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Is your website looking dusty? Jake Parker, Sam Cotterill, and Lee White discuss the proper care and feeding of your portfolio site. 3 Point Perspective Podcast is sponsored by SVSLearn.com, the place where becoming a great illustrator starts!Click here for this episode's links and show notes.
Watch the YouTube version of this episode HEREAre you looking for advice on how to keep a firm running smoothly? In this episode of the Maximum Lawyer Podcast, Tyson interviews Gary Allen, a lawyer-turned-legal tech founder who shares lessons learned from witnessing two law firm collapse. Gary talks about inefficiencies and cultural barriers in traditional firms, then explains how these experiences inspired the creation of Lean Law.Gary shares his thoughts on the issues that can lead to the collapse of a law firm. One big issue is too much overhead in comparison to what a firm is making. In Gary's experience, his former employer paid too much overhead (i.e. rent, utilities), but the firm did not bring in as many clients which led to a lack of money being generated. There needs to be a formula that is followed to ensure clients are being brought in so a business can sustain itself. Another issue is time overhead, in which lawyers are working but the hours are not billable. This can cause lawyers to put in so much time and energy into work that they cannot be paid for.Gary delves into the creation of Lean Law, which is a company focused on streamlining law firm financial management through technology. Lean Law is the financial operating system for many law firms and helps firms process legal fees. It integrates Quickbooks, so firms can personalize their financial management to ensure fees flow in and out of the firm. It is a great tool for law firms to have so all finances are streamlined and money is in order.Take a listen!01:11 Lessons from Large Firm Failure03:27 Transition to a Healthier Firm10:57 Overhead Awareness and Cost Control 12:09 Transition to Legal Tech: The Spark for Lean Law 14:44 Vision for All-in-One Legal Software 30:58 AI Disrupting Legal Marketing and PPC Tune in to today's episode and checkout the full show notes here. Connect with Gary:Website Facebook Facebook Gary LinkedIn Gary Linkedin X Youtube
In this episode of The Speed of Culture, Matt Britton speaks with Dan Murphy, SVP of Marketing at Liquid Death. From viral collabs to their in-house writers' room, Dan shares how Liquid Death turns cultural chaos into marketing gold.Follow Suzy on Twitter: @AskSuzyBizFollow Dan Murphy on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at suzy@suzy.com Hosted on Acast. See acast.com/privacy for more information.
*LAST CHANCE TO GET THE NEW MERCHT:* http://badfriendsmerch.com Get MORE Bad Friends at our Patreon!! https://www.patreon.com/badfriends Thank you to our Sponsors: Shipstation, SimpliSafe, Ka'Chava, Ridge Wallet, OpenPhone & Chbbies • Shipstation: Get a 60-day free trial at https://www.shipstation.com/badfriends • SimpliSafe: Visit https://SIMPLISAFE.com/BADFRIENDS to claim 50% off a new system with a professional monitoring plan and get your first month free. • Ka'Chava - Go to https://kachava.com and use code BADFRIENDS for 15% off your next order • Ridge Wallet: Get 10% Off your entire order & take advantage of Ridge's Annual Sweepstakes by going to https://www.Ridge.com/BAD #Ridgepod • OpenPhone is offering our listeners 20% off of your first 6 months at https://openphone.com/badfriends • Chubbies: Get 20% off @chubbies with the code badfriends at https://www.chubbiesshorts.com/badfriends YouTube Subscribe: http://bit.ly/BadFriendsYouTube Audio Subscribe: https://apple.co/31Jsvr2 More Bobby Lee TigerBelly: https://www.youtube.com/tigerbelly Instagram: https://www.instagram.com/bobbyleelive Twitter: https://twitter.com/bobbyleelive Tickets: https://bobbylee.live More Andrew Santino Whiskey Ginger: https://www.youtube.com/andrewsantinowhiskeyginger Instagram: https://www.instagram.com/cheetosantino Twitter: https://Twitter.com/cheetosantino Tickets: http://www.andrewsantino.com More Juicy Instagram: https://www.instagram.com/jetskijohnson/?hl=en More Fancy SOS VHS: https://www.youtube.com/@SosvHs Instagram: https://www.instagram.com/fancyb.1 More Bad Friends iTunes: https://podcasts.apple.com/us/podcast/bad-friends/id1496265971 Instagram: https://www.instagram.com/badfriendspod/ Twitter: https://twitter.com/badfriends_pod Official Website: http://badfriendspod.com/ Opening Credits and Branding: https://www.instagram.com/joseph_faria & https://www.instagram.com/jenna_sunday Credit Sequence Music: http://bit.ly/RocomMusic // https://www.instagram.com/rocom Character Design: https://www.instagram.com/jeffreymyles Bad Friends Mosaic Sign: https://www.instagram.com/tedmunzmosaicart Produced by: 7EQUIS https://www.7equis.com/ Podcast Producer: Andrés Rosende This video contains paid promotion. #bobbylee #andrewsantino #badfriends #sponsored #ads Learn more about your ad choices. Visit megaphone.fm/adchoices
In this episode, Erik Torenberg is joined in the studio by Dwarkesh Patel and Noah Smith to explore one of the biggest questions in tech: what exactly is artificial general intelligence (AGI), and how close are we to achieving it?They break down:Competing definitions of AGI — economic vs. cognitive vs. “godlike”Why reasoning alone isn't enough — and what capabilities models still lackThe debate over substitution vs. complementarity between AI and human laborWhat an AI-saturated economy might look like — from growth projections to UBI, sovereign wealth funds, and galaxy-colonizing robotsHow AGI could reshape global power, geopolitics, and the future of workAlong the way, they tackle failed predictions, surprising AI limitations, and the philosophical and economic consequences of building machines that think, and perhaps one day, act, like us. Timecodes: 0:00 Intro0:33 Defining AGI and General Intelligence2:38 Human and AI Capabilities Compared7:00 AI Replacing Jobs and Shifting Employment15:00 Economic Growth Trajectories After AGI17:15 Consumer Demand in an AI-Driven Economy31:00 Redistribution, UBI, and the Future of Income31:58 Human Roles and the Evolving Meaning of Work41:21 Technology, Society, and the Human Future45:43 AGI Timelines and Forecasting Horizons54:04 The Challenge of Predicting AI's Path57:37 Nationalization, Geopolitics, and the Global AI Race1:07:10 Brand and Network Effects in AI Dominance1:09:31 Final Thoughts Resources: Find Dwarkesh on X: https://x.com/dwarkesh_spFind Dwarkesh on YT: https://www.youtube.com/c/DwarkeshPatelSubscribe to Dwarkesh's Substack: https://www.dwarkesh.com/Find Noah on X: https://x.com/noahpinionSubscribe to Noah's Substack: https://www.noahpinion.blog/ Stay Updated: Let us know what you think: https://ratethispodcast.com/a16zFind a16z on Twitter: https://twitter.com/a16zFind a16z on LinkedIn: https://www.linkedin.com/company/a16zSubscribe on your favorite podcast app: https://a16z.simplecast.com/Follow our host: https://x.com/eriktorenbergPlease note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. a16z and its affiliates may maintain investments in the companies discussed. For more details please see a16z.com/disclosures.
Sean Schroeder and Park Howell, co-creators of the StoryCycle Genie™ with Matt Levine, introduce the five revolutionary principles of Vibe Branding and how to leverage your business intuition to craft vibrant brand stories, brilliant marketing strategy and compelling content that converts all based on your business and customer knowledge and experience. Craft your brilliant brand story strategy in minutes, not months, and instantly create compelling content that converts customers with the StoryCycle Genie™ #StoryOn! ≈Park
We're back in the studio for Episode 299, shaking off the summer sand and diving into all the ministry mayhem we missed while you were at camp, VBS, or just trying to survive without air conditioning.In this episode: • We share our best (and worst) Baptism Sunday strategies—what worked, what flopped, and how to keep the water warm and the volunteers sane. • Frank gives us the inside scoop on Vision Sunday at Lakeview and the official launch of Cross & Crown Church, complete with a new logo and fresh t-shirts (soft cotton, obviously). • Oh, and yes... there's a real-life waffle stomp story. It's exactly what you're afraid it is.As always, we're bringing honest talk about life, ministry, and the strange things that happen the morning after.Rate, review, share it with your worship pastor, and please—for the love of all that is holy—check the drain cover before you hop in the church baptismal.
