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Latest podcast episodes about Advertising

On the Media
Political Fictions

On the Media

Play Episode Listen Later Jan 21, 2022 49:59


It's been over a year since Donald Trump was defeated fair and square in the 2020 election, but polling shows that belief in the Big Lie is as strong as ever. On this week's On the Media, hear journalists debate how to interview Americans convinced by this dangerous myth. Plus, find out why one political linguist isn't sure the press can pull democracy back from the brink. 1. Matthew Sitman [@MatthewSitman], host of the Know Your Enemy podcast, shares his tips for interviewing right-wing intellectuals. Listen. 2. Bill Kristol [@BillKristol], editor-at-large of The Bulwark, reckons with 'Stop the Steal'-ers in his party. Listen. 3. Astead Herndon [@AsteadWesley], national politics reporter at the The New York Times, on why he'd rather interview a 'Big Lie'-believing voter than a politician. Listen. 4. George Lakoff [@GeorgeLakoff], linguist and cognitive scientist, reflects on the "truth sandwich." Listen. Music:  Bewitched, Bothered and Bewildered by Brad MehldauCellar Door by Michael AndrewsCello Song by Nick DrakeBoy Moves the Sun by Michael AndrewsI'm Not Following You by Michael AndrewsWhite Man Sleeps I by Kronos QuartetLove Angel by Marcos CiscarTraveling Music by Kronos Quartet

The My Future Business™ Show

Interview with CEO Boosh Foods Jim Pakulis Jim Pakulis Connie Marples Boosh Foods #ConnieMarples #BooshFood #JimPakulis STOCK TICKER – CNSX: VEGI Hi, and welcome to the show! On today's show I have the pleasure of welcoming back CEO of Boosh Foods Jim Pakulis to talk about the exciting plant-based industry, how to live a healthier lifestyle with Boosh Foods, and the steps you can to become a part of the Boosh community as a consumer or investor. Putting aside Jim's extensive background with publicly listed companies, he also loves spending time with family and friends relaxing and recharging his batteries. That said, Jim is 100% focused on the job at hand with his role as CEO of Boosh Foods, and on the call, he shares some of the short, medium and long-range goals of the organization. A lot can happen, and has, in a quarter, and after a year as a publicly traded company, Jim has a lot to talk about on the show. This includes several exciting new developments with Boosh's new home delivery service and the introduction of new Boosh products, along with many other interesting developments. Jim's a wonderful individual who knows how to build successful businesses, and with Connie Marples and Jim at the helm, the future for Boosh Foods is a bright one! So, if you're ready to learn more about Boosh Foods, either as a consumer or an investor, then make sure to reach out to Jim and the team at Boosh Foods. To learn more about Boosh Foods, or to contact Jim directly, click the link below. Disclosure of Material Connection: This is a “sponsored post.” My Future Business is disclosing this in accordance with the Federal Trade Commission's 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising.”

Marketing O'Clock
Full of BILLogna- Proposed Legislation Attempts to Ban “Surveillance Advertising”

Marketing O'Clock

Play Episode Listen Later Jan 21, 2022 84:35


This week on Marketing O'Clock, you won't BILLieve the new name elected officials gave performance advertising in proposed legislation. Plus, is Google Analytics illegal in Austria? Then, we tell you everything you need to know (and what you should forget) from the Google Ads Expert Series and we 100% subscribe to Instagram's latest test. All this and a whole lot more digital marketing news on a very fast news week! --------------------------------------------------------------------------------------------------------------------------- Intro - 00:00

The Jimmy Rex Show
#323 - Steve Robinson - Author of “Covert Cows” & Former CMO Of Chic-fil-A Shares How They Built One Of Americas Top Brands

The Jimmy Rex Show

Play Episode Listen Later Jan 20, 2022 41:16


Guest Bio:Steve Robinson is a consultant, author and speaker on organizational culture design & leadership, brand strategy development, marketing planning, and distinctive advertising principles.He is the former Executive Vice President and Chief Marketing Officer of Chick-fil-A, Inc., 1981-2015. Prior to joining the company, Steve was the director of marketing for Six Flags Over Georgia theme park in Atlanta, Georgia. This role was preceded by marketing positions at two other Six Flags properties and communications manager at Texas Instruments.After beginning his career at Chick-fil-A as director of marketing, Steve went on to serve as vice president of the department before becoming chief marketing officer. In his most recent role, he was responsible for overseeing marketing, advertising, brand development, menu development, and hospitality strategies.Today, Steve tells the story of Chic-fil-A, engages in public speaking events, and consults for up and coming entrepreneurs.

Screw The Commute Podcast
544 - Interpreter, energy healer, multi-linguist: Tom interviews Claudia Monacelli

Screw The Commute Podcast

Play Episode Listen Later Jan 19, 2022 51:31


Claudia Monacelli is a podcast host, a voice coach, a medical intuitive, an energy healer, a professor and she has two different names. I guess to hide from the mafia. She's also an interpreter, a psychic, and can teach you the right way to move. Screw The Commute Podcast Show Notes Episode 544 How To Automate Your Business - https://screwthecommute.com/automatefree/ Internet Marketing Training Center - https://imtcva.org/ Higher Education Webinar – https://screwthecommute.com/webinars See Tom's Stuff – https://linktr.ee/antionandassociates 05:01 Tom's introduction to Claudia Monacelli 09:45 Advertising and developing her psychic business 14:17 Energy healing and Reiki 18:35 Being an interpreter 34:48 Teaching people to move 44:10 Handling the movement business Entrepreneurial Resources Mentioned in This Podcast Higher Education Webinar - https://screwthecommute.com/webinars Screw The Commute - https://screwthecommute.com/ Screw The Commute Podcast App - https://screwthecommute.com/app/ College Ripoff Quiz - https://imtcva.org/quiz Know a young person for our Youth Episode Series? Send an email to Tom! - orders@antion.com Have a Roku box? Find Tom's Public Speaking Channel there! - https://channelstore.roku.com/details/267358/the-public-speaking-channel How To Automate Your Business - https://screwthecommute.com/automatefree/ Internet Marketing Retreat and Joint Venture Program - https://greatinternetmarketingtraining.com/ KickStartCart - http://www.kickstartcart.com/ Copywriting901 - https://copywriting901.com/ Disabilities Page - https://imtcva.org/disabilities/ Multiple Voices Podcast - https://podcasts.apple.com/us/podcast/multiple-voices/id1576319108 Claudia's website - https://www.claudiamonacelli.com/ Claudia's other website - https://www.christellemartinette.com/ Instagram - https://www.instagram.com/themagicofpleasureseeking/ Email Tom: Tom@ScrewTheCommute.com Internet Marketing Training Center - https://imtcva.org/ Related Episodes Audio Books - https://screwthecommute.com/535/ Audio Book Sample - https://screwthecommute.com/536/ Audio Book Update - https://screwthecommute.com/537/ Angela Ohlfest - https://screwthecommute.com/541/ Cathy Nesbitt - https://screwthecommute.com/542/ Promoting Audio Books - https://screwthecommute.com/543/ More Entrepreneurial Resources for Home Based Business, Lifestyle Business, Passive Income, Professional Speaking and Online Business I discovered a great new headline / subject line / subheading generator that will actually analyze which headlines and subject lines are best for your market. I negotiated a deal with the developer of this revolutionary and inexpensive software. Oh, and it's good on Mac and PC. Go here: http://jvz1.com/c/41743/183906 The Wordpress Ecourse. Learn how to Make World Class Websites for $20 or less. https://screwthecommute.com/wordpressecourse/ Join our Private Facebook Group! One week trial for only a buck and then $37 a month, or save a ton with one payment of $297 for a year. Click the image to see all the details and sign up or go to https://www.greatinternetmarketing.com/screwthecommute/ After you sign up, check your email for instructions on getting in the group.

On the Media
Snow...in the tropics?

On the Media

Play Episode Listen Later Jan 19, 2022 28:39


This week we are airing another episode from the show "La Brega"a podcast about life in Puerto Rico and hosted by former OTM producer Alana Casanova-Burgess. During the early 1950s, the children of Puerto Rico were invited to an icy winter spectacle. Mayor Felisa Rincón de Gautier, the charismatic mayor of San Juan, arranged for Eastern Airlines to bring a plane-load of snow for a snowball fight in the city. It was a feat that has become legend for a whole generation. But while this winter wonderland came to San Juan free of charge, it wasn't without a cost. In this special episode of La Brega, we learn how the snow was actually transported to San Juan from Hilda Jimenez, Doña Fela's assistant. And we hear from some of the people who experienced it up-close. Ignacio Rivera (of the radio program Fuego Cruzado) was 8 years old and threw snowballs; the artist Antonio Martorell remembers that too, but also sees the event as part of Puerto Rico's troubling colonial relationship with the United States. Seventy years later – when ice is at an even greater premium – journalist and author Ana Teresa Toro says Puerto Rico is still grappling with how to understand that special delivery. To learn more about Doña Fela, we recommend a visit to the Casa Museo Felisa Rincón de Gautier. You can learn more about Antonio Martorell in a recent documentary called El Accidente Feliz. His portrait of the mayor is here.  The snowball fight is also the subject of a piece by the artist Sofía Gallisá Muriente, called Lluvia con nieve, now part of Whitney's collection. Ana Teresa Toro's new book of poetry is “Flora animal.”

Murdaugh Murders Podcast
What Happened To Hakeem Pinckney? Part One (S01E28)

Murdaugh Murders Podcast

Play Episode Listen Later Jan 19, 2022 50:49


Hakeem Pinckney was an inspiration. He spent his whole life overcoming the odds.  His hearing started deteriorating at a young age, but he never complained. In fact, he won a national championship in football when he was a senior at the SC School for the Deaf and Blind.  But when he was 19, he was in a horrific crash with three other family members that forever changed his life. For Hakeem, the injuries would leave him a quadriplegic dependent on a ventilator. In 2010, Alex Murdaugh, Corey Fleming and Palmetto State Bank's CEO Russell Lafitte began representing passengers of the vehicle accident, including Hakeem who was paralyzed but aware. But he persevered. His mother Pamela told us that he was improving before he died suddenly in 2011.  10 years later, Pamela learns that Murdaugh allegedly stole insurance money from the Pinckney family after the accident, and again from Hakeem's wrongful death settlement against his care facility after his ventilator was mysteriously "unplugged". In this episode, you'll hear the powerful voice of Hakeem's mother Pamela, from his former teacher, and from Justin Bamberg, who now represents at least 8 of the alleged victims of Alex Murdaugh. Justin's sights are set on justice, while Pamela just wants to know what happened to her son - something she never received from the first set of settlements. The Murdaugh Murders Podcast is created by Mandy Matney and produced by Luna Shark Productions. Our Executive Writer is Liz Farrell. Advertising is curated by the talented team at AdLarge Media. And a special thank you to our sponsors: Cerebral, Betera, Aura Frames, Hunt-A-Killer, Bannon Law Group, Nature's Highway CBD, and others. Find us on social media: https://www.facebook.com/MurdaughPod/ https://www.instagram.com/murdaughmurderspod/ For current and accurate updates: Fitsnews.com or Twitter.com/mandymatney Support Our Podcast at: https://murdaughmurderspodcast.com/support-the-show Please consider sharing your support by leaving a review on Apple at the following link: https://podcasts.apple.com/us/podcast/murdaugh-murders-podcast/id1573560247 Support the Reporting: https://www.fitsnews.com/fitsnews-subscription-options Learn more about your ad choices. Visit podcastchoices.com/adchoices

The Business Method Podcast: High-Performance & Entrepreneurship
Ep.535 ~ He Makes $1 Million per Year w/ his Podcast ~ Andrew Warner

