Podcasts about Growth hacking

 Et si votre CRM devenait un véritable levier de croissance intelligente ? En 1 heure chrono, découvrez comment l'IA générative va transformer les vie des commerciaux, du marketing et du service client qui utilisent actuellement des CRM classiques. Que vous utilisiez Salesforce, Hubspot ou d'autres outils, vous repartirez avec des stratégies concrètes, des outils et des retours d'expérience pour : - Enrichir automatiquement vos données clients (secteurs d'activité, web scraping IA...). - Automatiser les tâches chronophages (prospection post-salon, rédaction d'emails…). - Personnaliser vos interactions à grande échelle grâce aux chatbots et à l'analyse prédictive. Prendre les bonnes décisions à l'analyse de données CRM mais aussi de sources externes. Nous vous présenterons des outils comme DUST, Breeze, Leexi, Mistral… Vous aurez à l'issue une boîte à outils pour passer à l'action dès demain. Au sommaire : 1️⃣ Quels sont les opportunités de l'intégration de l'IA Générative dans le CRM 2️⃣ L'IA au secours du CRM pour une meilleure prise de décision - Comment pallier les limites des CRMs traditionnels (ex. Salesforce) avec des outils externes ? - Enrichissement automatique du CRM avec Mistral / ChatGPT. - Exploiter les données publiques pour créer des fichier prospects qualifiés. - … 3️⃣ CRM + modules IA = vers une nouvelle efficacité ! - Les Chatbots IAG connectés au CRM - Le requêtage en langage naturel au service de la performance commerciale - La rédaction assistée par l'IA - La personnalisation des interactions - La production de contenus marketing. - La centralisation des données du CRM, de Notion, des Drives pour améliorer l'efficacité et la connaissance collective - La fin des tâches chronophages à faible valeur ajoutée pour les équipes (prise de notes…) 4️⃣ La prise de décision grâce à l'IA, focus sur les dirigeants Les nouveaux réflexes à adopter (diagnostic…) Les pièges à éviter (dépendance, surconfiance…) ✨ Avec la participation de : - Frédéric Canevet (ConseilsMarketing.com) : Expert en Growth Hacking & Marketing B2B. - Gabriel Dabi-Schwebel (1min30.com) : Pionnier du marketing & de l'intégration de l'IA dans le CRM 

Poznaj 7 sprawdzonych typów treści do firmowego newslettera B2B, które pomogą Ci budować relacje i zwiększać zaangażowanie odbiorców.Zbuduj swój proces redystrybucji treści biznesowych z Content Machine.https://growthplan.pl/content-machine/Zostań T-shaped marketerem w 24 tygodnie - poznaj szczegóły kursu.https://tshaped.pl/Umów się na bezpłatną konsultację i zbuduj Growth Plan dostosowany do Twojego biznesu: https://growthplan.pl/Dołącz do bezpłatnego Growthlettera:www.mateuszwycislik.pl/growthletter

Send us a textBuilding an email list from scratch can feel overwhelming, especially when you're staring at zero subscribers and wondering how to attract your ideal clients. In this illuminating conversation with Tracy Beavers, we uncover a powerful "hack" that combines platform specialization, profile optimization, and strategic lead magnets to rapidly grow your subscriber base without burning yourself out.Tracy shares her journey from corporate burnout to becoming a business and sales coach who helps entrepreneurs create the impression they're "everywhere" online without actually being glued to social media 24/7. Her approach focuses on choosing one platform where you feel comfortable, creating consistent content that attracts your ideal audience, and optimizing every aspect of your profile to funnel visitors directly to your email list.Rather than creating generic lead magnets, Tracy recommends reverse-engineering from your paid offerings—developing freebies that naturally bridge the gap between awareness and your ultimate solution. Adding video elements to these resources creates an immediate connection, allowing potential subscribers to experience your teaching style and personality before committing further.The most surprising insight? Tracy reveals how she grows her free Facebook group by hundreds of members monthly without sending a single invitation. Her "attraction marketing" approach relies on authentic engagement in other communities where her ideal clients already gather. By providing genuine value without obvious self-promotion, she naturally draws people into her world where they eagerly join her email list.For those who struggle with consistency, Tracy offers a brilliant content creation hack: mapping 90 days of social media topics in just 30 minutes, focusing each week on a single theme rather than scrambling for daily ideas. This approach ensures your messaging stays cohesive while maintaining the steady visibility that algorithms reward.Whether you're starting from zero subscribers or looking to accelerate your current growth, this episode delivers immediately actionable strategies to transform your "sad little list" into your most valuable marketing asset. The secret isn't working harder—it's working smarter with systems that continue building your audience even when you're not actively "marketing."Tracy BeaversAs CEO and Founder of Tracy Beavers Coaching, Tracy has a proven trJoin my events community for FREE monthly events.I offer free events each month to help you master your business's growth through marketing, sales, systems, and offer strategy. Join the community here! Are you tired of prospects ghosting you? With a Gateway Offer, that won't happen.Over the next Ten Days, we will launch and sell our Gateway Offers with the goal of reaching booked-out status!Join the challenge here.Support the showJoin the Tiny Marketing Club >>> Join the ClubCome tour my digital home :) >>>WebsiteWanna be friends? >>> LinkedInLet's chat every Tuesday! >>> NewsletterCatch the video podcast on YouTube >>>YouTube

Faisons le point sur les actualités RH de ce début 2025 !

