Podcasts about optimization

Enterprise brands are shifting 40% more budget toward answer engine optimization as ChatGPT visits surge 90% year-over-year. Josh Blyskal, Head of AI Strategy at Profound, has analyzed over one billion citations to reveal which brands win in AI discovery and shares proven frameworks from Fortune 500 implementations. The discussion covers fan-out query analysis for identifying the 3-5 word searches that LLMs actually execute behind complex prompts, multi-surface consensus building strategies that align PR, social, and content teams around AI visibility goals, and product feed optimization frameworks that translate traditional services into structured data formats for agentic commerce success.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this insightful interview with Jason Barnard, founder of Kalicube, we dive deep into the power of entity optimization in today's AI-driven SEO world. Jason explains how search engines and AI systems like Google and ChatGPT prioritize understanding "entities" over traditional keywords, and how this shift impacts rankings. Learn about his proven framework: Claim it, Frame it, Prove it, and how focusing on niche optimization can help you rise to the top. Plus, get actionable tips on building credibility and leveraging over 25 billion data points to enhance your online presence. Don't miss these essential strategies for improving your SEO and brand authority!   Sponsor: 201 Creative Get your FREE GEO Snapshot today! - https://201creative.com/geo-snapshot/?utm_source=niche_pursuits_podcast&utm_medium=audio&utm_campaign=geo_snapshot_launch&utm_content=show_notes Links & Resources Connect with Jason: https://www.linkedin.com/in/jasonmbarnard/ Visit Jason's Official Website: https://jasonbarnard.com Learn more about Jason Barnard: https://www.google.com/search?q=jason Get Kalicube's Free Downloadable Guides: https://kalicube.com/solutions/free-downloadable-guides/ Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter Want a Faster and Easier Way to Build Internal Links?  Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative

In this episode of Keeping Abreast, Dr. Jenn Simmons sits down with Dr. Joseph Dituri, a biomedical engineer, hyperbaric medicine specialist, and former U.S. Navy saturation diver, to explore the science of healing, aging, and human resilience.Drawing from his clinical work in hyperbaric medicine and his recovery from a traumatic brain injury, Dr. Dituri explains how oxygen, pressure, and controlled physiological stress affect inflammation, sleep quality, immune function, and cellular repair. Together, they examine the evidence behind biological versus chronological age, the role of muscle and bone health in longevity, and the evolving, evidence-informed use of hyperbaric oxygen therapy in healing and cancer support. In This Episode, You'll Learn:What happens to the human body when it lives under pressure for 100 days underwaterHow hyperbaric oxygen therapy impacts inflammation, immune function, sleep, and agingThe difference between biological age vs. chronological age and why it matters.Why muscle and bone health are critical pillars of longevityHow healthy stress can strengthen the brain, body, and immune systemThe science behind collagen synthesis, stem cells, and tissue repairWhat the research actually says about hyperbaric medicine and cancerHow to identify qualified, safe hyperbaric centers and avoid poorly run facilitiesEpisode Timeline Highlights:00:00 Introduction to Dr. Joe Dituri and His Mission03:08 What Hyperbaric Medicine Is and How It Works05:54 Why He Chose to Live Underwater for 100 Days08:54 Daily Life, Work, and Challenges Beneath the Ocean11:53 Sleep, Brain Function, and Cognitive Changes Under Pressure14:53 Inflammation, Telomeres, and Measuring Cellular Health18:05 The Core Science Behind Hyperbaric Oxygen Therapy28:50 Isolation, Connection, and Human Biology33:49 Biological Age vs. Chronological Age50:35 Hyperbaric Therapy for Health Optimization53:17 Collagen, Tissue Healing, and Regeneration56:07 Hyperbaric Medicine and Cancer Support01:06:50 Treatment Frequency, Duration, and Expectations01:12:03 How to Find Safe and Qualified Hyperbaric Centers01:15:52 Longevity, Optimization, and What's NextWhere to Find Dr. Joseph Dituri (Dr. DeepSea)Website: https://drdeepsea.com/Instagram: www.instagram.com/drdeepseaTo talk to a member of Dr. Jenn's team and learn more about working privately with RHMD, visit: https://jennsimmons.simplero.com/page/377266?kuid=327aca17-5135-44cf-9210-c0b77a56e26d&kref=vOKy0sAiorrKTo get your copy of Dr. Jenn's book, The Smart Woman's Guide to Breast Cancer, visit: https://tinyurl.com/SmartWomansBreastCancerGuideTo purchase the auria breast cancer screening test go here https://auria.care/ and use the code DRJENN20 for 20% Off.Connect with Dr. Jenn:Website: https://www.realhealthmd.com/Facebook: https://www.facebook.com/DrJennSimmonsInstagram: https://www.instagram.com/drjennsimmons/YouTube: https://www.youtube.com/@dr.jennsimmons

This week, we're kicking off 2026 with our opening keynote from last year's Music Tectonics conference: "Optimization is Not Enough: Are You Ready for Streaming's Reckoning?"  In this keynote, Tatiana Cirisano from MIDiA Research joins Dmitri to ask a provocative question: Is the music industry so focused on optimizing streaming revenue that it's missing what comes next?  Tatiana argues that streaming has removed so much friction from music that it's accidentally removed fans' emotional connection (especially for Gen Z and Gen Alpha), and that music's real competitor isn't a new format but the attention economy (social video, gaming, etc).  We explore what the industry can learn from gaming's "productized friction," why Asian streaming services built around fandom might show the way forward, and whether platforms should actually make the experience harder, not easier. We also tackle audience questions about user-centric payment models, AI-generated music, and whether scarcity could return to digital music. If you've wondered whether streaming is coasting on past success, this conversation will challenge how you think about music's future.   The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit musictectonics.com to find shownotes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!  Get Dmitri's Rock Paper Scanner newsletter.

As we head into 2026, homeowners are still turning to Google when they need a roofer, and local visibility continues to drive high-quality leads. Many contractors spend money on marketing without understanding how local SEO and Google Maps actually work. In this episode, Dave breaks down the fundamentals of local search, what really drives inbound leads, and how to improve visibility without relying solely on paid ads.If homeowners can't find you on Google, you don't exist.In this episode, I sit down with local SEO expert Dima Sobovoy to break down how roofing contractors can win more jobs by showing up where it matters most, Google Maps and local search.We talk about why many roofing websites and SEO campaigns fail, what Google actually looks for when ranking local contractors, and how simple changes can dramatically improve visibility without chasing gimmicks or shortcuts.This episode is about building a strong local presence that consistently generates qualified leads, not just clicks.Local SEO isn't optional for roofing contractors; it's foundational.In this episode, Dave Sullivan talks with Dima Sobovoy about what actually drives local rankings for roofers and home service businesses. They break down the common mistakes contractors make with SEO, why “set it and forget it” marketing doesn't work, and how Google Maps has become one of the most powerful lead sources in local markets.Dima explains the importance of Google Business Profiles, reviews, proximity, relevance, and consistency, and how contractors can improve their local presence without massive ad budgets. The conversation also covers how SEO fits into a broader business system, so leads don't go to waste once the phone starts ringing.If you want more inbound leads from homeowners actively searching for a roofer in your area, this episode lays out the fundamentals you need to understand.This episode is a replay of a previously published episode of The Roofer Show. We're bringing it back because the message is especially relevant as contractors plan for 2026.Original episode: https://theroofershow.com/418What you'll hear in this episode:Google Maps visibility is critical for roofing contractorsLocal SEO drives higher-intent leads than many paid adsGoogle Business Profiles must be actively managed, not ignoredReviews, consistency, and relevance matter more than tricksSEO only works when paired with strong follow-up systemsLong-term local visibility beats short-term marketing hacksResources:Connect with Dave!Text Dave: (510) 612-1450Free Strategy CallWant to grow a more profitable roofing business? Book a free strategy call with Dave here → davesullivan.as.me/free-strategy-callFree ResourceDownload your FREE 1-Page Business Plan for Roofing Contractors → theroofershow.com/planWatch on YouTubeSubscribe for weekly tips and full episodes →

Google completed the December 2025 core update this week and it hit some news publishers incredibly hard. I posted the annual Google algorithm update infographic. Google's Frankenstein AI-recipes are a complete horror. Google questioned the need for ccTLDs for international SEO...

