It is not always easy to know what the right way is to protect your designs, processes, inventions, and brands. Ilanit Appelfeld interviews industry leaders and experts to hear their stories and insights on protecting the most valuable assets. Whether you want to learn more about the best way to…
Matthew Wahlrab, founder and CEO of Rapid Alpha, on how to build the right IP foundation to enter the US market and set you up for success. This episode will give you different insights on how to look at your IP and intangible assets. [player id=3645]
Whether you are young or mature company and in the process of filing your patent applications, listen to Guy Levi talk about what your focus should be when filing patent applications and what to think about when tossing your marketing plans into dumpsters. [player id=3507]
This episode was recorded in Hebrew. Ronen Chen, CEO of Albe and examiner in the Israeli Chief Scientist in the areas of machine learning and deep learning talks about his experience, insights and mistakes companies do when asking for funding. [player id=3472]
Great advice from Olivia M. Gonzalez, Brand Messaging and Development Strategist. Olivia talks about the human element that should go into the branding of every product. This is a must-listen for anyone who is thinking about branding and filing trademarks. [player id=3387]
The impossible story of Rilbite's founder Barak Melamed who developed a healthy vegan substitute for minced meat. This episode is about how a company completes two impressive rounds of financing with trade secret protection as its IP strategy. [player id=3276]
Mel Rosenberg I think that foolishness is the mother of invention. It’s this childish wonder at the world just noticing things and making mistakes. I teach my students that clever people learn from mistakes but the very clever people patent them. Ilanit Appelfeld You are listening to Professor Mel Rosenberg inventor of the famous double […]
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