POPULARITY
Categories
In this week's pep talk, I am sharing the real strategies behind how we doubled our yearly podcast downloads in just 30 days—without going viral or spending a cent on ads. It's all about sustainable systems, smarter repurposing, and a few key SEO tweaks that changed everything. In today's episode, I share:02:51 – Why this growth came from systems, not trends, and the power of sustainable visibility05:00 – How refocusing on one platform (the podcast) created more consistency and connection06:26 – The small SEO updates that boosted our show ranking on Apple, Spotify, and Google07:56 – How rethinking interviews and conversations increased engagement and authenticity09:56 – The repurposing and SEO system that now lets ChatGPT recommend our content11:46 – How we use custom GPTs to automate content creation and save hours each week13:52 – The “podcast newsletter” strategy that builds deeper listener relationships15:19 – Why curated playlists drive repeat listens and long-term growth16:12 – How simplifying the process led to exponential results—and more fun doing it17:09 – The real secret behind growth: improving the experience, not the effort
The following ten points were written by the Comet AI browser based on the following question: What are the ten best ways to market a book in today's world?I would quibble about the results of the AI's recommendations — and I will do so in a later podcast episode. I would also use most common language in making these points. Too many long words and too many long paragraphs.Note: The attached video is one of three videos created by NotebookLM using the following words as input. In the next two episodes, I'll be sharing two additional videos created by Notebook LM in a fwe minutes.The top ten most effective ways to market a book in 2026 combine digital engagement, community-building, and strategic partnerships to maximize reach and sales.1. Social Media MarketingUsing platforms like TikTok (BookTok), Instagram (Bookstagram), and X (formerly Twitter) to engage readers with authentic, behind-the-scenes content helps authors build visibility and brand loyalty. Choosing one or two platforms that align with your audience ensures consistent engagement rather than scattered efforts.2. Influencer & Partnership MarketingCollaborating with book bloggers, podcasters, and relevant influencers helps authors reach engaged audiences through trusted recommendations. Relationships built on shared interests and authenticity are more impactful than broad, transactional promotions.3. Email Marketing & Author NewslettersA consistent newsletter or mailing list is one of the most reliable long-term assets for authors. By offering exclusive content, early previews, or discounts, writers can nurture loyal readers outside of unpredictable social platforms.4. Book Blogs, Podcasts, and Media OutreachAppearing on book blogs and podcasts, or sending press releases to targeted outlets, expands a book's visibility across established communities. This strategy works especially well for authors who wish to reduce reliance on social media.5. Building an Author Website and SEOA dedicated author website acts as an online hub for readers, containing book details, press information, and blog updates. Optimizing it for discovery through Google Search Console, Analytics, and SEO best practices ensures sustained organic traffic.6. Amazon and Meta AdvertisingRunning targeted ads on Amazon and Meta platforms remains a powerful driver of sales. Promotional pricing campaigns (like temporary discounts) attract new readers and improve visibility in algorithms and rankings.7. Speaking Engagements and Author EventsParticipating in literary festivals, book signings, or conferences helps authors connect personally with readers. Hosting workshops or talks about the book's themes can lead to immediate sales and future opportunities.8. Reader Reviews and TestimonialsEncouraging reviews on Goodreads, Amazon, and BookBub boosts credibility and discoverability. Sharing positive reviews on social channels and websites reinforces social proof.9. Cross-Promotions With Other AuthorsPartnering with authors in similar genres to share audiences through joint emails, giveaways, or bundles amplifies exposure while minimizing costs.10. Book Teasers, Giveaways, and Promotional GraphicsCreating visual content—like teaser trailers, quote graphics, or giveaways—helps generate pre-launch excitement and viral sharing, especially when timed with major milestones or seasonal events.These ten approaches together form a balanced, multi-channel marketing plan adaptable to both indie and traditionally published authors in 2026's competitive marketplace.Book Marketing Success is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.How to Write an Article Trove Book (Write a Book in 10 Days or Less Series)The easiest lengthy book to write in 10 days or less is to collect a number of your articles on your website, text from podcast episodes, blog posts, or social media posts and compile them into a themed book. This book shows how you to create such a collection quickly and easily. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe
Beginner Mom Boss- Strategies to Start a Profitable Amazon Store or Etsy Shop
Wondering what to do after you've nailed your podcast SEO but still want more traction? If you're already showing up and creating great podcast content, but still craving more podcast visibility, this episode is for you! I'm sharing 4 podcast growth strategies you can layer onto your existing podcast promotion plan without overcomplicating things. You'll get a clear sense of what's worth trying now, what to hold off on, and how to decide based on your capacity. These aren't quick hacks. They're long game moves that work alongside your SEO for podcasters to build real, lasting online visibility. If you've been feeling pressure to “do all the things” to grow your podcast, this episode will help you pause, refocus, and grow your show with purpose! Xo, Juliana Want me to personally audit your podcast? https://juliana-barbati.thrivecart.com/podcast-performance-boost/ Snag the Podcast Growth Lab and learn the exact strategies I use inside my podcast marketing & production agency to triple downloads + what helped me grow my show to a top 0.5% podcast. → https://juliana-barbati.thrivecart.com/seo-secrets-for-podcasters/ Get your action steps here: www.julianabarbati.com/homework Connect with me: www.julianabarbati.com www.instagram.com/julianabarbati_
Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1858: Michelle Schroeder-Gardner reveals how she consistently earns over $50,000 a month through affiliate marketing, offering actionable tips that even beginners can apply. Learn how she strategically uses trust, relevance, and SEO to build sustainable passive income without overwhelming her audience or sounding salesy. Read along with the original article(s) here: https://www.makingsenseofcents.com/2016/06/affiliate-marketing-income.html Quotes to ponder: "The key to affiliate marketing is being honest and transparent with your readers." "It's all about being as genuine and helpful as possible." "Trust is incredibly important when it comes to affiliate marketing." Episode references: Bluehost: https://www.bluehost.com ShareaSale: https://www.shareasale.com
In this episode of The Ross Simmonds Show, Ross was invited by Craig Hewitt of Rogue Startups Podcast to explore how AI is transforming B2B marketing, sales operations, and digital strategy. They cover the decline of traditional SEO, the rise of Reddit as a powerful discovery platform, the evolving importance of LinkedIn and YouTube, and practical advice on AI tools, personalization, and productivity. This is a must-listen for marketers, SaaS founders, and anyone looking to future-proof their growth strategies in an AI-driven world. Key Takeaways and Insights: 1. What's working now?” in B2B and SaaS marketing - Personal brand content from team members on social media. - Micro-influencers and content creators paid on performance for lead-generating videos. 2. Create “ridiculously valuable” and original content - insightful data or perspectives that AI can't replicate. - AI makes distribution and repurposing easier, but not idea generation or storytelling. - Personalization tools like Loom or LinkedIn voice messages still work well, but are hard to scale. 3. Content Repurposing & Platform Strategy - Repurposing content—doing it well beyond basic automation tools. - LinkedIn → best for B2B buyers and thought leadership. - Twitter/X → still relevant for technical audiences and startup visibility. - Instagram → underutilized channel with potential. - YouTube → huge upside for discoverability + long-form value, but tough to execute well. 4. SEO in Decline? - AI has definitely reduced Google traffic—marketers must embrace multi-channel discovery. - YouTube, Instagram, Reddit, and social as the new search engines. 5. Bonus Frameworks: - “Ross's Hierarchy of Needs”: Revenue > Traffic > Channels. - “Distribution Framework”: Audience Attention vs Competitive Saturation = Channel Opportunity. Underhyped vs Overhyped AI Trends - Underhyped: Reddit - Massive influence in buyer decisions. - Google indexing Reddit heavily due to user trust. - Overhyped: Quora - Once valuable, now polluted and ineffective. Resources & Tools:
In this episode, I break down how Model Context Protocols (MCPs) are turning AI from a buzzword into a profit center. Think of them as “mini AI employees” that can run CRO experiments, power sales intelligence, revive lost leads, track competitor ad spend, scale SEO content, and turn messy reports into clear business insights. You'll see how these automations can make your company run and grow on autopilot. TIMESTAMPS (00:00) Introduction to Model Context Protocols (MCPs) and revenue (00:55) CRO Orchestrator: Conversion rate optimization (02:17) Sales intelligence and follow-ups (05:01) Competitive ad tracking and SEO scaling (07:30) Content leverage and future of MCPs How to Connect https://www.instagram.com/ericosiu https://x.com/ericosiu Resources
If your pipeline feels stuck, this playbook shows how honest answers and self-service tools can unlock demand fast. In this episode of Sharkpreneur, Seth Greene interviews Marcus Sheridan, World-Renowned Communication expert, Author, and Keynote speaker, famed for turning a struggling pool company into a category leader through radical transparency. Marcus shares the “Big Five” topics buyers obsess over, why publishing pricing and comparisons builds trust, and how AI-driven, zero-click search makes being the definitive answer more important than SEO alone. He breaks down practical self-service tactics (like pricing estimators), free tools for topic ideation and AI readiness, and the communication habits that help small teams outperform giants. Key Takeaways: → They Ask, You Answer 2.0: Obsess over buyer questions and address them openly in text and video → The Big Five: Cost, problems, comparisons, reviews, and “best” content reliably drives traffic, trust, and sales → Publish Pricing (Smartly): Teach ranges and cost drivers—humans, search engines, and AI reward clarity → Be the Answer in AI: As zero-click search grows, optimize to be cited by AI systems, not just ranked by Google → Self-Service Wins: Interactive tools (e.g., pricing estimators) give control to buyers and lift conversions As a world-renowned communication expert, author, and keynote speaker, Marcus Sheridan helps brands, sales teams, and leaders build deeper human connections and establish more trust with their audiences. With over 13 years of experience in the speaking industry and 23 years as an entrepreneur, Marcus has honed his craft as a master communicator, helping individuals and organizations transform the way they connect, engage, and influence. His expertise has been tactfully applied across a diverse range of subjects including Sales, Leadership, Marketing, AI, personal development, and trust. Connect With Marcus Sheridan: Website: https://marcussheridan.com/ Instagram: https://www.instagram.com/marcussheridanspeaks/ X: https://x.com/thesaleslion LinkedIn: https://www.linkedin.com/in/marcussheridan/ Learn more about your ad choices. Visit megaphone.fm/adchoices
Sean Garner, a marketing expert for local service businesses, helps companies dominate their industries through a combination of strategy, sales funnels, SEO, and StoryBrand messaging. He emphasizes that success requires both mastery of your craft and a growth mindset, not just flashy marketing tactics. Garner uses a “Marketing Domination Framework” to build, fill, and optimize sales funnels, turning skilled professionals into recognized industry leaders while capturing and nurturing leads effectively. In this episode of Marketer of the Day, Garner advocates for service-based businesses to leverage video podcasts as a content strategy, repurposing them into blogs, social posts, and emails to maximize reach and authority. He emphasizes that strong marketing starts with the right words and messaging that address customer needs, rather than relying on logos or superficial branding. By highlighting the importance of systems like sales funnels and SEO, he shows how proper implementation can turn skilled professionals into recognized industry leaders. Garner stresses taking action, noting that knowledge alone is useless without execution, and invites businesses to work with his agency at seangarner.co for tailored, high-impact marketing support. Quotes: "Marketing doesn't start with logos or flashy visuals. It starts with words that speak directly to your customer's needs and problems. When you master that, everything else becomes easier." "Knowledge alone won't grow your business. You need systems, execution, and consistency. Without action, even the best ideas stay useless." "A strong sales funnel is more than a tool—it's a framework that turns skilled professionals into recognized leaders in their industries while capturing and nurturing leads effectively." "Video podcasts are a goldmine for service-based businesses. Repurpose them into blogs, emails, and social posts to expand reach, build authority, and connect with your audience in multiple ways." Resources: Connect with Sean Garner on LinkedIn Follow Sean Garner on Facebook Marketing Agency for Local Service Business Owners Who Want to Dominate Online
In this Marketing Over Coffee: Learn About Relevance, Culture, and Gaming in Marketing and More! Direct Link to File Head of State Farm Marketing Alyson Griffin talks about life managing one of America’s best loved brands Coming up through Silicon Valley leading brands HP and Intel Went from having HP as an agency client to […] The post Alyson Griffin of State Farm On Marketing and Culture appeared first on Marketing Over Coffee Marketing Podcast.