In this episode, Dr. Kharrazian covers the physiological mechanisms that drive aging and how you can take proactive steps to slow disease progression and extend your healthspan.Learn the foundational concepts of geroscience, the difference between anti-aging appearance medicine and true longevity medicine, and actionable clinical strategies for healthier longevity. You'll learn why maintaining resiliency is key to a healthy, vibrant life, what laboratory markers and lifestyle interventions actually make a difference, and how to spot early signs of aging before they become disease. If you're passionate about functional medicine, working with chronic patients, or simply want to invest in your own healthy future, this conversation is packed with the essentials you need.Learn functional longevity strategies from Dr. Datis Kharrazian. Discover how to use personalized nutrition, diet, and lifestyle approaches to optimize healthspan. Enroll in the Longevity Mastery Program at: https://pages.kharrazianinstitute.com/longevityFor patient-oriented functional medicine courses, visit https://drknews.com/online-courses/For practitioner functional medicine certification courses, visit https://kharrazianinstitute.com/For Certified Functional Nutrition education for both practitioners and lay people, visit https://afnlm.com/00:00 "Exploring Aging, Health, and Longevity"04:43 "Understanding Geroscience and Longevity"09:46 "Hallmarks of Aging Explained"13:36 "Addressing Chronic Inflammaging Challenges"17:15 "Aging Pathophysiology in Practice"18:41 "Restoring Physiological Resiliency"24:11 Extending Human Lifespan Potential25:47 "Secrets of Longevity: Jean Calment"29:28 "Longer Lives, Declining Quality"32:32 "Functional Medicine Resource Hub"Support this show http://supporter.acast.com/solving-the-puzzle-with-dr-datis-kharrazian. Hosted on Acast. See acast.com/privacy for more information.

In episode #412 of The Hormone Puzzle Podcast, our host, Dr. Kela Smith, talks about Peptides 101: What They Are, How They Work, and Why They're Transforming Metabolic, Hormone & Wellness Optimization – Inside the Fertility Puzzle with Dr. Kela. At the end of every month on The Hormone Puzzle Podcast, Dr. Kela takes you Inside the Fertility Puzzle with a special solo episode dedicated to key fertility topics. From optimizing hormones and decoding lab results to fostering emotional resilience, these episodes deliver actionable advice and expert insights to support your journey to conception. Designed to equip you with the tools and knowledge needed to navigate your unique fertility challenges, this series is your guide to empowerment and clarity. Tune in and let's work together to solve your fertility puzzle with confidence! More about Dr. Kela: Dr. Kela Smith is a leading Holistic Integrative Fertility & Hormone Doctor, dedicated to supporting women and couples facing fertility challenges. After overcoming her own fertility struggles using the Hormone Puzzle Method, it has been her mission to help others solve their infertility puzzles so they can get and stay pregnant, have a healthy happy pregnancy, and easy postpartum. An accomplished author, she also hosts Solving-Infertility Summit, and Healthy Happy Pregnancy Summit. Dr. Kela's expertise also extends to guiding and inspiring future fertility experts as the lead educator at the Hormone Puzzle Society Educational Institute. Thank you for listening! This episode is brought to you in partnership with Proov - https://proovtest.com/PUZZLE Follow Dr. Kela on Instagram: @‌kela_healthcoach Get your FREE Fertility Meal Plan: https://hormonepuzzlesociety.com/ FTC Affiliate Disclaimer: The disclosure that follows is intended to fully comply with the Federal Trade Commission's policy of the United States that requires to be transparent about any and all affiliate relations the Company may have on this show. You should assume that some of the product mentions and discount codes given are "affiliate links", a link with a special tracking code This means that if you use one of these codes and purchase the item, the Company may receive an affiliate commission. This is a legitimate way to monetize and pay for the operation of the Website, podcast, and operations and the Company gladly reveals its affiliate relationships to you. The price of the item is the same whether it is an affiliate link or not. Regardless, the Company only recommends products or services the Company believes will add value to its users. The Hormone Puzzle Society and Dr. Kela will receive up to 30% affiliate commission depending on the product that is sponsored on the show. For sponsorship opportunities, email HPS Media at media@hormonepuzzlesociety.com

If you're asking yourself “How do you plan for 2026 when everything feels uncertain?” or “How can I avoid burnout next year?” This episode offers a different way forward. Instead of goals, predictions, or productivity resets, Jenn Walker Wall explores how to prepare for a new year with intention, flexibility, and care.You'll hear a framework built around integrity, rhythm, resonance, resources, and awe. These are structures designed to help you navigate work, career decisions, and personal goals without defaulting to hustle or burnout. Jenn reflects on why depth and sensitivity are often misunderstood at work, how traditional career narratives are breaking down, and what it looks like to move forward without optimizing yourself into exhaustion.This episode is about slowing down without giving up, creating meaning without overcommitting, and building structures that help you stay grounded, values-aligned, and resourced—especially in a volatile professional landscape.Episode HighlightsWhy 2026 planning requires flexibility, not rigid goal-settingHow integrity can serve as a stabilizing force in uncertain timesThe shift from routines to rhythms, and why seasons matterWhy it can feel like depth, sensitivity, and “soft-skills” are often undervalued at workMoving away from self-optimization and toward meaning and contributionHow resonance can guide career and job decisionsThe role of resources (energy, people, support systems) in sustainable workWhy it's okay to build a new year around nourishment, not productivityEpisode Timestamps00:00 — Planning for 2026 in an Era of Uncertainty03:18 — How Do You Plan Without Control? Rethinking Goals and Success06:03 — Depth as an Asset: Why Work Rarely Makes Space for It)07:43 — Integrity Over Optimization: A New Career Framework09:12 — Rhythms Over Routines: Sustainable Ways to Work and Live)12:51 — Resonance as a Career Compass13:36 — Creating Awe, Resources, and Support Systems17:00 — Designing Job Searches and Careers That Reflect How You Want to WorkResources and LinksSacred Structures: A Retreat Day for the Capricorn New MoonWork Wonders Careers Job Search CommunityRevive Your Career Session or BundleCareers at the End SubstackConnect with Jenn on LinkedInEpisode 56: How to Create Income Without a Corporate Job: Portfolio Careers, Self Employment and Other Ways to Make $$Episode 57: What to Do When Your Industry Is in Crisis: Resume Strategies and Job Search Tips to Help You Pivot Careers in a Tough MarketEpisode 59: From Side Hustle to Steady Work: Proven Strategies to Attract and Keep Freelance ClientsCreditsPodcast editing by Vienna DeGiacomo, Good Story BrandingCreditsPodcast editing by Vienna DeGiacomo, Good Story Branding

Show notes: (0:00) Intro (0:41) Who is Dr. Michael Snyder, and what does he do? (3:44) Catching type 2 diabetes early through personal health tracking (5:59) Why knowing your health baseline matters more than one-time scans (8:49) Using smartwatches to detect illness before symptoms (12:02) Tracking health on a budget (17:04) Why glucose monitors may be the most powerful health tool (18:26) Diabetes subtypes and why one diet does not work for everyone (20:57) Figuring out your diabetic type (24:57) Diet and foods for diabetes (31:55) GLP-1 drugs, benefits, risks, and who they help most (40:26) Genetics vs. epigenetics (44:41) Current studies (46:00) DNA sequence and DNA methylation (48:27) Outro   Who is Dr. Michael Snyder?  Michael Snyder, PhD, is a professor at Stanford University School of Medicine, former chair of Genetics, and director of the Stanford Center for Genomics and Personalized Medicine. He is a leader in genomics and personalized health, known for using DNA, blood data, imaging, and wearable devices to track health early and prevent disease. His research focuses on studying people while they are healthy to catch problems before symptoms appear. Dr. Snyder has published hundreds of scientific papers, launched multiple health tech companies, and authored Genomics and Personalized Medicine: What Everyone Needs to Know. His goal is to shift medicine from sick care to true health care.   Connect with Dr. Snyder Website: https://med.stanford.edu/content/sm/snyderlab.html/ Links and Resources: Peak Performance Life - https://buypeakperformance.com/ Peak Performance on Facebook - https://www.facebook.com/livepeakperformance/ Peak Performance on Instagram - https://www.instagram.com/livepeakperformance

