Podcasts about IP

 Il aura été le plus grand soldat anglais du XVIIIe siècle, en même temps qu'un courtisan assidu, ambitieux sans limites. Retour sur les dernières années du célèbre Marlborough.Mention légales : Vos données de connexion, dont votre adresse IP, sont traités par Radio Classique, responsable de traitement, sur la base de son intérêt légitime, par l'intermédiaire de son sous-traitant Ausha, à des fins de réalisation de statistiques agréées et de lutte contre la fraude. Ces données sont supprimées en temps réel pour la finalité statistique et sous cinq mois à compter de la collecte à des fins de lutte contre la fraude. Pour plus d'informations sur les traitements réalisés par Radio Classique et exercer vos droits, consultez notre Politique de confidentialité.Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

Au début du XIXe siècle, la capitale française devient le pôle d'attraction d'exilés de toute sorte et des artistes créateurs qui peuvent y développer les idéaux du mouvement romantique ; Chopin est de ceux-là.Mention légales : Vos données de connexion, dont votre adresse IP, sont traités par Radio Classique, responsable de traitement, sur la base de son intérêt légitime, par l'intermédiaire de son sous-traitant Ausha, à des fins de réalisation de statistiques agréées et de lutte contre la fraude. Ces données sont supprimées en temps réel pour la finalité statistique et sous cinq mois à compter de la collecte à des fins de lutte contre la fraude. Pour plus d'informations sur les traitements réalisés par Radio Classique et exercer vos droits, consultez notre Politique de confidentialité.Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

//The Wire//2300Z September 12, 2025////ROUTINE////BLUF: CHARLIE KIRK ASSASSIN ALLEGEDLY APPREHENDED, AS MORE DETAILS IN THE CASE AND ADDITIONAL SUSPECTS POSSIBLY BECOME INVOLVED. ANNAPOLIS SHOOTING DISCOVERED TO BE THE RESULT OF HOAX CALL, ONE MIDSHIPMAN WOUNDED IN FRIENDLY-FIRE.// -----BEGIN TEARLINE------HomeFront-Utah: This morning federal authorities confirmed that one individual was in custody who is assessed to have been Charlie Kirk's assassin. Tyler Robinson was physically detained at his home by his father, who turned him in after recognizing him as the shooter.This afternoon, during a press conference, Utah Governor Spencer Cox conveyed additional information that was compiled by the FBI on the shooting. He stated that text messages were recovered between the alleged shooter, and his roommate. During an interview with the FBI, the alleged killer's roommate volunteered to show investigators Discord messages between himself and the shooter. These messages involved the shooter stating that he needed to recover the rifle from a drop point located in a bush, wrapped in a towel. Additional messages were noted referencing engraving bullets.Analyst Comment: Information manipulation is already well out of control regarding this individual. For example, earlier today a Twitter/X account posted a photoshopped version of a photo of the suspected killer, which depicted Robinson wearing a Trump t-shirt, with the caption "Tired of these terrorists". The same exact account owned up to their fake information, but as this account has over 5 million followers, the damage had already been done. Robinson has zero ties to any sort of conservative politician or party, all of his associations are via politically left organizations.Nevertheless this is a common tactic used by many organizations; posting two messages/photos at nearly the same time, one of which is fake and the other either an apology or a correction. The fake content gets boosted in the algorithm and amplified everywhere, but the quiet correction never makes the rounds. This is a very tired tactic to evade both being banned on social media, along with criminal prosecution. In the age of AI, there are probably tens of millions of people who are seeing these fake images (not just from this one account, but many others as well), and due to everyone being in their own ideological bubble, there are significant efforts underway to make people think the shooter was a "far-right terrorist", instead of the overwhelming evidence that suggests otherwise.-----END TEARLINE-----Analyst Comments: Yesterday's reported shooting at the US Naval Academy turned out to be another hoax like the other reported shootings, but the response to the hoax involved the friendly-fire shooting of one student. Authorities state that a former student at the Academy made threats of violence online, though he was able to spoof his IP address (or conduct some similar effort) to make it appear as though he was still at the Academy. A campus-wide alert was sent out regarding the threats, and initial reports circulated among students that the shooter was attempting to pose as a police officer to gain access to more victims. In reality, the individual that was spotted was a genuine police officer, one of the first to arrive on scene, working to clear the facility of threats. This resulted in a case of mistaken identity that resulted in the real shooting taking place. When the officer was attempting to gain entry to one building, a Midshipman attempted to beat the officer to death with a non-functioning parade rifle, thinking that he was the shooter. This Midshipman was shot in the arm by the officer, with the officer thinking that *he* was the shooter. After the Midshipman was shot, the situation of mistaken identity became clear, and the Midshipman was airlifted to a local area hospital, where he his expected to survive.

 Les qualités immenses du roi Charles V ont été malencontreusement cachées dans l'Histoire, par la révolution du début de son règne et les exploits de Duguesclin. Il était temps de leur rendre justice.   Mention légales : Vos données de connexion, dont votre adresse IP, sont traités par Radio Classique, responsable de traitement, sur la base de son intérêt légitime, par l'intermédiaire de son sous-traitant Ausha, à des fins de réalisation de statistiques agréées et de lutte contre la fraude. Ces données sont supprimées en temps réel pour la finalité statistique et sous cinq mois à compter de la collecte à des fins de lutte contre la fraude. Pour plus d'informations sur les traitements réalisés par Radio Classique et exercer vos droits, consultez notre Politique de confidentialité.Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

C'est un mystérieux évènement qui, en 1351, tente de mettre fin à la guerre de succession de Bretagne. Il est resté dans les mémoires comme un haut fait d'armes de la chevalerie.   Mention légales : Vos données de connexion, dont votre adresse IP, sont traités par Radio Classique, responsable de traitement, sur la base de son intérêt légitime, par l'intermédiaire de son sous-traitant Ausha, à des fins de réalisation de statistiques agréées et de lutte contre la fraude. Ces données sont supprimées en temps réel pour la finalité statistique et sous cinq mois à compter de la collecte à des fins de lutte contre la fraude. Pour plus d'informations sur les traitements réalisés par Radio Classique et exercer vos droits, consultez notre Politique de confidentialité.Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

In this week’s roundtable chat, Jason and Rosie are first joined by Joelle to talk about Emmy predictions and possible surprises. They bring in our producer, Abu, to discuss the lawsuit against MidJourney that WB has begun due to its blatant use of their IP., We close out with our summer streaming wrapped and our TGIF weekend plans! See you tomorrow for NEWS! Follow Jason: IG & Bluesky Follow Rosie: IG & Letterboxd Follow X-Ray Vision on Instagram Join the X-Ray Vision DiscordSee omnystudio.com/listener for privacy information.

A new Oxford Economics report reveals a startling reality: since mid‑2023, 85% of the rise in unemployment has come from recent college grads — and AI is a central driver. We lay out the data, name the real culprits (outdated university policies and short‑term public‑company playbooks), and give clear, practical steps the younger generation can take to avoid a lost generation of talent.Newsletter: Sign up for our free daily newsletterMore on this Episode: Episode PageJoin the discussion: Thoughts on this? Join the convo and connect with other AI leaders on LinkedIn.Upcoming Episodes: Check out the upcoming Everyday AI Livestream lineupWebsite: YourEverydayAI.comEmail The Show: info@youreverydayai.comConnect with Jordan on LinkedInTopics Covered in This Episode:AI's Impact on Graduate UnemploymentUniversity AI Skills GapCorporate AI Quiet Firing TrendFuture Workforce and AI IntegrationStructural Collapse in Entry-Level HiringGreedy Fortune 500 CEO PracticesTransformation in Knowledge WorkParental Actions for AI EducationTimestamps:00:00 AI Impact on Recent Grad Jobs03:06 AI's Impact on Job Market06:09 Tech Shift Fuels Grad Unemployment10:25 Higher Education's Imminent Decline14:48 Innovation Stifled by Educational Leaders18:06 "Changing Employment Reality"21:57 Delayed Impact in Higher Education25:18 "Urgent Need for AI Policies"26:15 "Faculty: AI Literacy Resources Lacking"29:31 Rethinking Private Company Practices33:17 Embrace AI: Unlearn and Innovate37:43 Demand AI in Education42:17 AI Tools and Job Search Insights45:05 "Consider Transferring if AI Banned"47:23 Call Out Corporate GreedKeywords:AI unemployment, recent grads, Oxford Economics study, AI skills, universities banning AI, quiet firing, entry-level job crisis, structural shift, tech sector, workforce future, economic wheel, AI job displacement, societal shift, business leaders, recent college graduates, job placement rate, higher education, greedy CEOs, job prospects, new jobs creation, AI literacy, knowledge commoditization, generalist skills, private companies, public company playbook, baby boomer exit, silver tsunami, IP unlearning, micro credentialing, AI policy, employment prospects, Federal Reserve, slowing economy, accelerating inflation, job search shifting, higher education failure, educational leaders, business professionals, actionable information, thrive in job market, company growth, generative AI for growth, zig-zag opportunity, commoditized knowledge work, AI collaboration, recent grad card, parents' role in AI educationSend Everyday AI and Jordan a text message. (We can't reply back unless you leave contact info) Ready for ROI on GenAI? Go to youreverydayai.com/partner

What a delight to have such a wonderful new book in the Church's Marian spiritual library.  Fr. Quan Tran took time from his busy schedule of serving his parish in California and his "Fullness of Grace" ministry (www.fullnessofgrace.org) to discuss with us  his book The Imitation of Mary: Keys to Growth in Virtue and Grace. It is fantastic and highly recommended to all those who wish to learn not only more about the Blessed Virgin Mary, but how to live a life of true holiness. The post IP#368 – Fr. Quan Tran – The Imitation of Mary on Inside the Pages with Kris McGregor – Discerning Hearts Podcast appeared first on Discerning Hearts Catholic Podcasts.

We're back to discuss the top stories of the week. We deep dive into how crypto can redefine private equity, who wins from the battle for USDH, Figure's IPO, could DeFi projects go public & more. Enjoy!--Follow Rob: https://x.com/HadickMFollow Santi: https://x.com/santiagoroelFollow Jason: https://x.com/JasonYanowitzFollow Empire: https://twitter.com/theempirepod--Join the Empire Telegram: https://t.me/+CaCYvTOB4Eg1OWJh Start your day with crypto news, analysis and data from David Canellis.Subscribe to the Empire newsletter: https://blockworks.co/newsletter/empire?utm_source=podcasts Referenced in the show: A letter from Mike Cagney, Figure's co-founder and executive chairman - https://www.figure.com/newsroom/company-voices/a-letter-from-mike-cagney-figure-co-founder-and-executive-chairman/ -- False Claim From Story: “vast majority was bought from founder” Response: This is simply not true. The vast majority was acquired from the Foundation in two transactions. First, the Foundation contributed $IP (at a discount) for shares in CASK. Additionally, the cash PIPE proceeds were used to buy tokens at a discount. These two transactions represent most of the total token balance held by CASK. The shareholder ownership for the Foundation and SY individually are all public in the S-1 filing. See page 153-157.--GEODNET is the world's largest RTK network, delivering real-time, centimeter-level precision for drones, robots, farmers, and first responders. Recognized by the U.S. Congress, this blockchain-powered network supports mission-critical applications across a wide range of industries. Discover how GEODNET is changing the world: [https://geodnet.com]--"Mantle is pioneering ""Blockchain for Banking"" as a revolutionary new category that sits at the intersection of TradFi and web3.Key elements for Mantle as the ""Blockchain for Banking"": - Transactions posted to the blockchain - Compatibility with TradFi rails - Integrated DeFi features Mantle Network, the access layer — transforms Mantle Network into a purpose-built vertical platform — the blockchain for banking — that enables financial services on-chain. Mantle leads the establishment of Blockchain for Banking as the next frontier.Follow Mantle on X (@Mantle_Official) for the latest updates on Mantle as the 'Blockchain for Banking'."-- Timestamps: (00:00) Intrdocution (02:51) Inversion Raises $26.5M (10:52) A New Era For Private Equity (26:00) Hyperliquid's USDH Proposal (47:32) Ad (Mantle, Geodnet) (48:56) The Stablecoin Superbowl: Who Wins? (01:02:10) Takeaways From Figure's IPO (01:14:46) Could DeFi Projects Go Public? (01:16:38) Content Of The Week — Disclaimer: Nothing said on Empire is a recommendation to buy or sell securities or tokens. This podcast is for informational purposes only, and any views expressed by anyone on the show are solely our opinions, not financial advice. Santiago, Jason, and our guests may hold positions in the companies, funds, or projects discussed.

Février 1974 en Californie, Patty Hearst, fille d'un magnat de la presse, est kidnappée par un dangereux groupuscule révolutionnaire… Mention légales : Vos données de connexion, dont votre adresse IP, sont traités par Radio Classique, responsable de traitement, sur la base de son intérêt légitime, par l'intermédiaire de son sous-traitant Ausha, à des fins de réalisation de statistiques agréées et de lutte contre la fraude. Ces données sont supprimées en temps réel pour la finalité statistique et sous cinq mois à compter de la collecte à des fins de lutte contre la fraude. Pour plus d'informations sur les traitements réalisés par Radio Classique et exercer vos droits, consultez notre Politique de confidentialité.Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

Mention légales : Vos données de connexion, dont votre adresse IP, sont traités par Radio Classique, responsable de traitement, sur la base de son intérêt légitime, par l'intermédiaire de son sous-traitant Ausha, à des fins de réalisation de statistiques agréées et de lutte contre la fraude. Ces données sont supprimées en temps réel pour la finalité statistique et sous cinq mois à compter de la collecte à des fins de lutte contre la fraude. Pour plus d'informations sur les traitements réalisés par Radio Classique et exercer vos droits, consultez notre Politique de confidentialité.Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

Mention légales : Vos données de connexion, dont votre adresse IP, sont traités par Radio Classique, responsable de traitement, sur la base de son intérêt légitime, par l'intermédiaire de son sous-traitant Ausha, à des fins de réalisation de statistiques agréées et de lutte contre la fraude. Ces données sont supprimées en temps réel pour la finalité statistique et sous cinq mois à compter de la collecte à des fins de lutte contre la fraude. Pour plus d'informations sur les traitements réalisés par Radio Classique et exercer vos droits, consultez notre Politique de confidentialité.Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

On this episode of The Hollywood Outsider podcast, does anything ever truly end anymore? In a world where it's all about IP, even when an ending is nailed, the first thing people think is: when is it coming back? And when an ending is junk, maybe give it a few years and reboot it to try again? Dexter: Resurrection and Conjuring: Last Rites are just two of many examples. So this week we dive into why won't franchises die? Also this week, it's standing ovation season, the Rock undergoes a massive physical transformation, reviews of The Long Walk and Wednesday Season 2, plus our thoughts on recent releases The Conjuring: Last Rites, Unknown Number: The High School Catfish, and Foundation. Click here for more info on our 2026 Alaskan Cruise! Discussed on this episode (0:00 – 27:48) Movie and TV News - Actors and Physical Transformations, Standing Ovation Season, Warner Brothers on a Roll (27:49 – 49:24) From the Outside In Topic: When Franchises Won't Die (49:25 – 53:01) Upcoming Attractions (53:02 – 1:01:44) Reviews - The Long Walk, Wednesday: Season 2 (1:01:45 – 1:10:41) Whatcha Been Watchin' - The Conjuring: Last Rites, Unknown Number: The High School Catfish, Foundation Click here for more info on our 2026 Alaskan Cruise! Listen to our true crime podcast, Inspired By A True Story, now available in your favorite podcast feed! Please support The Hollywood Outsider and gain immediate access to bonus content, including Patreon exclusive podcast content like our Bad Movie Night by visiting Patreon.com/ TheHollywoodOutsider Be sure to join our Facebook Group Join us on Discord Follow us on X @BuyPopcorn Subscribe on Apple Subscribe on Spotify Subscribe via RSS

On this week's episode, Tim is joined by the one and only Zak Hilton, Host of Death Curse Club!Listen as we discuss how he got into Horror growing up, his favorite films in the genre, which IP he'd like to see get the Halloween Horror Nights treatment, and much more on this week's episode!Patreon : https://www.patreon.com/HorrorflicksguitarpicksToxic Coffin Website : https://toxiccoffin.com/

What a delight to have such a wonderful new book in the Church's Marian spiritual library.  Fr. Quan Tran took time from his busy schedule of serving his parish in California and his "Fullness of Grace" ministry (www.fullnessofgrace.org) to discuss with us  his book The Imitation of Mary: Keys to Growth in Virtue and Grace. It is fantastic and highly recommended to all those who wish to learn not only more about the Blessed Virgin Mary, but how to live a life of true holiness. The post IP#368 – Fr. Quan Tran – The Imitation of Mary on Inside the Pages with Kris McGregor – Discerning Hearts Podcast appeared first on Discerning Hearts Catholic Podcasts.

In this episode of Yet Another Value Podcast, host Andrew Walker speaks with Franco Chomonalez from Sophon Capital to analyze Thunderbird Entertainment (TBRD). Franco shares why the microcap Canadian animation and media company—trading at just 1.6x EBITDA—fits Sophon's investment criteria. They discuss Thunderbird's three revenue models, its role as a low-cost production partner for Disney, and the competitive advantages stemming from Canadian tax credits. The conversation also explores failed M&A efforts, AI disruption risk, shareholder tensions, and the upcoming TSX uplisting as a potential re-rating catalyst.Sophon Capital's site: https://sophoninvest.substack.com/_________________________________________________________[00:00:00] Andrew introduces Franco and Thunderbird[03:23:00] Franco outlines Sophon's microcap thesis[06:17:00] Overview of Thunderbird's business model[09:54:00] Discussion on Thunderbird's cheap valuation[11:39:00] History of Thunderbird and key players[16:05:00] Studio advantages: tax credits, location[18:07:00] Is Thunderbird's work commoditized?[24:26:00] Disney outsourcing versus in-house strategy[29:36:00] 80%+ IP pitch success rate explained[30:21:00] AI risk: upside and private equity fear[39:32:00] Can AI make animators obsolete?[42:49:00] Why hasn't Thunderbird been sold yet?[47:08:00] Debate: reinvest or return capital[53:59:00] TSX uplisting as a near-term catalystLinks:Yet Another Value Blog - https://www.yetanothervalueblog.com See our legal disclaimer here: https://www.yetanothervalueblog.com/p/legal-and-disclaimer

I tillegg ti: Janteboka til Danby Choi - Sveriges kulturkanon Episoden kan inneholde målrettet reklame, basert på din IP-adresse, enhet og posisjon. Se smartpod.no/personvern for informasjon og dine valg om deling av data.

