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Shopify SEO Vs WordPress SEO Masterclass for eCommerce Optimization with Favour Obasi-Ike | Get exclusive SEO newsletters in your inbox.Unlock the secrets of eCommerce optimization with Favour Obasi-ike! In this episode, we dive deep into the ultimate showdown: Shopify SEO vs WordPress SEO. Whether you're focused on local marketing strategies or scaling nationally, understanding which platform fuels your marketing success is crucial. Discover proven SEO tactics for website optimization, from image compression and technical SEO to content marketing strategy that drives organic traffic.We break down the critical SEO strategies for both platforms—learn why WordPress demands consistent maintenance and plugin updates, while Shopify offers a simpler, lower-maintenance backend for asset acquisition and product monetization. Get actionable AI tips on audio marketing, email marketing strategy, and how to monetize your email list effectively.This is a masterclass in search engine optimization that moves beyond basic SEO tips to cover branding strategy, market intelligence, and measuring ROI. Learn how to create a successful marketing plan that turns your website into a high-converting asset. Don't miss these essential marketing fundamentals for business optimization and digital success.--------------------------------------------------------------------------------Next Steps for Digital Marketing + SEO Services:>> Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike>> Need more information? Visit our Work and PLAY Entertainment website to learn about our digital marketing services.>> Visit our Official website for the best digital marketing, SEO, and AI strategies today!>> Join our exclusive SEO Marketing community>> Read SEO Articles>> Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike>> Subscribe to the We Don't PLAY Podcast--------------------------------------------------------------------------------Key Episode Topics:Shopify vs WordPress: Platform choice for selling products vs selling services.SEO Optimization: Image file naming, alt text, and site speed fundamentals.Content Strategy: How to use audio and blog content for audience building.Website Maintenance: The non-negotiable tactics to avoid critical errors.AI Marketing: Leveraging AI strategies for search engine dominance and brand mentions.--------------------------------------------------------------------------------Recommended Use Cases• For Selling Products (especially for beginners): Shopify is the primary recommendation. ◦ Its backend is designed for intuitive product management, including variations, colors, SEO metadata, HTML formatting in descriptions, and sales channel management (Facebook, Instagram, TikTok) all in one interface. ◦ It is ideal for businesses that want a simple, workable solution to log in, manage products, and minimize technical overhead.• For Selling Services: WordPress is generally recommended. ◦ It provides superior aesthetic control to create a professional-looking service-based website. ◦ A significant portion of the web (43%), including government, medical, and educational institutions, is built on WordPress, attesting to its robustness for non-product-centric sites.• For Scalability & SKU Volume: The discussion presents a nuanced view. ◦ One participant suggests WordPress is a great alternative for businesses with under 25-50 SKUs. ◦ The same participant suggests Shopify may be preferable for those with more complex needs or over 100 SKUs, though it can get "hairy" with very high volumes. ◦ However, it's noted that major corporations like Gym Shark and Mattel use Shopify for thousands of SKUs, indicating it can be scaled effectively, likely with significant custom development.--------------------------------------------------------------------------------Critical E-commerce Optimization & SEO StrategiesRegardless of the platform, specific SEO and optimization tactics are essential for attracting traffic and driving sales. A website's success is determined not just by how it looks, but "how it operates."Foundational SEO: Images and Site Speed• Website Speed: A fast-loading website is paramount for user experience across all devices (desktop, mobile, tablet).• Image Compression: Before uploading, all images should be compressed using a tool like compressor.io. Large image files significantly slow down page load times. ◦ An example was given: 50 products, each with 5 variations and a 5MB image size, quickly compounds into a massive data load that cripples site speed (5MB x 5 variations x 50 products).• Image File Naming: File names must be descriptive and keyword-rich. A file named red-cotton-socks.jpg provides algorithmic context, whereas photo-123.jpeg has "no context... no value... no search traffic."• Alternative Text (Alt Text): SEO-optimized alt text is crucial. It describes the image for screen readers (improving accessibility) and for search engines, providing additional contextual relevance for keywords.--------------------------------------------------------------------------------Content as a Cornerstone of AttractionThe primary method for optimizing a site and attracting visitors is to create high-value content.• The Visitor Journey: The goal is to convert visitors into readers, then into "clickers," and finally into "action takers."• Pre-Purchase Content Strategy: For a startup or a new product launch (e.g., a membership program), the strategy should focus on building infrastructure and anticipation. ◦ Create content that educates the audience on the program before it launches. ◦ Examples include offering a quiz, a survey, a checklist, or an onboarding guide in exchange for an email signup.• Multi-Format Content: A powerful strategy involves creating content in multiple formats. ◦ Record a podcast discussing a topic, then transcribe it into a full blog post. ◦ This provides two links and two formats (audio and text) on the same topic, doubling the online footprint. Over two and a half months, this can result in 20 distinct pieces of information online.--------------------------------------------------------------------------------The Evolution of Search: From Ranking to Brand MentionsThe traditional concept of "ranking" on Google is becoming outdated.• Google recently removed pagination parameters (the num=100 parameter), making it harder to appear on subsequent search pages and limiting how AI servers scrape data.• The new paradigm is to focus on earning brand mentions on AI platforms like ChatGPT.• This is achieved by providing comprehensive, evidence-backed content in multiple formats (text, audio, video). A competitor with a blog, podcast, and video on a topic will have a significant advantage over one with just a blog.Tune in for more of these search engine marketing insights and start monetizing your Shopify SEO or WordPress SEO efforts today.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Modern culture has overcomplicated exercise. If you want to reap the health benefits of movement, you don't have to spend hundreds of dollars on fancy equipment or trendy classes. In fact, there is one fundamental movement practice that can help you burn fat, avoid illness, and live longer. On this compilation episode of The Model Health Show, you're going to learn about the multitude of benefits walking can offer, including aiding in fat loss, improving longevity, and so much more. You're going to hear from some of my favorite experts in the health and wellness space, including Juliet and Kelly Starrett, Dr. Jonny Bowden, and more. The best part is that walking is free and accessible for most folks. I hope this episode resonates with you and gives you the motivation to add more walking into your routine. So click play and enjoy the show! In this episode you'll discover: How walking speed impacts the rate of fat loss. (0:30) Where the goal post of 10,000 steps per day comes from. (7:09) How many steps per day the average American gets. (7:49) Why walking can help you get better sleep. (10:27) The link between neuroplasticity and walking. (14:09) How to negate the negative health consequences associated with sitting. (18:30) Why walking can help improve your focus. (19:10) How walking can improve insulin sensitivity. (27:59) The connection between walking and testosterone levels. (29:40) Why walking is neuroprotective. (35:00) An important distinction between movement and exercise. (39:40) The #1 daily habit that has the highest ROI. (41:18) How rehabilitating your word can help you build better habits. (42:53) Items mentioned in this episode include: Peluva.com/model - Get 15% off barefoot shoes with my code MODEL! Piquelife.com/model - Get exclusive savings on bundles & subscriptions! Do This to Be More Fit - Listen to the entire Juliet & Kelly Starrett interview! Cardio vs, Weights for Fat Loss - Hear my entire interview with Brad Kearns! 7 Habits to Optimize Your Body - Check out this solo episode on healthy habits! 4 Ways to Live Longer - Listen to the entire interview with Dr. Jonny Bowden! Be sure you are subscribed to this podcast to automatically receive your episodes: Apple Podcasts Spotify Soundcloud Pandora YouTube This episode of The Model Health Show is brought to you by Peluva and Pique. Peluva's barefoot minimalist shoes support postural alignment, proprioception, and overall functionality. Get 15% off your order by using code MODEL at peluva.com/model. Go to Piquelife.com/model for exclusive savings on bundles & subscriptions on cutting-edge solutions for your head-to-toe health and beauty transformation.
You haven't used ChatGPT's Apps yet?
In this episode, Eric shares how to set up AI agents using Lindy, Replit, and Claude Code—and how to choose the best one for your workflow. You'll see real projects like a meeting-prep bot, a Slack recruiting agent, and MCP-powered sub-agents inside Cursor. Eric also covers how to use calendar triggers, send automated messages, and scale ROI-driven workflows that save time and boost productivity. Key takeaways ● Lindy vs. Replit vs. Claude Code: setup and use cases ● Build a meeting-prep agent with social research ● Scale MCP sub-agents for marketing ROI TIMESTAMPS (00:00) AI agents intro and goals (00:19) Lindy setup and templates (04:34) Replit agents and Slack bot (06:44) Claude Code MCP with Cursor (08:21) Agentic leverage and workflow tips
Kiera and Trish apply their dentistry expertise for another practice autopsy! This episode looks at a legacy practice that was experiencing stagnation in production because of numerous challenges. Kiera and Trish walk through what exactly was changed to allow this practice to hit its production goals for the first time in over a year. Episode resources: Subscribe to The Dental A-Team podcast Schedule a Practice Assessment Leave us a review Transcript: The Dental A Team (00:00) Hello, Dental A Team listeners, this is Kiera and today is such a fun day. I have one of our incredible consultants, Trish, on the podcast with me. Her nickname in Dental A Team is, go ahead Trish, say it. And explain what to da means Trish, because it's my favorite nickname of any, like it's one of the best we've come up with. DAT Trish Ackerman (00:11) Ta-da! Well, it definitely got sticky, that's for sure. so TADA stands for Trish Ackerman Dental A Team Ambassador, because I love referring anybody I can to us. That's either a client or somebody to come and work with us. I love this company and I want everybody that I love to come and work here too. I want clients to join, so yeah, I'll take it. The Dental A Team (00:27) you Trish, like it is one of the like biggest compliments that you you have referred people to our company. You have brought tons of people to us. Like you are a walking little dental A team advertisement. And to me as a boss, as an owner of a company, like that is music to my ears. But like, didn't you just take that name on for another name in your life? Like this is this is sticking. So tell. DAT Trish Ackerman (01:02) I did, I did. It got that sticky. So I'm going to be a grandma very soon, which just sounds awfully strange to say out loud. But we had my original grandma name all picked out, which was going to be Cha Cha. But when I heard Ta Da, I'm like, that, that is really classic. That's going to stay. And my daughter and family, they're like, The Dental A Team (01:26) Yeah DAT Trish Ackerman (01:29) okay, we might have to grow into that a little bit. I'm like, well, get ready to grow anyway, because it's staying. The Dental A Team (01:34) Well, our marketing team has already been working on some pretty fancy swag for you Trish, because TADA, if you don't know Trish yet, you're gonna get to know her. If you haven't heard her as much, Trish is one of the most funny, like she, I feel like you're just confetti in a human form. Like you literally just like burst confetti everywhere you go. You make people laugh. Like you have made me almost spit water of laughing so hard on calls together. You're just a good time. And so, If you haven't gotten to work with Trish or you haven't got to meet her yet, welcome. She's one of my absolute faves. So excited that you're on our team and that you are the to da of the company. ⁓ but today I wanted Trish to come on because I love a good office autopsy and Trish has been consulting some clients, rocking them out, having some really incredible massive wins. And so we thought, let's like, let's go behind the scenes. Let's see what that to da consultant over there has been doing in her spare time, consulting some awesome offices. And with that said, whenever we do an office autopsy, what we do these for is to help you see yourself in other practices fabric. I think a lot of times people think dentistry is lonely and isolated and it does not need to be. So what we're gonna do today, we do mashup practices. So if you think this is you, there might be parts of you, it might be parts of another practice. We try to do that to keep practice confidentiality. But really I also hope when you are a practice that's being highlighted in an office autopsy, just know that you get highlighted because... We're freaking proud of you as the owner too. These things can't get done without owners executing and implementing. And while yes, we as consultants are really good at what we do, we truly are magicians. We're able to grow into ways that you couldn't even imagine, but we can't do that if you don't execute. So Trish, take it away. Let's kind of talk this office. Where were they when they like joined Dental A Team? Then I always love to say like, where are they now? Like how long did it take us? And then we'll get into the how of how did you do it? What were some of the things you implemented? So take it away Trish. Where was this practice when they joined us and now where are they at ⁓ a couple of few short months later? DAT Trish Ackerman (03:30) When this practice came to us, this was a really, really special situation because this is a legacy practice. And it was originally owned by grandpa and then the current owner's father. So this is now the third generation of a dental practice. And when this practice came on with us, they were doing many, many, things right. but there was no traction taking place and they were very stuck. They were very stagnant and the current owner, this is a really big deal. know, this was again, because of the legacy that it's holding and he was struggling. He was struggling financially. He really was. There wasn't a lot of, there wasn't a lot of knowledge. He didn't have a lot of knowledge around like the current overhead, what it should be. And things were feeling, he was feeling a pretty big pinch. And I had to give him so much credit. I think it takes a lot of courage to reach out to get the help. you know, it's like, practices don't typically reach out to us because everything is going so great. It's usually when they're starting to feel something's not right, something's uncomfortable. And he did just that. And they had an extremely congested schedule. The Dental A Team (04:46) Mm-hmm. DAT Trish Ackerman (04:57) They have a large patient base, as you can imagine, because many are still, you know, that were patients of his father. So what was happening is because of the congestion, they weren't able to see new patients right away. was like a six week wait for that. There were several patients in the hygiene that were still active that weren't able to get in. And then again, there was just kind of like a bunch of stuff on the schedule, just stuff. So they were working really hard. And what I did is I really walked through the specifics of his patient base to show him you actually have way more patients than you do available hours, which is why you're stuck here. And how do we do this? Well, we were also a little restricted on that because this is a five op practice. So we had an op for each doctor, an overflow, and then the two hygienists. But what we did is we got creative because we knew we had to add hygiene. That was a must. And we also had to allow more openings much sooner for the new patients because what was happening when I pointed out that he was basically giving his new patients away to his competitors because they were waiting so long that really got his attention. we ended up, the first thing that we did is added