Leading experts in innovation & entrepreneurship discuss about their recent work. Find out more at www.wiley.com/go/innovation
In part one, Joe Tidd and John Bessant provide an introduction to the 4th edition of Managing Innovation.
In part two, Joe Tidd and John Bessant discuss the new features in the 4th edition of Managing Innovation.
In part three, Joe Tidd and John Bessant reflect on the new process model within Managing Innovation.
In part four, Joe Tidd and John Bessant discuss the structure of the new edition of Managing Innovation.
In the final part, Joe Tidd and John Bessant describe the website and resources to accompany the new edition of Managing Innovation.