Behind The Supps: The Untold Stories Behind Your Supplement Label

We've covered The US & Canada, but ever wonder what's going in one of the hottest supplement retail markets in the world? We're joined by retail heavyweight and supplement connoisseur Lloyd Siewart, who is the owner of The Cave Nutrition Store, which has been crushing the social and retail game half way across the world. We discuss retail selection, how supplement companies use social media, finding winning products, and the winning touch for small businesses in the space.

If there's one thing that's unique about the supplement industry it's the power of the reviews. But do you know the forces that are behind it? Today, we interview the legendary John Cook (The man behind @supplementscientists) who breaks down the ins and outs of how reviews are conducted and how to stay truly unbiased.

Ever wonder how the supplement store down the street is STILL staying afloat even after heavy hitters like GNC are coming down crashing HARD quarter after quarter? Look no further, owner of Nutrifit, Shawn Sprafka goes balls deep in all things retail - from margins, to product selection, to MUCH, MUCH more.