I See What You Did There: Digital Marketing Analysis

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Quick hits on digital marketing to inspire and intrigue you. http://linkedin.com/in/nicholasalvinmiller

Nick Miller


    • Sep 4, 2020 LATEST EPISODE
    • infrequent NEW EPISODES
    • 15m AVG DURATION
    • 3 EPISODES


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    Latest episodes from I See What You Did There: Digital Marketing Analysis

    Is Programmatic Advertising Right For You?

    Play Episode Listen Later Sep 4, 2020 18:26


    The most common question I have heard in the last year is focused on how to decide whether to carry on with tactics that don't drive last touch conversions. I break down my thoughts on this topic with factors to consider and questions you need to answer to decide whether programmatic advertising is right for you. Let's do this! Like the podcast? Let's connect on LinkedIn. http://linkedin.com/in/nicholasalvinmiller

    programmatic advertising
    My Cheat Sheet for Optimization for Performance Marketing for Service-Based Businesses

    Play Episode Listen Later Aug 27, 2020 22:59


    I go into detail here about optimizing towards ROI for service-based businesses. Perfect for those with campaigns using landing pages, Google Ads and Facebook Ads. Learn my thoughts on LTV, conversion rate optimization, vanity metrics and where to start. The ROI article I wrote on LinkedIn I mentioned in the episode can be found here: https://www.linkedin.com/posts/nicholasalvinmiller_marketing-dataanalytics-roi-activity-6704346139338014720-kmsW

    service businesses roi optimization google ads cheat sheet ltv performance marketing
    A Call To Arms For Healthcare Marketers

    Play Episode Listen Later Aug 20, 2020 3:41


    Thoughts on the challenge looming for hospital marketers and why we need to act today.

    healthcare marketers call to arms

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