The Business Method Podcast: High-Performance & Entrepreneurship

Play Episode Listen Later Jan 19, 2022 67:32


He runs one of the top business podcasts in the world that he has been hosting for about a decade. He has over 2000 interviews and is one of the few that has turned his podcast into a very profitable business. Before his podcasting days he founded Bradford & Reed, a company that ran a collection of startups. He built Bradford & Reed into a $30 Million company in his 20's to the point where they were processing 400k online greeting cards a day and were a top-25 valued website property in the world way back in the year 2000. He got to the point where he was burnt out and sold his company and then he decided to become a podcaster.  The name of his podcast is Mixergy and it is close to being one of the biggest business podcasts on the planet. Our guest's name is Andrew Warner. He has interviewed top entrepreneurs from all over the world such as the founders of Wikipedia, Groupon, LivingSocial, LinkedIn, Airbnb, and many, many more. Today his podcast is a household name throughout the entrepreneur scene and he is on our show to tell us how he did it all! Andrew, welcome to the show!   03:15 Who is Andrew Warner?   04:45 How long Has Andrew Been Podcasting?   06:19 Choosing the Right Platform   07:55 Andrews New Book   09:15 Asking for a Meeting With the Head of Bradford & Reed   12:31 Andrew's Best Podcast Interview   18:02 The Effect of Hiring Coaches in Andrews Life   21:45 Dissecting Podcasts as a Business   31:00 What was Andrew's Revenue from Advertising    37:05 Therapy vs Business Coaches   43:05 How Andrew Approaches Burnout   47:45 Becoming Better at Reading Ads   54:10 What are the Differences Between a Unicorn Company and Everyone Else   57:55 Andrews Favorite Entrepreneurs and Podcasts   59:45 How to Grow Your Podcast   1:01:00 How to Support Andrew Contact Info: https://mixergy.com/ Subscribe to the Podcast:  

Deep Dive from The Japan Times
113: Trouble in paradise: Why is Ishigaki building a missile base? w/ Ben Dooley

Deep Dive from The Japan Times

Play Episode Listen Later Jan 19, 2022 27:30


The New York Times' Ben Dooley joins Deep Dive to discuss his recent reporting trip to Ishigaki, and why the island is currently building a missile base. Read more: The island paradise near the front line of tensions over Taiwan (Ben Dooley, The New York Times) To China's chagrin, Japan-Taiwan talks could pave the way for closer ties (Jesse Johnson, The Japan Times) What's behind surging tensions in the Taiwan Strait? (Jesse Johnson, The Japan Times) What can Japan do in a Taiwan-China clash? (Michael MacArthur Bosack, The Japan Times) Invasion of Taiwan by China would be ‘economic suicide,' former PM Abe warns Japan brings back COVID-19 restrictions over omicron surge Tsunami caused by Tonga volcano eruption stumps Japan weather experts Sponsor: Today's episode is sponsored by RGF Professional Recruitment Japan, the bilingual arm of Recruit, Japan and Asia's largest recruiting and information service company. Visit www.rgf-professional.jp, to register your resume and unleash your potential today. On this episode: Ben Dooley: Articles | Twitter Oscar Boyd: Twitter | Articles | Instagram Announcements: Get in touch with Oscar and the show at deepdive@japantimes.co.jp. Support the show! Rate us, review us and share this episode with a friend if you've enjoyed it. Follow us on Twitter, and give us feedback. This episode of Deep Dive may be supported by advertising based on your location. Advertising is sourced by Audioboom and is not affiliated with The Japan Times. Photo: Ishigaki, best known for sun, sand and pineapples, is at the frontline of regional tensions between Taiwan, China and Japan. | Oscar Boyd

Women2Women
Write|Publish|Sell - A book is a legacy

Women2Women

Play Episode Listen Later Jan 19, 2022 35:29


Guest Winsome Duncan -best-seller, author of 16 books, publisher, with 15 years experience, and book confidence coach, shares how important it is for budding authors to tell their stories, write, publish and sell books. Winsome states that a book is a legacy.  Her latest project is a ground-breaking campaign called ‘Look Like Me Book Challenge' which supports 30 Black, Asian & Minority Ethnic (BAME) children's authors to write one collective community book. Winsome provides creative writing online courses and workshops for budding writers. For programs follow Winsome on social Media Links: Instagram | Facebook | Twitter and web:http://www.peachespublications.co.uk/  or https://www.bookconfidencecoach.com/ Advertising opportunity Email: w2Wpodcastshow@gmail.com Web: www.DeniseHLawrence.com Journal https://py.pl/kN8U4   Please share your feedback 

Make Trades Great Again
#94 What's the new year bringing?

Make Trades Great Again

Play Episode Listen Later Jan 18, 2022 12:44


Eric and Andy talk about a few things they are looking forward to in the new year. 

CX Chronicles Podcast
CXChronicles Podcast 153 with Jeff Rosenblum, Founding Partner of Questus

CX Chronicles Podcast

Play Episode Listen Later Jan 18, 2022 43:36


Hey CX Nation,In episode #153 of The CXChronicles Podcast we welcomed Jeff Rosenblum, Founding Partner of Questus based in New York City. Jeff Rosenblum is an advertising agency founder, documentary filmmaker and an admitted pain in the ass (his words, not ours). He is widely regarded as one of the leading innovators in the field of digital marketing and has worked on teams that have helped revolutionize market research, publishing, sports broadcasting and interactive advertising.He is the Founding Partner of Questus, a digital marketing agency that has worked with some of the world's most influential brands including American Express, Bloomberg, Capital One, Discovery Channel, Disney, Driscoll's, General Mills, Ford, ESPN, Suzuki Motorcycles, The NFL, Universal Orlando, Verizon and more.Jeff and Adrian also chat through The Four CX Pillars: Team,  Tools, Process & Feedback to share some of the tips & tricks that have worked for Questus as they've built & grown their business & team across the world.**Episode #153 Highlight Reel:**1. Why prioritizing team building & finding awesome people first led to success for Questus 2.  How Questus started attracting world known brands as they grew their business3.  Focusing on culture & putting people in the position to do their best work4.  How great entrepreneurs eventually need to learn how to say no to opportunities  5.  What positive customer feedback about your team says about your businessHuge thanks to Jeff for coming on The CXChronicles Podcast and featuring his work and efforts in pushing the digital marketing & advertising space into the future.Click here to learn more about Jeff RosenblumClick here to learn more about QuestusIf you enjoy The CXChronicles Podcast, please stop by your favorite podcast player and leave us a review. This is the easiest way that we can find new listeners, guests and future CX'ers & Customer Success professionals to tune into our weekly customer focused business leader show. Be sure to grab a copy of our book "The Four CX Pillars To Grow Your Business Now" on Amazon & check out the CXChronicles Youtube channel for videos of all of our episodes, they're actually starting to stack up! Reach out to CXC at INFO@cxchronicles.com for more information about how we can help your team make customer happiness a habit!Support the show (https://cxchronicles.com/)

#DoorGrowShow - Property Management Growth
DGS 154: Doing The Unscalable Is What Scales Your Property Management Business

