Podcasts about Funnel

Today we have Andrew Northern, Principal Security Researcher at Censys, discussing "From Evasion to Evidence: Exploiting the Funneling Behavior of Injects". This research explains how modern web malware campaigns use multi-stage JavaScript injections, redirects, and fake CAPTCHAs to selectively deliver payloads and evade detection. It shows that these attack chains rely on stable redirect and traffic-distribution chokepoints that can be monitored at scale. Using the SmartApe campaign as a case study, the report demonstrates how defenders can turn those chokepoints into high-confidence detection and tracking opportunities. The research can be found here: From Evasion to Evidence: Exploiting the Funneling Behavior of Injects Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of the Coaches Compass, Mike goes into detail about business growth and how it can look different than you expect. It doesn't have to include doing more or grinding harder. It can actually mean simplifying and doing less. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner

When business problems, family drama, and personal crises hit you all at once, most people either shut down or escape into distractions. But there's a third option; a learnable mental skill that separates six-figure earners from those who burn out. In this episode, Igor reveals how to compartmentalize multiple urgent situations without losing your mind, staying focused under pressure, and handling increasingly complex challenges as you scale.

Pre-order The Forever Strong PLAYBOOK today to unlock over $400 in free bonuses and learn how to build the muscle, resilience, and metabolic health that actually determine how well you age. https://drgabriellelyon.com/playbook/Want ad-free episodes? Subscribe to Forever Strong Insider: https://foreverstrong.supercast.comIn this episode, Gabrielle Lyon sits down with Leila Hormozi to discuss the journey from grit to empathy in both personal and professional life. Leila shares candid stories of building her first business, the sacrifices involved, and how her experiences in fitness shaped her entrepreneurial mindset. The conversation explores the value of failure, the importance of discipline, and what it truly takes to achieve business success, reflecting on the unique challenges and rewards that women encounter in leadership roles.Gabrielle and Leila also open up about balancing ambition, relationships, and personal well-being. They address how to build trust, practice self-belief, and handle the pressures of being public figures with authenticity. You will find practical insights on navigating discomfort, the importance of continuous growth, and on creating a fulfilling life based on clear priorities and honest reflection. The episode is filled with relatable stories and actionable advice for anyone focused on self-development and leadership.Chapters: 0:00 – From Grit to Empathy: How Leila's Perspective Shifted1:33 – Why Fitness Built the Foundation for Business Success3:38 – Confidence, Self-Belief, and the Difference Between Rookie and Seasoned Entrepreneurs8:23 – Discomfort, Anxiety, and Paying the Price for Growth12:58 – Becoming Public-Facing and Outgrowing the Persona You Created16:01 – Creating Content Without a Funnel or Ego-Driven Motives19:32 – Why Fewer Women Teach Business at Scale22:42 – What Actually Makes a Business Legitimate24:23 – Trust, Relationships, and Learning to Trust Yourself26:38 – Success vs Happiness and the Tradeoffs People Ignore31:56 – Sacrifice by Season: Constraints, Focus, and Capacity35:14 – Personal Trade-Offs and the Real Cost of Success36:50 – Growth Levels Are About Exposure, Not Time37:25 – Why You Should Stress Yourself Out More (Short-Term)43:04 – Social Media, Authenticity, and Being Fully Human46:15 – Reading Psychology and Understanding Culture48:19 – Maintaining Relationships Between High Achievers54:19 – Renegotiating Relationship Roles as Life Evolves59:54 – Belief Is an Output, Not an Input1:04:07 – Changing Your Relationship With Discomfort1:04:55 – What's Next: Expansion, Health, and Long-Term VisionThank you to our sponsors: OneSkin - Get 15% off at https://www.oneskin.co/ with code DRLYONBodyHealth - Get 20% off your first order with code LYON20 https://www.bodyhealthaffiliates.com/73L4QL3/7XDN2/Bon Charge - Save 15% at https://boncharge.com/ with code DRLYONFind Leila Hormozi at:

What you'll learn in this episode:Why celebrating action matters more than celebrating resultsSEO and blogging fundamentals that generate organic leads over timeThe real secret to creating video content—even if you hate being on cameraHow to “subliminally” promote real estate on Facebook without sounding salesyHow to leverage upcoming new construction to get ahead of the marketWhy consistency beats perfection every time (done > perfect) To find out more about Dan Rochon and the CPI Community, you can check these links:Website: No Broke MonthsPodcast: No Broke Months for Salespeople PodcastInstagram: @donrochonxFacebook: Dan RochonLinkedIn: Dan RochonTeach to Sell Preorder: Teach to Sell: Why Top Performers Never Sell – And What They Do Instead

In this episode of the Coaches Compass, Mike explains the new era of lead generation and the psychology that makes it work. Most coaches rely on old tactics that haven't worked since 2020. If you want to enroll new clients in 2026, you must play by the new rules. Tune in to this episode to find out what they are. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner

Send us a textWe unpack a simple offer path that moves buyers from cold to ready by matching their awareness at each step. Lead magnets clarify symptoms, active generators reveal solutions, micro offers create quick wins, pop-up offers validate demand, and milestone-based main offers sell with less friction.• purpose of a lead magnet as list builder for cold audiences• matching messaging to symptom-level awareness• using active lead generators to demonstrate solutions• deploying micro offers for single-outcome wins• validating new services with pop-up offers• building main offers as milestones to reduce objections• linking each step with clear next actionsIf this episode made things feel a little more doable, I'd love to help you take the next step with the booked out blueprint. It's a practical, low pressure session to clarify your offers, your marketing, and what actually moves the needle. You can book yours through the link in the show notes. You don't have to figure it out alone.My Booked Out Blueprint starts with a private 45-minute interview where I learn your business, your goals, and what's actually holding you back. From that, I create a custom roadmap showing your best route to booked out—no fluff, just clarity. It's $397, and if you move forward into Booked Out in Six, that $397 is fully credited. Book Yours Here. Join my events community for FREE monthly events.I offer free events each month to help you master your business's growth through marketing, sales, systems, and offer strategy. Join the community here!Support the showSchedule a Booked-out Blueprint >>> Schedule.Come tour my digital home :) >>>WebsiteWanna be friends? >>> LinkedInLet's chat every Tuesday! >>> NewsletterCatch the video podcast on YouTube >>>YouTubeJoin my event group for live events >>>Meetup

Max and 99 are back for another round of Show Notes. They tackle the good, the bad and the ugly of the news. Thanks for tuning in! Chapters Intro: 00:06:13 Emails: 01:16:39 Memberships: 01:32:02 Reviews: 01:35:28 Outro: 01:36:04 Resources Mother Jones: RFK Jr. Just Flipped the Food Pyramid to Create a Funnel of Performative Masculinity UNFTR Resources Video: The Truth Behind Maduro's Capture | It's Not What They're Telling You Video: BRICS Takes Over: India's Plan to Dethrone the Dollar -- If you like #UNFTR, please leave us a rating and review on Apple Podcasts and Spotify: unftr.com/rate and follow us on Facebook, Bluesky, TikTok and Instagram at @UNFTRpod. Visit us online at unftr.com. Join our Discord at unftr.com/discord. Become a member at unftr.com/memberships. Buy yourself some Unf*cking Coffee at shop.unftr.com. Visit our bookshop.org page at bookshop.org/shop/UNFTRpod to find the full UNFTR book list, and find book recommendations from our Unf*ckers at bookshop.org/lists/unf-cker-book-recommendations. Access the UNFTR Musicless feed by following the instructions at unftr.com/accessibility. Unf*cking the Republic is produced by 99 and engineered by Manny Faces Media (mannyfacesmedia.com). Original music is by Tom McGovern (tommcgovern.com). The show is hosted by Max and distributed by 99.Support the show: https://www.unftr.com/membershipsSee omnystudio.com/listener for privacy information.

