Podcasts about branding tips

Your personal brand is the one thing you carry with you—through every pivot, job, or business evolution. In this kickoff episode of the Personal Branding Series, I'm sharing why now is the time to take your personal brand seriously—and how to begin aligning how you show up with how you want to be seen.Whether you're starting fresh, evolving your niche, or just feeling disconnected from how you show up online, this episode will help you take the first step toward more confident, consistent visibility. Key Takeaways:Why your personal brand is your most powerful business assetHow the online space has changed—and what that means for your visibilityWhy “just working hard” isn't enough anymore to get noticedThe simple first step to start aligning your brand: Google yourselfHow I help coaching clients build intentional, trust-building personal brands Mentioned in This Episode:Join my email community to get weekly brand-building resources https://shellyniehaus.com/tips Resources:Client Attraction Clarity Call: https://shellyniehaus.com/connectPodcast Listeners Resource Guide - https://resources.shellyniehaus.com/guideList Builder Growth Scorecard - https://resources.shellyniehaus.com/scorecardMarketing Makeover Strategy Session - https://resources.shellyniehaus.com/marketingmakeoverThe Business Power Hour - https://resources.shellyniehaus.com/powerhour Women Entrepreneurs In Prayer Call - https://resources.shellyniehaus.com/prayercallEmail Quickstart Guide - https://resources.shellyniehaus.com/emailguideProfitable FB Profile Guide - https://resources.shellyniehaus.com/fbprofileKit - https://partners.convertkit.com/shellyniehausEquipt360 All-in-One Markerting Software - https://equipt360.com/?_from=shelly75 Connect with Shelly Niehaus:Website: https://coaching.shellyniehaus.com/Instagram: https://www.instagram.com/shellyniehaus/LinkedIn: https://www.linkedin.com/in/shelly-niehaus-7680652/

“What's your #1 tip for building a personal brand?” That's the exact question I asked 10 powerhouse branding photographers during my latest retreat in Orlando! These talented creatives traveled in from across the U.S. and London, and they each specialize in helping entrepreneurs elevate their brand presence through strategic, eye-catching imagery. In this episode, I'm sharing their golden tips—perfect for creative entrepreneurs who want to stand out, attract aligned clients, and grow their business with confidence!

Learn More about Paige at: https://www.mavensandmoguls.com and https://www.linkedin.com/in/paigearnoffenn/Show notes timestamps:

Claudia shares her journey from marketing to design, the challenges early-stage brands face with packaging, and her expert advice on how founders can communicate their brand’s personality, maximize every inch of packaging real estate, and strike the right balance between standing out and fitting in with category norms. You’ll hear about common mistakes to avoid, trends shaping the future, and some and practical tips for leveraging colour psychology and QR codes to engage your audience. Whether you’re just starting out or thinking about a brand refresh, this episode is packed with actionable insights to help your product pop off the shelf and into the hands of customers. We chat about The Role of Packaging in Brand Success Process for Starting a Packaging Project How Brands Can Stand Out with Packaging Common Packaging Mistakes Defining Brand Personality Incorporating QR Codes on Packaging Emerging Packaging Trends AI in Packaging and Design Importance of In-Person Shelf Research Rebranding: When and Why to Revisit Brand Identity Guest Claudia Costa -Rowse Claudia is the founder of Freckle design studios A pocket-sized studio, for small teams with big visions. Freckle exists to support ambitious brands with creative that actually works - clear, collaborative, and built for where you are right now. Claudia is a London-based branding and packaging specialist, with over 12 years experience helping brands grow in the food & drink, health & wellness, beauty and lifestyle sectors. She is passionate about crafting brand identities that are rooted in strategy and full to the brim with personality. https://www.freckledesign.studio/ https://www.linkedin.com/in/freckledesign/ https://www.instagram.com/freckledesign.studio https://www.freckledesign.studio/packagingchecklist Host Nicole Higgins The Buyer and retail coach Nicole Higgins Links https://www.instagram.com/thebuyerandretailcoach/ https://www.linkedin.com/in/nicolehigginsuk/ https://thebuyerandretailcoach.com/ https://thebuyerandretailcoach.com/newsletter-sign-up/ https://thebuyerandretailcoach.com/free-discovery-call/ https://thebuyerandretailcoach.com/blog/ Sponsor Neon Digital Clicks Are you ready to scale your ecommerce store?This episode is brought to you by Neon Digital Clicks, the agency dedicated to helping kids’ and family brands achieve explosive growth with high-performing digital marketing campaigns. Neon’s new Runway to Results programme is a revolutionary paid-advertising service that will help you understand your brand’s true potential and reach the heights of success you dream of. Over the course of 60 days, Neon’s expert team will test and optimise your Meta and Google ad accounts to establish your business KPIs and optimum Cost Per Acquisition. At the end of the Runway period, they’ll analyse your data to establish what profitable scaling looks like and arm you with knowledge, confidence and a clear plan for the next phase of your growth. If you’re ready to elevate your e-commerce game, Neon is the navigator you need on your flight deck. https://runwaytoresults.com/ https://neondigitalclicks.co.uk/

Kent Redding's path from retail mogul to real estate powerhouse isn't what you'd expect - especially when leadership, empathy, and branding collide. In this episode, Kent shares the surprising lessons he learned that still shape his business today. You'll walk away rethinking what it really means to build trust, show up, and lead with heart. Plus, don't miss the story of the open house that literally caused a traffic jam.   Key takeaways to listen for How Kent turned personal values into a business branding strategy that stuck What managing 400 retail employees teaches you about long-term client loyalty The marketing wisdom that still drives Kent's success today Reasons self-awareness and empathy matter more than market trends Is volunteering with your local REALTOR® association a great career move?   About Kent ReddingKent is a top-producing REALTOR®, 2024 President of the Austin Board of REALTORS®, and a 20-year veteran with Berkshire Hathaway. Known for his client-first approach, Kent combines entrepreneurial grit with a deep commitment to the community. He's a ten-time Platinum Top 50 award winner and holds designations including GRI, CRS, ABR, ePro, MRP, and CLHMS. Outside of real estate, Kent volunteers with groups like Community First! Village, Hungry Souls, and Red Oak Hope.   Connect with Kent Website: Kent Redding Facebook: Kent Redding | Kent Redding Team Instagram: @kentreddinggroup LinkedIn: Kent Redding Email: kent@callkent.com Contact Number: (512) 797-5737   Connect with LeighPlease subscribe to this podcast on your favorite podcast app at https://pod.link/1153262163, and never miss a beat from Leigh by visiting https://leighbrown.com. DM Leigh Brown on Instagram @ LeighThomasBrown.   Sponsors"You Ask. Leigh Answers." Your Affordable Coaching ProgramHey there, real estate pros! Are you ready for some more Leigh Brown wisdom in your life? Then don't miss out on my brand-new program, "You Ask. Leigh Answers." It's your exclusive gateway to the insights and advice you need to supercharge your real estate business. With "You Ask. Leigh Answers." you get Direct Access to Leigh Brown, directly! Expert Coaching, Community Connection, and Extensive Resources. Whether listening to this on the go or watching at home, sign up today at Answers.RealEstate and take your business to the next level. Trust me, you'll be glad you did!  

Send us a textIn this 5-minute Pinterest audit, we help Emily Grace Design, a talented branding and Showit website designer, fine-tune her Pinterest presence. We cover smart board strategies, better descriptions, and easy changes to boost her reach and book more dream clients.

