Podcasts about Branding

*NEW MERCH ALERT:* http://badfriendsmerch.com Get MORE Bad Friends at our Patreon!! https://www.patreon.com/badfriends Thank you to our Sponsors: Ka'Chava, BlueChew, Rocket Money, Gemini MasterCard, Shopify • Ka'Chava - Go to https://kachava.com and use code BADFRIENDS for 15% off your next order • BlueChew - Try your first month of BlueChew FREE when you use promo code BADFRIENDS -- just pay $5 shipping at https://bluechew.com • Rocket Money - Cancel your unwanted subscriptions and reach your financial goals faster with Rocket Money. Go to https://RocketMoney.com/badfriends today • Gemini MasterCard* - Sign up for the Gemini Credit Card: https://Gemini.com/badfriends • Shopify - Sign up for your $1 per month trial period at https://shopify.com/badfriends YouTube Subscribe: http://bit.ly/BadFriendsYouTube Audio Subscribe: https://apple.co/31Jsvr2 0:00 Tim-oh-tay Chalamet 5:00 African Sound Effects 11:00 Good Times in Hawaii 16:30 Roller Skates & Escape Rooms 23:00 We Need a New Fancy 29:00 Zombie Movie 37:00 McKone's Brother & Mission: Impossible 43:00 Threatened by Brad Pitt 50:00 Bobby's Binge Watching 57:00 When We Go Ugly, We Go Ugly 1:02:00 Weirdest Place You've Hooked Up More Bobby Lee TigerBelly: https://www.youtube.com/tigerbelly Instagram: https://www.instagram.com/bobbyleelive Twitter: https://twitter.com/bobbyleelive Tickets: https://bobbylee.live More Andrew Santino Whiskey Ginger: https://www.youtube.com/andrewsantinowhiskeyginger Instagram: https://www.instagram.com/cheetosantino Twitter: https://Twitter.com/cheetosantino Tickets: http://www.andrewsantino.com More Juicy Instagram: https://www.instagram.com/jetskijohnson/?hl=en More Fancy SOS VHS: https://www.youtube.com/@SOSVHS Instagram: https://www.instagram.com/fancyb.1 More Bad Friends iTunes: https://podcasts.apple.com/us/podcast/bad-friends/id1496265971 Instagram: https://www.instagram.com/badfriendspod/ Twitter: https://twitter.com/badfriends_pod Official Website: http://badfriendspod.com/ *#GeminiCreditCard #CryptoRewards This video is sponsored by Gemini. All opinions expressed by the content creator are their own and not influenced or endorsed by Gemini. The Gemini Credit Card is issued by WebBank. For more information regarding fees, interest, and other cost information, see Rates & Fees. Some exclusions apply to instant rewards; these are deposited when the transaction posts. See Rewards Program Terms for details. Checking if you pre-qualify will not impact your credit score. If you pre-qualify and choose to proceed, a hard credit inquiry will be conducted that can impact your credit score. Pre-qualification does not guarantee approval. To qualify for the $200 crypto bonus, you must spend $3,000 within 90 days of account opening. Terms apply. The appreciation of cardholder rewards reflects a subset of Gemini Cardholders from 10/08/2021 to 04/06/2025 who held Bitcoin rewards for at least one year. Individual results will vary based on spending, selected crypto, and market performance. Cryptocurrency is highly volatile and may result in gains or losses. This information is for general informational purposes only and does not constitute investment advice. Past performance is not indicative of future results. Opening Credits and Branding: https://www.instagram.com/joseph_faria & https://www.instagram.com/jenna_sunday Credit Sequence Music: http://bit.ly/RocomMusic // https://www.instagram.com/rocom Character Design: https://www.instagram.com/jeffreymyles Bad Friends Mosaic Sign: https://www.instagram.com/tedmunzmosaicart Produced by: 7EQUIS https://www.7equis.com/ Podcast Producer: Andrés Rosende This video contains paid promotion. #bobbylee #andrewsantino #badfriends #sponsored #ads Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of the Elevate Media Podcast, host Chris Anderson sits down with branding expert and author Ruben Alvarez, CEO of Marketing Hunters, to unpack the critical difference between branding and marketing—and why it matters more than ever in today's AI-driven world. They dive into his new book The Black Book of Branding, explore how speed is killing strategy, why authenticity beats automation, and how to future-proof your business by branding with psychology, not just content.Whether you're a small business owner, agency leader, or entrepreneur, this conversation will show you how to create a lasting brand that sells—not just trends. Get ready to elevate your influence, connect deeper, and grow a brand people trust. This episode is NOT sponsored. Some product links are affiliate links, meaning we'll receive a small commission if you buy something.===========================⚡️PODCAST: Subscribe to our podcast here ➡ https://elevatemedia.buzzsprout.com/⚡️Need post-recording video production help? Let's chat ➡ https://calendly.com/elevate-media-group/application⚡️For Support inquires or Business inquiries, please email us at ➡︎ support@elevate-media-group.comOur mission here at Elevate Media is to help purpose-driven entrepreneurs elevate their brands and make an impact through the power of video podcasting.Disclaimer: Please see the link for our disclaimer policy for all our episodes or videos on the Elevate Media and Elevate Media Podcast YouTube channels. https://elevatemediastudios.com/disclaimer

In this episode of Hustle Inspires Hustle, host Alex Quin sits down with Yvan Jacqueline, President of the Americas for Parfums de Marly and Initio Parfums Privés. They unpack the world of luxury fragrance branding, retail strategy, and the power of genuine customer connections. From starting in hypermarkets to leading two top-tier fragrance brands carried in major department stores like Nordstrom, Saks Fifth Avenue, and Bloomingdale's, Yvan shares how purpose, risk-taking, and people-first values fueled his career. You'll also hear about groundbreaking products like functional fragrances and their revolutionary scent diffuser system, all rooted in science, innovation, and unmatched customer experience.Episode Outline[00:00] Intro: Meet Yvan Jacqueline, President of Parfums de Marly & Initio[02:20] Moving to the U.S. to build brand presence[05:45] How Parfums de Marly became #1 at Nordstrom[07:50] Yvan's career shift from hypermarkets to luxury fragrance[13:15] The importance of doing every job with pride and integrity[18:05] Traveling to build global fragrance presence[23:00] In-store experiences vs. online fragrance marketing[27:00] Initio's unique approach to functional fragrance[33:30] Customer trust, education, and staying true to brand DNA[38:40] Packaging innovation and detail in luxury marketing[44:10] Organic TikTok impact and connecting with Gen Z[51:00] Closing thoughts on values, leadership, and being rememberedWisdom NuggetsLead with Purpose: Yvan emphasizes the importance of doing your work with pride and ethics, no matter your current role. You never know which connection will shape your future.Listen to Your Customers: True growth happens when brands remain open to feedback. Yvan's team excels because they prioritize listening and adapting to customer needs.Packaging is Experience: Luxury goes beyond product—it's about the total experience, from unboxing to scent memory. Details matter in high-end branding.Risk the Right Way: Leaving a secure CEO position to join a then-small brand took guts. But trusting your instincts, when paired with strategic vision, can lead to massive success.Stay Accessible, Stay Human: Whether speaking with celebrities or 12-year-olds, Yvan believes in genuine human connection—something even the best marketing can't replace.Power Quotes:"People think fragrance is for others, but it's about how you feel." - Alex Quin"Perfume has a powerful emotional connection—it's not just a scent." - Yvan Jacqueline"Great sales happen when clients talk about the product at home." - Yvan JacquelineConnect With Yvan:Instagram: (https://www.instagram.com/yvanjacqueline)Linkedin (https://www.linkedin.com/in/yvan-jacqueline-8b672173/)Connect With the Podcast Host Alex Quin:Instagram: (https://www.instagram.com/alexquin)Twitter: (https://twitter.com/mralexquin)LinkedIn: (https://www.linkedin.com/in/mralexquin)Website: (https://alexquin.com)TikTok: (https://www.tiktok.com/@mralexquin)Our CommunityInstagram:(https://www.instagram.com/hustleinspireshustle)Twitter: (https://twitter.com/HustleInspires)LinkedIn: (https://www.linkedin.com/company/hustle-inspires-hustle)Website: (https://hustleinspireshustle.com)*This page may contain affiliate links or sponsored content. When you click on these links or engage with the sponsored content and make a purchase or take some other action, we may receive a commission or compensation at no additional cost to you. We only promoteSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In the continuation of the interview from Ep #158, Hunter Conley discussed his business, Fresh Start Pet Waste Removal, in the Austin Texas area. His technicians handle 24-28 jobs per day, generating $470-$800 daily. He pays his employees $23/hour, emphasizing fairness and retention. Hunter also shared his marketing agency, Rise Ads Marketing, which serves home service clients, offering Facebook ad management, lead process consulting, and more. Erica shared her personal journey to sobriety and faith, highlighting the importance of structure and support in achieving success. Both emphasized the value of balancing business with personal life and giving back to the community. Part 2 of 2. Connect with Hunter: https://freshstartpetwasteremoval.com/ Comments and Questions are welcome.   Send to: thescooppodcast22@gmail.com

