his work as president of the local Austin chapter of the American Advertising Federation and I may be very well connected for the GSD&M party and more! I know people who know people. And now we all know a little more about CTV. To keep up with the fast-changing world of TV advertising, get the insider scoop in 30 minutes flat on what's working in CTV right now and how Premion’s putting it to work. Key Moments 0:00 Changing Perceptions in CTV Advertising: Episode overview 0:41 Buy side to sell side: why Blake's perspective on CTV is different 2:00 Premion's edge: simplifying CTV for local advertisers 3:44 The headline stat: 70% growing CTV budgets — only 1% cutting 5:23 Why “linear vs. streaming” is the wrong question 7:26 Curation explained: smarter than the old ad-network model 12:02 Walled gardens don't contain consumers — and that matters 15:00 AI as an equalizer for under-resourced local advertisers 18:00 The targeting trap: how over-targeting shrinks your audience 21:02 Live sports and more new opportunities 26:09 AAF Austin Shoutout Connect with Blake Hebert and Premion Download the Advertiser Perceptions 2026 Survey Connect with E.B. Moss and Insider Interviews: With Media & Marketing Experts            LinkedIn: https://www.linkedin.com/in/mossappeal Instagram: https://www.instagram.com/insiderinterviews Facebook: https://www.facebook.com/InsiderInterviewsPodcast/ Threads: https://www.threads.net/@insiderinterviews If you enjoyed this episode, follow Insider Interviews, share with another smart business leader, and leave a comment on @Apple or @Spotify… or a tip in my jar!: https://buymeacoffee.com/mossappeal! 

This episode is presented by Create A Video – Fresh off his 34% electoral primary win, Mecklenburg County Sheriff Garry "Not My Fault" McFadden is now making the rounds in local media to describe the "worst campaign" of his life where 2 out of 3 voters rejected him. He said he was disappointed in how so many people abandoned him and that he would be implementing a change at his office: an "Accountability Hour" for his staff. Not him, of course. Subscribe to the podcast at: https://ThePetePod.com/ All the links to Pete's Prep are free: https://patreon.com/petekalinershow Media Bias Check: GroundNews promo code! Advertising and Booking inquiries: Pete@ThePeteKalinerShow.com Get exclusive content here!: https://thepetekalinershow.com/See omnystudio.com/listener for privacy information.

This episode is presented by Create A Video – An article in the Charlotte Observer tries to make the case that Mecklenburg Sheriff Garry "Not My Fault" McFadden lost the support of white Democrats in his primary. Those voters were obviously racist as they voted for the three other candidates... who were all black men, too. Subscribe to the podcast at: https://ThePetePod.com/ All the links to Pete's Prep are free: https://patreon.com/petekalinershow Media Bias Check: GroundNews promo code! Advertising and Booking inquiries: Pete@ThePeteKalinerShow.com Get exclusive content here!: https://thepetekalinershow.com/See omnystudio.com/listener for privacy information.

This episode is presented by Create A Video – Democrats elected a former public defender turned jail abolitionist to the bench in Charlotte. It's unclear whether Hebekah Cannon will be assigned to preside over criminal cases. She is quoted in a 2020 article as saying abolition is a radical idea but that doesn't believe humans should be put "in cages." Subscribe to the podcast at: https://ThePetePod.com/ All the links to Pete's Prep are free: https://patreon.com/petekalinershow Media Bias Check: GroundNews promo code! Advertising and Booking inquiries: Pete@ThePeteKalinerShow.com Get exclusive content here!: https://thepetekalinershow.com/See omnystudio.com/listener for privacy information.