Your sales page can make or break your course launch — so how do you make one that actually sells?In this episode, I'm joined by the amazing Kate Scott from Launch Out Loud™, and we're diving into how to design a sales page that works FOR you. With years of experience as a course creator and website designer, Kate shares tangible tips and clever tricks for designing a page that converts. If you've ever wondered if your sales page is too long, too plain, or too confusing... this is the episode for you.Plus, Kate and I are both speaking at the Launch Out Loud Summit, a FREE event packed with gold for course creators. April 30 - May 2! Get your tree ticket here: https://launchoutloud.peachs.co/a/jacqui-nauntonIn this episode, we cover:Why most sales pages aren't converting — and how to fix itThe ideal layout and flow of a high-converting sales pageThe one colour mistake people make on their buttonsHow to make your testimonials actually work for youPractical design tips to improve your site's accessibility and hierarchy

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. In this episode, we're continuing with our value-packed format, delivering practical strategies and insights to help you grow and differentiate your med spa in an increasingly competitive market.If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/scheduleHere's what to expect in this episode:Thought of the Day –We're diving deep into real branding - not fonts and logos, but how people feel about your med spa. We walk through the three keys to building a powerful brand that earns loyalty, referrals, and premium pricing.Industry News Stories –-Attorney Courtney Walker's Instagram for GLP-1 and Legal Updates: https://www.instagram.com/courtapprovedaesthetics/ - Will Compounded Versions of Ozempic and Wegovy Actually Be Banned?https://www.health.com/fda-ban-on-compounded-ozempic-wegovy-semaglutide-11702406- How Med Spas Conquered Americahttps://www.bloomberg.com/news/articles/2025-02-19/med-spas-boom-with-botox-lip-filler-weight-loss-drugs-in-demandMagic Moves with Lauren Nettles –We share tactical updates we're implementing with our clients to turn ads and automations into brand-building tools.- Welcome video strategy for ads and automation- Adding personal story & social proof to the ad creative- Using provider personality to enhance newsletters & promotions- Creating patient experience walkthrough videos for website and landing pages- Building emotional connections through consistent storytelling- Incremental changes that build long-term impactMed Spa Owner Q&A –Answering real questions from med spa owners about:- Best CRM for marketing & practice management- How to avoid SEO keyword cannibalization- Are Google Local Service Ads available for med spas?- Balancing high-ticket clients vs deal-seekers in ads- How to rank higher in Google MapsMindset Minute –The “Leadership Ripple”: Your energy is contagious. Show up with clarity and calm, and your team (and business) will follow.Check out this video for more information on blogging for SEO: https://www.youtube.com/watch?v=S29i8SprH5s&t=18sFollow us on Instagram: https://www.instagram.com/medspamagicmarketing/

Today, I have something extra special for you — a power-packed interview I recently did at an event in Australia. This isn't your typical solo episode, but trust me, it's a must-listen! We went deep into personal branding, how to stand out in today's online world, and the secret to building powerful, authentic relationships. Whether you're in network marketing, running a business, or just looking to elevate your influence, this episode is going to be a game-changer. My friend, who hosted the event, asked phenomenal questions and the insights we covered apply to literally anyone wanting to build a successful business, and even those looking to elevate their careers. This is me, raw, honest, and completely off the cuff — sharing real-world strategies you can apply immediately. Let's dive in! In this episode: Why Network Marketing?  The Concept of Leverage in Business The Learn-Do-Teach Method for Branding Success Mindset Shift for Creating Magnetic Content The P.I.S Formula The Power of Storytelling and Vulnerability Business Promotion vs Value-Driven Content The Art of Relationship Building Tips for Networking with High-Level Entrepreneurs And so much more! Links and Resources: FORDIFY with Emily Ford | https://fordifymybrand.com  Join Heritage Club | https://fordify.myflodesk.com/heritageclubvideo Worthy of Wellness Club | DM @itsEmily on Instagram with the code WOWC for more details. | https://www.instagram.com/itsemily/  Connect with Emily: Website |  https://meetemilyford.com  On Instagram | https://www.instagram.com/itsemily        On Facebook | https://www.facebook.com/itsemilymethod   On YouTube | https://www.youtube.com/c/ITSEMILYFORD 

In this episode, poultry farmer and agriculturalist Kamogelo Thobejane shares expert insights on marketing, pricing, branding, and financial management for poultry businesses. Learn how to identify the right markets, set profitable prices, build a strong brand, and avoid common financial mistakes. Plus, discover how social media can boost your poultry sales. Tune in for practical strategies to grow your poultry business.

Dr. Cifuentes shared her top three branding tips that every eye care professional should embrace to build a powerful and authentic brand. These tips focus on the power of storytelling, the importance of social media, and the unmatched value of authenticity.

In this episode of Do This, Not That, host Jay Schwedelson interviews Kate DiLeo, an international best-selling author and branding expert, to explore the art of effective brand messaging. They discuss how businesses can create compelling taglines and pitches to drive revenue and stand out from competitors.=================================================================Best Moments:(01:02) Introduction of Kate DiLeo and her expertise in branding(01:48) Kate's journey into the branding industry(04:50) The importance of taglines in brand messaging(06:48) Why having a tagline is essential for businesses(09:12) Steps to create an effective brand message(11:28) Challenges of articulating multiple services in brand messaging(13:43) How to assess if your brand messaging needs improvement(16:35) Where to find Kate DiLeo and her content=================================================================Guest Bio:Kate DiLeo is the international best-selling author of "Muting the Megaphone" and a top-rated speaker at Inbound. With over a decade of branding experience, Kate has worked with 350+ companies using her unique "brand trifecta" formula. Her approach focuses on helping businesses clearly articulate what they do, solve problems effectively, and differentiate from competitors, all to drive revenue and engagement.=================================================================Check out our FREE + VIRTUAL EVENTS! -> EVENTASTIC.comGuruConference.comDeliveredConference.com=================================================================MASSIVE thank you to our Sponsor, Marigold!!Looking to master consumer engagement in 2025? The 2025 Consumer Trends Index from Marigold reveals how AI, economic pressures, and personalized marketing are shaping consumer expectations. Uncover data-driven insights to foster stronger brand relationships, strike the right balance between personalization and privacy, and turn casual customers into loyal advocates.Download the 2025 Consumer Trends Index today at meetmarigold.com/guru and stay one step ahead of evolving consumer demands!

Are these common web mistakes holding your business back? If you want a site that converts visitors into raving, paying fans - this is the episode for you.Like what you hear? Click subscribe and leave a review, then join Stephanie each week as she takes on the many questions women have about building a business - and brand - their way. Ready to shine online? Book a free Discovery Call to learn more about developing a standout brand identity + online presence  → https://app.acuityscheduling.com/schedule.php?owner=12413637&appointmentType=53267324See a full list of branding services → https://brandpsyche.co/work-with-us 

The episode discusses the complexities of personal and company branding for clinic owners, highlighting the advantages and challenges of each approach. It emphasizes the importance of building trust and making informed decisions based on long-term goals.Episode webpage: https://propelyourcompany.com/personal-branding-vs-company-branding/Here's what we're going over: Comparing personal branding to company brandingUnderstanding when to utilize personal brandingAnalyzing the challenges of a personal branding approachEvaluating the advantages of company brandingTips for blending both branding strategies effectivelyEmphasizing the importance of consistent online presenceRecommending resources for clinic owners seeking branding guidanceEpisode webpage: https://propelyourcompany.com/personal-branding-vs-company-branding/Send in your questions. ❤ We'd love to hear from you! ⚡ Free Workshop + Bonus ⚡How to Dominate the First Page of Google and Get More New Patients Without Spending Money on AdsRank at the top of Google and get free website traffic. Join me in the workshop and find out how! https://propelyourcompany.com/learn Let's Stay Connected: Website Free SEO Training

Ready to take your brand from broadcasting to building real connections? In this episode, we're discussing how asking the right questions and sparking meaningful conversations can turn your audience into an engaged community. Tune in for relatable stories, actionable tips, and a reminder that engagement isn't about perfection—it's about connection.Ready to whip up something amazing for your brand? Follow us for more inspiration:IG & Facebook: @cookingupbrands, @talklikeabrand, @colormybrands.Sign up for insider tips and updates: bit.ly/colormail.Explore our brand-building ecosystem: Colormebrand.com.Keep stirring the pot, creating your flavor, and serving success!

