Podcasts about UX

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    Best podcasts about UX

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    Latest podcast episodes about UX

    The World of UX with Darren Hood
    The World of UX, Episode 293: UX Rapid Fire

    The World of UX with Darren Hood

    Play Episode Listen Later Dec 23, 2025 33:20


    This week includes another excerpt from Darren's appearance on the Beyond the Interface podcast where a broad array of topics were included. This segment includes "rapid fire" coverage of such topics such as the importance of embracing gatekeeping, the problem with bootcamps, the fallacy of UX writing, tips for starting a UX career, managing the votality of the discipline, how to approach AI and its hype, the truth about portfolios, and the need to respect UX's pioneers. Enjoy!REMINDER: Video is available for this episode via select resources. #ux#podcasts#cxofmradio#cxofm#realuxtalk#worldofux#worldouxBookmark the new World of UX website at https://www.worldoux.com. Visit the UX Uncensored blog at https://uxuncensored.medium.com. Get your specialized UX merchandise at https://www.kaizentees.com.

    The Tech Trek
    Engineering for EBITDA and the Private Equity Playbook

    The Tech Trek

    Play Episode Listen Later Dec 23, 2025 32:03


    Joel Dolisy, CTO at WellSky, joins the podcast to reveal why organizational design is the ultimate "operating system" for scaling tech companies. This conversation is a deep dive into how engineering leaders must adapt their strategies when moving between the hyper growth of Venture Capital and the disciplined profitability of Private Equity.Building a high performing team is about much more than just hiring. Joel explains the necessity of maximizing the "multiplier effect" where the collective output far exceeds the sum of individual parts. We explore the pragmatic reality of digital transformation, the "art" of timing disruptive technology adoption like Generative AI, and how to use the Three Horizons framework to keep your core business stable while chasing the next big innovation. Whether you are leading a team of ten or an organization of hundreds, these insights on design principles and leadership context are essential for navigating the complexities of modern software delivery.Core InsightsShifting the perspective of software from a cost center to a core growth enabler is the fundamental requirement for any company aiming to be a true innovator.Private Equity environments require a specialized leadership approach because the "hold period" clock dictates when to prioritize aggressive growth versus EBITDA margin acceleration.Scaling successfully requires a "skeleton" of design principles, such as maintaining team sizes around eight people to ensure optimal communication flow and minimize overhead.The most critical role of a senior leader is providing constant context to the engineering org, ensuring teams understand the "why" behind shifting constraints as the company matures.Timestamped Highlights01:12 Defining the broad remit of a CTO from infrastructure and security to the unusual addition of UX.04:44 Treating your organizational structure as a living operating system that must be upgraded as you grow.10:07 Why innovation must include internal efficiency gains to free up resources for new revenue streams.15:01 Navigating the massive waves of disruption from the internet to mobile and now large language models.23:11 The tactical differences in funding engineering efforts during a five to seven year Private Equity hold period.28:57 Applying Team Topologies to create clear responsibilities across platform, feature, and enablement teams.Words to Lead By"You are trying to optimize what a set of people can do together to create bigger and greater things than the sum of the individual parts there".Expert Tactics for Tech LeadersWhen evaluating new technology like AI, Joel suggests looking at the "adoption curve compression". Unlike the mid nineties when businesses had a decade to figure out the internet, the window to integrate modern disruptors is shrinking. Leaders should use the Three Horizons framework to move dollars from the core business (Horizon 1) to speculative innovation (Horizon 3) without making knee jerk reactions based solely on hype.Join the ConversationIf you found these insights on organizational design helpful, please subscribe to the show on your favorite platform and share this episode with a fellow engineering leader. You can also connect with Joel Dolisy on LinkedIn to keep up with his latest thoughts on healthcare technology and leadership.

    MLOps.community
    Tool definitions are the new Prompt Engineering

    MLOps.community

    Play Episode Listen Later Dec 23, 2025 58:08


    Alex Salazar is the CEO and Co-Founder of Arcade.dev, working on secure AI agents and real-world automation integrations.Chiara Caratelli is a Data Scientist at Prosus Group, working on AI agents, web automation, and evaluation of robust multimodal models.Join the Community: https://go.mlops.community/YTJoinInGet the newsletter: https://go.mlops.community/YTNewsletterMLOps GPU Guide: ⁠https://go.mlops.community/gpuguide// AbstractAgents sound smart until millions of users show up. A real talk on tools, UX, and why autonomy is overrated.// BioChiara CaratelliChiara is a Data Scientist at Prosus, where she develops AI-driven solutions with a focus on AI agents, multimodal models, and new user experiences. With a PhD in Computational Science and a background in machine learning engineering and data science, she has worked on deploying AI-powered applications at scale, collaborating with Prosus portfolio companies to drive real-world impact.Beyond her work at Prosus, she enjoys experimenting with generative AI and art. She is also an avid climber and book reader, always eager to explore new ideas and share knowledge with the AI and ML community.Alex SalazarAlex is the CEO and co-founder of Arcade.dev, the unified agent action platform that makes AI agents production-ready. Previously, Salazar co-founded Stormpath, the first authentication API for developers, which was acquired by Okta. At Okta, he led developer products, accounting for 25% of total bookings, and launched a new auth-centric proxy server product that reached $9M in revenue within a year. He also managed Okta's network of over 7,000 auth integrations. Alex holds a computer science degree from Georgia Tech and an MBA from Stanford University.// Related LinksWebsite: https://www.prosus.com/Website: https://www.arcade.dev/~~~~~~~~ ✌️Connect With Us ✌️ ~~~~~~~Catch all episodes, blogs, newsletters, and more: https://go.mlops.community/TYExploreJoin our Slack community [https://go.mlops.community/slack]Follow us on X/Twitter [@mlopscommunity](https://x.com/mlopscommunity) or [LinkedIn](https://go.mlops.community/linkedin)] Sign up for the next meetup: [https://go.mlops.community/register]MLOps Swag/Merch: [https://shop.mlops.community/]Connect with Demetrios on LinkedIn: /dpbrinkmConnect with Alex on LinkedIn: /alexsalazar/Connect with Chiara on LinkedIn: /chiara-caratelli/Timestamps:[00:00] Intro[00:15] Insights from iFood[06:22] API vs agent intention[09:45] Tool definition clarity[15:37] Preemptive context loading[27:50] Contextualizing agent data[33:27] Prompt bloat in payments[41:33] Agent building evolution[50:09] Agent program scalability[55:29] Why multi-agent is a dead end[56:17] Wrap up

    Career Strategy Podcast with Sarah Doody
    154: How This Senior UX Designer Got Hired After Losing Her Mojo And Confidence

    Career Strategy Podcast with Sarah Doody

    Play Episode Listen Later Dec 22, 2025 18:50


    In this episode, Sarah talks with Allie, a Senior UX Designer with over a decade of experience, about what it really looks like to lose your confidence mid-career, and how to rebuild it without rushing, panicking, or burning yourself out.After navigating years of instability, repeated layoffs around her, and slowly losing her sense of confidence at work, Allie joined Career Strategy Lab feeling disconnected from her own value. Through foundational work like career inventory, 360° feedback, and the Compass Statement, she rebuilt clarity around her strengths, rediscovered her story, and landed a new role at PepsiCo with confidence restored.This episode is a powerful reminder that confidence isn't something you “should already have.” It's something you rebuild through clarity, structure, and self-trust.What You'll Learn in This Episode:✔️ What it actually feels like to “lose your mojo” after years in UX✔️ Why giving yourself grace is a strategic career move—not a weakness✔️ How taking inventory of your work restores confidence fast✔️ The role of external feedback in uncovering hidden strengths✔️ Why trying to rush ahead in your job search often backfires✔️ How watching others' critiques can improve your own portfolio and storytelling✔️ Why treating your job search like a real project changes everythingTimestamps:00:00 Introduction to Sarah Doody and Career Strategy Lab00:38 Episode Overview and Open House Context02:29 Meet Allie: A UX Journey03:59 Confidence and Career Strategy Lab08:19 Mindset Shifts and Lessons Learned11:18 Impactful Feedback and Storytelling13:40 Final Thoughts and Advice16:58 Conclusion and Podcast Outro17:38 Special Message for Job Seekers

    Web3 with Sam Kamani
    337: Why Privacy + Compliance Matter – Aleo, ZK Tech, and the Future of Stablecoins

    Web3 with Sam Kamani

    Play Episode Listen Later Dec 22, 2025 42:40


    In this episode, I'm joined by Howard Wu, co-founder of Aleo and CEO of Provable.We dive into programmable privacy, why transparent stablecoins break real-world finance, how Aleo enables private yet compliant smart contracts, and what it will take to bring institutions on-chain. We also explore AI agents, crypto payments, and where privacy actually matters in practice.Key Timestamps[00:00:00] Intro: Howard's background and Aleo's focus on programmable privacy [00:02:00] From Bitcoin mining to ZK research at Berkeley[00:03:00] Aleo's core thesis: privacy + programmability[00:05:00] Why stablecoins need privacy and compliance[00:09:00] The broken UX of transparent wallets [00:11:00] How Aleo's ZK smart contracts work[00:14:00] Provable's role in the Aleo ecosystem [00:17:00] Institutional use cases: payments, payroll, trading[00:21:00] Privacy vs convenience in the real world [00:28:00] Roadmap: private stablecoins and integrations[00:35:00] AI agents, crypto, and the future of payments[00:40:00] Aleo's ask: builders, partners, and collaboratorsConnecthttps://aleo.org/https://www.linkedin.com/company/aleohq/https://x.com/AleoHQhttps://www.linkedin.com/in/1howardwu/https://x.com/1HowardWuDisclaimerNothing mentioned in this podcast is investment advice and please do your own research. It would mean a lot if you can leave a review of this podcast on Apple Podcasts or Spotify and share this podcast with a friend.Get featuredBe a guest on the podcast or contact us – https://www.web3pod.xyz/

    UXpeditious: A UserZoom Podcast
    Why the evolving role of designers changes everything with Lacey Fabrizio

    UXpeditious: A UserZoom Podcast

    Play Episode Listen Later Dec 22, 2025 13:06


    Episode page: https://bit.ly/3KT962a As we head into 2026, design is no longer just about aesthetics—it's about strategy, collaboration, and customer empathy. In this episode of Insights Unlocked, Nathan Isaacs sits down with Lacey Fabrizio, Principal Solution Marketing Manager at UserTesting, to discuss the major shifts happening in the design and product space. Lacey shares three key trends reshaping the field: Designers are moving upstream and playing a more strategic role in defining problems—not just polishing solutions. AI is becoming a powerful brainstorming partner, helping designers break creative patterns and explore new directions. Teams are adopting continuous, lightweight feedback loops to stay tightly connected to customer needs and avoid designing in the dark. Whether you're in design, product, or marketing, this conversation offers valuable insight into how to embrace these changes and design with more intention. What you'll learn: How designers are gaining influence earlier in product development Why AI is most powerful as a creative collaborator The importance of fast, continuous user feedback to improve outcomes How these trends are shaping a more empowered, customer-first design culture Resources & links: Lacey Fabrizio on LinkedIn Nathan Isaacs on LinkedIn The 2026 Experience Survival Guide: scaling human insight across every team — This on-demand webinar explores how AI and connected workflows help teams gather and act on customer feedback faster, smarter, and at scale across UX, product, design, and marketing. How to enhance design efficiency through continuous user feedback — This guide shows how continuous user feedback helps designers move faster, make smarter decisions, and reduce rework by testing early and iterating often. How to transform your UX design process with continuous customer feedback — an Insights Unlocked episode about building continuous customer interview programs to support the product development life cycle. How design teams leverage user feedback in design to transform products — This blog post explains how user feedback bridges intention and real experience to elevate design outcomes and reduce costly revisions.

    PT Pintcast - Physical Therapy
    The PT Funnel Is Broken: Why Patients Don't Start

    PT Pintcast - Physical Therapy

    Play Episode Listen Later Dec 19, 2025 64:15 Transcription Available


    Clinic owners and physical therapists — this one's a wake-up call. Jimmy dives into why 76% of referrals never start PT care and how friction at every stage of the funnel — forms, phone tag, poor UX — drives patients away. You'll also hear how concierge PT is changing expectations, why Netflix would never make you fax, and the real fixes every clinic can implement to stop the bleeding.What You'll Learn:Where patients are dropping off — and whyWhy your intake form is probably working against youHow self-referral is flipping traditional marketingConcierge PT pricing and perception shiftsFixes that scale without hurting patient trustSponsors:Pre-Roll: Brooks IHL → https://www.brooksihl.orgMid-Roll: EMPOWER EMR → https://www.empoweremr.comPre-Parting: U.S. Physical Therapy → https://www.usph.comPSA: Go Baby Go → Support mobility for kids: [Link Placeholder]Subscribe & Follow:Apple → https://apple.co/3IP8U0OSpotify → https://open.spotify.com/show/3LmMUT64yrUc2iGo9EmafcWebsite → https://www.ptpintcast.com/

    NN/g UX Podcast
    56. AI for UX Analysis: How Accurate Is It? (feat. Christian Holst & Jamie Holst, Baymard Institute)

    NN/g UX Podcast

    Play Episode Listen Later Dec 19, 2025 65:48


    As AI-powered tools flood the market promising quick evaluations and audits, the conversation zeroes in on a critical issue: the reliability of these tools. In this episode, co-hosts Therese Fessenden and NN/G VP Kate Moran sit down with Jamie Holst and Christian Holst, the co-founders of Baymard Institute, to examine the growing role of AI in UX analysis. The group discusses the risks of over-relying on AI—particularly for junior UX practitioners—and the deeper implications for professionalism in the field.About the speakers:Christian Holst (Co-founder & Research Director, Baymard Institute)Jamie Holst (Co-founder & CTO, Baymard Institute)Kate Moran (VP, NN/G)Links Referenced in the Episode:Try UX Ray for Free: https://baymard.com/product/ux-rayRead their article on AI accuracy: https://baymard.com/blog/ai-heuristic-evaluationsRelated NN/G Courses:Accelerating Research with AIAI for Design WorkflowsDesigning AI ExperiencesAI Product StrategyCheck out ALL of our courses at nngroup.com/learningRelated NN/G Articles:AI Hallucinations: What Designers Need to KnowAI-Powered Tools for UX Research: Issues and LimitationsAI as a UX AssistantAI Chatbots Discourage Error Checking

    The Defiant
    Ethereum's “HTTP Moment” with Marissa Posner & Yoav Weiss

    The Defiant

    Play Episode Listen Later Dec 19, 2025 40:00


    In this episode of The Defiant podcast, Camila Russo sits down in Buenos Aires (Devconnect) with Marissa Foster (Product, Ethereum Foundation) and Yoav Weiss (security researcher, Ethereum Foundation) to unpack The Trustless Manifesto and the Ethereum Interop Layer (EIL), why “trust assumptions” are quietly creeping into Ethereum's stack, and what it will take to preserve Ethereum's core values while making UX actually usable.We dig into the hidden places users are forced to trust intermediaries, from cross-chain interoperability and solvers to something most people never question: RPCs. Then we get practical: the guests walk through the EIL, a new approach to cross-chain UX that aims to deliver one-signature interop without introducing new trust assumptions, plus why the wallet becomes the center of the user's security model.Finally, we zoom out: how should wallets warn users, what does “walkaway test” really mean, and why institutions may end up being one of the strongest forces pushing crypto toward less counterparty risk.Topic list: • Why Ethereum's next phase is “mainstream adoption” — and why that raises the stakes • The Trustless Manifesto: what it is, why it was written, and what it's trying to prevent • Where trust assumptions sneak in: bridges, interop protocols, sequencers, oracles • RPCs as a giant blind spot: “we trust RPCs blindly” and why that can have real-world consequences • Trustlessness vs UX: why “great values + bad UX” can still lose users • “You can't build something trustless on top of something that isn't trustless” • What users should demand — and why it can't require everyone to be a security expert • How “beat” frameworks help: L2BEAT, upcoming interop criteria, and Walletbeat • The walkaway test: what happens if the team/server/intermediary disappears (or turns hostile)? • L2 sequencers: permissioned vs permissionless, censorship risk, and practical exit paths • Cloud dependencies (Cloudflare outage) and what it reveals about today's “decentralized” apps • Ethereum Interop Layer (EIL) explained: one-signature, wallet-centric, self-executing interop • Why “solvers open the envelope” — and how EIL avoids that trust model • Liquidity providers, vouchers, and how users pay gas cross-chain without the usual friction • Standards and coordination: wallets, L2s, and dapps all need to meet in the middle • The HTTP analogy: Ethereum today as the “pre-HTTP internet” and what seamless interop could unlock • Institutions and counterparty risk: why big players may push hardest for trust-minimized infrastructure • What's next: testnet learnings, audits, standards, wallet integrations, and 2026 mainnet targetExplore The Defiant ✨

    web3 with a16z
    From Wallets to Super Apps: The Internet's New Interface (with Phantom CEO)

    web3 with a16z

    Play Episode Listen Later Dec 19, 2025 41:15


    with @BChillman @jay_drainjr @rhackettCrypto wallets are no longer just wallets. They're the front door to a decentralized internet.In this episode, Phantom CEO Brandon Millman joins a16z crypto Investment Partner Jay Drain and host Robert Hackett to unpack how crypto wallets are evolving into full-blown consumer finance platforms — and why they may be the most credible candidates to become the internet's next super apps.We explore Phantom's journey from a Solana-first wallet to a multi-chain platform, why wallets are uniquely positioned to win trust around money, and how features like onchain trading, perps, social feeds, prediction markets, and payments are reshaping what people expect from a consumer finance app.The conversation also dives into:Why starting with finance may be a better path to a super app than starting with socialHow Phantom thinks about UX, trust, and security in cryptoThe rise of perpetual futures (perps) and prediction marketsWhat the FTX collapse meant for Solana — and the counterintuitive silver liningWhether AI agents could one day replace apps and browsersIf you're curious about where crypto, fintech, and consumer apps are headed next — and why wallets may become the most important interface on the internet — this episode is for you.Highlights01:32 – The evolution and role of crypto wallets2:42 – Wallets vs. browsers: the right mental model12:03 – Phantom's origin story and the Solana bet19:05 – Perps, trading, and product-market fit26:08 – UX, trust, and consumer finance30:52 – Social feeds, discovery, and network effects35:21 – Crypto as "black hole" absorbing finance37:09 – AI agents and the future of walletsFollow a16z crypto on...XLinkedInSpotifyApple PodcastsYoutube