Rediffusion d'un des épisodes les plus écoutés du Podcast du Marketing.Les webinaires sont de plus en plus populaires mais leur prise en main n'est pas nécessairement évidente. Dans cet épisode, je vous propose qu'on décortique ce média. Je vous explique tout : ce que c'est, quand est-ce qu'il faut se poser la question d'en organiser un, les éléments techniques à connaître (y en pas tant que ça), la promo (parce que c'est bien joli d'avoir un webinaire, encore faut-il que des gens y assistent) et le contenu : que va-t-on raconter… Attention, il y a beaucoup de choses, cet épisode est véritablement un cours accéléré de création de webinaire. Pas de panique pas besoin de prendre de notes, je vous ai préparé une checklist avec tous les éléments à vérifier avant de vous lancer. Pour la télécharger, comme d'habitude il vous suffit d'aller sur lepodcastdumarketing.com/cadeau123.-------------------

Amelia Nash's journey from a small Canadian town to becoming a brand strategist in New York City is the epitome of non-linear creative exploration. Starting with dreams of being a French translator and drama teacher, Amelia's path took her through graphic design, marine biology aspirations, architecture firm work, insurance company design roles, freelance entrepreneurship during the pandemic, and ultimately to studying at SVA's prestigious Masters in Branding program.Her story is marked by a fearless approach to opportunity, consistently leaving situations where she felt capped in growth, and maintaining an attitude of "confetti in the wind" - throwing out applications and ideas to see what lands. From working as the sole designer at an architecture firm to building a successful branding studio during COVID-19, Amelia demonstrates how curiosity and courage can create unexpected opportunities.Now working as Brand and Marketing Manager at SVA's Masters in Branding program and as a senior staff writer for Print magazine, Amelia embodies the power of asking questions, embracing change, and refusing to settle for work that doesn't challenge her to grow.Key TakeawaysEmbrace non-linear paths - Your career doesn't need to follow a straight line; sometimes the most interesting journeys are like "confetti in the wind"Ask questions fearlessly - Being told you "ask too many questions" might be a sign you've outgrown your current environmentUse the one-day grief rule - Allow yourself to feel disappointment fully for one day, then move forward with renewed energyApply without high expectations - Submit applications and proposals as practice runs, removing pressure and fear of rejectionLeave when you hit your growth cap - Don't stay in positions where you can't evolve, even if they seem secureTurn disruption into opportunity - The pandemic became Amelia's launching pad for freelance success by helping others pivot their businessesLeverage curiosity as a career tool - Endless curiosity and quick boredom can be superpowers for finding new opportunitiesDon't overthink the outcome - Focus on trying rather than succeeding; most attempts won't work out, but that's not the pointListen for unexpected doors - A simple podcast mention led to SVA application and complete life transformationChoose growth over comfort - Repeatedly choosing uncertainty and challenge over stability led to increasingly fulfilling opportunities Daring Creativity. Daring Forever. Podcast with Radim Malinic Show questions or suggestions to desk@daringcreativity.com Latest books by Radim MalinicMindful Creative: How to understand and deal with the highs and lows of creative life, career and business Paperback and Kindle > https://amzn.to/4biTwFcFree audiobook (with Audible trial) > https://geni.us/free-audiobookSigned books https://novemberuniverse.co.ukLux Coffee Co. https://luxcoffee.co.uk/ (Use: PODCAST for 15% off)November Universe https://novemberuniverse.co.uk (Use: PODCAST for 10% off)

If you ONLY do one thing next week. Do this.Scoff this conversation down your earlobesHANDS DOWN.One of the most important conversations I've EVER had.We dove deeper.deeper.deeperdeeper.Crossing the chasm from challenger “Thinking” to challenger “Being”.I've listened back 4 times.Scribbled copious scraggly notes.Still unearthing glistening pearls of pithy and profound wisdom.Totally honored to welcome David Hieatt to HUNGRY.David's career is challenger “Being”- worked at Saatchi & Saatchi and Saatchi, before founding howies in 1995 and selling to Timberland, a VF Company.- created The DO Lectures - voted one of the top 10 idea festivals in the world by The Guardian Over 150 million views online.- founded and building Hiut Denim Co.SO excited for you to listen to this.ON THE MENU:1. Why challenger brands must be a Speed boat not an Ocean liner - lean into being small, nimble, agile2. The way to the future is to get there before anybody else, Speedboats get there faster.3. Why scale kills magic - challenger brands must 10 x creativity vs. 10 x size.4. Why growth can be stressful - your company starts running YOU, don't climb the wrong mountain.5. Why "Busy, Shallow" is the most dangerous place for challenger brands - stay in the" Deep, Impact" zone.6. Why Creativity is NOT following - remember BIG ideas are often small7. Why challenger brands MUST find their voice, your voice is the difference between a blunt and sharp arrow.8. Fall in love with the dark days - people only ever remember the peaks9. Why your hope needs grit and don't turn your imagination into worry (this may be the best thing I've EVER heard)Every top food and drink founder reads our Newsletter - why wouldn't you?https://hungryfeast.beehiiv.com/Watch the full shabang on Youtube -  https://www.youtube.com/@HungryFMCG/videosLet's link up on LinkedIn - https://www.linkedin.com/in/daniel-pope/Stalk me on Insta- https://www.instagram.com/_hungry.pod/

In Episode #87, Ross is joined by Robert Brunner, Founder and Creative Director at AmmunitionRobert is the former Industrial Design Director at Apple and current Lead Designer for Beats by Dre. He's a globally acclaimed product designer with over 40 years of experience. Robert built the pioneering internal corporate design organisation at Apple, and was a partner at the prestigious design consultancy, Pentagram. Under his leadership, his current studio, Ammunition, has developed iconic products for Beats, Lyft, Square, Polaroid, and numerous start-up enterprises.Ross and Robert discuss the four elements of “making great”, the benefits of not accepting mediocrity, how micro-compromises build mediocrity, and being clear on why what you are designing is worth being designed.Find show notes and episode highlights at https://nwrk.co/omq-robert. To listen to previous episodes go to https://nwrk.co/omq.If you enjoyed this episode, please leave a review and share it with your friends.

