Podcasts about Funnel

Eva Yazhari — Managing Partner of Beyond Capital Ventures, early-stage investor, author of The Good Your Money Can Do, and advocate for conscious capitalism. Her funds have backed 50+ equity and 9 debt investments, reaching over 100 million customers across Africa and India. First and most recent dollar: First job: Working at a Staten Island bread shop. Today: Managing partner of a venture + private credit fund investing in emerging markets with LP capital. Family background & mindset: Father grew up in Tanzania; grandfather a medical doctor working with Catholic missions — early exposure shaped her view of Africa as opportunity, not risk. Parents were artists — exposure to art trained her in pattern recognition, now one of her investor superpowers. Education & mindset pivots: Started pre-med at Columbia → realized it was toxic competition. Pivoted to math, discovering both aptitude and love of problem solving. Training in mathematics = fluency in patterns, language of money, and risk analysis. Early career: VP at Entrust Capital (fund of hedge funds). Employee #2 → helped scale from $200M → $4.8B AUM. Managed relationships with activist hedge fund giants like Bill Ackman and Carl Icahn. Learned portfolio building, risk management, and fundraising skills that later became core to her VC work. Why venture capital in Africa & India? By 2050, 1 in 4 humans will be African; India today has the world's largest working-age population. 53% of the next decade's growth will come from these regions. Saw contrarian “alpha” opportunity most Western investors still dismiss. Sectors of focus: Healthcare Fintech Mobility Agtech (selectively) All are tech-enabled, solving essential problems for fast-growing middle classes. Conscious capitalism lens: Portfolio companies think beyond profits → align incentives with customers, governments, communities. Example: Rwanda's first licensed online pharmacy; startup scaling e-motorbikes after gas bikes banned. Beyond Capital gives founders a share of fund profits — equitable ownership model. Fundraising lessons: Fundraising is sales math: Eva raised her second fund after 550+ investor meetings → ~30–40 LPs. Funnel has to be very wide. Mindset matters: Rejections happen, but abundance mindset drives momentum. Referrals are gold: “Every dud knows a stud” — rejections often connect you to your best investors. Exude confidence from a clear strategy — investors back comfort + conviction. Personal insights: Considers herself an entrepreneur, not just an allocator. Believes leadership skills are as critical as financial acumen. Thinks of her fund as her “third child.” Alternate career: Pop star. Dream chat: Emma Grede (helped Kardashian brands scale). Learning style: Podcasts, audiobooks, physical books. Reading now: The Culture Code by Daniel Coyle. Her book: The Good Your Money Can Do. Pump-up song: The Rapture Pt. 3 by Black Coffee. Weakness: Moving slowly — always in motion. https://www.instagram.com/consciousinvestor/?hl=en

In this episode, Mike True, Co-Founder and CEO of Prescient AI, shares how brands can cut through messy multi-channel ad data with marketing mix modeling. He explains how to see the true impact of top-funnel channels like YouTube, TV, and influencers, track offline sales, and optimize budgets daily.Mike also reveals how AI-driven insights help brands scale confidently across DTC, marketplaces, and retail.Topics discussed in this episode:  How marketing mix modeling works. Why adding more ad channels makes attribution messy. How the ‘last click' skews your data. Why top-of-funnel is hard to measure. What MMM shows that others can't. How AI-driven MMM gives daily insights. Why the real ‘source of truth' is human. How to link offline sales to digital ads. Why omnichannel brands gain most from MMM. What the MMM ‘aha moment' looks like. Why one metric won't scale your business. Links & Resources Website: https://prescientai.com/LinkedIn: https://www.linkedin.com/in/michaeljtrue/ LinkedIn: https://www.linkedin.com/company/prescient-ai/Get access to more free resources by visiting the show notes athttps://tinyurl.com/y2v7t7fxMORE RESOURCES Subscribe to our FREE Newsletter: https://newsletter.ecommercecoffeebreak.com/ Free Store Optimization Beginners Guide: Instant PDF Download!

When I asked, “What podcast topics would help your online course business grow the most?” some of the responses were, “What to focus on NOW as a solopreneur” and “Stop doing all the things.”So, in today's episode, let's meet Visibility & List Growth Strategist, Tracy Beavers. She shares how to gain visibility online with ease and discover simple ways to grow your email list on Facebook.‍‍ ‍‍ ‍‍Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help‍‍ ‍‍Tracy has a proven track record in business growth. With an award winning career spanning 20 years, Tracy has guided hundreds of entrepreneurs to grow their business visibility through organic marketing strategies.Tracy Beavers shares the simple shifts that helped her go from zero sales to a profitable evergreen funnel. We break down what most course creators get wrong about their sales process and what to fix before adding more ads or creating more content. Tracy also opens up about the mindset traps that used to hold her back and how she's built a business that supports her life (not the other way around).‍‍ ‍‍ ‍‍‍‍ ‍‍ ‍‍‍‍ ‍‍ ‍‍‍‍Watch this episode on YouTube!‍‍ ‍‍ ‍‍Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!‍‍ ‍‍ ‍‍‍‍ ‍‍ ‍‍Let me know exactly what new episodes will help you the most!Fill out the 90-second survey‍‍ ‍‍ ‍‍‍‍ ‍‍ ‍‍‍‍ ‍‍ ‍‍Kwadwo [QUĀY.jo] Sampany-Kessie's Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business's YouTube Channel‍‍ ‍‍ ‍‍‍‍ ‍‍ ‍‍‍‍ ‍‍ ‍‍Tracy's links: Listen to Create Online Business Success! In Apple PodcastListen to Create Online Business Success! In SpotifyJoin Tracy's Free Facebook Group

We welcome our latest guest, Jessica Rhodes — founder of Interview Connections (pioneer podcast booking agency), to the show! She joins us to share how podcast guesting helps health coaches attract clients, monetize content, and build authority—plus practical steps to start now. In this episode, Jessica breaks down why guesting is the fastest path for health coaches to create content, grow visibility, and generate leads—especially when your best ideas surface through Q&A conversation. We cover when to host vs. guest, how to monetize (funnels, CTAs, affiliate marketing, repurposing), and why the green-room connection (before/after the interview) often drives real business. Why this matters for health coaches Complex, personalized services convert best through conversation, not scripts. Guesting = low-lift content creation + instant authority via borrowed audiences. Hosting builds a home base; guesting builds reach. Use both strategically. Key takeaways Start as a guest to clarify messaging; then consider launching your show. Treat your podcast (hosted or guest spots) as part of a marketing funnel: problem → value → clear CTA every time. Monetize beyond ads: affiliate offers, service enrollments, lead magnets, networking with hosts. Repurpose every interview: short clips, reels, emails, blogs—one appearance = weeks of content. Leverage the green-room chat (off-air). Relationships there often become clients, partners, or affiliates. Follow demand: pitch shows where your ideal buyer already listens. Action steps (do this next) Define one offer + one CTA you'll use on every interview. Draft 5–7 signature questions you answer brilliantly (and suggested questions for hosts). Create a repurposing checklist (clips, quotes, newsletter, LinkedIn/IG posts). Build a simple booking page/lead magnet to capture interest from episodes. Pitch 5 aligned shows this week—or work with a specialized podcast booking agency. Host vs. Guest — equal power, different benefits Guesting: Audience growth, authority by association, faster lead gen. Hosting: Consistent nurture for your list, message control, deeper brand assets. Monetization quick hits Funnel-first: every episode points to one next step (quiz, call, free training). Affiliate marketing works with small but engaged audiences. Track results: appearances → traffic → email signups → sales. Support the show Rate/review on Apple Podcasts and share with a coach who needs a guesting strategy. Free resources from the host: omarcumberbatch.com (5-Day Sugar Challenge; Hidden: The Six Not-So-Obvious Ways to Get Your Clients Unstuck).  