In this episode of the Coaches Compass, Mike breaks down 2 things that are necessary to solve your lead generation struggles. It's easy to assume that you aren't generating enough leads but if these two things are missing, then you're leaving a ton of opportunities on the table. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner

You validated the idea. You built the page. Maybe you're even getting traffic. And yet… the conversions don't match the effort. In Part 2 of our interview with Samir ElKamouny, we shift from "prove the concept" to conversion rate optimization—the discipline of diagnosing what's actually limiting growth and improving the parts of your funnel that matter most. This isn't about chasing shiny marketing tactics. It's about execution: the kind that turns a funnel from "pretty good" into "predictable." About Samir ElKamouny Samir ElKamouny is an entrepreneur and marketing expert who believes execution is everything—an early lesson inspired by his father's legacy of big ideas. He has helped scale businesses by pairing strategic action with a commitment to impact, guided by values such as Freedom, Happiness, Health, Family, and Spirituality. In this episode, that philosophy becomes funnel execution: identify the bottleneck, prioritize the 80/20, and optimize what's already working. Conversion Rate Optimization Starts With One Question: Where's the Constraint? Many teams skip straight to A/B testing headlines or tweaking button colors. Samir takes a more surgical approach. Before you optimize anything, you need to know what kind of problem you have: Do you have a traffic problem? Or do you have a conversion problem? Because those are different fixes. If you're not getting enough visitors, obsessing over landing page micro-changes won't move the needle. But if you are getting traffic and still not getting demos, leads, or signups—then you've got a conversion bottleneck, and conversion rate optimization is exactly the right tool. Bottleneck First Traffic problem = distribution. Demo problem = messaging, offer, trust, friction, or flow. Diagnose the constraint before you "optimize." Use the 80/20 Rule to Avoid Busywork Samir's funnel advice lines up with how great engineers debug systems: don't touch everything—find the one thing causing most of the pain. That's the 80/20 rule applied to marketing and funnels: A small number of pages create most conversions. A small number of objections block most sales. A small number of steps create most drop-off. When you apply conversion rate optimization well, you're not "improving your funnel" in general. You're improving the one point that's limiting everything downstream. A practical example: if you're generating leads but no one books calls, the issue probably isn't your top-of-funnel content. It's the handoff—your booking experience, your follow-up, or the clarity of what the call is for. The "Two-Second Clarity Test" for Positioning Samir emphasizes something that's brutally simple—and incredibly effective: When someone lands on your page, they should understand what you do in about two seconds. Not "kind of." Not "after reading three paragraphs." Two seconds. That clarity acts like a conversion multiplier. If visitors are confused, they don't scroll. They don't click. They bounce. And no amount of A/B testing can fix a page that doesn't communicate the offer. Two-Second Clarity Test: Can a first-time visitor instantly answer: What is this? Who is it for? What outcome do I get? If not, start there. Don't Test What Nobody Sees One of the most actionable parts of Part 2 is Samir's reminder to test based on attention, not opinions. Teams often test sections that aren't getting seen or clicked because they "feel important." But if users never reach that section—or don't interact with it—optimizing it is wasted effort. Instead, focus on experiments where user engagement is highest: above the fold the primary CTA area pricing/packages booking forms the first "proof" section (testimonials, logos, outcomes) That's how you make conversion rate optimization practical: test the parts of the page that actually get traffic, eyeballs, and clicks. A Simple Conversion Rate Optimization Framework You Can Use This Week Here's a clean execution loop you can run without overcomplicating it: Pick one conversion goal (demo booked, lead submitted, trial started). Locate the biggest drop-off (analytics + recordings + basic funnel tracking). Form one hypothesis ("People don't trust us yet," "Offer is unclear," "Form is too long"). Make one meaningful change (not five at once). Measure the result and keep only what improves the goal. That's it. Clear goal. One bottleneck. One change. Real measurement. Closing Thoughts: Optimize the Constraint, Not Your Ego The best part of Samir's approach is that it respects reality. It avoids "marketing theater" and focuses on execution that produces outcomes. If you want conversion rate optimization to work, don't start with cleverness. Start with constraints: Where are people dropping off? What do they not understand? What stops them from taking the next step? Fix that one thing, and the whole system improves. Stay Connected: Join the Developreneur Community We invite you to join our community and share your coding journey with us. Whether you're a seasoned developer or just starting, there's always room to learn and grow together. Contact us at info@develpreneur.com with your questions, feedback, or suggestions for future episodes. Together, let's continue exploring the exciting world of software development. Additional Resources Business Tune-Up Checklist: How to Refresh, Refocus, and Reignite Mid-Year How to Succeed with Digital Marketing for Small Businesses Close Deals With LinkedIn Building Better Foundations Podcast Videos – With Bonus Content

✨ Register for the LIVE Workshop on 1/15: The Freedom Funnel BlueprintIf you've been stuck overthinking how to build your first funnel, this episode is your push to finally start! I'm sharing how my very first funnel that I built during my first pregnancy doubled my business revenue, brought in consistent $30K months, AND more importantly, allowed me to take a 3-month maternity leave with my oldest daughter.I'm also walking you through the three core steps to create a simple, strategic sales funnel: defining your funnel goal, mapping out a strategy that fits your offer, and building a minimum viable version you can launch fast.You'll learn why you don't need a perfect funnel, just one that works — and how to avoid the overwhelm and start taking action TODAY. If you want to stop trading time for money and start scaling more sustainably, this is your roadmap to finally make it happen in 2026.

Send us a textIn this episode of Anewgo of New Home Sales, John Lee sits down with industry veteran Myers Barnes for a deep, no-fluff conversation on what AI really means for homebuilders heading into 2026.After decades in the industry, Myers stepped away to fully immerse himself in AI-logging thousands of hours studying how it's reshaping sales, marketing, and buyer behavior. What he discovered challenges nearly every traditional homebuilding playbook.In this conversation, we cover:Why the traditional sales funnel is officially brokenHow AI is changing buyer intent, discovery, and decision-makingThe rise of “signal” over SEO and paid trafficWhy AI won't replace your job—but someone who knows AI mightHow roles like OSCs, sales teams, and marketers must evolveThe growing need for a Chief AI Officer (CAIO) in homebuilding organizationsThis episode is a must-listen for builders, marketers, and sales leaders who want to stay relevant-and competitive-as AI accelerates faster than the industry is used to.

