I Can Sell That

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On this podcast, a successful LA marketing exec de-mystifies marketing ideas + gives you accessible tools to maximize sales for your business. Learn sales psychology, e-commerce, social media strategy, and more.

Sutton Smith


    • Jan 31, 2021 LATEST EPISODE
    • infrequent NEW EPISODES
    • 28m AVG DURATION
    • 7 EPISODES


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    Latest episodes from I Can Sell That

    Episode 7: Exposing the Funnel of Q Anon

    Play Episode Listen Later Jan 31, 2021 36:38


    Q Anon is an extremist movement currently sweeping America - and the world. Devotees to Q describe an almost religious passion for their community - and it's breaking up families, ending careers, and causing serious threats to democracy. Track how a conspiracy theorist grew a rabid base of thousands using a basic marketing funnel and the toll it's taking on the country.

    Episode 6: Marketing With Visuals: 5 Steps to Brand Identity

    Play Episode Listen Later Jan 11, 2021 18:56


    Are you using visuals (photo and video content) the way you need to be for your maximum exposure and growth? Quit sleeping on the most effective way to connect with your audience, statistically speaking. Start creating a world for your consumers with color palette, video, photos and graphics. This episode breaks down the process of visually branding with an easy, 5 step system to get your visuals where they need to be. Learn ways to catch eyes, sell products, gain fans, or raise awareness - all by taking your message visual.

    Episode 5: The Ancient Religion of Marketing (Part 1 of 2)

    Play Episode Listen Later Aug 23, 2020 15:47


    Did you know that the philosophy at the heart of American marketing was taken from an ancient, pre-Christian religion? Plus, we talk using fear to understand motivations and actions of your customers. Additional topics include sales psychology + customer identity, plus a look at how Apple took the personal computer market mainstream. Part 1 of 2, these topics will be continued in the next episode.

    Episode 4: So You Want to Make A Website

    Play Episode Listen Later Jul 31, 2020 37:38


    Need to build a website but want to do it right? This episode contains a treasure trove of tips and insights that can be applied to any of your websites, both personal or professional. Learn lessons from a web developer and systems architect to get you started on a page that works and the psychology behind website design and feel. Additional topics include UX, site function, and color psychology, using examples from Apple, Disney, Amazon, and more. Guest starring Arthur, the CTO of Smart Rapper.

    Episode 3: The Branding of Taylor Swift

    Play Episode Listen Later Jul 24, 2020 19:36


    Taylor Swift is one of the most savvy marketers, but her brand as undergone an evolution. Where does her new album fit in? Plus, tactics she uses to sell more albums and build cult-like brand loyalty with her fans.

    Episode 2: The Porn Star Funnel

    Play Episode Listen Later Jul 20, 2020 46:51


    This week, I sit down with my best friend and build out her email and sales page funnels. Learn an extremely lucrative sales strategy in a step-by-step way anyone can apply to their business. Plus, an insight on the challenges faced by adult workers in e-commerce. Guest starring Lana Violet.

    funnel lana violet
    Episode 1: "Just Be Relatable"

    Play Episode Listen Later Jul 19, 2020 21:21


    At one point or another, we've all received this advice. Has it really helped? Not if you don't understand how to connect with your audience. It's actually pretty simple. Listen now to understand what people find relatable, plus how to make and use connections with your audience to sell more products.

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