Learn how to build a remarkable brand to boost your business growth in this collaboration. Discover the key strategies to make your brand stand out and attract more customers!TAYLOR SHANKLIN is the CEO and founder of Barlele, a brand strategy and growth firm, as well as its sister brand, Creative Shizzle—a subscription based creative agency specializing in content and design on-demand. With over 20 years of experience in marketing, multimedia, and brand growth, Taylor has a knack for making brands unforgettable by doing things differently. In 2020, Taylor launched Barlele, and its success quickly led to the creation of Creative Shizzle, now the lead brand, offering fast, hassle-free creative services that help companies shine while they focus on strategy (or the other thousand items on their to-do list). Taylor believes in bold moves, pushing boundaries, and making brands that truly stick.Taylor is also a TEDx speaker whose talk has reached over 300,000 viewers, a certified Business Made Simple coach, and the host of the “Talking Shizzle” podcast. She regularly speaks on branding, teambuilding, marketing, and growth, always seeking new ways to connect with audiences and inspire teams. Taylor's mission is simple: help businesses and nonprofits build killer brands that not only stand out but crush their goals. Because when a brand sticks, it wins.Topics • Bootstrapping a business • Building a brand from scratch • Rebranding • Kindness in Leadership and how that affects Revenue and Performance • Minimize to Maximize (do less to do more) • AI tech for Content on Demand In today's fast-paced business world, building a strong brand is essential for success.From bootstrapping a business to rebranding established companies, creating a brand that sticks requires bold moves and innovative strategies. Leveraging AI technology for content on demand is a game-changer for businesses looking to stay ahead. Kindness in leadership not only enhances team performance but directly impacts revenue growth. By embracing a minimalist approach—doing less to accomplish more—businesses can maximize efficiency and reach their goals faster. Learn how these strategies and insights can transform your approach to marketing, branding, and business growth. Connect With Taylor:Website: https://www.creativeshizzle.com/ LinkedIn: https://www.linkedin.com/in/tshank/  https://www.linkedin.com/company/creativeshizzle Facebook: https://www.facebook.com/creativeshizzle Remember to SUBSCRIBE so you don't miss "Information That You Can Use." Share Just Minding My Business with your family, friends, and colleagues. Engage with us by leaving a review or comment. https://g.page/r/CVKSq-IsFaY9EBM/review Your support keeps this podcast going and growing.Visit Just Minding My Business Media™ LLC at https://jmmbmediallc.com/ to learn how we can help you get more visibility on your products and services. 

Let's be real—word-of-mouth is great… until it's not. Ever had that moment of panic wondering, “Where is my next client actually coming from?!”

Welcome back to another episode of The Haute Guide! After a brief hiatus (sorry yall!), I'm back with an insightful episode about branding, social media strategy, and how to refine your brand for success. I break down my own brand refresh process, how I'm reworking my content strategy, and how you can do the same for your fashion business, whether you're an entrepreneur, creative, or industry professional.

In this episode of Simple and Smart SEO, Crystal Waddell sits down with the one and only Mordy Oberstein—Head of Brand at Wix, founder of Unify Brand Marketing, and self-proclaimed SEO contrarian (with a soft spot for brutal honesty). If you think SEO is just about keywords and backlinks, Mordy is here to obliterate that notion faster than an algorithm update can tank your rankings.They dive into how businesses should stop trying to be everything (because newsflash: that means you're nothing), and why SEOs should stop acting like lone wolves and start sitting with the comms team.

Sign up for the FREE Masterclass- How to Build a 7-Figure Group Practice → https://mccancemethod.com/webinar-free-masterclass-from-solo-to-superteam/ In this episode, I wrap up my three-part marketing series by diving into the three biggest mistakes therapists make before they start marketing. These bottlenecks can cost you clients, waste your marketing efforts, and slow your growth. I'll show you how to fix them, from improving your website to streamlining your booking process, so you can attract and retain clients effectively.Make sure to bring your paper and pen because this episode is full of actionable tips!Here are some key points in this episode:[01:28] The importance of fixing business bottlenecks before you start marketing.[02:52] Mistake 1: A bad website that confuses or loses potential clients.[06:44] Mistake 2: A clunky or broken online booking process.[13:32] Mistake 3: Overcomplicated contact forms or an admin bottleneck.[16:50] How QA checks can prevent costly marketing errors and ensure growth.Links From the Episode:Here is the janeapp link for one free month on us! (Use Coupon: MCCANCE1MO)→ https://meet.jane.app/nicole-mccance-ambassador/Episode 3 - Branding Tips to Attract Clients to Your Website https://podcasts.apple.com/ca/podcast/the-business-savvy-therapist/id1681659688?i=1000611427934 Follow me on Instagram, @nicole.mccanncemethod. If this episode provided you with value and inspiration, please leave a review and DM to let me know. Click here: https://www.instagram.com/nicole.mccancemethod Join the FREE private community for therapists: Expand your Psychotherapy Practice → https://www.facebook.com/groups/947689352498639 Sign up for the FREE Masterclass- How to Build a 7-Figure Group Practice→ https://mccancemethod.com/webinar-free-masterclass-from-solo-to-superteam/

Book a Practice Growth Audit Call - https://mccancemethod.com/practice-growth-audit/Sign up for the FREE Masterclass- How to Build a 7-Figure Group Practice → https://mccancemethod.com/webinar-free-masterclass-from-solo-to-superteam/ In this episode, I help you uncover and shift the money mindset blocks that might be holding you back in your practice. I share how my own childhood experiences shaped my fears around money and how I transformed that mindset to grow my practice and coaching business to multiple seven figures. I explore strategies to maximize return on investment, visualize success, and take bold, confident steps toward your goals—even in the face of fear! Make sure to bring your paper and pen because this episode is full of actionable tips!Here are some key points in this episode:[01:28] How childhood beliefs about money might be influencing your current mindset.[04:14] Why investing in your business is critical to growth.[06:07] The importance of seeing return on investment (ROI) instead of focusing on costs.[11:28] How I overcame my fears around money[22:24] A powerful visualization exercise to reframe fear into excitement and expectation.Links From the Episode:Episode 3 - Branding Tips to Attract Clients to Your Website: https://podcasts.apple.com/ca/podcast/the-business-savvy-therapist/id1681659688?i=1000611427934 Follow me on Instagram, @nicole.mccanncemethod. If this episode provided you with value and inspiration, please leave a review and DM to let me know. Click here: https://www.instagram.com/nicole.mccancemethod Join the FREE private community for therapists: Expand your Psychotherapy Practice → https://www.facebook.com/groups/947689352498639 Sign up for the FREE Masterclass- How to Build a 7-Figure Group Practice→ https://mccancemethod.com/webinar-free-masterclass-from-solo-to-superteam/

In this episode, we dive into the transformative power of combining online and offline strategies to grow your brand authentically and effectively.First, we explore how YouTube can be your brand's secret weapon for standing out in a crowded market. From creating educational and empowering content to sharing behind-the-scenes stories, we discuss actionable ways to connect with your audience on a deeper level. Consistency, authenticity, and human-centered storytelling are at the heart of building trust and engagement.Then, we take the conversation offline, unpacking practical networking strategies to foster meaningful relationships in your community and beyond. Whether you're attending events or sparking casual conversations at the coffee shop, your ability to serve and connect can turn everyday interactions into impactful opportunities.Finally, we emphasize the importance of timeliness and adaptability, reminding you that authenticity and trust are the keys to success in today's world. The journey to building a strong brand is never one-size-fits-all, but with intentional effort, you can create meaningful connections that set your brand apart.So, which tip will you try first—online or offline? Tune in, take action, and let's build something meaningful together!"Disclaimer: This episode description was thoughtfully crafted with Shemaiah's insights and the help of AI. It's an exploration of how businesses can responsibly use AI technology to enhance creativity and efficiency while maintaining a healthy blend of human guidance. This collaboration highlights the potential for AI to work in harmony with human ideas to create engaging and authentic experiences.Become a supporter of this podcast: https://www.spreaker.com/podcast/i-am-refocused-radio--2671113/support.