Terry Real is a therapist and best-selling author expert on male emotional health and how men can build the skills for healthy relating to others: in relationships, work, friendships and to themselves. We discuss how mixed and ever-changing messages about what masculinity is are impacting the mental and physical health of men and boys. Terry explains how learning the skill of "relationality" leads to improvements in all aspects of boys' and men's lives and shares practical tools for how to do that. We also discuss the essential role of having a close male community to build confidence and self-esteem. This conversation offers actionable guidance for boys, men and women seeking to build healthier relationships with themselves and others. Read the episode show notes at hubermanlab.com. Thank you to our sponsors AG1: https://drinkag1.com/huberman BetterHelp: https://betterhelp.com/huberman David: https://davidprotein.com/huberman Function: https://functionhealth.com/huberman Waking Up: https://wakingup.com/huberman Timestamps (00:00:00) Terry Real (00:02:53) Men & Masculinity, Political vs Psychological Patriarchy, Feminism (00:07:39) Stoicism, Vulnerability, Traditional Masculinity, Emotions (00:10:50) Sponsors: BetterHelp & David (00:13:14) Masculinity Across Decades, Giving; Gratification vs Relational Joy (00:21:54) Healthy Emotional Expression, Connection & Vulnerability; Self-Esteem (00:31:17) Feeling Emotions, Tools: Asking For Help; Fights & "What Do You Need?" (00:35:10) Self-Esteem & Relationship Accountability; Criticism, Redefining Strength (00:40:47) Sponsor: AG1 (00:42:32) Healthy Criticism, Tool: Women & Articulating Needs (00:50:21) Childlike Behavior, Wise Adult & Trauma, Tool: Relational Mindfulness (00:58:11) Tool: Responsible Distance Taking; Self-Interest; Relationship "Biosphere" (01:08:14) Alcohol, Men & Friends, Loneliness, Men's Retreat (01:17:51) Fraternities, Men's Groups, Tool: Relationship vs Individual Support (01:25:39) Sponsor: Function (01:27:27) Lack of Male Friends, Hiking, Community, Teaching Young Men (01:36:11) Cannabis, Alcohol, Young Men & Purpose, Flexibility & Manliness (01:40:40) Work, Life Purpose & Men; Skillful Warriors (01:45:01) Absent Fathers; Early Childhood & Proper Nurturing; Caretaking (01:53:24) Sponsor: Waking Up (01:54:47) Women & Speaking Relationally, Objectivity Battle (01:59:02) Addiction & Disconnection, 12-Step Meetings & Fellowship (02:08:04) Pornography, Internet, Intensity vs Intimacy; Optimization (02:11:57) Tool: Families & Hanging Out; Relational Joy; Relational Recovery (02:22:29) Giving Criticism, Tools: Make Requests; Feedback Wheel (02:28:21) Gratitude, Aging; Skillful Fighting in Relationship & Repair (02:34:17) Men & Self-Esteem, Mentors, Tool: Inner Dialogue without Harshness (02:44:00) Y Chromosome, Wholeness (02:48:00) Zero-Cost Support, YouTube, Spotify & Apple Follow, Reviews & Feedback, Sponsors, Protocols Book, Social Media, Neural Network Newsletter Disclaimer & Disclosures Learn more about your ad choices. Visit megaphone.fm/adchoices

All of us were fed a certain modern promise of success: Work hard, become competent, and success follows.  And you know what? Despite its flaws, it mostly works. Effort compounds. Competence pays off. Success arrives. But then something strange happened. The questions that matter most don't go away. They get louder. Not questions about strategy or leverage. Questions about connection. Meaning. Why all of this still feels… flat. Here's the part no one warns achievers about: The modern promise of success was never meant to answer those questions. And the more success works, the more convincing the lie becomes that it should. So achievers do what they're trained to do. They optimize harder. They take control. They try to solve the problem. That's when things quietly degrade. Optimization doesn't create intimacy. Control erodes trust. Problem solving doesn't generate meaning or fulfillment.  The very tools that built success start breaking the internal world. Not because something went wrong. But because they were never designed for this terrain. This episode is about that moment. The moment success still works… yet something feels disconnected. No guilt. No self-diagnosis. No "find yourself" detours. Just a clear explanation of why this happens, how achievers misread it, and what actually changes when success stops being the answer. If success has worked… but the deeper questions haven't stopped…  Hit play.  Show Highlights Include: What to do when you feel uneasy after success so you don't jump into the throes of a mid-life crisis (1:44)  How the modern promise of success can leave you disconnected, unfulfilled, and unhappy (even if it's helped you achieve external and material success - and what perhaps the #1 modernity philosopher recommends to fill that internal void) (2:47)  The understandable, but false (and even completely backwards) assumption of success that achievers naturally gravitate towards which makes them look successful "on paper," but a chaotic mess inside (5:05)  The "Hedonic Adaptation" trap you naturally fall into when you're successful that leaves you feeling broken (6:48)  What ancient masters of discipline understood about effort and how it fundamentally changes your character (this is why progress creates friction) (9:19) Maslow's forgotten next step after self-actualization that can finally return your sense of fulfillment (15:08)  For more about David Tian, go here: https://www.davidtianphd.com/about/  Feeling like success in one area of life has come at the expense of another? Maybe you've crushed it in your career, but your relationships feel strained. Or you've built the life you thought you wanted, yet there's still something important missing. I've put together a free 3-minute assessment to help you see what's really holding you back. Answer a few simple questions, and you'll get instant access to a personalized masterclass that speaks directly to where you are right now. It's fast. It's practical. And it could change the way you approach leadership, love, and fulfillment. Take the first step here → https://dtphd.com/quiz

This week in search, we covered an update on the Google December 2025 core update. Google Search traffic to news publishers continues to vanish, but there is Google Discover. A report shows Google has deleted a ton...

Episode: 2548 INFORMS and the mathematics of problem solving.  Today, strange bedfellows.

In this episode, host Josh interviews Steven Yates, CEO of Prime Guidance, about strategies for scaling e-commerce brands. Steve emphasizes optimizing Amazon listings and leveraging all available tools before expanding to other marketplaces like Walmart or eBay. He discusses the importance of having a direct-to-consumer website, maximizing Amazon advertising, and using analytics tools to track performance. Steve provides actionable advice on when and how to diversify sales channels, ensuring brands grow efficiently and profitably while building a strong foundation on Amazon first.Chapters:Introduction to Steven Yates and Prime Guidance (00:00:00)Josh introduces Steven Yates, his background, and expertise in retail management and e-commerce.When to Expand Beyond Amazon (00:00:48)Discussion on timing and considerations for expanding to other marketplaces like Walmart, eBay, Wayfair, and international markets.Sales Lift Estimates from Other Marketplaces (00:01:28)Steve provides rough estimates of sales lift from Walmart, eBay, and other channels compared to Amazon.Importance of Optimizing Amazon Before Expanding (00:01:39)Emphasis on being 80-90% optimized on Amazon before moving to other marketplaces.Choosing the Right Next Marketplace (00:03:32)Advice on analyzing where your customers are and not following a cookie-cutter approach to expansion.Launching a DTC E-commerce Website (00:04:04)Discussion on when and why to launch a direct-to-consumer website alongside Amazon.Benefits of Having a DTC Website (00:04:38)Steve explains the strategic advantages of having your own e-commerce site for brand building and customer retention.Capturing and Nurturing Website Visitors (00:05:46)Tactics for capturing emails and engaging visitors who land on your DTC website.Key Levers to Pull on Amazon (00:06:21)Josh asks for a list of actionable levers to increase sales and grow a brand on Amazon.Detailed Breakdown of Amazon Optimization Levers (00:06:33)Steve details optimization tactics: product pages, infographics, A+ content, pricing, assortment, advertising, and Amazon programs.Amazon Advertising and External Traffic Strategies (00:08:05)Discussion on types of Amazon ads, external traffic, and leveraging Amazon's Brand Referral Bonus.Utilizing Amazon Programs and Betas (00:09:11)Overview of Amazon programs like FBA Small and Lite, brand store, Amazon posts, and customer engagement emails.Order of Operations for Optimization and Traffic (00:10:31)Advice on optimizing for Amazon's algorithm and conversion before scaling advertising and traffic.Three Actionable Takeaways for Brands (00:11:21)Josh summarizes three key takeaways: maximize Amazon levers, focus on Amazon traffic, then expand to other channels.Tools for Tracking Amazon Metrics (00:13:40)Discussion on aggregating and analyzing Amazon data using third-party tools and Excel.Brand Analytics and Bonus Tool Recommendation (00:14:59)Steve recommends using Amazon Brand Analytics and nozzle.ai for tracking repeat purchases and customer lifetime value.Where to Learn More About Prime Guidance (00:16:21)Steve shares how listeners can contact or follow Prime Guidance for further help.Links and Mentions:Tools and Websites  Prime Guidance  Shopify WooCommerceAmazon Attribution Program  Amazon Posts  Helium 10Nozzle AI  Transcript:Josh 00:00:00  Today, I'm excited to introduce you to Steve Yates. He is the CEO and founder of Prime Guidance. Steve developed well-rounded expertise working for multi-billion dollar fortune 500 retailers such as Amazon, Dick's Sporting Goods and eBay enterprise prior to founding Prime guidance in all industry consulting. With 30 years experience in retail management and 23 years experience in e-commerce. Steve and his team provide companies with strategic advice and innovative solutions that are based on real life experience working for industry leading retailers. He helps companies grow faster, smarter and more profitably by providing advice, mentoring and coaching for today's busy executives. So welcome to the podcast, Steve.Steven 00:00:46  Thank you. Josh. Thanks for having me.Josh 00:00:48  One of the first questions I want to ask, just kind of selfishly for myself, because we're looking to expand onto different channels right now with our business. We've grown to eight figures just on Amazon alone. But we're we are looking to, you know, is it time to explore or double down more on Walmart eBay, Wayfair? Do we try to get into target? Do we go international right and start shipping stuff into Canada, Mexico, the UK, etc.? So my question to you here, Steve, is what kind of sales lift do you see from those different marketplaces? Right.Josh 00:01:28  Like what do you estimate as hey you go to Walmart it best case scenario, you're probably looking at a 10% lift eBay. Maybe it's a 2%, you know, so on and so forth.Steven 00:01:39  Yeah. So it's a very tricky question because I've seen it wildly different. So interesting. I had to if I had to, to put a rough assumption across a lot of different categories and product lines, I would say Walmart is the very next marketplace you're going to want to focus on outside of Amazon. And by the way, don't do it until you're what I like to say 80 to 90% optimized on Amazon. Don't spend your time on these smaller marketplaces, because that's oftentimes the shiny object that gets you in trouble when you're doing a whole bunch of different things, you're not doing any of them well. You've got to you've got to be really well positioned on Amazon. And when I say 80 to 90%, I don't mean of your total opportunity for growth. But if you've identified all these levers you need to pull on Amazon, you need to have a good storefront.Steven 00:02:26  You need to have A+ content. I need to have all of these different components pulled together. Do you feel good about how well optimized they are, and are they in place 80 to 90% of where they should be before you, you know, start migrating to another marketplace? Because if you don't, you're essentially lifting and shifting a catalog that's not optimized to another marketplace. And now all of your optimization efforts are going to be that much harder because you're doing full optimizations across a whole bunch of marketplaces. That's a that's always a risk. I would say Walmart is probably, in the number of 10 to 20% of the Amazon business, and eBay is probably the neighborhood of 10%, maybe 5 to 10% of the, of the Amazon business. but it really does differ quite a bit. I've seen some I've seen some people that actually sell more on Etsy than they do on Amazon because their product is sold out after on that website. I've seen people that do phenomenal on eBay, even though eBay is, you know, not not growing.Steven 00:03:32  It's. Yeah, it's it just so happens that their customers there and that's why I go goes back to, analyzing where your customers spend their time and money and make sure you're present there, do it in the right order. But ultimately make sure you're you're present there. And where you go next is not a cookie cutter answer just because everybody else goes to this next Walmart, you know, Walmart next or eBay after that or whatever, doesn't mean that's...