#DoorGrowShow - Property Management Growth

Play Episode Listen Later Jan 18, 2022 19:20


What unscalable things are you doing, but none of your competitors are doing, to scale your property management business? Do the unscalable things because that's the strategy that scales companies. Property management growth expert and founder/CEO of DoorGrow, Jason Hull talks about doing the unscalable to help your business grow. If you want to scale your business, do the unscalable things that nobody else is willing to do but what the customers want. You'll Learn... [02:25] Secret to Scale: Grow your business by doing the unscalable things. [03:00] Real World Examples: Blanketing adverstising strategies, such as PPC, SEO. [04:06] Top Strategies: Do unscalable things to grow and add doors via referrals. [06:25] What is unscalable? Personal one-on-one interactions to make more money. [06:50] Referral Results: Online reviews grow your business, reputation, retention rates. [08:25] Opposite Direction: Build relationships and scale systems to get revenue results. [13:15] Unscalable Things: What's the least scalable thing you can do to add doors? Tweetables “The problem is that everybody is looking for the scalable solution.” “It's all about creating more depth and connection on a one-on-one individual basis with potential referral partners.” “If you do warm, personal outreach, you're going to create a lot more reviews.” “Do the unscalable things, and that's what scales companies.” Resources DoorGrow and Scale Mastermind DoorGrow Academy DoorGrow on YouTube DoorGrowClub DoorGrowLive GatherKudos BirdEye Mailchimp Calendly Grant Cardone Transcript Welcome, DoorGrow Hackers, to the DoorGrowShow. If you are a property management entrepreneur that wants to add doors, make a difference, increase revenue, help others impact lives, you are interested in growing your business and life, and you are open to doing things a bit differently, then you are a DoorGrow Hacker. DoorGrow Hackers love the opportunities, daily variety, unique challenges, and freedom that property management brings. Many in real estate think you're crazy for doing it. You think they're crazy for not because you realize that property management is the ultimate high trust gateway to real estate deals, relationships, and residual income. At DoorGrow, we are on a mission to transform property management business owners and their businesses. I'm your host, property management growth expert, Jason Hull, the founder and CEO of DoorGrow. Now let's get into the show. For today's topic, what I wanted to talk with you about is doing the unscalable. A lot of times in businesses, everybody's looking for what's the scalable option, which means what's the shortcut? What's the hack? What's the fast way to do this so we can just do as little work as possible? How can we just hit a whole bunch of people? Here's how that tends to look. We do that in our advertising, we do that in marketing a lot of times. A lot of people are trying to figure out, how can they create some sort of shortcut? Let's direct mail everybody. Let's see if we can just blanket text message everybody. Let's set up automation. A lot of people come to me and they're like, what's the secret? How are you helping your clients add 100, 200, or more doors in a year? How are they growing right now because our company is down about 200 doors over previous years because all the owners are selling because the market's hot right now? They want to get out of these properties and cash out of their investment. But the problem is that everybody's looking for a scalable solution, and here's the secret. If you want to scale your business, do the unscalable things that nobody is doing. If you want to stand out in the marketplace, do what nobody else is willing to do that the customers really want. If you want to scale your business in sales and improve sales, do the unscalable things that nobody else is willing to do. Instead of automation, go in the complete opposite direction. How can we have more depth and connection? Let's throw out some practical, real-world examples of this. One example that I refer to a lot is a lot of people will try to grow their business through these blanketing strategies of advertising. They want to blanket the world and just spray and pray. So they'll use strategies like let's focus on pay per click, content marketing, or SEO. Why? Because these are the things they can throw money at and have somebody else maybe do for them, they hope. The challenge is when you try and create a system where you think you're going to have a lot of leverage, hey, we'll just throw money at this problem, the challenge is, usually, you get more work in exchange. For example, those are all cold leads. Cold leads take a lot more time to deal with. They take more nurture, they take more follow up time, there's less trust involved. If there's less trust involved and there's more follow-up time involved, then it's actually going to take more work. It's going to take more time. Advertising is expensive, so it costs more money. One of the things that our clients do, our top strategies for growing and adding doors is to do the unscalable things. For example, something that usually people try to do to grow the business is they go and get referrals from other people, from real estate agents, for example. They try and just say, hey, if you ever run into somebody that needs property management, refer them to me. Here's the problem. The best prospects, the people that actually might need property management, most of them are not looking for property management. They're not going to go up to a real estate agent and say, hey, I need a property manager. That just doesn't happen. Usually, by the time they do think they need a property manager, they're in a world of hurt, they're in a crappy situation, something you won't even want to take on. Then you're getting the garbage, so then they're connecting you to the garbage that exists in the marketplace and the biggest problems. The best clients are people that don't even yet know they need property management, capturing them way earlier in the sales cycle before they become price-sensitive, and you're the first person they've heard of or talked to related to property management. Maybe that's a better idea. You're closer, it's going to be a lot higher. There's a lot more trust in that relationship, and that's going to be more effective than doing cold leads and spending time prospecting directly to potential investors, for example, where the close rate is typically really low like maybe 1 out of 10 or worse. Why not create an outbound prospecting program towards real estate agents? This is one of the things that we share in our program of how to make that really effective and how to create the right incentives so that people are actually referring business to you. Without going into too much detail, it's all about creating more depth and connection on a one-on-one individual basis with potential referral partners. Other people are like, hey, I'm going to go present to a whole real estate morning office meeting, high leverage, lots of people, and you're going to talk to all these people in pitch, and then guess what happens? They're all looking at their phones, nobody thinks about you, and you never get a referral. But hey, you got to talk to a lot of people. It sounds very scalable, high leverage. We want to focus on what is unscalable. That would be the personal one-on-one interactions with each of those agents. That would be the goal. I would love to meet with each of you individually, let's set up a time, and connect with them and create a deep, personal, and more intimate relationship and connection, that's where you make more money because it's the thing people are not willing to do. Let's talk about online reviews, for example, a great strategy for growing your business. A lot of people will just use something like tools like our GatherKudos tool, they'll use something like Birdeye, or some sort of system where their goal is like, hey, we'll just send out emails, text messages, or whatever. What I teach in our program, in our Training Reputation Secrets is if you do warm personal outreach, you're going to create a lot more reviews. It's not scalable, but you get a much bigger result. Is it worth the time investment? Is it worth the additional staff and resources you might need to implement that strategy? Absolutely. And you will crush your competition. There's a lot of other stuff that I talk about in Referral Secrets of how to make that really effective, how you can set it up so it increases retention rates with your clients, et cetera. The general principle in each of our most effective growth strategies is to do the unscalable things, and that's what scales companies. If you want to grow your business right now, take a look at what are you trying to do right now that is a scalable version, a scalable solution? Like you're trying to hit a lot of people through some sort of email newsletter where you got a list of thousands of people. Or are you trying to just go and throw out an advertisement on Facebook or Google ads where you're trying to just hit tons and tons of people and get lots of eyeballs? What if you went in the complete opposite direction and you did something that was the most personal, the most intimate, the most connecting way of reaching out and creating relationships with people in order to achieve the same result? What if you went the complete opposite direction and then you started to build and scale your systems related to doing more of that? Which means hiring more people instead of more technology and automation. I have a friend, one of my mentors. He has a business that does a lot in revenue—really, really big company. I believe they do like $100 million a year in their business. It's ridiculous. He has really savvy skills, is a really great marketer, great with technology, and yet, he could automate his whole sales process. He can't have a funnel, have videos, and all this stuff, yet he has a really large sales team. Why? Because that's what's most effective to get to that level of revenue. He has a large sales team of setters and a large sales team of closers because it's the most effective. It's more effective than having a funnel, a video webinar, and trying to automate all this stuff. And you'll hear lots of people saying you're just one funnel away, you just need this marketing piece, if you just do a newsletter, or just do social media. These are all scalable solutions. They're scalable. You can get people in place, you can hit a lot of people really quickly. Scalable solutions can be effective. Some of them can be effective. But in general, if your business isn't growing, I'm guessing you're already doing some of these "scalable things", but you're not doing the unscalable things. What are the unscalable things that none of your competitors are doing? Are they doing warm personal outreach with every new tenant and every new owner to get a review? Are you doing warm personal outreach with every real estate agent, lender, handyman, attorney, lawyer, anyone that helps investors in your market to create a referral relationship and partnership with them? Probably not. That's not scalable. We don't want to do that. Let's go do advertising. And yet the companies that are doing advertising right now, they're usually spending about $300–-$5000 a month, and they're probably down about 200 doors over previous years. If you have between 600–1000 doors, my guess is you've lost maybe about 200 over the last year because you're not doing the unscalable actions that are more intimate. So focus on greater depth and greater connection. That's really what property management is. It's a business of connection, depth, and relationships. People are trying to turn it into a business of automation, technology, and tools. I do like technology, don't get me wrong. I do recommend that you use and create leverage where you can technologically, however, if you want the biggest result when it comes to getting referrals, with getting reviews, with getting on more deals, the more personal approach and the more depth is going to be the most effective strategy, and nobody else is doing it. This allows you to create market share while everybody else is fighting over this red bloody water where everybody's trying to spray and pray and hope they're going to get some sort of return on their advertising dollars. Stop falling prey to marketers that are just selling advertising. What I teach is to do the right actions and you will spend less time than you would dealing with cold leads, and it costs you $0. I had a client today on our coaching call, a really cool guy, Michael Sullivan. He was talking about how he added eight properties in the last 24 hours. His phone is ringing, he said, constantly. And I said, how are you doing? He's just doing the strategy that I told him to do and doing this outbound method. I said, how many thousands of dollars in marketing have you spent to get on all these doors that you're adding right now? He looked really confused because it was a loaded question. But he looked really confused and he was like, I don't understand what you're saying. And I said, you've spent $0 in advertising, correct? And he said, oh, yeah, $0. How many of you are spending $0 and you've added eight properties just in the last 24 hours and your business is growing really fast? Another client showed up, he had added 13 doors. Another client showed up and said he added eight doors on that call. This is a weekly call, weekly check-in. How many doors have you added this week? If you're not adding doors as quickly as you want to, and you don't trust me enough to come into my program and let us help you, that's cool, but start just focusing on what's the least scalable thing I could do. It's probably that thing you're avoiding. Maybe it's too personal, maybe it's uncomfortable, go do that thing. What you'll find is your business will start to grow really rapidly. Anyway, if I can help you go faster, focus on the unscalable things in business. The reason I want to talk about this today is it keeps coming up for me. I get questions all the time. Even a client today is like, how do I leverage this list I have of 4000 emails. I've got this other list of this. Again, what I taught him was to figure out what's the least scalable thing you could do. What everybody else would do is do a newsletter. He says, I'm doing a newsletter. How often? Every week. Cool, are you using a system to do that? Yes, MailChimp. Okay, cool. In MailChimp, what are your stats on the open rate? 10%. That's email, right? It's scalable, but it's really [...] results, 10% open rate? That means 90% are not even opening the email. The challenge there is I said, cool, what if you took all of those email addresses of different either investors or real estate agents on your list and you send out a personal email to each individual one? You did like maybe 50 a day or whatever your email system, but you do it from your personal email account, not from an email system, and just reached out to them and said, hey, how are things going with your rental properties? Hey, do you need anything from me today? Or hey, would you be interested in getting a call to find out how I could get you some more real estate commission because I have this cool new program? These kinds of things, like if it was to a potential referral partner. Give them a Calendly link or something to schedule with you and that sort of thing. That's the kind of conversation. How can you take this thing you're trying to do that's not really working, but it's very scalable and do the unscalable thing? Even if it's a little bit of that, you're going to get a much bigger return on that time investment, and you don't have to spend a whole bunch of time drafting up a big newsletter. Just do a little bit of outreach with a really short one-sentence email and you may start getting some real responses and initiate some conversations. It keeps going back to this. My own mentors, every method that I tend to hear or see that works, it's always going back to what's the least scalable thing. It's not, how can I do this with less people? It's, how can I do this with more? You can sometimes double your close rate like I talked about on a previous podcast episode, just by getting a setter involved. That's adding more people. Having a setter and a closer increases the conversion rates and increases the close rates, even though it's more people and you're spending more money on staff. But a lot of people are looking for a way, how can I decrease the need to talk to people or how can I systemize this or how can I automate it or leverage technology? I hope this was a helpful conversation. Do the unscalable things. The unscalable things are where you show care. It's where you invest in people. It's where you're human. It's where you love people. This is where you build relationships. I think it was Grant Cardone, he said, "The difference between a contract and a contact is the R, and that's relationships." Focus on making relationships and you're going to get a lot more contracts. This is what most business owners and businesses are unwilling to do. If you do it, you're going to have results that other businesses are unable to achieve. That's my message for today. I hope this is helpful for those of you. If you want a little bit more help, if you want some accountability, if you want some new ideas, if you want to inject some life into your business, reach out to DoorGrow. We'd be glad to help you. This is my passion. This is what I love to do. I love coaching and supporting clients and helping them grow their companies. My goal is to turn you into the entrepreneur that can have the business of your dreams. If you don't have the business of your dreams right now, one of my mentors would say, you're not yet the person that can run it yet. So let's turn you into that person. Reach out to us, check us out at doorgrow.com, or join our Facebook group doorgrowclub.com. We'll get you to our community and that's it. Until next time, to our mutual growth. Bye, everyone.

21 Hats Podcast
I Want to Double Sales This Year

21 Hats Podcast

Play Episode Listen Later Jan 18, 2022 44:08


This week, in episode 92, we introduce another new member of the 21 Hats Podcast team, Liz Picarazzi, who talks Shawn Busse and Paul Downs through a series of challenges she's faced at her business, Citibin. Among those challenges: why she outsourced her manufacturing to China, why she's trying to bring it back, why she's struggling to find an American fabricator that wants her business, why she thinks she wasted all of the money she spent last year on digital marketing, how she managed to double sales anyway, and where she found the right person to handle the aspects of running Citibin that she doesn't think she's good at.

Ex-Wives Undercover
S2:E10 Recap (Part 1)

Ex-Wives Undercover

Play Episode Listen Later Jan 18, 2022 54:27


Amber and Athena are back! In this episode, they'll discuss a high-speed chase involving Ben and Sydney as well as another police chase that brought in the K9 unit. They also answer listener questions and so much more! Like what you're hearing? If so, please give us a 5-star rating and help us spread the word and protect other women from falling victim to men like Ben.For PR or Advertising inquiries, please send an email to ExWivesUndercover@gmail.comVISIT OUR WEBSITE: www.ExWivesUndercover.comFollow Ex-Wives UndercoverInstagram: https://bit.ly/3sMY949Facebook: http://bit.ly/365dZxfPrivate FB Group: https://rb.gy/nufn9eTikTok: https://rb.gy/6zw1my

Internet Marketing and Entrepreneurship with Miles
Breakthrough Advertising's #1 BIG Idea

Internet Marketing and Entrepreneurship with Miles

Play Episode Listen Later Jan 18, 2022 10:59


Learn the #1 Marketing Idea from "Breakthrough Advertising" by Eugene Schwartz that will make you more money, guaranteed! I mentioned the 'Minimum Viable Funnel' idea to put test the marketing lesson and you can see that video here: www.youtube.com/watch?v=1cEzmc-_GCI For full access to my free eight-week sales funnel training, go here: www.milesbeckler.com/pages/sales-funnel-template/ Copywriting is a CORE component in communicating your offer in terms of their desires and to get my free 5 step copywriting framework, go here: www.youtube.com/watch?v=iP7rdDZmRp4 Ok, but let's dive deeper into the topic from this video. The BIG marketing idea covered in this video is the POWER of Desire! Desire is ultimately the make or break for your business... For your sales funnels... For your Facebook ads... Does the market DESIRE what you offer? Now, you need to really understand the POWER of that question above. The question is not... "Can you make the market desire your product through your ad?" But... DO THEY ALREADY DESIRE IT? Sorry for yelling. But this is a HUGE distinction. And I first learned this from Eugene Schwartz's book Breakthrough Advertising. In fact, that is exactly how he starts the book. I'll paste his exact words here for you... "Let's get to the heart of the matter. The power, the force, the overwhelming urge to own that makes advertising work, comes from the market itself, and not from the copy. Copy cannot create desire for a product. It can only take the hopes, dreams, fears and desires that already exists in the hearts of millions of people, and focus those already existing desires onto a particular product. This is the copy writer's task: not to create this mass desire – but to channel and direct it. Actually, it would be impossible for any one advertiser to spend enough money to actually create this mass desire. He can only exploit it. And he dies when he tried to run against it." BOOM! I recommend at least re-reading that and consider writing it out by hand with pen and paper. It's that important. You see, the key to success is really to figure out what your audience want's to buy... And sell it to them! You'll never be able to create mass desire, but you can channel it! So, working with this force will make EVERYTHING in your business easier and more profitable. Because you'll help more people get what they want. Simple? Sure.... Easy? Not quite... But you'll get better and better as long as you keep your focus on channeling the desires of your market! If you liked this marketing lesson, grab the URL above and share this video on Facebook or Twitter! Cheers. Miles Beckler

Championship Leadership
Ginger Zumaeta: Be Intentional About What You Want

Championship Leadership

Play Episode Listen Later Jan 17, 2022 22:04


In this series of Championship Leadership, we are honored to have with us Ginger Zumaeta, an Emmy Award-Winning Writer-Producer and Founder/CEO of Zumaeta Group Company. She will tell us how she learned all the jobs from the bottom up, from being a TV receptionist to becoming a Vice-President of Advertising and Promotion of NBC and setting her off as one of the youngest VP person in the executive team at the young age of 31. After years of working in a prominent TV network, Ginger faced difficulties due to the recession and was laid off in her job. As a result of unexpected circumstances, she was able to come up with the idea of establishing her own company and is now a proud Founder of a successful Zumaeta Group, a positioning and messaging strategy firm. Learn more about her journey! Tune in to this episode!