Most email funnels are a hot mess of confusing automations, mismatched lead magnets, and pitch sequences that try to teach instead of sell. In this kickoff episode of the Email Empire Podcast, Allison Hardy is pulling back the curtain on exactly what makes an email funnel consistently sell, without relying on a single trending sound or Instagram Story. If you've ever wondered why your emaill funnel isn't selling (or where to even begin building one), in this episode you'll learn the three things that actually create sales in your email funnel, and the three things you've probably been told matter, but absolutely don't.TAKEAWAYS:If your email funnel isn't selling, the problem started before the pitch, and most likely, with your lead magnet.Your email nurture sequence isn't fluff, it's the most powerful sales tool in your entire email funnel when done right.Selling starts with safety. When your subscribers feel seen and supported, they're far more likely to buy.Your email pitch sequence must speak to all 7 buyer types in your audience, and not a single one of them needs more education.If you want your email funnel to stop collecting dust and start making sales, it's all about intentional structure, not last-minute copywriting.LINKS YOU MIGHT FIND HELPFUL: Check out the blog post that accompanies this podcast episode for more details and resources.Snag 1 of only 12 VIP Days in 2026. Email subscribers nurtured with strategic emails spend 47% more than non-nurtured leads, which means you need an email funnel that does more than sit pretty. Let Allison build your entire email nurture and pitch sequence in just one day, packed with personality-driven, sales-focused emails designed to sell. Your email funnel will become your best-selling salesperson, on autopilot. Click here to claim your VIP Day before all 12 spots are gone!Know you need email marketing support, but not sure what offer works best for you? Fill out this form, and Allison will be back in your inbox with a few options that fit you, your business, and your budget best.CONNECT WITH ALLISON: Follow Allison on Instagram DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?If you are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. Music by: www.bensound.comLicense code: 8G1GJZZDCLKGU9NRArtist: : Benjamin Tissot

Send us a textMarketing in 2026 looks nothing like it did even a few years ago. The traditional funnel assumes people move in a straight line from awareness to purchase. That assumption no longer holds.In this Strut It episode, I sit down with internationally known marketing consultant, speaker, and educator Becca Pountney. Becca works primarily in the wedding industry, but her strategies apply to every business and every niche.We unpack why attention is harder to earn, why trust is harder to build, and why customers now take multiple paths before buying. Becca introduces her Marketing Theme Park concept and walks through her S.C.R.E.A.M. framework, a practical way to rethink visibility, pricing, experience, and conversion in today's landscape.What You'll Learn[00:00] Why the traditional marketing funnel is outdated[01:32] How the marketing theme park reflects modern buying behavior[02:28] What it actually means to stand out in a crowded market[04:44] Why transparent pricing builds trust faster[07:05] How word-of-mouth still cuts through digital noise[08:59] Why experience now drives conversions[09:29] How to capture attention in a short attention economy[21:46] Why customers need multiple ways to buy from youKey TakeawaysVisibility alone no longer convertsDifferentiation matters more than perfectionClear pricing builds confidenceSmall experience upgrades create big impactAttention is earned in secondsSimplicity increases salesCustomers choose their own buying pathGuest BioBecca Pountney is an internationally recognized marketing consultant, speaker, and educator. She is the UK's leading wedding industry marketing expert and the host of the award-winning podcast Wedding Pros Who Are Ready to Grow. Her work helps business owners simplify marketing, increase visibility, and build sustainable growth in a noisy digital world.Links and ResourcesGet Tickets for Wedding Pros Live in London or Ireland in March of 2026!Follow Becca Pountney on InstagramBecca's Podcast: Wedding Pros Who Are Ready to GrowWORK WITH ELIZABETH MARBERRY Apply for your FREE Instagram Breakthrough Session with Elizabeth Free guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on Instagram Follow Elizabeth Marberry on Instagram, TikTok, Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.

Funnel Down Defense Visit https://teachhoops.com/  for defensive system breakdowns, drill progressions, and practice plans that will help you install and master funnel down principles to transform your team's ability to protect the rim and defend ball screens. In this episode, we dive deep into one of the most effective defensive philosophies for high school basketball: funnel down defense, where perimeter defenders force ball handlers toward help and shot blockers rather than allowing penetration to weak side or baseline. This systematic approach prioritizes protecting the paint, eliminating layups, and forcing contested mid-range shots and outside jumpers—exactly the kind of shots high school players struggle to make consistently. We break down the core principles that make funnel down defense work: aggressive ball pressure with proper angles, baseline denial on the wings, hard hedging or showing on ball screens to force middle penetration, and active help-side rotations that arrive before the drive. You'll learn specific footwork and positioning techniques for on-ball defenders, the exact positioning for help defenders in the lane, communication systems that keep everyone connected, and how to recover and closeout when the ball is reversed. We also discuss common mistakes teams make when trying to implement funnel down concepts—like passive ball pressure that allows easy middle drives, late help that results in layups, or overhelping that creates wide-open threes. This episode provides detailed teaching progressions for installing funnel down defense: starting with individual defensive stance and angles, building to two-on-two shell situations where help concepts are introduced, progressing to full five-on-five team defense with proper rotations, and finally competing against live offense with ball screens and actions. We address how this defensive philosophy affects your big men's positioning, what kind of athletes you need to run it effectively, and adjustments you'll need to make against elite ball handlers or three-point shooting teams. Whether you're tired of giving up easy baskets in the paint or looking for a defensive identity that maximizes your shot blocker's impact, you'll gain a complete framework for building funnel down defense that protects the rim and forces opponents into low-percentage shots. funnel down defense, basketball defensive system, paint protection basketball, rim protection defense, ball screen defense, help defense basketball, defensive philosophy basketball, forcing middle defense, baseline denial basketball, hedging ball screens, defensive rotations basketball, high school defense coaching, team defense concepts, defensive angles basketball, help side defense, defensive positioning basketball, teaching team defense, defensive drill progressions, shell drill defense, closeout drills basketball, on-ball defense coaching, defensive communication basketball, protecting the paint, defensive schemes basketball, basketball defensive strategy, forcing contested shots, defensive footwork basketball, team defense installation, Wisconsin basketball defense, defensive system coaching SEO Keywords: Learn more about your ad choices. Visit podcastchoices.com/adchoices

In this episode of Built for the Edge, Kehla G names a quiet tension many entrepreneurs are feeling but struggling to articulate. They're visible. They have leads. They've built funnels, offers, systems, and pathways that look “right” on paper — yet conversion feels heavier than it should. Momentum stalls. Decisions slow. And passive strategies that once worked now require constant effort to sustain. Rather than diagnosing this as a messaging or positioning issue, Kehla points to something far less discussed: orientation. This episode explores what happens when businesses are built to move people toward outcomes without accounting for how people are actually arriving — emotionally, energetically, and neurologically. It challenges common assumptions about “meeting people where they're at,” questions the confusion between attention and readiness, and examines why pressure-based funnels no longer land in a more discerning market. Through a vivid highway-under-construction metaphor, Kehla invites listeners to consider how the quality of movement through their business — not just the destination — may be shaping client behavior, hesitation, and decision-making. This is not an episode about fixing funnels or optimizing copy. It's an invitation to notice what becomes visible when those explanations stop working. The conversation closes at the threshold, opening into a deeper inquiry around timing, inner authority, and what it takes to build a business that can actually hold the level of discernment present now. Sign up for the Gene Keys Compass Calendar (Early bird until Jan 7th: KEYEDIN44 at checkout to save $44) Kehla's Website Follow Kehla on IG Kehla's Free Resources  

When business problems, family drama, and personal crises hit you all at once, most people either shut down or escape into distractions. But there's a third option; a learnable mental skill that separates six-figure earners from those who burn out. In this episode, Igor reveals how to compartmentalize multiple urgent situations without losing your mind, staying focused under pressure, and handling increasingly complex challenges as you scale.