In this episode of Grow Everything, hosts Karl Schmieder and Erum Azeez talk with Benji Leibowitz, Co-Founder of Pump Science, about what it really means to be “DAO-ing science differently.” From the early days of Molecule DAO to today's crypto-native platform for funding longevity and nootropics research, Benji explains how decentralized science (DeSci) can rebuild healthcare and biotech from the ground up. By combining bonding curves, tokenized IP, and radical transparency with live-streamed worm and fly experiments, Pump Science is transforming science into an attention game that's fast, fun, and open to everyone. Tune in to hear how DAO-driven models are unlocking underfunded areas like longevity, attracting crypto investors, and creating a new culture where research is not only transparent but also entertaining.Grow Everything brings the bioeconomy to life. Hosts Karl Schmieder and Erum Azeez Khan share stories and interview the leaders and influencers changing the world by growing everything. Biology is the oldest technology. And it can be engineered. What are we growing?Learn more at www.messaginglab.com/groweverythingChapters:(00:00:00) Welcome to the Grow Everything Podcast(00:00:49) Proposed U.S. budget cuts to research(00:01:59) How jargon fuels skepticism in science(00:02:25) China's bioeconomy surpassing U.S. in biotech investment(00:04:31) Rising gut imbalance in infants: My Baby Biome study(00:06:35) Billionaires investing heavily in longevity research(00:08:21) Wishing for more entertaining "fun" billionaires(00:10:26) Meet Benji(00:13:07) Rebuilding healthcare and biotech from scratch (DeSci)(00:15:15) From tokenizing biotech IP to Pump Science's new model(00:18:09) Focusing on longevity to attract crypto investors(00:23:56) Optimizing experiments with C. elegans worms(00:27:47) A high-velocity "casino" model backed by real IP(00:33:18) Launching compound tokens on a bonding curve(00:36:36) Funding research through small trading fees(00:40:34) Gamifying research: rewarding top-performing compounds ("King of the Pill")(00:43:23) Using live streams for trust and funding transparency (DeSci)(00:46:35) "Fly races" as entertainment and a longevity indicator(00:48:56) Excitement for performance enhancement and nootropics (Pump Science)(00:50:14) Rapid-fire guest Q&A(00:51:32) Advice for newcomers to Pump Science(00:53:06) Reflecting on the guest's model for funding science(00:55:31) DeSci's potential to build a parallel healthcare systemEpisode Links:Advocate for Science - Contact Your CongresspersonPump.ScienceMoleculeDAODeSci 101 EpisodeLaura Miniquini Episode Michael Fisher EpisodeJocelynn Pearl EpisodeAlbert Anis EpisodeStephanie Culler, Persephone EpMomo and Guru - Viome EpisodeMap of Longevity Companies Attracting Investor InterestThe Gut Microbiome Protects Infants from DisasesBioFab Fair - Use promo code: GROW10 for a discount to attend! Topics Covered: Decentralized science, DAO, longevity, open science, crypto science   Have a question or comment? Message us here:Text or Call (804) 505-5553Instagram  / Twitter / LinkedIn / Youtube / Grow Everything

Mention légales : Vos données de connexion, dont votre adresse IP, sont traités par Radio Classique, responsable de traitement, sur la base de son intérêt légitime, par l'intermédiaire de son sous-traitant Ausha, à des fins de réalisation de statistiques agréées et de lutte contre la fraude. Ces données sont supprimées en temps réel pour la finalité statistique et sous cinq mois à compter de la collecte à des fins de lutte contre la fraude. Pour plus d'informations sur les traitements réalisés par Radio Classique et exercer vos droits, consultez notre Politique de confidentialité.Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

Beaucoup l'ignorent, mais les Etats-Unis d'Amérique ont connu le règne d'un Empereur, long de 20 ans. Mention légales : Vos données de connexion, dont votre adresse IP, sont traités par Radio Classique, responsable de traitement, sur la base de son intérêt légitime, par l'intermédiaire de son sous-traitant Ausha, à des fins de réalisation de statistiques agréées et de lutte contre la fraude. Ces données sont supprimées en temps réel pour la finalité statistique et sous cinq mois à compter de la collecte à des fins de lutte contre la fraude. Pour plus d'informations sur les traitements réalisés par Radio Classique et exercer vos droits, consultez notre Politique de confidentialité.Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

En 1920, une femme sans identité repêchée dans un canal de Berlin affirme être Anastasia Romanov, la fille du dernier tsar de Russie. L'affaire passionnera l'Europe pendant des décennies, jusqu'aux révélations de l'ADN, qui, aujourd'hui encore, laissent planer un doute chez certains…Mention légales : Vos données de connexion, dont votre adresse IP, sont traités par Radio Classique, responsable de traitement, sur la base de son intérêt légitime, par l'intermédiaire de son sous-traitant Ausha, à des fins de réalisation de statistiques agréées et de lutte contre la fraude. Ces données sont supprimées en temps réel pour la finalité statistique et sous cinq mois à compter de la collecte à des fins de lutte contre la fraude. Pour plus d'informations sur les traitements réalisés par Radio Classique et exercer vos droits, consultez notre Politique de confidentialité.Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

En 1920, une femme sans identité repêchée dans un canal de Berlin affirme être Anastasia Romanov, la fille du dernier tsar de Russie. L'affaire passionnera l'Europe pendant des décennies, jusqu'aux révélations de l'ADN, qui, aujourd'hui encore, laissent planer un doute chez certains…Mention légales : Vos données de connexion, dont votre adresse IP, sont traités par Radio Classique, responsable de traitement, sur la base de son intérêt légitime, par l'intermédiaire de son sous-traitant Ausha, à des fins de réalisation de statistiques agréées et de lutte contre la fraude. Ces données sont supprimées en temps réel pour la finalité statistique et sous cinq mois à compter de la collecte à des fins de lutte contre la fraude. Pour plus d'informations sur les traitements réalisés par Radio Classique et exercer vos droits, consultez notre Politique de confidentialité.Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

ROI Podcast—the business show that doubles as a comedy roast—returns with Law Smith and Eric Readinger riffing on TikTok, attention spans, and why horoscopes are basically astrology's version of fantasy football. This episode tackles: TikTok's addictive algorithm vs. China's “education-only” version. Why social media feels like narco-terrorism for your brain. The trader who used TikTok comments to turn $84K into $42M. Comedy, drag shows, group dances, and why dudes just don't vibe with them. A DIY college fantasy football league idea that could flip into billions. If you like your business podcasts with more laughs than LinkedIn posts, hit subscribe and join the world's #1 comedy-business podcast.   Eric Readinger  0:02   Okey, dokey, Law Smith  0:06   Whoo, yeah, ah, I wear, I wear my DMX goggles, yeah. I mean, this is, like, the why is that? DMX, no, but it's like a guy. This is Malibu's Most Wanted. That's what this guy sounds like. Eric Readinger  0:27   Yeah, maybe I don't know. He's not real. So can to be whatever you want him to be in your mind, Law Smith  0:32   so he is. So I'm right, yes, you're right. I'm gonna do this like a chick, yeah, see, I'm right, Eric Readinger  0:36   right, because I can't be proven wrong. I'm right. Law Smith  0:40   I was telling a friend, it made me underthink, like dudes, it's much, much better Eric Readinger  0:46   life. Uh huh, yeah, not everything you think is right. Law Smith  0:52   Well before this turns into no man from Eric Readinger  0:55   your children's club. Law Smith  0:58   You know, we can only call that shit out because we empathize with that play. Welcome to ROI podcast, because this is the number one comedy business podcast in the world. Sometimes we talk about emo stuff like Eric Readinger  1:12   that. Oh yeah. Are we gonna get into it? Nah. Law Smith  1:15   Oh, come on. No, no, no, it's too fresh. Too fresh, okay, fresh wounds. But I did. Eric Readinger  1:23   I'm gonna go ahead and just point out the echo Enos. That's my bad when we rip Law Smith  1:28   it up the floor in the studio, fix it in post. We got some tools. Well, hey, man, we should tell everybody, because I like giving resources out. I'm the Suze Orman of digital resources. That's what I want to be. What? Yeah, Adobe has a podcast Audio Enhancer. It'll take out background noise. It'll take out we have a little buzz I could hear right now that we had two episodes ago or an episode ago that it took outably your headphone. No, when I listened to it later. One of the previous episodes we Eric Readinger  2:02   did. Okay, this is definitely the kind of entertainment people want to hear. Well, maybe Law Smith  2:06   I'm just saying, if you have audio you need to clean up. You can, it's for podcasts, they say. But you could probably use it. If you had audio you needed to clean up, like in a loud room or a conference or, you know, any kind of meeting or something, you can right? But I just like the easy, you know, drag and drop it in, boom, come back out. Five minutes. Eric Readinger  2:24   You're good, yeah, AI is great, loyal part. Law Smith  2:29   But like it, it AI, the LLM, you know, those language learning models of like Chad, GBT and Claude and perplexity, large Eric Readinger  2:39   language, excuse me, what did I say? Learning? Used to Law Smith  2:45   whatever rewind I got. There's too many acronyms in my head or abbreviations, but it's one of those things where it it's a whole to do, like you have to know, how do you hold to do? What happens was. And I think everybody's having this issue, I kind of try to push through it, because I know that outcomes of what you want to get out of it, like, organize this document for me. Like, instead of me having to do it, that's great. That's like, I love that part of it, right? And that's intuitive. But there's some things that aren't intuitive on how to talk to it. Yeah, nicely, you can be mean to it. I don't know if it affects it. Eric Readinger  3:29   Well, not yet. You go on their list, their robot Law Smith  3:33   list, that's fair. So you know, I would just say I like the easy things like that. Like, for this podcast I'll use, there will be a word counter that sem rush, I think, has out there that's just its own website. You can drop a whole paragraph in. It'll pull the keywords for you if you want that are most important. It'll, you know, do stuff like that. I like those kind of little tools. And if we do anything on the show, if we're if we add any value besides our guests wisdom that come on the show, we show you how to be a tool. It's some resources to be a tool. Perfect Circle, exactly. Good album, yeah. You know, I don't know if I want to get into the fantasy football stuff. Eric Readinger  4:19   I know. I mean, I thought we were gonna talk about something else, I'll tease it. Law Smith  4:23   Well, we were, you and I off air. Were bitching about tick tock and how I don't think either of us really like Eric Readinger  4:30   it. I don't ever go Law Smith  4:32   into talk well, I don't, I don't like I don't like reels, I don't like show. I don't unless I'm like, going to Eric Readinger  4:39   look for something, right, right? It's not, we weren't talking just about Tiktok what? Law Smith  4:43   But I mean, Facebook reels, when I open those apps, it's like, abrasive with the video. You know? It's like, oh, sometimes the sound is like, way high, like an old TV commercial where the audio is like, doesn't that still happens, right? And it's so. Well, it's like, when I open up those apps and it goes right to video, it's like, oh, and I'm usually already listening to something, right? I've realized that's on me a little bit as far as like, I don't, I'm not people send me videos. I'm like, I'll get to that later. And I just never, yeah, I know it a lot of the time, but that's not because I didn't want to watch it. And I do like that. People will send me stuff. They go, Oh, they're thinking of you. They go, Oh, it's Eric Readinger  5:28   nice in general, to me, the interface is just a pain in the ass. Did you see the videos I sent you? Oh, you sent more than one. Oh, my God, gotta back out, because I go back in like, Law Smith  5:38   it's just stupid, and then I might be a comedy snob at the same time, exactly. And so that Eric Readinger  5:44   isn't funny. Isn't funny. Why are you sending me out? And then Law Smith  5:47   so I was kind of thinking about it, when we talked about it, like last week, just kind of shooting the shit. And I was like, Why does Tiktok kind of annoy the shit out of me? And it part of it. Once I found out that the Chinese algorithm for their people is wildly different than the one over here. I think that was my trigger point to go. I don't want to be on that. That. And at the same time, my mom, friends that are like our age in their 40s, they were telling me they're wasting two hours a night on there every night, and they're like, I'm so addicted. Like, when it was really popping. Like, you know, 2021 I don't know 22 we're not the first movers on this, but the laggard, older people, yeah, and so, like, I was like, I want that. I don't have enough time. I feel like, but you're Eric Readinger  6:41   acting like the Tick Tock algorithm is that much worse than any other social media algorithm. They're all doing the same thing. Law Smith  6:47   Well, I think they do they I think they do it the best it seems like. Because it seems like, yeah, maybe I don't know, man, just from general chatter I hear in my life. But also, when I'm listening, I listen to a dick loader comedy podcast all day, because, you know, marketing, marketing work is like, once you know how to do it, you can kind of be on autopilot a little bit. And so it's one of those things where the chatter is like, it is they have, they got it dialed in, they got you screwed in, buddy. And that's, that's, that's really, they're the best at Eric Readinger  7:27   it that. But it's like we're on neither of us are on it. To know if it's better or worse. I'm on it enough. I Oh, here we go. Now we get the truth. Law Smith  7:36   Well, I need to know, well, marketing, we're in marketing, so it's like, I need to know enough, right? And I need to know a user perspective of it, right? I can't. I usually just try to stick to, like, outside research, well, yeah. But I'm always like, I like, put it away, like, it's like, a Ebola virus or something, okay, you know, I'm like, Oh, I don't want, that's good. That's really, yeah, but I also like timely reference. So the thing was like, Yeah, it's like, the Black Plague. And so I think, like, when? But really when it was like, okay, the algorithm for China and the Chinese people definitely got some pro China stuff going on there, right? That's, that's just good marketing within the country, right? Educational outside of that, it's only educational stuff. Eric Readinger  8:29   Now here, what is the education about, Law Smith  8:31   like, science and like things of that nature, probably revisionist history, I'm sure. But I'm sure it has a whole glaze of propaganda over it, yeah, but at the same time they're doing that, but over here, they're like, let these dummies get dumber. That's what. That's my like, Eric Readinger  8:50   yeah, I don't think that's a wild No, that's not wild at all. I agree with you, and Law Smith  8:56   I compare it to Narco terrorism of like, you know, they say there's a lot of fentanyl that gives through Mexico from other countries to go up, up to the United States to kind of hurt, yeah, oh, no. This is, and that's happened on the Russian Eric Readinger  9:12   border without better than Narco terrorism, bro. Well, it's it. This is the Idiocracy. This is Lee, yeah, it's legal, right? Law Smith  9:19   And we and another bigger if we back, really back out, like the the future where everything takes over, like, you know, all agency is lost for people, right? And at 1984 it was about like, everything coming at people to take over society. We're willingly giving it away with our time data, you know? Eric Readinger  9:45   Yeah, we just keep letting them do whatever. You know, it's man. It sucks. So older I get, the more I'm like man they are. They are probably trying to control Law Smith  9:55   us. Look, it's not all bad. But as our buddy in the. Uh, all star guest, Dean Akers, who's, come on, he's, I'm surprised when we had breakfast the other day, he didn't bring it up. But because I think he's brought it up every breakfast we've had the last, you know, two years, he goes, You know what the new cigarettes are? And I'm like, what? And he's like, it's the bone. And I'm like, I know that one. I actually can answer right? When he is a teaching, he's a he's a teaching kind of mentor, yeah? Eric Readinger  10:28   So like, when Dean comes on here, and he'll ask us questions, and then we get all nervous and try to think of the right answer, and then one of us gets it right, and the other, he does the same thing at breakfast. And we the same way in real life. He's no different, yeah. We act the same way. Law Smith  10:41   So he keeps score, but he that's like, his favorite, you know, kind of angle, and he's right, because he, he was telling me people were wasting two hours as well. And I was like, whoa. I mean, he, he looks up Eric Readinger  10:54   that stuff. Yeah, that's not even now. That's, I thought that was obvious. Law Smith  10:58   Is it all bad? No, it it provides entertainment for people, right, right? You can get information from it. I just don't know how I feel, like you, like we talk about with news outlets, we'd be doing a lot more work to figure out if, if this, this thing on my feed, is actually true. But most people don't take that extra step, including myself, and a lot of the times just go, oh yeah, that's okay, right? Just move on, Eric Readinger  11:27   right? I think they annoying, most annoying dances I even get to that the dances, they're not as annoying. I don't think the food food, try this viral. Try this viral recipe. First of all, if that's obviously throwing a word viral into all the food, right? It's viral. It's viral. Whatever chocolates you know, like you, but the way they do the thing is, like, here, let me do a quick, sharp, snap, cut all, like, of the ingredients that you gotta, like, pause your phone. Like, they don't give you any measurements on what you're doing. Like, there no, it's just like you barely kind of got to guess what they're doing. And yet, there's still people are still trying Law Smith  12:06   to do it. I went on a mom date. I had to go on a date with my mom for lunch once a month. Law loves mom. I love my mama and and she was saying, I was I was saying the same thing. I was like, I don't like any recipe online that doesn't give you the ingredients first. I know that's because that's another bunch into it. And you're like, I don't have, oh, fuck man, I don't have basil. I don't have that kind of basil here. No. But I Eric Readinger  12:34   mean, whatever happened to the websites that just give you the recipe? Well, you'll have to write a fucking Law Smith  12:39   story about it. They're all trying to game it. So, like, they know that's going to be too boring, and people don't want to see that at the beginning. But when you really, actually want to use the information for recipe, and you don't know, I don't I, admittedly, I'm not. I don't know offhand how to bake or cook really well. I can grill, okay, right? But like, I look everything up and just follow whatever the directions are Eric Readinger  13:04   exactly. And when the directions start with, I remember when I was nine years old, it's like, what are you doing, right? I don't even, I don't even see them. Where are you taking me? Yeah, bro, it's a whole thing. Everybody's got to get their SEO in. Law Smith  13:17   So 25% of the users are 18 to 2425 34 is about 30% and our swing and Dick group is about 20 Okay, I just, I wanted to pull some stats up, because I was like, I was curious how really even spread. So it started in 2016 and it's become this. It's grown quicker, more more adopted users, more daily active users than any of them in such a short amount of time. That seems suspect to me, right? Because I was like, how did it grow like that? And I can't get any of the any of the AI apps to tell me Eric Readinger  14:00   really, I know, I think there's absolutely, well, whether it's an app or a person like that, get propped up and put in the spotlight and be made to be, you know, a household thing. It's like we were talking about like a guy like Sean Ryan. Yeah, who the fuck was Sean Ryan before he started getting every top tier podcast guest, yeah? Like, yes, I understand he Law Smith  14:27   was, you know, he was a journalist. He was, he Eric Readinger  14:31   was a counter Intel guy. Law Smith  14:33   Wait, whom? I'm thinking of, the hot wings guy, the hot ones guy. What's that guy's name? Who gives a shit? Now, I'm thinking of Sean Kelly, but, all right, who's Sean? Who Sean? Eric Readinger  14:48   What? Sean Ryan? Law Smith  14:49   There Is he cute. He's a bald headed man. Well, I mean, there's so many audiences we don't know about. There's so many like popular things. Like, when people come up to you, especially like comedy, you think you have a finger on the pulse. Like, you ever heard of this guy? He has a billion people that follow on me. Like, never heard of him? Eric Readinger  15:10   No. I mean, 4.8 3 million subscribers, right? Law Smith  15:14   I don't know if I even know this guy. Well, I thought you were talking about the hot ones. Guy off air. Eric Readinger  15:19   I mean, you just see he's got, you know, Law Smith  15:23   he's is, Eric Readinger  15:25   uh, sets. Let's see if I can imagine being able Law Smith  15:30   to build up. My God, how unprofessional. Whatever you don't do premium down, um, Eric Readinger  15:36   but anyways, I think there's guys that just like, get put into the spotlight to push a narrative, you know, like, just get certain people on there. Like, we're gonna give you a bunch of money for marketing because, like, somebody like, I just don't have no problem with the guy, Sean Ryan, he killed me in the sleep. But like, I don't necessarily think he's a great interviewer, or, like, has a fantastic recall of information, or anything, you know, Law Smith  16:07   well, that doesn't mean, I mean that it's entertainment at the end of the day. So it's Eric Readinger  16:13   not easy. Like, there's just a couple of them that are puzzling to me. Law Smith  16:17   He created and show ran several. Oh, that's, I think that's a different guy. That is absolutely a different guy, former Navy SEAL in CIA, contractor. So that's pretty interesting. Right off the Eric Readinger  16:29   bat, exactly what I'm saying, bro, and then he just jumps into the spotlight like Law Smith  16:34   that. No, okay, so there are, if you're talking about, like, podcasts, where there's, like, how did uh, these podcasts land on the top 10 list? It's like they have PR for that now, it's like you pay to get on that shit. Eric Readinger  16:50   Sure, I understand that. I'm just saying there's certain ones that I hear them and then just the way they are. It's very fishy. Law Smith  16:57   He, uh, became a CIA contractor enemies, so maybe had some cash to spend from that. Yeah. And then founded vigilance elite and 20 vitamin company to teach tactical skills to civilians law enforcement. So maybe money, some money there. If you have money, you can, you can, you can get that many people, even Eric Readinger  17:20   if you suck. Well, anybody who's been in the CIA, but not Law Smith  17:25   us, we're doing it lean on purpose, right? Yeah. So you got, or even it's for this is brought to you, for viewers like you. I don't have that the end of PBS stuff Eric Readinger  17:39   when they play best, get damp. Sure that's the right sound. Law Smith  17:43   Whenever where they go. This TV show, this program, is brought to you by and they give a bunch of, oh, I got it. I got the reference. But, and then they'd say viewers like you at the end, Eric Readinger  17:54   yeah, I know. Did you get it? Yeah, I still get it. Still get it. Law Smith  17:58   I tried to get back to tick tock. I tried to get the list of words that will demonetize you or give you, oh, let's read those aloud. I've wanted to, that was what I was gonna do. I was just gonna start reading them without with no segue into it. But I can't get them. I can't get a list of them. It's like, secret. Eric Readinger  18:17   Well, I know the kids. Oh, visit. Is it one? Well, you can't talk about that. Can't talk about unaliving yourself. Law Smith  18:25   And Tiktok, I think, is the most prude out of all of them. Like you can't say sex, you say SIGs with, like, eggs with an S on right? Yeah, or the one on YouTube, and Tiktok is on alive yourself instead Eric Readinger  18:42   of, did you hear me just say Law Smith  18:44   that? Oh, no. Okay, good. Eric Readinger  18:46   You see how this podcast goes. Everybody, I kind of do my own show over here. Law does his own show over there, and then we meet in the middle at the end. I'm trying, Law Smith  18:54   yeah, yeah, yeah. It's interesting. Well, I'm trying to read some notes. I think we were talking at the same time for a full minute at one point when today, just a couple minutes ago, very possible. So what I don't like about that is, like, self censorship of stuff. But you know, it's not all bad, I guess, because there's so many kids that have accounts and they're on there the dance dances have never like, unless it's like, a bunch of people are never like, Wow, what a cool dance. I think it's interesting. I think it's I respect like a dance group that does something pretty, you know, difficult, synchronized. I feel like that is a female thing. Big time is like, I got a dance. I got, I got it hit me, Eric Readinger  19:46   right, right? Law Smith  19:48   I know I misogynist lately, so I'm just gonna lean into before, yeah, no, I'm saying like that. Okay, so group dance. Yes, moves, I'm gonna go with horoscopes. In, like, astrology, these are all things I don't know a straight man that is into any of this in drag queen shows, yeah, well, people are like, it's hilarious, and you're like, a half second, maybe at best. Okay, I'll there one straight male that enjoys any of those three things. Eric Readinger  20:27   Okay, well, hold on, on the dragon shows, there is an element that can make it fun. That is, if you have another dude in your group who's very uncomfortable with the situation, sure, yeah. And we obviously let the drag queens know this, you know, you tell them, hey, focus in on him. Yeah, it's going to be funny forever. But I give you credit Law Smith  20:47   for you having the friend, bring in that friend, or making that friend go kind of right. I'm not, I don't know. It's just like, I mean, this is obviously, it's Eric Readinger  20:55   not like, I came up with the idea. I'm saying, like, if you're forced to go, you can make the best out of it, yeah, by making your friends uncomfortable, yeah, Law Smith  21:04   at the same time, like dudes, I'm trying to, I try to be open to that those kind of things when they're brought up, I try not to just shut it down kind of right away. Eric Readinger  21:15   You know, what kind of things, Law Smith  21:17   stuff that has zero interest to me. And I extrapolated out to I'm like, do I know any men that like actual men that like this stuff? Yeah, straight guys like myself, but yeah, Comparison is the thief of joy. So try to be open to it. I don't know everything, and there might be a funny drag show out there. Eric Readinger  21:42   I'm not, yeah, but again, I'm not trying to go to drag if you're forced. Law Smith  21:46   Well, I've been, I've been to a lot of drag places because of comedy, and it's like, I've seen it. You get to open with Eliza Manali, and you're going to close the share. Eric Readinger  21:58   I don't get it. I don't get how it's so much a thing. Law Smith  22:03   So what else did I have on here? Look, we don't even have a Tiktok account for this podcast, which is pathetic. So we'll this, hopefully this will help. Here's one thing I found that was interesting. There was an entrepreneur trader that followed all the comments on Tiktok to find trends before people on Wall Street could find out about them. So he would spend four hours every night analyzing comments to find out what people were talking about. Okay, and then he would find that trend, and he he put a trade in on that company before it really popped to like older Wall Street people, and he fucking crushed it. Guy's name is Chris Camillo from from Texas, and he turned $84,000 into 42 million by just finding trends before they really pop to the general public, the older public, you know, Eric Readinger  23:06   yep, but I see that he turned $84,000 into whatever. No, I mean, that's just like, what's his face? Law Smith  23:16   Here's here's a good example. So Hollywood insider predicted Margot Robbie last the Barbie movie, right? So he sees all the Tiktok comments about the Barbie movie buzz. He puts a bunch of trade on Mattel stock because it's gonna, it's gonna go through the roof, because it's gonna be a legit movie, right? And crushes it with that kind of thing. I think ozempic was another one, or one of the weight loss drugs. When people were starting to do that and talk Eric Readinger  23:47   about it, it doesn't seem like four hours a night is necessary for that. Law Smith  23:52   Well, obviously he's obsessive about it. But it was one of those things where, what did I go? It was obviously, like obsessive and by the way, slime was the other one that that's like genius. If he was reading comments, I doubt he did it four hours a night. By the way, this is Eric Readinger  24:09   what I'm saying. I have four hours. I didn't vet I didn't vet this whole thing, mental thing. Law Smith  24:13   Maybe I didn't vet it out. And I'm sure he figured out how to get a bot to sweep and look at all this stuff. But kids obsessing over slime, and then, so he bought, he bought a bunch of Elmer, elmer's Glue stock, like shit like that. That's pretty awesome. Why is that? Because that's what makes up slime. Of a lot of that, okay, Eric Readinger  24:37   but they're using it for glue. Law Smith  24:40   No, you put you Elmer glue is one of the ingredients in slime, Eric Readinger  24:44   but they're not making the glue. They're not taking Elmers glue and making slime out of Law Smith  24:49   it. A lot of kids were making at home, yeah, including my own kids, I see. And then I had to have a no slime rule at my house, Eric Readinger  24:58   yeah. No. The parents like the slime. I'm fuck that shit. Well, it just, it gets everywhere. It never comes off. Law Smith  25:04   Yeah, it's like, Slimer from Ghostbusters. It leaves, like, residue Eric Readinger  25:07   everywhere, snail trails. Yeah, yeah, fucking Law Smith  25:11   first. Oh, but have I brought this up Ghostbusters? I got a lot of people that don't like cops, but they love Ghostbusters. And I'm like, You're you're backing, you're back in enforcement Eric Readinger  25:23   there that don't like, like cops the TV show or cops in real life, Law Smith  25:26   like police in real life. They're like, they're like, defund the police people, and then they love Ghostbusters. I find that funny, Eric Readinger  25:34   right? That's a really fun thing for you to say to them. I Law Smith  25:37   never bring it up. Oh, okay, dude, I, I don't if it's a big calorie burner, and I don't have a lot of information or a hot take other than that one sentence, yeah, I Eric Readinger  25:48   am bringing it up. Yeah. I mean, defund the Ghostbusters. Law Smith  25:53   I'm just saying, Man, you know, they deserve fair trial too. Eric Readinger  25:57   The ghosts, I feel like they've already had their trial. Did they there? I mean, that's why Law Smith  26:02   they got hurt there. There's systemic ghostism. Eric Readinger  26:06   Oh, I see. So it's a problem with communities. Law Smith  26:10   Anyway, I thought that was interesting. Not all Tiktok is bad. You can use it the way you want. Everybody wants to be an influencer now that's under the age of 18. YouTube star or Tiktok star is like the number one. I know job they want when they get older. It's crazy, yep, all right, I didn't think it Eric Readinger  26:29   was any foresight to say we can't all be influencers. Hey, Eric. I didn't think we're gonna talk that much. I thought we're gonna have a short episode, I know, but I knew we would just gab like gals. I got, Law Smith  26:39   I got one more thing, and then we'll get out of here and it, I'm going to open source it to everybody. So if you made it, I'm going to Shawshank Redemption you, if you made it this far, why you come a little bit further? What? There is a great idea I don't think I'll be able to ever capitalize on. So as if, like my Cuban coffee drive through idea. Eric Readinger  27:02   You know, that's the one joke that I thought of when you're like, I'm gonna that's not my my bits on stage. What's the name of your Cuban drive through? What's the name that you give it? Oh, that's Law Smith  27:15   the fruit the food truck joke, Eric Readinger  27:18   whatever it is, the two cups. Yeah, my point is, is that came into my mind when you're like, I don't really do a lot of dirty stuff or shock Law Smith  27:27   value stuff, yeah? Well, it's tough to shock people. Number one, you have to go so extreme. That's, that's why it felt out of place. And then this is a conversation we had off air. Eric Readinger  27:38   It was, yeah, Law Smith  27:41   about a set I did, and I was like, Yeah, not really. Part of who shit it was, yeah, Eric Readinger  27:47   yeah, who's in, who's in the zone? Now, I don't know. I mean, it doesn't change. Holy Water, all right, we have, you don't get to just say it. Law Smith  27:56   I'm getting closer. I'm getting closer. Nailing that. Holy guacamole, Eric Readinger  28:01   gronca, moly, I Law Smith  28:02   know, but I Eric Readinger  28:03   messed up. Okay, fantasy football, is that what you want to talk about? Law Smith  28:06   Well, I've tried to figure out how to capitalize this league. I do. No one's figured out. Okay, so NFL, fantasy football, billion dollar business, like, if not 10 100. We know he knows sports betting going on with the Daily Fantasy leaves too well, and the college football is getting cooler about being less kind of they're they're becoming less restrictive about players rights and their naming rights and all that stuff paying them like they should have been the whole time. So I do a very nerdy college fantasy football league, but I'm always like, when I'm preparing for it, I have my draft tonight, and when I'm preparing for it, I'm always like, I can't believe no one's figured this out how to make college football fantasy because everyone goes well, there's too many teams, ah, but we do it a different way. We have eight managers, ah, and it's a top 25 League. You stick with the AP, top 25 and your draft really matters, because you have to skew it a bit. So if it's like Boise State's 24 and they play, you know, one of those opening games where they got to play something difficult, they can lose the value of that player goes down, because once they drop out of the top 25 you lose them, yeah? And you have to do a waiver, a weekly waiver. Eric Readinger  29:26   Life is somebody doing all this by hand? Yeah? Law Smith  29:30   Holy shit. I mean, not like writing it down? No, I know, but manually, I told you, this is the one where it's me, my buddy, Brendan, and I think everybody else is black dude that. So I'm like, you stupid kind of white guy in the group. I'm I was, like, the new guy, and that I was the new guy for like, 15 years in this league. I don't know these guys that well. So it's always like, we're doing the Zoom draft. Often. I'm like, sometimes I've been a little loosey goosey, you know, yeah, battle pops, it made some jokes that fall flat, and I'm like, Okay, well, I don't know these guys anyway, so, yeah, Eric Readinger  30:10   well, but you need me there with you. Law Smith  30:14   You can hop on tonight. No, Eric Readinger  30:17   God, I try to so racist jokes and fall flat, but Law Smith  30:21   I'm open to sourcing it. I've definitely done this on the show before and put it out there. It's one of those things where it's, like, I tried one year to really try to put effort into it for a while, Eric Readinger  30:30   and like, what are you hoping sourcing the Law Smith  30:33   idea of the game? So, like, you can be even hard to pitch this to a big like Yahoo or ESPN, or any FanDuel or something. Yeah, because you you'd have to go, I gotta pitch you something, but you gotta sign the longest NDA of all time that you can, like, it's like a movie script, while people don't read movie scripts just given to them, that has to go through their agency, because they'll get sued for, like, copying the idea. It's kind of like that, an IP of this idea of some of something that already exists, statistics that are out there. Eric Readinger  31:08   Yeah, I don't think it'd be that crazy. Law Smith  31:11   What sucks is, every year you have to do the manual research. Now there's sites you can pay for, subscription wise, that kind of do it. But like, Yeah, nobody cares about college. You can't. You can't really key in firsthand, all the parameters you need. So I've tried to, like, here's my strategy this year, because, oh, my God, I didn't read Phil Steele's phone book magazine. He does a thing on every team. It's like the craziest, like, Aspergers, he, like, he has, he it's like 180 pages. It's crazy. And he predict, he's the best predictor of, like, who's gonna win the Heisman, who's gonna be good this year kind of thing. So I tried to go, here's my here's what I was like, I gotta think outside the box, because last year I tried to do, I tried to use chat GBT didn't really work. This year I gave it a whirl. Still wasn't working for me. I'm going to look up the EA college football video game ratings, yeah, filter out all the non top 25 people, and then kind of go from that, Eric Readinger  32:20   yeah, that's just that, right? Like, I was like a thing when back in my fantasy football days, like, if you ever had somebody like, you're trying to make a tough decision, start this guy or start that guy, I'd go to FanDuel, who cost support. Oh, yeah, yeah. Gamblers know, Law Smith  32:36   right? The problem with the the Daily Fantasy ones was they don't have all the teams in there a lot of the time, so it's like, you're not getting a pure one to one sometimes, you know, if you're, if you're Jocelyn between, I've tried to do that for NFL. Eric Readinger  32:53   I'm like, Oh, you're saying, like some teams play at different times and, well, yeah, they don't. Law Smith  32:58   I don't know if they do it now. I haven't, I haven't really gone on those sites because I'm scared I'll, I'll gamble my life away. But it's one of those things where they do, like, here's the seven games early Sunday kind of package, but they would never have the whole Thursday to Monday, right? So it was hard to put it against it. I don't know, you know I'm saying anyway, I Eric Readinger  33:20   guess so. But the prices are all the same. Law Smith  33:23   The Price Is Right. Thanks for listening, and Eric Readinger  33:29   it's from the prices. Law Smith  33:31   And when you make billions off of this idea, you know, you package it, you're the listener. I'm talking to you, the listener. When you package this, just throw a couple shackles for for for funzies fucking nuts. Eric Readinger  33:58   Yo, I'm dumb. I.  