In episode 627, Megan chats to Katie Trant about how food bloggers can define, build, and maintain a strong brand identity to stand out in a crowded online space. Katie Trant is a branding expert, a copywriter, and an OG food blogger. For more than a decade, she has worked at brand consultancies, helping huge global players define their brands. Recently, Katie has launched Foodie Brand Lab, a course and brand consultancy, especially for food bloggers who want to build a brand, refine their brand strategy, and take their business to the next level. In this episode, you'll learn about the key differences between personal and traditional branding, and practical strategies you can use to develop a cohesive, memorable brand identity that resonates with your target audience. Key points discussed include: - Defining your brand is not a one-time task, but an ongoing process: Your brand should evolve over time as your business and audience grow, so be prepared to continuously revisit and refine it. - Understand the difference between personal and traditional brands: Determine whether your brand should revolve around you as an individual or function more as a traditional business brand. - Focus on developing a strong, consistent voice and tone: Your writing style and the way you communicate with your audience is a core part of your brand identity. - Create brand guidelines to maintain consistency: Establish guidelines for visual elements, content style, and brand behavior across all your channels and touchpoints. - Prioritize functionality and user experience over elaborate branding: Ensure your website is fast, mobile-friendly, and easy to navigate before investing heavily in custom branding. - Let your brand purpose and values guide your business decisions: Use your brand's core purpose and values to inform the content, products, and services you offer. - Embrace the iterative nature of branding: Be willing to experiment and make adjustments to your brand as you learn more about your audience and evolving industry trends. Seek outside perspectives to uncover hidden brand insights: An external branding expert can often identify strengths and opportunities you may have overlooked. - Understand that your brand lives in the minds of your audience: Your brand is ultimately defined by the emotional perceptions and experiences of the people who interact with it. $50 discount from the Foodie Brand Lab Course - this link will automatically take $50 off of the price, as will entering the discount code PODCAST.  Connect with Katie Trant Website | Instagram

Whether you're an aspiring entrepreneur or a seasoned marketer, this episode offers practical strategies to elevate your branding game.

Are you an MSP sales professional struggling to stand out in a crowded marketplace and connect with potential clients? You might be overlooking a powerful tool: personal branding. In this episode, we break down the essential elements of building a compelling personal brand in B2B tech sales and how it can transform your sales success. ✍️ Why traditional sales approaches might not be enough anymore ✍️ How to leverage personal branding to build trust and credibility in the MSP space Learn how to craft your Unique Value Proposition (UVP) and create a ripple effect of engagement that attracts the right customers. We share practical strategies for: ➡️ Defining your target audience and their specific needs ➡️ Articulating your unique approach and key differentiators ➡️ Creating a powerful UVP statement that resonates with prospects ➡️ Maximizing social media engagement for business growth Understanding personal branding isn't just about self-promotion – it's about becoming a trusted advisor in the managed services space and generating sustainable business growth. Watch now and transform your approach to MSP sales through strategic personal branding!   __________________________________________________________________________Want to learn how to enhance your MSP's client experience and drive growth? Get your FREE one-on-one Growth Acceleration Session. https://go.thebusinessgrowers.com/schedule-now   If you qualify for the session, we can show you in just ONE HOUR exactly what you need to do to improve your client experience and scale your MSP or IT business sustainably. About The Business Growers: Many Managed Services Providers and IT companies struggle to grow because they are constantly putting out fires and don't have the bandwidth to focus on enhancing client experience and executing strategies required to scale the business. At The Business Growers, we believe you shouldn't have to navigate the complexities of client experience alone. We work exclusively with MSPs and IT companies, serving as their CX dream team and offering a proven framework for revenue growth through exceptional client experiences.

“What is your #1 tip for building a personal brand?” That's the question I asked 11 powerhouse branding photographers at my recent retreat in Orlando! These talented photographers, from all over the U.S. and Canada, specialize in helping entrepreneurs build their personal brands. In this episode, I'm sharing their valuable tips, all designed to inspire creative entrepreneurs looking to elevate their personal brand and grow their business!

In this heartfelt episode, Adam Butler of Butler Carpets & Flooring shares his inspiring journey from family business roots to building a thriving flooring company. Adam opens up about the challenges, motivations, and lessons he's learned along the way.What's InsideAdam's background in flooring and how he brought his family's business to new heightsInsights on balancing skill growth with business management and brandingTips for overcoming industry challenges and building a personal connection with clientsMemorable Quote"Go with the flow—nine times out of ten, things work themselves out by the end of the day." — Adam Butler, Butler Carpets & FlooringGuest InformationAdam Butler – Founder, Butler Carpets & FlooringWebsite: https://butlercarpetsandflooring.co.ukInstagram: https://www.instagram.com/butlercarpetsandflooring/Facebook: https://www.facebook.com/butlercarpetsandflooringEpisode Sponsored By: Ultra FloorWebsite: https://www.ultra-floor.co.ukInstagram: https://www.instagram.com/ultrafloorFacebook: https://www.facebook.com/UltraFloorUKUseful LinksFloor Skills Training CentreThe Flooring ShowWhere to find usWebsite: https://theukflooringpodcast.co.ukInstagram: https://www.instagram.com/theukflooringpodcast/Facebook: https://www.facebook.com/theukflooringpodcastYouTube: https://www.youtube.com/@cockerillco6141Produced byCockerill & CoReach out on 01325 952548 or email hello@cockerillandco.co.ukWebsite: https://www.cockerillandco.co.ukInstagram: https://www.instagram.com/cockerillandco/Facebook: https://www.facebook.com/cockerillandco/Don't miss this episode—subscribe now for more stories and insights from industry leaders! Hosted on Acast. See acast.com/privacy for more information.

Are you ready to take your brand to the next level? Discover the secrets to building a powerful brand that resonates with your audience and drives real results. In this comprehensive guide, we'll cover everything from brand identity and messaging to marketing strategies and customer experience. What you'll learn: The fundamentals of branding: Understand the core principles of brand building. Crafting a compelling brand story: Learn how to create a narrative that captivates your audience. Developing a strong #brandidentity : Design a visual identity that reflects your brand's personality. Mastering #brandmessaging: Craft clear and concise messaging that resonates with your target audience. Implementing effective branding strategies: Discover proven techniques to elevate your brand. Measuring #brand performance: Track your brand's success with key metrics. Whether you're a startup entrepreneur or a seasoned marketer, this video is for you. Don't miss this opportunity to unlock the secrets to #brandstrategy and Watch now! Who is our guest Steph Hilfer? Yes… my full name is Stephanie. But since I could remember, I've preferred Steph! There's just something about it… like we're instantly friends – and for what we're going to do together, that's the best start! I'm so happy you landed here! Whether we've chatted before or you are just getting to know me there are a few things to hit right off the bat: I am intentional When it comes right down to it, I am a strategist. But honestly, that title does little to convey the depth of what we'll do together. I am a visionary I see what doesn't yet exist and I bring it to life. I am full of Viim Viim means enthusiasm. Literally, the definition of vim is: high-spirited, enthusiastic, energetic, vitality. Connect with Steph https://www.getviim.com/ https://www.getviim.com/podcast/ https://www.instagram.com/getviim Shout out to Our Sponsors Warrior Injury Law https://warriorinjurylaw.com/ Fuse Networks https://www.fusenetworks.com/ A Advanced Services https://aadvancedservices.com/ Valor Marketing LLC https://valormarketingllc.com/ MarkyBoy Productions https://www.markyboyproductions.com  

Welcome to Episode 173 of The Spokesman Speaks podcast. In this episode, we cover the wide range of programs and services Iowa Farm Bureau offers farmers and rural entrepreneurs who want to diversify their businesses or take them to the next level. We also share some helpful tips farms and small ag businesses can use to create their own standout brands and marketing strategies, from an award-winning marketing agency. Finally, we discuss the Farm Bureau Health Plan, a great choice for Iowans who need an affordable alternative to costly individual health coverage.   Resources Mentioned in this Episode Register for Iowa Farm Bureau's four-day Marketing + Branding Workshop Series, Nov. 13 – 14 and Dec. 4 – 5 in West Des Moines. Learn about Iowa Farm Bureau's Grow Your Future Award. Learn about the most recent (March 2024) Acres of Opportunity Conference – an agenda for next year's conference will be available in early 2025. Learn about Iowa Farm Bureau's Young Farmer Program and the Young Farmer Conference. Learn about Renew Rural Iowa, including free, half-day sessions for rural entrepreneurs in Manchester (Nov. 19) and Montrose (Dec. 13). Learn more about the Farm Bureau Health Plan.