In this solo episode, Bradley Hamner breaks down the concept of stage-based blueprints for small businesses and explains why a one-size-fits-all approach doesn't work. He outlines the four distinct stages of business growth from $0 to $300k, $300k to $1M, $1M to $3M, and then to $10 million and shares why business owners need to Get Above The Business, Think Like and Architect, and then Design the Blueprint. You need different strategies, systems, and team structures at each stage.Connect with Bradley:1-1 Game Plan Call: Get Above The Business. Think Like an Architect. Design The Blueprint. Ready to Design, Systematize, and Grow a $1m-$3m Business? Begin building your business blueprint when you schedule your Game Plan Call at https://blueprintos.com.Bradley's company, BlueprintOS equips business owners to design and install an operating system that runs like clockwork. Through BlueprintOS, you will grow and develop your leadership, clarify your culture and business game plan, align your operations with your KPIs, develop a team of A-Players, and execute your playbooks. Register to join us at an upcoming WebClass or book your Game Plan Call when you visit www.blueprintos.com!Thanks to our sponsors...Coach P found great success as an insurance agent and agency owner. He leads a large, stable team of professionals who are at the top of their game year after year. Now he shares the systems, processes, delegation, and specialization he developed along the way. Gain access to weekly training calls and mentoring at www.coachpconsulting.com. Be sure to mention the Above The Business Podcast when you get in touch.Club Capital is the ultimate partner for financial management and marketing services, designed specifically for insurance agencies, fitness franchises, and youth soccer organizations. As the nation's largest accounting and financial advisory firm for insurance agencies, Club Capital proudly serves over 1,000 agency locations across the country—and we're just getting started. With Club Capital, you get more than just services; you get a dedicated account manager backed by a team of specialists committed to your success. From monthly accounting and tax preparation to CFO services and innovative digital marketing, we've got you covered. Ready to experience the transformative power of Club Capital? Schedule your free demo today at club.capital and see the difference firsthand. Make sure you mention you heard about us on the Above The Business podcast to get 50% off your one time onboarding fee!Autopilot Recruiting helps small business owners solve their staffing challenges by taking the stress out of hiring. Their dedicated recruiters work on your behalf every single business day - optimizing your applicant tracking system, posting job listings, and sourcing candidates through social media and local communities. With their continuous, hands-off recruiting approach, you can save time, reduce hiring costs, and receive pre-screened candidates, all without paying any hiring fees or commissions. More money & more freedom: that's what Autopilot Recruiting help business owners achieve. Visit https://www.autopilotrecruiting.com/ and don't forget to mention you heard about us on the Above The Business podcast.Direct Clicks is built is by business owners, for business owners. They specialize in custom marketing solutions that deliver real results. From paid search campaigns to SEO and social media management, they provide the comprehensive digital marketing your business needs to grow. Here's an exclusive offer for Above The Business listeners: Visit directclicksinc.com/abovethebusiness for a FREE marketing campaign audit. They'll assess your website, social media, SEO, content, and paid advertising, then provide actionable recommendations. Plus, when you choose to partner with them, they'll waive all setup fees. About the Above the...
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Email marketing's connection to search performance faces unprecedented disruption as LLMs reshape user behavior. Patrick McKenna from DMi Partners discusses how traditional SEO data extraction methods will become "murkier" as search traffic shifts away from Google toward AI-powered platforms like ChatGPT. McKenna outlines the strategic importance of email automation in maintaining direct audience relationships while search attribution becomes less transparent, and explores how enterprise teams can adapt measurement frameworks when traditional search analytics provide limited visibility into AI-driven discovery patterns.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Another full serving of red meat on The Chad & Cheese Podcast. Joel unleashes the layoff bloodbath: Amazon axes 14K corporate jobs for automation, Target cuts 1.8K amid sales slumps, GM drops 3K+, Rivian 600, UPS a brutal 48K. Military.com? DOA via Valnet. Chad blames UPS pain on automation, ditching Amazon volume, and shrinking wallets; ties GM to the EV tax-credit cliff—“Trump economy killer!” Joel says companies hate chaos, froze post-election, now tariffs (⅓ each: importer, company, consumer) drip inflation, crushing spending and jobs. Amazon's BlueJay bots are coming for warehouses. Emi (Europe) confirms global instability fuels automation through '27; Target may need holiday humans, but HQ already slashed layers. Mercor—those zygote founders roasted for bias-free matching—pivots to AI-model eval, grabs $350M Series C at $10B. 30K experts at $85/hr tell OpenAI why outputs rock or rot. Chad salutes the “picks-and-shovels” genius; Joel dubs it the mother of pivots. AuditBoard scoops FairNow for AI-governance; Chad smells PE acqui-hire for HG's $180B empire, Joel's skeptical—flat headcount, no terms, RecFest whispers “smoke.” Emi loves Mercor's 500M ARR path, reserves FairNow judgment. iCIMS wakes up: AI Sourcing Agent, turnkey I-9/E-Verify (backgrounds/assessments next), Apply Network adds LinkedIn/Veritone. Chad groans—5 yrs post-Opening.io, 3 post-Candidate.ID, rebranding old tech as “agents” in me-too panic. Joel sees ATS arms race: bundle sourcing/SEO or lose to SmartRecruiter clones. Emi hopes CTO Deepak Pandya saves the day; Chad/Joel want retention—“We've got agents too!” H-1B mess: White House defends $100K fee vs. Chamber lawsuits over fraud/wage suppression. DeSantis bans H-1Bs at FL universities (13.6% biz faculty gone), citing Chinese nationals teaching U.S. policy. Chad recalls 2020 Chamber suit—immigrants power innovation/supply chains. BC runs Reagan ads during NHL, fast-tracks Trump-weary U.S. nurses: 1.4K+ apps, 113 registered, 100+ hired. Joel predicts Canada-wide poach; Emi: fee won't spawn American nurses. Bold (Monster/CB owners) drops 2007 cringe-video: wrinkled CEO, Trumpasaurus, resume subs, predatory paid services. Chad gags at “ick,” slams Jeff Taylor for cheering a flaming brand. Joel: ChatGPT could do better; Emi: euthanize the dead horse—trust gone. Trio signs off with Joel the Chicken & Agent Chad pitching iCIMS mascot gigs. Death, taxes, layoffs—baby. Chapters00:00 - Intro13:32- Layoffs21:44 - AI News30:29 - iCIMS38:23 - H-1B47:04 - Bold
In this week's podcast we discuss the plan to have new data centers pay for new solar + batteries for residents and businesses near new data centers. Based on the Fast Company article: https://www.fastcompany.com/91409132/why-tech-companies-should-help-pay-for-solar-on-your-roofAbout Jamie Duran & Solar HarmonicsBrought to you by Solar Harmonics in Northern California, who invite their customers to “Own Their Energy” by purchasing a solar panel system for their home, business, or farm. You can check out the website for the top solar energy equipment installer, Solar Harmonics, here.In each episode we discuss questions facing people making the decision to go solar. The solutions to your questions are given to you – straight – by one of the leading experts in the solar industry, Jamie Duran, president of Solar Harmonics.Feel free to search our library for answers to questions that you're facing when considering solar.About Adam Duran & Magnified MediaSolarcast is produced and co-hosted by Adam Duran, director of Magnified Media. With offices in downtown San Francisco, Los Angeles & Walnut Creek, California, Magnified Media is a digital marketing agency focused on digital marketing, local and local & national SEO, website design and lead generation for companies of all sizes.Magnified Media helps company leaders master their marketing by:• getting their website seen at the top of Google rankings, and• getting them more online reviews,• creating media content that engages with each client's target audience.In his spare time, Adam enjoys volunteering on the board of several community-based non-profits and his own weekly podcast Local SEO in 10.
This week, we covered more Google Search ranking volatility mid-week. Google Search Console launched query groups reports. Disney's sitelinks in Google Search seemed to have been hacked. Google reminded us about...
AI is changing how customers find local businesses, and ChatGPT's new browser, Atlas, is leading the shift. Instead of scrolling through search results, people are now asking one question and trusting one answer. The question is: will that answer be your business?In this episode, we explore how ChatGPT Atlas is reshaping local search, what that means for visibility, and the steps business owners need to take right now to stay competitive. You'll learn how AI decides which businesses to recommend, why online consistency and reputation matter more than ever, and how to make sure your company shows up when customers ask AI who to trust.If your customers are starting to use AI to choose where to spend their money, this episode will show you how to stay one step ahead.About Adam Duran, Local SEO ExpertLocal SEO in 10 is helmed by Local SEO expert Adam Duran, director of Magnified Media. With offices in San Francisco, Los Angeles & Walnut Creek, California, Magnified Media is a digital marketing agency focused on local SEO for businesses, marketing strategy, national SEO, website design and qualified customer lead generation for companies of all sizes.Magnified Media helps companies take control of their marketing by:• getting their website seen at the top of Google rankings,• getting them more online reviews, and• creating media content that immediately engages with their audience.Adam enjoys volunteering with several community-based non-profits, hiking and BJJ in his spare time.About Jamie Duran, host of Local SEO in 10Local business owner Jamie Duran is the owner of Solar Harmonics, Northern California's top-rated solar company, which invites its customers to “Own Their Energy” by purchasing a solar panel system for their home, business, or farm. You can check out the website for the top solar energy equipment installer, Solar Harmonics, here. Jamie also is the creator and panel expert of Straight-Talk Solar Cast, the world's first podcast focused on answering the questions faced by anyone considering going solar.Thanks for joining us this week! Want to subscribe to Local SEO in 10? Connect with us on iTunes and leave us a review.Have a question about Local SEO? Chances are we've covered it! Go to our podcast website and check out our search feature.