We cue the dramatic music and rewind the tape as Warner Bros brings HBO back into the Max mix. Was the name change a bold move—or a branding blunder?Get show notes for this episode and check out past episodes of the Speaking Human podcast by visiting speakinghuman.com.#Podcast #SpeakingHuman #VO #Branding #Marketing #Advertising #Business #SmallBiz #Brands #Ads #simplify #popculture #art #Brands #Taglines #hbo #hbomax #max #streaming

The world of AI communicationAnyone can create high-quality content, and natural dialogue can now be had beyond language barriers. Avatars also allow for safe and rich self-expression. With these technologies, we are entering a new era of digital communication where creation, sharing, and experience are assisted by AI.For example, content generation automation has made it easy to automatically generate and distribute scripts, images, and videos. With the development of avatar technology, the diversification of expressions through personal avatars and sample avatars and the need for "avatar identity authentication" to replace traditional face recognition have arisen. You can promote the ideas and worldviews that you and your team feel as AI video films.In terms of innovation in communication, real-time translation is now possible with multilingual support, and conversation response speed has increased dramatically. Furthermore, the evolution of AI voice generation technology has made it possible to create more fluent speech and natural movements. Branding with your own voice as an avatar or other avatar characters will also become possible through advanced security, authentication systems, and ethics engines.These advances suggest new forms of future communication that complement human communication. Realizing multilingual real-time meetings with multiple avatars and seamless production flows from ideas to story distribution. And the evolution of meetings through meeting intelligence will make it possible to visualize and share creative value and support the generation of strategic images.*Future script / Marcury Vision LLC*Image/Using of Midjourney *Voice/Using of ELEVENT LABShttps://www.marcury-vision.com

Watch the YouTube version of this episode HEREAre you looking for some advice for strengthening your skills as a lawyer? In this episode of the Maximum Lawyer Guild Live Show, host Tyson Mutrux leads a dynamic discussion on lost leads in customer service, the top interview question job candidates should ask, and the ethics of employee poaching in tech.Using a training video of an initial client call, Tyson talks about lost leads in customer service and how firms can improve communication and establish processes with clients. It is important to know when to simply sign up a client as opposed to trying to get every piece of information. For this caller, they just needed help and the employee was focused on typing everything down, pressing for photos and using escalating behaviour. In contentious situations where callers are distressed, it is best to let them speak and provide a comforting environment where the person feels heard and the employee shows empathy. Tyson delves into questions that candidates should ask to uncover real company values. One of the questions is focused on having the manager describe the kind of person that should not work for the firm. For a manager, this will catch you off guard. But for a prospective candidate, this will allow you to understand how the company sees themselves and the kind of traits and attributes they hold close and value. It will also give you clarity on if it is the type of firm you are wanting to work for.Listen in to learn more!04:38 Lessons from the Lost Lead 09:04 The #1 Job Candidate Question12:36 Poaching in Tech: Meta vs. OpenAI 16:47 Jaguar's Rebranding Flop21:08 LLaMA AI Update & Live DemoTune in to today's episode and checkout the full show notes here.

Send us a textIn this episode of The Savvy Scribe Podcast, host Janine Kelbach welcomes Danielle Smyth, founder of Wordsmyth Creative Content Marketing, to explore the power of data-driven branding. They dive into strategies for building a compelling personal brand that attracts clients.How to Build a Personal Brand That Gets ClientsKey Topics Covered:Building with Strategy, Not Just Style:Danielle shares how her company leverages data to guide marketing efforts that focus on client acquisition, not just social media metrics.Realistic Marketing Timelines:Understand the timeframe needed to see results—expect 3+ months for new efforts, and up to a year for purely organic strategies.Ad Strategies That Work:Learn why Google Ads often outperform Facebook and LinkedIn for service providers and B2B marketing.Crafting a Strong Personal Brand:The importance of consistent messaging, niche specialization, and showing up as a professional to stand out in a crowded market.Avoiding Freelance Pitfalls:Danielle emphasizes the need for freelancers to “think bigger” and present themselves as business owners, not just writers.Navigating SEO in the Age of AI:With Google's AI overviews changing the search landscape, traditional SEO is still valuable but evolving. Local SEO and visible bylines offer practical alternatives.Effective Client Acquisition Strategies:Getting published on high-authority websitesUsing newsletters like Substack to build a followingLeveraging LinkedIn and direct email outreachAbout Danielle:Danielle is a marketer with a focus on content and SEO. She owns Wordsmyth Creative Content Marketing LLC and serves clients across many industries as a data-driven marketing consultant. She works with her team tWelcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNESAnd if you love it, can I ask for a

[Get the Full show notes and blog posts by visiting the Seeds of Tao podcast here]  Description: How does a small, community-owned organic dairy, rooted in the slow-paced traditions of Amish and Mennonite farmers, compete against slick, billion-dollar brands? The answer lies in authenticity, a deep understanding of customer values, and a story that truly resonates. In this episode, Joshua sits down with Sam Ingersoll, a passionate advocate and marketing leader in the regenerative food space. Sam shares his incredible "full circle" journey—from growing up on a farm and hating it, to an Ivy League education and the high-stakes world of tech marketing, and finally back to his roots, promoting the very principles he once fled. This conversation is a masterclass in regenerative marketing, exploring how to build a resilient brand, why listening is your most powerful tool, and how the connection between soil health and our own gut health may be the most important story we can tell. Show Notes: (8:46) Welcome to Kalona, Iowa: Sam describes the unique "ecological oasis" where he works, home to one of the largest concentrations of Amish and organic dairy farms in the U.S. (11:14) What Gets You Out of Bed? Sam shares his passion for being a consumer advocate and how marketing regenerative products is a way to have a tangible impact on human health and the planet. (15:13) Building a Resilient Business: The fascinating story of how Kalona Supernatural was founded by Amish farmers and protected itself through diversification and vertical integration. (22:23) A 'Regenpreneur's' Journey: Sam details his personal story, from a farm in Washington to Yale, to a spam-marketing office in Pakistan, and his eventual decision to reject the conventional corporate path for more meaningful work. (29:25) Coming Full Circle: Sam talks about joining the board of Hungry World Farm, the very nonprofit that took over the farm he grew up on. (38:37) From Ivy League to Farmer's Logic: How Sam's educational journey taught him the power of asking "why" and how that same principle of observation and adjustment is critical in regenerative agriculture. (48:08) The Art of Regenerative Marketing: Sam reveals his strategy of slowing down, having one-on-one conversations, and building genuine, long-term relationships with customers and influencers. (1:08:29) The Tipping Point for the Movement: Sam's key insight—that the regenerative movement will truly take off when consumers, particularly women, connect the dots between soil health and their family's gut health. (1:19:55) You're Not Selling a Carrot, You're Selling an Experience: Sam's final advice for entrepreneurs on the importance of becoming educators and storytellers to differentiate their products and build a loyal following. Resource Links: Kalona Supernatural: kalonasupernatural.com Hungry World Farm: hungryworldfarm.com Savory Institute (Land to Market Verification): savory.global The Arbinger Institute (Author of The Outward Mindset): arbinger.com Bionutrient Food Association: bionutrient.org Book Recommendation - What Your Food Ate by David R. Montgomery and Anne Biklé: Find it at your local bookstore or online. Highlighted Promotion: Your Journey, Your Learning Lab In our conversation, Sam Ingersoll detailed his incredible learning journey—from hands-on farm work to an Ivy League education to deep-diving into the principles of holistic management. He learned what he needed to learn, when he needed to learn it, to move his mission forward. Your regenerative enterprise is also a journey of constant learning. But you don't have to figure it all out alone.  The regenBEE United Learning Lab is your space to grow alongside your peers. It's not a one-size-fits-all curriculum. It's a living, breathing ecosystem of resources, mentorship, and peer-to-peer support tailored to the real-world challenges you face. Whether you need to master financial modeling, develop a marketing strategy, or design a governance structure, the Learning Lab connects you with the people and knowledge to take your next step. [Let's learn and grow together. Explore the regenBEE United Learning Lab today.]

Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Paris Fletcher. Founder of Full Bloom. Here’s a breakdown of the key themes and takeaways:

Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Paris Fletcher. Founder of Full Bloom. Here’s a breakdown of the key themes and takeaways:

Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Paris Fletcher. Founder of Full Bloom. Here’s a breakdown of the key themes and takeaways:

Could plastic packaging be the next target on MAHA's hitlist? Have we reached peak chili crisp? Has Dubai chocolate already jumped the shark? The hosts dig in and debate, then spotlight a new $450 million fund that's fueling emerging food and beverage brands. We also sit down with Tara Lindley of High West, who talks about how the revered whiskey brand balances innovation with market demand. 0:35: No Ski, Just Apres. A CPG Hub. Bright News, Big Money. Dubai Snickers. Hoarding Crisp. THC Bs. – John is back home and in the studio, though he's still craving the Guinness from his recent travels. Jacqui dives deep into Nombase's new Data Hub, while Ray and Mike shine a spotlight on snack brand Sunnie, which just landed $1 million in fresh funding. They also break down the details of Shore Capital's massive third fund. In a segment meant to be rapid-fire, “Buy or Sell” turns into a spirited debate. Does Dubai chocolate still have momentum? Are plastic bottles a new target for RFK Jr.'s supporters? And has chili crisp finally hit its saturation point? The crew also taste-tests Like Air's latest opus, before Mike rounds things off with a few sips of cannabis-infused beverages. 31:12: Interview: Tara Lindley, Director of Sensory QA & New Product Development, High West – Utah's first legal distillery since 1870, High West crafts distinctive whiskeys that represent the culture and terrain of the American West. Known for its award-winning portfolio, High West is especially celebrated for its limited-edition releases like The Noble Share, High Country American Single Malt, A Midwinter Night's Dram, and Bourye. In this interview, Tara talks about how High West balances innovation with market demand in a competitive and evolving spirits landscape and the collaborative relationship between product development and marketing. She also discusses how consumer insights shape new releases, and why strategic storytelling and education are essential for building loyalty, especially among younger, more selective drinkers. Brands in this episode: High West, Guinness, Sunnie, Lunchables, Chia Smash, Just The Fun Part, Snickers, Kit Kat, Cholula, Tabasco, Heinz, Jala-Lujah, Momofuku, Capitana, Somos, This Little Goat, Hidden Valley Ranch, Fly By Jing, Masala Gossip, Masala Bliss, Hot Pot Queen, Homiya, Gloria Shito, Like Air, Plift, Squier's, Goodmellow

Philip dials in from London to chat with “marketing mercenary” Michael Miraflor, who's fresh off his eighth year at Cannes Lions. And after the LinkedIn Thought Leader Industrial Complex weighed in on this year's event, he is ready to share some thoughts. In this episode, we dissect how the prestigious festival has fractured into three simultaneous conferences, each serving different masters in an industry grappling with AI anxiety, platform consolidation, and the eternal tension between craft and commercialism. Listen now if you're also wondering, what does creativity even mean anymore?French Riviera Dreams vs. Silicon Valley AnxietyKey takeaways:Cannes Lions 2025 operated as three distinct conferences simultaneously, reflecting the industry's cultural fragmentation between traditional creativity, advertising channels and platforms, and bougie networking events.AI seemingly dominated every conversation, with industry professionals making dark jokes about replacement theory.Retail media networks and tech platforms have fundamentally altered the festival's ecosystem and vibe, creating productive tension between creative celebration and commercial necessity.Post-festival controversies surrounding AI usage highlight our industry's evolving discourse over the role of authenticity and efficiency in creative work.“If you took away all of the tech companies and platforms and big agencies from the beach, what would Cannes Lions be reduced to? I don't know if it would even make enough money to sustain still having that award ceremony in 2025." – Michael Miraflor"It was inevitable that every other conversation that you would have would become one about AI replacement theory to a certain extent. Or, you know, jokes about how this year feels like we're all on the Titanic." – Michael Miraflor"I find it interesting that a lot of the criticism comes from people who have jobs in creativity that I think are quite elite jobs. In my field, I feel like we're all quite lucky to be where we are…We can be critical, and I think my job has been to be critical... But I also think that we all have some element of privilege to be able to do that kind of work." – Phillip JacksonIn-Show Mentions:The Cannes Lions AI ControversiesMrBeast thumbnail app controversyAssociated Links:Check out Future Commerce on YouTubeCheck out Future Commerce+ for exclusive content and save on merch and printSubscribe to Insiders and The Senses to read more about what we are witnessing in the commerce worldListen to our other episodes of Future CommerceHave any questions or comments about the show? Let us know on futurecommerce.com, or reach out to us on Twitter, Facebook, Instagram, or LinkedIn. We love hearing from our listeners!

In this engaging conversation, Heather the Hurricane shares her journey from a marketing and fashion background to becoming a top real estate agent in New Jersey. She discusses the importance of branding, work ethic, and networking in achieving success in the real estate industry. Heather also addresses common misconceptions about real estate, the challenges she has faced, and her strategies for navigating the market. With a focus on helping clients and building relationships, she emphasizes the need for consistency and adaptability in business. Looking ahead, Heather shares her aspirations for future growth and investment in real estate. Professional Real Estate Investors - How we can help you: Investor Fuel Mastermind:  Learn more about the Investor Fuel Mastermind, including 100% deal financing, massive discounts from vendors and sponsors you're already using, our world class community of over 150 members, and SO much more here: http://www.investorfuel.com/apply   Investor Machine Marketing Partnership:  Are you looking for consistent, high quality lead generation? Investor Machine is America's #1 lead generation service professional investors. Investor Machine provides true ‘white glove' support to help you build the perfect marketing plan, then we'll execute it for you…talking and working together on an ongoing basis to help you hit YOUR goals! Learn more here: http://www.investormachine.com   Coaching with Mike Hambright:  Interested in 1 on 1 coaching with Mike Hambright? Mike coaches entrepreneurs looking to level up, build coaching or service based businesses (Mike runs multiple 7 and 8 figure a year businesses), building a coaching program and more. Learn more here: https://investorfuel.com/coachingwithmike   Attend a Vacation/Mastermind Retreat with Mike Hambright: Interested in joining a “mini-mastermind” with Mike and his private clients on an upcoming “Retreat”, either at locations like Cabo San Lucas, Napa, Park City ski trip, Yellowstone, or even at Mike's East Texas “Big H Ranch”? Learn more here: http://www.investorfuel.com/retreat   Property Insurance: Join the largest and most investor friendly property insurance provider in 2 minutes. Free to join, and insure all your flips and rentals within minutes! There is NO easier insurance provider on the planet (turn insurance on or off in 1 minute without talking to anyone!), and there's no 15-30% agent mark up through this platform!  Register here: https://myinvestorinsurance.com/   New Real Estate Investors - How we can work together: Investor Fuel Club (Coaching and Deal Partner Community): Looking to kickstart your real estate investing career? Join our one of a kind Coaching Community, Investor Fuel Club, where you'll get trained by some of the best real estate investors in America, and partner with them on deals! You don't need $ for deals…we'll partner with you and hold your hand along the way! Learn More here: http://www.investorfuel.com/club   —--------------------