Strategic funnel planning is crucial for summit success and it starts long before your event goes live or speakers start presenting!In this episode, I share the three essential funnels every summit host needs to implement for maximum impact.   Funnel #1 is highly recommendedFunnel #2 is nice to have, especially for experienced summit hostsFunnel #3 is 100% necessary and your summit might flop without it...Jump in now to learn more about the what and why behind each, plus the biggest mistakes I see and how to fix them.__________________Find me on Instagram → https://www.instagram.com/heyitsjenzaia/Email Me → support@jenzaiadimartile.com

LinkedIn ist heute mehr als ein digitales Netzwerk – es ist eine Business-Maschine. In dieser Podcast-Folge spreche ich mit Robert Heineke, einem der bekanntesten LinkedIn-Strategen im deutschsprachigen Raum.Wir sprechen darüber:- wie du 2025 wirklich Reichweite und Kunden über LinkedIn gewinnst- was ein funktionierender LinkedIn-Funnel ist (inkl. Typen & Zielgruppen)- wie schnell man Ergebnisse sieht – und wann der Algorithmus dich abstraft- ob KI-generierter Content funktioniert- und ob Rage-Bait auf LinkedIn eine valide Strategie istRobert gibt außerdem spannende Einblicke in seine Arbeit mit Leadersmedia und verrät, welche Fehler Selbstständige und Agenturen unbedingt vermeiden sollten.Hier findest du mehr zu Robert:https://www.linkedin.com/in/robert-heineke/https://www.leadersmedia.de- - -Was dich in diesem Video erwartet

It's another THROWBACK THURSDAY week… which means we're resharing one of our most-loved Coffees and Content episodes (that you may have missed the first time around).This time, we're diving into the question so many of you are asking: are you selling the right way on Instagram?In this episode, I break down exactly how to use Instagram's most powerful (and often underused) sales tool - the DMs. You'll learn how to turn conversations into conversions, why content needs to educate and inspire (not just sell), and how to use tools like ManyChat to do the heavy lifting behind the scenes.This one's all about making Instagram feel like a place of connection, not just another marketing task on your to-do list.In this episode you'll learn:Why DMs are the most powerful sales tool on Instagram (and how to use them with strategy)What content you actually need to build trust and generate salesHow to spark genuine, helpful conversations that lead to aligned clientsWhy ManyChat is your secret weapon for automating without losing connectionHow to structure an Instagram sales funnel that doesn't feel ickyThe content types that build warm audiences and get them ready to buy

How do you future-proof your marketing strategy when LLMs are rewriting the rules in real time? Salesforce Applications CMO Amber Armstrong has answers — and the data to back them up.Stephanie Postles sits down with Amber to unpack how Salesforce is rethinking SEO, scaling AI agents, and finally cracking the code on account-based marketing. From converting LLM traffic at 40% to building cross-cloud alignment with “guilds,” Amber shares tactical insights and bold bets that every modern marketer needs to hear.Key Moments: 00:00 How AI and LLMs Are Reshaping the Marketing Funnel03:54 Amber Armstrong's Journey from IBM Intern to CMO at Salesforce06:35 The Expanding Role of AI in Modern Marketing Teams08:52 Inside Salesforce's Guild System: How Amber Aligns Teams Across Four Clouds17:31 Real AI Use Cases from Amber Armstrong's Marketing Team at Salesforce26:40 Amber Armstrong's Playbook for Future-Proofing SEO in the Age of LLMs30:55 How Salesforce's Website Converts 40% of LLM Traffic into Leads35:58 Building AI Agents at Scale: Lessons from Salesforce's Agent Force Rollout37:53 The Ongoing Role of Third-Party Validation in Buyer Decision-Making39:49 Amber Armstrong on Adapting Marketing Metrics for an AI-First Future40:40 How Salesforce Aligns Content Strategy Across Business Units44:56 Amber Armstrong's Advice for Getting Teams Comfortable with AI Tools51:24 Salesforce's Next Big Moves: Account-Based Marketing and Cross-Cloud Growth Mission.org is a media studio producing content alongside world-class clients. Learn more at mission.org.

If you've ever felt like your marketing is all over the place or like you're showing up online but still not seeing results this episode is your golden road!In today's short + powerful solo episode, Rachel breaks down exactly how to market your photography business using a funnel framework. From top of funnel visibility to bottom of funnel conversions, you'll learn how to structure your content, website, email strategy, and client journey to guide potential clients all the way from “just found you” to “can't wait to work with you.”Whether you're stuck attracting price shoppers or you're ready to refine your systems to book high-end dream clients, this episode will help you finally connect the dots in your marketing strategy.

LEAVE A REVIEW if you liked this episode!!Let's Connect On Social Media!youtube.com/anthonyvicinotwitter.com/anthonyvicinoinstagram.com/theanthonyvicinohttps://anthonyvicino.comJoin an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus.www.beyondtheapex.com

Du kennst dein Angebot, deine Expertise ist satt – aber im Call rutscht dir die Souveränität weg, du drückst dich in fremde Skripte, klingst plötzlich wie jeder andere … und der Kunde spürt's. Du fragst dich: Warum schließen die „Lauteren“ schneller ab, obwohl ich viel tiefer im Thema bin? Vielleicht, weil du gegen deinen Charismatyp verkaufst. Typische Zeichen dafür: – Du bist eigentlich klar & direkt – und wirst im Sales-Gespräch weichgespült. – Du bist empathisch – und zwingst dich in eine harte „Jetzt-oder-nie“-Abschlussroutine. – Du brauchst Zahlen & Logik – aber versuchst dich an Storytelling und verlierst dich. – Du bist energiegeladen & spontan – und erstickst in Funnel-Skripten, die dich bremsen. Diese Folge „Verkaufen mit Charisma – welcher Typ verkauft wie?“ ist für dich, wenn deine Abschlussquote nicht zu deiner Qualität passt, du dich im Vertrieb verstellst – oder dein Team scheinbar stark ist, aber im Sales konstant unterperformt. Trau dich du zu sein, deine Silke & ein Lächeln. Ich wünsche dir ein Charisma-Aha, trau dich DU zu sein, deine Silke und ein Lächeln. In Podcastfolge #325 „Verkaufen mit Charisma – welcher Typ verkauft wie?“, erfährst du unter anderem: ✨ Was es für dich bedeutet, wenn du im Verkauf permanent gegen deinen Charismatyp arbeitest. ✨ Warum dein Funnel- oder Skript-Dogma deine Abschlussquote eher killt als hebt. ✨ Woran du erkennst, dass du (oder dein Team) im Sales authentisch völlig falsch kalibriert seid. ✨ Wie sich „falsche“ Sales-Energie auf Vertrauen, Preise und Stammkunden auswirkt. ✨ Welche Stellschraube du zuerst drehen musst, bevor du an Technik, Taktik oder Tools gehst. ✨

In this episode of Built by Business: Amazon, E‑Commerce, Entrepreneurship, Andy Isom breaks down the silent killers in your Amazon funnel. You're getting clicks, but shoppers aren't buying - why? Learn the top four drop‑off points between product page visits and checkout, and the exact strategies to fix them without spending more on ads.   We'll cover product page abandonment, variation confusion, price and shipping “shock,” and competitor poaching at checkout. Plus, discover how to use Amazon's Unit Session Percentage, Brand Analytics, and Manage Your Experiments to pinpoint where your buyers are bouncing.   If you want to boost conversions without touching your PPC budget, this episode is your playbook. Let us audit and see where your "Drop Offs" are: www.weavos.io  

