Business Building Made Easy

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I’m Rebecca Swayze. Small town Wisconsin girl who’s obsessed with creating and building businesses. I created the Business Building Made Easy podcast to give you simple, actionable, step-by-step strategies each week to build, launch, and grow your business. If you’re an ambitious entrepreneur in the making with an idea knowing you’re made for more and not sure where to start, or you’ve already launched your business but can’t seem to break through to the next level, this is the podcast for you! To learn more about Business Building Made Easy, you can visit my website at rebeccaswayzeimaging.com or like us on Facebook at RebeccaSwayzeImaging. Be sure to subscribe to this podcast so you don’t miss a thing!

Rebecca Swayze


    • May 29, 2020 LATEST EPISODE
    • infrequent NEW EPISODES
    • 13m AVG DURATION
    • 11 EPISODES


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    Latest episodes from Business Building Made Easy

    Five Ways to Find Your Purpose

    Play Episode Listen Later May 29, 2020 15:49


    Today we’re going to explore five ways to find your purpose. They’re so simple, but it requires you to be completely open and honest with yourself. I mean, we’re talking about the engine behind your business! This is what keeps you going day after day, year after year. Grab a pen and notepad or your whiteboard and some markers because you’ll want to take some notes. Let’s get started!FREE: Build the Right Business by Answering These Six Questions https://businessbuildingmadeeasy.lpages.co/build-the-right-businessFREE: How to Tell People What You Do and Why They Should Care in Less Than 60 Seconds https://businessbuildingmadeeasy.lpages.co/the-elevator-pitch-worksheetBusiness Building Made Easy Website: https://www.rebeccaswayzeimaging.com/Facebook: https://www.facebook.com/RebeccaSwayzeImaging/Instagram: https://www.instagram.com/rebeccaswayzeimaging/

    How I Found My Why

    Play Episode Listen Later May 21, 2020 13:21


    I’ve been hesitating to record this episode because I don’t typically open up to people about my struggles in life. I don’t want people to hear my hardships and feel bad for me. I want people to see me in a brighter light. However, I felt in my heart that it’s important for you to hear a little bit of my story to understand my ‘why’. So what I’m about to share with you today are two struggles I’ve experienced and overcame. Some people know these stories about me, but many don’t know the whole story. These struggles have helped inspire me to be where I am today and motivate me to get to where I want to go.FREE: Build the Right Business by Answering These Six Questions https://businessbuildingmadeeasy.lpages.co/build-the-right-businessFREE: How to Tell People What You Do and Why They Should Care in Less Than 60 Seconds https://businessbuildingmadeeasy.lpages.co/the-elevator-pitch-worksheetBusiness Building Made Easy Website: https://www.rebeccaswayzeimaging.com/Facebook: https://www.facebook.com/RebeccaSwayzeImaging/Instagram: https://www.instagram.com/rebeccaswayzeimaging/

    Five Steps to Jumpstart Your Business

    Play Episode Listen Later May 14, 2020 11:45


    Starting a new business might feel like you’re standing at the base of Mount Everest completely unprepared and frozen in your fears. The first few steps may not seem like much, but you can’t get up that mountain without starting.This episode will pave the way for your first five steps to jumpstart your business giving you the momentum you need to get to the top where you’ll be able to look down that mountain with pride at what you accomplished.Are you ready? Let’s go!FREE: Build the Right Business by Answering These Six Questions https://businessbuildingmadeeasy.lpages.co/build-the-right-businessFREE: How to Tell People What You Do and Why They Should Care in Less Than 60 Seconds https://businessbuildingmadeeasy.lpages.co/the-elevator-pitch-worksheetBusiness Building Made Easy Website: https://www.rebeccaswayzeimaging.com/Facebook: https://www.facebook.com/RebeccaSwayzeImaging/Instagram: https://www.instagram.com/rebeccaswayzeimaging/

    Master the Selfie Shoot

    Play Episode Listen Later May 8, 2020 19:08


    As a business owner, you should have an online presence -- no matter if you’re a life coach, fitness instructor, writer, or a dog trainer. Your business’s branding and lifestyle photos can immensely increase your audience and your sales.If you’re listening to this episode on or close to the release date, we are still in a modified quarantine from COVID-19. For the most part, we’re still stuck at home and may not have the means to hire a professional photographer to take our pictures -- Whether it be for the first time since building your business OR your Instagram feed is in desperate need of updated photos of your beautiful courageous face. No need to stress, my friend, I’ve got exactly what you need.Being a photographer myself, I’m usually explaining why you should hire a professional photographer, but I’m going to share with you my super fab insight and the secret recipe I share with my clients when preparing for a photo shoot. You are going to learn the elements that make up a bomb diggity photo shoot, no professional photographer required. Find your mission statement with this guide: https://businessbuildingmadeeasy.lpages.co/build-the-right-businessWrite your elevator pitch: https://businessbuildingmadeeasy.lpages.co/the-elevator-pitch-worksheetBusiness Building Made Easy Website: https://www.rebeccaswayzeimaging.com/Facebook: https://www.facebook.com/RebeccaSwayzeImaging/Instagram: https://www.instagram.com/rebeccaswayzeimaging/

    Bodacious Branding

    Play Episode Listen Later Apr 30, 2020 19:38


    When I say Starbucks, what comes to your mind? What about when I say Target? Or how about Apple? My guess is you probably imagine their logo, colors, and the vibe or experience you had when visiting their stores or using their products.That’s exactly what brand identity is. It’s the face of the company. It’s how we recognize, experience, and remember a business.So many people think branding starts and ends with a company’s logo, but it’s actually so much more than that.In this episode, I'll share with you the four steps to create a bodacious brand -- one your ideal customer will easily recognize and want to come back for more.Find your mission statement with this guide: https://businessbuildingmadeeasy.lpages.co/build-the-right-businessBusiness Building Made Easy Website: https://www.rebeccaswayzeimaging.com/Facebook: https://www.facebook.com/RebeccaSwayzeImaging/Instagram: https://www.instagram.com/rebeccaswayzeimaging/

    6 Steps to Increase Your Productivity

    Play Episode Listen Later Apr 23, 2020 18:00


    Have you ever found yourself scrolling through Facebook or Instagram when you look up and realize you're still sitting on the toilet 15 minutes longer than necessary? Don't act like you don't check social media when using the bathroom!Or how about when checking your emails (with good intentions, of course) and see your favorite author shared a new article for you to check out. You click on the link that leads you to register for their workshop which leads you to another thing and another. Where did the time go?Can you relate to either scenario? I know I can! More of us are working from home these days, which just increases the distractions. So what can you do to increase your productivity? Great question! I am so happy to answer that for you with these six simple steps you can start taking right now.Business Building Made Easy Website: https://www.rebeccaswayzeimaging.com/Facebook: https://www.facebook.com/RebeccaSwayzeImaging/Instagram: https://www.instagram.com/rebeccaswayzeimaging/Michael Hyatt's Full Focus Planner (Amazon)A Conference Call in Real Life (YouTube): https://youtu.be/DYu_bGbZiiQ

    4: The Elevator Pitch

    Play Episode Listen Later Apr 16, 2020 10:51


    You have less than 60 seconds to tell me what you do and why I should care. Ready, set, go!Okay, hold up, wait a minute. Let me help you with that!We are going to develop your elevator pitch today! By the end of this episode, you will be able to explain who you are and what you do with enthusiasm and persuasion.Topics covered in this episode:Identify your goalExplain what you doEliminationUnique Selling PropositionOpen-ended questionsPractice and enthusiasm!**Bonus** Free downloadable worksheet that goes along with the episode. You can get it here.Business Building Made Easy Website: https://www.rebeccaswayzeimaging.com/Business Building Made Easy Facebook: https://www.facebook.com/rebeccaswayzeimagingBusiness Building Made Easy Instagram: https://www.instagram.com/rebeccaswayzeimaging/

    3: COVID-19 Paycheck Protection Program Explained

    Play Episode Listen Later Apr 10, 2020 11:29


    As a result of the COVID-19 global pandemic, the US Government passed a $2 trillion dollar 883-page stimulus bill. Information on this bill has changed since it was first announced about a week ago, so this episode breaks it down into tangible information for small businesses to determine if this loan is right for them.My goal in providing this information is solely for your education to determine if you want to apply for the loan or not. I am not an accountant, lawyer, or government official. The information I provide you in this episode may change from when I recorded it to when you listen to it.BBME Instagram: https://www.instagram.com/rebeccaswayzeimaging/BBME Facebook: https://www.facebook.com/RebeccaSwayzeImaging/BBME Show Notes: https://www.rebeccaswayzeimaging.com/post/episode3

    2: The Number 1 Thing Your Business Needs

    Play Episode Listen Later Apr 2, 2020 9:02


    Hundreds of thousands of businesses spin their wheels day after day after day wondering why they can’t grow their business or why their business has side-railed and veered off in a direction completely different from where they actually wanted to go.They probably get frustrated banging their head against the table wondering where they went wrong or how they can work harder. They may be taking on more hours to make up for their poor leads and skimpy sales. My goodness! What a shame! Their problem most likely isn’t their product, their service, or even their customer support. They probably have a functioning website and social media presence. So what could it be? Listen in to hear the secret.And in case you missed it, I created a Start the Right Business free guide for you that asks you 6 important questions that successful entrepreneurs answer when creating their businesses. I don’t want you to fall behind so you can find the guide here.

    1: Six Important Questions to Answer Before Starting a Business

    Play Episode Listen Later Apr 2, 2020 12:18


    Okay, you really want to start a business -- you feel it in your gut that this is what you are supposed to do. The million dollar question is, “Will my business idea actually work and make me successful?".I’m so glad you asked, because I have 6 incredibly important questions for you to answer that will help you build a successful business.You may be thinking, Okay Rebecca, I already know what I want to do. Do I really need to answer these questions? My answer is, "Heck yes!". Every successful entrepreneur has asked themselves these questions before creating their business. You’re no exception.Or maybe you’re thinking, "Rebecca, I have absolutely no idea what business I should start. I just want to be my own boss, work from home, and make my own hours. Do I still need to answer these questions?" Abso-freakin-lutely! You will know exactly what you want to do while taking your first step toward accomplishing your life goals.Before you get started, I want you to get in the right mindset. Make sure you reserve about an hour or two of your time without any interruption to sit down and focus on this. Drop the kids off with grandma or grandpa, pour yourself a cup of coffee, turn off the TV and set your phone on silent. Don’t just rush through the questions just to check it off your list. Really dig deep and be honest with yourself. Your future depends on it.Don’t worry about writing these questions down. I already did the work for you by creating a fun little worksheet. You can find it here to print off when you’re ready. Make it your goal to complete it this week!

    BBME Trailer

    Play Episode Listen Later Mar 26, 2020 1:58


    Welcome to the Business Building Made Easy Podcast! Here, you will learn simple, actionable, step-by-step strategies each week to build, launch, and grow your business.If you’re an ambitious entrepreneur in the making with an idea knowing you’re made for more and not sure where to start, or you’ve already launched your business but can’t seem to break through to the next level, this is the podcast for you!To learn more about Business Building Made Easy, you can visit our website at rebeccaswayzeimaging.com or like us on Facebook. Be sure to subscribe to this podcast so you don’t miss a thing!

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