Discover how vagus nerve stimulation (VNS) can transform your gut health, brain function, and autoimmune conditions. In this comprehensive episode, we break down the science behind vagal tone, review the best VNS devices on the market, and share our clinical protocols for optimal results.

Check Out BioVitalis Peptides: https://biovitalis.org/   Check Out ZONE (Amazing Nootropic for Mental Focus and Energy): https://forjlife.com/products/zone-nootropic-supplement-mental-focus-eye-fatigue   *Disclaimer: This NOT medical advice. Please make sure to seek your own medical professional for medical advice.

In this episode, we dive into what it takes and why it's important to upgrade your fleet in the offseason. Our guests, Travis Ross Sr. Sales Engineer and Megan Bafford Market Development Lead at EROAD break down the how behind the why of upgrading fleets and what it can do for long-term successful partnerships.  Winter downtime is your fleet's opportunity to transform. Tune in to Running on Ice as we explore EROAD's cold chain solutions and telematics-driven SOP optimization for next year's success. ⁠Smarter Cold Chain Monitoring | EROAD USA⁠ For more information, subscribe to ⁠Running on Ice the newsletter⁠ or podcast. ⁠Follow the Running on Ice Podcast⁠ ⁠Other FreightWaves Shows⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

This week, we have a status update on the ongoing Google December 2025 core update. Google also said it does not pre-announce core updates or quality updates. Gemini 3 Flash now powers Google AI Mode. Google Search...

This festive special flips the script on polished papers and perfect protocols. Dr Fiona McLean is joined by Dr Ian Harrison, Dr Soraya Meftah, and Dr Kate Harris to share the research moments that did not go to plan but taught them far more than success ever could. From ELISAs gone rogue and antibodies that refuse to behave, to admin systems that quietly derail months of planning, this episode is a reminder that real research is messy, unpredictable, and occasionally hilarious. The conversation moves easily between lab disasters, student supervision realities, near misses with fire, and the emotional rollercoaster of academic life. It is light hearted, reassuring, and (hopefully) relatable. A permission slip to laugh, reflect, and remember that being wrong is often part of doing good science. Merry Christmas from all of us! -- Top takeaways - Most experiments do not fail, they redirect - Unexpected results often open better research questions - Rushing protocols almost always backfires - Admin failures can be as stressful as lab failures - Talking openly about what went wrong saves time and money - Students learn more from troubleshooting than from perfect results - Publishing negative findings can help an entire field - Being wrong is built into the scientific method - Giving yourself time and mental space matters - If no one was hurt, it is probably recoverable A transcript of this show, links and show notes and profile on all our guests are available on our website at https://www.dementiaresearcher.nihr.ac.uk -- Follow us on social media: https://www.instagram.com/dementia_researcher/ https://www.facebook.com/Dementia.Researcher/ https://www.twitter.com/demrescommunity https://www.linkedin.com/company/dementia-researcher https://www.bsky.app/profile/dementiare…archer.bsky.social -- Download and Register with our Community App: https://www.onelink.to/dementiaresearcher -- Chapters 00:00 Introduction to Research Fails 02:07 Learning from Mistakes in Research 04:53 Unexpected Outcomes and Their Value 05:53 The Importance of Data in Research 08:38 Navigating Challenges in Experiments 11:33 The Role of Collaboration in Research 14:40 Discovering New Avenues from Failures 15:40 The Importance of Literature in Research 16:41 Experiences of Discovery and Optimization in Research 17:51 Near-Death Experiences in the Lab 19:34 Lessons from Lab Mishaps 20:57 Administrative Chaos in Research 26:52 The Culture of Silence Around Research Failures 33:16 Navigating Criticism and Feedback in Academia 36:51 Navigating Experimental Challenges 38:43 The Temptation of Over-Experimenting 40:03 Learning from ELISA Mishaps

Markham Seo Company has published its latest report covering the importance of Google Business Profile optimization and management, aimed mainly at small business owners in Markham Ontario. The report is available for viewing at https://markhamseocompany.com/fix-your-google-profile-management-in-markham-fast/. Markham Seo Company City: Markham Address: Legends Way Website: https://markhamseocompany.com Email: markhamseocompany@gmail.com

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https://associatesinaccountingcpa.com/Are you unknowingly giving the IRS an interest-free loan? This episode reveals the surprising signs your business is overpaying taxes—from celebrating big refunds to missing key deductions. Discover practical steps to adjust withholding, maximize tax-advantaged accounts, and keep more money in your pocket year-round. Associates in Accounting, CPA City: Louisville Address: 9405 Mill Brook Road Website: https://www.associatesinaccountingcpa.com