a hygienist. The Dental A Team (05:57) Mm-hmm. Absolutely. DAT Trish Ackerman (06:20) which now brought those two doctors down to one op each. And that really scared them because we were handcuffed. It was like we were handcuffed in every direction, but we got very creative and we designed very strategic doctor schedule blocks so that they know when there's gonna be production. and they know when they can make the time for like the sand and the water appointments, post-ops and things like that. But the staggering of the schedules made a huge difference. The practice was also only open Monday through Thursday. So we changed it to Monday through Friday. So on Mondays and Fridays, those doctors do have their two ops again. So that has worked well. When we implemented that design, we also implemented some patient filtering. so that they could get in the new patients, not emergencies, but they could get in the new patients with significant needs right away and also not take the risk of giving those away to a competitor. If they have significant dental needs, get them in right now. And we took away the focus of like, they have the protocol, a lot of doctors like for those new patients to go through hygiene first and that's a great structure. It's a great structure for patients without The Dental A Team (07:21) Mm-hmm. Thank DAT Trish Ackerman (07:41) significant dental needs. So that all of a sudden opened up the door to where both of the doctors were getting very comprehensive new patients on their schedule right away that needed significant amount of dental work. Then they could eventually get into the hygiene department. With that, when we designed that, within six weeks, this practice had hit their production goal. The Dental A Team (07:43) Right. DAT Trish Ackerman (08:10) for the first time in over a year. The team was starting to get very numb to goals. They weren't even looking at the numbers anymore. The numbers weren't mattering to them. And then all of a sudden there was this light coming at the end of the tunnel where they hit the goal. Then they hit it again and they've hit it again. He has not hit goal in the last four months. And the trend that they're on, The Dental A Team (08:12) Wow. Wow. DAT Trish Ackerman (08:37) Well, running parallel with getting the new patients with the significant needs and such. What I also did is ensure that both him and his associate were really polished on presenting treatment. ⁓ They had intraoral cameras that were collecting dust like a treadmill in a living room that a lot of people have seen happen or hanging clothes on. They got those dusted off. They use them on every single patient. There's a way to use photography. The Dental A Team (08:49) Mm-hmm. you DAT Trish Ackerman (09:05) And there's a way to use photography. And this doctor, anything I encouraged him to try, anything, he did it. There was zero pushback on any of the recommendations. I've seen, I know how this works. I know what doesn't work. And when these doctors, like this practice, when I broke it down, like here's how you use photography and here's how you share it with the patient, it just continued to skyrocket. The Dental A Team (09:07) Absolutely. DAT Trish Ackerman (09:35) The whole team was on board with him. Then we got the associate, the associate dentist on board and we are now getting ready to, he's getting ready to start construction. We're doing a build out. We're adding ops. The Dental A Team (09:49) Nice. Wow. And how long has this been? So you started with this practice, they're not hitting goal, they're not doing the things that they wanted to do at legacy practice to now hitting goal four months in a row. How long has this client been with you? Since April. So right now we're recording, that's about five months that this client's been with Trish. And to hear that. DAT Trish Ackerman (10:05) This is April. The Dental A Team (10:13) ⁓ what I think is magic one Trish shout out to you, think beautiful job as a consultant, because when we go into an office, there's literally thousands of levers that we could go after. And I think something that consultants have to really do in something I'm very sticky on any consultant who works with us and Trish kudos to you. Is finding the one lever that's going to move the practice forward the most, the quickest, the fastest for fastest ROI that's going to get there because Trish, could have gotten in and implemented, you know, X, Y, or Z, and they would not see the results. you saw, I mean, you got tight, you got tight space. And I think also having a consultant that comes to the table that's willing to think outside the box. I mean, you got five operatories, two doctors, that's squishy. That's a squishy. And for you to realize they're not maximizing all the days that they could be. And to do it in a way to help both doctors. I also know that you have maybe played a little competition game. because you realize and you find out that when doctors are a little competitive, it works for some, doesn't work for others. But then they start to watch to see, if this doctor can do it, I think I can do it. And it's not doing anything unethical. It's truly making sure that they're looking for opportunities, using intra-orals, like stuff that was already there. And I think this is what I love about being consultants are we see the entire treasure map. We see all the different things we could do. And we're like, all right. This is going to be a fun game. And Trish, this is why I think you're Tadda. You're the confetti, like in a human form. You look at this and say, how can I make this fun? How can I get these people bought into it? And then we go for the harder pieces, but you, you dug gold. found the intro oral cameras and you taught them a few things. You figured out how to change the scheduling. And what I hope people hear is Trish that in about three, four moves very quickly and they're hitting goal. So when you're sitting here stuck at the ceiling and thinking, Oh my gosh, there's no way to get there. I just want to help you see that. The answer is probably much closer than you think it is. You just are buried and you can't see it you need somebody outside who's not sitting in it that can guide you. like, shout out to this doctor, these offices, they take your lead. I feel like it's like, if you're gonna hire an expert who's been there, done that, done that successfully, Trish, I'd like to highlight, tell me how many team members before you came to Dental A Team, how many team members were you overseeing? DAT Trish Ackerman (12:30) In my past, oh gosh. think at the max at the end, was close to 160. The Dental A Team (12:31) Yes. 160 and how many practices were you overseeing at that time? All right, so you have a consultant who has worked with 16 practices, 160 employees overseeing them. Do you think she knows a thing or two of how to help a five-op practice with two doctors and a smaller team turn a few levers very quickly to get them up to where they need to go? The answer is absolutely yes. And I think Trish, that's the magic, that's the beauty that you were able to do so quickly, so thoroughly, and just something real fun. DAT Trish Ackerman (12:43) 16. The Dental A Team (13:09) I know like we, this is a quick podcast. I asked you to come in between client calls. So I know there's so much more magic I just want to share with everybody. But as we wrap up, cause I do know like you guys, they're consultants, they podcast in between coaching calls. They're here to deliver to clients and to also share with you. But any last thoughts you want to add as I know we wrap up so you can get on your way to another client, help them get their magic. Any last thoughts you have of this very quick office autopsy that you think people should recognize, maybe they're in the same boat as well. DAT Trish Ackerman (13:38) Getting uncomfortable. Getting uncomfortable is going to be very important and it's okay. This doctor got uncomfortable. During the implementations that we were making, there was a team member that was not on the bus ⁓ and that was also holding the practice back a little bit. When we go in to make these types of changes, it's like, it's the unknown. I do certain things a certain way every day the same and I understand how it feels when you're asked to do it differently. But when I first go in, that's the first thing that I will kind of announce and ask. Are you going to be okay getting uncomfortable with me? Because I promise, I promise I'm here. I'm here. I'm in your corner. And my job is to not watch people fall. My job is to watch them rise. And I use the six pack analogy. We all want the six pack of abs. And it's going to require a lot of sit ups. And our abs can get a little bit sore, but the outcome is just really, really magical. And so once they make the commitment, like, OK, yeah, I'm ready. Let's get uncomfortable. That's when it really takes off. The Dental A Team (14:55) That's incredible. And I think Trish, like you said, we can give you all the tactics. We can help you with all the how, but you've got to be showing up as a practice. So if you're not ready to get uncomfortable, it's not the time for you to do consulting. But I would say, like you said, most people call for consulting when they're much further down the path of hardship than they should. So if you're kind of like, all right, I know I could do some help. I know I could make some changes. Now's the time. But you also have to be willing to be uncomfortable. So Trish. DAT Trish Ackerman (14:57) video. The Dental A Team (15:22) I know you've got to run. I appreciate you so much being on the podcast. I think you just bring so much magic. You're so welcome. And for all of you listening, if you can see yourself maybe in this story that we shared, I know it was a very small snippet today, but there's so many things that we do, but I hope you can see in just a couple of months, this practice's life was changed, utterly changed. This doctor is having more fun. They're more excited. They're dreaming again. They're living their best life. They're loving it. The team's excited. The team's re-engaged. So if you're maybe in that like, gosh, we're kind of like losing momentum. DAT Trish Ackerman (15:25) Thank you, Chair. The Dental A Team (15:52) Reach out, we'd love to help you. Hello@TheDentalATeam.com or head on over to our website, TheDentalATeam.com. Book a call. We're here, we'll do like a totally complimentary practice assessment. Look to see where you are. Look to see some of the gaps. No pressure, just massive momentum for you. If we're a great fit, awesome. Otherwise we're gonna send you on your way with a lot of great tips. You're gonna have a lot of fun. And hey, you might even get to dodge your consultants. So reach out. Trish, love having you. Go have the best day. And for all of you listening, thanks for listening. I'll catch you next time on The Dental A Team podcast.
In Part 2 of The Dwayne Kerrigan Podcast with John Karpov, founder and CEO of Action Home Services, Dwayne and John go even deeper into the mindset and systems behind Action Home Services(AHS), a leading landscaping and exterior construction company serving Toronto and the Greater Toronto Area. From almost losing his residency to scaling an $8M business while facing deportation, John shares how he built structure, leadership, and culture around his immigrant grit. He opens up about redefining fulfillment, transitioning from survival mode to leadership, and how relentless personal growth became the cornerstone of his company's 50% year-over-year growth.John reveals his leadership playbook — from reading 2 books a month to building over 1,000 SOPs and investing $1.5M in professional development for his team — and how staying humble, hungry, and human is what keeps him grounded through every phase of growth.If Part 1 was about survival, this episode is about scaling — with purpose, structure, and soul.Listen to Part 1 HEREWatch Part 1 HERETimestamps[00:00:00] — Dwayne opens with: “You can only run a business so long by running the fastest.”[00:01:00] — John's incredible story of his wife's visa approval and their shared “never give up” destiny.[00:05:00] — The immigration battle: how they nearly lost everything waiting for permanent residency.[00:07:30] — The miracle timing that let them stay in Canada and the lessons learned living on the edge.[00:10:00] — Reinvesting every dollar into the business while facing uncertainty.[00:13:00] — Scaling to $10M+ before age 25 — and not feeling like it's an accomplishment.[00:17:00] — Dwayne and John explore scarcity versus hunger — and how the immigrant mindset fuels drive.[00:19:00] — John on never feeling “done” and why fulfillment comes from helping others succeed.[00:22:30] — The breakthrough realization: happiness is in the journey, not the destination.[00:26:00] — Daily fulfillment rituals: reading, training, and prioritizing sleep.[00:29:00] — Building structure and delegation into the company's DNA — leadership by design.[00:31:00] — Creating organizational charts, head of departments, and scaling through people.[00:35:30] — Learning to lead through education: 100+ conferences and a book club culture.[00:38:00] — Investing $1.5M in personal and professional development and $40K in books.[00:41:00] — Company reading list and rewards program: from “Unreasonable Hospitality” to “Good to Great.”[00:45:00] — John's transparent leadership: open-book finances, KPI education, and growth accountability.[00:49:00] — Over 1,000 SOPs: how structure scales culture.[00:53:00] — Turning every mistake into a process and every error into a lesson.[00:56:00] — The ROI of structure: new managers finally saying, “I love that it's organized.”[00:58:00] — Why immigrants often make exceptional employees — grit meets gratitude.[01:00:30] — Dwayne's reflection on the power of sacrifice and the immigrant spirit.[01:02:00] — John's final advice: “If you need my help with your business, I'll be there for you.”Key...
Entrepreneurial Insights: Surviving and Thriving as a Solopreneur with Greg Woodward Woodwardstrategies.com About the Guest(s): Gregory Woodward is the founder and CEO of Woodward Strategies, a renowned revenue operations and inside sales advisory located in Washington, DC. As an entrepreneur with a drive for outbound sales and pipeline generation, Greg has led his company to work with numerous private equity and venture capital firms, significantly contributing to several multi-billion dollar exits. Woodward's innovative approaches focus on integrating sales teams and scaling business development rep teams, making him a sought-after expert in his field. Episode Summary: In this engaging episode of The Chris Voss Show, Chris welcomes Gregory Woodward, the visionary behind Woodward Strategies. Over the course of the discussion, Greg delves into his journey as a solopreneur, dissecting the challenges and triumphs involved in building a seven-figure business without external investors or partners. This episode offers a deep dive into the entrepreneurial mindset, exploring the core motivations and strategic insights that drive successful business ventures. As Gregory Woodward reveals his passion for outbound sales and revenue operations, the conversation branches out into discussions about the future implications of artificial intelligence in business. With a critical eye, Greg provides a nuanced perspective on how AI investments are shaping the business landscape, stressing the need for innovative thinking. Through anecdotes and reflections on personal experiences, both Chris and Greg offer valuable lessons on the importance of mindset and strategic autonomy in business. This episode is a compelling listen for aspiring entrepreneurs and business leaders looking to navigate the modern economic terrain. Key Takeaways: The path to becoming a successful solopreneur often involves significant personal and professional challenges, but also offers rewarding freedom from traditional corporate constraints. Having a mindset that embraces risk and persistent learning is crucial for entrepreneurs, especially when the journey involves navigating through uncertain and uncharted territories. Building a successful business from scratch often requires a willingness to endure a period of uncertainty and discomfort, typically longer than most anticipate. Artificial intelligence is a hot topic in the tech world; however, many companies are still exploring its potential rather than fully understanding or implementing it effectively. Establishing a business model that values independence and flexibility can lead to greater satisfaction and success, free from the pressures of external investors or rigid hierarchies. Notable Quotes: "Having anybody else in charge of directing your day-to-day? To me, I consider that like a private hell." "If you look at a business like mine or many solopreneur-type businesses…compare it to a company that just raised $40 million…who's EBITDA do you think is higher?" "The grass always looks greener on the other side of the fence…some people should not be entrepreneurs." "The pressure's gonna change when they have to start showing an ROI on their AI investment." "There's a period of time…where you're so far into it you can't see where you came from…that's a lonely place for entrepreneurs."
Reach Out Via Text!In this tactical solo episode, Jeremiah Jennings breaks down how to get real ROI from trade shows and industry events without wasting time or money. Drawing from years of attending Equip, LAL, and LeanScaper events, Jeremiah shares how to choose the right events, set clear goals, and make connections that actually grow your business. He covers everything from budgeting and pre-planning, to how to build relationships that last long after the show ends. Jeremiah also emphasizes the importance of understanding why behind each event and the heart of the people hosting it. Whether you're heading to Equip Expo, LAL, or a smaller mastermind, this episode gives you a clear, no-fluff playbook for turning trade shows into true growth opportunities.Support the show 10% off LMN Software- https://lmncompany.partnerlinks.io/growinggreenpodcast Signup for our Newsletter- https://mailchi.mp/942ae158aff5/newsletter-signup Book A Consult Call-https://stan.store/GrowingGreenPodcast Lawntrepreneur Academy-https://www.lawntrepreneuracademy.com/ The Landscaping Bookkeeper-https://thelandscapingbookkeeper.com/ Instagram- https://www.instagram.com/growinggreenlandscapes/ Email-ggreenlandscapes@gmail.com Growing Green Website- https://www.growinggreenlandscapes.com/
Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies
Would you like access to our advanced agency training for FREE? https://www.agencymastery360.com/training Ever wonder why some brand podcasts blow up while others die after five episodes? Or why a few companies seem to build die-hard fans while other can't seem to connect? Today's guest specializes in helping brands create podcasts that deliver true value. He explains how brands can use podcasting to build real connection, not just rack up downloads. From breaking up with the traditional ad world to creating top-ranked shows for global brands, he reveals why consistency, authenticity, and a bit of weirdness might be your secret weapons. Roger Nairn is the Co-Founder and CEO of JAR Podcast Solutions, a brand podcast agency based in Vancouver, BC. With a 25-person team, Roger helps brands like Amazon and Sage create shows that connect deeply with their audiences. After spending over two decades in the advertising world at top agencies like DDB and Cossette, he's now on a mission to show companies that the real ROI of podcasting isn't downloads, it's attention and connection. In this episode, we'll discuss: What brands really want in a podcast. Why consistency beats quick wins. Audiences prefer audio podcasts over video ones. Why is that? Subscribe Apple | Spotify | iHeart Radio Sponsors and Resources E2M Solutions: Today's episode of the Smart Agency Masterclass is sponsored by E2M Solutions, a web design, and development agency that has provided white-label services for the past 10 years to agencies all over the world. Check out e2msolutions.com/smartagency and get 10% off for the first three months of service. From Ad Exec to Agency Founder Before podcasting, Roger spent more than 22 years in the traditional advertising world and loved the culture, but he noticed the industry shifting. Programmatic ads were taking over, budgets were shrinking, and the whole game was turning into a race to the bottom. Around the same time, Roger started podcasting as a hobby, mainly as an excuse to talk to people he admired like Seth Godin and Stefan Sagmeister. When he eventually connected with his co-founders, they realized there was a wide-open opportunity for brands to use podcasts in a smarter way. JAR Podcast Solutions was born. The idea wasn't just to launch shows, but to help brands understand their audiences and create the kind of binge-worthy audio content that builds trust over time. What Brands Really Want in a Podcast One of Roger's first steps was sending out message to ten different businesses on LinkedIn. The second response he received referred him to the head of marketing of Sage, a brand whose audience wanted to explore wellness beyond traditional medicine. A few days later they sat down to discuss what a podcast could look like for that brand and ended up creating Well Now, a show about taking control of your health through alternative approaches and powerful personal stories. The show took off, so much so that it briefly outranked Oprah in Apple's health and wellness category. The key wasn't just producing episodes, it was research. Roger's team uncovered what Sage's audience really wanted and built the podcast around those needs. This is true for every brand wanting to launch a podcast: stop creating content for yourself, and start with what your audience actually cares about. Consistency Beats Quick Wins Contrary to what many think, podcasting is not an overnight growth hack. Too many brands think they'll see results instantly. The reality is building an audience takes time. The good news is that, according to Roger, the podcast industry remains incredibly friendly and willing to collaborate, which is a great way reach new audiences. Other important steps to grow include pitching your show to big platforms like Apple Podcasts and getting them to feature it, as well as the actual merchandizing of the show. All of this, however, will amount to nothing without the most important element: consistency. If you want to stay consistent, do not compare yourself with the big players out there. This is the biggest enemy of consistency and will only lead to frustration. Don't expect to be the next Joe Rogan in year one or you'll end up disappointed and unmotivated to keep posting. Instead of focusing on vanity metrics like downloads, Roger recommends focusing on consumption. Without a doubt, creating a podcast might be the single most important things you can do to build your brand. If your listeners are spending two hours a month with the brand, that's two hours of intimate attention—something no other marketing channel can match. Why Audio Wins Over Video While many companies want both video and audio, audio tends to outperform. According to Roger, this happens because listening to a podcast is intimate. It's you in someone's ear while they drive, work out, or walk the dog. It's “me time,” not multitasking. Compare that to video, where distractions are constant and attention spans are short. Unless you're a celebrity like the Kelce brothers or Joe Rogan, most people aren't going to watch two talking heads for hours. They'll sample a short video clip, but they'll actually consume the full conversation in audio. The portability of podcasts makes them an executive's favorite medium, because you can take them anywhere, from the car to the gym to the airport lounge. In fact, new research shows that people will switch how they're watching throughout the day. They may start watching it on their TV and later switch to audio while they're at the gym. The Real Secret: Authenticity Over Perfection Beyond consistency, Roger emphasized that the best podcasts bring personality and vulnerability to the table. Listeners don't want a polished corporate message. They want the real you with flaws, mistakes, and all. Listeners often recall personal details Jason's mentioned on the show, like anecdotes about Aspen. That intimacy is what makes podcasts such a powerful trust-building tool. The trick is to stop trying to sound like someone else. Early on, stop trying to be the next Gary Vee and see how much better authenticity works with the audience. As long as you're being yourself and keep consistent with posting, you can become that reliable friend that is now part of their routine and consistently delivers value to them. Once they're loyal listeners who trust you, joining your community - or even buying from you - becomes a natural next step. The Weird Side of Podcasting Of course, every podcaster has their weird stories. For his part, Roger recalled recording with a guest who had to set up shop in a hotel closet, surrounded by pillows and blankets, just to dampen the echo. Not glamorous, but it worked. Jason has also recorded a podcast at a hotel room, when right after a speaking event he was approached by two attendees who said they inspired him to start their own podcast and would go buy the equipment right that moment and wanted him to be their first guest. They saw the opportunity and took it. This is the reality of podcasting: it's not about perfection, it's about connection. If you're waiting for the perfect studio setup or production conditions, you'll never start. Get scrappy, launch, and let the consistency carry you forward. Do You Want to Transform Your Agency from a Liability to an Asset? Looking to dig deeper into your agency's potential? Check out our Agency Blueprint. Designed for agency owners like you, our Agency Blueprint helps you uncover growth opportunities, tackle obstacles, and craft a customized blueprint for your agency's success.
Sales anxiety in accounting can drain confidence, health, and business growth—but it doesn't have to. In this case study, Michelle Weinstein sits down with Rachel Bernier-Green, founder and CEO of Economic Justice Consortium (EJC), to share how she transformed her sales process, conquered fear, and built a thriving consulting firm serving six to eight-figure businesses. Rachel opens up about relying on referrals as a crutch, letting go of toxic clients, and the mindset shifts that helped her turn sales from something she dreaded into a way of serving. With clarity, systems, and confidence, Rachel not only reclaimed 30–40 hours a month but also achieved a 700% ROI, launched a CFO retainer service, and restored her energy and health—all by facing sales head-on.
This episode, recorded live at the 10th Annual Health IT + Digital Health + RCM Annual Meeting, features Dr. Bryon Frost, CMIO of McLeod Health. He shares how his team developed a bias-resistant, three-phase approach to selecting and scaling AI scribe technology, improving physician experience, reducing cognitive burden, and achieving measurable financial and clinical ROI.This episode is sponsored by Suki.
Forrester's latest report indicates that the AI hype wave is reaching its peak, with many enterprises expected to delay a significant portion of their AI spending until 2027 due to challenges in proving return on investment (ROI). As a response to increasing regulatory complexities, 60% of Fortune 100 companies are anticipated to appoint heads of AI governance by next year. This shift highlights a growing focus on compliance and risk management rather than pure innovation. Meanwhile, G2's findings present a contrasting narrative, revealing that nearly 60% of companies have successfully deployed AI agents, with a low failure rate and high satisfaction among users.Despite the positive deployment statistics from G2, a study by Atlassian uncovers a paradox: while individual usage of AI tools has surged, 96% of businesses report no significant improvements in efficiency or innovation. The survey indicates that only 3% of executives believe AI has driven transformational change within their organizations. This disconnect suggests that while AI tools are being adopted widely, their impact on actual business outcomes remains limited, leading to skepticism among decision-makers.Anthropic's recent research raises concerns about the security of large language models, revealing that as few as 250 malicious documents could effectively poison these models, compromising their functionality. This alarming finding underscores the vulnerabilities present in AI systems, particularly those relying on public or partner data. The implications for businesses are significant, as they must now consider the security of their AI systems alongside their operational capabilities.In the hardware arena, Apple and Intel are igniting a new chip race, with Apple launching its M5 chip, which boasts enhanced AI performance and graphics capabilities. Intel's Panther Lake chip is set to compete with improved efficiency and performance metrics. As AI technology becomes increasingly integrated into devices, managed service providers (MSPs) must adapt to the complexities of endpoint management and AI readiness. The evolving landscape emphasizes the need for governance, security, and effective measurement of AI outcomes, positioning MSPs as crucial enablers in this transition.Four things to know today 00:00 Forrester, G2, Atlassian, and Anthropic Paint a Complex AI Picture — Success, Stagnation, and Security Risk06:09 Apple's M5 and Intel's Panther Lake Show the Future: Every Device Becomes an AI Engine09:17 GoTo, Gradient, and LevelBlue Show the Next MSP Evolution — Refinement, Not Reinvention12:21 Microsoft's Final Windows 10 Update and IE Mode Lockdown Signal the End of Legacy Tolerance This is the Business of Tech. Supported by: https://try.auvik.com/dave-switchhttps://scalepad.com/dave/
Today's guest is Mathias Cousin, Managing Director at Deloitte. With extensive experience in R&D transformation and regulated industry data strategy, Mathias joins Emerj Editorial Director Matthew DeMello to unpack what it really takes for enterprise leaders to deliver ROI from AI and data initiatives. Mathias also shares actionable guidance on building effective “string of pearls” use cases, investing in data quality and AI-native talent, and adopting practical change management to embed AI in workflows for measurable gains in efficiency and long-term competitive edge. This episode is sponsored by Deloitte. Learn how brands work with Emerj and other Emerj Media options at emerj.com/ad1. Want to share your AI adoption story with executive peers? Click emerj.com/expert2 for more information and to be a potential future guest on the ‘AI in Business' podcast!
With $90M to end wildfire catastrophes is an impossible-to-ignore ROI claim!
Will this be AI's 'App Store Moment'?
I'm so excited for this week's episode! I'm joined by Kylie Epperson: entrepreneur, speaker, coach, founder of Farmwives Club, and host of the Boldly Grounded podcast. If you've ever struggled with identity, burnout, or finding your voice in the chaos of farm life, this conversation is going to feel like a big exhale. Kylie shares the behind-the-scenes journey of building Farmwives Club from a deeply personal season of postpartum anxiety, unmet expectations, and a whole lot of self-doubt. We talk about worthiness, motherhood, redefining ambition, and why investing in ourselves as rural women is not only important, but essential. She opens up about how one retreat changed her entire career path, what it's like hosting a 200-woman event in small-town Missouri, and the ROI of investing in spaces where women can feel seen, supported, and celebrated. Whether you're knee-deep in farm chores, raising babies, building a brand, or doing all of the above, Kylie's bold honesty and warmth will resonate deeply. Resources & Links: Powerhouse Women Podcast Join The Directory Of The West Get our FREE resource for Writing a Strong Job Description Get our FREE resource for Making the Most of Your Internship Email us at hello@ofthewest.co Subscribe to Of The West's Newsletters List your jobs on Of The West Connect with Kylie: Follow on Instagram @kylieepperson_ Visit her website Find more info on the 2026 Farm Wives Club The Event Listen to her podcast, Boldly Grounded Connect with Jessie: Follow on Instagram @ofthewest.co and @mrsjjarv Follow on Facebook @jobsofthewest Check out the Of The West website Be sure to subscribe/follow the show so you never miss an episode! Learn more about your ad choices. Visit megaphone.fm/adchoices
What does it take to build AI that enterprises can actually trust? That's the question I explored with Nirankush “Kush” Panchbhai, Senior Vice President of Platform Fundamentals at ServiceNow, in a conversation about AI governance, human-centered design, and how the company's AI Control Tower is reshaping enterprise adoption. Kush describes the AI Control Tower as an “air traffic controller” for AI agents, a central command center that provides visibility, accountability, and governance across every part of an organization's AI ecosystem. It embeds compliance, legal, and risk workflows directly into the development process, replacing endless approval cycles with automated guardrails that accelerate innovation rather than slow it down. The result is a system where humans remain firmly in control, supported by transparent, explainable AI that acts as a teammate rather than a tool. We also discuss how ServiceNow is helping enterprises move beyond the “POC palooza” of pilot projects that never scale. By treating AI agents as members of a digital workforce—with performance tracking, retraining, and measurable ROI—companies can finally connect investment to real outcomes. Governance, in this context, isn't a constraint; it's a catalyst for confidence and adoption. At its core, ServiceNow's philosophy is about taking the work out of work, not the human out of work. From password resets to process automation, AI is freeing employees to focus on creative, high-value problem-solving while building trust through transparency and accountability. As organizations begin managing both human and digital workforces, one question lingers: can AI governance truly become the accelerator that turns trust into enterprise-scale transformation? And what does it take to ensure AI always serves people, not the other way around? Share your thoughts after the episode.
If your digital marketing isn't driving a clear ROI, you don't have a strategy—you have expensive noise. In this episode, Corey Morris, CEO of Voltage Digital Agency and author of The Digital Marketing Success Plan, joins David Hill to explain how to fix that fast. Episode Summary Digital marketing expert Corey Morris breaks down what every entrepreneur must know about data-driven marketing, ROI accountability, and how to adapt to the rise of AI. After 20 years in the field, Corey has seen too many brands waste money on tactics without strategy—and here, he lays out the blueprint to stop the bleeding. From understanding why most campaigns fail to mastering his START Process, Corey teaches how to align every click, ad, and piece of content with real business outcomes. He also explains how AI is disrupting SEO, search behavior, and ad targeting—and how smart entrepreneurs can turn that disruption into opportunity. In This Episode • How to tell if your marketing actually delivers ROI • Why most agencies sell tactics, not strategy • Corey's START Process for long-term digital success • How AI is reshaping SEO and Google search • The biggest opportunities and risks in AI marketing • When to walk away from a bad client or campaign Guest: Corey Morris Corey Morris is the President & CEO of Voltage Digital Agency, a Google Partner and author of The Digital Marketing Success Plan. He's contributed to Forbes, Search Engine Land, and Search Engine Journal, and speaks at major conferences across North America on SEO, AI, and marketing innovation. Connect with Corey Morris https://www.linkedin.com/in/coreymorris/ https://www.facebook.com/voltagekc Connect with David Hill: Website: https://www.davidhill.ai Facebook: https://www.facebook.com/davidihill/ LinkedIn: https://www.linkedin.com/in/davidihill YouTube: https://www.youtube.com/c/DavidHillcoach TikTok: https://www.tiktok.com/@davidihill Instagram: https://www.instagram.com/davidihill X (Twitter): https://twitter.com/davidihill Book a demo call for Ring Leader AI: 774-214-2076 If you got value from this episode, subscribe, like, and share to help more entrepreneurs master their marketing. Drop your biggest takeaway in the comments below. Listen to the full episode on all platforms: https://podcasts.apple.com/us/podcast/the-persistent-entrepreneur/id1081069895
App Masters - App Marketing & App Store Optimization with Steve P. Young
The new Appsflyer 2025 App Marketing Benchmarks report is out — and it's packed with insights every UA manager needs.In this video, Steve P. Young breaks down the key data so you can see exactly how your app compares across CPI, retention, ad-spend trends, and more.You'll learn
What truly drives fair compensation? Nicole Armstrong, CEO of Ellequate, explores the toughest questions around pay equity, revealing real challenges faced by today's workforce — from the gender pay gap to “occupational segregation.” Get practical tips for tackling difficult compensation conversations, plus actual pay equity ROI success stories and expert HR insight through an audience Q&A. Subscribe to the All Things Work newsletter to get the latest episodes, expert insights, and additional resources delivered straight to your inbox: https://shrm.co/fg444d --- Explore SHRM's all-new flagships. Content curated by experts. Created for you weekly. Each content journey features engaging podcasts, video, articles, and groundbreaking newsletters tailored to meet your unique needs in your organization and career. Learn More: https://shrm.co/coy63r
On the Schmooze Podcast: Leadership | Strategic Networking | Relationship Building
You've poured your heart into your manuscript, and now you're holding the keys to a whole new adventure. Publishing doesn't close the chapter—it flips the page to the part where your book truly comes alive. Turning your words into a printed or digital book is just the beginning of your author odyssey. The real magic happens when you connect with readers, spark conversations, and watch your message ripple out into the world. That's why I partner with entrepreneurs to design launch strategies that do more than sell books—they forge genuine bonds. We'll pinpoint who needs your book most, then map out launch events and content that keeps engagement thriving long after day one. Think of your book as a catalyst for business growth, not a one-off product. If you're ready to transform your launch into an engine for influence, let's brainstorm together. Book a complimentary 30-minute session at www.BookLaunchBrainstorm.com and let's explore how to align your book with your bigger goals. Today's panel will dive into real-world lessons from authors who've walked this road. You'll hear what fueled their successes, where they hit bumps, and the insights that reshaped their approach. Amanda Slade shares her journey with “Evolve Into Your All: Create & Live in the 5th Dimension of Love, Joy & Prosperity!,” a powerful blend of science and spirituality designed to elevate your life and business by tapping into the 5th Dimension. Marcia Dawood reveals how her book, “Do Good While Doing Well: Invest for Change, Reap Financial Rewards, and Increase Your Happiness,” equips you to harness angel investing for social impact, financial gain, and personal fulfillment. Please join me in welcoming Amanda and Marcia. In this episode, we discuss the following:
This week, Traci sits down with Tan Moorthy, CEO of Revature and accomplished business leader with over three decades of experience in the global IT services industry.After 23 years with Infosys—where he served as Executive Vice President across multiple functions including Head of Delivery Operations for US, Canada, and LATAM, Group Head of HR, and Global Head of Education—Tan now focuses on bridging the talent gap through workforce transformation. He's also a champion of sustainable development, having led UN work groups defining corporate metrics for Sustainable Development Goals.Spoiler alert: That knowledge you're protecting isn't as proprietary as you think—and hoarding it might be the very thing keeping you from growing.Tan reveals why learning at the speed of change is the only way to stay relevant, how upskilling existing employees delivers faster ROI than external hiring, and the three-pillar framework (education, engagement, exposure) that builds true competence. Plus, he shares the career-defining moment when a failed proposal taught him that content without communication means lost opportunities.What We Cover:The proposal that changed everything – How losing a client deal due to poor communication skills sparked Tan's transformation into a lifelong learner and eventually led him to share a stage with Steve BallmerWhy comfort zones are career killers – The counterintuitive move from a successful business role into corporate HR that everyone warned against, and why it opened doors Tan never imaginedThe three pillars of competence – Breaking down how knowledge, skills, and attitude combine through education, engagement, and exposure to create lasting workforce transformationLearning at the speed of change – Why continuous learning isn't about getting ahead anymore—it's about staying in the same place you are nowThe upskilling advantage over external hiring – How investing in people who already know your systems, culture, and ecosystem delivers immediate productivity versus the ramp-up time new hires requireWhy knowledge hoarding backfires – The fundamental truth that if you don't share what you know, someone else will—and why giving more means getting more in returnMentorship as a two-way street – How working with Gen Z employees (or any generation different from yours) creates peer-to-peer learning that benefits both sides equallyThe innovation power of different perspectives – Why surrounding yourself with people who think like you guarantees stagnation, and how diverse viewpoints spark breakthrough ideasBuilding elastic teams that bend without breaking – How creating learning ecosystems helps organizations adapt through pandemics, economic shifts, elections, and technological disruptionKey Quote: "You've got to learn at the speed of change for you to stay in the same place that you are, let alone to run." – Tan MoorthyConnect with Tan Moorthy: LinkedIn: Tan Moorthy Company: RevatureConnect with Traci here: https://linktr.ee/HRTraciDisclaimer: Thoughts, opinions, and statements made on this podcast are not a reflection of the thoughts, opinions, and statements of the Company by whom Traci Chernoff is actively employed.Please note that this episode may contain paid endorsements and advertisements for products or services. Individuals on the show may have a direct or indirect financial interest in products or services referred to in this episode.
Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing. Learn More About DataboxSubscribe to our newsletter for episode summaries, benchmark data, and moreDave Gerhardt built Exit Five by treating community like a product—not a side project.In this episode, he walks through how the Exit Five team runs community with the same rigor as a SaaS org: dedicated product roles, roadmaps, feedback loops, NPS, and sprint cycles. He also shares why most B2B companies shouldn't build a community, and what to focus on instead.We also dig into how to justify the ROI of brand and community work, why direct traffic is your best brand metric, and how AI is reshaping what lean GTM teams can do.In this episode, you'll learn:Why Exit Five runs its community like a product orgThe biggest mistakes B2B companies make when launching communitiesHow Drift's podcast helped drive $1M in pipeline – with no attribution modelDave's take on brand, content, and the new AI-powered marketerThe exact metrics Exit Five tracks to grow and retain members
Kate Thacker thought she had to do it all herself to grow her interior design business. By the end of 2023, she was stretched thin and ready for something different. That's when she decided to treat support as a gift to herself and to her business.That one choice shifted everything. Coaching and new hires helped her stop spiraling over setbacks, start making CEO-level decisions, and move forward with confidence. She even began to see the same patterns in her own design clients as they wrestled with whether to invest in her expertise.In this episode of She Thinks Big, you'll hear how Kate's leap into support reshaped her business and how she shows up as a leader. We'll talk about what it really means to invest in yourself, how to reframe setbacks as forward movement, and why the ROI on asking for help often extends far beyond revenue growth.2:28 – Kate's eventful background and the start of her interior design business6:31 – Early business challenges and how Kate's mindset shifted as CEO10:11 – Why Kate decided to invest in coaching and fears that almost held her back13:30 – Changes in Kate's mindset in the 18 months since we started working together15:48 – How Kate approaches investments in hiring and building a team17:44 – Kate's biggest marketing goal and how it impacted revenue growth 21:34 – The impact of Kate's growth from self-investment on her client relationships25:14 – One thing that can limit success, regardless of the effort involved29:38 – Accessible interior design support for the budget-conscious32:14 – The newest extension on Kate's website: Shop My Style featureMentioned In Decision Diaries: How Investing in Support Helped Kate Thacker Grow Her Interior Design BusinessKate Thacker Home | Instagram | Facebook | Pinterest | TikTokKate's Featured Project on HGTV Online: “Bold Home With a Timeless + Fresh Design”She Thinks Big by Andrea LiebrossAndrea's LinksBook a Call With AndreaAndrea on LinkedIn, Instagram, and FacebookDon't Just Listen—Implement ItUntangle your time, reset your role, and build systems that don't depend on your every move. No more white-knuckling your way through success because you're not just scaling your business, you're scaling yourself.Get the clarity and capacity to lead differently and ascend to your next level. Learn how and join us at andrealiebross.com/ascensionActivator is a half-day intensive that helps high-performing women like you get out of strategy limbo and into smart, efficient action fast. We'll reverse engineer your next chapter with clear goals, a custom roadmap, and simplified priority so you can gain traction. Get in the next Activator Intensive at andrealiebross.com/activator, so you can leap, not just step, toward making that vision a reality.
Want to implement AI agents like $50M startups do? Get our ultimate guide: https://clickhubspot.com/fcv Episode 80: Are coders really being replaced by AI agents, or is this just the next tech hype cycle? Nathan Lands (https://x.com/NathanLands) is joined by repeat guest Matan Grinberg (https://x.com/matansf), co-founder of Factory—an agent-native software development platform backed by NEA, Sequoia, JP Morgan, and Nvidia. This episode dives deep into Factory's ambitious mission to transform software engineering by enabling developers—and entire organizations—to delegate painful, repetitive coding tasks to “droids,” Factory's intelligent agents. Matan shares strategies for helping massive enterprises adopt new workflows, how Factory's platform is built for surface/interface agnosticism (terminal, IDE, Slack, and more), and why optimization for teams—not individuals—will define the future of AI-powered development. Plus, debate about GPT-5's impact, the myth of “AI winters,” and what the real business ROI of AI looks like in the enterprise. Check out The Next Wave YouTube Channel if you want to see Matt and Nathan on screen: https://lnk.to/thenextwavepd — Show Notes: (00:00) Scaling Teams to Empower Enterprises (03:54) Agent Native, Surface Agnostic Approach (09:07) Prioritizing Business ROI Over Code (12:10) Assessing Expertise Levels Quickly (16:01) AI Model Nuances and RL Shift (18:26) AI Enterprise Market Dynamics (22:41) Choosing AI Subscription Plans (25:43) Future-Focused, IDE-Agnostic Development (27:30) Adapting Cities and Enterprises (30:11) Embracing Change and Growth — Mentions: HubSpot Inbound: https://www.inbound.com/ Matan Grinberg: https://www.linkedin.com/in/matan-grinberg Factory: https://factory.ai/ Docusign: https://www.docusign.com/ Nvidia: https://www.nvidia.com/ Anthropic: https://www.anthropic.com/ Cursor: https://cursor.com/ Get the guide to build your own Custom GPT: https://clickhubspot.com/tnw — Check Out Matt's Stuff: • Future Tools - https://futuretools.beehiiv.com/ • Blog - https://www.mattwolfe.com/ • YouTube- https://www.youtube.com/@mreflow — Check Out Nathan's Stuff: Newsletter: https://news.lore.com/ Blog - https://lore.com/ The Next Wave is a HubSpot Original Podcast // Brought to you by Hubspot Media // Production by Darren Clarke // Editing by Ezra Bakker Trupiano
Glam & Grow - Fashion, Beauty, and Lifestyle Brand Interviews
Before launching iNNBEAUTY Project, Alisa Metzger spent over a decade inside some of the world's biggest beauty companies—L'Oréal, Procter & Gamble, and Coty—learning exactly how the industry worked from the inside out. But after years of seeing the same patterns repeat—sky-high markups, confusing claims, and a lack of true transparency—she decided to build something different. Alongside her co-founder Jen Shane, Alisa created INNBeauty Project: a brand that delivers clinically effective, clean skincare without the luxury price tag.Vegan, cruelty-free, and fragrance-free, iNNBEAUTY was designed to be as inclusive as it is high-performance—bridging the gap between clean formulas and results-driven science. The brand's bright packaging and straightforward messaging cut through the noise, offering products that actually work and make you feel good using them. Today, iNNBEAUTY Project is one of the fastest-growing clean skincare brands in the U.S., with Alisa recently named to Inc.'s 2025 Female Founders 500 list. Under her leadership, INNBeauty continues to redefine what modern beauty looks like—smart, accessible, and radically transparent.In this episode, Alisa also discusses:How she's bridging the gap between efficacy and fun in skincareCreating formulas backed by clinical results, proven to perform at the highest levelWhy Extreme Cream rivals (and often beats) $300+ luxury moisturizersWhat it meant to be one of the first clean brands at Sephora to prioritize affordabilityHow they merge science-backed formulas with playful, dopamine-boosting packagingThe meticulous approach behind crafting products for all skin types, tones, and agesWhy building a brand takes time and why patience is keyWe hope you enjoy this episode and gain valuable insights into Alisa's journey and the growth of iNNBEAUTY Project. Don't forget to subscribe to the Glam & Grow podcast for more in-depth conversations with the most incredible brands, founders, and more.Be sure to check out iNNBEAUTY Project at www.innbeautyproject.com and on Instagram at @innbeautyprojectRated #1 Best Beauty Business Podcast on FeedPostThis episode is brought to you by WavebreakLeading direct-to-consumer brands hire Wavebreak to turn email marketing into a top revenue driver.Most eCommerce brands don't email right... and it costs them. At Wavebreak, our eCommerce email marketing agency helps qualified brands recapture 7+ figures of lost revenue each year.From abandoned cart emails to Black Friday campaigns, our best-in-class team manage the entire process: strategy, design, copywriting, coding, and testing. All aimed at driving growth, profit, brand recognition, and most importantly, ROI.Curious if Wavebreak is right for you? Reach out at Wavebreak.co
OpenAI debuted the future of ChatGPT with Agents and Apps. How will that impact work?
Keith discusses the rising cost of the American dream, now estimated at $5 million, due to inflation and housing prices. He highlights the affordable housing crisis, with more Americans living in RVs and homelessness up 18% since last year. The NAR's "Best Week" report highlights the benefits of buying during this time, including lower prices and more favorable terms. Resources: IMPORTANT: GRE mobile app listeners - Switch to listening to the podcast on the Apple Podcasts or Spotify app, as the dedicated GRE mobile app will be discontinued at the end of the month. Check out the free video course on real estate investing at getricheducation.com/course. Show Notes: GetRichEducation.com/575 For access to properties or free help with a GRE Investment Coach, start here: GREmarketplace.com GRE Free Investment Coaching: GREinvestmentcoach.com Get mortgage loans for investment property: RidgeLendingGroup.com or call 855-74-RIDGE or e-mail: info@RidgeLendingGroup.com Invest with Freedom Family Investments. For predictable 10-12% quarterly returns, visit FreedomFamilyInvestments.com/GRE or text 1-937-795-8989 to speak with a freedom coach Will you please leave a review for the show? I'd be grateful. Search “how to leave an Apple Podcasts review” For advertising inquiries, visit: GetRichEducation.com/ad Best Financial Education: GetRichEducation.com Get our wealth-building newsletter free— text ‘GRE' to 66866 Our YouTube Channel: www.youtube.com/c/GetRichEducation Follow us on Instagram: @getricheducation Complete episode transcript: Keith Weinhold 0:01 welcome to GRE. I'm your host. Keith Weinhold, the American dream now costs $5 million learn just what that will mean for you. The beauty of 50 year mortgages, then after 11 years, I share the most depressing thing I've ever said on the show today on get rich education. Keith Weinhold 0:26 You know, most people think they're playing it safe with their liquid money, but they're actually losing savings accounts and bonds don't keep up when true inflation eats six or 7% of your wealth. Every single year, I invest my liquidity with FFI freedom family investments in their flagship program. Why fixed 10 to 12% returns have been predictable and paid quarterly. There's real world security backed by needs based real estate like affordable housing, Senior Living and health care. Ask about the freedom flagship program when you speak to a freedom coach there, and that's just one part of their family of products, they've got workshops, webinars and seminars designed to educate you before you invest. Start with as little as 25k and finally, get your money working as hard as you do. Get started at Freedom family investments.com/gre or send a text now it's 1-937-795-8989, yep, text their freedom coach, directly. Again, 1-937-795-8989, Corey Coates 1:39 you're listening to the show that has created more financial freedom than nearly any show in the world. This is get rich education. Keith Weinhold 1:55 Welcome to GRE from Norwich, Connecticut to Norwich, North Dakota, and across 188 nations worldwide, you're listening to get rich education. I'm Keith Weinhold. You probably know me by now, but if you're new, I am an active member of the Forbes real estate Council. You can see my work in the USA Today. And of Paramount import, I am an active real estate investor. We're talking about America's top shaved mammal on a microphone here, but suffice it to say, this mammal has at least shaved just how can this slack jawed mammal persist in this environment? Well, I don't know, but I've been doing it here for more than 11 years now. More on that later. This is episode 575, and each episode's release is a bigger deal than releasing the Epstein files. Today is no exception, although today's show release will get fewer people in trouble than the release of the Epstein files. Speaking of people in trouble. It is the middle class. It's the average American and the average Canadian too, because it now costs $5 million to fuel the American dream. But yet, at the same time, hordes of people are now going the other direction, and they're getting poorer. The affordable housing crisis that we've talked about here seems to probably still have not reached its crescendo. Or perhaps, if you know music, it's the opposite a diminuendo. Things are getting to a low point. How bad is it? Getting well priced out of a permanent home. More and more Americans are living full time on RVs, not like nice, fancy RVs either. Beaters. 486,000 Americans are now estimated to live in RVs because they are out of options. And the more soul crushing part of this is that that number has more than doubled just since 2021 I've got two minutes of astonishing audio footage of this to share with you shortly about the RV living homelessness is up 18% Since last year, that figure is sourced by HUD. HUD has the best stat set on homelessness, and that's a problem that's increasingly visible in your own city, more likely than not. And you know, I have personally gotten into more than just surface level chats casually with food servers and baristas, just these quick chats with them. And you know what they divulge to me, that they're living in their car. Yeah, I'm not probing and asking about that sort of thing, but they just share that with me, yeah, food servers and baristas that I just met. They will often tell me that they're living in their car within five minutes of chatting with them, and when they do that, by the way, it also makes me wonder if they're trying to get me to feel bad for them, and they're freely telling me that just to get a tip from me. Well, today, mobile homes are even being coveted. I mean living in a trailer park that is affordable housing. We covered that on last week's show now the real estate company Redfin and Ipsos, they conducted a survey of more than 4000 US homeowners and renters, and they asked respondents about the struggle to afford housing. And it was astounding to learn that to string together a life where they have stable housing, how people are doing all these things, they're delaying having children, they're getting rid of their pets, and some are going through the discomfort of living with an ex spouse just to have affordable housing, as far as what is now almost half a million Americans living full time on RVs and growing since they can't afford a home. NBC covered this, and it is sad. Let's listen into just how squalid the living conditions are, quickly profiling two people as this reporter goes on their tiny RVs. I mean, as you listen to this, okay, keep reminding yourself, keep telling yourself this is America today. And as you'll see, this isn't even in a high cost part of the nation that we're about to profile here again, tell yourself this is America today. Well, this NBC field reporter gets shown the insides of two different RV units by two separate owners, each living by themselves, first a man and then a woman. This is about two minutes in length Speaker 1 6:53 for Gus Francis. This is home a 20 year old camper he bought for $5,000 parked in an RV lot in Graysville, Tennessee, just north of Chattanooga. I got all my rosaries for protection everywhere. Books, books, books. now retired, he worked for decades as a commercial diver and hoped to live closer to his widowed mother, but when he sought a more conventional home, I just can't see how people with their normal job making 15 bucks an hour can afford an apartment without multiple roommates. Meals are made in the microwave, the stove unused for fear of a gas leak. Right next door is Debbie Williams. She sold her house in Kentucky to be closer to her grandchildren, but housing prices near Chattanooga increased by almost 50% since 2020 apartments are like about 1200 a month, but then you got your utilities to pay. This is permanent, plus it include is like 550 a month includes electric water, saving over everything. It includes everything. Debbie works nights, helping adults with disabilities, and says she likes her setup, even if the exercise bike doesn't fit inside. Okay? I like my shower. It's really nice. And then my bedroom, Debbie and Gus now among the nearly half a million people in the US living in RVs full time. I sometimes thought, Man, if I could have saved more money in the past. But what it was is, I don't blame myself, either, because I raised four kids with no child support, despite the tight quarters, plenty of room to build a community that matters. Ellison Barber, NBC News, Graysville, Tennessee Keith Weinhold 8:46 gosh, cramped and modest conditions there again. Tell yourself this is America today, and see, here's the thing. From all outward signs, these two people profile. They're not substance abusers. They're not criminals that can't get a job. These are American workers that have been productive people throughout their lives. The first guy, Gus said he worked for decades as a commercial diver, and that part of Tennessee, it's not a place in the nation where the cost of living is exorbitant, either the crux of the problem here is not just the wave of inflation that started in 2021 the essence of it is the fact that inflation has outpaced wage growth. Will you ever get to having a $5 million net worth? Because that's what it takes to live the American dream today. Now, a while back, I told you how, if you amass $5 million really that's the number, that's the threshold where you could probably stop working and just invest such that you could live off it forever. But inflation. Changes that and it keeps upping that number. Well, since then, Investopedia recently came up with this $5 million price tag that's just for living the American dream in today's dollars. Let's look at what that really means, and then we'll add up the spending categories. This is really interesting. All right, the definition of the American dream. What that means is owning a home, raising two kids, retiring comfortably, and maybe throwing in an annual vacation or two. So a nice life, for sure, but nothing extravagant and okay, yes, there is this other angle of like, Money cannot buy the best things in life, and that's true. There's a lot to be said for that, but this is not a relationships in a dating show, okay? So that's why I'm covering the financial angle here, and later today, I'll tell you how much the typical American makes throughout their lifetime, which is much less than 5 million bucks. But to get to that exact $5 million total, which is the least that you now need in net worth, the estimated lifetime costs of eight milestones most often associated with a dream were added up by Investopedia. And now, of course, everyone's dream is different, and housing costs differ nationally. But, I mean, this is pretty reasonable. Here they are. This is how much it takes for each of them today. And I'm doing some rounding retirement, over $1.6 million that's what it takes now. Healthcare, 414k this is all spent over the course of your lifetime, a wedding 38k And I hope that is wedding singular, not weddings plural, owning a home, 957k raising two children and paying for college that costs. 876k and then owning a new car, that is another 900k Yeah, that sounds like a lot, but that will include costs of financing and insurance and depreciation on cars throughout your life, and then a yearly vacation is 180k throughout your life, and pets, 39k All Right. There it is. That is the $5 million total for the American dream. And again, that is only in today's dollars. Inflation will, of course, make all of these future costs run up. All right, housing is really the biggest part of the dream. I mean, second to retirement anyway, all right. Again, the lifetime cost of housing, like I said, is 957k just a year ago, it was 930k okay, well, the national median list price of a single family home is about 430k I guess that makes sense. Most people live in multiple homes throughout their lives. Well, the price per square foot is up 50% just since 2019 that is what is pricing people out. That is what is making people become your renter instead of a homeowner. Well, this $5 million required for the dream, that is why more people are homeless or more people are living in RVs. This means that the demand for the product that you're providing to the marketplace affordable housing, that demand is considerable, and that demand is durable, and the median lifetime earnings for one American with a bachelor's degree is only $2.8 million. All right, so that's just over half as much as it takes to live the dream. But here's what's appalling. Are you ready? Here we go. This could be the most depressing and concerning stat you've heard on this show, maybe one of the most depressing and concerning in your entire life when you really think this through. All right, now, what do you think of as sort of a model for someone that is stable? How about both married and a homeowner? I mean, yeah, they're two big markers, married and home ownership that is foundational stuff when your kids grow up to be adults, if they become married in a homeowner. I mean, come on, who would be disappointed with that? That would probably make you feel proud and fulfilled. I mean, the future of the nation that is children and stable household formation material, right there. Well, by age 30, how many people do you think are married in a homeowner today, and how has that changed over time? What do you think this is the percent of 30 year olds who are both married and homeowners in the US? Right back in 1950 it was 52%. today Okay, it is just a quarter of that. Only 13% of American 30 year olds are married homeowners today. Gosh, is that appalling? Or what? I mean, it doesn't exactly give you hope for the future, since Owning a home is a key pillar of the American dream, then the best thing that our local, state and federal lawmakers can do is to make it easier to build new housing. That is one of the most depressing stats I gave in 11 years of doing the show, probably the most depressing another thing we can do is not protest or block new development, no nimbyism. Keith Weinhold 15:45 Now, earlier this year, the White House announced that they are considering declaring a national housing emergency. In fact, you saw me put a link to that in the section of our newsletter that we call the five, though we haven't seen a national housing emergency declared yet. If we do it all, the motivation behind it is largely to make housing affordable. One piece that's been floated out there is the introduction of a 50 year mortgage so that way mortgage payments are spread out and made lower than they are with the most popular mortgage in America today, by far, the 30 year fixed rate mortgage. Now, I wouldn't say that a 50 year mortgage is eminent and is about to happen. We can't say that, but it could be creeping closer. I mean, a 40 year mortgage that is already more of a thing. You've got 40 year HUD loans and 40 year DSCR loans both already here for residential property. We do know that buyers buy property more so based on a payment than they do the overall price of the property. Now look, I'll tell you if I could somehow magically snap my fingers and convert all of my 30 year mortgage loans over to 50 year loans. Oh, I sure would. It would lower my payment and increase my cash flow. Yes, my debt would hang around longer and well, we're right back to, you guessed it, financially free beats debt free. Let's run that comparison on a 300k loan at 6% interest, a 30 year mortgage payment, that is 1800 bucks a month, but on a 50 year loan that would be just 1580 Yeah, $1,800 versus 1580 1580 Well, that is going to boost your cash flow by $220 a month on that property, just by going from a 30 year to a 50 Year at the same interest rate. So maybe not as much of a difference as you thought, but probably worth doing, at least in the mortgage world debt free. I mean that concept of debt free that makes most people, in exchange for that debt free condition, grind and toil and work overtime and lose family time and eat dirt for decades because inflation and all these other forces work against them. And yes, this is just with mortgage debt that I'm talking about here. Of course, some debt is bad, like unsecured, high interest rate credit cards or doing a buy now, pay later, plan on a pizza that you split into four payments. That's ridiculous. And those are the type of debts you've also got to pay yourself. That's not what we're talking about here. In fact, it gets even worse for the mortgage debt free person. That extra $220 you're paying by having a 30 year loan instead of a 50 year loan, that would mean you're accumulating more dollars in home, which are illiquid. And again, 50 year loans don't exist yet, but understanding this concept and this trade off helps you be a better investor. Look, a debt free person can still be broke in the short term if they have a meager income, and they can be broke in the long term if they are not leveraging assets and debt. Being debt free, that is like bragging that you quit the gym so that you'll never pull a muscle again. I mean, you're safe for now, but you're going to be weaker in the long run. Let's use a different example. Let's just run a different set of numbers. Let's say you've got a 400k mortgage at three and a half percent interest, though your monthly payment is 1796 on a 30 year fixed. Some people think, Oh, if I just throw an extra $1,000 a month at this, I'm going to be debt free years sooner. And the truth is, yes, you will save 90k in interest, and you are. Going to own the house outright earlier. But what's the opportunity cost if that same 1k a month went into investments earning even 7% annually, after 15 years, it grows to about 311k Keith Weinhold 20:16 Well, that is more than three times the interest savings, which again, was only 90k so for some paying off the mortgage early feels like some sort of emotional win, but it is rarely the best financial win. I mean, that is like benching LeBron to save money on Gatorade. I mean, that is a bunch of nonsense. So debt free is the floor. Financially Free is the ceiling. I mean, do you know about those popular call in shows where people are advised to lower their standards, diminish their quality of life, not go on vacations in order to get debt free? Oh, dear. I mean, those shows have got to be screening their callers closely to ensure that no one savvy actually gets on the air. Somebody, hey, how about you? Why don't you get on the air? Get on that show. Ask them some tough questions about getting mortgage debt free. You tell them yeah. Tell them that your ROI on all that equity is zero because home values change regardless of equity positions. Tell them that a home is never paid off because you'll still owe property tax and maintenance and repairs and utilities and maybe insurance and an HOA. Tell them you lost the gift of inflation eating your debt while you sleep. Tell them mortgage interest is often tax deductible. Tell them that their leverage is gone, and all these facts, every one of those I just stated, they're now figuratively not just talking. They're yelling. They're screaming now, because markets of all types are at all time highs. So instead, if you had used those funds to pay off a property, they would have really missed out on earning big returns for years elsewhere, a steep opportunity cost. Suffice it to say, I would love to see the widespread adoption of 50 year mortgages, and I would use them. The other thing that would happen is that it would make home prices rise further, because more people can afford the lower payments to bid up the price. So actually, here's something that I'm wondering about with you. Did you ever have a paid off property, and then realize all of this, and then go and get new financing on it again. Have you ever done that? If you have that would be really interesting. Let us know if you've had a property in a paid off position, realized the vulnerability and the opportunity cost of having all that illiquid equity, and then you went and put debt back on it. Let us know at get rich education.com/contact. That's get rich education.com/contact. Like Ridge lending group knows this when I have chili ridge here, like she and I discussed, you even get the cash chunk out tax free. And here's what else is interesting about this. Just say you know how out in the world of real estate agents, where people are buying and selling property, well, whenever a buyer's agent knows that that listed property is owned by a seller that still has a mortgage on it, well the assumption is that the seller, well, they might be a little more motivated to sell since they have to make mortgage payments on that property that they might not even be occupying anymore. Well, that is backwards. In most cases, you should be more motivated to want to sell a property if it's paid off because you've got all that dead equity in it that needs to be released through that sale. So really, a listing agent should be thinking, this seller has got to sell this property with urgency, if for no other reason, because he or she has lots of equity in that property. That's how to think about it. The world has it 100% backwards. That mindset is 180 degrees from the truth coming up next. Keith Weinhold 24:25 Did you know that this week? Yes, right here in mid October every year is historically the best week of the year to buy a home. Also, what's it like behind the scenes here on the microphone? I've got that and more straight ahead. I'm Keith Weinhold. You're listening to get rich education, Keith Weinhold 24:44 if you're scrolling for quality real estate and finance info today, yeah, it can be a mess. You hit paywalls, pop ups, push alerts, Cookie banners. It's like the internet is playing defense against you. Not so fun. That's why it matters to get clean. Mean free content that actually adds no hype value to your life. This is the golden age of quality email newsletters, and I write every word of ours myself. It's got a dash of humor, it's direct, and it gets to the point because even the word abbreviation is too long, my letter takes less than three minutes to read, and it leaves you feeling sharp and in the know about real estate investing, this is paradigm shifting material, and when you start the letter, you'll also get my one hour fast real estate video, course, completely free as well. It's called the Don't quit your Daydream letter. It wires your mind for wealth, and it couldn't be simpler to get visit gre letter.com while it's fresh in your head, take a moment to do it now at gre letter.com Visit gre letter.com Keith Weinhold 25:55 the same place where I get my own mortgage loans is where you can get yours Ridge lending group NMLS, 42056, they provided our listeners with more loans than anyone because they specialize in income properties. They help you build a long term plan for growing your real estate empire with leverage. Start your pre qual and even chat with President Caeli Ridge personally, while it's on your mind, start at Ridge lending group.com. That's Ridge lending group.com. Hi. Russell Gray 26:29 This is Russell Gray, co host of the real estate guys radio show, and you're listening to get rich education with Keith Weinhold. Don't quit your Daydream. Keith Weinhold 26:36 welcome back to get rich Education. I'm your host. Keith Weinhold, there's a lot to look forward to in future months here on the show, new content from me, new prominent guests, the return of some favorite guests, a live event to tell you about and our annual home price forecast show, where I'll also reveal if last year's GRE home price prediction for this year came true or not. I have got to say I have nailed it to the exact percent a few years in a row now. But if you remember, before this year began, I forecast 5% national home price appreciation for this year. We will see how that turns out, but home prices are only up one or 2% year over year so far. Yes, not only do I make the forecast, I actually follow up with the previous years to check the accuracy. Don't you wish everyone did that? Well, it is October, and it's the month where you got to be ready to defend your love of candy corn and the same Americans complaining about inflation also bought a 40 foot skeleton for the front yard. Well, the best time to buy a home, historically, is this week this year. It happens to fall on October, 12 to 18th, as it turns out. Why would that be? It sounds kind of random, doesn't it? Well, the NAR recently reported on this, and this is what they give, a three word moniker, aptly named the best week. That's what they call it, the best week. Now, this applies more to primary residences into one to four unit investment property, but it's a little applicable to apartment buildings too, and this really helps you understand real estate buying, selling and consumer nature. Historically, this week offers the most favorable balance of market conditions for buyers. This is when inventory tends to be elevated. Prices typically dip below their seasonal peak. The buyer competition slows, and just the overall pace of the market becomes more manageable. Again, quote, unquote, the best week this seasonal shift every year, it's influenced by school schedules and even weather patterns. Housing activity typically ramps up in the spring. It peaks in the summer because a lot of families try to move while children are out of school and the desire to settle before the new academic year that's back when you've got the warmer weather and the longer daylight hours, and you got these curb appeal enhancements from Lush summer foliage that also makes spring and summer an ideal time for showings in inspections, that adds further momentum to the summer surge. These sort of things actually matter. But then the calendar shifts into fall, and demand naturally tapers off. Every year you got families with school age children that exit the market, and then the remaining inventory begins to linger longer, and prices respond by dipping below peak levels. And homes tend to stay on the market longer. This happens every year. That makes for conditions that benefit late season buyers. So listings tend to become more plentiful now each October inventory levels, they tend to peak in early fall, and that's why it's about the best time to buy. You have less competition from other buyers, home buyer shopping during again, what is called the best week, you should expect less competition. Properties tend to attract the most viewership per listing early in the spring, and that's when buyers trickle into the market before the inventory picks up. And then the summer ushers in both more homes and more shoppers, and that means that buyers face quite a bit of competition in the summer, so the best week that should offer more time for buyers to deliberate, and it can mean that sellers are more eager to compromise. And the numbers back that up historically that this is the peak week for price reductions. So what can you do if you're potentially in the market? You might want to hit up gre investmentcoach.com and have our coaches connect you with the right income property if that's the right move for you, and doing that is totally free. In fact, most listeners buy their first income property that way. In fact, if you had a good experience with a GRE investment coach, go ahead and tell a friend about it. Now, let's say that you had $1 back in the year 1995 so you've got a green dollar bill in your pocket 30 years ago. All right. Well, what would happen to your dollar if you saved it versus putting it in stocks versus putting it in real estate? What do you think would happen in each of those three scenarios? Let's do it. Let's compare well, because of inflation, your dollar would be worth less than 50 cents if you had saved it, yeah, it would have just 47 cents worth of purchasing power today. Instead, if you had put it in the s, p5, 100, your dollar would have seen some pretty significant growth. It would be worth $19 today. That's how stocks have performed over the past 30 years. But what about real estate? Well, there are so many ways to do it specifically. What if it were a rental property where real estate pays five ways, not just one or two like stock. What kind of return can you expect from real estate? Well, when you add up all five ways, just using historic norms like classic rates of appreciation and a four to one leverage ratio, you get 38% as a total rate of return in year one. And then that rate starts to fall because equity accumulates. And if you're not initiated on that, and it sounds like such a high flying number, you can see my free video course that teaches you this at get rich education.com/course, the most valuable free course you've ever taken in your life. At get rich education.com/course, let's just get conservative and say so many things go wrong with your property that we're going to round that 38% all the way down to 20% per year. Yes, if you're new here, those sound like ridiculous rates of return. Anyone that's listened here for a while instead has been enjoying those rates of return if you bought right? I mean, you have so much more time and money in your life now, but at 20% ROI, your $1 from 1995 would be worth $237 today. Wow, and again, if it were saved under a mattress, it would be worth less than 50 cents, and in the sp5 100, just 19 bucks. This is a simplified way to demonstrate that compound leverage beats compound interest. I mean real estate beats stocks by more than 12x right there and see that's the type of multiplier that you're probably going to need on your money. Since it already takes $5 million to live the American dream, you might very well need $25 million over the next few decades, while the 401 K was created around 1980 the Roth IRA created in 1998 and the GRE podcast was created on October 10, 2014, and I trust that it's had a more positive impact on your life than any of those other vehicles. Keith Weinhold 34:56 This means that I've released weekly episodes here for. 11 years, never missing a week at all, 52 weeks a year, and we've never replayed an old show either. I am here for you. Integrity means doing what you say you're going to do. Vedran, our sound engineer, has been here with GRE for 11 years as well. That is the team, the duo, that's been bringing you this show. And also, I didn't even tell my team here at GRE this yet, so I guess they'll learn now, the platform business rate just ranked us and awarded get rich education the best of the year, 2025 as a real estate school. Yes, we learned that this award is based on outstanding reviews from real customers, not nominations or votes, but the best of the year award comes from feedback through listeners just like you. Thank you for that, and thanks business rate this show and real estate investing, they are the main things that I do, and I expect to be here for you well into the future. Now, it's sort of funny here, kind of a paradox on the show I talk about income production that's largely passive, yet producing this show at a high level for 11 years here on this side of the microphone is not passive. It is highly active. I got a reminder of this recently when a doctor buddy of mine said he considers starting a podcast on the side. Let me tell you what I shared with him that is probably a terrible idea to launch an ongoing podcast where you'll constantly carve out the time to produce high quality week after week. That is not a side gig. 99% of those scenarios fail. You've got to deliver great new content yourself. You've got to have a network of guests to compliment you. You got to perform research and then cross check your research, because you've got to publish real, true information. You need a reliable editing solution. You need some organizational skills. You're going to need to hire some skilled and specialized assistance in the real estate world. You've actually got to get out into the field and visit cities in person to corroborate your research on the ground and go to in person conferences. I mean, there's a lot to do, but I did tell my doctor friend, you know, the good news is that there are alternatives to starting a show. There are a couple of them. In fact, first, you can do a 10 episode mini series on your area of expertise, host it on YouTube or Spotify and then send that link to clients. Another thing you can do is get yourself booked as a guest on someone else's show, and you'll pay a podcast booking agent to do that one strong guest episode that could do more than 100 of your own episodes ever could. So that's my guidance. In case you know any thought leaders that considered doing that, and what things look like from my view back behind the mic, it is not passive income, although my investing mostly is and another thing, if I've hosted a past guest on the show, and I get feedback from you or other listeners that they're not looking out for your best interest, or they don't want to do the property rehabs that they promised. Well, they are not coming back onto the show. Instead, we move on. I am here to do good and connect you only with providers that are doing good. Another show related announcement, and if you listen here each week through the get rich education mobile app. This is really important if you're listening to me right now on our dedicated mobile app, the hosting platform terminates at the end of this month, so you're going to have to listen in a different way. Go to either the apple podcasts app or the Spotify app and search get rich education to keep listening that way, you'll keep learning, stay motivated and never miss an episode of my incomprehensibly slack jawed vocals, profligate and unrepentant. Again, if you're listening to me right now on our dedicated GRE mobile app, the hosting platform terminates at the end of this month, you'll have to listen in a different way. Go to either the apple podcasts app or the Spotify app and search. Get rich education inside those apps in order to keep listening after this month, until next week, I'm your host. Keith Weinhold, don't quit your daydream Speaker 2 39:41 Nothing on this show should be considered specific, personal or professional advice. Please consult an appropriate tax, legal, real estate, financial or business professional for individualized advice. Opinions of guests are their own. Information is not guaranteed. All investment strategies have the potential for profit or loss. The host is operating on behalf of get rich, education and. Will see exclusively. Keith Weinhold 40:09 The preceding program was brought to you by your home for wealth. Building, get richeducation.com.
Andrew went from a $13/hour manual labor job to a six-figure sales role at his corporate job. But decided to quit after a feud with a manager who called him “replaceable”. He then took a massive risk, liquidating his 401(k) to buy into his friend's tree-cutting side hustle. That gamble paid off, scaling the home services business into a powerhouse now earning over $180,000 a month with a near-zero marketing budget.In this episode, Andrew joins Ryan Atkinson to share the playbook for his business growth. Learn his unconventional marketing strategies, like using Reddit for free lead generation, plus actionable sales tactics for customer acquisition and crafting an irresistible offer to scale your small business.Takeaways:- A negative corporate experience can be a powerful catalyst for entrepreneurship; being told he was "replaceable" pushed Andrew to leave his stable, six-figure job.- Investing in a friend's existing business can be a viable entry into entrepreneurship; Andrew liquidated his 401(k) to buy a partnership stake, viewing it as a more active investment in his future.- For new home service businesses, the first sales should come from your immediate network of friends and family before expanding outward.- Use every job as a marketing opportunity by approaching neighbors (a "Four Corners" strategy) to let them know you're in the area and ask existing clients for referrals.- Leverage online communities like Reddit by providing genuine expert advice, not just advertising. This builds authority and can lead to organic referrals and top search engine rankings for free.- A strong, simple offer like a "satisfaction guarantee" can be more powerful than complex discounts. It builds trust and ensures customer happiness, which fuels word-of-mouth growth.- Focus marketing efforts on platforms where potential customers are actively searching for a solution (e.g., Google Pay-Per-Click) rather than passively scrolling (e.g., Facebook ads).- Don't underestimate "outdated" sales tactics. When business is slow, personally calling a list of past clients is a highly effective way to generate immediate leads.- In a commoditized industry, differentiate your business with superior quality and expertise. Having a certified expert perform the work was a key selling point for Tree Amigos.- Maintain a lean marketing budget by focusing on high-ROI, organic strategies. Andrew's company spends almost nothing on ads, relying on word-of-mouth, referrals, and his Reddit strategy.Tags: Side Hustle, Service & Consulting, Home Services, Tree Cutting Business, Small BusinessResources:Grow your business today: https://links.upflip.com/the-business-startup-and-growth-blueprint-podcast Connect with Andrew: https://www.linkedin.com/in/andrew-anstrom-50441294/
Get Daily Motivational Emails from Brian https://thesuccesslift.com/join Want an Elite Body and Mind Without Burning Out or Missing Family Moments? You're not alone and you can perform at a high level without sacrificing your family or peace of mind. In this episode of The Success Lift Podcast, Brian Pannuzzo opens up about what really matters most: being present for the people you love. He shares powerful reflections from a weekend filled with his son's baseball games and family celebrations reminding us that success isn't just about crushing goals, but about making memories that last. Topics covered: ✅ How to balance performance with presence at home ✅ The real ROI of tracking fitness data—and when it becomes a distraction ✅ Why moments around big events often hold the most meaning ✅ Advice for parents of young athletes who want to support without pressure ✅ How to stay grounded when life gets busy ✅ Why true success includes being there—physically and emotionally—for your loved ones
Have you ever felt like no matter how much strategy, mindset work, or motivation you stack, something inside is holding you back? What if that “something” isn't a lack of focus or discipline… but your nervous system? In Amplify Your Success Podcast episode 461, I sat down with Michelle Grosser, a nervous system coach and host of The Calm Mom Podcast, to unpack how your body's stress patterns could be quietly capping your potential. If you've ever found yourself stuck in hustle mode, easily triggered by setbacks, or struggling to stay in flow, this conversation will help you understand why and how to reset your system so you can lead, sell, and scale with greater ease. Together, Michelle and I explore how nervous system regulation impacts your energy, productivity, and visibility — and how entrepreneurs can train their bodies to support sustainable growth, not sabotage it. Key Takeaways: [04:12] What happens when your nervous system is in survival mode (and why it keeps you from consistent success). [09:36] The difference between mindset work and nervous system work — and why most people stop at the first layer. [15:22] How chronic stress responses show up in entrepreneurs (like overworking, people-pleasing, or burnout). [22:05] Simple daily practices to bring your nervous system back to safety and calm. [29:40] How regulating your body expands your capacity for visibility, leadership, and receiving more abundance. About The Guest: Michelle Grosser is an attorney, pastor, Nervous System Expert, Certified Master Life Coach, and host of The Calm Mom Podcast. Through somatic and neuroscience-based modalities, she coaches women through discovering what's beneath their triggers and emotions, so they can begin their healing journey and find peace in the present. She deeply believes that the most profound thing we can offer our children is our own healing. She and her husband Jeff have two daughters and live in Houston, TX. Connect With The Guest: Follow Michelle on Instagram - www.instagram.com/itsmichellegrosser Check out Michelle's Website For Some Great Resources - www.michellegrosser.com Resources Mentioned in This Episode: Download our guests complimentary resource: The Nervous System Reset Guide here. www.michellegrosser.com/reset Suspect you could be squandering your guest appearance ROI? Download my FREE 17 Mistakes Guests Make That Cost Them The Lead & Client Scorecard so you can avoid these common mistakes, as a guest expert, and start seeing better results. Ready to monetize and optimize your guest appearances? I've opened up 2 Monetization Sessions Get details and apply here.
In our 200th podcast episode, we're revealing our five-year journey from corporate jobs to successful real estate investing. Starting with zero experience in 2020, we quickly learned that success comes from persistent action and strategic learning. Our early years were marked by hustle and extreme frugality. We quit our corporate jobs within two years, acquiring multiple properties through creative financing and bold negotiation. Each mistake became a valuable lesson in building our investment portfolio. By 2022-2023, we shifted from pure acquisition to developing systematic approaches. We hired property managers, created business infrastructures, and learned to work smarter. Our 2024-2025 strategy focused on portfolio refinement, including selling high-maintenance properties, diversifying investments, and exploring passive income streams such as short-term rentals. Our biggest takeaway? Real estate success is a journey of continuous learning and strategic risk-taking. We went from being scared first-time investors to confident entrepreneurs, proving that with determination and the right mindset, financial freedom is achievable. For female investors feeling intimidated: if we can do it, so can you. Your financial independence is waiting! Resources:Simplify how you manage your rentals with TurboTenantGet in touch with Envy Investment GroupMake sure your name is on the list to secure your spot in The WIIRE Community Leave us a review on Apple PodcastsLeave us a review on SpotifyJoin our private Facebook CommunityConnect with us on Instagram
The WIIRE Community is a game-changing opportunity for female real estate investors with 3+ deals under their belt. With only 25 spots available, this exclusive group offers more than just investing advice - it provides a transformative support system.We personally know every member, creating an intimate, collaborative environment focused on genuine growth. The Community delivers weekly calls, cohort support, and exclusive retreats that help women become W2 optional through strategic real estate investing. Our anti-BS philosophy and commitment to member success set WIRE apart from traditional investing groups. Members receive actionable insights, meaningful connections, and a supportive network designed to accelerate their real estate journey.Want to know if The WIIRE Community is right for you? Book a WIIRE Community Consult Call take the first step toward transforming your investing career!
Modern energy regulations and rising utility costs are reshaping commercial real estate. In this episode, veteran green-building contractor Robert Pulitzer of Green Street Global explains how owners can tap hidden operational savings, fund deep retrofits with zero out-of-pocket capital, and future-proof assets against tightening decarbonization rules. In This Episode You'll Learn: Where the Money Hides: How utility-bill audits uncover 10-20 % in overcharges and fund the first wave of improvements. The Retrofit Roadmap: Start with the building envelope, then right-size HVAC, lighting, and water systems for 20-40 % lower consumption. Financing That Pays for Itself: Using C-PACE, equipment financing, and shared-savings models to cover 100 % of soft and hard costs. Best-Fit Property Types: Hotels, senior housing, hospitals, industrial facilities, private schools—and any owner-occupied building with high OPEX. Value-Add for the 21st Century: Why lower carbon emissions translate directly into higher NOI, higher valuations, and lower regulatory risk. AI as a Force Multiplier: The everyday tools Robert uses to draft proposals, LOIs, and even legal responses at lightning speed. Key Takeaways: Treat energy efficiency as a profit center, not an expense. A holistic approach—tight envelope → right-sized HVAC → efficient fixtures—delivers the biggest ROI. Shared-savings contracts and tax strategies eliminate upfront capital barriers. Decarbonization mandates are accelerating worldwide; acting now preserves asset value and competitive edge. Resources & Links Mentioned: https://www.greenstreetglobal.com https://www.greenstreetglobal.com/case_studies/ robert@greenstreetglobal.com Enjoyed the show? Leave a rating, subscribe, and share this episode with a fellow investor who's looking to cut OPEX and boost NOI through smart energy upgrades! Today's episode is brought to you by Green Property Management, managing everything from single family homes to apartment complexes in the West Michigan area. https://www.livegreenlocal.com And RCB & Associates, helping Michigan-based real estate investors and small business owners navigate the complex world of health insurance and medicare benefits. https://www.rcbassociatesllc.com
How I Raised It - The podcast where we interview startup founders who raised capital.
Produced by Foundersuite (for startups: www.foundersuite.com) and Fundingstack (for emerging manager VCs: www.fundingstack.com), "How I Raised It" goes behind the scenes with startup founders and investors who have raised capital. This episode is with with Stephan Schenk of Stapelstein, a Berlin-based creator of colorful stacking stones and balance boards for open-ended play that encourages movement, balance, and creativity. Learn more at https://stapelstein.com/ In this episode, we explore how the Company has built a successful business in a high-cost market (Germany) while adhering to high eco standards, why Stephan decided to buyout his early investors and convert the company into a "steward-owned" business (similar to Patagonia) to better align with its mission, how he deals with cheap knockoffs, copycats and clones, the unique ROI attributes of raising capital for a steward-owned business, and more. How I Raised It is produced by Foundersuite, makers of software to raise capital and manage investor relations. Foundersuite's customers have raised over $21 Billion since 2016. If you are a startup, create a free account at www.foundersuite.com. If you are a VC, venture studio or investment banker, check out our new platform, www.fundingstack.com
Do you find that you no longer fit in with many of your friends when you become an entrepreneur?If so, you're not alone.In this episode, I'm sharing my take on this common “friendshift” for web design entrepreneurs and it's based off a recent newsletter from Web Designer Pro member Alexia (of visualvibedesign.com) who shared a very open and honest take on this topic.So in this solo episode, it's narrative as I'll read you Alexia's newsletter and follow up with my take as well on things like:Why old friendships shift when priorities changeBelonging in the awkward middle between old circles and new peersThe value of small, curated communities over giant groupsPractical steps to find “web besties” and collaboratorsIdentity growth, ROI on social time, and protecting focusAnd more.Head to the show notes to get all links and resources we mentioned, along with a full transcription of this episode at joshhall.co/400Loving the Web Design Business podcast? You'll really love the Web Design Business Newsletter!It's completely free! Sign up today to get:✅ Josh's Web Design Biz Revenue Calculator (instant access)✅ The top 5 newsletters (over the next 5 days)✅ A special offer for Web Designer Pro™Sign up here
On Healthy Mind, Healthy Life, Avik digs into the real drivers of sustainable success with Dr. Ryan Williamson—board-certified neurologist, Navy veteran, and founder of Transcendent Health. Ryan breaks down his BRAIN Protocol (Breath, Rest, Activity, Intake, Nurturing) and shows why elite performance starts with biology, not hustle. From the physiological sigh to box breathing, sleep discipline, daily movement, and community, he maps out low-cost, evidence-based ways to reduce burnout, sharpen cognition, and extend both lifespan and healthspan. We also discuss purpose (“Find Your Why”), habit compounding, and how to vet health advice in a noisy marketplace. Direct, actionable, and built for busy professionals. About the guest : Dr. Ryan Williamson is a board-certified neurologist and former Navy Lieutenant Commander who has treated high-pressure performers, from sailors and Marines to special forces. He now leads Transcendent Health, helping entrepreneurs and leaders optimize brain health, stress resilience, and longevity. He's the author of The Incredible Brain. Key takeaways : Success needs health first: Hustle without sleep, nutrition, and recovery accelerates aging and chronic disease risk. BRAIN Protocol: B – Breath: Use the physiological sigh (long nasal inhale, quick top-up nasal inhale, slow mouth exhale) for rapid downshift. R – Rest: Protect sleep to support cognition, mood, and metabolic health. A – Activity: Daily movement offers the largest whole-body ROI; stand more, walk more, lift regularly. I – Intake: Prioritize quality nutrition and timing; you're already spending here—spend smarter. N – Nurturing: Community and relationships buffer stress and improve long-term health. Micro-habits work: Five to ten minutes of breathwork daily builds stress resilience via neuroplasticity. Move during work: Standing more and walk-and-talk calls can meaningfully raise activity; ~10,000 steps correlates with lower all-cause mortality. Purpose powers compliance: Write down your “why,” keep it visible, and reverse-engineer habits from that end state. Democratize longevity: Most wins are free or low-cost—breathing, sleep, walking, and social support. Vet your sources: Check credentials and incentives before adopting protocols or buying supplements. How to connect with the guest Website: transcendhealthgroup.com Book: transcendhealthgroup.com/book Instagram & LinkedIn: Search Ryan Williamson / Transcend Health Group Upcoming free YouTube courses: Brain Health Mastery (via Transcend Health Group) Want to be a guest on Healthy Mind, Healthy Life? DM on PM - Send me a message on PodMatch DM Me Here: https://www.podmatch.com/hostdetailpreview/avik Disclaimer: This video is for educational and informational purposes only. The views expressed are the personal opinions of the guest and do not reflect the views of the host or Healthy Mind By Avik™️. We do not intend to harm, defame, or discredit any person, organization, brand, product, country, or profession mentioned. All third-party media used remain the property of their respective owners and are used under fair use for informational purposes. By watching, you acknowledge and accept this disclaimer. Healthy Mind By Avik™️ is a global platform redefining mental health as a necessity, not a luxury. Born during the pandemic, it's become a sanctuary for healing, growth, and mindful living. Hosted by Avik Chakraborty—storyteller, survivor, wellness advocate—this channel shares powerful podcasts and soul-nurturing conversations on: • Mental Health & Emotional Well-being• Mindfulness & Spiritual Growth• Holistic Healing & Conscious Living• Trauma Recovery & Self-Empowerment With over 4,400+ episodes and 168.4K+ global listeners, join us as we unite voices, break stigma, and build a world where every story matters. Subscribe and be part of this healing journey. ContactBrand: Healthy Mind By Avik™Email: join@healthymindbyavik.com | podcast@healthymindbyavik.comWebsite: www.healthymindbyavik.comBased in: India & USA Open to collaborations, guest appearances, coaching, and strategic partnerships. Let's connect to create a ripple effect of positivity. 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The Gas Station Story That Reveals a Common Money Mistake Let me paint a picture for you. https://www.youtube.com/live/uqGN5Sz9tJg You're driving down the highway and see gas at $3.00 a gallon. Three miles later, you spot it for $2.97. You think, "Yes! A deal!" So you turn around, drive the extra six miles, and save... 30 cents. Except you used 40 cents of gas to get there. This is the kind of logic many people use when comparing Infinite Banking vs Index Funds. It's a hyper-focus on rate of return, while missing the bigger picture of financial control, access, and long-term strategy. So let's talk about it. The Gas Station Story That Reveals a Common Money MistakeRate of Return Isn't the Whole StoryInfinite Banking vs Index Funds: What Are We Actually Comparing?Why Rate of Return Isn't the Only FactorUnderstanding the Purpose of Your DollarsInfinite Banking Is About Ownership and LeverageInterrupting Compounding Is the Real CostControl vs Performance: What Matters Most?Infinite Banking vs Index Funds Is the Wrong ComparisonListen to the Full Podcast EpisodeBook A Strategy CallFAQ: Infinite Banking vs Index FundsQ: Are index funds better than Infinite Banking?Q: Can I use both Infinite Banking and index funds?Q: Does Infinite Banking have a good rate of return?Q: Is Infinite Banking risky? Rate of Return Isn't the Whole Story There's a conversation happening everywhere in the financial world: Should I use Infinite Banking or just invest in an index fund? Maybe you've asked this question yourself. You've heard someone say, "Wouldn't I make more money if I just put it in an S&P 500 index fund?" This comparison sounds reasonable — until you realize it's like comparing a hammer to a screwdriver and asking, "Which one builds a better house?" The truth? You're asking the wrong question. In this article, you'll learn: Why comparing Infinite Banking to index funds is fundamentally flawed The purpose and role of each strategy How to think like a wealth creator, not just a rate chaser Why long-term control beats short-term returns Let's flip the script and empower you to take control of your financial life—with clarity, confidence, and a legacy mindset. Infinite Banking vs Index Funds: What Are We Actually Comparing? Here's where we start: Infinite Banking is not an investment. It's a cash flow system, a capital control strategy, a way to reclaim the banking function in your life. It uses a specially designed, dividend-paying whole life insurance policy as the tool—but Infinite Banking is the process. Index funds, on the other hand, are investments. They're baskets of stocks that mirror the market—the S&P 500, the Russell 2000, etc. The goal of an index fund is growth through market performance. So when someone says, "But the market earns more than whole life insurance," they're missing the point. We're not solving the same problem. Infinite Banking solves for control of capital. Index funds solve for growth. Why Rate of Return Isn't the Only Factor We get it. Everyone wants to know their ROI. But when that becomes your only filter, you lose sight of what really matters. Consider this: When you access money from an index fund, you sell shares. You interrupt compounding. You lose growth potential. With Infinite Banking, you borrow against your cash value—without interrupting growth. That means your money continues to earn even while you're using it. "You're always paying interest. Either to someone else, or by giving up what you could have earned on your own capital." — Bruce Wehner When you control the banking function, you stop giving away the opportunity to earn. And that's where legacy wealth starts. Understanding the Purpose of Your Dollars All money has a job. We teach our clients to classify money into three roles: Safety Liquidity Growth Most people try to make every dollar do all three. That never works.
INTELLIGEMSIntelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.FERMATCreate funnels the same way you create ads with FERMAT by visiting https://fermatcommerce.com/af//Patrick Coddou is my business partner & COO at AJF Growth. He previously built, operated, and in 2022 exited Supply, a men's grooming business he co-founded with his wife. Follow him on X at https://x.com/soundslikecanoe.//Most brands don't have a creative problem—they have a process problem. In this episode, Andrew and AJF Growth COO Patrick Kadu break down how to operationalize creative so it consistently drives profit. We cover why the message is the asset, how to build a database of messages per brand, and how to bolt on a “hook library” that accelerates iteration without bloating your stack.We also dig into Sora 2 (AI video) as a practical tool for 3–5 second hooks—where it works, where it fails, and how to deploy it without derailing your team. You'll hear how we separate Explore vs. Expand in paid social, resist tool proliferation, and turn ideas into a repeatable process clients can trust. If you care about speed, clarity, and profitable growth (not just flashy toolS) then this is your operator's guide.What you'll learn:- A message-first framework that scales creative and protects margins- How to stand up a “hook library” and plug it into weekly cadences- When AI video (Sora 2) is ROI-positive for paid hooks—and when it isn't- The agency principle: performance + trust beats everything//CHAPTER TITLES:00:01:58 - Open AI & Sora 200:09:05 - Using AI For Content Creation For Your Brand00:16:19 - Does Your Marketing Clients Want You To Do This?00:19:54 - Ad Inspiration & Using Other User Content00:22:50 - Explore & Expand00:28:39 - Process Oriented Attack For Creatives00:35:00 - Writing a Hook Strategy00:39:04 - Will Meta Dox My Ad? 00:43:23 - Repeatable Process & Implementation00:54:22 - 2 Key Aspects For Good Client Relationships//SUBSCRIBE TO MY CHANNEL FOR 2X/WEEKLY UPLOADS!//ADMISSIONGet the best media buying training on the Internet + a free coaching call with Common Thread Collective's media buyers when you sign up for ADmission here: https://www.youradmission.co/andrew-faris-podcast//FOLLOW UP WITH ANDREW X: https://x.com/andrewjfaris Email: podcast@ajfgrowth.comWork with Andrew: https://ajfgrowth.com
You don't need a giant following to build a powerful email list—you need a clear plan, the right tool for your stage, and a freebie your audience actually wants. We walk through a practical, teacher-focused roadmap to get from “mom + 50” to thousands, with real numbers, platform trade-offs, and a system you can set up in a weekend. If you've been stuck wondering whether Flowdesk or ConvertKit fits your workflow and budget, we compare simplicity versus automation, how pricing changes impact growth, and why a generous free tier can help you reach profitability before you ever pay a bill.From there, we design a high-converting opt-in: an exclusive, classroom-ready resource tied to your best product lines, presented on a clean landing page with a single clear action. Then we craft a three-email welcome sequence that delivers the freebie, builds trust with quick implementation tips, and gently introduces related resources without feeling pushy. We also share the ten-cents-per-subscriber-per-month benchmark so you can evaluate ROI and stop second-guessing your tool costs as your list scales.Traffic doesn't have to be chaotic. We lay out steady sources that compound: product insert opt-in pages inside your resources, notes to TPT followers, a supporting blog post with Pinterest pins, and social posts that demonstrate the freebie's value in seconds. When you're ready, add strategic collaborations and freebie swaps to accelerate growth with aligned audiences. The result is a repeatable engine that moves people from discovery to trust to action—and puts you in control of your audience, not the algorithm. If this playbook helps, follow the show, share it with a TPT friend, and leave a quick review telling us your current list size and next milestone.Try Kit for FREE: https://partners.kit.com/ho7wpn6n0fo4-pricingSave 50% off Your First Year of Flodesk: https://flodesk.com/c/KTH5RZCheck Out My YouTube Channel: https://www.youtube.com/c/laurenfultonMy Instagram: https://www.instagram.com/laurentschappler/My Other YouTube: https://www.youtube.com/@LaurenATschFree Rebranded Teacher Facebook Group: https://www.facebook.com/groups/749538092194115 Support the show
In this episode of The Floral CEO Podcast, Jen breaks down how to truly maximize your ROI from styled shoots — so your time, flowers, and creativity actually lead to booked weddings and stronger industry relationships.Using real-world examples from two Minnesota venues (including her favorite, Essence Event Center), Jen shares exactly how she approaches styled shoots strategically — turning them into open houses that build vendor connections, attract ideal clients, and generate lasting content for your portfolio.Whether you're a florist just starting to collaborate with venues or a seasoned designer looking to refine your approach, this episode will help you stop saying yes to unpaid, unstrategic shoots — and start saying yes to smart exposure that grows your business.
ISV leaders from Automation Anywhere, DataVisor, and Sumo Logic share battle-tested strategies for deploying AI agents at scale, including pricing models, proof of concepts and ROI.Topics Include:Panel brings together ISV leaders from automation, fraud detection, and security operations.Companies rethinking entire business processes rather than automating incremental portions with agents.Start with immutable data before tackling real-time changing data in production.Intent for change must come from board, CEO, and customers simultaneously.Challenge: proving agent value beyond CSAT when internal teams block deployment.Sumo Logic measures Mean Time to Resolution, aiming to cut hours to zero.DataVisor cuts fraud alert resolution from one hour down to twenty minutes.Customers demand reliability as workflows shift from deterministic to probabilistic agent decisions.Automation Anywhere spent three years making every platform component fully agent-ready.Focus on business outcomes, not chasing every new model release each week.Human oversight still critical—agents are task-oriented and prone to hallucinations and drift.Humans validate agent findings, then let agents scale actions across hundreds instances.Pricing experiments range from platform-plus-consumption to outcome-based to decision-event models.Token pricing doesn't work due to varied data modalities and complexity.Next two quarters: more POCs moving to production with productive agents deployed.Future prediction: enterprise apps becoming systems of knowledge powered by MCP protocol.Participants:Jay Bala - Senior Vice President of Product, Automation AnywhereKedar Toraskar – VP Product Partnerships, DataVisorBill Peterson - Senior Director, Product Marketing, Sumo LogicJillian D'Arcy - ISV Senior Leader, Amazon Web ServicesSee how Amazon Web Services gives you the freedom to migrate, innovate, and scale your software company at https://aws.amazon.com/isv/
Casey turned hackers into a marketplace and built Bugcrowd to $180M+ raised. But the real story isn't about cybersecurity—it's about how he validated a two-sided marketplace with almost no product, refined his pitch by literally testing it on Uber drivers until it clicked, and cracked the code on category creation when everyone thought hackers were the enemy. You'll learn about the exact moment he knew he had product-market fit, why he blew every pitch to top VCs until he reframed his vision, and how giving away 500 t-shirts did more for growth than any paid marketing. If you're building a marketplace, creating a category, or just trying to figure out how to explain what you do—this is required listening.Why You Should Listen:Master the 30-second Uber pitch test—Casey's framework for refining your message until anyone gets it.Learn why problem-solution fit without product-market fit is worthless Validate your marketplace with $500 and no codeWhy your network is your only real asset pre-Series AThe surprising ROI of early brand marketing Keywords: startup podcast, startup podcast for founders, marketplace startup, go-to-market strategy, product-market fit, category creation, B2B sales, early-stage fundraising, founder pitch, cybersecurity startup00:00:00 Intro00:01:36 From white label pen testing to the Bugcrowd idea00:18:58 Testing with MailChimp and 5000 hackers signed up00:21:46 Landing Google as customer in month four00:24:24 Blowing every pitch meeting in Silicon Valley00:33:21 The Uber pitch technique for simplifying the message00:36:57 Early go-to-market tactics and hitting $1M00:43:37 Open heart surgery and stepping back as CEOSend me a message to let me know what you think!
Welcome back to The Power Lounge, your go-to space for authentic, inspiring conversations with powerhouse women leaders. In this episode, host Amy Vaughan, Chief Empowerment Officer of Together Digital, is joined by Shauna Moran—acclaimed leadership strategist, executive coach, and founder of the Impact Amplification Program and Leadership Systems Partnership. Together, they're diving deep into the real ROI of investing in women leaders.As organizations face economic headwinds and shifts in workplace priorities, Amy and Shauna tackle why investment in women's leadership development is more essential now than ever. Expect powerful insights backed by striking data on profitability, innovation, and retention, plus actionable strategies for creating strong support systems and building sustainable leadership capacity.Whether you're climbing the corporate ladder, advocating for advancement, or looking to bolster your organization's leadership pipeline, this conversation promises to empower you with fresh perspectives and practical steps to make a business case for women in leadership—and to ensure every talented woman not only stays, but thrives.So grab your notebook and get ready for a conversation packed with wisdom, real talk, and the tools you need to ignite change for yourself and your workplace. Let's get into it!Chapters:00:00 - Introduction00:10 - "Leadership Insights with Shauna Moran"05:28 - Retaining Institutional Knowledge Benefits10:23 - Optimizing Time and Resources Strategy14:07 - Evolving Beyond Executor Roles16:44 - Assessing Your Support System20:19 - Organizational Change and Employee Stress21:45 - Embracing Uncertainty and Building Resilience26:35 - Rethinking Burnout: Beyond Self-Care27:52 - Preventing Burnout Through Leadership33:12 - Supporting Women Through Menopause36:41 - Data-Driven Leadership for Women39:40 - Empowering Goals Through Support Systems43:35 - External Resources Enhance Workplace Support45:48 - Addressing Gender Promotion Gap48:45 - "Collaboration Over Competition"52:06 - "Embrace Small Steps for Growth"56:29 - Join Together In Digital Community57:41 - OutroQuotes:“Leadership isn't about doing more—it's about making room for impact. Strong women need strong support—ask for it and give it.”- Amy Vaughan“To go fast, go alone; to go far, go together. Investing in women leaders is a business imperative—fuel innovation, retention, and collective success.”- Shauna MoranKey Takeaways:The Real Business Case for Investing in Women LeadersStrong Women Need Strong Support SystemsBlueprints Over BurnoutClarity is Queen During ChangeAdvocacy Backed by DataWomen Lifting WomenChange is OpportunityRedefining What Leadership MeansConnect with Shauna Moran:LinkedIn: https://www.linkedin.com/in/shaunamoran/Website:https://shaunamoran.com/Connect with the host Amy Vaughan:LinkedIn: http://linkedin.com/in/amypvaughanPodcast:Power Lounge Podcast - Together DigitalLearn more about Together Digital and consider joining the movement by visitingHome - Together DigitalSupport the show
The AI Breakdown: Daily Artificial Intelligence News and Discussions
In this special long-read episode, NLW digs into insights from thousands of executive interviews about AI and agents in the enterprise. Based on data from Superintelligent's Agent Readiness and Opportunity Mapping audits, he unpacks where companies actually stand today—what's working, what's blocking progress, and where the biggest ROI opportunities lie.NLW covers:The average Agent Readiness Score and what it means for real-world adoptionThe top AI and agent use cases showing up across industriesThe biggest blockers: fragmented data, change fatigue, unclear governance, and skills gapsThe patterns of organizations succeeding with AI—and the archetypes falling behindWhy 2026 will be the “Year of Context” and the “Year of ROI”If you want to understand what's really happening inside enterprises right now with AI and agents, this is the one to listen to.
What if the next big leap in business AI isn't generative at all, but predictive? That's the question at the heart of my conversation with Zohar Bronfman, CEO and co-founder of Pecan AI, a company helping business teams forecast outcomes with precision and turn historical data into future insights. Zohar explains why he believes predictive AI will deliver far greater enterprise value than the generative models dominating headlines. He points to research showing that most generative AI projects fail to produce ROI, while predictive systems built on a company's own data can directly improve revenue, reduce churn, and guide smarter decisions. With Pecan's no-code platform, marketing and operations teams can now create predictive models without needing data scientists—bridging the gap between technical expertise and business execution. Through stories like Little Spoon's, a direct-to-consumer baby food brand that used Pecan AI to identify and retain at-risk customers, Zohar illustrates how predictive analytics turns data into real business impact. He also shares common mistakes companies make when implementing AI—starting with unclear objectives and misaligned resources—and why success depends on defining the problem before choosing the tool. Looking ahead, Zohar envisions predictive AI as the backbone of every organization, shifting business intelligence from reactive analysis to proactive action. As companies move beyond dashboards and toward dynamic decision-making, predictive insights may soon become as fundamental as spreadsheets. So, if your company could anticipate every challenge before it happened, how different would your strategy look? And are business leaders finally ready to treat predictive AI as core infrastructure rather than a passing trend? Share your thoughts after the episode.
Most founders want 7 figures… but copy tactics, not habits.In this episode, you'll discover the 7 daily patterns top entrepreneurs use to grow faster with less stress, without relying on luck, hustle culture, or 14-hour days.You'll learn how to:
Check the self-paced AI Business Transformation course - https://multiplai.ai/self-paced-online-course/Are we witnessing an AI boom… or teetering on the edge of a bubble?The week's AI headlines were nothing short of seismic - from OpenAI's Dev Day domination and Anthropic's big-league partnerships, to eyebrow-raising corporate debt moves that scream dot-com déjà vu.In this weekend update, host Isar Meitis pulls no punches breaking down what's hype, what's real, and what it all means for business leaders navigating the AI revolution. From Dev Day's tool-heavy drops to strategic plays that could define (or destroy) entire industries, this is your one-stop download of the must-know stories in AI.Recommendation: If you want to outpace competitors in an AI-powered future, listen to this full breakdown. Understand the tools, spot the red flags, and make better strategic bets.In this session, you'll discover:The real implications of OpenAI's Dev Day announcements and why their new “apps” might replace the browserWhy Anthropic's IBM + Deloitte partnerships matter more than press releases suggestWhether OpenAI's partnership with AMD is genius strategy or dangerous bubble-fuelThe growing chorus of experts warning: AI may be overhyped and the subtle signs of an investment bubbleWhat business leaders are really thinking: 79% of CEOs are confident, but also bracing for AI's organizational whiplashWhy workforce transformation is about upskilling, not just automation and what KPMG's CEO Outlook survey just confirmedWho's likely to win the AI agent wars and what this means for tools like Zapier, Make, and N8NWhy the workforce shrinkage from retiring boomers could change the narrative around job loss and AIThe productivity paradox: why businesses see huge ROI from AI, but the job market isn't catching up… yet
Dan Martell is a serial entrepreneur, investor, and bestselling author of Buy Back Your Time, a blueprint for entrepreneurs who want to scale their business without losing their life in the process. After building and exiting multiple software companies, Dan shifted into teaching founders how to grow, systemize, and hire effectively—creating more freedom and profitability. His book, traditionally published with Penguin Random House, became an instant bestseller and sparked conversations about entrepreneurship, publishing, and building evergreen content. On this episode we talk about: Why Dan chose traditional publishing for his first book—and why he'd never do it again The realities of book advances, royalties, and creative control in traditional publishing The pros and cons of self-publishing vs going with a major house What it takes to create a perennial seller book that stands the test of time How Buy Back Your Time became an evergreen global bestseller beyond the business niche Top 3 Takeaways Traditional publishers offer credibility—but give away control over how you use your book as an asset. Self-publishing today allows creators to own their IP, control marketing, and build long-term ROI. The best books aren't funnels; they expand their category's body of knowledge and last for decades. Notable Quotes “I didn't need the advance. I just wanted to learn—and, honestly, a little ego.” “Traditional publishing feels great for credibility, but you lose control of your own product.” “I wrote Buy Back Your Time to create something evergreen—something that actually adds to the body of knowledge.” Connect with Dan Martell: Website: DanMartell.com ✖️✖️✖️✖️
"Are you building a brand that's building customer relationships—and the data behind them—to last or one that's just trying to keep up with today's omnichannel consumer? Agility requires not just reacting to change but anticipating it and even shaping it. It demands a deep understanding of your customer and the ability to adapt your strategies in real-time. Today, we're going to talk about the critical role of data reliability and identity resolution in building an agile brand. To help me discuss this topic, I'd like to welcome, Andrew Frawley, CEO at Data Axle. About Andrew Frawley Andrew (Andy) Frawley, with over 30 years of operational experience, including 25 years in senior leadership, has excelled in diverse industries such as agency, marketing services, software, and professional services. As a seasoned leader, he specializes in SaaS, Digital Marketing, CRM, Big Data, and Marketing Automation. As the CEO of Data Axle, Andy is dedicated to further developing industry-leading client solutions and delivering world-class services to Data Axle clients. A published author of “Igniting Customer Connections” (2014), Andy is a sought-after speaker on various business and technical topics related to Digital Marketing, Product Innovation, Agency Innovation, Customer Analytics, Big Data, and Customer Value Management. During his distinguished career, he has advised many clients, ranging from small digital businesses to the largest global marketing organizations. Andy's breakthrough thinking and methodologies, including ROE2, Cliquity, Continuous Customer Management, and Value in Play, have guided organizations in delivering tangible ROI from their customer and marketing investments. Andrew Frawley on LinkedIn: https://www.linkedin.com/in/andyfrawley/ Resources Data Axle: https://www.data-axle.com/ The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Register now for Sitecore Symposium, November 3-5 in Orlando Florida. Use code SYM25-2Media10 to receive 10% off. Go here for more: https://symposium.sitecore.com/ Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company"