In this episode of the Coaches Compass, Mike outlines everything that he's leaving behind in 2025 that will not carry forward in 2026. I highly recommend you listen if you're interested in leveling up as a business owner. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner

In this powerful case study, we explore how Colleen Freeland Kachmann, founder of Emotional Sobriety Coaching, completely transformed her business using private podcasts. After experiencing a $40,000 loss in Q1 2023, Colleen implemented a strategic private podcast funnel that helped her clear over a million dollars since then, now generating approximately $150,000 per month. Discover how she uses private podcasts to pre-qualify leads, achieve a 40% close rate on $7,800 programs, and create an experience so compelling that clients want matching tattoos. Topics CoveredTransition from friction-heavy webinar funnels to seamless private podcast systemsUsing private podcasts as both lead magnets and pre-call preparationCreating multiple specialized feeds: onboarding, Q&A, partner support, and restart feedsImplementing 15-minute tech support calls as relationship-building touchpointsAchieving sales without calls through effective pre-framingContent creation workflow and repurposing strategiesBuilding 95% client satisfaction rates through audio deliveryLinks MentionedWebsite: https://emotionalsobrietycoaching.comYoutube: https://www.youtube.com/@hangoverwhispererInstagram: https://www.instagram.com/thehangoverwhisperer/TikTok: https://www.tiktok.com/@hangoverwhispererFacebook: https://www.facebook.com/recoveriwthcolleenPodcast: https://itsnotaboutthealcohol.comhttp://app.helloaudio.fm/feed/c413618c-2435-4bbf-8109-049e275cc96a/signupMore from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.

Most funnels don't fail quietly. They drain your time. Your energy. And your belief that this shit can actually work. So I tested every (yes, every) funnel so you don't have to. VSLs. Webinars. Challenges. Tripwires. Quiz funnels. DM scripts. All of it. It took me nine months, and more money than I care to admit. And here's the truth no one wants to say out loud: Most funnels suck. Unless you're already internet famous… Have a massive following… Or host a podcast with Tim Ferriss… Almost any funnel can work. But what about the rest of us? What if you're just a damn good coach who wants great clients consistently? Without living inside content calendars, DMs, or ad dashboards? That's what this video is about. In this episode, I break down the one funnel that beat everything else every single time, because it's: • Simple • Clean • Built on trust (not hype) • Scales without big ad budgets • Works even with a small or nonexistent audience We talk about why: • Followers don't equal buyers • Daily content farms lead to burnout, not scale • DM closing repels high-trust clients • Most funnels fail because the market doesn't believe anymore And what actually works instead. I call it the Trust Engine. It's the highest-converting system we've ever tested and we've installed it in 200+ coaching businesses across niches. Health. Business. Relationships. Agencies. Service pros. Same result. Because it's built on three things: 1. A strong, obvious offer 2. Smart nurture that builds trust before the call 3. A clean sales process with zero pressure No "only 3 spots left" bullshit. Just a system that helps serious buyers make serious decisions. And this isn't theory. We've helped: • Coaches go from $32k → $108k/month in 90 days • Coaches hit $240k in a quarter after years of funnel hopping • Coaches with zero audience book 21 calls in 10 days and close $40k If your business feels noisy… If your funnel isn't converting… If you're doing too much for too little return… This episode will save you months of wasted effort. —— In this video: 00:00 — I tested every funnel so you don't have to 00:35 — Why most funnels fail 01:05 — The myth of massive followings 01:40 — Why daily content leads to burnout 02:15 — The DM closing lie 02:50 — What actually works: the Trust Engine 03:20 — Why trust beats tactics 03:55 — The 3 pillars of a high-converting funnel 04:30 — Why your offer matters more than the funnel 05:05 — Smart nurture vs pressure selling 05:40 — Clean sales with zero gimmicks 06:10 — Real client results (across niches) 07:00 — Why most funnels fail in today's market 07:40 — Engineering trust at scale 08:20 — Finding the choke point in your business 08:55 — Stay in your zone of genius 09:35 — What to do next —— If this is our first time meeting, hey

In this episode of the Coaches Compass, Mike explains what most coaches need to focus on to thrive in 2026. This is a critical part of growth and being able to help more people. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner

Headway is one of the biggest spenders in mobile marketing, generating hundreds of millions in revenue through its insanely effective Web2App funnel.In this breakdown, Steve P. Young and Igor Lyubimov, CEO, web2wave, reveal the exact flow Headway uses to turn cold traffic into paying users — and how you can model it for your app.You'll discover:✅ The psychology behind high-converting Web2App funnels✅ How Headway turns quiz-takers into subscribers✅ The “winback” email sequence that drives extra revenue✅ Smart upsells & pricing tricks that boost LTV✅ Why longer funnels sometimes convert betterIf you're spending money on Meta, TikTok, or influencer ads, this strategy could completely change your ROAS.Try web2wave: https://web2wave.comSpecial App Masters Offer: Get the lowest plan for $199/month + concierge service to help you build your funnel — mention 'App Masters' on your call with the web2wave team or in chat after creating your account

In this episode, we explore Amanda Karlstad's proven private podcast strategy that has generated approximately one million dollars in revenue over three years. As a master business coach who works with established coaches looking to scale, Amanda shares how she transformed her webinar content into an intimate audio experience that converts at 15-20% (compared to typical 3% funnel conversions). Discover her approach to creating exclusive content, building authentic connections, and why she's made zero changes to her funnel since launch. Topics CoveredHow Amanda discovered private podcasts through Emily HirschConverting webinar content into a three-part private podcast seriesThe psychology of exclusivity in private podcast marketingBuilding a comprehensive funnel with email sequences, text messaging, and downloadable resourcesCreating urgency through tuition incentives for quick action-takersThe intimacy factor that makes private podcasts feel like gifts rather than sales pitchesWhy she's made zero changes to her funnel in three yearsLinks MentionedWebsite: https://amandakarlstadcoaching.comInstagram: @amandakarlstadcoachingYouTube: Amanda KarlstadAmanda Karlstad Podcast: https://amandakarlstadcoaching.com/3-vital-shifts-private-podcast-series-opt-in-2/More from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.