In this 290th episode of Monday Morning Pep Talk, we're shining a light on one of the most overlooked yet powerful tools for building your real estate brand: the buyer tour. Most agents treat buyer tours as simple service work — but in reality, they're a living, breathing opportunity to show how you work, not just what you do. When documented with professionalism, buyer tours become branding gold: real-time proof of your expertise, your client-first mindset, and your ability to elevate the industry.
Watch the YouTube version of this episode HEREAre you a law firm owner who is looking for tips on how to run a good business? In this episode of The Guild Live Show, host Tyson Mutrux shares key takeaways from a New York City mastermind event with attorneys from diverse firms and practice areas. Tyson discusses the “identity crisis” firm owners face when delegating, strategies for handling toxic staff, and innovative ways to package premium legal services.Many law firm owners struggle with identity crises when navigating the legal space, while also being a business owner. This can stem from a range of things. One of the issues is delegation. If a firm owner delegates to many tasks away from themselves, decisions can be made with no input whatsoever, which can make an individual feel like their role at the firm is unimportant. If these feelings persist, it is time to dial things in and take a little more control back. You can also use it as an opportunity to put your focus into other things.Delivering packaged services is a great way to streamline services and provide clients with a great deal. There are a few different ways to do this, such as packaging services that have a flat rate or packaging contingency services. It is important to understand what you provide and what aspects of your firm can be packaged together. Maybe it is best to package together services that are popular for your firm or packaging services for first time clients.Take a listen to learn more!03:24 Law Firm Owner Identity Crisis 06:18 Dealing with Toxic Staff 10:14 Packaging Premium Legal Services 12:13 Team Dynamics with Multiple Firm Members 13:14 Imposter Syndrome and Growth Fears14:20 Transitioning Out and Selling a Law Firm17:03 Managing Family Dynamics in Small Firms 21:13 Hesitancy to Hire and Overcoming BarriersTune in to today's episode and checkout the full show notes here.
Most people don't make it out of nightlife. Jamey Shirah didn't just make it out—he turned the lessons from late nights and crowded bars into a powerhouse hospitality group that's redefining what Southern restaurants can be.As the founder of Revival Restaurant Group, Jamey shares how he navigated the leap from nightlife to high-end dining, what he got wrong in the early days, and the mindset shifts that allowed him to scale with intention. We get into the brand architecture behind concepts like Luella and Little Betty, the systems he uses to replicate culture across locations, and how he built a leadership team that makes bold moves possible.This one's for every operator ready to evolve without losing the edge that made them great.To learn more about Revival Restaurant Group and their growing collection of concepts, visit https://revivalrestaurantgroup.com.____________________________________________________________Full Comp is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time.We have a lot more content coming your way! Be sure to check out our other content:Yelp for Restaurants PodcastsRestaurant expert videos & webinars
What's the point of PepsiCo's new sub-line of prebiotic colas? Is it addressing genuine consumer demand for functional ingredients, or just riding the wellness wave? The hosts once again weigh in. They also highlight emerging shot brands gaining traction and take a closer look at how the viral “WaterTok” phenomenon may have influenced Keurig Dr Pepper's acquisition of Dyla Brands. Show notes: 0:25: Take Two. Fun > Function. We Gotta Have More Ginger. Sturring The Pot. Thin Or Thick? Mike Takes A Hit. – The team kicks things off with behind-the-scenes banter, including a powdered drink spill mishap and Ray's failed frother. The hosts dive into PepsiCo's introduction of a prebiotic cola and debate its real consumer appeal, questioning whether health claims like “prebiotics” are more about marketing than meaningful function. They also discuss the rise of functional shot brands like GNGR Labs and Canada-based Slapp, and highlight Keurig Dr Pepper's acquisition of Dyla Brands, the maker of Stur drink mixes. Ray previews upcoming Taste Radio meetups in Chicago, San Diego, San Francisco, and London., before John samples a new flavor of Xochitl tortilla chips. Mike is tempted to try a cannabis beverage and everyone celebrates UK-based soda brand Something & Nothing, praising its minimal, flavorful approach and expanding U.S. footprint. Brands in this episode: Slapp, Mio, Chomps, Xochitl, Cholula, Doritos, Hoste Cocktails, Something & Nothing, Tip Top Cocktails, Caulitos, Ritz, Triscuits, Tempter's, Roar, Plift, Forto, Stur, Valley Isle Kombucha
Will systems-driven commerce be the death of our (Brian's) peace? This week, Phillip and Brian explore how artificial intelligence is reshaping expertise, the chokehold inflexible systems have on modern life, and the meaning of the digital afterlife. Plus: learn how brands like American Eagle are balancing controversy and virality to shock themselves into relevancy while feeling minimal aftershocks.One Year Closer to the Digital AfterlifeKey takeaways:The ChatGPT Expert Problem: AI is enabling a new class of "nouveau experts" who cite disparate cultural theorists like Freddie DeBoer and Peter Turchin to sound authoritative, creating sophisticated-sounding but potentially hollow analysisPeak Inflexibility: Modern life is increasingly controlled by inflexible systems that eliminate human judgment and serendipity, from cell phone stores that can't override basic functions to restaurants requiring months-advance reservationsOne-Round Game Marketing: Brands like American Eagle are adopting political-style "one-round game" tactics, where temporary controversy and outrage generate attention without long-term brand damage, as demonstrated by Sydney Sweeney's "good genes" campaignThe Post-Internet Brain: We're outsourcing memory, emotions, and even nostalgia to algorithms, with AI potentially eliminating the need to ask questions by providing contextual information before we realize we want it[00:25:55] Brian: "I believe that there is a set of business leaders out there that see ChatGPT as a way to make decisions about their business... they're sending it to an entity that effectively is confirmation bias."[00:24:27] Phillip: "What we found in our primary research is that TikTok doesn't show up for direct like spear fishing—that's Amazon. It doesn't show up for inspiration like window shopping—that's Instagram. And it doesn't show up for entertainment or learning—that's YouTube."[00:54:49] Brian: "Someday we're not going to call it the internet anymore, actually. Because it's actually an extension of our brains. It's a way for us to store information."[01:13:54] Phillip: "A blonde woman talking about her good genes. You're telling me that not one person thought about this? This is perfectly engineered for outrage."In-Show Mentions:Jack Conte on X: TikTok vs. YouTube as search enginesAlex Greifeld on X: “One round game marketing”Associated Links:Check out Future Commerce on YouTubeCheck out Future Commerce Plus for exclusive content and save on merch and printSubscribe to Insiders and The Senses to read more about what we are witnessing in the commerce worldListen to other episodes of Future CommerceHave any questions or comments about the show? Let us know on futurecommerce.com, or reach out to us on Twitter, Facebook, Instagram, or LinkedIn. We love hearing from our listeners!
The Efficient Advisor: Tactical Business Advice for Financial Planners
I am excited to introduce Efficient Friday! Each week, in 10 minutes or less, I want to share a super tactical tip, idea, process, hack, etc with you that you can implement in your business right away!It's the first of the month — your built-in Slingshot Day! In this quick-hit episode, Libby shares the powerful question that can reset your focus and fuel massive momentum in your life and business. You'll learn how to turn a single intentional decision into real progress — no waiting for New Year's, no perfection required.Whether it's a tiny habit or a big commitment, today is your launchpad. Ready to make August 31st you proud? Let's go!You can also watch this Efficient Friday as a video on The Efficient Advisor's YouTube Channel!Learn more about the Group Coaching & Mastermind HERE! Check out The First 100 Days Course: The Advisor's Blueprint for a Remarkable Client Experience HERE!Learn more about Asset-Map financial planning software HERE! Learn more about our sponsor Beemo Automation HERE! Check out the Efficient Advisor YouTube Channel HERE!Connect with Libby on LinkedIn HERE!Successful businesses don't get built alone. You need community! You need collaboration! Join us in The Efficient Advisor Community on Facebook.