    Vento del Cambiamento
    Perché gli utenti restano: switching cost e customer lock-in

    Vento del Cambiamento

    Play Episode Listen Later Dec 19, 2025 25:14


    Perché continuiamo a usare la stessa app anche quando ci fa innervosire? Non è abitudine: è switching cost, un mix di psicologia, UX e strategia che può trasformarsi in una leva potentissima per ridurre il churn.In questo episodio, con Daniele e Matteo analizziamo i tre tipi di switching cost, il customer lock-in, casi reali (Spotify, Figma, Apple) e strategie pratiche per aumentare il valore percepito e la fidelizzazione attraverso la user experience.

    Bitcoin Magazine
    Peter McCormack: Bitcoin Maximalism is Dead (Long Live Bitcoin Maximalism)

    Bitcoin Magazine

    Play Episode Listen Later Dec 18, 2025 25:41


    Bitcoin doesn't win by forcing everyone to run a node, it wins by fading into the background. In this conversation, Brandon Green sits down with Peter McKormack to discuss leaving What Bitcoin Did, Bitcoin UX, ETFs, and why invisible adoption matters most. From ETFs and pensions to media and football clubs, this episode breaks down how Bitcoin quietly integrates into everyday life.

    BSD Now
    642: Look Harder

    BSD Now

    Play Episode Listen Later Dec 18, 2025 77:05


    NOTES This episode of BSDNow is brought to you by Tarsnap (https://www.tarsnap.com/bsdnow) and the BSDNow Patreon (https://www.patreon.com/bsdnow) Headlines NOTES This episode of BSDNow is brought to you by Tarsnap (https://www.tarsnap.com/bsdnow) and the BSDNow Patreon (https://www.patreon.com/bsdnow) Headlines Is DWPD Still a Useful SSD Spec? (https://klarasystems.com/articles/is-dwpd-still-useful-ssd-spec/?utm_source=BSD%20Now&utm_medium=Podcast) Moving From Windows To FreeBSD As The Linux Chaos Alternative (https://hackaday.com/2025/11/11/moving-from-windows-to-freebsd-as-the-linux-chaos-alternative/) Computer Chronicles Revisited 131 - Open Look, OSF/Motif, Macintosh IIcx and A/UX (https://computerchronicles.blog/post/computer-chronicles-revisited-131-open-look-osf-motif-macintosh-iicx-aux/) - Submitted by listener S.M. Oliva News Roundup We haven't seen ZFS checksum failures for a couple of years (https://utcc.utoronto.ca/~cks/space/blog/solaris/ZFSOurRareChecksumFailuresII) Using FreeBSD to make self-hosting fun again (https://jsteuernagel.de/posts/using-freebsd-to-make-self-hosting-fun-again/) The usability of open source operating systems (https://posixcafe.org/blogs/2025/11/24/0/) Phoenix AZ timezone issue (https://lists.iana.org/hyperkitty/list/tz@iana.org/thread/JZTH2RBARV4YFNTNFAXBGOACAN65JPIX/) The only existing copy of UNIX v4 (https://oldbytes.space/@bitsavers/115505135441862982) Tarsnap This weeks episode of BSDNow was sponsored by our friends at Tarsnap, the only secure online backup you can trust your data to. Even paranoids need backups. Feedback/Questions Send questions, comments, show ideas/topics, or stories you want mentioned on the show to feedback@bsdnow.tv (mailto:feedback@bsdnow.tv) Join us and other BSD Fans in our BSD Now Telegram channel (https://t.me/bsdnow) Is DWPD Still a Useful SSD Spec? (https://klarasystems.com/articles/is-dwpd-still-useful-ssd-spec/?utm_source=BSD%20Now&utm_medium=Podcast) Moving From Windows To FreeBSD As The Linux Chaos Alternative (https://hackaday.com/2025/11/11/moving-from-windows-to-freebsd-as-the-linux-chaos-alternative/) Computer Chronicles Revisited 131 - Open Look, OSF/Motif, Macintosh IIcx and A/UX (https://computerchronicles.blog/post/computer-chronicles-revisited-131-open-look-osf-motif-macintosh-iicx-aux/) - Submitted by listener S.M. Oliva News Roundup We haven't seen ZFS checksum failures for a couple of years (https://utcc.utoronto.ca/~cks/space/blog/solaris/ZFSOurRareChecksumFailuresII) Using FreeBSD to make self-hosting fun again (https://jsteuernagel.de/posts/using-freebsd-to-make-self-hosting-fun-again/) The usability of open source operating systems (https://posixcafe.org/blogs/2025/11/24/0/) Phoenix AZ timezone issue (https://lists.iana.org/hyperkitty/list/tz@iana.org/thread/JZTH2RBARV4YFNTNFAXBGOACAN65JPIX/) The only existing copy of UNIX v4 (https://oldbytes.space/@bitsavers/115505135441862982) Tarsnap This weeks episode of BSDNow was sponsored by our friends at Tarsnap, the only secure online backup you can trust your data to. Even paranoids need backups. Feedback/Questions Send questions, comments, show ideas/topics, or stories you want mentioned on the show to feedback@bsdnow.tv (mailto:feedback@bsdnow.tv) Join us and other BSD Fans in our BSD Now Telegram channel (https://t.me/bsdnow)

    PodRocket - A web development podcast from LogRocket
    TanStack, TanStack Start, and what's coming next with Tanner Linsley

    PodRocket - A web development podcast from LogRocket

    Play Episode Listen Later Dec 18, 2025 45:56


    Jack Harrington sits down with Tanner Linsley to talk about the evolution of TanStack and where it's headed next. They explore how early projects like React Query and React Table influenced the headless philosophy behind TanStack Router, why virtualized lists matter at scale, and what makes forms in React so challenging. Tanner breaks down TanStack Start and its client-first approach to SSR, routing, and data loading, and shares his perspective on React Server Components, modern authentication tradeoffs, and composable tooling. The episode wraps with a look at TanStack's roadmap and what it takes to sustainably maintain open source at scale. We want to hear from you! How did you find us? Did you see us on Twitter? In a newsletter? Or maybe we were recommended by a friend? Fill out our listener survey (https://t.co/oKVAEXipxu)! https://t.co/oKVAEXipxu Let us know by sending an email to our producer, Elizabeth, at elizabeth.becz@logrocket.com (mailto:elizabeth.becz@logrocket.com), or tweet at us at PodRocketPod (https://twitter.com/PodRocketpod). Check out our newsletter (https://blog.logrocket.com/the-replay-newsletter/)! https://blog.logrocket.com/the-replay-newsletter/ Follow us. Get free stickers. Follow us on Apple Podcasts, fill out this form (https://podrocket.logrocket.com/get-podrocket-stickers), and we'll send you free PodRocket stickers! What does LogRocket do? LogRocket provides AI-first session replay and analytics that surfaces the UX and technical issues impacting user experiences. Start understanding where your users are struggling by trying it for free at LogRocket.com. Try LogRocket for free today. (https://logrocket.com/signup/?pdr) Chapters 01:00 – What is TanStack? Contributors, projects, and mission 02:05 – React Query vs React Table: TanStack's origins 03:10 – TanStack principles: headless, cross-platform, type safety 03:45 – TanStack Virtual and large list performance 05:00 – Forms, abandoned libraries, and lessons learned 06:00 – Why TanStack avoids building auth 07:30 – Auth complexity, SSO, and enterprise realities 08:45 – Partnerships with WorkOS, Clerk, Netlify, and Cloudflare 09:30 – Introducing TanStack Start 10:20 – Client-first architecture and React Router DNA 11:00 – Pages Router nostalgia and migration paths 12:00 – Loaders, data-only routes, and seamless navigation 13:20 – Why data-only mode is a hidden superpower 14:00 – Built-in SWR-style caching and perceived speed 15:20 – Loader footguns and server function boundaries 16:40 – Isomorphic execution model explained 18:00 – Gradual adoption: router → file routing → Start 19:10 – Learning from Remix, Next.js, and past frameworks 20:30 – Full-stack React before modern meta-frameworks 22:00 – Server functions, HTTP methods, and caching 23:30 – Simpler mental models vs server components 25:00 – Donut holes, cognitive load, and developer experience 26:30 – Staying pragmatic and close to real users 28:00 – When not to use TanStack (Shopify, WordPress, etc.) 29:30 – Marketing sites, CMS pain, and team evolution 31:30 – Scaling realities and backend tradeoffs 33:00 – Static vs dynamic apps and framework fit 35:00 – Astro + TanStack Start hybrid architectures 36:20 – Composability with Hono, tRPC, and Nitro 37:20 – Why TanStack Start is a request handler, not a platform 38:50 – TanStack AI announcement and roadmap 40:00 – TanStack DB explained 41:30 – Start 1.0 status and real-world adoption 42:40 – Devtools, Pacer, and upcoming libraries 43:50 – Sustainability, sponsorships, and supporting maintainers 45:30 – How companies and individuals can support TanStack Special Guest: Tanner Linsley.

    UX Leadership by Design
    UX Research Must Be Fast and Strategic to Survive

    UX Leadership by Design

    Play Episode Listen Later Dec 18, 2025 35:13 Transcription Available


    Send us a textIn this episode of UX Leadership by Design, Mark Baldino talks with Ryan Glasgow, CEO and founder of Sprig, about the future of UX research in an AI-first world. Ryan shares how Sprig was built to replace legacy survey tools like Qualtrics and SurveyMonkey by enabling real-time, in-context feedback and powerful AI-driven analysis. The conversation dives deep into how modern research can scale with fewer resources, why AI should be seen as an intern—not a threat—and how researchers can thrive by shifting toward strategic influence within organizations. If you're in product, design, or research leadership, this one's for you.Key TakeawaysLegacy research tools are broken – They're disconnected from user behavior and painfully slow—Sprig fixes that by embedding surveys in key workflows.AI isn't here to replace you—it's your intern – The most successful teams treat AI like an eager junior teammate that accelerates insights and frees up strategic thinking.UX research is evolving toward strategic impact – Tactical research is being democratized across teams; researchers who shift toward company-level strategy will thrive.Tool bloat is real—consolidation is the future – Many orgs are replacing 3–5 survey tools with Sprig to reduce costs and streamline workflows.You can't scale great product experiences without scaling insights – Research embedded across the product journey is the only way to keep up.Designers and Product Managers are sharing research responsibilities – It's now table stakes for cross-functional teams to gather, analyze, and act on feedback.Sprig uses Sprig – The team applies its own product to optimize A/B testing, feature development, and in-product recruiting—truly eating their own dog food.ChaptersFrom Product to Founder: Why Build Sprig – 01:00What Legacy Survey Tools Get Wrong – 04:00Sprig's End-to-End Research Workflow – 07:30Using Sprig to Build Sprig (Meta UX) – 09:45AI as Intern: Supercharging Strategic Work – 22:00The New Research Stack: Strategic > Tactical – 29:00The Future of UX Research Teams – 31:00Resources & LinksConnect with Ryan on LinkedInSprig AI-Native Survey App Connect with Mark on LinkedIn Fuzzy Math - B2B & Enterprise UX Design Consultancy

    The Object-Oriented UX Podcast
    086 - ORCA Series #15: Why Your Buttons Are Broken (and How to Fix Them)

    The Object-Oriented UX Podcast

    Play Episode Listen Later Dec 18, 2025 35:10


    Allie Ofisher has worked as a UX consultant for complex systems, served as the lead instructor for the Representation Round in the OOUX Foundations program, and is a Certified Advanced OOUX Strategist. She's also one of the core contributors to the newly refilmed OOUX Masterclass, leading the way on rethinking CTA Representation and object integrity.In this episode of the podcast, Sophia and Allie talk about how broken CTAs sabotage UX (and trust), why screen-first design leads to bloated prototypes and stakeholder distractions, and how to align affordances across object views without creating chaos.LINKS:Allie Ofisher ⁠https://www.allieofisher.com/⁠• Connect with Allie Ofisher on LinkedIn ⁠https://www.linkedin.com/in/allieofisher⁠• OOUX We did it Again ⁠https://www.youtube.com/@OOUXwediditagain⁠Continue the conversation on the OOUX Forum!

    Future of UX
    #137 Generative UI: Lessons from Google Labs Disco

    Future of UX

    Play Episode Listen Later Dec 18, 2025 19:34


    Generative UI is quietly changing how digital products work — and Google Labs' experimental browser Disco is a perfect example of that shift.Not what buttons look like.But how interfaces are created in the first place.In this episode of Future of UX, I explore what happens when interfaces are no longer fixed screens, but generated on the fly based on user intent, context, and goals.Using Disco and its GenTabs feature as a lens, we talk about:why browsing is shifting from search-first to goal-firsthow UI becomes a temporary, situational response rather than a static artifactand why trust, transparency, and responsibility become core UX challenges in generative systemsThis is not a tool review or a hype episode.It's a UX-first perspective on what Generative UI signals for designers, product teams, and anyone shaping digital experiences.If you work in UX, product, or design strategy, this episode will help you understand what's actually changing and why it matters.Become part of the conversation:Please share your thoughts here: Users casually creating their own apps now? AI for Designers: 5-week Bootcamp

    TheTop.VC
    (Silicon Valley Investor) Platform Venture Studio's Founder, Jeremy Burton: Why Now Is The Time To Build A Marketplace Startup

    TheTop.VC

    Play Episode Listen Later Dec 17, 2025 31:32


    Sponsored by Auth0 for Startups → 1-year free https://auth0.com/startups/vip Auth0 is an adaptable authentication and authorization platform that helps you secure your apps and AI agents. It delivers convenience, privacy, and security so you can focus on building a great UX. VC PROFILE: Jeremy Burton, Founder of Platform Venture Studio https://www.linkedin.com/in/jeremymburton

    Diseño y Diáspora
    681. Respons-habilidad, respuestas y habilidades (España/Venezuela/Francia). Una charla con Daniela Peñaranda, Fran de la Fuente y Hector Giner

    Diseño y Diáspora

    Play Episode Listen Later Dec 17, 2025 48:24


    Daniela Peñaranda, Fran de la Fuente y Hector Giner son los que participaron del panel. Daniela es una diseñadora venezolana radicada en Francia que trabaja en el diseño de productos digitales. Fran de la Fuente es un diseñador estratégico y co-fundador de Ikigai Design. Hector Giner es el CEO y co-fundador de Z1 digital studio.En Octubre fue el festival de Diseño ético: Ethical Shift en Sevilla. Siempre que me invitan a dar una charla, ofrezco también hacer un panel con otres que participan del evento. PHice varias entrevistas con los otros ponentes de este evento, e incluso armé una lista de podcasts sobre diseño ético con los que entrevisté. Mi co-piloto en este episodio, entrevistando conmigo es Fernando Naranjo. Esta entrevista es parte de las listas: Diseño ético, España y diseño, Venezuela y diseño, Francia y diseño, Diseño UX y Paneles. Este episodio tiene una calidad de sonido muy mala. Pedimos disculpas. Grabar en vivo sigue siendo un desafío.