Description:Talk Copy to Me is your go-to resource for transforming your business's message into meaningful connections and measurable results. Whether you're diving into SEO, crafting website copy that converts, or building your brand's story, each episode delivers actionable strategies you can implement right away.Your host, Erin Ollila, is a sought-after content strategist and SEO expert who's helped brands like Oracle, Amazon, Hills Pet—as well as many other billion-dollar brands and itty bitty businesses—achieve tens of thousands of monthly website visits...and, more importantly, conversions. With an M.F.A. in Creative Writing and years of experience blending data-driven strategies with authentic storytelling, Erin brings both expertise and approachability to every episode.This show is crafted specifically for small business owners, solopreneurs, creatives, and growing companies who know they need to level up their marketing but feel overwhelmed by where to start. Each week, you'll get deep-dive discussions and expert interviews covering everything from website optimization and SEO fundamentals to email marketing strategies and social media success. (more on her site)Website: https://erinollila.com/podcast/What I Liked About This EpisodeClear, Catchy Hook: Right from the start, Erin Ollila delivers a sharp opening that instantly tells me what the show and episode are about. Within the first 43 seconds, I knew exactly what was on offer—a huge plus in podcasting!Relevant and Concise Introduction: The episode kicks off with a summary that pulls me in without getting lost in the weeds. The intro isn't overloaded with fluff or irrelevant self-promotion, which made me want to keep listening.Audience Connection: I love how Erin Ollila addresses the listener directly (“Hey, friends” althought I would prefer singular, "Hey Friend"), making things feel personal and authentic. It sets a welcoming tone that's easy to connect with.Immediate Value: Erin Ollila quickly outlines what NOT to do (abandoning old SEO work for new AI optimization or ignoring changes entirely) and sets up the value she'll deliver. That makes me curious to hear the actual solution.Smooth Flow into Useful Content: There's no wasted time—the show transitions seamlessly from intuition and context to actionable information I can use. Credible, Trustworthy Presence: Erin Ollila backs up her claims with industry experience and sounds genuinely invested in delivering accurate, data-driven advice. I trust what she's saying.Good Audio Quality: I didn't feel like I was listening to someone in a tunnel or struggling with poor production. Everything was crisp, clear, and professional.No Overbearing Ads or Self-Promotion: I appreciated not being smothered with ads or “pimping” products in the first few minutes. The focus stayed on valuable content.Engaging Teasers: Erin Ollila uses smart episode teasers (like previewing the next episode's topic) to build anticipation and keep me coming back for more.Honest Feedback: At the end, I found myself wanting to subscribe and add it to my marketing channel—which, to me, is the real test of a show's impact!The Goal Of This ShowThis show aims to help you make the best episodes and grow your downloads. If you'd like a deeper dive here are some additional servicesGet Your Podcast Reviewed
Divas, Diamonds, & Dollars - About Women, Lifestyle & Financial Savvy!
Ever wonder what tech tools actually keep everything running behind the scenes for a multipreneur? In this episode, I'm pulling back the curtain on my daily toolkit—the platforms I truly use to create content, manage meetings, market my businesses, and stay connected with my community.We talk a lot about working smarter, not harder, but what does that actually look like day-to-day? The truth is, most of us already use tech—Siri, Alexa, our smartphones, even our TVs—but we're only scratching the surface of what these tools can do for our businesses.This week, I'm sharing a behind-the-scenes look at the tools that power my world as a multipreneur. From design and content creation to marketing automation and community building, I'll walk you through how I use each tool—and how you can start, even if you're not a “tech person.”My Everyday Essentials:Canva: My go-to design studio for everything from real estate flyers to podcast promos. Templates make branding effortless and consistent.ChatGPT Plus: My creative partner for brainstorming, drafting, SEO, and training outlines. It saves hours of time and helps me show up sharper.Zoom: For meetings, interviews, and podcast recordings—integrated with Calendly to simplify scheduling.OpusClips: Turns long-form video into short, scroll-stopping reels with AI-powered rankings to see what will perform best.Expanding My Reach:Gemini: The Google-integrated AI that streamlinesresearch, writing, and creative projects right inside Gmail and Docs.Designrr: Converts blogs and transcripts into polishedeBooks or freemiums—perfect for lead magnets and training.Descript: A must-have for podcast editing andtranscription. It's beginner-friendly, yet powerful enough for pros.Skool: My hub for community building andconnection—combining learning, engagement, and monetization in one place.Speaker Event Finder: Helps locate and pitch speakingengagements to grow your visibility and credibility.Beginner-Friendly Starter Stack:If you're just beginning your tech journey, start small:Canva (free)Zoom (free)Google Workspace (Docs/Sheets/Drive)Trello or Asana (for project management)Otter.ai (meeting notes + transcriptions)Later or Buffer (for social scheduling)
In honor of my Acura t-shirt today, I'm walking you through our ADDP-approved website solution: intice360°.This isn't just another plug-and-play site. It's a full digital showroom experience—engineered for conversion, built for performance, and 100% Acura Digital Dealer Program certified.I'll break down:✅ How intice360° stacks up against other providers✅ What makes our homepage specials, finance tools, and trade-in experiences different✅ Why content-first strategy matters for your Acura store✅ How we tie CTV, YouTube, display, and SEO into one campaign ecosystemIf you're in the Acura world—or just want to see how we're redefining the dealer website game—don't miss this walkthrough.Let's go.
In today's episode of iGaming Daily, SEO expert Ivana Flynn is joined by Dr.Berta Rachmanov, founder of Bertarach.com, and Maria Sayapina, Director of Casino at Game Lounge, as the trio dives deep into the turbulent world of iGaming SEO, exploring how affiliates are adapting to Google's ever-changing landscape and what strategies are shaping 2026.Tune in to today's episode to find out:How Google's latest updates have shaken the iGaming affiliate ecosystem.Why “doing everything right” in SEO might no longer guarantee rankings.The growing importance of authority, and how to build or borrow it.Why flexibility and rapid adaptation are now essential for SEO survival.Which gray and black-hat tactics are redefining success in competitive markets.Host: Ivana FlynnGuests: Dr.Berta Rachmanov & Maria SayapinaProducer: Anaya McDonaldEditor: Anaya McDonaldiGaming Daily is also now on TikTok. Make sure to follow us at iGaming Daily Podcast (@igaming_daily_podcast) | TikTok for bite-size clips from your favourite podcast.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.
AI search is the future of real estate. It's the future of SEO in general. More buyers and sellers are asking ChatGPT who the best agent in their area is, and when they do, you want to make sure it sings your praises. In this episode of the Tom Ferry Podcast Experience, I'm talking with Coach Paul Sanford, who is not only a powerful leader with over 22 years of experience but a pioneer in the world of AI search. He's showing you exactly how to use AI search to sell more homes and position yourself as the leader of your market. The future is here. Those who adapt first will sell millions of dollars of real estate. The ones who don't will regret not acting sooner. Listen to Paul's advice, follow the steps, and dominate AI search in your market!
What does it take to turn a 10,000-square-foot building into a thriving short-term rental that can host up to 42 guests? For Andrew Llewellyn, the answer included grit, rejection, and relentless problem-solving.In this episode, Sarah and Annette sit down with Andrew to hear how he went from running ice cream shops and a food truck to becoming a real estate developer along Kentucky's Bourbon Trail. Andrew shares how he convinced a bank to back his vision (after 40 rejections), why he leans on parent-child listings to maximize occupancy, and the systems his team uses to pull off back-to-back turnovers for massive groups.You'll learn:How Andrew pivoted from muffins to multi-unit rentals during COVID.Why defining your ideal guest avatar matters for large group stays.How to set up parent-child listings that increase revenue and flexibility.What it takes to build cleaning systems that can handle 42-guest turnovers.Why direct bookings and SEO fuel long-term sustainability.Andrew's hard-won advice for dealing with city regulations and securing financing.This conversation is packed with inspiration and actionable strategies—whether you host a one-bedroom cottage or are dreaming about your own large-scale project.Resources:PriceLabs – Dynamic pricing software that automatically adjusts your rates based on real-time demand. SuperStay STR – Andrew's direct booking site for large group stays in Louisville, Kentucky.Mentioned in this episode:Minoan | Visit MinoanExperience.com and tell them TFV sent you!
In this recap, Lesley and Brad reflect on their powerful conversation with Amber Fuhriman—attorney, NLP trainer, and host of Break Your Bullshit Box. Together they unpack how perfectionism and people-pleasing keep high achievers trapped in fear, and how authenticity, though uncomfortable, is freeing. This episode challenges listeners to take responsibility for their choices and trust that staying authentic is better than constantly seeking approval.If you have any questions about this episode or want to get some of the resources we mentioned, head over to LesleyLogan.co/podcast https://lesleylogan.co/podcast/. If you have any comments or questions about the Be It pod shoot us a message at beit@lesleylogan.co mailto:beit@lesleylogan.co. And as always, if you're enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at LesleyLogan.co/subscribe https://lesleylogan.co/podcast/#follow-subscribe-free.In this episode you will learn about:Why people-pleasing is a hidden form of control, not kindness.How perfectionism hides behind fear and the need for validation.What authentic affirmations sound like without toxic positivity.Why creating an “SOS list” can help you act instead of overthink.How taking responsibility for choices leads to personal freedom.Episode References/Links:Cambodia Retreat Waitlist - https://crowsnestretreats.comOPC Winter Tour - https://opc.me/eventsPilates Journal Expo - https://xxll.co/pilatesjournalAgency Mini - https://prfit.biz/miniContrology Pilates Conference in Poland - https://xxll.co/polandtContrology Pilates Conference in Brussels - https://xxll.co/brusselseLevate - https://lesleylogan.co/elevateeLevate Waitlist - https://lesleylogan.co/elevatewaitlistSubmit your wins or questions - https://beitpod.com/questionsTiny Habits by BJ Fogg - https://a.co/d/fNNWEahAmber Fuhriman's Website: https://www.successdevelopmentsolutions.com90 Day Success Jumpstart Training - https://jumpstart.successdevelopmentsolutions.comBreak Your Bullshit Box Community - https://www.facebook.com/groups/morethancorporate If you enjoyed this episode, make sure and give us a five star rating and leave us a review on iTunes, Podcast Addict, Podchaser or Castbox. https://lovethepodcast.com/BITYSIDEALS! DEALS! DEALS! DEALS! https://onlinepilatesclasses.com/memberships/perks/#equipmentCheck out all our Preferred Vendors & Special Deals from Clair Sparrow, Sensate, Lyfefuel BeeKeeper's Naturals, Sauna Space, HigherDose, AG1 and ToeSox https://onlinepilatesclasses.com/memberships/perks/#equipmentBe in the know with all the workshops at OPC https://workshops.onlinepilatesclasses.com/lp-workshop-waitlistBe It Till You See It Podcast Survey https://pod.lesleylogan.co/be-it-podcasts-surveyBe a part of Lesley's Pilates Mentorship https://lesleylogan.co/elevate/FREE Ditching Busy Webinar https://ditchingbusy.com/Resources:Watch the Be It Till You See It podcast on YouTube! https://www.youtube.com/channel/UCq08HES7xLMvVa3Fy5DR8-gLesley Logan website https://lesleylogan.co/Be It Till You See It Podcast https://lesleylogan.co/podcast/Online Pilates Classes by Lesley Logan https://onlinepilatesclasses.com/Online Pilates Classes by Lesley Logan on YouTube https://www.youtube.com/channel/UCjogqXLnfyhS5VlU4rdzlnQProfitable Pilates https://profitablepilates.com/about/Follow Us on Social Media:Instagram https://www.instagram.com/lesley.logan/The Be It Till You See It Podcast YouTube channel https://www.youtube.com/channel/UCq08HES7xLMvVa3Fy5DR8-gFacebook https://www.facebook.com/llogan.pilatesLinkedIn https://www.linkedin.com/in/lesley-logan/The OPC YouTube Channel https://www.youtube.com/@OnlinePilatesClasses Episode Transcript:Speaker 1 0:00 She advocates for affirmations that acknowledge the gap between who I think I am now and who I need to be in order to accomplish this. You know, I want to be this type of person. I will become this type of person, right? I am becoming this type of person.Lesley Logan 0:14 Welcome to the Be It Till You