How To Shoot Video For Your Business

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Welcome to How To Shoot Video For Your Business, where we teach business owners how to shoot and use media for their business. ------ More small business owners are turning to video/photo/animations, especially for social media, as a way of advertising/marketing their business. But to make good l…

Bruce from GINGERBEARD Media

  • Jun 11, 2020 LATEST EPISODE
  • every other week NEW EPISODES
  • 4m AVG DURATION
  • 48 EPISODES


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Latest episodes from How To Shoot Video For Your Business

What's the Difference between; B-roll, Cutaway, Overlay, Montage and Sequences? And when should you use each type of footage?

Play Episode Listen Later Jun 11, 2020 4:08


If you’ve struggled to understand or use film terminologies like b-roll, overlay, cutaway, montage and sequence interchangeably - well, now’s a great time to learn what they actually mean. It'll help you plan and communicate your next shoot better! Read more: https://bit.ly/3dQXkj6 Find out more: www.gingerbeardmedia.com.au Facebook Group: https://www.facebook.com/groups/159825497895732 #howtoshootivideoforyourbusiness #gingerbeardmedia

How To Do A Two Camera Setup for Interviews

Play Episode Listen Later May 26, 2020 10:37


In this episode we walk through why you might consider a 2-camera setup, and how to setup a 2-camera setup when it comes to your next video interview. Read more: xxxx Find out more: www.gingerbeardmedia.com.au Facebook Group: https://www.facebook.com/groups/159825497895732 #howtoshootivideoforyourbusiness #gingerbeardmedia

Using Voice Overs To Speed Up Your Shoot

Play Episode Listen Later May 15, 2020 7:12


Hate getting in front of the camera to present your videos? Want a way to speed up recording your videos? Try using a voice over instead! In this episode, we talk everything you need to know about voice overs and some quick tips to make recording them easier. Read more: https://bit.ly/3dYSakO Find out more: www.gingerbeardmedia.com.au Facebook Group: https://www.facebook.com/groups/159825497895732 #howtoshootivideoforyourbusiness #gingerbeardmedia #videoediting #voiceovers

A Simple Script Structure For Your Business Videos

Play Episode Listen Later May 11, 2020 8:44


Struggling to have a systematic way to shoot your videos? Need a process, script or structure to stick to, but struggling to make or stick to one... don't stress - I've got an easy one for you to follow. Read more: https://bit.ly/2yJuxNS Find out more: www.gingerbeardmedia.com.au Facebook Group: https://www.facebook.com/groups/159825497895732/ YouTube: YouTube: https://www.youtube.com/gingerbeardmedia #howtoshootvideoforyourbusiness #gingerbeardmedia #videoproduction #perthbusiness #perthbusinessowners

Why You Should Split Your Instagram Videos

Play Episode Listen Later May 7, 2020 4:34


When your video lasts longer than 60 seconds, you can either choose not to post it to Instagram… or consider splitting it in half. Let’s talk about why you should choose the latter. Read more and watch the video: https://bit.ly/3chNUwk Find out more: www.gingerbeardmedia.com.au Facebook Group: https://www.facebook.com/groups/159825497895732/ YouTube: YouTube: https://www.youtube.com/gingerbeardmedia #howtoshootvideoforyourbusiness #gingerbeardmedia #videoproduction #perthbusiness #perthbusinessowners

How to Store and Back Up of Your Video Files

Play Episode Listen Later May 4, 2020 9:30


Starting to gather a lot of video files as you create more videos…..? Things becoming a mess? Time to start thinking about how you’re going to store and back them up! Head Beard Bruce talks about how we do it at GINGERBEARD Media, and how you could be doing it inside your business. Read more and watch the video: https://bit.ly/3c3buN1 Find out more: www.gingerbeardmedia.com.au Facebook Group: https://www.facebook.com/groups/159825497895732/ YouTube: YouTube: https://www.youtube.com/gingerbeardmedia #howtoshootvideoforyourbusiness #gingerbeardmedia #videoproduction #perthbusiness #perthbusinessowners

