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Today's episode is a keynote I gave for ActionCoach UK's BizX, where I talked to business owners and entrepreneurs about how to use social media to boost their business and revenue. I gave a 2025-2026 social media playbook, offered specific directions for how to set up your social media strategy, and shared the hidden benefit of using social media to get customer insights, as well as talking about leadership. Hope you enjoy!
AI chatbot adoption is moving rapidly. We can already ask the tools to help us find local restaurants, a good deal on an item we're looking to purchase. And soon, we'll even be able to buy products from Walmart through ChatGPT. But as more people turn to AI for search and shopping, what happens to small businesses that traditionally depend on web searches and online reviews?
AI chatbot adoption is moving rapidly. We can already ask the tools to help us find local restaurants, a good deal on an item we're looking to purchase. And soon, we'll even be able to buy products from Walmart through ChatGPT. But as more people turn to AI for search and shopping, what happens to small businesses that traditionally depend on web searches and online reviews?
Get your pencil sharp and get ready to take some notes and ideas on new opportunities in the service-based business realm. --- Click here to change your life- http://eepurl.com/gy5T3T Hit me up for a one-on-one brainstorming session- https://militaryimagesproject.com/products/brainstorming-session-1-hour Check out my Linktree for different ways to rock your world! https://linktr.ee/ruggeddad Check out the sweet Hyper X mic I'm using. https://amzn.to/41AF4px Check out my best-selling books: Rapid Skill Development 101- https://amzn.to/3J0oDJ0 Streams of Income with Ryan Reger- https://amzn.to/3SDhDHg Strangest Secret Challenge- https://amzn.to/3xiJmVO This page contains affiliate links. This means that if you click a link and buy one of the products on this page, I may receive a commission (at no extra cost to you!) This doesn't affect our opinions or our reviews. Everything we do is to benefit you as the reader, so all of our reviews are as honest and unbiased as possible. #passiveincome #sidehustle #cryptocurrency #richlife
Amazon says AWS cloud service is back to normal after outage disrupts businesses worldwide. US-Australia rare earth deal targets China's stronghold. Comey asks judge to dismiss criminal charges claiming selective prosecution. Mike Lyons, military analyst, talks about the AWS outage and how the US could be vulnerable to more. Dodgers and Blue Jays set to play in the World Series. Trump breaks ground on massive White House ballroom. Donald Trump looking into commuting Sean ‘Diddy' Combs' sentence this week. Chad's Scary Movie Countdown #9.
On today's episode, Andy answers live call-in questions on how to best manage your time between multiple businesses, how to become undeniable at your job during difficult times, and how to level up from working in the business to working on the business.
Businesses are burning cash on Facebook ads that just don't work, and it's not because of the algorithm. The real problem? Most companies are leading with clever headlines and flashy visuals instead of clear, curiosity-driven messaging. When your potential customer sees your ad, they're not thinking about your brand, they're thinking about their own survival. If your ad doesn't speak to that in the first two seconds, you've already lost them. With ad costs going up and results going down, the stakes have never been higher. So what do you actually say in your ads to make people stop scrolling, click, and buy? In this episode, hosts Donald Miller and Kyle Reed sit down with Mehrab Reza, Facebook ads expert and longtime StoryBrand agency partner. You'll learn the real reason most Facebook ads flop and the 3-part framework that scrappy brands are using to beat out massive companies with million-dollar budgets. Mehrab shares how to build “survival soundbites” that grab attention, use AI to scale creative output fast, and avoid the biggest trap in attribution tracking. Whether your ad budget is $1K or $1M, tune in to learn how to get better results with fewer resources. -- Hire Adlantica, Mehrab's company, to run your ads HERE on their websit. You can also follow them on LinkedIn HERE. Click HERE to attend the upcoming StoryBrand Your Business LIVE event! Click HERE to find a StoryBrand certified marketing coach to help you grow your business! Unlock the power of a framework that works—the StoryBrand Framework at StoryBrand.ai. It's like having the world's best copywriter create high-converting marketing whenever you need it. Start your free 7-day trial at StoryBrand.ai. Learn how to make your marketing and messaging work using a proven framework in the updated book, Building a StoryBrand 2.0. Order it now on Amazon or wherever you buy books!
Businesses are built on solutions to problems, so are you any good at solving problems? Do you know your shit? There are a million ways to market your services, but knowing what you're doing will always be effective. When you know your shit, people trust you and value your expertise, and they buy from you. […]
Ever wondered how someone could make half their annual photography income in just one week? That's exactly what happened to Megan O'Hare when she ran her first strategic Black Friday promotion.In this episode, I'm sitting down with Megan O'Hare, the powerhouse behind The Photo Project—a course that teaches moms how to organize their digital photo chaos. We're diving deep into how Megan went from making around $7,000 on her first attempt at a Black Friday sale to crushing it with $51,000 the following year using my Black Friday in a Box strategy. She's pulling back the curtain on exactly how she structures her promotions, why her done-for-you service sells out twice a year, and how she's built a business model that allows her to barely touch social media while still growing her email list and revenue consistently.This conversation is packed with strategy gold, including why Megan limits her high-ticket one-to-one offers to just two sale periods per year, how she's made certain products available ONLY during Black Friday (talk about built-in urgency!), and why 95% of her done-for-you clients are people who already bought her course but decided they'd rather just have her do it.What you'll learn:How Megan went from $7K to $51K in Black Friday sales by implementing a strategic promotion planThe exact structure of her 5-day Black Friday sale and why limiting availability creates massive demandWhy her done-for-you service clients are almost always previous course buyers (and what that means for YOUR business model)How she runs a summer sale using the same Black Friday strategy for an additional revenue boostHer approach to making certain products available ONLY during promotional periods to drive urgencyWhy lead generation ads are her "cost of doing business" and how she thinks about ROI differentlyThe truth about her email marketing strategy (spoiler: it's not perfect, and that's okay)How she's structured pricing for her done-for-you service to avoid awkward money conversationsResources Mentioned in this episode:Black Friday in a Box: https://gemmabonhamcarter.com/black-friday The Photo Project: https://thephotoproject.co/ Megan O'Hare on Instagram: https://www.instagram.com/oharephotos/ Your Next Steps:Work with Me: https://www.gemmabonhamcarter.com/programsWhat I Use to Run My 7-Figure Business: https://gemmabonhamcarter.com/toolsConnect on Social: https://www.instagram.com/gemma.bonhamcarter Support the show
Corporatism vs. Capitalism: Analyzing Rent-Seeking and Regulatory Capture. Julia Cartwright discusses how younger generations often confuse corporatism (entangled government and business) with true capitalism. Rent-seeking involves businesses investing in politics for favors, like healthcare industry lobbying for subsidies. Rent extraction is when politicians threaten costly action to force business compliance (e.g., CAFE standards or tariffs). Solutions include sunsetting subsidies and banning sole-source government procurement. 1870
Corporatism vs. Capitalism: Analyzing Rent-Seeking and Regulatory Capture. Julia Cartwright discusses how younger generations often confuse corporatism (entangled government and business) with true capitalism. Rent-seeking involves businesses investing in politics for favors, like healthcare industry lobbying for subsidies. Rent extraction is when politicians threaten costly action to force business compliance (e.g., CAFE standards or tariffs). Solutions include sunsetting subsidies and banning sole-source government procurement. 1883 NYC
Tariffs Harm Consumers, Reduce Hiring, and Cause Customs Backlogs. Veronique De Rugy explains how tariffs are costing American consumers and businesses over 80% of the expense, leading to higher prices and reduced corporate margins. The tariff policy is harming the job market, causing 40% of CEOs to pause hiring and investments. Customs authorities are overwhelmed by the volume of small packages now requiring assessment, causing significant backlogs and lost goods for consumers. Special interests are expanding the tariff application to derivative products, such as peanut butter packaged in metal containers. 1931
Listen in as Erin and Mike discuss how: EOS (Entrepreneurial Operating System) provides simple, practical tools to help entrepreneurs run better businesses and live better lives. “Process is Freedom”: Having systems in place doesn't limit you—it frees you to focus on what only you can do. Growth always brings new ceilings; what got you here won't get you there. Reinventing yourself and your business is key. Investing in systems and support is not a cost—it's a return on energy, sanity, and profitability. Knowing your role—visionary, integrator, or technician—helps you lead in alignment with your strengths … and much more! About Mike Paton is an EOS Implementer, best-selling author, and sought-after keynote speaker who's spent the last 18 years helping thousands of business owners and leaders around the globe run better businesses and live better lives. The product of an entrepreneurial household, Paton began his career in banking before embarking on his own entrepreneurial journey. He ran (or helped run) four entrepreneurial companies before discovering EOS in 2007. Since then, Paton has conducted nearly 2,000 talks, workshops and session days. Gino Wickman's successor as EOS Worldwide's Visionary, Paton trained several hundred professional EOS Implementers, co-wrote two books in the Traction Library (which have been translated into a dozen languages), and hosted the top-rated EOS Leader Podcast. Today he's grateful to be living his ideal life - helping people achieve their vision by mastering the timeless disciplines and practical tools of the Entrepreneurial Operating System. How to Connect With Mike Website: mikepaton.com YouTube: youtube.com/c/MikePaton LinkedIn: linkedin.com/in/mikepaton Instagram: https://www.instagram.com/mp8on Recommended Resources Get A Grip and Process! are available to order on Amazon Visit EOSWorldwide.com to download free tools & take the Organizational Check-up
In this special episode, leading voices—including the SBA Administrator, Kelly Loeffler, Trish Regan, Grover Norquist, and more—discuss the vital role of tax cuts and small businesses in driving U.S. economic growth. They explore how lower taxes, reduced regulation, and clear policies empower entrepreneurs, create jobs, and foster innovation. The panel addresses challenges like tariffs, government spending, and political divides, emphasizing the need for pro-growth reforms. Personal stories from business owners highlight the real-world impact of tax policy, concluding with a call to support policies that sustain small businesses and economic prosperity. Panelists: Trish Regan, Grover Norquist, Rep. Beth Van Duyne, Jonathan Williams, Nicole WolterSee omnystudio.com/listener for privacy information.
A common mistake people make when building their online brand is that they think way too transactionally and sales-focused around their content. In this 4Ds business consulting session, I break down how to think about creating content with the hopes of it leading to sales, without the content being "right hooks" and sales pitches to everyone watching. It's important to build trust with the audience, earn credibility and ultimately bring value which will make people WANT to do business with you. Hope you enjoy!
Here's why you need to own multiple businesses in order to make entrepreneurship into your only income stream.-----Hosted by Derek VidellLearn How to Run Profitable Facebook Ads Yourself: socialbamboo.com/30 (free call) social bamboo.com/5roas (free course) socialbamboo.com/dwy (paid program) I have DWY and DFY Meta Ads services available. Book a free call to start. Build a Perfectly Trained AI Chatbot: https://pro-bots.ai/trial (free course + 14 day software trial)Instagram | YouTube | SocialBamboo.com
What happens when AI stops making mistakes… and starts misleading you?This discussion dives into one of the most important — and least understood — frontiers in artificial intelligence: AI deception.We explore how AI systems evolve from simple hallucinations (unintended errors) to deceptive behaviors — where models selectively distort truth to achieve goals or please human feedback loops. We unpack the coding incentives, enterprise risks, and governance challenges that make this issue critical for every executive leading AI transformation.Key Moments:00:00 What is AI Deception and Why It Matters3:43 Emergent Behaviors: From Hallucinations to Alignment to Deception4:40 Defining AI Deception6:15 Does AI Have a Moral Compass?7:20 Why AI Lies: Incentives to “Be Helpful” and Avoid Retraining15:12 Is Deception Built into LLMs? (And Can It Ever Be Solved?)18:00 Non-Human Intelligence Patterns: Hallucinations or Something Else?19:37 Enterprise Impact: What Business Leaders Need to Know27:00 Measuring Model Reliability: Can We Quantify AI Quality?34:00 Final Thoughts: The Future of Trustworthy AI Mentions:Scientists at OpenAI and Apollo Research showed in a paper that AI models lie and deceive: https://www.youtube.com/shorts/XuxVSPwW8I8TIME: New Tests Reveal AI's Capacity for DeceptionOpenAI: Detecting and reducing scheming in AI modelsStartupHub: OpenAI and Apollo Research Reveal AI Models Are Learning to Deceive: New Detection Methods Show PromiseMarcus WellerHugging Face Watch next: https://www.youtube.com/watch?v=plwN5XvlKMg&t=1s -- This episode of IT Visionaries is brought to you by Meter - the company building better networks. Businesses today are frustrated with outdated providers, rigid pricing, and fragmented tools. Meter changes that with a single integrated solution that covers everything wired, wireless, and even cellular networking. They design the hardware, write the firmware, build the software, and manage it all so your team doesn't have to.That means you get fast, secure, and scalable connectivity without the complexity of juggling multiple providers. Thanks to meter for sponsoring. Go to meter.com/itv to book a demo.---IT Visionaries is made by the team at Mission.org. Learn more about our media studio and network of podcasts at mission.org. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Investor Fuel Real Estate Investing Mastermind - Audio Version
