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Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs
MiJa Books grew from a side project to a nearly $1M business by turning customer feedback into smart pivots, book fairs, and scalable systems.For more on MiJa Books and show notes click here Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
In this episode, the host interviews Harry Joiner, a top executive recruiter in marketing and e-commerce. Harry shares his selective approach to working with clients, emphasizing the need for clear business strategies, strong financials, and a commitment to e-commerce. He compares recruiting top talent to casting star actors, noting that A-level candidates seek companies with compelling stories and solid economics. The discussion highlights the importance of business leaders knowing their numbers, defining their vision, and welcoming candidates who ask tough questions to build high-performing teams. The episode concludes with actionable advice for attracting and retaining top talent.Chapters:Introduction to Harry Joiner and His Credentials (00:00:00)Host introduces Harry Joiner, his background, and notable companies he's worked with.How Harry Selects Clients (00:01:04)Harry explains his criteria for choosing which companies to work with, comparing it to Hollywood actors picking scripts.Evaluating Client Business Fundamentals (00:02:20)Discussion on analyzing a client's business economics, strategy, and suitability for top-tier candidates.Attracting Top Talent: The Hollywood Analogy (00:03:41)Harry compares recruiting top talent to attracting star athletes or actors, emphasizing the need for a strong business foundation.The Importance of Smart, Challenging Candidates (00:05:28)Harry shares his preference for candidates who ask tough questions and challenge him, indicating high-caliber talent.Recognizing Top Candidates by Their Questions (00:06:25)Harry describes how the best candidates demonstrate their value by probing deeply into business metrics and strategy.Hiring Lessons from Personal Experience (00:08:41)The host reflects on his own hiring experiences, noting that the best hires are those who challenge leadership and require preparation.Three Actionable Takeaways for Business Leaders (00:10:33)The host summarizes three key action items: define your exit strategy, know your numbers, and cast a clear vision for recruits.Harry's Process and Final Advice (00:12:50)Harry emphasizes having a simple, practical process for business planning and offers to share it with listeners.Episode Wrap-Up and Thanks (00:15:35)The host thanks Harry for his insights and closes the episode.Links and Mentions:Tools, Websites, and LinksLinkedInBooks and ArticlesSuccessWall Street JournalBusinessweekUSA TodayInternet RetailingVideosShark TankEntourageTranscript:Josh 00:00:00 Today I'm super excited to introduce you to Harry Joiner. Harry is described by Search Engine Watch as a dominant recruiter in client side multichannel, the in multi-channel e-commerce space. He is an executive recruiter for marketing and eCommerce. He has been interviewed by success magazine and he has appeared in the Wall Street Journal, marketing, Sherpas, Great Minds in Marketing series, Businessweek, USA, TODAY.com, Internet Retailer, and many more. He has closed dozens of manager, director, VP and C-level ecommerce searches for some of the following companies. A&E television. Adidas American signature brands. Ashford. Com. Backcountry. Com. Boot barn. Com Columbia Sportswear. And many, many more. So welcome to the podcast, Harry.Harry 00:00:48 Thank you so much. Great to be here, Harry.Josh 00:00:50 I think what's interesting there, you mentioned, you know, you have a small firm, right? You're well experienced. Your results speak for themselves. If people go check out your LinkedIn profile, there's raving reviews of people that have worked with Harry.Josh 00:01:04 so, Harry 150, you know, companies are going to apply to kind of hire your services. What what are you looking for is you kind of determine what are the 50 you're going to work work with. What's the difference between those that you say no to versus the ones that you say yes to and why?Harry 00:01:22 Sure. It's a great question. well, so when people pitch us on a deal, so they pitch me into Alan and it's a little bit like if you've ever seen a concept pitched on Shark Tank, it's a little bit like that. Alan and I are very particular about the deals that we take, and I think I learned this watching entourage back in the, you know, 2000, 2008 through 12 or something that in Hollywood, the richest actors aren't the richest actors because they're the best actors. They're the richest actors because they get the best scripts. It's a lot like that as an e-commerce recruiter. So we like searches that can be closed on the back of a single story, right? So the brand, the you know, the client, they know what their business is about and who their business is for and what their unique selling proposition is.Harry 00:02:20 So why should anyone do business with them versus any option available to them? including doing nothing. we look for the underlying economics of the client's business. So do we understand how they make money? Do they understand how they make money? Do they understand how they're going to make money in the future? We tend to take a good hard look, at things like size and scope of a 12 month file. We'll look at things like average order value. We'll look at things like recurring revenue and order frequency. We'll look at, what it takes to actually bring that concept toe to life. You know, the purpose and values and viewpoint of the brand, and we'll look at a variety of different factors to try and determine whether our audience, which is the top 3% of people in the e-commerce industry. I mean, 97% of the candidates that watch this podcast aren't going to they're not we wouldn't represent them on a deal anyway because we're out there looking for load bearing walls. I mean, this sounds super salesy, but the fact of the matter is, when people come to me and Alan, they expect us to be in the organizational transformation business, right? You come to us looking for a Steph Curry, a Michael Jordan, a Tom Brady.Harry 00:03:41 That's that. And it is like being an agent in Hollywood and the best candidates in the industry, the people who are capable of plugging and playing and being a load bearing wall in our client's business, they want to make sure that they can do reputation enhancing work. That's really what it boils down to. And that means that in terms of the search, the client has the budget, the authority, the need, the timeline and the hiring process to knock good candidates in versus knock them out. And, the business has favorable underlying economics that the client has clarity and ability and resolve, you know, commitment towards e-com. And those are the things, honestly, that you need for an a player to do reputation enhancing work in your business.Josh 00:04:30 Yeah, I love the, the strategy that or the analogy that you made there with, you know, hiring like the Michael Jordan's or Steph Curry's right. If you think about that. You know, as a business owner. Right. If you want to attract a Michael Jordan or a Steph Curry.Josh 00:04:46 Right. If you're an NBA owner, you've got to have a good team. Right. And you've got to have a good vision and say, hey, here's the teammates that you'd be working alongside. ...
It's not too late to win Black Friday. Even if you're behind, there's still time to drive serious results—if you focus on the right moves. In this episode, I share my final Black Friday checklist after 10 years of running campaigns for Foundr and other brands. You'll learn exactly what the most successful ecommerce stores are doing one week out to build anticipation, maximize conversions, and protect their margins without relying on panic discounts. Here's what you'll take away: • How to build hype and anticipation before the day even starts • Why you should focus on warm traffic, not paid ads, in the final stretch • How to create smart offers that protect your brand and boost AOV • The technical checks that prevent you from losing sales (especially on mobile) • Why keeping it simple and consistent beats complicated campaigns • The post–Black Friday Christmas urgency play most brands forget If you're still scrambling to finalize your campaign, this episode will give you a clear, actionable plan to make this your most profitable Black Friday yet. This is a brand new solo series I'm testing, and I'd love your feedback. Email me directly at nathan@foundr.com — I read every reply. Hope you enjoy it. WANT TO TAKE ADVANTAGE OF OUR BLACK FRIDAY SALE? Just head to http://foundr.com/bfcm SAVE 50% ON OMNISEND FOR 3 MONTHS Get 50% off your first 3 months of email and SMS marketing with Omnisend with the code FOUNDR50. Just head to https://your.omnisend.com/foundr to get started. HOW WE CAN HELP YOU SCALE YOUR BUSINESS FASTER Learn directly from 7, 8 & 9-figure founders inside Foundr+ Start your $1 trial → https://www.foundr.com/startdollartrial PREFER A CUSTOM ROADMAP AND 1-ON-1 COACHING? → Starting from scratch? Apply here → https://foundr.com/pages/coaching-start-application → Already have a store? Apply here → https://foundr.com/pages/coaching-growth-application BOOST REVENUE WITHOUT MORE ADS We use Aftersell for simple post-purchase offers that lift sales fast. https://try.aftersell.app/ptiz4gnmvff7 to get started. CONNECT WITH NATHAN CHAN Instagram → https://www.instagram.com/nathanchan LinkedIn → https://www.linkedin.com/in/nathanhchan/ FOLLOW FOUNDR FOR MORE BUSINESS GROWTH STRATEGIES YouTube → https://bit.ly/2uyvzdt Website → https://www.foundr.com Instagram → https://www.instagram.com/foundr/ Facebook → https://www.facebook.com/foundr Twitter → https://www.twitter.com/foundr LinkedIn → https://www.linkedin.com/company/foundr/ Podcast → https://www.foundr.com/podcast
Season 11, Episode 12 opens with a whirlwind week in retail news. Steve and Michael begin with the long-awaited end of the historic 43-day U.S. government shutdown, exploring what it means for holiday spending, federal workers, SNAP benefits, and travel recovery. While uncertainty lingers—particularly around health-care subsidies—the hosts note that retail may still experience ripple effects, especially among lower-income consumers living paycheck to paycheck. Still, retail sales continue to surprise: year-over-year spending climbed 5%, with clothing, sporting goods, electronics, and general merchandise leading the pack. Ecommerce also surged, with October online sales up 8.2%The hosts then unpack a series of strong earnings from standout brands. On continues its explosive growth with sales up over 30%, while Warby Parker posts a 15% sales jump and meaningful profitability improvement. The RealReal rebounds with 17% revenue growth, and Shopify reports a remarkable 32% increase, reflecting the strength of digitally enabled commerce. Another major storyline is the rapid rise of AI shopping: Adobe Analytics data now shows AI-driven traffic converting 16% higher than traditional channels, validating the momentum behind agentic commerce. In other tech news, Google announces an AI agent capable of calling stores, checking inventory, and completing purchases—a signal of seismic shifts underway in retail automation. And finally, the surprise timing behind the departure of Walmart CEO Doug McMillon prompts conversation about leadership transition, strategy continuity and the remarkable transformation he led. The second half of the episode features an in-depth interview with Julie Bornstein, Founder & CEO of Daydream—an AI-powered, chat-based shopping engine still in beta but already partnered with over 10,000 brands and 350 retailers that has already raised $50mm in capital. Julie shares her impressive career journey through Nordstrom, Urban Outfitters, Sephora, Stitch Fix, The Yes, and Pinterest. She then goes to explain how Daydream solves fashion's most enduring problem: overwhelming choice. With generative AI enabling natural-language search, Daydream aims to deliver truly personalized recommendations by combining human stylist expertise with an ensemble of specialized models that understand fabric, fit, color, and aesthetic nuance. Julie also discusses the complexity of building a platform that merges taste-based shopping with machine learning, the importance of deep brand partnerships, and why major retailers see Daydream as both a customer-acquisition engine and an AI learning lab. She previews what's ahead: emerging social features, secondhand expansion, new iOS integrations, an upcoming app launch, and broader consumer rollout. SPECIAL OFFER for our listeners! SAVE 20% on registration for the all new Shoptalk Luxe event in Abu Dhabi January 27-29.For more info go to https://luxe.shoptalk.com/page/get-ticket and then register using our special code : RRLUXE20 About UsSteve Dennis is a strategic advisor and keynote speaker focused on growth and innovation, who has also been named one of the world's top retail influencers. He is the bestselling authro of two books: Leaders Leap: Transforming Your Company at the Speed of Disruption and Remarkable Retail: How To Win & Keep Customers in the Age of Disruption. Steve regularly shares his insights in his role as a Forbes senior retail contributor and on social media.Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur. He has been on the front lines of retail industry change for his entire career. Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada's Retail Marketing conference with leaders from Walmart & Google. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax.Rethink Retail has recognized Michael as one of the top global retail experts for the fourth year in a row, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer. If you are a BBQ fan, you can tune into Michael's cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.