See It podcast where we talk about taking messy action, knowing that perfect is boring. I'm Lesley Logan, Pilates instructor and fitness business coach. I've trained thousands of people around the world and the number one thing I see stopping people from achieving anything is self-doubt. My friends, action brings clarity and it's the antidote to fear. Each week, my guest will bring bold, executable, intrinsic and targeted steps that you can use to put yourself first and Be It Till You See It. It's a practice, not a perfect. Let's get started. Lesley Logan 0:57 Welcome back to the Be It Till You See It interview recap where my co-host in life, Brad, and I are going to dig into the candid convo I had with Amber Fuhriman on our last episode. If you haven't listened to that one, you are going to need to listen to that one, because I'm stumbling over my words today. Brad Crowell 1:12 It's a great episode. It's a lot of fun.Lesley Logan 1:14 It's so good, it's so fun. And it was nice as local. And I really like being on her podcast, so you're gonna want to listen to it whether you listen to it first or last, I mean, there's, it's really okay, I think, in life to hear the ending and then watch the show. Sometimes I do that with real life TV, because I just want to know if I'm like, falling like, if I'm like, rooting for a villain or not. I just want to know. I gotta, I gotta have that information now.Brad Crowell 1:35 Yeah, she's not lying. She literally does this. Lesley Logan 1:38 Hey, you know what? Brad Crowell 1:39 Tell me. Lesley Logan 1:39 Bands would like drop just like a single song, but you'd go buy the whole album without listening to it. So you, in fact, knew there's one song I'm gonna love on this. Speaker 1 1:50 I think there's a difference between the teaser of something and the ending conclusion. Lesley Logan 1:55 These are not teasers. The recap episode is teasers. We are taking a talking point each, right? And of the many talking points that they had, so it's like two things.Speaker 1 2:06 I don't know what that has to do with going and watching the end of a TV show before you start the TV show. That's the conclusion versus a teaser. Lesley Logan 2:12 It's a sample, sampling. Brad Crowell 2:14 Okay. Lesley Logan 2:14 Sampling a part. Brad Crowell 2:16 It just happens to be the ending sample. Lesley Logan 2:18 Okay. Well, today is October 30th and we decided we want to talk about tomorrow, because tomorrow is Halloween. And I don't know about you, but I grew up. First of all, I went to some churches where Halloween was, like, just the evilest thing you couldn't even go trick or treating. Did you ever go to a church like that, like, where, like, they didn't even? Brad Crowell 2:35 No. Lesley Logan 2:35 Okay. Your church has always trick or treated? Brad Crowell 2:37 Yes. Lesley Logan 2:38 Okay. So I did not experience that all of my childhood. But then some churches, we could totally trick or treat, and then there were some churches where you could trick or treat, but like people, like whispered, you know. Brad Crowell 2:49 They whispered about trick or treating? Lesley Logan 2:51 At any rate, what no one talks about is how this holiday had nothing to do with the churches, and it wasn't even the Halloween. It was about something else. And we decided to tell you about the true history of Halloween. So.Speaker 1 3:03 Yeah, it's, it's actually like cultural warfare is, if you, if you want to look at it. Lesley Logan 3:08 I know, like, it's like an appropriation. Brad Crowell 3:10 Yeah. Well, they, yes, they appropriated the time and they renamed it. So we'll talk about that. Lesley Logan 3:16 Okay, many, many holidays were done this way. So Halloween originated from the ancient Celtic festival of Samhain, right. Brad Crowell 3:24 Samhain. Lesley Logan 3:25 No no. In the thing we looked up, it literally said to how to say it pronounced saa · wn. So Samhain is pronounced saa · wn spelled Samhain, but it's you say it saa · wn, let me go back to my sheet. Okay. A three day celebration held over 2000 years ago that marked the end of the harvest season and the beginning of the dark, cold winter. Are you gonna just.Brad Crowell 3:52 Sorry, just taking over right there. All right, keep going. Lesley Logan 3:55 Okay. Thank you so much. Okay, so the Celts believed that this was a time when the boundary between the worlds of the living and the dead blurred, allowing spirits to roam the earth. To ward off harmful spirits and guide benevolent ones, they lit bonfires, wore costumes and left offerings and food outside their homes. Pause, just so you know, also in October in Cambodia, they do something called Pchum Ben and Pchum Ben, Pchum Ben, it is a almost month long celebration in parts of the country, but for sure, a three day celebration where everyone, no one works, including in the tourist city of Siem Reap we're only going to find expats working. You're not going to find a single Cambodian working. And they they don't get dressed up, but they celebrate and they do all these things so like that is awesome.Speaker 1 4:42 Pchum Ben is a Buddhist holiday that is celebrated every year where they believe that the souls of their ancestors are released for 15 days so that they can basically stay with family. Lesley Logan 4:53 Yeah, it's really cool. People like will travel on a moto for 11 hours to go with family. It's freaking crazy. But I just want to say, like, how cool, like, even across the world, the same, similar thing was happening. So to ward off harmful spirits and guide benevolent ones, they, oh, I already said that part, sorry. Speaker 1 5:09 They lit bonfires, wore costumes and left offerings, which is actually like it trickles down over the, you know, millennia. And the ancient custom, those ancient customs, kind of evolved into what are now, trick or treating, the costumes, decorations and parties celebrated for modern Halloween. I mean, we don't light bonfires and, you know that kind of a thing (inaudible).Lesley Logan 5:30 No because if you did, people are gonna think that you're a witch. But you can actually just say, no, I'm celebrating. How do you say it? Samhain, I'm celebrating Samhain Okay, so the oh, one more thing on this, the Roman and Christian influence. After the Romans conquered the Celtic lands, Roman festivals like Feralia and Pomona were incorporated into Samhain traditions. Later, the Catholic Church established All Saints Day on November 1st and All Souls Day on November 2nd, making October 31st All Hallows Eves, which means hallowed or holy, right? So they just.Brad Crowell 6:05 Which then become Halloween. Yup.Lesley Logan 6:08 .Yeah, So they just stole it. Brad Crowell 6:10 Yeah. Just just renaming things over here. Lesley Logan 6:12 So if you don't like that I'm harping on the church, you know it, sometimes we have to accept the responsibility of people from our past. Every fucking group of people has done something wrong, but it's more important to be like, educated and understand. And if you love Halloween, I love that for you. I decided to get into Halloween-ish, this year I got witchy nails, which are not done for this recording, but just check out my Instagram. They're witchy nails for me anyways. And when I because I just, like, remember, when I was why does everybody like, this holiday, but now that I, like, know the history of it and what it was for, I actually can get down with it.Speaker 1 6:50 It also marks like, it's actually the end of a season, going into the next season. So it was the end of harvest. So imagine, yeah, imagine, imagine you just spent all season, like, you know, really digging in on the harvest, and now it's time to party, and there's a new season coming. So I feel like it all kind of goes together. Lesley Logan 7:11 And also, like, I mean, just imagine a couple thousand years ago, like, life was so hard. And I also (inaudible), the more you look at the celebrations that they had, it really was like taking a pause of the hard work of life, and doing some sort of way to celebrate that. And we don't do that around here. We just, like, keep working through all the things. And like, at least in the States, maybe you take off a couple days for the actual holidays. And so I just, I feel like this is a holiday that has a lot more history to it. And and I, and I kind of like, what that history is. It seems really beautiful. And what a great way to spend time with family and past loved ones. And also, like, let's not forget, you know, in Mexico, they do Día de Muertos, which is on November 1st, right? Like, the big celebration of the like, there's a lot of different cultures that celebrate the people that have come before them and spend time together. And there's all this stuff. So anyways, just think about that. Think about the loved ones you had, and celebrate the harvesting you did, and report back. Okay.Speaker 1 8:09 Yeah, Lesley and I've been back from Cambodia and Singapore now for a week and a half. And it's just always so refreshing for us to get back to our second family over there. You know, people that we love, the places that we love to be in. The environment over there is just it's so magical. And we would love to have you join us next year, but get on the waitlist, because there's limited amount of spots. We're going to be going in October of next year, but we're going to be announcing all of that in January. So go to crowsnestretreats.com to get on the waitlist for information about the upcoming trip for 2026 we're only going one time next year, only going one time next year. We're only going one one time next year. Lesley Logan 8:50 Are you trying to convince yourself or everyone else? Brad Crowell 8:53 I'm letting everybody know, because a lot of people have said, oh, I'll come with you in the spring, and we're not going in the spring. We are only going in the fall next year, so, side note. Lesley Logan 9:04 And probably the year after that, I just have to say it to you. Brad Crowell 9:06 October 1st, we already rolled out our tour go to opc.me/events to join us for the OPC winter tour. We're gonna be driving all around the United States of America. We're gonna be going from Vegas all the way up to Boston, down to Miami and back. It's gonna be something like 24, 25 locations. It's kind of insane. We're very excited about it. We are going to be even bigger.Lesley Logan 9:28 We're going to studios we've not been to and have been excited. They've been on the list for a while. These are human beings that, like, we have literally been like, how do we make sure we get to see them again?Speaker 1 9:39 But you can find out all the specifics where we're stopping. Go to opc.me/events, chances are high that some locations may already be sold out. Lesley Logan 9:47 Yeah it's been out for a month. Brad Crowell 9:48 Because it's been out for a month. So but go check it out opc.me/tour. Then in January, where are you teaching?Lesley Logan 9:55 We'll be at the Pilates Journal, their first ever event in the U.S. It will be at Huntington Beach. If you go to xxll.co/pilatesjournal, you can get your tickets Brad Crowell 10:03 Pilates Journal Expo. Lesley Logan 10:05 Yeah. So Pilates Journal is a Pilates Journal. It's a magazine, and they.Brad Crowell 10:10 It's free, by the way. Lesley Logan 10:11 Is it? Brad Crowell 10:11 Yeah. The journal they release is free. Lesley Logan 10:14 Oh, I love that. I mean, I always just assumed, I just was given it for free. I'm sorry. I'm sorry, Pilates Journal, but I just, I don't know. I just thought maybe they just (inaudible).Brad Crowell 10:23 I'm like 90% sure. Lesley Logan 10:25 But they, they do a really, they do events in Australia and. Brad Crowell 10:28 Yeah, subscribe for free. Lesley Logan 10:29 You can subscribe for free. I've written for articles for them several times. I think it's really worth looking into. But if you're a Pilates teacher, you should come. The lineup is amazing. Several of these teachers have taught. We've all taught together somewhere, but never taught all together. So like you're not going to see this line up again, you might as well come and then in February, we're going to host Agency Mini, that is our business coaching program for Pilates instructors and studio owners. And you're going to want to go to prfit,biz/mini. So it's profit without the O dot B-I-Z slash mini, to get on the waitlist. Also probably in January-ish, they'll be letting the waitlist people get the best discount. So I'm just saying. In March, we're going to two places in Europe. We'll be in Poland, at the Pilates Poland Controlology Pilates Conference. So go to xxll.co/poland by the way, I'm doing that with Karen Frischmann. And so if you like me, and you're gonna like Karen, I'm just gonna tell you right now, she's like, she's extremely smart, extremely knowledgeable. And like, I I feel, I feel like, like, you know how there's like the pop band, and then there's like the, like, uber rock, like, just has done, been doing music for decades, and like, they're just like, that's what it is. And so you, if you don't know Karen, I promise you're gonna love Karen. And if you know Karen, then what are you waiting for? The two of us will be together so we can, like, knock it out in one weekend, or go into Brussels, xxll.co/brussels. We'll be at El's studio there in Brussels, and we're very excited about it, different workshops at each event. So, but same teacher. So you're as long as long as you love Karen and I, or one of us, you're gonna have a great lineup. Just pick the one that works the best for you, and