    IO&TEch
    Alan, dai

    IO&TEch

    Play Episode Listen Later Dec 17, 2025 32:26


    (00:00:00) Alan, dai (00:00:13) Introduzione al Software 2025 (00:00:34) Antipasti Tecnologici (00:02:01) Svolta di Apple nel 2025 (00:04:14) L'importanza di iOS 26 (00:05:48) Intelligenza Artificiale e iOS 18 (00:08:37) Errori con iOS 18.3 (00:11:07) La Novità di iOS 18.4 (00:14:14) Cambiamenti nella Numerazione (00:15:32) Liquid Glass e Innovazioni (00:16:36) Riconoscimento del Cambiamento (00:20:07) Contaminazione tra Dispositivi (00:25:41) Aspettative per il 2026 (00:28:52) Evoluzione dell'Ecosistema Apple (00:31:47) Saluti e Conclusioni dell'Anno Il 2025 è l'anno della vera svolta software o solo di una grande confusione? In questa puntata analizzo il controverso design "Liquid Glass", la fuga di Alan Dye verso Meta e un'Apple Intelligence che ancora fatica a ingranare. Tra numerazioni di iOS che non tornano e indizi sui futuri iPhone pieghevoli, cerco di capire se Apple sta tracciando una nuova strada o se sta solo correndo ai ripari.Le novità di iOS 26.3Visita Digiteee e scopri tutte le notizie sulla tecnologiaSegui Digiteee su TikTokDimmi la tua su Twitter, su Threads, su Telegram, su Mastodon, su BlueSky o su Instagram.Mail jacoporeale@yahoo.it Scopri dove ascoltare il podcast e lascia una recensione su Apple Podcast o Spotify.Ascolta An iPad guy su YouTube Podcast.Supporta il podcast

    PodRocket - A web development podcast from LogRocket
    React got hacked with David Mytton

    PodRocket - A web development podcast from LogRocket

    Play Episode Listen Later Dec 16, 2025 37:54


    In this episode, Noel sits down with David Mytton, founder and CEO of Arcjet, to unpack the React2Shell vulnerability and why it became such a serious remote code execution risk for apps using React server components and Next.js. They explain how server-side features introduced in React 19 changed the attack surface, why cloud providers leaned on WAF mitigation instead of instant patching, and what this incident reveals about modern JavaScript supply chain risk. The conversation also covers dependency sprawl, rushed patches, and why security as a feature needs to start long before production. Links X: https://x.com/davidmytton Blog: https://davidmytton.blog Resources Multiple Threat Actors Exploit React2Shell: https://cloud.google.com/blog/topics/threat-intelligence/threat-actors-exploit-react2shell-cve-2025-55182 We want to hear from you! How did you find us? Did you see us on Twitter? In a newsletter? Or maybe we were recommended by a friend? Fill out our listener survey (https://t.co/oKVAEXipxu)! https://t.co/oKVAEXipxu Let us know by sending an email to our producer, Elizabeth, at elizabeth.becz@logrocket.com (mailto:elizabeth.becz@logrocket.com), or tweet at us at PodRocketPod (https://twitter.com/PodRocketpod). Check out our newsletter (https://blog.logrocket.com/the-replay-newsletter/)! https://blog.logrocket.com/the-replay-newsletter/ Follow us. Get free stickers. Follow us on Apple Podcasts, fill out this form (https://podrocket.logrocket.com/get-podrocket-stickers), and we'll send you free PodRocket stickers! What does LogRocket do? LogRocket provides AI-first session replay and analytics that surfaces the UX and technical issues impacting user experiences. Start understanding where your users are struggling by trying it for free at LogRocket.com. Try LogRocket for free today. (https://logrocket.com/signup/?pdr) Chapters

    The World of UX with Darren Hood
    The World of UX, Episode 292: Understanding UX (and its Inner Workings)

    The World of UX with Darren Hood

    Play Episode Listen Later Dec 16, 2025 35:35


    This episode features Darren's appearance on the Beyond the Interface podcast, where he talked about the importance of understanding UX, embracing it as a discipline, the various pitfalls we face, some historical factoids, and more. Check out this engaging and very energetic conversation.REMINDER: Video is available for this episode via select resources. #ux#podcasts#cxofmradio#cxofm#realuxtalk#worldofux#worldouxBookmark the new World of UX website at https://www.worldoux.com. Visit the UX Uncensored blog at https://uxuncensored.medium.com. Get your specialized UX merchandise at https://www.kaizentees.com.

    TheTop.VC
    (YC W22) Cotera Founder, Tom Firth: Getting Into YC & Hitting PMF

    TheTop.VC

    Play Episode Listen Later Dec 16, 2025 40:03


    Sponsored by Auth0 for Startups → 1-year free https://auth0.com/startups/vip Auth0 is an adaptable authentication and authorization platform that helps you secure your apps and AI agents. It delivers convenience, privacy, and security so you can focus on building a great UX. FOUNDER PROFILE: Tom Firth, Founder of Cotera https://www.linkedin.com/in/tdfirth/

    UX Soup
    Gaming

    UX Soup

    Play Episode Listen Later Dec 16, 2025 28:36


    As the holidays are upon us, it seems fitting to talk about one of the popular presents young people especially will be asking for: games. Join us on the last episode for 2025 as we discuss how UX research for gaming differs from other industries, how gaming UX has changed over the years, future trends, and most importantly, what games we are all playing at the moment.

    Thinking Crypto Interviews & News
    Building the SAFEST Crypto Hardware Wallets! with Matej Zak

    Thinking Crypto Interviews & News

    Play Episode Listen Later Dec 15, 2025 36:56 Transcription Available


    Matej Zak, CEO of Trezor, and I sat down at their Prague office to discuss the new Trezor Safe 7 hardware wallet and much more.Topics:- Trezor's new device - Safe 7 - Design and Security approach - The future of self custody - Preparing for potential quantum-computing threats to crypto security - Does Trezor have plans to go public? 

    Career Strategy Podcast with Sarah Doody
    153: 5 Things Hired UX People Do That Work in Today's UX Job Market

    Career Strategy Podcast with Sarah Doody

    Play Episode Listen Later Dec 15, 2025 23:26


    Still applying to dozens, or hundreds, of UX roles and not hearing back? It's not the number of applications that gets you hired. It's the strategy behind how you position yourself.In this rapid-fire episode, Sarah breaks down the five things she consistently sees among UX candidates who are getting hired right now. Whether you've applied to 50, 100, or 200+ jobs without results, these are the shifts that will change your job search immediately.This episode is your wake-up call: Stop applying to more roles and start fixing these five root issues.What You'll Learn in This Episode:✔️ Why applying to more jobs won't fix your job search✔️ How to optimize your LinkedIn so recruiters find you✔️ Why most candidates dramatically undervalue their skills✔️ The danger of getting feedback from people who aren't involved in hiring✔️ The truth about UX portfolios—and why yours should not be a website✔️ Why clarity about what you want is the real job search shortcutTimestamps:00:00 Introduction and Purpose00:38 Common Job Search Mistakes02:07 Leveraging LinkedIn for Job Search04:18 Valuing Your Skills and Experience07:22 Overcoming the Unhirable Mindset10:46 Creating Effective Portfolios14:18 Clarity in Career Goals17:57 Recap and Final Thoughts19:28 Career Strategy Lab and Workshops20:56 Podcast Reviews and Closing

    UXpeditious: A UserZoom Podcast
    Why AI in user research isn't replacing real people (yet) with Mario Callegaro

    UXpeditious: A UserZoom Podcast

    Play Episode Listen Later Dec 15, 2025 47:34


    Episode web page: https://bit.ly/3KUDMzV Episode description: In this episode of Insights Unlocked, host Amrit Bhachu sits down with Mario Callegaro, founder of Callegaro Research and a leading expert in survey methodology and AI-augmented research. Mario brings a wealth of experience from his 15 years at Google and shares practical, thoughtful guidance on how to responsibly integrate AI tools into UX, market, and survey research workflows. From the evolving role of the researcher to the risks and potential of synthetic users, this episode unpacks what's changing, what to be cautious of, and what skills are now essential in the age of AI. What you'll learn How AI supports every phase of the research workflow: planning, execution, and activation The role of prompt engineering in getting better insights from AI tools Why synthetic users and synthetic data can't yet replace real human participants What researchers are gaining—and potentially losing—by relying on AI The current limitations of large language models in capturing nuance and variability Practical advice on testing and validating AI tools with known datasets Why transparency, iteration, and responsible experimentation are key Resources & links Mario on LinkedIn (https://www.linkedin.com/in/mcallegaro/) Amrit on LinkedIn (https://www.linkedin.com/in/amritsbhachu/) Callegaro Research (https://callegaroresearch.com/) Quantitative User Experience Association (https://www.quantuxcon.org/) There's an AI for that (https://theresanaiforthat.com/) Mike on LinkedIn (https://www.linkedin.com/in/mikemace/) Nathan Isaacs on LinkedIn (https://www.linkedin.com/in/nathanisaacs/) Learn more about Insights Unlocked: https://www.usertesting.com/podcast

    CryptoNews Podcast
    #500: Anurag Arjun, Co-founder of Avail, on Interoperability, Liquidity Unification, and The Future of Crypto

    CryptoNews Podcast

    Play Episode Listen Later Dec 15, 2025 24:28


    Anurag Arjun is the Co-founder of Avail, a unified foundation for rollups to scale horizontally, share liquidity, move assets trustlessly, communicate permissionlessly along with a multi-token economic security.He entered the blockchain industry in 2017, founding Matic Network, which evolved into Polygon Labs. By 2020, he launched Avail within the Polygon ecosystem, utilizing his background in research, economics, and engineering. In March 2023, he spun out Avail as an independent project.  Anurag is a seasoned entrepreneur who has founded several successful startups across diverse industries, ranging from cash flow lending to regulatory tech. His expertise and vision continue to drive Avail's success and position the company at the forefront of the blockchain revolution.In this conversation, we discuss:- Biggest misconceptions people have about interoperability and “multichain” today- UX is still the main pain point in crypto - Intent-based architecture - Liquidity unification - Creating a unified balance across chains - Quantum's threat to crypto - Unlocking a multichain userbase - Liquidity fragmentation - Making Nexus chain-agnostic — including EVM, non-EVM, and eventually Solana - The future of crypto AvailX: @AvailProjectWebsite: www.availproject.orgTelegram: t.me/AvailCommunityAnurag ArjunX: @anuragarjunLinkedIn: Anurag Arjun---------------------------------------------------------------------------------This episode is brought to you by PrimeXBT.PrimeXBT offers a robust trading system for both beginners and professional traders that demand highly reliable market data and performance. Traders of all experience levels can easily design and customize layouts and widgets to best fit their trading style. PrimeXBT is always offering innovative products and professional trading conditions to all customers.  PrimeXBT is running an exclusive promotion for listeners of the podcast. After making your first deposit, 50% of that first deposit will be credited to your account as a bonus that can be used as additional collateral to open positions. Code: CRYPTONEWS50 This promotion is available for a month after activation. Click the link below: PrimeXBT x CRYPTONEWS50FollowApple PodcastsSpotifyAmazon MusicRSS FeedSee All

    The Effortless Podcast
    The Structured vs. Unstructured Debate in Business Software - Episode 20: The Effortless Podcast

    The Effortless Podcast

    Play Episode Listen Later Dec 15, 2025 82:29


    In this episode of The Effortless Podcast, Amit Prakash and Dheeraj Pandey dive deep into one of the most important shifts happening in AI today: the convergence of structured and unstructured data, interfaces, and systems.Together, they unpack how conversations—not CRM fields—hold the real ground truth; why schemas still matter in an AI-driven world; and how agents can evolve into true managers, coaches, and chiefs of staff for revenue teams. They explore the cognitive science behind visual vs conversational UI, the future of dynamically generated interfaces, and the product depth required to build enduring AI-native software.Amit and Dheeraj break down the tension between deterministic and probabilistic systems, the limits of prompt-driven workflows, and why the future of enterprise AI is “both-and” rather than “either-or.” It's a masterclass in modern product, data design, and the psychology of building intelligent tools.Key Topics & Timestamps 00:00 – Introduction02:00 – Why conversations—not CRM fields—hold real ground truth05:00 – Reps as labelers and the parallels with AI training pipelines08:00 – Business logic vs world models: defining meaning inside enterprises11:00 – Prompts flatten nuance; schemas restore structure14:00 – SQL schemas as the true model of a business17:00 – CRM overload and the friction of rigid data entry20:00 – AI agents that debrief and infer fields dynamically23:00 – Capturing qualitative signals: champions, pain, intent26:00 – Multi-source context: transcripts, email threads, Slack29:00 – Why structure is required for math, aggregation, forecasting32:00 – Aggregating unstructured data to reveal organizational issues35:00 – Labels, classification, and the limits of LLM-only workflows38:00 – Deterministic (SQL/Python) vs probabilistic (LLMs) systems41:00 – Transitional workflows: humans + AI field entry44:00 – Trust issues and the confusion of the early AI market47:00 – Avoiding “Clippy moments” in agent design50:00 – Latency, voice UX, and expectations for responsiveness53:00 – Human-machine interface for SDRs vs senior reps56:00 – Structured vs unstructured UI: cognitive science insights59:00 – Charts vs paragraphs: parallel vs sequential processing1:02:00 – The “Indian thali” dashboard problem and dynamic UI1:05:00 – Exploration modes, drill-downs, and empty prompts1:08:00 – Dynamic leaves, static trunk: designing hierarchy1:11:00 – Both-and thinking: voice + visual, structured + unstructured1:14:00 – Why “good enough” AI fails without deep product1:17:00 – PLG, SLG, data access, and trust barriers1:20:00 – Closing reflections and the future of AI-native softwareHosts: Amit Prakash – CEO and Founder at AmpUp, former engineer at Google AdSense and Microsoft Bing, with extensive expertise in distributed systems and machine learningDheeraj Pandey – Co-founder and CEO at DevRev, former Co-founder & CEO of Nutanix. A tech visionary with a deep interest in AI, systems, and the future of work.Follow the Hosts:Amit PrakashLinkedIn – Amit Prakash I LinkedInTwitter/X – https://x.com/amitp42Dheeraj PandeyLinkedIn –Dheeraj Pandey | LinkedIn Twitter/X – https://x.com/dheerajShare your thoughts : Have questions, comments, or ideas for future episodes?Email us at EffortlessPodcastHQ@gmail.comDon't forget to Like, Comment, and Subscribe for more conversations at the intersection of AI, technology, and innovation.

    The Becky Beach Show
    95. How a Broken User Experience Is Sabotaging Your Digital Product Business and What to Do!

    The Becky Beach Show

    Play Episode Listen Later Dec 15, 2025 7:43


    In this episode, Becky Beach—a former UX and product design lead for Fortune 500 giants like Verizon and American Airlines—unpacks how poor user experience (UX) design quietly destroys digital product sales. Drawing from 20+ years of experience and a successful transition into digital product entrepreneurship, Becky explains why UX is the foundation of online sales success and how it's often overlooked by creators and marketers.Listeners will discover the most common UX mistakes—from cluttered sales pages and unclear calls to action to slow load times and lack of trust signals. Through relatable analogies and real-world examples, the episode demystifies UX in layman's terms and shows how it directly impacts conversions.This is a must-listen for digital product sellers who want more sales without spending more on ads. You'll walk away with actionable tips to audit and improve your sales pages immediately.Visit the show notes and get a free GPT and workbook to sell your digital products at https://beckybeachshow.com 

    Ultimate Guide to Partnering™
    280 – A Half Trillion Dollar Opportunity: How ServiceNow Unlocks Marketplace

    Ultimate Guide to Partnering™

    Play Episode Listen Later Dec 14, 2025 41:45


    Welcome back to the Ultimate Guide to Partnering® Podcast. AI agents are your next customers. Subscribe to our Newsletter: https://theultimatepartner.com/ebook-subscribe/ Check Out UPX:https://theultimatepartner.com/experience/ Jen Odess, Group Vice President of Partner Excellence at ServiceNow, joins Vince Menzione to discuss the company’s incredible transformation from an IT ticketing solution to a leading AI-native platform for business transformation. Jen dives deep into how ServiceNow has strategically invested in and infused AI into its unified platform over the last decade, enabling over a billion workflows daily. She also outlines the critical role of the partner ecosystem, which executes 87% of all implementations, and reveals the company’s strategic initiatives, including its commitment to the hyperscaler marketplaces, the goal to hit half a billion dollars in annual contract value for its Now Assist AI product, and the push for partners to adopt an ‘AI-native’ methodology to capitalize on the fact that customers still want over 70% of AI buying to be done through partners. Key Takeaways ServiceNow is an ‘AI-native’ company, having invested in and built AI directly into its unified platform for over a decade. The company’s core value today is in its unified AI platform, single data model, and leadership in workflows that connect the entire enterprise. ServiceNow will hit $500 million in annual contract value for its Now Assist AI products by the end of 2025, making it the fastest-growing product in company history. An astonishing 87% of all ServiceNow implementations are done by its global partner ecosystem, highlighting their crucial role. The company is leveraging the half-trillion-dollar opportunity of durable cloud budgets by driving marketplace transactions and helping customers burn down cloud commits using ServiceNow solutions. To win in the AI era, partners must adopt AI internally, co-innovate on the platform, and strategically differentiate themselves to rank higher in the forthcoming agentic matching system. Key Tags: ServiceNow, AI-native platform, Now Assist, Jen Odess, partner excellence, workflow leader, AI platform for business transformation, hyperscalers, Microsoft Azure, Google Cloud, AWS, marketplace transactions, cloud commits, AIDA model, agentic matching, F-Pattern, Z-Pattern, group vice president, MSP, GSI, co-innovation, autonomous implementation, technical constraints, visual hierarchy, UX, UI, responsive design. Ultimate Partner is the independent community for technology leaders navigating the tectonic shifts in cloud, AI, marketplaces, and co-selling. Through live events, UPX membership, advisory, and the Ultimate Guide to Partnering® podcast, we help organizations align with hyperscalers, accelerate growth, and achieve their greatest results through successful partnering. Transcript: Jen Odess Audio Podcast [00:00:00] Jen Odess: The AI platform for business transformation, and I love to say to people, it sounds like a handful of cliche words that just got stacked together. The AI platform for business transformation. Yeah. We all know these words, so many companies use ’em, but it is such deliberate language and I love to explain why. [00:00:20] Vince Menzione: Welcome to, or welcome back to The Ultimate Guide to Partnering. I’m Vince Menzi on your host, and my mission is to help leaders like you achieve your greatest results through successful partnering. Today we have a special leader, Jen Odes is the GVP for Partner Excellence at ServiceNow. And joins me here in the studio in Boca Raton. [00:00:40] Vince Menzione: Jen, welcome to the podcast. Thanks, Vince. It’s so great to be here. I am so thrilled to welcome you. To Boca Raton, Florida. Our podcast home look at this amazing background we have Here is this, and this is where we host our ultimate partner Winter retreat. Actually, in February, we’re gonna give that a plug. [00:00:58] Vince Menzione: Okay. I’d love to have you come back. I’d love to have an invite. And you flew in this morning from Washington DC [00:01:04] Jen Odess: I did. It was 20 degrees when I left my house this morning and this backdrop. Is definitely giving me, island South Florida like vibes. It’s fabulous. [00:01:13] Vince Menzione: And we’re gonna talk about ServiceNow. [00:01:14] Vince Menzione: And you’re also opening an office down here? We [00:01:17] Jen Odess: are [00:01:17] Vince Menzione: in West Palm Beach. Not too far from where we are. Yes. Later 2026. Yeah. I love that. And then so we’ll work on the recruiting year, but let’s dive in. Okay. So thrilled to have ServiceNow and to have you in the room. This has been an incredible time for your organization. [00:01:31] Vince Menzione: I have been watching, obviously I work with Microsoft. We’ve had Google. In the studio, Amazon onboard as well. And other than those three organizations, I can’t think of any other legacy organization that has embraced AI more succinctly than ServiceNow. And I thought we’d start there, but I really wanna spend some time getting to know you and getting to know your role, your mission, and your journey to this incredible. [00:01:57] Vince Menzione: Leadership role as a global vice president. We’ll talk about Or [00:02:01] Jen Odess: group. Group Vice president. I know it doesn’t roll off the tongue. I get it. A group vice president doesn’t roll. [00:02:05] Vince Menzione: G-V-P-G-V-P doesn’t roll off the time. And in some organizations it is global. It is in other organizations, it’s group. So let’s, you’re not [00:02:12] Jen Odess: the first to say global vice president. [00:02:14] Jen Odess: Okay. I’ll take either way. It’s fine. [00:02:15] Vince Menzione: Yeah. Yeah. And might be a promotion. Let’s talk. Let’s talk about that. Let’s talk about you and your career journey and your mission. [00:02:22] Jen Odess: Yeah, so I’ve been at ServiceNow for five years. In fact, January will be like the five year anniversary and then it will be the beginning of my sixth year. [00:02:31] Jen Odess: Amazing. And I actually got hired originally to build out the initial partner enablement function. So it didn’t really exist five years ago. There was certainly enablement that happened to Sure. All individuals that were. Using, consuming, buying ServiceNow, working with ServiceNow. But the partner enablement function from pre to post-sale, that whole life cycle didn’t exist yet. [00:02:54] Jen Odess: So that was my initial job. I got hired to run partner enablement and it before. And how big [00:02:59] Vince Menzione: was your partner organization at that point? It must have been pretty small. [00:03:01] Jen Odess: It was actually not as small as you would think. Gosh, that’s a great question. You’re challenging my memory from five years ago. [00:03:08] Jen Odess: I know that we’re over 2,500 partners today and we add hundreds every year, so it had to have been in the low one thousands. Wow. Is where we were five years ago. But the maturity of the ecosystem is grossly larger today than it was then. I can imagine. So back then there was less than 30,000 individuals that were skilled on ServiceNow to sell or solution or deliver. [00:03:34] Jen Odess: Today there’s almost a hundred thousand. Wow. So yeah that’s like the maturity in the capability within the ecosystem. But before I start on my ServiceNow and my group vice president. Which is a great role, by the way. Group Vice President. Yeah. Partner Excellence group. I’m very proud of it. [00:03:49] Jen Odess: But but let me tell you what brought me here, please. So I actually came from a partner, but not in the ServiceNow ecosystem. Okay. I won’t name the partner, but let’s just say it’s a competitor, a competitive ecosystem. And I worked for a services shop that today I would refer to as multinational. [00:04:11] Jen Odess: Kind of a boutique darling, but with over 1,500 consultants, so Okay. A behemoth as well? Yeah. Privately held. And we were a force to be reckoned with, and it was really fun. I held so many roles. I was a customer success manager. I led the data science practice at one point. I ran global alliances and partnerships. [00:04:35] Jen Odess: At one point I was the chief of staff to the CEO at the time that company was acquired. Big global si. And and then at one point I even spun off for the big global SI and helped run a culture initiative to transform co corporate culture. Wow. Very inside the whole organization. Wow. That is very, yeah. [00:04:54] Jen Odess: Really interesting set of roles. And the whole reason I came to ServiceNow is by the time I was concluding that journey in that ecosystem on the services side, I felt like. I didn’t fully understand what it meant to be on the software product side. And I often felt like I approached friction or moments of frustration and heartache with resentment for the software company. [00:05:20] Jen Odess: Sure. Or maybe just a lack of empathy for what they must be going through as well. It always felt like I was on the kind of [00:05:26] Vince Menzione: negative you were on the other side of the table. Totally. [00:05:27] Jen Odess: Yeah. And, or maybe like the redheaded stepchild kind of a concept as a partner. And so I sought out to. Learn more, which is probably a big piece of my journey is just constant curiosity. [00:05:38] Jen Odess: Nice. And I thought I think the thing I’m missing is seeing what it means firsthand to be on the software product side. And that was what led me to a career at ServiceNow. Five years strong. Yeah. So [00:05:50] Vince Menzione: talk about partner experience for those who don’t know what that means. [00:05:53] Jen Odess: Yeah. Today my role is partner excellence, but it used to be partner experience. [00:05:58] Jen Odess: Okay. And so the don’t. Yeah, that’s normal to say both things. And they actually mean two very different things. [00:06:04] Vince Menzione: Yeah, I would say so. [00:06:05] Jen Odess: And we deliberately changed the title about a year ago. So today, partner Excellence is about really ensuring that we build a vibrant AI led ecosystem. And that’s from the whole life cycle of the partner, from the day they choose to be a partner and onboard, and hopefully to the day they’re just. [00:06:23] Jen Odess: Thriving and growing like crazy, and then across the whole life cycle of the customer pre to post sale. So it’s, we are almost like the underpinning and the infras infrastructure. Someone once said it’s like we’re the insurance policy of all global partnerships and channels. That’s how we operate across global partnerships and channels and service Now. [00:06:42] Vince Menzione: And you have a very intimate relationship with those partners. We’re gonna dive in on that as well. Yes. But let’s talk about this time like no other. I talk about tectonic shifts at all of our events. People that listen to our podcasts know we talk about the acceleration of transformation, and it’s happening so fast. [00:06:58] Vince Menzione: It was happening fast even during COVID. But then. I’ll call this date or time period, the November 20, 22 time period when Chat GPT launched. Oh yeah. And that really changed the world in many respects, right? Yeah. Microsoft had already leaned in with chat, GPT, Google, we talked to Google about this. [00:07:17] Vince Menzione: Even having them in the room was like, they were caught flatfooted in a way, and they had a lot of the technology and they didn’t lean in. But it feels like ServiceNow was one of the first, certainly on the ISV side of the house and refer to the term ISV. Loosely, because hyperscalers are ISVs as well. [00:07:34] Vince Menzione: They were early to lean in and have leaned it in such a way from a business application perspective that I believe we haven’t seen embracing and infusing AI into your platform. I was hoping we could dive in a little bit on ServiceNow from a. Kinda legacy, what the organization was and is today. [00:07:56] Vince Menzione: And then also this infusion of AI into the platform. If you don’t mind, [00:07:59] Jen Odess: I love this topic. Okay. And I feel like it’s such a privilege to talk about ServiceNow on this topic because we really are a leader in the category. I’ll almost rewind back to over 20 years ago when the company was founded. [00:08:11] Jen Odess: Today, fast forward, we are so much more than an IT ticketing company. We are, [00:08:16] Vince Menzione: but that was the legacy. That’s how I knew service now 20 years ago. [00:08:19] Jen Odess: And what a beautiful legacy. Yeah. But we have expanded immensely beyond that. And that’s the beautiful story to tell customers. That’s so fun. [00:08:28] Jen Odess: But what what I love is that. So 20 years ago, that was where we started. And today, do you know that over a billion workflows are put to work every single day for our customers? A billion [00:08:38] Vince Menzione: workflows, over a billion workflows. That’s crazy. [00:08:40] Jen Odess: And 87% of all implementations for ServiceNow were done by partnerships. [00:08:46] Jen Odess: And channels. That’s fantastic. So you think about those billion plus workflows daily, all because of our partner ecosystem. This is my small plug. I’m just very proud 80, proud 86%. [00:08:56] Vince Menzione: Did you hear that? Part’s 86%. [00:08:57] Jen Odess: Amazing. And so that’s like what we’re, that’s what we’re a leader in the category. We are a leader in workflows categorically. [00:09:05] Jen Odess: But then over a decade ago, we started investing in ai. We started building it right into our platform, and this becomes the next kind of notch on our belt, which is we are a unified platform. Nothing is bolted on, nothing is just apid in. Yeah, it is a unified platform. So all of that AI that for the past decade we’ve been building in into our platform. [00:09:28] Jen Odess: Just in our AI platform, which is now what we are calling it, the AI platform. [00:09:34] Vince Menzione: And I would say that unless you were a startup starting up from scratch today and building on an LLM, we were building in a way I don’t think any other organization’s gonna actually state that [00:09:45] Jen Odess: what’s actually why we call ourselves AI native. [00:09:47] Jen Odess: Yeah, beca for that exact reason. And that’s who we’re competing with a lot these days, is the truly AI native startups where they didn’t have, the 20 years. Previously that we had, but that’s what makes us so unique in the situation, is that unified AI platform, a single data model that can connect to anything. [00:10:07] Jen Odess: And then the workflow leader. And when you put all those things together, AI plus data, plus workflows and that’s where the magic happens. Yeah. Across the enterprise. It’s pretty cool. [00:10:17] Vince Menzione: That is very cool. And you start thinking about, and we start talking about agent as a, as an example. Let’s talk about this for a second. [00:10:23] Vince Menzione: You, when what is this bolt-on, we could use the terms co-pilot, we could use Ag Agent ai, but they are generally bolted onto an existing application today. So take us through the 10 years and how it has become a portion or a significant portion. Of ServiceNow. [00:10:41] Jen Odess: When say the question a little bit more. [00:10:43] Jen Odess: Like when you say it’s, yeah, when which examples have bolted on? [00:10:47] Vince Menzione: So exa, we, what we see today is the hyperscalers coming out with their own solution sets, right? They’re taking and they’re offering it up to their ecosystem to infuse it into their product and portfolio. To me, those that look like bolted on in many respects, unless it’s an AI need as a native organization, a startup organization. [00:11:07] Vince Menzione: They’re mostly taking and re-engineering or bolting onto their existing solutions. [00:11:12] Jen Odess: I follow. Yeah. Thank you for giving me a little more context. So I call this our any problem. It’s like one of the best problems to have we can connect into. Anything, any cloud, any ai, any platform, any system, any data, any workflow, and that’s where any hyperscaler, and that’s the part that makes it so incredible. [00:11:32] Jen Odess: So your word is bolt on, and I use the word any the, any problem. Yeah. We’ve got this beautiful kind of stack visual that just, it’s like it just one on top of the other. Any. Any, and no one else can really say that. I gotta see [00:11:45] Vince Menzione: that visual. Yeah. Yeah. So talk about this a little bit more. So you’re uniquely positioned. [00:11:52] Vince Menzione: Let’s talk about how you position, you talked about being AI native. What does that imply and what does that mean in terms of the evolution of the platform? From ticketing to workflows to the business applications? What are the type of applications Yeah. Markets, industries that you’re starting to see. [00:12:08] Jen Odess: So I’ll actually answer this with, taking on a small, maybe marketing or positioning journey. So there was a time when our tagline would be The World Works with ServiceNow. There was a time when it was, we put AI to work for people and today and it, I think it was around Knowledge 2025, this came out. [00:12:28] Jen Odess: It was the AI platform for business transformation. And I love to say to people, it sounds like a handful of. Cliche words that just got stacked together. The AI platform for business transformation. Yeah. We all know these words, so many companies use ’em, but it is such deliberate language and I love to explain why. [00:12:46] Jen Odess: So the first is the AI platform is calling out that we are an AI native platform. We are a unified platform. It’s a chance to say all that goodness I already shared with you. Yeah. And the business transformation is actually telling the story of no longer being a solution. Point or no longer being an individual product that does X. [00:13:06] Jen Odess: It’s about saying. The ServiceNow platform can go north to south and east to west across your entire enterprise. Okay. Up and down the entire tech stack. Any. And then east to west, it can cut across the enterprise, the C-suite, the buying centers, all into one unified AI platform. With one data model. [00:13:26] Jen Odess: I love it. And so I love that AI platform for business transformation actually has so much purpose. [00:13:32] Vince Menzione: It does. So you’re going across the stack, so you’re going all the way from the bottom layer, all the way up to the top from the ue. Ui. And then you’re going across the organization, right? You’re going across the C-suite, you’re going across all the business functions of an organization. [00:13:46] Vince Menzione: Correct. And so the workflows are going across each of those business functions? [00:13:49] Jen Odess: Correct. And then our AI control tower is sitting at the very top, governing over all of it. [00:13:53] Vince Menzione: I love the control tower. [00:13:54] Jen Odess: I know the governance, security risk protocol, managing all the agents interoperability. Yeah. [00:14:01] Vince Menzione: And then data at the very bottom right. [00:14:03] Vince Menzione: Controlling all those elements and the governance of the data and the right, the cleanliness of the data and so on. Yeah. That’s incredible. I we could probably talk about business applications. I know one, in fact, I’ve had a person sit in this, your chair from we’ll call it a large GSIA very significant GSI one of the top five. [00:14:21] Vince Menzione: And they took ServiceNow and they applied it to their business partnering function. And they used, and we, you probably don’t know about this one, but I know that that’s a, an example of taking it and applying it all across all the workflows, across all the geographies of the organization and taking a lot of the process that was all done manually. [00:14:40] Vince Menzione: That was stove pipe business processes that were all stove piped and removing the stove pipe and making for a fluid organizational flow. [00:14:47] Jen Odess: And I’ll bet you the end user didn’t even realize ServiceNow was the backend. That’s some of the greatest examples actually. [00:14:53] Vince Menzione: Yeah. Yeah. So Jen, we work with all the hyperscalers. [00:14:56] Vince Menzione: We have a very strong relationship with Microsoft. Goes back many years, my back to my days at Microsoft and we’ve had Google in the room. We have AWS now as well. We bring them all together because we believe that partners work with, need to work with all three. And I know that you have had an interesting transformation at ServiceNow around the hyperscalers. [00:15:16] Vince Menzione: I was hoping you could dive in a little deeper with us. [00:15:19] Jen Odess: Yeah. We are so proud of our relationships with the hyperscalers, so the same three, so it’s Microsoft Azure, Google Cloud, and AWS. And really it’s it’s a strategic 360 partnership and our goal is really to drive marketplace transactions. [00:15:34] Jen Odess: So ServiceNow selling in all of their marketplaces and then. Burn down of our customers cloud commits. I love it. It’s really a beautiful story for our customers and for the hyperscalers and for ServiceNow. And so we’ve, it’s brand, it’s a brand new announcement from late in the year 2025. Love it. And we’re really excited about it. [00:15:51] Vince Menzione: Yeah. And then we, and we get all of the marketplace leaders in the room. So we’ve worked with all of those people. And one of the key points about this is there is over a half a trillion dollars in durable cloud budgets with customers that [00:16:08] Vince Menzione: Already committed to, I know, so that tam available, a half a trillion dollars is available to customers to burn down and utilize your solutions and professional services with partners as well in terms of driving a complete solution. [00:16:21] Jen Odess: That’s exactly the motion we’re pushing is to go and leverage those cloud commits to get on ServiceNow and in some cases, maybe even take out other products to go with ServiceNow and actually end up funding the transition to ServiceNow. Yeah. Yeah. [00:16:37] Vince Menzione: So you serve thousands of customers today, thousands of customers. [00:16:42] Vince Menzione: I can’t even. Fathom the exact number, but you have this partner ecosystem that you described, and their reach is even more incredible, like hundreds of thousands. Yeah. So tell us a little bit more about how you think about that, and then how do you drive the partner ecosystem in the right way to drive this partner excellence that you described. [00:17:02] Jen Odess: Yeah, that’s a great question. So yeah, thousands of ServiceNow customers and we’re barely scratching the surface in comparison to our partners customers. So we have over 2,500 partners Wow. In our ecosystem. And today they cut across what I would call five routes to market. That partners can go to market with ServiceNow. [00:17:21] Jen Odess: Okay. The first is consulting and implementation. This will be your classic kind of consulting shop or GSI approach. The second is resell, just like it sounds. Yep. [00:17:30] Vince Menzione: Transactional. [00:17:31] Jen Odess: Yep. The third is managed service provider. [00:17:33] Vince Menzione: Okay. [00:17:34] Jen Odess: The fourth is what we call build, which is. The ISV, strategic Tech partner realm, and then the fifth is hyperscaler. [00:17:43] Jen Odess: Those are the five routes to market. So partners can choose to be in one or all or two. It doesn’t matter. It’s whichever one fits the kind of business they want to go drive. Nice. Where they’re. Expertise lies. And then we’ve got partners that show up globally, partners that show up multinational and partners that show up regionally and then partners that show up locally, in country and that’s it. [00:18:06] Jen Odess: And we really want a diverse set of partners capable of delivering where any of our customers are. So it’s important that we have that dynamic ecosystem where we really push them. We’re actually trying hard to balance this. Yeah, you would’ve heard it from many of your other partners. This direct versus indirect. [00:18:24] Jen Odess: Yes. Motion. For anyone listening that doesn’t know the difference, right? Direct is ServiceNow is selling direct to a customer, there might be a partner involved influencing that will implement. Yeah, likely but ServiceNow is really driving the sale versus indirect where the whole thing routes through the partner. [00:18:39] Jen Odess: Right? Which is your classic reseller or managed service provider and often a an ISV. And you know that balance is never gonna be perfect ’cause we’re not gonna commit to go all direct or all indirect. We’re gonna continue to sit in this space where we’re trying to find a healthy balance. [00:18:56] Jen Odess: So I find a lot of our time trying to figure out how do you set all those parties up for success? Yeah. The parties are the ServiceNow field sellers? And then you’ve also got the partnerships and channels, so the ecosystem, and then you’ve got the people in global partnerships and channels. So my broader organization, and we’re all trying to figure out how to work harmoniously together and it’s a lot of, it is my job to get us there. [00:19:19] Jen Odess: And so we use lots of things like incentives and benefits and we will put in place gated entry, really strategic gated entry. What does [00:19:29] Vince Menzione: gated entry mean? [00:19:30] Jen Odess: Yeah. What I mean is if you want to have a chance at being matched with a customer Yeah. For a very specific deal. Or it’s really one of three to get matched. [00:19:41] Jen Odess: ‘Cause you can never match one-to-one. It has to be three or more. Okay. We have good compliance rules in place. Yeah. But in order to even. Like surface to the top of the list to be matched. There’s a gated entry, which is, you’ve gotta have validated practices. Okay. Which is how, it’s these various ways, as you described, you quantify and qualify the partner’s capabilities. [00:20:00] Vince Menzione: Yeah. So you have to meet these qualifications. Yes. And you could be one of three to enter and be. Potentially matched, considered significant or Yes. Match for this deal? [00:20:08] Jen Odess: Yes, that’s exactly right. So we use, various things like that. And then we try to carve what I would call dance card space reseller in commercial, try to sit here and like carve by geo, by region, by country dance card space as well to help the partners really know exactly where they can unleash versus, hey, this is the process and the rules of engagement. To go and sell alongside the direct org sales organization [00:20:33] Vince Menzione: and you’re gonna have multiple partners in the same opportunities. [00:20:37] Vince Menzione: Absolutely not. Not necessarily competing with each other. There’s three competing each with each other, but also you’re gonna have other partners that provide different capabilities as well. You might have that have some that are just transac. Those are gonna be those channel or reseller partners. [00:20:52] Vince Menzione: You might have an MSP that’s actually delivering, or at least providing some type of managed service on top of the stack. Like supporting the customer. Yeah. And then you might have an SI GSI an integration partner that’s also doing the con the consulting work around getting the solution to meet with the customer’s requirements. [00:21:12] Vince Menzione: Would you say [00:21:13] Jen Odess: so? That’s exactly right. Yeah. And actually in. AI era, we’re seeing more of it than ever. And even on the smaller deals, maybe not the GSIs on the smaller deals, but we’re seeing multiple partners come in to serve up their specific expertise, which is actually a best practice. That’s [00:21:33] Vince Menzione: terrific. [00:21:33] Jen Odess: We don’t want. If you’ve got an area that’s a blind spot and you’re a partner, but that’s something your customer is buying from you, there’s no harm in saying let’s bring in an expert in that category to deliver that piece of the business. That’s right. And we’ll maybe shadow and watch alongside. [00:21:46] Jen Odess: So we’re seeing more and more of it. And I actually think like the world of. Partnerships and ecosystems. If I go back to like my previous ecosystem as well, it’s become so much more communal than ever before. Yes. This idea that we can share and be more open and maybe even commiserate over the things, gosh, I can’t believe we have the same frustrations or we have the same. [00:22:09] Jen Odess: Wow, that’s amazing. And you’re in this country. And I’m in this country. And so we’re seeing more and more coming together on deals which I really respect a lot. ’cause So one of the new facts we’ve just learned actually, Vince, is that. Of all the ai buying that customers are doing out there, they actually still want over 70% of it to be done by partners. [00:22:32] Vince Menzione: Yes. [00:22:33] Jen Odess: So even though it looks like it could be maybe set up easy configured, easy plug and play it. It to get, it’s not real ROI. You still need a partner with expertise in that industry or that domain, or in that location or in that language to come and bring the value to life. And we will certainly accelerate, help accelerate time to value with things that ServiceNow will do for our partners. [00:22:56] Jen Odess: But if over 70% is gonna go to partners and AI is so new, wouldn’t you want more than one partner Sometimes on a absolutely on a deal, at least while we’re all learning. I think we can keep ebbing and flowing [00:23:07] Vince Menzione: on this. We you, I dunno if Jay McBain, ’cause we’ve had him in the room here and he is a, he’s an analyst that does a lot of work around this topic. [00:23:14] Vince Menzione: And we talk about the seven seats at the table because there are, again, you need more you, first of all, you need to have your trusted, you need to have the organizations that you work with. And you also, in the world of ai, with all of the tectonic shifts, all the constant changing that’s going on right now, I need to make sure that I have the right. [00:23:31] Vince Menzione: People by my side that I can trust, they can help me deliver what I need to deliver. ’cause it might have changed from six months ago. And the technology is changing. Everything is changing so rapidly right now. So again, having all those right people I want to pick up on something ’cause we talked a little bit about MSPs and they’ve become a favorite topic of ours. [00:23:52] Vince Menzione: I have become acutely aware of the Ms P community recently. I kinda looked at them as well. There’s little small partners, but you’ve suggested this as well. They have regional expert, they have expertise in a specific area. And can be trusted, and maybe you’re integrating multiple solution sets for a customer. [00:24:11] Vince Menzione: But we’ve seen this MSP community become very vibrant lately, and I feel like they woke up to technology and to AI in such a big way. Can you comment on that? [00:24:20] Jen Odess: So we feel and see the same thing I’ve always valued what managed service providers bring to the table. It’s like that. [00:24:26] Jen Odess: Classic are you a transformation shop or are you a ta? The tail end or the run business shop? And so many partners are like we’re both, and I wanna be like, but are you? But now I feel like we finally are seeing the run business is so fruitful. So AI is innovating. All the time. [00:24:46] Jen Odess: We, we are innovating as a AI platform all the time. What used to be six month, every six months family releases of our software. Yeah. It became quarterly and now we’re practically seeing releases of new innovation every six to eight weeks. So why wouldn’t you want a managed service provider? Paying close attention to your whole instance on ServiceNow and taking into account all the latest innovation and building it into your existing instance, and then looking out for what new things you should be bringing in. [00:25:20] Jen Odess: So that’s the beauty of the, it’s almost partnerships, observing, and then suggesting how to keep. Doing better and more and better versus always jumping straight back to complete redesign and transformation. Yeah, and that’s one of the things I like about the MSPs in this space. [00:25:36] Vince Menzione: So let’s broaden out from this part of the conversation ’cause you’re giving specific guidance to the MSPs, but let’s think about this whole partner community. [00:25:43] Vince Menzione: And you’ve seen this transformation coming over to ServiceNow and even within ServiceNow these last five years. How do these organizations need to think differently? And how do they need to structure their services in this newent world? [00:25:58] Jen Odess: Great question. There’s really four things that I think they have to be thoughtful of. [00:26:02] Jen Odess: The first is maybe the most obvious they have to adopt AI as their own ways of doing work methodology. Delivery, whatever it is, because only through the, it’s not about taking out people in jobs, it’s about doing the job faster, right? It’s about getting the customer to value faster so that adoption of AI will make or break some partners. [00:26:24] Jen Odess: And our goal is that every partner comes on the other side of this AI journey, thriving and surviving. So we’re really pushing. This agenda. And maybe later I can talk to you a little bit more about this autonomous implementation concept. Please. ’cause I that will [00:26:37] Vince Menzione: resonate. So you’re saying they need to, we used to use the term eat their own dog food. [00:26:41] Vince Menzione: Now it’s drink your own champagne. Yeah. But they need to adopt it as well internally. [00:26:46] Jen Odess: Yeah. And I think whether they’re using, I hope they’re using ServiceNow as like a client, zero. To do some of that adoption. But there’s lots of other tools that are great AI tools that will make your job and your day-to-day life and the execution of that job easier. [00:26:59] Jen Odess: So we want them adopting all of that. The second is, we really need to see partners. Innovating on the ServiceNow platform. Yeah. And whether that’s building agents AI agents that go into the ServiceNow store, whether it’s building a really fantastic solution that we wanna joint jointly go to market with, or maybe it’s one of those embedded solutions you were commenting where the end user doesn’t even know that the backend, like a tax and audit solution that is actually just. [00:27:29] Jen Odess: The backend is all ServiceNow. Yeah. But that partner is going to market and selling it to all their customers. Exactly. So I think this co-innovation is gonna be a place that we will really win in market. The third is if a partner wants to stand out right now, they have to differentiate on paper too. [00:27:47] Jen Odess: It’s gotta like what does that mean? So if there’s 2,500 partners. And it’s not like we don’t walk around and just say, you should talk to this partner. Yeah. Or here’s my secret list. You should, we don’t do that. That’s not good business and it’s not compliant. So we have algorithms that take all the quantitative and qualitative data on our partners and they know all the data points ’cause it’s part of the partner program Nice. [00:28:10] Jen Odess: That they adhere to and then ranks them on status. And all those data points are what I’m referring to as on paper. You’ve gotta be differentiated. So whether or not you wanna be great at one thing or great across the whole thing, think about how all of those quantitative and qualitative data points are making you stand out, because that’s where those matches that I was referring to. [00:28:35] Jen Odess: Yes. That’s where that’s gonna come to life. And it’s skills, it’s capabilities. It’s deployments. So Proofpoint and deployments, customer success stories, csat, all the things. So [00:28:47] Vince Menzione: those are all the qualifi qualifiers for and more, but those are the types [00:28:49] Jen Odess: of qualifications. Yeah. [00:28:51] Vince Menzione: And then do your, does your sales organization do a match against that based on a customer’s requirements that they’re working with and who they work with and co-sell with? [00:29:00] Jen Odess: And I feel like you just lobbed me the greatest question. I didn’t even know you were gonna ask it, but I’m so glad you did. So today. Today there is something called a partner finder, which is which is nice, but it’s a little bit old school in a world of ai. Yeah. So you go to servicenow.com, you click partner from the top navigation, and then it says find a partner and you can literally type in the products you’re buying the country, you’re, that you’re headquartered out of. [00:29:26] Jen Odess: Whatever thing you’re looking for. And it will start to filter based on all those data points, the right partners, and you can actually click right there to be connected to a partner. So lead generation. Okay, interesting. But where we’re going is a agentic matching right in our CRM for the field. Oh. So those data points are gonna matter even more, and that’s where the gated. [00:29:48] Jen Odess: I say gated entry, which is probably too extreme, right? It’s really gated. If you wanna surface toward the top, there’s gated parameters to try to surface to the top, but those data points will feed the algorithm and it will genetically match right in our CRM for the field. Who are the best suited partners? [00:30:09] Jen Odess: Would you like to talk to them? [00:30:10] Vince Menzione: Okay. And so is it. Partner facing? Is it sales team facing [00:30:14] Jen Odess: Right now? It’s sales. It’ll, when it goes live, it will be sales team facing. Okay. But we have greater ambition for what partners can do with it. Yeah. Not just in the indirect motion, but also what partners may be able to do with it to interface with our field. [00:30:30] Jen Odess: The. [00:30:31] Vince Menzione: The, yeah the collaboration [00:30:33] Jen Odess: opportunity. Which is always a friction point that we’re working on [00:30:36] Vince Menzione: always because it’s very manual. It’s people intensive. Yeah. Partner development managers sitting on both sides of the equation and the interface between the sales organization and a partner organization is not always the. The easiest. So right. Automated, quite a bit of that. [00:30:49] Jen Odess: My boss is obsessed with the easy button, which I know is a phrase many of us in the US know from I think it’s an Office Depot, all these ways in which we can have easy button moments for the partner ecosystem is what we’re trying to focus on. [00:31:01] Jen Odess: I love the easy button. [00:31:02] Vince Menzione: Yeah. And I love your boss too. Yeah, he’s fabulous. Fabulous. So Michael and I go back like many years ago. You must have, [00:31:08] Jen Odess: yeah. You must have had paths crossing on numerous occasions. [00:31:12] Vince Menzione: Yeah we we worked together micro I’m going to hijack the session for a second here. [00:31:16] Vince Menzione: But when I first came to Microsoft, he was leading a, the se, a segment of the business, and he invited me to come to his event and interviewed me on stage at his event. [00:31:26] Jen Odess: No way. [00:31:26] Vince Menzione: And we got to know each other and yeah. So he was terrific. He was what a great find for, oh, he’s for service now. [00:31:32] Vince Menzione: He’s really [00:31:32] Jen Odess: has been a fantastic addition [00:31:34] Vince Menzione: to the global partnerships and channels team. And Michael, we have to have you on the podcast. Yes. Or cut down here in the studio at some point too with Jen and I. That’d be great. So this is terrific. We are getting it’s an incredible time. [00:31:44] Vince Menzione: It’s going so fast this time, 2022 was, seems like it was five, it feels like it was almost 10 years ago now. It wasn’t that we just started talking about it and you were implementing AI 10 years ago, but it wasn’t getting the attention that it’s getting today. And it really wasn’t until that moment that it really started to kick off in a way that everybody, yeah. It became pervasive overnight I would say. But now we’re starting 2026, like we’re at. This precipice of time and it’s continuing. I don’t even know what 2030 is gonna look like, right? So I’m a partner. [00:32:16] Vince Menzione: What are the one, two, or three things that I need to do now to win over and work with ServiceNow? [00:32:23] Jen Odess: One, two or three things? I’ll tell you the first thing. So today ServiceNow will end up hitting 500 million in annual contract value in our Now Assist, which is our AI products by the end of 2025, which is the fastest growing product in all of ServiceNow history. [00:32:37] Jen Odess: That’s one product that’s so there’s lots of SKUs. Yeah, but it is. It’s our AI product. Yeah. And it is, but yeah, because of all the various ways. [00:32:45] Vince Menzione: So half a billion dollars, [00:32:46] Jen Odess: half a billion by the end of 2025. And I think, someone’s gonna have to keep me honest here, but if memory serves me right, the first skews didn’t even launch until 2024. [00:32:54] Jen Odess: So we’re talking about wow, in a year it’s fast. Over 1,700 customers are live with our now assist products. Again, in a matter of, let’s call it over, a little over a year, 1,700 partners. So I think the first thing a partner needs to do is they’ve gotta get on this AI bandwagon, and they’ve gotta be selling and positioning AI use cases to their customers, because that’s the only way they’re gonna get. [00:33:20] Jen Odess: Experience and an opportunity to see what it feels like to deliver. So we have to do that. And I think you could sell a big use case like that big, we talked north, south, east, west, you could do that whole thing. Brilliant. But you could also start small. Go pick a single use case. Like a really simple example of something you wanna, some work you wanna drive productivity on. [00:33:41] Jen Odess: Yeah. And make sure you’ve got multiple stakeholders that love it and then go drive proving that use case. That’s what we’re telling a lot of partners. That’s the first thing. The second is they have got to build skills on AI and they have to keep up with it. And so we’re trying to really think about our broader learning and development team at ServiceNow is just next level. [00:34:00] Jen Odess: And they’re really re-imagining how to have more real time bite size. Training and enablement that will help individuals keep up with that pace of innovation. So individuals have got to get skilled. Yes. On AI today, of that a hundred thousand or so individuals in the ecosystem right now, about 35% of those individuals hold one or more AI credential. [00:34:25] Jen Odess: Again, that’s in a little over a year, which is the fastest growing skill development we’ve ever had, but it should be a hundred percent. Yeah. All of our goals should be that every account is being sold ai. ’cause that’s where the customer’s gonna get to value a ServiceNow is if they have the AI capabilities. [00:34:40] Jen Odess: And [00:34:41] Vince Menzione: how are you providing enablement and training? Is it all online? It’s, we have [00:34:44] Jen Odess: all sorts of ways of doing it. So that we have ServiceNow University, which is just a really robust, learning platform. Elba is our professor in residence. Very cool. Which is very cool. And they’re all content. [00:34:57] Jen Odess: Is free to partners. The training is free to partners that is on demand. Beyond that, partners can still get, instructor led training, whether that’s in person or virtual. And then my team offers enablement. That’s a little bit more, it’s like not formal training, it’s more like hands-on labs and experiences. [00:35:17] Jen Odess: We bring in lots of groups that sit around me that help and we very cool hands on with partners face-to-face. And do you do an annual event where you bring all these partners together? No, because we do we have three major milestones a year for partners. So the first is at sales kickoff, which is coming up the third week in January. [00:35:33] Jen Odess: And alongside sales kickoff is partner kickoff. Okay. And so we do a whole day of enabling them. So that’s your [00:35:39] Vince Menzione: partner kickoff? [00:35:40] Jen Odess: That’s partner kickoff. But of the, of all the partners in the ecosystem, it’s not like they can all make it. So we still also record and then live stream some of the content there. [00:35:49] Jen Odess: Then at Knowledge, there’s a whole partner track at Knowledge and same concept. Yeah, it’s like it’s all about customers and we wanna, build as much pipeline and wow as many customers as possible, but we also need to help our partners come along the journey. Then the third and final moment is in September, always, and it’s called our Global Partner Ecosystem Summit. [00:36:08] Jen Odess: We should have you, I’d love to join this next year. I love that. And it’s really, that’s the one time if sales kickoff is all about the sales motion in the field and knowledge is all about the customers and getting customers value. Global Partner Ecosystem Summit is only about the partners, what they need, why they need it, and what we’re doing to make their lives easier. [00:36:28] Jen Odess: I love it. Yeah. I’ll be there September. I love it. Dates yet set yet? I have to, it’s getting locked. I’ll get it to you. [00:36:34] Vince Menzione: Okay. All right. I’ll, we’ll be there. Okay. So you’ve been incredible. I just love having you. We could spend hours, honestly, and I want to have you back here. I’d love to, I have you back for a more meaningful conversation with the hyperscalers. [00:36:45] Vince Menzione: Talk to some of the partners that join us at Ultimate Partner events. We’ll find a way to do that, but I have this one question. It’s a favorite question of mine, and I love to ask all my guests this. Okay. You’re hosting a dinner party. And you could host a dinner party anywhere in the world. We could talk about great locations and where your favorite places are, and you can invite any three guests from the present or the past to this amazing dinner party. [00:37:11] Vince Menzione: We had one guest who wanted to do them in the future, like three people that hadn’t reached a future date. Whom would you invite Jen and why? [00:37:21] Jen Odess: Oh, first of all, you’re hitting home for me because I love to host dinner parties. I actually used to have a catering company. This is like one of those weird facts that, we didn’t talk about my pre services and ecosystem days, but I also had a catering company, so I love cooking and hosting dinner parties. [00:37:38] Jen Odess: So this is a great question. I feel like it’s a loaded question and I have to say my spouse. I love my husband dearly, but I have. To invite Lee to my dinner party. Okay. He’s in [00:37:47] Vince Menzione: Lee’s guest number one. Lee’s [00:37:49] Jen Odess: guest, number one. And the reason why is, first of all, I love him dearly, but he’s super interesting and he has such thought provoking topics to, to discuss and ways of viewing the world. [00:38:00] Jen Odess: He’s actually in security tech, so it’s like a tangential space, but not the same. [00:38:05] Vince Menzione: Yeah. But an important space right now, especially. Yeah. And [00:38:07] Jen Odess: he, yeah. And he’s, he’s just a delight to be around. So he’d be number one. Number two would be Frank Lloyd Wright. [00:38:15] Vince Menzione: Frank. Lloyd Wright. [00:38:17] Jen Odess: Yeah. I am an architecture and design junkie. [00:38:21] Jen Odess: Maybe I don’t do any of it myself, though. I dabble with friends that do it, and I try to apply it to my home life when I can. And Frank Lloyd Wright sort of embodies some of my favorite. Components of any kind of environment that you are experiencing, whether it’s a home or it’s an office building or it’s an outdoor space. [00:38:39] Jen Odess: I love the idea of minimalism and simplicity. I love the idea of monochromatic colors. I love the idea of spaces that can be used for multipurpose. And then I love the idea of the outside being in and the inside being out. I love it. So I would like love to pick his brain on some of his, how he came up with some of his ideas. [00:38:59] Jen Odess: Fascinating for some of his greatest. Yeah. Designs. Okay. That’s number two. Number three, I think it would be Pharrell Williams. Really? Yeah, I, Pharrell Williams. Yeah. I love fashion music and all things creativity. He’s got that, Annie’s philanthropic. He’s just yeah. The whole package of a good person. [00:39:26] Jen Odess: That’s super interesting and I very cool. I would love to pick his brain on what it was like to be behind the scenes on some of the fashion lines he’s collaborated with on some of his music collabs he’s had, and then just some of the work he’s doing around philanthropy. I would. I could just spend all night probably listening to him. [00:39:43] Jen Odess: This would be a [00:39:44] Vince Menzione: really cool conversation night. [00:39:45] Jen Odess: Don’t you wanna come to my dinner? Was gonna say, I’m sorry I didn’t invite you to identify. No [00:39:49] Vince Menzione: I was, can I bring dessert? [00:39:50] Jen Odess: Yeah. I come [00:39:50] Vince Menzione: for dessert. I, but it can’t, [00:39:51] Jen Odess: it has to be like a chocolate dessert. It’s gotta have [00:39:54] Vince Menzione: I love chocolate dessert. [00:39:55] Vince Menzione: Okay, great. So it would not be a problem for me, Jen. This is terrific. You have been absolutely amazing. So great to have you come here. Yeah. Such a busy time of year to have you make the trip here to Boca. We will have you back in the studio. I promise that I’ll have you back on stage. Stage. [00:40:10] Jen Odess: This is beautiful. [00:40:10] Jen Odess: Look at it. Yeah. This is [00:40:11] Vince Menzione: beautiful. And we transformed this into, to a room, basically a conference room. And then we also have our ultimate partner events. I would love to come, we would love to have you join us. Like I said, ServiceNow is such an impactful time. Your leadership in this segment market, and I wouldn’t say segment across all of AI in terms of all the use cases of AI is just so meaningful, especially for within the enterprise. [00:40:33] Vince Menzione: Yeah. Right now. So just really a jogger nut right now within the industry. So great to have you and have ServiceNow join us. So Jen, thank you so much for joining us. [00:40:42] Jen Odess: Thanks Vince. Appreciate the time. It’s a pleasure to be here. [00:40:44] Vince Menzione: Thank you very much. Thanks for tuning into this episode of Ultimate Eye to Partnering. [00:40:50] Vince Menzione: We’re bringing these episodes to you to help you level up your strategy. If you haven’t yet, now’s the time to take action and think about joining our community. We created a unique place, UPX or Ultimate partner experience. It’s more than a community. It’s your competitive edge with insider insights, real-time education, and direct access to people who are driving the ecosystem forward. [00:41:16] Vince Menzione: UPX helps you get results. And we’re just getting started as we’re taking this studio. And we’ll be hosting live stream and digital events here, including our January live stream, the Boca Winter Retreat, and more to come. So visit our website, the ultimate partner.com to learn more and join us. Now’s the time to take your partnerships to the next level.

    Game Economist Cast
    E46: Economics of Sweepstakes, Vertical Word Game Progression, and UXR Failure

    Game Economist Cast

    Play Episode Listen Later Dec 14, 2025 55:41


    Is fair matchmaking actually bad design? And how exactly did gaming companies fumble the bag when it came to the army of PhD psychologists they employ? We talk: • Sweepstakes, social casino, velocity, and why most players never cash out • Why Wordle feels flat to some designers and why elegance is not the same as progression • Surveys as UX, not truth machines, and how to extract signal without lying to yourself • Compensating differentials, handicaps, and why 50 percent win rates kill progression • Bots, deception, and whether games are magic shows or fraud Chapters (00:00:00) - In the Case of Moral Utility(00:00:41) - The Game Economist Cast(00:01:42) - Phil vs. Wordle(00:05:57) - The Need for Difficulty in Word Games(00:10:39) - Total War: An Absurd 4x Game(00:13:34) - How Sweeps Are Getting Around the Gambling Laws(00:17:43) - Are Loot Boxes Legally Gambling?(00:21:29) - How Social Casino Works Without Sweeps(00:23:48) - How To Win at MMOs(00:27:03) - How to Win on Surveys(00:32:38) - The Cognitive Task of Food Preferences(00:36:24) - Have Surveys Ruined Mobile Games?(00:38:22) - People's feelings in 'Star Wars': Are they reliable?(00:39:22) - Battlefield 1: Skill Based Matchmaking(00:44:48) - What's The Argument for No Skill Based Matchmaking(00:48:45) - Is Bots Bad for Content Ethics?(00:53:58) - Rejecting Kantian Ethics

    The Gwart Show
    The Hidden Cost of Zero-Fee DEX's

    The Gwart Show

    Play Episode Listen Later Dec 14, 2025 49:55


    Ruslan Fakhrutdinov from Extended Perp Exchange talks about building a unified margin across perps, vaults & yield, spot, and an integrated lending market. He explains critical components for a trustless perp DEX such as self-custody and on-chain solvency checks. Ruslan shares his experience with user acquisition programs, the total cost of execution vs. zero fees, and Extended's transparent fee model. We also discuss gauging sustainable product market fit in a post-airdrop environment and the roadmap for cross-asset collateral. Subscribe to the newsletter! https://newsletter.blockspacemedia.com Notes:* Perp DEX market share grew 15-20%* Vault earns up to 1% in liquidations* Using 90% of vault shares as collateral Timestamps:00:00 Start00:03 Ruslan's background01:12 What is Extended?03:14 What must be on-chain?05:55 Perp DEX liquidity07:09 Calculating price of execution09:06 Zero fees, good or bad?13:22 Promotions vs regular users18:32 UX design21:35 Mobile trading apps23:43 Perp DEX aggregators?27:51 Vault system29:50 Estimating Vault risk34:28 End stage Vault design?38:10 Spot market plans?42:46 Validators43:34 Next 5 years46:10 RWA on DEXs47:53 Wrapping assets vs native49:06 Wrap up The Gwart Show is sponsored by Ellipsis Labs. Backed by Paradigm, Electric Capital and Haun Ventures. The founders, Eugene and Jerry, have experienced Citadel Jane Street in the Solana Core team since launching their order book DEX, Phoenix. They've done over $80 billion in trading volume by making onchain order books competitive with centralized exchanges.  Ellipsis is hiring for New York-based engineers. Work with a small focus team who are results driven, collaborative, and use a modern stack. If you're an engineer who wants to work on infrastructure that's already proven itself in the market, go to ⁠⁠ellipsislabs.xyz⁠⁠. Learn more about your ad choices. Visit megaphone.fm/adchoices

    POD256 | Bitcoin Mining News & Analysis
    098. From Mauritius to Modular Miners: Open-Source Bitcoin Mining, Direct-DC Solar, and Hydra Pool

    POD256 | Bitcoin Mining News & Analysis

    Play Episode Listen Later Dec 13, 2025 118:56 Transcription Available


    In this episode, eco & Tyler welcome back Skot who was at the African Bitcoin Conference, this year hosted in Mauritius, where he spoke on open-source Bitcoin mining. We swap travel tales (including Scott's chaotic Paris layover) and impressions of Mauritius, the conference venue, and side events focused on Bitcoin education. We dig into mining headlines: Bitdeer's missed ASIC roadmap and investor lawsuit, Bitmain's history (Antbleed) and why open-source mining matters, and MicroBT's M70-series lineup pushing industrial-scale, three-phase miners. Skot explains the theory behind Bitdeer's hyped “adiabatic charge recovery logic,” why it's hard to scale, and how thermal and power density realities define miner design. We go deep on open hardware and firmware progress: Braiins' open control board, Secure Boot obstacles, and Mujina's modular path to safe, customizable, dev-fee-free mining; plus Skot's BitCrain control board concept for USB‑controlled fleets. We share shop-floor lessons building AddIt boards and Ember One prototypes (solder paste, tombstoning, reflow profiles) and celebrate practical innovation like Gridless's open-source JuaKali direct-DC solar mining kit. On home-mining UX, Tyler demos new Home Assistant integrations for Canaan Avalons and WhatsMiner, and we preview Hydra Pool deployments (Grafana/Prometheus dashboards) for the upcoming Telehash. Finally, we update the community on the Samourai Wallet case: Keonne's facility designation, the continuing push for a presidential pardon, and how to support via petition and donations. #PardonSamourai.

    Marketing Jam
    When UX Turns Hostile: Spotting (and Stopping) Enshittification

    Marketing Jam

    Play Episode Listen Later Dec 12, 2025 18:51


    Recorded live at SocialWest 2025, this episode features Andrew Turnbull, Managing Director of UX and Product at Evans Hunt, in conversation with guest host Meredith McKeough. Together, they explore the growing problem of “hostile user design” and how large platforms are enshittification experiences in the name of growth.Andrew shares insights from over 15 years in UX, using the Sonos redesign as a cautionary tale of business decisions eroding user trust. The conversation moves from platform-level design trends to what smaller businesses can learn, and avoid. They dig into the systems thinking required to scale responsibly, how to balance growth with respect for your users, and why customer feedback is still your most powerful strategic asset.This episode captures the mood shift in 2025 toward more ethical, user-first digital strategies, and how marketers and designers alike can push back on enshittification by prioritizing clarity, consent, and long-term value.

    Practical Founders Podcast
    #174: Plateaus, Pivots, and Staying Profitable: Solving Practical SaaS Puzzles - Josh Ho

    Practical Founders Podcast

    Play Episode Listen Later Dec 12, 2025 66:51


    Josh Ho is the Founder and CEO of Referral Rock, a bootstrapped referral marketing platform serving SMBs that rely on multi-step, relationship-driven sales. Starting in 2015 as a solo developer consulting on the side, Josh built the first version himself, validated demand quickly, and landed early customers by doing demos and hands-on support.  Referral Rock has grown to roughly 500 customers, 20 team members, and about $3M in annual revenue. The company scaled through strong inbound SEO, founder-led sales, and a high-touch onboarding model for B2B businesses that value referrals. Over the years, the product expanded too broadly, creating UX and complexity challenges that later required a deliberate refocusing on core use cases.  Today, Referral Rock is profitable, founder-owned, and steady at its current revenue plateau as Josh rethinks pricing, packaging, product simplicity, and ICP focus. He shares practical lessons on avoiding over-complexity, hiring from what you've already figured out, returning to first principles, and treating plateaus as puzzles to solve rather than signs of failure. Key Takeaways Charge Early, Not Late – His first startup delayed monetization; Referral Rock asked for payment within days of launching an MVP. Pricing For Segments– Good-better-best failed for SMBs with wildly different referral economics; switching to two specific lanes solved misalignment. Do the Job First – Hiring worked only after Josh personally figured out support, sales, or marketing enough to define the role clearly. Plateaus Aren't Failure – Post-COVID shifts and SEO changes slowed growth, but Josh treats plateaus as system puzzles, not existential threats. Profit Equals Freedom – With no investors and steady profitability, he optimizes for enjoyable work, long-term optionality, and building at his own pace. Quote from Josh Ho, Founder and CEO of Referral Rock "For me, a plateau or a pivot is a puzzle to be solved. Any time you try to build something, you hope to just keep hitting accelerators and different serendipitously find those things. But I've learned through my life, the most part, there are things that work only for a certain duration, right.  "For me, it comes back to how I think about the business and. my innate goals for the business which, are different from most founders. When I'm talking to another founder is, they'll ask me what my exit strategy is. And my answer is usually, Well, I don't really have one. That's not how I think about the business. It's a very clear. "I enjoy my work and that's my North Star. Am I having fun? Do I enjoy this work? And I also continuously reinvent myself and my role to fit those changes.. There might be a job I had to do that I don't enjoy, but then I'll do that until it's no longer like the limiting step and then hire someone to backfill for myself." Links Josh Ho on LinkedIn Referra lRock on LinkedIn Referral Rock website Podcast Sponsor – Designli This podcast is sponsored by Designli, a digital product studio that helps entrepreneurs and startups turn their software ideas into reality. From strategy and design to full-scale development, Designli guides you through every step of building custom web and mobile apps. Learn more at designli.co/practical. The Practical Founders Podcast Tune into the Practical Founders Podcast for weekly in-depth interviews with founders who have built valuable software companies without big funding. Subscribe to the Practical Founders Podcast using your favorite podcast app or view on our YouTube channel. Get the weekly Practical Founders newsletter and podcast updates at practicalfounders.com. Practical Founders CEO Peer Groups Be part of a committed and confidential group of practical founders creating valuable software companies without big VC funding.  A Practical Founders Peer Group is a committed and confidential group of founders/CEOs who want to help you succeed on your terms. Each Practical Founders Peer Group is personally curated and moderated by Greg Head.

    Bitcoin Audible
    Chat_153 - Welcome to Subscription Hell with Matt Ahlborg

    Bitcoin Audible

    Play Episode Listen Later Dec 12, 2025 131:06


    In this Chat, I speak with Matt from PPQ.ai about the broken world of AI subscriptions, the power of micropayments, and why Lightning-enabled pay-per-use may be the future of AI tooling. What is subscription hell really costing us, in money, attention, and creative freedom? Can tiny sats and better UX replace the wall of monthly fees and unlock new ways for creators to earn? Along the way, we explore the pain of credit‑card‑based subscription methods, the explosion of AI models, and how PPQ.ai brings them all into one place with simple Lightning payments. It's a packed conversation covering Bitcoin, Lightning, AI, UX friction, and the future of creator monetization. Check out our awesome sponsors! Ledn: Need fiat but don't want to sell your Bitcoin? Ledn offers secure, Bitcoin-backed loans with no credit checks, flexible repayment, and fast turnaround—often within 24 hours. With $10B+ in loans across 100+ countries and transparent Proof of Reserves, Ledn is a trusted option for unlocking liquidity without giving up your Bitcoin. (Link: https://learn.ledn.io/audible) HRF: The Human Rights Foundation is a nonpartisan, nonprofit organization that promotes and protects human rights globally, with a focus on closed societies. Subscribe to HRF's Financial Freedom Newsletter today. (Link: https://mailchi.mp/hrf.org/financial-freedom-newsletter) OFF: The Oslo Freedom Forum is a global human rights event by the Human Rights Foundation (HRF), uniting voices from activism, journalism, tech, and beyond. Through powerful stories and collaboration, OFF advances freedom and human potential worldwide. Join us next June. (Link: https://oslofreedomforum.com/) Pubky: Pubky is building the next web, a decentralized system designed to put control back in your hands. Escape censorship, algorithmic manipulation, and walled gardens by owning your identity and data. Explore the Pubky web and become the algorithm today. Don't forget to find me on my Pubky ID here: pk:5d7thwzkxx5mz6gk1f19wfyykr6nrwzaxri3io7ahejg1z74qngo. (Link: https://pubky.org) Chroma: Chroma is dedicated to advancing human performance and well-being through cutting-edge light therapy devices and performance eyewear. Their mission is to enhance physical and mental health, unlocking peak human health, cognitive function, and physical performance. Get 10% off your order with the code BITCOINAUDIBLE. (Link: https://getchroma.co/?ref=BitcoinAudible) Guest Links Matt on X (Link: https://twitter.com/mattahlborg) PPQ.ai on X (Link: https://twitter.com/PPQdotAI) PPQ.ai Website (Link: https://ppq.ai/) Host Links ⁠Guy on Nostr ⁠(Link: http://tinyurl.com/2xc96ney) ⁠Guy on X ⁠(Link: https://twitter.com/theguyswann) Guy on Instagram (Link: https://www.instagram.com/theguyswann) Guy on TikTok (Link: https://www.tiktok.com/@theguyswann) Guy on YouTube (Link: https://www.youtube.com/@theguyswann) ⁠Bitcoin Audible on X⁠ (Link: https://twitter.com/BitcoinAudible) The Guy Swann Network...

    PodRocket - A web development podcast from LogRocket
    Shopify Winter '26 Edition: building faster with the Dev MCP server with Eytan Seidman

    PodRocket - A web development podcast from LogRocket

    Play Episode Listen Later Dec 11, 2025 40:22


    Eytan Seidman, VP of product at Shopify, joins the podcast to unpack Shopify's Winter '26 Edition and how AI is emerging into the market for developers and merchants. They discuss the new Dev MCP server, showing how tools like Cursor and Claude Desktop can rapidly scaffold Shopify apps, wire up Shopify functions, and ship payment customization and checkout UI extension experiences that lean on Shopify primitives like meta fields and meta objects across online stores and point of sale. Eytan also breaks down how Sidekick connects with apps, why the new analytics API and ShopifyQL open fresh analytics use cases, and more. Links Shopify Winter '26 Edition: https://www.shopify.com/editions/winter2026 We want to hear from you! How did you find us? Did you see us on Twitter? In a newsletter? Or maybe we were recommended by a friend? Fill out our listener survey (https://t.co/oKVAEXipxu)! https://t.co/oKVAEXipxu Let us know by sending an email to our producer, Elizabeth, at elizabeth.becz@logrocket.com (mailto:elizabeth.becz@logrocket.com), or tweet at us at PodRocketPod (https://twitter.com/PodRocketpod). Check out our newsletter (https://blog.logrocket.com/the-replay-newsletter/)! https://blog.logrocket.com/the-replay-newsletter/ Follow us. Get free stickers. Follow us on Apple Podcasts, fill out this form (https://podrocket.logrocket.com/get-podrocket-stickers), and we'll send you free PodRocket stickers! What does LogRocket do? LogRocket provides AI-first session replay and analytics that surfaces the UX and technical issues impacting user experiences. Start understanding where your users are struggling by trying it for free at LogRocket.com. Try LogRocket for free today. (https://logrocket.com/signup/?pdr) Chapters 01:00 — AI as the Focus of Winter '26 02:00 — MCP Server as the Ideal Dev Workflow 03:00 — Best Clients for MCP (Cursor, Claude Desktop) 04:00 — Hallucinations & Code Validation in MCP 06:00 — Developer Judgment & Platform Primitives 07:00 — Storage Choices: Meta Fields vs External Storage 09:00 — Learning UI Patterns Through MCP 10:00 — Sidekick Overview & Merchant Automation 11:00 — Apps Inside Sidekick: Data & UI Integration 13:00 — Scopes, Data Access & Developer Responsibility 14:00 — AI-Ready Platform & Explosion of New Apps 16:00 — New Developer Demographics Entering Shopify 17:00 — Where Indie Devs Should Focus (POS, Analytics) 18:00 — New Analytics API & Opportunities 19:00 — Full Platform Coverage via MCP Tools 20:00 — Building Complete Apps in Minutes 21:00 — Large Stores, Token Limits & MCP Scaling 22:00 — Reducing Errors with UI & Function Testing 23:00 — Lessons from Building the MCP Server 25:00 — Lowering Barriers for Non-Experts 26:00 — High-Quality Rust Functions via MCP 27:00 — MCP Spec Adoption: Tools Over Resources 28:00 — Future: Speed, Quality & UI Precision 29:00 — Model Evolution, Evals & Reliability 31:00 — Core Shopify Primitives to Build On 33:00 — Docs, Community & Learning Resources

    Dear Nikki - A User Research Advice Podcast
    Pragmatism vs. Rigor: The Researcher's Balancing Act | Raymond Tiong (Dext)

    Dear Nikki - A User Research Advice Podcast

    Play Episode Listen Later Dec 11, 2025 27:52


    Listen now on Apple, Spotify, and YouTube.—Ray is a designer-turned-researcher. He grew up in New Zealand but moved to the UK last year.His career started in graphic design and advertising, but he's also studied art history and worked as a brand strategist and innovation consultant before moving into UX. He was a product designer before officially pivoting to UX research.He is passionate about the craft of UX research, so is naturally drawn towards rigour and detail. But there's definitely a balance to be mindful of, so lately he's been enjoying the challenge of taking a more pragmatic approach to cut through the noise at work and maximise impact.In our conversation, we discuss:* How Raymond moved from design to research and why his messy, creative path helps him make peace with constraints.* Why “just enough” research is often the most realistic (and still valuable) kind.* Dealing with stakeholders who want statistical significance and to act on N=1 quotes.* What makes a one-pager actually work (hint: it's not cramming 14 bullet points into 10pt font).* How to reframe constraints as creative challenges, instead of just reasons to cry in a spreadsheet.Some takeaways:* Rigor isn't one thing. There's a difference between medical research and a usability test for a SaaS dashboard. Raymond reminds us to stop chasing perfection and start asking: What's the risk? What's the goal? What's actually good enough here?* You don't have to be the loudest voice in the room to be the expert. Sometimes the best way to build trust is not to say “trust me, I'm the expert,” but to bring the right method to the table and explain why it fits. Raymond shares how he uses method knowledge to guide teams—without pulling rank.* Constraints aren't the enemy, they're the brief. That tight deadline or limited budget? Treat it like a design prompt. What can you strip away? What creative method still works? That shift in mindset changes everything from energy to output.* Scoping is where the real power is. Raymond shares a sharp approach to collaborative scoping: show a strawman plan and let stakeholders rip it apart. It builds alignment faster and helps surface hidden assumptions, risks, and trade-offs without ego wars.* Your research summary isn't for you. Your one-pager should pass the 40-second CEO elevator ride test. Raymond breaks down his 3-column template and shares why the takeaways column matters more than your favorite quote or clever insight. It's about what they need to do next.Where to find Raymond:* ADPList mentor profile page* LinkedIn* Medium Stop piecing it together. Start leading the work.The Everything UXR Bundle is for researchers who are tired of duct-taping free templates and second-guessing what good looks like.You get my complete set of toolkits, templates, and strategy guides. used by teams across Google, Spotify, , to run credible research, influence decisions, and actually grow in your role.It's built to save you time, raise your game, and make you the person people turn to—not around.→ Save 140+ hours a year with ready-to-use templates and frameworks→ Boost productivity by 40% with tools that cut admin and sharpen your focus→ Increase research adoption by 50% through clearer, faster, more strategic deliveryInterested in sponsoring the podcast?Interested in sponsoring or advertising on this podcast? I'm always looking to partner with brands and businesses that align with my audience. Book a call or email me at nikki@userresearchacademy.com to learn more about sponsorship opportunities!The views and opinions expressed by the guests on this podcast are their own and do not necessarily reflect the views, positions, or policies of the host, the podcast, or any affiliated organizations or sponsors. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.userresearchstrategist.com/subscribe

    The Near Memo
    AI Agents Are Coming: Jes Scholz Reveals How to Prepare Your Business NOW

    The Near Memo

    Play Episode Listen Later Dec 11, 2025 30:12


    Send us a textIn this episode, Jes Scholz joins Greg Sterling and Mike Blumenthal for a deep dive into the forces reshaping search: AI agents, the rise of conversational interfaces, the 60/40 brand-activation model, content freshness, multimodal distribution, and why your database — not your website — may determine your competitive future.Jes explains what marketers must do now: update your content strategy, test your site with agents, fix your UX friction, and prepare your database for natural-language inputs. Essential listening for SEOs, CMOs, and local businesses navigating the next wave of digital change.Subscribe to our newsletters and other content at https://www.nearmedia.co/subscribe/

    Future of UX
    #136 The Big Shifts in UX, AI & Tech 2025

    Future of UX

    Play Episode Listen Later Dec 11, 2025 34:19


    In this episode of Future of UX, Patricia breaks down the most important tech and AI shifts of 2025 — the trends that fundamentally changed how we design, build, research, and work. If you missed anything this year or simply want the essential takeaways, this episode is your shortcut.From AI Agents and deepfake-proof UX to vibe-coding, AI-native browsers, research automation, and the rise of general-purpose robots — here are the big transformations shaping the future of design.Why 2025 was the year AI Agents became real — not as chatbots, but as autonomous coworkers running full workflows.• How MCP unlocked the agent ecosystem• Vibe coding and intent-driven development• The shift from execution to oversight in human rolesVisual trust collapsed — and UX became responsible for rebuilding it.• Why humans can't detect deepfakes anymore• What actually worked: C2PA, identity checks, and UI “micro-literacy”• Designing interfaces that communicate authenticity and uncertaintyHow tools like Lovable, Replit, and AI builders changed who gets to create.• From pixel pushing to strategic direction• Conversational creation flows• What this means for designers and innovatorsAI automated more than ever — but made human oversight more important.• Where full autonomy worked• Where humans stayed essential• Why the future depends on intentional human-in-the-loop designResearch and analysis were transformed by automated synthesis.• Superagency: managing research instead of doing it manually• The new trust problem in fast research• Data provenance, model transparency, and expert validationBrowsers became intelligence layers instead of navigation tools.• Context-aware, predictive UX• Browsers that act, not just display• How this changes product and interaction designWhy general-purpose robots finally left the lab in 2025.• Embodied AI• Real-world perception• Language-driven task executionAI for Designers: 5-week Bootcamp

    Agency Rocket Show
    Episode 51: Writing for the Web: Translating Brand Voice into Website Copy with Keaton Haines

    Agency Rocket Show

    Play Episode Listen Later Dec 11, 2025 33:17


    In this episode of the Agency Rocket Show, Host Liz Hunt is flying without Chelsea (who is off doing casual things like HAVING A BABY) and is joined by DayCloud's own marketing coordinator and resident wordsmith, Keaton Haines. Together they break down what copywriting actually is, how website copy differs from “regular” writing, and why your site shouldn't read like an HR handbook. They walk through DayCloud's full website copy process—from discovery and brand voice, to wireframes, UX-minded content strategy, and collaboration between design and copy—and talk honestly about common mistakes businesses make when they DIY their words. You'll hear how empathy and embodiment drive good copy, how to think about SEO without turning your site into keyword soup, and why “integrity, honesty, professionalism” is not a brand personality. If you've ever wondered how agencies actually write websites (or what a ghostwriter does for a brand), this one's for you.

    Design Downtime
    Lex Lofthouse Loves Pokémon Cards

    Design Downtime

    Play Episode Listen Later Dec 11, 2025 31:01


    Gotta catch 'em all! Including this episode, when Lex Lofthouse joins us to talk about her passion for collecting Pokémon cards. She's been collecting them since they first came out in 1999, taking a break as a teenager, and returning in 2016 when Pokémon Go's release reignited her passion. Lex explains how the pandemic and influencers transformed the hobby from an affordable niche into a volatile investor market, making it increasingly difficult for collectors and kids to access products at retail prices. She talks about her collecting strategies, why she prefers slightly damaged vintage cards, participating in Pokémon tournaments, and encourages former fans to reconnect with childhood nostalgia by opening a single pack.Guest BioLex Lofthouse (she/her) is a Senior Designer at Nzime, a digital agency in the UK. She has been working in the design industry for over fifteen years, she began her career in the cold regions of Scotland and now lives and works in Nottingham. She specialises in UX and digital design but her skillset also includes branding and print design. She's even semi-competent at some basic HTML and CSS but that's where she draws the line! Despite being a professional designer she has also gained an odd reputation as an advocate for Comic Sans, the world's most misunderstood typeface. In her spare time Lex is a massive Pokemon fan and has been since its release in the UK in 1999.LinksLex's website: https://loftio.co.uk/Lex on Bluesky: https://bsky.app/profile/loftio.co.ukLex on Instagram: https://www.instagram.com/bulbioCreditsCover design by Raquel Breternitz.

    Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies
    Why Clients Keep Asking for Deliverables and What They Actually Need with Nico Biggi | Ep #861

    Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies

    Play Episode Listen Later Dec 10, 2025 28:10


    Would you like access to our advanced agency training for FREE? https://www.agencymastery360.com/training Why do clients keep asking for deliverables they don't actually need? How to get them to focus on the outcome instead of the task list? Every agency owner has had clients show up asking for a website, SEO, or a million social posts, when what they actually need is something much deeper: more leads, more profit, more time back, and a business they're proud of again. Today's featured guest broke down how he built an 11-year-old shop that delivers exactly that. We dig into why small businesses really hire agencies, why "selling SEO" is a trap, and how simplifying complex work can make your agency more profitable, more trusted, and a hell of a lot easier to run. Nico Biggi, Founder of The Gorilla Agency a full-service Oregon digital agency that helps small businesses achieve their marketing goals. After applying to 31 agencies and hearing absolutely nothing back, he decided if no one would hire him, he'd simply build the place he wished existed. Eleven years later, his agency helps small businesses fall in love with their companies again by delivering marketing that feels personal, purposeful, and rooted in truth—not hype. In this interview, we'll discuss: Why clients don't want SEO and what small business are really buying. How radical simplicity makes agencies more profitable. Walking away from big clients to make your agency stronger. How AI is changing client expectations. Subscribe Apple | Spotify | iHeart Radio Sponsors and Resources E2M Solutions: Today's episode of the Smart Agency Masterclass is sponsored by E2M Solutions, a web design, and development agency that has provided white-label services for the past 10 years to agencies all over the world. Check out e2msolutions.com/smartagency and get 10% off for the first three months of service. Why Clients Don't Actually Want SEO (And What They're Really Buying from Agencies) Nico knows why his clients first reach out and he understands that, in reality, no one wants SEO. No one wants a website. No one wants a content calendar. What they want is for their phone to ring. They want predictable revenue and to stop feeling behind. Basically, they want a business that finally looks and performs the way they imagined when they started it. Hence, when Nico sits with a new client, he doesn't take their request at face value. He keeps pulling the thread: Why do you want that? What are you really trying to fix? What's happening behind the scenes that made you reach out today? By the time he gets to the core problem, the tactical service almost never matches the thing they originally asked for. And that's where trust is built—showing clients the real path to their desired outcome, not the task list they think they need. As he puts it: Services are the toolkit. Outcomes are the reason you pick up the tools. How Radical Simplicity Makes Agencies More Profitable and Improves Client Trust During client meetings, Nico strives to strip away the complexity agencies tend to hide behind. Clients don't want a masterclass in keyword density or a dissertation-length PDF they'll never read. They want clarity. To him, the best operators and the best salespeople think like teachers. Teachers take complicated ideas and make them accessible. They speak in a way a fifth grader can understand, because simplicity builds confidence, and confidence builds buy-in. Inside his own agency, this shows up in the way he trains his team. No silos. No "not my job." Everyone learns how every part of the system works, from content, SEO, design, dev, and strategy. That shared understanding creates respect, efficiency, and a culture where no one feels like they're building in the dark. Everyone in his team is taught that no one is above anyone and they're all running the machine together. It's a mindset that creates accountability among the team and helps the client understand exactly what they're paying for. Why Saying No to Big Clients Can Make Your Agency Stronger Every agency owner has a moment where the "big" client forces them to rethink everything. For Nico, it was early on, when a client offered him more money than he even asked for ($10k a month) and three months later, he fired the client. On paper, it was a dream account. In practice, it drained the team, misaligned with their process, and became the catalyst for rebuilding the agency from the ground up. He spent two years refining every process—on-page and off-page SEO, content creation, design systems, communication workflows—all centered around one thing: making sure clients always know where their money is going and how it's working. Most agencies duct-tape their operations when things get messy instead of rebuilding the underlying, broken system. Nico rebuilt his foundation truly believing that all business owners need is for someone to create systems, truly listen to them, and help them articulate what they do for their clients. Authenticity Converts (And Your Clients Need Your Help to Show It) Nico's wife unknowingly became the perfect case study for modern buyer behavior. Before choosing anything (restaurants, local services, events) she checks: Reviews Menus FAQs Photos Location Details User experience Credibility That's what most customers are doing, and the standard Nico sets for his clients. He wants to work with businesses that engage with clients and answer their questions, show their work with real photos, tell compelling stories, show proof, have a clean, intuitive website. If it doesn't pass what Nico calls "the wife test" — if a business doesn't have clear answers, real photos, social proof, strong UX, and transparent information — it doesn't ship. And the same goes for exclusivity: Nico refuses to work with two companies in the same industry and service area. He wants to make one the best, not compete against himself for small wins. How AI Is Changing Client Expectations and Why It Won't Replace Agencies Nico sees AI from both angles: the opportunity and the threat. On one hand, AI makes clients think everything should be instant and $500. He's already had clients send him AI-generated instructions like they're firing off tasks to a robot. The danger isn't AI itself but rather clients misunderstanding what real strategy, design, content, and user experience actually require. But the other side is where he sees massive upside. AI removes the repetitive, thankless tasks that bog agencies down. It gives teams more room to think, solve, and create. It lets agencies deliver more value, not less, if they use it correctly. AI doesn't replace strategy and, more importantly, it doesn't replace the human connection that actually closes deals. Your network is your edge. Tools evolve but human trust, real expertise, and the ability to guide clients through complexity—that doesn't. Do You Want to Transform Your Agency from a Liability to an Asset? Looking to dig deeper into your agency's potential? Check out our Agency Blueprint. Designed for agency owners like you, our Agency Blueprint helps you uncover growth opportunities, tackle obstacles, and craft a customized blueprint for your agency's success.

    Diseño y Diáspora
    679. El supermercado del futuro (Chile/Australia). Una charla con Paulina Noches Pareja

    Diseño y Diáspora

    Play Episode Listen Later Dec 10, 2025 51:28


    Paulina Noches Pareja es investigadora en diseño chilena, estratega creativa y educadora con más de 10 años de experiencia en la industria del retail. Ella reside en Australia. En esta entrevista nos cuenta sobre su investigación de doctorado en Monash University con mucho detalle y haciendo hincapié en las metodologías. Ella investigó el futuro del trabajo en los supermercados australianos usando diseño de ficciones. Paulina se especializa en desarrollo de productos, tecnologías para el comercio minorista. Hablamos de tiempo, emociones y futuros. Pueden mirar videos sobre el trabajo de Paulina: 1. VIP in-store job (AR experience using Oculus headsets)2. Remote VR job (VR experience using Oculus headsets)Esta entrevista es parte de las listas: Chile y diseño, Australia y diseño, Investigación en diseño, Antropología y diseño, Diseño de servicios, Diseño UX y Diseño y futuros. Paulina nos recomienda: Design EthnographyResearch, Responsibilities, and Futures de Sarah Pink y otres. El profesional reflexivo, de Donald Schön. Making Anthropology, Archaeology, Art and Architecture, de Tim IngoldEntre hacer y conocer Seis textos sobre antropología del diseño y antropología visual de Ton Otto con Rachel Charlotte Smith y Mette Gislev Kjærsgaard. Design & futures, de Stuart Candy y Cher Potter. Speculative everything de Anthony Runne y Fiona Ray Hyper-reality de Keiichi Matsuda

    Experiencing Data with Brian O'Neill
    184 - Part III: Designing with the Flow of Work: Accelerating Sales in B2B Analytics and AI Products by Minimizing Behavior Change

    Experiencing Data with Brian O'Neill

    Play Episode Listen Later Dec 9, 2025 14:22


    In this final part of my three-episode series on accelerating sales and adoption in B2B analytics and AI products, I unpack a growing challenge in the age of generative AI: what to do when your product automates a major chunk of a user's workflow only to reveal an entirely new problem right behind it. Building on Part I and Part II, I look at how AI often collapses the “front half” of a process, pushing the more complex, value-heavy work directly to users. This raises critical questions about product scope, market readiness, competitive risks, and whether you should expand your solution to tackle these newly surfaced problems or stay focused and validate what buyers will actually pay for. I also discuss why achieving customer delight—not mere satisfaction—is essential for earning trust, reducing churn, and creating the conditions where customers become engaged design partners. Finally, I highlight the common pitfalls of DIY product design and why intentional, validated UX work is so important, especially when AI is changing how work gets done faster than ever.   Highlights/ Skip to: Finishing the journey: staying focused, delighting users, and intentional UX (00:35) AI solves problems—and can create new ones for your customers—now what? (2:17) Do AI products have to solve your customers' downstream “tomorrow” problems too before they'll pay? (6:24)  Questions that reveal whether buyers will pay for expanded scope (6:45) UX outcomes: moving customers from satisfied to delighted before tackling new problems  (8:11) How obtaining “delight” status in the customer's mind creates trust, lock-in, and permission to build the next solution (9:54) Designing experiences with intention (not hope) as AI changes workflows (10:40) My “Ten Risks of DIY Product Design…” — why DIY UX often causes self-inflicted friction (11:46)   Links Listen to part I: Episode 182 and part two: Episode 183 Read: “Ten Risks of DIY Product Design On Sales And Adoption Of B2B Data Products”  Stop guessing what is blocking your own product's adoption and sales: Schedule a Design-Eyes Assessment with me, and in 90 minutes, I'll diagnose whether you're facing a design problem, a product management gap, a positioning issue, or something else entirely. You'll walk away knowing exactly what's standing between your product and the traction you need—so you don't waste time and money on product design "improvements" that won't move your critical KPIs.

    TheTop.VC
    Building A Unicorn: Chargebee's Co-Founder, Krish Subramanian & CMO, Guy Marion (formerly Brightback Founder, sold to Chargebee): hitting PMF, idea to 1st dollar & decision to exit

    TheTop.VC

    Play Episode Listen Later Dec 9, 2025 40:34


    Sponsored by Auth0 for Startups → 1-year free https://auth0.com/startups/vip Auth0 is an adaptable authentication and authorization platform that helps you secure your apps and AI agents. It delivers convenience, privacy, and security so you can focus on building a great UX. FOUNDER PROFILE:Krish Subramanian, Founder - Chargebee - https://www.linkedin.com/in/krishs/Guy Marion, CMO - Chargebee- https://www.linkedin.com/in/guymarion 

    The World of UX with Darren Hood
    The World of UX, Episode 291: The Difference Between Experience Maps & Journey Maps (From 97 Things)

    The World of UX with Darren Hood

    Play Episode Listen Later Dec 9, 2025 32:34


    This week, Darren shares his appearance on the 97 Things Podcast, where he talked about his chapter from the book "97 Things Every UX Practitioner Should Know." Check it out!REMINDER: Video is available for this episode via select resources. #ux#podcasts#cxofmradio#cxofm#realuxtalk#worldofux#worldouxBookmark the new World of UX website at https://www.worldoux.com. Visit the UX Uncensored blog at https://uxuncensored.medium.com. Get your specialized UX merchandise at https://www.kaizentees.com.

    CX Passport
    The One With AI Product Design – Jon Deragon E242

    CX Passport

    Play Episode Listen Later Dec 9, 2025 30:14 Transcription Available


    What's on your mind? Let CX Passport know...Jon Deragon brings a global lens to AI product design as the Head of Design at FPT, the sponsor for today's episode. Thank you FPT for collaborating with CX Passport.Jon guides a 140+ person design org building everything from mobile apps to automotive interfaces while navigating the rapid shift into AI and multimodal experiences. This conversation gets into what modern design teams truly need to succeed and how respect transforms the design and development partnership.Here are five insights you'll hear in this episode: • How multimodal input changes the entire UX landscape • Why design literacy helps… but “everyone is a designer” does not • The real fix for design and development friction • Why centralizing design creates more meaningful output • How AI learning happens in layers and why that mattersCHAPTERS00:00 Welcome00:16 Jon's global path and design focus01:52 Designing for AI03:38 Multimodal input05:17 Keeping pace with AI11:12 Should everyone be a designer14:44 First Class Lounge21:01 Structuring a large design org24:15 Making design and development collaboration healthy28:03 Respect as a design principle29:04 Where to learn more about Jon and FPTGUEST LINKSFPT: https://fpt.com/ Jon's website: https://jonderagon.com/THREE WAYS TO KEEP EXPLORING CX PASSPORTListen: https://www.cxpassport.com Watch: https://www.youtube.com/@cxpassport Newsletter: https://cxpassport.kit.com/signupI'm Rick Denton and I believe the best meals are served outside and require a passport.Disclaimer: This podcast is for informational and entertainment purposes only. The views and opinions expressed are those of the hosts and guests and should not be taken as legal, financial, or professional advice. Always consult with a qualified attorney, financial advisor, or other professional regarding your specific situation. The opinions expressed by guests are solely theirs and do not necessarily represent the views or positions of the host(s).

    The AI Breakdown: Daily Artificial Intelligence News and Discussions
    What People Are Actually Using AI For Right Now

    The AI Breakdown: Daily Artificial Intelligence News and Discussions

    Play Episode Listen Later Dec 8, 2025 25:06


    Today's episode breaks down a massive new empirical study from OpenRouter and a16z that analyzed more than 100 trillion real-world tokens to reveal what developers and power users are actually doing with AI right now, from the surge in reasoning models to the dominance of coding workloads to the unexpected rise of roleplay in open-source systems. The discussion explores how the shift toward long-context programming tasks, tool-use invocation, and hybrid stacks of closed and open models is reshaping the practical AI landscape and what patterns matter most heading into 2026. Headlines include fresh rumors around GPT-5.2, OpenAI's UX cleanup efforts, and the latest shake-ups at Apple and Meta. Brought to you by:KPMG – Discover how AI is transforming possibility into reality. Tune into the new KPMG 'You Can with AI' podcast and unlock insights that will inform smarter decisions inside your enterprise. Listen now and start shaping your future with every episode. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.kpmg.us/AIpodcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Gemini - Build anything with Gemini 3 Pro in Google AI Studio - http://ai.studio/buildRovo - Unleash the potential of your team with AI-powered Search, Chat and Agents - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://rovo.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠AssemblyAI - The best way to build Voice AI apps - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.assemblyai.com/brief⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LandfallIP - AI to Navigate the Patent Process - https://landfallip.com/Blitzy.com - Go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://blitzy.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ to build enterprise software in days, not months Robots & Pencils - Cloud-native AI solutions that power results ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://robotsandpencils.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Agent Readiness Audit from Superintelligent - Go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://besuper.ai/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠to request your company's agent readiness score.The AI Daily Brief helps you understand the most important news and discussions in AI. Subscribe to the podcast version of The AI Daily Brief wherever you listen: https://pod.link/1680633614Interested in sponsoring the show? sponsors@aidailybrief.ai