The Full-Time FBA Show - Amazon Reseller Strategies & Stories
119 - Reseller Advertising Strategies for Increased Profits (with Jo Ann Zimmerman)

The Full-Time FBA Show - Amazon Reseller Strategies & Stories

Play Episode Listen Later Jan 17, 2022 29:16


Most people believe that you need to be a brand owner or private label seller to benefit from advertising on Amazon, but today we discover just how beneficial it can be for your FBA reseller business. If you're someone who gets their inventory via retail arbitrage, online arbitrage, or even wholesale, advertising your inventory is a great way to separate yourself from your competition and increase your sales. This week on the Full-Time FBA Show we welcome back our friend Jo Ann Zimmerman to talk all things Amazon Ads, particularly for resellers like us! Jo Ann fills us in on why it's a good idea to consider advertising on Amazon, how it can save money in the long run, and which categories she finds are the most suitable to advertise in. Tune in for some insider intel into the world of Amazon advertising for resellers, from someone who has dedicated her time to experimenting with it, understanding it, and generously sharing her findings.

All Consuming
Momofuku

All Consuming

Play Episode Listen Later Jan 17, 2022 41:12


Hey do you want to get in on some of these Dried Noodles from world-famous chef David Chang's restaurant, Momofuku? Well TOO BAD because you CAN'T. They've sold out TWICE and you really SHAT THE BED on this one, but luckily, we didn't shit the bed, we nabbed some Chang noods and slurped em up. HELL YEAH. Please enjoy our review.

Let's talk branding
The role of luck in branding & marketing

Let's talk branding

Play Episode Listen Later Jan 17, 2022 43:10


In this episode, we chat with Andy Nairn, author of 'Go luck yourself' and founder of Lucky Generals, an advertising agency. We talk about the huge role of 'luck' in branding, marketing, and business. Andy has found some great ways to leverage luck and challenge traditional thinking. I highly recommend reading the book. Some links:The agency: Lucky GeneralsThe book: Go luck yourselfIf you're interested in learning more about brand strategy research, check out my latest course here. Use PODCASTLTB and get a 20% discount. 

Jumpers Jump
EP.61 - OMICRON THEORIES, SECRET BEHIND STARBUCKS ADVERTISING, JAPANESE RED ROOM CURSE

Jumpers Jump

Play Episode Listen Later Jan 16, 2022 85:01


Jump in with Carlos Juico and Gavin Ruta on episode 61 of Jumpers Jump. This episode we discuss: getting coronavirus, Omicron variant theories, why Starbucks misspells everyones name, secret marketing strategies by big corporations, hackers getting more advanced, the Japanese red room curse, importance of mindset in life, and much more! Follow the podcast: @JumpersPodcast Follow Carlos: @CarlosJuico Follow Gavin: @GavinRutaa Check out the podcast on YouTube: https://bit.ly/JumpersJumpYT Learn more about your ad choices. Visit megaphone.fm/adchoices

Produce Like a Boss - with Kris Bradley
Ep 67: Making Music for Film/TV as a Music Producer With Marlon Gibbons

Produce Like a Boss - with Kris Bradley

Play Episode Listen Later Jan 16, 2022 69:44


In this episode, I sit down with producer Marlon Gibbons of Production Music and we discuss making music for film/tv! Marlon Gibbons is a multi-instrumentalist & Composer for TV & Advertising. He's been in the sync world for almost 2 decades and to date has had thousands of TV placements. In the early 2000's he had his music featured on the SIMS game franchise “Space Station” and since then, he's turned “Production Music'' into a full-time career. A few of Marlon's credits include The Bachelor, Dancing With The Stars, Temptation Island, America's Got Talent, Master Chef, Discovery ID, Archer, Access Hollywood, American Idol, Top Gear, F-Word, and more. Marlon and I discuss…. The difference between music production and production music Relationship-building with libraries and supervisors How to take “older influences” like blues/rock and modernize them The importance of research before reaching out to publishers …and more! Follow Marlon on IG at @marlon_gibbons And on YouTube at https://www.youtube.com/c/MarlonGibbons Want to learn more about how to make money with your music? Click the link below!

The Private Practice Startup
Episode 286: How to Break the Cycle of Entrepreneurial Poverty

The Private Practice Startup

Play Episode Listen Later Jan 15, 2022 33:47


Racheal Cook is on a mission to end entrepreneurial poverty of time, energy, and money for women business owners. She's an MBA-trained business growth strategist, founder of The CEO Collective, the host of the Promote Yourself to CEO Podcast, and a best-selling author. Over the last 16 years, she has helped thousands of female entrepreneurs design predictably profitable businesses without the hustle and burnout that doing #allthethings inevitably accomplishes. Fun fact: Racheal also has a degree in music performance and almost became a professional French horn player.

On the Media
A Question of War

On the Media

Play Episode Listen Later Jan 14, 2022 50:20


Since the insurrection on January 6, warnings of a second American Civil War have been sounded. This week, On the Media explores whether the civil war talk is an alarmist cry, or actually a sober assessment. Plus, hear how the myth of “the Dark Ages” paints an unfair portrait of medieval times.  1. David Remnick, editor of The New Yorker and host of the New Yorker Radio Hour, on the risk of second civil war. Listen. 2. Barbara Walter [@bfwalter], professor of International Relations at the University of California, San Diego, on the tell-tale signs that a country is headed for insurgence. Listen. 3. Charlie Warzel [@cwarzel], journalist and contributing writer at The Atlantic, on when journalists should sound the alarm (and how loud we should ring it). Listen. 4. David M. Perry [@Lollardfish] and Matthew Gabriele [@prof_gabriele], authors of The Bright Ages: A New History of Medieval Europe, on how the Dark Ages might have not been so dark. Listen. Music: Wade in the Water by Hank Jones and Charlie HadenThe Glass House - Marjane's Inspiration by David BergeaudSeinfeld Theme - Jonathan WolffLowland's Away by Gregory Blavenz - The Us Army Fife And Drum CorpsHarpsichord - Four TetAd summan missam: Santus II by Ensemble Aeolus

Conquer The Noise
Joe Dickson - Merryfield | Purpose & Passion in Business - Episode 35

Conquer The Noise

Play Episode Listen Later Jan 14, 2022 41:52


In this episode, Jonathan (CCO at Unconquered)has an insightful conversation with Joe Dickson who is a co-founder and CEO at Merryfield - a clean label rewards app for purpose driven consumer packaged goods.Having spent over 20 years at Whole Foods, Dickson took inspiration from the many farmers and suppliers he built relationships with and started his own farm at home where he practices the same organic farming methods. He describes organic farming as a set of ecological farming practices that focuses  on using natural inputs to the land  and limiting the use of synthetic chemicals. He also appreciates Whole Foods' mission of taking a serious stance  on GMO labeling as well as organic practices.The conversation moves to Dickson talking about David Mayer (Co-founder and CEO of Merryfield) who had spent his whole career working in private equity. He explains how Mayer decided to focus his energy and resources on tools to improve wellness for everyday consumers out of his personal passion for wellness. He talks about how the two met over a shared interest in creating a  reliable tool that let consumers know that every product  has been vetted.He then talks about how there are organic brands at supermarkets like Walmart but that they are buried among non-clean legacy brands. He says for a consumer who wants to choose better and wants to avoid unnecessary ingredients, it's really hard to cut through the noise of label claims, the sheer number of products and focus on brands that are really better. When it came to the question of trust, Dickson talks about Merryfield Clean Council - a credible group of experts in GMO and food ingredients who help vett the products and Merryfields standards.. “Education is a huge part of the app” says Dickson further explaining how they selected a group of brands that met standards at a baseline and all of which had a clear purpose. Every brand and product has a page on the app and  they highlight credentials such as what organic means in a 1 liner definition to keep it digestible.Dickson says that all brands want a way to open a trust driven dialogue with consumers and to build the habit of continual purchase. This is where he thinks Merryfield can help brands create a level of trust while it their platform rewards its customers with every purchase to foster long term relationships.  Their marking will focus on user acquisition strategies and success metrics will include the number of users, brands and satisfaction. In order to get new users into the clean label tent, the company will invest in approachability and relatable language with a focus on offering personal benefits.Jonathan and Dickson talk about how they were on a search for the right celebrity to partner with when they learned of Zooey Deschanel's personal interest in wellness and clean food. The depth of her personal resonance with the brand's mission made them realize that there was a much bigger fit than a standard sponsorship deal, and so they brought her in as a co-founder and Chief Creative Officer. The conversation ends with Dickson's advice to early career professionals,  - “Everyone regardless of age or experience is a bit unsure of themselves and that there isn't a magic door you cross through into adulthood. Despite the lack of years of experience, you have a lot of insight and perspective to offer,” said Dickson. 

Make Trades Great Again
#93 Rural Supply Chain

Make Trades Great Again

Play Episode Listen Later Jan 14, 2022 45:35


Eric and Andy answer a Brad Klevin (sorry if I butchered the spelling!) in regards to rural supply chain, how do you deal with the day to day issues of getting materials in a rural area. 

Kanzlei WBS
Ist Inbox-Advertising bei E-Mail-Diensten zulässig? | WBS - Die Experten

Kanzlei WBS

Play Episode Listen Later Jan 13, 2022 16:49


E-Mail-Marketing ist eine kostengünstige Werbemaßnahme, doch Werbemails sind grundsätzlich nur zulässig, wenn der Adressat dem werbenden Unternehmen vor Erhalt ausdrücklich eine entsprechende Erlaubnis erteilt hat. Ab wann es sich um Spam handelt, unter welchen Voraussetzungen eine Werbemail ohne Zustimmung erfolgen kann und vieles mehr regelt das Gesetz gegen den unlauteren Wettbewerb (UWG). In den letzten Jahren wurde das sogenannte Inbox-Advertising bei Werbenden immer beliebter. Dabei wird in Postfächern von E-Mail-Anbietern Werbung angezeigt, die sich kaum von normalen E-Mails unterscheidet. Der EuGH musste jetzt dem BGH Fragen zur Auslegung beantworten und klarstellen, ob es bei Inbox Advertising um unzulässige Werbung i.S.d. der Richtlinie 2002/58 handelt.

Next in Marketing
Why Kroger may be advertising's sleeping giant

Next in Marketing

Play Episode Listen Later Jan 13, 2022 42:30


This week on Next in Marketing, we spoke with Cara Pratt SVP Kroger Precision Marketing about the grocery giant's journey over the past few years in building out an ad business from scratch. The company, which boasts of stores in 35 states, has already delivered ads for 1300 brands. And its ace in the hole is that 95% of its customers also utilize in-store loyalty cards- allowing for true online to offline media measurement. Guest: Cara PrattHost: Mike Shields

Deep Dive from The Japan Times
112: A surge in omicron across Japan w/ Gearoid Reidy

Deep Dive from The Japan Times

Play Episode Listen Later Jan 13, 2022 27:35


Gearoid Reidy, senior editor at Bloomberg's Tokyo bureau, joins to discuss what the rapid spread of omicron means for Japan. Read more:  Japan's daily COVID-19 cases top 10,000 for first time in four months Why you should still try to avoid catching omicron Japan eyes relaxed rules on COVID close contacts and hospitalization 90% of omicron cases in Okinawa show mild to no symptoms Japan seeks restrictions on U.S. troop movements as Okinawa reports record cases Japan to maintain strict border restrictions until end of February On this episode: Gearoid Reidy: Articles | Twitter Oscar Boyd: Twitter | Articles | Instagram Announcements: Get in touch with Oscar and the show at deepdive@japantimes.co.jp. Support the show! Rate us, review us and share this episode with a friend if you've enjoyed it. Follow us on Twitter, and give us feedback. This episode of Deep Dive may be supported by advertising based on your location. Advertising is sourced by Audioboom and is not affiliated with The Japan Times. Photo: Cases of COVID-19 have surged across the nation since the start of 2022. | Kyodo

Murdaugh Murders Podcast
‘He's in Trouble': What Happened At Alex Murdaugh's Bond Hearing This Week? (S01E27)

Murdaugh Murders Podcast

Play Episode Listen Later Jan 12, 2022 57:14


For the fourth time in five months, Alex Murdaugh appeared before a judge for a bond hearing on Monday, January 10, 2022. In this episode, Mandy Matney and Liz Farrell will unpack every detail of the intense hearing.  You'll hear from attorneys Justin Bamberg and Eric Bland speak on behalf of their clients, alleged victims of Alex Murdaugh,.  You'll hear Alex's attorney Dick Harpootlian dismiss the victims as “the same ole song.” You'll hear powerful testimony from Lt. Thomas E. Moore, an injured police officer who Murdaugh allegedly stole from.  And Eric Bland gives us an exclusive interview on his thoughts about Monday's hearing and what happens next. And a special thank you to our sponsors: Cerebral, Betera, Aura Frames, Hunt-A-Killer, Bannon Law Group, Nature's Highway CBD, and others. Pre-sales for Murdaugh Murders Podcast merch is now live at MurdaughMurdersPodcast.com/MERCH. All net proceeds from merchandise sales are donated to victim-focused charities like Hopeful Horizons and others on a regular rotation. Hopeful Horizons is a children's advocacy, domestic violence and rape crisis center.  The Murdaugh Murders Podcast is created by Mandy Matney and produced by Luna Shark Productions. Our Executive Writer is Liz Farrell. Advertising is curated by the talented team at AdLarge Media.. Find us on social media: https://www.facebook.com/MurdaughPod/ https://www.instagram.com/murdaughmurderspod/ As you know, we are a mission-driven podcast - we expose the truth wherever it leads.  In 2022 we plan to commission up to 5 different stories for deep-dive investigations. We're seeking investigators, journalists, arm-chair detectives and others to tell a story they've always wanted to share in order to expose the truth wherever it leads. Cold cases, active investigations, crimes and corruption is our aim and we want to help you blow the lid off of the next big story. We fund your project, you tell the story - we just help you along. Visit MurdaughMurdersPodcast.com/truth for more details. For current and accurate updates: Fitsnews.com or Twitter.com/mandymatney Support Our Podcast at: https://murdaughmurderspodcast.com/support-the-show Please consider sharing your support by leaving a review on Apple at the following link: https://podcasts.apple.com/us/podcast/murdaugh-murders-podcast/id1573560247 Support the Reporting: https://www.fitsnews.com/fitsnews-subscription-options Learn more about your ad choices. Visit podcastchoices.com/adchoices

Paws and Perros
How adopting a dog led Anna to winning $50,000 and caused her to change her career path.

Paws and Perros

Play Episode Listen Later Jan 11, 2022 36:28


Have you thought of changing your career to one in animal welfare? Perhaps you want to help but don't know what other roles you can do besides working 1:1 with animals? Do you just struggle to see a role you can do in animal welfare overall?Anna, who is currently Communications Specialist at Petco Love, moved from Australia to NYC to pursue advertising where she worked for luxury consumer brands.  After adopting her dog Peggy, she pivoted her career into the animal welfare industry.  She also began fostering for the first time and has fostered over 20 dogs.  She shares how she created a new role at Muddy Paws Rescue as Director of Marketing and how she eventually ended up in her current role as Communications at Petco Love. Listen in to learn how to successfully make a career change.  The type of dog Ana recommends you foster if you are fostering for the 1st time + more!Follow Anna's dog Peggy & their foster dogs at https://www.instagram.com/peggywoofs/Follow Paws + Perros at https://www.instagram.com/bellarescues/What do you want to hear about next? Email Bellarescueny@gmail.com or DM on IG.

The No-Fluff Business Show With Sarah Mae Ives
Isn't Advertising Really Saturated?

The No-Fluff Business Show With Sarah Mae Ives

Play Episode Listen Later Jan 11, 2022 6:02


While it's tempting to think that it's far too late in the game to become a Facebook ads manager, it's simply not true! In fact, the busier the platform gets, the hardware the ads get, the MORE companies need to hire ads managers. In fact, with the change in how the world does business, increased digitization of goods and services, and the ease of business in the online space, advertising has never been more in demand. Did you know that there are 31.7 MILLION small businesses in the United States alone on Facebook? This is a staggering number that equates to limitless capacity and potential for those looking to be ads managers. In this week's episode of The No-Fluff Business Show, we are going to dig deep about how competition in this niche is truly irrelevant, plus, why there has never been a better time to be in the online ads business! Let's dig in now...

Paleo Ad Tech
Paleo Pellet: The History of Advertising Before DoubleClick in 15 Minutes

Paleo Ad Tech

Play Episode Listen Later Jan 11, 2022 15:21


Covering the history of advertising from its birth until the beginning of programmatic advertising in 1995 in 15 minutesMore

Cougar Sports with Ben Criddle (BYU)
1-10-22 - Andy Wittry, Extra Points - What advertising deals are going down with local college and professional athletes?

Cougar Sports with Ben Criddle (BYU)

Play Episode Listen Later Jan 11, 2022 18:31


Today's Co-Hosts: Ben Criddle (@criddlebenjamin) Subscribe to the Cougar Sports with Ben Criddle podcast:Apple Podcastshttps://itunes.apple.com/us/podcast/cougar-sports-with-ben-criddle/id996764363Google Podcastshttps://www.google.com/podcasts?feed=aHR0cHM6Ly93d3cuc3ByZWFrZXIuY29tL3Nob3cvMTM2OTkzOS9lcGlzb2Rlcy9mZWVkSpotifyhttps://open.spotify.com/show/7dZvrG1ZtKkfgqGenR3S2mPocket Castshttps://pca.st/SU8aOvercasthttps://overcast.fm/itunes996764363/cougar-sports-with-ben-criddle-byuSpreakerhttps://www.spreaker.com/show/cougar-sports-with-ben-criddleStitcherhttps://www.stitcher.com/s?fid=66416iHeartRadiohttps://www.iheart.com/podcast/966-cougar-sports-with-29418022TuneInhttps://tunein.com/podcasts/Sports-Talk--News/Cougar-Sports-with-Ben-Criddle-p731529/

Denise Griffitts - Your Partner In Success!
Steven J. Manning Life Is Not a Dress Rehearsal

Denise Griffitts - Your Partner In Success!

Play Episode Listen Later Jan 10, 2022 62:00


$47 Billion Man Is a Professional Provocateur Some people collect stamps, memorabilia, music, dolls, Zippo lighters, bottle caps, stamps, Happy Meals toys, rocks, bad habits … Steven Manning collects people and stories. Steve asserts to lead a preposterously fulfilling life. That tends to happen to people who will try and fail to read everything in print and online, talk to anybody about anything, anywhere, anytime. And then try to live all of that. His “Life Is Not A Dress Rehearsal” and “A Life Without Passion Is A Life Not Worth Living” philosophies are on his omnipresent imaginary teleprompter. He was born and raised until his teens in Communist Romania. After a delightful stretch as near homeless in Rome, with a great escape story to tell, his family finally settled in Woody Allen's den of mediocre intellect, Los Angeles, where he continues to reside. Enduring La La Land is made possible by hard-earned access to the rest of the world, courtesy of Boeing and Airbus aircraft, and well-used and beefy-limits credit cards backed by success in business. He is credited with the origination of prominent creative and empirical concepts, targeting database concepts, media strategies, promotional concepts, incentive devices, channels, and decision-making predictive techniques, all widely used in the marketing world. His expertise encompasses a number of disciplines including marketing, advertising, corporate governance, relationship development & management, and conflict resolution. He is acknowledged to be among the most influential consumer database developers, owners & marketers in the history of direct response. Steve is one of the pioneers of advertising on the internet, where he has been active since the introduction of commercial applications in the medium. He has generated billions of dollars in revenues during his business life.

DocWorking: The Whole Physician Podcast
135: A Way for Healthcare Providers to Better Educate Patients and Save Time with Sarah Tugender

DocWorking: The Whole Physician Podcast

Play Episode Listen Later Jan 10, 2022 19:56


“That badge of honor to say that we finished something is going to be really big. So if you can build that or work with someone to build that into your programs, it's a home run.” -Sarah Tugender Master Certified Coach Jill Farmer talks with Sarah Tugender about helping physicians save time, serve patients better, and earn additional income by creating learning programs for their patients and followers. Sarah is a Certified Online Curriculum Specialist and she designs signature health programs for adult learners. You will hear about Sarah's background and why she is passionate about helping physicians, and specific examples of how she can help you expand your reach and efficiency. Tune in to find out how Sarah can help you take your practice to the next level.   Find out more about Sarah Tugender and her services at SarahTugender.com   Sarah grew up around hospitals and healthcare practices, born when her dad was a first-year medical student at Tufts Medical School. She remembers bringing her dolls to the break room at Sinai Hospital, where her dad was a resident, to get stitched up with real stitches.  After graduating from Boston University with a Marketing and Advertising degree, it was a natural partnership for Sarah to help her dad with those services in his practice. For 15 years, Sarah has helped healthcare providers increase their income and impact by using her passion for health with her drive to leverage time and teach others to do the same. As the host of The Health of Your Business podcast, Sarah has interviewed the most prominent experts in functional and holistic health today. Sarah lives on Boston's North Shore with her husband, Dan, and three children - Ella, Brody and Duke - where they live a plant-based lifestyle and take advantage of all New England has to offer.   Find full transcripts of DocWorking: The Whole Physician Podcast episodes on the DocWorking Blog  How many coaches do you think your favorite actors and athletes have worked with over the years in order to achieve such extraordinary success?   What if you had a team of trusted thinking partners, experienced coaches who have helped hundreds of physicians overcome obstacles and who know what works?    What if you were part of a community of like-minded physicians from across the nation, across specialties and career stages? Your collective brain trust, sharing ideas and experiences, so you would no longer feel like an island, surrounded by people yet alone?   What if you had small group coaching sessions, could interact with your coaches and community as often as you wish, and had virtual courses at your fingertips 24-7 that could help you with things like time and stress management, resilience, and mapping out your future to achieve what matters most to you?   What if you could have all of this for less than the cost of a single 1:1 coaching session per month?   DocWorking THRIVE is the Physician Coaching and Community Subscription Package that Guides You as a Doctor to Embrace Life in the way that is most meaningful to you, integrate that with your work so you can truly thrive, and be a valued member of our growing private community of doctors from across the nation. Join the DocWorking mailing list by clicking here.   At DocWorking, our specialty is Coaching Physicians to achieve the best in life and medicine.    Doctors devote their lives to caring for others. But does that mean they must sacrifice their own health and wellbeing? Absolutely not!   At DocWorking, we have developed a unique way to embrace it all.   The caring for others that you do so selflessly AND the caring for YOURSELF AND YOUR FAMILY that you crave in order to bring it all into the perfect balance specific to YOU.   What if we told you that you CAN have it all? The career you dreamed of when you decided to become a doctor AND the life outside of medicine that you desire?   DocWorking empowers physicians to get back on the path to achieving their dreams.   Coaches and Courses at DocWorking Ace the Boards and Max Your CME Preparing for your board exam or looking for a quick and convenient way to earn CME? Study for your board exam and fulfill your CME requirements with BoardVitals. BoardVitals is the leading online board review platform, with question banks and CME activities available in more than 50 medical and healthcare specialties.   Save Money Now: Refinance Your Student Loan Debt   Take Back Your Time: Get a Virtual Assistant Working in the medical field is fulfilling but it can also be exhausting. Physicians often sacrifice their personal time to carry out their duties. They want to go on vacations, start passion projects, or start side businesses but finding the time seems impossible. Recently, more and more physicians are giving outsourcing a try. Outsourcing allows you to delegate tasks to virtual assistants so you can free up your time and finally do whatever it is you've been wanting to do.   Become a Medical Legal Consultant We at DocWorking are excited to collaborate with Dr. Armin Feldman to bring you this opportunity to develop a side income or even a full time income while using your clinical skills!   Achieve Financial Independence with a Financial Planner/Advisor Change your trajectory: build financial independence and strength by working with our trusted resources. Working with a trusted financial planner and/or financial advisor can help you to create a specific plan that works for you. The right advisor can help you stay on track to reach your financial independence goal and your next vision.   Protect Yourself and Your Family with the Right Insurance Doctors and their families need many types of insurance–and inadequate coverage can cost you dearly. Connecting with trusted insurance professionals in your area is recommended to be sure you're appropriately covered.   Are you a physician who would like to tell your story? Please email Amanda, our producer, at Amanda@docworking.com to be considered. And if you like our podcast and would like to subscribe and leave us a 5 star review, we would be extremely grateful! We're everywhere you like to get your podcasts! Apple iTunes, Spotify, iHeart Radio, Google, Pandora, PlayerFM, ListenNotes, Amazon, YouTube, Podbean You can also find us on Instagram, Facebook, LinkedIn and Twitter.    Some links in our blogs and show notes are affiliate links, and purchases made via those links may result in payments to DocWorking. These help toward our production costs. Thank you for supporting DocWorking: The Whole Physician Podcast! Occasionally, we discuss financial and legal topics. We are not financial or legal professionals. Please consult a licensed professional for financial or legal advice regarding your specific situation.   Podcast produced by: Amanda Taran