Send us a textThink your Google rankings are all that matter? Think again. In this eye-opening conversation, marketing strategist Jonathan Bannister challenges everything contractors believe about digital marketing with his provocatively titled new book, "F*** Digital Marketing: Why Building a Memorable Brand Matters More Than Rankings."Bannister takes us on his unlikely journey from police officer to marketing expert, revealing how a desperate career pivot in 2014 led him to discover hard truths about what actually drives success for home service contractors. Through candid stories of working with HVAC and plumbing companies across the country, he exposes a fundamental problem: contractors are fighting over the mere 3-5% of homeowners actively seeking services while completely ignoring the other 95%.The podcast uncovers what Bannister calls "The Great Reset" – a seismic shift in how consumers find and choose service providers. As Google's monopoly fades and AI platforms rise, contractors clinging to outdated digital marketing strategies face extinction. Bannister predicts that within three years, 98% of website traffic won't be human as consumers simply ask AI assistants to find and book services for them. In this new landscape, being the most recognized brand trumps having perfect SEO.Perhaps most compelling is Bannister's story about a contractor who rebranded a 97-year-old company without proper strategy, resulting in a devastating 50% revenue loss. It illustrates his central argument: "No one can do amazing, perfect PPC with a weak, pathetic, unrecognizable brand." Through real-world examples, he demonstrates how contractors with strong brands consistently outperform competitors in digital results, even with less digital presence.Want to position your contracting business for long-term success? Discover why building a memorable brand through authentic storytelling, community engagement, and traditional media might be your most important marketing investment. The future belongs to companies homeowners ask for by name.If you enjoyed this chat From the Yellow Chair, consider joining our newsletter, "Let's Sip Some Lemonade," where you can receive exclusive interviews, our bank of helpful downloadables, and updates on upcoming content. Please consider following and drop a review below if you enjoyed this episode. Be sure to check out our social media pages on Facebook and Instagram. From the Yellow Chair is powered by Lemon Seed, a marketing strategy and branding company for the trades. Lemon Seed specializes in rebrands, creating unique, comprehensive, organized marketing plans, social media, and graphic design. Learn more at www.LemonSeedMarketing.com Interested in being a guest on our show? Fill out this form! We'll see you next time, Lemon Heads!

Mid-Funnel Mastery: How Strategic Video Creates a Ripple Effect EP314 Profit With A Plan Podcast Released August 5, 2025 Guest: Tim Bradley, Co-Founder of Pennant Video Host: Marcia Riner, Business Growth Strategist | Infinite Profit®  

Want to start your own podcast? Watch my free webinar Podcast Success Secrets to learn how to start, grow, and monetize your own podcast: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.podcastsuccesssecrets.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Summary In this conversation, Brett Ingram discusses the intricacies of online sales funnels, highlighting their advantages and disadvantages compared to traditional sales methods. He explains the concept of sales funnels, emphasizing their potential to significantly increase sales through strategic upselling and customer engagement. The discussion covers the essential steps to create effective sales funnels, including logical product offerings, pricing strategies, and the importance of immediate follow-up offers. Ingram concludes by reiterating the transformative power of sales funnels in optimizing revenue and enhancing customer experience. Chapters 00:00 Introduction to Online Sales Funnels 02:46 The Pros and Cons of Online Sales 04:12 Understanding Sales Funnels 09:59 The Power of Upselling in Funnels 14:13 How to Create Effective Sales Funnels 24:57 Conclusion and Key Takeaways #onlinesales #salesfunnels #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch

Du investierst Zeit in Storys, Posts und Kommentare, aber keiner kauft? Dann bist du nicht im Aufbau deiner Community gefangen, sondern in einer Umsatzfalle. Fakt ist: Ohne Angebot, Funnel und bezahlte Reichweite bringt dir auch die treueste Fanbase nichts. Community ohne Cashflow ist wie Applaus ohne Bühne: nett, aber wirkungslos. In dieser Folge zeige ich dir, warum du dir mit Community Building oft selbst im Weg stehst und was wirklich zählt, wenn du endlich verkaufen willst. Also hör dir die neue Folge von „Likes, Leads... Umsatz!“ jetzt an und abonniere den Podcast auf deiner Lieblingsplattform, damit du künftig nichts mehr verpasst...

Send us a textIs your ad traffic up but ticket sales down? In this episode, Jeremy Neisser dives into the most overlooked reason sports teams struggle to convert traffic into revenue: misaligned messaging and retargeting. He outlines a smarter, segmented funnel approach that turns casual ad viewers into committed buyers. Learn how to optimize each stage of your ad strategy—from TOFU to BOFU—and stop wasting budget on clicks that don't convert.Key Topics Covered:Why more traffic isn't always better (and can even hurt your results)The hidden danger of relying solely on ROASHow to fix message and audience misalignmentBuilding segmented funnels: TOFU, MOFU, BOFU explainedMatching ad creative to the fan's buying journeyRecognizing and preventing ad fatigueLeveraging video views, cart activity, and timing for retargetingCreative that converts: proof over promotionTimestamps:00:00 – Understanding the Conversion Problem04:11 – Rebuilding the Retargeting Funnel09:00 – Creating Effective Ad Creative11:27 – Key Takeaways and Final ThoughtsCall to Action:

HUMANS REQUIRED: CRITICAL MOMENTS IN THE HIRING PROCESS   How many times have we heard the comforting phrase 'but recruitment will always need the human touch'?   Intuitively, I believe this is true at least for non-volume, permanent hiring but but do we really understand why, when, who and how? We probably need to find out because if we rely on comforting homilies, we might find the CFO won't quite get it ;-)   - Why do we think the 'human touch' matters? - When we think about the human touch, what scenarios come immediately to mind? - AI / Automation has proven to improve CX in many cases, so is the case being made that more AI / Automation should mean further improvements in CX? - Does the source of the candidate matter when thinking about the 'human touch' - When do we think are the most important moments in the hiring funnel for the human beings to be involved? - Can sometimes 'more human' make things worse? - What does it look like when we have the perfect blend of AI driven efficiency and human delivered empathy? - Do we need to quantify the human touch? If so how does that connect with OKR / KPI's? - What do we - as humans - need from a recruitment experience?   All this and more with Jean-Marie Caillaud, Founder (WorkMeTender), Carrie Brophy, Senior Director Talent Acquisition (Marriott International) & Mark Kunaseelan, Head of Resourcing (University of Arts, London)   We are on Friday 1st August, 2pm BST / 9ET - follow the channel here (recommended) and save your spot for this demo by clicking on the green button.     Ep321 is sponsored by our friends Willo   Recruiting for high-volume positions in a global, diverse workforce is increasingly challenging, especially when relying on traditional methods and the limitations of written CVs. Managing thousands of applications manually is not only exhausting and inefficient, it can also prevent you from finding the top talent your organization needs to thrive.   Enter Willo. The award-winning team is transforming the hiring process with a dynamic candidate screening solution that users love, backed by an NPS score to prove it!   Their web-based, human-centric platform enables candidates to record responses to a predefined set of questions at their convenience. With over 5,000 secure integrations, Willo makes it easy to supercharge your recruitment process, reduce bias, and support diversity, equity, and inclusion goals—all while helping you tap into a larger, more exciting pool of global candidates.   Book a demo at willo.video this month to get 10% off—just use the coupon code "brainfood”. That's W-i-l-l-o dot video.