In this episode of the Coaches Compass, Mike explains the one key ingredient that makes or breaks your coaching business. If you nail this part, everything works. If you swing and miss on this part, everything fails. Find out what it is by tuning in. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner

Clinic owners and physical therapists — this one's a wake-up call. Jimmy dives into why 76% of referrals never start PT care and how friction at every stage of the funnel — forms, phone tag, poor UX — drives patients away. You'll also hear how concierge PT is changing expectations, why Netflix would never make you fax, and the real fixes every clinic can implement to stop the bleeding.What You'll Learn:Where patients are dropping off — and whyWhy your intake form is probably working against youHow self-referral is flipping traditional marketingConcierge PT pricing and perception shiftsFixes that scale without hurting patient trustSponsors:Pre-Roll: Brooks IHL → https://www.brooksihl.orgMid-Roll: EMPOWER EMR → https://www.empoweremr.comPre-Parting: U.S. Physical Therapy → https://www.usph.comPSA: Go Baby Go → Support mobility for kids: [Link Placeholder]Subscribe & Follow:Apple → https://apple.co/3IP8U0OSpotify → https://open.spotify.com/show/3LmMUT64yrUc2iGo9EmafcWebsite → https://www.ptpintcast.com/

How to Write Catchy Titles, Descriptions, and High-Impact Headlines for your websites, email marketing, social media marketing, Pinterest SEO, and more with Favour Obasi-Ike | Sign up for exclusive SEO insights.Episode Summary:In this comprehensive episode + guide on crafting effective digital headlines, titles, and descriptions to boost online engagement. The speaker emphasizes that metadata acts as the essential context for content, serving as the primary factor that drives click-through rates across platforms like Google, YouTube, and LinkedIn. Strategic advice includes maintaining a title length of approximately 55 to 65 characters to avoid text truncation while maximizing visual impact. I also recommend using odd numbers, brackets, and power words to leverage psychological triggers that improve visibility and user trust. Finally, the discussion frames intentional copywriting as a vital tool for business owners to transform passive web traffic into active conversions and long-term brand authority.In high-level digital strategy, titles, descriptions, and headlines are not merely decorative—they serve as the essential "key frames" of metadata. This content architecture bridges the gap between raw information and audience discovery by providing the necessary context (Author, Host, Duration, and Intent) that search algorithms require to categorize an asset. By transforming raw content into searchable, high-value assets, a strategist ensures that the brand is prioritized within the user's search journey.Favour emphasizes that structured delivery and architectural integrity correlate directly to business results. If a title fails to establish immediate relevance, the conversion path is broken before it begins. Success in the current landscape requires a commitment to iterative improvement—ensuring the "next version" of a title or metadata set is systematically optimized based on data rather than intuition. This log details the tactical framework used by Favour, currently ranked #2 (We Don't PLAY!) on the FeedSpot Top 100 Marketing Podcasts (trailing only Gary Vaynerchuk), to drive visibility across SEO, PPC, and email ecosystems.Deep Dive: The Quantitative Science of Click-Through Rates (CTR)To maximize ROI, content creators must move beyond "gut feeling" and toward research-backed optimization. Using industry benchmarks from Orbit Media and Moz, we can calibrate headlines to meet the psychological triggers that drive user action.-------------------------------------------------------------------------Next Steps for Digital Marketing + SEO Services:>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Visit our Work and PLAY Entertainment website to learn about our digital marketing services.>> Visit our Official website for the best digital marketing, SEO, and AI strategies today!>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive SEO Marketing community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Read SEO Articles>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to the We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠-------------------------------------------------------------------------Timestamps[00:00] Catchy Titles vs. Structure; Metadata as the "Context to the Content."[05:00] The 600-Pixel Rule; Pixel Weight (W vs. l); The 55-Character Sweet Spot.[10:00] Moz Study Analysis; Numbers in Headlines; Why Odd Numbers Win; Brackets and Transparency.[15:00] Power Words and Psychological Triggering; Tool Highlight: CapitalizeMyTitle.[20:00] Platform Evolution: Instagram as TV; LinkedIn SEO and the One-Time URL Edit Rule.[25:00] Case Study: Ranking #2 on FeedSpot; The Math of the 12-Hour Masterclass; Call to Action.Effective content strategy requires tracking the flow of information to ensure "next-version" improvements. The following log segments the Masterclass into thematic chapters, providing the "So What?" factor for each strategic shift.Chapters:Chapter 1: The Metadata Framework [00:00 - 10:00] Context vs. Content. This segment establishes that metadata is the "context" (attributes like host and duration) that allows users to value an asset before engaging. Without these key frames, even high-quality content remains invisible to search engines and the "Exact Searcher Intent."Chapter 2: The Utility of Catchy Copy [10:00 - 18:00] Visibility Across the Funnel. Effective copy acts as the primary catalyst for Click-Through Rates (CTR) across SEO, LinkedIn, and Email. The speaker frames catchy titles as functional tools that pre-condition the audience for engagement and conversion.Chapter 3: The Physics of the Pixel [18:00 - 25:00] Typography Weight. Moving beyond character counts, this chapter introduces the 600-pixel display limit. Strategists must account for the "weight" of individual characters (e.g., a capital "W" vs. a lowercase "l") to prevent truncation and maintain a professional aesthetic on the SERP (Search Engine Results Page).Chapter 4: The Psychology of Numbers [25:00 - 35:00] Time-Value Perception. This section evaluates how numbers (specifically odd numbers) impact user psychology. The "So What?" factor is the "minute-per-item" rule: users subconsciously equate the number of items in a title to the minutes they must invest (e.g., 10 ways = 10 minutes), directly influencing the decision to click.Chapter 5: Platform Evolution [35:00 - 45:00] Ecosystem Logic. The speaker analyzes Instagram's transition to "TV-style" content and LinkedIn's rigid SEO URL logic. The key takeaway is the importance of "Exact Title Match" to meet user intent while navigating platform-specific constraints like DM automation and hashtag limits.Chapter 6: The Podcasting Marathon [45:00 - End] The Milestone Logic. Highlighting the "eighth-episode hurdle" where 500,000 creators quit annually, the speaker discusses his 600-episode milestone and the necessity of IAB Tech Lab compliance. Long-term distribution success is a result of persistence and technical "due diligence."High-Value Quotes"Metadata... that's just another way of saying how do we get context out of this content. Those are attributes... that's the context to the content." - Favour Obasi-ike"A capital W has more weight than a small w. A capital L has more weight than a small l... that weight they carry is a pixel size digitally.""If somebody clicks and finds your content valuable, resourceful, accurate, and responsive, then anything that you're going to do from SEO to PPC ads... you're able to use consistently."Resources:Companies Passing Tech Lab Compliance Programs | Podcast Compliance DirectoriesHeadline Analyzer Tool: Write Better Headlines | Write Better Headlines HereSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this episode of the Deer IQ podcast we are joined by Bobby Worthington talking how to hunt high-odds funnels that produce, and they are NOT all created equal. Bobby has written numerous books on the subject, and been featured in North American Whitetail numerous times for his expertise on taking mature bucks with his funnel tactics. In this episode we will discuss: • How Bobby finds success on nocturnal bucks• Exactly when to hunt buck patterns vs. hunt the mathematical odds• The different types of funnels you need to know & which to avoid.• How to find the TOP producing ones in your hunting area. And more!!So if you want to know the proper way to hunt funnels that produce mature bucks, this is your episode. * Deer IQ Advanced Coached Small Group - Sign Up HERE: https://docs.google.com/forms/d/e/1FAIpQLSceG8_f0KXE9p2PQ4bhf7E8rb9CWXz0PWmpmBS_narU9HbwHg/viewform •* 2A DISPLAY PRODUCTS  (10% OFF Code "IQ" ) Here: https://www.2adisplay.com/ • Take the Deer IQ Test 360 HERE: https://deeriq.com/full-assessment/* Bobby's Book: https://asiogear.com/products/bobby-worthington-book?srsltid=AfmBOopN1K38SZEYb_IfUDryfNWuZ1W067EsuyX69-zShutAsGoM3oAN Other DEER IQ Resources:** Season 3 Quiz: https://deeriq.com/season-3-quiz/ • Get a Smart Land & Hunting Plan for your Private Hunting Property HERE: https://deeriq.com/land-and-hunting-plans/ • GENERAL INFO about ALL Deer IQ Resources HERE: https://deeriq.com/services/ Website: https://deeriq.com  Facebook Private Group: https://www.facebook.com/groups/511109237864762  Deer IQ  FREE Journal: https://deeriq.com/journal/  Pressured Public Lands Hunting Guide:  https://deeriq.com/public-land-hunting-guide/  Newsletter Signup: https://deeriq.com/signup/  Patreon - Contribute Financially to Deer IQ: https://www.patreon.com/DeerIQPatreon   Scent Control Regimen: https://deeriq.com/scentcontrol-regimen/  Episode # 118Guest: Host Adam Lewis, Bobby WorthingtonIQ ranking - 5 (Intermediate)

