The Structured Start-up

Mike Goodrich and Laurel Mills talk with Lee Ross of Learnsafe about understanding the industry ecosystem and competitive landscape (module 11).

Mike Goodrich and Laurel Mills speak with Jim Cavale of INFLCR about finding your entrepreneurial story and narrative arc (module 4).

Mike Goodrich and Laurel Mills speak with Jeff Gale of TicketBiscuit about guerilla marketing, growth hacking, and other sales techniques (module 9).

Mike Goodrich and Laurel Mills of First Avenue Ventures discuss unit economics (module 17) with Zane Tarence of Founders Advisors. https://www.thestructuredstartup.com/

Mike Goodrich and Laurel Mills sit down with Mary Drennen and Tiffany Vickers-Davis of Nourish to talk about launching and running their business. They discuss the ins and outs of product testing, MVP (minimum viable product), and what every entrepreneur needs to know (module 5). https://www.thestructuredstartup.com/