When your audience thinks they already know your story, the boldest brands flip the script and earn their attention in the process. That's exactly what happens in Wicked, the smash-hit film adaptation that reimagines one of pop culture's most iconic villains. In this episode, we explore the marketing lessons behind it with special guest Allison MacLeod, Chief Marketing Officer & GM of US Education at Flywire.Together, we explore what B2B marketers can learn from reframing brand narratives, building fan-level community, and executing with bold, high-stakes detail that actually gets noticed.About our guest, Allison MacleodAllison Macleod currently serves as Chief Marketing Officer & Head of US Education at Flywire (Nasdaq: FLYW), a global payments enablement & software company. At Flywire, Allison leads global marketing and revenue operations, & US Education sales, relationship management & pre-sales. She played a key role in guiding Flywire to a successful IPO in May 2021.Allison brings nearly 20 years of experience with a background spanning marketing and revenue-focused roles. Prior to Flywire, she spent seven years at Rapid7 (Nasdaq: RPD), where she played a pivotal role in building and scaling demand generation, business development, and analytics. Before that, she held various digital and field-based positions at Forrester, including launching the marketing function in EMEA.Outside of work, Allison sits on the Board of Trustees of the Massachusetts Technology Leadership Council and serves as a strategic advisor to early-stage companies through F-Prime & Underscore VC.What B2B Companies Can Learn From Wicked:Reframe what they think they know. Wicked works because it flips a legacy story on its head. The same power lies in brand repositioning. “How do you really reframe what people think they know about you and your brand,” Allison says. Whether it's entering new markets or expanding product lines, your biggest unlock might come from telling your old story in a completely new way.Community is your flywheel. Wicked isn't just a show, it's a movement. Audiences don't just watch it, they live it. That level of advocacy isn't accidental. “How do you really cultivate that community, whether that's your clients, the advocacy, and make people… feel that deep passion for what you do,” Allison asks. In B2B, fandom might look like retention, referrals, or customer-led storytelling, but it starts with emotional connection.Be bold and unforgettable. Every production choice in Wicked is a masterclass in attention to detail. From the live vocals to the stunts, they took creative risks that resonated. “How do you be bold and unforgettable,” Allison says. The safest move in saturated categories? Standing out.Quote“I think that's sort of the lesson and the beauty in this, taking something that everyone already thought they knew, and they thought they knew the story… and completely reframing it. And I think that's where you just think of us as businesses, us as consumers… there's so much clutter. So the brands that stick out and do things differently, and even if it is trying the same channel but in a different way, there's so much power in that."Time Stamps[0:55] Meet Allison MacLeod, Chief Marketing Officer & GM of US Education at Flywire[01:05] Why Wicked?[02:29] The Role of CMO at Flywire[04:00] Breaking Down of Wicked[09:22] B2B Marketing Takeaways from Wicked[21:54] The Appeal of Villains and Taking Risks[23:37] The Power of Visual Design in Branding[24:54] Marketing Strategies for Global Brands[29:26] Flywire's Unique Differentiation Approach[40:03] Final Thoughts and TakeawaysLinksConnect with Allison on LinkedInLearn more about FlywireAbout Remarkable!Remarkable! is created by the team at Caspian Studios, the premier B2B Podcast-as-a-Service company. Caspian creates both nonfiction and fiction series for B2B companies. If you want a fiction series check out our new offering - The Business Thriller - Hollywood style storytelling for B2B. Learn more at CaspianStudios.com. In today's episode, you heard from Ian Faison (CEO of Caspian Studios) and Meredith Gooderham (Head of Production). Remarkable was produced this week by Jess Avellino, mixed by Scott Goodrich, and our theme song is “Solomon” by FALAK. Create something remarkable. Rise above the noise.
Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We're breaking down highly involved, complex research into plain language and takeaways any marketer can use.In this episode, Elena and Rob reveal how perceived brand simplicity creates higher consumer expectations that backfire when failures occur. They explore why simple brands face harsher judgment than complex ones when things go wrong.Topics covered: [01:00] "Keep It Simple: Consumer Perceptions of Brand Simplicity and Risk"[02:00] Simplicity versus vagueness in marketing[03:00] How simple brands create lower risk perceptions[04:00] YouTube TV's confusing interface betrays simple expectations[05:00] Mental simplicity equals fewer moving parts[06:00] The white couch analogy for brand disappointment To learn more, visit marketingarchitects.com/podcast or join our newsletter at marketingarchitects.com/newsletter. Resources: Light, N., & Fernbach, P. M. (2024). Keep it simple? Consumer perceptions of brand simplicity and risk. Journal of Marketing Research. https://doi.org/10.1177/00222437241248413 Get more research-backed marketing strategies by subscribing to The Marketing Architects on Apple Podcasts, Spotify, or wherever you listen to podcasts.
Are you holding yourself back in the name of ‘getting it right'?In this heartfelt solo episode, Sarah Faith Gottesdiener shares the unfiltered truth about her creative process, the evolution of the podcast, and what it's taken to show up consistently—even when things felt unfinished, unpolished, or not quite “right.”This is a powerful conversation about the courage to begin, the discipline to keep going, and the grace to let your work evolve over time.You'll hear:Why making something imperfect is better than not making it at allThe difference between perfectionism and a devotion to excellenceHow years of psychic readings made Sarah a highly attuned interviewerThe spiritual, somatic, and structural practices that sustain creativityInsights from Clear Channels, her signature course on voice and visibilityJoin Our Community: Join the Moon Studio Patreon: https://www.patreon.com/themoonstudioBuy the 2025 Many Moons Lunar Planner: https://moon-studio.co/collections/all-products-excluding-route/products/many-moons-2025Subscribe to our newsletter: https://moon-studio.co/pages/newsletterFind Sarah on Instagram: https://www.instagram.com/gottesss/PROMO: POD33 for $33 off Clear ChannelsUpcoming Events [London]: August 9th: Intuition For Right Now: Regain Trust, Build Confidence, and Heal Old WoundsAugust 10th: Integrating the Gifts of Your Spirit: An Archetypal Deep Dive and Regression with Sarah Faith Gottesdiener
Jim's guest this week on The CMO Podcast is Jonnie Cahill, the newly appointed SVP and Chief Marketing Officer of International Foods at PepsiCo. Originally from Dublin, Ireland, Jonnie stepped into this role in April 2025 after more than 12 years at Heineken, where he most recently served as Chief Marketing Officer for the U.S.PepsiCo is a global food and beverage powerhouse with nearly $95 billion in sales and an iconic portfolio of brands — including Pepsi, Gatorade, Quaker, Lay's, Cheetos, Mountain Dew, and Tostitos, to name just a few.This marks Jonnie's third CMO role. Prior to PepsiCo and Heineken, he served as CMO of Telefónica in Dublin, and earlier spent six years at Diageo, where he had the opportunity to work on one of Ireland's most beloved brands: Guinness.Jonnie and Jim sat down over coffee at the Cannes Lions Festival of Creativity to talk about his journey, leadership lessons, and the challenges of building global brands. ---This week's episode is brought to you by Deloitte and StrawberryFrog.Learn more: https://strawberryfrog.com/jimSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Early Bird pricing for MaxLawCon 2025 ends TOMORROW at midnight.www.maxlawcon.comIf you've been thinking about joining us in Nashville this October, now's the time to act. Tyson highlights what makes MaxLawCon different from any other legal event and runs through a few of the powerhouse speakers and topics that are already confirmed, including:
As democracy fractures and trust erodes, branding enters unfamiliar territory. What happens to brand building when truth becomes optional and power consolidates? Learn more at www. justcreative.com/podcast In this episode, we're joined by Marty Neumeier—one of the most influential voices in branding—to explore what it means to design brands in a world increasingly shaped by autocracy, AI, and cultural volatility. We unpack: • Why branding depends on openness, trust, and shared meaning • What AI, media, and power shifts are doing to perception • The risks of brand neutrality—and the cost of staying silent • The role of brand builders as educators, sense-makers, and cultural participants • Why Level C is pushing brand education into new territory • How business can remain human in an increasingly controlled landscape This is a timely, wide-ranging conversation about branding's responsibility, relevance, and future. If you're a strategist, creative, or leader—this one asks more of you.
Danielle Garno is back! (If you missed her on Episode 157, go listen now!) And now she is a Partner at Daniel Ebeling Maccia & Cohen, where she continues her practice in the fashion, beauty, and luxury goods industries. She also teaches the Branding Master Class Workshop for Lawyers, an 8-week workshop for lawyers of all types and levels.On this episode, she discusses with Brett and Jeff the importance of building a brand early in your career, leaving a place you love, planning your exit, finding your unique value proposition, and why lawyers are salespeople. Check it out!Streaming on YouTube, Spotify, Amazon Music, and Apple Podcasts. We are also in the top ten percent of listened-to podcasts globally.
When's the last time you really looked at what's working (and what's not) in your marketing? This week on the Course Creation Incubator podcast, I'm diving into the five signs it's time to take a closer look, and how a marketing audit can help you identify the leaks in your funnel, gaps in your messaging, and areas where your leads just aren't connecting. I'll walk you through how to know if your content is still serving you (or just eating up ad spend), and how an audit might be exactly what you need to realign your offers and reconnect with your ideal students. If you've been: ✔️ Spending money on ads or marketing without clear results ✔️ Seeing inconsistent or low-quality leads ✔️ Feeling like your funnel or messaging isn't converting like it used to ✔️ Or simply wondering what your next move should be… This episode is your starting point! P.S. Stop guessing and start fixing. Our Digital Marketing Audit gives you a clear breakdown of what's working, what's not, and how to optimize for results. Book now (coursecreationboutique.com/audit/).
We're headed to the Northwest, on the shore of Lake Washington, to chat with Alexa Coyle, Marketing Manager for Seattle Seahawks, Lumen Field, and WAMU Theater + Co-founder of The Female Edge. Alexa oversees event marketing for Lumen Field (concerts, dirt events, WAMU Theater, and conventions), branding and marketing for food and beverage, Seahawks retail marketing, and more. She tells us about many of the unique things about their stadium, which includes the most just-walk-out concession stands of any venue in the world. We talk about innovation within more seasoned venues, elevating premium spaces, and how they are inspired and driven by the technology-forward market of Seattle. As a former professional soccer player, we talk about what it means to her to work at one of the host venues for the 2026 World Cup, as well as early preparations and planning currently underway as they look ahead to next summer. Alexa tells us about her career, from an interest in analytics and creative, and finishing her MBA and co-founding The Female Edge (which provides recruiting support and mentoring to female athletes) while playing professional soccer at Hibernian WFC in Edinburgh, Scotland. You'll love this fun, interesting episode, which is full of interesting strategy and great discussion.Alexa Coyle: Instagram | LinkedInLumen Field: Facebook | Instagram | Twitter/X ––––––ADVENTURES IN VENUELANDFollow on Instagram, LinkedIn, Facebook, or X/TwitterLearn more about Event & Venue Marketing ConferenceMeet our team:Paul Hooper | Co-host, Booking, Branding & MarketingDave Redelberger | Co-host & Guest ResearchMegan Ebeck | Marketing, Design & Digital AdvertisingSamantha Marker | Marketing, Copywriting & PublicityCamille Faulkner | Audio Editing & MixingHave a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.
This week on The Home Builder Digital Marketing Podcast, Monaca Onstad of OnPlace joins Greg and Kevin to discuss how home builders can build a brand story around the communities they build in and connect more authentically with home buyers. https://www.buildermarketingpodcast.com/episodes/279-building-a-brand-story-around-community-monaca-onstad
Cash App targeted movie theaters for its recent campaign starring Timothée Chalamet
Chris Kelly, Senior Reporter at Marketing Dive, joins Barbara Kahn and Americus Reed to share behind-the-scenes insights into recent brand campaigns—from Sprite's culturally nuanced partnership with Jalen Hurts to McDonald's targeted approach in the Chicken Wars, and the unexpected rise of Dude Wipes—highlighting how companies craft relevance through identity, humor, and deep consumer understanding.Ask ChatGPT Hosted on Acast. See acast.com/privacy for more information.
This episode is sponsored by Astute Graphics who create powerful plugins for Adobe Illustrator. Access your free trial here (Aff link) In need of a brand but don't yet have enough budget to hire a professional? On today's episode of Building your Brand podcast I am giving you my top tips for DIYing your own branding. Whether its because you're a creative and want to do your branding yourself or you need some branding to bride the gap between now and when you can afford to outsource your branding, this episode is for you. I am also putting my course Design Your Own Branding ON SALE as I will be retiring the course after this round. Get it now while it's still available! I hope you really enjoy this episode and find it useful. I would love to hear what you think of this episode, so please do let me know on Instagram where I'm @lizmmosley or @buildingyourbrandpodcast and I hope you enjoy the episode! Key Takeaways If you have a small budget but not enough for branding hire a photographer; it's the most valuable use of your money at this stage Your brand values will be similar or the same as your personal values It's important to keep asking yourself 'What do I want my customers to feel' all through the process of develioping your branding Episode Highlights 2:32 Deciding on brand values 3:12 Defining a mission statement 4:22 Brand personality 6:20 How to create a moodboard that helps you 7:31 Bare minimum elements needed to create branding 9:38 File formats needed 10:02 Colour guidelines 12:07 Fonts for branding 13:50 How photography can help 14:56 Adding illustrations to your branding Mentioned in the episode colour.adobe.com - accessability checker My blog post: recommeded brand photographers Hannah Bacon templates Flash Sale - Design your Own Branding
In this episode of the Untrapped Podcast, host Keith Kalfas speaks with Ryan Kettering, founder of Prolific Brand Design. They explore the significance of comprehensive rebranding and the importance of establishing a brand identity. Ryan shares insights into his decade-long experience in branding service businesses, emphasizing the need for businesses to act authentically and resonate with their market. They discuss the role of core beliefs, marketing strategies, and the importance of client experiences that are genuinely worth talking about. This episode offers valuable advice on branding, personal growth, and building a memorable business identity. “You can never spend enough money to say the right thing—only you can say it, because it's your story. So why not be yourself, with the volume turned all the way up?” – Ryan Kettering Topics Covered: Meet Ryan Kettering: Branding Expert The Importance of Branding in Service Businesses Deep Dive into Branding Strategies Creating a Unique Brand Identity The Power of Authenticity in Branding Building a Strong Company Culture Marketing Strategies and Personal Motivation Creating Emotional Connections in Marketing The Power of Storytelling in Business Practical Tips for Personal and Business Growth Key Takeaways Branding Isn't Just Design—It's Identity in Action: Ryan breaks down how powerful branding starts from within. It's not just about logos and colors—it's about knowing who you are, what you stand for, and how that shows up in every customer interaction. The strongest brands aren't loud—they're authentic and consistent. Build a Business Worth Talking About: If no one's talking about your business, you're probably not doing anything worth talking about. Ryan challenges service business owners to stop chasing trends and start creating remarkable experiences that make customers want to share their story. Purpose Isn't in the Clouds—It's in the Moment: Purpose isn't some big, elusive dream. It's doing the right thing, right now, with intention. Whether it's blowing off every inch of a customer's patio or handing a kid a Pokemon card, small, genuine actions leave lasting impressions. Connect with Ryan Instagram: https://www.instagram.com/ryankettering/ Facebook: https://web.facebook.com/ryankettering Website: https://prolificbranddesign.com/pages/about-us/ Connect with Keith Instagram: https://www.instagram.com/keithkalfas/ Facebook: https://www.facebook.com/thelandscapingemployeetrap Website: https://www.keithkalfas.com/resources Youtube: https://www.youtube.com/@keith-kalfas Resources and Websites: Start Getting Leads Now https://www.footbridgemedia.com/keith Resources You Need To Build A Successful Business https://www.keithkalfas.com/resources
Watch the YouTube version of this episode HEREAre you an attorney looking for advice on how to structure your law firm? In this episode of the Maximum Lawyer Podcast, Tyson interviews Jeff Holman, an attorney and entrepreneur. Jeff shares his journey from engineering to law and business, detailing his transition from private practice to in-house counsel and ultimately creating a fractional legal team model. Jeff shares how to set expectations for clients about the legal team model. Some clients are used to working with an attorney who will be with them from intake to the conclusion of all affairs. A legal team model involves collaboration with different individuals within a firm, which can involve other lawyers working on a case. Jeff emphasizes the need to provide clear communication with clients who might not be used to this model so they know what kind of support they are receiving.With AI growing within many firms, Jeff and Tyson provide insights on how AI affects client interactions. Research shows that AI integration might lead to firms hiring less attorneys since there are tools that can do a lot of the work for you. For Jeff, the use of AI is a great tool, but won't be useful for certain aspects. For example, if the right questions aren't being asked, AI can help with this. It can also help replace a first year associate that might be too green to work in a specific legal environment. Listen in to learn more!02:43 Transition from Private Practice to In-House04:15 Burnout in Fractional Roles06:02 Running a Firm with a Spouse12:01 Team Model and Client Expectations 15:30 Pricing Strategy and Eliminating Billable Hours29:39 Franchise Ownership Experience37:51 Changing the Law Firm Business Model Tune in to today's episode and checkout the full show notes here. Connect with Jeff:Website Instagram Facebook Linkedin Youtube