then we will, Brad is gonna take me on a second honeymoon, and then we are going to land and arrive at P.O.T in London. And I don't have a link for you, but you could just Google P.O.T., Balanced Bodies P.O.T. London, It will come up. They have amazing SEO. They're really good at what they do. And you can snag your spot. It is limited, and it sells out every year. So there you go. Before we get into this amazing interview with Amber, what is our question this week?Speaker 1 12:29 @marystarpilates asks, hey, Lesley, do you still do your continued education teacher training program? Where can I find information on that? Thank you so much. So I'm assuming she's talking about eLevate. Lesley Logan 12:41 Yes, I did clarify. And the answer is yes, she's talking about my mentorship program for Pilates instructors. So you have to have, you have to have done a comprehensive program in that, like, you should have been trained on the mat, Reformer, Cadillac or Tower and Chair, right? The Wunda Chair. Of course, I'd love it if you (inaudible) on the barrels. But like, I'm not worried about you being overwhelmed by the fifth weekend, but you need and then you have to have access to a mat, a Reformer, a Tower, Cadillac, a Chair and a Barrel. So you don't have to have a full studio access. It doesn't have to be classical. In fact, I work with both classically trained and contemporary trained people who are classic, classically curious, classical people who feel like they were like, taught this, like, rigid, you know, culty perfect way of doing Pilates, and they would like to have a little bit more fun. And we just really break down and ditch perfection and get really excited about what Joe gave us and what the intentions were, and free you from thinking you need to have a million fucking cues all the time. And also really help you with your own personal practice. Help you with seeing, help you with patience in your teaching. And so if you go to lesleylogan.co/elevate, you can learn more about it if you do the same exact URL, but add waitlist to it. So lesleylogan.co/elevatewaitlist, you can get on the waitlist for the next one, because this upcoming what year are we in right now? So 2026, is next year is sold out. Sold out. You can reach out to us. You never know what might happen. But 2027 is where we're already we're actually already taking people, taking applications, selling spots. The reality is mentorship programs like this. I have friends who have one who are five years booked in the future. I'm not going out that far. I'm kind of a year in advance kind of person, but if you know you want it then you can plan ahead. So that's what I would say. Speaker 1 14:24 Yeah, awesome. Well, stick around. We'll be, oh, actually. Lesley Logan 14:28 Go to beitpod you want to send us questions. Brad Crowell 14:30 Yeah, you have to join us for all these questions. Your participation is required, or we don't get to ask answer your questions. So 310-905-5534, hit us up or.Lesley Logan 14:39 And I want some fun questions. I want, I want relationship questions. I want family questions. I want career questions. I want some (inaudible) questions. Brad Crowell 14:50 She wants some juicy questions.Lesley Logan 14:51 I want, I want, I want. I also want the gossip that comes with the questions. You could be anonymous. Speaker 1 14:58 Go to beitpod.com/questions, where you can leave a win or a question. Thank you for that. Stick around. We'll be right back. We're going to talk about Amber Fuhrman. Amber Fuhriman is a recovering perfectionist and people pleaser and an attorney who now works as a coach, human behavior expert and podcaster. As a certified trainer of neuro linguistic programming or NLP, and host of the More Than Corporate Podcast. She blends her legal background with mindset and performance coaching to help high achievers push past limiting beliefs and perfectionism. And after years of believing success was about money and titles, Amber has redefined it as freedom choice and building a life that truly feels fulfilling. A lot of relation like a relatability here with her story and just.Lesley Logan 15:43 I know, another guest where it's like, oh, we're, like, just on the same we're on the same longitude, you know, just a different latitude. Like, she's doing something very similar, like it's, we're on the same longitude, but a different latitude, you know, like, like, Joe Allen was doing similar things with the orthodontist. And we do what we do for Pilates instructors and studio owners, and she does what she does for like, other professional it's just very cool. But also I love how our lives can bring a different lens to it, a different focus to what we do. And we I really appreciate her willingness and interest in like, we talk about people pleasing, and we talk about a bunch of stuff, but I just really got excited about talking about people pleasing because, like, how many of our listeners, how many people do we know that are doing things that are people pleasing? Brad Crowell 16:26 Well, I thought her definition of it was, she said, people pleasing is when you consider other people's feelings before you consider your own. And I thought that was interesting, especially because, you know, and then y'all talked about how.Lesley Logan 16:47 Yeah, we talked about see, so, like, I also think that some people pleasers are it's just another form of control. By the way, you can also be you're controlling people's emotions as well, or the outcome of people's emotions. But we, she clarified that not people pleasing doesn't mean being an asshole. Just for the purpose of being an asshole, like it's about instead about being authentic and speaking your truth. So meaning, like a lot of people will go to dinner with a family member on Thursday to people please, rather than which is not authentic, by the way, because you don't want to be there. You're gonna be somewhere else. So you're actually that's kind of, I think you're more of an asshole if you're people pleasing because you're not being authentic. I think that's we should re define people pleasing as being an asshole, a non-authentic person.Brad Crowell 17:28 Not authentic person. Lesley Logan 17:30 Yeah. So she advised, like, what you can do when you're not people pleasing is, like, were the actions that I took in alignment with who I want to be as a human So, meaning you decided to not people please. Someone had a reaction that was not something that you liked like all, that they're upset that you're not doing the thing for them. And so like, you get to ask yourself, were the actions that I took in alignment with who I want to be as a human being? If the answer is yes, then I will not apologize when I'm 100% in alignment with my actions. And you can understand that and accept me for I am, or you don't accept me and like, that is really hard for a lot of people, because, like, I'm gonna lose people. You guys were allowed to lose people in our life. We just are, and it's gonna happen. Like, it's impossible. It's impossible to keep everyone happy with you all of the time. There's just not, there's no way that is going to even be a possibility. And so if you are, if you are actually being authentic in alignment with how you feel and you speak that and someone doesn't like it, you are not in the wrong. They are also, by the way, there might not even be in the wrong.Speaker 1 18:29 I mean, look, you could be in the wrong, but if you are doing this to protect yourself or to stop people pleasing, this is when you have to ask yourself these questions. You know, were the actions I took in alignment with who I want to be as a human? If that's the case, then, then you can confidently move forward knowing that you weren't doing it to hurt them. You were doing it to uphold your own values, right? So if you were doing it to hurt them, then don't be an asshole. But if you're doing it to uphold your own values, that that's different.Lesley Logan 19:00 If you were doing it then hurt them. Sorry. You are being an asshole. But I just think that the more we can understand ourselves, the recovering people pleasers that we are, these are gonna be conversations you have to have with yourself. You're going to have to chit chat with yourself about like, okay, but give yourself pep talk. I want to be this person who speaks my heart, who shares how I feel, who's honest with how and will I will spend time with people, and that is going to upset some people who would like me to have more of me or have me at this thing. But I'm not in the wrong. I'm not an asshole. I'm being authentic and like, they will either come around or they won't. Speaker 1 19:35 Yeah, I really liked when she was talking about the like, toxic positivity, like, fake it till you make it. Where she was talking about, she, basically, I just, she was so frustrated about the idea of it, and she, she was like, don't ever put me in a room with people who believe this, because she's gonna lose her shit.Lesley Logan 19:59 Yeah, I want to be in that room. Actually, is that terrible? I like, I would like her to, like, she's such a good person with words. I would love to and she's a lawyer, so she's so good at articulating. Speaker 1 20:11 I mean she talked about, she talked about, you can't lie to yourself and convince you like you can, but there's dissidence that's happening when you're lying yourself in that way. And she said, the brain doesn't like distance between what is being said and what is truly believed. So, you know, she said, instead of doing that, instead of being like, I'm amazing, I'm beautiful in the mirror every morning, kind of a thing, she said, she advocates for affirmations that acknowledge the gap between who I think I am now and who I need to be in order to accomplish this. You know, I want to be this type of person. I will become this type of person, right? I am becoming this type of person, right? That's different than, you know, like.Lesley Logan 20:49 Like people do I am, I am rich. But if you're, like, barely able to pay your bills, like the brain is, that is not helpful. So I am becoming rich.Brad Crowell 20:57 Or I make decisions that are going to make me rich. Lesley Logan 21:00 Yes, I make decisions that are making me rich. I am on my way to abundance. I am, you know? Speaker 1 21:05 Yeah, I like that. And so it's, it's nuanced. It's nuanced here, you know, but I, but I actually appreciated that, and I thought, oh, that's a cool way to to adjust it, because sometimes it does feel fake, and that's annoying, and that's not, that's not. I have a hard time embracing that too, so I get that.Lesley Logan 21:20 Well, because scientifically, like in behavior science, like the brain, doesn't like dissonance, right? So, BJ Fogg, his sister, she was talking about how, you know, one of the habits, BJ likes to get people to start with from reading his book, it's like every day, get out of bed, you put your feet on the floor, like everybody does this. You can literally start a habit. Tomorrow morning, you put your feet on the floor. You say, today is going to be amazing. Or you can say, I'm amazing, but, like, usually he would say, today's me amazing day. And then you stand up and like, you like, so you want and like, it's a great first habits, a great way to start the day. And she, like, talked to us just like, yeah, so my husband died, and on the day of his funeral, I'm not going to put my feet on the floor. I go today is an amazing day. Because the brain isn't like dissonance, and that's gonna screw the habit up, right? Because it's gonna be like, oh, this is not real. So what she said is, today is going to be as good as it can be, right? And that's an honest thing. And so I think where she's.Speaker 1 22:16 And it's an affirmation, you know, like, still, is putting you on like, a path to see the good in the day. Lesley Logan 22:22 Without it being toxic positivity. It's like, it's an and so I actually really appreciated that because we taught we have a lot of people talk about, like, affirmation and mantras. And hers is like, yeah, so have ones that are that are actually helping you be it till you see it, not that are lying to you about what you are. That's not gonna be helpful. She's just super cool. I mean, I listened before I was on her podcast, because I met her in person for the podcast. I listened to several of her episodes, and I was just like, I feel like I'm learning so much. Brad Crowell 22:48 That's cool. Love it.Lesley Logan 22:49 Yeah, yeah, yeah. And you don't have to put her on faster speed, just gonna be really honest, you can put it on a regular speed, because I had it on 1.75 I was like, maybe we'll take that down a little bit. It's like listening to me.Speaker 1 23:00 That's hilarious. Well, stick around. We'll be right back. We're gonna dig into those into those Be It Action Items that you have with Amber Fuhriman in just a minute. Brad Crowell 23:10 All right, welcome back. So finally, what Be It Action Items, can we take away from your convo with Amber? Oh, I said that differently this time. For those of you who say it along with me, say it along with me. What bold, executable, intrinsic or targeted action items can we take away from your convo with Amber Fuhriman? She said, hey, when you are struggling with overthinking or in or you are struggling with intense emotions, this is really cool y'all. She said, create an SOS list, meaning the list of people that you are flashing the SOS sign to, right? And this list is just two or three trusted people who you can reach out to, and they can be your