1010: Simplify to accelerate. In this episode of Technovation, host Peter High speaks with Richard Jardim, Executive Vice President and Chief Information Officer of the Canadian Imperial Bank of Commerce (CIBC). Richard shares how his team is modernizing one of North America's leading banks by focusing on technology simplification, speed, and agility in service of building a relationship-oriented bank for a modern world. He details CIBC's transformation journey, from migrating core platforms to the cloud and leveraging proprietary online banking infrastructure, to developing digital talent, integrating AI, and preparing for quantum computing. Richard also reflects on the importance of curiosity, communication, and adaptive leadership in today's fast-moving tech environment. Key topics include: How CIBC simplifies its 1,200+ app footprint to increase agility The bank's strategy for scaling internal IP and AI skills Bridging business and technology through vertical CIO alignment Quantum computing as both risk and opportunity in financial services

多年經痛竟慢慢消失。背後原因讓人意外？

Mention légales : Vos données de connexion, dont votre adresse IP, sont traités par Radio Classique, responsable de traitement, sur la base de son intérêt légitime, par l'intermédiaire de son sous-traitant Ausha, à des fins de réalisation de statistiques agréées et de lutte contre la fraude. Ces données sont supprimées en temps réel pour la finalité statistique et sous cinq mois à compter de la collecte à des fins de lutte contre la fraude. Pour plus d'informations sur les traitements réalisés par Radio Classique et exercer vos droits, consultez notre Politique de confidentialité.Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

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Netflix Unknown Number: FBI Reveals Catfish Stalker's SHOCKING Identity When the harassment in Beal City escalated, parents and police thought a jealous classmate must be behind it. But in Netflix's Unknown Number: The High School Catfish, the truth was darker than anyone imagined. Investigators couldn't stop the barrage. Each blocked number spawned a new one. Suspicion spread through the high school — every kid a suspect, every phone a weapon. Finally, the FBI subpoenaed app data, traced IP addresses, and uncovered the jaw-dropping truth: The stalker wasn't a student. It wasn't even a peer. It was Lauren Licari's own mother — Kendra Licari. This segment breaks down the investigation step by step, exposing how federal agents cracked the case and why the reveal shocked the entire community. #Netflix #UnknownNumber #KendraLicari #LaurenLicari #Owen #HiddenKillers #TonyBrueski #truecrime #catfish #FBI Want to comment and watch this podcast as a video? Check out our YouTube Channel. https://www.youtube.com/@hiddenkillerspod Instagram https://www.instagram.com/hiddenkillerspod/ Facebook https://www.facebook.com/hiddenkillerspod/ Tik-Tok https://www.tiktok.com/@hiddenkillerspod X Twitter https://x.com/tonybpod Listen Ad-Free On Apple Podcasts Here: https://podcasts.apple.com/us/podcast/true-crime-today-premium-plus-ad-free-advance-episode/id1705422872

Netflix Unknown Number: FBI Reveals Catfish Stalker's SHOCKING Identity When the harassment in Beal City escalated, parents and police thought a jealous classmate must be behind it. But in Netflix's Unknown Number: The High School Catfish, the truth was darker than anyone imagined. Investigators couldn't stop the barrage. Each blocked number spawned a new one. Suspicion spread through the high school — every kid a suspect, every phone a weapon. Finally, the FBI subpoenaed app data, traced IP addresses, and uncovered the jaw-dropping truth: The stalker wasn't a student. It wasn't even a peer. It was Lauren Licari's own mother — Kendra Licari. This segment breaks down the investigation step by step, exposing how federal agents cracked the case and why the reveal shocked the entire community. #Netflix #UnknownNumber #KendraLicari #LaurenLicari #Owen #HiddenKillers #TonyBrueski #truecrime #catfish #FBI Want to comment and watch this podcast as a video? Check out our YouTube Channel. https://www.youtube.com/@hiddenkillerspod Instagram https://www.instagram.com/hiddenkillerspod/ Facebook https://www.facebook.com/hiddenkillerspod/ Tik-Tok https://www.tiktok.com/@hiddenkillerspod X Twitter https://x.com/tonybpod Listen Ad-Free On Apple Podcasts Here: https://podcasts.apple.com/us/podcast/true-crime-today-premium-plus-ad-free-advance-episode/id1705422872

Should you launch your toy on Kickstarter? That's the question that we're going to explore today. TCA alumni Michael Harring, launched Wayward Ghouls and his line of Squeaks toys on Kickstarter as what he says is “just a test.” With the goal of $49,000, Michael's almost at 50% with a $19,000 pledge but he shared in our interview that for some reason, pledges have stalled. In this week's episode, you'll hear a real coaching call between Michael and myself, where we dig into what's actually working, what might be holding things back, and how to make progress when your audience is small and your campaign starts to stall. I'll share why embracing “done is better than perfect” can move your launch forward, how even a tiny list can lead to big results, and how to tweak your offer without losing your creative vision. Plus, you'll get tips for building long-term IP loyalty, even on a budget.If you're planning to launch your toy on Kickstarter or wondering if you should, this is the episode you'll want to hear before you hit publish.Learn more at www.toycreatorsacademy.comListen for these Important Moments![05:12] -  Why testing your toy idea on Kickstarter is still worth it even with limited reach. [17:35] -  How to assess your offer, pricing, and product mix when momentum slows down. [28:10] -  Why perfection can hurt your progress and how to get feedback that leads to clarity. [41:20] -  Simple strategies that turn tiny lists into powerful backer communities.  [53:45]  -  How to think beyond the campaign and build lasting fan loyalty on any budget. Send The Toy Coach Fan Mail!Support the showPopular Masterclass! How To Make & Sell Your Toy IdeasYour Low-Stress, Start-To-Finish Playful Product Launch In 5 Steps >> https://learn.thetoycoach.com/masterclass

Au début de l'année 1968, dans les confins nord du Sud-Vietnam, les Marines du colonel Lownds sont assiégés par les troupes du nord-Vietnam. Les assaillants du général Giap ont bien l'intention de rééditer l'exploit de 1954 contre les Français. Mention légales : Vos données de connexion, dont votre adresse IP, sont traités par Radio Classique, responsable de traitement, sur la base de son intérêt légitime, par l'intermédiaire de son sous-traitant Ausha, à des fins de réalisation de statistiques agréées et de lutte contre la fraude. Ces données sont supprimées en temps réel pour la finalité statistique et sous cinq mois à compter de la collecte à des fins de lutte contre la fraude. Pour plus d'informations sur les traitements réalisés par Radio Classique et exercer vos droits, consultez notre Politique de confidentialité.Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

En 1540, le terrible Henri VIII d'Angleterre épouse une princesse allemande. Mais il se rend compte immédiatement qu'elle ne lui conviendra pas. En revanche, il observe dans son entourage une demoiselle d'honneur, Catherine Howard, qui lui plait beaucoup. Une chance pour la jeune fille ? Pas si sûr… Mention légales : Vos données de connexion, dont votre adresse IP, sont traités par Radio Classique, responsable de traitement, sur la base de son intérêt légitime, par l'intermédiaire de son sous-traitant Ausha, à des fins de réalisation de statistiques agréées et de lutte contre la fraude. Ces données sont supprimées en temps réel pour la finalité statistique et sous cinq mois à compter de la collecte à des fins de lutte contre la fraude. Pour plus d'informations sur les traitements réalisés par Radio Classique et exercer vos droits, consultez notre Politique de confidentialité.Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

Au début de l'année 1968, dans les confins nord du Sud-Vietnam, les Marines du colonel Lownds sont assiégés par les troupes du nord-Vietnam. Les assaillants du général Giap ont bien l'intention de rééditer l'exploit de 1954 contre les Français.Mention légales : Vos données de connexion, dont votre adresse IP, sont traités par Radio Classique, responsable de traitement, sur la base de son intérêt légitime, par l'intermédiaire de son sous-traitant Ausha, à des fins de réalisation de statistiques agréées et de lutte contre la fraude. Ces données sont supprimées en temps réel pour la finalité statistique et sous cinq mois à compter de la collecte à des fins de lutte contre la fraude. Pour plus d'informations sur les traitements réalisés par Radio Classique et exercer vos droits, consultez notre Politique de confidentialité.Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