Are you a coach using video to grow your business but struggling to turn those videos into real leads and clients? This episode is your game-changer. Tune in to learn a proven, step-by-step video funnel strategy that's generating consistent inbound leads from just 1–2 videos a month—even in 2025's changing content landscape. You'll discover how to shift from outdated lead magnets to high-converting “micro win offers,” how to spark meaningful conversations with warm leads, and how to turn engagement into booked calls and clients. Whether you're in fitness, health, or coaching, this is a must-listen to create content that actually converts.   “Stop being so damn vanilla. Maybe you have to be more polarizing with your stuff. Maybe, just maybe you have to get better at your skills. Go figure.”   Key Takeaways: Simple Video Funnel = Consistent Leads A well-crafted video funnel using just 1–2 strategic videos a month can consistently generate inbound leads and clients when done correctly. Long-Form Video Is Back Studies from Meta and Google show that long-form content is crucial for conversions, with buyers needing around 7 hours of content across 11 touchpoints and 4 mediums before making a purchase. Magic Money Math Is Essential Knowing your key performance indicators—especially your "magic number" (e.g., how many call offers or conversations you need daily)—helps you stay focused on income-producing actions. Micro Win Offers Outperform Traditional Lead Magnets Instead of outdated PDFs and guides, offer quick, high-value tools (like GPTs, calculators, or checklists) that create tangible results in under 10 minutes to build trust and generate interest. Messaging Must Match the Market If your content isn't getting engagement or leads, the issue is likely your messaging. Speak the right words, in the right way, to the right people to create connection and conversion. Engagement Begins with Strategic Content Conversion content campaigns that include posts with clear hooks and CTAs lead to warm conversations in the DMs, which then turn into booked calls and sales—without needing cold outreach.     Connect with Jason Meland: Email: jason@goliveonlinemastermind.com Website: https://www.growmyvisibility.com/ Instagram: @coachjasonmeland Facebook: Jason Meland - In Demand Coach LinkedIn: Jason Meland

With hybrid training and events like Hyrox on the rise, more gyms are adapting—some diversifying their class offerings, others going as far as de-affiliating from CrossFit entirely. In this episode, we explore how the functional fitness landscape is shifting and what that means for gym owners. Todd draws a brilliant analogy between the spectrum of fitness offerings and doom metal. On one end, you've got the aggressive intensity of CrossFit, on the other, the more polished, accessible experience of a Barry's Bootcamp-style class. We discuss what makes a gym successful, how onboarding (or the lack of it) shapes the experience, and how location can make or break a business model. From small-town boxes with no local competition to city gyms surrounded by ClassPass options, this episode looks at the changing dynamics of functional fitness, and why doom metal might explain more than you'd think. If you're not already subscribed to our newsletter, head over to www.legionsc.com to get a weekly selection of training tips and our favorite articles. We run online workshops for coaches as well. Find out when our next workshop is here: https://legionsc.com/program-design-workshops These podcasts are posted in video format on YouTube as well. Show Notes: [0:00] Introduction [3:30] Doom metal and the functional fitness [7:00] The spectrum of functional fitness classes [9:30] Appealing to market trends [12:30] The business model of a CrossFit gym in a small town versus a big city [15:30] What makes a good business model for a CrossFit gym [21:00] CrossFit and maximising the square footage of a gym [23:00] The marketing message from CrossFit

CANDIDATE FRAUD: HARDENING THE HIRING FUNNEL WITH INFOSEC TECHNIQUES   Candidate fraud is already a problem for some today but it will soon be a huge problem for everyone tomorrow. The uncomfortable truth is that AI will undermine trust in all digital communications and we need to rethink our recruitment approaches with security much higher in the priority list. It might even be said that security may become one of the main values human recruiters will perform as AI transforms the way we work today.   We will learn   - Line between legitimate AI use vs Fraud? - Is this fixed today or can we expect this to change tomorrow? - What is the international consensus on this line? - Taxonomise candidate fraud - what are the techniques, how they are using these techniques - Motivations for candidate fraud: material gain, desperation for job opportunity, IP theft? - Input from InfoSec: what practices will become standard? - Isn't trusting 3rd party verifiers just delegating the security responsibility? - What about bias - racial profiling, IP location bias etc? - Relationship between Candidate Fraud vs Remote working - Gender: fraudsters mainly male...?     All this and more with Daniel Chait, CEO (Greenhouse) & friends   We are on Wednesday 30th July, 12 Noon ET - follow the channel here (recommended) and save your spot for this demo by clicking on the green button.     Ep323 is sponsored by our friends Greenhouse   Hiring is hard, and getting it right is even harder. It's a core business-building function with high stakes that takes a lot of moving parts to see real success. You need workflows that accommodate how you function given your company size and goals. You need a user experience that hiring managers actually buy into. And you need an application process that locks talent in.   Only Greenhouse gives you all that in one platform.   Learn more

High Culture Hiring – so nennt Medizinal­cannabis-Scale-up enua sein kompromissloses Recruiting-System. Deshalb habe ich mit CEO Albert Schwarzmeier gesprochen, um herauszufinden, wie er in nur zwei Jahren von 15 auf 51 Mitarbeitende gewachsen ist – und zwar profitabel, ganz ohne Burn-rate.   Zunächst einmal: Schnelles Wachstum gelingt nur mit den richtigen Leuten. Darum definiert enua jede Rolle glasklar nach Purpose, Impact, KPIs und Culture Fit, bevor eine Anzeige live geht. Dann öffnet sich der Funnel aus LinkedIn-Posts, StepStone-Ads und einem starken Empfehlungs­programm, das bereits 30 % aller Neueinstellungen liefert.   Außerdem punktet das Team mit Tempo. HR meldet sich innerhalb von 48 Stunden im Video­call. Danach folgt der Hiring-Manager noch in derselben Woche. Schließlich trifft jede Bewerberin oder jeder Bewerber spätestens am siebten Tag eine Geschäfts­führerin oder einen Geschäfts­führer. Fällt ein Daumen im Panel nach unten, endet der Prozess sofort – daher spart enua Zeit, Geld und Nerven.   Das Konzept endet natürlich nicht mit der Unterschrift. Somit führt das Onboarding neue Kolleg:innen in den ersten 30 Tagen gezielt durch Sales, Supply Chain, Data & Quality. Dadurch verstehen sie das hoch regulierte Produkt blitzschnell und liefern schon in Woche vier erste Quick Wins. Das Ergebnis: nahezu keine Kündigungen in der Probezeit.   Zugleich bleibt Recruiting Chefsache. Albert veröffentlicht wöchentlich drei LinkedIn-Beiträge, misst Employer-Branding-KPIs und gibt jede Einstellung persönlich frei. Auf diese Weise schützt er die Kultur, obwohl das Team rasant wächst.   Hinzu kommt ein konsequentes Reporting. Jede Woche prüft das People-Team Time-to-Hire, Funnel-Conversion und Cost-per-Hire. Sobald ein Ziel verfehlt wird, reagiert enua sofort – sei es mit neuen Sourcing-Quellen oder angepassten Interview­fragen.   Mein Fazit: High Culture Hiring ist ein echter Wachstumsbooster. Wer seine Kultur messbar macht und jede Einstellung an klaren Kriterien ausrichtet, gewinnt den War for Talent – sogar in Nischen wie Medizinal­cannabis.   Daher solltest du jetzt reinhören, wenn du dein Recruiting auf High-Speed und High-Quality bringen willst. In der Episode bekommst du Alberts komplette Checkliste zum Nachbauen.  

¿Tus datos de conversión no cuadran? ¿Meta te dice una cosa, Google Analytics otra y tu CRM otra distinta? En este episodio, Pablo Moratinos, responsable de data, analítica y experimentación en Product Hackers, aterriza un tema tan complejo como crucial: la atribución.

Most designers think they need a fancy funnel to book high-paying clients. Freebies, automations, email sequences, nurture series. But the truth is, premium design clients are not waiting for your welcome email. They are actively looking for someone right now and they want clarity, confidence, and a clear next step. In this episode, I'll show you how to build a simple funnel that actually works for a design business. One that positions you as the expert and gets more qualified inquiries without overcomplicating anything.You will learn:Why traditional funnels do not work for premium design servicesThe three parts your website must have to convert visitors into clientsWhat your call to action should say and where it should beHow to remove the friction that causes clients to ghostWhat to include on your site that builds trust instantlyClose the tabs, grab your favorite drink, and let's upgrade how you attract serious clients.And if you want to start offering web design without dealing with code or tech stress, check out ⁠⁠⁠⁠Wix Studio⁠⁠⁠⁠. It's built for designers like you who want to keep full creative control and add more value for their clients.Aventive Academy's Resources:From Crickets to Clients: ⁠⁠https://aventiveacademy.com/crickets-to-clients/⁠⁠$12k Client Attraction Masterclass: ⁠⁠⁠⁠https://aventiveacademy.com/attract-clients-workshop/⁠⁠⁠⁠Client Portal for Designers: ⁠⁠⁠⁠https://aventiveacademy.com/client-portal/⁠⁠⁠⁠ The Wealthy Client Blueprint: ⁠⁠⁠⁠⁠https://aventiveacademy.com/wealthy-client/⁠⁠⁠⁠Mockup Magic: ⁠⁠⁠⁠https://aventiveacademy.com/mockup-magic/⁠⁠⁠⁠ Brand Guidelines Template: ⁠⁠⁠⁠https://aventiveacademy.com/brand-guidelines/⁠⁠⁠⁠ 12-Week Business Program for Designers: ⁠⁠⁠⁠https://aventiveacademy.com/profit⁠⁠⁠⁠ Join My Weekly Newsletter: ⁠⁠⁠⁠https://aventive-academy.ck.page/0fc86a336f⁠⁠⁠⁠ The Creative CEO Accelerator: ⁠⁠⁠⁠https://aventiveacademy.com/accelerator

Adrian Saville – Professor: Economics, Finance and Strategy, Gibs SAfm Market Update - Podcasts and live stream

In this episode, I break down the exact process I've used since 2017 to attract and convert premium clients without aggressive sales tactics, endless content, or cold DMs. You'll learn how the Hybrid Value Video Funnel is rooted in timeless human psychology — trust, reciprocity, and demonstration — and why it still outperforms most modern funnels, even in the age of AI. I walk through the full step-by-step process, how it fits the mindset of a high-ticket buyer, and share 3 real-world examples you can model today. If you're a coach who wants to install the Hybrid Value Video Funnel in your own business — and finally start signing premium clients without burnout or sales pressure — I'm taking on a small handful of new clients inside the TOP 20 coaching container.You'll build a premium offer, install this exact system, and start attracting $1k–$2k/month dream clients who stay for a year.Head to www.top20coaching.com to apply — or DM me “TOP 20” on Instagram @willschillerconsulting , and I'll walk you through what this could look like in your business.

✨ Episode Summary:Tired of writing blog post after blog post — and still not making a dime? In this episode, Genasys breaks down exactly how to create a simple, strategic blog funnel using just 3 blog posts that attract your dream reader, build trust, and guide them to your offer — without needing ads, affiliate links, or 50 pieces of content.You'll learn how to map out your blog funnel in a way that finally gets results and turns your content into a client-generating machine.This is a must-listen if you've been blogging your heart out but wondering why nobody's buying.

Feeling the summer slump? You're not alone. In this episode, I'm pulling back the curtain on what my farm stand has taught me about marketing over the past six weeks—no funnels, no formulas, just real-life strategy that started with a couple of Facebook Marketplace listings and turned into repeat customers, word-of-mouth magic, and a three-figure week. From why relevance beats volume to the power of a good photo and what it means to truly connect with your people, I'm walking you through 12 business truths that snuck up on me while I was just trying to sell some cucumbers. If you're craving clarity without the overwhelm, this one's for you. RESOURCES MENTIONED NOTE: Some links below contain affiliate/referral links. It is a way for this site to earn advertising fees by advertising or linking to certain products and/or services. DISCOUNT: Code for 30+ free days of Podcast Audio Hosting through Libsyn: bossgirl RESOURCE: Need a Podcast Editor? Hire mine & tell him I referred you…The Podcast Man HIRE ME: Back Pocket VIP Coaching YOUTUBE CHANNEL: Subscribe >> The House of Sugar Creek MY BOOK: Snag a copy! Pillars & Purpose: How to Build a Business That Works for You RESOURCE: Contract Templates for your Business YOUTUBE CHANNEL: Subscribe to the BGC YouTube Channel and listen to my episodes via YouTube! MY 90-DAY UNDATED PLANNER: Buy it here! RESOURCE: Receive 20% off your first month or your first year with Dubsado RESOURCE: Freebie: How to Price for Profit Worksheet RESOURCE: Freebie: Create a years worth of Content in Minutes LEAVE A MESSAGE: Click Here SEARCH BAR CONFESSIONS: Starts at 9:07 BUSINESS NUGGET: Starts at 11:41 RESOURCE: Check out Hilma products – $10 off for ya! EPISODES YOU MIGHT ALSO ENJOY... EPISODE 527 – THE BEST BRANDS DON'T SELL – THEY BUILD BELONGING EPISODE 518 – HOW I'M USING CHATGPT + TRELLO TO MANAGE 3 BRANDS WITHOUT LOSING MY MIND EPISODE 478 – 6 EMAIL LIST BUILDING TIPS EPISODE 428 – WHY MORNING ROUTINES MATTER EPISODE 377 – BUSINESS, BRAND & MARKETING STRATEGY 101 EPISODE 328 – HOW TO CREATE THE PERFECT CLIENT EXPERIENCE EPISODE 278 – THE IMPORTANCE OF BRAND PHOTOS EPISODE 228 – SETTING YOURSELF APART WITH COPYWRITING EPISODE 178 – INCREASING YOUR SALES EPISODE 128 – TIPS FOR JUMPING INTO VIDEO FIND TAYLOR ONLINE... Blog – The House of Sugar Creek Instagram – @taylorlbradford Facebook – bossgirlcreative Pinterest – thehouseofsugarcreek TikTok – @taylorlbradford YouTube – The House of Sugar Creek YouTube – Boss Girl Creative

If your Instagram game is strong but your conversions are weak, we could have the fix. In today's episode, Emma unpacks one of the most overlooked (and highest-leverage) growth strategies for businesses: connecting your social media content to a strategic email funnel. While social media is essential for visibility and building trust, it's email marketing that truly drives conversions, and Emma is here to show you how to turn followers into subscribers, and subscribers into clients. She discusses why relying solely on Instagram is costing you sales, how to create a lead magnet that actually works, and what steps to take to build a funnel that feels personal, easy, and effective. This episode will help you diagnose friction points in your existing funnel so you can craft a digital presence that truly scales. Listen in as Emma explains: Why your social audience needs to move off the app to convert The 3-part funnel that connects Instagram to automated email sequences Smart lead magnet ideas that feel fresh, valuable, and on-brand And much, much more!   Connect with Ninety Five Media: Website   Instagram  Need Support with Your Podcast? We've got you covered  Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand:   strategyintensivecall.co   Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call  Start posting consistently by scheduling out your content in advance! Use Ninety Five Media's favorite tool, Later.com, to experience how easy this gets to be: http://try.later.com/ninetyfivemedia