Today, we're joined by Tricia Maia, Head of Product at TED. We all know TED Talks — but behind the scenes, TED is undergoing a massive product transformation to adapt to a post-AI media landscape. In this episode, Tricia Maia, Head of Product at TED, pulls back the curtain on how they're solving the “discovery” crisis facing digital media today. Tricia shares: * Why “views” are dead: Explaining why TED is abandoning top-of-funnel traffic as their North Star metric and shifting focus to “depth,” completion rates, and account signups to combat volatile search algorithms * AI that actually scales: How TED is using advanced AI auto-dubbing — not just subtitles — to clone speakers' voices into other languages, driving 2-3x better performance * The “gap” strategy: The challenge of connecting a decentralized ecosystem of free users and volunteers at TEDx with an ultra-premium live experience that can cost up to $12,500 per ticket Links Tricia's LinkedIn: https://www.linkedin.com/in/triciamaia/ TED.com: https://www.ted.com/ Chapters 00:00: Introduction 01:51: TED's Media Landscape in an AI World 02:17: What does "Product" mean at TED? 04:24: How TED is Dealing with Challenges and Strategies in Media Discovery 14:59: Evolving Metrics and Goals Beyond Vanity Metrics Like Views 24:24: How TED is Connecting Digital and Event Audiences 32:22: TED's New AI Auto-Dubbing Initiative 37:14: Conclusion Follow LaunchPod on YouTube We have a new YouTube page (https://www.youtube.com/@LaunchPodPodcast)! Watch full episodes of our interviews with PM leaders and subscribe! What does LogRocket do? LogRocket's Galileo AI watches user sessions for you and surfaces the technical and usability issues holding back your web and mobile apps. Understand where your users are struggling by trying it for free at LogRocket.com (https://logrocket.com/signup/?pdr). Special Guest: Tricia Maia.

Bottom of the Funnel  Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. Things that I've noticed is bottom of that funnel results tend to match the top of the funnel activities. In other words, if you're 10% ahead of your goal and you look to your top of the funnel activities, you might say, Oh yeah, you know what, I do. I've got, I've been to 10% more networking events than I normally do. I've had 10% more one-on-ones. I've had 10% more, I went to that extra trade show I don't normally go to, or I stayed for that extra day. If you're behind, that tends to be the case too. We've seen a correlation between bottom of the funnel and, top of the funnel. In other words, if you're looking at your year and saying, I'm 20% behind, and you say, all right, let me, how many leads did I generate? Boom, not as many as I thought. How many phone calls did I make? A little bit less than normal. How many days of networking did I do? Ooh, that's right, I skipped that whole week on vacation. I didn't go to those three events. And we tend to find that you're, oh, I didn't make that many outbound calls, or I didn't do that many emails, or I didn't send as many check-in text messages with my existing client base as I normally do. They tend to correlate. I'm down 10% on the bottom of the funnel. I tend to be down 10% top of the funnel. Like and follow this podcast so you can learn more. My name is Carl Gould and this has been your #70secondCEO.  

What you'll learn on this episode:The three reasons most agents fail: not saying it enough, not saying the right thing, or not saying it to the right peopleWhy momentum comes from consistent daily action—not random one-time effortsHow direct mail and face-to-face expired listing campaigns still work strategicallyWhy online webinars can generate big business with the right structure and follow-upHow ads must be paired with a powerful CRM and follow-up system to convert To find out more about Dan Rochon and the CPI Community, you can check these links:Website: No Broke MonthsPodcast: No Broke Months for Salespeople PodcastInstagram: @donrochonxFacebook: Dan RochonLinkedIn: Dan RochonTeach to Sell Preorder: Teach to Sell: Why Top Performers Never Sell – And What They Do Instead

In today's episode, we're digging into one of the most overlooked levers in mobile growth: the App Store page itself. Developers obsess over UA budgets, creative variations, and dashboards — yet leave untapped conversion sitting on the table simply because the storefront experience isn't aligned with how users actually arrive. To get clarity on what really moves the needle, we're sharing with you our App Talks interview with Vivian Dang, Senior Director of Accounts & Client Services at Gummicube. Vivian breaks down why most teams still treat their App Store presence as static, why aggregate conversion numbers hide more than they reveal, and how to rebuild your storefront around traffic sources, intent, and user expectations. Across this conversation, Vivian shares practical strategies you can apply immediately — from structuring A/B tests that produce meaningful learnings, to building custom product pages that match funnel entry points, to using in-app events and promotional content to re-engage segments. If you want a clearer playbook for improving conversion and getting more value from every campaign, this episode is a must-listen. Let's dive in: here's Vivian Dang, Senior Director of Accounts & Client Services at Gummicube. Today's topics include: Why aggregate conversion rates hide the real performance issues inside your App Store funnel How to use custom product pages and custom store listings to tailor the storefront to each traffic source Leveraging in-app events and promotional content to surface new features and re-engage lapsed users Building disciplined, hypothesis-driven A/B testing frameworks that deliver continuous learnings The key metrics that actually matter on iOS and Google Play — and how to measure impact channel by channel Links and Resources: Vivian Dang on LinkedIn Gummicube website Business Of Apps - connecting the app industry Quotes from Vivian Dang “If you're not tailoring your App Store experience to each of the different traffic funnels that exist, then you're literally just spending money to drive users to the page and then lose them.” “A/B testing needs to be something where it's extremely structured, where you have hypotheses going in so that you can get clearer answers at the very end of it.” “You should be taking stock of every single individual channel and source you have so you can best prepare yourself for launch and ultimately for your long-term success.” Host Business Of Apps - connecting the app industry since 2012

Closed Circuit Selling: Why the Funnel Is Breaking Your GTMMost go-to-market teams aren't failing on effort. They're failing on architecture.In this episode, we sit down with Charles Needham (co-author of Cold Call Algo) alongside Adem Manderovic (CRO School) to break down why the linear funnel is the biggest sacred cow in sales, and why Closed Circuit Selling is the better model for modern outbound.We unpack incentives, silos, CAC payback insanity, and why “meetings booked” became a broken religion. Then we get practical. How to run outbound as market learning. How to capture timing signals. And how to build feedback loops that actually make marketing, sales, and customer success stronger together.Tune in and learn:+ Why buyer journeys are non-linear, and funnels create blind spots+ How to shift from meetings quotas to conversation-driven market validation+ Why intent data can't replace first-party conversationsIf you're a B2B marketer or revenue leader, this is the blueprint for building a GTM system that compounds instead of churns.-----------------------------------------------------

JJ and Kitchen talk about Thursday Night Football, some pass funnel defense data, bold predictions, and so much more on this week's Late-Round Fantasy Football Show. Make sure to check out LateRound.com to subscribe to the free newsletter. Want to get weekly and rest-of-season rankings while accessing the amazing Late-Round community on Discord? Become a Late-Round member today.See omnystudio.com/listener for privacy information.

In this episode of the Coaches Compass, Mike explains how to simplify your business to be able to grow more predictably. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner

Natalia Chappell is the founder of Natalia Chappell & Co, a UK-based consultancy helping luxury and lifestyle brands scale sustainably. Previously, she led marketing for THG's luxury division, working with brands like Coach and Ralph Lauren across price points from hundreds to thousands of pounds.In this episode of DTC Pod, Natalia breaks down what it really takes for US brands to win in the UK—and why so many get it wrong. She shares the full-funnel mistakes she sees premium brands make over and over, why some household US names thrived in Britain while others quietly retreated, and what's actually driving results on Meta right now. She also gets into how to connect with younger consumers who think differently about spending, and why the old playbook of polished content isn't cutting it anymore. Plus, her journey from corporate marketing leader to female founder, and what she wishes more people understood about building a business as a woman.Episode brought to you by StordInteract with other DTC experts and access our monthly fireside chats with industry leaders on DTC Pod Slack.On this episode of DTC Pod, we cover:1. Lessons from high-growth UK e-commerce brands 2. Creating sustainable, holistic marketing strategies3. Using data and analytics to drive channel mix decisions4. Optimizing for paid and organic synergy5. Landing page and website audit best practices6. UGC, influencer, and creator partnership frameworks7. Onboarding and managing creators for conversion and brand fit8. Navigating UK logistics, customs, and local expectations9. How to adapt brand voice and content for UK consumer10. UK cultural moments and how to plan campaigns around them11. Success stories (Drunk Elephant, Ralph Lauren, Coach) and why some US brands flop12. Digital-first approaches to brand building13. Upcoming trends—partnership ads, authentic content, and Gen Z consumers14. Supporting and growing as a female founder in e-commerceTimestamps00:00 Introduction to DTC POD and episode with Natalia Chappell01:18 Natalia's background: fashion, digital marketing, luxury brand experience03:26 Lessons learned building luxury and beauty e-commerce teams05:16 Becoming a female founder and launching Natalia Chappell & Co07:22 The type and scale of brands Natalia's agency works with09:07 Optimizing paid-to-organic mix for sustainable growth12:12 Data, analytics, and the importance of first-party data integrity13:33 Why understanding inventory and offer depth matters before scaling ads16:26 Building a marketing flywheel that feeds itself18:50 Audience segmentation, CRM, and conversion optimization20:08 Attribution modeling and keeping data integrations clean22:29 Organic growth: auditing website, SEO, landing pages, and reviews24:03 Content strategy: authentic UGC, influencers, and the UK market26:58 Equipping creators for conversion, not just reach29:25 Structuring affiliate and creator programs, commissioning vs. flat fees33:01 Logistics: Warehousing, customs, and UK delivery expectations36:54 Adapting voice, copy, and calendar to resonate in the UK38:34 Brand case studies: Drunk Elephant, Coach, Ralph Lauren41:09 Why some US brands struggle in the UK (Forever 21, etc.)44:21 Trends to watch: partnership ads, content authenticity, Gen Z targeting47:25 Where to find and connect with Natalia ChappellShow notes powered by CastmagicPast guests & brands on DTC Pod include Gilt, PopSugar, Glossier, MadeIN, Prose, Bala, P.volve, Ritual, Bite, Oura, Levels, General Mills, Mid Day Squares, Prose, Arrae, Olipop, Ghia, Rosaluna, Form, Uncle Studios & many more.  Additional episodes you might like:• #175 Ariel Vaisbort - How OLIPOP Runs Influencer, Community, & Affiliate Growth• #184 Jake Karls, Midday Squares - Turning Your Brand Into The Influencer With Content• #205 Kasey Stewart: Suckerz- - Powering Your Launch With 300 Million Organic Views• #219 JT Barnett: The TikTok Masterclass For Brands• #223 Lauren Kleinman: The PR & Affiliate Marketing Playbook• ​​​​#243 Kian Golzari - Source & Develop Products Like The World's Best Brands-----Have any questions about the show or topics you'd like us to explore further?Shoot us a DM; we'd love to hear from you.Want the weekly TL;DR of tips delivered to your mailbox?Check out our newsletter here.Projects the DTC Pod team is working on:DTCetc - all our favorite brands on the internetOlivea - the extra virgin olive oil & hydroxytyrosol supplementCastmagic - AI Workspace for ContentFollow us for content, clips, giveaways, & updates!DTCPod InstagramDTCPod TwitterDTCPod TikTokNatalia Chappell - Founder of Natalia Chappell & Co.Blaine Bolus - Co-Founder of CastmagicRamon Berrios - Co-Founder of Castmagic

Traffic can solve any problem in your business. In this episode, I sit down with Maria Wendt, the founder of an 8-figure low-ticket education business with nearly 100,000 students. We talk about how you can leverage traffic, focus on one powerful offer, and scale without burning out. She shares her journey as a single mama, why she pivoted from high-ticket to low-ticket after having her daughter (and later divorce), how traffic and eyeballs became the foundation of her business, and how she scaled to $7–8.5M a year with $200 and under courses, all while running a very lean team and spending the majority of her time with her toddler. Get ready to work smarter, build sustainable income, and finally feel in control of your time and money. Check out our Sponsors: Shopify - Start your $1/month trial at Shopify.com/happy SKIMS - The SKIMS Holiday Shop is now open at SKIMS.com. Let them know we sent you by choosing Earn Your Happy podcast in the dropdown after you purchase. Brevo - Head to brevo.com/earn and use the code EARN to get 50% off Starter and Business Plans for the first 3 months of an annual subscription. Aura Frames - save on the perfect gift at AuraFrames.com - get $35 off Aura's best-selling Carver Mat frames with promo code EARN at checkout. Northwest Registered Agent - Build your complete business identity in just 10 clicks and 10 minutes. Visit www.northwestregisteredagent.com/paidearn Blinds.com - The Black Friday deals at Blinds.com are going strong all month long! Save $50 off when you spend $500 or more - use code EARN at checkout.  HIGHLIGHTS 00:00 Why traffic and eyeballs solve every business problem. 04:00 How to calculate your daily traffic goal for consistent sales. 07:10 How do you build an 8-figure business with only low-ticket offers? 08:45 The pricing “dead zones” that kill online sales. 14:00 Why did you pivot to low-ticket after becoming a single mama? 18:00 The secret behind Maria's 6%–25% conversion rates. 22:00 Why copy makes or breaks low-ticket success. 25:00 How $27 offers turn into $400 carts. 30:00 How to know what product your audience will actually buy. 34:00 How beginners monetize what they already know. 43:00 The exact daily posting formula that doubled Maria's following. 49:00 How do you run an 8-figure business while spending most of your time with your toddler? 53:00 The “Rule of Five Ones” that creates 7-figure businesses. 56:00 Why is low-ticket the ultimate long-term scaling strategy? 01:00:00 Low-ticket vs high-ticket and who should use each. RESOURCES Visit Maria's Website & Low-Ticket Courses Hub HERE! Build High-Converting Checkout Pages with SamCart Watch Maria on YouTube Apply for our Elite Entrepreneur Mastermind HERE Get on the waitlist for MCM Mastermind HERE Join the Audacity Challenge HERE! Check out our FREE 90-Day Business Blueprint HERE! Listen to my free SECRET PODCASTS SERIES - Operation: Rekindle This B*tch Get glōci HERE Use code: HAPPY at checkout for 25% off! FOLLOW Follow me: @loriharder Follow glōci: @getgloci Follow Maria: @maria.wendt

In this episode of the Coaches Compass, Mike explains why a lot of coaches and coaching businesses are struggling right now. More importantly, he explains how you can be part of the small percent that thrive. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner

In this week's Behind The Scenes episode of The FasterFreedom Show, Sam breaks down his newest project—a free, ground-floor social media training designed to help anyone understand how to grow online the right way.He explains why he's taking everything he's learned from years of building a powerful digital brand and making it accessible to more people than ever before, and how teaching social media at scale creates a massive win-win for both his audience and his businesses. You'll hear how this new entry-level program fits into his broader ecosystem, why giving away valuable knowledge actually strengthens every tier of his brand, and how the right education can turn beginners into long-term creators, clients, and partners.From simplifying social media growth to building a funnel that helps thousands while fueling the entire FasterFreedom machine, this episode gives a practical, behind-the-scenes look at how smart content strategy drives real business momentum.FasterFreedom Capital Connection: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://fasterfreedomcapital.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Free Rental Investment Training: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://freerentalwebinar.com⁠⁠⁠⁠⁠⁠⁠⁠⁠

Hello Redlo Women!Want to grow your online business without burning out or swirling in the middle?Let's talk about why a top-of-funnel traffic strategy matters for your online businesses, especially as we approach 2026. Learn:Why long-form content is your top of funnel and think about what yours is!Why it is a game-changer in building trust and attracting the right audience in a simple way.How to work smarter, not harder with my favorite platform!How to stay ahead of the evolving digital landscape and make your online presence more impactful.Click here to join upcoming FREE Masterclass to help you strategize and create content that converts in 2026 Get on the Waitlist for my membershipClick here for my book Step ForwardKeep Stepping Forward!Terri

Hey Winner, If you've ever thought, “Email is old school… does anyone even read newsletters anymore?” — this episode is going to shift your perspective in the best way. In Episode 5 of Your Anti-Social Advantage, we're talking about why email marketing is still one of the most powerful, personal, and effective ways to grow your business, especially if you're stepping away from social media burnout. You'll learn how email fits into an anti-social marketing system, what to actually say in your emails, and how to start building a simple, nurturing funnel that feels like a conversation—not a pitch. Rooting for you ~ Gabe   New to the podcast? Start here: https://redhotmindset.com/podcast-start/   LISTEN TO HEAR: Why email is far from dead (and often converts better than social media) How email fits perfectly into a values-aligned, off-social marketing strategy 3 types of emails you can send to build trust and connection What a simple welcome/nurture sequence can look like How to stop overcomplicating email and start writing like you're talking to a friend  

In this episode of the Coaches Compass, Mike explains the complete formula to scaling your business based on data and logic. This may be the most important episode of the year. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner

JJ and Kitchen talk about Thursday Night Football, some defensive data, bold predictions, and so much more on this week's Late-Round Fantasy Football Show. Make sure to check out LateRound.com to subscribe to the free newsletter. Want to get weekly and rest-of-season rankings while accessing the amazing Late-Round community on Discord? Become a Late-Round member today.See omnystudio.com/listener for privacy information.

In this episode of the Coaches Compass, Mike drops some serious tough love about what's missing in your business and what all of the successful coaches have in common. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner

If every sale that comes into your business involves you, YOU are your sales system.  That's not freedom, that's a prison. (And you're feelin' it, aren't you) Listen as I lay out my Faithful Feminine Funnel Flow - including the offer suite that produces daily sales, without you! Access my entire Sanctified Sales Methodology inside this *free* Private Podcast: https://www.judyweber.co/privatepodcast Next Steps:

In this episode, I introduce the "Fast Track Funnel," an innovative strategy designed to optimize sales outcomes in today's saturated digital marketing environment. We have seen a lot of success since switching our sales funnels over to this system 18 months ago, so I want to share with you my insights on how to adapt your sales funnels amidst the evolving online landscape, especially with the rise of AI tools like ChatGPT.While there has never been higher content saturation than now, there are still effective strategies to keep sales funnels profitable and engaging. The Fast Track Funnel focuses on immediacy, allowing prospective clients to sign up for webinars without delay, which is crucial in our fast-paced world. By merging the webinar video with the sales page, we have created smoother transitions from content consumption to purchases.I also break down consumer behavior in this episode, emphasizing the need for transparency and control over viewing experiences to improve retention. I have some pretty compelling data to share with you which demonstrates the positive impact of the Fast Track Funnel on conversion rates, even amidst competitive pressures.This episode is a must-listen for anyone looking to boost their sales performance effectively.Tune in to explore:- How shifts in digital marketing affect sales funnels- The benefits of the Fast Track Funnel for instant webinar access- Techniques to improve conversions through strategic funnel design- The significance of consumer control over content viewing- Proven methods to elevate your sales funnelsIf you're ready to refine your business strategies and thrive in the digital marketplace, this episode is filled with the practical insights and actionable advice you need!Chapters:0:00: Introduction to Fast Track Funnel0:43: The Changing Landscape of Digital Marketing4:00: Overview of the Fast Track Funnel6:39: Key Features of the Fast Track Funnel8:25: The 72-Hour Open Cart Strategy10:31: Automated Sales Sequences Explained13:14: Results from the Fast Track Funnel16:06: Webinar to Sale Conversion Rates18:07: Teaching the New Funnel Strategy18:44: Getting Help with Your Sales Funnel19:28: Conclusion and Next StepsNeed some help getting a strategic sales funnel built for YOUR business? Book a free strategy call now to get the process started: https://gillianperkins.com/100KWant to quit your job in the next 6-18 months with passive income from selling digital products online? Check out Startup Society.Have you already started your business, but it isn't generating consistent income? Schedule a free, 30-minute strategy session with our team to get unstuck!FREE Resources to Grow Your Online Business:The $100K Method Podcast Series: https://www.gillianperkins.com/the-100k-methodGrab our free course, Small Business 101: https://www.gillianperkins.com/small-business-101-free-opt-inWrite a Profit Plan for Your Business : http://gillianperkins.com/free-profit-plan Work with Gillian Perkins:Apply for $100K Mastermind: https://gillianperkins.com/100k-mastermind Get your online biz started with Startup Society: https://startupsociety.com Learn more about Gillian: https://gillianperkins.com Instagram: @GillianZPerkins

In this episode of the Coaches Compass, Mike breaks down 4 different funnels that you can use to scale your coaching business to various levels. Whether you're trying to maintain at consistent $10k months or if you have aspirations of scaling to seven figures and beyond, this episode will explain the funnels and systems to make it happen. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner

In this episode of the Coaches Compass, Mike discusses some key updates to social media algorithms and how this directly impacts organic content and paid ads. Tune in if you want to capitalize on this opportunity. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner