Podcasts about Branding

The Storm explores the world of lift-served skiing year-round. Join us.WhoLonie Glieberman, Founder, Owner, & President of Mount Bohemia, MichiganRecorded onNovember 19, 2025About Mount BohemiaClick here for a mountain stats overviewOwned by: Lonie GliebermanLocated in: Lac La Belle, MichiganYear founded: 2000, by LoniePass affiliations: NoneReciprocal partners: Boho has developed one of the strongest reciprocal pass programs in the nation, with lift tickets to 34 partner mountains. To protect the mountain's more distant partners from local ticket-hackers, those ski areas typically exclude in-state and border-state residents from the freebies. Here's the map:And here's the Big Dumb Storm Chart detailing each mountain and its Boho access:Closest neighboring ski areas: Mont Ripley (:50)Base elevation: 624 feetSummit elevation: 1,522 feetVertical drop: 898 feetSkiable acres: 585Average annual snowfall: 273 inchesTrail count: It's hard to say exactly, as Boho adds new trails every year, and its map is one of the more confusing ones in American skiing, both as you try analyzing it on this screen, and as you're actually navigating the mountain. My advice is to not try too hard to make the trailmap make sense. Everything is skiable with enough snow, and no matter what, you're going to end up back at one of the two chairlifts or the road, where a shuttlebus will come along within a few minutes.Lift count: 2 (1 triple, 1 double)Why I interviewed himFor those of us who lived through a certain version of America, Mount Bohemia is a fever dream, an impossible thing, a bantered-about-with-friends-in-a-basement-rec-room-idea that could never possibly be. This is because we grew up in a world in which such niche-cool things never happened. Before the internet spilled from the academic-military fringe into the mainstream around 1996, We The Commoners fed our brains with a subsistence diet of information meted out by institutional media gatekeepers. What I mean by “gatekeepers” is the limited number of enterprises who could afford the broadcast licenses, printing presses, editorial staffs, and building and technology infrastructure that for decades tethered news and information to costly distribution mechanisms.In some ways this was a better and more reliable world: vetted, edited, fact-checked. Even ostensibly niche media – the Electronic Gaming Monthly and Nintendo Power magazines that I devoured monthly – emerged from this cubicle-in-an-office-tower Process that guaranteed a sober, reality-based information exchange.But this professionalized, high-cost-of-entry, let's-get-Bob's-sign-off-before-we-run-this, don't-piss-off-the-advertisers world limited options, which in turn limited imaginations – or at least limited the real-world risks anyone with money was willing to take to create something different. We had four national television networks and a couple dozen cable channels and one or two local newspapers and three or four national magazines devoted to niche pursuits like skiing. We had bookstores and libraries and the strange, ephemeral world of radio. We had titanic, impossible-to-imagine-now big-box chain stores ordering the world's music and movies into labelled bins, from which shoppers could hope – by properly interpreting content from box-design flare or maybe just by luck – to pluck some soul-altering novelty.There was little novelty. Or at least, not much that didn't feel like a slightly different version of something you'd already consumed. Everything, no matter how subversive its skin, had to appeal to the masses, whose money was required to support the enterprise of content creation. Pseudo-rebel networks such as ESPN and MTV quickly built global brands by applying the established institutional framework of network television to the mainstream-but-information-poor cultural centerpieces of sports and music.This cultural sameness expressed itself not just in media, but in every part of life: America's brand-name sprawl-ture (sprawl culture) of restaurants and clothing stores and home décor emporia; its stuff-freeways-through-downtown ruining of our great cities; its three car companies stamping out nondescript sedans by the millions.Skiing has long acted as a rebel's escape from staid American culture, but it has also been hemmed in by it. Yes, said Skiing Incorporated circa 1992, we can allow a photo of some fellow jumping off a cliff if it helps convince Nabisco Bob fly his family out to Colorado for New Year's, so long as his family is at no risk of actually locating any cliffs to jump off of upon arrival. After all, 1992 Bob has no meaningful outlet through which to highlight this advertising-experience disconnect. The internet broke this whole system. Everywhere, for everything. If I wanted, say, a Detroit Pistons hoodie in 1995, I had to drive to a dozen stores and choose the least-bad version from the three places that stocked them. Today I have far more choice at far less hassle: I can browse hundreds of designs online without leaving the house. Same for office furniture or shoes or litterboxes or laundry baskets or cars. And especially for media and information. Consumer choice is greater not only because the internet eliminated distance, but also because it largely eliminated the enormous costs required to actualize a tangible thing from the imagination.There were trade-offs, of course. Our current version of reality has too many options, too many poorly made products, too much bad information. But the internet did a really good job of democratizing preferences and uniting dispersed communities around niche interests. Yes, this means that a global community of morons can assemble over their shared belief that the planet is flat, but it also means that legions of Star Wars or Marvel Comics or football obsessives can unite to demand more of these specific things. I don't think it's a coincidence that the dormant Star Wars and Marvel franchises rebooted in spectacular, omnipresent fashion within a decade of the .com era's dawn.The trajectory was slightly different in skiing. The big-name ski areas today are largely the same set of big-name ski areas that we had 30 years ago, at least in America (Canada is a very different story). But what the internet helped bring to skiing was an awareness that the desire for turns outside of groomed runs was not the hyper-specific desire of the most dedicated, living-in-a-campervan-with-their-dog skiers, but a relatively mainstream preference. Established ski areas adapted, adding glades and terrain parks and ungroomed zones. The major ski areas of 2025 are far more interesting versions of the ski areas that existed under the same names in 1995.Dramatic and welcome as these additions were, they were just additions. No ski area completely reversed itself and shut out the mainstream skier. No one stopped grooming or eliminated their ski school or stopped renting gear. But they did act as something of a proof-of-concept for minimalist ski areas that would come online later, including avy-gear-required, no-grooming Silverton, Colorado in 2001, and, at the tip-top of the American Midwest, in a place too remote for anyone other than industrial mining interests to bother with, the ungroomed, snowmaking-free Mount Bohemia.I can't draw a direct line between the advent of the commercial internet and the rise of Mount Bohemia as a successful niche business within a niche industry. But I find it hard to imagine one without the other. The pre-internet world, the one that gave us shopping malls and laugh-track sitcoms and standard manual transmissions, lacked the institutional imagination to actualize skiing's most dynamic elements in the form of a wild and remote pilgrimage site. Once the internet ordered fringe freeskiing sentiments into a mainstream coalition, the notion of an extreme ski area seemed inevitable. And Bohemia, without a basically free global megaphone to spread word of its improbable existence, would struggle to establish itself in a ski industry that dismissed the concept as idiotic and with a national ski media that considered the Midwest irrelevant.Even with the internet, Boho took a while to catch on, as Lonie detailed in his first podcast appearance three years ago. It probably took the mainstreaming of social media, starting around 2008, to really amp up the online echo-sphere and help skiers understand this gladed, lake-effect-bombed kingdom at the end of the world.Whatever drove Boho's success, that success happened. This is a good, stable business that proved that ski areas do not have to cater to all skiers to be viable. But those of us who wanted Bohemia before it existed still have a hard time believing that it does. Like superhero movies or video-calls or energy drinks that aren't coffee, Boho is a thing we could, in the ‘80s and early ‘90s, easily imagine but just as easily dismiss as fantasy.Fortunately, our modern age of invention and experimentation includes plenty of people who dismiss the dismissers, who see things that don't exist yet and bring them into our world. And one of the best contributions to skiing to emerge from this age is Mount Bohemia.What we talked aboutSeason pass price and access changes; lifetime and two-year season passes; a Disney-ski comparison that isn't negative; when your day ticket costs as much as your season pass; Lonie's dog makes a cameo; not selling lift tickets on Saturdays; “too many companies are busy building a brand that no one will hate, versus a brand that someone will love”; why it's OK to have some people be angry with you; UP skiing's existential challenge; skiing's vibe shift from competition to complementary culture; the Midwest's advanced-skier problem; Boho's season pass reciprocal program; why ski areas survive; the Keweenaw snow stake and Boho's snowfall history; recent triple chair improvements and why Boho didn't fully replace the chair – “it's basically a brand-new chairlift”; a novel idea for Boho's next new chairlift; the Nordic spa; proposed rezoning drama; housing at the end of the world; could Mount Bohemia have a Mad River Glen co-op-style future?; why the pass deadline really is the pass deadline; and Mount Bohemia TV.What I got wrong* I said that Boho's one-day lift ticket was “$89 or $92” last time Lonie joined me on the pod, in fall, 2022. The one-day cost for the 2022-23 ski season was $87.* I said that Powder Mountain, Utah, may extend their no-lift-ticket-sales-on-Saturdays-and-Sundays-in-February policy, which the mountain rolled out last year, to other dates, but their sales calendar shows just eight restricted dates (one of which is Sunday, March 1), which is the same number as last winter.Why you should ski Mount BohemiaI can't add anything useful to this bit that I wrote a few months back:Or didn't say three years ago, around my first Boho pod:Podcast NotesOn Boho's season passOn Lonie's LibraryA Boho podcast will always come loaded with some Lonie Library recommendations. In this episode, we get The Power of Cult Branding by Mattew W. Ragas and Bolivar J. Bueno and The 22 Immutable Laws of Branding by Al Ries and Laura Ries.On Raising Cane'sLonie tells us about a restaurant called Raising Cane's that sells nothing but chicken fingers. Because I have this weird way of sometimes not noticing super-obvious things, I'd never heard of the place. But apparently they have 900-ish locations, including several here in NYC. I'm sure you already know this.On Jimmy BuffettThen again I'm sometimes overly attuned to things that I think everyone knows about, like Jimmy Buffett. Probably most people are aware of his Margaritaville-headlined music catalog, but perhaps not the Boomers-Gone-Wild Parrothead energy of his concerts, which were mass demonstrations of a uniquely American weirdness that's impossible to believe in unless you see it:I don't know if I'd classify this spectacle as sports for people who don't like sports or anthropological proof that mass coordinated niche crowd-dancing predates the advent of TikTok, but I hope this video reaches the aliens first and they decide not to bother.On “when we spoke in Milwaukee”This was the second time I've interviewed Lonie recently. The first was in front of an audience at the Snowvana ski show in Milwaukee last month. We did record that session, and it was different enough from this pod to justify releasing – I just don't have a timeline on when I'll do that yet. Here's the preview article that outlined the event:On Lonie operating the Porcupine Mountains ski areaI guess you can make anything look rad. Porcupine Mountains ski area, as presented today under management of the State of Michigan's Department of Natural Resources:The same ski area under Lonie's management, circa 2011:On the owner of Song and Labrador, New York buying and closing nearby Toggenburg ski areaOn Indy's fight with Ski CooperI wrote two stories on this, each of which subtracted five years from my life. The first:The follow-up:On Snow Snake, Apple Mountain, and Mott Mountain ski areasThese three Mid-Michigan ski areas were so similar it was frightening – the only thing I can conclude from the fact that Snow Snake is the only one left is that management trumps pretty much everything when it comes to which ski areas survive:On Crystal Mountain, Michigan versus Sugar Loaf, MichiganI noted that 1995 Stu viewed Sugar Loaf as a “more interesting” ski area than contemporary Crystal. It's important to note that this was pre-expansion Crystal, before the ski area doubled in size with backside terrain. Here are the Crystal versus Sugar Loaf trailmaps of that era:I discussed all of this with Crystal CEO John Melcher last year:On Thunder Mountain and Walloon HillsLonie mentions two additional lost Michigan ski areas: Thunder Mountain and Walloon Hills. The latter, while stripped of its chairlifts, still operates as a nonprofit called Challenge Mountain. Here's what it looked like just before shuttering as a public ski area in 1978:The responsible party here was nearby Boyne, which bought both Walloon and Thunder in 1967. They closed the latter in 1984:The company now known as Boyne Resorts purchased a total of four Michigan ski areas after Everett Kircher founded Boyne Mountain in 1948, starting with The Highlands in 1963. That ski area remains open, but Boyne also owned the 436-vertical foot ski area alternately known as “Barn Mountain” and “Avalanche Peak” from 1972 to '77. I can't find a trailmap of this one, but here's Boyne's consolidation history:On Nub's Nob and The HighlandsWhen I say that Nub's Nob and Boyne's Highlands ski area are right across the street from each other, I mean they really are:Both are excellent ski areas - two of the best in the entire Midwest.On Granite Peak's evolution under Midwest Family Ski ResortsI've written about this a lot, but check out Granite Peak AKA “Rib Mountain” before the company now known as Midwest Family Ski Resorts purchased it in 2000:And today:And it's just like “what you're allowed to do that?”On up-and-over chairliftsBohemia may replace its double chair with a rare up-and-over machine, which would extend along the current line to the summit, and then continue to the bottom of Haunted Valley, effectively functioning as two chairlifts. Lonie explains the logic in the podcast, but if he succeeds here, this would be the first new up-and-over lift built in the United States since Stevens Pass' Double Diamond-Southern Cross machine in 1987. I'm only aware of four other such machines in America, all of them in the Midwest:Little Switzerland recently revealed plans to replace the machine that makes up the 1 and 2 chairlifts with two separate quads next year.On Boho's Nordic SpaI never thought hot tubs and parties and happiness were controversial. Then along came social media. And it turns out that when a ski area that primarily markets itself as a refuge for hardcore skiers also builds a base-area zone for these skiers to sink into another sort of indulgence at day's end and then promotes these features, it make Angry Ski Bro VERY ANGRY.For most of human existence we had incentives to prevent ostentatious attention-seeking whining about peripheral things that had no actual impact on your life, and that incentive was Not Wanting To Get Your Ass Kicked. But some people interpreted the distance and anonymity of the internet as a permission slip to become the worst versions of themselves. And so we have a dedicated corps of morons trolling Boho's socials with chest-thumping proclamations of #RealSkierness that rage against the $18 Nordic Spa fee taped onto each Boho $99 or $112 season pass.But when you go to Boho, what you see is this:And these people do not look angry. Because they are doing something fun and cool. Which is one more reason that I stopped reading social media comments several years ago and decided to base reality on living in it rather than observing it through my Pet Rectangle.On the Mad River Glen Co-Op and Betsy PrattSo far, the only successful U.S. ski area co-op is Mad River Glen, Vermont. Longtime owner Betsy Pratt orchestrated the transformation in 1995. She passed away in 2023 at age 95, giving her lots of years to watch the model endure. Black Mountain, New Hampshire, is in the midst of a similar transformation. On Mount Bohemia TVBoho is a strange, strange universe. Nothing better distills the mountain's essence than Mount Bohemia TV – I mean that in the literal sense, in that each episode immerses you in this peculiar world, but also in an accidental quirk of its execution. Because the video staff keeps, in Lonie's words, “losing the password,” Mount Bohemia has at least four official YouTube channels, each of which hosts different episodes of Mount Bohemia TV.Here's episodes 1, 2, and 3:4 through 15:16 through 20:And 21 and 22:If anyone knows how to sort this out, I'm sure they'd appreciate the assist. Get full access to The Storm Skiing Journal and Podcast at www.stormskiing.com/subscribe

Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Lamar Tyler.

Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Lamar Tyler.

Watch the YouTube version of this episode HEREIn this episode of the Maximum Lawyer podcast, host Tyson shares his presentation from the stage of MaxLawCon 2025 earlier this fall. In his presentation he explores how law firm leaders can break through self-imposed limits by embracing speed, clarity, and confidence. Drawing inspiration from Roger Bannister's four-minute mile, Tyson talks about the importance of overcoming psychological barriers, the power of setting tight deadlines, and the importance of decisive action. He shares practical strategies for increasing efficiency—such as eliminating unnecessary tasks and meetings—and emphasizes building a culture of urgency. Tyson encourages listeners to act quickly on new ideas, leveraging technology to drive growth and outpace competitors.Listen in.1:56 Breaking Psychological Barriers in Law Practice 3:22 Three Keys to Moving Faster: Clarity, Constraint, Confidence 6:02 Perfectionism vs. Action and the Maximum Lawyer Origin 7:17 Lessons on Speed: Subtraction Bias and Task Reduction11:36 Maximizing Time: Attack Lists and Executive Efficiency14:03 Striking Faster: Decision-Making and Revenue Growth16:10 The Era of Idea Execution and the Power of Speed17:19 Challenge: Take Immediate Action and Compound Speed Tune in to today's episode and checkout the full show notes here. Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Lamar Tyler.

When I say this man changed the trajectory of my career, I mean it. Damon Burton, the founder of SEO National, author of Outrank, and the man quietly trusted by names like Tony Robbins and Russell Brunson, joins me for one of the most honest, tactical, and transformational conversations we've ever had on The Purpose Chasers Podcast.In this episode, Damon breaks down:How he built an SEO agency that's dominated for 18+ years with zero hype and zero gimmicksWhy documenting beats performing in today's branding landscapeHow social proof becomes a conversion engine, not a flexWhy SEO is the most slept-on long-term asset for creators, coaches, and entrepreneursThe truth about closing big-name clients — and what you must believe about yourself to do itHow to know when it's time to bet on yourself and go all-in on your purposeThis episode is a masterclass in grounded marketing, brand authority, and the inner game creators must master to build something real.If you're a coach, creator, artist, or healer looking to elevate your brand and look as good online as you are in real life — this is your episode.Book a call with Mark: thepurposechasers.com/links

Visual Storytelling for Authors and Speakers with John DeMato In this episode of the All Things Book Marketing podcast, this episode's host Marissa Eigenbrood, President of Smith Publicity, welcomes visual storytelling strategist and photographer, John DeMato.They delve into John's background, from his early days in photography to his evolution as a strategist helping professionals enhance their visual presence.  John shares insights on the importance of having a well-rounded visual library, including core assets, visual evidence, and personal touches, highlighting how these elements contribute to an expert's brand credibility and marketability.  The discussion also covers strategies for effectively capturing key moments, the necessity of regular updates to visual content, and practical advice on hiring the right photographer. The episode concludes with anecdotes reflecting John's passion for his work and the meaningful connections he forms with his clients.00:00 Introduction and Guest Welcome00:32 John's Impressive Bio and Career Highlights01:49 The Physical Demands of Photography02:53 How Marissa and John Connected04:34 John's Journey into Photography10:02 Building a Visual Storytelling Library17:07 The Importance of Consistent Visual Content22:38 Evaluating Your Brand's Visual Assets23:44 Importance of Event Visuals24:22 Capturing the Full Event Experience28:28 Starting Your Visual Storytelling Journey33:50 Choosing the Right Photographer36:44 The Value of Authentic Imagery39:40 A Photographer's Favorite Moments42:57 Conclusion and Contact InformationJohn DeMato is a New York–based branded lifestyle photographer who specializes in creating strategic, story-driven images for authors, speakers, and thought leaders. A former TV producer, he brings a marketing mindset to every shoot, helping experts show up confidently and consistently across their platforms. Visit John DeMato for more information.Smith Publicity is an international book publicity firm specializing in non-fiction, business, lifestyle and thought-leadership projects. Since 1997, they have helped authors and experts amplify their voices, reach the right audiences, and make a meaningful impact through media placements, strategic campaigns, and expert guidance. For more information visit Smith Publicity. 

In this episode, Kevin Daisy sits down with the king of legal radio Gary Sarner of ROI 360 Plus to reveal why branding still dominates the legal marketing landscape. Gary breaks down the power of radio advertising, the misconception that “no one listens to radio anymore,” and how consistent brand storytelling helps law firms win trust long before prospects ever walk through the door. They also dive into building lasting relationships at legal conferences, improving client communication, and why compassion, not just winning, should be at the core of every law firm's message. Chapters (00:00:00) - 15 New People to Meet at Conference(00:01:06) - Managing Partners Podcast(00:01:43) - What do you love about Conference?(00:02:43) - Law Firm Branding on Radio(00:05:20) - The Best Law Firms You Can Choose(00:08:31) - Partnerships in the Personal Injury Legal Space(00:09:16) - Best Lawyers: Communication, Brand(00:15:55) - Gary Scharner at La De Graw Conference

Le contenu peut devenir votre meilleur levier d'acquisition, non pas en poussant à la vente mais en installant une relation de confiance naturelle. Dans cet épisode, vous découvrirez pourquoi les approches commerciales classiques ne fonctionnent plus, comment les prospects prennent réellement leurs décisions, et comment le contenu peut les accompagner jusqu'à l'achat sans pression. Nous détaillons les formats qui convertissent subtilement, les mécanismes psychologiques qui sous-tendent une acquisition douce, et les étapes clés pour construire une stratégie de contenu performante. Au programme :– Pourquoi vos prospects rejettent désormais les approches commerciales directes– Comment le contenu construit la confiance et la relation– Les formats qui “vendent sans vendre”– Comment structurer un parcours d'acquisition basé sur le contenu– Les indicateurs qui montrent réellement que votre contenu attire des clients ---------------

"When resistance is coming up, it's just trying to show you something, and it's an area in your life that can be healed, that can stretch you, that can put you in a position and in an opportunity for you to step into what's next for you."  In this episode, Heather sits down with Tracy Matthews to dig into how we master resistance, find the courage to move toward our big visions, and cultivate a more profound sense of trust in ourselves and the universe. Whether it's navigating health issues, parenting children, or building a business, we all bump into those uncomfortable subconscious blocks and stories that keep us stuck. In this conversation, Heather and Tracy share their own experiences overcoming fear, resistance, and failures, along with powerful insights into what it takes to conquer them. What to listen for: ✨ Choosing yourself and "leaning in" to master resistance ✨ Why resistance is a moment to pause and question what it's doing for you ✨ How to dissolve resistance when it inevitably comes up "In the practice of just putting it out there and butting up against that resistance, you actually dissolve and dissipate the feeling because resistance is your body, mind, and subconscious trying to keep you from stepping into what's next for you or to a bigger capacity."  ✨ Putting yourself out there and facing the fear of rejection ✨ How to be your own cheerleader and move through resistance ✨ The identity shifts that come up when we lean in new directions "If you resist it, that's literally the next door you should probably open. And if you want to buy back so much of your time and energy, open the doors that you're absolutely terrified to open, because that's going to buy back so much of your energy." ✨ Navigating the hidden shame that comes with setting big goals ✨ The power of pivoting and "failing" when it's aligned ✨ Trusting that the universe will show you the way forward "Sometimes you just have to sit in that discomfort, in that resistance, in that space of not knowing, knowing that if you trust yourself enough, the answer is going to drop in." ✨ Understanding your intuitive 'yes' and 'no' when making decisions ✨ Using resentment to uncover your boundaries ✨ Why business is the biggest crash course in personal development About Tracy Matthews Tracy Matthews is a Creativity, Branding, and Reinvention Expert, a Best-Selling Author, and the Host of the Top-Rated Creatives Rule the World Podcast. As a serial entrepreneur, she's reinvented herself several times and built multiple 7+ figure businesses. She believes creativity is the biggest gift for navigating challenges, living a more fulfilled life, and having fun while creating wealth. Notable media placements include The Today Show, Entrepreneur, InStyle Magazine, and Elle. Through her podcast, blog, social media platforms, coaching, and programs, she inspires over 200,000 people weekly to launch, grow, and scale successful creative brands. You can find more information at TracyMatthews.com. She lives in Scottsdale, Arizona, with her partner Jason, his two daughters, and her doodle, Roxy. Connect with Tracy: Website: https://creativesruletheworld.com   Podcast: https://pod.link/1050430716  Book: https://desiredbrandeffect.com   Instagram: https://www.instagram.com/iamtracymatthews  TikTok: https://www.tiktok.com/@iamtracymatthews  ******* For those of you who are ready to stop feeling drained, overextended, and out of alignment… join me for a one-on-one Time & Energy Audit, a focused session designed to help high-achieving women uncover what's draining them, clarify what truly matters, and create a simple plan that fits their life. We'll pinpoint your biggest time + energy leaks, identify the top areas to focus on for quick momentum, and map out exactly what to let go of so you can reclaim your energy, your time, and your joy. Ready to make your time work for you without adding more to your plate? Book your audit here: https://heatherchauvin.com/audit 

Send us a textIn this engaging IT Nation 2025 conversation, Kate Schlarf, Senior Marketing Leader at Moovila, joins Joey Pinz Discipline Conversations to unpack how MSPs can turn project chaos into clarity and profit. She reveals how Moovila's Project Hub—a library of MSP-built templates—helps partners improve forecasting, eliminate scope creep, and boost project margins.Kate also shares her insights on branding, marketing, and community building in the MSP space, explaining why consistency (and even a purple cow mascot

When you think about brands that have truly reshaped an entire category, few have done it as quickly or as effectively as Chipotle Mexican Grill, a brand that turned fast food into fast casual, and purpose into a powerful growth engine.Jim's guest this week is Chris Brandt, the President and Chief Brand Officer of Chipotle and one of the most respected marketers in the industry. Since joining the company in 2018, Chris has helped transform Chipotle into a purpose-driven lifestyle brand; making it more visible, relevant, and culturally resonant than ever before. Under his leadership, Chipotle has doubled in size, launched some of the industry's most creative campaigns, and become one of the most admired brands in the world.Before joining Chipotle, Chris built his marketing foundation at three of the great brand academies--General Mills, Coca-Cola, and Yum! Brands--where he helped launch legendary platforms like Taco Bell's “Live Más” and Doritos Locos Tacos. Today, he brings that same mix of creative courage, data-driven insight, and cultural intuition to Chipotle, where purpose and performance go hand in hand.Tune in for a conversation with a Chief Brand Officer who truly loves his job!---Recorded live at the ANA Masters of Marketing in Orlando, powered by TransUnion. Here we go.---Learn more, request a free pass, and register at iab.com/alm (utm: https://www.iab.com/events/annual-leadership-meeting-2026/?utm_source=ad&utm_medium=The+CMO+Podcast) Promo Code for $500 of ticket prices: ALMCMOPOD26---This week's episode is brought to you by Deloitte, TransUnion and the IAB.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Black Friday naysayers have been predicting its demise for years, but Adyen's Holly Worst has data proving the shopping holiday is far from dead—it's gone global. From Denmark's 6.1X surge to America's mobile wallet awakening, this year's numbers tell a story of transformation, not decline. The real shift? How we pay, when we shop, and why contactless finally caught on in the US.The Retail Super Bowl Delivered, AgainKey takeaways:Black Friday generated $43B globally with 837M transactions across Adyen's platformUS contactless payments jumped 23% YOY and mobile wallet usage doubled to 30%Denmark saw a 6.1X increase in transaction volume on Black Friday, and Spain 4.5X—Black Friday is officially a global phenomenonPeak shopping hit at 1 pm in-store and noon online (digestion first, deals second)46% of US consumers abandon checkout without their preferred payment methodAssociated Links:Check out Adyen's BFCM data hereSee our full recap of BFCM resultsCheck out Future Commerce on YouTubeCheck out Future Commerce Plus for exclusive content and save on merch and printSubscribe to Insiders and The Senses to read more about what we are witnessing in the commerce worldListen to our other episodes of Future CommerceHave any questions or comments about the show? Let us know on futurecommerce.com, or reach out to us on Twitter, Facebook, Instagram, or LinkedIn. We love hearing from our listeners! Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

"Being a public company CMO is very different than being a CMO in a private entity ... you need to deliver earnings. And I'd say this, any CMO that is not focused on driving revenue will not be there a long time," says Drew Panayiotou, the CMO of Keurig Dr Pepper. "You have to drive revenue, no if, ands, or buts." Consistently driving revenue gets even harder when, like Drew, you are stewarding 125 brands, including Yoohoo, Hawaiian Punch, Canada Dry, Keurig, Dr Pepper, and 7-Up. Drew believes in focusing on building emotional connections and cultural relevancy, driving raving fans to perpetuate the brand's growth and significantly impacting revenue. Today on Building Better CMOs, he talks with Marketing + Media Alliance CEO Greg Stuart about harnessing digital transformation to fuel marketing initiatives, the importance of internal alignment and communication, and the role of emotional connections in brand loyalty. ⁠Full transcript⁠ This episode was produced and edited by Eric Johnson from ⁠LightningPod⁠⁠ Follow Building Better CMOs in your podcast app⁠⁠⁠⁠⁠ Rate and review the podcast ⁠⁠Drew's LinkedIn⁠⁠ Greg's LinkedIn

This continued Part 2 conversation explores the nostalgic impact of mascots on consumer behavior, particularly focusing on fast food brands like McDonald's and Burger King. Kennedy Rizzo & Cooper Lee discuss how mascots influenced childhood memories and marketing strategies, as well as the evolution of advertising from character-driven campaigns to more human-centric approaches. They reflect on the emotional connections formed through these mascots and their lasting presence in popular culture. Let's caramel dive in!What famous throwback mascot will you remember baked into this Part 2 discussion?- McDonald's characters- The Monarch/ Burger King- Woodsey Owl - Smokey the Bear- The Vlasic Pickle Stork - If you like what we do in the way of caramelicious nostalgia, drop by and show us some support at Buy Me a Coffee dot com… (go to link below), we so appreciate you! Thanks a latte!!

Free Resource: Feral Female's Content + Sales Simplification Crash Course: https://www.karrieoutloud.com/content-simplification-crash-course

We're off to the land of Oz as we chat with Christine Pileckas, the Director of Booking & Marketing at INTRUST Bank Arena in Wichita, Kansas. Christine, who recently celebrated her 15 year anniversary with the venue, gives us the lay of the land on the venue's place in the city, the city's place in the state, and how she juggles her roles at the arena. Recognized as one of the Top 20 busiest arenas in the world for their venue size, INTRUST Bank Arena is somewhat unique with its blended marketing and booking departments, which provide a synergy which help both excel. Hear how things are structured, what motivated Christine to add booking to her resume, some misconceptions about both sides of the industry, and how their approach helps them chase and market shows. We learn about how she got her start in live events, from a shifted major at West Chester University of Pennsylvania to an internship and starting role in New Jersey to her time in Wichita – Christine talks about how not being afraid to take risks and working for the job you want has led her to this point in her career. As we hit our 150th overall episode (119 main + 31 bonus) enjoy this conversation packed full of great career tips, fun marketing ideas and strategies, and lots of interesting information about the Air Capital of the World.Christine Pileckas: Facebook | Instagram | LinkedInINTRUST Bank Arena: Facebook | Instagram | X/Twitter ––––––ADVENTURES IN VENUELANDFollow on Instagram, LinkedIn, Facebook, or X/TwitterLearn more about Event & Venue Marketing ConferenceMeet our team:Paul Hooper | Co-host, Booking, Branding & MarketingDave Redelberger | Co-host & Guest ResearchMegan Ebeck | Marketing, Design & Digital AdvertisingSamantha Marker | Marketing, Copywriting & PublicityCamille Faulkner | Audio Editing & MixingHave a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

Introduction of the Guest Nader Safinya is the founder of Blackribbit, a culture branding company that helps organizations operationalize culture, unify employee and customer experiences, and significantly accelerate workforce decision-making. With a mission to create harmony in the workplace, Nader developed the Inside Outside In model and the Culture Brand program, which codify organizational identity into three foundational pillars that guide behavior, communication, and brand experience. He also created an AI-powered decision filter that increases organizational decision-making speed by up to 56 times.  

Robyn Urback joins Jerry for Party For Two. Jerry talks to Franco Terrazzano about the CRA both filing and collecting your taxes. James Pasternak joins Jerry to discuss Mayor Chow's luxury home tax hike and Tony Chapman discusses the return of Christmas windows. GUESTS: Robyn Urback - Columnist with the Globe and Mail Franco Terrazzano - Federal Director of the Canadian Taxpayers Federation Councillor James Pasternak - York Centre Tony Chapman, Branding and Marketing expert and host of the podcast Chatter That Matters

Watch the YouTube version of this episode HEREAre you a business owner looking for tips on improving email marketing? In this episode of the Maximum Lawyer Podcast, Tyson interviews email marketing expert Jay Schwedelson, founder of SubjectLine.com, to discuss data-driven strategies for boosting email engagement. Jay shares actionable tips on crafting attention-grabbing subject lines, debunks common myths about spam filters, and highlights the importance of growing a targeted email database. Jay provides some tips for creating interesting subject lines for emails. One thing to consider is using white space. This includes having a subject line and then a pre header. A pre header is a second subject line and is usually in grey text. With this tactic, many people are intrigued because there is so much open space that they wonder what the email is about. For Jay, this saw open rates increase by 25%.Jay and Tyson chat about the key metrics for email marketing. One metric is to understand your target audience through developing an Ideal Customer Profile (ICP). This is creating a description for the ideal customer who will benefit from your business. Identifying your ICP will help a business tailor their marketing. Another metric is focusing on the database and how to grow it. This can include hiring the right people to work on improving your database and knowing what to add to it and remove from it.Listen to learn more!4:52 Why Email Still Dominates in the Age of AI6:27 The Value of Unsubscribes10:29 Emotion vs. Logic in Subject Lines & CTAs12:30 Vanity Metrics: The Truth About Open Rates18:43 The Power of White Space in the Inbox23:12 The Most Important Metric for 2026: Database Growth24:30 Email Frequency & Relevancy for Lawyers 27:18 The Future of Email: ChatGPT Atlas Browser29:21 Closing Plugs & Contact InformationTune in to today's episode and checkout the full show notes here. Connect with Jay:SubjectLine Website GuruConference WebsiteInstagramLinkedin  

In this engaging episode of the Millionaire Car Salesman Podcast, co-hosted by LA Williams and Tianna Mick, the focus is on the transformative power of video in car sales. Despite LA being unable to see, he passionately advocates for the use of video as a cornerstone strategy in driving sales, highlighting its power to enhance engagement and build trust with customers. Tianna, known for her expertise in personal branding, joins LA in sharing practical insights on incorporating video into daily sales processes to maximize leads, appointments, and sales conversions! "You want people to almost have a deja vu experience when they visit your dealership." - LA Williams The episode dives deep into the fundamental aspects of creating effective sales videos, including the importance of proper setup, consistent backgrounds, and expertly crafted scripts. LA and Tianna stress that video content should be concise, personalized, and built around a clear value proposition to engage prospects effectively.  "Making sure you say the customer's name is super important... everybody's favorite word is their name." - Tianna Mick As the conversation unfolds, they provide a robust framework involving key elements like effective lighting, the relevance of a clean camera lens, and the power of personal connection through direct calls to action, all while implementing new technology such as AI in content creation. For the seasoned sales professional and the novice alike, the insights shared in this episode are invaluable for mastering the art of video marketing in the automotive industry!   Key Takeaways: ✅ Using video in car sales increases engagement and builds trust faster than text or audio alone. ✅ Maintain consistency and brand recognition in video backgrounds to enhance authenticity and viewer comfort. ✅ Essential elements of a perfect lead video: customer's name, vehicle of interest, value proposition, and call to action. ✅ Embrace AI technology to enhance video content creation efficiently and effectively. ✅ Practice and iteration lead to improvement; start shooting videos to develop skills and reduce hesitation over time. About Tianna 'T Got Your Keys' Mick Tianna Mick, famously known as "T Got Your Keys," is a prominent figure in the automotive sales space! Celebrated as the "Queen of Branding", with an impressive record of selling +20 cars per month while consistently being the #1 Grossing Salesperson at her store and generating her own leads/business through her TGotYourKeys.com Website. Tianna has established herself as a top performer and innovator in car sales strategies, with a special focus on personal branding and digital marketing.   Revolutionize Your Dealership with Video Marketing: Insights from the Millionaire Car Salesman Podcast Key Takeaways Harness the Power of Video: Video marketing is not just a trend but a necessity in modern car sales, enabling dealerships to create personal connections and reduce the fear of the unknown for customers. Optimize the Basics: Setting up a compelling video involves proper lighting, clear audio, and a consistent, clean background to enhance trust and engagement. Script and Deliver Effectively: Essential elements of a successful video include addressing customers by name, highlighting the vehicle of interest, and concluding with a strong call-to-action.   Leverage Video to Establish Trust and Familiarity In the dynamic world of car sales, the Millionaire Car Salesman Podcast delves into the transformative potential of video marketing. LA Williams, alongside Tianna Mick, emphasizes the powerful emotional connection videos can establish, setting a dealership apart in a sea of sameness. "You want people to almost have a deja vu experience when they visit your dealership," LA Williams suggests, underscoring how videos can eliminate the fear of the unknown—a significant barrier for potential buyers. The discussion sheds light on how video marketing can simulate a personal interaction, thus building trust faster than written text or static images. With the capability to convey sight, sound, motion, and emotion, videos can significantly enhance customer engagement, making them feel more comfortable and familiar even before stepping into the dealership. Incorporating video tours of your dealership, for example, ensures customers find the environment welcoming and recognizable. Tianna Mick points out, "walk into, like, a courthouse… you're going to be like, where do I go? I'm nervous." This analogy emphasizes how video tours can transform the customer's first visit into a seamless, almost familiar journey. The Essential Setup for Effective Video Marketing Crafting a compelling video requires a foundational setup that pairs well with the content. As expressed in the podcast, without the right tools, even the most well-intentioned videos may fall flat. LA Williams, despite being visually impaired, stresses the importance of proper lighting and camera clarity, demonstrating that the basics of video production are vital regardless of one's abilities. "Top two things for any video… audio, you gotta have good audio, and… good lighting." The podcast highlights that a clean camera lens and a consistent background are understated elements that significantly impact the quality of video marketing. Tiana Mick advises, "making sure you wipe the front and every single one of the lenses in the back," a small yet critical step that improves visual clarity and viewer engagement. Coupled with a customized, dealership-branded backdrop, these elements ensure that each video serves as a professional representation of the brand, significantly enhancing credibility. Moreover, the consistency in video backgrounds, as noted by Tianna, can reinforce brand recognition, much like how viewers associate a television character with their set environment. This aspect ensures that your audience's focus remains on the message rather than potential distractions, amplifying the overall impact. Crafting and Delivering Your Message Creating a successful video is more than just presentation—it's about crafting a powerful message that resonates. Essential to the video strategy discussed in the podcast is the script, especially emphasizing personalization and value-addition. Incorporating the customer's name into the conversation is not merely courteous but strategic. "Everybody's favorite word… is our names," Tianna Mick asserts, highlighting its efficacy in personalizing communication and fostering genuine connections. The video should also clarify the customer's vehicle of interest while subtly integrating the dealership's value proposition. "Providing value and showing why they need to be purchasing with you," says Mick, ensures the video is informative and persuasive. These aspects are crucial in aligning the dealership's offerings with customer needs, driving engagement and conversion. A compelling call-to-action (CTA) concludes each video, guiding prospects toward the next step, whether scheduling a call or visiting the dealership. As LA Williams articulates, a CTA effectively escalates the interaction, encouraging a seamless transition from virtual engagement to in-person attendance. In essence, adopting video marketing as outlined by the Millionaire Car Salesman Podcast participants revolutionizes customer interactions, establishing a bridge between the virtual and physical realms of car sales. Employing these strategies fosters enhanced connections, drives customer comfort, and ultimately, amplifies sales success. These insights are indispensable for dealers striving to stand out and thrive in today's competitive environment. By prioritizing video content, dealerships can not only augment their marketing strategies but also cultivate a genuinely engaging customer experience.     Resources + Our Proud Sponsors: ➼ The Millionaire Car Salesman Facebook Group: Join the #1 Mastermind Group in the Automotive Industry with over 29,000 members worldwide. Collaborate with automotive professionals, learn the best industry practices, and connect with top mentors, managers, and sales leaders. Join The Millionaire Car Salesman Facebook Group today! ➼ Dealer Synergy: The automotive industry's #1 Sales Training, Consulting, and Accountability Firm. With over 20 years of proven success, Dealer Synergy has helped dealerships nationwide build high-performing Internet Departments and BDCs from the ground up. Our expertise includes phone scripts, rebuttals, CRM action plans, lead handling strategies, and management processes; all designed to maximize your people, processes, and technology! ➼ Bradley On Demand: The automotive industry's most powerful Interactive Training, Tracking, Testing, and Certification Platform. With LIVE virtual classes and access to a library of over 9,000 on-demand training modules, Bradley On Demand gives your dealership the tools to dominate every department: Sales, Internet, BDC, CRM, Phone, and Leadership. From sharpening individual skills to elevating entire teams, this platform ensures your people are trained, tested, and certified for maximum success. Equip your dealership to sell more cars, more often, and more profitably with Bradley On Demand!

Send us a textIn this episode of The Wealth Vibe Show, host Vinki Loomba is joined by Marcin Drozdz, a nine-figure capital raiser, branding strategist, and managing partner of M1 Real Capital. Marcin shares his incredible journey of raising capital and building a magnetic brand in the real estate and investment world. He discusses the concept of an "unfair advantage" and how it has helped him close over 1,500 multifamily units and raise multiple eight-figure funds.Key Insights:The Unfair Advantage: Marcin shares how leaning on your team, story, and positioning before identifying the deals gives you a competitive edge in raising capital.Raising Capital During Tough Times: Insights on how Marcin raised capital during challenging markets, emphasizing the importance of trust and credibility.Branding and Positioning: How to build a strong personal brand and develop a unique story that resonates with investors, making them want to work with you.Trust and Relationship Building: Why trust is the foundation for raising capital and closing big deals, and how to nurture those relationships.Practical Tips for Entrepreneurs: How to identify your own unfair advantage and develop a brand that attracts opportunities.Episode Timestamps:00:00 - 01:12: Introduction to Marcin Drozdz and the concept of unfair advantage01:12 - 05:04: Marcin's journey and his success in raising capital after the 2008 crash05:04 - 08:30: Building confidence and trust with investors and evolving from operator to dealmaker08:30 - 13:02: Understanding and identifying your unique unfair advantage13:02 - 17:04: Marcin's early learning in wealth building and real estate17:04 - 20:19: Branding and positioning for success in capital raising20:19 - 26:47: Using personal branding to attract investors and close bigger deals26:47 - 33:49: The importance of vetting investors and building long-term relationships33:49 - 39:51: Market trends in 2025 and strategies for navigating high interest rates39:51 - 42:12: Marcin's approach to managing risk and opportunities in today's market42:12 - 46:52: Rapid Fire Round and final thoughts46:52 - 49:08: Where to learn more from Marcin and his work at M1 Real Capital

Welcome back to the show where we help financial advisors build efficient, profitable, and deeply human advisory firms. In this episode, Libby dives into the heart of creating a scalable and sustainable client service model. She breaks down the mindset shifts advisors need, the math behind revenue per hour, how to segment your book intentionally, and why aligning your service model with profitability is the key to delivering exceptional client experiences. This is a thoughtful, practical, and empowering conversation to help you reshape your ongoing service in a way that benefits you, your team, and your clients.What you'll learn in this episode: • Why advisors struggle with mental blocks around pricing, fees, and client segmentation  • How to calculate your true revenue per hour and use it to make better capacity decisions • A step-by-step process for segmenting clients and defining aligned service levels • How to avoid client subsidization and ensure each household is serviced profitably • Ways to right-size service for clients who don't meet your hourly rate, without sacrificing care or professionalism As Libby walks through each step, you'll gain clarity, confidence, and a practical roadmap to redesign your client service model so you can serve clients exceptionally well without overwhelming your team. This episode will help you work smarter, stay focused on what matters, and build a practice you love managing every single day ✨.Learn more about the Group Coaching & Mastermind HERE! Register for the December 2nd event with Adam Holt HERE! (Replay will be sent to those who've registered!) Check out The First 100 Days Course: The Advisor's Blueprint for a Remarkable Client Experience HERE!Learn more about Asset-Map financial planning software HERE! Learn more about our sponsor Beemo Automation HERE! Check out the Efficient Advisor YouTube Channel HERE!Connect with Libby on LinkedIn HERE!Successful businesses don't get built alone. You need community! You need collaboration! Join us in The Efficient Advisor Community on Facebook.

Points of discussion:Q1: Should a brewery consider rebranding when expanding into new markets or reaching beyond its local audience?Q2: Is a full rebrand typically more effective, or can a strategic refresh of the existing identity be enough?Q3: If a company has worked with the same designer for years and is thinking about a brand refresh, how can they evaluate whether that OG designer is still the right fit? And if not, how should they navigate that tricky transition?Q4: How do you determine when a system like Left Field's templated approach makes sense, versus something more customized and illustration-driven like NoDa's?Q5: You mentioned that a rebrand usually isn't the first move when sales are declining, but your Wachusett example seems to break that rule. Why was a full rebrand the right call in their case?Q6: A lot of the work you showed uses a clear design system or template. How do you think about that approach compared to creating more individualized packaging within the same portfolio?Q7: When refreshing a brand, do you find it more effective to start from scratch, or to build on the existing identity and evolve what's already there?-Learn more at: www.craftbeerrebranded.com / http://www.beyondbeerbook.com-Have a topic or question you'd like us to field on the show? Shoot it our way: hello@cododesign.com-Join 9,500+ food and bev industry pros who are subscribed to the Beer Branding Trends Newsletter (and access all past issues) at: www.beerbrandingtrends.com 

Jay Busselle and Jeff Solomon of Branded Merch Network visit the show to look back on the inaugural summit and share a sneak peek of what's planned for next year.

Dans ce nouvel épisode d'Insight, nous recevons Lucas Duquenne, Directeur de la stratégie chez Camden. Nous revenons avec lui sur la manière dont Camden, agence créative indépendante et internationale présente à Lyon, Paris, Montréal, Toronto et Hong Kong, accompagne ses clients pour réconcilier performance et vision. Entre storytelling, cohérence de marque et stratégie globale, il nous explique pourquoi une marque forte est le meilleur levier de rentabilité durable. Comment convaincre les annonceurs d'investir dans la valeur immatérielle de leur marque à une époque où tout doit aller vite ? Quels indicateurs suivre pour mesurer la puissance d'un branding bien travaillé ? Pourquoi certaines marques parviennent à créer un lien émotionnel si fort qu'elles deviennent des love brands ? Et surtout, comment trouver le bon équilibre entre activation court terme et capital marque long terme ? Il nous répond ! Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

Get MORE Bad Friends at our Patreon!! https://www.patreon.com/c/badfriends Thank you to our Sponsors: Dominos, Kachava & BlueChew • Dominos: Order now at https://dominos.com • Kachava: Your future self will thank you. Go to https://kachava.com and use code BADFRIENDS for 15% off your next order. • BlueChew: Get 10% off your first month of BlueChew Gold with code BADFRIENDS. YouTube Subscribe: http://bit.ly/BadFriendsYouTube Audio Subscribe: https://apple.co/31Jsvr2 Merch: http://badfriendsmerch.com 0:00 Bobby's Purse 5:00 Fat Skinny Eyes 10:00 Harry Potter Glasses 15:00 It's By Design 20:00 Half Soup/Half Sandwich 25:00 The Closer 30:00 Warrior Blood 35:00 Back In My Day 40:00 Sleep Cycle 45:00 The Red House 50:00 Pickled Carrots 55:00 Bobby's Impressions 1:00:00 No More Presents More Bobby Lee TigerBelly: https://www.youtube.com/tigerbelly Instagram: https://www.instagram.com/bobbyleelive Twitter: https://twitter.com/bobbyleelive Tickets: https://bobbylee.live More Andrew Santino Whiskey Ginger: https://www.youtube.com/andrewsantinowhiskeyginger Instagram: https://www.instagram.com/cheetosantino Twitter: https://Twitter.com/cheetosantino Tickets: http://www.andrewsantino.com More Fancy SOS VHS: https://www.youtube.com/@7equis Instagram: https://www.instagram.com/fancyb.1 More Bad Friends iTunes: https://podcasts.apple.com/us/podcast/bad-friends/id1496265971 Instagram: https://www.instagram.com/badfriendspod/ Twitter: https://twitter.com/badfriends_pod Official Website: http://badfriendspod.com/ Opening Credits and Branding: https://www.instagram.com/joseph_faria & https://www.instagram.com/jenna_sunday Credit Sequence Music: http://bit.ly/RocomMusic // https://www.instagram.com/rocom Character Design: https://www.instagram.com/jeffreymyles Bad Friends Mosaic Sign: https://www.instagram.com/tedmunzmosaicart Produced by: 7EQUIS https://www.7equis.com/ Podcast Producer: Andrés Rosende This video contains paid promotion. #bobbylee #andrewsantino #badfriends #sponsored #ad Learn more about your ad choices. Visit megaphone.fm/adchoices

The traditional linear shopping journey has collapsed. Commerce now happens everywhere, and consumers are navigating this omnimodal reality with unprecedented fluidity.Phillip Jackson and Lindsay Trinkle sit down with Melissa Minkow, Global Director of Retail Strategy and Insights at CI&T, to unpack findings from her Retail Tech Reality Check research. Together, they dissect how different platforms serve distinct purposes in the buyer's journey, why "omnichannel" is more relevant than ever, and what happens when everything becomes shoppable but commerce itself becomes invisible.In this episode, we explore how the expanded digital ecosystem is fundamentally reprogramming how consumers engage with content, community, and commerce. With 74% of US consumers now using AI tools in their path to purchase, brands can no longer control the narrative—instead, they must embed themselves intentionally into customer-led conversations across multiple contexts.Commerce Is Invisible; Context Isn'tKey takeaways:Each social platform serves a distinct purpose: Facebook for purchasing, YouTube for discovery, Reddit for research. Context matters more than channel ubiquity.The invisible transaction wins: TikTok succeeds because it's entertainment-first. The less commerce feels like commerce, the more consumers buy.Attribution is broken: Traditional linear models can't capture circular, contextual journeys. Focus on conversion, repeat purchase, and brand awareness—the only metrics you can trust.Search remains unsolved: Basic functionality like filtering furniture by dimensions is still missing. Data quality and search methodology are foundational competitive advantages.Micro-influencers drive outsized impact: 45 passionate referrals matter more than 45,000 followers. The persona of the referrer (picky, experimental, passionate) outweighs reach.AI will reshape holiday 2025: Gifting anxiety makes AI particularly valuable. Consumers use it to avoid looking stupid and navigate uncertain return processes.In-Show Mentions:Melissa Minkow - Global Director of Retail Strategy and Insights, CI&TCI&T Retail Tech Reality Check ResearchNew Modes ResearchAssociated Links:Check out Future Commerce on YouTubeCheck out Future Commerce+ for exclusive content and save on merch and printSubscribe to Insiders and The Senses to read more about what we are witnessing in the commerce worldListen to our other episodes of Future CommerceHave any questions or comments about the show? Let us know on futurecommerce.com, or reach out to us on Twitter, Facebook, Instagram, or LinkedIn. We love hearing from our listeners! Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Client Success Story: AI-Powered Branding and Marketing with Dionne Malush In this episode of the Expert Authority Coach Podcast, host Christine Blosdale welcomes Dionne Malush, a top client and the creative force behind Brand Lab Creative, a modern branding and AI-powered marketing company. They discuss the ways Dionne utilizes AI tools such as ChatGPT, Manus, Gamma, Gemini, and Mid Journey to enhance her marketing strategies. Dionne also shares her entrepreneurial journey, tips on creating effective lead magnets, and insights on building an expert authority in the business world. Tune in to learn how AI can revolutionize your branding and marketing efforts! Christine's Official Website - http://www.ExpertAuthorityCoach.com Visit http://www.BrandLabCreative.com and http://www.DionneMalush.com for more information, and don't forget to like, subscribe, and share! Dionne's latest work: http://www.TheGreatestMarketingTool.com 00:00 Introduction and Podcast Overview 01:36 Meet Dionne Malush: A Multifaceted Entrepreneur 02:55 The Power of Creativity in Business 04:32 Marketing and Branding with AI 09:26 Creating Effective Lead Magnets 17:28 AI Tools for Business Owners 23:41 Conclusion and Contact Information #ChatGPT #Gemini #AI

In this episode, I sit down with brand and content strategist Dawson Gibbs, founder of EVO Marketing Agency, one of the fastest-growing content agencies in the country. We dive deep into what it really takes to build a powerful personal brand, how to rebrand intentionally, and why most entrepreneurs fail on social media long before their business ever gets a chance to grow. We break down practical content strategies, posting frameworks, and the mindset required to stay consistent long enough to succeed. Dawson shares how he scaled his agency, why authenticity always beats over-edited content, and the systems his team uses to create thousands of pieces of content for brands every month. If you're an entrepreneur trying to grow your influence, build attention, and scale your business through content, this episode is mandatory. About Dawson Gibbs: Dawson Gibbs is a brand and content strategist and the founder of EVO Marketing Agency, one of the fastest-growing creative and performance agencies in the industry. Dawson built his company by combining high-volume organic content production, influencer partnerships, and paid ad optimization to help brands scale attention and revenue. EVO works with startups, creators, and multi-billion-dollar companies, producing thousands of pieces of content monthly and running campaigns that guarantee view volume and performance. Dawson is known for his transparent approach, fast execution, and proven systems for helping entrepreneurs build personal brands that convert. Instagram: https://instagram.com/evodawsonTikTok: https://tiktok.com/@evodawsonYouTube: https://youtube.com/@dawsongibbsEVO Marketing Agency IG: https://instagram.com/evomarketingagencyEVO Marketing Agency TikTok: https://tiktok.com/@evomarketingagency About Justin: After investing in real estate for over 18 years and almost 3000 deals done, Justin has created a business that generates 7 figures in active income through wholesaling and fix and flipping as well as accumulating millions of dollars of rental properties including 5 apartment buildings, 50+ single family homes, and 1 storage facility Justins longevity in real estate is due to his ability to look around the corners, adapt to changing markets, perfecting Raising private capital, and focusing on lead generation which allows him to not just wholesale and fix & flip, but also accumulate wealth through long term holds. His success in real estate led him to start The Entrepreneur DNA podcast and The Science Of Flipping podcast and education company, and REI LIVE where he's actively doing deals with members. He has coached and mentored thousands of aspiring and active investors over the last decade. Connect with Justin: Instagram: @thejustincolby YouTube: Justin Colby TikTok: @justincolbytsof LinkedIn: Justin Colby Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Javier Ibarra shares how Denver Public Schools transitioned from reactive posts to strategic storytelling, resulting in viral reels and even a feature on Good Morning America.Learn what gear this Emmy-winning team uses to create professional content. It costs less than $1,000 and is powered by iPhones. There is a link below!Get ahead of 2026 federal regulations with smart tips on making your district's social media content accessible.Discover how DPS builds student-first content that connects emotionally and earns millions of views - without needing a full production crew.SPECIAL GUESTJavier IbarraSr. Manager, Media and PRDenver Public Schools, ColoradoEmail: javier_ibarra@dpsk12.net Website: https://www.dpsk12.org/ Facebook: https://www.facebook.com/DenverPublicSchools Instagram: https://www.instagram.com/denverpublicschools X: https://x.com/dps_k12 LinkedIn: https://www.linkedin.com/company/denver-public-schools/ YouTube: https://www.youtube.com/DenverPublicSchools USEFUL INFORMATIONClick here to see Zoey walking for the first time to get her diploma Watch middle school students explain their lingo Meet the canines who help with drug detection Denver Public Schools Checklist - including Video Tool Links!Order your copy of my book Social Media for Schools: Proven Storytelling Strategies & Ideas to Celebrate Your Students & Staff - While Keeping Your Sanity now!Interested in our membership program? Learn more here: https://socialschool4edu.com/MORE RESOURCESFree Video Training: Learn the simple secrets behind social media for K12 schools!Sign up for our free e-newsletter - click herewww.SocialSchool4EDU.com

In this episode, Alex Quin sits down with Christian Pombo of Creative Real Estate Deals to unpack how he moved over $20 million in off-market real estate deals in the past year using creative finance strategies. From his start in pre-med to becoming a wholesale dealmaker, Christian shares actionable insights on wholesaling, sub-to deals, seller finance, and how he built a community of over 500 investors in a thriving paid WhatsApp group.Episode Outline:[00:00] Intro & High School Roots [03:00] How Christian Pivoted from Pre-Med to Real Estate [05:50] Early Real Estate Influences in His Family [08:15] Real Estate Seemed "Played Out" at First [10:30] Why Wholesaling and Creative Finance Clicked [13:15] Sub-to vs Seller Financing Explained [18:50] Recent $400K Deal Example in Homestead [23:00] Objections Sellers Have About Sub-To [27:20] Off-Market vs On-Market Property Deals [33:30] Why Most Realtors Don't Know About Creative Finance [38:00] The Importance of Problem Solving in Real Estate [43:45] Cherry-Picking the Best Deals [47:50] Importance of Buy Box and Market Familiarity [51:30] Creative Financing Example from Hialeah Purchase [55:10] Foreclosures Are Up: Here's Why [59:00] Building the WhatsApp Group & Helping New InvestorsWisdom Nuggets:Creative Financing Is a Problem Solver: Creative finance isn't just about strategy—it's about finding ethical ways to solve real problems. When banks say no, these methods can create win-win scenarios for both investors and distressed property owners.Sellers' Situations Dictate the Terms: Forget falling in love with the kitchen layout—real estate investing success comes from understanding the seller's situation. The better you grasp their challenges, the better your chances at structuring a mutually beneficial deal.Build Your Buyer List Before the Deal: Don't wait until you have the contract to look for a buyer. Build a community—like Christian's WhatsApp group—so when the right deal lands, it moves quickly.Long-Term Financing Buys Time and Options: In creative finance, the longer the financing terms, the better. It gives investors the breathing room to hold, refinance, or cash flow without pressure.Relationships Drive Revenue: Speed and communication are important, but nothing replaces trust. Christian attributes much of his success to in-person networking and repeat business from buyers who trust his word and deal quality.Power Quotes“I sell good deals, but I buy great deals.” - Christian Pombo"I'm raising gentlemen." - Christian PomboConnect with Christian:Instagram: (https://www.instagram.com/pomborealestate)Instagram: (https://www.instagram.com/creativerealestatedeals)Connect With the Podcast Host Alex Quin:Instagram: (https://www.instagram.com/alexquin)Twitter: (https://twitter.com/mralexquin)LinkedIn: (https://www.linkedin.com/in/mralexquin)Website: (https://alexquin.com)TikTok: (https://www.tiktok.com/@mralexquin)Our CommunityInstagram: (https://www.instagram.com/hustleinspireshustle)Twitter: (https://twitter.com/HustleInspires)LinkedIn: (https://www.linkedin.com/company/hustle-inspires-hustle)Website: (https://hustleinspireshustle.com)*This page may contain affiliate links or sponsored content. When you click on these links or engage with the sponsored content and make a purchase or take some other action, we may receive a commission or compensation at no additional cost to you. We only promote products or services that we genuinely believe will add value to our readers & listeners.*See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Free Offerings to Get You StartedExplore The Solace Practice ResourcesMy book Radical Self-HonouringRepurpose Ai: Streamline your content creation and repurpose effortlessly with ⁠Repurpose Ai⁠.Later Content Scheduling: Simplify your social media strategy with ⁠Later⁠.Flodesk: Elevate your email marketing with Flodesk – get 50% off your first year using ⁠this link⁠.Other Resources:Submit a question to be featured on the podcast and receive live coaching! Send a voice note or fill out the⁠ question form⁠.Where To Find Us:Instagram:⁠ @sigma.wmn⁠TikTok:⁠ @sigma.wmn⁠Newsletter:⁠ Subscribe here⁠.Threads:⁠ @sigma.wmn⁠.Sensitive systems need a different blueprint for healing and for business growth. In this episode with Tahlia Adams of The Solace Practice, we explore how naturopathy and energetics work together to support Highly Sensitive People, why nervous system regulation is foundational, and how feeling self-resourced becomes the quiet advantage behind consistent results.We talk about creating emotional safety in client work, honouring scope and boundaries in an online world, and resisting the urge to rush or fix. Tahlia shares her gentle, individualised approach to naturopathy, how energetic and emotional wellness weave through her care, and why the message you are not broken is central to sustainable healing.For women business owners navigating sensitivity while building a values-led brand, this conversation offers grounded strategies to hold your energy, expand your capacity and feel confident when levelling up or rebranding.Tune in to hear:Why being self-resourced is the business flex sensitive women need.How naturopathy and energetics combine to support HSPs without burnout.How to move through fear when levelling up or rebranding with integrity.Find the Complete Show Notes Here → ⁠https://sigmawmn.com/podcast⁠In This Episode, You'll Learn:How to build emotional safety and honour scope so client work feels clean and sustainable.How to use nervous system regulation and gentle protocols to support sensitivity.How to hold boundaries on social media to reduce scope creep and energetic leaks.How to approach branding and rebranding so you stand out while protecting your energy.Themes & Time Stamps:[0:00] Introduction and guest teaser[0:45] Host's book announcement[2:30] About Tahlia Adams and her approach[5:05] Tahlia's core values. Integrity, depth, compassion[8:05] Creating emotional safety as a practitioner[10:57] The importance of honouring scope[12:17] Scope creep and social media boundaries[13:53] Not rushing to fix clients[16:54] Tahlia's gentle, individualised naturopathy[21:02] Energetic and emotional wellness[26:42] Key message. You are not broken[28:36] Building a business before graduation[32:29] Branding, rebranding and standing out[40:23] Everything Done For You experience[41:53] How to work with Tahlia and free resource[43:34] Episode close and thank you

Branding Genius: The Global Marketing Journey of Paige Arnof-Fenn In this powerful episode, we sit down with one of the most respected voices in global branding and digital marketing. From guiding startups to shaping Fortune 500 giants like Colgate, Virgin, Microsoft, and The New York Times, today's guest brings unmatched insight and experience. She has led marketing at Zipcar during its IPO, helped build Inc.com, and played a key role in Launch Media, later becoming Yahoo Music. Her background also includes work with Coca-Cola and directing the U.S. Treasury's Olympic Commemorative Coin Program. This conversation breaks down what makes brands unforgettable, how leaders can stay relevant, and the human lessons learned across a career of impact and innovation. Join us as we welcome Paige Arnof-Fenn, founder and CEO of Mavens & Moguls. #PaigeArnofFenn #MavensAndMoguls #BrandingExpert #MarketingLeader #DigitalMarketing #GlobalBranding #BrandStrategy #LeadershipPodcast #BusinessInsights #MarketingGuru #EntrepreneurMindset #StartupToFortune500 #TheEMBCNetwork #HurricaneH #PodcastShow #WomenInBusiness #MarketingWisdom #BrandBuilding #OnAirNow (24) Paige Arnof-Fenn | LinkedIn http://www.mavensandmoguls.com/

This episode features Erica's conversation with Lacie Nash from Clean Squad.  They discuss the critical role of company culture in building and scaling a successful business. They particularly explore management disciplines and accountability as foundational elements of a strong culture, emphasizing that leaders must model the behaviors they want their employees to exhibit. Specific, actionable advice is shared regarding team engagement through regular meetings and reciprocal feedback (like 10-minute, bi-weekly virtual one-on-ones) and the importance of hiring for integrity over just skill. The conversation also touches on personal leadership development and balancing business demands with personal well-being to sustain long-term success. Comments and Questions are welcome.   Send to: thescooppodcast22@gmail.com

J'ai le syndrome de la bonne élèves. Et ça a un gros désavantage d'être la bonne élève : c'est qu'on n'a pas l'habitude de se planter. Alors aujourd'hui, j'ai envie de vous parler de l'échec, de la peur de l'échec, de pourquoi c'est vraiment un sujet à traiter, de l'impact que cette peur a réellement sur nos résultats, de comment faire pour dépasser cette peur, et puis aussi de comment faire ben quand on se plante justement. Autres épisodes qui pourraient vous plaire :Savoir se vendre avec Jenny ChammasComment la résilience transforme les défis en opportunitéEpisode du Tim Ferris Show avec Arnold Schwarzenegger---------------

Branding Genius: The Global Marketing Journey of Paige Arnof-Fenn In this powerful episode, we sit down with one of the most respected voices in global branding and digital marketing. From guiding startups to shaping Fortune 500 giants like Colgate, Virgin, Microsoft, and The New York Times, today's guest brings unmatched insight and experience. She has led marketing at Zipcar during its IPO, helped build Inc.com, and played a key role in Launch Media, later becoming Yahoo Music. Her background also includes work with Coca-Cola and directing the U.S. Treasury's Olympic Commemorative Coin Program. This conversation breaks down what makes brands unforgettable, how leaders can stay relevant, and the human lessons learned across a career of impact and innovation. Join us as we welcome Paige Arnof-Fenn, founder and CEO of Mavens & Moguls. #PaigeArnofFenn #MavensAndMoguls #BrandingExpert #MarketingLeader #DigitalMarketing #GlobalBranding #BrandStrategy #LeadershipPodcast #BusinessInsights #MarketingGuru #EntrepreneurMindset #StartupToFortune500 #TheEMBCNetwork #HurricaneH #PodcastShow #WomenInBusiness #MarketingWisdom #BrandBuilding #OnAirNow (24) Paige Arnof-Fenn | LinkedIn http://www.mavensandmoguls.com/

Nesta produção do M&M Content Lab em parceria com o Mercado Ads, vamos explorar como o retail media vem transformando a forma como marcas se comunicam com os consumidores. A partir de dados de compra gerados por milhões de transações diárias, o modelo oferece inteligência e escala para impactar o público em toda a jornada — da descoberta até a conversão — e já se tornou peça estratégica no planejamento das empresas que buscam unir branding e performance. Convidadas: Fernanda Nakasaki, head da indústria de eletrônicos do Mercado Ads e Stella Colucci, diretora de marketing da Motorola

Interview Date: June 22nd, 2025Episode Summary:Dytto (aka Courtney Kelly) — the fembot icon of the dance community whose viral “Barbie Girl” freestyle on World of Dance launched a global following of ~10M across platforms. A professional mover, personality, and director, she's appeared on The Ellen DeGeneres Show, starred in national campaigns (Android Wear, Target), and most recently served as Assistant Choreographer for Shakira.In this conversation, Dytto traces her path from studio kid and cheerleader to self-driven freestyler, sharing how an alter ego helped her overcome stage fright and claim a unique lane in a male-dominated popping/animation space. She breaks down the business: why brand deals followed when she started talking (not just dancing), how she balances content “pillars,” and the realities of name usage, credits, and trademarking a stage name.We also dive into monetization (and why dancing to copyrighted music pays everyone but the dancer), creating original music (Fembot Files), and her upcoming training app The Next Move—a practical system for turning freestyle fear into confidence. In the live Q&A she offers concrete drills, mindset resets, and career advice on evolving publicly, navigating street vs. commercial worlds, booking without auditions, and staying grounded in who you are—especially when everyone's watching.Shownotes:(0:00) – Welcome & intro: “Barbie Girl” viral phenom joins the show(2:13) – Early dance journey: from studio kid to freestyler(4:27) – The making of “Barbie Girl” — purpose behind the moment(6:20) – Creating “Dytto”: alter ego that conquered stage fright(11:43) – Managing identity: real name vs. stage name(15:50) – Viral momentum → brand deals, Ellen, and global recognition(19:47) – $100K brand deal & secret to attracting sponsorships(25:16) – New ventures: launching The Next Move freestyle app(26:56) – Owning creativity: why she makes her own music (Fembot Files)(1:18:16) – Final reflections: authenticity, vulnerability, and self-beliefBiography:Dytto, the fembot icon of the dance community, is a professional mover, personality, and director. You may have seen her as a 17 yr old in her first viral freestyle on World of Dance called 'Barbie Girl' which launched her into a fruitful career. Since, she's been in numerous commercials, campaigns, and productions, some even of her own, being self-directed and produced for her infamous Youtube channel. Most recently, we watch her work come to life from her time assistant choreographing for the one and only, Shakira.Connect on Social Media:Instagram - https://www.instagram.com/iam_dytto/Website - iamdytto.com

Santiago Lastra's story is unlike any other in modern food. Raised in chaos, forged through global kitchens, and shaped by an obsessive drive to master his craft, he built KOL — one of London's most original, Michelin-starred restaurants — by combining Mexican soul with British ingredients.In this conversation, Santiago reveals how adversity, identity, discipline and extreme curiosity shaped both him and his restaurant. This episode is about far more than food — it's about reinvention, resilience, and the psychology behind elite creativity.=============ON THE MENU =============

DMN499 Branding จะยิ่งสำคัญในยุค AI Agent by Narongyod Mahittivanicha

In this captivating episode of Mindset Mastery Moments, Dr. Alisa Whyte sits down with Katrena Friel, internationally recognized as The Business Witch, to explore the powerful fusion of branding, intuition, and entrepreneurial transformation. With a career spanning over three decades, Katrena has mastered the alchemy of combining strategic clarity with intuitive insight — guiding entrepreneurs to build brands that are not only profitable, but deeply aligned with their authentic selves.Katrena shares her empowering journey from traditional business coaching to fully embracing her identity as the Business Witch, a shift that allowed her to unleash her creative brilliance and elevate her impact. She reveals how embracing her unique gifts helped her develop her signature approach to branding magic — a process that empowers entrepreneurs to express their truth, refine their message, and step boldly into their expertise.Throughout their magnetic conversation, Dr. Alisa and Katrena explore the importance of authenticity in a rapidly evolving business landscape. They discuss how strategy becomes transformative when paired with intuition and personal truth, and why entrepreneurs must first know who they are before defining what they offer. Katrena's wisdom provides a fresh perspective on what it truly means to become the expert in your field — not through imitation, but through bold self-expression and clarity of purpose.This episode invites listeners to tap into their inner magic, trust their instincts, and build a brand that resonates deeply and leaves a lasting impact. Whether you're an aspiring entrepreneur or an established business owner, Katrena's insights will inspire you to step into your power and create with intention.

