Podcasts about ecommerce

What happens when your entire business is built around one hero product—and it suddenly blows up after a surprise shout-out from Joe Rogan? In this episode, Paul Jackson, co-founder of Animalhouse Fitness and inventor of MonkeyFeet, joins me to share the wild ride of bootstrapping a viral fitness brand. Listen in as Paul breaks down the design and evolution of MonkeyFeet, the unexpected surge that followed Joe Rogan's mention, and the operational challenges of growing a one-SKU fitness brand. He also shares the realities of navigating tough market conditions, evaluating Amazon strategically, and pushing forward with new product innovation. You can find show notes and more information by clicking here: https://bit.ly/3McgDcp Interested in our Private Community for 7-Figure Store Owners?  Learn more here.   Want to hear about new episodes and eCommerce news round-ups?  Subscribe via email.

Most marketing teams believe AI will revolutionize their work, yet few experience true transformation. Shai Frank from Optimove discusses new research revealing why organizational readiness—not technology—creates the widest gap between expectation and reality. The conversation explores how change management, experimentation mindsets, and vendor partnerships can help marketers move from incremental improvements to transformative results.Freedom Comes AutomatedKey takeaways:80% of companies expect AI transformation; only 18% achieve transformative results in marketingChange management matters more than technology capability for successful AI adoptionExperimentation and rapid iteration beat planning perfectionNew metrics and performance indicators are needed to measure AI optimization benefits Vendor education and partnership bridge talent gaps without the need to hire data scientists"The real gap is change management. Most teams are still running on old rhythms that make transformation feel hard or impossible." - Shai Frank [00:07:35]"Instead of trying to perfect the post-purchase journey for eight months, let's try a few options, see what works, and course correct as a result of that." - Shai Frank [00:17:39]"The challenge now is making sure that every customer is served with the right content variation that makes sense for them." - Shai Frank [00:38:01]"In this case, it was like an 80% optimization benefit, which means 80% of your incremental sales from this campaign are because you did it with AI." - Shai Frank [00:46:24]In-Show Mentions:Optimove + Forrester ReportLearn more about Optimove's Positionless Marketing platformDecoded Season 4: Positionless MarketingAssociated Links:Check out Future Commerce on YouTubeCheck out Future Commerce Plus for exclusive content and save on merch and printSubscribe to Insiders and The Senses to read more about what we are witnessing in the commerce worldListen to our other episodes of Future CommerceHave any questions or comments about the show? Let us know on futurecommerce.com, or reach out to us on Twitter, Facebook, Instagram, or LinkedIn. We love hearing from our listeners! Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In this episode, Cinthia sits down with Cassandra Caruso, intuitive brand mentor and founder of Wild Dreams Co., to explore what it really takes for e-commerce brands to stand out in a crowded market. Together, they dive into the power of storytelling, brand energy, and integrity and how heart-centered entrepreneurs can turn their personal stories into authentic connections that build loyalty and long-term growth.   Full episode shownotes here: https://digitalbloomiq.com/pod/branding-for-ecommerce-cassandra-caruso Get email updates on all podcast episode (+ SEO tips, behind the scenes, and early bird offers) here: https://bit.ly/dbiqemail   Website Links: Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email.   90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ: https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/

Sharon Ayalon is the co-founder and CEO of UrbanMix, a next-gen platform using AI and 3D to streamline real estate operations. An architect by training, she previously taught at Columbia GSAPP and led advanced housing simulations at Cornell Tech. Sharon pioneered Roosevelt Island's Digital Twin and XR transit experience. Her Ph.D. was awarded the President of Israel's Grant for Scientific Excellence. This is episode was recorded live at Blueprint Vegas 2025. Sharon has been helping shape Gowanus Wharf, a groundbreaking Brooklyn development led by Charney Companies turning a former Superfund site into over 1,000 apartments, parks, and public waterfront. It's one of the most ambitious examples of how environmental cleanup, zoning reform, and innovative tools can unlock transformative urban development.

Visit www.btsstudio.co to work with Behind The Scenes Studio.FOLLOW UP WITH ANDREW X: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://x.com/andrewjfaris Email: podcast@ajfgrowth.comWork with Andrew: https://ajfgrowth.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠WORKSPACE6Workspace6 is a private community for 7, 8 & 9 figure+ eCommerce operators and executives. Join for just $1 for your first month and no annual commitments at https://workspace6.io. RICHPANELCut your support costs by 30% and reduce tickets by 30%—guaranteed—with Richpanel's AI-first Customer Service Platform that will reduce costs, improve agent productivity & delight customers at http://www.richpanel.com/partners/ajf?utm_source=spotify.

Laurent Kretz reçoit Joffrey Gilant, cofondateur d'Esprit Padel Shop. Joffrey raconte la montée en puissance de la marque dans un sport en pleine explosion, le padel. Partie de presque rien, l'entreprise a enchaîné les paliers : 200 000 €, 1 M€, puis 3,7 M€, 9 M€, jusqu'à viser 12 à 14 M€ cette année.Joffrey revient sur les leviers de croissance : un marché qui progresse de 30 à 40% par an, un “esprit club” transposé au digital, un service client ultra-proche, et des contenus de qualité. Chaque Black Friday devient un catalyseur, avec plus de 3 000 commandes en une journée lors de la dernière édition.Au programme :00:00:00 – Introduction00:07:12 – L'essor du padel : un marché en hypercroissance00:12:08 – 200 000 € → 14 M€ : les chiffres d'une ascension00:17:02 – Construire une marque quasiment 100% online00:27:10 – Le rôle des influenceurs et du contenu00:32:50 – Le Black Friday comme locomotive00:38:15 – Logistique internalisée : un vrai choix stratégique00:44:20 – Shopify, Shippingbo et la structuration de la croissance00:50:05 – Concurrence et marges : garder un coup d'avance00:54:30 – International : les marchés à conquérir00:59:40 – Le virage BtoB et la suiteEt quelques dernières infos à vous partager :Suivez Le Panier sur Instagram @lepanier.podcast !Inscrivez- vous à la newsletter sur lepanier.io pour cartonner en e-comm !Écoutez les épisodes sur Apple Podcasts, Spotify ou encore Podcast Addict.Hébergé par Audiomeans. Visitez audiomeans.fr/politique-de-confidentialite pour plus d'informations.

Our guest on this week's episode is Kraig Foreman, president of eCommerce at DHL Supply Chain. While stores are already showing the Christmas spirit with all of their beautiful decorations and being crammed with lots of inventory – peak season has not officially kicked off yet. But it will next week with Black Friday and Cyber Monday. After a tumultuous year for supply chains – are retailers prepared to handle the most wonderful time of the year? Our guest today joins Victoria Kickham with some insights.  While many industries are struggling to realize value from AI, transportation appears to be ahead of the curve, according to Breakthrough, which is a Wisconsin-based provider of transportation and supply chain solutions for shippers. That result came from the company's “Peak Shipping Season Pulse,” a survey of 300 industry decision-makers. The report found that 49% of U.S. transportation leaders say artificial intelligence reshaped how they managed this year's Q4 peak season rush.According to a survey of more than 400 U.S. warehouse associates, most view robotics and automation as a benefit to their careers and livelihoods. The survey was conducted by global warehouse robotics provider Exotec and is detailed in the company's recent “Warehouse Workers Sentiment Report: Understanding the Impact of Automation on Retention and Satisfaction.” Company leaders said the survey reveals a “surprisingly strong embrace of robotics” on the warehouse floor, with a majority of respondents saying they are interested in working with robots. Supply Chain Xchange  also offers a podcast series called Supply Chain in the Fast Lane.  It is co-produced with the Council of Supply Chain Management Professionals. A new series is now available on Top Threats to our Supply Chains. It covers topics including Geopolitical Risks, Economic Instability, Cybersecurity Risks, Threats to energy and electric grids; Supplier Risks, and Transportation Disruptions  Go to your favorite podcast platform to subscribe and to listen to past and future episodes. The podcast is also available at www.thescxchange.com.Articles and resources mentioned in this episode:DHL Supply ChainHalf of U.S. transportation firms used artificial intelligence to manage Q4 peakReport: Warehouse automation pays offVisit Supply Chain XchangeListen to CSCMP and Supply Chain Xchange's Supply Chain in the Fast Lane podcastSend feedback about this podcast to podcast@agilebme.comThis podcast episode is sponsored by: ID LabelOther linksAbout DC VELOCITYSubscribe to DC VELOCITYSign up for our FREE newslettersAdvertise with DC VELOCITY