What Angle To Film Your Videos At

Play Episode Listen Later Apr 30, 2020 6:47


Have you been struggling with what angle to shoot your video at? Are you looking for something which will make you look better on film? Don't stress - I've got a whole episode on what angle will help your videos! Read more and watch the video: https://bit.ly/3bSxquj Find out more: www.gingerbeardmedia.com.au Facebook Group: https://www.facebook.com/groups/159825497895732/ YouTube: YouTube: https://www.youtube.com/gingerbeardmedia #howtoshootvideoforyourbusiness #gingerbeardmedia #videoproduction #perthbusiness #perthbusinessowners

3 Ways to Hide Cuts In Your Video Edits

Play Episode Listen Later Apr 27, 2020 5:03


Are you struggling to hide cuts in your video edits? Let's chat about 3 ways to hide cuts! Read more: https://bit.ly/3eWkoxw Find out more: www.gingerbeardmedia.com.au Facebook Group: https://www.facebook.com/groups/159825497895732/ YouTube: YouTube: https://www.youtube.com/gingerbeardmedia #howtoshootvideoforyourbusiness #gingerbeardmedia #videoproduction #perthbusiness #perthbusinessowners

What's Your Video Production Process?

Play Episode Listen Later Apr 22, 2020 7:20


Do you have a standard process to follow for your video productions? Let’s talk about what we do at GINGERBEARD Media... and how it might work for your business too! Read more: https://bit.ly/2XUBBSc Find out more: www.gingerbeardmedia.com.au Facebook Group: https://www.facebook.com/groups/159825497895732/ YouTube: YouTube: https://www.youtube.com/gingerbeardmedia #howtoshootvideoforyourbusiness #gingerbeardmedia #videoproduction #perthbusiness #perthbusinessowners

4 Different Cuts For Your Next Business Video

Play Episode Listen Later Apr 20, 2020 3:00


Let's chat about 4 types of cut you could be making in your business videos to help tell your story Watch & Read more: https://bit.ly/3bpQ9gr Join the Facebook Group: https://www.facebook.com/groups/159825497895732/ Find us on Youtube: https://youtu.be/hGlCvaiGF8w

Get Motivated For Using Video In Your Business In 2020

Play Episode Listen Later Apr 16, 2020 4:29


In today’s episode of How to Shoot Video For Your Business - we’re talking about how to kick start the use of video in 2020. If you've been struggling to start - this is the episode for you - I've got 6 typical barriers, and how to get over them! Read and Watch more: https://bit.ly/3erIlN2 Join the Facebook Group: https://www.facebook.com/groups/159825497895732/ Find us on Youtube: https://youtu.be/IvaoMaQUn8Q

Improving Camera Movement in Your Videos

Play Episode Listen Later Oct 31, 2019 6:29


In today’s episode of How to Shoot Video For Your Business - we’re talking about how to improve your camera movements Read and Watch more: http://bit.ly/improvecameramovement Join the Facebook Group: https://www.facebook.com/groups/159825497895732/ Find us on Youtube: https://youtu.be/IvaoMaQUn8Q

Why a Break From Social Can Be A Good Thing For Your Business

Play Episode Listen Later Oct 17, 2019 3:37


Head Beard Bruce provides his thoughts around why a return to social media can be a positive thing for your business. --------- Read and Watch more: http://bit.ly/breaksfromsocial Join the Facebook Group: https://www.facebook.com/groups/159825497895732/ Find us on Youtube: https://youtu.be/TUFXC7WPHKU

5 Steps To Get Your Interviewees "Interview Ready"

Play Episode Listen Later Oct 3, 2019 5:34


Head Beard Bruce provides his 5-step process, his pre-interview brief that helps his interviews run smoother Read more and watch the video: http://bit.ly/preinterviewbrief Join the Facebook Group - https://www.facebook.com/groups/159825497895732/

How to Make Square Videos

Play Episode Listen Later Sep 19, 2019 7:50


It’s hip to go square! Head Beard Bruce delivers a full Premiere Pro tutorial on how to create square videos for your next business video. This could be a little 'too visual' for the podcast, so head here http://bit.ly/CreateSquareVideos for the video and article!

Hiring A Video Editor For Your Business

Play Episode Listen Later Aug 23, 2019 12:09


If you've ever thought about shooting your own content, but then getting someone else to edit - this is the episode for you! Head Beard Bruce discusses his thoughts and experiences with hiring locally, hiring locally but working remotely and hiring through the 'internets'. We're trialling a longer, more pod-casty vibe to this episode of How To Shoot Video and we'd love to hear your thoughts on this change of length of podcast... and of course if you have any questions about hiring a video editor. Read more: http://bit.ly/hiringavideoeditor

Everything You Need To Know About Facebook Cover Videos

Play Episode Listen Later Aug 8, 2019 3:13


The space at the top of your business or brands Facebook page is valuable real estate. So are you putting it to good use? Let’s talk about everything you need to know about Facebook Cover Videos!

Are you being 'too general' or 'too specific' in your videos?

Play Episode Listen Later Jun 6, 2019 2:12


Our ultimate aim for any video, should be to get as much use from it as possible - this means thinking about longevity. But when we write scripts and shoot videos it's usually easy to fall into a trap of making the script really precise - usually so we help out customers. For example, we include a price or a perhaps a date. But doing so can limit the use of our video as if anything changes, it's unusable. And when we start to look at that, we can often head too far the other way - making the video too generic or general. And if we're here - we lose the viewers attention. It's a real fine balance between the two, and in today's episode I talk about that. Read more here: --------------- Join our Facebook Group: How to Shoot Video For Your Business - www.facebook.com/groups/159825497895732 Follow the videos - www.youtube.com/gingerbeardmedia #gingerbeardmedia

Should I use the same content across all my social media platforms?

Play Episode Listen Later May 30, 2019 2:52


I get asked the question of 'should I customise my content to the platform, or just use the same content across all of them?' pretty frequently... so in this episode, I'm providing my opinion.... as ever I don't think there is a right/wrong answer, but hopefully my thoughts/tips help you. Read more here: --------------- Join our Facebook Group: How to Shoot Video For Your Business - www.facebook.com/groups/159825497895732 Follow the videos - www.youtube.com/gingerbeardmedia #gingerbeardmedia

How to generate Ideas for your next video...

Play Episode Listen Later May 23, 2019 2:49


Fed up with looking for ideas for your next business video? Well in today's video, I'm talking through some overarching methods to generate your own video ideas. I'd love to hear how they work as inspiration! Read more here: --------------- Join our Facebook Group: How to Shoot Video For Your Business - www.facebook.com/groups/159825497895732 Follow the videos - www.youtube.com/gingerbeardmedia #gingerbeardmedia

9 Ideas for Your Next Business Video!

Play Episode Listen Later May 16, 2019 2:45


STUCK FOR VIDEO IDEAS? Stress less...... I've got 9 ideas for your next business video! Got a question about video? Send it through! We're about to start shooting Season 5 of How to Shoot Video For Your Business and I'd love to include it! Read more here: http://bit.ly/9VideoIdeas --------------- Join our Facebook Group: How to Shoot Video For Your Business - www.facebook.com/groups/159825497895732 Follow the videos - www.youtube.com/gingerbeardmedia #gingerbeardmedia

Everything You Need To Know About 4k

Play Episode Listen Later Mar 7, 2019 3:45


In today's episode we're taking a look at 4k. It’s one of those terms that get bounded around a lot when you’re looking at buying a camera… but what is it? And do you really need to have or use it? Read more here: --------------- Join our Facebook Group: How to Shoot Video For Your Business - www.facebook.com/groups/159825497895732 Follow the videos - www.youtube.com/gingerbeardmedia #gingerbeardmedia

Unscripted vs Scripted Videos

Play Episode Listen Later Feb 21, 2019 2:33


In today's episode we're taking a look at unscripted vs scripted videos - what are the pros and con's of each and why would we choose one over the other. Read more here: --------------- Join our Facebook Group: How to Shoot Video For Your Business - www.facebook.com/groups/159825497895732 Follow the videos - www.youtube.com/gingerbeardmedia #gingerbeardmedia

How to get Better Looking Interviews

Play Episode Listen Later Feb 7, 2019 3:10


In today's episode we're talking all about shot composition - how you can get a better looking interview or testimonial by considering ‘head room’ and ‘eye space’ Read more here: https://goo.gl/U7sJ6p --------------- Join our Facebook Group: How to Shoot Video For Your Business - www.facebook.com/groups/159825497895732 Follow the videos - www.youtube.com/gingerbeardmedia #gingerbeardmedia

How to Use Lapel Microphones

Play Episode Listen Later Jan 28, 2019 3:48


In today's podcast we're talking all about the small beauty that is lapel mics. So if you've been looking at using a lapel mic, or you've got one, but want to improve your techniques - then check this video out. Read more here: https://goo.gl/7pxDUj --------------- Join our Facebook Group: How to Shoot Video For Your Business - www.facebook.com/groups/159825497895732 Follow the videos - www.youtube.com/gingerbeardmedia #gingerbeardmedia

How To Improve Your Scriptwriting

Play Episode Listen Later Dec 20, 2018 2:47


Today, I'm chopping through two tips to help improve your scriptwriting. It's a tricky skill, but with time and practice, you can really help yourself to get better and ultimately, end up with better videos. As ever - I would love to hear your thoughts, be it in relation to this, or to ask a different question. --------------- Join our Facebook Group: How to Shoot Video For Your Business - www.facebook.com/groups/159825497895732 Follow the videos - www.youtube.com/gingerbeardmedia #gingerbeardmedia

Improving Your Office Set

Play Episode Listen Later Nov 29, 2018 4:10


Today, I'm taking a look at my shooting set up - how I go about setting up my office as a set so that it's ready to shoot. Now this episode is a little visual - so you might be wise to check out the video for it. Head to Facebook and look for our group: How To Shoot Video For Your Business. ----------- Personally, I think it's about like film and editing - I think about layers and texture. I consider whats in the fore, mid and background, and then try to light/texture each so that it provides balance to the shot. And just as reinforcement to the episode - this setup has come around over the last year or two and constantly 'learning from doing', so whilst I encourage you to think of set design - please don't it stop you from starting your video journey. I'm hoping sharing my setup provides some inspiration/direction/thought, rather than shaming someone into not recording their video.

5 Beginner Tips to Improve Your Shooting

Play Episode Listen Later Nov 8, 2018 3:28


In today's episode, I give 5 tips to help with the basics of video shooting. It doesn't matter what you're shooting with;- phone, camera or etch-a-sketch, these tips will help you get better results. As ever - I would love to hear your thoughts, be it in relation to this, or to ask a different question. --------------- Join our Facebook Group: How to Shoot Video For Your Business - https://www.facebook.com/groups/159825497895732 Follow the videos - https://www.youtube.com/gingerbeardmedia #gingerbeardmedia

5 TOP TIPS FOR MAKING BETTER FACEBOOK VIDEOS

Play Episode Listen Later Sep 27, 2018 2:32


In today's episode I want to give 5 simple tips to improve your Facebook business videos. I hope these help, and as ever, I would love to hear your feedback - what's your top tip?! Join our Facebook group; How to Shoot Video for Your Business www.facebook.com/groups/159825497895732/ to join a growing amount of business owners looking to learn how to shoot and use their own marketing videos

Getting Video Into Your Website Blogs

Play Episode Listen Later Sep 13, 2018 2:46


You're probably already aware that by having video on your website/blog, it'll help improve your SEO.... but it's also good to have video as an alternative to text - it's often quicker and more engaging to watch than read, and it means you can use that video content in more places. DOUBLE-WHAMMIE! So in this episode we're talking about some of the processes for generating content for videos into your blogs, the common mistake for integrating video into blogs and some other tips and tricks on the topic. As ever - would love to hear your thoughts. Come and join our Facebook group; How to Shoot Video for Your Business www.facebook.com/groups/159825497895732/ to join a growing amount of business owners looking to learn how to shoot and use their own marketing videos

HOW TO IMPROVE YOUR ON-CAMERA PRESENCE!

Play Episode Listen Later Sep 6, 2018 3:46


Today I've got some tips and tricks to help with improving your on-camera presentation. I hope this helps, as ever - I would love to hear your feedback and thoughts. Join our Facebook group; How to Shoot Video for Your Business www.facebook.com/groups/159825497895732/ to join a growing amount of business owners looking to learn how to shoot and use their own marketing videos

Why Your Videos Need To Be Shorter!

Play Episode Listen Later Aug 30, 2018 1:47


Probably the biggest industry change in videography in the last 5 or so years has been...... Picture quality? Sound? Transitions? Gear? Actually, it's been length. Video length;- towards shorter. Today, we're talking all about why your videos need to be shorter!.... and my thoughts around how you can get them there. Join our Facebook group; How to Shoot Video for Your Business www.facebook.com/groups/159825497895732/ to join a growing amount of business owners looking to learn how to shoot and use their own marketing videos

Could Shooting in Auto Solve Your Problems?

Play Episode Listen Later Aug 23, 2018 1:53


In my view, there's lots of articles and videos out there that encourage, and sometimes pressure everyone to shoot in manual mode. But as busy business owners and if you aren't practiced you can often end up with more questions and problems than results. So I wanted to take the opposing side, and 'argue' for auto. Becuase if you're a busy business owner, do you have time to learn, or is it more about getting content out there for your business? What are your thoughts on auto? I would love to hear them! Join our Facebook group; How to Shoot Video for Your Business www.facebook.com/groups/159825497895732/ to join a growing amount of business owners looking to learn how to shoot and use their own marketing videos

A Simple Trick to Help Sync Audio From Two Sources

Play Episode Listen Later Aug 16, 2018 1:44


If you're recording using two cameras, or seperate audio/video files - then in this episode we talk about a simple trick to help you when it comes to editing. Join our Facebook group; How to Shoot Video for Your Business www.facebook.com/groups/159825497895732/ to join a growing amount of business owners looking to learn how to shoot and use their own marketing videos

How to Find Music For Your Video Projects

Play Episode Listen Later Aug 2, 2018 3:31


Probably the biggest question we get - Music! Where do I find tracks?! So we're talking about that today. Read more on this topic here: https://www.gingerbeardmedia.com.au/blogg/2018/5/21/finding-music-for-you-videos Join our Facebook group; How to Shoot Video for Your Business www.facebook.com/groups/159825497895732/ to join a growing amount of business owners looking to learn how to shoot and use their own marketing videos

Why You Need To Boost Your Social Media Posts

Play Episode Listen Later Jul 26, 2018 2:37


Facebook's algorhythms keep changing, and yet many business owners rely on organic reach to get their marketing content to potential clients. So today we're discussing why you NEED to be boosting/sponsoring your posts. Read more on this topic here: https://www.gingerbeardmedia.com.au/blogg/2018/4/14/why-you-need-to-boost-your-facebook-posts Join our Facebook group; How to Shoot Video for Your Business www.facebook.com/groups/159825497895732/ to join a growing amount of business owners looking to learn how to shoot and use their own marketing videos

Why You Should be Thinking About Shooting Video

Play Episode Listen Later Jul 19, 2018 2:17


In today's episode of How to Shoot Video for Your Business, Head Beard Bruce offers some words of encouragement to start shooting content for your business. Time, schedule, control and cost can all become your friend! Join our Facebook group; How to Shoot Video for Your Business www.facebook.com/groups/159825497895732/ to join a growing amount of business owners looking to learn how to shoot and use their own marketing videos

Why Your Business Shouldn't Bulk Upload Photos to Facebook

Play Episode Listen Later Jul 12, 2018 3:09


For community-based businesses, like gyms, it's often tempting to bulk upload photos of their clients to Facebook and other social media networks as a way of gaining exposure. But today, we're talking about why business owners shouldn't do this, and instead Head Beard Bruce discusses his thoughts on alternative solutions to gain better results. Join our Facebook group; How to Shoot Video for Your Business www.facebook.com/groups/159825497895732/ to join a growing amount of business owners looking to learn how to shoot and use their own marketing videos

Why Your Business Should Be Reposting!

Play Episode Listen Later Jul 5, 2018 3:17


As business owners we aren't using the content we create enough - we aren't reposting. Head Beard Bruce discusses the 'bubble' in his opinion, a massively big part on why business owners feel guilty about resharing content. Read more on this topic here: https://www.gingerbeardmedia.com.au/blogg/2016/9/28/why-your-business-should-be-reposting Join our Facebook group; How to Shoot Video for Your Business www.facebook.com/groups/159825497895732/ to join a growing amount of business owners looking to learn how to shoot and use their own marketing videos

When's the Best Time to Post on Social Media?

Play Episode Listen Later Jun 28, 2018 4:14


So you've got your content, but now you're looking to make sure you get it out there at the 'right' time... so when is that? Head Beard Bruce discusses his thoughts on the topic! Read more on this topic here: https://www.gingerbeardmedia.com.au/blogg/2017/11/9/whats-the-best-time-for-your-business-to-post-to-social-media Join our Facebook group; How to Shoot Video for Your Business www.facebook.com/groups/159825497895732/ to join a growing amount of business owners looking to learn how to shoot and use their own marketing videos

How to Become Better Found on YouTube

Play Episode Listen Later Jun 21, 2018 2:03


If you've been looking to increase your discovery/exposure on YouTube, then this is the podcast episode for you... and weirdly we mostly focus on the small things that make a big difference! Read more here: https://www.gingerbeardmedia.com.au/blogg/2017/11/9/how-to-get-found-on-youtube-or-facebook

What Instagram's IGTV Means For Your Business

Play Episode Listen Later Jun 21, 2018 3:58


Instagram launches IGTV - mobile video of up to 1 hour and Head Beard Bruce takes a look at the impact to your business Read more on our website: https://goo.gl/XkF4RV

4 Video Content Ideas for Your Business!

Play Episode Listen Later Jun 14, 2018 2:26


Head Beard Bruce talks through 4 simple video content ideas for your business that you can implement right now! Join our Facebook group; How to Shoot Video for Your Business https://www.facebook.com/groups/159825497895732/ to join a growing amount of business owners looking to learn how to shoot and use their own marketing videos

How to Find Music For You Business Videos

Play Episode Listen Later Jun 7, 2018 3:29


We discuss how to find music for your next business video project. Come and join our Facebook group; How to Shoot Video for Your Business: https://www.facebook.com/groups/159825497895732/

Case Study - How A Cooking School Implements Video

Play Episode Listen Later May 31, 2018 9:35


We check in with Perth cooking school Matters of Taste to see how they use video within their business to market themselves.

What Gear Do You Use?

Play Episode Listen Later May 25, 2018 6:12


One of the most common questions we get asked.... what gear do we use. So let's answer it and explain why 'gear doesn't matter'. Join the Facebook Group 'How To Shoot Video For Your Business': www.facebook.com/groups/159825497895732/

Why Businesses Shy Away From Video

Play Episode Listen Later May 21, 2018 8:30


Let's talk about why businesses tend to shy away from shooting their own marketing videos. Join the Facebook Group 'How To Shoot Video For Your Business': www.facebook.com/groups/159825497895732/

Welcome to How To Shoot Video For Business

Play Episode Listen Later May 18, 2018 2:37


Let's talk about 'How To Shoot Video For Business' - what this podcast is all about! More small business owners are turning to video/photo/animations, especially for social media, as a way of advertising/marketing their business. But to make good looking and well-structured content "in-house" often leads to questions, and googling, more questions and more googling... and who doesn't love that cycle?! So join Head Beard Bruce from GINGERBEARD Media and a supportive community to learn how to make your video and photo content better for your business! Join the Facebook Group: https://www.facebook.com/groups/159825497895732/

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