Watch the YouTube version of this episode HEREAre you a law firm owner looking for ways to improve your mindset and processes? In this solo episode of The Guild Live Show, Tyson explores key strategies for attorneys and law firm owners, focusing on productivity, technology, and mindset. Tyson discusses the benefits of intentional rest and how it can enhance creativity and leadership. Many people wonder what the key to happiness is. Tyson explores the four pillars of happiness, which are faith, family, friendship and service to others. Based on an article Tyson read, these are foundational sources for long term fulfillment. It is important to pour into those pillars to live a meaningful and happy life. You can use other external factors like money and status to build on these pillars, but they should only be used as a means to an end.Tyson chats about how to build personalized and efficient processes for law firms. It is important to create processes that work for you and your clients. You need to understand what clients want and how to provide options for substitutions and personalization. To do this, think about what someone might want and how you can build it into your processes. Ensure to optimize your personalization and substitutions so that your cost is less and there is less friction in your process.Take a listen!3:24 Key takeaways from the need for rest13:55 Why people feel unsatisfied despite achievements17:25 The four pillars of happiness24:09 Building personalized and efficient processes in law firms 28:26 Ensuring your service matches market needsTune in to today's episode and checkout the full show notes here. 

Brand building or performance? TV or TikTok? Data or gut? Every marketer wrestles with how to spend smarter, not just more.In the seventh episode of The Brand Builder's Playbook, hosts Jim Stengel and Ryan Barker, along with guest co-host Kate Lamberton, dig into the art and science of the marketing mix. They explore how brands can cut waste, make every dollar work harder, and balance the short-term demand for results with the long-term need for brand strengthJoining the conversation is Damon Berger, Head of Consumer Digital Engagement at Gap Inc., who shares his perspective on building a culture that embraces both measurement and creativity. From MMM (marketing mix modeling) to cultural relevance, Damon breaks down how Gap is revitalizing iconic brands by staying true to their DNA while staying agile in a fast-changing marketThe takeaway: when you put the consumer at the center, smart spending isn't about choosing between brand and performance…it's about making both work harder together.—Download this week's worksheet: https://bit.ly/3JI5FdVRead about upcoming episode topics and guests here: https://bera.ai/podcast/See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

It's a Black Friday special! Phillip and Brian explore how capitalism commercializes everything it touches, as exemplified beautifully by community-driven Buy Nothing groups facing trademark enforcement and Walmart's WhoKnewVille campaign, which misses the point of Dr. Seuss entirely. They examine Mariah Carey's evolution from background music to Sephora partner, the disturbing rise of skincare for toddlers, and why new media's infinitesimally short news cycles are reshaping how we consume culture itself.PLUS: Get Plus! Use code BLACKFRIDAY for a year of Future Commerce Plus at our lowest rate ever. Black Friday Isn't Dying, and Neither Is Kris Jenner! Key takeaways:Buy Nothing chooses to wage its trademark battle during the SNAP benefits pause.As long as digital channels and Kris Jenner continue to thrive, Black Friday will never die.Mariah Carey's “It's Time” video is sponsored by Sephora. Finally!The new media ecosystem demands we live in the immediacy of the moment. Media cycle half-lives grow shorter by the day.“Mel Gibson was for Boomers what Johnny Depp was for Gen X, and I get the same feeling about Timothee Chalamet for this generation.” –– Brian Lange“Any gift you give or receive is actually a flaming fireball in the sky of your identity.” –– Brian Lange“Let he who is without screen time cast the first stone.” –– Phillip Jackson“Buy Nothing groups disintermediate the knife fight.” –– Phillip Jackson, Craigslist knife fight survivorAssociated Links:Get a year of Future Commerce Plus for $50 with code BLACKFRIDAYCheck out Future Commerce on YouTubeCheck out Future Commerce Plus for exclusive content and save on merch and printSubscribe to Insiders and The Senses to read more about what we are witnessing in the commerce worldListen to our other episodes of Future CommerceHave any questions or comments about the show? Let us know on futurecommerce.com, or reach out to us on Twitter, Facebook, Instagram, or LinkedIn. We love hearing from our listeners! Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In this quick episode, you'll learn a simple but powerful tool advisors can use to maintain strong boundaries, protect their time, and still deliver a seamless client experience. We explore why scheduled send and delay delivery matter, how they shape client expectations, and how they support the structure of your Model Week.

Get MORE Bad Friends at our Patreon!! https://www.patreon.com/c/badfriends Thank you to our Sponsors: Dominos, Displate, Rocket Money, DraftKings, Shopify • Dominos: Order now at https://dominos.com • Displate is celebrating Black Friday with the biggest discounts EVER - no better time to grab your Holiday gifts and save up to 46%! https://displate.com/l/badfriends • Rocket Money: Cancel your unwanted subscriptions and reach your financial goals faster with Rocket Money. Go to https://RocketMoney.com/BADFRIENDS today. • DraftKings: Download the DraftKings Sportsbook app NOW and use code BADFRIENDS. • Shopify: Sign up for your $1 per month trial and start selling today at https://shopify.com/badfriends YouTube Subscribe: http://bit.ly/BadFriendsYouTube Audio Subscribe: https://apple.co/31Jsvr2 Merch: http://badfriendsmerch.com 0:00 Eskimo Kisses 4:20 Predator: Badlands 10:00 Daddy Why You Die? 17:00 Carlos vs Gangsters 25:00 Missing Person 30:00 War with Howie Mandel 37:00 Don't Pester a Sleeping Man 45:00 Chat EBT 50:00 Comics Unleashed 55:00 Family Feud Round 2 1:00:00 Shreking & Dreams More Bobby Lee TigerBelly: https://www.youtube.com/tigerbelly Instagram: https://www.instagram.com/bobbyleelive Twitter: https://twitter.com/bobbyleelive Tickets: https://bobbylee.live More Andrew Santino Whiskey Ginger: https://www.youtube.com/andrewsantinowhiskeyginger Instagram: https://www.instagram.com/cheetosantino Twitter: https://Twitter.com/cheetosantino Tickets: http://www.andrewsantino.com More Fancy SOS VHS: https://www.youtube.com/@7EQUIS Instagram: https://www.instagram.com/fancyb.1 More Bad Friends iTunes: https://podcasts.apple.com/us/podcast/bad-friends/id1496265971 Instagram: https://www.instagram.com/badfriendspod/ Twitter: https://twitter.com/badfriends_pod Official Website: http://badfriendspod.com/ Opening Credits and Branding: https://www.instagram.com/joseph_faria & https://www.instagram.com/jenna_sunday Credit Sequence Music: http://bit.ly/RocomMusic // https://www.instagram.com/rocom Character Design: https://www.instagram.com/jeffreymyles Bad Friends Mosaic Sign: https://www.instagram.com/tedmunzmosaicart Produced by: 7EQUIS https://www.7equis.com/ Podcast Producer: Andrés Rosende This video contains paid promotion. #bobbylee #andrewsantino #badfriends #sponsored #ad Learn more about your ad choices. Visit megaphone.fm/adchoices

Emma Hernan's journey into entrepreneurship began with a determination to build financial stability after learning her mother lost everything. She started her first business at 12, began investing in stocks at 16, and eventually saved her family's seafood business from total collapse. This relentless drive made her the first millionaire in her family. In this episode, Emma shares how she built multiple income streams, scaled her food empire, and broke barriers as a female entrepreneur in a competitive business world. She also reveals surprising behind-the-scenes truths about reality TV as one of the stars of Netflix's Selling Sunset. In this episode, Hala and Emma will discuss: (00:00) Introduction (02:37) Emma's Humble Beginnings and Money Mindset (07:15) Becoming the First Millionaire in Her Family (09:56) Breaking Stereotypes as Female Entrepreneurs (19:28) Launching and Scaling a Food Business (29:47) The Power of Diversifying Income Streams (33:01) Reality TV's Impact on Business and Branding (37:37) Mastering Focus and Balance as Entrepreneurs (41:22) Investing in Real Estate and AI Startups Emma Hernan is a self-made entrepreneur, real estate agent, and star of Netflix's hit show Selling Sunset. She is the founder of Emma Leigh & Co., a plant-based frozen food company, and Coast to Coast, her newest food venture. Beyond food, Emma is an angel investor and an advocate for women in business, inspiring others to diversify their income and build lasting financial independence. Sponsored By: Indeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/PROFITING  Shopify - Start your $1/month trial at Shopify.com/profiting.  Quo - Get 20% off your first 6 months at Quo.com/PROFITING  Revolve - Head to REVOLVE.com/PROFITING and take 15% off your first order with code PROFITING  Merit Beauty - Go to meritbeauty.com to get your free signature makeup bag with your first order.  DeleteMe - Remove your personal data online. Get 20% off DeleteMe consumer plans at to joindeleteme.com/profiting  Spectrum Business - Visit Spectrum.com/FreeForLife to learn how you can get Business Internet Free Forever. Airbnb - Find yourself a cohost at airbnb.com/host  Resources Mentioned: Emma's Website: emmahernan.com  Emma's Instagram: instagram.com/emmahernan  Emma's LinkedIn: linkedin.com/in/emma-hernan Active Deals - youngandprofiting.com/deals  Key YAP Links Reviews - ratethispodcast.com/yap YouTube - youtube.com/c/YoungandProfiting Newsletter - youngandprofiting.co/newsletter  LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new  Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, Passive Income, Online Business, Solopreneur, Networking