Long Shot Leaders with Michael Stein
How to create a media empire out of magic with Jay Jay Founder of the Ace of Spades Agency

Long Shot Leaders with Michael Stein

Play Episode Listen Later Jan 10, 2022 44:32


How to create a media empire out of magic with Jay Jay Founder of the Ace of Spades Agency Jay Jay started his career years ago as a magician. He worked diligently and was able to grow his channel to over 400,000 subscribers and 57 million views.

All Consuming
Flashback 21

All Consuming

Play Episode Listen Later Jan 10, 2022 50:55


Holy cow, that went by fast. 2021 filled us up with so many products, good and bad. Let's spend this hour revisiting our favorite nine, in no particular order because we literally came up with this idea while recording.

Monday Morning Radio
Two Mystery Guests on This Week's Podcast Will Try to Persuade You To Buy Their “How-To” Business Book

Monday Morning Radio

Play Episode Listen Later Jan 10, 2022 44:46


Host Dean Rotbart is being mysterious about his guests this week on Monday Morning Radio. All he'll say is that their names are Peter Desberg and Jeffrey Davis and between the two of them, their clients have included Apple, Dell Computers, Boeing, Toyota, and Honda. Peter and Jeffrey have a "how-to" business book coming out next month that the authors promise will have entertaining, actionable advice for all owners and entrepreneurs, regardless of the nature of their businesses. The two authors think that after hearing what they have to say, many listeners will want to buy their book. If you do, you can pre-order it here. But as Dean points out, it's totally up to listeners to decide if Peter and Jeffrey acquit themselves admirably. Photos: Peter Desberg (l) and Jeffrey Davis, AuthorsPosted: January 10, 2022Monday Morning Run Time: 44:45

Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies
How to Build an Ideal Team By Marketing Your Agency's Culture

Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies

Play Episode Listen Later Jan 9, 2022 15:57


Are you having a hard time hiring the right talent to build your agency team? Manish Dudhareija first started his journey as an entrepreneur nine years ago when he noticed there was a huge demand for skilled developers trained in the latest technologies and there was a gap in hiring, training that fit his expertise. He created E2M Solutions, a full-service agency that offers website design & development, SEO, copywriting, and content marketing. In this interview, Manish shares how agency owners can address the common struggle of finding and hiring new talent. He also talks about how advertising your culture can help attract the right people, and the creative ways you can make your agency stand out to top talent. Advertising your culture. We've talked about how many agency owners need to do more to market themselves to potential clients. Manish adds another layer to this: marketing aimed at attracting the best people to your team. You're really missing out if you're not marketing your culture to attract the right elements. He likes to use LinkedIn to showcase his agency's values and says he is as interested in candidates' personality traits as he is in their skills. In this regard, he is looking to identify do they have the right kind of attitude? Do they have the willingness to learn? Are they curious? Are they accountable? The answers to these questions will be just as important in the process of selecting a new team member. Be creative in your search. When searching for your ideal team, Manish recommends creating ads that contain some sort of challenge, like code in the case of developers. This will help your agency stand out from the many messages just stating “we're hiring” and is a way to spark the interest of the type of dynamic and curious individuals he wants to attract. On training his team. Manish has a team of senior developers whose main task is to be constantly researching and testing new technologies. Once the agency gets a new project, the team identifies the latest technology that they could work with and try to implement it. Later, when the opportunity arises, they propose that technology to their existing clients to let them know that they are always on the lookout for new developments in their area. This is also a good way to always have someone on the team that can train the rest of the developers and are creating the processes to do so. Subscribe Apple | Spotify | iHeart Radio | Stitcher | Radio FM Getting Creative in Your Search for New Talent For Your Agency & Advertising Your Culture {These transcripts have been auto-generated. While largely accurate, they may contain some errors.} Jason: [00:00:00] What's up, agency owners? Jason Swenk here, I have another amazing episode and we're going to talk about, because look, I've been chatting with so many agency owners over the past months, and one of the big things is hiring the right people and just finding the right talent. On today's episode, we're going to talk about some ways where you can find the best talent, should you hire seasoned pros or train them up? How do you train them up? And it really cool solution at the very end. So make sure you listen to the whole episode. So let's go ahead and jump into it. Hey, Manish. Welcome to the show. Manish: [00:00:38] Hey, Jason. Thank you. Thank you for having me. Jason: [00:00:41] Yeah. I'm excited to have you on. So tell us a little bit about your business. You know, you've been doing this for a while and you have over 110 people, but tell us a little bit about who you are and what you do. Manish: [00:00:52] Sure. Yeah. So I'm kind of an entrepreneur. I started this journey nine years back, uh, in 2012. So I founded E2M nine years back. And one of the reasons I founded this company is to solve a specific problem. That was kind of seeing, like, there is a huge demand of skilled and trained, you know, people, resources in terms of technology. And there was a gap, you know, I thought we can really feel where my expertise is, uh, strategy, uh, hiring, training people and, you know, injecting the traits like personality traits and how to have the force ready, where someone is looking for, like, you know, Uh, someone is not looking to hire people and they are looking for people who are trained to work with. So that's how I founded E2M. So it started like nine years back and we are kind of a white label, uh, you know, outsourcing company. Uh, we build websites, we do a lot of web development. With WordPress and Shopify and big commerce. And we work with digital agencies, regardless of the size, across the US and the other parts of the world. And yeah, you know, we help them scale their agency business with our white label services. Jason: [00:02:13] Awesome. Well, let's get into it and let's talk about, you know, a lot of agency owners struggle right now because there's a lot of demand for what we're doing, right? But it's really challenging to find the right team members. So what has worked for you? Because you guys have over 110 people what's worked for you to constantly keep getting the best people? Manish: [00:02:36] Yeah. That's a very interesting question. And, um, I think, you know, similar, like the US, we have an adequate role here in India and we are also facing similar challenges hiring people. But one of the things, you know, we are trying to do something is, so we often do a lot of marketing to attend the customers, right? But we never do a marketing to attract the people, right? Because we always think like, okay, you know, uh, that early the marketing has to be only to drive in the sales and leads. But I also feel like, you know, that you should also do a marketing to attract the people, right? So we do a lot of branding our HR team, and we have a social media team, we do a lot of granting on LinkedIn. We expose or culture, you know, more often on LinkedIn and that builds the transparency, that builds the, like, that kind of showcase what we are, what our value is, right? So, we pay a lot of attention in that we, uh, be are vocal and we speak loudly about, you know, what our culture is, what kind of initiatives we have. So it is not just about, uh, like, you know, the team outing lunch, or get together, but it's more than that, right? So one of the things, you know, which I believe is other than the skill, the traits are very important as well. The personality traits, right. We kind of, you know, when we look for the people, we just do not look for the skill, but we also look for the traits, like what kind of traits to the have, right? Do they have right kind of attitude? Do they have the willingness to learn? Are they curious? Are they accountable? Are they responsible? Are they good with working with the people? Are they having an open mindset? That allows us to train people faster, right? So obviously we look for the skill, let's say, if you are looking for a WordPress developer. Yeah. WordPress is something, you know, definitely that's the reason we are interviewing them. But apart from that, we also look for the traits, right? So we are kind of a company where we pay a lot of attention and a lot of importance to the traits. So that's kind of showcase, you know, in LinkedIn. And transparency, right? I think, you know, one of the things that… Where people love to be in a transparent culture, right? So we don't ask them, we don't lock them into the contract that you have to sign bond with us. You have to work for X number of months or years with us. It's kind of a very open culture we have where we explain them the benefits, how we are different. Uh, we showcase and we let our other people speak, right? So we are over… uh, so we are like one hundred people right now. So a lot of our existing, we talk about how we have a higher retention ratio. The other team members, they speak about their experience openly. So these kinds of things, you know, help us attract a really, really good talent and, yeah, happy, happy people. I would say like, you know, we get a lot of, uh, new hires through over existing members. So because they are already happily working with over here, right. So they do a word of mouth. See, it's the concept of like, you know, the customer brings some other customer happy customer will bring another, you know, a customer. The same concept applies when you were hiring people as well, right? That, okay, if you have a happy employees, happy you happy people working with you. Obviously they are going to bring other people, their friends and family members and friends and friends, they are going to bring that right. So I think, you know, there are the companies right now facing two types of challenges. One is hiring new people, as well as retaining existing people. Fortunately, we are only facing one problem, which is like, you know, this is a good problem to have, hiring new people, for which we are also like know, working in a way that we are getting rid of that problem, but we do not have the second problem is retaining the existing people because we have a very transparent culture in a way where, you know, people feel more accountable and responsible and they can end with them the kind of growth they're looking for. So that is helping us a lot to retain existing talent and bringing on the new talent. Jason: [00:07:21] I love that, you know, because I think a lot of agencies are missing out on always be recruiting. And, and be marketing to, you know, the people that you may need, because like you were saying, I think they're focused on, you know, oh, I need to market to the clients. And, and look, if we're all honest here, digital agencies do a pretty crappy job at marketing themselves, let alone marketing to the people that they want. But you know, as, as you guys are listening to this episode, I really want you guys to go, man, this makes total sense. You know, first I need to market to, I need to do a good job of marketing to my clients, because there's a lot of agencies that are built on word of mouth. But I need to commit to, you know, going forward to marketing our culture. Because when you market your culture to people you're trying to hire, it will actually help you with your clients, because they'll be like, oh man, that's pretty cool. Like, I want to work with this, this team. And the one other thing that we did, and you guys may do this as well, especially as, you know, your employees refer other employees to the team. We would do a commission structure or like a little bonus to them if, once we hired someone and they stayed for three months or longer. Manish: [00:08:38] Yeah, that's what we have already done. We already have that in practice. So it's, we also do bounty. So, you know, when you bring, refer to your friends and, you know, uh, any other candidates, if they get selected, you get a bounty of X number of amount once they complete three months. So we already had that in place. The other thing, you know, we are doing differently is something… We know that, okay, the, everyone is using a Facebook and Instagram, right? So generally we do our services and what is meant on Facebook and Instagram. We are also doing our hiding our ads. So we have paid budget, uh, specifically allocated for that on a monthly basis where we do already creative posts, where not… Okay, if you are looking for a WordPress developer, we put a PHP code and we say, okay, no, find an error on this. If you can find an error on this, you know, we are looking for you, right? So generally, you know, we do kind of this kind of creative ads and another example, you know, we, uh, that is kind of like, okay, our QA team is challenging that, okay, you know, if I'm going to review your code and I'm going to find X number of bucks, for sure. If you challenge that, okay. If you, if you do a code where I cannot find a bug at all, then we are looking for you, right? So a lot of this kind of interesting ads we run on Instagram and Facebook that also helps us to be in front of, you know, people who are not even sometimes, no, they are not looking for a change, but the way we present ourselves, it makes them interested to apply for the position and change their mind. So I'm actually reading a book right now, Atomic Habits. I'm sure you must have read. It's a really interesting book. I'm reading, you know, it's Atomic Habits. And, uh, one of the things, you know, that's book I read is see when you sell something, people are not actually interested what you are selling, but they get more curious, how you present it to them, right? So it's like when we have an opening, we just don't say we are looking for a WordPress developer, but we present in a way that, okay, we are looking for WordPress developer when we don't write it very obviously. And that's kind of, you know, attract them. Okay. This company is standing out and that's where we are getting a lot of attractions. Jason: [00:11:07] I love it. And I want to switch focus just a little bit, you know, as we kind of end the, or getting more toward the end of the show. How do you constantly…? Because I see agency owners struggling with constantly training their people with a new skill. So what have you seen work for you guys? Manish: [00:11:30] That's a good question. You know, so we have, you know, different people with different, uh, you know, skill set, right? So we have project managers who just look after the projects team and like that. Then we have technical leads, they are only there to solve developers, technical problems. And then we have a senior developer, some of our developers are just working on exploring the new technologies, right? So what we do is, you know, when we work with agencies and they are looking for, let's say they are hiring a WordPress developer with us, so then we ask them, okay, you know, there is a core vital, which is very important these days. We have started exploring onto headless CMS right now for building a fast-loading website, using react as a front end, WordPress is the backend, right? So we kind of identify what is the latest in terms of technology. And we have a specific people who are just working on, you know, doing research and exploring the new technologies. And then when there is an opportunity, you know, we propose that to our existing clients that, hey, you know, we have been working since long and this is something new. What do you like us to try it out? And they are always open for that. And that gives us a live project to work on. So it, it, it is kind of like, you know, we keep our eyes and ears open and we do a lot of research and we work with a lot of agencies. So we always get to know different problems than we have a technical team with just doing research, what's the latest out? And then, you know, they learn for us because they are highly experienced and then they, you know, teach that they kind of teach that to other developers as well. And that's how we train that. One thing we do when they are doing that, they make sure to have the processes, they make sure to have documentation, right? They make sure to have proper standards, coding standards in place. So there is documentation, there is a checklist. So the other developers who are being trained, they don't have to train on the wheel, they get drained faster. So this is something, you know, this is how we are managing basically Jason: [00:13:41] I love it. I love it. I love that you have dedicated people to, to that, that train the rest of the team. I think that's where, you know, people make a mistake of, especially when they bring in a junior person and they think they're just going to learn up very fast. If you don't have a dedicated person or a dedicated system for training them, it's going to be a challenge and it's going to cost you more than it would of just hiring the more experienced person. Well, this has all been amazing, Manish. Is there anything I didn't ask you that you think would benefit the audience? Manish: [00:14:14] Yeah, I think, you know, the one thing is that, uh, we work with a lot of agencies and help them scale and grow with our white label. So this isn't like that. So in case if any agency is facing a problem with management and you know, when you have projects on board, but you do not have anyone to help you executing those projects, then yeah we help agency owners, you know, with our white label services. So we have a special offer for our listeners today. So we are, you know, we have, we are productized our white label services. So we have different monthly plans to choose from. So if you are listening to this podcast, you can go to E2M, to our website we have specifically designed for this audience, which is e2msolutions.com/smartagency. So that's E and 2 is a numeric and M for marketing e2msolutions.com/smartagency. If you go to that, that is so when you, you know, use this link, and if you are going to sign up for any of our plans, you will get an additional 10% discount for first three months. Jason: [00:15:23] Awesome. Well, thanks so much for doing that for the audience. Make sure everyone goes there and, uh, check that out.culture And, uh, I think that will be a great resource tool in helping you all build in 2022, I can't believe it's 2022. That's crazy. So go to the website now go claim that offer and Manish, thanks so much. And until next time have a Swenk day.