Jen Donahoe is joined by Joe Ferencz (GameFam) and Stephen Dypiangco (Max Power Gaming) to break down the biggest takeaways from Roblox Developer Conference (RDC) 2025. The crew digs into Roblox's massive milestone of 112M DAUs, the 8.5% bump in the developer exchange rate to lure in more professional talent, and the new “ad flywheel” that streamlines campaigns while adding rewarded video into the mix. They also tackle the tricky business of bringing IP into Roblox, how AI is supercharging UGC, and why the company is doubling down on safety with 100+ new tools and policies. 00:18 Roblox's Growth and Platform Dominance00:51 Overview of RDC 202504:39 RDC Vibes and Attendee Insights09:48 Roblox's Monetization and Developer Payouts18:21 Advertising and Rewarded Video Innovations26:29 Brand Integrations and Campaigns on Roblox28:34 Integration vs Standalone Brand Experience30:46 Rewarded Video and Its Benefits32:22 Challenges with Brand Hubs on Roblox36:26 New IP Platform and Licensing42:53 AI Tools for Developers and Players46:11 Roblox Moments: TikTok Meets Roblox50:38 Safety Measures and Brand Concerns53:31 Roblox's Growing Influence

Namco set out to create a super popular rhythm game and accidentally created the most popular mascots since Pac-Man. Don-chan and Katsu-chan are unavoidable as we talk about the extremely popular in the East but largely ignored in the West drum game, Taiko No Tatsujin! Why was this game never released in the U.S. until now? How did an instrument mishap lead to the most embarrassing moment of young Rob's life? Is every arcade game released after the year 2000 just a Playstation in disguise? How did Donkey Kong steal this game's popularity? We answer your questions like what arcade game did we initial hate but grew to love over time (#RedemptionArc), what our favorite non-video game arcade attraction (excluding pinball), and what IP we predict will be the next new beat ‘em up announced. Join the Podouken Discord and post your own questions that could be included in a future episode: discord.gg/k5vf2Jz You can also like, comment, and subscribe to our YouTube channel where we post our listener question segments and additional content (like our third favorite cheese): https://www.youtube.com/@podoukenpodcast2716

This week marks a major milestone for WealthTalk as Christian Rodwell and Kevin Whelan celebrate the 300th episode of the podcast. The duo reflect on six years and seven months of weekly episodes, share key listener stats, and discuss how WealthBuilders has evolved—and where it's headed next. They highlight the importance of family, recurring income, and legacy, and preview upcoming changes in content and focus, including the impact of new inheritance tax rules and the growing relevance of women in wealth. Listeners are invited to join the conversation, share feedback, and help shape the future of WealthTalk.Key Topics CoveredCelebrating 300 Episodes:Launched in February 2019; over six years of consistent weekly content.Gratitude to loyal listeners, including some who have listened to every episode—twice!Top 3 Most Downloaded Episodes:How to Create a Family Trust Fund (Ep. 122, with Paul Brooks)From Zero to £20,000 a Month – A Property Journey (with Heather Smale)The Seven Pillars of Wealth (Kevin's book and framework)WealthBuilders Philosophy:Wealth is about more than money: it's about family, recurring income, community, and legacy.The importance of holistic and family-oriented financial planning, not just individual advice.Moving away from siloed, percentage-based advice toward fixed, results-driven fees.Looking Ahead:Upcoming focus on inheritance tax changes and their impact on families (April 2027).Plans for a new guide and waitlist for those affected: wealthbuilders.co.uk/iht.Increasing attention to women and wealth, especially in light of the generational wealth transfer.Embracing technological change: AI, digital currencies, and the evolving financial landscape.Community & Feedback:Listeners encouraged to provide feedback, suggest topics, and leave reviews (wealthbuilders.co.uk/reviews).Plans to feature more case studies, topical content, and diverse presenters.Legacy & Future Direction:WealthBuilders aims to help clients create, build, protect, and pass on wealth and wisdom.Focus on family charters, values, and genuine legacy planning for future generations.Practical TipsReview Your Family's Financial Planning:Consider collective strategies for savings and investments to maximise benefits and reduce costs.Plan for Inheritance Tax:Stay informed about upcoming changes and take early action to protect your family's legacy.Get Involved in the Community:Share your feedback, ask questions, and let the WealthBuilders team know what topics matter most to you.Leave a Review:Help WealthTalk reach more people by leaving a quick review on your favourite platform.Links & ResourcesJoin the Inheritance Tax Guide WaitlistLeave a ReviewTop 3 Most Downloaded Episodes:WT122 - How To Create A Family Trust Fund  - SSAS Pensions, what WB are well know for, and also Family directionFrom Zero to £20k/month w/ Heather Smail - interviewing successful entrepreneurs across business, property and investing[Bonus] AudioBook: The 7 Pillars of Wealth, Kevin Whelan - the core IP of WealthBuilders, taught in the Academy which we launched at the same time as the podcast early 2019Seven Pillars of Wealth BookQuotes“Wealth is not just about money—it's about family, recurring income, and legacy.”“There's a lack of wisdom being transferred to the next generation. We want to change that.”“Confused minds are the very fuel for a financial industry that tries to keep people in the dark. We want to bring clarity.”Connect with Us:Listen on Spotify, Apple Podcasts, YouTube, and all major platforms.For more inspiring stories and actionable tips, subscribe to Wealth Talk and leave us a review!Next Steps On Your WealthBuilding Journey: Join the WealthBuilders Facebook CommunitySchedule a 1:1 call with one of our teamBecome a member of WealthBuildersIf you have been enjoying listening to WealthTalk - Please Leave Us A Review!If you enjoyed this episode, please rate and review WealthTalk on your favourite podcast platform

I may not know a good game if it bit me but if a game bit me, I'd say it's a bit of a jerk. 0:00 - Ico/Shadow of the Colossus 18:25 - Katamari Damacy 29:17 - Muramasa: The Demon Blade 30:14 - Metal Arms: A Glitch in the System 31:36 - Metal Gear Solid 35:53 - Hollow Knight 40:02 - Half Life 43:26 - Myst 47:39 - Halo 54:05 - The Legend of Zelda/Zelda II/Breath of the Wild/Tears of the Kingdom 1:01:34 - Metroid/Kid Icarus 1:08:56 - Space Station Silicon Valley 1:10:01 - The World Ends With You 1:11:46 - God of War 1:16:57 - Hi-Fi Rush 1:18:21 - Journey If you missed Saturday's live broadcast of Molehill Mountain, you can watch the video replay on YouTube.  Alternatively, you can catch audio versions of the show on iTunes. Molehill Mountain streams live at 7p PST every Saturday night! Credits: Molehill Mountain is hosted by Andrew Eisen.  Music in the show includes "To the Top" by Silent Partner.  It is in the public domain and free to use.  Molehill Mountain logo by Scott Hepting. Chat Transcript: 7:00 PMaddictedtochaos​​Hello 7:01 PMaddictedtochaos​​I'm just grateful I'm not deaf, went to an Oasis concert and forgot my earplugs in my hotel room. 7:02 PMaddictedtochaos​​It was very loud. 7:02 PMaddictedtochaos​​I didn't realize I forgot until I was in the stadium. 7:15 PMaddictedtochaos​​Then you probably wouldn't like The Last Guardian either. 7:20 PMPowerGlitch​​Dull? The music? 7:21 PMaddictedtochaos​​There are plenty of PS2 games that look great, Katamari just isn't one of them. 7:27 PMaddictedtochaos​​No game is better off with tank controls. 7:28 PMaddictedtochaos​​Anyone else getting ads covering up the chat? 7:29 PMaddictedtochaos​​Every so often an ad will pop up on my phone, I can swipe it away easily enough, just a minor annoyance. 7:38 PMaddictedtochaos​​So, I take it you were not excited for Silksong? 7:46 PMcaleb723​​No, not Myst... Please not Myst... 7:46 PMaddictedtochaos​​No, it was Half-Life 2, and Half-Life 2 episode 2 or something. Half-Life 3 will likely never happen. 7:47 PMcaleb723​​Riven is SO good. I played it for the first time in 2020 and was blown away by it 7:51 PMaddictedtochaos​​Halo 3 and ODST are quite good. 7:52 PMaddictedtochaos​​And then Microsoft ruined it. 7:52 PMcaleb723​​Xbox Live goes crazy 7:53 PMaddictedtochaos​​Master Chief is his rank. 7:53 PMaddictedtochaos​​Yes, his name is John. 7:54 PMaddictedtochaos​​The most recent one is Halo Infinite. 4, 5, and Infinite aren't bad, but they are just ok. 7:56 PMaddictedtochaos​​Halo's popularity isn't anywhere near what it used to be. 7:58 PMaddictedtochaos​​I loved Breath of the Wild, I stopped playing Tears of the Kingdom. 7:59 PMaddictedtochaos​​Sound cutting out. 8:03 PMaddictedtochaos​​May have been my phone. 8:04 PMcaleb723​​Remember me? 8:07 PMcaleb723​​I appreciate his lasting impact with just those two words 8:20 PMaddictedtochaos​​The studio Tango Gameworks, was acquired by another publisher and I believe that included the IP for Hi-Fi Rush. 8:25 PMaddictedtochaos​​If I recall correctly, there is a trophy for sitting with another player.

In this episode, I sit down with Wendy Turner-Williams, a distinguished tech leader and executive with a deep history at companies like Microsoft and Salesforce. She's of the original minds behind what became Azure Data Factory, among other foundational tech. In this wide-ranging conversation, Wendy charts the trajectory from the early days of the Internet to the current AI-driven hype cycle and looming crisis. She explains how these tools of innovation are now being turned against the workforce and why this technological revolution is fundamentally more disruptive than anything that has come before. This episode is a candid, unfiltered discussion about the real-world impact of AI on jobs, the economy, and our collective future, and a call for leaders to act before it's too late.Timestamps:00:22 - Catching up: The tough job market and writing new books. 05:49 - Wendy's impressive career history at Microsoft, Salesforce, and Tableau. 06:17 - The origin story of Azure Data Factory and other foundational projects at Microsoft. 09:18 - A personal story about the challenges of being a woman in Big Tech in the early days. 13:02 - A look back at a favorite early-career project: Digitizing physical maps with nascent GPS technology in 2001. 18:11 - The state of the tech industry: "Tech is cannibalizing itself because of AI." 20:31 - The massive, impending shock to the job market and why AI is different from previous industrial revolutions.27:26 - Why the "human in the loop" is a temporary and misleading solution. 29:55 - Breaking down the numbers: The staggering quantity of white-collar jobs projected to be eliminated. 36:37 - Why leaders are failing to act and conversations are happening behind closed doors without solutions. 38:25 - Discussing potential solutions: Should companies have quotas for their human workforce? 45:21 - The need for "truth tellers" and leaders who are willing to question the current path and drive human-centric transformation. 53:15 - The grim reality for recent graduates with computer science degrees who can't find jobs. 56:22 - The risk of IP hoarding and engineers deliberately crippling systems to protect their jobs.01:00:20 - Final thoughts: Are we waiting for a "let them eat cake" moment before we see real change?

Mention légales : Vos données de connexion, dont votre adresse IP, sont traités par Radio Classique, responsable de traitement, sur la base de son intérêt légitime, par l'intermédiaire de son sous-traitant Ausha, à des fins de réalisation de statistiques agréées et de lutte contre la fraude. Ces données sont supprimées en temps réel pour la finalité statistique et sous cinq mois à compter de la collecte à des fins de lutte contre la fraude. Pour plus d'informations sur les traitements réalisés par Radio Classique et exercer vos droits, consultez notre Politique de confidentialité.Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

This week we talk about cyberespionage, China, and asymmetrical leverage.We also discuss political firings, hardware infiltration, and Five Eyes.Recommended Book: The Fourth Turning Is Here by Neil HoweTranscriptIn the year 2000, then-General Secretary of the Chinese Communist Party, Jiang Zemin (jong ZEM-in), approved a plan to develop so-called “cyber coercive capabilities”—the infrastructure for offensive hacking—partly as a consequence of aggressive actions by the US, which among other things had recently bombed the Chinese embassy in Belgrade as part of the NATO campaign in Yugoslavia.The US was a nuclear power with immense military capabilities that far outshone those of China, and the idea was that the Chinese government needed some kind of asymmetrical means of achieving leverage against the US and its allies to counter that. Personal tech and the internet were still relatively young in 2000—the first iPhone wouldn't be released for another seven years, for context—but there was enough going on in the cyber-intelligence world that it seemed like a good point of leverage to aim for.The early 2000s Chairman of the CCP, Hu Jintao, backed this ambition, citing the burgeoning threat of instability-inducing online variables, like those that sparked the color revolutions across Europe and Asia, and attack strategies similar to Israel's Stuxnet cyberattack on Iran as justification, though China's growing economic dependence on its technological know-how was also part of the equation; it could evolve its capacity in this space relatively quickly, and it had valuable stuff that was targetable by foreign cyberattacks, so it was probably a good idea to increase their defenses, while also increasing their ability to hit foreign targets in this way—that was the logic here.The next CCP Chairman, Xi Jinping, doubled-down on this effort, saying that in the cyber world, everyone else was using air strikes and China was still using swords and spears, so they needed to up their game substantially and rapidly.That ambition seems to have been realized: though China is still reportedly regularly infiltrated by foreign entities like the US's CIA, China's cybersecurity firms and state-affiliated hacker groups have become serious players on the international stage, pulling off incredibly complex hacks of foreign governments and infrastructure, including a campaign called Volt Typhoon, which seems to have started sometime in or before 2021, but which wasn't discovered by US entities until 2024. This campaign saw Chinese hackers infiltrating all sorts of US agencies and infrastructure, initially using malware, and then entwining themselves with the operating systems used by their targets, quietly syphoning off data, credentials, and other useful bits of information, slowly but surely becoming even more interwoven with the fabric of these systems, and doing so stealthily in order to remain undetected for years.This effort allowed hackers to glean information about the US's defenses in the continental US and in Guam, while also helping them breach public infrastructure, like Singapore's telecommunications company, Singtel. It's been suggested that, as with many Chinese cyberattacks, this incursion was a long-game play, meant to give the Chinese government the option of both using private data about private US citizens, soldiers, and people in government for manipulation or blackmail purposes, or to shut down important infrastructure, like communications channels or electrical grids, in the event of a future military conflict.What I'd like to talk about today is another, even bigger and reportedly more successful long-term hack by the Chinese government, and one that might be even more disruptive, should there ever be a military conflict between China and one of the impacted governments, or their allies.—Salt Typhoon is the name that's been given to a so-called '“advanced persistent threat actor,” which is a formal way of saying hacker or hacker group, by Microsoft, which plays a big role in the cybersecurity world, especially at this scale, a scale involving not just independent hackers, but government-level cyberespionage groups.This group is generally understood to be run out of the Chinese Ministry of State Security, or MSS, and though it's not usually possible to say something like that for certain, hence the “generally understood” component of that statement, often everyone kind of knows who's doing what, but it's imprudent to say so with 100% certainty, as cyberespionage, like many other sorts of spy stuff, is meant to be a gray area where governments can knock each other around without leading to a shooting war. If anyone were to say with absolute certainty, yes, China is hacking us, and it's definitely the government, and they're doing a really good job of it, stealing all our stuff and putting us at risk, that would either require the targeted government to launch some sort of counterstrike against China, or would leave that targeted government looking weak, and thus prone to more such incursions and attacks, alongside any loss of face they might suffer.So there's a lot of hand-waving and alluding in this sphere of diplomacy and security, but it's basically understood that Salt Typhoon is run by China, and it's thought that they've been operating since at least 2020.Their prime function seems to be stealing as much classified data as they can from governments around the world, and scooping up all sorts of intellectual property from corporations, too.China's notorious for collecting this kind of IP and then giving it to Chinese companies, which have become really good at using such IP, copying it, making it cheaper, and sometimes improving upon it in other ways, as well. This government-corporation collaboration model is fundamental to the operation of China's economy, and the dynamic between its government, it's military, its intelligence services, and its companies, all of which work together in various ways.It's estimated that Salt Typhoon has infiltrated more than 200 targets in more than 80 countries, and alongside corporate entities like AT&T and Verizon, they also managed to scoop up private text messages from Kamala Harris' and Donald Trump's presidential campaigns in 2024, using hacks against phone services to do so.Three main Chinese tech companies allegedly helped Salt Typhoon infiltrate foreign telecommunications companies and internet service providers, alongside hotel, transportation, and other sorts of entities, which allowed them to not just grab text messages, but also track people, keeping tabs on their movements, which again, might be helpful in future blackmail or even assassination operations.Those three companies seem to be real-deal, actual companies, not just fronts for Chinese intelligence, but the government was able to use them, and the services and products they provide, to sneak malicious code into all kinds of vital infrastructure and all sorts of foreign corporations and agencies—which seems to support concerns from several years ago about dealing with Chinese tech companies like Huawei; some governments decided not to work with them, especially in building-out their 5G communications infrastructure, due to the possibility that the Chinese government might use these ostensibly private companies as a means of getting espionage software or devices into these communications channels or energy grids. The low prices Huawei offered just wasn't worth the risk.The US government announced back in 2024 that Salt Typhoon had infiltrated a bunch of US telecommunications companies and broadband networks, and that routers manufactured by Cisco were also compromised by this group. The group was also able to get into ISP services that US law enforcement and intelligence services use to conduct court-authorized wiretaps; so they weren't just spying on individuals, they were also spying on other government's spies and those they were spying on.Despite all these pretty alarming findings, in the midst of the investigation into these hacks, the second US Trump administration fired the government's Cyber Safety Review Board, which was thus unable to complete its investigation into Salt Typhoon's intrusion.The FBI has since issued a large bounty for information about those involved in Salt Typhoon, but that only addresses the issue indirectly, and there's still a lot we don't know about this group, the extent of their hacking, and where else they might still be embedded, in part because the administration fired those looking into it, reportedly because the administration didn't like this group also looking into Moscow's alleged interference in the 2016 presidential election, and Salt Typhoon's potential interference with the 2024 presidential election, both of which Trump won.The US government has denied these firings are in any way political, saying they intend to focus on cyber offense rather than defense, and pointing out that the current approach to investigating these sorts of things was imperfect; which is something that most outside organizations would agree on.That said, there are concerns that these firings, and other actions against the US's cyberthreat defensive capabilities, are revenge moves against people and groups that have said the 2020 presidential election, which Trump lost to Joe Biden, was the most secure and best-run election in US history; which flies in the face of Trump's preferred narrative that he won in 2020—something he's fond of repeating, though without evidence, and with a vast body of evidence against his claim.The US has also begun pulling away from long-time allies that it has previously collaborated with in the cyberespionage and cyberdefense sphere, including its Five Eyes partners, the UK, Canada, Australia, and New Zealand.Since Tulsi Gabbard was installed as the Director of National Intelligence by Trump's new administration, US intelligence services have been instructed to withhold information about negotiations with Russia and Ukraine from these allies; something that's worrying intelligence experts, partly because this move seems to mostly favor Russia, and partly because it represents one more wall, of many, that the administration seems to be erecting between the US and these allies. Gabbard herself is also said to be incredibly pro-Russian, so while that may not be influencing this decision, it's easy to understand why many allies and analysts are concerned that her loyalties might be divided in this matter.So what we have is a situation in which political considerations and concerns, alongside divided priorities and loyalties within several governments, but the US in particular right now, might be changing the layout of, and perhaps even weakening, cybersecurity and cyberespionage services at the very moment these services might be most necessary, because a foreign government has managed to install itself in all kinds of agencies, infrastructure, and corporations.That presence could allow China to milk these entities for information and stolen intellectual property, but it could also put the Chinese government in a very favorable position, should some kind of conflict break out, including but not limited to an invasion of Taiwan; if the US's electrical grids or telecommunications services go down, or the country's military is unable to coordinate with itself, or with its allies in the Pacific, at the moment China invades, there's a non-zero chance that would impact the success of that invasion in China's favor.Again, this is a pretty shadowy playing field even at the best of times, but right now there seems to be a lot happening in the cyberespionage space, and many of the foundations that were in place until just recently, are also being shaken, shattered, or replaced, which makes this an even more tumultuous, uncertain moment, with heightened risks for everybody, though maybe the opposite for those attacking these now more-vulnerable bits of infrastructure and vital entities.Show Noteshttps://www.nbcnews.com/tech/security/china-used-three-private-companies-hack-global-telecoms-us-says-rcna227543https://media.defense.gov/2025/Aug/22/2003786665/-1/-1/0/CSA_COUNTERING_CHINA_STATE_ACTORS_COMPROMISE_OF_NETWORKS.PDFhttps://www.nytimes.com/2025/04/05/us/politics/trump-loomer-haugh-cyberattacks-elections.htmlhttps://www.france24.com/en/americas/20250826-has-the-us-shut-its-five-eyes-allies-out-of-intelligence-on-ukraine-russia-peace-talkshttps://www.axios.com/2025/09/04/china-salt-typhoon-fbi-advisory-us-datahttps://www.wsj.com/politics/national-security/chinese-spies-hit-more-than-80-countries-in-salt-typhoon-breach-fbi-reveals-59b2108fhttp://axios.com/2025/08/02/china-usa-cyberattacks-microsoft-sharepointhttps://www.axios.com/2024/12/03/salt-typhoon-china-phone-hackshttps://www.nytimes.com/2025/09/04/world/asia/china-hack-salt-typhoon.htmlhttps://www.euronews.com/2025/09/04/trump-and-jd-vance-among-targets-of-major-chinese-cyberattack-investigators-sayhttps://www.congress.gov/crs-product/IF12798https://www.fcc.gov/document/implications-salt-typhoon-attack-and-fcc-responsehttps://en.wikipedia.org/wiki/Salt_Typhoonhttps://en.wikipedia.org/wiki/2024_global_telecommunications_hackhttps://en.wikipedia.org/wiki/Chinese_interference_in_the_2024_United_States_electionshttps://www.theregister.com/2025/08/28/how_does_china_keep_stealing/https://www.nsa.gov/Press-Room/Press-Releases-Statements/Press-Release-View/Article/4287371/nsa-and-others-provide-guidance-to-counter-china-state-sponsored-actors-targeti/https://chooser.crossref.org/?doi=10.2307%2Fjj.16040335https://en.wikipedia.org/wiki/Cyberwarfare_and_Chinahttps://en.wikipedia.org/wiki/Volt_Typhoon This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit letsknowthings.substack.com/subscribe