Jordan Boesch started 7shifts as a teenager helping his dad manage restaurant shifts. Today, his software runs scheduling for 50,000 restaurants. This episode dives into how Jordan bootstrapped early growth, why relentless focus on solving real customer pain mattered more than funding, and how tight partnerships supercharged his expansion. Jordan also shares hard-won lessons on managing burnout, dealing with near-failure, and creating a company culture that lasts. It's packed with practical insights every founder needs.___Why You Should Listen:• From side project to being used by 1 in 10 restaurant workers in the U.S.• How to use SEO and partnership strategies that drove early growth• Why customer complaints are often a good sign. • What to do when you're about to run out of cash. • See why defining clear core values early was key to building a resilient team._____(00:00:00) Building for Passion Not Profit(00:01:32) Solving Dad's Restaurant Problems(00:06:01) Getting the First Real Customer(00:10:47) Taking the Leap to Full-Time Founder(00:13:07) Moving to Silicon Valley and Finding Focus(00:16:51) Growth Hacking with SEO and Partnerships(00:24:59) How to Actually Make Partnerships Work(00:27:08) Building a Big Company Outside the Bay Area(00:30:29) Raising Money and Surviving Near-Failure(00:35:49) Defining Culture to ScaleSend me a message to let me know what you think!

BONUS

Jak budować wzrosty w firmie B2B? W tym odcinku posłuchasz o 4 drogach. GHPP 26: cross-selling i up-selling co to jest i jak wykorzystać do zwiększenia sprzedaży?GHPP 58: Zastosowanie wskaźników TTV i churn rate w biznesieZostań T-shaped marketerem w 24 tygodnie - poznaj szczegóły kursu.https://tshaped.pl/Umów się na bezpłatną konsultację i zbuduj Growth Plan dostosowany do Twojego biznesu: https://growthplan.pl/Dołącz do bezpłatnego Growthlettera:www.mateuszwycislik.pl/growthletter

Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

Bonus et Recap

No episódio de hoje do Growthcast, recebemos Felipe Spina, CEO da Maestro ABM e uma das maiores autoridades em vendas B2B do país.Felipe não é apenas mais um especialista. Como parte do primeiro time de Growth Hacking da RD Station, ele viveu na prática o desafio de escalar vendas B2B. Hoje, através da Maestro ABM, já ajudou centenas de empresas a encurtarem seus ciclos de vendas e aumentarem drasticamente sua taxa de conversão.Você vai descobrir: como identificar as empresas certas para seu produto/serviço, métricas que realmente importam no ABM, estratégias para personalizar sua abordagem, como reduzir o ciclo de vendas B2B e técnicas para aumentar o ticket médioSe você trabalha com vendas B2B, lidera uma equipe comercial ou está buscando escalar seu negócio de forma sustentável, este episódio é imperdível.

No episódio de hoje do Growthcast, recebemos Felipe Spina, CEO da Maestro ABM e uma das maiores autoridades em vendas B2B do país.Felipe não é apenas mais um especialista. Como parte do primeiro time de Growth Hacking da RD Station, ele viveu na prática o desafio de escalar vendas B2B. Hoje, através da Maestro ABM, já ajudou centenas de empresas a encurtarem seus ciclos de vendas e aumentarem drasticamente sua taxa de conversão.Você vai descobrir: como identificar as empresas certas para seu produto/serviço, métricas que realmente importam no ABM, estratégias para personalizar sua abordagem, como reduzir o ciclo de vendas B2B e técnicas para aumentar o ticket médioSe você trabalha com vendas B2B, lidera uma equipe comercial ou está buscando escalar seu negócio de forma sustentável, este episódio é imperdível.

Bonus

Pour celles et ceux qui pensent que l'inclusion en entreprise est acquise, ce podcast va vous faire réfléchir...Aujourd'hui, un échange passionnant avec Rassam sur l'inclusion en entreprise et ses enjeux pour 2025.

Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

Chris Obereder gehört zu den jüngsten erfolgreichen Investoren Deutschlands. Als Serial Entrepreneur und Investor unterstützt er mit seinem eigenen VC, Startup Chris Venture, junge Unternehmen auf ihrem Weg zum Erfolg.Er selbst nennt sich Dream Catcher und Adventurer. Nach mehreren Jahren im Silicon Valley und zwei erfolgreichen Exits ist er heute an über 100 Unternehmen beteiligt. Besonders bekannt wurde er durch seine Expertise im Growth Hacking. Sein eigentlicher Investmentfokus: KI, Web3, Apps & SaaS, E-Commerce und Games - doch jetzt rückt der Defense-Sektor immer stärker in den Mittelpunkt seines Interesses.In dieser Folge sprechen wir über den Fokus-Shift auf Defense, Chris ungewöhnliches Business mit Zwergziegen – und eine Python als Weihnachtsgeschenk. Außerdem erklärt der Investor, warum er im Krypto-Sektor überhaupt nicht gierig ist. Die Themen:- Erfolgreiches Investieren (im Silicon Valley)- Von eigenen Games zu sozialen Netzwerken- Der erste große Exit mit Tellonym- Purpose als Unternehmer- Marasia: Ziegenmilcheis als Business- Warum Defense-Startups an Bedeutung gewinnen- Defense & die Kombination mit Krypto und Daten- Startups fördern als Hobby- Tracking des Startup-Portfolios- Auch Insolvenzen gehören dazu- Perspektive auf KI- Renaissance des Stablecoin-Markts- Trump und sein Marketing im Krypto-Sektor- Performance von Polkadot und Uniswap- Altcoins – keine Wertanlage für kommende Generationen?- Was macht eine:n herausragende:n Unternehmer:in aus?- Was bedeutet Erfolg wirklich?Wenn dir diese Folge gefallen hat, lass uns doch vier, fünf Sterne als Bewertung da und folge dem Podcast auf Spotify, Apple Music und Co. Für Anregungen, Kritik, Feedback oder Wünsche zu künftigen Gästen schick uns jederzeit gerne eine Mail an ⁠⁠⁠⁠⁠⁠⁠⁠feedback@trendingtopics.at⁠⁠⁠.

Welcome to the Ed Parcaut Show! In this episode, Ed sits down with Colin Hirdman, a seasoned entrepreneur with a keen expertise in leveraging LinkedIn for business growth. They dive into Colin's unexpected journey into entrepreneurship that started at a birthday party, and his early days in the data processing business during the mid-90s. Colin shares his insights on transitioning from direct mail to digital marketing, selling his first business in 2006, and co-founding Monkey Island Ventures. Listen in as they explore the art of building authentic connections on LinkedIn, Colin's philosophy on audience building, and the detailed process of using LinkedIn Live Streams to engage with potential clients. Whether you're an aspiring entrepreneur or a business professional looking to sharpen your LinkedIn game, this episode is packed with valuable tips and strategies to help you succeed. Tune in now to learn how to create meaningful interactions and establish thought leadership on the platform.  **Contact Ed Parcaut:** -

Taux de chômage des jeunes inquétant en France ?

No novo episódio do De Dono para Dono, recebemos Fabrício Macias, Co-CEO da Macfor, uma agência de marketing full service especializada em Agro Marketing e estratégias baseadas em dados. Fabrício tem uma trajetória marcada por inovação e empreendedorismo, tendo criado sua primeira startup do zero até alcançar R$ 300 milhões em apenas quatro anos. Hoje, ele lidera a Macfor, ajudando grandes marcas a potencializarem seus resultados por meio de Growth Hacking, inteligência artificial e análise de dados.Se você é empreendedor, profissional de marketing ou atua nos setores de agro ou saúde, este episódio traz aprendizados valiosos sobre inovação, estratégias digitais e crescimento sustentável. Assista agora e descubra como dados e criatividade podem transformar seus resultados!Conheça a Auddas e descubra como podemos ajudar a alcançar o sucesso:https://auddas.com/https://www.instagram.com/auddas_/https://www.instagram.com/donoparadono/https://www.instagram.com/juliantonioli/https://www.linkedin.com/company/auddas-consulting/Como encontrar o Fabrício e a Macfor:https://macfor.com.br/https://www.instagram.com/macforhttps://www.linkedin.com/company/macfor/https://www.linkedin.com/in/fabricio-macias-macfor/https://www.instagram.com/fabricio.mr/

On vit dans un monde ou les candidats et les recruteurs ne savent pas se parler ! ⚔️Et c'est une des cause principale de la tension du marché !C'est le sujet du jour, celui qui nous a animé avec Tonton Karim ! Pour ceux au fond de la classe qui n'ont pas suivi : Tonton Karim, c'est celui qui murmure à l'oreille des candidats et des recruteurs à travers son entreprise FindYour Way !

Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

➡️ Like The Podcast? Leave A Rating: https://ratethispodcast.com/successstory  In this "Lessons" episode, Nathan Barry, founder and CEO of ConvertKit, shares the four key mantras that fueled his journey from author to software entrepreneur. He explains how teaching everything builds credibility and drives continuous learning, why creating every day and working in public not only sharpens your skills but also forges deep connections, and how defaulting to generosity unlocks lasting success by transforming every challenge into an opportunity to grow. ➡️ Show Linkshttps://successstorypodcast.com  YouTube: https://youtu.be/v-xAQXohY5IApple: https://podcasts.apple.com/us/podcast/nathan-barry-founder-and-ceo-at-convertkit-the-secret/id1484783544Spotify: https://open.spotify.com/episode/5lM4QCRHCxI4Yne8KLjRX5 ➡️ Watch the Podcast On YouTubehttps://www.youtube.com/c/scottdclary