Your brand's visual identity is like your personal wardrobe. Just as the clothes you wear send a message about who you are, your brand's colors, fonts, and imagery tell a story about your business. In this episode, I'm talking about creating a cohesive identity that resonates with your audience, infusing your branding with personality, and knowing when it's time for a little refresh. Listen in and let's get your brand styled for success! Find out more by following us!IG: @thewritemixx, @talklikeabrand, and @colormybrands.Sign up for the mailing list: bit.ly/colormailLearn about our business and brand ecosystem at Colormebrand.com

In this episode, we're diving deep into the world of branding with Kristen Graham Brown, the innovative Founder and CEO of Hoot Design Company. For over 14 years, Kristen has led her culture-driven branding agency in transforming how businesses present themselves, crafting powerful brand identities that not only stand out but also drive cultural shifts. Kristen walks us through her journey, shares the core principles behind her disruptive branding philosophy, and offers a behind-the-scenes look at her client process—from start to finish. We'll also discuss the common mistakes companies make when it comes to branding, how to avoid them, and how Hoot's approach has successfully revamped brands in a big way. Plus, you'll hear about the role of AI in shaping the future of branding and her thoughts on how to measure a brand campaign's success. Whether you're a business owner, a marketing professional, or just curious about the powerful role branding plays in shaping culture, this episode is packed with invaluable insights. Tune in to hear: Kristen's journey to founding Hoot Design Company and becoming a leading force in branding The core principles that fuel Hoot's unique branding philosophy A step-by-step breakdown of how her agency helps clients build authentic brand identities The biggest branding mistakes companies make and how to avoid them Insights into how AI is shaping the future of branding strategies Tips for small businesses and startups looking to build a strong brand presence Resources: Follow Kristen Graham Brown: https://www.linkedin.com/in/kristen-graham-brown/ Learn more about Hoot Design Company & sign up for Parliament: https://hootdesigncompany.com/ Download the Brand Being resource: https://hootdesigncompany.com/brandbeingmethod Discover the secret to effective hiring with our free guide: Six Essential Steps to Transform Your Interview Process. Go to saltandlightadvisors.com/hiring to grab our free guide today. Are you an employer who wants to Use science to make stronger, data-backed decisions across the entire employee lifecycle? Go to saltandlightadvisors.com/predictiveindex to learn more. Join our weekly newsletter: HR and Operations insights for business professionals: https://www.saltandlightadvisors.com/contact Women looking to expand professionally and personally: https://www.saltandlightforwomen.com/contact Connect on IG: https://www.instagram.com/saltandlightadvisors https://www.instagram.com/saltandlightforwomen https://www.instagram.com/dontwastethechaos Check out Don't Waste the Chaos on YouTube: https://youtu.be/Ikyi0-jxcAI?si=7eR8I6YZll-lYI7i Visit our website: www.dontwastethechaos.com Don't Waste the Chaos, Embrace It!

Sign up for the FREE Live training - Elevate Your Therapy Practice with Niche Packages → https://mccancemethod.com/elevate-your-therapy-practice/ In this episode, I share my 5-Step Scaling Method that helped me scale from a solo practice to 55 therapists and multiple 7 figures in 3 years with toddler twins at home. I explain each step in detail, providing actionable insights to help therapists systemize their operations, hire the right team, attract and convert clients, and retain them for long-term success.Make sure to bring your paper and pen because this episode is full of actionable tips!Here are some key points in this episode:[4:02] Step 1: Systemize your operations before hiring[6:34] Step 2: Build your dream team and stop referring clients out[11:15] Step 3: Attract clients with digital marketing, especially Google Ads[14:40] Step 4: Convert prospects into clients with effective consultations[17:22] Step 5: Retain clients through consistent follow-upsLinks from the Episode:Loom: https://www.loom.com/ Want the Objective tests I use? DM me @nicole.mccancemethod on Instagram with just one word “Test” and I will send it right your way. Click here: https://www.instagram.com/nicole.mccancemethod/ Episode 48 - The Two Must-Have Hiring Tools You Need to Grow: https://podcasts.apple.com/us/podcast/2-must-have-hiring-tools-you-need-to-grow-part-1/id1681659688?i=1000648876232 Episode 3 - Branding Tips to Attract Clients to Your Website: https://podcasts.apple.com/us/podcast/branding-tips-to-attract-clients-to-your-website/id1681659688?i=1000611427934 Here is the janeapp link for one free month on us! https://jane.app/?utm_medium=ambassador&utm_source=jane&utm_campaign=nicole%20mccance&utm_content=podcast Use COUPON: mccance1moFollow me on Instagram, @nicole.mccanncemethod. If this episode provided you with value and inspiration, please leave a review and DM to let me know. Click here: https://www.instagram.com/nicole.mccancemethod Join the FREE private community for therapists: Expand your Psychotherapy Practice → https://www.facebook.com/groups/947689352498639 Sign up for the FREE Masterclass- How to Build a 7-Figure Group Practice→ https://mccancemethod.com/webinar-free-masterclass-from-solo-to-superteam/

In this episode of Rocky Mountain Marketing, I'm excited to sit down with personal branding expert and podcast host, Brandon Birkmeyer. Brandon has worked with some of the biggest brands in the world like Coca-Cola and Apple, and today, he's here to share his strategies for building a personal brand that stands out. We'll dive into why creating a personal brand is crucial whether you're an entrepreneur or working in the corporate world, and how content creation—especially podcasting—can help you grow your influence.We'll talk about overcoming the fear of putting yourself out there, tips for building authority and credibility, and why consistency is key when it comes to standing out in a crowded market. Brandon also shares insights from his new book Front and Center Leadership and gives practical advice on how to step into the spotlight with confidence. If you've ever wondered how to grow your personal brand, this episode is packed with actionable takeaways just for you!Ready to start building your personal brand and leading with confidence? Check out Brandon Birkmeyer's new book Front and Center Leadership for more actionable insights. And if you enjoyed this episode, don't forget to subscribe and leave a review!Visit Brandon Birkmeyer's social media pages:Website: https://www.brandsonbrands.com/Apple Podcast: https://podcasts.apple.com/podcast/id1462394344LinkedIn: https://www.linkedin.com/in/bbirkmeyer/Learn more about Katie and Next Step Social Communications:Speaking: https://katiebrinkley.com/Website: https://www.nextstepsocialcommunications.comLinkedin: https://www.linkedin.com/in/katiebrinkleyYouTube: https://www.youtube.com/channel/@rockymountainmarketingInstagram: https://www.instagram.com/iamkatiebrinkley/Facebook: https://www.facebook.com/groups/socialprofitlab#personalbranding #brandsonbrands #standout #businessgrowth #mindset #businesssuccess #team #community #smallbusinessowners #ceo #realestateagents #realtorlife #denverbusiness Hosted on Acast. See acast.com/privacy for more information.