Dr. Len Tau, aka the Reviews Doctor, is on the podcast. With Kiera, he goes into the most critical nuts and bolts of making sure your practice stands out (or at least keeps pace with) online reviews amid AI. He explains jargon terms like ranking power and factors and velocity of reviews, whether or not you should actually be responding to reviews of your practice, and a ton more. Visit SuperchargeYourDentalPractice.com and enter the code RAVING to save $100 on registration for Dr. Tau's annual conference. About Dr. Tau Dr. Len Tau thrives on helping practices maximize their online reputation, marketing, and social media strategies. As a speaker, Len is known for his lively and engaging presentations packed with ready-to-use strategies. He regularly travels the country sharing his marketing brilliance and passion for practice growth with audiences. As a consultant, he offers practice leaders with real-world solutions tailored to fit their specific challenges and opportunities. Len loves to help doctors and their teams understand and implement successful online systems to build their practice. He currently serves as general manager of the Dental for Birdeye Reputation Marketing Software. Selected as one of Philadelphia's Top Dentists by Philadelphia Magazine, he continues to experience growth year after year in his fee-for-service practice focusing on general, cosmetic, reconstructive and implant dentistry. Following his father into the dental profession, Len graduated from Tufts University School of Dental Medicine and continues to pursue ongoing continuing education opportunities. He has had the privilege of serving patients for two decades. He is an active member of numerous professional organizations including the American Dental Association, the Pennsylvania Dental Association, the Academy of General Dentistry, the Eastern Dental Society, the Northeast Philadelphia Dental Implant Study Club, and the American Academy of Clear Aligners. Episode resources: Subscribe to The Dental A-Team podcast Schedule a Practice Assessment Leave us a review Kiera Dent (00:00) Hello, Dental Team listeners. This is Kiera and today I am so excited. This is one of my dear friends. We've known each other for several years in the industry. I'm super freaking pumped. I'm going actually be at his event next year in September. Little teaser. Stay tuned. He's got an amazing event he does every year in September. I have Dr. Len Tau. He is one of my faves. He is better known ⁓ as an authority in the dental consulting world, reputation marketing, and a practice growth. He's recognized by dentistry today as a top dental consultant for eight straight years.   He is the author of Raving Patients and 100 plus tips to 105 star reviews in a hundred days. Like this man knows how to do it. He's one of my faves. We really do collaborate on so many fun things. After 20 plus years in clinical practice, he now helps dentists nationwide, increase revenue, case acceptance and visibility. He leads the dental vision at BirdEye, hosts the Raving Patients podcast and runs the Supercharger Dental Practice Conference, which is the one I was alluding to that we're gonna be at next year in September, empowering practices to thrive in today's competitive landscape.   He's truly one of my faves. And today we're gonna dig into like, how do you get online reviews? But Len, welcome. I'm so happy to have you on the podcast. How are you today?   Dr. Len Tau (01:06) I'm good, thanks for having me, I'm excited to be here.   Kiera Dent (01:08) Of course. And this just came about because Len like, let's just do a little teaser. You're prepping full like steam ahead right now for your event that's coming up in September in Florida. ⁓ I love like the last time you and I were on the podcast, we talked about you in clinical dentistry. And then we reconnected after some time and you've left the chair, you're living your best life and you full blown gone into the event space. So just like, I know we're gonna get into like online reviews and how AI is changing that it's going to be just a really, really fun episode today. But tell us a little bit like   How is it going from like full blown dentist in the chair to now full blown events, like running these awesome events that we're super excited to be a part. Just kind of give me a little insight to that.   Dr. Len Tau (01:46) Well, it's been, it's been a lot of, a lot of fun. It's been very different, obviously, you know, for 23 years, I practiced dentistry, um, for about 12 of those, 13 of those who was full time. And then I went part time in 2017 until I sold and retired in 2022. Um, but one of the things I've grew up on in dentistry was going to dental events and, the big, the ones, the small ones, you know, all over the country and as a dentist first, and then as a vendor.   Kiera Dent (02:08) Mm-hmm.   Dr. Len Tau (02:15) Um, since 2013 or 14, so a long time in the space. know, one of the things that really hit me was that the events are not really put on very well. They're not, um, you know, whether you, if you're a dentist, there's issues when you're a vendor, there's issues. And I said, you know what? I want to change the game. And, um, one of my goals when I retired from dentistry was to start putting on events. So in 2023, um, in, in September, we did an event in Delray had 208.   Kiera Dent (02:25) Right.   Dr. Len Tau (02:44) Dennis there, 33 sponsors. was, first day was business, second day was marketing. Excuse me. First day was marketing. Second day was business. Had a 13, 14 speakers. It went off better than I could ever imagined. I then moved to the last year in 2024 to Scottsdale. And we were at the Scott Resort and Spa, which is a beautiful hotel and the event was good. It wasn't great. Definitely moving to different coasts.   I felt there was not as much, know, engagement, excitement about the event. So I, my family and my wife and I decided, Hey, we're going to do this. Let's have people come down to me. I live in beautiful, you know, part of Florida. we're having this year's event and the next three of them at super at, ⁓ at pure 66, a brand new hotel, ⁓ in Fort Lauderdale. It's literally half hour from my house, five miles from the airport, easy to get to. So this year event is September 26th and 27th.   Kiera Dent (03:32) Bye.   you   No.   Mm-hmm.   Dr. Len Tau (03:45) We've got 14 speakers, ⁓ mixture of business and marketing. So we've got people talking about social media, about content. We have people talking about saving money on taxes. We're talking about how to become a fee-for-service practice. ⁓ So a lot of different great content and top speakers, Steve Rasner, Paul Goodman, ⁓ Jeff Buski, ⁓ Richard, Rich Maddow. So some real, real heavy hitters. And then some people who people haven't really heard of, Melanie Diesel, who's new in the dental industry.   So, but I like to do it differently and my events are very high end. You come, you're going to see things you probably have never seen before. I give a ton of time to the vendors so the vendors love me because they make sure that they get integration or interaction with the attendees. So you're going to be speaking in 2026, same weekend at September 25th and 26th in 2026, same hotel, pure 66.   Kiera Dent (04:28) Sure.   Yeah.   Dr. Len Tau (04:40) We're ramping things up right now. We're literally a month out from the events. still have people signing up. I still have people wanting to reach out as sponsors. And it's, it's, it's, is the fun time for me. Cause when I'm done, I'm, you know, I get a couple of months of break and then I start promoting 2027 again. So ⁓ it's been a good time. I really enjoy it. And I find that I've kind of ⁓ created something that's very different and the attendees really enjoy it and the vendors really enjoy it. So if I can make everybody happy,   Kiera Dent (04:45) No.   Dr. Len Tau (05:09) That's all I'm looking to do here.   Kiera Dent (05:11) ⁓ and Len, I hope the audience, if they can't see it, they can hear it. I think it's so fun because I mean, I've seen you in different spaces in your career, in your life. And there is just this like giddy, like younger version of Len that I feel is emerging of like, it's like giddy boyhood, like excitement of I'm excited to put these on. I'm excited to do these events. And it just makes me so happy for you. And what I think I'm hearing is yes, attendees are happy. Vendors are happy. But I also hear that Len is very happy and to do something   in dentistry is just very, very fun. It's very exciting. And so we're jazzed. I'm really excited. I love good events. I love great time. I love to help. love business marketing. Everybody can take that. That's not Kiera's jam. Like I, that's why I wanted to bring you on. You guys are very good at marketing. You're very good at that space. but to talk about how to help people have their best lives to grow the practices that they want to grow. I think you and I are so synergistic in that. So we're super excited and I love, I mean, I'm not going to highlight the fact that there were   a couple of sixes in that is September 26 at Pier 66. You guys hopefully like, I like the alliteration. Don't put anything weird on it guys, but I do appreciate that you made it easier. September six and nines flipped upside down are a six. Like hopefully everybody can remember September 26, Pier 66. It'll be a good time in 2026. I mean, we got four lines, so we're okay. We've at least got four sixes, not we didn't end on three, but I really hope an exciting step. We'll make sure we put some info for people.   For this year and for next year, I think it'll be a fun time. Dental A Team will be there, so come hang out with us. ⁓ Len, I'm super excited. I will not spoil secrets, but a lot of the things he told me for the events, I will say he does put his heart and soul into it. So Len, excited about that. Thank you for sharing. Good luck for this year. We're gonna be rooting you on this year and next year. And now let's pivot. Let's go into like your jam. You're in BirdEye, you're in marketing, you're on online reviews. AI has come into the scene. Practices are changing.   I also will say, I hope everybody listens to you of their like succession story. You hung up the hand piece, but you are still full steam ahead in dentistry. And so I hope people see that like there is no path to dentistry. Like you just, it's a, it's a beautiful world that you're in. So let's talk though, online reviews, AI, how is this working? How do we make sure that practices are still being visible? Chat GPT is on, on the prowl.   There are clients signing up with us now that have found us on chat. GPT, which is so random. It's changing how people have been doing things. Walk me through. What are you seeing with these online reviews? The importance, how to bring AI in? Like, let's just kind of go in a rift on how practices can still be visible with AIs. Like just showing up to the scene.   Dr. Len Tau (07:43) So I wanna talk about chat CPT for a second. ⁓ I refer to it as my best friend. ⁓ It helps me edit. No, I haven't named it yet. No, I haven't named it. ⁓ you have?   Kiera Dent (07:50) Have you named it? I've got to just ask Len. Have you named? I have! Me and Chet,   I had a name and now her name is Wanda. I don't know why, I don't even know where Wanda came, but people are like, here, are you hanging out with Wanda again? Cause I agree. Like they're our best friends. So go on Len. I can't wait to hear what you name your Chet GPT cause mine is currently Wanda.   Dr. Len Tau (08:06) I'll have to, I   have to name it now that I have to think of something. ⁓ but no, I started using it. I'm like, this is really helpful and it's only gotten better. And, just to give you an idea is, ⁓ my wife and I, and my son, my son just graduated high school. He's literally just started his freshman year at, university of Florida on a free ride. ⁓ smart, smart ass kid. I'm very proud of him. But, you know, and I travel a ton, but I travel a ton for business and I made a commitment. I think I told you that,   Kiera Dent (08:25) Boo? Yeah.   Dr. Len Tau (08:35) during the summer when he was going away for school, I was not going to travel. So from March to literally next week, beginning of September, I haven't traveled at all for business. we did plan some really great travel for our personal lives. And one of the things we did was we had a cruise, a 17 day cruise to Europe. ⁓ And when I decided I did not want to do the excursions to the cruise, cause they're really expensive and you're with all these people. I prefer to kind of just go and tour myself.   Kiera Dent (08:44) It's awesome.   Dr. Len Tau (09:05) So I use ChatGPT in every city. And I said, I'm going to the city. This is what I'm going to get in. This is the cruise I'm going on. It got the cruise itinerary. And I said, I want to set up private tours in every city with different people. And it helped me pick the best tour guides. They referred me to a website called Tours by Local, which is an amazing website that you can meet people who are local that will take you around.   show you the city and it was amazing. It was amazing. So I thank Chachi PT for doing that because I wouldn't have known about half these things if I didn't do it. And in fact, one of the women, and actually the very first place you went to, which was in Split, Croatia, which was beautiful. I told her that literally that's kind of how I went down this road was I asked Chachi PT, what should I do in Split? And they said, you need to use this tour guide. She's the highest rated tour guide and has the best reviews on tours by local. like,   What's towards by local? And that started this whole thing. So she was, she was amazed to hear that. So, ⁓ I have been using Chad GPT for a long time, like I said, and even now it is people I know type in, know, get me to the best dentists in the area. And it's very much based on reviews. So you have to be a highly rated practice. you may not believe in reviews and if you do, think you're not smart, but you know, if, if you want to be at the forefront of where people are looking,   Kiera Dent (09:58) Yeah.   Yes.   Dr. Len Tau (10:25) You have to generate reviews in a significant amount. Velocity now, which is how often you're getting them, is one of the biggest ranking factors on Google, whether you want to believe chat GPT or not. ⁓ But you have to get reviews. You can't, you know, rest on your laurels and say, well, I have enough because you never have enough. Okay. And, ⁓ and you've got to let Google rank you high. And there's been a big discrepancy in the industry, a big, I don't want to say a misunderstanding.   Kiera Dent (10:43) read.   Dr. Len Tau (10:52) But I've been in the review space now since 2013, so 12 years. And in the past, dentists thought that if they get reviews, they're going to rank. And that's not the way it is anymore. If you have reviews, but don't pay attention to the other ranking factors, you actually don't rank well. And that's a problem. So, chat GPT AI is so important, but you still got to dominate Google. You still got to get to the top of the pages.   And that's really where the direction is going. and if you aren't there now and you are ignoring it, you're never going to get there. So I would love to talk to you about our list in instruct or educate the listeners and viewers of these ranking factors that they need, need to pay attention to, or they're going to be left behind when it comes to ranking on Google.   Kiera Dent (11:27) Yeah.   absolutely. And I'm excited for this too, because, I did notice that you've got to like, AI is just crawling the web. That's where it's getting, it's being taught. It's crawls it. It looks through all of it. And so agreed with you. have a lot of clients and like, we want the secret pill of marketing. And I might get your reviews up. Like it is constant and consistent that if you get those reviews up and you bring pieces to the table, that people literally like that's what's going to rank you higher. So I'm excited, Len to, to dig in deeper because it is like how   getting more reviews, but to hear that there's more beyond just the reviews really can help these offices like get the best bang for their buck, help more practices. And I'm like, it used to be when I first started consulting when I used to tell offices get to like 100 Google reviews. It is now I'm pushing people like five, six, 700 reviews that you need to be getting ranked into. And I don't know if you're seeing like a cutoff line or if it matters on that. So I'm really excited to dive into like, what are the rankings? What are the pieces? Is there a difference? But I'm like now   100 reviews, when I look at somebody I'm like, hmm, like if there's another dental practice that has maybe 400, 500 new clients come on, the first thing I do is I go look them up to see how many reviews do you have? And I'm shocked at how many dental practices actually are not showing up when I Google their names and they're like, no, no, care, we're here. And I'm like, but if I'm a prospective new client that doesn't work in your practice and I don't see you all the time and I just tried to find you and I'm looking for you.   How many patients who are not looking for you are not finding you as well. So yeah, take us away, and I'm super curious, very intrigued by this. It's fascinating. And I'll also say, because AI is new, feel like people got like a reset slate. Like, hey, you can actually get back into the game if you haven't been into the game, if you just start playing now. If you don't, I agree with you. I do think that you will unfortunately get obliterated without trying if you don't get into the game now.   Dr. Len Tau (13:28) 100 % so and I couldn't agree with you more. So the best thing to do here is if you're listening to this, I want you to go to a Google search and I want you to type your practice name in. Okay, so that's the first thing to do. Right.   Kiera Dent (13:39) and not in your office. Don't do it in   your office. Go somewhere else. Like try it somewhere else.   Dr. Len Tau (13:44) Right, well, and 100%, that's another thing is that if you're gonna look up your ranking specifically, you do not wanna do that from your office location, okay? Because you're not gonna get real results. You also wanna go into incognito mode or private browsing mode on your phone or your computer if you're doing that to check ranking. But this is not specifically about ranking. This is more about how you appear online. So go to Google and type in your practice name. Not your name unless it's the name of the practice, but your business name, okay?   Kiera Dent (13:52) Yes.   Mm-hmm.   Dr. Len Tau (14:13) and it doesn't have to be what's registered with the state board. It's how you, when you answer the phone, what you say, okay? Pennsylvania Center for Dental Excellence was my practice name, okay? So you wanna look yourself up. So these are some of the ranking factors that Google looks at. Obviously one of them is your total number of reviews you have. Definitely a ranking factor, but the total number has not been as important as some other factors as well. So.   Kiera Dent (14:20) Mm-hmm.   Dr. Len Tau (14:40) Average number of reviews in the industry right now is about 350. It used to be like 100 was the golden number. Now 350 is the average in the industry. So are you average? Are you below average or are above average? Okay, that's something to look at. The second ranking factor, which is even more important is the velocity of reviews. So how many reviews, how often you're getting them. Okay, so if you're getting once every two weeks, not enough. If you're getting them once every week,   Kiera Dent (14:46) Yes.   Dr. Len Tau (15:10) Not enough. You don't need them every single day, but two or three every single week is ideal. Okay, because you think two or three every week gives you eight to 15 a month times 12 months is 100 reviews a year, which is a nice number. Okay, so you have to have that velocity. All right. Third ranking factor is the total score, your average number of stars. So   I would like you to be anywhere from 4.6 to five stars. Okay. I don't think you have to be only five stars. think there's a negativity related to that. If you're only five star reviews, but I also don't want you to below 4.5. Okay. ⁓ And if you're at 4.3, 4.2, or even 4.1, another better review or two, and you're to be in the threes. And that's really where you don't want to go. Cause you lose a huge percentage of patients who may come in if you're less than four stars. Okay. Another ranking factor.   is the primary category. So how do you know your primary category? If you look under your Google, your name, will say right where the stars is, will say, hopefully dentist in your town or dentist in your county or dentist in your city. Okay. So your primary category should be dentist because we're a dental practice. Okay. If you're an oral surgeon, you may want it to be oral and actual facial surgeon. If you're an endodontist, want it to say endodontist. You don't want it to say dentist if you're a specialist. Okay.   ⁓ That's a big ranking factor and I'll give you an example. I, ⁓ my wife had some plastic surgery over the last couple of years and we were referred to that doctor. So we didn't need to search for him. We were referred to him. went in, we liked him, we used his services. ⁓ And of course, being a plastic surgeon, I talked to him about reviews. He now uses BirdEye, but he had me speak in an event that he holds down here in Boca Raton.   And I talked about this exactly. And I asked everybody, cause it was a small group. What is your primary category? And he goes, he said to me, literally, he says, I'm listed as a nurse practitioner. He wasn't listed as a plastic surgeon. He was listed as a nurse practitioner. So his categories were all messed up. So when you actually typed in plastic surgeon near me, he never showed up because his category was wrong. So primary category is a very important ranking factor as well. Now you also have to make sure your secondary categories are also. ⁓   Kiera Dent (17:15) No.   Dr. Len Tau (17:35) ⁓ under ⁓ are there as well as under the proper categories. So secondary categories, if you're a dentist, dental clinic, teeth whitening services, denture care center, orthodontist, if you're doing aligners, if you're endo, you're doing root canals, you can have endodontist. If you do periodontist, can do periodontist. You want to make sure you have nine secondary categories. Okay, if you don't have them, you want to add them.   Now, how do you add them? It's very easy. You go to Google using ChatGPT or anything and say, how do I add secondary categories to my Google business listing? Okay. It will tell you exactly like a recipe how to do it. You need to add those secondary categories. All right. And if you want help doing it, you can always reach out to me. The last ranking factor, which is really important is making sure that the practices name, address, and phone number is consistent. Okay. So just to be clear, most   website companies do not do local SEO. They do website SEO, which is making sure the website is SEOed so the website ranks higher on the organic rankings. We're talking about getting the Google business page ranking higher, which the website companies are not focused on. So when it comes to the name, address and phone number, is it consistent? You have to be consistent. And this is a Google requirement.   It is not a patient thing. It's not a me thing or you thing. It's a Google requirement that this data is consistent. So the name is obviously important. So if you have the and or the ampersand, you may find things inconsistent. When it comes to the address, if you have, you know, South State Streets, Unit 510, you can have South or S, you can have Street or ST, and then you can have Suite, Unit, Number, or STE.   All these variations need to be consistent. So one of them has to be done and one and stuck with. And then if you are using a tracking number for whatever reason on your Google business listing, you may find your inconsistent there as well. So when you make everything consistent and you get a higher velocity of reviews, guess what happens over time? You rank higher on the maps. And when you rank higher on the maps, you get more visible for patients to find you. So that's where the secret sauce is. And   Not that this is a sales pitch about BirdEye, but that's exactly what BirdEye does. BirdEye does those. We check all those boxes for you. And then what ends up happening is a practices get more reviews. But more importantly, when they ask patients how they find them, they're going to see that they found them because of their ranking online and the reviews drove them to the practice. So that's how this whole thing plays a role in getting a practice more visible and credible.   Kiera Dent (20:06) Thank   Wow. So I was over here like taking a lot of notes, which I really loved. I love the number, the 350 at the average, the velocity, like three to five per week you were saying. It doesn't need to be an everyday, but I do agree like them consistently coming through the total score, the 4.6 to five primary category, secondary category, making sure we have nine. And then you were talking about like the practice name, phone number, all of that has to be consistent. So the addresses have to be the same. And that's going to help you rank higher.   Did I miss anything? Those are my notes, Len. And I'm just curious, like, did I catch them all? Because there was a lot of pieces to consider. And then I have some follow ups as well. So like, did I miss anything in that list?   Dr. Len Tau (21:02) No, I   think you got it all there.   Kiera Dent (21:06) Okay, so hopefully that was a good recap for everybody. If you were listening, I tried to like summarize everything he said, because I really feel that those are super valuable pieces to know. Now, Len, there's a couple of things that happen and I'm very curious of what you've seen. Maybe you know, maybe you don't know. It's just a riff for me genuinely curious over here. Does it impact for the business to respond to the reviews? Because I know there was like a big misnomer out there like for a while, like you have to respond to every single review that helps you rank higher. What's the   What's kind of the lay of the land right now responding to the reviews that come in?   Dr. Len Tau (21:39) So there's been a big push over the years to respond to reviews. And there's also been those naysayers who don't want you to respond to reviews. So I want to make this very clear. When you respond to a review and you acknowledge them as a patient, you are technically violating HIPAA. Okay. Now by the letter of the law, if you do that, you violated HIPAA and can be in trouble. Now in all the years I've been doing this, I've only seen one   Kiera Dent (21:49) Mm-hmm.   Dr. Len Tau (22:08) example of a positive review being responded to and the dentist got in trouble. Okay. So if someone writes a review for you and it's five stars and you say, thank you so much for your feedback. We were glad you had a great experience in our practice. Okay. You technically violated HIPAA there because you acknowledged that they came into the practice. I don't think you'll ever run into any problems with that. I don't, I've never seen any instance when a, when a practice has got into trouble. But again, by the letter of the law, it's a violation.   Here's where the person ran into a problem. Okay. So the review in question, the patient wrote, I'm so happy with my appearance after I went to so-and-so's dental office. I think they were in Texas. The dentist responded, we're so happy that you, thank you so much for your review. We're so happy that you loved our magic needles. Okay. So it, from what I understand is the patient had Botox or   dermal fillers placed and that's what they call their magic needles. So the patient wrote, wrote a letter to the practice saying, I didn't appreciate you letting the world know that I had Botox done and asked for the review response to be taken down, which the dentist immediately did. Took it down and apologized, but it really pissed the patient off and the patient sued the dentist and won. Okay. Because the dentist went out of their way to   Kiera Dent (23:08) Mm-hmm.   Right.   Dr. Len Tau (23:33) you know, release private information that wasn't supposed to be done. So in that case, you shouldn't be doing that. Okay. Now on the same note, I would be very careful responding.   Kiera Dent (23:37) Mm-hmm.   Dr. Len Tau (23:45) to a review that's left by a negative, a negative review that's written by a patient. I would be very careful responding publicly to that because it's very hard to respond without violating HIPAA. So a simple response like, we're sorry to hear about your experience. Please contact the office to discuss the concerns as we're unfortunately unable to comment due to HIPAA release privacy stuff. That's fine. But.   Again, I just not sure it's the best thing to do. So you have to be careful with negative reviews. What it doesn't do is we really haven't found any relationship between responding and ranking. Okay, so you have to, I always leave it up to the people to respond. I like using AI to respond as well, because I think it comes up with HIPAA compliant and really good responses. ⁓ But you have to decide what you want to do for your own practice.   Kiera Dent (24:16) Mm-hmm.   Interesting.   That's actually really helpful to know. ⁓ Okay, good feedback for people to ponder and decide what they want to do on. The second piece is   some people lose their Google My Business and they're not able to be found. ⁓ And I don't know if you have reasons why. I don't know if it's from like a name change or it's inconsistent. So like a lot of offices have a lot of reviews, but when you go to search them, they're hidden on Google My Business. Like it will show up on the person's side, but nobody externally can find it. Do you have any ideas of like what causes that or what offices can do if they're struggling with that?   Dr. Len Tau (25:11) So I want to clarify that what question you asked there. I'm sorry to ask a question when you asked the question was when you say that you're saying that when they search for their Google business listing, they can't find it or when someone is searching for the office, they're not visible on the maps.   Kiera Dent (25:15) Hey, that's okay.   So when they're searching, so if I just go into Google and I type in like my perfect smile, the website might link, but the Google My Business with all, and they might have like 150 Google reviews, like it might be, like they've got them all and the office can see it when they like log in as like, this is, you own this, but they've lost it and it's no longer visible publicly. Do you know what causes that or how they can get that back? It's okay if you don't, I'm just genuinely curious. Cause I know some offices struggle with this, especially with like name changes of practices.   going through different ownerships. ⁓ Some of them have told me it's like when I changed the name of my practice, it no longer showed up. Like we have all these reviews, but we're not showing up. Do you know what causes that or how practices can get back being visible?   Dr. Len Tau (26:02) Yep. Now that you   asked it that way, so that usually means that your Google business listing has been suspended. And if you can't find it on search, but you see it, means it's suspended in most cases. Name changes, address changes, other things you do can cause it to be suspended. There are, if you look up on use chat GPT, ⁓   and say, why is, why can your Google business page be suspended? There is a list of different reasons why it can get suspended. ⁓ if you're getting reviews the wrong way is a big one. So, like you should not be incentivizing for reviews. And I'm talking about incentivizing the patients. You shouldn't be getting reviews in your physical office space because there's IP address conflicts and location services on the patient's phone. So if you're doing that, not only will you can potentially lose reviews, but you can't get it suspended, but you can look on.   Kiera Dent (26:37) Mm-hmm.   Dr. Len Tau (26:55) on chat GPT or Google and just say, what are the reasons that your business page can be suspended? And they're there. So usually you have to ⁓ re-approve it or re-verify that page. And there's certain things you do. You'll have to take a video of yourself in front of the practice, showing the address, showing the name of the business on the door. So there's things you will have to do to get it over to Google. So they'll re-verify you. And then once it happens, there's a good chance they'll unsuspend the listing. But that happens for that reason.   Kiera Dent (27:24) Gotcha. Okay. That's super helpful because I know a few offices have struggled with that. So was just curious for that. All right. This has been so helpful to figure out rankings. It's been helpful to understand. ⁓ My last question as we wrap up today on reviews has been so helpful, Len, is how do offices go about like, what are your recommendations? Yes, bird eye, swell, podium. Like there's a lot of review in Weave. I do, I usually recommend using an external one outside of things. think that they like, if they're just, if that's what they do, they're going to be experts at it.   But how can offices ethically and appropriately, like obviously great patient experience, but how do they increase these Google reviews? What are some of the best tactics you've seen to help these offices out?   Dr. Len Tau (28:04) So being biased, I mean, I'm a true believer in BirdEye because we help with the reviews and the ranking part. ⁓ Swell, which is a great product. know the guys who swell really well. A lot of their doctors don't rank well because they don't focus on the listings part of it or the ranking part of it. ⁓ I'm not a fan of Wee from a review perspective because they swell BirdEye and Podium, make it very easy. Weave doesn't. It's just the way we do it with our three other products. ⁓   I always say this, you can get reviews any way you want. The most effective is gonna be use some software, simple as that. But it all starts with the practice and it all starts with, I like to create a reputation culture in the practice, which means you know that every time a patient comes in the practice, that they're going to be evaluating you and reviewing you potentially. And you've gotta be on your best behavior, you've gotta put a happy smile on your face, you gotta treat them like they're the...   Kiera Dent (28:40) Mm-hmm.   Dr. Len Tau (29:00) king of the world, okay? You gotta roll out the red carpet. And if you don't do that, they may write a bad review, okay? But if you don't create that reputation culture, I think it's gonna be hard to get the practice to really accelerate the reviews. So creating that reputation culture using great verbiage skills. I love calling it feedback, not a review. If you call it a review, it sounds like you're begging for it. ⁓ The feedback conversation is much more comfortable to have. So, you know, it's an interesting situation, but if you don't ask, you don't get.   So you've got to ask. I think if you ask and you combine it with a really good software, you'll get a really good number of reviews. If you don't ask, you don't get. It's that simple.   Kiera Dent (29:30) Mm-hmm.   Yeah.   ⁓ well, that was so great. I appreciate this so much. And it's fun to hear about how AI is helping. It's fun to hear about how you still have to be great on Google. So ⁓ I just appreciate you. I appreciate you being here. I appreciate the knowledge you shared. appreciate for offices. I hope they take action and Len any last thoughts, how people can connect with you if they want more help on this. know ⁓ like truly in my opinion, this is the simplest marketing. Everybody wants to like sexy magic pill of marketing. And I'm like, no, it's like really great experience. Ask for the reviews, ask for the feedback.   like rank so that way people can find you I've had offices that had like three four or five new patients and they're like I need this marketing I need all these things which I'm not here to say not to do it but I will say great reviews will boost you very quickly so Len any last thoughts you've got how people can connect with you because it's been truly just an incredible episode today   Dr. Len Tau (30:26) So ⁓ I'm around the country a lot. So you can always connect with me in person if I'm at some of these events. If you wanna come to Supercharge, you can connect me there. SuperchargeYourDentalPractice.com You can use the code RAVING to save $100 on registration. ⁓ We also have some scholarships available. So if you do wanna come, you can reach out to me personally. So ⁓ my cell phone's all over the internet. The easiest way, if you have any questions, you want advice, you want help, I'm the guy to reach out to. My phone number is 215.   Kiera Dent (30:40) Awesome.   Dr. Len Tau (30:55) 292-2100. And my best email is Len, L-E-N, at drlentau.com, which is D-R-L-E-N-T-A-U.com. And you can email me, you can text me, you can call me, tell me you heard about me here and you need some advice. I'm more than happy to offer it to you. I do it all the time. ⁓ I love when people reach out to me because they know I'm an expert. So I do it kind of as a favor to people. ⁓ But no, you reach out to me, I'm happy to give advice.   Kiera Dent (31:23) amazing. Len, thank you so much for being on the podcast. I'm super excited for Supercharge 2025 and especially 2026. So everybody snag that. And truly, I hope you take action from today's podcast. This is easy ways for you to boost your marketing, be found and seen online. And Len, thank you for joining me today. I truly, truly appreciate you.   Dr. Len Tau (31:41) Thank you for having me, Kiera, I appreciate it.   Kiera Dent (31:43) Of course. And for all of you listening, thank you for listening and I'll catch you next time on the Dental A Team Podcast.  

En 1940, Pagnol tourne La Fille du Puisatier. Mais la guerre vient mettre fin à ses projets. Durant les années d'Occupation, Marcel Pagnol devra lutter contre les appels du pied des Allemands. Mention légales : Vos données de connexion, dont votre adresse IP, sont traités par Radio Classique, responsable de traitement, sur la base de son intérêt légitime, par l'intermédiaire de son sous-traitant Ausha, à des fins de réalisation de statistiques agréées et de lutte contre la fraude. Ces données sont supprimées en temps réel pour la finalité statistique et sous cinq mois à compter de la collecte à des fins de lutte contre la fraude. Pour plus d'informations sur les traitements réalisés par Radio Classique et exercer vos droits, consultez notre Politique de confidentialité.Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

Mention légales : Vos données de connexion, dont votre adresse IP, sont traités par Radio Classique, responsable de traitement, sur la base de son intérêt légitime, par l'intermédiaire de son sous-traitant Ausha, à des fins de réalisation de statistiques agréées et de lutte contre la fraude. Ces données sont supprimées en temps réel pour la finalité statistique et sous cinq mois à compter de la collecte à des fins de lutte contre la fraude. Pour plus d'informations sur les traitements réalisés par Radio Classique et exercer vos droits, consultez notre Politique de confidentialité.Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

Mention légales : Vos données de connexion, dont votre adresse IP, sont traités par Radio Classique, responsable de traitement, sur la base de son intérêt légitime, par l'intermédiaire de son sous-traitant Ausha, à des fins de réalisation de statistiques agréées et de lutte contre la fraude. Ces données sont supprimées en temps réel pour la finalité statistique et sous cinq mois à compter de la collecte à des fins de lutte contre la fraude. Pour plus d'informations sur les traitements réalisés par Radio Classique et exercer vos droits, consultez notre Politique de confidentialité.Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

Justice Bartley has been around basketball royalty since the beginning of time. From his God Fathers Kenny Smith & Kenny Anderson, to coaching NBA stars like Lebron James, Giannis Antetokounmpo, and Dame Lillard, if theres one person who's seen greatness at it's absolute pinnacle, It's justice! Which is why it comes as no surprise, that as he transitions from basketball into the tech space, that he's building an ecosystem that will change the way athletes interact in the marketplace. We're talking lifetime monetization, owning your own IP, and truly honing in on what it means to capitalize on your name image and likeness. Insert ASTN! We couldn't let Justice off the hook without discussing that infamous UMBC upset over UVA, the first ever 16/1 upset in the history of the NCAA tournament, that Justice was apart of as a member of the Virgina Cavaliers mens basketball program. We talk what the fallout was from that moment, that culminated in the ultimate redemption the following year! And of course, we touch on Justice's time in the NBA with the Lakers, Bucks, and Trailblazers and getting to work alongside all-time greats such as Lebron, Giannis, and Dame! This is an episode you don't want to miss! So make sure you subscribe to the channel so you don't miss any episodes coming your way this season!

Marc and Dan talk with Hans von Spakovsky about constitutional interpretation, Supreme Court rulings on immigration, and the role of justices like Amy Coney Barrett, Sonia Sotomayor, and Ketanji Brown Jackson. They also discuss ICE enforcement in Los Angeles, RFK Jr.'s push to investigate pharmaceutical companies, Lara Trump's speech at the Missouri Right to Life fundraiser, and a new IP reform bill.

People matter more than position, and leadership starts with taking care of others. Doing that right means a million acts. SUMMARY Those are lessons Lt. Col. Steven “Meathead” Mount '08 shares with listeners in the Season 4 premier of Long Blue Leadership. For Col. Mount, becoming a pilot was a major milestone, but becoming a husband and father had the biggest impact. Don't wait, listen today and become a better leader tomorrow.   SHARE THIS PODCAST FACEBOOK  |  LINKEDIN   COL. MOUNT'S TOP LEADERSHIP TAKEAWAYS Adoption shaped my understanding of support and love. Leadership is about lifting others to achieve their best. Mentorship plays a crucial role in personal and professional growth. Balancing family and career is a continuous challenge. It's important to have tough conversations as a leader. Resilience is key to overcoming setbacks in life and career. Listening more than talking is essential for effective leadership. Recognizing the importance of support systems can enhance leadership effectiveness. Leadership is defined by consistent, everyday actions. The military community thrives on teamwork and mutual support.   CHAPTERS 00:00 Introduction to Leadership Lessons 06:43 The Impact of Adoption on Leadership 14:53 Navigating Challenges at the Academy 22:49 Career Path and Opportunities in Aviation 33:31 Balancing Family and Military Career 44:18 Continuous Improvement as a Leader     ABOUT COL. MOUNT BIO Lt. Col. Steven “Meathead” Mount is a decorated officer in the United States Air Force with a career marked by leadership, operational excellence, and a deep commitment to mentoring the next generation. A command pilot with thousands of flight hours, he has served in a variety of demanding roles across multiple aircraft and theaters, bringing a wealth of experience in both combat and peacetime operations. Beyond the cockpit, Lt. Col. Mount is widely recognized for his ability to lead diverse teams through complex challenges, foster innovation, and develop leaders at every level. His career reflects not only technical expertise but also a people-first leadership philosophy that emphasizes accountability, resilience, and service. Known by his call sign “Meathead,” he brings both humility and humor to the serious business of leading Airmen. His story is one of dedication to mission and country, but also of shaping culture, inspiring others, and leaving a lasting impact on the Air Force community.   CONNECT WITH THE LONG BLUE LEADERSHIP PODCAST NETWORK TEAM Send your feedback or nominate a guest: socialmedia@usafa.org Ted Robertson | Producer and Editor:  Ted.Robertson@USAFA.org    Ryan Hall | Director:  Ryan.Hall@USAFA.org  Bryan Grossman | Copy Editor:  Bryan.Grossman@USAFA.org Wyatt Hornsby | Executive Producer:  Wyatt.Hornsby@USAFA.org      ALL PAST LBL EPISODES  |  ALL LBLPN PRODUCTIONS AVAILABLE ON ALL MAJOR PODCAST PLATFORMS     TRANSCRIPT SPEAKERS Guest, Lt. Col. Steven Mount '08  |  Host, Lt. Col. Naviere Walkewicz '99   Naviere Walkewicz Welcome to the first episode of Season 4 of Long Blue Leadership, the podcast where we share insights on leadership through the lives and experiences of Air Force Academy graduates. I'm Naviere Walkewicz, Class of '99. We're kicking off this season with a story that shows how our earliest experiences can shape the kind of leaders we become. Lt. Col. Steve Mount, Class of 2008, call sign “Meathead,” didn't fully realize that truth until later in life. Adopted as an infant, he came to understand that love and support aren't guaranteed. They're gifts. Over his 17-year career, Col. Mount has flown missions across a wide range of aircraft, from the C-130 to special operations to the U-2. And today, he's in command. But through every stage, one belief has stayed with him: People succeed not only through their own efforts, but because someone believed in them. In this conversation, we'll talk about how those early lessons have shaped criminal mom's approach to leading airmen, mentoring the next generation of pilots, balancing mission and family and building teams that are rooted in trust. His story is a powerful reminder that leadership isn't about the me game, it's about lifting others so they can achieve their best. So what better way to start our new season? Col. Mount, welcome to Long Blue Leadership. Lt. Col. Steven Mount Thank you so much, ma'am for having me. I really do appreciate this opportunity to at least try to share some of my stories, experiences and honestly, if anything touches base with those who listen in and resonates, that's why I'm glad to be here. Naviere Walkewicz Well, let's start right with a way for them to connect with you. You mentioned your call sign is Meathead. Let's start there. Lt. Col. Steven Mount OK, I'll do my best to tell the story as quickly as I can. And the fun thing about being a pilot — but also I think this plays true in any type of storytelling environment — is, you know, only 10% of the story has to be true when it comes to your call signs. So to start… Oh my gosh— I know there's some friends out there who are going to laugh at this, especially of mine. Going through pilot training… The last part of the pilot training, when I was in the T-1s, when you get to that last part, you know, after you've gone through all the ups and downs, you kind of celebrate a little bit more. And that's what I've done. I had gone out with a couple of my rugby brothers that I played with at the Academy, and we'd gone out to just a country, a little country dance hall, and, you know, we're just enjoying and celebrating. And one of my rugby brothers introduced me to one of his friends through his wife, and this individual, who I didn't know much about at the time, had said— I said, “Yeah, I'm starting T-1s here and all that good stuff. And I immediately, immediately — especially in the celebratory mood I was in — thought, “Oh, this is another awesome student that's coming through. Like, hey, let me start giving you the tidbits. Let me start laying out what to expect.” And that's how I treated this individual for the rest of that evening. You know, we're dancing and having fun and just talking it up. And it was a good evening. It was really good evening. Come Monday morning, I get the word I'm flying with this new instructor in the T- 1s. And I had no idea who this individual was. I did not recognize the name at all. And I asked our flight schedule, like, “Who's this?” Is like, “Oh, it's a new person coming in. I think you're one of his first flights back in the T-1s training wise.” And I was like, “Well, OK, I'm ready to go.” And I sit down, and then this instructor sits down right across from me, and it's a major and sure enough, it's this, the person I thought was a student at the Texas dance, the country dance hall that we were at.   Naviere Walkewicz Oh boy!   Lt. Col. Steven Mount He looks me up and down. Oh, it was one of those moments of shock, of like, “What do I… Where do I go from here?” And he looks me up and down, he goes, and he laughs, and he goes, “Man, you are just such a meathead.” And so that's where it started. And call signs and nicknames— sometimes, some people like, wanna try change it throughout their careers and try to like, “No, that's not who I am. I don't want that to define me.” So as I'm leaving pilot training at Laughlin Air Force Base, Del Rio, I'm heading towards my first assignment in Tucson, Arizona for the EC-130 and I'm like, “OK, here we go. I'm gonna start fresh. I'm not that meathead that went through the Academy playing rugby. I'm not that meathead in pilot training to I just like to have fun. Just like to have fun. I do my own thing, and I'm gonna start fresh.” And I get out, and one of the very first meetings I had in the new squadron was with the DO, Lt. Col. Reimer. He sits down with me, and he says, “Come on in, because I'm in blues. He goes, come on in. Sit down. And then he's just quiet. I'm like, this is interesting. He looks me up and down and goes, “Yeah, you definitely look like a meathead.” And I'm like, “Whoa.” So sure enough, the major that I flew with was really good friends and had flown with this squadron, told this DO about me, and the DO got through his spiel, introduced me to my first flight commander before I deployed in Afghanistan, and goes, “Hey, this is Meathead. Take care of him. He's a good one.” I was like, “No, no, everyone, please, let's stop.” And then throughout the years, things kept happening that just reinforced the call sign, Meathead. I got into U-2s, me and a buddy, also pilots. We popped both tires on a T-38 at Long Beach Airport, and we closed down the airport for about five hours. It was on the local news. Not happy about that. And then there were multiple times where I tried to, like, get rid of the Meathead persona, the callsign, but I think it was finally solidified on a CNN interview on one of my U-2 deployments, where the lady interviewing us goes, “OK, we can't use your real name. So what name should we use? And before I could even say anything, one of my buddies just pops up and goes, “ It's Meathead.CNN lady, use Meathead.” And I was like, “OK.” And then international news in that interview, I am Capt. Meathead. And I never got away from the call sign, Meathead.   Naviere Walkewicz We are gonna find that clip of Capt. Meathead.   Lt. Col. Steven Mount It is out there, just U-2… I think the article under CNN: “U-2 spy plane carries out the mission against terrorist organizations.” You know, not that I didn't remember what it was called.   Naviere Walkewicz Well, I would say you heard it here first, but you didn't. You heard it maybe, if you heard it in the U-2 world or what have you. But we're gonna find it again. And so we're gonna resurrect here first, but we're so glad you're here. Yes, yes, this is awesome. And you know, I think one of the things I really enjoyed in our early conversation, and what we're gonna share today is how you kind of look back and you are very grateful and thankful for the upbringing you have. And so let's kind of go back to the fact, you know, not a lot of our guests share kind of their background, and the fact that you share that you were adopted. What did that kind of, what role did that play in your life? And, you know, was it insignificant? Or, you know, what did you glean from that? Lt. Col. Steven Mount Yeah, I really appreciate that question. And honestly, I really appreciate you giving the opportunity to kind of share that. It has played a huge role in my life. Adopted 11 months. And what it did for me is set the foundation of the family. It may not necessarily be one you have, it's the one who who's there for you, who supports you, who loves you. And then, honestly, the other part about being adopted, which I kind of— there were struggles, like, it wasn't perfect, but there were struggles in my mind where I wanted to show that those who adopted me, I wanted to show them that I could be more and thank them, you know, on a daily basis, for everything they had done for me, supporting me. So that drove me, that motivated me to get into the Academy, or even— back up, even like, do well in high school, get into the Academy, become a pilot. All of that was the basis of— I want to show that in a weird way, I want to show that your investment was worth it. You know, you found me, you gave me the love and support. So I'm going to give back to you by showing you what you were able to, you know, give a second chance, small, little child. And then the— but the other side of that, and I don't know how many of those who are adopted, who feel like this sometimes. Can't be the only one, but I can at least convey it here. There's a sense of, you know, “Why? Why was I adopted?” You know, what really happened in the sense that those who biologically brought me into this world, was I not worthy enough? Was I just a bad situation. And so there's that part I keep motivational wise to be like, “Well, I'm going to show them what they're missing out on.” And I know that's more of the negative kind of side of the whole internal conflict of being adopted. But I would be lying if I didn't say that that was part of the drive that kept me going throughout those years.   Naviere Walkewicz Something that came to my mind when you were saying that was, you know— when did you find out? And how old were you to kind of start having those, those thoughts and questions, you know, not only why, but how do I show that I am worthy?   Lt. Col. Steven Mount Yes, so my mother and father did an amazing job of, I remember, I can't remember the name of this particular book, but there was a book that she had given me that she read to me, and that, throughout the years, as I she utilized, helped me start reading and whatnot. And the basis of the book was, you know, cartoon with a little bit of words, is, “You were not purchased, you know, you were not bought at a store. You know you were, you were brought in and chosen and to be a part of a family.” So she, she wanted to have this idea that I always knew, that was adopted. She never wanted to surprise me, or she never wanted to be like, one day, like, “Hey, just so you know…” She did an awesome job of leading into that, Hey, you were adopted. But don't look at it as this, ‘We went to the store and we picked out the one we liked.' It's more of a, ‘We wanted you in our family.' And that's where it started.” It started, “We wanted a bigger family.” Whether they were, at the time, not able to grow or have themselves, they decided that, “We still want to grow a family. So let's look through adoption as a means.” So she had that book, I remember that book, and then the other book, which I still love to this day, and I got a copy for my kids, I Love You Forever, and how she would read that book to me every single night with the words, “…and I love you forever, like you for always. As long as you're living, my baby, you'll be.” That showed me that it didn't matter where I came from. This was my mom, you know, this was my family. So she did a really good job laying that foundation for me, for who I've become to be.   Naviere Walkewicz So would you put your parents in that bucket of inspirational leaders for you that have shaped you? And are there others?   Lt. Col. Steven Mount One-hundred percent. Like I said, the foundational piece of being that inspirational leader, to me in the sense of working on it all the time, right? It's not simple but accepting people for who they are. Where they're at in life. Accept them for their faults, accept them for the things that they don't like about themselves, but just accepting them and giving them the support, giving them the love that they need to show them, that they can do anything, I like to think for the most part, I'm an example of that because of what my parents did for me.   Naviere Walkewicz So, as a young boy, and you talked a little bit about this, you wanted to prove to them. So Was that something you feel over time, you continue to develop this desire to show your worth? And where have you seen that show up I guess even throughout your going— maybe even at the Academy, how has that kind of formed you as a leader individually?   Lt. Col. Steven Mount Yes, yes. So the showing the worth, the showing the value, or paying it back and showing my parents, once again, I use the word “investment” like it was good— I was good investment. Like I was a good return on investment. But it's helped when I've gone through those struggles, when I've gone— because the first time I put in for the Academy and… back up just a little bit. My dad likes to tell a story that I even told my fifth-grade teacher that she was, you know, “What do you want to do?” I was like, “I'm gonna be a pilot.” I said nothing else. Like, I want to be pilot. I want to fly. And then I had had an awesome mentor whose son, at the time, was going through the process of the Academy, sophomore year in high school, and she helped me with that. Good ol' Mrs. Williams, amazing. When I first initially applied for the Academy, I did not get it. I got a “Sorry, you are not competitive at this time.” Here starts some of those moments in your life to where, like, “OK. How can I bounce back? Do I accept the rejection, or do I find another means?” And even when that happened, that first time, my parents, they were like, “It's OK, it's OK. You don't need to…” They were always like, “You don't need to prove anything else. We love you, regardless.” I was like, “No, I need to prove this.” So I found other means, and I was, I will say, blessed in the sense that at that time, my running back coach for the high school reached out to the Academy. This happened early my senior year, and reached out and was like, “Hey, we have, I have someone who I think might do well for your program.” And then, sure enough, I got invited to come out for a football recruiting visit and I sat down with Fisher Deberry, and he just goes, “Would you like to play for this program?” And once again, I was like, “Wait a minute. No, no. I already got rejected. You know, I already gotten the…” But obviously I was going through my head, but all I said was, “Yes, sir, I would love to play for this program. I'd love to go the Academy.” And he made it happen. And I got recruited, and I got the invite to come out, to go the United States Air Force Academy. Wow. And once again, that only happened because my parents, they said, “Hey, we don't care what happens. We love you. Support you. You make the decision and we're here behind you.” And then I had a coach who was like, “I got you. I've seen what you do. I support this.” And went out on a limb for me. And then, in a sense, I guess Fisher DeBerry was also like, “I'm taking this football recruit, I hope he makes it through the Academy. So the love and support is, was there throughout.   Naviere Walkewicz What a path, I mean, that is quite unique. And, yeah, that's something to just kind of sit in a little bit, right? You know, the path of to your point, it just comes from support. And obviously you have to do the things to make sure that when the opportunity presents itself, you're ready to take that step, but what an incredible story of those who have supported you. Let's talk about a little bit before we kind of get into I think, what I think is the next real moment in your life — when you talk about becoming a father in your family. But while you're at the Academy, I'm just curious what more you learned about yourself as a leader, because you no longer had to prove to your parents that you were worthy of their investment, right? Like this is investment, right? Like this is a new season of your life. What did that look like for you as a leader?   Lt. Col. Steven Mount The challenges and the experiences I had the Academy — and I know I talked about this in one of my interviews previously with the foundation — was that I had to I went through my sophomore year and the rigors of academics, of the military side, of sports. It was taking this toll. I will say this many times. I'll continue to say I'm not the smartest crayon in the shed.   Naviere Walkewicz Wait, did you say crayon in the shed?   Lt. Col. Steven Mount I did. A little mixture of the sharpest tool in the box, exactly. I love it! I'm glad someone caught it. That's perfect! But yes, hard work was probably the foundation of what the Academy taught me was you persevere by hard work. You do the day in; you do the day out. You get after it. Because I was not getting after it after sophomore year. My GPA was not the best, and I had to approach my sophomore year, which very fortunate, because I had done my best to put in the time with the football program. But obviously I was losing ground in the academic side and that came back to almost biting, in the sense that I could have failed out. So I had had one of those— Once again, my father being an amazing mentor himself, whether he knows it or not. And I talked to him, and I said, “Dad, I think I have to quit football. I don't think I can continue with this, the rigors of all of this with the Academy.” And he goes, “Well, what was your dream?” I was like, “My dream was to fly.” He goes, “Well, did you go there to play football? Or did you go there to fly?” And that was an easy answer. But then I was thinking about all those coaches and mentors and those who helped me get to where I was, and I never really quit at something, and that's what it felt like. It really felt like I was quitting. I was quitting my teammates. I was quitting my coaches. And that weighs heavy on your soul, for all those out there who just are struggling, like, “Should I continue?” But my dad was right. My priorities weren't to become a football player, because I wasn't gonna be. I wasn't going to be. I wasn't going to become, you know, some — who can I name drop? — Chad Hall, you know, going to the NFL, doing amazing things. I wasn't going to be out there starting on, maybe third if they still have fourth string… maybe fourth string. So my dad helped me with those priorities by, once again, just being supportive. He never said one way or the other. He said, “What do you want to do?” And so I had that hard conversation with him, and went down to the Field House, and I said, “I apologize. I have to quit so I can concentrate on what I want to do for my dreams.” And once we had that was hard, that was very difficult. So that was one of the challenges at the Academy presented, and how I bounced back from that was you always go two ways. You always go into the woe is me and you know, just kind of beat yourself up and just hold on to that, that pride and ego being shattered. Or you can find a community, a support group, that will be there with you. And I found that almost immediately with my rugby brothers. They're just like me. They're like, “Hey, we just like to hang out at our own little table at Mitchell Hall. We like to just come out, play the sport, do what you love to do, athletic wise, and you'll have some more free time, obviously, for academics.” Not that I'd utilize that correctly still, but that's what it took to get me through those next couple years, that and my amazing roommates. I think all of us Academy grads and those who are going through right now, a support of a good roommate is huge. I that, uh, I appreciate the question, because now it's just dawning on me how much I just really appreciate my roommates at the Academy for their support as well. Very similar to my parents, it's like, “Hey, I don't care what you do, but I'm here to support you, love you regardless.” So I got a lot of that the Academy, and that's what helped get me through.   Naviere Walkewicz That's amazing. I think there's a couple of things I want to dig into a little bit. The first one is, you know, I think deciding to have that tough conversation where, one, you felt like you're already prideful, and you're having to, I'm putting in air quotes, “quit.” Can you talk about how you approached that, other than, I know you went and did it. But I think sometimes one of the most challenging things we can do as leaders is have a tough conversation when it involves us either stepping back or taking a step down from what seems to be the trajectory of what's next. And so I'm just— if you could just share a little bit more about that, I think that would be helpful.   Lt. Col. Steven Mount So, and I just want to clarify: As leaders, we have to recognize and we have to have the courage to have the tough conversations, because that wouldn't be the first time that I'd have to make a decision in that regard, or have the tough conversations to where it was gonna affect me personally or those around me. You deal with it understanding, one, give yourself a little bit of grace. Give yourself a little bit of grace in the sense that whatever tough decision you have to make, you're not alone. And I imagine you might not always be the first person who had either to make that decision or was going through something like that. I was not the only one going through something at that time like that. I didn't know that. And so I've had other conversations where others were like, “Yeah, I also, you know how to make that type of call to not play anymore or give up something, because my priority was this...” You know, what was driving me to succeed was something else, and that followed me well throughout my career, because I've had many, many tough conversations. I've had the tough talk as a leader. I've had to tell someone that, “I'm sorry, your dreams to become a pilot…” It's not going to happen because of their performance. I've had conversations on how to get through those tough moments and said how to get on the other side. And I know it's like a broken record, but it just comes through with the support of being there for that individual or being there to guide them to the next step. And I had that. I had that when I made that tough decision. I had someone want to give myself grace. Two, I realized I was not alone. And three, I had the support to get from this side of that tough decision bridge to the other side. And because that support was there, I learned that, and I learned to pass that on from all my leadership opportunities, to be like, “Let me be the one who guides you over this bridge. It's not gonna be fun. There's gonna be parts are gonna hurt. It's gonna be painful. But I will be next to you to get to the other side, to where we can get back to a good place. We get back to what really matters and get back to succeed in maybe another sense.” So the tough convos as leaders, you have to have those tough convos. Do not shy away from them. They're gonna happen, whether you like it or not.   Naviere Walkewicz I'm really glad you shared it that way, because I think it created a pathway to how to approach it, to your point. You know, it they're not comfortable, they're not designed to be that way. But if you start it with, you know, being that support in mind, and how to get someone, even if you're giving the worst news, the worst news where, “This was your dream, you're not gonna be able to do it because of this. And here's now where we're at, and how can I help you succeed through that?” I think that's what a wonderful lesson you just shared. And so I want to dive now into your career, because you had a really broad career, one that's not a traditional path, and I want to understand why it looked that way. So C-130, EC-130, Special Ops, you— talk a little bit about how you navigated that and what was the driving reasons behind that navigation?   Lt. Col. Steven Mount Yes, ma'am. So something you said earlier, which I really liked, I really love to try to convey to those around me, and actually, I've gone through some of these conversations over the last month and a half with younger instructor pilots. Luck is just the crossroad of opportunity and being prepared, and I'm pretty sure someone super smarter than me said that. I barely remembered. But the opportunities that present themselves to me for what I wanted to do, for my goals in the Air Force. So thankfully, even getting through pilot training, that was, in itself, amazing, transformational. Getting those wings, right? Getting those wings because pilot training, just like my Academy career, I had some ups and downs and some challenges but was able to get through because the sense of me becoming a pilot was first and foremost to fly. I want to be up there in the sky. I want to rush past the clouds. I want to touch the highest point I can. I want to be a pilot's pilot. And then right behind that was I want to accomplish the mission for whatever platform or whatever weapon system I'm given, aircraft wise. So those are my two biggest priorities. And that helped me understand that I had some failures of pilot training when I got to my first assignment, EC-130s. But that was perfect for me. That was— I never knew that. I never knew that in pilot training, that the EC-130 would fulfill me in that sense of my sense of purpose as much as it did. And I'm and getting out there, like said, four or five deployments to Afghanistan, as well as multiple TDYs. I was doing the mission, and I was happy, because I was— that's exactly what I wanted to do. That's exactly what young Meathead Mount was built for. But there were parts of me that still wanted to do more. Like, I felt like I could do more. I could be— I could help out more. I could— it's just itching, or not itching, but just burning in the back. It's like, “Hey, you are built for so much more. You can do more. Let's look for those opportunities.” So, funny enough, the first opportunity I had at that time, or I thought I had, was I reached out to— it's no longer around — but the 6th Special Operations Squadron at Duke Field. It was a combat aviation advisory mission. These individuals got to travel the world. I got to learn languages. Literally, they were sent to school to learn languages, to embed with other nations, to build those relationships, to be on the ground but still flying multiple different aircraft. I was like, “That's awesome. That sounds like me. That sounds like something I can do, and I can bring value to the table, and all the above.” So I put in my application; it was immediately rejected. In their eyes, I did not have the experience yet. I did not have what they were looking for, understandable. So here I am in another situation to where, like, “OK, well, what do I— is there any other means or ways that I can continue to fulfill my purpose as a pilot and get after the mission? Because that's what I really wanted to do, get after mission, whatever that looks like. I thought the sticks was an opportunity. They had said no to me, that's fine. And then I had an amazing friend reach out. He goes, “Hey, I heard you're getting a little long winded out there at EC-130s. You should put an application in for the U-2.” And I was like, “What are you talking about? I have no jet experience, other than the T-1. I don't have that background to be that type of caliber pilot.” He goes, “Nope, nope. They're looking for good guys and girls. They're looking for those who are motivated to do the mission. And if you could fly, you can fly, if you can't, well, you know, they'll figure that out, and they'll send you home.” And I was like, “OK.” And so I submitted for the U-2, put my application in, they call me out, and it's a two-week interview. The first week they have you in service dress, and you meet all the leadership, and you meet all the other pilots, and just have conversations. That's all, they just wanna get to know you. You know, “What's your true motivation for being here?” And I explained it, just like I've explained to you: “I wanna fly. I wanna do the mission. I wanna be a pilot's pilot. I wanna do all the cool stuff.” And they go, “OK.” Well, week two, they put you in U-2, a two-seater. They have two-seater trainers. They put you in a U-2. They give you all the weekend prior to study, and they say, “Cool, let's see what you got.” And they have an instructor, he instructs, he does his best to give you tidbits on how to safely land the U-2. And you have three days. You have two training flights and then a sort of assessment evaluation flight on that third day, and oh my gosh, did I ever humble myself as a pilot when I realized how horrible I truly was. I felt like I could not land the U-2 safely. I felt like I was messing everything up. I felt like— as soon as we got done with that third day of flying, and we got back into the squadron, and I remember the IP just being like, and then, you know, walks away because they have to talk to the squadron commanders. They have to go talk to the other leadership there. And once again, I find myself like, “OK, I 100% failed. I mean, I gave it my best. I gave it everything I had. But, you know, here I am gonna fall short again.” And they do this. And I realized this afterwards, that they do this, they do that like wait game, you know, they keep you in suspense for a reason. And I waited, it felt like hours and hours and hours. I imagine it probably might only be like hour, hour and a half. And a squadron commander called me in. He goes, “Yeah, the IP definitely didn't like some of this, some of these, these type of landings, some of this airmanship you're showing. I didn't really like this. But overall, he says you're a nice enough guy, so do you want the job?” And I was like, “Whoa.” And it blew my mind. And that was awesome. That was awesome because once again, leading up to that moment, it was the support of my friend who reached out. It was the support of my wife being like, “Yeah, I think you can do this.” And I had even called, my parents were like, “I had this opportunity to fly this really unique aircraft. It's going to be challenging. What do y'all think?” They're like, “Hey, we love you. Go get it.” And I was like, no other words of advice, no other like, inspiring — you know, my dad, a Florida farm man, was just like, “No, I think he'll do fine. We love you and just let us know how it goes.” I was like, man, I'm really missing out in motivational speeches. But you know what? The sentiment is there, and that's all I need. So I got that position, did a few years with the U-2. And then towards the end of the U-2 career, I got word from another friend saying the 6th Special Operations Squadron is growing. “We are looking for readily qualified and experienced people.”   Naviere Walkewicz And this is the one that rejected you.   Lt. Col. Steven Mount Yes, ma'am, I got rejected last time. He goes, “It's OK. Put in another application. You know, you're a little more experienced now, you've got a little bit more under your belt.” And I said, “OK,” and I put in an application, it got rejected again, and here I am, like, “What is going on?” My buddy reached out to me—   Naviere Walkewicz Your name is blacklisted in that group across the board. Like, “Oh, there's that Mount guy. Cross it out.”   Lt. Col. Steven Mount But I think that ended up being somewhat of a blessing. It was like, “Wow, This guy is motivated to come out here.” Because they had seen the last application years ago. They'd seen this one. And I think the word finally got around that's like, “Hey, he's actually really motivated to come try out, at least for this mission.” And so once again, from good mentors, they're like, “Go ahead, try it out. Put the application in one more time, see what happens.” I did, got picked up for assessment selection. It's another week, week and a half interview. They challenge you mentally, they challenge you physically. They put you in situations to see how you react. I don't wanna give too much away for that process, even though, you know, unfortunately that process is not there anymore. But after that grueling week, they once again, here I am in front of another squadron commander, and here they are opening my life in front of them, and they're saying, “Well, we don't like this. We definitely don't like this. Tell us a little more about this,” you know. And that was about an hour interview, sit down, and it's not just the squadron commander. It was leadership — four or five individuals. It was an Army lieutenant colonel's flight doc behind them, you know, kind of doing that very watching, waiting, assessing, and another one of the situations, I'm like, oh, “Here we go. I don't think it's gonna happen.” But then at the end of that interview, they sit down, squadron commander stands up and goes, “Welcome to the 6th.” And the only things I can think of — and I know a lot of listeners or viewers out there do the same thing, and I tell this to my young when they get their wings, I tell them this as well — think of that first person, or persons, that when something amazing happens to you, you immediately reach out to them and you tell them, “Thank you for the support, thank you for the love, thank you for believing in me when others didn't.” And that's exactly what I did after that one. I called my wife, and I called my parents. I said, “It happened. We got it. I got it,” you know, because it wasn't just me, and I know those experiences going from one mission to the next, and those setbacks have— I get to share these stories all the time with these young instructor pilots that I'm with, as well as students, because I get to utilize it as a leadership tool to be like, “Don't give up on yourself. That's first and foremost. And then even if you believe you might give up on yourself, trust me, there's someone like me or your family members or your squadmates, they won't give up on you. And just remember that.” And that's why I get to share these stories throughout my career, of like, “Hey, I failed at this. Look where I'm at now, because I had the support and because I kept going, Hey, I failed at this. Look how it played out. I'm here.” So a lot of my transition from different platforms and different experiences has helped shape that leadership side of me to say, simply put, “It's OK to fail, all right?” I mean, you're never going to succeed if you have this tried and failed a couple times, right? So, right,   Naviere Walkewicz Wow. Well, I want to go into— because you've mentioned this a couple times. We've talked about your parents, but you know, to have a career that's successful and to navigate that, you talked about your wife. So I'm curious if you can share with listeners who have to maybe the word is not choose between. But how do you navigate the importance of your marriage and that relationship with your profession, and trying to succeed in that trajectory, whatever that trajectory is for you. So maybe you can talk a little bit about how that, how that worked throughout all of those transitions.   Lt. Col. Steven Mount Oh, OK. I usually do better at this from a better half nearby, which she is, in a sense. She's trying to work out and give me her working space right now, which I love. I'm gonna start with this. It's not easy. It is work. It is reps, the day in, the day out. It's not easy. I don't believe I've ever had a convo with someone when they're trying to balance the work and family life to where it's like, “Oh, that was easy, you know, I just do this and they do this, and we're good to go.” No, it is constant conflict of schedules. It is sharing what's going on. It's the ups and downs. So I'd like to start with that: It's not easy. And if anyone ever tells you it is easy, please ask them how they're doing it, and then spread their wise words of wisdom to all of us. Because that's probably the first thing: It's not easy. Once you recognize that you can get past understanding like, “OK, I'm not alone in this, that this is not easy, and I can start talking and sharing my experiences and seeing from those who seem to have it together. What are they doing to make it work? So I start there. It's not easy. Second, you have to be a team. I think there's a lot of us that think that, and my wife definitely did initially, and that was on me, that she thought that my career was the most important, that what I did and how I executed the mission and where I was going, that that was the No. 1 priority. And I found it that's not the case. I found that's not the case, because, sure, when we didn't have kids yet, and we were in Tucson, it's a little easier, because I would go on my deployments, and she would go to the job, she would go to work, and she had and she supported that, because I was out there, you know, fighting the good fight, accomplishing a mission, doing everything the Air Force needed me to do. And that's what she knew was important for me. So she supported that through and throughout, and she supported it to where I imagined, to the sense of she didn't feel like she could speak to say things that maybe I would like in the sense of me doing my mission, or coming home from Afghanistan with some of my experiences. Ahe felt that maybe sometimes, that she didn't have a word to convey to like, “Hey, this really scared me.” Or, “Hey, when you were gone, I saw the news and I was frightened. And you know, when I saw this happen, I just wanted to reach out to you, and I just want to make sure you're OK.” And she never felt initially like that she could convey those feelings, because it might affect me. It might affect my, you know, mentality while being overseas and down range. So she held that in, she held it in. She kept strong. She put on the “I'm here to support you” and I feel bad, you know, thinking back on that, that I should have given her the space to like, “Tell me what you're feeling. Tell me what you're going through. I don't want you to, I don't want you to struggle in silence. If you know you see something or there's something that scares you, let me know.” And unfortunately, I didn't learn that lesson until way, way later in my career, because she'd always kept that strength in and even when we started having kids, she still did. I kick myself all the time now that— we got to California, in the U-2s, we had an incident down range to where they needed me to bump up my deployment out there, to get out there to take care of the situation. And I'd asked, I was like, “Well, how much sooner do you need me?” Because we had just had our first son. You know, the dynamic's changing. The family dynamic is changing, and especially with your first born. And they said, “We need you to leave in about a week.” Here I was once again. And I know we have kind of kind of mentioned that I was I was in the mean mentality I was in. I was gonna be a pilot's pilot. I was gonna get the mission done. I was going to do everything I could to prove myself, and if my country needs me to be out there in a week to take care of this mission, that my family and my wife will understand. And that was that was not the way I should look at it. It really wasn't. But because I was not seeing her as a teammate, and she held it in — and thank goodness we had her mother-in-law. We had some family come out and support with a new baby. But I could tell that was one of the first times to where looking back on it now that maybe I could have said, “Can you find someone else?” You know, maybe I should have what I'm doing, hopefully you're doing now and teaching others. You have to balance that family with mission and the prioritize what is truly important at that moment. And that's something I failed to do at that time. It would happen again later on, but thankfully— so when I got to the 6th Special Operations Squadron, and at this time, especially after we had our second child in California, the wife had mentioned more. She started coming out of the shell like, “Hey, I do need you a little bit more now. I need you, and I need to be able to express and convey what I do and don't like.” And I was listening, but I was not listening the way she needed me to listen. I was not being that teammate on my side. So I heard, “Hey, I just need more support with the family. So whatever career decision we make next, let's align that.” And I was in my head, I was like, “Yes, you're absolutely right.” That's why the 6th Special Operations Squadron, when I got that interview and I picked up, it was so important, because I had family in that area, and family could get to us easier. So I was thinking, “Awesome. I have the support system for you there. I got the assignment. You're going to be taken care of.” I can tell that's not yet what she was wanting. And I will credit good old Col. Valentino. I was spinning up to go to Lebanon with the team, and we're about to have our third child. And here I was once again, like, “Yep, gotta get back to the mission. Gotta show my value. Gotta get in there, do it.” And the wife understands. We have two kids already. We're gonna have a third. So we've already had two. We kind of know how this goes. We're good to go. But I could tell, once again, looking back, everything's— that she wasn't happy, but she was ready to put up that wall again, to be like, “OK, I have to support him. Have to support what he does, and I have to, because that's what the military is asking me. That's what this new community…” And then Col Valentino, he came down. He goes, “Hey, are you about to have another child?” And I was like, “Yes, sir.” He goes, “When?” And I gave him the date. And he goes, “Your deployment date is like, a month after that.” I was like, “Yes, sir. This is our third child. We'll be good to go. I have the support system for the wife now, and she'll be taken care of. Good to go.” And he goes, “No, you're staying home. I don't need you.” He goes, “Did you want to ask me if there's anyone else wants to go so you can be there for your wife and your family?” And that blew my mind, that just, I don't know. It came out of nowhere for someone in a leadership role to say, “No, I'm not gonna send you on this deployment. I want you to be there with your family.” And that held in tight, and from then on, everything changed, and how I led and how I would push the mission. But I wouldn't do it to the extent of, could I not help someone balance their family life with their mission? And that took too long for me to realize. So what I say to everyone out there, it's not easy, but you come home from a long day and you're mentally exhausted and the mission is not going good, or you're getting ready for deployment, take a moment, sit down and just talk with your teammate at home. You have to look at it as teammates. They are your partner. They will be just like I mentioned before. They will be your support system through thick and thin, because they've probably seen you at your worst, and they want you to be at your best. But you can't do that unless you take care of that home front and treat them as your teammate. Because I am still, to this day, trying my best to become the man that I hope that she sees in me and that she wants me to be one day, but I had to fail in seeing it back then so that could see it now. And I think that's one of these things I want to convey. Not easy, and they have to be your teammates.   Naviere Walkewicz Thank you for sharing that. And I think to have a leader that showed you that, which is, now you've imprinted that in your leadership style. You're thinking about the airmen that you come across and how to help them navigate some of those tough choices, but doing it with a, you know, a bigger view of not just the mission, but, like, how do you fit in that with your family? I think that's so powerful, and I'm really glad you shared that, because I know that some of our listeners and our viewers, that's gonna resonate with them as well, because they're gonna remember a time when, “Wow, I didn't even ask if I didn't have to go, or if I didn't have to do this, just because I'm so used to jumping when you say, jump,” right? And I think sometimes it's OK. It's OK. Just a question, like, I'm willing and ready to jump. I just want to make sure is someone else able to do it too because of these reasons, right? So I love that you share that.   Lt. Col. Steven Mount And those leaders have to know their people enough in that regard to also know because ultimately, when you get the mission, then yes, that's what we signed up for, yes. But those leaders know their people, and they know what situation they're in. For example, there's a few times in Special Operations to where we're going on another deployment. But we knew our people, and we knew that some did not have the balance at home, and things were not looking the best they could. “Hey, we can help you out. We can give you all the resources you need. We don't need you on this deployment.” But that takes good leaders, recognizing and taking care of their people and understanding that these individuals cannot be effective down range or where they go if their home life is not taken care of. So, I know that is something that's been talked about for all my leadership training for all the years, but actually applying it is going to start with our future leaders coming up to realize, know your people, know where you can take care of them so that they can take care of the mission.   Naviere Walkewicz That's right. That's right. So this has been incredible. I think the underlying lesson that you shared with us is, obviously having belief in yourself and doing the work and proving your worth, so to speak. But I think it's also recognizing that support network. So if I may ask, you, I have two questions. The first one is, what are you doing to be a better leader every day? Yourself, like, what is something you are actually doing to be a better leader?   Lt. Col. Steven Mount Oh my gosh. Well, I'm recognizing I know I'm not doing it right. Knowing that I'm about taking command already has the underlying nervousness and anxiety, and I realized taking command, why I have these emotions is because I'm afraid to fail, which that makes sense. That makes sense to any logical human being out there. That's like, yeah, I get that. But I have to realize, in that same token, it's OK to fail. It's OK to make mistakes. It's OK that some days you go in there, you're not gonna get it all right. This last year as a director of operations, I've walked out of that building, and there's days been like I didn't accomplish anything. I've messed things up. I didn't do this right. Why am I here? They could have found someone better. And then there were days where, like, yes, I did it, right? I got something accomplished. And on those days, I realized it's because I was taking care of the people and people's needs. And once again, when that happened, they were able to take care of the mission. And that's one of the things that every day I go into work and I ask myself, “Who can I help out? Who needs the motivational kick? Who needs someone to just talk with them? Who needs to share their story?” Because that's what leaders, ultimately, are. We take care of the people. And if I can go in there and just help one person every single day, I would like to think that that's a small success. So that's one thing I'm constantly working on. And it is an effort. It's not easy. It's not easy because you are taking so much and leaders, I don't care what level you're on, all the way from your very first flight command, all the way to your mission command, aircraft commander, all the way to where I am now. You're going to take a lot on your shoulders. You're going to bear, you know, the burden of others, pains, their grief, their successes, their failures. So I guess that's also answer that question. Get ready for that. OK? Because a good leader will do that. They will bear they will help hold the weight. They will support those who need it the most. And we got to do it day in, day out, the reps they have to. So I think I answered the first question, I apologize, was it was.   Naviere Walkewicz The second question is coming. So you're good, you're good. OK. What's something that you know now after having your 17-plus years in the in the military, but also just your life experience — but what's something you know now that you would share with a leader to kind of shorten that timeframe of, like learning those painful things to be better, right? So what would be something you'd share?   Lt. Col. Steven Mount Something I'd share to close that learning gap? Because once again, my call sign is Meathead— I learned lessons the hard way. Do your best to listen more than you talk. Do your best to just take the experiences of others, talk to others, but just listen. Just hear them. Just hear them. I believe that a lot of the things that I could have prevented may have already been told to me, or may have already been, you know, mentored to me, but I just didn't listen. Maybe they said something and “I was like, well, that doesn't jive with being cool or being a pilot, so I'm not gonna listen to that.” I'm pretty sure all of these lessons that hopefully either conveying or passing on, in a sense, I think I learned them early on. I just, I just didn't listen. So for all the leaders out there, do your best to listen, listen more than you talk. It will be wonders. Naviere Walkewicz Oh my gosh, that's just outstanding. And I what I really appreciate about that is, you know, you talked about how you're doing things to get better every day, but even just in the moment, you recognize like that's such an important piece of that is taking the time to listen and reflect so that you can actually really pick up on those cues, maybe, that someone needs your support. So yes, well, this has been incredible. As we wrap up today's episode, I keep coming back to something you said, which was all someone needs to do is just support you. Yeah. So here's the takeaway, leadership is found in how we show up for our people and how we believe in them, and how we remind them that they are capable for more than what they think they are. The question we can always ask ourselves today is, who needs me to believe in them right now? And you actually said that really well. So Col. Mount, I just want to thank you for joining us for this episode of Long Blue Leadership. Is there anything else you want to leave with our listeners today? Lt. Col. Steven Mount Yes. I don't think I'll ever be that leader that does one great act, and everyone's like, that's a great leader. I don't think I'll ever be that leader that gives like, one great speech, like, that's it. He nailed it. He's a great leader. No, if I'm gonna leave something with all of those you know at the Academy and the leaders in the Air Force now — which, by the way, thanks all of you. Me too, man, thank you for your service. You have no idea how much the world needs us right now, so you get out there and see it. So sorry. That was an aside. But thank you to everyone who's at the Academy now, who have served, whose families have served and will continue to serve. But one thing I'll leave to all those young leaders: Your leadership is defined by the acts, the million acts every day, not just by one act, not just by, like I said, not just by one amazing thing that you do. It's defined on you being there, and a million acts per day over a lifetime of your career, of showing up, showing that you care. That's huge, showing that you're fair and consistent. And they will see that your people will see that that those million acts day in day out, of how you treat them, and how you present yourself as a leader. And they will watch. They will watch, and if they can see that you care, and if they can see that you are doing those million acts day in, day out, and you're in there and you're in the grind and you're in the mud with them, they will give you everything, they will, and it's amazing to see, it really is, but that starts with you as the leader. So yeah, that's it, it's those million acts every day of a lifetime career that shows that you're a leader.   Naviere Walkewicz Well, we are so glad that you're out there leading and influencing so many. We're grateful for all of your years and more that you will do. Thank you so much.   Lt. Col. Steven Mount Thank you so much for the opportunity. I really, really enjoyed this. Thank you.   Naviere Walkewicz Good. Thank you for joining us for this edition of Long Blue Leadership. The podcast drops every two weeks on Tuesdays and is available on all your favorite podcast apps. Send your comments and guest ideas to us at socialmedia@usafa.org, and listen to past episodes at longblueleadership.org.   KEYWORDS Leadership, Resilience, Mentorship, Adoption / Family Foundation, Support Network, Perseverance, Tough Conversations, Mission & Family Balance, Trust, Listening       The Long Blue Line Podcast Network is presented by the U.S. Air Force Academy Association & Foundation      

In this episode of Zero to CEO, I speak with Anita Mar, founder and CEO of Trademark Angel, about why trademarks are essential for Amazon and e-commerce sellers. With over 6,900 successful trademark filings, Anita explains how protecting your brand not only stops counterfeiters and copycats but also opens the door to new revenue streams. We dive into common IP mistakes, how to secure your trademark affordably, and why now is the time to safeguard your business in the digital marketplace.

This summer, a new trend hit Wall Street: Chinese meme stocks. Promoted in WhatsApp groups, Reddit threads, and even under fake YouTube comments, a group of obscure Chinese companies soared — and then collapsed — wiping out billions in investor savings. In this podcast, we explore how how this happened and look at a chinese biotech stock which briefly reached a $38 billion valuation without selling any products, we try to understand why the FBI is calling it “ramp and dump” fraud, and how scammers are impersonating brokers, analysts, and even YouTubers to lure in victims.We'll compare these knockoff meme stocks to America's domestically produced meme stocks — GameStop, AMC, and the DORK stocks — and ask: is this just low-quality IP theft, or a new frontier in financial absurdity?Patrick's Books:Statistics For The Trading Floor: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://amzn.to/3eerLA0⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Derivatives For The Trading Floor: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://amzn.to/3cjsyPF⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Corporate Finance: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://amzn.to/3fn3rvC ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Ways To Support The Channel:Patreon: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.patreon.com/PatrickBoyleOnFinance⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Buy Me a Coffee: https://www.buymeacoffee.com/patrickboyle

Today in news that we wish we never knew about: Xbox's reboot of Perfect Dark was nearly saved! Their dance partner? Take Two Interactive who serves as publisher of Rockstar. Yes, indeed, a recent report states that these two were working out a deal similar to Xbox selling off Tango Gameworks alongside the Hi Fi Rush IP to Krafton in order to help the company. Unfortunately, a falling out between both sides occurred over an IP ownership dispute. Now, Perfect Dark is doomed to sit in "IP Jail" with many of Xbox's other abandoned properties. At least Banjo has some company now. Please keep in mind that our timestamps are approximate, and will often be slightly off due to dynamic ad placement. 0:00:00 - Intro0:02:40 - Health Is Wealth0:23:57 - Our preview philosophy0:35:17 - Is The Outer Worlds 2 hate overblown?0:50:30 - What games should you play soon?0:54:23 - Call Of Duty is entering the movie business1:00:49 - Gears Of War Reloaded numbers are in1:12:16 - Helldivers 2 is the #1 paid game on the Xbox store1:23:23 - Grounded 2 seems to be doing very well1:28:52 - 007 First Light impressions1:36:14 - PlayStation 6 will be a handheld?1:48:20 - Epic responds to Unreal Engine 5 concerns2:02:20 - Ubisoft's 2026 and 2027 games2:10:54 - What's going on with Cyberpunk 2077?2:14:25 - Kojima event may show off OD2:17:05 - What We're Playing3:10:24 - Perfect Dark was nearly revived3:28:05 - Coming soon to Xbox Game Pass3:40:56 - Game Pass Pick Of The Week Learn more about your ad choices. Visit podcastchoices.com/adchoices