Oliver Turner, Executive VP of Corporate Development for Americas Gold and Silver Corporation (TSX: USA) (NYSE American: USAS), joined me for a comprehensive review of the several key optimization initiatives ongoing at their producing 100% owned Galena Complex, located in Idaho, USA; as well as at the EC120 mine at their Cosalá Operations, located in Sinaloa, Mexico.  Additionally, we reviewed the news out today regarding the closing of the acquisition of the Crescent Silver Mine located just 9 miles away from their Galena Complex in Idaho.   We started off unpacking the multifaceted approach to optimizing their Galena mining complex this year, comprised of 4 shafts and 2 mills currently being underutilized, but setting up for a marked incremental increase in production growth over the next few years. The company has invested big in 2025 in a new fleet of mobile equipment to improve efficiencies and uptime. There is a 2-phase upgrade initiative for the hoist at the No. 3 Shaft, where the motor was upgraded to a larger more powerful one, increasing the amount of tonnes that can be raised each day. Additionally, there is a more advanced breaking system and communication platform that will be implemented in 2026 that will further increase the amount of ore that can be raised and run through the mill for processing. A key shift to from the ‘Cut and Fill' mining method using hand held jacklegs, to a mechanized Long Hole Stoping mining method, which is far more efficient and still quite precise. Grade-driven growth, building upon future mine sequencing following up on the successful exploration at the 034 vein at the 5200 level and the 149 vein at the 4300 level. There is capacity at their 2 mills to accept larger amounts of throughput as mining capacity expands The incorporation of new management and operational personnel, building for the future. Next we discussed the big news out today on December 12, that the Company has closed the acquisition of Crescent Silver, LLC, which owns the Crescent Mine in Idaho. The consideration under the Acquisition is made up of US$20 million in cash and approximately 11.1 million common shares of Americas Gold and Silver. The Crescent Mine is a synergistic addition located just 9 miles from the Galena Complex, and is a fully permitted past producing mine which will be advanced for a restart in 2026.  The Crescent Mine will provide a supplementary high-grade source of feed to their 2 mills at Galena, further utilizing processing capacity.   The mineralized material at Crescent is very similar to the tetrahedrite material at Galena which contains high grade Silver and significant by-product potential from antimony and copper, which meshes perfectly with their strategy to maximize the production value across all metals.   Throughout  2025, there has been very promising metallurgical testing, confirming high recoveries of antimony alongside strong silver and copper recoveries from ore currently being processed.  Until recently the company was not getting paid for antimony or copper, but that will be changing in 2026 based on a new off-take agreement signed with Ocean Partners USA Inc. for treatment of up to 100% of the concentrates from the Company's Galena Complex at Teck Resources Limited's Trail Operations in Trail British Columbia; one of the world's largest fully-integrated zinc, lead and critical metals complexes.   Next we shifted down to the Cosalá Operations in Mexico, with the operating San Rafael and El Cajon mines, which has been critical to getting the company through tougher markets over the years.   The Company is investing in exploration to extend the San Rafael mine, and importantly tunneling over into a new area of the El Cajon mine called the EC120 mine, which will now see increased silver production in the years to come. This brought up the point that this company is one of the few North American silver-focused producers with the objective of over 80% of its revenue generated from silver in the year to come.     If you have any questions for Oliver regarding Americas Gold and Silver, then please email those to me at Shad@kereport.com.   In full disclosure, Shad is a shareholder of Americas Gold and Silver at the time of this recording, and may choose to buy or sell shares at any time.   Click here to follow the latest news from Americas Gold and Silver   For more market commentary & interview summaries, subscribe to our Substacks:   The KE Report: https://kereport.substack.com/ Shad's resource market commentary: https://excelsiorprosperity.substack.com/     Investment disclaimer: This content is for informational and educational purposes only and does not constitute investment advice, an offer, or a solicitation to buy or sell any security. Investing in equities and commodities involves risk, including the possible loss of principal. Do your own research and consult a licensed financial advisor before making any investment decisions. Guests and hosts may own shares in companies mentioned.  

This episode is all about one of the smartest Amazon PPC bidding systems you'll ever come across. Priscilla, our guest, has spent years building her own custom bidding logic — not using software, but by creating a super detailed, data-heavy Excel system that she keeps improving over time. She breaks keywords into different behavior groups, figures out how many clicks each match type really needs to get a sale, checks organic rank, placements, inventory signals, and basically connects all those data points to decide exactly how every bid should move. What's cool is that she didn't learn this from any tool — she built it herself after studying a giant Excel file a VA once gave her. If you want to hear how someone can take PPC bidding way deeper than “raise bid, lower bid,” this episode is a super interesting look into how Priscilla thinks and why her approach works so well.We'll see you in The PPC Den!

In this episode, Stephen Sukumaran, Director of the Long Acting Injectable (LAI) Program at Callen-Lorde Community Health Center, explains how his team streamlined insurance navigation, documentation, and care coordination by optimizing Electronic Health Record (EHR) workflows, leading to major improvements in patient access, efficiency, and long acting injectable HIV Pre-exposure Prophylaxis (PrEP) uptake.This episode is sponsored by Gilead Sciences.

In this week's recap, we covered that the Google December 2025 core update was unleashed. Google also said more core updates are definitely on their way and one should be coming soon Google also updated its...

My guest in this episode is Eugene Shatsman. Eugene is the Managing Partner of National Strategic Group.Eugene teaches business strategy, consumer behavior, marketing, and what all of us want – how to drive more business into our businesses. His team at National Strategic has over 100 people, and they do a tremendous amount of research on what works and what doesn't in today's complex world of digital and traditional marketing.They use the services they provide to do research and aggregate the research to help groups like ours learn.  National Strategic's expertise includes Website, Search engine Optimization, Digital Traffic, Reputation Management, Patient Reactivation, Email, Text Marketing, Market Research – and lots more.Eugene's team works with 100's of clients in high growth and growth focused businesses – and they are always looking to apply a scientific method and strategic approach to everything that they do.They are also very innovative: for example, they were the first group to understand the importance of Google reviews and develop systems for the vision industry to ethically gather reviews on Google. They were the first to demystify SEO and break it down to straightforward action items for regular business owners.And this innovation extends to recessionary markets.  National Strategic was started in late 2008 specifically with the purpose of helping companies deal with challenging economic times.Interview Links:National Strategic Group https://www.nationalstrategic.com/Subscribe To Our Weekly Newsletter:The Wealth Dojo: https://subscribe.wealthdojo.ai/Download all the Niches Trilogy Books:The 21 Best Cashflow NichesDigital: ⁠⁠https://www.cashflowninjaprograms.com/the-21-best-cashflow-niches-book⁠⁠Audio: ⁠https://podcasters.spotify.com/pod/show/21-best-cashflow-niches⁠The 21 Most Unique Cashflow NichesDigital: ⁠⁠https://www.cashflowninjaprograms.com/the-21-most-unique-cashflow-niches⁠⁠Audio: ⁠https://podcasters.spotify.com/pod/show/21-most-unique-niches⁠The 21 Best Cash Growth NichesDigital: ⁠https://www.cashflowninjaprograms.com/the-21-best-cash-growth-niches⁠⁠Audio: ⁠https://podcasters.spotify.com/pod/show/21-cash-growth-nichesThe 21 Next Level Cashflow NichesDigital: https://www.cashflowninjaprograms.com/the-21-next-level-cashflow-niches-book-free-downloadAudio: https://podcasters.spotify.com/pod/show/the-21-next-level-nichesListen To Cashflow Ninja Podcasts:Cashflow Ninja⁠https://podcasters.spotify.com/pod/show/cashflowninja⁠Cashflow Investing Secrets⁠https://podcasters.spotify.com/pod/show/cashflowinvestingsecrets⁠Cashflow Ninja Banking⁠https://podcasters.spotify.com/pod/show/cashflow-ninja-banking⁠Connect With Us:Website: http://cashflowninja.comPodcast: http://cashflowinvestingsecrets.comPodcast: http://cashflowninjabanking.comSubstack: https://mclaubscher.substack.com/Amazon Audible: https://a.co/d/1xfM1VxAmazon Audible: https://a.co/d/aGzudX0Facebook: https://www.facebook.com/cashflowninja/Twitter: https://twitter.com/mclaubscherInstagram: https://www.instagram.com/thecashflowninja/TikTok: https://www.tiktok.com/@cashflowninjaLinkedin: https://www.linkedin.com/in/mclaubscher/Gab: https://gab.com/cashflowninjaYoutube: http://www.youtube.com/c/CashflowninjaRumble: https://rumble.com/c/c-329875

This podcast is brought to you by Outcomes Rocket, your exclusive healthcare marketing agency. Learn how to accelerate your growth by going to⁠ outcomesrocket.com The future of healthcare payments depends on harmonizing payers, providers, and consumers through speed, transparency, and control. In this episode, Dylan Papa, Senior Vice President of Commercial Growth for Payments Optimization at Zelis, discusses how the healthcare payments ecosystem is shifting toward deeper collaboration, improved data utilization, and a more modern financial experience for everyone involved. He explains how providers increasingly seek secure, simple, and fast transactions—and how payers benefit when data empowers both sides to reduce denials, improve forecasting, and operate with greater clarity. Dylan also outlines how new consumer expectations are pushing healthcare toward more personalized benefit designs and transparent financial interactions. Looking ahead, he shares Zelis' vision of transforming payments from an administrative burden into a strategic asset through a unified platform that can harmonize fragmented systems, outdated technology stacks, and inconsistent treasury infrastructures. Tune in and learn how modern payment platforms are reshaping speed, transparency, and trust across the healthcare ecosystem! Resources Connect with and follow Dr. Kianor Shah on LinkedIn. Visit the Global Summits Institute website!