BONUS

BONUS

Rediffusion d'un des épisodes les plus écoutés du Podcast du MarketingLa video est un des formats rois de nos écrans. On en regarde tout le temps, pour se divertir, pour apprendre, pour comprendre. La vidéo est partout et évidemment elle est aussi très présente en marketing. Mais comment savoir si le format vidéo serait un bon choix pour notre activité?Dans cet épisode, je vous propose un cours accéléré de video marketing, vous apprendrez :Pourquoi le format vidéo est essentiel à intégrer dans votre stratégiePour qui il est faitComment l'utiliserEt comment on fait pour se lancer-------------------

Would you like access to our advanced agency training for FREE? https://www.agencymastery360.com/training Would you consider a merger or acquisition as a growth strategy? What does it look like to acquire another agency? How can you ensure success for the buyer, seller, and existing clients? Today's featured guest demonstrates how this approach can be highly effective when executed thoughtfully. He started his agency after realizing he would never get the recognition he deserved while working for somebody else, which drove him to establish his own agency where he now thrives. Recently, he expanded through the strategic acquisition of three agencies, focusing primarily on their client portfolios. His acquisition strategy emphasizes the importance of relationship continuity, specifically seeking arrangements where previous owners remain involved during the transition period, allowing his team to gradually build trust with the inherited client base. Learn from his valuable insights on entrepreneurship and the strategic use of acquisitions for agency growth. Luke Szkudlarek is a founding partner of What., a Zurich-based consultancy and growth hacking group focused on helping SMEs and startups with growth, digitalization, and product development. He'll share the pivotal moment that sparked his decision to pursue entrepreneurship after an encounter with his boss, highlighting the importance of ownership and recognition in the workplace. In this episode, we'll discuss: Spotting trends that lead to agency success. The mind shift needed to break the glass ceiling on growth. Using agency acquisition as a growth strategy. Ensuring a smooth merger and acquisition for agency clients. Subscribe Apple | Spotify | iHeart Radio Sponsors and Resources E2M Solutions: Today's episode of the Smart Agency Masterclass is sponsored by E2M Solutions, a web design, and development agency that has provided white-label services for the past 10 years to agencies all over the world. Check out e2msolutions.com/smartagency and get 10% off for the first three months of service. How a Dismissive Boss Sparked an Agency Journey Luke's entrepreneurial journey began in Zurich with what seemed like a straightforward 'easy' role helping an agency acquire new clients. As he sharpened his skills he soon started working with giants like Nestle and Victoria Knox. After closing a few lucrative deals, Luke approached his employer about receiving company shares as compensation for his valuable contributions. His boss's dismissive response—offering a spa treatment instead of equity—became a key moment in his career. Rather than viewing this as a setback, he recognized it as a sign that it was time to venture out on his own. Confident in his ability to attract and maintain relationships with major clients, he started to plan his next move with a colleague. Six months later they were ready to start building their own business. Spotting Trends as the Secret to Early Success While many startup agencies start out relying on referrals, Luke attributes his success to an ability to identify and capitalize on emerging market trends. Firstly, he benefitted from starting out in a market where growth hacking was still relatively unknown, allowing his firm to establish itself as a pioneer in its niche. Rather than simply focusing on website visibility, they differentiated themselves by creating valuable digital assets for their clients. Luke was also quick to spot the benefits of having a hybrid team, which gave him access to talent from all over the world. It also allowed him to undercut the competition with lower prices, and he had a hybrid structure already set when the pandemic hit. Furthermore, while many agencies still thought that working with startups was a waste of money, Luke focused only on these businesses. Bigger agencies had no interest in working with a $50,000-$60,000 budget, but it was just what his agency needed to start building their brand. This led to many obscure projects, but as one of few agencies working with startups it was pretty easy to jump from an initial project to a much larger one and opportunities to build relationships with investors. Outsourcing Tasks as a Strategic Growth Plan One of the critical decisions that significantly influenced his agency's growth was delegating administrative tasks. Neither Luke nor his partner are very fond of admin work and didn't want any part of the invoicing. However the invoicing process is a fundamental one in an agency and a focus when it came to a basis for success. They recognized their strengths lay in selling and project delivery, not in repetitive administrative work so that was the first choice when it came to start hiring to delegate. This approach is about more than offloading work, it is a strategic decision with significant advantages. By outsourcing administrative tasks, it frees up valuable time and resources, enabling founders and key team members to focus on strategic planning, client engagement, and product development. The Mind Shift to Break the Glass Ceiling to Real Growth Many founders find themselves trapped after hitting a glass ceiling, unsure of how to break through to the next level. You need a fundamental mindset shift before you can get past this stage. This mindset shift requires you understand that growth is not solely about increasing revenue or expanding service offerings. Instead, it requires a clear vision and the ability to communicate that vision effectively to the entire team. Founders must ask themselves not just where they want to go, but how to empower their teams to make decisions that align with that vision. Moreover, it's about hiring strategically to build a team that can take the agency further than you can done by yourself, while also working on improving yourself to set the vision and be the face of the agency. Luke has recently started working with coaches to get inspiration and it has made a big different in his goal of getting to the next level. Acquisition as an Agency Growth Strategy By now, Luke's agency has acquired three other agencies and continues to learn about these transactions. All three processes were different, with the first one being a merger with an agency that initially came in as a strategic partner and the last two being more asset purchases focused on their client portfolios. According to Luke, it's quite difficult to convince Swiss clients to leave their agency, even if you present an opportunity to save them a lot of money because personal relationships often hold more sway than the merits of a compelling pitch or a well-crafted campaign. Consequently, it's easier in his view to acquire the portfolios to start a relationship with those companies. This approach not only facilitates expansion but also enhances the value proposition offered to clients, ultimately driving profitability and market presence. How to Ensure a Smooth M&A Transition for Agency Clients In agency acquisitions, understanding the seller's post-sale intentions is crucial for establishing a successful transition. Try to get a clear response of what they're hoping to get from the sale. Do they want to completely separate themselves from the agency and do something else? Do they prefer staying and focus on sales and growth? Or maybe focus on profitability and growth? There are scenarios where each of those options could work but there needs to be a clear understanding from the beginning for it to work for both parties. Luke's approach to acquisitions specifically acknowledges the relationship-based nature of agency businesses. He personally prefers for the founders to stay for a while as he works to earn clients' trust. If a seller walks away immediately, the client list becomes worthless since their relationship is with the previous owner. Until the trust is built, it's best to keep sellers on board. Do You Want to Transform Your Agency from a Liability to an Asset? Looking to dig deeper into your agency's potential? Check out our Agency Blueprint. Designed for agency owners like you, our Agency Blueprint helps you uncover growth opportunities, tackle obstacles, and craft a customized blueprint for your agency's success.