How quickly you grab attention on social media can be the key to scaling your business. In this first episode of the YAPCreator Replay, Hala Taha dives into content marketing and storytelling strategies, showing entrepreneurs how to create scroll-stopping videos that get their audience hooked and coming back for more. You'll hear insights from top content creators like GaryVee, Sean Cannell, and Alex Hormozi on crafting compelling content that turns viewers into loyal, engaged fans. In this episode, Hala will discuss:  (00:00) Introduction (00:49) Winning Attention with Thumbnails and Titles (03:12) GaryVee on the TikTokification of Social Media (09:17) How to Master the Curiosity Gap (11:41) Action-Based Hooks That Drive Retention (14:55) The Power of Storytelling to Boost Engagement (18:15) How to Craft Memorable Stories Hala Taha is the host of Young and Profiting, a top 10 business and entrepreneurship podcast on Apple and Spotify. She's the founder and CEO of YAP Media, an award-winning social media and podcast production agency, as well as the YAP Media Network, where she helps renowned podcasters like Russell Brunson, Jenna Kutcher, and Neil Patel grow and monetize their shows. Through her work, Hala has become one of the most influential creator entrepreneurs in podcasting. Sponsored By: Indeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/profiting Shopify - Start your $1/month trial at Shopify.com/profiting. Spectrum Business - Keep your business connected seamlessly with fast, reliable Internet, Phone, TV, and Mobile services. Visit https://spectrum.com/Business to learn more. Northwest Registered Agent - Build your brand and get your complete business identity in just 10 clicks and 10 minutes at northwestregisteredagent.com/paidyap Framer - Publish beautiful and production-ready websites. Go to Framer.com/profiting and get 30% off their Framer Pro annual plan. Quo - Run your business communications the smart way. Try Quo for free, plus get 20% off your first 6 months when you go to quo.com/profiting Experian - Manage and cancel your unwanted subscriptions and reduce your bills. Get started now with the Experian App and let your Big Financial Friend do the work for you. See experian.com for details. Bitdefender - Start protecting your business today with Bitdefender Ultimate Small Business Security. Get 30% off your plan at bitdefender.com/profiting  Intuit - Start paying bills the smart way, not the hard way. Learn more at QuickBooks.com/billpay   Resources Mentioned: YAP E291 with GaryVee: youngandprofiting.co/41DRxcd YAP E198 with Alex Hormozi: youngandprofiting.co/E198  YAP E198 with Alex Hormozi: youngandprofiting.co/ValueEquation YAP E278 with Sean Cannell: youngandprofiting.co/E278  YAP E279 with Sean Cannell: youngandprofiting.co/E279  Active Deals - youngandprofiting.com/deals  Key YAP Links Reviews - ratethispodcast.com/yap YouTube - youtube.com/c/YoungandProfiting Newsletter - youngandprofiting.co/newsletter  LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new  Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, SEO, E-commerce, LinkedIn, Instagram, Digital Marketing, Advertising, Communication, Video Marketing, Social Proof, Marketing Trends, Influencers, Influencer Marketing, Marketing Tips, Digital Trends, Online Marketing, Marketing Podcast 

Sign up for the Chicago CWT Listener Meetup. Henry Oliver is the preeminent literary critic for non-literary nerds. His Substack, The Common Reader, has thousands of subscribers drawn in by Henry's conviction that great literature is where ideas "walk and talk amongst the mess of the real world" in a way no other discipline can match. Tyler, who has called Henry's book Second Act "one of the very best books written on talent," sat down with him to compare readings of Measure for Measure and range across English literature more broadly. Tyler and Henry trade rival readings of the play, debate whether Isabella secretly seduces Angelo, argue over whether the Duke's proposal is closer to liberation or enslavement, trace the play's connections to The Merchant of Venice and The Rape of Lucrece, assess the parallels to James I, weigh whether it's a Girardian play (Oliver: emphatically not), and parse exactly what Isabella means when she says "I did yield to him," before turning to the best way to consume Shakespeare, what Jane Austen took from Adam Smith, why Swift may be the most practically intelligent writer in English, how advertising really works and why most of it doesn't, which works in English literature are under- and overrated, what makes someone a late bloomer, whether fiction will deal seriously with religion again, whether Ayn Rand's villains are more relevant now than ever, and much more. Read a full transcript enhanced with helpful links, or watch the full video on the new dedicated Conversations with Tyler channel. Recorded January 12th, 2026. This episode was made possible through the support of the John Templeton Foundation. Other ways to connect Follow us on X and Instagram Follow Tyler on X Follow Henry on X Sign up for our newsletter Join our Discord Email us: cowenconvos@mercatus.gmu.edu Learn more about Conversations with Tyler and other Mercatus Center podcasts here. Timestamps: 00:00:00 - Intro 00:01:40 - What Shakespeare is really saying in Measure for Measure 00:29:17 - The best way to consume Shakespeare 00:32:26 - Jane Austen, Adam Smith, and Jonathan Swift 00:39:29 - Advertising that works 00:44:37 - Things that are under- and overrated in literature 00:51:24 - Late bloomers 00:58:36 - Outro  Image Credit: Sam Alburger