Ever find yourself knee-deep in a to-do list you created for yourself... and then wonder why you're so damn overwhelmed? You're not alone, friend. This week on the eCommerce Badassery Podcast, we're digging into the trap so many entrepreneurs fall into: doing more just for the sake of doing. If your calendar is full, your projects are piling up, and you can't remember why you even started half of them… it might be time to take a step back. If your current plan has you feeling more frazzled than focused, this is your invitation to pause, reassess, and get intentional as hell about what you say yes to. What We'll Cover: The common mistake that's keeping you overwhelmed Why you should stop assigning yourself work that doesn't matter right now A simple rule to decide what stays on your list... and what can wait _______ Holiday Podcast Episodes & Resources http://ecommercebadassery.com/holidaypodcast _______ Full Episode Show Notes http://ecommercebadassery.com/354 _______ Let's Connect Website: http://ecommercebadassery.com Instagram: http://instagram.com/ecommercebadassery Membership: http://ecommercebadassery.com/membership _______ Rate, Review, & Subscribe Like what you heard? I'd be forever grateful if you'd rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; but it's also valuable feedback for me to continue bringing you the content you want to hear. Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683
Today's guest is Nick Masca, Head of Data Science for Growth & Personalisation at Marks and Spencer. Marks and Spencer plc is a prominent British multinational retailer headquartered in London, England, known for offering a wide range of clothing, beauty items, home goods, and food products. Nick joins us on the program to surmise his views on the data-driven challenges currently facing the retail and eCommerce sectors. With a focus on change management rather than traditional digital transformation, Nick outlines the key obstacles retail leaders encounter when leveraging data tools to optimize processes like price setting, supply chain efficiency, and customer experience. He shares insights on the friction that arises when introducing automation, particularly in areas like content development, and how data teams can work closely with stakeholders to ensure seamless implementation. If you've enjoyed or benefited from some of the insights of this episode, consider leaving us a five-star review on Apple Podcasts, and let us know what you learned, found helpful, or liked most about this show!
If Amazon ads now feel like a maze of rising CPCs, endless keywords, and dashboards that never sleep, you're not imagining it. The platform has shifted from organic-first to pay to play—and the only sustainable response is smarter execution that blends learning systems with human strategy.We sit down with the CEO of Ava Commerce to unpack what “AI-driven” should actually mean for Amazon and D2C brands. Instead of black-box promises, we explore a configurable approach: let AI learn from your data across campaign creation, bid optimization, dayparting, and keyword negation, but keep owners and PPC leads in control with rules at the store, product, and campaign levels. You'll hear how to tag products into portfolios with different TACOS goals, automate keyword isolation, and sunset underperformers quickly—freeing 65% of the grunt work so humans can focus on decisions that move margin.Context still wins. We break down when to push for top-of-search visibility over strict ACOS, how to pair ads with pricing and promotions to lift conversion, and why creative and SEO matter more than ever for CTR and CVR. We also dig into audience strategy for DSP, where human insight crafts timing and intent—like targeting competitor buyers when they are most likely to repurchase—while AI handles the execution. Beyond ads, we touch on cash discipline through FBA reimbursements and vendor funds recovery, and why unlimited strategic support helps teams turn software into outcomes.If you're ready to scale profit, not just spend, this conversation offers a clear playbook: align creative with conversion, reclaim lost dollars, and deploy configurable AI that learns while you lead. Subscribe, share with a fellow seller who needs a smarter PPC plan, and leave a review with the one lever you're automating first.Ready to scale your Amazon business? Click here to book a strategy call. https://calendly.com/firingtheman/amazon Support the show
Episode 173 of the Fit Mother Project Podcast - Dr. Anthony Balduzzi sits down with Wyatt Ewing, founder and CEO of Ice Barrel, to talk about one of the most powerful “good stressors” you can add to your life: cold exposure.Wyatt shares how, back in 2017, he was burned out in corporate aviation, constantly on his phone, dealing with chronic bronchitis, anxiety, and a survival-mode mindset. A blunt comment at the gym and a suggestion to try cold showers and breathing exercises sent him down a path that completely changed his mental health, physical resilience, and life direction.You'll hear how his first intentional 30-second cold shower snapped him into the present moment, helped quiet his anxious mind, and eventually led him to experiment with bathtubs, trash cans, horse troughs—and ultimately to creating Ice Barrel, one of the first direct-to-consumer cold plunges on the market.If you're a busy mom (or dad) who wants more energy, better mental focus, and a simple daily practice that makes you feel more alive and grounded, this episode will show you exactly how cold can become one of your most powerful health tools.Key TakeawaysCold plunging as fast, high-impact daily practicePresent-moment focus instead of anxious, racing thoughtsHealthy “good stress” to train your nervous systemLower inflammation and pain with regular cold exposureMood and energy boost from endorphins and dopamineSimple weekly goal: about 12 minutes of coldBest range for most people: 50–60°F waterIntentional breathing: in 4 seconds, out 6 secondsUpright plunging posture for calm, alert presenceCold + sauna as powerful recovery and reset ritualPlunge Into Ice Barrel and Wyatt Ewing:Website: https://icebarrel.com/Use discount code FITFAMILY and receive $100 off barrels or chillers, $200 off bundles, in addition to sitewide discounts.Instagram: https://www.instagram.com/icebarrel/Facebook: https://www.facebook.com/theicebarrelX: https://x.com/Ice_BarrelYouTube: https://www.youtube.com/channel/UC40pA9GBIVro1iZDRWG8seQBiographical Information on Wyatt EwingFounder and CEO of Ice Barrel, Wyatt's areas of expertise include product innovation, manufacturing and eCommerce marketing. Before Ice Barrel, he worked in corporate aviation buying and selling jets. Like so many, he bought into the fiction society tells us: work harder, sleep less and don't complain. The stress and anxiety of the 60- to 80-hour work week took a toll on his physical and mental well-being. Eventually, reality caught up with Wyatt. "I was broken, sick and desperate for a change."Shortly after hitting bottom, a stranger approached him at the gym and offered some candid advice. Saying, "you don't look well," the man then went on to explain the power of breathwork, meditation and cold showers. Wyatt was skeptical, but also desperate to try anything. He started researching the science of cold therapy and was hooked. It wasn't long before his wife noticed the results of these new practices. "It was like he was a new man."After growing tired of cold showers and ice baths in the house, Wyatt decided to invent a cold therapy device that would allow him to simplify the practice. He started sharing a few of these prototypes with others...
Dan Ferguson brings commercial rigour to any CMO role with a deep expertise in launching and growing ecommerce sales. He has helped transform Adore Beauty, Power Club, Vistaprint and OfficeWorks amongst others; and is a Board advisor with preezie, and NORA (the National Online Retailers Association). Dan shares his entrepreneurial wisdom and creativity in a conversation that delves into the importance of leveraging data to gain a competitive edge in the market. He emphasizes the role of understanding the total addressable market (TAM) and how businesses can utilize data to make informed decisions that set them apart from competitors. Listen on Apple: https://podcasts.apple.com/au/podcast/managing-marketing/id1018735190 Listen on Spotify: https://open.spotify.com/show/75mJ4Gt6MWzFWvmd3A64XW?si=a3b63c66ab6e4934 Listen on Stitcher: https://www.stitcher.com/show/managing-marketing Listen on Podbean: https://managingmarketing.podbean.com/ For more episodes of TrinityP3's Managing Marketing podcast, visit https://www.trinityp3.com/managing-marketing-podcasts/ Recorded on RiversideFM and edited, mixed and managed by JML Audio with thanks to Jared Lattouf.
From LeBron to TikTok, awareness is officially performance. Destaney and Justin share how Hyperice, Natrol, and Lucky Energy use creative campaigns and full-funnel strategy to turn brand buzz into real Amazon growth. Connect with Destaney on Linkedin: linkedin.com/in/destaney-wishon Connect with Justin on Linkedin: linkedin.com/in/justinnuckols See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
hcesz prowadzić sklep internetowy i odnieść sukces❓ W tym materiale pokażę Ci 3 mity, które najczęściej blokują sprzedaż w e-commerce. Nauczysz się, jak wyceniać produkty, zadbać o UX i zrozumieć, że e-commerce to maraton, a nie sprint ✅
On today's episode, we discuss the most common questions that we hear from, especially the newest members of our community who are considering launching an Amazon business using the strategies we've taught to so many. The list of questions includes : What's the opportunity? What exactly will I be selling? Why is this model preferred over other models? What's the future look like for this model What are the risks of the Amazon model that you teach? Do I need any previous experience? What's the cost to get started? Will I be sourcing or handling the products myself? What other models are available to me besides the one you teach initially? What free help is available to me? How do I get started? Watch this episode on our YouTube channel here: https://youtu.be/SbouqrP8KWg Check. out our sponsor: eCommerce Accounting LLC Cindy Smith's Proven Accounting Training inside our Proven Amazon Course has helped thousands of you, and her team can handle your books completely, plus help with income tax prep and tax planning. Remote, professional, eCommerce-focused. Visit bit.ly/ECAMeet to schedule a time with her team today. Show note LINKS: 3PMercury.com - Our best price 3pmercury.com/friends My Silent Team Facebook group. 100% FREE! https://www.facebook.com/groups/mysilentteam - Join 82,000 + Facebook members from around the world who are using the internet creatively every day to launch and grow multiple income streams through our exciting PROVEN strategies! There's no support community like this one anywhere else in the world! ProvenAmazonCourse.com - The comprehensive course that contains ALL our Amazon training modules, recorded events and a steady stream of latest cutting edge training including of course the most popular starting point, the REPLENS selling model. The PAC is updated free for life! Contact us anytime! Phone: 1-800-994-1792 Text: 385-284-7701 Schedule a call: SilentJim.com/bookacall
Episode 264 of the Fit Father Project Podcast - Dr. Anthony Balduzzi sits down with Wyatt Ewing, founder and CEO of Ice Barrel, to talk about one of the most powerful “good stressors” you can add to your life: cold exposure.Wyatt shares how, back in 2017, he was burned out in corporate aviation, constantly on his phone, dealing with chronic bronchitis, anxiety, and a survival-mode mindset. A blunt comment at the gym and a suggestion to try cold showers and breathing exercises sent him down a path that completely changed his mental health, physical resilience, and life direction.You'll hear how his first intentional 30-second cold shower snapped him into the present moment, helped quiet his anxious mind, and eventually led him to experiment with bathtubs, trash cans, horse troughs—and ultimately to creating Ice Barrel, one of the first direct-to-consumer cold plunges on the market.If you're a busy dad (or mom) who wants more energy, better mental focus, and a simple daily practice that makes you feel more alive and grounded, this episode will show you exactly how cold can become one of your most powerful health tools.Key TakeawaysCold plunging as fast, high-impact daily practicePresent-moment focus instead of anxious, racing thoughtsHealthy “good stress” to train your nervous systemLower inflammation and pain with regular cold exposureMood and energy boost from endorphins and dopamineSimple weekly goal: about 12 minutes of coldBest range for most people: 50–60°F waterIntentional breathing: in 4 seconds, out 6 secondsUpright plunging posture for calm, alert presenceCold + sauna as powerful recovery and reset ritualPlunge Into Ice Barrel and Wyatt Ewing:Website: https://icebarrel.com/Use discount code FITFAMILY at checkout and receive $100 off barrels or chillers, $200 off bundles, in addition to sitewide discounts.Instagram: https://www.instagram.com/icebarrel/Facebook: https://www.facebook.com/theicebarrelX: https://x.com/Ice_BarrelYouTube: https://www.youtube.com/channel/UC40pA9GBIVro1iZDRWG8seQBiographical Information on Wyatt EwingFounder and CEO of Ice Barrel, Wyatt's areas of expertise include product innovation, manufacturing and eCommerce marketing. Before Ice Barrel, he worked in corporate aviation buying and selling jets. Like so many, he bought into the fiction society tells us: work harder, sleep less and don't complain. The stress and anxiety of the 60- to 80-hour work week took a toll on his physical and mental well-being. Eventually, reality caught up with Wyatt. "I was broken, sick and desperate for a change."Shortly after hitting bottom, a stranger approached him at the gym and offered some candid advice. Saying, "you don't look well," the man then went on to explain the power of breathwork, meditation and cold showers. Wyatt was skeptical, but also desperate to try anything. He started researching the science of cold therapy and was hooked. It wasn't long before his wife noticed the results of these new practices. "It was like he was a new man."After growing tired of cold showers and ice baths in the house, Wyatt decided to invent a cold therapy device that would allow him to simplify the practice. He started sharing a few of these prototypes...
We all have that one friend who's always styled to perfection, even in jeans and a tee. For us, that's Hannah Chody. A fashion content creator, entrepreneur, and the Head of E-Commerce for her family's business, Garrett Popcorn, Hannah joins us to talk about how to build a wardrobe that truly feels like you and how to style it to perfection.We unpack what happens when you stop impulse shopping, start investing in pieces that fit your real life, and let confidence, not trends, lead the way. She also opens up about her years at Goldman Sachs, what dressing for corporate life taught her, and how she's reimagined “workwear” to fit her more creative career today. Plus, she answers all your questions from Instagram!Follow Hannah on on IG https://www.instagram.com/hannahchody/and on TikTok https://www.tiktok.com/@hannahchody?lang=enGet 20% an annual membership of my new substack Let's Get Dressed here https://letsgetdressed.substack.com/lgdLove the show? Follow us and leave a review on Apple Podcasts and Spotify. To watch this episode, head to YouTube.com/@LivvPerezFor more behind-the-scenes, follow Liv on Instagram, @LivvPerez, on TikTok @Livv.Perez, and shop her closet here https://shopmy.us/livvperezSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Originally from Wisconsin, Nathan Vazquez studied computer science at Yale University. He worked for 15 years as an options trader at Citibank until he was eventually tempted by the idea of being his own boss with work that allowed him the flexiblity to spend more time with his family. In 2015, he left his job in finance to join his wife's sticker subscription company, Pipsticks. Within a year, Pipsticks had thousands of subscribers in over 50 countries. As CEO of Pipsticks, Nathan now manages the company's growing business in the subscription, E-Commerce, wholesale, and licensing markets. He lives in Brooklyn, NY with his wife and four kids.In This Conversation We Discuss:[00:00] Intro[01:23] Balancing creativity with business logic[05:43] Learning by doing and adapting fast[08:21] Growing an organic customer base[09:57] Stay updated with new episodes[10:06] Finding spending balance for growth[12:38] Seizing opportunities during market shifts[14:29] Sponsors: Electric Eye, Freight Right, Taboola, Next Insurance[20:00] Scaling your brand through audience feedback[24:10] Focusing on one thing at a time[26:32] Expanding a product to wholesale [28:25] Learning from early B2B mistakes[30:07] Measuring break-even for smart spending[33:04] Aligning resources with marketing strategy[34:29] Targeting break-even timelines strategicallyResources:Subscribe to Honest Ecommerce on Youtube www.youtube.com/c/HonestEcommerce?sub_confirmation=1Cute stickers for kids, crafters, anyone www.pipsticks.com/Stickers + stationery that say what you wish you could www.theswearjar.com/Follow Nathaniel Vazquez www.linkedin.com/in/nathaniel-vazquez-5b663222/Schedule an intro call with one of our experts electriceye.io/connectTurn your domestic business into an international business www.freightright.com/honestReach your best audience at the lowest cost! discover.taboola.com/honest/Easy, affordable coverage that grows with your business nextinsurance.com/honest/If you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!
Content Sells: Attract, Convert & Keep Your Ideal Clients with Content Marketing That Works
In this episode, your hosts Suzi Dafnis and Michelle Falzon unpack a simple, repeatable system so that the client wins already happening in your world become visible marketing assets — not forgotten moments. Listen now to see how you can turn casual comments, small wins, and big transformations into strategic social proof that builds trust and speeds up buying decisions. Listen to This Episode to Hear More About: The real reason social proof sells when your copy alone doesn't. How Robert Cialdini's "social proof" principle works in the real world and why it's non-negotiable for your marketing. Why your best proof is probably hiding in plain sight. The everyday emails, DMs, and off-hand comments you're overlooking — and how to start spotting them instantly. How to build a simple "Capture" system your whole team can use. From Slack channels to shared folders, what to set up so proof is grabbed, named, and filed automatically (not "when you remember"). The surprising truth about what counts as powerful proof. Why small, relatable wins often outperform the big, dramatic "I made a million dollars" stories — especially for newer buyers. How to bake social proof requests into your process. Smart "ask moments" for service providers, coaches, eCommerce brands and more, so testimonials and case studies flow naturally. Turning raw feedback into assets with the "Create" step. How to transform screenshots, quotes, and stories into persuasive posts, slides, emails, and case studies without feeling braggy. Visual vs emotional vs numerical proof — and when to use each. A fast way to choose whether to show a graph, share a story, or highlight a single sentence to maximise impact. What to do when you feel awkward sharing client wins. The mindset reframe that turns promotion into a genuine celebration of your clients (and why that energy is magnetic). The Publish rhythm: how to make proof part of your ongoing marketing, not a once-a-launch afterthought. Where to place social proof across emails, socials, webinars, sales pages and more. How the Capture → Create → Publish flywheel compounds over time. Why a well-run Social Proof System keeps shortening decision time and increasing conversions, month after month. And much more… Also Mentioned in This Episode: Apply For Mastermind Ready to scale your business? Explore the HerBusiness Marketing Success Mastermind for expert support and community. Apply Now Join the HerBusiness Network Find out why HerBusiness is Australia's leading network for women business owners. Join Now Ep 267: How to Use Custom GPTS with Tina Tower https://herbusiness.com/podcast/how-to-use-custom-gpts-to-save-time-create-better-content-and-sound-more-like-you-with-tina-tower/ Influence: The Psychology of Persuasion by Dr Robert Cialdini https://www.influenceatwork.com/books-and-publications/ Australian Writers' Centre https://www.writerscentre.com.au Valerie Khoo – Writer, artist and CEO of the Australian Writers' Centre. https://valeriekhoo.com/ Sarah Brabbin - British Wildlife Sculptor https://www.sarahbrabbin.com/
Send us a textEpisode 355 : In this episode of The Heavy Duty Parts Report, host Jamie Irvine speaks with Kris Harrington, CEO of GenAlpha, about how buying habits in the heavy-duty parts industry have evolved over the past five years. They discuss the acceleration of digital sales channels driven by customer expectations for convenience, speed, and accuracy, emphasizing the need for businesses to provide self-service, remote, and in-person options. Harrington highlights common misconceptions about e-commerce—such as viewing it only as a shopping cart—arguing instead that a digital platform should serve as a comprehensive business transformation tool offering product information, service history, and efficiency gains. The conversation also explores challenges with ROI measurement, internal adoption, and competitive pressures, while differentiating GenAlpha's Equip360 solution as industry-specific, consultative, and continuously evolving. Finally, they address the role of AI in discoverability, customer support, and productivity, stressing that companies must adapt to remain competitive in a rapidly changing digital landscape.Links· GenAlpha.com· Episode 61· Episode 140· Episode 202· Watch the Video Version Sponsors of this EpisodeThe Hub Corp: Introducing the new standard in wheel-end protection: The Hub Corp's revolutionary XTRACTOR™. The only line of heavy-duty hub caps with a built-in 3-Stage Magnetic Oil Filter that safeguards critical axle components under extreme loads for longer. And with the patent-pending HexThread™ cartridge, the XTRACTOR makes hub oil servicing and inspections faster, easier, and cleaner. The Hub Corp: Challenge The Standard. Visit TheHubCorp.com to learn more and join the waitlist. Fullbay: Fullbay is built for the heavy-duty world, giving your operation the tools to keep your fleet or independent repair shop running. Features like streamlined scheduling, real-time inventory tracking, technician efficiency insights, and detailed reports are how Fullbay helps shops reduce downtime and keep your vehicles on the road where they belong. Check out Fullbay.com/power to maximize your shop's productivity.GenAlpha: Equip360 by GenAlpha helps manufacturers and distributors grow their parts sales and make life easier for their customers. With real-time insights into inventory, pricing, and order tracking, it keeps customers coming back. Plus, it saves time by automating routine tasks and making repeat purchases simple. Explore Equip360 at GenAlpha.com.Disclaimer: This content and description may contain affiliate links, which means that if you click on one of the product links, The Heavy Duty Parts Report may receive a commission. Follow the podcast to never miss an episode. If you'd like to work with Jamie Irvine directly, you can schedule a meeting with him today.
Remote teams continue to struggle with delays caused by outdated, paper-based signature workflows. Printing, scanning, and mailing add unnecessary friction, especially when teams operate across time zones. When organizations move at a digital pace, slow approvals can derail momentum and create serious operational risk. Teams need a faster, safer way to move documents through the...
Time spent on converting new clients is one of the biggest pain points for any business. We've all experienced it: you research the opportunity, calculate a budget, put together a proposal - only to discover weeks later, it was a waste of time. Wouldn't it be great to know before you even started the conversation...
In this episode, Lauren talks to the seller of an Amazon FBA and eCommerce business created in October 2018 in the apparel & accessories and medical niches. Listen in to find out how the business makes an average of $4,631.00 per month in net profit, why the seller has decided to sell, the lessons learned from running the business, and much more. Visit https://empireflippers.com/listing/87013 to learn more about this business.
Subscribe to DTC Newsletter - https://dtcnews.link/signuphttps://levelwear.comHyman Ngo, SVP of Product & Marketing at Levelwear, joins us to talk through the brand's evolution from a behind-the-scenes apparel manufacturer to a powerhouse in wholesale and licensing — and now, their pivot into DTC.For brand leaders scaling from golf, wholesale, or licensing into consumer channels.What we cover:The real reason they acquired a customer's brand — and how that changed their whole trajectoryWhy golf was the launchpad: how credibility in elite U.S. clubs unlocked growth back homeHow they scaled to 85 of the top 100 U.S. golf courses (and what that did for their reputation)The role of licensing (MLB, NHL, PGA) in adding growth and brand legitimacyHow they finally built their brand narrative (“Team Over Everything” / “Who's With You”) and why it's now central to their DTC pushWho this is for: Brand operators in wholesale, licensing, or B2B looking to build emotional connection and consumer pullWhat to steal:Build credibility in a “clean” market (no legacy baggage) and use it to reposition back homeTreat brand story as an internal alignment tool — not just external marketingUse licensing as a bridge, but don't lose sight of your brand equityUnlock the BFCM Command Center: https://triplewhale.com/dtcTimestamps00:00 Transitioning from manufacturing to a brand02:15 Buying Levelwear and early operational challenges04:40 Breaking into retail and managing order volume07:20 Slow early growth and breakthrough in the US golf market10:05 How Levelwear entered top golf courses12:40 Evolution of golf culture and apparel trends14:00 Sponsoring pro golfers and athlete partnerships16:00 Expanding into licensed sports apparel18:05 Fanatics partnership and industry comparisons20:00 Crafting Levelwear's brand message and manifesto22:30 Launching the "Who's With You" campaign24:15 Using streaming ads for brand awareness26:10 How the brand story aligns across sports27:40 Message consistency in B2B and retail channels29:00 Levelwear's path toward nine-figure revenue30:30 DTC ambitions and where the brand goes next32:00 Expanding into international golf markets33:00 The future of independent retail in golf34:00 Closing thoughts and next steps for LevelwearHashtags#dtcpodcast #levelwear #golfapparel #sportsbusiness #directtoconsumer #ecommercegrowth #brandbuilding #athleisure #golfindustry #sportsmarketing Subscribe to DTC Newsletter - https://dtcnews.link/signupAdvertise on DTC - https://dtcnews.link/advertiseWork with Pilothouse - https://dtcnews.link/pilothouseFollow us on Instagram & Twitter - @dtcnewsletterWatch this interview on YouTube - https://dtcnews.link/video
Meet Nathaniel Girmaye, VP of Sales and Marketing at Go Lime, the Canadian startup turning HVAC upside down with a direct-to-consumer model, transparent pricing, and 24-hour installs. Nathaniel shares how Go Lime targets Ontario homeowners, halves legacy rental costs by cutting middlemen, and uses an action-first website flow instead of classic AIDA to capture high-intent buyers. He breaks down a tech-driven stack, relentless A/B testing, and the "sifter" mindset to match content and CTAs to buyer readiness. Expect practical insights on channel mix (Meta for awareness, Google for capture), building trust through reviews and Reddit buzz, team efficiency, and why mastering human behavior outlasts algorithm shifts.
Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies
Would you like access to our advanced agency training for FREE? https://www.agencymastery360.com/training How do you ensure the highest possible retention levels at your agency? What reasons do you give employees to stay and develop their careers at your agency? Today's featured guest hires fresh talent right out of college. People his team can train into the sort of workers who grow with the agency. However, young talent tends to be ambitious and likely to move on quickly to the next opportunity. To boost retention, he has created a growth path for employees that are a right fit with the agency. He'll break down how he's learned to hire intentionally and build a culture that grows people as fast as profits. McKay Salisbury is the founder and CEO of FiveStar Commerce, an eCommerce agency based in Orem, Utah. His team manages Amazon, Walmart, and Target Plus accounts for over 450 brands annually. What started as a freelancing side hustle on Upwork has grown into a full-service agency focused on team development, in-person collaboration, and steady internal promotion. In this episode, we'll discuss: How to hire and retain young talent in a competitive market. Why in-person culture drives faster growth and better retention. The career path strategy that turns entry-level hires into future leaders. How to build systems that grow people as fast as profits. Subscribe Apple | Spotify | iHeart Radio Sponsors and Resources This episode is brought to you by Wix Studio: If you're leveling up your team and your client experience, your site builder should keep up too. That's why successful agencies use Wix Studio — built to adapt the way your agency does: AI-powered site mapping, responsive design, flexible workflows, and scalable CMS tools so you spend less on plugins and more on growth. Ready to design faster and smarter? Go to wix.com/studio to get started. Growing his Freelancer Gigs to a Thriving Amazon Agency McKay's journey began while working at a small Amazon marketing firm, when he started freelancing on Upwork to make a little extra money. Within six months, his freelance income reached half of his salary, and he decided to go all in. Moving into his sister's basement, McKay began full-time freelancing, which quickly evolved into his own agency. Within the first month after quitting his job, he was already matching his old salary. McKay's early days were lean, but the momentum from focusing entirely on client work set the foundation for future growth. Hiring Early and Building Support Systems McKay's first hire came just a month into freelancing full-time. It was a part-time assistant he had previously worked with. That decision to delegate quickly accelerated FiveStar Commerce's capacity. Within five months, he added his first full-time project manager and opened a physical office. Unlike many agency owners who chase remote freedom, McKay found that in-person collaboration gave him structure, focus, and culture. For him, separation between work and home drives productivity. Just like he had learned in college, where studying at the library helped him focus, McKay found it much easier to create great work and culture working in-person. The physical office became the heartbeat of FiveStar Commerce's growth, helping employees feel part of something bigger and creating accountability that can be hard to replicate remotely. Why In-Person Work Still Wins for Training and Culture When it came time to really build his team beyond just a few employees, McKay found it was either difficult or expensive to find the right talent with experience in his particular niche. It wasn't an option for an agency just starting out, so he leaned on investing time on training young talent. It made sense cost wise, and location wise, given they are near two large universities, which provided a supply of fresh talent eager to learn. To make this approach work, the agency had to adapt its environment to support constant learning. A central part of this is their in-person operations, since McKay noticed that even the smallest physical arrangements, like which direction desks faced, could impact how quickly new hires learned and that having trainers nearby reduced hesitation and built confidence. He also observed that remote employees tended to "float away" after 6–12 months. While remote setups can work for certain roles, McKay found that building culture, energy, and loyalty thrive best face-to-face. This philosophy shaped his agency's identity and helped retain young, ambitious team members eager for mentorship. Designing Career Paths that Retain Talent Beyond intentional training, this strategy worked because he paired it with a clear path for career progression. Every employee starts as a generalist learning all aspects of Amazon management, from ads to design to optimization. After 6–12 months, they move into project management roles, and the top performers advance to senior project manager positions. Each promotion comes with a pay increases - typically around $10,000 per year - which keeps employees motivated and invested in long-term growth. This proved to be a great way to increase retention, which is one of the biggest challenges for growing agencies. As McKay puts it, "If you're not giving people a reason to grow, LinkedIn will." Personality Over Experience: Hiring for Potential When hiring fresh graduates, how can you gauge whether or not they'll be a good fit in the long run? McKay looks for personality traits that predict leadership potential—confidence, communication skills, and curiosity. The interview process focuses on how candidates carry themselves, not just what's on their resume. Those who communicate clearly and think proactively tend to rise fastest. This approach ensures that every new hire is a potential project manager within a year or two. McKay views entry-level roles not as long-term positions but as training grounds for leadership. By prioritizing culture fit and growth mindset, he's been able to maintain consistent quality while scaling quickly. Do You Want to Transform Your Agency from a Liability to an Asset? Looking to dig deeper into your agency's potential? Check out our Agency Blueprint. Designed for agency owners like you, our Agency Blueprint helps you uncover growth opportunities, tackle obstacles, and craft a customized blueprint for your agency's success.
"There is one and only one business. Everybody's in the exact same business. And that unique business is the manufacturing and delivery of delight." Philippe Bouissou Top Five Tips To Grow Your Business1. Aligning the pain of your customer with your business's claim2. Align your message with customer perception 3. Make buying frictionless 4. Expected Delight and Offering (what the business delivers) 5. Internal team alignment TIME STAMP SUMMARY01:30 Growth is the only way to create sustainable shareholder value.03:51 Difference is crucial for standing out in a competitive market.12:10 Clear expectations and ensure they are met or exceeded to maintain customer satisfaction.17:10 Internal alignment for external success Where to find Philippe?Website https://philippebouissou.com/ LinkedIn https://www.linkedin.com/in/phbouissou Philippe Bouissou Bio Dr. Philippe Bouissou is a name that resonates through the heart of Silicon Valley. For over three decades, he has danced on the cutting edge, donning the hats of an entrepreneur, a CEO, and venture capitalist. Philippe has served on the boards of 23 companies. He is a growth expert and bestselling author of Aligning the Dots. He pioneered a revolutionary methodology called A4 Precision Alignment™ that's lighting the fires of faster, sustainable revenue growth across the business world. It is brilliantly illuminated in his landmark TED talk, The Secret to Grow Any Business, that received over one million views.Philippe's groundbreaking work and innovative concept of market alignment is encapsulated in Blue Dots Partners, LLC, the firm he founded in 2014 in Palo Alto, California. Philippe and his team of highly accomplished CEOs and business builders diligently apply the Blue Dots data-driven analytical methodology to advise CEOs on how to grow their business and soar above their competitors across many industries. Philippe's groundbreaking work has earned him a spot on the cover of The Top 100 Innovators and Entrepreneurs magazine in 2024.Philippe's storied career includes launching and scaling Apple's eCommerce business from zero to $350 million, under Steve Jobs. He steered over 240 management consulting projects. As a venture capitalist, he invested $44 million generating double-digit cash-on-cash returns. With an illustrious background that boasts a BS in Mathematics, an MS in Physics, and a PhD in non-linear physics and chaos theory from the prestigious École Normale Supérieure in Paris, Philippe brings a scientific precision to the business world
In this special holiday shopping Business of Woo-themed episode of The Skeptical Shaman podcast, host Rachel White (of TOTEM Readings) chats with friend and fellow e-commerce small business owner Amy Steffek (of Puck Hcky) all about the trials and tribulations of selling stuff online. In the Business of Woo, the pressure to produce and sell products online is fierce, coming along with phrases like "passive income" and "scale". And, while it's good to diversify and sell real, high-quality products online for any Woo-based or other small business owner, it's not the panacea that online influencers and spiritual grifters tell you it is. Just ask Amy! Sure, she may not be in the Business of Woo, but her small, online, cult following apparel business has taught her a lot about the difference between how things look from the outside-- and what the reality is on the inside.Take, for instance, Amy's 7-figure year. Yes, her online business literally pierced a MILLION DOLLARS (said in Dr. Evil voice) one year, but that's just revenue, guys. What was her profit, you might be asking? $0. Yep, that's right. In one year, she made more money than ever before-- and wasn't able to pay herself a dime for it. And this is NOT unusual in the business world and, in particular, the Business of Woo. The key? Constant tweaks and adjustments in the face of shifting economic and industrial factors is crucial-- and never mistake revenue for margin.What's more: turns out, our fellow humans aren't really doing great, and the mental health crisis affecting our nation is bubbling up for anyone interacting with the general public-- especially if those interactions are online. Anyone that runs an online business gets near-daily abuse and, in spite of all of our love and light tools, trust me when I tell you: it has an aggregate negative impact on anyone on the receiving end.This episode is hitting just as we're all heading out into the interwebs to start holiday shopping for friends, family and loved ones, arming us with a heightened awareness of how best to interact with our fellow human beings. Business owners are people, too. And no, they're not always rich. Often, they're tired and just trying to make their cool thing work so others can enjoy it.Proceed accordingly!LINKS:Rachel's Website: https://www.totemreadings.comTOTEM Readings Substack: https://totemrach.substack.comRachel's Other Links: https://linktr.ee/totemrachPlease support the Sponsors of The Skeptical Shaman Podcast:The TOTEM Flower Essence Deck: https://a.co/d/gw16LsGThe TOTEM Tarot Deck: https://totemreadingsatx.etsy.com/listing/1492934343The TOTEM Flower Essences: https://www.etsy.com/shop/TotemReadingsATXTOTEM Spiritual Transformation Coaching: https://www.totemreadings.com/coachingTOTEM Business of Woo Mentoring: https://www.totemreadings.com/business-of-wooAmy's Links:https://puckhcky.com/https://www.instagram.com/puckhcky/Please note: The views and opinions expressed on The Skeptical Shaman do not necessarily reflect the official policy or position of the podcast. Any content provided by our guests, bloggers, sponsors or authors are of their opinion and are not intended to malign any religion, protected class, group, club, organization, business individual, anyone or anything. And remember: sticks and stones may break our bones, but words—or discussions of religious or spiritual topics-- will never hurt us.
In this episode of The Negotiation, host Todd Embley welcomes back Olivia Plotnick, Founder of Wai Social and one of the most insightful voices on Chinese consumer culture and digital marketing.Olivia recently embarked on a remarkable journey across 32 cities in China over 60 days, immersing herself in the country's diverse regional cultures and uncovering how people live, shop, and connect with brands today. From Tier 1 cities like Shanghai and Beijing to emerging urban centers, Olivia shares her firsthand observations of the evolving Chinese consumer landscape — revealing both common threads and striking regional contrasts.The conversation explores the resurgence of offline retail, the growing influence of local brands, and what international businesses can learn from how China's next generation of consumers engage with products, experiences, and storytelling. Olivia also reflects on her favorite moments from the road and offers advice for brands and travelers alike seeking an elevated understanding of today's modern China. Enjoy!Discussion Points:· What inspired Olivia's 60-day, 32-city journey across China· High-level takeaways about Chinese consumer trends and culture· Differences in consumer behavior between major cities and emerging markets· How offline retail and experience-driven shopping are evolving· Insights into how Chinese and international brands connect differently with consumers· What the trip revealed about the next generation of Chinese shoppers· Stories and standout moments from her travels· Olivia's personal recommendations for cities to visit in China
What does it take to scale a 50-year-old family business built around vintage Ford Broncos? In this episode, I sit down with Walt Wimmer, CEO of TOMS OFFROAD, to talk about transforming a passion project into a thriving eCommerce brand serving classic car enthusiasts around the world. Listen in as Walt shares how he balances heritage and innovation - from managing thousands of SKUs and global manufacturing partners to designing a transparent compensation structure that keeps his 36-person team motivated. We also dive into customer service, marketing in a competitive niche, and how TOMS OFFROAD continues to grow while staying true to its roots. You can find show notes and more information by clicking here: https://bit.ly/3Xk02Wv Interested in our Private Community for 7-Figure Store Owners? Learn more here. Want to hear about new episodes and eCommerce news round-ups? Subscribe via email.
Lupine Skelly, Retail Research Leader at Deloitte, joins Phillip and Alicia to dissect the stark reality behind this year's holiday shopping forecast. Consumer spending is projected to drop by 10%, and economic pessimism has reached its highest level since the Great Recession. As a result, retailers are facing a season where communicating value is key. This conversation explores the enduring vitality of Black Friday, the quiet revolution of private label brands, and how cultural rituals, AI integration, and brand loyalty are being fundamentally rewired. The Data Doesn't LieKey Takeaways:Shoppers expect to spend $1,595 this season as economic concerns peak57% expect the economy to weaken, the most pessimistic outlook recorded since 1997Black Friday remains vital despite two decades of obituaries24% of budgets are spent by October due to the Prime Day effectPrivate label gains ground as brand loyalty fundamentally shiftsKey Quotes:[00:02:10.14] Lupine Skelly: "57% of people are saying they expect the economy to weaken in the year ahead, and that's the highest we've seen since we started tracking that question in 1997. To put that in context, 2008 was probably the next highest at 54%—that was around the Great Recession. So [there's] a lot of uncertainty out there."[00:04:42.72] Lupine Skelly: "I feel like people have been trying to kill off Black Friday for 20 years. Is Black Friday dead? It's not dead."[00:13:17.91] Lupine Skelly: "In our study, 42% of consumers are saying they're going to use gen AI to find the perfect gift. And even more are saying they're going to use it to find the best deals."[00:25:49.24] Lupine Skelly: "Retail is always battling for share of wallet, but I think we're at a very different time period. Gaming, gambling—there's some big juggernauts taking what might have been the money you used to go to the mall years ago."Associated Links:Dig deeper into Deloitte data and insights hereCheck out Future Commerce on YouTubeCheck out Future Commerce+ for exclusive content and save on merch and printSubscribe to Insiders and The Senses to read more about what we are witnessing in the commerce worldListen to our other episodes of Future CommerceHave any questions or comments about the show? Let us know on futurecommerce.com, or reach out to us on Twitter, Facebook, Instagram, or LinkedIn. We love hearing from our listeners! Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Laurent Kretz a reçu Mathieu Besogne, CEO de Moto-privée, pour revenir sur le parcours de son entreprise. Fondée en 2018, Moto-privée était une entreprise de ventes privées qui a connu une croissance rapide : jusqu'à 1,3 M€ de chiffre d'affaires et +55 % de croissance annuelle. Mais derrière cette réussite se cachent quelques turbulences : six sauvetages de faillite en six ans, un cofondateur qui disparaît du jour au lendemain, une trésorerie à 0… À l'été 2025, l'entreprise est liquidée. Dans cet épisode, Mathieu raconte sans filtre ses erreurs, ses décisions et ce qu'il a appris en “sachant perdre”. Comment choisir ses associés, gérer sa trésorerie, travailler la marge avant le volume, et surtout savoir s'arrêter à temps. Au programme : 00:00:00 - Introduction00:06:04 - L'idée du modèle “vente privée”00:11:05 - Construire avec peu de moyens00:16:06 - La débrouille tech à 9 000 €00:21:07 - Les défis entre associés00:26:10 - Courir après le temps (et la trésorerie)00:31:10 - La première levée de fonds00:36:11 - Crowdfunding 00:41:12 - Un modèle économique sans stock00:46:12 - Le moment de la liquidation00:51:13 - Rebondir après la crise00:56:15 - Conclusion et leçons de parcoursEt quelques dernières infos à vous partager :Suivez Le Panier sur Instagram @lepanier.podcast !Inscrivez- vous à la newsletter sur lepanier.io pour cartonner en e-comm !Écoutez les épisodes sur Apple Podcasts, Spotify ou encore Podcast AddictHébergé par Audiomeans. Visitez audiomeans.fr/politique-de-confidentialite pour plus d'informations.
What happens when tariffs, rate cuts, and AI forecasting collide in the world of wholesale distribution?In this episode, Kevin Brown and Tom Burton break down the latest economic, technological, and policy shifts affecting distributors and manufacturers.From the longest U.S. government shutdown in history to the Supreme Court's pending tariff ruling, they unpack what these changes mean for margins, pricing, and the role of AI-driven customer intelligence in building resilient distribution networks.What You'll Learn:How government shutdowns and rate changes create ripple effects across distributionThe true meaning of a 17.9% average tariff rate, and why not everyone feels it equallyWhy tariff refunds could take years (or never happen at all)How AI-enabled CRM and contextual intelligence are helping distributors gain visibility into customers and pricing gapsWhat smart distributors are doing to balance efficiency, inventory, and profitability heading into 2026Episode Highlights:03:10 – The U.S. government shutdown “ends”… or just gets delayed until January 3115:25 – How prediction markets like Polymarket are shaping economic forecasting27:40 – The Fed's next move: dissenters, inflation targets, and “The Burton Market”43:05 – Tariff talk: why the Supreme Court ruling isn't really about tariffs55:18 – Mark Brohan's article on the 17.9% effective tariff rate and what it means for distributors01:07:34 – Why smaller distributors dependent on wholesalers face steeper challenges01:16:55 – Final thoughts: AI, efficiency, and the future of pricing powerMeet the Hosts:Kevin Brown and Tom Burton are co-founders of LeadSmart Technologies, creators of LeadSmart Channel Cloud™, the industry's first AI-enabled Customer Intelligence and Smart CRM platform built exclusively for manufacturers and distributors.Tools, Frameworks, or Strategies Mentioned:LeadSmart Channel Cloud™ – Unified customer intelligence platform for distributors and manufacturersPolymarket – Decentralized prediction market for economic forecastingYale Budget Lab Study – Analysis of U.S. tariff rates and macroeconomic effectsContext Engineering – Aligning AI systems with business intentCustomer Intelligence Framework – Turning siloed ERP, CRM, and eCommerce data into actionable insightsClosing Insight:“AI doesn't replace relationships, it reinforces them by removing friction.” — Kevin BrownFrom tariff volatility to AI-driven opportunity, this episode explores how distributors can navigate uncertainty with smarter strategy, deeper data, and stronger customer connections.Leave a Review: Help us grow by sharing your thoughts on the show.Learn more about the LeadSmart AI B2B Sales Platform: https://www.leadsmarttech.com/ Join the conversation each week on LinkedIn Live.Want even more insight to the stories we discuss each week? Subscribe to the Around The Horn Newsletter.You can also hear the podcast and other excellent content on our YouTube Channel.Follow us on Facebook, Twitter, Instagram, or TikTok.
In this highly anticipated annual episode of The Voice of Retail, host Michael LeBlanc welcomes back Eric Morris, Managing Director of Retail at Google Canada, to unpack Google's 2025 Holiday Retail Insights Report—a tradition that has become a favourite among Canadian retailers. Eric brings more than two decades of experience helping brands leverage Google Search, YouTube, and AI-driven technologies to drive omnichannel performance, and this year's conversation reveals the most transformative shift yet: Canada's first AI-powered holiday shopping season.Eric begins by exploring the deep behavioural changes driving consumer decision-making. According to the report, 73% of holiday purchases were researched in advance, and nearly half occurred more than a week after initial contemplation—a sign that today's shoppers are more choiceful, deliberate, and digitally engaged than ever. He explains that Canadians have long punched above their weight in digital savviness, consistently searching, streaming, and banking online more than global counterparts. But this year stands apart as AI tools—both visible and invisible—reshape the search experience.With AI Overviews, conversational AI mode, and rapidly improving multimodal search, Canadians are now issuing longer, richer, more specific queries. Whether a shopper types, speaks, or snaps a photo to find an item, retailers must be prepared to surface high-quality, AI-ready content. Eric stresses that this shift mirrors prior digital “moments” such as mobile and the pandemic-driven eCommerce surge—but AI is scaling even faster. Nearly half of Canadians plan to use AI tools during holiday shopping, and the true number is likely higher because many encounter AI without realizing it.The conversation also examines the rising influence of Gen Z, the most search-intensive generation. Gen Z shoppers use 10 or more sources when researching purchases and increasingly rely on tools like Circle to Search and YouTube reviews, unboxings, and creator-led content. Their behaviour underscores the need for retailers to deliver richer product information—from enhanced descriptions to 3D imagery to short-form video.Looking toward 2026, Eric outlines the timeless fundamentals retailers must prioritize—being discoverable early, winning peak holiday moments, and understanding omnichannel impact rather than measuring digital purely through eCommerce. But he also emphasizes new imperatives: generating AI-optimized product content at scale, enriching feeds and attributes, and preparing for agentic shopping journeys where AI assists (or even automates) research and selection.Check out Google's Holiday Research 2025 Here. The Voice of Retail podcast is presented by Hale, a performance marketing partner trusted by brands like ASICS, Saje, and Orangetheory to scale with focus and impact. Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur. He has been on the front lines of retail industry change for his entire career. Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada's Retail Marketing conference with leaders from Walmart & Google. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax.Rethink Retail has recognized Michael as one of the top global retail experts for the fifth year in a row, the National Retail Federation has designated Michael as on their Top Retail Voices for 2025, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer. If you are a BBQ fan, you can tune into Michael's cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.
The Tropical MBA Podcast - Entrepreneurship, Travel, and Lifestyle
Considering a pivot to an online business but not sure where to start? A listener wrote in with the same dilemma, and we're giving our best tips in this week's episode of the pod. We also discuss a listener who exited for multi-7 figures, a new offer we're working on for business owners, key learnings from Vercel's journey to a $9B valuation, and some community news from Dynamite Circle. LINKS Share your thoughts about the podcast (takes 2 mins) (https://getperspective.ai/interview/tmba-feedback) This week's sponsor: SPP.co “Your billing, onboarding & projects in one client portal” (https://spp.co/) Tweet about $9B Vercel (https://x.com/asmartbear/status/1986158736730419394?s=20) Amp It Up by Frank Slootman (https://www.amazon.com/Amp-Unlocking-Hypergrowth-Expectations-Intensity/dp/1119836115) Connect with 6-, 7- & 8-figure founders in Mexico City (https://dynamitecircle.com/) Hang out exclusively with 7+ figure founders and join us in NYC this December (https://dynamitecircle.com/dc-black) 22 FREE business resources for location-independent entrepreneurs (https://tropicalmba.com/resources) CHAPTERS (00:01:03) A Listener Who Exited for Multi 7 Figures (00:02:52) How Dan Had a Business Breakthrough in a Tuk-Tuk (00:07:24) DC Accelerator 2.0 Beta (00:11:45) Moving an In-Person Business Online: Listener Case Study (00:23:32) Sponsor Shout-Out: SPP.co (00:24:31) Simple Keys to a $9B Valuation in 5 Years CONNECT: Dan@tropicalmba.com Ian@tropicalmba.com Past guests on TMBA include Cal Newport, David Heinemeier Hannson, Seth Godin, Ricardo Semler, Noah Kagan, Rob Walling, Jay Clouse, Einar Vollset, Sam Dogan, Gino Wickam, James Clear, Jodie Cook, Mark Webster, Steph Smith, Taylor Pearson, Justin Tan, Matt Gartland, Ayman Al-Abdullah, Lucy Bella. PLAYLIST: Our Lifestyle Business Non-Negotiables (https://tropicalmba.com/episodes/lifestyle-business-non-negotiables) How 1 New Feature Can 10x Your Pricing + 4 More Insights From DCBKK (https://tropicalmba.com/episodes/1-new-feature-10x-pricing) Lucy Bella Simkins Built a YouTube Channel with 10,000,000 Subscribers (https://tropicalmba.com/episodes/lucy-youtube-channel)
What an absolute pleasure to have Edilsa Bueno join the program. She is a seasoned marketing executive formerly with Amazon and now runs a great consultancy Bueno & Co. She brings such clever ways to market and connect with your consumer. We talked about personalization, the AI effects and how to choose the best CRM (Customer Relationship Manager) Enjoy Always Off Brand is always a Laugh & Learn! FEEDSPOT TOP 10 Retail Podcast! https://podcast.feedspot.com/retail_podcasts/?feedid=5770554&_src=f2_featured_email Guest: Edilsa Bueno LinkedIn: https://www.linkedin.com/in/edilsabueno/ Bueno & Co - https://www.buenoandco.co/ QUICKFIRE Info: Website: https://www.quickfirenow.com/ Email the Show: info@quickfirenow.com Talk to us on Social: Facebook: https://www.facebook.com/quickfireproductions Instagram: https://www.instagram.com/quickfire__/ TikTok: https://www.tiktok.com/@quickfiremarketing LinkedIn : https://www.linkedin.com/company/quickfire-productions-llc/about/ Sports podcast Scott has been doing since 2017, Scott & Tim Sports Show part of Somethin About Nothin: https://podcasts.apple.com/us/podcast/somethin-about-nothin/id1306950451 HOSTS: Summer Jubelirer has been in digital commerce and marketing for over 17 years. After spending many years working for digital and ecommerce agencies working with multi-million dollar brands and running teams of Account Managers, she is now the Amazon Manager at OLLY PBC. LinkedIn https://www.linkedin.com/in/summerjubelirer/ Scott Ohsman has been working with brands for over 30 years in retail, online and has launched over 200 brands on Amazon. Mr. Ohsman has been managing brands on Amazon for 19yrs. Owning his own sales and marketing agency in the Pacific NW, is now VP of Digital Commerce for Quickfire LLC. Producer and Co-Host for the top 5 retail podcast, Always Off Brand. He also produces the Brain Driven Brands Podcast featuring leading Consumer Behaviorist Sarah Levinger. Scott has been a featured speaker at national trade shows and has developed distribution strategies for many top brands. LinkedIn https://www.linkedin.com/in/scott-ohsman-861196a6/ Hayley Brucker has been working in retail and with Amazon for years. Hayley has extensive experience in digital advertising, both seller and vendor central on Amazon. Hayley lives in North Carolina. LinkedIn -https://www.linkedin.com/in/hayley-brucker-1945bb229/ Huge thanks to Cytrus our show theme music "Office Party" available wherever you get your music. Check them out here: Facebook https://www.facebook.com/cytrusmusic Instagram https://www.instagram.com/cytrusmusic/ Twitter https://twitter.com/cytrusmusic SPOTIFY: https://open.spotify.com/artist/6VrNLN6Thj1iUMsiL4Yt5q?si=MeRsjqYfQiafl0f021kHwg APPLE MUSIC https://music.apple.com/us/artist/cytrus/1462321449 "Always Off Brand" is part of the Quickfire Podcast Network and produced by Quickfire LLC.
Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs
Beekman 1802's founders turned crisis into opportunity, building a $92 million skin care brand by starting small, staying disciplined, and leading with heart.For more on Beekman 1802 and show notes click here Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
Filipe Castro Matos is an Entrepreneur-in-Residence at Altar.io, where he helps founders go from idea to MVP with clarity and speed. With over a decade of experience across B2C and B2B startups—including an early exit, viral growth experiments, and advising dozens of founders—Filipe specializes in helping teams find their first customers and build Go-to-Market strategies that actually work. His work today centers on solving one of the biggest problems in early-stage startups: the gap between building and growing. He's quietly building something new to bridge that gap.In This Conversation We Discuss: [00:00] Intro[01:19] Learning ecommerce by evolving with companies[02:50] Avoiding guesswork through real user engagement[04:57] Avoiding costly guesses in early channels[07:24] Finding people who match your avatar[08:23] Returning to basics for direction clarity[08:51] Distinguishing buyers from friendly critics[11:29] Starting small when validating ideas[14:36] Simplifying business ideas through existing tools[15:29] Stay updated with new episodes[15:40] Capturing insights for go-to-market[17:36] Separating problem discovery from solutions[19:55] Going where the market is active[21:10] Introducing payments only after solutions[22:24] Digesting conversations into ICP[23:17] Pulling branding assets from real conversations[24:56] Testing organically before paid ads[27:04] Building a brand as key differentiatorResources:Subscribe to Honest Ecommerce on YoutubeDigital products for entrepreneurs and business leaders: altar.io/us/Follow Filipe Castro Matos linkedin.com/in/filipecastromatosIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!
Jordan Menard is the co-founder of Instant Hydration (https://instanthydration.com). Watch Jordan argue with me on X at https://x.com/jordanhaswings.Link to "Natural CAC" episode referenced here: https://open.spotify.com/episode/2AixptvPq3abChpFIjiYos?si=HTFHAYnLRpa-xHbToIPXeAADMISSIONGet the best media buying training on the Internet + a free coaching call with Common Thread Collective's media buyers when you sign up for ADmission here: https://www.youradmission.co/andrew-faris-podcastFOLLOW UP WITH ANDREW X: https://x.com/andrewjfaris Email: podcast@ajfgrowth.comWork with Andrew: https://ajfgrowth.comWORKSPACE6Workspace6 is a private community for 7, 8 & 9 figure+ eCommerce operators and executives. Join for just $1 for your first month and no annual commitments at https://workspace6.io. MORE STAFFINGRecruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting https://morestaffing.co/af.
Waymo's VP of Research, Drago Anguelov, joins Practical AI to explore how advances in autonomy, vision models, and large-scale testing are shaping the future of driverless technology. The conversation dives into the dual challenges of building an onboard driver and testing that driver (via large scale simulation). Drago also gives us an update on what Waymo is doing to achieve intelligent, real-time performance while ensuring proven safety and reliability.Featuring:Drago Anguelov – LinkedInChris Benson – Website, LinkedIn, Bluesky, GitHub, XDaniel Whitenack – Website, GitHub, XLinks:Waymo ResearchNew Insights for Scaling Laws in Autonomous DrivingAI in MotionSponsors: Outshift by Cisco - The open source collective building the Internet of Agents. Backed by Outshift by Cisco, AGNTCY gives developers the tools to build and deploy multi-agent software at scale. Identity, communication protocols, and modular workflows—all in one global collaboration layer. Start building at AGNTCY.org.Shopify – The commerce platform trusted by millions. From idea to checkout, Shopify gives you everything you need to launch and scale your business—no matter your level of experience. Build beautiful storefronts, market with built-in AI tools, and tap into the platform powering 10% of all U.S. eCommerce. Start your one-dollar trial at shopify.com/practicalaiFabi.ai - The all-in-one data analysis platform for modern teams. From ad hoc queries to advanced analytics, Fabi lets you explore data wherever it lives—spreadsheets, Postgres, Snowflake, Airtable and more. Built-in Python and AI assistance help you move fast, then publish interactive dashboards or automate insights delivered straight to Slack, email, spreadsheets or wherever you need to share it. Learn more and get started for free at fabi.aiUpcoming Events: Register for upcoming webinars here!
As U.S. shares of JD.com (JD) near a 52-week low, Henry Greene points to the company's margins, which he says are "really under pressure." He makes the case that Alibaba (BABA) is a much stronger pick. Olivier Blanchard agrees and says "let Alibaba cook." He points to Tencent (TCHEY) as another "really interesting company to watch."======== Schwab Network ========Empowering every investor and trader, every market day. Subscribe to the Market Minute newsletter - https://schwabnetwork.com/subscribeDownload the iOS app - https://apps.apple.com/us/app/schwab-network/id1460719185Download the Amazon Fire Tv App - https://www.amazon.com/TD-Ameritrade-Network/dp/B07KRD76C7Watch on Sling - https://watch.sling.com/1/asset/191928615bd8d47686f94682aefaa007/watchWatch on Vizio - https://www.vizio.com/en/watchfreeplus-exploreWatch on DistroTV - https://www.distro.tv/live/schwab-network/Follow us on X – https://twitter.com/schwabnetworkFollow us on Facebook – https://www.facebook.com/schwabnetworkFollow us on LinkedIn - https://www.linkedin.com/company/schwab-network/ About Schwab Network - https://schwabnetwork.com/about
Todd VanderStelt is the Co-founder of MixShift, a firm that helps Amazon agencies, aggregators, and brands scale operations and reporting for their Amazon accounts. He is also the Managing Partner at Dash Applications, which delivers software to improve operations and sales for retailers and brands, and the Founder of TidalBore Group, a management consulting firm specializing in retail. Previously, Todd held leadership roles at Amazon, where he built forecasting tools and operational systems. Sam Hager is the Co-founder and CEO of MixShift. He began his career in the Amazon space, managing multimillion-dollar business books across advertising and agency services. Before MixShift, Sam was the Marketplace Strategist and Amazon Advertising Manager at Booyah Advertising. In this episode… Forecasting in the Amazon ecosystem is one of the most frustrating challenges for brands and agencies. With so many shifting variables — from ad spend to competition to inventory fluctuations — how can companies predict sales and plan budgets without wasting resources or missing opportunities? Amazon forecasting and automation veteran Todd VanderStelt and eCommerce strategist Sam Hager have developed a forecasting method for Amazon brands. They emphasize simplifying forecasting through a top-down model that uses a few key data inputs — ad spend, seasonality, and organic growth — to generate highly accurate predictions. Sam and Todd advise building forecasting tools that align teams around data, tie budgets directly to performance, and factor in real-world contexts, like promotions or unexpected press coverage, to make informed decisions. In this episode of The Digital Deep Dive, Aaron Conant talks with Todd VanderStelt and Sam Hager, Co-founders of MixShift, about building accurate and actionable Amazon forecasting models. Together, they explain why top-down forecasting outperforms traditional methods, how linking ad spend to revenue improves planning, and the future innovations transforming eCommerce analytics.
Gartner Download #1: https://spryker.com/recognitions/gartner-critical-capabilities Gartner Download #2: https://spryker.com/recognitions/gartner-magic-quadrant Amazon vs. Perplexity: https://www.aboutamazon.com/news/company-news/amazon-perplexity-comet-statement In dieser Episode des Kassenzone.de Podcasts diskutiere ich mit Florian Heinemann die aktuellen Herausforderungen und Entwicklungen, die sich in der digitalen Wirtschaft und insbesondere rund um Künstliche Intelligenz (KI) abzeichnen. Wir beginnen mit der Frage, ob wir uns in einer Blase befinden oder ob das, was wir erleben, Teil einer natürlichen Evolution der Technologie ist. Besonders interessant ist unsere Analyse zu den jüngsten Aktionen von Amazon, die offenbar auf den neuen Perplexity-Browser nervös reagieren. Wir beleuchten die Gründe, warum Amazon sich entschieden hat, bestimmte Browsing-Verhalten einzuschränken und welche Implikationen dies für die Zukunft des E-Commerce haben könnte. Ein weiteres zentrales Thema ist die Unabhängigkeit Europas in Bezug auf IT-Dienstleistungen. Wir sprechen darüber, wie europäische Anbieter im Wettbewerb mit den großen Hyperscalern aus den USA bestehen können. Hierbei gehe ich auf die Herausforderungen ein, die mit der Schaffung einer souveränen Cloud-Infrastruktur verbunden sind, und analysiere, was diese Anbieter tun müssen, um im globalen Kontext relevant zu bleiben. Besonders aufschlussreich ist unsere Diskussion über die Investitionsstrategien großer Unternehmen wie OpenAI, deren hohe Ausgaben und die angeschlagenen Marktbewertungen Anlass zur Skepsis geben. Wir reflektieren darüber, ob die Infrastruktur, die durch die Cloud- und KI-Entwicklung geschaffen wird, letztendlich der breiten Unternehmerlandschaft zugutekommen könnte, auch wenn dies gegenwärtig schwer vorstellbar scheint. Ein weiterer wichtiger Punkt ist die Rolle von Analystenfirmen wie Gartner. Ich hinterfrage, ob die Kosten für ihre Berichterstattung noch gerechtfertigt sind, nachdem viele Inhalte möglicherweise von KI generiert werden können. Dabei wirft die Diskussion Fragen zur Qualität und Validität der bereitgestellten Informationen auf und zeigt, warum der menschliche Input in komplexen Entscheidungsprozessen weiterhin wertvoll bleibt. Partner in der Folge: https://linktr.ee/kassenzone Community: https://kassenzone.de/discord Feedback zum Podcast? Mail an alex@kassenzone.de Disclaimer: https://www.kassenzone.de/disclaimer/ Kassenzone” wird vermarktet von Podstars by OMR. Du möchtest in “Kassenzone” werben? Dann https://podstars.de/kontakt/?utm_source=podcast&utm_campaign=shownotes_kassenzone Alexander Graf: https://www.linkedin.com/in/alexandergraf/ https://twitter.com/supergraf Youtube: https://www.youtube.com/c/KassenzoneDe/ Blog: https://www.kassenzone.de/ E-Commerce Buch 2019: https://amzn.eu/d/5Adc1ZH Plattformbuch 2024: https://amzn.eu/d/1tAk82E
In this episode of Marketing Operators, Cody and Connor unpack the real impact of Meta's Andromeda update and what creative diversity actually means today, plus how to optimize for it in an algorithm-driven environment. They break down how short-form, personalized feeds have reshaped the playbook, why we've shifted from the editor era to the creator era, and what now constitutes a better ad in Meta's eyes. They also dig into how to scale truly diverse creative without slowing down, harness organic social as a performance engine, and how the creative strategist role is evolving - expanding beyond editing into creator-first, social-native thinking and faster content systems.Then they're joined by Cathy Sun, VP of Ecommerce at AppLovin, to dive into the launch of AppLovin's self-serve Axon ads platform. Cathy breaks down how rewarded mobile gaming ads work, why long-form clickable inventory is driving incremental performance for e-commerce brands, and the creative tactics that win - from increasing ad volume and variation to leveraging interactive formats and scaling with repeatable creative workflows. She shares real stories of brands rapidly ramping spend and unlocking breakout ROAS on AppLovin, and why this channel has quickly become a powerful performance complement to Meta.If you're evolving your creative for the Andromeda era and looking for scalable performance channels beyond Meta, this episode delivers the frameworks, tactics, and operator-level insights to grow with confidence.Check out Axon by AppLovin: https://axon.ai/inviteonlyUse code: KLOHWKP3YMOperators Masterclass on Channel Growth: https://www.9operators.com/applovinIf you have a question for the MOperators Hotline, click the link to be in with a chance of it being discussed on the show: https://forms.gle/1W7nKoNK5Zakm1Xv6Chapters:00:00:00 - Introduction00:06:46 - The "Andromeda" Apocalypse00:21:55 - Why We're in the "Creator Era" (Not the "Editor Era")00:37:56 - How to Hire in the Creator Era00:53:37 - Special Guest: What is AppLovin's Axon Platform?01:07:39 - AppLovin Performance & Creative Best PracticesPowered by:Motion.https://motionapp.com/pricing?utm_source=marketing-operators-podcast&utm_medium=paidsponsor&utm_campaign=march-2024-ad-readshttps://motionapp.com/creative-trendsPrescient AI.https://www.prescientai.com/operatorsRichpanel.https://www.richpanel.com/?utm_source=MO&utm_medium=podcast&utm_campaign=ytdescAftersell.https://www.aftersell.com/operatorsHaus.http://Haus.io/operatorsSubscribe to the 9 Operators Podcast here:https://www.youtube.com/@Operators9Subscribe to the Finance Operators Podcast here:https://www.youtube.com/@FinanceOperatorsFOPSSign up to the 9 Operators newsletter here:https://9operators.com/
Welcome to Omnichannel Reimagined: A new RETHINK Retail & VTEX Video Podcast Series giving senior retail leaders an insider's edge on the trends, tech, and tactics shaping the future of B2C and B2B commerce, from seamless digital storefronts to AI-powered experiences. In Episode 1, Top Retail Expert Brendan Witcher sits down with Santiago Naranjo, CRO at VTEX, to explore how AI is reshaping the buyer journey, whether websites are becoming obsolete in an AI-first world, the risks of letting AI platforms control customer relationships and how enterprise brands can remain indispensable, even when shoppers never visit them directly.
What if that old Amazon store you stopped using is still worth thousands of dollars?Most people just walk away, but you can sell your account. In this episode of High Voltage Business Builders, Neil Twa sits down with long-time friend and eCommerce expert Aaron O'Sullivan to break down the real market for Amazon seller accounts. You'll learn how to legally sell your store, what buyers are looking for, and how to protect yourself from account health pitfalls.If you've ever wondered whether your old store could be turned into real cash, this episode will show you exactly how the process works.
Most people guess marketing tricks—but Andri Sadlik knows the shortcuts, the pitfalls, and the moves nobody talks about. In this episode, Jaryd Krause sits down with Andri Sadlik, a pro at scaling SaaS, AI, and e-commerce businesses. Andri launched his first business and exited successfully. After that, he scaled multiple Amazon FBA brands from $100K a year up to $1M, and finally over $10M. No gimmicks, no luck—just carefully built systems, a strategy that makes sense, and teams that execute like clockwork. He’s also the co-founder of ProductPinion, a SaaS company he’s planning to exit, and has been featured in top media outlets for his expertise in scaling businesses. In this conversation, you’ll hear how he:
Hosts Steve Dennis and Michael LeBlanc welcome David Lafitte, President and CEO of Tecovas, the fast-growing Austin-based brand bringing cowboy culture to modern consumers. Lafitte's career journey—from corporate attorney to Chief Operating Officer at Deckers Brands (home of UGG and Hoka) and now to retail leadership at Tecovas—is a masterclass in reinvention and focus.Under Lafitte's leadership, Tecovas has evolved from a digitally native boot maker to a fast growing premium lifestyle brand built on two pillars: crafted quality and radical hospitality. In this conversation, he explains how every store—now more than 50 across the U.S.—delivers a warm, elevated customer experience complete with in-store bars, personalization services, and knowledgable personalized service. The company's blend of authenticity and approachability has earned it cult-brand status while driving remarkable growth.Lafitte also shares insights into Tecovas' expansion strategy, including its move into New York's Soho district. He describes the flagship store as both a retail hub and a powerful brand ambassador that introduces western style to new audiences—without compromising the brand's roots. The discussion dives into Tecovas' measured foray into wholesale partnerships with Nordstrom and its expanding apparel lines, from denim to performance shirts, that extend the brand's head-to-toe lifestyle appeal.Lafitte reflects on the importance of leadership focus, empowering teams, and maintaining clarity amid growth. His advice for emerging retail leaders: prioritize what matters most, say no to distractions, and foster cultures of accountability and trust.The hosts balance the conversation with this week's retail headlines: the Supreme Court's debate over Trump-era tariffs, Allbirds' ongoing “Wobbly Unicorn Corner” status and strong results from luxury icons Ralph Lauren and Tapestry amid broader industry struggles. They close with insights on Amazon's automation ambitions, Andy Jassy's bold predictions for the future of eCommerce, and holiday retail forecasts signaling a slower but steady season. SPECIAL OFFER for our listeners! SAVE 20% on registration for the all new Shoptalk Luxe event in Abu Dhabi January 27-29.For more info go to https://luxe.shoptalk.com/page/get-ticket and then register using our special code : RRLUXE20 About UsSteve Dennis is a strategic advisor and keynote speaker focused on growth and innovation, who has also been named one of the world's top retail influencers. He is the bestselling authro of two books: Leaders Leap: Transforming Your Company at the Speed of Disruption and Remarkable Retail: How To Win & Keep Customers in the Age of Disruption. Steve regularly shares his insights in his role as a Forbes senior retail contributor and on social media.Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur. He has been on the front lines of retail industry change for his entire career. Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada's Retail Marketing conference with leaders from Walmart & Google. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax.Rethink Retail has recognized Michael as one of the top global retail experts for the fourth year in a row, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer. If you are a BBQ fan, you can tune into Michael's cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.
If you've logged into Canva lately, you might've seen the announcement: you can now design emails and export the HTML to use in your email marketing platform. Sounds cool, right? But before you dive in and start redesigning all your campaigns in Canva's new tool, there are a few things you should know. In this episode, I'm breaking down what this new feature actually looks like in practice, how it works with email platforms like Klaviyo, and a few limitations and quirks that might not be obvious at first glance. If you're wondering whether Canva's email design tool is a game-changer or just another shiny object… this is for you. Inside this episode: What Canva's HTML email designer can (and can't) do What happens when you import your Canva email into Klaviyo A few things to look out for before using this in your biz The workaround you might consider if you're feeling adventurous What to do instead of rushing into a tool just because it's new _______ Holiday Podcast Episodes & Resources http://ecommercebadassery.com/holidaypodcast _______ Full Episode Show Notes http://ecommercebadassery.com/353 _______ Let's Connect Website: http://ecommercebadassery.com Instagram: http://instagram.com/ecommercebadassery Membership: http://ecommercebadassery.com/membership _______ Rate, Review, & Subscribe Like what you heard? I'd be forever grateful if you'd rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; but it's also valuable feedback for me to continue bringing you the content you want to hear. Review Here: https://podcasts.apple.com/us/podcast/ecommerce-badassery/id1507457683
This week, we're introducing Tangent listeners to another podcast in the commercial real estate ecosystem: In The Loop from LoopNet. How can workplaces endure ecologically, financially, and socially?In this episode of In the Loop, Jordan Goldstein, co-CEO of Gensler, explores the future of sustainable and resilient office design. From global design trends and innovative materials to the role of AI in commercial real estate, Jordan shares how the industry is rethinking sustainability. You'll learn why repositioning existing buildings matters, how policy and incentives drive real change, and what it takes to create workplaces built for tomorrow.In the Loop is LoopNet's commercial real estate podcast highlighting the people, ideas, and innovations shaping the future of work. For bonus video content, check out our YouTube channel.Timestamps00:00 - Welcome to the show and introduction of In The Loop podcast drop 01:01 - Phil Hazelhurst welcomes guest Jordan Goldstein, Co-CEO of Gensler 03:34 - How sustainability, resiliency, and “flight to quality” are reshaping office real estate 06:57 - The rise of AI in architecture & how Gensler uses tech to design smarter, lower-carbon spaces 13:38 - Materials makeover: mass timber, low-carbon concrete, and the future of building systems 19:37 - Global perspectives and the power of repositioning old buildings instead of starting new 26:24 - Gensler's own electrified office and how the firm lives its sustainability mission in practice 37:42 - Final thoughts: Why design is an act of optimism and where sustainable real estate goes next40:19 - Edward recaps conversationLinks & references: • View spaces designed by Gensler • Ready to find your next sustainable commercial space? Start your search• Learn more about this episode• Learn more about Commercial Real Estate"
Glam & Grow - Fashion, Beauty, and Lifestyle Brand Interviews
Dr. Dennis Gross is the renowned dermatologist and the founder of Dr. Dennis Gross Skincare, a clinical-grade skincare brand rooted in science and results. Before launching his line, Dr. Gross worked as a skin cancer researcher at Memorial Sloan Kettering, where he developed a deep understanding of how skin behaves at a cellular level. His experience treating patients in his New York dermatology practice inspired him to create effective, non-irritating products that deliver visible results without downtime. The brand is best known for its Alpha Beta Daily Peels, which revolutionized at-home exfoliation. Combining medical expertise with clean, innovative formulations, Dr. Dennis Gross Skincare bridges the gap between professional treatments and everyday skincare. The line focuses on improving skin health through proven active ingredients, like vitamin C, retinol, and alpha hydroxy acids. Today, Dr. Gross continues to lead the brand with a philosophy centered on education, transparency, and evidence-based skincare.In this episode, Dr. Dennis Gross also discusses:Skin transformations and the emotions beneath themThe secret to radiant skin at home–the alpha beta peelsWhy collagen is the holy grail of skincareWhat electrolyte loss means for your skin healthInside their FDA-cleared 3-minute led treatmentDemystifying skin science in the age of social mediaWe hope you enjoy this episode and gain valuable insights into Dr. Dennis Gross' journey and the growth of Dr. Dennis Gross Skincare. Don't forget to subscribe to the Glam & Grow podcast for more in-depth conversations with the most incredible brands, founders, and more.Be sure to check out Dr. Dennis Gross at www.drdennisgross.com/ and on Instagram at @drdennisgrossRated #1 Best Beauty Business Podcast on FeedPostThis episode is brought to you by WavebreakLeading direct-to-consumer brands hire Wavebreak to turn email marketing into a top revenue driver.Most eCommerce brands don't email right... and it costs them. At Wavebreak, our eCommerce email marketing agency helps qualified brands recapture 7+ figures of lost revenue each year.From abandoned cart emails to Black Friday campaigns, our best-in-class team manage the entire process: strategy, design, copywriting, coding, and testing. All aimed at driving growth, profit, brand recognition, and most importantly, ROI.Curious if Wavebreak is right for you? Reach out at Wavebreak.co