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Welcome friends, it's Catherine Sidman, @Sidco_Cat and this is my podcast. As a cannabis industry professional for the last decade, I have unique access to the experts, entrepreneurs and enthusiasts who make this industry great! Join me and my guests as we dive into the people, processes and products that make up this wild ecosystem […]

Welcome friends, it's Catherine Sidman, @Sidco_Cat and this is my podcast.  As a cannabis industry professional for the last decade, I have unique access to the experts, entrepreneurs and enthusiasts who make this industry great!  Join me and my guests as we dive into the people, processes and products that make up this wild ecosystem […]

Welcome friends, it's Catherine Sidman, @Sidco_Cat and this is my podcast.  As a cannabis industry professional for the last decade, I have unique access to the experts, entrepreneurs and enthusiasts who make this industry great!  Join me and my guests as we dive into the people, processes and products that make up this wild ecosystem […]

Welcome friends, it's Catherine Sidman, @Sidco_Cat and this is my podcast.  As a cannabis industry professional for the last decade, I have unique access to the experts, entrepreneurs and enthusiasts who make this industry great!  Join me and my guests as we dive into the people, processes and products that make up this wild ecosystem […]

Welcome friends, it's Catherine Sidman, @Sidco_Cat and this is my podcast.  As a cannabis industry professional for the last decade, I have unique access to the experts, entrepreneurs and enthusiasts who make this industry great!  Join me and my guests as we dive into the people, processes and products that make up this wild ecosystem […]

Welcome friends, it's Catherine Sidman, @Sidco_Cat and this is my podcast.  As a cannabis industry professional for the last decade, I have unique access to the experts, entrepreneurs and enthusiasts who make this industry great!  Join me and my guests as we dive into the people, processes and products that make up this wild ecosystem […]

Cannabis businesses have all the challenges of every other company with a multiplier of no banking, increased regulation, artificial market segmentation.  At its heart, packaging is a way to have a conversation with your customer when you aren't even in the room.  It is how you tell your story and get attention.  It is how […]

This guy.  To use a term coined by guest Emily Scarborough on Episode 8, Kevin is a Gem! We got to know each other working a booth at MJ Biz in 2019 and never looked back.  He is smart, professional, creative, passionate and generally a really nice guy.  That is essentially the very definition of […]

A friend was telling me recently about a sermon she had heard.  The idea was that the only thing that could cast out darkness, is illumination and when there is darkness present, turn on the light and it disappears.  Today I would like to bring some illumination to some of my own darkness, and by […]