The conversation explores the intersection of real estate investment and professional athletics, focusing on how athletes can leverage real estate to mitigate financial risks and create sustainable funding opportunities. Anthony Scheirer discusses a specific case involving a Division III baseball player transitioning to a professional career and establishing a fund to revitalize a farm in Pennsylvania, highlighting the potential for athletes to engage in real estate ventures. Professional Real Estate Investors - How we can help you: Investor Fuel Mastermind: Learn more about the Investor Fuel Mastermind, including 100% deal financing, massive discounts from vendors and sponsors you're already using, our world class community of over 150 members, and SO much more here: http://www.investorfuel.com/apply Investor Machine Marketing Partnership: Are you looking for consistent, high quality lead generation? Investor Machine is America's #1 lead generation service professional investors. Investor Machine provides true ‘white glove' support to help you build the perfect marketing plan, then we'll execute it for you…talking and working together on an ongoing basis to help you hit YOUR goals! Learn more here: http://www.investormachine.com Coaching with Mike Hambright: Interested in 1 on 1 coaching with Mike Hambright? Mike coaches entrepreneurs looking to level up, build coaching or service based businesses (Mike runs multiple 7 and 8 figure a year businesses), building a coaching program and more. Learn more here: https://investorfuel.com/coachingwithmike Attend a Vacation/Mastermind Retreat with Mike Hambright: Interested in joining a “mini-mastermind” with Mike and his private clients on an upcoming “Retreat”, either at locations like Cabo San Lucas, Napa, Park City ski trip, Yellowstone, or even at Mike's East Texas “Big H Ranch”? Learn more here: http://www.investorfuel.com/retreat Property Insurance: Join the largest and most investor friendly property insurance provider in 2 minutes. Free to join, and insure all your flips and rentals within minutes! There is NO easier insurance provider on the planet (turn insurance on or off in 1 minute without talking to anyone!), and there's no 15-30% agent mark up through this platform! Register here: https://myinvestorinsurance.com/ New Real Estate Investors - How we can work together: Investor Fuel Club (Coaching and Deal Partner Community): Looking to kickstart your real estate investing career? Join our one of a kind Coaching Community, Investor Fuel Club, where you'll get trained by some of the best real estate investors in America, and partner with them on deals! You don't need $ for deals…we'll partner with you and hold your hand along the way! Learn More here: http://www.investorfuel.com/club —--------------------
AudioUK exposes a real expression of unity. Sponsored by Supporting Cast. Supporting Cast is a
What does it take to scale an $80M global business while still staying ahead of the competition?Kunal Madan, co-founder of Amarra, joins the Be A Marketer podcast to share how he and his brother grew a formalwear design house into one of the largest in the world, with dresses in over 800 boutiques worldwide. From zero marketing experience to mastering email, design, and relentless testing, Kunal's story shows what's possible when you refuse to settle.In this episode, you'll hear why balancing marketing to both wholesalers and end consumers has been key to growth, how beautiful imagery and strong email campaigns keep Amarra top of mind, and why email data like open rates and clicks help Kunal close more sales.If you love this show, please leave a review. Go to RateThisPodcast.com/bam and follow the simple instructions.Additional Resources:Using the Contact Management DashboardUnderstanding contact segmentationOverview: Email reportingMeet Today's Guest: Kunal Madan of Amarra
S5:E28 If “AI” still feels like magic tricks and missed ROI, this episode will flip the switch. Dr. LL sat down with Jim Weldon (Founder/CEO, Prospect.ai) (one of the sharpest systems thinkers she has ever interviewed) to map a practical path to cash with agentic AI. Here's what you'll walk away with: ✴️A meta-model you can explain to your team in 60 seconds so everyone finally understands where AI value lives. ✴️A 2-week innovation cadence you can copy-paste into your org and no enterprise budget required. ✴️The lane strategy for seasoned operators vs. young ideators so you stop competing in the wrong game and start compounding wins. ✴️The unsexy USP that beats competitors: nail the basics (speed, follow-up, clarity, billing, referrals). ✴️How to become a utility in your market (the “water & power” behind others' growth) instead of an easily replaced vendor. If you lead a small or midsize business and want results in the next 30 days, not theory, then this is the episode. 0:53 — Superpower: synthesis over “speeds & feeds.” Jim explains how to ignore noise and frame problems so solutions map to real market opportunities. 3:15 — The Meta-Model for AI. A memorable analogy for LLMs (answers), agentic flows (task chains), and enterprise-grade platforms plus where value will concentrate next. 10:45 — Beat “aging out”: redefine your lane. Mindset + role clarity: younger teams dominate ideation; experienced operators win in innovation, beta, and scale where cash is created. 11:58 — Two-week innovation cadence. Jim's playbook: 48-hour prototype only after value is proven. Use no-code + agents to compress cycles. 34:16 — The most overlooked USP: do the basics flawlessly. Answer the phone, quote fast, follow up, bill clearly, ask for referrals. Master baseline execution before hunting fancy differentiators. ✴️You can find Jim on LinkedIn: https://www.linkedin.com/in/jimweldon/ ✴️Don't forget to subscribe to YouTube @Midlifesuccess #ai #agenticai #technology #entrepreneur
What if the greatest barrier to building a profitable business isn't just strategy or hustle, but the way you think about—and manage—your money? In this episode of The Angel Next Door Podcast, host Marcia Dawood is joined by Melissa Houston, a seasoned CPA, entrepreneur, and author on a mission to close the financial literacy gap, especially for women business owners.Melissa Houston shares her journey from corporate accounting to launching "She Means Profit," writing "Cash Confident," and developing the ProfiVise app—all aimed at helping entrepreneurs truly understand their financials and boost profitability. Her approach empowers founders to shift their mindset, master vital numbers, and confidently manage their business finances.Listeners will walk away with actionable tips from Melissa's five-step Cash Confident framework, learn how to avoid money leaks, and gain insight into setting effective prices. With tools and mindset shifts tailored for entrepreneurs at every stage, this episode is a must-listen for anyone who wants to move beyond break-even to achieving real, lasting business success. To get the latest from Melissa Houston, you can follow her below!https://www.linkedin.com/in/melissahoustoncpa/https://www.shemeansprofit.comhttps://www.profivise.com Sign up for Marcia's newsletter to receive tips and the latest on Angel Investing!Website: www.marciadawood.comDo Good While Doing WellLearn more about the documentary Show Her the Money: www.showherthemoneymovie.comAnd don't forget to follow us wherever you are!Apple Podcasts: https://pod.link/1586445642.appleSpotify: https://pod.link/1586445642.spotifyLinkedIn: https://www.linkedin.com/company/angel-next-door-podcast/Instagram: https://www.instagram.com/theangelnextdoorpodcast/Pinterest: https://www.pinterest.com/theangelnextdoorpodcast/TikTok: https://www.tiktok.com/@marciadawood