Husker Doc Talk
2022 Episode 1: How Much Did Casey Thompson Cost?

Husker Doc Talk

Play Episode Listen Later Jan 8, 2022 79:19


Now that we have your attention, let's explain. If you are a Nebraska fan, the good news is that the Huskers finally have a committed quarterback. Former Texas starter Casey Thompson who has two years of eligibility remaining, has said he's coming to Lincoln. His numbers as the starting quarterback for the Longhorns were impressive despite NOT leading Texas to a bowl game. He'll compete with Logan Smothers for the starting position. We would be shocked to start the 2022 season when Nebraska opens up against Northwestern if he's not under center. Signing Thompson is also an indication that Nebraska will be a pass-first offense under new Offensive Coordinator Mark Whipple.  But the day and age of the transfer portal and NIL, Thompson most likely didn't come to Nebraska without some monetary incentive. Yes, it will cost money, sometimes lots of to land big names. Just look at Texas A&M; it's been reported that the Aggies, okay, not the school but the boosters spent $25-$30-million to secure what is considered the best recruiting class in the history of college football. Like it or not, Pandora's Box is now open, and this is what we can expect in college football from here on out.  Dr. Rob tells us how much he thinks it took to get Thompson to come to Lincoln on this edition of the Doc Talk Podcast. It's a significant number but well worth it if he can help turn around a once-proud program that is struggling.  If you haven't done so yet, follow Doc Talk Sports on social media.   Twitter: @doctalksports Facebook: www.facebook.com/doctalksports Dr. Rob and Travis want to have a beer with you! If you don't want to drink with us, how about we hang out?  We would love to come to your service club, sports night, fundraiser, church group, you name it, and talk football.  It's not every day that you will get a fat, bald guy from Iowa and a brilliant bald guy who played football at Nebraska and in the NFL to be politically incorrect in front of your friends and family. But, old stories and new stories, nothing is off-limits. So let's make this happen. Email doctalksports@gmail.com for rates and availability. Our promise to you, we will NOT be boring! 2022 offers a unique opportunity to become an official sponsor/supporter of the Doc Talk Podcast.  Finding new customers is hard. Advertising in traditional media means you get lost in the shuffle with your competitors. So instead, reach a unique and diverse audience, and grow your business untraditionally through podcasting.  Every week, thousands of people from Nebraska, Iowa, the Midwest, and worldwide listen to me and Dr. Rob and our unfiltered conversations and opinions about football, beer, and life.  We understand how hard it is to compete in today's marketplace. Are you a traditional brick-and-mortar store, and fewer and fewer people are walking through your door? Do you have an online business and no visitors to your website? Do you have a unique service but don't know how to tell people about your expertise? We can help through targeted marketing and promotional strategies to customers that share a passion for Nebraska Football.   If you are interested in being part of one of the most popular Husker Football podcasts in the country, send an email to doctalksports@gmail.com. Sponsorships are for an entire season. We offer exclusivity to your product or service. But don't wait, there are only four sponsorships available. A

Plan A Konversations
If It's Simple or Easy, You're Not Growing, Peter Giorgi, CMO, Equinox

Plan A Konversations

Play Episode Listen Later Jan 7, 2022 56:31


Season 9, Episode 7 - If It's Simple or Easy, You're Not Growing - Peter Giorgi, CMO, Equinox WELCOME TO SEASON 9! We're honored that you're here with us and very grateful to have you as a listener.About Peter GiorgiPeter Giorgi is the Chief Marketing Officer of Equinox, the global leader in luxury fitness and high-performance living. As CMO, Peter oversees all marketing functions, operations and strategy for the company which includes the brand's 105 Equinox Fitness Clubs globally, as well as the Equinox+ app that provides members access to in-club and digital programming across preeminent brands including SoulCycle, HeadStrong, PURE Yoga, and TB12, among others.  Peter is a passionate storyteller, fanatical creative advocate and true believer in the power of great ideas to change the course of business and culture.  Prior to joining Equinox, Peter held the role of Chief Marketing Officer of Celebrity Cruises where he looked after all aspects of the cruise line's global marketing, including brand strategy and creative development, digital marketing, social media, research, loyalty, direct marketing and advertising. Earlier, Peter served as Global Head of Advertising for Airbnb, where he contributed to the brand's creative and strategic excellence, leading the development of marketing platforms that dramatically increased the global growth and adoption of the brand. Prior to joining Airbnb, Peter was VP Account Director at Crispin Porter + Bogusky, one of the world's most awarded advertising agencies, where he worked on clients including Volkswagen, Jose Cuervo, vitaminwater, Kraft.Connect and learn more about Peter and Equinox: Equinox, Twitter + LinkedIn. Klay's NoteWant more information on our custom meditations? Email: Assistant@PlanAwithKlay.com.If you're looking for a cool scripted podcast drama, check out Venice HERE by Marisa Bramwell.Thank you for listening to Season 8 of Plan A Konversations! Share your thoughts and follow Klay on your favorite social media: @PlanAwithKlay and use the hashtag #PlanA101​​​. Want more Plan A? Subscribe to Klay's website: KlaySWilliams.com.If you've been motivated, inspired and called to action by this podcast, please consider contributing with the link provided below.Support the show (https://paypal.me/PlanAEnterprises?locale.x=en_US)

On the Media
Road To Insurrection

On the Media

Play Episode Listen Later Jan 7, 2022 50:12


It's been one year since the armed insurrection at the Capitol, what do we know now about how it happened? On this week's On the Media, hear about the signs that reveal militia groups were preparing for that day — or something like it — long before January 6th. Plus, how the attack may have transformed the far-right in America.  1. OTM reporter Micah Loewinger [@MicahLoewinger] on the efforts to shape the media narrative among gun rights activists at Virginia's Lobby Day. Listen. 2. OTM reporter Micah Loewinger [@MicahLoewinger] and Militia Watch founder Hampton Stall [@HamptonStall] investigate how a walkie-talkie app called Zello is enabling armed white supremacist groups to gather and recruit. Featuring: Joan Donovan [@BostonJoan] Research Director of the Shorenstein Center at Harvard University, and Megan Squire [@MeganSquire0] Professor of Computer Science at Elon University. Listen. 3. OTM reporter Micah Loewinger [@MicahLoewinger] on Zello's role in the January 6th insurrection, and what the app is finally doing about its militia members. Featuring: Marcy Wheeler [@emptywheel] national security reporter for Emptywheel, and Cynthia Miller-Idriss [@milleridriss] Director of Polarization and Extremism Research and Innovation Lab at American University, and Jared Holt [@JaredHolt] Resident Fellow at the Atlantic Council's Digital Forensic Research Lab. Listen. Music: Tick Of The Clock by ChromaticsCyclic Bit by Raymond ScottGenocide by Link WrayProcession Of The Grand Moghul by Korla Pandit Gormenghast by John Zorn

MoneyWise on Oneplace.com
The Bible On Success

MoneyWise on Oneplace.com

Play Episode Listen Later Jan 7, 2022 24:57


To support this ministry financially, visit: https://www.oneplace.com/donate/1085/29 Proverbs 16 tells us, All the ways of a man are pure in his own eyes, but the Lord weighs the spirit. Commit your work to the Lord, and your plans will be established. That passage describes God's view of success, and it's quite different from the world's view. We'll talk about the biblical definition of success today on MoneyWise. The world's view of success is having enough money, achieving career success and attaining status. But if this is what success really looks like, then why are so many successful people so miserable? WEALTH AND ACHIEVEMENT CAN'T FILL THE VOID It's often said we have a God-shaped hole in our souls. People can spend a lifetime chasing fulfillment, but will never attain it until the day they realize that nothing on earth fits into that God-shaped hole. It's easy for fall for the world's definition of success. Advertising seeks to sell us on this definition every day. In Matthew 6, Jesus warns us, Do not lay up for yourselves treasures on earth, where moth and rust destroy and where thieves break in and steal, but lay up for yourselves treasures in heaven GOD DOESN'T CALL EVERYONE TO A VOW OF POVERTY Now, that doesn't mean that Christians should stay poor and lowly to be successful in God's eyes. Here, attitude counts far more than action. 1 Cor. 13 says, And if I give all my possessions to feed the poor, and if I deliver my body to be burned, but do not have love, it profits me nothing. God often provides an extra measure of resources beyond our needs, in the form of money or other assets, so that we can be generous toward His Kingdom. But He wants us to do that with the right attitude, out of love for Him, and others less fortunate. In Matthew 25, Jesus says that what you do for the least of these, you do for me. He goes on to say, Come, you who are blessed by my Father, inherit the kingdom prepared for you from the foundation of the world. For I was hungry and you gave me food, I was thirsty and you gave me drink MANY BLESSINGS ARE NOT MATERIAL It's important to understand that God often blesses us in ways that have nothing to do with material things. Loving relationships with family and friends, a strong, nurturing church, and most of all, a deeper relationship with Him. That's the true blessing and true success.. So how do we obtain the good things God promises? In Matthew 6, Jesus says, But seek first the kingdom of God and his righteousness, and all these things will be added to you. GETTING THE HEART RIGHT It's also important to note that we can never do these things perfectly. Attitude is more important than results. God simply wants us to diligently seek Him and his righteousness. That means we fully trust in God and we're willing to make things right when we fail. We're quick to humble ourselves continually before the throne of God. Psalm 84 also says, Blessed is the man who trusts in You. God has special plans for each of us that we can't fulfill without fully trusting in Him. He promises not to withhold any good thing from us when we trust Him fully and seek His will for our lives. And we must always acknowledge that any success we achieve comes from God. To help us be a success in God's eyes we must remember three key words surrender, obedience and persistence. Surrendermeans accepting that God owns it all.We're only temporary managers or stewards of what he gives us. Obediencemeans being willing to use God's resources as He directs. persistencemeans sticking with the first two items no matter what worldly stresses or pressure we encounter. Nehemiah 6 asks, Should someone in my position run from danger? Finally, in Acts 21, we see Paul responding to disciples who wanted him to stay away from Jerusalem for his safety. He says, Why all this weeping? I am ready to be jailed but even to die for the sake of the Lord Jesus. Now, that's surrender, obedience and persistence put into action. LISTENER QUESTIONS On today's program, Rob also answers listener questions: ●Is there a way to protect your assets so that long-term care costs don't consume all of your retirement funds? ●Is it wise to take money from savings to pay off your mortgage early? ●How can you make use of a qualified charitable distribution? ●How should you allocate property and assets between your children in your will? Remember, you can call in to ask your questions most days at (800) 525-7000 or email them toQuestions@MoneyWise.org. Also, visit our website atMoneyWise.orgwhere you can connect with a MoneyWise Coach, join the MoneyWise Community, and even download the free MoneyWise app. Like and Follow us on Facebook atMoneyWise Mediafor videos and the very latest discussion!Remember that it's your prayerful and financial support that keeps MoneyWise on the air. Help us continue this outreach by clicking theDonate tab on our websiteor in our app.

Breakthrough PT Marketing Podcast With Chad Madden
3 Ways to Grow Top Line Revenue with John Logar; Advertising on TikTok or Google?

Breakthrough PT Marketing Podcast With Chad Madden

Play Episode Listen Later Jan 7, 2022 56:24


John Logar on Healthcare Trends in the US; 3 Ways to Grow Top Line Revenue; Advertising on TikTok or Google?

On the Media
Aaron Swartz: The Wunderkind of the Free Culture Movement

On the Media

Play Episode Listen Later Jan 5, 2022 29:18


In 2013, 26-year-old software developer and political activist Aaron Swartz died by suicide. He had been indicted on federal charges after illegally downloading 4.8 million articles from JSTOR, a database of academic journals, and potentially faced a million dollar fine and decades in jail. While his death made headline news, Swartz had long been an Internet folk hero and a fierce advocate for the free exchange of information. In his book, The Idealist, writer Justin Peters places Swartz within the fraught, often colorful, history of copyright in America. Brooke talks with Peters about Swartz's legacy and the long line of "data moralists" who came before him. Music in this podcast extra: "Moss Garden" by David Bowie"Heroes" by David Bowie; performed by The Meridian String Quartet"Life On Mars?" by David Bowie; performed by The Meridian String Quartet. This segment originally aired in our January 15, 2016 program, "Terms of Engagement."

Murdaugh Murders Podcast
Who Killed Maggie & Paul? Part Two (S01E26)

Murdaugh Murders Podcast

Play Episode Listen Later Jan 5, 2022 37:30


Almost seven months after Paul Murdaugh and Maggie Murdaugh were murdered in Colleton County, South Carolina, multiple sources close to the investigation told FITSNews that physical evidence directly ties Alex Murdaugh to the double homicide. We've been told that this evidence is substantial, serious and directly links Alex to this gruesome crime.  And that is a BIG deal.  In this episode, Mandy Matney and Liz Farrell reveal new information in the case as we put everything we know into context.  Do all roads lead to Alex? Also on this episode, we hear from South Carolina attorney and lawmaker Justin Bamberg again — who has stepped into the arena as a voice for victims.  And a special thank you to our sponsors: Cerebral, Betera, Aura Frames, Hunt-A-Killer, Bannon Law Group, Nature's Highway CBD, and others. Pre-sales for Murdaugh Murders Podcast merch is now live at MurdaughMurdersPodcast.com/MERCH. All net proceeds from merchandise sales are donated to victim-focused charities like Hopeful Horizons and others on a regular rotation. Hopeful Horizons is a children's advocacy, domestic violence and rape crisis center.  The Murdaugh Murders Podcast is created by Mandy Matney and produced by Luna Shark Productions. Our Executive Writer is Liz Farrell. Founding Editor of FITSNews.com Will Folks contributed to the reporting in this podcast. Advertising is curated by the talented team at AdLarge Media.. Find us on social media: https://www.facebook.com/MurdaughPod/ https://www.instagram.com/murdaughmurderspod/ As you know, we are a mission-driven podcast - we expose the truth wherever it leads.  In 2022 we plan to commission up to 5 different stories for deep-dive investigations. We're seeking investigators, journalists, arm-chair detectives and others to tell a story they've always wanted to share in order to expose the truth wherever it leads. Cold cases, active investigations, crimes and corruption is our aim and we want to help you blow the lid off of the next big story. We fund your project, you tell the story - we just help you along. Visit MurdaughMurdersPodcast.com/truth for more details. For current and accurate updates: Fitsnews.com or Twitter.com/mandymatney Support Our Podcast at: https://murdaughmurderspodcast.com/support-the-show Please consider sharing your support by leaving a review on Apple at the following link: https://podcasts.apple.com/us/podcast/murdaugh-murders-podcast/id1573560247 Support the Reporting: https://www.fitsnews.com/fitsnews-subscription-options Learn more about your ad choices. Visit podcastchoices.com/adchoices

On the Media
Reputation

On the Media

Play Episode Listen Later Dec 31, 2021 50:30


Should we cancel the word “cancel”? On this week's On the Media, find out who benefits from the newest culture scare, and a history of "cancellation." Plus, hear how three women reporters covered the Vietnam War against all odds. 1. Michael Hobbes [@RottenInDenmark], co-host of Maintenance Phase, on the anecdotes that fuel "political correctness" and "cancel culture" panics. Listen.  2. Erec Smith [@Rhetors_of_York], associate professor of rhetoric and composition at the York College of Pennsylvania, on his experience being "cancelled" within an academic context. Listen.  3. Clyde McGrady [@CAMcGrady], features writer for The Washington Post, on the derivation and misappropriation of the word "cancelled." Listen. 4. Elizabeth Becker [@Elizbeckerwrite], author of You Don't Belong Here, on how women journalists covered the Vietnam War in groundbreaking ways, and yet were forgotten by history. Listen.

Murdaugh Murders Podcast
Taking On "The Firm" - Part One (S01E25)

Murdaugh Murders Podcast

Play Episode Listen Later Dec 29, 2021 42:00


“The law firm dropped the ball here…” Previously on the Murdaugh Murders Podcast, we told you about how Alex Murdaugh is accused of stealing more than ​​$6.2 million in alleged schemes related to his fake FORGE accounts at Bank of America dating back to 2016. He's accused of stealing millions of dollars from clients while he was a partner at the law firm started by his great grandfather - PMPED.  But so far, PMPED has escaped accountability.  While PMPED partners have been claiming to “make Alex's victims whole,” it appears like something else was happening behind the scenes.  On this episode, we speak with South Carolina attorney and lawmaker Justin Bamberg — who has stepped in the arena as a voice for victims.  Bamberg says a lawsuit, and possibly a class action, is likely coming against PMPED. He asks any of Murdaugh's former clients believing they were taken advantage of to call his law firm at 803-956-5088 or email him at pmpedmypockets@bamberglegal.com. As you know, we are a mission-driven podcast - we expose the truth wherever it leads.  While accomplishing this mission we always take care to respect victims and we are sensitive to the traumatic nature of this story.  We are also very sensitive to our fans - many of which have requested MMP merchandise. We believe we have found a great way to accomplish both of these goals: We are excited to announce that pre-sales for Murdaugh Murders Podcast merch is now live at MurdaughMurdersPodcast.com.MERCH All net proceeds from merchandise sales are donated to victim-focused charities like Hopeful Horizons and others on a regular rotation. Hopeful Horizons is a children's advocacy, domestic violence and rape crisis center.  And please consider donating to the Standing For Stephen Go Fund Me. The Murdaugh Murders Podcast is created by Mandy Matney and produced by Luna Shark Productions. Our Executive Writer is Liz Farrell. Advertising is curated by the talented team at AdLarge Media.. Find us on social media: https://www.facebook.com/MurdaughPod/ https://www.instagram.com/murdaughmurderspod/ In 2022 we plan to commission up to 5 different stories for deep-dive investigations. We're seeking investigators, journalists, arm-chair detectives and others to tell a story they've always wanted to share in order to expose the truth wherever it leads. Cold cases, active investigations, crimes and corruption is our aim and we want to help you blow the lid off of the next big story. We fund your project, you tell the story - we just help you along. Visit MurdaughMurdersPodcast.com/truth for more details. And a special thank you to our sponsors: Cerebral, Aura Frames, Hunt-A-Killer, Ghostwriter, Bannon Law Group, Nature's Highway CBD, and others. For current and accurate updates: Fitsnews.com or Twitter.com/mandymatney Support Our Podcast at: https://murdaughmurderspodcast.com/support-the-show Please consider sharing your support by leaving a review on Apple at the following link: https://podcasts.apple.com/us/podcast/murdaugh-murders-podcast/id1573560247 Support the Reporting: https://www.fitsnews.com/fitsnews-subscription-options Learn more about your ad choices. Visit podcastchoices.com/adchoices