CBD is a hot market right now, but with so many people starting a CBD business, how do you stand out from the crowd? Here at the Business of CBD Podcast, our goal is to help you start a successful CBD business, grow your existing business, or help you think of new ways to market and expand your CBD business, even if it is currently thriving. We have guests on from every facet of the CBD industry, from sales, marketing, white labeling, wholesalers, and owners of the very largest CBD businesses talking about how they got there and sharing some of their secrets. Subscribe to the podcast to get the newest episodes every week and help yourself grow with the CBD market.
In this episode, we discuss 7 different branding ideas you should be implementing in 2020. While we talk about layouts, designs, colors, and fonts, its not just those items that make your brand. Those are small attributes in a much larger system, one that starts with your messaging. If you need any help finding products to source, starting or marketing your new brand, or just have general questions about the CBD Business, please reach out to us at host@bestcbdpodcast.com.For all episodes and more info, please visit our website at bestcbdpodcast.com or for just this episode, you can visit https://bestcbdpodcast.com/011
In this episode, we discuss product enhancements for a variety of products. This can be coming up with entirely new concoctions or simply improving upon existing designs. We also discuss how you can start formulating the items in your labs, and Pete even gives out a special formula for all our listeners.If you need any help finding products to source, starting or marketing your new brand, or just have general questions about the CBD Business, please reach out to us at host@bestcbdpodcast.com.For all episodes and more info, please visit our website at bestcbdpodcast.com or for just this episode, you can visit https://bestcbdpodcast.com/010
In this episode we talk about 6 things your website must have in 2020 in order to stay ahead of the curve and be more competitive in your customer acquisition process. We go in depth covering what your website should have as well as what certain platforms cover that others don't. If you need any help finding products to source, starting or marketing your new brand, or just have general questions about the CBD Business, please reach out to us at host@bestcbdpodcast.com.For all episodes and more info, please visit our website at bestcbdpodcast.com or for just this episode, you can visit https://bestcbdpodcast.com/009
In this episode we talk about alternative ways to sell during these tough times. A listener of the show has asked about how to sell during the Coronavirus outbreak when his business was largely fueled by large convention and expo selling. We talk about different ways to sell, as well as focusing on how a modified street team could work for brands in this market.This episode idea was brought by Grant Hauxhurst or Nirvana CBD. Grant is a Sales Executive there and you should reach out to him there if you are interested in getting some more information on his company or their products. Their website is https://nirvanacbd.com. We also talk about the Champs Trade Show in this episode. You can find out more about them and their magazine at https://www.champstradeshows.com.If you need any help finding products to source, starting or marketing your new brand, or just have general questions about the CBD Business, please reach out to us at host@bestcbdpodcast.com.For all episodes and more info, please visit our website at bestcbdpodcast.com or for just this episode, you can visit https://bestcbdpodcast.com/008
In this episode, we discuss the best manufacturing practices in the CBD space. We discuss different manufacturer certifications, what they mean, and what you should look for (and look out for) in choosing a manufacturer or manufacturing partner. We discuss the best ways to have a conversation with anyone you choose to work with, but spoiler alert, honesty is the best policy when it comes to choosing a manufacturing partner.If you need any help finding products to source, starting or marketing your new brand, or just have general questions about the CBD Business, please reach out to us at host@bestcbdpodcast.com.For all episodes and more info, please visit out website at bestcbdpodcast.com
In this episode, we discuss how important social media is for your CBD Business. Regardless of whether or not you have your own brand, the social media side isn't solely about getting likes and shares on your pictures, but it is about truly engaging with your customers and talking with them. Now, more than ever, the social side of social media is what separates the brands people dont do continuous business with to those that do.If you need any help finding products to source, starting or marketing your new brand, or just have general questions about the CBD Business, please reach out to us at host@bestcbdpodcast.com.For all episodes and more info, please visit out website at bestcbdpodcast.com
In this episode we discuss in detail how you can source products and what types of products you should source. We take a deep dive into what types of products are out there and really discuss the different varieties within the same categories and what you should look for when deciding what to source.If you need any help finding products to source, starting or marketing your new brand, or just have general questions about the CBD Business, please reach out to us at host@bestcbdpodcast.com.For all episodes and more info, please visit out website at bestcbdpodcast.com
In this episode we cover how to test the CBD market in your area. We cover how to go to shops and approach them to find out what is hot in your area. If you are trying to build a brand, you can use some of these same tactics to test the market as you would if you were going to start a shop. After talking about how to test the market, we dive a little deeper into what to do after that in order to try and get sales going for you. If you need help starting, sourcing, or scaling your business, please reach out to us at host@bestcbdpodcast.com. We have a lot of great resources that we use everyday and want to help you succeed on your journey in the CBD business.Visit bestcbdpodcast.com to find out more.
In this episode, we talk about the 7 different ways to sell CBD in 2020. This year is going to bring challenges to a lot of companies in this space, and the ways to market haven't really changed. There are obviously different ways within each of these topics, but some of the best ways are tried and true. The key is not to think that with all the different platforms we have and have access to, that it is becoming easier to sell and scale. The hard work is here and will only get more competitive. If you need help starting, sourcing, or scaling your business, please reach out to us at host@bestcbdpodcast.com. We have a lot of great resources that we use everyday and want to help you succeed on your journey in the CBD business.
If you decide to get into the CBD business, there is always the question of whether to start your own brand or simply promote someone elses brand. If you decide to start your own, white labelling is usually the best route to go, as it involves the least amount of startup capital (as opposed to starting the manufacturing line), but you must also decide how great you are at marketing, sales, and brand building.If you decide to simply to become a wholesaler, the brand building is usually done by the company, but you will be stuck selling at thier MSRPs, only buying from them (what if there are problems in the supply chain?) and you wont see as much upside from the sales as you would if it were your own.We also talked about white label manufacturers that have very low MOQ's with great quality products, such as ARA Labs. You can find them at shoparalabs.com (https://shoparalabs.com).
Thank you for taking the time to listen to the Best CBD podcast. Our goal is to provide you with the best information in the world of CBD. In this episode we talk about why you should get into the CBD business, if you aren't already in it. We touch on the topics we will discuss in future episodes as well, such as sales, marketing, formulations, distribution, affiliates, sales people, manufacturing, and more. Please visit our site at bestcbdpodcast.com for more information. Be sure to send me and email at guy@bestcbdpodcast.com to ask any questions you may have.
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