Most SaaS founders track too many metrics and still have no clue where their biggest growth bottleneck actually is. They're drowning in data but starving for insights. In this episode, Wes reveals the concept of building a "reverse funnel" - a simple framework that not only identifies exactly where users are dropping off, but shows you precisely which lever to pull to hit your revenue goals. Key Highlights: 01:39: How to structure your revenue goals (MRR, ARPU, units sold)02:40: The problem with tracking too many metrics without context03:43: How to identify bottlenecks in your quarterly planning04:26: The power of increasing ARPU vs. acquiring more customers06:30: Why founders consistently miss their revenue goals Resources: 

If you're posting consistently, pinning like crazy, and still not making money from your blog… this episode is for YOU. In today's episode, I'm revealing the exact funnel strategy every blogger needs to finally turn content into conversions — without needing more traffic, more followers, or more burnout.We're talking:The biggest mistakes keeping you stuck with no salesThe 5 essential steps of a high-converting blog funnelHow to craft a freebie that actually grows your listWhat to send after someone joins your listWhy your blog isn't the business — it sells the businessPlus, I'm sharing a powerful client story (hello, 15% conversion rate!) that shows you exactly what's possible when you stop guessing and build a funnel that works.You don't need more content — you need a system. This is it.

Habitat Podcast #341 - In today's episode of The Habitat Podcast, we are back in the studio with Co-Host Andy Hutchens talking to Angelo Giannoni. We discuss: Angelo grew up in Chicago, surrounded by a hunting family with a rich outdoor tradition. He owns 45 acres in Northwest Illinois, focusing on habitat improvement for wildlife. Angelo enrolled his property in CRP and forestry programs for income and habitat enhancement. He actively removes invasive species like honeysuckle to improve the understory of his woods. Angelo has planted 6,000 saplings, creating edge and cover for deer movement on his property. He emphasizes the importance of creating diverse habitats for wildlife, not just pristine landscapes. Angelo enjoys sharing his land management experiences and learning from others in the community. He harvested a kudu and other animals on his honeymoon in South Africa, creating lasting memories. Angelo prioritizes camaraderie and conservation in his hunting pursuits, valuing experiences over kills. And So Much More! Shop the new Amendment Collection from Vitalize Seed here: ⁠⁠⁠⁠⁠https://vitalizeseed.com/collections/new-natural-amendments ⁠⁠⁠⁠⁠ PATREON - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Patreon - Habitat Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Brand new HP Patreon for those who want to support the Habitat Podcast. Good luck this Fall and if you have a question yourself, just email us @ info@habitatpodcast.com -------------------------------------------------------------------------- ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Patreon - Habitat Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Latitude Outdoors - Saddle Hunting: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/hplatitude⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Stealth Strips - Stealth Outdoors: Use code Habitat10 at checkout ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/stealthstripsHP⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Midwest Lifestyle Properties - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3OeFhrm⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Vitalize Seed Food Plot Seed - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/vitalizeseed⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Down Burst Seeders - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/downburstseeders⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 10% code: HP10 Morse Nursery - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://bit.ly/MorseTrees⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 10% off w/code: HABITAT10 Packer Maxx - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://bit.ly/PACKERMAXX⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ $25 off with code: HPC25 First Lite --> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3EDbG6P⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ LAND PLAN Property Consultations – HP Land Plans: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LAND PLANS⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Leave us a review for a FREE DECAL - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://apple.co/2uhoqOO⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Morse Nursery Tree Dealer Pricing – info@habitatpodcast.com Habitat Podcast YOUTUBE - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/channel/UCmAUuvU9t25FOSstoFiaNdg⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Email us: info@habitatpodcast.com habitat management / deer habitat / food plots / hinge cut / food plot Learn more about your ad choices. Visit megaphone.fm/adchoices

Today on the Mujer De Exito Unbounded Show: I share about -Kickstart Your Funnel, Mujer: No Más Overwhelm, Just Sales Flow . Get your CELAVIVE mask here!! https://bit.ly/martisfavmask Grab your free resources here: https://stan.store/MartiAngel My FAV Affiliate links: Health & Wellness : https://bit.ly/joinmarti Affirmations Audio: https://martiangel.gumroad.com/ Check out some of my favorite journals and books here! https://amzn.to/3siywJ4 Get your Freebie -digital downloads here: stan.store/martiangel   TAKE THE FREE QUIZ “ WHAT IS YOUR ENTREPRENEURIAL ARCHETYPE” https://bit.ly/Mbizquiz CHECK OUT ALL THE SOCIAL MEDIA AND BUSINESS TOOLS I RECOMMEND https://amzn.to/3WDVMBm GET ALL OF MY EQUIPMENT HERE: http://bit.ly/MARTIANGELTOOLS%E2%80%8B Disclaimer Marti Angel is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to http://www.amazon.com .

The golden era of online business is over, and no one's saying it loud enough.  In this episode, Natalie breaks down the real reason your launches feel quieter, your content isn't converting like it used to, and what AI is actually doing to the course, coaching, and creator economy. Spoiler: It's not about doom and gloom - it's about evolution. You'll learn why buyers are savvier than ever, what AI can and can't replace, and how to future-proof your business by building depth, clarity, and trust. Whether you're a coach, consultant, course creator, or service provider, this episode is your roadmap to staying relevant and wildly in demand over the next 5–10 years. If you've felt like you're working harder for half the results, this conversation will make everything click.  TIMESTAMPS 00:00 - The golden era of “easy online business” is over, here's why 01:24 - Why so many mid-level creators are quietly burning out 03:03 - What AI is actually replacing (and what still matters) 05:48 - The offers that are collapsing and the ones still converting 07:13 - What AI can't replace and why that's your edge 10:07 - 5 examples of deep specialization that cut through the noise 14:51 - Why brand trust and transformation are your new currency 17:44 - Funnel vs. ecosystem: what you actually need to build now 22:49 - The 5 systems every future-proof business needs 24:13 - Stop asking how to grow + start asking how to build smarter 28:24 - How to protect your relevance and stay essential RESOURCES + LINKS Get Your FREE Future Proof Guide Here. Build Your Freedom-Based Business Operating System™ This Summer At Our First-Ever Freedom High Summer School: A Live Challenge Designed To Help You Grow Your Audience, Make More Sales + Use AI Without Losing Your Voice. Save Your Seat Here. Sign Up For Our Free Weekly Newsletter & Get Insights From Natalie Every Single Week On All Things Strategy, Motherhood, Business Growth + More.  Drop Us A Review On The Podcast + Send Us A Screenshot & We'll Send You Natalie's 7-Figure Operating System Completely FREE (value $1,997).

In Episode 161 of the Best Coach Ever podcast, we're flipping the script on the old “I need more followers” excuse and talking about how to actually make more money with the audience you already have. Yep, you read that right—this episode is for the coaches who are sitting on untapped potential and leaving money on the table because they haven't built a strategic product suite.We break down exactly how to stop depending solely on new leads and start monetizing your current community in smarter, more sustainable ways. From expanding your offer suite the right way (no random offers allowed) to understanding your buyer's journey and pricing each offer strategically, this is your no-fluff guide to turning followers into repeat buyers. Plus, we cover the mistakes most coaches make when trying to create low-ticket offers—and why it's not always the golden ticket people think it is.So if you've ever felt stuck at a revenue plateau or like your current audience just isn't “ready,” it's time to rethink your strategy. This episode is your masterclass in maximizing the clients you've already attracted—and doing it without burning out or launching from a place of panic. Oh, and there's a freebie waiting at the end just for listeners who are ready to turn their product suite into a money-making machine.In this episode, we cover:1) Why Selling to Your Current Audience Still Works [0:00 - 4:23]-You don't always need new followers to make more money.-Personal story: Making bank during a stagnant growth period.2) The Power of a Strategic Product Suite [4:24 - 8:39]-Why one offer won't cut it in your business forever.-How selling multiple offers helps you retain and re-sell to clients.3) When to Expand (and When Not To) [8:40 - 12:37]-Why you shouldn't rush into low-ticket offers too soon.-The danger of trying to “fix” sales problems with more offers.4) The Mistake That's Tanking Your Sales [12:38 - 15:49]-Creating random offers with no strategy or demand.-Why “just because it sounds fun” isn't a valid business reason.5) Building a Buyer Journey That Actually Converts [15:50 - 20:18]-Mapping out beginner, intermediate, and advanced client needs.-Matching your offers to where your audience is in their journey.6) How to Price Without Undercutting Yourself [20:19 - 24:13]-Pricing tips that avoid cannibalizing your high-ticket programs.-How to keep your offers distinct and still build progression.7) Making the Suite Flow Like a Funnel [24:14 - 29:39]-Designing offers that naturally upsell from one to the next.-Real client examples that prove this system works.8) Final Thoughts + Free Offer Audit [29:40 - End]-How to identify if your suite is doing its job—or just taking up space.-DM “AUDIT” on Instagram to get the free Offer Audit Worksheet.Connect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Fitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://wcmprogram.com

Toronto! The biggest city in Canada beckoned with its record shops, high energy and criminally underrated cycling on the islands off shore. With a basketball arena parking spot and my kind of weather, TO was ready to welcome me with open arms… Lake Ontario 2025 - Part 5 🚗 Parking + Arrival in Toronto •Parking garage setup with EV charging — 24 hours for 24 CAD, prime downtown location. •Thoughts on Cybertrucks (spoiler: not a fan). •Quick record shop detour before rolling out. 🚲 Urban E-bike Sprint to the Ferry •Navigating Toronto traffic to make the ferry in time. •First glimpses of the Harborfront Trail and ferry terminal success. ðŸ›³ï¸ Ferry to the Islands •On board the William Lingus (insert SNL reference). •Observations on Toronto Island's regulars and off-season calm. ðŸï¸ Exploring Toronto Island by E-bike •Discovering the island's unique layout — car-lite, license-limited. •Big marina views and rear-view cityscapes. •Moody, Oregon Coast-like weather setting the tone. ☕ Cafés, Birds & Black Squirrels •Coffee shop scouting and parking time calculations. •Noticing Toronto Island's charm: cardinals, fire stations, and disc golf. 📸 CN Tower Skyline Shot of the Day •Photo stop at a postcard-perfect harbor: ducks, loons, and urban backdrop. •Tangent on the CN Tower's claim to fame and photographic techniques. ðŸŒ§ï¸ Light Rain, Green Spaces, and Island Vibes •Embracing the drizzle in classic bike touring style. •Pedal-assist set low to savor the scenery and solitude. •Disc golf, beaches, and lots of benches — the quiet off-season character. 🎡 Amusement Park Detour •Riding through a closed kiddie amusement park and petting zoo. •Peacock spotting and the return of Muppet-inspired names (Kermit Fog, anyone?). •Funnel cake cravings and childhood park nostalgia. 🕠Center Island + Beer Dreams •Discovery of the Toronto Island BBQ and Beer Co. •Harbor views and light snack planning before continuing the ride. âœˆï¸ Quest for the Airport •Meandering west toward Hanlan's Point and the Billy Bishop City Airport. •Geeking out over planes, windsocks, and off-limits fencing. •A side of Toronto most tourists never see. ðŸ³ï¸‍🌈 Historic Discovery: Canada's Oldest Queer Space •Hanlan's Point signage reveals a legacy of LGBTQ+ community since 1971. •Reflections on inclusivity, history, and the spirit of the island. ðŸ—ºï¸ Full Island Traverse & Wrap-up •Realization that the “Toronto Islands” are really one big, bikeable park. •Rain resumes just in time for the ride back. •Cozy Airbnb vibes: lilac trees, woodland cottages, and coffee-fueled reflection. 🚨 Day 4 Reflections •Just 10 miles ridden, but packed with discovery and beauty. •Looking ahead to Niagara Falls and planning the next cycling routes. Statistics Miles biked 10 Closed amusement parks featuring obvious IP theft 1 High temperature in Celsius 12 Records purchased 1 Poutineries visited 1 (a solid 8 stars) Flats 0

You do not need a funnel to get coaching clients. You need clarity, confidence and real conversations. In episode 304 of Small Business Talk for Coaches, Cathy Smith shares what actually works when you are starting or growing your coaching business. If you have been stuck thinking you need a website, email automation or the perfect funnel before taking action, this episode will be a breath of fresh air. You will learn: How overcomplicating your marketing keeps you hiddenWhy early success comes from connection, not techSimple ways to build confidence and talk to the right people Using relatable stories and straight-talking advice, Cathy shows you how to move forward without getting lost in learning mode. If you are ready to stop waiting and start coaching, this episode will show you what to do first.

When Kevin Wall first stepped into industry from public accounting, it wasn't by accident—it was through a client he already knew well. The company, in the midst of an ERP conversion and preparing to go public, saw in Wall someone who understood both their numbers and their needs. “They were familiar with me. I was familiar with them,” he tells us.That early pivot from audit into operational finance set the tone for a career defined by depth over speed. Wall spent 13 years at Alcatel-Lucent and a decade at FIS, climbing steadily while broadening his remit from general accounting to pricing, FP&A, and global finance operations. His longevity at these firms, he tells us, allowed him to “move and see new things under one roof” while growing his leadership footprint.Today, as CFO of Stax Payments, Wall is again stepping into transformation. The company, which serves over 40,000 SMBs and processes more than $20 billion in volume annually, is preparing to launch its own end-to-end processing engine. Wall's priorities reflect a blend of commercial focus and operational precision: “It's the top of the funnel,” he says, referencing lead generation, “and speed to revenue.”A self-described servant leader, Wall believes in “clearing obstacles” so teams can grow. That mindset also drove a past strategic move—reorganizing finance functions like billing and AP to other departments. It was a bold step, but one grounded in clarity: “Let's really define what we want finance to be,” Wall tells us.

Send us a textIn this episode we interview Brittney Thompson, a seasoned content strategist and solo business owner who serves B2B tech and SaaS companies with audience-driven content and long-form writing.What you'll learn in this episode:Why AI has exposed the saturation of top-of-funnel contentHow to craft bottom-of-funnel content that builds trust and differentiatesThe balance between using AI tools and creating content with human connectionWhy understanding real customer pain points starts with talking to salesHow sales enablement and marketing can finally align their effortsWhat content to cut—and what to double down on—in your strategy

Do your CSRs have a call booking funnel? Here's what that is and why it's needed. https://7powercontractor.com/mastering-answering-and-booking-calls-in-steps/ Notice to listeners: The information in this book, along with the forms and structures provided, are meant to serve as a helpful reference guide for the plumbing, heating, cooling, electrical, and other contracting industries. The host of and contributors to this podcast take no responsibility for compliance with the laws or regulations that govern your specific business. The responsibility for making sure everything is compliant (among other things) is 100 percent yours. Before you implement any new information or forms, please check with your own trusted business advisers, including your own attorney, to make certain that the forms and the information you plan to implement will comply with all relevant laws, customs, and regulations.

Sommerloch? Nicht bei uns! Denn ich verrate dir heute drei konkrete Funnel-Hebel, mit denen du jetzt – mitten im Sommer – zusätzlich 5.000 € Umsatz machst. Das Beste: Du brauchst keinen kompletten Launch, keine Ads, keine neuen Leads. Du nutzt einfach das, was du schon hast – nur smarter. Du willst mit automatisierten Funnels endlich konstante, planbare Monatsumsätze kreieren? → Buch jetzt dein kostenloses Beratungsgespräch für unser brandneues Programm Souverän Skaliert: https://bit.ly/3COLOmc Plane, erstelle und vermarkte dein Online-Produkt mit ErfolgsKurs! → Setz dich jetzt auf unsere exklusive 0 € Warteliste für Oktober 2025: https://bit.ly/3CMhSqV Du willst dir auf Instagram eine aktive, kaufkräftige Community aufbauen? → Melde dich zu Planbar Sichtbar an – inkl. ChatGPT Prompt Sammlung und großem KI-Update im Juni! Klick jetzt hier: https://bit.ly/3plfN26 Unsicher, welches Programm das Richtige für dich ist? → Lass dich jetzt kostenlos von uns beraten: https://carolinepreuss.de/kostenloses-erstgespraech/ Neu: 0 € Instagram Trendreport 2025: 5 wichtige Trend für Cash-Content, der sofort verkauft! → Melde dich jetzt für 0 € an: https://bit.ly/3NMv4T3 → Folge mir auf Instagram für Einblicke hinter die Kulissen: https://instagram.com/carolinepreussde/ Go For It ist der Business Podcast für alle Selbstständigen und UnternehmerInnen, die ein profitables Online-Business aufbauen wollen. Caroline Preuss gibt in ihrem Business Podcast ihr erprobtes Wissen rund um Marketing, Social Media, Onlinekurse und Community-Aufbau auf Instagram weiter – ausführlich und Schritt für Schritt, damit du entspannt mit deinem digitalen Business sichtbar wirst und und deinen eigenen Onlinekurs erfolgreich vermarktest.

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In this episode of the Coaches Compass, Mike explains the Trust Funnel and why it's outperforming every other traditional funnel in the space. If you need help, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner

What if the key to growing your business isn't doing more, but listening more? Georgiana Laudi, co-author of Forget the Funnel, explains how customer-led growth flips the script on traditional marketing by using real customer insight to guide strategy, improve onboarding, and uncover the moments that truly move the needle. https://www.theagentsofchange.com/591 Need help with your branding, website, or digital marketing? Reach out to me (Rich Brooks!) today at https://www.takeflyte.com/contact

In this episode, Jan Touchberry discusses troubleshooting your sales funnel as a Christian entrepreneur and shares actionable strategies for effective email marketing. Jan breaks down the 3 most common reasons your funnel might be underperforming—and how to fix them with strategy, stewardship, and a whole lot of clarity.If you've been spinning your wheels with a lead magnet, welcome sequence,and offer that “should” be working… this episode will help you stop second-guessing and start adjusting with intention.Tools + Resources Mentioned:Subjectline.comEnji Marketing Platform (14-day FREE Trial)Book your FREE 20-minute Funnel Audit✨ Scripture Highlight:“Commit to the Lord whatever you do, and He will establish your plans.” — Proverbs 16:3

Hey everyone! I'm Kate from Hello Funnels, and in this episode of the Doing It Online podcast, I'm excited to share the inside scoop on my new Sales Squared System to boost your business by $100K. After years of testing and tweaking (and yes, some tough moments), I've perfected a double-funnel strategy that solves the toughest challenges course creators face in 2025. I'll break down the big issues like attention overload and trust recession, then reveal my game-changing solution: a content engine and profit engine combo. Trust me, it's a total game-changer! I'll also tease my upcoming free masterclass where you can grab all the tools and strategies to set up your own $100K funnel. Let's jump in and transform your business with this powerful funnel system! 00:00 Welcome to the Podcast 00:40 The $100K Funnel Overview 01:32 Issue 1: Attention Disorder 04:10 Issue 2: Trust Recession 07:26 Issue 3: Lack of Profit Focus 08:57 The Solution: Sales Squared System 10:42 Choosing the Right Offer Suite 14:00 Setting Up the Content Engine 15:46 The Power of Two Funnels 17:30 Real-World Success Stories

Ready to grow your clientele & revenue? Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work. https://info.patrigsby.com/20-client-generators Do you want to stop chasing leads and start attracting them instead? Get Instant Access To The Weekly Client Machine For Just $5.00! https://patrigsby.com/weeklyclientmachine Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook! https://patrigsby.com/feh  --- Beyond Funnels: Crafting an Effective Marketing Ecosystem In this insightful episode, we delve into the evolution of marketing beyond traditional funnels, as popularized by experts like Russell Brunson. We explore the concept of creating an interconnected marketing ecosystem, designed to engage potential customers through a comprehensive and immersive brand experience. With anecdotes and comparisons to marketing legends like Roy H. Williams and Perry Belcher, the conversation highlights why an ecosystem approach is more impactful than linear funnels, particularly for high-commitment businesses. Learn how to build lasting connections and influence buying decisions by engineering experiences that captivate and retain your audience.  00:00 Introduction to Marketing Funnels 00:47 The Evolution of Marketing Concepts 01:36 The Ecosystem Approach 02:07 Building Brand Experience 03:20 The Importance of an Ecosystem 04:02 Capturing and Retaining Attention 06:27 The Role of Funnels in Modern Marketing 07:24 Conclusion: Embracing the Ecosystem

What's the point of a beautiful website or an aesthetic Instagram if no one takes the next step? In this episode, Mark and Alyssa explore the full sales funnel—from awareness to action—and how blogging, Pinterest, and email marketing each play a role. Plus: the hourglass sales strategy you didn't know you needed.   Support the show - https://www.curiousbuilderpodcast.com/shop   See our upcoming live events - https://www.curiousbuilderpodcast.com/events   The host of the Curious Builder Podcast is Mark D. Williams, the founder of Mark D. Williams Custom Homes Inc. They are an award-winning Twin Cities-based home builder, creating quality custom homes and remodels — one-of-a-kind dream homes of all styles and scopes. Whether you're looking to reimagine your current space or start fresh with a new construction, we build homes that reflect how you live your everyday life.   Sponsors for the Episode: Olive and Vine Socials: https://oliveandvinesocials.com/   Where to find the Host: Website - https://www.mdwilliamshomes.com/ Podcast Website - https://www.curiousbuilderpodcast.com Instagram - https://www.instagram.com/markdwilliams_customhomes/ Facebook - https://www.facebook.com/MarkDWilliamsCustomHomesInc/ LinkedIn - https://www.linkedin.com/in/mark-williams-968a3420/ Houzz - https://www.houzz.com/pro/markdwilliamscustomhomes/mark-d-williams-custom-homes-inc

Clicks but no conversions? Warm ads falling flat? Let's take a closer look at what might be happening inside your funnel. In this episode, I'll share a simple checklist to help you spot potential issues and make informed adjustments. Website: https://philgrahamdigital.com