 Ready for a branding showdown? This episode is all about the ultimate debate: Logos vs. Taglines! Which one makes a bigger impact on your brand's success? Whether you're a fan of bold visuals or catchy phrases, we've got you covered with insights to help you decide where to focus your energy. Tune in for a fun, insightful breakdown of how each element shapes your brand's story! Find out more by following us!IG: @thewritemixx, @talklikeabrand, and @colormybrands.Sign up for the mailing list: bit.ly/colormailLearn about our business and brand ecosystem at Colormebrand.com

What does it take to create a brand that is memorable and stands out?In this episode, I'll take you on a journey through the creation of my personal and business brand. We'll delve into the significance of developing a brand that truly mirrors your identity and the profound impact it can have on your business success. By exploring the nuances of personal style and the essence of authenticity, this episode is filled with actionable insights and inspiration to help you build a brand that not only stands out but also resonates deeply with your audience.Welcome to the Life Coach Business Building Podcast! Join me as I teach you simple (organic) strategies to gain more paid clients in your life coaching business. Plus, I'll share strategies for designing your offer, pricing your coaching, and selling your coaching offers. My goal is to inspire you to take simple, consistent action to grow your coaching business. So, if you're ready to be a well-respected life coach with paid clients, this podcast is for you!Episode details:01:30 Personal Branding Story05:45 Deep Dive into Personal Style12:20 Creating an Authentic Brand20:50 How Having a Memorable Brand Helped My Business 

Patients don't choose your practice just for the technology or treatments. They choose it for how you make them feel, and the impact on their life, confidence, and relationships. But how do you build that lasting connection that keeps them coming back? "The most influential broker in the world with the most exposure," Ryan Serhant, has the answers. He doesn't just sell homes, he sells the stories and emotions behind them. In this episode, Ryan reveals branding and relationship-building strategies to help you stand out in a crowded market. Ryan Serhant is a real estate broker, TV star, and founder of SERHANT, a brokerage known for innovative marketing. He is the bestselling author of Sell It Like Serhant, Big Money Energy, and Brand It Like Serhant. In this episode, Kevin and Ryan will discuss: - The power of branding - How to grab and keep attention - Building strong relationships for practice success - Why follow-up is key to keeping patients loyal - Using storytelling to connect with patients - Regular communication for building trust - Growing your patient base through social media - Breaking through the noise to attract new patients - Building lasting patient relationships - Why follow-up, follow-through, and follow-back matter - Personalized communication for happier patients - Strategies for turning inquiries into scheduled appointments - And other topics… Ryan Serhant is a real estate broker, producer, and star of Bravo's Million Dollar Listing New York and Sell It Like Serhant. He is the founder and CEO of SERHANT, a real estate brokerage known for its award-winning marketing campaigns. Named "the most influential broker in the world," He is the star of Owning Manhattan on Netflix and the bestselling author of Sell It Like Serhant, Big Money Energy, and Brand It Like Serhant. Ryan frequently contributes to Forbes and is featured in The New York Times and The Wall Street Journal. Connect with Ryan: Ryan's Website: https://ryanserhant.com/  Ryan's LinkedIn: https://www.linkedin.com/in/ryanserhant/  The Only Thing: If you're an audiologist and want to grow your practice – we've got a FREE, expert guide to help you achieve your goals. It's called The Only Thing.  This expert guide will show you how to increase new patient calls by 5 to 57 a month, schedule more new patients each week, help more people, and increase revenue. It's the best resource I know for growing your audiology practice. Get your copy for free at http://medpb.com/mastery.

Welcome to SpeakUPZee, the podcast designed to inspire, encourage, and motivate. In this episode titled "Some Quick Biz/Branding Tips for Newbies," Zee shares practical advice and insights to help you kickstart your business journey and build a strong brand from the ground up. Whether you're just starting out or looking to refine your existing brand, these tips are easy to understand and apply. Zee covers essential topics like defining your target audience, creating a memorable brand identity, leveraging social media effectively, and more. Tune in to gain valuable knowledge that can set you on the path to success! Need help building your brand or platform? Learn more about Zee's Writing, Media, Marketing, and Consulting services by visiting speakupzee.com. Stay connected: Instagram: @SpeakUPZee Twitter: @SpeakUPZee Facebook: SpeakUPZee TikTok: @SpeakUPZee Join Zee's Private Community for more real conversations and exclusive content: Join Zee's Private Community Don't forget to like, comment, and subscribe! Share this episode with someone who might find these biz and branding tips helpful.

This week our host Brandi Starr is joined by Aaron Witnish, Co-founder of Content Only. Meet Aaron Witnish, a trailblazer in the realm of digital marketing. With over a decade of experience, he's built two successful marketing agencies and amassed a following of over 15,000 across LinkedIn, Facebook, Instagram, and YouTube. Having collaborated with the likes of Grant Cardone and as the host of the Content Marketing podcast, Aaron's insights are invaluable. In this episode of Revenue Rehab, Brandi and Aaron delve into the essentials of efficient content creation. They explore Aaron's revolutionary "30 days in 90 minutes" system and tackle the common challenges faced by time-poor executives in social media management. The conversation is packed with tangible steps and practical advice designed to help you navigate the digital content landscape effortlessly. Bullet Points of Key Topics + Chapter Markers: Topic #1 Overcoming the Fear of Video Content [05:17] Aaron Witnish emphasizes, “Your first video might be rough, and that's okay. The key is to put yourself out there and start. The discomfort will fade, and the support you'll receive can be encouraging. It's all about starting and then improving as you go.” Brandi Starr adds, “Absolutely, Aaron. We all start somewhere. I encourage our listeners to tag 'Revenue Rehab' when posting their first video. We'd love to support you on this journey."  Topic #2 Efficient Content Creation: 30 Days in 90 Minutes [12:45] "The secret isn't creating high volumes of poor-quality content; it's about smart, efficient production," says Aaron Witnish. He continues, "With a solid strategy, you can generate 30 days of content in just 90 minutes. Focus on real value and address your audience's questions and problems, then record and repurpose effectively. This system not only saves time but ensures you're constantly providing meaningful content." Topic #3 Practical Tips for Content Repurposing [23:30] "Don't overcomplicate it," advises Brandi Starr. "Identify the issues your audience cares about, use tools like Google's 'People Also Ask' and Vidiq to gather questions, record genuine conversations, and repurpose your content across formats. Tools like Opus Clip or hiring freelancers can help you break down long-form videos into engaging snippets. These steps remove the guesswork from content creation and repurposing." So, What's the One Thing You Can Do Today? Aaron's 'One Thing' is to take action and post your first video. "Just go ahead and shoot that first video, no matter how uncomfortable it may feel. Over time, the discomfort will decrease, and you'll find your audience is much more supportive than you think. The key is to start, improve your content creation skills, and build from there." In the spirit of actionable insights, Aaron challenges listeners to dive headfirst into content creation by posting that initial, vulnerable video. His guidance emphasizes that taking this first step is crucial, as it paves the way for skill improvement and audience engagement. By committing to this initial action, you embark on a practical journey towards effective content creation and demonstrating authenticity. Buzzword Banishment: Aaron's Buzzword to Banish is "algorithm." Aaron wants to banish it because he finds the constant focus on "hacking the algorithm" incredibly frustrating. He believes that it distracts from creating meaningful content and encourages people to chase trends instead of building authentic connections with their audience. Links: Get in touch on: LinkedIn Instagram Facebook Youtube Podcast Subscribe, listen, and rate/review Revenue Rehab Podcast on Apple Podcasts, Spotify, Google Podcasts , Amazon Music, or iHeart Radio and find more episodes on our website RevenueRehab.live

Building a Personal Brand as a Coach, in episode 259, Cathy Smith sits down with branding expert Lauren Clemett to dive into the essential steps for coaches to build a powerful personal brand. Lauren shares practical advice on how to stand out in a crowded marketplace, leverage your unique strengths, and position yourself for success. Whether you're just starting out or looking to elevate your coaching practice, this episode will give you the tools to align your brand with your true purpose, attract the right clients, and stay focused on your goals. Don't miss this insightful conversation, filled with actionable tips to help you build a thriving coaching business.  Hit play and start building your personal brand today!Subscribe now so you never miss an episode, and share it with a fellow coach who needs this advice!Support the show: https://smallbusinesstalk.com.auSee omnystudio.com/listener for privacy information.

Are you struggling to attract the right clients to your business? The secret might lie in the energy of your online presence. In this broadcast, we explore how aligning your brand's energy with your core values can transform your online presence into a powerful magnet for your ideal clients. I share my personal journey of rebranding and how it shifted not just the quantity, but the quality of client interactions. Learn step-by-step how to identify your core values, choose the right colors and fonts, and create a consistent, high-vibe online presence that resonates with your true self. Listen in now to start magnetizing your dream clients today!Get a free list of core values to work with at healersu.com/coreConnect with me, no obligation, to discover more about growing your coaching or healing practice.  Make sure your energy and message are aligned: https://healersu.com/appointmentLiked this episode? Pay it forward and share it with a friend. Love the show? Write a 5-star review — even one sentence helps us keep bringing you the content you want to hear. More from Dr. Anastasia: Websites: https://healersu.com and https://scientifichealer.com LinkedIn: https://linkedin.com/in/drachopelas Facebook: https://facebook.com/dranastasiachopelas YouTube: https://youtube.com/c/dranastasiachopelas Show notes at https://physicspoweredhealing.com Some product links on this site are affiliate links, which means we'll earn a small commission for any affiliate purchases you make (at no additional cost to you). We only recommend products that we use and/or personally trust, so you can browse with confidence.

Send us a Text Message.What if combining your passion and profession could redefine your personal brand? This episode is all about discovering that sweet spot! Join me, Lemon, as I share my recent obsession with "Owning Manhattan" and the invaluable lessons I've learned from Ryan Serhant's journey of building a top brokerage during the pandemic.Get ready for a heartfelt discussion on how his personal branding wisdom inspired me to embrace my love for coastal living, perfectly aligning it with my work in biblical leadership and women's empowerment.Plus, you'll hear a fascinating story of a real estate agent who turned local restaurant reviews into a loyal following, sparking memories of my early days as a bar and eatery reviewer.But it's not just about me—it's about us. This episode is a call to find purpose and support in your business journey. Let's uplift each other by sharing wisdom and encouragement.If you're feeling stuck, reach out to me on Instagram—I'm here to help you show up differently and grow. And remember, leaving a review helps our community flourish.As we continue to seek, grow, and trust in God's plan, let's embrace our leadership roles and heavenly callings together.Tune in next Monday for more insights and inspiration!Enjoy the episode, everyone! How you can be part of the movement to equip women.1. Share the podcast!2. Leave a 5-star review!Here are the best ways for you and me to connect and grow together!Step 1: Subscribe to the PodcastStep 2: Check out my membership here Step 3: Let's Connect: https://www.lemonprice.co/coffeechat"For even the Son of Man came not to be served but to serve." Mark 10:45 Thanks for listening! If you enjoyed this episode, be sure to share this in your stories and tag me! And don't forget to subscribe, rate, and review the podcast. CONNECT WITH LEMON: Facebook Instagram Visit the Website Get on a call Start a Podcast with Buzzsprout 1:1 Podcast Support

In episode 566, Carrie Tyler teaches us how to establish a strong brand position and why this is essential to  understand and meet our target audience's needs. Carrie Tyler is a brand positioning and brand marketing expert with over 20 years experience in Consumer Brand Management for large consumer goods companies. In 2018, Carrie launched her food blog, Talking Meals focusing on easy dinner recipes for busy families. In 2022, Carrie launched a second niche food blog and continues to run both blogs successfully today. Carrie has applied her brand positioning expertise to her own two food blogs and now helps other food bloggers to do the same. Through in-depth customer targeting and using a Food Blogger Brand House Model that she developed, Carrie helps food bloggers narrow in on their customers needs and how they uniquely solve those needs. In this episode, you'll learn the benefits of brand positioning, such as increased email list growth, return traffic, and product sales and practical ways to create a memorable brand for food bloggers. Key points discussed: - Brand positioning is crucial for food bloggers to stand out in a crowded market: Establishing a clear brand positioning can help food bloggers differentiate themselves, connect with their target audience, and grow their business. - Understanding the emotional needs of the target audience is key: Connecting with the audience on an emotional level, beyond just meeting their rational needs, is essential for building a loyal following. - Brand positioning can improve focus and motivation: Having a clear brand positioning can help food bloggers prioritize their tasks and stay motivated, even during challenging times. - Brand positioning can enhance website, email, and product/service offerings: Implementing brand positioning across various touch points can improve the user experience and help diversify income streams. - It's never too late to establish brand positioning: Food bloggers at any stage of their business can benefit from defining their brand positioning, even if they've been blogging for years. - Small changes can make a big impact: Implementing small, incremental changes to align with the brand positioning can have a significant positive impact on a food blogger's business. - The "brand house" model provides a visual framework: Carrie "brand house" model helps food bloggers understand the different elements of their brand and how they work together. Connect with Carrie Tyler Website | Facebook

Personal branding has become essential for career success in today's competitive job market. However, many professionals find it challenging to build and maintain a strong personal brand. Are you effectively showcasing your unique skills and strengths? In this episode, you will learn the key elements of personal branding. Our host and CEO, Porschia, alongside our guest, Orlando Haynes, will share their insights on why personal branding is vital for your career. They will discuss practical strategies for creating a compelling online presence, engaging meaningfully on platforms like LinkedIn, and demonstrating your expertise. The conversation also includes advice on how professionals can distinguish themselves and advance in their careers through effective personal branding. Click here for full show notes and to learn more: It's not uncommon for executives and professionals to feel a little overwhelmed, stuck, or confused when it comes to their career or income.  There are other people who want to know how to ramp up their success, consistently achieve their goals, and make a bigger impact. Check out the free master class Career 911: Solving the Top 5 Challenges Executives and Professionals Have: https://fly-high-coaching.thinkific.com/courses/Career%20911%20Master%20Class! --- Support this podcast: https://podcasters.spotify.com/pod/show/fly-high-coaching/support

Ever wonder why your social media content isn't getting the engagement you crave? Spoiler: It's not the algorithm, and you're not shadowbanned. The cold, hard truth? Your content might just be... well, crappy. In this episode, we'll dive deep into the real reasons your posts aren't hitting the mark and why it feels like you're just spinning your wheels.Join me as I break down the common pitfalls in content creation and share actionable tips to turn things around. Learn why showing up as your true self matters more than trying to be what you think everyone wants to see. Discover the art of crafting hooks that actually hook, captions that paint a vivid picture, and call-to-actions that stir up real conversations.Whether you're a seasoned creator or just starting, these insights will help you strategize your approach and improve your editing skills. Stop throwing up content just to fill the space and start creating with purpose. Tune in for a no-nonsense, straight-shooter session filled with practical advice, a touch of dry humor, and a lot of encouragement to help you master the art of engaging content.⬇️ MORE THINGS, CHECK THEM OUT! ⬇️ ⟡ The S.O.S. Collective: https://iden.agency/thesoscollective ⟡ 1:1 Coaching: https://iden.myflodesk.com/1on1waitlist ⟡ My Favorite Platforms: https://www.iden.agency/tools ⟡ Subscribe to my Email List: https://iden.myflodesk.com/subscribe

Today we have on the talented holistic brand coach, Alicia Burke-Alguero with her company With Joy Brand Co. to talk about your content strategy and branding. So many times we get caught up in selling our content that we forget to sell the story, the transformation for real results with our audience. So today, we will be talking all things branding strategy and also how to balance and weave just the right amount of storytelling into your content.To connect with Alicia:WebsiteInstagramFacebookFREE Resources:FREE Creator Wildfire Co-Working Community:https://travelcontentwriting.hbportal.co/public/65f1dece8139f500190c30caFREE DIY Content Repurposing Guide: https://travelcontentwriting.hbportal.co/public/64c11bc09da87f002b3e2b4aFREE Travel Creator Newsletter Template: https://travelcontentwriting.hbportal.co/public/64c541cc034b1a032be4479bTry ConvertKit for FREE:https://app.convertkit.com/users/signup?plan=free-limited&lmref=-G3vDwThis podcast features an affiliate link. This means I might earn a small commission if you choose to sign-up for a ConvertKit paid plan.No Fluff Travel Guides:Get my no BS travel guides: https://www.thatch.co/@noflufftravel Follow No Fluff Travlers for no BS destination guides for digital nomads: https://www.instagram.com/noflufftravelers/ Follow Me On:Sign up for my newsletter, the Content Compass to receive free tips and t...

IN THIS EPISODE: What makes you different and 'top of mind' to others? With millions of daily users on LinkedIn, it can be hard to make a name for yourself. In this episode, we share easy and fun ways to stand out rather than blend in with the masses, using our favorite tips and real-life examples from our LinkedIn connections. OUR BOOK: The LinkedIn Branding Book, The Power of Two: Build Your Personal and Business Brand on LinkedIn for Exponential Growth, is available on Amazon in Kindle, paperback, and hardcover editions: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://mybook.to/The_LinkedIn_Branding_Book⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠ (Plus bonus Brand Squared Workbook, 50-page actionable bonus with your book purchase.) THE BACKSTORY: Michelle B. Griffin and Michelle J. Raymond met on LinkedIn™️ through the power of commenting in December 2020. Together, they have supported each other with complimentary yet different strengths to rise up and stand out on LinkedIn™️ with their personal and business branding businesses. Both quickly realized that the “Power of Two” as #MichelleSquared was a force for good that would propel success more than what was possible on their own. Learn and sign up as a member at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://MichelleSquared.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The LinkedIn Branding Community Page⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for exclusive news, updates, and announcements. ABOUT US: Michelle B. Griffin is an international personal branding & PR strategist and speaker who has devoted her career to connecting people, growing communities, and building brands. As The Brand Therapist,℠ Michelle untangles your personal brand so you can (finally!) nail your messaging, confidently communicate your story, and unquestionably attract more attention to grow your business. She is the founder of Standout Women Media, a frequent speaker, podcast guest, and host of Ask The Brand Therapist,℠ a top-ranked personal branding podcast by Feedspot. LinkedIn:⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/michellebgriffin/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠ Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://michellebgriffin.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠ Join Michelle's free LinkedIn Personal Branding Community, The P.Y.O.T. Community Michelle J. Raymond is a globally recognized LinkedIn™️ Company Pages and Business Growth Strategist expert. Through her company, B2B Growth Co, she shares her 15+ years of sales and almost 10 years of B2B social selling on LinkedIn™️ experience to help small business owners stand out and attract opportunities to grow their businesses. LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/michellejraymond/⁠⁠⁠⁠ ⁠⁠⁠ ⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://b2bgrowthco.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠ For more tips, subscribe to Michelle's YouTube Channel: ⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/@MichelleJRaymond⁠⁠⁠⁠⁠⁠ SUBMIT YOUR QUESTION Do you have a question for us to answer? We love sharing, supporting, and shouting you out. Simply DM both Michelles and submit your question for a future episode. TRANSCRIPT The episode transcript is available to read here.

Transform Your Real Estate Game with Tyler Mount's Branding Tips!

Paving a Path for Cider Branding at Cultivator Meet Kirk Evans, the founder of Cultivator Creative. In this episode, Kirk shares his journey from a casual cider maker to a professional brand designer specializing in cider packaging and identity. Kirk Evans Cultivator Creative focuses on creating comprehensive brand identities that go beyond just a logo. Kirk emphasizes the importance of a cohesive brand voice, graphical elements, and a well-thought-out brand guideline to ensure consistency across all marketing materials. His approach ensures that even small cider brands can present themselves professionally and attractively to consumers. The Journey to Cider Branding at Cultivator Kirk's journey into the cider world began in early 2020 when he decided to try making cider at home. What started as a hobby quickly turned into an obsession, leading him to a career shift. With his extensive experience in design and marketing, Kirk saw a gap in the cider industry for specialized branding services. Thus, Cultivator Creative was born. The Importance of Brand Identity According to Kirk, brand identity in the cider industry involves more than just a logo. It encompasses everything from the brand's voice to the graphical elements used in packaging. A strong brand identity helps cider makers communicate their story effectively and stand out on crowded shelves. Kirk's process includes creating detailed brand guidelines that outline all aspects of the brand's visual and verbal identity. This comprehensive approach ensures that every piece of marketing material aligns with the brand's core message and appeals to its target audience. Branding Tips for Cider Makers Know Your Brand: Understand who you are as a brand and what you want to convey to your customers. Be Bold: Don't be afraid to be bold and disruptive with your branding. Standing out is crucial in a competitive market. Consistency is Key: Ensure your branding is consistent across all platforms, from social media to packaging. Invest in Packaging: Eye-catching packaging can make a significant difference in attracting new customers. Contact Info for Cultivator Website: https://cultivarcreative.com/ Mentions in this Cider Chat French Cider Tour 2024 Who's cross promoting cider #xpromotecider @spacetimemeads @sraml_machinery encourage followers to listen to episode 324 featuring Jan Šraml @degerdenner @3dogciderbrewstillery @hardciderguy

Summer is here, Podsters! No one loves summer more than I do and as a follow up to last week's episode, we're diving into how you can make the most of your summer- at work AND at home. Today we are talking about the “wait until I'm more focused” approach and how this will always lead you back to bring one of the herd.  We won't do that around here at Unmute Yourself the Podcast so today I've brought in THE leading authority on LinkedIn and global branding expert – Miranda Von Fricken.  This Queen of Cool is walking us through three immediate and actionable steps you can take this summer so that you don't wake up in September and say “oops, should have started sooner”. Miranda lives and breathes LinkedIn and today is not about giving you corporate tips and tricks- today is about showing YOU how you are showing up personally, in the professional world. Many people come to me in May, saying they want to work on their career or business but will wait until after summer. This makes Miranda and me twitch! So, I invited Miranda today to spill the tea on three things you can do to optimize your LinkedIn profile this summer and trust me, these tips are golden nuggets. Whether you're looking to level up your career or turn your side hustle into a full-time job, now is the time to act. Here's why waiting is a bad idea: to stand out in a crowded market, you need to do what others aren't doing. When people take breaks, like in the summer, you double down. You can still enjoy your summer while being intentional about your efforts on LinkedIn. As Miranda says, "If you're not on LinkedIn, what are you even doing?" Miranda also just released an incredible book called "Own Your Awesome on LinkedIn: There Are One Billion Members, But Only One You." For those who think LinkedIn is overrated, this book is for you. A few strategic actions can make a big difference in your networking efforts. So, Podsters, let's not wait!  Start optimizing your LinkedIn profile now and get ahead of the game. Let's make this summer count! Connect with Miranda https://MirandaVonFricken.com https://LinkedIn.com/in/MirandaVonFricken Grab her book https://MirandaVonFricken.com/book Listen to her podcast Own Your Awesome HERE Connect with Nancy on Instagram HERE @nancy_medoff Sign up to work with Nancy: ⁠One On One Success Accelerator Application ‌ --- Send in a voice message: https://podcasters.spotify.com/pod/show/nancy-medoff/message

In episode #105 of the 2B Bolder podcast, you will hear a transparent and motivational episode featuring Anneka Gupta, the Chief Product Officer at Rubrik, a leading Zero Trust Data Security Company™. Anneka's career spans over a decade in the product and SaaS domain. The episode covers:Anneka's start into tech and SaaSDetails about her role at RubrikHow she balances innovation and operations as a leaderHer view on the importance of diversity, inclusion, and belongingOvercoming Self-Doubt and Confidence BuildingConquering imposter syndromeCareer advice for younger womenHow she defines success Anneka's SuperpowerThe importance of personal brandingTips for networkingAdvice to her 20-Yyear-old selfWhat 2B Bolder means to herThis episode provides insights into the experiences, strategies, and philosophies of a leading figure in tech, offering valuable insights and inspiration to listeners at all career stages.Anneka Gupta LinkedIn Profile Support the showWhen you subscribe to the podcast, you are supporting our work's mission, allowing us to continue highlighting successful women in a variety of careers to inspire others helping pay our wonderful editor, Chris, and helping me in paying our hosting expenses.