Podcast appearances and mentions of john stocki

Social media has changed the game in connecting to audiences and giving individuals and organizations great opportunities to tell their stories. This offers unique opportunities for those who have a system in place to utilize these assets. John Stocki is the owner of the Stocki Exchange, a company dedicated to helping hospitality businesses with their branding and messaging. In this episode, John shares with us his tactics on using social media to test new ideas and tell his clients’ stories. Sponsored By: HRM Services QUOTE IT “It is less about the what … sell experiences” (6:26) “All the information you get through digital channels is in black and white and give a sense of trackability” (13:10) “You have to be able to respond quickly and consistently with smaller bits of content” (14:10) DIG IN (4:55) Identify your unique offering. (14:16) What influences disruptive nature. (9:40) The role of failure in the reinvention process. Tip of the week: Use your social media channels to test new ideas. The response to these posts will provide invaluable insights to your customers’ needs and wants.

John Stocki is back on the podcast to talk about hospitality, hotels that get it right, and life as an entrepreneur on the road. 

John Stocki is the founder and CEO of the Stocki Exchange, a company that helps businesses in the hospitality industry grow through innovation and inspiration. John's personal experience has given him the opportunity to travel to over 30 countries where he motivates and trains hospitality staff on the skills of making the hospitality experience unique.

John Stocki is a passionate marketing, eCommerce and public relations professional with over 10 years of both US and international business experience in the Middle East, Australia & China. Extensive knowledge within marketing, web marketing, SEO, SEM, eCommerce, digital strategy, public relations, communications and social media management. He stopped by to talk about what 2016 might hold for the travel and tourism sector.