Product Matters

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Welcome to Product Matters! A podcast about the art and science of Product Management. Follow along to learn about what makes a product great, how to break into product management, and how to make groundbreaking products that people love.

Stephanie Brooks


    • Apr 8, 2021 LATEST EPISODE
    • infrequent NEW EPISODES
    • 10m AVG DURATION
    • 2 EPISODES


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    Latest episodes from Product Matters

    Jobs to Be Done

    Play Episode Listen Later Apr 8, 2021 11:46


    Jobs to Be Done is my favorite tool to use as a Product Manager to figure out what customers actually want. In this episode I'll introduce the concept, give some examples of JTBD in practice and in real life, and explain how I use it as a Product Manager today! When Kale and Coffee Compete by Alan Klement: http://www.whencoffeeandkalecompete.com/ HBR article, Know Your Customers' Jobs to Be Done by Clayton Christensen: https://hbr.org/2016/09/know-your-customers-jobs-to-be-done Christensen Institute JTBD explanation: https://www.christenseninstitute.org/jobs-to-be-done/ --- Send in a voice message: https://anchor.fm/productmattersfm/message

    jobs product managers hbr clayton christensen jobs to be done jtbd alan klement
    Product Lesson #1: One effective way for getting your first job as a Product Manager

    Play Episode Listen Later Apr 6, 2021 10:02


    People ask me all the time how I got my start as a product manager. Find out why I think working at a startup is your best way in to the competitive world of Product Management. --- Send in a voice message: https://anchor.fm/productmattersfm/message

    lesson product managers product management first job effective way

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