In this engaging and wide-ranging episode of The Voice of Retail, Michael reconnects with Selwyn Crittendon, CEO and Chief Sustainability Officer for IKEA Canada, nearly two years after his arrival in the Canadian market. Selwyn reflects on his remarkable journey through IKEA over the past 23 years—from his early days in the Washington, D.C. store to leading Canadian operations—and offers an inside look at how the iconic retailer is transforming itself for the future.Selwyn begins by recounting his promise upon joining IKEA Canada: visit every unit in the country and meet the 7,000-plus coworkers who bring the brand to life. That coast-to-coast journey delivered deep insight into the business, its people and customers, the affordability crisis shaping Canadian retail, and the macro forces—tariffs, trade tensions, supply chain disruptions—reshaping global commerce. IKEA's response? A relentless focus on affordability and sustainability as its “new superpower.” Over the past two years, the company has invested over $130 million in price reductions, ensuring home furnishings remain accessible to the many, not the few.The conversation then turns to IKEA Canada's evolving footprint: 16 large-format stores, a nationwide omni-channel network, customer distribution centres, planning studios, pickup points and over 1,000 FedEx parcel locations. Selwyn lays out the strategy behind IKEA's multiformat expansion—why big blue boxes remain essential, and how plan-and-order points allow IKEA to flex into more communities. The brand's omni-channel transformation—accelerated through the pandemic—continues with major fulfilment investments in Toronto and Vancouver aimed at seamless, channel-agnostic shopping.Selwyn also breaks down the brand's thematic focus areas. Last year's theme, sleep, delivered new product development, education, and marketing storytelling. This year, IKEA shifts to cooking and eating, aligning with customer behaviour for an affordable, sustainable home and meaningful family connection. The company's food division is booming too—$143 million in sales, 70 million meatballs served—and evolving from “quirky add-on” to strategic growth engine.The duo explores customer behaviour, the integration of data and AI in retail operations, and the rising importance of trust amid an era of synthetic media. Selwyn reinforces IKEA's position: responsible data use, personalisation done properly, and maintaining IKEA Family loyalty as a driver of lifetime relationships.Finally, Selwyn shares his reflections as a new Canadian—embracing the country's diversity, culture, and warmth—and looks ahead to IKEA Canada's upcoming 50th anniversary celebrations. Authentic, inspiring, and forward-looking, this episode is a must-listen for anyone passionate about modern retail, leadership, culture, and the future of accessible, sustainable living.  The Voice of Retail podcast is presented by Hale, a performance marketing partner trusted by brands like ASICS, Saje, and Orangetheory to scale with focus and impact. Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur. He has been on the front lines of retail industry change for his entire career. Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada's Retail Marketing conference with leaders from Walmart & Google. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax.Rethink Retail has recognized Michael as one of the top global retail experts for the fifth year in a row, the National Retail Federation has designated Michael as on their Top Retail Voices for 2025, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer. If you are a BBQ fan, you can tune into Michael's cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.

Bonjour et bienvenue dans la revue de presse hebdo et audio du secteur retail / e-commerce en France proposée par Les Digital Doers en partenariat avec le One to One Retail Ecommerce de Monaco.

Coupang is finally profitable. China's KKR Group is redefining offline lifestyle retail. APAC's consumer landscape is shifting fast.In this Five Things Friday — APAC Edition, Ryf Quail and Low Ngai Yuen unpack:• Coupang's record revenue and margin transformation• Logistics innovations powering same-day delivery• How Rocket WOW locks in customer loyalty• China's KKR Group and its explosive offline store growth• The rise of Gen Z lifestyle mega-brands• What global retailers must understand about Asia's momentumA essential briefing for leaders in retail, eCommerce, CX, marketplaces, supply chain, and omnichannel strategy.

Hoy tengo una de esas entrevistas que sirven de inspiración. De las de dejarte llevar y escuchar en boca de su protagonista uno de los emprendimientos más potentes del Ecommerce en España y que es un rara avis entre los grandes players que existen en panorama mundial. Trade inn es un gigante que sube al día 30.000 productos y que su techo lo ve en una facturación de 2.000 millones dentro de unos años. Hoy he invitado al podcast a David Martín, CEO & Founder de Tradeinn, para que nos cuente de primera mano lo que están haciendo para conseguirlo.- Hablamos de por qué tiene sentido verticalizar por especialidad de lugar de hacer una tienda online genérica.- Los cambios y automatismos que están aplicando para poder alcanzar un día los 150.000 pedidos diarios.- Los comienzos que vinieron de una pequeña tienda online de submarinismo y multiplicarse cada año hasta superar los 500 millones de euros.- Los puntos clave que aplican desde el principio en el negocio para hacerlo crecer.- Los mandatori que aplican en Tradeinn para ser rentables desde el primer año y los números que tienen.- Por qué en Marketing no gastan un euro en imagen.Y muchas otras cosas que te comentamos, como siempre, sin filtros.Newsletter: https://ecosistemaecommerce.com/newsletter/Web: https://ecosistemaecommerce.com/Linkedin: https://www.linkedin.com/in/javierlopezrod/Facebook: https://www.facebook.com/people/Ecosistema-Ecommerce/61550625909016/Twitter: https://twitter.com/ecosistemaecommTik Tok: https://www.tiktok.com/@ecosistemaecommerceInstagram: https://www.instagram.com/ecosistemaecommerce/Youtube: https://www.youtube.com/channel/UCE2zroaDzTVZRwNOh5Ma9cg

In dieser Black-Friday-Sonderfolge sprechen wir über eine Frage, die uns alle betrifft: Wie entwickelt sich der Einzelhandel – und was bedeutet das für unsere Innenstädte? Gemeinsam mit Linus Rieß vom Handelsverband Hessen werfen wir einen ehrlichen Blick darauf, warum Onlineshopping so viel verändert, was Menschen heute beim Einkaufen suchen und welche Rolle echte Beratung – besonders im Bereich Schlaf – weiterhin spielt. Wir sprechen darüber, wie sich Konsumverhalten verändert, was lebendige Innenstädte wirklich brauchen und warum der stationäre Handel mehr ist als nur ein Ort zum Kaufen. ## Themen dieser Episode: ✅ Warum Online- und Einzelhandel sich gegenseitig stärker beeinflussen, als wir denken ✅ Wie sich unsere Innenstädte durch verändertes Kaufverhalten wandeln ✅ Welche Erwartungen Menschen heute an Einkaufserlebnisse haben ✅Welche Chancen in guter, persönlicher Beratung liegen ✅ Zukunfts-Szenarien: Was passiert, wenn wir anders einkaufen – oder gar nicht mehr? Eine Episode für alle, die sich fragen, wie wir in Zukunft einkaufen, leben und schlafen – und welche Rolle echte Begegnung dabei spielt. ## Mehr über Linus Rieß Linus Rieß ist beim Handelsverband Hessen aktiv und hat das Projekt Handel.Frankfurt aufgebaut. Er setzt sich dafür ein, den lokalen Handel zu stärken, Händler zu vernetzen und die Zukunft der Innenstädte aktiv mitzugestalten. ## Über den Podcast Dieser Podcast bietet wertvolle Einblicke und praktische Tipps zu Themen rund um die Schlafgesundheit. Ob Schlaftipps, Schlafprobleme oder rund um das Thema Schlaf Gesundheit -- wir klären auf und geben dir das Wissen, das du brauchst, um deinen Schlaf selber zu steigern. Jetzt reinhören und deinen Schlaf verbessern! ## Hier findest du mich auch Folge mir auf [Instagram](https://www.instagram.com/freundinnen_der_nacht/) & Facebook. Höre dir gerne alle Folgen an auf: [Website](https://freundinnendernacht.de/)

One of the stickiest things you can do for marketing and retention in your business… host events. We've been doing this for our community over the last 12-ish years, and we feel like we've finally (sorta) cracked the code. Our Senior Community Manager at Dynamite Circle, Alex Harling, walks us through the guiding principles for hosting a 10/10 event. Apply these to your next sales call, group onboarding session, webinar, or in-person event. LINKS Share your thoughts about the podcast (takes 2 mins) (https://getperspective.ai/interview/tmba-feedback) Get 2 months of Perspective AI FREE with promo code TMBA (https://getperspective.ai/tmba) FREE Checklist: How to Host a Killer Event in 20 Steps (https://docs.google.com/document/d/14e0cea4WGDEPKZEB2Skg7b41KTPZxA9Jy-nwzgRN3q0/edit?usp=sharing) Connect with 6-, 7- & 8-figure founders in Mexico City (https://dynamitecircle.com/) The Art of Gathering by Priya Parker (https://www.priyaparker.com/book-art-of-gathering) Hang out exclusively with 7+ figure founders and join us in NYC this December (https://dynamitecircle.com/dc-black) 22 FREE business resources for location-independent entrepreneurs (https://tropicalmba.com/resources) CHAPTERS (00:01:48) The Man Behind Our Last 10/10 Event: Alex Harling (00:03:00) Why Event Principles Are Important For All Businesses (00:05:14) The Art of Gathering (00:10:40) 10 Ways to Make Money With Events (00:13:00) A New Spin on Sponsorship (00:16:50) Case Study: Breakfast Club Austin (00:18:48) The Costco Method (00:21:23) Bonus Ways to Monetize Events (00:25:08) The Biggest Challenge With Hosting Events (00:29:24) External Event Planner vs Your Ops Manager? (00:32:45) Five Principles for Killer Events CONNECT: Dan@tropicalmba.com Ian@tropicalmba.com Past guests on TMBA include Cal Newport, David Heinemeier Hannson, Seth Godin, Ricardo Semler, Noah Kagan, Rob Walling, Jay Clouse, Einar Vollset, Sam Dogan, Gino Wickam, James Clear, Jodie Cook, Mark Webster, Steph Smith, Taylor Pearson, Justin Tan, Matt Gartland, Ayman Al-Abdullah, Lucy Bella. PLAYLIST: “How Can I Get Customers For My New Online Sailboat Mechanic Business?” (Case Study in Location Independence) (https://tropicalmba.com/episodes/get-customers-for-online-business) How 1 New Feature Can 10x Your Pricing + 4 More Insights From DCBKK (https://tropicalmba.com/episodes/1-new-feature-10x-pricing) How to Instantly Improve Your Lead Pipeline by 20-50% (https://tropicalmba.com/episodes/improve-your-lead-pipeline)

MiJa Books grew from a side project to a nearly $1M business by turning customer feedback into smart pivots, book fairs, and scalable systems.For more on MiJa Books and show notes click here Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

In this episode, the host interviews Harry Joiner, a top executive recruiter in marketing and e-commerce. Harry shares his selective approach to working with clients, emphasizing the need for clear business strategies, strong financials, and a commitment to e-commerce. He compares recruiting top talent to casting star actors, noting that A-level candidates seek companies with compelling stories and solid economics. The discussion highlights the importance of business leaders knowing their numbers, defining their vision, and welcoming candidates who ask tough questions to build high-performing teams. The episode concludes with actionable advice for attracting and retaining top talent.Chapters:Introduction to Harry Joiner and His Credentials (00:00:00)Host introduces Harry Joiner, his background, and notable companies he's worked with.How Harry Selects Clients (00:01:04)Harry explains his criteria for choosing which companies to work with, comparing it to Hollywood actors picking scripts.Evaluating Client Business Fundamentals (00:02:20)Discussion on analyzing a client's business economics, strategy, and suitability for top-tier candidates.Attracting Top Talent: The Hollywood Analogy (00:03:41)Harry compares recruiting top talent to attracting star athletes or actors, emphasizing the need for a strong business foundation.The Importance of Smart, Challenging Candidates (00:05:28)Harry shares his preference for candidates who ask tough questions and challenge him, indicating high-caliber talent.Recognizing Top Candidates by Their Questions (00:06:25)Harry describes how the best candidates demonstrate their value by probing deeply into business metrics and strategy.Hiring Lessons from Personal Experience (00:08:41)The host reflects on his own hiring experiences, noting that the best hires are those who challenge leadership and require preparation.Three Actionable Takeaways for Business Leaders (00:10:33)The host summarizes three key action items: define your exit strategy, know your numbers, and cast a clear vision for recruits.Harry's Process and Final Advice (00:12:50)Harry emphasizes having a simple, practical process for business planning and offers to share it with listeners.Episode Wrap-Up and Thanks (00:15:35)The host thanks Harry for his insights and closes the episode.Links and Mentions:Tools, Websites, and LinksLinkedInBooks and ArticlesSuccessWall Street JournalBusinessweekUSA TodayInternet RetailingVideosShark TankEntourageTranscript:Josh 00:00:00  Today I'm super excited to introduce you to Harry Joiner. Harry is described by Search Engine Watch as a dominant recruiter in client side multichannel, the in multi-channel e-commerce space. He is an executive recruiter for marketing and eCommerce. He has been interviewed by success magazine and he has appeared in the Wall Street Journal, marketing, Sherpas, Great Minds in Marketing series, Businessweek, USA, TODAY.com, Internet Retailer, and many more. He has closed dozens of manager, director, VP and C-level ecommerce searches for some of the following companies. A&E television. Adidas American signature brands. Ashford. Com. Backcountry. Com. Boot barn. Com Columbia Sportswear. And many, many more. So welcome to the podcast, Harry.Harry 00:00:48  Thank you so much. Great to be here, Harry.Josh 00:00:50  I think what's interesting there, you mentioned, you know, you have a small firm, right? You're well experienced. Your results speak for themselves. If people go check out your LinkedIn profile, there's raving reviews of people that have worked with Harry.Josh 00:01:04  so, Harry 150, you know, companies are going to apply to kind of hire your services. What what are you looking for is you kind of determine what are the 50 you're going to work work with. What's the difference between those that you say no to versus the ones that you say yes to and why?Harry 00:01:22  Sure. It's a great question. well, so when people pitch us on a deal, so they pitch me into Alan and it's a little bit like if you've ever seen a concept pitched on Shark Tank, it's a little bit like that. Alan and I are very particular about the deals that we take, and I think I learned this watching entourage back in the, you know, 2000, 2008 through 12 or something that in Hollywood, the richest actors aren't the richest actors because they're the best actors. They're the richest actors because they get the best scripts. It's a lot like that as an e-commerce recruiter. So we like searches that can be closed on the back of a single story, right? So the brand, the you know, the client, they know what their business is about and who their business is for and what their unique selling proposition is.Harry 00:02:20  So why should anyone do business with them versus any option available to them? including doing nothing. we look for the underlying economics of the client's business. So do we understand how they make money? Do they understand how they make money? Do they understand how they're going to make money in the future? We tend to take a good hard look, at things like size and scope of a 12 month file. We'll look at things like average order value. We'll look at things like recurring revenue and order frequency. We'll look at, what it takes to actually bring that concept toe to life. You know, the purpose and values and viewpoint of the brand, and we'll look at a variety of different factors to try and determine whether our audience, which is the top 3% of people in the e-commerce industry. I mean, 97% of the candidates that watch this podcast aren't going to they're not we wouldn't represent them on a deal anyway because we're out there looking for load bearing walls. I mean, this sounds super salesy, but the fact of the matter is, when people come to me and Alan, they expect us to be in the organizational transformation business, right? You come to us looking for a Steph Curry, a Michael Jordan, a Tom Brady.Harry 00:03:41  That's that. And it is like being an agent in Hollywood and the best candidates in the industry, the people who are capable of plugging and playing and being a load bearing wall in our client's business, they want to make sure that they can do reputation enhancing work. That's really what it boils down to. And that means that in terms of the search, the client has the budget, the authority, the need, the timeline and the hiring process to knock good candidates in versus knock them out. And, the business has favorable underlying economics that the client has clarity and ability and resolve, you know, commitment towards e-com. And those are the things, honestly, that you need for an a player to do reputation enhancing work in your business.Josh 00:04:30  Yeah, I love the, the strategy that or the analogy that you made there with, you know, hiring like the Michael Jordan's or Steph Curry's right. If you think about that. You know, as a business owner. Right. If you want to attract a Michael Jordan or a Steph Curry.Josh 00:04:46  Right. If you're an NBA owner, you've got to have a good team. Right. And you've got to have a good vision and say, hey, here's the teammates that you'd be working alongside. ...

In this can't-miss episode of The Food Professor Podcast, Michael LeBlanc and Sylvain Charlebois return with Part Two of their exclusive, final official interview with Michael Medline, former President & CEO of Empire/Sobeys. Medline offers unusually candid reflections on leadership, culture, vendor relationships, and the evolution of one of Canada's largest food retailers.The conversation opens with a deep dive into vendor relations and the Canadian Grocery Code of Conduct. Medline explains his early shock at the combative nature of vendor–retailer dynamics and details his personal commitment to transforming the ecosystem into one built on fairness, respect, and partnership. He reflects on how mentorship from industry leaders like Michael Graydon and collaboration with executives such as Mark Taylor helped advance the Code from concept to reality — ultimately becoming one of the proudest achievements of his tenure.Medline also shares rare behind-the-scenes reflections on working with the Sobey family, leading through disruption, and preparing the company for the next era of food retail. From AI-driven transformation to the duty of stewarding an organization with 129,000 teammates, he speaks openly about responsibility, succession, and what comes next in his career. His insights offer a masterclass in modern leadership during one of the most transformative decades in grocery retail.The episode also features a rich and timely news segment. Michael and Sylvain break down Health Canada's pause on cloned beef and swine approvals, a fast-moving story with major implications for transparency, labeling, science communication, and cross-border food integration. They examine why Canada's decision diverges from the U.S., where cloned-animal offspring have been permitted for nearly two decades — often without consumer awareness.The hosts then analyze the newest edition of the Canadian Food Sentiment Index, highlighting renewed concerns about food inflation, declining trust in grocers, shifting loyalty behaviours, and the end of Canada's “couponing era.” They explore evolving consumer habits, smarter comparison shopping, and the influence of younger digital-first generations.Other key topics include:• The Lancet's callout of ultra-processed foods — and why Sylvain believes the academic narrative is oversimplified.• The rapid rise of GLP-1 drugs and their early impact on grocery and foodservice behaviour.• Nutrien's reported decision to build a major potash terminal in Washington State rather than Canada.• The tangled story behind beef prices and the federal policies that may be limiting supply.• A big win for Canadian agriculture as GoodLeaf Farms raises $52 million to expand capacity and boost controlled-environment production. Go Here for the The Canadian Food Sentiment Index, Volume 2, no. 1  The Food Professor #podcast is presented by Caddle. About UsDr. Sylvain Charlebois is a Professor in food distribution and policy in the Faculties of Management and Agriculture at Dalhousie University in Halifax. He is also the Senior Director of the Agri-food Analytics Lab, also located at Dalhousie University. Before joining Dalhousie, he was affiliated with the University of Guelph's Arrell Food Institute, which he co-founded. Known as “The Food Professor”, his current research interest lies in the broad area of food distribution, security and safety. Google Scholar ranks him as one of the world's most cited scholars in food supply chain management, food value chains and traceability.He has authored five books on global food systems, his most recent one published in 2017 by Wiley-Blackwell entitled “Food Safety, Risk Intelligence and Benchmarking”. He has also published over 500 peer-reviewed journal articles in several academic publications. Furthermore, his research has been featured in several newspapers and media groups, including The Lancet, The Economist, the New York Times, the Boston Globe, the Wall Street Journal, Washington Post, BBC, NBC, ABC, Fox News, Foreign Affairs, the Globe & Mail, the National Post and the Toronto Star.Dr. Charlebois sits on a few company boards, and supports many organizations as a special advisor, including some publicly traded companies. Charlebois is also a member of the Scientific Council of the Business Scientific Institute, based in Luxemburg. Dr. Charlebois is a member of the Global Food Traceability Centre's Advisory Board based in Washington DC, and a member of the National Scientific Committee of the Canadian Food Inspection Agency (CFIA) in Ottawa. Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur. He has been on the front lines of retail industry change for his entire career. Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada's Retail Marketing conference with leaders from Walmart & Google. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax.Rethink Retail has recognized Michael as one of the top global retail experts for the fourth year in a row, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer. If you are a BBQ fan, you can tune into Michael's cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.

Ford has revealed a new sales strategy that's incorporating the biggest e-commerce seller in America.The automaker recently announced that, starting this week, buyers can purchase pre-owned Ford vehicles on Amazon.

Send us a textAI is revolutionizing how businesses operate, especially in eCommerce. In this video, we dive into why artificial intelligence is essential for Amazon and direct-to-consumer sellers in 2025. Learn how to harness AI tools to optimize your online business, stay competitive, and boost profits. We'll showcase our top four recommended AI tools that can give your eCommerce strategy an edge, helping you grow your business and increase sales. Don't miss out on how AI is transforming the future of online selling!-----------------------------------------------Want free resources? Dowload our Free Amazon guides here:Q4 Selling Playbook: https://bit.ly/46Wqkm3 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov Amazon PPC Guide 2025: https://bit.ly/4lF0OYXEcommerce Holiday Playbook: https://bit.ly/4hbygovAmazon Crisis Kit: https://bit.ly/4maWHn0Amazon SEO Toolkit: https://bit.ly/457zjSl"Timestamps00:00 – AI and its importance for sellers01:00 – Overview of Google Gemini for image generation02:30 – Using Canva to enhance AI-generated images03:30 – Introduction to Claude and its writing capabilities04:45 – How Claude can assist with keyword research and descriptions06:00 – Perplexity: Market analysis and competitor research08:00 – Using Perplexity for product research and iteration09:30 – ChatGPT for idea generation and creativity11:00 – Why Perplexity is the best all-in-one AI tool12:30 – Final thoughts on choosing the right AI platform----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Créer une fiche produit efficaceSi vous tenez une boutique en ligne, vous savez déjà que créer une fiche produit ne se résume pas à remplir deux champs et cliquer sur “publier”. C'est un véritable levier pour donner envie, rassurer et guider vos visiteurs jusqu'à l'achat. Cette semaine, je vous retrouve pour un épisode entièrement consacré à ce sujet souvent sous-estimé et pourtant décisif dans la performance de votre boutique.Celles et ceux qui ont déjà optimisé leurs fiches produits l'ont remarqué : des visuels attractifs, une description claire ou un simple avis client peuvent changer énormément de choses. Et si vous débutez encore ou que vous sentez que vos pages produits ne “fonctionnent” pas autant que vous le voudriez, cet épisode devrait vous éclairer. On va passer en revue les éléments essentiels à travailler pour rendre chaque fiche plus engageante, plus agréable et surtout plus efficace.Écoutez l'épisode pour découvrir : • Les types de photos indispensables pour donner vie à vos produits • Les outils simples à activer sur Woocommerce pour fluidifier l'achat • Les piliers d'une fiche produit claire, cohérente et rassuranteEt bien d'autres points qui feront vraiment la différence.Retrouvez les notes de l'épisode ici : https://elodie-illustrations.net/161

It's not too late to win Black Friday. Even if you're behind, there's still time to drive serious results—if you focus on the right moves. In this episode, I share my final Black Friday checklist after 10 years of running campaigns for Foundr and other brands. You'll learn exactly what the most successful ecommerce stores are doing one week out to build anticipation, maximize conversions, and protect their margins without relying on panic discounts. Here's what you'll take away: • How to build hype and anticipation before the day even starts • Why you should focus on warm traffic, not paid ads, in the final stretch • How to create smart offers that protect your brand and boost AOV • The technical checks that prevent you from losing sales (especially on mobile) • Why keeping it simple and consistent beats complicated campaigns • The post–Black Friday Christmas urgency play most brands forget If you're still scrambling to finalize your campaign, this episode will give you a clear, actionable plan to make this your most profitable Black Friday yet. This is a brand new solo series I'm testing, and I'd love your feedback. Email me directly at nathan@foundr.com — I read every reply. Hope you enjoy it. WANT TO TAKE ADVANTAGE OF OUR BLACK FRIDAY SALE? Just head to http://foundr.com/bfcm SAVE 50% ON OMNISEND FOR 3 MONTHS Get 50% off your first 3 months of email and SMS marketing with Omnisend with the code FOUNDR50. Just head to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://your.omnisend.com/foundr⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ to get started. HOW WE CAN HELP YOU SCALE YOUR BUSINESS FASTER Learn directly from 7, 8 & 9-figure founders inside Foundr+ Start your $1 trial → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.foundr.com/startdollartrial⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ PREFER A CUSTOM ROADMAP AND 1-ON-1 COACHING? → Starting from scratch? Apply here → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://foundr.com/pages/coaching-start-application⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ → Already have a store? Apply here → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://foundr.com/pages/coaching-growth-application⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ BOOST REVENUE WITHOUT MORE ADS We use Aftersell for simple post-purchase offers that lift sales fast. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://try.aftersell.app/ptiz4gnmvff7⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ to get started. CONNECT WITH NATHAN CHAN Instagram → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/nathanchan⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ LinkedIn → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/nathanhchan/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ FOLLOW FOUNDR FOR MORE BUSINESS GROWTH STRATEGIES YouTube → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/2uyvzdt⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Website → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.foundr.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Instagram → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/foundr/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Facebook → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/foundr⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Twitter → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.twitter.com/foundr⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ LinkedIn → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/company/foundr/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Podcast → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.foundr.com/podcast⁠

Season 11, Episode 12 opens with a whirlwind week in retail news. Steve and Michael begin with the long-awaited end of the historic 43-day U.S. government shutdown, exploring what it means for holiday spending, federal workers, SNAP benefits, and travel recovery. While uncertainty lingers—particularly around health-care subsidies—the hosts note that retail may still experience ripple effects, especially among lower-income consumers living paycheck to paycheck. Still, retail sales continue to surprise: year-over-year spending climbed 5%, with clothing, sporting goods, electronics, and general merchandise leading the pack. Ecommerce also surged, with October online sales up 8.2%The hosts then unpack a series of strong earnings from standout brands. On continues its explosive growth with sales up over 30%, while Warby Parker posts a 15% sales jump and meaningful profitability improvement. The RealReal rebounds with 17% revenue growth, and Shopify reports a remarkable 32% increase, reflecting the strength of digitally enabled commerce. Another major storyline is the rapid rise of AI shopping: Adobe Analytics data now shows AI-driven traffic converting 16% higher than traditional channels, validating the momentum behind agentic commerce. In other tech news, Google announces an AI agent capable of calling stores, checking inventory, and completing purchases—a signal of seismic shifts underway in retail automation. And finally, the surprise timing behind the departure of Walmart CEO Doug McMillon prompts conversation about leadership transition, strategy continuity and the remarkable transformation he led. The second half of the episode features an in-depth interview with Julie Bornstein, Founder & CEO of Daydream—an AI-powered, chat-based shopping engine still in beta but already partnered with over 10,000 brands and 350 retailers that has already raised $50mm in capital. Julie shares her impressive career journey through Nordstrom, Urban Outfitters, Sephora, Stitch Fix, The Yes, and Pinterest. She then goes to explain how Daydream solves fashion's most enduring problem: overwhelming choice. With generative AI enabling natural-language search, Daydream aims to deliver truly personalized recommendations by combining human stylist expertise with an ensemble of specialized models that understand fabric, fit, color, and aesthetic nuance. Julie also discusses the complexity of building a platform that merges taste-based shopping with machine learning, the importance of deep brand partnerships, and why major retailers see Daydream as both a customer-acquisition engine and an AI learning lab. She previews what's ahead: emerging social features, secondhand expansion, new iOS integrations, an upcoming app launch, and broader consumer rollout.  SPECIAL OFFER for our listeners! SAVE 20% on registration for the all new Shoptalk Luxe event in Abu Dhabi January 27-29.For more info go to https://luxe.shoptalk.com/page/get-ticket and then register using our special code : RRLUXE20 About UsSteve Dennis is a strategic advisor and keynote speaker focused on growth and innovation, who has also been named one of the world's top retail influencers. He is the bestselling authro of two books: Leaders Leap: Transforming Your Company at the Speed of Disruption and Remarkable Retail: How To Win & Keep Customers in the Age of Disruption. Steve regularly shares his insights in his role as a Forbes senior retail contributor and on social media.Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur. He has been on the front lines of retail industry change for his entire career. Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada's Retail Marketing conference with leaders from Walmart & Google. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax.Rethink Retail has recognized Michael as one of the top global retail experts for the fourth year in a row, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer. If you are a BBQ fan, you can tune into Michael's cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.

Ever find yourself knee-deep in a to-do list you created for yourself... and then wonder why you're so damn overwhelmed? You're not alone, friend. This week on the eCommerce Badassery Podcast, we're digging into the trap so many entrepreneurs fall into: doing more just for the sake of doing. If your calendar is full, your projects are piling up, and you can't remember why you even started half of them… it might be time to take a step back. If your current plan has you feeling more frazzled than focused, this is your invitation to pause, reassess, and get intentional as hell about what you say yes to.   What We'll Cover: The common mistake that's keeping you overwhelmed Why you should stop assigning yourself work that doesn't matter right now A simple rule to decide what stays on your list... and what can wait   _______   Holiday Podcast Episodes & Resources http://ecommercebadassery.com/holidaypodcast   _______ Full Episode Show Notes http://ecommercebadassery.com/354   _______   Let's Connect Website: http://ecommercebadassery.com Instagram: http://instagram.com/ecommercebadassery Membership: http://ecommercebadassery.com/membership   _______   Rate, Review, & Subscribe Like what you heard? I'd be forever grateful if you'd rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; but it's also valuable feedback for me to continue bringing you the content you want to hear.    Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683  

Today's guest is Nick Masca, Head of Data Science for Growth & Personalisation at Marks and Spencer. Marks and Spencer plc is a prominent British multinational retailer headquartered in London, England, known for offering a wide range of clothing, beauty items, home goods, and food products. Nick joins us on the program to surmise his views on the data-driven challenges currently facing the retail and eCommerce sectors. With a focus on change management rather than traditional digital transformation, Nick outlines the key obstacles retail leaders encounter when leveraging data tools to optimize processes like price setting, supply chain efficiency, and customer experience. He shares insights on the friction that arises when introducing automation, particularly in areas like content development, and how data teams can work closely with stakeholders to ensure seamless implementation. If you've enjoyed or benefited from some of the insights of this episode, consider leaving us a five-star review on Apple Podcasts, and let us know what you learned, found helpful, or liked most about this show!

If Amazon ads now feel like a maze of rising CPCs, endless keywords, and dashboards that never sleep, you're not imagining it. The platform has shifted from organic-first to pay to play—and the only sustainable response is smarter execution that blends learning systems with human strategy.We sit down with the CEO of Ava Commerce to unpack what “AI-driven” should actually mean for Amazon and D2C brands. Instead of black-box promises, we explore a configurable approach: let AI learn from your data across campaign creation, bid optimization, dayparting, and keyword negation, but keep owners and PPC leads in control with rules at the store, product, and campaign levels. You'll hear how to tag products into portfolios with different TACOS goals, automate keyword isolation, and sunset underperformers quickly—freeing 65% of the grunt work so humans can focus on decisions that move margin.Context still wins. We break down when to push for top-of-search visibility over strict ACOS, how to pair ads with pricing and promotions to lift conversion, and why creative and SEO matter more than ever for CTR and CVR. We also dig into audience strategy for DSP, where human insight crafts timing and intent—like targeting competitor buyers when they are most likely to repurchase—while AI handles the execution. Beyond ads, we touch on cash discipline through FBA reimbursements and vendor funds recovery, and why unlimited strategic support helps teams turn software into outcomes.If you're ready to scale profit, not just spend, this conversation offers a clear playbook: align creative with conversion, reclaim lost dollars, and deploy configurable AI that learns while you lead. Subscribe, share with a fellow seller who needs a smarter PPC plan, and leave a review with the one lever you're automating first.Ready to scale your Amazon business? Click here to book a strategy call. https://calendly.com/firingtheman/amazon Support the show

Episode 173 of the Fit Mother Project Podcast - Dr. Anthony Balduzzi sits down with Wyatt Ewing, founder and CEO of Ice Barrel, to talk about one of the most powerful “good stressors” you can add to your life: cold exposure.Wyatt shares how, back in 2017, he was burned out in corporate aviation, constantly on his phone, dealing with chronic bronchitis, anxiety, and a survival-mode mindset. A blunt comment at the gym and a suggestion to try cold showers and breathing exercises sent him down a path that completely changed his mental health, physical resilience, and life direction.You'll hear how his first intentional 30-second cold shower snapped him into the present moment, helped quiet his anxious mind, and eventually led him to experiment with bathtubs, trash cans, horse troughs—and ultimately to creating Ice Barrel, one of the first direct-to-consumer cold plunges on the market.If you're a busy mom (or dad) who wants more energy, better mental focus, and a simple daily practice that makes you feel more alive and grounded, this episode will show you exactly how cold can become one of your most powerful health tools.Key TakeawaysCold plunging as fast, high-impact daily practicePresent-moment focus instead of anxious, racing thoughtsHealthy “good stress” to train your nervous systemLower inflammation and pain with regular cold exposureMood and energy boost from endorphins and dopamineSimple weekly goal: about 12 minutes of coldBest range for most people: 50–60°F waterIntentional breathing: in 4 seconds, out 6 secondsUpright plunging posture for calm, alert presenceCold + sauna as powerful recovery and reset ritualPlunge Into Ice Barrel and Wyatt Ewing:Website: https://icebarrel.com/Use discount code FITFAMILY and receive $100 off barrels or chillers, $200 off bundles, in addition to sitewide discounts.Instagram: https://www.instagram.com/icebarrel/Facebook: https://www.facebook.com/theicebarrelX: https://x.com/Ice_BarrelYouTube: https://www.youtube.com/channel/UC40pA9GBIVro1iZDRWG8seQBiographical Information on Wyatt EwingFounder and CEO of Ice Barrel, Wyatt's areas of expertise include product innovation, manufacturing and eCommerce marketing. Before Ice Barrel, he worked in corporate aviation buying and selling jets. Like so many, he bought into the fiction society tells us: work harder, sleep less and don't complain. The stress and anxiety of the 60- to 80-hour work week took a toll on his physical and mental well-being. Eventually, reality caught up with Wyatt. "I was broken, sick and desperate for a change."Shortly after hitting bottom, a stranger approached him at the gym and offered some candid advice. Saying, "you don't look well," the man then went on to explain the power of breathwork, meditation and cold showers. Wyatt was skeptical, but also desperate to try anything. He started researching the science of cold therapy and was hooked. It wasn't long before his wife noticed the results of these new practices. "It was like he was a new man."After growing tired of cold showers and ice baths in the house, Wyatt decided to invent a cold therapy device that would allow him to simplify the practice. He started sharing a few of these prototypes with others...

Dan Ferguson brings commercial rigour to any CMO role with a deep expertise in launching and growing ecommerce sales. He has helped transform Adore Beauty, Power Club, Vistaprint and OfficeWorks amongst others; and is a Board advisor with preezie, and NORA (the National Online Retailers Association). Dan shares his entrepreneurial wisdom and creativity in a conversation that delves into the importance of leveraging data to gain a competitive edge in the market. He emphasizes the role of understanding the total addressable market (TAM) and how businesses can utilize data to make informed decisions that set them apart from competitors. Listen on Apple: https://podcasts.apple.com/au/podcast/managing-marketing/id1018735190   Listen on Spotify: https://open.spotify.com/show/75mJ4Gt6MWzFWvmd3A64XW?si=a3b63c66ab6e4934   Listen on Stitcher: https://www.stitcher.com/show/managing-marketing   Listen on Podbean: https://managingmarketing.podbean.com/    For more episodes of TrinityP3's Managing Marketing podcast, visit https://www.trinityp3.com/managing-marketing-podcasts/   Recorded on RiversideFM and edited, mixed and managed by JML Audio with thanks to Jared Lattouf.

From LeBron to TikTok, awareness is officially performance. Destaney and Justin share how Hyperice, Natrol, and Lucky Energy use creative campaigns and full-funnel strategy to turn brand buzz into real Amazon growth. Connect with Destaney on Linkedin: linkedin.com/in/destaney-wishon Connect with Justin on Linkedin: linkedin.com/in/justinnuckols See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

O poder do e-commerce no mercado farmacêutico

CVS pharmacists in Rhode Island are demanding better working conditions, 7-Eleven, Speedway and Stripes roll out meal deals leading up to Thanksgiving, and Kroger makes changes to its ecommerce platform. 

Aprenda como escalar um e-commerce com vendas diárias nas redes sociais com Breno Koscky | Kiwicast Ele é especialista em e-commerce e social commerce, com mais de 25 anos de experiência, R$ 8 milhões faturados no digital e mais de 20 mil alunos formados. Com uma operação enxuta e automatizada que faz 6 dígitos todos os meses, ele compartilha neste episódio os bastidores da sua estratégia para vender produtos físicos todos os dias usando as redes sociais. ------------------- O que você vai aprender: -      O que é social commerce e como aproveitar esse mercado-      Ele criou o Método Bazar Secreto que gera vendasdiárias-      Como vender produtos físicos no TikTok e Kwai-      O que é estratégia de webnário? Ele é especialista noassunto!-      Como se posicionar nas redes sociais para vender todosos dias E muito mais!Aprenda com quem vive o mercado digital na prática.Dá o play e deixe nos comentários qual foi o melhor insight que você tirou do episódio.Nosso Instagram é @Kiwify

Il existe des épisodes qui dépassent l'entrepreneuriat pour devenir des récits humains. Celui-ci en fait partie.Dans cet épisode exceptionnel, Jean-Christophe Sibon nous raconte de l'intérieur comment une entreprise en vient à demander un redressement judiciaire (RJ). Pour rappel, Les Bienfaiteurs est une plateforme de ventes privées solidaires : des marques proposent leurs collections pendant quelques jours, et une partie des ventes est reversée à une cause choisie. Un modèle simple, engagé, qui a permis de reverser des centaines de milliers d'euros depuis sa création.Jean-Christophe déroule, avec une transparence rare, l'enchaînement des faits : la crise de gouvernance, la perte de contrôle progressive, la fragilité opérationnelle, puis la chute brutale vers la cessation de paiement. Il raconte aussi la procédure telle qu'elle se vit réellement : le dépôt du dossier, la préparation fébrile, l'audience devant le tribunal de commerce, les questions des juges, le moment exact où la décision tombe et ce qu'elle change concrètement dans la vie d'une société.Mais surtout, Jean-Christophe dévoile ce que l'on ne dit jamais : Les émotions.La solitude.L'impact sur sa famille, son couple, son quotidien.Le poids des décisions qui engagent des salariés, des marques, des causes… et la dignité qu'il faut pour continuer malgré tout.Son témoignage est d'une sincérité rare, presque brutale par moments, profondément humain toujours.Il offre une narration complète, vivante, où chaque étape de la crise apporte un insight précieux.C'est le récit d'un dirigeant qui choisit l'humilité plutôt que le silence, la vérité plutôt que le vernis.Pour tous les entrepreneurs qui traversent des zones de turbulence, ce partage est un soutien.Pour ceux qui n'ont jamais approché la réalité du redressement judiciaire, c'est une découverte essentielle.Et pour tous les auditeurs, c'est l'occasion de comprendre ce que permet réellement le système judiciaire français : protéger, restructurer, donner une seconde chance.Un épisode rare, puissant et utile.À écouter absolument.Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

On today's episode, we discuss the most common questions that we hear from, especially the newest members of our community who are considering launching an Amazon business using the strategies we've taught to so many.  The list of questions includes : What's the opportunity? What exactly will I be selling? Why is this model preferred over other models? What's the future look like for this model What are the risks of the Amazon model that you teach? Do I need any previous experience? What's the cost to get started? Will I be sourcing or handling the products myself? What other models are available to me besides the one you teach initially? What free help is available to me? How do I get started? Watch this episode on our YouTube channel here: https://youtu.be/SbouqrP8KWg   Check. out our sponsor:  eCommerce Accounting LLC Cindy Smith's Proven Accounting Training inside our Proven Amazon Course has helped thousands of you, and her team can handle your books completely, plus help with income tax prep and tax planning. Remote, professional, eCommerce-focused. Visit bit.ly/ECAMeet to schedule a time with her team today.   Show note LINKS: 3PMercury.com - Our best price 3pmercury.com/friends My Silent Team Facebook group. 100% FREE! https://www.facebook.com/groups/mysilentteam - Join 82,000 + Facebook members from around the world who are using the internet creatively every day to launch and grow multiple income streams through our exciting PROVEN strategies! There's no support community like this one anywhere else in the world! ProvenAmazonCourse.com - The comprehensive course that contains ALL our Amazon training modules, recorded events and a steady stream of latest cutting edge training including of course the most popular starting point, the REPLENS selling model. The PAC is updated free for life! Contact us anytime! Phone: 1-800-994-1792 Text: 385-284-7701 Schedule a call: SilentJim.com/bookacall

Episode 264 of the Fit Father Project Podcast - Dr. Anthony Balduzzi sits down with Wyatt Ewing, founder and CEO of Ice Barrel, to talk about one of the most powerful “good stressors” you can add to your life: cold exposure.Wyatt shares how, back in 2017, he was burned out in corporate aviation, constantly on his phone, dealing with chronic bronchitis, anxiety, and a survival-mode mindset. A blunt comment at the gym and a suggestion to try cold showers and breathing exercises sent him down a path that completely changed his mental health, physical resilience, and life direction.You'll hear how his first intentional 30-second cold shower snapped him into the present moment, helped quiet his anxious mind, and eventually led him to experiment with bathtubs, trash cans, horse troughs—and ultimately to creating Ice Barrel, one of the first direct-to-consumer cold plunges on the market.If you're a busy dad (or mom) who wants more energy, better mental focus, and a simple daily practice that makes you feel more alive and grounded, this episode will show you exactly how cold can become one of your most powerful health tools.Key TakeawaysCold plunging as fast, high-impact daily practicePresent-moment focus instead of anxious, racing thoughtsHealthy “good stress” to train your nervous systemLower inflammation and pain with regular cold exposureMood and energy boost from endorphins and dopamineSimple weekly goal: about 12 minutes of coldBest range for most people: 50–60°F waterIntentional breathing: in 4 seconds, out 6 secondsUpright plunging posture for calm, alert presenceCold + sauna as powerful recovery and reset ritualPlunge Into Ice Barrel and Wyatt Ewing:Website: https://icebarrel.com/Use discount code FITFAMILY at checkout and receive $100 off barrels or chillers, $200 off bundles, in addition to sitewide discounts.Instagram: https://www.instagram.com/icebarrel/Facebook: https://www.facebook.com/theicebarrelX: https://x.com/Ice_BarrelYouTube: https://www.youtube.com/channel/UC40pA9GBIVro1iZDRWG8seQBiographical Information on Wyatt EwingFounder and CEO of Ice Barrel, Wyatt's areas of expertise include product innovation, manufacturing and eCommerce marketing. Before Ice Barrel, he worked in corporate aviation buying and selling jets. Like so many, he bought into the fiction society tells us: work harder, sleep less and don't complain. The stress and anxiety of the 60- to 80-hour work week took a toll on his physical and mental well-being. Eventually, reality caught up with Wyatt. "I was broken, sick and desperate for a change."Shortly after hitting bottom, a stranger approached him at the gym and offered some candid advice. Saying, "you don't look well," the man then went on to explain the power of breathwork, meditation and cold showers. Wyatt was skeptical, but also desperate to try anything. He started researching the science of cold therapy and was hooked. It wasn't long before his wife noticed the results of these new practices. "It was like he was a new man."After growing tired of cold showers and ice baths in the house, Wyatt decided to invent a cold therapy device that would allow him to simplify the practice. He started sharing a few of these prototypes...

We all have that one friend who's always styled to perfection, even in jeans and a tee. For us, that's Hannah Chody. A fashion content creator, entrepreneur, and the Head of E-Commerce for her family's business, Garrett Popcorn, Hannah joins us to talk about how to build a wardrobe that truly feels like you and how to style it to perfection.We unpack what happens when you stop impulse shopping, start investing in pieces that fit your real life, and let confidence, not trends, lead the way. She also opens up about her years at Goldman Sachs, what dressing for corporate life taught her, and how she's reimagined “workwear” to fit her more creative career today. Plus, she answers all your questions from Instagram!Follow Hannah on on IG https://www.instagram.com/hannahchody/and on TikTok https://www.tiktok.com/@hannahchody?lang=enGet 20% an annual membership of my new substack Let's Get Dressed here https://letsgetdressed.substack.com/lgdLove the show? Follow us and leave a review on Apple Podcasts and Spotify. To watch this episode, head to YouTube.com/@LivvPerezFor more behind-the-scenes, follow Liv on Instagram, @LivvPerez, on TikTok @Livv.Perez, and shop her closet here https://shopmy.us/livvperezSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Originally from Wisconsin, Nathan Vazquez studied computer science at Yale University. He       worked for 15 years as an options trader at Citibank until he was eventually tempted by the idea of being his own boss with work that allowed him the flexiblity to spend more time with his family. In 2015, he left his job in finance to join his wife's sticker subscription company, Pipsticks. Within a year, Pipsticks had thousands of subscribers in over 50 countries. As CEO of Pipsticks, Nathan now manages the company's growing business in the subscription, E-Commerce, wholesale, and licensing markets. He lives in Brooklyn, NY with his wife and four kids.In This Conversation We Discuss:[00:00] Intro[01:23] Balancing creativity with business logic[05:43] Learning by doing and adapting fast[08:21] Growing an organic customer base[09:57] Stay updated with new episodes[10:06] Finding spending balance for growth[12:38] Seizing opportunities during market shifts[14:29] Sponsors: Electric Eye, Freight Right, Taboola, Next Insurance[20:00] Scaling your brand through audience feedback[24:10] Focusing on one thing at a time[26:32] Expanding a product to wholesale [28:25] Learning from early B2B mistakes[30:07] Measuring break-even for smart spending[33:04] Aligning resources with marketing strategy[34:29] Targeting break-even timelines strategicallyResources:Subscribe to Honest Ecommerce on Youtube www.youtube.com/c/HonestEcommerce?sub_confirmation=1Cute stickers for kids, crafters, anyone www.pipsticks.com/Stickers + stationery that say what you wish you could www.theswearjar.com/Follow Nathaniel Vazquez www.linkedin.com/in/nathaniel-vazquez-5b663222/Schedule an intro call with one of our experts electriceye.io/connectTurn your domestic business into an international business www.freightright.com/honestReach your best audience at the lowest cost! discover.taboola.com/honest/Easy, affordable coverage that grows with your business nextinsurance.com/honest/If you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

In this episode, your hosts Suzi Dafnis and Michelle Falzon unpack a simple, repeatable system so that the client wins already happening in your world become visible marketing assets — not forgotten moments. Listen now to see how you can turn casual comments, small wins, and big transformations into strategic social proof that builds trust and speeds up buying decisions. Listen to This Episode to Hear More About: The real reason social proof sells when your copy alone doesn't. How Robert Cialdini's "social proof" principle works in the real world and why it's non-negotiable for your marketing. Why your best proof is probably hiding in plain sight. The everyday emails, DMs, and off-hand comments you're overlooking — and how to start spotting them instantly. How to build a simple "Capture" system your whole team can use. From Slack channels to shared folders, what to set up so proof is grabbed, named, and filed automatically (not "when you remember"). The surprising truth about what counts as powerful proof. Why small, relatable wins often outperform the big, dramatic "I made a million dollars" stories — especially for newer buyers. How to bake social proof requests into your process. Smart "ask moments" for service providers, coaches, eCommerce brands and more, so testimonials and case studies flow naturally. Turning raw feedback into assets with the "Create" step. How to transform screenshots, quotes, and stories into persuasive posts, slides, emails, and case studies without feeling braggy. Visual vs emotional vs numerical proof — and when to use each. A fast way to choose whether to show a graph, share a story, or highlight a single sentence to maximise impact. What to do when you feel awkward sharing client wins. The mindset reframe that turns promotion into a genuine celebration of your clients (and why that energy is magnetic). The Publish rhythm: how to make proof part of your ongoing marketing, not a once-a-launch afterthought. Where to place social proof across emails, socials, webinars, sales pages and more. How the Capture → Create → Publish flywheel compounds over time. Why a well-run Social Proof System keeps shortening decision time and increasing conversions, month after month. And much more… Also Mentioned in This Episode: Apply For Mastermind Ready to scale your business? Explore the HerBusiness Marketing Success Mastermind for expert support and community. Apply Now Join the HerBusiness Network Find out why HerBusiness is Australia's leading network for women business owners. Join Now Ep 267: How to Use Custom GPTS with Tina Tower https://herbusiness.com/podcast/how-to-use-custom-gpts-to-save-time-create-better-content-and-sound-more-like-you-with-tina-tower/ Influence: The Psychology of Persuasion by Dr Robert Cialdini https://www.influenceatwork.com/books-and-publications/ Australian Writers' Centre https://www.writerscentre.com.au Valerie Khoo – Writer, artist and CEO of the Australian Writers' Centre. https://valeriekhoo.com/ Sarah Brabbin - British Wildlife Sculptor https://www.sarahbrabbin.com/

Send us a textEpisode 355 : In this episode of The Heavy Duty Parts Report, host Jamie Irvine speaks with Kris Harrington, CEO of GenAlpha, about how buying habits in the heavy-duty parts industry have evolved over the past five years. They discuss the acceleration of digital sales channels driven by customer expectations for convenience, speed, and accuracy, emphasizing the need for businesses to provide self-service, remote, and in-person options. Harrington highlights common misconceptions about e-commerce—such as viewing it only as a shopping cart—arguing instead that a digital platform should serve as a comprehensive business transformation tool offering product information, service history, and efficiency gains. The conversation also explores challenges with ROI measurement, internal adoption, and competitive pressures, while differentiating GenAlpha's Equip360 solution as industry-specific, consultative, and continuously evolving. Finally, they address the role of AI in discoverability, customer support, and productivity, stressing that companies must adapt to remain competitive in a rapidly changing digital landscape.Links·         GenAlpha.com·         Episode 61·         Episode 140·         Episode 202·         Watch the Video Version     Sponsors of this EpisodeThe Hub Corp: Introducing the new standard in wheel-end protection: The Hub Corp's revolutionary XTRACTOR™. The only line of heavy-duty hub caps with a built-in 3-Stage Magnetic Oil Filter that safeguards critical axle components under extreme loads for longer. And with the patent-pending HexThread™ cartridge, the XTRACTOR makes hub oil servicing and inspections faster, easier, and cleaner. The Hub Corp: Challenge The Standard. Visit TheHubCorp.com to learn more and join the waitlist.  Fullbay: Fullbay is built for the heavy-duty world, giving your operation the tools to keep your fleet or independent repair shop running. Features like streamlined scheduling, real-time inventory tracking, technician efficiency insights, and detailed reports are how Fullbay helps shops reduce downtime and keep your vehicles on the road where they belong. Check out Fullbay.com/power to maximize your shop's productivity.GenAlpha: Equip360 by GenAlpha helps manufacturers and distributors grow their parts sales and make life easier for their customers. With real-time insights into inventory, pricing, and order tracking, it keeps customers coming back. Plus, it saves time by automating routine tasks and making repeat purchases simple. Explore Equip360 at GenAlpha.com.Disclaimer: This content and description may contain affiliate links, which means that if you click on one of the product links, The Heavy Duty Parts Report may receive a commission. Follow the podcast to never miss an episode. If you'd like to work with Jamie Irvine directly, you can schedule a meeting with him today.

Time spent on converting new clients is one of the biggest pain points for any business. We've all experienced it: you research the opportunity, calculate a budget, put together a proposal - only to discover weeks later, it was a waste of time. Wouldn't it be great to know before you even started the conversation...

Remote teams continue to struggle with delays caused by outdated, paper-based signature workflows. Printing, scanning, and mailing add unnecessary friction, especially when teams operate across time zones. When organizations move at a digital pace, slow approvals can derail momentum and create serious operational risk. Teams need a faster, safer way to move documents through the...

In this episode, Lauren talks to the seller of an Amazon FBA and eCommerce business created in October 2018 in the apparel & accessories and medical niches. Listen in to find out how the business makes an average of $4,631.00 per month in net profit, why the seller has decided to sell, the lessons learned from running the business, and much more. Visit https://empireflippers.com/listing/87013 to learn more about this business.

Subscribe to DTC Newsletter - https://dtcnews.link/signuphttps://levelwear.comHyman Ngo, SVP of Product & Marketing at Levelwear, joins us to talk through the brand's evolution from a behind-the-scenes apparel manufacturer to a powerhouse in wholesale and licensing — and now, their pivot into DTC.For brand leaders scaling from golf, wholesale, or licensing into consumer channels.What we cover:The real reason they acquired a customer's brand — and how that changed their whole trajectoryWhy golf was the launchpad: how credibility in elite U.S. clubs unlocked growth back homeHow they scaled to 85 of the top 100 U.S. golf courses (and what that did for their reputation)The role of licensing (MLB, NHL, PGA) in adding growth and brand legitimacyHow they finally built their brand narrative (“Team Over Everything” / “Who's With You”) and why it's now central to their DTC pushWho this is for: Brand operators in wholesale, licensing, or B2B looking to build emotional connection and consumer pullWhat to steal:Build credibility in a “clean” market (no legacy baggage) and use it to reposition back homeTreat brand story as an internal alignment tool — not just external marketingUse licensing as a bridge, but don't lose sight of your brand equityUnlock the BFCM Command Center: https://triplewhale.com/dtcTimestamps00:00 Transitioning from manufacturing to a brand02:15 Buying Levelwear and early operational challenges04:40 Breaking into retail and managing order volume07:20 Slow early growth and breakthrough in the US golf market10:05 How Levelwear entered top golf courses12:40 Evolution of golf culture and apparel trends14:00 Sponsoring pro golfers and athlete partnerships16:00 Expanding into licensed sports apparel18:05 Fanatics partnership and industry comparisons20:00 Crafting Levelwear's brand message and manifesto22:30 Launching the "Who's With You" campaign24:15 Using streaming ads for brand awareness26:10 How the brand story aligns across sports27:40 Message consistency in B2B and retail channels29:00 Levelwear's path toward nine-figure revenue30:30 DTC ambitions and where the brand goes next32:00 Expanding into international golf markets33:00 The future of independent retail in golf34:00 Closing thoughts and next steps for LevelwearHashtags#dtcpodcast #levelwear #golfapparel #sportsbusiness #directtoconsumer #ecommercegrowth #brandbuilding #athleisure #golfindustry #sportsmarketing Subscribe to DTC Newsletter - https://dtcnews.link/signupAdvertise on DTC - https://dtcnews.link/advertiseWork with Pilothouse - https://dtcnews.link/pilothouseFollow us on Instagram & Twitter - @dtcnewsletterWatch this interview on YouTube - https://dtcnews.link/video

Na 14 jaar is het wel mooi geweest voor Tim Cook. Volgens de Financial Times is de zoektocht naar zijn opvolger als CEO van Apple van start. Geen ruzie, of grote fout. Cook is gewoon op pensioengerechtigde leeftijd, en kan dus van zijn verdiensten gaan genieten. Het levert wel een probleem op, want wie oh wie moet in die grote schoenen van hem gaan staan? En wat betekent die keuze voor de toekomst van Apple? Dat bespreken we deze aflevering. Verder hebben we het over de man die al lang met pensioen had moeten zijn, maar dat eindelijk binnenkort maar eens gaat doen. Warren Buffett zat jarenlang op een geldberg van honderden miljarden dollars, maar geeft nu toch weer wat ervan uit. Zijn Berkshire Hathaway steekt een slordige 5 miljard dollar in Alphabet, het moederbedrijf van Google. En dat terwijl het aandeel Alphabet al een enorme stijging achter de rug heeft. Ook hoor je over tech-investeerder Peter Thiel. Die verkoopt juist zijn grootste belang. Gaat om zijn investering in Nvidia. Dat komt woensdag met de kwartaalcijfers, maar daar gaat Thiel niet op wachten. En we vertellen je over Trump die op de knietjes gaat. Hij geeft toe: zijn importheffingen zorgen voor enorme inflatie.See omnystudio.com/listener for privacy information.

Meet Nathaniel Girmaye, VP of Sales and Marketing at Go Lime, the Canadian startup turning HVAC upside down with a direct-to-consumer model, transparent pricing, and 24-hour installs. Nathaniel shares how Go Lime targets Ontario homeowners, halves legacy rental costs by cutting middlemen, and uses an action-first website flow instead of classic AIDA to capture high-intent buyers. He breaks down a tech-driven stack, relentless A/B testing, and the "sifter" mindset to match content and CTAs to buyer readiness. Expect practical insights on channel mix (Meta for awareness, Google for capture), building trust through reviews and Reddit buzz, team efficiency, and why mastering human behavior outlasts algorithm shifts.   

Would you like access to our advanced agency training for FREE? https://www.agencymastery360.com/training How do you ensure the highest possible retention levels at your agency? What reasons do you give employees to stay and develop their careers at your agency? Today's featured guest hires fresh talent right out of college. People his team can train into the sort of workers who grow with the agency. However, young talent tends to be ambitious and likely to move on quickly to the next opportunity. To boost retention, he has created a growth path for employees that are a right fit with the agency. He'll break down how he's learned to hire intentionally and build a culture that grows people as fast as profits. McKay Salisbury is the founder and CEO of FiveStar Commerce, an eCommerce agency based in Orem, Utah. His team manages Amazon, Walmart, and Target Plus accounts for over 450 brands annually. What started as a freelancing side hustle on Upwork has grown into a full-service agency focused on team development, in-person collaboration, and steady internal promotion. In this episode, we'll discuss: How to hire and retain young talent in a competitive market. Why in-person culture drives faster growth and better retention. The career path strategy that turns entry-level hires into future leaders. How to build systems that grow people as fast as profits. Subscribe Apple | Spotify | iHeart Radio Sponsors and Resources This episode is brought to you by Wix Studio: If you're leveling up your team and your client experience, your site builder should keep up too. That's why successful agencies use Wix Studio — built to adapt the way your agency does: AI-powered site mapping, responsive design, flexible workflows, and scalable CMS tools so you spend less on plugins and more on growth. Ready to design faster and smarter? Go to wix.com/studio to get started. Growing his Freelancer Gigs to a Thriving Amazon Agency McKay's journey began while working at a small Amazon marketing firm, when he started freelancing on Upwork to make a little extra money. Within six months, his freelance income reached half of his salary, and he decided to go all in. Moving into his sister's basement, McKay began full-time freelancing, which quickly evolved into his own agency. Within the first month after quitting his job, he was already matching his old salary. McKay's early days were lean, but the momentum from focusing entirely on client work set the foundation for future growth. Hiring Early and Building Support Systems McKay's first hire came just a month into freelancing full-time. It was a part-time assistant he had previously worked with. That decision to delegate quickly accelerated FiveStar Commerce's capacity. Within five months, he added his first full-time project manager and opened a physical office. Unlike many agency owners who chase remote freedom, McKay found that in-person collaboration gave him structure, focus, and culture. For him, separation between work and home drives productivity. Just like he had learned in college, where studying at the library helped him focus, McKay found it much easier to create great work and culture working in-person. The physical office became the heartbeat of FiveStar Commerce's growth, helping employees feel part of something bigger and creating accountability that can be hard to replicate remotely. Why In-Person Work Still Wins for Training and Culture When it came time to really build his team beyond just a few employees, McKay found it was either difficult or expensive to find the right talent with experience in his particular niche. It wasn't an option for an agency just starting out, so he leaned on investing time on training young talent. It made sense cost wise, and location wise, given they are near two large universities, which provided a supply of fresh talent eager to learn. To make this approach work, the agency had to adapt its environment to support constant learning. A central part of this is their in-person operations, since McKay noticed that even the smallest physical arrangements, like which direction desks faced, could impact how quickly new hires learned and that having trainers nearby reduced hesitation and built confidence. He also observed that remote employees tended to "float away" after 6–12 months. While remote setups can work for certain roles, McKay found that building culture, energy, and loyalty thrive best face-to-face. This philosophy shaped his agency's identity and helped retain young, ambitious team members eager for mentorship. Designing Career Paths that Retain Talent Beyond intentional training, this strategy worked because he paired it with a clear path for career progression. Every employee starts as a generalist learning all aspects of Amazon management, from ads to design to optimization. After 6–12 months, they move into project management roles, and the top performers advance to senior project manager positions. Each promotion comes with a pay increases - typically around $10,000 per year - which keeps employees motivated and invested in long-term growth. This proved to be a great way to increase retention, which is one of the biggest challenges for growing agencies. As McKay puts it, "If you're not giving people a reason to grow, LinkedIn will." Personality Over Experience: Hiring for Potential When hiring fresh graduates, how can you gauge whether or not they'll be a good fit in the long run? McKay looks for personality traits that predict leadership potential—confidence, communication skills, and curiosity. The interview process focuses on how candidates carry themselves, not just what's on their resume. Those who communicate clearly and think proactively tend to rise fastest. This approach ensures that every new hire is a potential project manager within a year or two. McKay views entry-level roles not as long-term positions but as training grounds for leadership. By prioritizing culture fit and growth mindset, he's been able to maintain consistent quality while scaling quickly. Do You Want to Transform Your Agency from a Liability to an Asset? Looking to dig deeper into your agency's potential? Check out our Agency Blueprint. Designed for agency owners like you, our Agency Blueprint helps you uncover growth opportunities, tackle obstacles, and craft a customized blueprint for your agency's success.

"There is one and only one business. Everybody's in the exact same business. And that unique business is the manufacturing and delivery of delight." Philippe Bouissou Top Five Tips To Grow Your Business1.  Aligning the pain of your customer with your business's claim2.  Align your message with customer perception 3.  Make buying frictionless 4.  Expected Delight and Offering (what the business delivers) 5.  Internal team alignment TIME STAMP SUMMARY01:30  Growth is the only way to create sustainable shareholder value.03:51   Difference is crucial for standing out in a competitive market.12:10   Clear expectations and ensure they are met or exceeded to maintain customer satisfaction.17:10   Internal alignment for external success Where to find Philippe?Website                         https://philippebouissou.com/ LinkedIn                        https://www.linkedin.com/in/phbouissou  Philippe Bouissou Bio Dr. Philippe Bouissou is a name that resonates through the heart of Silicon Valley. For over three decades, he has danced on the cutting edge, donning the hats of an entrepreneur, a CEO, and venture capitalist. Philippe has served on the boards of 23 companies. He is a growth expert and bestselling author of Aligning the Dots. He pioneered a revolutionary methodology called A4 Precision Alignment™ that's lighting the fires of faster, sustainable revenue growth across the business world. It is brilliantly illuminated in his landmark TED talk, The Secret to Grow Any Business, that received over one million views.Philippe's groundbreaking work and innovative concept of market alignment is encapsulated in Blue Dots Partners, LLC, the firm he founded in 2014 in Palo Alto, California. Philippe and his team of highly accomplished CEOs and business builders diligently apply the Blue Dots data-driven analytical methodology to advise CEOs on how to grow their business and soar above their competitors across many industries. Philippe's groundbreaking work has earned him a spot on the cover of The Top 100 Innovators and Entrepreneurs magazine in 2024.Philippe's storied career includes launching and scaling Apple's eCommerce business from zero to $350 million, under Steve Jobs. He steered over 240 management consulting projects. As a venture capitalist, he invested $44 million generating double-digit cash-on-cash returns. With an illustrious background that boasts a BS in Mathematics, an MS in Physics, and a PhD in non-linear physics and chaos theory from the prestigious École Normale Supérieure in Paris, Philippe brings a scientific precision to the business world

What does it take to scale a 50-year-old family business built around vintage Ford Broncos? In this episode, I sit down with Walt Wimmer, CEO of TOMS OFFROAD, to talk about transforming a passion project into a thriving eCommerce brand serving classic car enthusiasts around the world. Listen in as Walt shares how he balances heritage and innovation - from managing thousands of SKUs and global manufacturing partners to designing a transparent compensation structure that keeps his 36-person team motivated. We also dive into customer service, marketing in a competitive niche, and how TOMS OFFROAD continues to grow while staying true to its roots. You can find show notes and more information by clicking here: https://bit.ly/3Xk02Wv Interested in our Private Community for 7-Figure Store Owners?  Learn more here.   Want to hear about new episodes and eCommerce news round-ups?  Subscribe via email.