Racing Mentor: Sponsorship | Motorsport | Business | Branding

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The Racing Mentor podcast is designed to help you find more sponsorship to go racing. It also touches on other careers within motorsport and what it takes to get to the top. Including interviews with drivers, team bosses, journalists and more.

Jess Shanahan: Sponsorship Consultant, Mentor, Motorsport PR and Journalist


    • Jul 1, 2019 LATEST EPISODE
    • infrequent NEW EPISODES
    • 28m AVG DURATION
    • 6 EPISODES


    Search for episodes from Racing Mentor: Sponsorship | Motorsport | Business | Branding with a specific topic:

    Latest episodes from Racing Mentor: Sponsorship | Motorsport | Business | Branding

    007 - How to manage your mental health in motorsport

    Play Episode Listen Later Jul 1, 2019 12:28


    Motorsport doesn’t usually offer a normal nine-to-five schedule. You’ll work long hours, weekends and evenings. As with any job, sometimes you’ll be around people you love, sometimes you won’t. The work can be physical and demanding. You’ll get tired and drink too much coffee. Sometimes you’ll feel battered and bruised. But we do it because we love race cars, right?

    006 - Stop Talking About Yourself And Find Your Hook

    Play Episode Listen Later Apr 25, 2019 10:43


    Why you need to stop talking about yourself and start focusing on the businesses you're approaching for sponsorship. Listen to more on the Racing Mentor app, now available for iOS and Android.

    005 - Public Speaking and Sponsor Engagement, with Chris Dawes

    Play Episode Listen Later Mar 1, 2017 38:22


    In this episode of the Racing Mentor podcast, I talk to Chris Dawes of Open Dawes Training all about the importance of public speaking to a racing driver and how it can help you to better engage with your audience and sponsors. Find out more at www.racingmentor.com/podcasts/005

    004 - Climbing the Racing Ranks, with Rob Hedley

    Play Episode Listen Later Feb 21, 2017 37:22


    In the fourth episode of the Racing Mentor podcast, I speak to Rob Hedley about Britcar, picking up sponsors and climbing through the racing ranks. See the show notes at www.racingmentor.com/podcasts/004

    racing climbing ranks hedley britcar racing mentor
    003 - How to handle sponsorship money, with Jeremiah Jordan

    Play Episode Listen Later Feb 14, 2017 26:47


    A chat with Jeremiah Jordan of RHJ Accountants about how to handle your money as a racing driver and the tax implications of accepting sponsorship. Sign up to the newsletter here: http://eepurl.com/bFsRCH Find the show notes at: http://www.racingmentor.com/podcasts/003

    002 - Sales And Branding Tips With Ellory Wells

    Play Episode Listen Later Feb 7, 2017 43:45


    A conversation with business coach Ellory Wells about how to build your personal brand, develop as a sales person and pick up more sponsorship a long the way. The podcast also touches on the tricky conversation surrounding price and how to make sure a potential sponsor doesn't run away as soon as you mention costs.

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