Danny Flood is a world nomad, growth hacker, bestselling author of "Dr Growth" and "Unlimit," founder at the School of Growth Hacking, Nomadhaus, and OpenWorld Magazine. Top 3 Value Bombs 1. When you live your life without structures and literally without rules, you can make up the rules that works for you and make quick decisions. 2. Its all about the speed of implementation. If you can bring your ideas to life in a faster, easier and with less expenses, it can really change your life. 3. You must always be adaptable and learn to think and rethink everything you know. Keep learning and experimenting and finding new ways and things. Get a copy of Danny's book that is launching at Kickstarter and get 7 chapters that you can download for free - Unlimit Sponsors Thrivetime Show Attend the world's highest-rated business growth workshop taught personally by Clay Clark at ThrivetimeShow.com/eofire Airbnb If you've got an extended trip coming up and need a little help hosting while you're away, hire a co-host to do the work for you! Find a co-host at Airbnb.com/host

Danny Flood is a world nomad, growth hacker, bestselling author of "Dr Growth" and "Unlimit," founder at the School of Growth Hacking, Nomadhaus, and OpenWorld Magazine. Top 3 Value Bombs 1. When you live your life without structures and literally without rules, you can make up the rules that works for you and make quick decisions. 2. Its all about the speed of implementation. If you can bring your ideas to life in a faster, easier and with less expenses, it can really change your life. 3. You must always be adaptable and learn to think and rethink everything you know. Keep learning and experimenting and finding new ways and things. Get a copy of Danny's book that is launching at Kickstarter and get 7 chapters that you can download for free - Unlimit Sponsors Thrivetime Show Attend the world's highest-rated business growth workshop taught personally by Clay Clark at ThrivetimeShow.com/eofire Airbnb If you've got an extended trip coming up and need a little help hosting while you're away, hire a co-host to do the work for you! Find a co-host at Airbnb.com/host

Bonus

Bonus

Join Danielle Hutchinson of Authors on Mission as she sits down with Andrew Miller, author of "The Startup Growth Book" and marketing expert. In this value-packed episode, Andrew reveals how he wrote his 300-page book in just two weeks during COVID quarantine and shares the authentic marketing strategies that have helped startups succeed without massive budgets.Key insights from this conversation:Why projecting confidence about your future growth (the "fake it till you make it" mindset) creates opportunitiesHow writing a book dramatically increased Andrew's speaking opportunities and consulting ratesWhy AI tools like ChatGPT are transforming content creation (and how to use them effectively)The importance of testing low-cost marketing strategies before scalingAndrew's practical tip: "Focus on creating genuine value rather than flashy marketing. Help people authentically, and growth will follow."Don't miss their conversation about potentially collaborating on a new book project in the new year - whether on relationships or small business marketing!#StartupGrowth #AuthenticMarketing #BookWriting #EntrepreneurTips