Send us a textThis week on our still-unnamed flower podcast, we're joined by the multi-brand powerhouse Natalia Regateui. Natalia plays a key role on the marketing team behind Esmeralda, Sunshine Bouquet, Genviv Breeding, and now Flores Del Este—some of the most recognizable names in floriculture.rrAs the Fresh Flower Bunch continues riding the rebrand rollercoaster, Natalia offers fresh insight and honest feedback to help us inch closer to locking in the perfect identity.But that's not all—we fill the flower hour diving into the branding pillars that have helped shape these respected floral companies. From the creators of Playa Blanca to the jaw-dropping quality standards upheld by Sunshine and Esmeralda, Natalia breaks down what it takes to stand out in today's competitive flower market.And of course, we couldn't let her go without reminiscing about the unforgettable Fresh Fest Gameshow—a moment of flower-fueled chaos and laughter that still has us smiling.Tune in for brand talk, bouquet banter, and plenty of fresh perspective. 

Dans cet épisode spécial, j'analyse le parcours de David Gabison, co-fondateur de SteamOne, pour en extraire 5 leviers très concrets à appliquer pour prétendre à devenir leader de son marché.Au programme :Transformer un usage méconnu en marché nouveauCréer sa propre case (quand on rentre dans aucune) et... sa catégorieOser l'intuition (même si parfois ça coûte cher)Faire plus ou mieux que les standards du marché ?La puissance d'un positionnement clairUn épisode 100% actionnable pour tout entrepreneur ou toute entrepreneure.Bonne écoute !Pensez à partager l'épisode à un entrepreneur autour de vous qui pourrait en bénéficier, vous l'aiderez et il vous en sera reconnaissant.Et laissez-moi un commentaire pour expliquer si vous avez apprécié ce format et type d'épisode.------

Neste episódio especial do Agro & Tech Podcast, apresentado por Lucas Ordonha, o convidado Gustavo Ribeiro — fundador da Berrante Comunicação— compartilha sua trajetória apaixonante: da infância em Araxá e o fascínio por documentários até se tornar referência em marketing para o agronegócio, especialmente na pecuária. Com histórias envolventes e muita autenticidade, Gustavo fala sobre propósito, fé, tecnologia no campo e o futuro promissor da pecuária brasileira. Um episódio recheado de inspiração, conexão e grandes aprendizados! #agroetech FICHA TÉCNICAApresentação: Lucas OrdonhaProdução: Agro ResenhaConvidado: Gustavo RibeiroEdição: Senhor A - https://editorsenhor-a.com.brSee omnystudio.com/listener for privacy information.

Historian Heather Cox Richardson joins Scott to discuss the rise of authoritarianism, the myth of rugged individualism, and what Democrats keep getting wrong. They also unpack the branding genius of the modern GOP, why patriotism got hijacked, and what history teaches us about how to win it back. Follow Professor Richardson, @heathercoxrichardson. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com   Join Clay Clark's Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com  **Request Tickets Via Text At (918) 851-0102   See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire   See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/  

Radim Malinic is a creative director, designer and bestselling author. Living and working in South West London, he runs Brand Nu Studio, an award winning branding and creative studio + Brand Nu Books an independent publishing imprint. Radim talks about his journey from music production to being an entrepreneur, the importance of creativity in branding and marketing, strategically scaling down your business, and much more!

“What is branding worth, and when does the ROI make sense?” Have you ever asked that question or pondered whether or not it's time to work on your brand, or invest in your brand? That's exactly where Susan Hohman is right now. Trying to decide if it's worth it. She came looking for advice and Marc Scott has a few tips for her.

In this episode, we're joined by Jay Clouse, one of the most trusted voices in the creator economy and founder of Creator Science, a platform helping creators become professional entrepreneurs. Jay has built a standout brand around clarity, consistency, and community—without chasing hype or shortcuts. We dig into what it really takes to build a brand-led creator business that scales trust and stays aligned.

In this conversation, John Harcar interviews Gonzalo Corzo, a successful real estate entrepreneur from Jacksonville, Florida. Gonzalo shares his journey from starting in real estate at a young age to building a thriving business focused on wholesaling and property flipping. He discusses the importance of branding, adapting to market changes, and leveraging his network to find unique investment opportunities. Gonzalo emphasizes the value of mastermind groups and mentorship in navigating challenges and making informed decisions in the real estate market.   Professional Real Estate Investors - How we can help you: Investor Fuel Mastermind:  Learn more about the Investor Fuel Mastermind, including 100% deal financing, massive discounts from vendors and sponsors you're already using, our world class community of over 150 members, and SO much more here: http://www.investorfuel.com/apply   Investor Machine Marketing Partnership:  Are you looking for consistent, high quality lead generation? Investor Machine is America's #1 lead generation service professional investors. Investor Machine provides true ‘white glove' support to help you build the perfect marketing plan, then we'll execute it for you…talking and working together on an ongoing basis to help you hit YOUR goals! Learn more here: http://www.investormachine.com   Coaching with Mike Hambright:  Interested in 1 on 1 coaching with Mike Hambright? Mike coaches entrepreneurs looking to level up, build coaching or service based businesses (Mike runs multiple 7 and 8 figure a year businesses), building a coaching program and more. Learn more here: https://investorfuel.com/coachingwithmike   Attend a Vacation/Mastermind Retreat with Mike Hambright: Interested in joining a “mini-mastermind” with Mike and his private clients on an upcoming “Retreat”, either at locations like Cabo San Lucas, Napa, Park City ski trip, Yellowstone, or even at Mike's East Texas “Big H Ranch”? Learn more here: http://www.investorfuel.com/retreat   Property Insurance: Join the largest and most investor friendly property insurance provider in 2 minutes. Free to join, and insure all your flips and rentals within minutes! There is NO easier insurance provider on the planet (turn insurance on or off in 1 minute without talking to anyone!), and there's no 15-30% agent mark up through this platform!  Register here: https://myinvestorinsurance.com/   New Real Estate Investors - How we can work together: Investor Fuel Club (Coaching and Deal Partner Community): Looking to kickstart your real estate investing career? Join our one of a kind Coaching Community, Investor Fuel Club, where you'll get trained by some of the best real estate investors in America, and partner with them on deals! You don't need $ for deals…we'll partner with you and hold your hand along the way! Learn More here: http://www.investorfuel.com/club   —--------------------

In today's conversation, I'm joined by Joe Beatrice and Tripp Stimson from Barrell Craft Spirits. We're going to dig into the art of whiskey blending, the unique characteristics of their products, and the intricacies of whiskey tasting. We'll explore the artistic differences between blending and distilling, the importance of maturation, and the flavor profiles of Barrell's whiskeys, including Seagrass and Foundation Single Barrel.  Here are the main topics: Introduction to Barrel Craft Spirits The Art of Blending Whiskey Understanding Distillation and Maturation Tasting Seagrass Rye Whiskey Exploring Flavor Profiles and Tasting Notes Foundation Single Barrel and Its Characteristics Batch 37: Annual Release Insights The Role of Oak in Whiskey Marketing and Branding of Barrel Craft Spirits For an extended version of this episode, join the Whiskey Lore Speakeasy (7 day free trial available) at Patreon.com/whiskeylore . 