S5:E28 If “AI” still feels like magic tricks and missed ROI, this episode will flip the switch. Dr. LL sat down with Jim Weldon (Founder/CEO, Prospect.ai) (one of the sharpest systems thinkers she has ever interviewed) to map a practical path to cash with agentic AI. Here's what you'll walk away with: ✴️A meta-model you can explain to your team in 60 seconds so everyone finally understands where AI value lives. ✴️A 2-week innovation cadence you can copy-paste into your org and no enterprise budget required. ✴️The lane strategy for seasoned operators vs. young ideators so you stop competing in the wrong game and start compounding wins. ✴️The unsexy USP that beats competitors: nail the basics (speed, follow-up, clarity, billing, referrals). ✴️How to become a utility in your market (the “water & power” behind others' growth) instead of an easily replaced vendor. If you lead a small or midsize business and want results in the next 30 days, not theory, then this is the episode. 0:53 — Superpower: synthesis over “speeds & feeds.” Jim explains how to ignore noise and frame problems so solutions map to real market opportunities. 3:15 — The Meta-Model for AI. A memorable analogy for LLMs (answers), agentic flows (task chains), and enterprise-grade platforms plus where value will concentrate next. 10:45 — Beat “aging out”: redefine your lane. Mindset + role clarity: younger teams dominate ideation; experienced operators win in innovation, beta, and scale where cash is created. 11:58 — Two-week innovation cadence. Jim's playbook: 48-hour prototype only after value is proven. Use no-code + agents to compress cycles. 34:16 — The most overlooked USP: do the basics flawlessly. Answer the phone, quote fast, follow up, bill clearly, ask for referrals. Master baseline execution before hunting fancy differentiators. ✴️You can find Jim on LinkedIn: https://www.linkedin.com/in/jimweldon/ ✴️Don't forget to subscribe to YouTube @Midlifesuccess #ai #agenticai #technology #entrepreneur
In this episode of Govcon Giants, I sit down with Lisa Shea Mundt, Co-Founder of The Pulse of GovCon, to unpack how artificial intelligence is transforming the federal marketplace — from the GSA's Grok AI rollout to the Pentagon's $200 million AI investments. With 14 years of experience and billions in proposal wins, Lisa shares a front-row view of how automation is reshaping the bid process — and what small businesses can do to stay competitive, human, and ahead. We dive into how contractors can future-proof their strategies, adapt to data-driven procurement, and leverage AI instead of fearing it. Key Takeaways: AI is changing the language of proposals — clarity, strategy, and storytelling matter more than ever. Federal buyers are evolving fast; small businesses must evolve their capture and BD processes to match. The future belongs to those who can pair tech literacy with human insight in every proposal and pitch. Learn more: https://govcongiants.org/ Lisa's Linkedin: https://www.linkedin.com/in/lisasheamundt/ Youtube: https://www.youtube.com/@thepulseofgovconvideos
New official data shows that prices in China are falling again. The producer price index, which measures the amounts charged by factories, has been negative for three straight years and last month it declined by 2.3 per cent year-on-year. Meanwhile, with consumer prices also down during a holiday month, is the world's second largest economy stuck in a hole, and how hard will it be to fix? Elsewhere we hear about the economic turmoil and rising living costs over the past year in Indonesia that's caused violent protests. And Ed Butler speaks to Professor Sir Cary Cooper on why Germany wants to put its pensioners back to work. The latest business and finance news from around the world, on the BBC.
All Local Afternoon Update for Wednesday October 15th 2025
6-alarm fire destroys businesses in New Jersey... Trump threatens to cut funding for NYC if Mamdani wins race.... MGM pulls out of it's casino license bid in Yonkers... MTA celebrates this year's billionth subway rider full 488 Wed, 15 Oct 2025 09:41:50 +0000 jW3rvkHbYM71YRzB3ZrQ5qaKmWty1gl8 news 1010 WINS ALL LOCAL news 6-alarm fire destroys businesses in New Jersey... Trump threatens to cut funding for NYC if Mamdani wins race.... MGM pulls out of it's casino license bid in Yonkers... MTA celebrates this year's billionth subway rider The podcast is hyper-focused on local news, issues and events in the New York City area. This podcast's purpose is to give New Yorkers New York news about their neighborhoods and shine a light on the issues happening in their backyard. 2024 © 2021 Audacy, Inc.
This podcast is powered by Klean Freaks University.com — where real cleaners build real empires. From mop buckets to million-dollar systems, we teach you how to clean smarter, lead stronger, and scale faster.The unexpected request to remove shoes at a client's doorstep creates an immediate dilemma for cleaning professionals. Do you comply and risk safety issues, or decline and potentially lose the client? Shannon and Jamie tackle this common industry challenge with practical solutions and important safety considerations.Chemical exposure represents one of the most overlooked dangers of barefoot cleaning. Professional cleaners already face heightened sensitivity to cleaning products over time, and direct skin contact only accelerates this process. Even products marketed as "safe for bare feet" contain chemicals that can be absorbed through the skin. This exposure extends beyond the cleaning staff to pets who later walk across these surfaces and ingest residual chemicals during grooming.The safety implications extend further when examining slip-and-fall risks. Booties become dangerously slippery when wet, creating hazardous conditions when moving between bathrooms and other areas. This introduces serious liability concerns, as insurance policies and workers' compensation typically require proper footwear. The hosts share practical alternatives, including maintaining dedicated indoor cleaning shoes for specific clients or implementing a 7-10% surcharge for accommodating barefoot cleaning requests.Cross-contamination presents another challenge that clients often fail to consider. The moisture from cleaning bathroom areas inevitably gets tracked throughout the home when using booties or bare feet, potentially transferring cleaning chemicals or contaminants to carpets and other surfaces. Businesses with a legitimate reason to revisit these practices with an emphasis on health and safety.Long's Product-https://longsproducts.com/Check out our new subscriptio Up your cleaning game, join over 6000 Cleaning Business Owners most of whom are located here in the United States. It can be crowed when trying to figure out who you are going to learn fromSupport the showThanks for tuning in to Cleaning Business Life, the show where we pull back the curtain on what it really takes to start, grow, and scale a thriving cleaning business without burning out. Every episode is packed with tips, stories, and strategies you can put to work right away—because you deserve a business that works for you, not the other way around. If you enjoyed today's episode, make sure to follow the podcast so you never miss a new release. And if you got value from this conversation, share it with another cleaning business owner who could use the encouragement and practical advice. Let's stay connected! You can find me online at:
Denise Press, Head of Small Business, North America, VISA Commercial Solutions; and Steve Zandpour, EVP, Head of Consumer & Business Banking at Associated Bank, discuss why access to capital is crucial for small businesses and how economic factors impact access, what resources and tools are available for small businesses, what factors to consider when leveraging AI, and what VISA and Associated Bank are doing to help small businesses thrive.