Traffic congestion isn't just a daily annoyance; it's a multi-billion dollar drain on the global economy. In this episode, we explore a concrete, real-world application of quantum computing that aims to solve this problem today. Tal David, Co-founder and CEO of Quantum Art, joins host Konstantinos Karagiannis to discuss the company's major new partnership with Ayalon Highways in Israel. Tal breaks down how they are moving beyond theoretical simulations to use quantum algorithms for synchronizing traffic lights and managing flow in metropolitan areas, potentially reducing commute times and optimizing city planning in ways classical computers simply can't handle.   Beyond the use case, Tal takes us under the hood of Quantum Art's unique trapped-ion architecture. Unlike competitors that rely on physically shuttling ions, Quantum Art utilizes optical tweezers and massive multi-qubit gates to perform operations on dozens of qubits at once, drastically improving speed and fidelity. We also dive into their aggressive roadmap, which includes a 50-qubit system launching soon, a 1,000-qubit "Perspective" system targeted for 2027, and how they are leveraging NVIDIA technology to power the hybrid future of quantum-classical processing.   For more information on Quantum Art, visit https://www.quantum-art.tech/.   Visit Protiviti at www.protiviti.com/US-en/technology-consulting/quantum-computing-services  to learn more about how Protiviti is helping organizations get post-quantum ready.  Follow host Konstantinos Karagiannis on all socials: @KonstantHacker and follow Protiviti Technology on LinkedIn and X: @ProtivitiTech.             Questions and comments are welcome!  Theme song by David Schwartz, copyright 2021.  The views expressed by the participants of this program are their own and do not represent the views of, nor are they endorsed by, Protiviti Inc., The Post-Quantum World, or their respective officers, directors, employees, agents, representatives, shareholders, or subsidiaries.  None of the content should be considered investment advice, as an offer or solicitation of an offer to buy or sell, or as an endorsement of any company, security, fund, or other securities or non-securities offering. Thanks for listening to this podcast. Protiviti Inc. is an equal opportunity employer, including minorities, females, people with disabilities, and veterans.  

This episode was originally aired on 03/20/2024. “I believe you can teach someone empathy or at least to fake it or identify opportunities to be empathetic. The reason is because I think that often it's not that someone might not have empathy, they just may not have the tools to show it.” On this week's episode Maria chats with intake expert, Yani Smith. They discuss how to optimize your intake, when a lawyer needs to get involved, setting up a call path, showing empathy, creating a lead funnel and so much more. Highlights 14:02 How to reject leads 43:23 Answering the phone 53:34 Why lawyers shouldn't do intake Guest Yani Smith (@legalintakepros on Instagram) is the founder of Legal Intake Pros. She applies her intake optimization expertise to help law firms address core issues and gain clarity in intake conversions, adding intake solutions to the agency's services. Yani and her team collaborate exclusively with personal injury law firms committed to removing growth barriers. You can get in touch with Yani at https://www.legalintakepros.com Host Maria Monroy (@marialawrank on Instagram) is the Co-founder and President of LawRank, a leading SEO company for law firms since 2013. She has a knack for breaking down complex topics to make them more easily accessible and started Tip the Scales to share her knowledge with listeners like you. Podcast Mentions Software: Lead Docket Book: Never Split The Difference Person: Shawn Callaway _____ ⁠LawRank⁠ grows your law firm with SEO Our clients saw a 384% increase in first-time calls and a 603% growth in traffic in 12 months. Get your free competitor report at ⁠https://lawrank.com/report⁠. ⁠Subscribe to us on your favorite podcast app⁠ Rate us 5 stars on ⁠iTunes⁠ and ⁠Spotify⁠ ⁠Watch us on YouTube⁠ Follow us on ⁠Instagram⁠ and ⁠TikTok⁠

This episode was originally aired on 03/20/2024. “I believe you can teach someone empathy or at least to fake it or identify opportunities to be empathetic. The reason is because I think that often it's not that someone might not have empathy, they just may not have the tools to show it.” On this week's episode Maria chats with intake expert, Yani Smith. They discuss how to optimize your intake, when a lawyer needs to get involved, setting up a call path, showing empathy, creating a lead funnel and so much more. Highlights 14:02 How to reject leads 43:23 Answering the phone 53:34 Why lawyers shouldn't do intake Guest Yani Smith (@legalintakepros on Instagram) is the founder of Legal Intake Pros. She applies her intake optimization expertise to help law firms address core issues and gain clarity in intake conversions, adding intake solutions to the agency's services. Yani and her team collaborate exclusively with personal injury law firms committed to removing growth barriers. You can get in touch with Yani at https://www.legalintakepros.com Host Maria Monroy (@marialawrank on Instagram) is the Co-founder and President of LawRank, a leading SEO company for law firms since 2013. She has a knack for breaking down complex topics to make them more easily accessible and started Tip the Scales to share her knowledge with listeners like you. Podcast Mentions Software: Lead Docket Book: Never Split The Difference Person: Shawn Callaway _____ ⁠LawRank⁠ grows your law firm with SEO Our clients saw a 384% increase in first-time calls and a 603% growth in traffic in 12 months. Get your free competitor report at ⁠https://lawrank.com/report⁠. ⁠Subscribe to us on your favorite podcast app⁠ Rate us 5 stars on ⁠iTunes⁠ and ⁠Spotify⁠ ⁠Watch us on YouTube⁠ Follow us on ⁠Instagram⁠ and ⁠TikTok⁠

This is one you don't wanna miss! Today on Content Is Profit, we talk with Shanin — creator of Sunshine's Hot Dogs and a YouTuber with over 76,000 subscribers! That's right… she started filming her hot dog cart biz just for fun — and now it's BLOWING UP! But here's the best part… Shanin didn't wait for things to be perfect. No fancy camera. No big plan. She just hit record and kept it real. And guess what? That's what people LOVE.

Growth doesn't happen because you “do more.”It happens because you stop, look back, and adjust with intention.Every year, we run a full Year-In-Review, long before January. We look at what worked, what didn't, and what absolutely needs to change. And the businesses that grow the fastest? They're doing the same thing.Here's what 2025 taught us:Wins:• The Expert Content Society became a true growth engine (275 members and growing), members are posting consistently, creating better content, and seeing real results.• Partnerships and affiliates drove major momentum.• LinkedIn trends were clear: short-form video, newsletters, and carousels remain top performers.• Clients scaled fast, some so much that they had to expand their teams.Challenges:• Funnels need clarity, not complexity.• Over-delivering features inside our community actually hurts engagement.• Operations need to be tightened to remove friction.Surprises:• Buyers expect personalization, clarity, and fast communication.• Trust is everything; testimonials, recommendations, and proof matter more than ever.• Power partnerships on LinkedIn are one of the biggest untapped opportunities.Our 2026 focus?One word: Optimization.Simpler systems. Cleaner messaging. Better processes. More execution. No unnecessary complexity.And now it's your turn.Before you plan 2026, ask these three questions:Red: What needs to stop?Yellow: What needs improvement?Green: What deserves more of your focus? What's your word for 2026?Don't forget to download our FREE LinkedIn Post Template Resource here: https://www.thetimetogrow.com/ecsposttemplates

This week we audit an account with a 29% optimization score in Google Ads. Does a low optimization score mean the account is failing? What do all of these recommendations in Google Ads really mean? Let's talk about the reality of the optimization score system and how it affects the performance of your search campaigns on Google.Try Opteo for free for 28 days - https://opteo.com/pspChris Schaeffer - http://www.chrisschaeffer.comSubmit a Question - https://www.paidsearchpodcast.com

What if reorganizing a single supply room could change the way your entire hospital delivers care? On this episode of Power Supply, we're joined by Judith Ramos, Project Manager at UT Southwestern Medical Center, as she breaks down how her team turned manual counts and cluttered PARs into a standardized, clinician-friendly system. From color-coded product families and two-bin Kanban to min/max levels, FIFO (first-in, first-out), and utilization reports that account for seasonality, Judith shares her team's seven-year optimization journey that cut waste, reduced stockouts, and made supplies easier to find when seconds matter. She also explains how this foundation gave her team the confidence to open a brand-new patient tower without starting from scratch. If you're ready to turn chaotic supply rooms into calm, predictable spaces, this conversation will have you rethinking what's possible with PAR optimization! Once you complete the interview, jump on over to the link below to take a short quiz and download your CEC certificate for 0.5 CECs! – https://www.flexiquiz.com/SC/N/ps16-06 #PowerSupply #Podcast #AHRMM #HealthcareSupplyChain #SupplyChain #PAROptimization #Standardization #Stockouts #SupplyRoom

Are you jumping into 2026 planning without evaluating what actually worked this year?In this episode, I'm doing something most business owners avoid: getting brutally honest about 2025. The wins that surprised me, the strategies that flopped hard, and the market shifts nobody saw coming.This isn't reflection for nostalgia's sake. It's strategic. The businesses that scale aren't doing the same thing harder, they're stopping to assess and optimize based on real results.I'm revealing my one word for 2026 (OPTIMIZATION) and sharing the Red, Yellow, Green framework I use every December to decide what stays, what needs work, and what gets cut entirely.Key takeaways:Why Expert Content Society members are crushing it on LinkedIn and what content actually works (spoiler: video, newsletters, and consistency win)The partnership move that hit 250+ members when we weren't even tryingHonest failures: evergreen funnels that didn't convert, features nobody wanted, and process gaps that killed our scalabilityCritical market shifts: buying patterns changed, trust became everything, and clients now expect personalized solutions with zero frictionThe simple framework for evaluating your year and planning strategicallyIf you're ready to stop doing more and start doing what matters, this is your starting point.Before you map out 2026, get clear on where you actually stand. Take the LinkedIn Business Assessment to see what's working, what's not, and where to optimize next.

You ever look at your sword, then at the wizard's spellbook, and think "wait a minute, why does their magic missile hit harder than my greatsword?" Well, friends, today we fix that. We're diving deep into the art of the Fighter: the tank, the tactician, the unsung hero of every adventuring party. Sharpen your blades, tighten your greaves, and prepare to discover why hitting things really, truly is an art form. Show Notes In this episode of the RPGBOT.Podcast, the crew dives head-first into one of tabletop RPGs' most versatile and beloved classes: the Fighter. From mastering combat maneuvers to optimizing subclasses like Champion, Battlemaster, and Eldritch Knight, Tyler, Randall, and Ash break down what makes Fighters the cornerstone of Dungeons & Dragons and Pathfinder 2e alike. They cover how to build effective martial characters, balance offense vs. defense, and add flavor to roleplay beyond just swinging a sword. Whether you're a new player building your first character or a veteran min-maxer chasing the perfect attack roll, this episode will help you unleash your inner warrior and make every round of combat feel legendary. Key Takeaways Fighters are deceptively complex — easy to start, endlessly deep to master. Subclass choice defines flavor and playstyle, from the straightforward Champion to the tactical Battlemaster or arcane Eldritch Knight. Action economy is king — Fighters excel at leveraging extra attacks and bonus actions effectively. Feat selection matters — learn when to go Great Weapon Master, Sharpshooter, or Dual Wielder. Roleplay opportunities abound — even "simple" Fighters can have rich motivations and heroic depth. Pathfinder 2e Fighters get strong defensive options and customizable feats that reward strategic planning. Optimization tip: balance Strength/Dexterity investment with survivability; raw numbers aren't everything. Team synergy makes Fighters shine—working with spellcasters and support characters amplifies their battlefield control. Join the RPGBOT Patreon Love what you hear? Support the show and level up your RPGBOT experience by joining us on Patreon.com/RPGBOT! Get ad-free episodes, behind-the-scenes discussions, and exclusive access to live recordings with Tyler, Randall, and Ash—plus bonus content for the truly dedicated tacticians out there. Your support helps us keep bringing you the best in tabletop gaming advice, optimization guides, and chaotic banter every week. So grab your dice, polish your armor, and join the RPGBOT adventuring party today! Welcome to the RPGBOT Podcast. If you love Dungeons & Dragons, Pathfinder, and tabletop RPGs, this is the podcast for you. Support the show for free: Rate and review us on Apple Podcasts, Spotify, or any podcast app. It helps new listeners find the best RPG podcast for D&D and Pathfinder players. Level up your experience: Join us on Patreon to unlock ad-free access to RPGBOT.net and the RPGBOT Podcast, chat with us and the community on the RPGBOT Discord, and jump into live-streamed RPG podcast recordings. Support while you shop: Use our Amazon affiliate link at https://amzn.to/3NwElxQ and help us keep building tools and guides for the RPG community. Meet the Hosts Tyler Kamstra – Master of mechanics, seeing the Pathfinder action economy like Neo in the Matrix. Randall James – Lore buff and technologist, always ready to debate which Lord of the Rings edition reigns supreme. Ash Ely – Resident cynic, chaos agent, and AI's worst nightmare, bringing pure table-flipping RPG podcast energy. Join the RPGBOT team where fantasy roleplaying meets real strategy, sarcasm, and community chaos. How to Find Us: In-depth articles, guides, handbooks, reviews, news on Tabletop Role Playing at RPGBOT.net Tyler Kamstra BlueSky: @rpgbot.net TikTok: @RPGBOTDOTNET Ash Ely Professional Game Master on StartPlaying.Games BlueSky: @GravenAshes YouTube: @ashravenmedia Randall James BlueSky: @GrimoireRPG Amateurjack.com Read Melancon: A Grimoire Tale (affiliate link) Producer Dan @Lzr_illuminati

The minute you accept your current standards is the moment you're on the path to irrelevance. Heroes are masters of “satisfied discontent”.My latest book “The Wealth Money Can't Buy” is full of fresh ideas and original tools that I'm absolutely certain will cause quantum leaps in your positivity, productivity, wellness, and happiness. You can order it now by clicking here.FOLLOW ROBIN SHARMA:InstagramFacebookTwitterYouTube

In this episode of The Ross Simmonds Show, Ross dives deep into one of the most fundamental marketing shifts of our time — the emergence of Generative Engine Optimization (GEO). As AI-powered discovery tools like ChatGPT, Perplexity, Google AI Overviews, Reddit Answers, TikTok Search, and more evolve, traditional SEO strategies are no longer enough. Ross unpacks how marketers need to rethink content creation, distribution, and visibility across platforms, focusing not just on ranking, but on being cited, trusted, and remembered. Whether you're an SEO pro, a content marketer, or someone navigating the changing digital landscape, this episode offers a powerful perspective on where discovery is heading and how you can position your brand for success. Key Takeaways and Insights: 1. The Shift from Traditional SEO to GEO - The discovery journey is changing — not all search begins (or ends) on Google. - GEO (Generative Engine Optimization) is not just about keywords and backlinks, but about engaging with AI-powered platforms like ChatGPT, Claude, Perplexity, You.com, Reddit, TikTok, YouTube, and more. - Terminology wars (AISEO, AEO, GEO) are less important than understanding the strategic implications of the shift. 2. Where AI Discovery is Happening - AI overviews and LLMs (large language models) pull data from varied sources, not just webpages — Reddit, YouTube, TikTok, and UGC are key. - Clicking is becoming less important as AI agents deliver answers before users even leave the platform. 3. YouTube's Role in GEO - YouTube isn't just social media — it's the second-biggest search engine and a major citation source for LLMs. - Talking head videos, product comparisons, and keyword-aligned titles matter more than ever. - A poor YouTube strategy (short, shallow clips) means your audience never finds you. 4. Listicles, PR, and Affiliate Strategy in the AI Age - AI often weighs citations based on list ranking — being #8 consistently limits visibility. - Your affiliate and digital PR strategies must now consider how high you appear on listicles that AI sources from. - Move beyond backlinks to placements, citations, and brand mentions across high-impact domains. 5. Tailoring Content for Audience-Specific Queries - LLMs recognize nuances: “best for beginners” vs. “best for enterprise” matters. - Brands should create multiple landing pages tailored to different personas (as long as it's high quality and not duplicated). 6. The Difference Between SEO and GEO - GEO includes SEO, but it's broader — it encompasses TikTok search, Instagram Reels, Reddit, and any platform with discovery. - GEO is about visibility in AI-powered interfaces, not just search rankings. 7. The Predictive Future of Discovery - Personalized AI results are here: Google's AI Overviews may use Gmail, Calendar, Chrome history to shape responses. - The future consumer journey might completely bypass websites and search engines. Resources & Tools:

This week, we, of course, covered the ongoing Google Search ranking volatility. Google is now blending AI Mode directly into AI Overviews. Google's home page search bar added a new upload feature to take you into AI Mode...