Convenience and quality don't always go hand in hand, but Tip Top Cocktails is changing that perception, one perfectly crafted drink at a time. Founded in 2019, Tip Top is an Atlanta-based brand known for its spirit-forward, bar-quality offerings. Childhood friends Yoni Reisman and Neal Cohen launched the company with a simple mission: make great cocktails more accessible, no bartender required. Tip Top's lineup includes time-honored classics like the Old Fashioned, Negroni, and Margarita, as well as modern favorites such as the Paper Plane, Penicillin, and Naked & Famous. Each cocktail is precisely mixed and served in a sleek 100 mL lowball-style can. The products are available in over 25 U.S. states and Washington, D.C., and carried by national retailers such as Trader Joe's, Whole Foods, Gelson's Markets, and Total Wine & More. Amid a rapidly expanding market for RTD cocktails, Tip Top has earned high praise from The New York Times, Food & Wine, and other publications. Perhaps surprisingly, the company hasn't taken any institutional funding to date. In this episode, Yoni and Neal share how an idea sparked on the music festival circuit evolved into a fast-growing brand with national reach. Their journey is a case study in bootstrapping, brand discipline, and building loyalty through an unwavering commitment to quality and customer experience. Show notes: 0:25: Interview: Neal Cohen & Yoni Reisman, Co-Founders, Tip Top Cocktails – The co-founders discuss how Tip Top's origins stem from Yoni's time in the music festival scene, recruiting award-winning bartender Miles Macquarrie to help develop the cocktails and how they emphasized authentic, balanced flavors and supported that with retro-inspired branding and educational elements like listing ingredients. Neal and Yoni also talk about Tip Top's collaborations with renowned bartenders such as Sam Ross and Joaquín Simó and how it reinforced the brand's credibility and dedication to cocktail culture. They also explain how Tip Top has relied on grassroots marketing, standout packaging, and word-of-mouth to build its brand, with its 100 mL can seen as both stylish and practical and how the company has earned respect within the hospitality industry and among professional bartenders. They explain why they continue to personally taste each batch of cocktails and have scrapped full runs when standards weren't met and how “building a brand people would truly miss” if it left the market is their North Star. Brands in this episode: Tip Top Cocktails, Straightaway Cocktails, Post Meridiem
In this episode of the Startup CPG Podcast, Daniel Scharff speaks with Sam Tichnor, founder of FFUPs, a uniquely branded puff snack company that was focused on flavor innovation over health claims. Sam candidly shares the full arc of his entrepreneurial journey—from conceptualizing and launching the brand during the pandemic, to navigating DTC and retail channels, and the complex challenges that ultimately led to winding down the business.The conversation covers critical lessons on brand positioning, operational execution, inventory management, and the importance of marketing strategy—especially for solo founders. Sam reflects on the strategic decisions that shaped the brand, where things went wrong, and the insights he now applies in his advisory work at Pale Blue Dot, supporting emerging CPG brands with finance and operations expertise.This episode offers valuable takeaways for founders, operators, and anyone involved in building and scaling consumer products.Don't miss this episode. Listen now!Listen in as they share about:Branding and Product DevelopmentMarketing and AwarenessOperations and ManufacturingRetail and Distribution StrategyFinancial Management and CapitalReflections on Failure and GrowthEpisode Links:Website: https://ffups.com/ LinkedIn: https://www.linkedin.com/in/samueltichnor/ Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.Show Links:Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)Join the Startup CPG Slack community (20K+ members and growing!)Follow @startupcpgVisit host Daniel's Linkedin Questions or comments about the episode? Email Daniel at podcast@startupcpg.comEpisode music by Super Fantastics If you're ready for the new standard for business banking,Head to www.rho.co/startupcpgto learn more.
Okay, y'all… this one hit me right in the gut - in the best way. I got to sit down with the absolute powerhouse that is Melissa Dlugolecki and wow, just… wow. We went everywhere - grief, burnout, building big things without losing yourself, and why “should” might just be the most dangerous word in your vocabulary. She's bold, she's honest, and she's proof that scar tissue tells a far better story than wounds ever could. You're gonna walk away from this one a little shook and a lot inspired.Highlights:(06:43) After life support was removed(10:15) The moment you drop the word ‘should'(13:40) Grief taught me I'm entitled to nothing(27:17) Failure? Nah, just really helpful feedback(33:22) Millionaires vs. visible abs - you'll cackle(49:10) Branding is not your colour paletteFind out more about Melissa: WebsiteLinkedIn: Melissa DlugoleckiInstagram: @melissadlugoleckiFacebook: Melissa DlugoleckiTikTok: MelissadlugoleckiScar Tissue BookQualia Mind - click hereCoupon Code: SHOCKANDYALL (15% off any purchase)Visit Nicole's on demand fitness platform for live weekly classes and a recorded library of yoga, strength training, guided audio meditations and mobility (Kinstretch) classes, as well: https://www.sweatandstillness.comGrab Nicole's bestselling children's book and enter your email for A FREE GIFT: https://www.yolkedbook.comFind Nicole on Instagram:https://www.instagram.com/nicolesciacca/Tik Tok: https://www.tiktok.com/@thenicolesciaccaFacebook: https://www.facebook.com/nicolesciaccayoga/Youtube:https://www.youtube.com/channel/UC1X8PPWCQa2werd4unex1eAPractice yoga with Nicole in person in Santa Monica, CA at Aviator Nation Ride. Get the App to book in: https://apps.apple.com/us/app/aviator-nation-ride/id1610561929Book a discovery call or virtual assessment with Nicole here: https://www.calendly.com/nicolesciaccaThis Podcast is proudly produced by Wavemakers Audio
The Efficient Advisor: Tactical Business Advice for Financial Planners
Ready to transform the way you handle client service? In this episode, I'm joined by Lorie Jones, a seasoned Financial Advisor who has over 20 years of experience supporting top-performing financial advisors. Lorie shares her secrets for creating a high-touch client experience, building efficient systems, and managing the chaos that can come with growth. Whether you're a solo advisor or run a team, you'll walk away with actionable strategies to elevate your client service model.What you'll learn in this episode:How to build replicable and consistent service systems that scale with your businessThe secret behind proactive communication that makes clients feel truly cared forTips for documenting processes so your team can function smoothly and confidentlyWhy Lorie says “the client doesn't always know what they need” and how to respondHow to think like a COO even if you're just starting out or running leanThis episode is packed with wisdom for advisors who want to deliver world-class service without burning out. Lorie's perspective will help you refine your systems, take control of your calendar, and set your team up for success.Learn more about the Group Coaching & Mastermind HERE! Check out The First 100 Days Course: The Advisor's Blueprint for a Remarkable Client Experience HERE!Learn more about Asset-Map financial planning software HERE! Learn more about our sponsor Beemo Automation HERE! Check out the Efficient Advisor YouTube Channel HERE!Connect with Libby on LinkedIn HERE!Successful businesses don't get built alone. You need community! You need collaboration! Join us in The Efficient Advisor Community on Facebook.
In this powerful episode of Level Up + Live, host Sean Meyers sits down with branding expert and authenticity advocate Michael David Riley to unpack the real meaning of branding and why being your true self is your biggest business asset. From the 35,000 decisions we make each day to the 80% of thoughts rooted in negativity, Michael dives deep into the mindset traps that keep leaders stuck, and how vulnerability, presence, and aligned action are the keys to breaking through. You'll learn why so many business owners misunderstand branding, how emotional blocks hold back authentic leadership, and why building a brand that feels human is the ultimate strategy for long-term success. Whether you're a founder, creative, or just someone looking to grow, this episode is packed with real talk, hard truths, and empowering takeaways to help you level up, authentically.
Master the Art of Storytelling with Jay Golden | Hook Better Leads PodcastWant to tell better stories that actually connect, convert, and create trust? In this episode, we sit down with Jay Golden, a world-class storytelling coach, to uncover the secrets behind stories that move people.You'll learn:How to find endless stories from your own lifeThe Journey Curve framework for powerful storytellingWhy transformation, not victory, makes your story compellingHow tension builds trust (and why most business stories fail)Practical tips for keynotes, marketing, and everyday conversationsWhether you're a contractor, marketer, or CEO, these insights will help you build influence and grow your business through authentic, powerful storytelling.
Apply to work with me: https://www.michaelxcampion.com/Luxury isn't about price tags or logos. It's about identity. Emotion. Desire.And no one understands that better than Matthias Weiskopf.As a brand strategist who's worked with some of the world's most iconic names, from Ferrari to Porsche to McLaren, Matthias doesn't just market luxury. He dissects it. Rebuilds it. And redefines what it means to want something that, frankly, no one needs.In this conversation, we go far beyond product design or campaign strategy. We explore how luxury brands build meaning across cultures, especially in Asia where perception, status, and symbolism shift from one market to the next.But this episode isn't just about business. It's about why we chase certain dreams. What it means to create aspiration without alienation.If you've ever wondered why a handbag can make someone feel invincible or why storytelling might be the last true luxury — this one's for you.And if something here sparked a new perspective, let us know in the comments.Stay curious. Connect with Matthias: https://www.linkedin.com/in/matthiasweiskopf/Connect with me: https://www.linkedin.com/in/michaelxcampion/(00:00) Preview(01:25) The Psychology of Luxury (04:22) The Five Tiers of Luxury Customers (07:48) McLaren vs Ferrari: Heritage, Status & Recognition (10:51) Emotional Utility and the Experience of Luxury (12:20) Status Signaling and Relationship Dynamics (14:14) Why Ferrari's Brand Is Irreplicable (17:36) Hyper-Local Strategy for Challenger Brands (19:15) Managing Retail Across Asia(23:06) The “Money Can't Buy” Experience Strategy (27:15) Understanding Customer Desires(31:36) The Disconnect Between Product and Experience in Modern Luxury(33:35) Jaguar's Rebrand Failure (37:48) What Western Luxury Brands Get Wrong About Asia (43:13) The Rise of Homegrown Brands(47:14) Why Luxury is Not Just About Price (49:20) The Power of Storytelling in Branding (50:22) Matthias' First Luxury Purchase and the Psychology Behind It (55:58) Porsche's Ecosystem and Experience-Driven Strategy (01:02:28) Defining Real Luxury(01:08:02) Matthias' Career Leap: From McLaren Exec to Entrepreneur (01:11:32) Building Something That's Yours: The Solopreneur's Advantage (01:14:49) Finding Joy in Teaching and Consulting
Points of discussion:1. Branding Comma, a mindful cannabis beer [Case Study] -Learn more at: www.craftbeerrebranded.com / http://www.beyondbeerbook.com-Have a topic or question you'd like us to field on the show? Shoot it our way: hello@cododesign.com-Join 8,000+ food and bev industry pros who are subscribed to the Beer Branding Trends Newsletter (and access all past issues) at: www.beerbrandingtrends.com
Your Career Podcast with Jane Jackson | Create Your Dream Career
Love Your Career Podcast? Let us know!Welcome to episode 275 of YOUR CAREER Podcast and enjoy this insightful interview with Lynnaire Johnston, LinkedIn Strategist, Trainer and Marketer.Lynnaire is top-ranked international LinkedIn specialist and author dedicated to empowering professionals worldwide. She brings a wealth of experience, drawn from a diverse background in journalism, broadcasting, and copywriting, to her work helping individuals and companies leverage LinkedIn for career and professional success.Our conversation takes us from her early career aspirations to her fascinating broadcasting and journalism career, and how she navigated her career to find the formula for longevity in business and career, and enjoyment in life.This lovely lady shares her wisdom generously, has a wonderful sense of humour and a deep understanding of LinkedIn. A lady of many talents, she is also an amazing gardener – often sharing her LinkedIn insights in reels from her stunning New Zealand garden!Recognised globally for her expertise, ranked No. 1 in New Zealand and among the top LinkedIn experts worldwide, Lynnaire is also the bestselling author of two influential LinkedIn books, "Link∙Ability" and "Business Gold." As founder of the Link∙Ability membership site, she provides practical, actionable strategies through LinkedIn makeovers, personalised coaching, and content creation that transforms professional profiles and opens doors to new opportunities.If you're looking to elevate your professional brand on LinkedIn, this conversation with Lynnaire Johnston promises to inspire, guide, and equip you with powerful insights to maximise your LinkedIn success. Connect with Lynnaire on LinkedIn www.linkedin.com/in/lynnairejohnston/Connect with Jane on LinkedIn www.linkedin.com/in/janejackson/------------ >>> For career clarity and confidence, download Jane's career resources at janejacksoncoach.com Support the showFind out what you MUST DO to make a successful career change and land the job you'll LOVE. Take the CAREER SUCCESS QUIZ (it only takes 2 minutes) https://careersuccess.scoreapp.com/ Get your results, analysis and recommendations immediately.
Scott Kerr speaks to Aerin Lauder, founder and creative director of luxury lifestyle brand AERIN, about launching her own business in 2012 after a 25-year stint at Estée Lauder, the beauty empire founded by her legendary grandmother. Aerin discusses why she launched her eponymous brand, the ways she's continually inspired by Estée's life and career, and why the AERIN brand story appeals to consumers. She also talks about her desire to build a great American luxury brand, collabs with Mark Cross and William Sonoma, and how she stays on top of changing customer preferences and digital trends. Plus: How her passion for flowers blossomed into a Rizzoli coffee table book "Living With Flowers"..Featuring: Aerin Lauder, Founder and Creative Director of AERIN (aerin.com)Host: Scott Kerr, Founder & President of Silvertone ConsultingAbout The Luxury Item podcast: It's a podcast on the business of luxury and the people and companies that are shaping the future of the luxury industry.Stay Connected: scott@silvertoneconsulting.comListen and subscribe to The Luxury Item wherever you get your podcasts. Tell a friend or a colleague!
*NEW MERCH ALERT:* http://badfriendsmerch.com Get MORE Bad Friends at our Patreon!! https://www.patreon.com/badfriends Thank you to our Sponsors: Factor, Shopify, True Classic & Talkspace • Factor: Get started at https://factormeals.com/badfriends50off and use code badfriends50off to get 50 percent off plus FREE shipping on your first box. • Shopify: Sign up for your $1 per month trial period at https://shopify.com/badfriends • True Classic: Upgrade your wardrobe and save on @trueclassic at https://trueclassic.com/BADFRIENDS! • Talkspace: Get $80 off your first month with promo code SPACE80 at https://Talkspace.com YouTube Subscribe: http://bit.ly/BadFriendsYouTube Audio Subscribe: https://apple.co/31Jsvr2 Merch: http://badfriendsmerch.com 0:00 Rat Traps & Rings of Death 5:00 Butterfly Knives & Back to Russia 11:20 Poop Cruise 20:15 How To Break a Comedian's Heart 25:00 R.E.M. - Good or Bad? 30:00 Bobby Can't Get Hamilton Tickets 35:00 Lion King, Little Mermaid, & Disney Classics 42:45 The Island Bullies Are Back 48:00 Sorry Sorry Stores 53:00 Sour Balls 1:00:00 Interviewing for New Fancy 1:06:00 Rudy Thinks McKone Is Cool 1:10:00 Dahmer in the Booth More Bobby Lee TigerBelly: https://www.youtube.com/tigerbelly Instagram: https://www.instagram.com/bobbyleelive Twitter: https://twitter.com/bobbyleelive Tickets: https://bobbylee.live More Andrew Santino Whiskey Ginger: https://www.youtube.com/andrewsantinowhiskeyginger Instagram: https://www.instagram.com/cheetosantino Twitter: https://Twitter.com/cheetosantino Tickets: http://www.andrewsantino.com More Juicy Instagram: https://www.instagram.com/jetskijohnson/?hl=en More Fancy SOS VHS: https://www.youtube.com/@SosvHs Instagram: https://www.instagram.com/fancyb.1 More Bad Friends iTunes: https://podcasts.apple.com/us/podcast/bad-friends/id1496265971 Instagram: https://www.instagram.com/badfriendspod/ Twitter: https://twitter.com/badfriends_pod Official Website: http://badfriendspod.com/ Opening Credits and Branding: https://www.instagram.com/joseph_faria & https://www.instagram.com/jenna_sunday Credit Sequence Music: http://bit.ly/RocomMusic // https://www.instagram.com/rocom Character Design: https://www.instagram.com/jeffreymyles Bad Friends Mosaic Sign: https://www.instagram.com/tedmunzmosaicart Produced by: 7EQUIS https://www.7equis.com/ Podcast Producer: Andrés Rosende This video contains paid promotion. #bobbylee #andrewsantino #badfriends #sponsored #ads Learn more about your ad choices. Visit megaphone.fm/adchoices
Are you ready to elevate your Amazon business and brand? In this episode of Sharkpreneur, Seth Greene speaks with Norman Farrar, a serial entrepreneur and Amazon expert, who shares powerful strategies for succeeding on Amazon and building a brand that thrives in a competitive market. From utilizing AI tools to enhancing product listings and diversifying sales channels, Norman provides invaluable insights on maximizing efficiency and profitability. With decades of experience, Norman reveals the secrets to building a loyal community and growing your brand beyond Amazon. Key Takeaways: → Why selling on Amazon has become more challenging than ever. → How AI is transforming Amazon listings. → Tips for building a strong brand presence on Amazon as a “micro brand.” → Key mistakes to avoid when selling on Amazon, including the dangers of low-cost strategies. → The role of personal branding and authority in building a sustainable business. Norman Farrar is a visionary entrepreneur who provides online marketing and manages eCommerce solutions for brands. He has worked with Fortune 500 companies, including Coca-Cola, Mercedes-Benz, Microsoft, and 20th Century Fox. Since the early 1990s, Norm has focused on helping entrepreneurs improve their operations and unlock their business potential. Currently, he hosts the popular eCommerce podcast Lunch with Norm and co-hosts The Marketing Misfits. Connect With Norman: Website Instagram X Facebook Group Learn more about your ad choices. Visit megaphone.fm/adchoices
Send us a textIn this juicy episode of The Riley Black Project, we sit down with Alyssa of Lemon Squeezy Brands, a powerhouse branding expert who helps small business owners turn chaos into clarity through bold brand strategy and killer websites.
James Swanwick, founder of Swanick Sleep and the Stop Drinking coaching program, joins Alex Quin to discuss how choosing an alcohol-free lifestyle can transform health, wealth, and relationships. James shares the personal and professional milestones that led him to create Swannies blue light blocking glasses and a coaching platform helping professionals take back control of their lives. He breaks down the cultural stigma of sobriety, the financial and cognitive cost of drinking, and the growing wellness trend reshaping consumer habits.Episode Outline:[00:00:03] Introduction & Medellín living[00:04:20] Life before entrepreneurship: ESPN and Bali years[00:08:50] Launching Swannies & Stop Drinking program[00:14:10] Cultural shift toward wellness and alcohol-free lifestyle[00:21:00] Customer transformations and generational impact[00:28:15] The business cost of casual drinking[00:34:40] Why younger generations are skipping alcohol[00:38:30] Swannies: Sleep benefits and productivity explained[00:40:00] Closing thoughts and where to find JamesWisdom Nuggets:1. Alcohol-Free is a Strategic Advantage:Removing alcohol from your life can dramatically enhance clarity, energy, and decision-making—especially for high performers and entrepreneurs.2. Productivity Isn't Just Effort—It's Clarity:You don't need to work harder, you need to remove the blocks. Alcohol often functions as a productivity brake without you realizing it.3. Wellness Trends Aren't a Fad:The shift away from alcohol is part of a broader, long-term cultural move toward wellness. Businesses that ignore this change risk being left behind.4. Modeling Over Preaching:Kids emulate what they see. If you want future generations to live healthier, show them through your own habits—not just words.5. Sleep is Non-Negotiable for Peak Performance:Artificial light and alcohol sabotage your rest. Quality sleep, enhanced by tools like Swannies glasses, is foundational to success.Power Quotes“Removing alcohol is a superpower for your love life and business life.” - James Swanwick“Every day you don't drink is a special occasion.” - James Swanwick“In 30 years, we'll see alcohol the same way we see cigarettes.” - James Swanwick“Most of our problems have simple roots we often ignore.” - Alex Quin“It's wild how hard we fight to keep things that hurt us.” - Alex QuinConnect with James:Website: https://alcoholfreelifestyle.comInstagram: @jamesswanwickBook: Clear – Available on AmazonConnect With the Podcast Host Alex Quin:Instagram: (https://www.instagram.com/alexquin)Twitter: (https://twitter.com/mralexquin)LinkedIn: (https://www.linkedin.com/in/mralexquin)Website: (https://alexquin.com)TikTok: (https://www.tiktok.com/@mralexquin)Our CommunityInstagram:(https://www.instagram.com/hustleinspireshustle)Twitter: (https://twitter.com/HustleInspires)LinkedIn: (https://www.linkedin.com/company/hustle-inspires-hustle)Website: (https://hustleinspireshustle.com)*This page may contain affiliate links or sponsored content. When you click on these links or engage with the sponsored content and make a purchase or take some other action, we may receive a commission or compensation at no additional cost to you. We only promote products or services that we genuinely believe will add value to our readers & listeners.*See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Erica is joined by Phil Risher from Phlash Consulting. They discuss his journey from Enterprise Rent-A-Car to founding Phlash Consulting, which specializes in digital marketing for home service businesses. Phil emphasizes the importance of visibility, conversions, and retargeting for growth. He also highlights strategies like leveraging B2B partnerships, optimizing Google reviews, and using automation tools for lead nurturing. Phil recommends allocating 3-10% of revenue to marketing, focusing on organic search, and using tools like ChatGPT for content creation. Erica's guest also stressed the importance of recording sales calls for scalable processes and building local brand recognition through podcasts and social media. Connect with Phil: https://www.instagram.com/phlashconsulting/ Comments and Questions are welcome. Send to: thescooppodcast22@gmail.com
How can one woman's mission to stabilize families through homeownership ripple out to transform entire communities—and even the world? In this episode of the Real Estate Excellence Podcast, Tracy Hayes sits down with Dana Johnson, a dynamic leader in real estate and economic empowerment. Dana shares her journey from aspiring fighter pilot to real estate mogul, highlighting how owning a home can offer not just wealth but stability, resilience, and generational impact. She delves into her work with the "She's Owning It" Home Buyers Club, a 10-module course that arms women with the tools to leverage real estate for financial growth. Dana also talks about graduating from Goldman Sachs' One Million Black Women program, revealing how it enhanced her business acumen and helped scale her mission to close the wealth gap. She opens up about mentoring agents, the power of RPAC, and how grit, education, and community are foundational for success in today's real estate climate. A must-listen for anyone ready to break ceilings and build legacy. Inspired by Dana's mission? Reach out, join the “She's Owning It” movement, and take that first step toward building generational wealth through real estate. Follow Dana Johnson on social media and get involved with your local real estate associations! Highlights: 00:00 - 13:30 Foundations of Impact Dana's passion for real estate Power of homeownership for community stability Insights from Goldman Sachs 1MBB program Social impact and access to capital Transformational success stories 13:31 - 27:50 She's Owning It Movement Creation of She's Owning It Home Buyers Club 10-step homeownership and investing course Faith-based approach to financial empowerment Addressing the wealth gap for women Real-life results and community accountability 27:51 - 41:10 From IT to Real Estate Dana's journey from tech to real estate Lessons from buying her first home at 23 Passion for education and mentorship Surviving the 2008 market crash Grit and consistency as career anchors 41:11 - 54:10 Coaching and Connection Mentoring new agents with systems and strategy Identifying agent and client personas Importance of organic networking Leveraging technology for follow-up Staying visible and intentional 54:11 - 1:08:00 Advocacy and Mindset The power of mindset in down markets RPAC advocacy and agent involvement Collaborating with top producers Real estate as a service ministry Free resources and relationship building 1:08:01 - 1:21:40 Branding with Purpose Everyday branding and marketing tips Leveraging identity and visibility Practical networking scenarios Building consistency with community Final thoughts on service and impact Quotes: "If you stabilize a family, you'll stabilize a community. If you stabilize a community, the world is going to be better." – Dana Johnson "We don't just sell homes—we teach women how to emotionally and financially own them." – Dana Johnson "I was my worst client. If someone takes longer than four years to buy a home, I'm retiring." – Dana Johnson "I'm just a speck of dust with a shelf life, but the impact I help make can last generations." – Dana Johnson To contact Dana Johnson, learn more about her business, and make him a part of your network, make sure to follow him on his website, Instagram, Facebook. Connect with Dana Johnson! Website: https://provincerealtygroup.com Facebook: https://www.facebook.com/dana.o.johnson.2025 YouTube: https://www.youtube.com/@ProvinceRealtyGroup LinkedIn: https://www.linkedin.com/in/danaojohnson TikTok: https://www.tiktok.com/@danaojohnson Connect with me! Website: toprealtorjacksonville.com Website: toprealtorstaugustine.com SUBSCRIBE & LEAVE A 5-STAR REVIEW as we discuss real estate excellence with the best of the best. #RealEstateExcellence #DanaJohnson #HomeBuyersClub #SheOwnsIt #WomenInRealEstate #GenerationalWealth #BlackWomenInBusiness #RealEstateMentor #RPAC #CommunityHousing #FaithAndFinance #WealthBuilding #JacksonvilleRealEstate #FirstTimeHomeBuyer #WomenInvestors #EconomicEmpowerment #LuxuryRealEstate #RealEstateEducation #RealEstateLeadership #MortgageMindset
In this Quick Tip episode of Straight Talk with Sally, we walk through the must-have stages of a high-converting sales pipeline — from first contact to long-term nurture. You'll learn why booking the next conversation is non-negotiable, how to trigger automated email sequences at every pipeline stage, and the importance of review requests to build trust and visibility. Sally also explains how to track cancellations and long-term prospects while maintaining a clean, effective CRM. If you're building a coaching or service-based business, this system ensures no lead falls through the cracks — and every conversation has a clear next step. Stay Connected & Get Exclusive Access: Join the Private OmniSAM Community: omnisam.com.au/gsdgroup Facebook Group: gsdfb.omnisam.com.au Follow on Facebook: facebook.com/sallysparkscousins Watch the Live Stream & Subscribe for More Updates: OmniSAM YouTube: youtube.com/@omnisamsoftware Sally Sparks-Cousins YouTube: youtube.com/@sallysparkscousins
Rediffusion d'un des épisodes les plus écoutés du Podcast du MarketingQuel est le bon moment pour se lancer ? En fait, y a-t-il un bon moment pour se lancer ? Vous êtes nombreuses à tenter l'aventure de l'entrepreneuriat en parallèle d'un emploi salarié. Et je sais que vous êtes également nombreuses à vous demander s'il est vraiment tenable de se lancer en parallèle d'un emploi salarié. Si vous me connaissez un peu, je suis sûre que vous connaissez déjà ma réponse. Sauf que ce serait trop facile pour moi de vous dire que tout est possible, et que oui bien sûr en vous organisant vous pouvez tout à fait créer une activité en parallèle de votre emploi. Alors, j'ai demandé à quelqu'un de très spécial de venir partager son expérience avec nous. Il s'agit d'une femme qui a une activité très prenante (vous allez voir que je pèse mes mots, c'est le moins qu'on puisse dire) ; elle donc une activité très prenante, et pourtant elle a trouvé le temps et l'énergie de lancer sa propre marque, seule depuis son appartement en Hongrie. Il se trouve que j'ai le grand honneur de bien connaître cette personne puisqu'elle a suivi mon programme de formation Stratégie Indépendante. Cette personne vous l'avez probablement vue à la télé cet été. Il s'agit d'Estelle Nze Minko, championne d'Europe, championne du monde et nouvellement championne Olympique de handball féminin. Malgré son emploi du temps très serré, Estelle a accepté de discuter à mon micro du lancement de son entreprise The V Box, de ce qui l'anime, de son organisation, et du bonheur que lui procure cette activité. Pour suivre Estelle et en savoir plus sur son entreprise The V Box : > Le site The V Box > Instagram The V Box > Instagram d'Estelle Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.
In this powerful episode of The Master The NEC Podcast, Paul Abernathy breaks down the essential steps every electrician needs to take to build a recognizable, respected local electrical brand.Whether you're a solo master electrician or running a growing electrical contracting business, branding isn't just about logos—it's about how your community sees you, trusts you, and calls you first when they need the job done right.You'll learn:✅ How to define your identity and stand out from the crowd✅ The visual branding elements that build credibility✅ Must-have digital tools like Google Business and social media✅ How customer experience fuels your reputation✅ Proven methods for earning 5-star reviews✅ Community involvement strategies that build trust✅ Ways to educate your audience and establish authority✅ How to stay consistent and grow your brand long-termIf you're serious about growing your electrical business, this episode is your no-nonsense blueprint to building a brand that lasts.
In this 289th episode of Monday Morning Pep Talk, we're continuing our conversation around personal branding with a concept that separates amateurs from professionals: Evidence of Success. This episode is a direct call to action for brokers and advisors who want to build a credible, memorable brand that commands attention. Because in today's market, it's not just about what you say — it's about what the market sees. If you're serious about positioning yourself as the go-to real estate professional in your market, your listing marketing has to do more than generate offers. It has to communicate trust, professionalism, and results.
Watch the YouTube version of this episode HEREAre you a business owner looking for ways to grow? In this episode of The Guild Live Show, host Tyson Mutrux explores key strategies for modern leaders and marketers. The episode highlights top AI hacks for business growth, practical happiness-boosting techniques, and research-backed advice on buying time for greater well-being. Tyson chats about how leaders can use Reddit to advertise to potential clients. Reddit's new ad tool is a cheaper option for entrepreneurs to advertise. The live forum space allows for business owners to communicate back and forth with people to get them to understand what your business is and provide some insights before someone decides to seek you out for help. It is important to understand the active communication piece as many might not be willing to put energy into it. If you are not able to, ensure someone on your team is able to take it on as a task.Tyson delves into the six steps to get a team motivated. It is easy for people to become de-motivated and lose their edge when working in the legal space. There are six things firm owners can do to get people back on track. The first thing is to reassess and diagnose before you act. It is important to understand the issues that exist within a business. The second step is to build trust and create a safe space, especially if team dynamics are not aligned. The third step is to re-envision to determine the purpose of the team. Talk to your team about what their goals are and highlight challenges. The fourth step is to re-contract and clarify the team's ways of working. The fifth step is to re-energize and build on success. Ensure to highlight the positive things your team is doing to make them feel good about their work. The last step is to re-adjust in order to sustain momentum.Take a listen to learn more!Tune in to today's episode and checkout the full show notes here. 05:58 Six Steps to Re-motivate Teams11:16 Solving Problems for Your Team 17:28 25 AI Hacks for Business21:15 Happiness: Mindset Shift22:11 Brain Hack for Optimism 23:16 Buying Time Increases Happiness
#869: Join Lauryn Bosstick as she sits down with Mimi Evarts – Director of Branding at The Skinny Confidential & the behind-the-scenes force who's been part of every chapter. From the early blog days to launching the product line, podcast, & everything in between – Mimi has played a major role in building the brand. In this episode, Lauryn & Mimi unpack the evolution of TSC, share how to balance trends with timeless design, open up about crafting a strategic aesthetic, the reality of building a brand, how to run a photoshoot like a pro, & why adaptability is key in business. Plus, they get real about what it's really like working together as sisters! To Watch the Show click HERE For Detailed Show Notes visit TSCPODCAST.COM To connect with Mimi Evarts click HERE To connect with Lauryn Bosstick click HERE To connect with The Skinny Confidential click HERE Read More on The Skinny Confidential HERE Shop The Skinny Confidential at https://shopskinnyconfidential.com and use code HIMANDHER15 to get 15% off sitewide for a limited time. Excludes bundles and subscriptions. Head to our ShopMy page HERE and LTK page HERE to find all of the products mentioned in each episode. Get your burning questions featured on the show! Leave the Him & Her Show a voicemail at +1 (512) 537-7194. This episode is sponsored by The Skinny Confidential Your daily routine done better – with The Skinny Confidential Caffeinated Sunscreen. Subscribe today at https://shopskinnyconfidential.com/products/sunscreen and get it delivered right to your door – because great skin doesn't take days off! This episode is sponsored by Bobbie Bobbie is offering an additional 10% off on your purchase with the code TSC. Visit http://hibobbie.com to find the Bobbie formula that fits your journey. This episode is sponsored by Nutrafol For a limited time, Nutrafol is offering our listeners $10 off your first month's subscription and free shipping when you go to http://Nutrafol.com and enter the promo code SKINNYHAIR. This episode is sponsored by Fatty15 Fatty15 is on a mission to replenish your C15 levels and restore your long-term health. You can get an additional 15% off their 90-day subscription Starter Kit by going to http://fatty15.com/SKINNY and using code SKINNY at checkout. This episode is sponsored by Cotton Learn more at http://TheFabricOfOurLives.com. This episode is sponsored by The Miami Convention + Visitors Bureau Visit http://FindYourMiami.com. This episode is sponsored by Astral House Marg Summer is here. Time to stock up! Go to http://astraltequila.com to find Astral near you - and don't forget the limes! Please Enjoy Responsibly. ASTRAL Tequila. 40% Alcohol per Volume. Diageo, New York, NY. Produced by Dear Media