Send us a textChris Everard knows what it takes to build a business that sells. After starting and successfully exiting seven companies, he's now helping others do the same as a Business Architect at Fabric Business Solutions.In this episode of Exit Insights, Chris shares the practical lessons he learned from 20+ years of exits, including:Why starting with the end in mind gives you the best chance of a high-value exitHow to remove owner dependence and build a self-sustaining teamThe ‘boring' bits – like contracts, governance, and systems – that make or break a dealHow peer-to-peer accountability fuels sustainable growth Whether you're just starting to think about succession planning or actively preparing for exit, this episode is packed with takeaways that could add serious value to your business.
Karen Conti, Partner at Conti & Dolan, LLC, joins Lisa Dent to discuss Chicago businesses posting signs in their window denying entry to federal ICE agents. Conti shares that as long as someone is not of a “protected class,” businesses can deny entry to anyone.
This week I sat down with Warren Buffett's former financial assistant Tracy Britt Cool. In this exclusive interview, you'll learn how she went from writing a cold letter to Buffett to being sent in to fix struggling Berkshire subsidiaries, how to evaluate real business performance, and how incentives, culture, and structure line up to create lasting success. ----- Approximate Chapters (00:00) Intro, recent reading, and family life (06:39) Value Creation in operating; why companies struggle to adapt (09:23) Upbringing, education, and early career outreach (13:46) Lessons from Berkshire, leaving, and the Pampered Chef turnaround (18:25) Ad Break (20:35) Kanbrick long-term investment partnership and the Pampered Chef turnaround (27:40) People, culture, and building repeatable systems (KBS) (41:57) Sourcing deals, the five M's, and moats (52:52) Post-close playbook, Kanbrick Business System evolution, community, and leverage (1:11:53) AI, productivity, and the WHO hiring process (1:20:49) Businesses to avoid investing in, board lessons, and governance (1:26:44) Financial literacy, integrity in hiring, and broader reflections (1:42:49) Closing thanks and outro ----- About Tracy Tracy Britt Cool is the co-founder of Kanbrick and former CEO of Pampered Chef. At Berkshire Hathaway she worked directly with Warren Buffett as his financial assistant. ----- *This Episode Made Possible By:* Basecamp: http://basecamp.com/knowledgeproject reMarkable: https://www.reMarkable.com ----- Upgrade: Get a hand edited transcripts and ad free experiences along with my thoughts and reflections at the end of every conversation. Learn more @ fs.blog/membership ------ Newsletter: The Brain Food newsletter delivers actionable insights and thoughtful ideas every Sunday. It takes 5 minutes to read, and it's completely free. Learn more and sign up at fs.blog/newsletter ------ Follow Shane Parrish X @ShaneAParrish Insta @farnamstreet LinkedIn Shane Parrish Learn more about your ad choices. Visit megaphone.fm/adchoices
From the BBC World Service: Chief executives have been urged to plan for computer security breaches by going back to pen and paper. The U.K. government told CEOs to plan offline contingencies after a number of high-profile attacks on companies — hacks that cost global brands millions of dollars. We'll learn more. Plus, delegates are in London for U.N. talks aimed at reducing the environmental impact of global shipping. And, we'll hear about the impact of tariffs on Swiss businesses.
From the BBC World Service: Chief executives have been urged to plan for computer security breaches by going back to pen and paper. The U.K. government told CEOs to plan offline contingencies after a number of high-profile attacks on companies — hacks that cost global brands millions of dollars. We'll learn more. Plus, delegates are in London for U.N. talks aimed at reducing the environmental impact of global shipping. And, we'll hear about the impact of tariffs on Swiss businesses.
240: In this episode, I'm sitting down with Ron Apke, one-half of the Apke Brothers and co-founder of Land Portal.(Show Notes: REtipster.com/240)These guys are changing the game in land investing software. We dig into what it's really like building a company with your brother, the biggest land investing mistakes, and how Land Portal is solving massive problems in the real estate data world. Tons of great insights in this one!
Google SEO Best Practices - How to Kickstart Your Holiday Marketing Campaign with Favour Obasi-Ike | Get exclusive SEO newsletters in your inbox.In this episode, recorded live in a Clubhouse audio app room (10/20/22), we dive into the fundamentals of effective digital promotion. Favour Obasi-ike cuts through the noise to reveal that successful marketing isn't a one-time campaign, but a continuous conversation. He emphasizes that the true engine of growth is a simple, powerful focus on answering your audience's questions and solving their genuine problems. This consistent value is what naturally builds brand awareness and creates unstoppable momentum.We explore the critical first step that many miss: listening. No matter your budget, your marketing efforts must begin with listening to your target audience through tools like surveys and social media monitoring. This isn't just about data collection; it's about understanding their deepest needs and the language they use, so you can tailor your content for maximum impact.Our conversation also features guest John, who reinforces that at the heart of it all is storytelling. It's about framing your product or service as the essential solution within a compelling narrative that resonates. We even sparked an interactive poll with our live audience to uncover the most effective marketing channels, highlighting that success comes from knowing where your people are and how they engage.Ultimately, this discussion drives home a non-negotiable truth: establishing authority and trust comes from giving away valuable, comprehensive information. When you focus on being a resource first, you build the foundation that reliably drives conversions.Tune in to learn how to kickstart a marketing strategy that is both authentic and powerfully effective with Google SEO and more!Episode Answer KeyMarketing is described as an ongoing, daily process, much like PR, that focuses on building awareness and solving problems. In contrast, advertising is periodic and represents a specific, time-bound activity that can work in conjunction with broader marketing efforts.The first step in kickstarting a marketing campaign is not spending money, but rather listening, asking questions, and conducting surveys. Favour Obasi-ike emphasizes that this process begins with identifying the questions people are asking to understand their problems and needs.User-Generated Content (UGC) is a marketing method where other people talk about a brand or its products without the brand being directly involved. Examples mentioned by Favour Obasi-ikeare ads from Apple and Coca-Cola that show people using their products in real-time, real-life situations, which helps build brand awareness.Storytelling is powerful because it allows businesses to market themselves without overtly selling. Favour Obasi-ike explains that businesses that tell stories do well because they are gaining attraction, momentum, and connecting with an audience that can relate to the problem and the proposed solution.Testing is an essential and continuous part of any marketing campaign. As Favour Obasi-ikementioned in the context of Facebook advertising, a campaign cannot proceed without testing because it helps tighten up marketing efforts and understand what resonates with the target audience.Apple created a group study concept where they invited people into a store to interact with products without any pressure to buy. Favour Obasi-ike described how, by observing what products, like the iPhone over the iPad, people were most drawn to, they could understand customer needs for portability and functionality, which informed their strategy.John's primary recommendation for a small-budget campaign is to "story your solution." This involves identifying a specific niche and their problems, and then creating video content that tells the story of how that problem was solved for a particular type of person.Favour Obasi-ike advises that there is no such thing as "too much information" if the focus is on serving people and satisfying their needs. Providing comprehensive, valuable content that answers questions establishes top authority, solves problems, and attracts an attentive audience.Businesses use surveys to ask direct questions about the customer experience, such as "How did we serve you?" and "How can we serve you better?" Favour Obasi-ike notes that the responses contain trigger words and key insights that help the business understand customer preferences, which are then used to solve those specific problems in the next marketing campaign.To create an appealing response, Favour Obasi-ike suggests using a variety of formats beyond simple text. These include pictures, video tutorials, infographics, how-tos, carousels, slides, and sound bites.Next Steps for Digital Marketing + SEO Services:>> Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike>> Need more information? Visit our Work and PLAY Entertainment website to learn about our digital marketing services.>> Visit our Official website for the best digital marketing, SEO, and AI strategies today!>> Join our exclusive SEO Marketing community>> Read SEO Articles>> Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike>> Subscribe to the We Don't PLAY PodcastSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
In this episode, Lydia sits down to share her favorite PR tools that she uses daily as a publicist. Whether you're a small business owner learning to pitch yourself or a PR professional looking to streamline your workflow, these tools are gold for finding media opportunities, building connections, and landing consistent press.01:57 — Source of Sources
Welcome to another episode of MOJO: The Meaning of Life and Business! In today's conversation, host Jennifer Glass dives into the fast-evolving world of marketing with special guest Jeff Greenfield, an entrepreneur, advisor, and disruptor with over three decades of experience in strategy, growth, and marketing leadership. As the co-founder and CEO of Provalytics, Jeff is at the forefront of AI-driven, cookie-less attribution and measurement solutions. Together, Jennifer and Jeff unpack the challenges marketers and small business owners face as privacy changes, like Apple's iOS updates, disrupt traditional tracking and analytics.Tune in to learn why it's so difficult to know which half of your marketing budget is truly working, how the fundamentals of measuring marketing success haven't changed as much as you think, and what practical steps you can take—no matter your business size—to make smarter decisions about where to invest your marketing dollars. Whether you're just starting out or looking to get more from your existing campaigns, this episode is packed with real-world advice on tracking impressions, understanding the pitfalls of relying solely on clicks, and building marketing strategies that stand the test of time. Get ready to take notes and gain fresh insights into the ever-changing world of business marketing!About my guest: Jeff Greenfield is an entrepreneur, advisor, and disrupter with three decades of strategy, growth and marketing leadership. Jeff is currently building the next generation of AI-Driven Attribution as the co-founder and CEO of Provalytics which is a 'cookie-less' attribution & measurement solution which enables marketers to prove the impact from upper funnel channels like CTV and grow their budgets.Connect with Jeff on Facebook, LinkedIn, and on the web at https://provalytics.comKeywords: marketing attribution, cookie-less measurement, third-party cookies, data privacy, Google Analytics, marketing fundamentals, digital advertising, media impressions, ad tracking, conversion tracking, marketing data analysis, marketing ROI, upper funnel channels, CTV advertising, small business marketing, AI-driven attribution, offline marketing, marketing budget, marketing metrics, cost per click, cost per lead, cost per sale, Facebook advertising, Instagram advertising, Meta ads, Google ads, impression tracking, customer journey, marketing measurement tools, advertising effectiveness, marketing strategy
Today is Tuesday, October 14. Here are some of the latest headlines from the Fargo, North Dakota area. InForum Minute is produced by Forum Communications and brought to you by reporters from The Forum of Fargo-Moorhead and WDAY TV. For more news from throughout the day, visit InForum.com.
Clement Manyathela speaks to Dagmar Breiling, CEO of Fundraising Connection, about how small businesses can source and access grants. While passion and determination drive entrepreneurs, financial backing is often the key to sustainable growth. Breiling unpacks where small businesses can start, what funders look for, and how to craft strong applications to successfully navigate the world of business funding. The Clement Manyathela Show is broadcast on 702, a Johannesburg based talk radio station, weekdays from 09:00 to 12:00 (SA Time). Clement Manyathela starts his show each weekday on 702 at 9 am taking your calls and voice notes on his Open Line. In the second hour of his show, he unpacks, explains, and makes sense of the news of the day. Clement has several features in his third hour from 11 am that provide you with information to help and guide you through your daily life. As your morning friend, he tackles the serious as well as the light-hearted, on your behalf. Thank you for listening to a podcast from The Clement Manyathela Show. Listen live on Primedia+ weekdays from 09:00 and 12:00 (SA Time) to The Clement Manyathela Show broadcast on 702 https://buff.ly/gk3y0Kj For more from the show go to https://buff.ly/XijPLtJ or find all the catch-up podcasts here https://buff.ly/p0gWuPE Subscribe to the 702 Daily and Weekly Newsletters https://buff.ly/v5mfetc Follow us on social media: 702 on Facebook https://www.facebook.com/TalkRadio702 702 on TikTok https://www.tiktok.com/@talkradio702 702 on Instagram: https://www.instagram.com/talkradio702/ 702 on X: https://x.com/Radio702 702 on YouTube: https://www.youtube.com/@radio702 See omnystudio.com/listener for privacy information.
Discover how to build a powerful brand that reflects your values and attracts your ideal customers. In this episode, Pastor NaRon Tillman sits down with Lindy Nowak, founder of Up In A Day, to explore the intersection of faith, business, and effective branding strategies for small business owners.What You'll Learn:✅ Common mindset pitfalls that sabotage new business owners✅ How to create a clear brand identity that stands out✅ The power of authentic branding rooted in your values✅ Why your founder story matters more than you think✅ Practical steps to differentiate your business in any marketKey Insights:• From corporate to calling: Lindy's journey helping small businesses feel big• The psychology behind effective brand visuals and color choices• When rebranding helps vs. hurts your business growth• How company values drive customer connection and loyaltyTIMESTAMPS: 00:00 Starting a Digital Marketing Company 00:10 The Importance of Business Mentality 00:46 Marketing and Branding Misconceptions 02:09 Introducing Today's Guest: Lindy 02:42 Understanding Branding for Small Businesses 04:15 Helping Small Businesses Feel Big 04:51 The Birth of Up in a Day 08:24 The Value of a Strong Brand Identity 14:40 The Role of Color in Branding 18:15 The Risks of Rebranding 23:03 The Importance of Company Values 26:19 Concluding Thoughts and FarewellContact Lindy:http://www.upinaday.co/https://www.linkedin.com/in/lindy1/https://www.instagram.com/upinaday/https://www.youtube.com/channel/UCCSsIadyqBYHgGlqVBzlCgAhttps://www.pinterest.com/upinaday/https://www.facebook.com/UpinadayBecome a supporter of this podcast: https://www.spreaker.com/podcast/walk-in-victory--4078479/support.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you'll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned and will learn on his path from $100M to $1B in net worth.Wanna scale your business? Click here.Follow Alex Hormozi's Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition
A lot of people think ads will magically fix a business that isn't working, but that's not how it goes. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Get 1:1 ads coaching from me – three Zoom calls with me and unlimited support in between! Ads only fuel what's already working, and I break down the three pieces every course business needs in place to profit from Facebook and Instagram ads: a lead magnet that converts, a launch system that's repeatable, and a low-ticket offer funnel. I show you how each one works, why having at least two already working organically is the key, and how ads can then amplify your results. By the end, you'll know if your business is ready to run ads profitably or what to focus on first before spending a dime. Watch this episode on YouTube! Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! Kwadwo [QUĀY.jo] Sampany-Kessie's Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business's YouTube Channel
Many gurus and business consultants have sung the praises of highly diversified businesses with many streams of income. These businesses are not without their own unique challenges. Dallas Mount of Ranch Management Consultants is here to help us think differently about what success looks like. Sometimes it means identifying the one or two things we do really well and then doing a lot more of those few things rather than adding a lot more enterprises that only produce marginal results.Thanks to our Studio Sponsor, Understanding Ag!Head over to UnderstandingAg.com to book your consultation today!Sponsor:Ranch RightSea-90 Ocean MineralsRelevant Links:Ranching for ProfitDallas' Previous Episodes:Ep. 372 Dallas Mount – Using Business Language – July 8th, 2024Ep. 333 Dallas Mount – Making Good DecisionsEp. 304 Dallas Mount – What is Profit For?Ep. 198 Dallas Mount – Succession Strategies – July 14th, 2021Ep. 179 Dallas Mount – The Grazing Principles – March 9th, 2021Ep. 156 Dallas Mount – Having the Courage to Talk – September 22nd, 2020Ep. 120 Dallas Mount – Working ON the Business – December 30th, 2019Ep. 090 Dallas Mount – Profitablity Targets – May 21st, 2019Ep. 043 Dallas Mount – Turning the Tables – August 20th, 2018Ep. 029 Dallas Mount – Learning in the Land Down Under – May 15th, 2018Ep. 002 Dallas Mount – Four Pillars of a Ranching Operation – November 6th, 2017
We're living in crazy times. Never before has our culture seemed so divided, so polarized. This sentiment also applies to businesses, unfortunately. In today's episode, host Travis Shelton explores the dangers of what happens when businesses decide to adopt human beliefs, values, and polarizations. It may seem like a zero-sum game, but it's far from it. The consequences may not be immediately evident, but they can sneak up on us before we realize it's too late. Whether you're a business owner, a consumer, or someone who cares about the state of our culture, we hope you take something valuable from this episode. Podcast website: https://www.travisshelton.com/podcast Daily Blog: https://travisshelton.com/blog Subscribe to the Daily Blog: http://eepurl.com/gB07Ef Podcast Facebook Group: https://www.facebook.com/groups/370457478238932 Travis's Instagram: https://www.instagram.com/travis_shelton_ Travis's Facebook: https://www.facebook.com/travissheltonco/YouTube: https://www.youtube.com/channel/UCasnj17-bOl_CZ0Cb9czmyQTikTok: https://www.tiktok.com/@meaning_over_money
Imagine an engineer who's gone from writing code to building a venture-backed startup—now creating AI-powered tools tailored for fashion brands in New York. That's Harish Chandramowli, Co-Founder of Flaire. His journey is a compelling example of the kind of leadership, innovation, and resilience we highlight on the Breakfast Leadership Show. With a twelve-year engineering career at organizations like MongoDB, Bloomberg, and Johns Hopkins, Harish made the leap into entrepreneurship by co-founding Flaire—an ERP platform that fuses artificial intelligence with user-centered design for retail. What makes Harish's story stand out is his ability to blend deep technical expertise with the gritty, hands-on realities of scaling a business. Whether he's designing smarter code-review workflows (like Greptile, which dramatically reduces dev feedback cycles) or jumping into client sales conversations, Harish brings a unique perspective. He's learned firsthand how to build high-performing remote teams rooted in trust, and how small, strategic process bets can drive sustainable growth. LinkedIn: https://www.linkedin.com/in/scharish/ Website: https://Flairesoftware.com This episode's partner is MRPeasy. Link to sign up: https://try.mrpeasy.com/rzhgcr9jcov5 The AI-powered MRP software for small manufacturers Ideal for companies with 10 - 200 employees MRPeasy is a seriously powerful yet easy-to-use manufacturing software. It gives you everything you need to manage your manufacturing and distribution.
I am SO pumped to share this episode with you because it's proof that the strategies I teach actually work in the real world.My student Stephanie Kase just pulled back the curtain on how she made $20,013 during Black Friday 2024 using my Black Friday in a Box strategy. And she documented EVERYTHING.We're talking about a woman who doubled her previous year's Black Friday results without massive audience growth. She went from making her typical $4-6K flash sales to hitting a goal that honestly seemed ambitious when she set it.What I love most about Stephanie's approach is that she didn't just follow my strategy blindly - she adapted it, tested it, and made it work for her business. She ran five days of deals, used strategic upsells, and even threw in some warm audience Facebook ads that generated a 13.4x return on ad spend.This isn't just about the numbers though. Stephanie breaks down exactly what worked, what didn't, and what she's changing for next year. She's sharing the behind-the-scenes reality of running a successful Black Friday campaign, including the 500 people who unsubscribed (and why she's totally fine with that).Grab Black Friday in a Box while it's on SALE: https://gemmabonhamcarter.com/black-fridayWhat you'll learn:The exact 5-day deal structure that generated over $20K in salesHow strategic upsells and order bumps added $4,100 to her revenueWhy running ads to warm audiences only resulted in 13.4x return on ad spendThe specific email timing strategy that worked (and what didn't)Her biggest mistakes and what she's doing differently in 2025The email subject lines that got the highest open rates during Black Friday weekHow she prepared her audience weeks in advance with a Black Friday catalogThe backend technical issues you need to avoid when running daily dealsResources Mentioned in this Episode:Black Friday in a Box: https://gemmabonhamcarter.com/black-fridayStephanie's breakdown and free Black Friday debrief document here: https://www.youtube.com/watch?v=OgJSgXeShB4Your Next Steps:Work with Me: https://www.gemmabonhamcarter.com/programsWhat I Use to Run My 7-Figure Business: https://gemmabonhamcarter.com/toolsConnect on Social: https://www.instagram.com/gemma.bonhamcarter Support the show
WHY IS THE US GOVERNMENT BUYING BUSINESSES? The federal government keeps buying "shares" of certain businesses that Trump has decided have some national security implications and I don't like it. Neither does Eric Boehm for Reason.com as he wrote about why this is a bad idea here. We will discuss today at 12:30.
Anand Medepalli of Shippeo talks about why most supply chain transformations fail; good data; workflows focused on outcomes; and why AI isn't a quick fix. IN THIS EPISODE WE DISCUSS: [03.57] An introduction to Anand and Shippeo. “Our goal is to provide trustworthy data so you can make decisions. Your supply chains are constantly hit with disruptions – it's no longer a disruption here, a disruption there. It's actually tranquility here, tranquility there, and disruption the rest of the time!” [07.40] The latest Gartner data on the state of supply chain digitization, and why most transformations fail to deliver the promised value. “Businesses run out of energy – these are big projects. People think: ‘We must architect the whole thing before we can do anything,' so perfect becomes the enemy of good, fast... Digitization doesn't happen because someone has a grand vision, it's the incremental steps you take towards it.” [14.09] Why AI isn't a quick fix for all your digitization challenges. “It's not a magic wand, you can't just sprinkle AI and think things will work... And the problem is that, particularly the LLM models, have been trained to please you.” [16.07] Why data is the foundation for success, and the importance of building trust. “It used to be that, when these disruptions happened, even if you didn't have the perfect data at hand to make a decision, you at least had the human capital to be focused on figuring it out. So reactivity was a plausible strategy.” [21.29] How Shippeo is investing in data quality, and why it's so critical as they support customers on their digitization journeys. [27.21] Why visibility alone isn't enough, and how people, AI, and good data also need to be weaved in to drive success. “Visibility is not enough – engagement is required. And, if I engage with that, what are the actions that I need to take to overcome the problem?” [30.39] Why workflows are crucial, and how they help to bridge the gap between ‘knowing' and ‘doing.' “Don't get caught up in the buzzwords, or worry that you're missing out… Think: “If I can solve this problem without AI, why aren't I solving it?” Solve it, then challenge yourself to make it better.” [35.58] How to define simple but effective workflows that focus on outcomes. [42.34] The business impact you can create by working with Shippeo. “You can live with fewer surprises, let Shippeo give you a little more tranquility.” RESOURCES AND LINKS MENTIONED: Head over to Shippeo's website now to find out more and discover how they could help you too. You can also connect with Shippeo and keep up to date with the latest over on LinkedIn, Facebook, Instagram or X (Twitter), or you can connect with Anand on LinkedIn. If you enjoyed this episode and want to hear more from Shippeo, check out 443: Mastering Visibility: Insights from LogTech Live with Shippeo, 486: Revealed – The Number One Way To Make Your Supply Chain Future-Proof or 475: Leverage Real-Time Transportation Visibility, with Shippeo Check out our other podcasts HERE.
When Is Your Business Ready for a Fractional CFO? Expert Insights from Laresa McIntyreAs your business scales, the financial landscape becomes increasingly complex. Many founders find themselves overwhelmed by cash flow management, forecasting, and financial decision-making—realizing their passion alone isn't enough to sustain growth. In this episode, host Josh Elledge interviews Laresa McIntyre, fractional CFO and Founder of Rockbridge CFO, who shares her insights on when to bring in a fractional CFO, how to prepare for that step, and how doing so can transform your business operations and confidence.The Right Time to Hire a Fractional CFOLaresa explains that a fractional CFO is a part-time financial executive who provides strategic planning, forecasting, and financial insight—without the cost of a full-time hire. Businesses typically benefit when revenue reaches the $1M–$2M mark or when decision-making starts to rely too heavily on gut instinct instead of data. She highlights clear signs that a company is ready for financial leadership: outgrowing basic tools like QuickBooks, feeling uncertain about profitability, or needing clarity around cash flow and personnel costs.A fractional CFO doesn't just manage numbers—they partner with founders to bring order, foresight, and peace of mind. Laresa shares how implementing more detailed financial reporting and proactive cash flow forecasting helps business owners understand where their money is going, where it should go next, and how to allocate it efficiently. This support allows leaders to step back from financial stress and focus on strategy, growth, and innovation instead.For founders still below seven figures, Laresa recommends starting early by setting up robust accounting systems and forecasting tools. Preparation ensures a fractional CFO can deliver maximum value once engaged. By building these systems in advance, founders avoid reactive decisions and gain clarity on how each financial move impacts long-term scalability.About Laresa McIntyreLaresa McIntyre is the Founder and Fractional CFO at Rockbridge CFO, where she helps businesses gain financial clarity, improve profitability, and scale strategically. With years of experience supporting founders and executive teams, she specializes in transforming financial chaos into actionable growth strategies.About Rockbridge CFORockbridge CFO provides strategic financial leadership for growing companies through fractional CFO services. The firm focuses on forecasting, profitability analysis, and cash flow management—empowering business owners to make confident, data-driven decisions without the expense of a full-time CFO.Links Mentioned in this EpisodeRockbridge CFOLaresa McIntyre LinkedIn ProfileKey Episode HighlightsSigns your business is ready for a fractional CFOHow financial forecasting improves decision-makingCommon gaps in accounting systems for scaling companiesThe emotional and strategic benefits of CFO partnershipHow to prepare your financial foundation before reaching seven figuresConclusionHiring a fractional CFO isn't just about managing your finances—it's about reclaiming your time, focus, and confidence as a leader. As Laresa McIntyre explains, the right time to bring in a CFO is when you're ready to grow with clarity and strategy instead of stress and guesswork. Whether your business is at $500K or $5M, proactive financial leadership can set the foundation for sustainable, scalable success.