Welcome back to another full episode of the Couple Casuals Podcast!In this episode, your host, Stefano, sits down with two of Toronto's most creative entrepreneurs — Matthew Campoli and Zohaib Aziz, the minds behind the Coffee Party, a cultural movement redefining social connection through wellness, house music, and premium coffee.What started as a wild idea turned into one of the fastest-growing community events in the city — and now it's exploding globally. We get into the business model, branding strategy, social media virality, and the lifestyle shift that's driving people away from bottle service and toward something real.No booze, no VIP, no BS. Just vibes, connection, and clarity — and it's striking a nerve with a generation sick of the same old nightlife.Some topics we cover:- The birth of the Coffee Party and how it launched in just 9 days- Why alcohol sales are crashing and the sober movement is surging- How social media launched a Toronto brand into the global spotlight- The importance of purpose, brand integrity, and removing ego from events- What makes people crave meaningful community now more than ever- Copycats, trademark battles, and why this isn't just a trend- Advice for creators, founders, and anyone trying to build something realThis one's inspiring, unfiltered, and full of entrepreneurial gems.Welcome back — grab a casual, this time skip the vodka soda and grab a coffee instead, and let's get into it.

In this episode of Building Unbreakable Brands, Meghan Lynch sits down with Christy Maxfield, founder of Purpose First Advisors and a certified exit planning advisor, to explore what it takes to prepare a business and its owner for succession or sale. Drawing from her personal experience in a family business and years of advisory work, Christy reveals how purpose, personal readiness, and brand strength shape a business's transferability and long-term value. Whether you're a founder, a next-gen leader, or a trusted advisor, this conversation offers practical insights into building a legacy that lasts.Key Topics DiscussedDefine purpose as a strategic decision-making tool for succession and business planning.Identify common blind spots family businesses face during succession, especially emotional and interpersonal dynamics.Shift the mindset from ownership dependency to creating a transferable business with systems, leadership, and brand equity.Explore the connection between brand and exit value, and how brand reputation impacts potential buyers, employees, and industry peers.Recognize the importance of personal readiness, including emotional detachment and identity beyond the business.Develop future leaders by valuing different leadership styles, encouraging external experience, and committing to mentorship.Connect with Christy Maxfield at purposefirstadvisors.com or on LinkedIn.Building Unbreakable Brands is hosted by Meghan LynchProduced by Six-Point Strategy

REMIX: Album 7 Track 5 - Embracing Change, Curiosity, & Courage with/Wendy MartinBrand Nerds, change, curiosity and courage are all themes in today's episode, and our guest Wendy Martin embodied each of them throughout her career. She is bringing stories of inspiration and impact. An industry leader who worked her way from the proverbial "mail room" to the c-suite position. There is a lot to learn - we know you'll enjoy!Here are a few key takeaways from the episode:Be Open Minded, Curious, and FearlessTake Every Opportunity to LearnAsk Questions & Ask for AdviceLife is Full of Choices - What will you choose?Just as iconic as the 993 Porsche - Meet Wendy MartinStay Up-To-Date on All Things Brands, Beats, & Bytes on SocialInstagram | Twitter

“I don't necessarily think that the logo and website you launch with is going to be your forever. You will eventually outgrow it.” —Puja MalhotraYour brand isn't your logo—it's the feeling people get when they think of you.If you've ever felt overwhelmed by branding, stuck chasing perfection, or unsure how to stand out, you're not alone. The truth? The most memorable brands are built on authenticity, not just aesthetics. Forget the pressure to have it all figured out from day one. Puja Malhotra is a seasoned branding expert and founder of Roop Creative Agency, a branding agency dedicated to helping female founders craft brands that grow with them. With nearly a decade of experience, she's passionate about mentoring women to break stereotypes and build businesses that reflect who they truly are.Tune in as Heather and Puja unpack what really works (and what doesn't) in branding, from starting simple and evolving, to embracing your story, learning from mistakes, and focusing on what truly matters—so you can build a brand that's both unforgettable and unapologetically you. Connect with Heather: WebsiteFacebook InstagramLinkedInEpisode Highlights:02:02 Breaking Stereotypes in the Branding Industry 07:16 The Importance of Owning Your Identity in Business17:52  Imposter Syndrome Among Entrepreneurs23:12 Designing Timeless and Transformational Brands25:42 Trends in Branding and Personal Branding 26:56 Puja's Advice for Aspiring EntrepreneursConnect with Puja: Puja Malhotra is the founder of Roop Creative Agency, a boutique branding agency dedicated to empowering female founders at every stage of their entrepreneurial journey. With a background in design and over nine years of experience, Puja specializes in creating impactful brands and websites that reflect her clients' unique stories and ambitions. Born and raised in Canada to South Asian parents, she is passionate about increasing representation in her field and mentors women to break industry stereotypes. Puja is committed to fostering confidence and visibility for women in business, drawing inspiration from her own journey and the diverse clients she serves.WebsiteLinkedInInstagramSupport the show

My Interview with Haider Rafique, CMO, OKX at #token2049 Why the crypto industry must call out bad behaviour to move from the wild wild West to the middle mile West OKX's pivot from centralised exchange to Web3 wallet and why product design and self-custody matter The role of storytelling in rebuilding crypto's reputation after scandals like FTX Why brand building, trust, and user experience are now central to client acquisition in crypto How sports partnerships build distribution and reinforce values like perseverance and discipline The importance of taking risks in marketing and standing for something—even when it's controversial Powered by Phoenix Group The full interview is also available on my YouTube channel. YouTube: https://bit.ly/3YfcSX4 

L'audio est en train de devenir un territoire stratégique pour les marques. Podcast natif, publicité ciblée sur Spotify ou Deezer, voice commerce, assistants vocaux… Les formats se multiplient, les usages évoluent, et les marques doivent apprendre à maîtriser ce nouveau langage : celui du branding sonore.Dans cet épisode, nous allons plonger dans l'univers du marketing qui s'écoute. Nous verrons pourquoi l'audio est aujourd'hui l'un des leviers les plus puissants pour se différencier, créer du lien avec son audience et renforcer sa présence dans un monde de plus en plus mobile et multitâche.Préparez-vous à tendre l'oreille : votre stratégie marketing ne sonnera plus jamais pareil.---------------

In this episode, host Jenny Dempsey chats with Joseph Rudd, who went from selling bathroom fixtures in London to managing personal brands in the marketing world. His journey is a real-deal look at what it takes to flip your career when everything feels uncertain.After the pandemic threw his career plans off course, Joseph didn't wait for someone to give him a shot, he created his own opportunities. He started building experience from scratch, leaned into the world of personal branding, and learned how to stand out by being, well...himself.We talk about:Making big career changes without a traditional backgroundWhy networking isn't as scary as it soundsThe magic of having supportive people in your cornerWhat to do when self-doubt shows upHow to start building a personal brand—even if you're not in marketingWhy your portfolio matters more than your degree Joseph's story is a reminder that it's never too late to start something new, and you don't need a fancy title or perfect plan to begin. You just have to start.✨ If you've ever thought, “Who's going to take me seriously?”, this one's for you.Connect with JosephLinkedIn: https://www.linkedin.com/in/josephrudd/Instagram: https://www.instagram.com/worklifewithjoe/?hl=en Thanks for listening to The Career Flipper!If you enjoyed this episode, let's spread the word! Share it with a friend, subscribe, and leave a review—it helps other career flippers find the show.Let's Stay Connected:Join the community: thecareerflipper.comTikTok: @thecareerflipperInstagram: @thecareerflipperpodGot a career flip story? I'd love to hear it—and maybe even have you on the podcast! Whether you've completed your flip, are just starting, or are in the thick of it, submit your story here: https://www.thecareerflipper.com Want to support the show?Looking for a speaker? I'd love to talk about career changes at your next event.Collaborate through sponsorships or affiliates! Let's work together.Email me: hello@thecareerflipper.comCheck Out My Customer Service CoursesBefore my career flip, I led customer experience teams and created online courses that have helped over 12,000 students worldwide. Whether you're switching to customer service or sharpening your skills to run your own business, these courses are packed with practical tips. Learn more at thecareerflipper.com/courses.Other Ways to Get Involved:Buy me a coffee!Explore my furniture flipsMusic CreditsSeason 1: Intro and outro music by audionautix.com. Season 2: Intro and outro original music by Jenny Dempsey, recorded in a home studio.What's the best that could happen?

Billy Snyder, owner of Big Frog Custom T-shirts & More in Cumming, GA, offers valuable advice for budding industry professionals.

Espresso's are powered by our brand new sponsor, Unleashed!1. What on earth is Unleashed, I hear you asking?Unleashed is Inventory management software that talks to your financial and eComm software. We use it daily at Islands. It's BANGING!!2.  Why Unleashed will change your life as a foodie founder?Cut admin time in half. Save money. Lots of money. Get lucid clarity on margins. Be all over cash flow, after all cash is king. Manage stock and cash flow.3. The biggest brands in FMCG love love UnleashedYour fave brands like Candy Kittens, Tiny Rebel, TRIP use religiously. Tarquins Gin, Three Spirit, Minor Figures, The Turmeric Co., Volcano Coffee4. Do yourself a favourGET YOURSELF 2 MONTHS FREE USING THIS magical link♨️Still bloody HUNGRY? Course ya are. Each week I spend 15 hours writing my newsletter. It'll take you 5 mins to read. Full of wisdom from the biggest names in food and drink. Subscribe here

Borree, Jan www.deutschlandfunkkultur.de, Studio 9

Jim's guest this week on The CMO Podcast is Brian Irving, the Chief Marketing Officer at Lyft, the 13-year-old, San Francisco-based company whose purpose is to improve people's lives with the world's best transportation. Lyft does business in the US and Canada, and has about $6 billion in revenueBrian has been at Lyft for about 15 months. Before that, he has worked at three of the world's most valuable companies: Google, Meta and Apple. He has also worked at Levi Straus, Eventbrite, and AirBnB. Brian had no idea growing up in Flint, Michigan that his life would unfold this way. Recorded in person at the Cannes Lions Festival of Creativity, tune in for a heart-to-heart conversation with Jim and Brian!---This week's episode is brought to you by Deloitte and StrawberryFrog.Learn more: https://strawberryfrog.com/jimSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Send us a textThis video shares the journey of creating a fungi-based soil amendment product for Amazon. It dives into the challenges of launching in a regulated gardening niche, overcoming algorithm issues, and building real brand awareness. Sellers will hear insights about organic certifications, Amazon compliance, and long-term B2B growth strategies in a seasonal category.Built something real like this brand? Get expert help to scale it smarter: https://bit.ly/4jMZtxu#AmazonSellerTips #BuildYourBrand #AmazonBrandStrategy #EcommerceGrowth #SellingOnAmazonWatch these videos on YouTube:You're Losing DTC Sales Over These Simple Mistakes! https://www.youtube.com/watch?v=NRUl0QIPuj8&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=8Amazon Is Spying on Your DTC Site Right Now! https://www.youtube.com/watch?v=wiw06RkO6no&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=13-------------------------------------------------Want to turn Amazon buyers into loyal customers? Book your DTC strategy call today: https://bit.ly/4le9LrBRunning ads blind? Grab the PPC guide that actually works: https://bit.ly/4kVZ9gMTimestamps00:00 - Product Origin in a Competitive Gardening Niche00:35 - Industry Problem That Sparked the Idea01:41 - Why Traditional Fertilizer Wasn't Working02:26 - Challenges with Urban Soil and Home Development03:09 - Turning Fungi Into a Scalable Product04:08 - Taking the Regulated Path, Not the Easy One05:01 - Scientific Validation and Certifications06:10 - University Field Trials for Product Testing07:21 - Fighting Algorithm Flags on Organic Claims08:45 - Compliance Battles with Amazon10:10 - Choosing Amazon Despite the Challenges11:02 - Using Sales to Prove Retail Demand12:13 - Amazon as a Branding and Awareness Tool13:14 - Difference Between Real Brands vs. Amazon Brands14:21 - Advertising that Pays for Itself15:14 - Using Amazon for Seasonal Market Research16:25 - Tracking Regional Sales Trends by Season17:45 - Dealing With Seasonal Inventory Issues18:43 - Limitations of Amazon FIFO in Canada19:40 - Managing Expiry-Sensitive Inventory20:59 - Real Use Cases vs. Intended Use Cases21:53 - Discovering Unexpected Customer Applications22:58 - Fungi Misconceptions and Consumer Fears24:50 - Addressing Product Safety and Education26:02 - Breaking Down Myths About Mushrooms27:50 - Final Thoughts on Amazon Growth Strategy-------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

This week, Nick and Michael take a fiery deep dive into the origin of branding (yes, the cattle kind) and what it reveals about how urgent care clinics build reputation, loyalty, and trust in a crowded market.From cowboys with hot irons to orange juice campaigns that changed breakfast forever, this episode explores how great brands aren't just seen—they're felt. Whether you're running one location or scaling across a region, understanding brand equity might be the missing piece to your growth strategy.This isn't theory. It's a real-world look at how branding drives conversions, loyalty, and even ad performance—especially in the urgent care space, where most clinics still lead with a red sign and hope.So saddle up! Because your brand might be the only thing that makes a patient choose your cow over the one across the street.

CMO Vanessa Wallace talks about her ‘fun, fast, furious first year' at the lingerie brand

Watch the YouTube version of this episode HEREAre you looking for some tips on how to market your firm using Youtube? In this episode of the Maximum Lawyer Podcast, Tyson and guest Ryan Webber explore the challenges and strategies of growing a YouTube channel, especially for small business owners. Growing a Youtube channel as a business owner can be a difficult feat. Ryan discusses the strategies needed to ensure a business owner can succeed with marketing their firm through Youtube. One of these strategies is to niche down your content. Your content needs to be specific and directed to a certain audience. If you are wanting to make videos about how to grow a firm or want to focus on answering different legal questions, create videos around that topic only and build it up,Ryan and Tyson talk about the structure needed for video introductions. Ryan uses the Three P's, which stand for Pain, Proof and Promise. Pain is identifying the pain point you are going to address, proof is showing how you have accomplished it yourself or that you can provide a solution, and promise is what the audience will get out of the video. This will capture the audience's attention and keep them intrigued to stay until the end.Listen in to learn more!Tune in to today's episode and checkout the full show notes here. Connect with Ryan:Website  Instagram  Podcast Youtube 

A hip-hop icon. A lifelong bond. A shared passion for craft spirits. And a warehouse full of aged whiskey. When these elements came together, they gave rise to Amber & Opal, a premium honey botanical rye whiskey that's turning heads in the spirits industry. Launched in 2024, Amber & Opal was co-founded by Ja Rule, Herb Rice, Sandy Sandiford, and Kelvin Barton. A rye whiskey blended with orange blossom honey and an elegant mix of botanicals, including cinnamon, fig, ginger, and black tea, the spirit was crafted to bridge worlds: approachable for newcomers, yet complex enough to intrigue seasoned whiskey enthusiasts. At the buzzing Amber & Opal booth during the 2025 Bar Convent Brooklyn trade show in June, Ja, Herb, and Sandy shared insights into the brand's origin story and the meaning behind its evocative name. They also discuss the intentional, measured way they're leveraging Ja's star power and why they are confident that the flavor-forward whiskey has the potential to redefine what modern spirits can be. Show notes: 0:25: Ja Rule, Herb Rice & Sandy Sandiford, Co-Founders, Amber & Opal – Ray learns how Ja Rule signs checks before the musician and entrepreneur explains why Amber & Opal shouldn't be labeled a “celebrity brand,” and why the founding team was advised against making a flavored whiskey. Herb talks about how product development was focused on flavor, accessibility and innovation, and how in a tequila-saturated market, it is strategically positioned to stand out. The team also discusses how the package and label design reflects an emphasis on inclusivity and storytelling before sharing a sample of the whiskey with Ray, who offers his take on its taste and potential appeal. Brands in this episode: Amber & Opal, Jack Daniel's

This is the third chapter of our mini-series of bonus episodes in collaboration with Fresh Clinics. After 300 episodes we've decided to try something different - recording in a new studio, getting back to real life and in person recordings and to work with Fresh Clinics and some of their brand partners. You can also watch the entire video of these podcasts either on Spotify or our YouTube channel. In chapter 3 we host Franziska Iseli (Entrepreneur, marketing and branding specialist and founder of Basic Bananas) We explore her journey from Switzerland to Australia, her transition to become a thriving entrepreneur, and the inception of her company. We discuss key marketing strategies, the significance of personalized branding, and the rising importance of AI tools like ChatGPT in business. Our discussion also touches on the nuances of local area marketing, innovative focus groups, and tailored programs. This episode is a comprehensive guide for clinics and small businesses aiming to elevate their marketing game and enhance their entrepreneurial mindset.  00:00 Introduction 01:17 Meet Franziska Iseli: A Journey from Switzerland to Australia 04:07 Entrepreneurial Spirit and Overcoming Challenges 08:26 The Importance of Marketing and Business Strategy 10:37 Mindset Shifts and Overcoming Imposter Syndrome 17:49 Finding Passion and Building a Supportive Environment 26:23 Marketing Strategies for Small Businesses 35:20 The Importance of Passion in Marketing 35:45 Navigating Multiple Marketing Channels 36:37 Starting with Passion and Measuring Success  37:29 Diversifying Marketing Strategies 39:49 Old School Marketing Tactics 45:01 Leveraging AI for Marketing 48:09 Effective Social Media Posting 54:32 Building a Strong Clinic Culture 57:44 Focus Groups and VIP Programs 01:01:01 Emerging Trends in Marketing 01:02:00 The Fresh Clever Bunch Program 01:03:41 Conclusion and Special Offers MORE INFORMATION ABOUT THE FRESH LIFE CONFERENCE JOIN OUR PATREON AS A FREE MEMBER TO DOWNLOAD THE STATE OF MEDICAL AESTHETICS REPORT SUBSCRIBE TO OUR PATREON FOR EXCLUSIVE PODCASTS, WEEKLY EDUCATIONAL CONTENT & JOIN OUR WHATSAPP COMMUNITY CLICK HERE TO BROWSE OUR IA OFFERS FOR DISCOUNTS & SPECIALS CLICK HERE IF YOU'RE A BRAND OR COMPANY & WANT TO WORK WITH US CLICK HERE TO APPLY TO BE A GUEST ON OUR PODCAST CONTACT US

In this powerful episode, I sit down with Allison Walsh, branding strategist, author of She Believed She Could, and host of the podcast by the same name. Allison brings her experience from the mental health and startup world to help entrepreneurs—especially women—understand the real power of personal branding.Whether you're just getting started on Etsy or you're building your next big business move, this conversation will help you shift your mindset, lean into your story, and show up with purpose. Allison walks us through her 5-step branding framework, shares how her own book changed her life, and explains why your why is more powerful than any marketing trend.In this episode, we cover: [00:18] From Advocacy to Executive to Entrepreneur [03:31] Imposter Syndrome & Early-Stage Branding Fears [04:49] Building Confidence Through Visibility [07:12] How Consistent Content Creates Momentum [08:40] Why Writing Her Book Was Life-Changing [11:08] Where “She Believed She Could” Came From [12:26] Choosing the Right Book Title for the Brand [13:28] Branding vs. Promotion: Key Distinctions [14:05] Allison's 5M Framework for Brand Building [18:20] Branding + Etsy: A Real Client Success Story [21:27] Purpose-Driven Branding & Customer Loyalty [25:26] How Brands Can Evolve As You GrowConnect with Allison: 

What if giving without expectation could actually grow your business?

Get MORE Bad Friends at our Patreon!! https://www.patreon.com/badfriends Thank you to our Sponsors: SimpliSafe, Shipstation Quince, Open Phone & ZocDoc • SimpliSafe: Visit https://SIMPLISAFE.com/BADFRIENDS to claim 50% off a new system with a professional monitoring plan and get your first month free. • Get a 60-day free trial at https://www.shipstation.com/BADFRIENDS. • Go to https://quince.com/badfriends for free shipping on your order and 365-day returns. • OpenPhone is offering my listeners 20% off of your first 6 months at https://openphone.com/badfriends • ZocDoc: Stop putting off those doctors appointments and go to https://Zocdoc.com/BADFRIENDS to find and instantly book a top-rated doctor today. YouTube Subscribe: http://bit.ly/BadFriendsYouTube Merch: http://badfriendsmerch.com 0:00 Oh, What a Night 6:00 Skinny Fat 10:00 Mission: Impossible 15:00 Cat Fights 19:00 Bobby the Dentist 24:25 Botox Brain Damage 30:00 The *NEW* Carlos? 37:00 Stroking Invisible Beard 44:00 Ranking the Replacements 53:00 We're Firing Our Crew 1:00:00 Blue Collar 1:09:00 Guess the Race 1:17:00 Mail Mon More Bobby Lee TigerBelly: https://www.youtube.com/tigerbelly Instagram: https://www.instagram.com/bobbyleelive Twitter: https://twitter.com/bobbyleelive Tickets: https://bobbylee.live More Andrew Santino Whiskey Ginger: https://www.youtube.com/andrewsantinowhiskeyginger Instagram: https://www.instagram.com/cheetosantino Twitter: https://Twitter.com/cheetosantino Tickets: http://www.andrewsantino.com More Juicy Instagram: https://www.instagram.com/jetskijohnson/?hl=en More Fancy SOS VHS: https://www.youtube.com/@SOSVHS Instagram: https://www.instagram.com/fancyb.1 More Bad Friends iTunes: https://podcasts.apple.com/us/podcast/bad-friends/id1496265971 Instagram: https://www.instagram.com/badfriendspod/ Twitter: https://twitter.com/badfriends_pod Official Website: http://badfriendspod.com/ Opening Credits and Branding: https://www.instagram.com/joseph_faria & https://www.instagram.com/jenna_sunday Credit Sequence Music: http://bit.ly/RocomMusic // https://www.instagram.com/rocom Character Design: https://www.instagram.com/jeffreymyles Bad Friends Mosaic Sign: https://www.instagram.com/tedmunzmosaicart Produced by: 7EQUIS https://www.7equis.com/ Podcast Producer: Andrés Rosende This episode contains paid promotion. #bobbylee #andrewsantino #badfriends #sponsored #ads Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of Stay Paid, Josh and Luke take live calls from agents across the country to tackle the real struggles real estate professionals are facing right now. From fighting social media burnout to breaking into the luxury market to preparing for retirement after decades in the business, our guests ask it all—and our hosts don't hold back. You'll hear real talk, proven advice, and systems you can put in place immediately to gain traction.