gauge for you, right, that they can help you when you know you're spiraling out, like if, if you know, for example, if you are like an overthinker and you can't put it into action, and you recognize I'm overthinking again. I'm not acting. I need you to actually just get started. You can text your SOS list, you know, but first ask them if that, you know, they're willing to be on it. But you can develop a specific, predetermined SOS phrase, like Amber said, I'm stuck at the airport, right? And for her, being stuck at the airport is like she's prepping, she's prepping, she's prepping, she's prepping, but she's never taken off. She's never taken off. She's always stuck at the airport. So she said, explain what the SOS phrase means to you, and clarify that if you send that message to your people on the SOS list, it really means I need somebody to check in on me right now. So for example, you know, I imagine it may change over time. You know, what does your SOS mean, right? Especially when Amber's partner died, I imagine it was a, you know, a different reason to be reaching out than now where she's, you know, it's been a couple of years, and she's moving on, and she's running a company and things like that. You know. So she said, it really will help you have somebody check in on you. Who, who you trust to understand like, I need help right now. So when you find yourself in those overwhelm moments, send an SOS to your list. And she said the decision to ask for help actually allows your brain to see solutions. Okay, even if they don't get back to you instantaneously, it will put you on a different path to see solutions, particularly helpful for recovering perfectionists who find it really hard to say, I actually need some help right now. So really cool idea. Lesley Logan 25:35 Something has nothing to do with what we're talking about now, right now. But like my brain went to this person, somebody in China, bought a first class ticket to some Chinese airline, which means that you get to eat in the first class lounge before you take off. And because it's a first class ticket, it's like fully refundable and transferable. So for 300 times, 300 meals, this person would check into the airport, check into the first class lounge, eat for free, and then reschedule their ticket. And they did this 300 times before anyone's like, what is this person doing? So talk about being stuck at the airport, and I just thought, is the food that good? Because the actual like going to an airport, getting into a first class lounge is so annoying.Speaker 1 26:27 Even the food at the Centurion lounge, it's good, but I wouldn't say it's great. Lesley Logan 26:31 And also, not all Centurion lounges are created equal. I like ours, but the L.A. one, you can get it together as can you JFK, just saying, Okay, my big, back on track. Brad Crowell 26:41 Yeah, how about you over here? Lesley Logan 26:43 Recognize you have complete control over your daily decisions. You've complete control your daily decisions. I think we like to outsource decisions like I can't do that because x, y and z, but you have complete control over your daily decisions. And if you're unhappy, you have to dig into the decisions you're making to create that situation. Are you saying yes to things you should be saying no to? Are you staying up late the night before so you feel like shit in the morning, right? So understand that avoiding a decision is still a decision. Oh, avoiding a decision is still a decision, and make different choices to change your outcomes. She also said.Speaker 1 27:22 I think that's been the biggest thing that has changed my stress level is that I would avoid making a decision, but in the back of my mind, it was still I knew I had to address this thing, whatever this thing would be. It didn't matter what it was like, I might like just be unwilling to open a text message from somebody because I knew it was going to launch a whole thing. I got to go down this thing and then I would push it off, and then, you know, or it's like email inbox kind of stuff, too, like, avoid it, avoid it until it's like an actual problem. Yeah, and that was one of the biggest changes, was making the decision to stop avoiding things and to just hug a cactus, as it were. But I love that. I think, I think acknowledging that avoiding a decision is actually still a decision that was super helpful for me.Lesley Logan 28:08 And she said, consider her 90 Day Success Jumpstart Training or join her free Break Your Bullshit Box community. So I and that's on Facebook, if you, if you go there, I mean honest on I went on Facebook the other day, and I was like, oh, wow, look at all these people I can unfollow. Thank you for acknowledging yourself, sir and sir and you so anyways. But I just thought this is such a bright, wonderful, honest and maybe a little maybe you feel called out, maybe you feel called out, and maybe you need to, because you got to break your bullshit. You know. And I just think a lot of us the what's getting in the way of being it till we see it is people pleasing and telling ourselves that we don't have control over certain things, some things you do, and we just gotta be honest about that. So, share this with a friend who needs to hear it, especially the people pleasing one, because those people can bother your life too. And until next time, Be It Till You See It. Brad Crowell 28:56 Bye for now.Lesley Logan 28:58 That's all I got for this episode of the Be It Till You See It Podcast. One thing that would help both myself and future listeners is for you to rate the show and leave a review and follow or subscribe for free wherever you listen to your podcast. Also, make sure to introduce yourself over at the Be It Pod on Instagram. I would love to know more about you. Share this episode with whoever you think needs to hear it. Help us and others Be It Till You See It. Have an awesome day. Be It Till You See It is a production of The Bloom Podcast Network. If you want to leave us a message or a question that we might read on another episode, you can text us at +1-310-905-5534 or send a DM on Instagram @BeItPod.Speaker 1 29:40 It's written, filmed, and recorded by your host, Lesley Logan, and me, Brad Crowell. Lesley Logan 29:45 It is transcribed, produced and edited by the epic team at Disenyo.co. Speaker 1 29:50 Our theme music is by Ali at Apex Production Music and our branding by designer and artist, Gianfranco Cioffi. Lesley Logan 29:57 Special thanks to Melissa Solomon for creating our visuals. Speaker 1 30:00 Also to Angelina Herico for adding all of our content to our website. And finally to Meridith Root for keeping us all on point and on time. Transcribed by https://otter.aiSupport this podcast at — https://redcircle.com/be-it-till-you-see-it/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
En este episodio analizamos cómo la guerra del streaming ha terminado y la piratería ha ganado. Pagas más de 50 dólares al mes por servicios como Netflix, Disney+, HBO Max y Amazon Prime, pero aun así no accedes a todo el contenido. La fragmentación, las exclusividades y la subida de precios han convertido el sueño del streaming en una pesadilla. Mientras tanto, millones de usuarios recurren a aplicaciones como Stremio y Popcorn Time, donde ven series y películas gratis, en calidad 4K y sin anuncios. ¿Qué provocó este cambio? Las plataformas prometieron acabar con la piratería mediante la conveniencia, pero la codicia y la falta de colaboración las empujó a repetir los errores de la televisión por cable: precios elevados, múltiples suscripciones y anuncios. La piratería se ha transformado, ofreciendo una experiencia más fácil, accesible y sin restricciones geográficas. Incluso se ha convertido en el archivo definitivo de la cultura pop, donde sobreviven series y películas que las plataformas eliminan. Veremos datos actualizados: en 2024 la piratería batió récords con más de 140.000 millones de visitas y Netflix perdió 14 millones de suscriptores en solo un año. La historia demuestra que la piratería surge no solo por el precio, sino por la mala experiencia de usuario y la falta de valor en el servicio. El streaming ya no es el futuro, la piratería volvió a ser la opción más lógica. ¿Hay esperanza? La industria musical y de videojuegos superó la piratería ofreciendo mejores servicios (Spotify, Steam). Pero el mercado audiovisual sigue fragmentado. ¿Estamos a tiempo de cambiar o la piratería seguirá ganando? https://seoxan.es/crear_pedido_hosting Código Cupon "APPLE" PATROCINADO POR SEOXAN Optimización SEO profesional para tu negocio https://seoxan.es https://uptime.urtix.es //Enlaces https://rutracker.org/forum/index.php Línea de tiempo estructurada 00:00 – 05:00 | Introducción Presentación y pregunta clave: ¿Por qué vuelve la piratería? 05:00 – 15:00 | Historia rápida del streaming De Netflix unificado a la fragmentación actual. Nacimiento de tantas plataformas que confunden y saturan. 15:00 – 35:00 | Cómo las plataformas defraudaron al usuario Altos precios, múltiples suscripciones, y anuncios. Exclusividades y licencias regionales que frustran. 35:00 – 55:00 | El retorno de la piratería moderna Por qué las apps piratas (Stremio, Popcorn Time) superan la experiencia oficial. Piratería como archivo cultural y solución práctica. 55:00 – 1:20:00 | Datos clave y debate Cifras récord de piratería, pérdida de suscriptores. Opinión del público y debate: ¿qué debería cambiar? 1:20:00 – 1:45:00 | Ejemplos prácticos y soluciones Historias de casos reales. Modelos exitosos en otros sectores (Spotify, Steam). 1:45:00 – 2:00:00 | Conclusiones y cierre Recapitulación y llamada a la reflexión. Invitación al debate y despedida. PARTICIPA EN DIRECTO Deja tu opinión en los comentarios, haz preguntas y sé parte de la charla más importante sobre el futuro del iPad y del ecosistema Apple. ¡Tu voz cuenta! ¿TE GUSTÓ EL EPISODIO? ✨ Dale LIKE SUSCRÍBETE y activa la campanita para no perderte nada COMENTA qué mejora del iPad Pro M5 te parece más relevante COMPARTE con tus amigos applelianos SÍGUENOS EN TODAS NUESTRAS PLATAFORMAS: YouTube: https://www.youtube.com/@Applelianos Telegram: https://t.me/+Jm8IE4n3xtI2Zjdk X (Twitter): https://x.com/ApplelianosPod Facebook: https://www.facebook.com/applelianos Apple Podcasts: https://apple.co/39QoPbO #Piratería #Streaming #Netflix #DisneyPlus #HBO #EconomíaDigital #Documental #RastroDeRiqueza
Send us a textAdding more services too fast can slow down growth and add complexity that stalls success. This video shares how systems, content, and checklists can help scale with less stress and more results. Learn how founders can stay out of the weeds and keep their teams aligned through consistent structure.Struggling to scale without chaos? Get direct help building the systems that actually work, book a growth call now: https://bit.ly/4jMZtxuGet the Ultimate Q4 Playbook and stop guessing what works for Amazon sellers: https://bit.ly/46Wqkm3#BusinessGrowth #AgencyTips #ContentStrategy #AmazonScaling #founderadvice Watch these videos on YouTube:What Is AMC and Why Sellers Are Paying Attention Now: https://youtu.be/QEKnfCRT9EQHow to Crush Your Amazon Sales This Q4: https://youtu.be/7ex8n2OY2VU-----------------------------------------------Plan your best sales season yet with our 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovStop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYXFix what's burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGoDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Timestamps00:00 - Why new services stall business growth00:19 - Complexity keeps most agencies small00:34 - Building scalable systems from scratch00:57 - When everyone lands on the same conclusion01:28 - Content creation is the easiest growth strategy01:49 - Answer every question with a video02:13 - Rule: Every question gets a video response02:26 - QAQAC framework explained02:38 - Why checklists protect clients and systems03:08 - Internal branding and quality checks03:36 - Business books repeat the same lessons03:44 - Why repeating your vision matters04:25 - How to keep growing after success04:39 - Why founders feel less successful over time05:17 - Build habits to respond to doubt with action----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Email marketing drives 25% more organic traffic when properly integrated with SEO strategies. Patrick McKenna from DMi Partners shares insights from managing integrated campaigns that consistently deliver measurable search visibility improvements for enterprise clients. The discussion covers attribution modeling frameworks for cross-channel performance measurement and strategic approaches for leveraging email engagement signals to enhance search authority in an AI-driven landscape.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
In this follow-up to our Premier Home Pros deep dive, John Wilson sits back down with AJ and Noah to unpack how they turned six greenfield locations into a nationwide engine doing $170 M+ run-rate—without outside debt. They break down the playbook for market launches, recruiting, and leadership restructuring that turned chaos into scale.Hear how they rebuilt their org for hypergrowth—cutting the VP layer, adding regional pods, promoting from within, and launching Zoom-based sales training that doubled new-rep output. You'll also hear the real numbers behind marketing mix, payback windows, and bonus-driven sales comp that pushed them to record volume.If you're trying to scale a home-service brand fast—but profitably—this is your blueprint for people, process, and playbook.
Send us a textWe record live at EY Lisbon – with Sérgio Ferreira (Partner, EY Portugal) and Jo Smets (President, CCLBL & CEO, BluePanda) – to explore how AI moves from cost savings to growth, why the best CMOs practice augmented intelligence, and how digital agents will soon work alongside people. We unpack trust, search shifts, reskilling, sustainability, and the new consulting playbook.A packed Lisbon room. A candid conversation with Sérgio Ferreira, Partner at EY and Jo Smets, President, CCLBL & CEO, BluePanda. And a straight shot of strategy on how AI shifts from cost-cutting to true growth. We take you inside real examples—finance, HR, retail, and contact centers—where automation speeds the work while people make the judgment. The result is faster decisions, 24/7 service, and new operating models that put digital assistants in every pocket and at every counter.We dig into the trust problem head-on. When “good enough” AI content floods the feed, the edge moves to teams that show their process and protect their voice. You'll hear why we frame AI as augmented intelligence, not artificial intelligence: use machines to gather, draft, and summarize, then apply human editing, taste, and accountability. That mindset becomes essential as we move through three phases: assistants that co-create, agentic AI that works autonomously, and a near future where leaders manage mixed teams of people and digital employees.Customer behavior is changing just as fast. People seek direct answers, not links, which upends SEO and demands distinct expertise, structure, and signals to surface in AI results. We share how to adapt content strategy, build AI literacy and fluency across teams, and maintain strong consulting value by compressing research time while doubling down on human creativity. We also tackle sustainability pressures with pragmatic optimism—acknowledging energy and water costs while highlighting how AI accelerates breakthroughs in materials, medicine, and clean energy.If this conversation helps you reframe your roadmap, follow and share the show with a friend who leads marketing or product. Leave a quick review to support the work, and grab The Future CMO on Amazon for deeper playbooks. Most of all, don't wait for the future to lead you—lead the future.This episode was recorded at the EY headquarters in Lisbon on October 29, 2025. Read the blog article, and show notes here: https://webdrie.net/ai-at-work-humans-in-charge/..........................................................................
How do Google Ads and SEO actually work together to grow your private practice? What needs to be in place before you start spending money on ads? How can you […] The post Google Ads: Turning Clicks into Clients with John Sanders | GP 299 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.
Discover how Siteimprove partnered with AWS to build an AI system processing 100 million accessibility checks monthly, making the web usable for 1.3 billion people with disabilities worldwide. Topics Include:AWS and Siteimprove partnered to solve digital accessibility at massive scale using AI.Digital accessibility ensures 1.3 billion people with disabilities can use web content effectively.Deep semantic understanding is needed to verify if content truly matches its descriptions.Siteimprove processes 75 million webpages across government, healthcare, and education sectors daily.The challenge required AWS infrastructure beyond just AI models for cost-effective scaling.Their platform unifies accessibility checks with SEO, analytics, and content performance tools.Business requirements included enterprise security, multi-region support, and flexible pricing models.They built three processing patterns: interactive conversations, overnight batch, and high-priority async.The AI Accelerator framework separates business logic from model adapters for easy expansion.Intelligent routing sends simple checks to Nova micro, complex ones to Nova Pro.Production system now processes over 100 million accessibility checks monthly using Bedrock Batch.Key lessons: cross-region inference reduces latency, prompt optimization crucial, special characters increase hallucination. Participants:Hamed Shahir - Director of AI, SiteimproveDavid Kaleko - Senior Applied Scientist, Amazon Web ServicesSee how Amazon Web Services gives you the freedom to migrate, innovate, and scale your software company at https://aws.amazon.com/isv/
What happens when a for-profit giant "helps" nonprofits without asking first? Spoiler: chaos, confusion, and a lot of angry fundraisers. In this episode, I sat down with my good friend and fundraising pro, Ephraim Gopin of 1832 Communications, to unpack the wild story of GoFundMe auto-creating donation pages for 1.4 million nonprofits — without their consent. Real Listener Question: "What do we do if our nonprofit suddenly has a GoFundMe page we didn't create? Is that even legal?" When news broke that GoFundMe scraped IRS data to create "official" donation pages for nonprofits, my inbox blew up. In this episode, Ephraim and I dig into what this means for your organization — from donor confusion to legal implications — and why this so-called "help" might do more harm than good. We cover everything from the basics of what a good donation page should look like, to why this move could affect your nonprofit's SEO, compliance status, and even your donor relationships. What You'll Learn: What a solid, conversion-ready donation page really needs Why GoFundMe's "auto-created" nonprofit pages are a huge problem How this affects your branding, donor data, and trust Why accepting those donations could mess with your state fundraising compliance Whether you should claim your page, delete it, or ignore it entirely How big platforms exploit "helping nonprofits" to make a profit And what to do right now if your org was affected Bottom line: Just because something is legal doesn't mean it's ethical. Nonprofits deserve respect — not to be treated like SEO bait. Whether you're claiming or deleting your GoFundMe page, make sure the donations that come in are on your terms. Resources from this Episode Read GoFundMe's statement about the nonprofit pages here: https://www.linkedin.com/posts/gofundme-pro_at-gofundme-our-mission-has-always-been-activity-7387176830908407808-3AXY? Connect with Ephraim Gopin: https://www.linkedin.com/in/ephraimgopin/ Listen to our episode with Ephraim about Giving Tuesday: https://birkenlaw.com/charity-therapy-podcast/ct126/ Previous Episode: How Many Times Should a Nonprofit Board of Directors Meet? https://birkenlaw.com/charity-therapy-podcast/ct149/ Episode Transcript: https://birkenlaw.com/wp-content/uploads/2025/10/CT150_Transcript.pdf Connect with Us Jess Birken: https://www.linkedin.com/in/jessbirken/ Listen & Engage Listen on Apple Podcasts | Spotify | YouTube | Amazon Music Rate & Review on Apple Podcasts: Click "Ratings and Reviews" then "Write a Review" Send us your nonprofit questions: https://birkenlaw.com/podcast/#podcast-story Stay Connected Sign up for the Birken Law Email list: https://birkenlaw.com/signup/ Follow us on Facebook, Instagram, Twitter
Celebrate the 100th episode of Search Off the Record with Martin, Lizzi, Cherry, John and Gary as they revisit memorable moments, touching on a bunch of topics. This special episode touches on Google's mobile-first indexing, the intricacies of the Caffeine indexing system, and a deep dive into JavaScript scoping – and hoisting. You'll hear again about optimizing documentation traffic and the delightful world of Google Doodles. Discover key insights that impact your SEO strategies and web development practices. Resources: Episode transcript → https://goo.gle/sotr100-transcript Chapters: 0:00 - Welcome and 100th Episode Intro 2:21 - Lizzi's favorite: SEO starter guide readings 3:01 - Gary on Mobile-First Indexing Importance 3:39 - Revamping the SEO starter guide 5:13 - Meta tags and Google's indexing system 9:11 - Cherry's use of podcasts for work 12:09 - Deep dive into caffeine indexing 13:59 - The mechanics of data conversion in caffeine 16:12 - John's favorite: The magic of Google Doodles 23:30 - JavaScript ccoping and hoisting 25:47 - Optimizing documentation traffic 29:29 - Conclusion: 100 Episodes of Search Off the Record Listen to more Search Off the Record → https://goo.gle/sotr-yt Subscribe to Google Search Channel → https://goo.gle/SearchCentral Search Off the Record is a podcast series that takes you behind the scenes of Google Search with the Search Relations team. #SOTRpodcast #SEO Speaker: Martin Splitt, John Mueller, Cherry Sireetorn Prommawin Products Mentioned: Search Console
Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com Join Clay Clark's Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com **Request Tickets Via Text At (918) 851-0102 See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/
Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com Join Clay Clark's Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com **Request Tickets Via Text At (918) 851-0102 See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/
Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com Join Clay Clark's Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com **Request Tickets Via Text At (918) 851-0102 See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/
Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com Join Clay Clark's Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com **Request Tickets Via Text At (918) 851-0102 See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/
Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com Join Clay Clark's Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com **Request Tickets Via Text At (918) 851-0102 See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/
Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com Join Clay Clark's Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com **Request Tickets Via Text At (918) 851-0102 See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/
Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com Join Clay Clark's Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com **Request Tickets Via Text At (918) 851-0102 See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/
Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com Join Clay Clark's Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com **Request Tickets Via Text At (918) 851-0102 See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/
Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com Join Clay Clark's Thrivetime Show Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com **Request Tickets Via Text At (918) 851-0102 See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/
In the debut episode of Ambition 2.0, host Amanda Goetz sits down with Phoebe Gates and Sophia Kianni—the visionary co-founders of Phia, the AI-powered shopping assistant backed by Hailey Bieber, Kris Jenner, Sheryl Sandberg, and other major investors. From meeting as college roommates at Stanford and launching Phia as a class project to raising an $8M seed round for their company, Phoebe and Sophia have been through it all together. They get candid about building a tech startup from scratch, navigating friendship as co-founders, and learning how to set boundaries to avoid burnout. They open up about: The real meaning of work-life balance (and does it even exist?) Why personal branding is a superpower for founders The “ground rules” that keep their friendship—and business—thriving Lessons from their fundraising journey and startup leadership The creative philosophy behind their own podcast, The Burnouts Whether you're an aspiring entrepreneur or just love a good founder origin story, this episode dives deep into ambition, friendship, and what it takes to build something groundbreaking. (00:00) Intro (03:50) The origin story of Phia (05:18) Building the Phia team and shaping company culture (11:50) Raising $8M with high-profile investors (14:15) Friendship “ground rules” for co-founders (23:10) Burnout, boundaries, and balance (28:42) Work-life balance (30:45) Why personal branding matters more than ever (32:00) Rapid-fire questions (38:23) Advice for aspiring entrepreneurs GUEST LINKS Phoebe Gates: https://www.instagram.com/phoebegates/ Sophia Kianni: https://www.instagram.com/sophiakianni/ Phia: https://www.instagram.com/phiaco/ The Burnouts Podcast: https://www.instagram.com/theburnouts/ FOLLOW THE PODCAST IG: https://www.instagram.com/girlboss/ | TikTok: https://www.tiktok.com/@girlboss Amanda Goetz: https://www.instagram.com/theamandagoetz/ https://girlboss.com/pages/ambition-2-0-podcast SIGN UP Subscribe to the Girlboss Daily newsletter, filled with career inspiration and intel for ambitious women: https://newsletter.girlboss.com/ For all other Girlboss links: https://linkin.bio/girlboss/ DISCLAIMER This episode is sponsored by Semrush. Check out Semrush One, the only solution built for the next era of search. It unites Semrush's leading traditional SEO tools with powerful AI search capabilities, all in one place, so you can make smarter, faster marketing decisions. Search moves fast, and you should have the right solution to stay ahead of the curve. Trusted by 10M+ marketers worldwide, try it today at semrush.com/. #Ambition2Point0 #PhoebeGates #SophiaKianni #PhiaAI #GirlbossPodcast #WomenInBusiness #AIShopping #Startups #FemaleFounders Learn more about your ad choices. Visit megaphone.fm/adchoices
Recorded live at the Input Whispers: Jazz and Cigars event in Singapore, this special compilation episode created in partnership with Input PR, brings together four insightful conversations exploring the evolving frontiers of Web3, tokenization, fraud prevention, payments, and digital security.In this exclusive collection, co-host Josh Kriger sits down with some of the leading minds shaping the future of blockchain:Edwin Mata, CEO and co-founder of Brickken, on how Real World Assets (RWAs) and tokenization are revolutionizing capital markets and democratizing investment access.Pascal Podvin, co-founder and CRO of Nsure.ai, on leveraging AI to fight fraud and strengthen KYC in an increasingly complex crypto ecosystem.Konstantins Vasilenko, co-founder and CBDO of Paybis, on simplifying crypto onboarding, bridging fiat and digital currencies, and the global rise of crypto debit cards and stablecoins.Alex Katz, co-founder and CEO of Kerberus, on redefining real-time Web3 security, achieving zero user losses, and setting new standards for digital trust.From tokenized assets to next-generation security and payments, this episode captures the dynamic pulse of Web3 innovation straight from Singapore's vibrant crypto scene.Support us through our Sponsors! ☕
In this episode, I sat down with Rod Santomassimo to talk about building a lean, profitable business without chasing scale for the sake of ego. Rod's a master at helping solo operators punch above their weight by focusing on systems, discipline, and value. We get into why bigger isn't always better, how to grow revenue without growing headaches, and the underrated power of operating with clarity and intention. Grow your business: https://sweatystartup.com/events Book: https://www.amazon.com/Sweaty-Startup-Doing-Boring-Things/dp/006338762X Newsletter: https://www.nickhuber.com/newsletter My Companies: Offshore recruiting – https://somewhere.com Cost segregation – https://recostseg.com Self storage – https://boltstorage.com RE development – http://www.boltbuilders.com Brokerage – https://nickhuber.com Paid ads – https://adrhino.com SEO – https://boldseo.com Insurance – https://titanrisk.com Pest control – https://spidexx.com Sell a business: http://nickhuber.com/sell Buy a business: https://www.nickhuber.com/buy Invest with me: http://nickhuber.com/invest Social Profiles: X – https://www.x.com/sweatystartup Instagram – https://www.instagram.com/sweatystartup TikTok – https://www.tiktok.com/404?fromUrl=/sweatystartup LinkedIn – https://www.linkedin.com/in/sweatystartup Podcasts: The Sweaty Startup & The Nick Huber Show https://open.spotify.com/show/7L5zQxijU81xq4SbVYNs81 Free PDF – How to analyze a self-storage deal: https://sweatystartup.ck.page/79046c9b03
What does it look like to make your podcast the cornerstone of your business instead of an afterthought? Today, I'm sitting down with Kylee Chandler—podcast strategist, growth expert, and creator of the Podcast Growth Toolkit. Kylee has spent nearly a decade helping shows like Online Marketing Made Easy with Amy Porterfield and Don't Keep Your Day Job with Kathy Heller grow to millions of downloads. She knows what it takes to build a show that doesn't just get listens—it builds a business. We talk about what it really means to build a life-first business around your podcast, why the “saturated podcast market” is a total myth, and how to turn your episodes into lead-generating, revenue-driving systems. Kylee shares the method she uses to create podcast-first funnels, how she's built her own show from the ground up, and what trends to watch for in 2026. Whether you're launching your first show or ready to grow strategically, this conversation will help you rethink what's possible when you lead with connection, consistency, and purpose. Today you'll hear:02:05 – How Kylee and I define a “life-first business” and what it looks like in practice04:40 – The boundaries and structure that helped Kylee build her business from day one07:15 – Why the podcasting space isn't too crowded—and what the numbers really say09:20 – When a podcast becomes more than just content: the connection that drives growth12:10 – How networking through your show can create unexpected relationships and opportunities15:00 – What it actually looks like to build a business without relying on social media18:25 – The system I use to turn one podcast episode into 17+ pieces of content every week19:58 – Inside Kylee's Podcast-First Funnel and how to repurpose your top-performing episodes23:40 – 2026 podcast trends: bundles, newsletters, SEO, and authenticity over automation27:20 – How “hand-raise” emails are creating real engagement and personal connection30:05 – Why monetizing your own offers is the new wave of podcast growth32:00 – The one mistake new podcasters make and how to avoid it33:15 – Why batching content creates better flow and more profitable episodes35:00 – The business tools we both swear by for organization and growth36:50 – How motherhood shapes our approach to entrepreneurship and freedom CONNECT WITH KYLEE:Website: Www.podcastmarketinghub.comInstagram: @kyleejchandlerFREE Resources:Podcast Project Management Training: podcastmarketinghub.com/hollyPodcast Growth Toolkit: http://www.podcastmarketinghub.com/toolkit
Linktree: https://linktr.ee/AnalyticJoin The Normandy For Additional Bonus Audio And Visual Content For All Things Nme+! Join Here: https://ow.ly/msoH50WCu0KIn this segment of Notorious Mass Effect, Analytic Dreamz delivers an in-depth reaction to the latest Honkai: Star Rail Myriad Celestia Trailer — "Exotale: Scene 8." Dive into the cosmic revelations as Kafka and Silver Wolf unpack alternate destinies for the Astral Express, pondering paths not taken amid the looming Finality of Amphoreus. Analytic Dreamz breaks down Silver Wolf's poignant care for the ailing Firefly in her medical tube, tying it to Penacony's unresolved tragedy and hints of an impending cure in version 3.8 leaks.Explore the Erudition, Remembrance, and Destruction paths: why Amphoreus emerges as the safest trailblazing route, evading horrors like Herta's Third Emperor clash, Welt's showdown with Zephryo, or the Express's doomed encounter with Cipher. Analytic Dreamz analyzes the trailer's lore bombs—split choices from a mysterious woman's warning, multiverse what-ifs, and Iron Tomb's shadow—revealing how they reshape the game's universe and foreshadow epic confrontations.Perfect for Honkai: Star Rail fans craving trailer breakdowns, story theories, and SEO-optimized insights into Hoyoverse's narrative mastery. Uncover missed details like Blade's subtle nods and Kafka's manipulative whispers that could redefine Trailblazer arcs. Join Analytic Dreamz for this essential Honkai Star Rail reaction, blending excitement with analytical depth to fuel your next gacha pull. Support this podcast at — https://redcircle.com/analytic-dreamz-notorious-mass-effect/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
Jack Hoss reveals his new plan to rebuild his real estate websites using funnels, automation, and smarter SEO to save time and close more deals.YouTube Video at: https://youtu.be/Hco058Q4GY4In this episode of RealDealCast, Jack Hoss breaks down his complete plan to rebuild and streamline his real estate web presence for better lead generation and automation.After seeing a drop in search rankings, Jack realized that traditional SEO and cookie-cutter real estate sites no longer work. Instead, he's shifting to a three-part strategy that focuses on authority, funnels, and full integration with his deal flow system.You'll learn:Why duplicate real estate website content is killing SEO performanceHow to replace slow, bloated websites with targeted one-page funnelsThe role of authority sites in building trust and credibilityHow to fully integrate lead funnels with your CRM and automation toolsWhy modern SEO is about validity and engagement, not just keywordsHow community partnerships and local links boost visibilityThe importance of reducing manual work and automating follow-upJack also shares his upcoming plan to document this entire process through videos and a (temporarily) free Skool community, where he'll post prompts, tools, and templates to help investors do the same.
Most businesses expect AI to cut content costs in half and triple output. That fantasy rarely survives contact with reality. In this episode of Marketing Speak, I sat down with Eric Enge—founder of Pilot Holding, my co-author on all four editions of The Art of SEO, and author of Using Generative AI for SEO—to discuss what actually works with AI in marketing. Eric has built and sold four companies, including the award-winning Stone Temple Consulting. His latest insights cut through the AI hype to reveal sustainable strategies: ✅ Why 25-30% efficiency gains (not 4x productivity) is the realistic target ✅ What large language models do exceptionally well vs. where they consistently fall short ✅ Why link building isn't dead and multi-channel presence matters more than ever ✅ How covering low search volume topics demonstrates true expertise ✅ The real truth about Google's "just create great content" advice If you're tired of empty AI promises and want strategies that deliver real results, this conversation will recalibrate your approach. The show notes, including the transcript and checklist to this episode, are at marketingspeak.com/525.
Two-time Emmy and three-time NAACP Image Award-winning television Executive Producer Rushion McDonald interviewed Ronnell Perry.
ChatGPT ads are coming.
Embracing slow and steady growth, scaling a food blog without losing joy or balance, and hiring team members with Isabel Orozco-Moore from Isabel Eats. ----- Welcome to episode 542 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Isabel Orozco-Moore. Scaling a Team and Reaching 2 Million Monthly Pageviews In this episode, we're welcoming back Isabel Orozco-Moore from Isabel Eats, who first joined us on the podcast back in 2019, just after she had narrowed her niche to Mexican recipes. Since then, she's grown her blog from 650,000 to over 2 million monthly pageviews and grown her team to 3 full-time employees (including her husband!) and several contractors. Isabel shares how she's built a sustainable business by focusing on slow, intentional growth, smart hiring, and maintaining joy in her work. Bjork and Isabel chat about how she avoids the comparison trap, what it's like working with her husband, and how she uses tools like Airtable to stay organized while managing a growing team. Isabel also gives us a peek into her upcoming cookbook project (coming spring 2027!) and shares what it really takes to scale a business while still loving what you do. Three episode takeaways: How Isabel balances making, managing, and scaling — Even as her traffic and team have grown, Isabel has stayed connected to the creative side of her business by focusing on what she loves most — developing recipes in her niche and creating videos — not managing a team. Systems and support are game changers — Hiring strategically, using tools like Airtable, and taking advantage of Raptive's SEO support have helped Isabel delegate tasks, stay organized, and focus on the creative work she loves. Balance fuels longevity — From setting boundaries around her work to prioritize family time to avoiding comparison, Isabel shares how finding balance has kept her passionate, efficient, and motivated. Resources: Isabel Eats The Freedom of a Niche with Isabel Orozco-Moore The Future of Wanting (in an age of A.I.) Slow Productivity Toggl Focus Things App How to Get Things Done, Stay Focused and Be More Productive with Dr. Cal Newport Asana Airtable Buy Back Your Time Slack Semrush Pinch of Yum Email Crush Diversifying Income Series: Monetizing Your Email List with Matt Molen Email Marketing for Bloggers with Matt Molen WisprFlow Grammarly Raptive Tastes Better from Scratch Follow Isabel on Instagram Join the Food Blogger Pro Podcast Facebook Group Thank you to our sponsors! This episode is sponsored by Raptive. Interested in working with us too? Learn more about our sponsorship opportunities and how to get started here. If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership.