This course is designed to understand Asan Chung Ju-yung's management philosophy and management style and to analyze and interpret them from the theory of business administration. Also we investigate the excellence of Korean management style through his life as a CEO.
Heo, Yeong Do and six instructors
Students will understand management philosophy through the case reflected Chung Ju-yung's nationalism and views on enterprise.
Students will understand Chung Ju-yung's global strategy through internationalization step of business.
Students will understand Chung Ju-yung's global strategy through internationalization step of business.
Students will understand management philosophy through the case reflected Chung Ju-yung's nationalism and views on enterprise.
Students will understand the background and success factor of business diversification strategy of Chung Ju-yung's style focused on Heavy Chemical Industries.
Students will understand the background and success factor of business diversification strategy of Chung Ju-yung's style focused on Heavy Chemical Industries.
Students will understand Chung Ju-yung's marketing thought characteristic and decision-making process as a CEO.
Students will understand Chung Ju-yung's marketing thought characteristic and decision-making process as a CEO.
Students will understand Chung Ju-yung management style examined through managerial function and process.
Students will analyze and learn Chung Ju-yung's leadership from ‘Charismatic Leadership Theory’.
Students will understand Chung Ju-yung management style examined through managerial function and process.
Students will analyze and learn Chung Ju-yung's leadership from ‘Charismatic Leadership Theory’
Students will learn the idea for Chung Ju-yung's speed management and speed management method.
Students will learn the meaning of speed management and the idea for Chung Ju-yung's speed management.