 Bonjour,Vous avez du mal à capter l'attention de vos prospects ? Vos taux de conversion stagnent et vous cherchez des idées pour déclencher l'achat ? Cela veut dire qu'il est temps d'adopter une approche plus scientifique et plus percutante .Les neurosciences justement explorent le fonctionnement du cerveau et des mécanismes qui l'animent. L'objectif est d'optimiser vos stratégies marketing en se basant sur les émotions et l'inconscient afin d'influencer les décisions d'achat et d'améliorer l'impact des campagnes. Découvrez comment appliquer cette méthode avec des exemples concrets grâce au replay vidéo & slides de mon dernier atelier en ligne "Neurosciences et Growth Hacking, le Duo Magique" : https://www.conseilsmarketing.com/growth-hacking/neuromarketing-growth-hacking-le-duo-magique-replay-slides/ Et si vous vous allez encore plus loin, nous avons conçu pour vous le Pack Growth Hacking + Neuromarketing :

BONUS

Ever wondered what it takes to truly stand out in a crowded market? Join us for an insightful conversation with serial entrepreneur Anthony Franco, who has mastered the art of grabbing attention with creativity and novelty. Anthony takes us on a journey through his entrepreneurial successes, sharing unforgettable stories. He challenges the myth of overnight success, instead highlighting the persistence and clever strategies—like using the seven deadly sins for crafting marketing messages—that are essential for any entrepreneur. By the end of the episode, you'll be brimming with fresh ideas and a newfound appreciation for the creative sparks that drive business innovation.Thinking about selling your business? Anthony lays out the roadmap to make it an attractive proposition. From ensuring profitability and maintaining spotless financial records to building a business that thrives independently of its founder, these insights are gold for any entrepreneur considering an exit strategy. As the founder often needs to wear many hats, Anthony stresses the importance of initially acting as the chief revenue officer to thoroughly understand your market. And since entrepreneurship can be a lonely journey, he emphasizes the necessity of building a supportive network. Connect with fellow founders and dive into local entrepreneurial communities to share stories, advice, and camaraderie that will sustain you through both the highs and lows of your entrepreneurial journey.Check out Anthony's web site and podcast How to Founder Send us a Text Message, give feedback on the episode, suggest a guest or topicVisit the Remarkable Marketing Podcast website to see all our episodes.Visit the Remarkable Marketing Podcast on YouTube Remarkable Marketing Podcast Highlights on InstagramEric Eden on LinkedIn

Rediffusion d'un des épisodes les plus écoutés du Podcast du MarketingParfois pour on a besoin d'un petit coup de pouce pour avancer. C'est pas qu'on ne veut pas travailler, c'est pas qu'on n'est pas motivé, mais parfois on a du mal à trouver le bon chemin, à comprendre sous quel angle regarder les choses, à savoir par où commencer.Parfois on a besoin de suivre une méthode, et puis tant qu'à faire de le faire entourée d'autres personnes qui galèrent un peu comme nous. Parfois on a besoin d'avoir une bonne raison d'y aller. Et quand c'est le cas, la meilleure solution c'est un bon vieux challenge :"Apprends à faire tel truc en 5 jours", ou "3 jours pour développer tel mindset", ou "21 jours pour atteindre ton objectif". Je suis sûre que vous les avez vu passer sur les réseaux sociaux, vous avez peut-être déjà participé à l'un de ces challenges. Ca peut être sur n'importe quel thème, du summer body au développement de ses finances perso en passant par la création de persona. Bref, le challenge c'est une stratégie marketing très puissante pour faire croître son audience, la qualifier, l'engager, et in fine la convertir. Quand il est bien fait, c'est un modèle très pertinent surtout pour les business de service. Mais c'est un modèle que je connais mal, pour la bonne raison que je n'en ai jamais construit un moi-même, donc aujourd'hui j'ai fait appel à une pro des challenge, une personne que j'ai découverte sur les réseaux et qui a monté toute une part de son business justement grâce à cette stratégie du challenge ; cette personne c'est Annelise Harris.Dans cet épisode vous apprendrez : 

BONUS

BONUS

Today, we're talking with Andy Boyd, CPO of Appfire, which provides a portfolio of over 100 collaboration solutions. In this episode, Andy details: His no-fail growth formula from driving product-led growth (PLG) at IBM Watson Learn from Andy's product-lead growth examples from his book, Enterprise Growth Playbook The ways he uses data to drive experimentation velocity and avoid decision paralysis How he's slingshotted his career by focusing on working with great people, rather than chasing titles or compensation - and why you should too! Links LinkedIn: https://www.linkedin.com/in/andyfboyd/ Website: https://andyfboyd.com/ Appfire: https://appfire.com/ Enterprise Growth Playbook: https://andyfboyd.com/enterprise-growth-playbook/ Chapters 00:00 The Data Dilemma: Product Decision-Making 00:15 Intro 01:16 The Introduction of Product-Led Growth at IBM Watson 02:19 Driving Monthly Active Users: Strategies and Successes 03:16 Understanding Growth: Product vs. Marketing 04:01 The Early Days of PLG at IBM 05:20 From Developer to Product Manager 08:13 Launching Growth Teams Across IBM 11:39 Key Learnings from Developer-Focused Projects 14:51 The Power of Simplicity in Growth Strategies 16:46 Writing the Enterprise Growth Playbook 20:21 The Silver Bullet Myth in Growth Strategies 21:22 The Magic of Compounding Growth 22:31 Data-Driven Decision Making 26:29 Transitioning to Appfire 28:23 Scaling and Hypergrowth at Appfire 31:42 Effective Customer Feedback Mechanisms 35:31 Career Advice: From IBM to Appfire 40:23 Outro Follow LaunchPod on YouTube We have a new YouTube page (https://www.youtube.com/@LaunchPod.byLogRocket)! Watch full episodes of our interviews with PM leaders and subscribe! What does LogRocket do? LogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today. (https://logrocket.com/signup/?pdr) Special Guest: Andy Boyd.

BONUS

Rediffusion d'un des épisodes les plus écoutés du Podcast du MarketingVous les voyez de plus en plus sur votre fil linkedin, vous en connaissez sûrement autour de vous, on a même inventé un nom pour eux, c'est le signe que c'est dans l'air du temps: Les solopreneurs sont partout. Et c'est peut-être même un statut auquel vous pensez pour vous-même. Si c'est le cas cet épisode est fait pour vous. Je vous propose un tour d'horizon du travail indépendant, ses avantages, ses inconvénients. Le but c'est qu'à la fin de l'épisode vous sachiez si ce statut est fait pour vous ou non. Et si vous êtes déjà à votre compte, vous aurez peut-être envie de vous rappeler en quoi ce que vous faite n'est pas comme tout le monde, et pourquoi vous avez choisi ce statut. Quel que soit le travail qu'on a choisi, tout ne pas toujours être rose. Et quand c'est un peu plus dur que d'habitude, c'est toujours une bonne idée de se souvenir des raisons pour lesquelles on a choisi d'être là. Donc aujourd'hui je vous dis tout sur ce que c'est vraiment que d'être indépendant, freelance, solopreneur, appelez ça comme vous voulez. Vous aimerez aussi : 3 stratégies digitales indispensables pour les indépendantsC'est quoi Stratégie Indépendante ?----------------

Bonus

Quand une tension surgit, on veut :attaquerargumenterse défendreLes conversations difficiles ne sont pas là pour nous mettre en échec. Elles sont des opportunités déguisées quand on sait comment les aborder.Eric Daubricourt, auteur et médiateur nous partage ses secrets pour rester calme pendant les tempêtes

BONUS

Rediffusion de l'un des épisodes les plus écoutés du Podcast du Marketing.Cet épisode est la deuxième partie de l'épisode 133 et nous allons parler de SEO. Si vous n'avez pas encore écouté l'épisode précédent, je vous invite à le faire puisqu'il traite des essentiels à connaître pour une bonne pratique du SEO. Avec l'épisode d'aujourd'hui, Guillaume Giraudet-Bacchiolelli nous propose d'aller un cran plus loin et de travailler des stratégies SEO plus pointues pour passer la seconde et rendre votre site encore plus visible. Guillaume est un pro du SEO, il a sa propre agence, 209 agency, et il anime toutes les semaines une room sur clubhouse aux côté de ma copine Caroline Mignaux et de Fabien Feirreira dans laquelles ils répondent à toutes les questions growth que vous pouvez vous poser. Bref Guillaume c'est le Monsieur SEO et je suis ravie de le retrouver pour ce second épisode qui croyez-moi contient un nombre incalculable de pépites. Dans cet épisode vous apprendrez : Ce que Google attend de vousCe sur quoi vous devez écrireComment faire venir les robots de GoogleComment optimiser vos contenus en un tour de mainEt d'ailleurs, je ne pouvais pas vous laisser comme ça, paniqués parce que vous n'avez pas eu le temps de noter tous les bons conseils de Guillaume, alors j'ai pris les devants et je vous ai rédigé une checklist de ses astuces. Elle regroupe tous les tips qu'il nous a donné sur les deux épisodes, faites-vous plaisir. Et pour en savoir plus sur Guillaume, vous pouvez le contacter sur son profil linkedin et jeter un œil à son agence SEO.-------------------

BONUS & RECAP

Send us a textIn this inspiring episode, Joey Pinz sits down with Jeremy Shapiro to discuss the profound impact of peer groups on personal and business growth. Jeremy, an entrepreneur and mastermind leader, shares his journey from the summit of Mount Kilimanjaro to navigating the peaks and valleys of the business world. They dive into the importance of accountability, the transformative power of mastermind groups, and how surrounding oneself with diverse perspectives can foster unexpected solutions and growth.Top 3 Highlights:

Kevin Dufraisse est l'expert numéro 1 du growth hacking en France.Un titre qui s'appuie sur une large audience de plus de 50 000 abonnés sur LinkedIn.Mais surtout sur les 3 000 élèves passés par sa formation de growth hacking, la plus suivie de France.Si cette formation remporte un tel succès, c'est qu'elle donne à ses participants un « avantage déloyal sur la concurrence ».C'est comme ça que Kevin définit le growth hacking.Adopter une mentalité de hacker, c'est trouver des solutions pour contourner les systèmes et tester ses idées le plus rapidement possible.Ainsi il ne faut à Kevin Dufraisse que quelques heures pour lancer une application en utilisant quelques outils existants, là où il faudrait des semaines pour une entreprise.Pour lui, être growth hacker c'est se montrer pragmatique et comprendre comment un système marche pour le tourner à son avantage.Kevin s'appuie sur son audience et son besoin d'innover pour lancer constamment de nouveaux outils.Et si ça ne marche pas tant pis, il aura acquis de l'expérience en chemin.Cet autodidacte livre aujourd'hui ses conseils à travers des podcasts et des formations. Il propose une formation dédiée au growth hacking et une autre dédiée à l'IA.Toutes deux sont mises à jour régulièrement et donnent accès à une bibliothèque regroupant les hacks et outils découverts par Kevin.Faire sa formation, c'est aussi rejoindre une communauté de 2 000 hackers qui s'entraident et partagent leurs meilleurs hacks.Ancien Head of growth de l'incubateur The Family, Kevin Dufraisse a fait plus d'un million d'euros de chiffre d'affaires en seulement deux ans de solopreneuriat.Ce succès lui permet aujourd'hui de recruter ses premiers employés, avec l'envie de scaler sans rien perdre de sa liberté.Dans cet épisode, il nous livre ses meilleurs hacks et nous partage les secrets de son succès.Bonne écoute !===========================

Mastering venture capital and ethical growth is essential for startup success. Today's guest, Andy Budd, shares insights from his journey as Founder and CEO of Clearleft, Venture Partner at SeedCamp, and Founding Member of Adobe's Design Circle. Andy has evolved from a designer to an investor and advisor, bringing a focus on ethical growth practices and high-impact startup development.As the author of The Growth Equation, Andy draws on over 20 years of experience to help companies achieve product-market fit and sustainable growth. His work with SeedCamp and other startups focuses on behavioral science and ethical growth strategies to build resilient, user-centered businesses.In this episode, host Barry O'Reilly explores Andy's approach to venture capital, leadership, and how his design roots influence his support for founders.Key Takeaways:The Transition from Design to Venture Capital: Andy shares his journey from designer to venture capital partner, highlighting the unique insights that his design background brings to his work with startups.The Importance of Humility in Leadership: Andy emphasizes the value of hiring individuals who excel in areas beyond one's own expertise, fostering a team culture of shared growth and continuous improvement.Supporting Startups Through Challenges: Known for working closely with startups facing obstacles, Andy describes how his collaborative approach helps companies pivot, adapt, and ultimately thrive.Ethical Growth Over “Growth Hacking”: Andy discusses the significance of ethical growth practices, contrasting them with conventional “growth hacking,” and focusing on strategies that promote sustainable and user-centered growth.Additional Insights:The Influence of Behavioral Science in Product Development: Andy explains how understanding human behavior enhances product design and growth, encouraging founders to integrate behavioral science for more meaningful user engagement.The Role of Patience and Empathy in VC: Andy reflects on his approach to venture capital, prioritizing empathy and patience with founders to cultivate trust and strong, lasting partnerships.The Changing Landscape of Startup Investment: Andy shares his views on how venture capital is evolving, especially as design-thinking and user experience become increasingly vital for high-growth startups. Episode Highlights:0:39 - Introduction to the Episode: Barry introduces Andy Budd, Startup Advisor, Investor, and Coach. “Andy has extensive experience in design and startup advisory.”03:31 - Transition from Design to Venture Capital"I've always been inspired by others...there was an agency that really inspired Clearleft back in the day called Adaptive Path."​06:58 - Unlearning Practitioner to Leader“The main thing I had to unlearn was moving from a practitioner to a leader, where you need to let go and trust others.”15:56 - Emphasis on Character and Integrity in VC“If you're rude to the driver

From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant. Mario Nawfal bootstrapped his first business to 8 figures in less than 2 months, then built multiple businesses into the millions in crypto, taking companies public & growth hacking. He recently stepped up as the CEO of NFT Tech, which is expected to go public under ticker NFT. Top 3 Value Bombs 1. Being successful is tremendously difficult, and when you get it right, cherish it, appreciate it, and don't lose it. 2. You have to have a good product or service; otherwise, you are just wasting your money and efforts. 3. Before working hard, you have to calibrate your compass. Timing is one part of it - doing the right thing at the right time. Spend effort on researching what you want to do. Once you find it, test it. Start working hard. Be careful about who you listen to. We made millions using little-known Growth Hacking techniques. Now we are sharing them. Visit and get a FREE consultation - We Are Growth Hackers Sponsor HubSpot Starting a business doesn't have to be so hard. Go to click HubSpot.com/ent to download HubSpot's Entrepreneurship Kit for free right now