In this episode of Iron Culture, Eric Trexler interviews Dr. John Rusin, a personal trainer and strength coach with a doctorate in physical therapy. They discuss Dr. Rusin's journey from working with professional athletes to focusing on general population training, emphasizing the importance of injury prevention and pain management. Dr. Rusin shares insights from his new book, 'Pain-Free Performance,' which outlines foundational movement patterns and the significance of individualization in training. The conversation highlights the need for a well-rounded approach to fitness that prioritizes health and longevity alongside performance. If you're in the market for some lifting gear or apparel, be sure to check out EliteFTS.com (as use our code "MRR10" for a 10% discount) If you want to check out Dr. Rusin's new book, app, or coaching services, check out these links: https://www.amazon.com/Pain-Free-Performance-Better-Smarter-Unbreakable/dp/162860509X/ref=zg_bs_g_4645_d_sccl_95/134-5360092-2910026?psc=1   becomeunbreakable.com   https://www.drjohnrusincoaching.com   If you want to stay up-to-date with Dr. Rusin, you can check out his website and social media profiles:   https://drjohnrusin.com   https://www.instagram.com/drjohnrusin https://www.facebook.com/drjohnrusin https://www.youtube.com/@Dr.JohnRusin   Chapters 00:00 Introduction to Dr. John Rusin 02:44 Journey from Athlete to Coach 05:52 High Performance Athletics and Injury Prevention 08:46 Transitioning from Physical Therapy to Performance Coaching 11:38 The Shift to General Population and Longevity 14:43 Understanding Pain and Movement 17:34 Foundational Movement Patterns in Training 31:44 Rebuilding the Foundation: Movement Patterns and Training 40:31 The Six Physical Characteristics of Health and Longevity 52:49 Individualization and Optimization in Movement 01:00:41 Empowering Pain-Free Performance

Chad and Jordan discuss strategies about how to optimize your lineup in the playoffs.  Remember: Think Elite!Plus trades, including check ins on Kyler Murray and Justin Jefferson.  Plus hours of premium content this month!  You can get all the DTT Patreon content for $10 a month at patreon.com/DynastyThinkTank.Follow Chad on Twitter: @chadparsonsNFLFollow Jordan on Twitter: @mcnamaradynasty 

Larry Bailin is the founder and CEO of Single Throw Marketing. Among Larry's achievements, he is an award-winning entrepreneur, a best-selling marketing author and a professional keynote speaker. For over 20 years, Larry and his talented team at Single Throw have provided innovative customer acquisition focused digital marketing services designed specifically to create an ROI and beat every competitor, for hundreds of regional, national, and global brands.

On today's special edition podcast episode, we explore how artificial intelligence is changing the way content and marketing is being produced for streaming and CTV. EMARKETER Principal Analyst, Nate Elliott, hosts a panel with Caroline Giegerich, VP, AI, Interactive Advertising Bureau (IAB); Todd Feitlin, VP, Creative Lead, One Horizon, and Jonathan Watkins, Head of Optimization, tvScientific. Listen everywhere you find podcasts and watch on YouTube and Spotify.   To learn more about our research and get access to PRO+ go to EMARKETER.com   Follow us on Instagram at: https://www.instagram.com/emarketer/ For sponsorship opportunities contact us: advertising@emarketer.com For more information visit: https://www.emarketer.com/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com    © 2025 EMARKETER

SMBs need integrated visual and written content strategies equally. Helen Pollitt, content strategist at iStock with expertise in visual content optimization for enterprise brands, argues against separating visual and written content approaches. She advocates for holistic content strategy frameworks that break down traditional barriers between written, visual, and video content, emphasizing audience-intent matching over format-specific optimization tactics.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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Whether you're a solopreneur or you've got a large team and millions of dollars in revenue, this simple process can help you plan for 2026 in just a few hours. Get ready for your best year in business yet, with clarity and intention. LINKS FREE Resource: Plan Your 2026 With Clarity and Intention (https://docs.google.com/document/d/1gfFSgVgexN8bq1gekgc9oHdRnJsWGA6RMp0876NotcQ/edit?tab=t.0) Ryan Deiss on Scoreboards (https://x.com/ryandeiss/status/1991923587347825150?s=20) Get 2 months of Perspective AI FREE with promo code TMBA (https://getperspective.ai/tmba) Share your thoughts about the podcast (https://getperspective.ai/interview/tmba-feedback) [takes 2 minutes] Connect with 6-, 7- & 8-figure founders (https://dynamitecircle.com/dcbkk) Hang out exclusively with 7+ figure founders (https://dynamitecircle.com/dc-black) 22 FREE business resources for location-independent entrepreneurs (https://tropicalmba.com/resources) CHAPTERS (00:00:14) A Reliable Framework for Annual Planning (00:02:13) How to Set the Right Kind of Goal and Plan for the Year (00:08:15) System #1 to Reach Your Goal: Budget (00:13:03) System #2 to Reach Your Goal: Scoreboard (00:18:19) System #3 to Reach Your Goal: Scorecards (00:21:13) System #4 to Reach Your Goal: Cadence (00:24:18) What to Stop Doing & What to Do More Of In 2026 (00:27:59) The Importance of Personal Reflections Before a New Year CONNECT: Dan@tropicalmba.com Ian@tropicalmba.com Past guests on TMBA include Cal Newport, David Heinemeier Hannson, Seth Godin, Ricardo Semler, Noah Kagan, Rob Walling, Jay Clouse, Einar Vollset, Sam Dogan, Gino Wickam, James Clear, Jodie Cook, Mark Webster, Steph Smith, Taylor Pearson, Justin Tan, Matt Gartland, Ayman Al-Abdullah, Lucy Bella. PLAYLIST: Growth vs. Optimization — 90% of Growth Comes from 10% of Activities? (https://tropicalmba.com/episodes/growth-vs-optimization) “3 Million in Revenue is a Death Zone" - Financial Strategy with Greg Crabtree (https://tropicalmba.com/episodes/3-million-death-zone) Health Advice That Goes Against Everything You Know ft. Jay Feldman (https://tropicalmba.com/episodes/health-advice-against-everything-you-know)

Allie and licensed therapist RaQuel Hopkins dismantle today's feel-good therapy culture. “Protect your peace” has produced fragile adults. RaQuel calls for optimization, not coddling. Tough love builds capacity; toxic empathy breeds victims. Reject self-obsession; embrace personal responsibility. Tune in for biblical clarity on emotions, resilience, and why your pain isn't special — but God's grace is. Buy Allie's book "Toxic Empathy: How Progressives Exploit Christian Compassion": ⁠⁠⁠⁠⁠⁠⁠https://www.toxicempathy.com⁠⁠⁠⁠⁠⁠ --- Timecodes: (00:00) Intro (03:30) Optimization (11:50) Defining "Self-Care" (14:05) Toxic Empathy (17:25) Emotionally Rescuing Someone (28:00) Defining "Capacity" (34:50) Mental Illnesses (39:30) Defining "Burn Out" (42:00) Finding Fulfillment (50:50) God Increases Your Capacity --- Today's Sponsors: Good Ranchers — Go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠goodranchers.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and subscribe to any box, but preferably the Allie Beth Stuckey Box. And when you order by December 1 and use code ALLIE, you'll get an extra $100 off your first three orders.  EveryLife — Go to ⁠everylife.com⁠ to learn about the first and only pro-life diaper company. And use promo code ALLIE10 to get 10% off your first order today.  We Heart Nutrition — Go to ⁠weheartnutrition.com⁠ to learn how their products always use the most bioavailable, research-backed forms while also prioritizing ingredients from nature, from the world God created. Use the code ALLIE for 20% off! Crowd Health — Visit ⁠joincrowdhealth.com⁠ and get started today for $99 for your first three months, using code ALLIE.  Constitution Wealth — Go to ⁠constitutionwealth.com/allie⁠ to schedule a free consultation. Whether you're concerned about investing, want to avoid companies that don't align with your principles, or simply want more control over where your money goes, this team can help.  --- Episodes you might like: Ep 611 | How Woke Ideology Has Ruined Therapy | Guest: Dr. Sally Satel ⁠⁠https://podcasts.apple.com/us/podcast/ep-611-how-woke-ideology-has-ruined-therapy-guest-dr/id1359249098?i=1000559621694⁠⁠ Ep 963 | The Dangers of Gentle Parenting, SEL & Empathy | Guest: Abigail Shrier ⁠⁠https://podcasts.apple.com/us/podcast/ep-963-the-dangers-of-gentle-parenting-sel-empathy/id1359249098?i=1000648254377⁠⁠ Ep 1261 | Lies Your Therapist Tells You | Greg Gifford ⁠https://podcasts.apple.com/us/podcast/relatable-with-allie-beth-stuckey/id1359249098?i=1000734470986⁠ --- Buy Allie's book "You're Not Enough (& That's Okay): Escaping the Toxic Culture of Self-Love": ⁠⁠⁠⁠⁠⁠https://www.alliebethstuckey.com⁠⁠⁠⁠⁠⁠ Relatable merchandise: Use promo code ALLIE10 for a discount: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://shop.blazemedia.com/collections/allie-stuckey⁠⁠⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices