Podcasts about Funnel

If you've ever wondered whether ads can sell a book, Justin Moore's funnel will get your attention fast. Grab your copy of Justin Moore's Sponsor Magnet bookSecure Paid Partnerships and Grow your Revenue with Justin MooreLearn How to Make 6 Figures Teaching Creators to Get Sponsorships with Justin MooreI talk with Justin about the $100,000 webinar ads lesson that only broke even, why he kept going, and how his $1 audiobook funnel now brings in qualified coaching leads. We talk about why his book became the front door to his business and what course creators can learn from that. Listen now and see how Justin built an ads funnel that actually fits his business. ‍‍Watch this episode on YouTube!Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie's Links:Get 1:1 Meta Ads Coaching from Kwadwo!Get Done For You Facebook AdsSay hi to Kwadwo on InstagramSubscribe to The Art of Online Business's YouTube ChannelJustin's Links:Connect with Justin on InstagramCheck out on Justin's Website

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In this episode, Josh interviews George Meressa, founder of Clear Ads, about effective Amazon DSP advertising strategies. George explains how to vet DSP agencies, select high-performing products for campaigns, and leverage remarketing, cross-selling, and competitor targeting using Amazon's data analytics. He emphasizes the importance of choosing certified partners, analyzing product conversion rates, and methodically building campaigns. The discussion includes actionable tips for maximizing ROAS and practical advice for supplement brands and other sellers aiming to scale with DSP. The episode concludes with key takeaways for listeners interested in leveraging Amazon DSP for business growth.Chapters:Introduction & Guest Background (00:00:00)George Meressa's experience in digital advertising and focus on Amazon PPC and DSP.Vetting a DSP Agency (00:00:40)Checklist for choosing a DSP agency, importance of official partners, and due diligence questions.Transition to DSP Strategies (00:03:16)Emphasizing the importance of agency selection before starting DSP strategies.Selecting Products for DSP (00:03:41)Criteria for choosing products: retail readiness, sales volume, impressions, and conversion rates.Remarketing as First Strategy (00:03:45)Remarketing setup: targeting product viewers who haven't purchased, and audience segmentation.Product Data & Conversion Rate Analysis (00:04:59)Importance of product data, minimum impressions, and conversion rate benchmarks for DSP success.Audience Segmentation for Retargeting (00:06:27)Creating and excluding specific audiences for more effective retargeting campaigns.Cross-Selling & Market Basket Analysis (00:07:14)Using brand analytics and market basket analysis to build cross-sell campaigns.Advanced Audience Targeting & Overlap Reports (00:08:18)Utilizing overlap reports, refining audience targeting, and future of display ads.Bespoke ASIN Targeting & Subscribe & Save Strategies (00:09:13)Custom ASIN targeting, strategies for subscribe & save products, and using purchase window data.Competitor Targeting for Supplements (00:11:17)Targeting competitor's customers for supplements and the strong DSP fit for supplement brands.Episode Wrap-Up & Actionable Takeaways (00:11:41)Summary of key strategies, actionable steps, and importance of methodical DSP campaign building.DSP Product Fit & Data-Driven Decisions (00:13:37)Discussion on product suitability for DSP, importance of impressions and conversion rates.Layering DSP Strategies Up the Funnel (00:14:37)Methodical approach: start with retargeting, analyze results, and progressively add advanced strategies.Closing & Contact Information (00:15:27)How to contact George Meressa and Clear Ads for DSP services and further advice.Links and Mentions:Amazon Accredited Partners Page: "00:01:48"  Brand Metrics: "00:05:47"  Overlap Reports: "00:08:18"  Prosper Show: "00:08:18"  Nozzle: "00:10:12"  ClearAds: "00:15:53"Transcript:Josh 00:00:00  I am super excited to introduce you all to George Meressa. George has been in digital advertising since 2009, working on a wide range of platforms including Amazon, Google, Bing, LinkedIn and Facebook. Paid advertising. Using these platforms, he has worked with hundreds of advertisers across the world in numerous industries and sectors to maximize their ROAS. His agency, Clear Ads, now focuses purely on Amazon PPC and DSP advertising, helping deliver the best results for his clients. So with that introduction, welcome to the show, George.George 00:00:38  Thank you so much for having me, Josh. It's a pleasure.Josh 00:00:40  What are some of the what's a checklist that you should kind of go through and walk through to vet an agency that you're looking to have, do DSP for you?George 00:00:48  The first thing is don't go with Amazon. Right. But I'm sure they won't mind me saying this. Right. But actually they will. But I'm going to say anyway, Amazon's core strategy is to get you to spend as much money as possible. That's their KPI because that's how they get promoted.George 00:01:02  Right. So the way they treat your account is they go, hey, look at all these amazing impressions that you've got. Isn't that great? And as I said, you're like, hold on one step. Precious isn't really the key thing for us. Like we're trying to get. We're trying to we're trying to grow our business. Not not just increase our reach. So that's the big thing that they go with, especially with the slight uncertainty with attribution at the moment. It could look to to their favor. Right. That's the first thing. Now second, when you do go to an agency, the first step you should take is go onto Amazon's accredited partners page. Right. And check out DSP providers. So Amazon DSP providers just put stuff on Google. Go onto Amazon's page and there's a list of DSP providers. Right. So what you tend to find if you find any company. Right. If they're if they're if they are an official partner with Amazon, they will tend to have a partner badge somewhere which links straight to that page which shows you, hey, their official partner.George 00:01:58  Now, if they're not an official partner, they might be piggybacking off someone else's suit. Right. You don't want to get into that. Because if they're piggybacking off someone else's seat. Right. Let's just say there's some internal issues and they get kicked out of that seat. They no longer have access to your account. Who do you contact? Yeah. Who do? Who do you reach? You don't know. Right. So you want to make sure you've got someone who's got their own first thing. The second thing is, I'm sure every seller that's listening to this, they're savvy. They have a pool. An audience of other savvy sellers. Speak to them, find out who are they using that's doing DSP. That's working really well. Right. Get their first, first, first glance and say, okay, what's your experience been like? and ensure that they're happy with whoever it is. So they're the steps that I would recommend taking when trying to find a DSP agent. I would even go as far as ask them questions about the business.George 00:02:49  What's the purpose of the business? What are you looking to do? How big is it? How long has it been going? Is it? Is it a brand new business that's business. Me starting up for a bit and might not be there tomorrow. Yeah. Is it one that's been there for a while? Is it, you know, you want to you just want to really find out how many DSP, agents you have. How many of them are certified? how many have taken the exams? I would just do your due diligence. Ask those questions before it's too late, and then before you're stuck with someone.Josh 00:03:16  Yeah, I think that is foundation number one for sure. So I hope our listeners follow those best practices because it's true. You make this decision, and it's not like you could just change course after six months or a year. otherwise you're just starting from ground zero all over again. All right. Now let's jump into these strategies. Let's say you have found the right agency to work with.Josh 00:03:41  What's the first strategy you should be implementing with DSP?George 00:03:45  Yeah. So the first strategy is 100% remarketing. You want to you want it. You want to okay. No, n...

Consumers don't follow funnels, and perhaps they never did. In this episode, Nick Handley (Collective3), Victoria Peopall (Epsilon) and Hannah McNally (Jaywing) unpack how commerce media is challenging long-held marketing assumptions. They discuss the rise of social commerce, the limits of attribution, why incrementality matters more than ever and what AI could mean for the future of shopping.If you're trying to understand how measurement, media planning and consumer behaviour are changing in the commerce era, this conversation is essential listening. Hosted on Acast. See acast.com/privacy for more information.

Referrals are the most powerful marketing channel any service business will ever have. A referred client costs nothing to acquire, arrives pre-sold, and tends to stay longer. Yet most businesses are completely passive about referrals — waiting, hoping, and throwing out discount incentives nobody remembers.The $50-off referral card model works for software companies where signing up means clicking a button. It doesn't work for service businesses, where joining requires trust, time, and a conversation. Your clients aren't salespeople — you can't delegate your sales process to them.This episode covers three strategies for building a referral system. First, recruitment events: create specific "bring a friend" occasions with advance registration, where your goal is capturing contact info and booking consultations, not selling on the spot. Second, ask specifically using the 90-day Goal Review process — measure your client's progress, celebrate their wins, and then make a referral ask based on what you know about their life. Not "do you know anyone?" but a specific suggestion about a specific person. Third, build referrals into your client journey by telling new clients at their first meeting that you'll ask for a referral at 90 days — eliminating awkwardness and getting them thinking early.The episode includes ten industry-specific examples of exactly how to run the goal review and referral conversation, from personal trainers to photographers to financial planners.Download the free Affinity Marketing Worksheet in the show notes.Next episode: Part VII — building your content funnel.Connect with Chris Cooper:Website - https://businessisgood.com/

At his lowest point, Jan Roos was $240,000 underwater. He had a full sales org, a director, reps, ad spend — and was barely breaking even. So he cut all of it. Today he runs CaseFuel, a high-margin agency serving 300+ estate planning law firms, with 25 people and $50K/month in profit. In this conversation he breaks down how he got there: the niche nobody else was serving, the funnel that cracked it open, and what building a genuinely high margin service business actually requires. Guest: Jan Roos, Founder of CaseFuel Sponsor: wayfront.com/tmba Thanks to this week's sponsor Wayfront — the AI-ready operating system for productized agencies. One client portal. One team dashboard. All your data, AI-accessible. TMBA listeners get an extra free month on top of the trial at wayfront.com/tmba. Links: [Jan@casefuel.com](Jan@casefuel.com) Peter Thiel — Zero to One Eugene Schwartz — Breakthrough Advertising Mike Michalowicz — Profit First Business Resources Upcoming DC Events

Welcome to this brand new Pulse Check Series, hosted by Rishab Malhotra, Founder and CEO of AIDO. Higher ed has been running two separate plays for too long. Domestic over here, international over there, and strategy getting lost in the middle. We're going to laugh. We're going to cry. We're going to question why they gave me a microphone — but we've got university and enrollment leaders, association heads, and tech innovators who have something to say about it. Guest Names:  Dr. Matt Boyce, Vice Provost for Enrollment Management, UMass Amherst  Dr. Kalpen Trivedi, Senior Vice Provost for Global Affairs, UMass Amherst - - - -Connect With Our Host:Mallory Willsea https://www.linkedin.com/in/mallorywillsea/https://twitter.com/mallorywillseaAbout The Enrollify Podcast Network:The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Get Your Spot In The Live Workshop - Book Your Next Client in 7 Days With a 7 Day Giveaway Funnel™ - Limited to 10 SpotsIn this episode, Joey and Christy are breaking down the exact giveaway funnel strategy that generated $50,000 in inquiries in 7 days, and how photographers, filmmakers, content creators, and social media managers can use it to book more clients without a massive following.Most creatives have tried a giveaway at some point. And most didn't book a single client from it. Not because giveaways don't work - because the giveaway wasn't built for the right person.When you give away something generic, you attract everyone. And everyone doesn't book. When you give away something so specific that only your ideal client would care, you get a list of pre-qualified leads who already want what you offer.That's the difference. And Christy learned it firsthand when she ran a targeted giveaway for Yosemite couple sessions and had $50K in inquiries hit her inbox inside of a week.Here's what's covered:How to choose a prize that attracts your ideal client instead of freebie-huntersHow to use ManyChat to turn every comment into a direct conversation with a real leadThe follow-up strategy to use after the giveaway ends to close actual bookingsThe most common mistakes that turn a giveaway into noise instead of a lead generatorHow to structure the full funnel from post to booked clientIf you've run a giveaway and heard crickets, this episode is exactly what you needed to hear first.

Subscribe to DTC Newsletter - https://dtcnews.link/signupThis episode, Kemberly Gong, VP of Marketing at Contentful, joins Eric to walk through what some marketing leaders are calling “The Great Content Collapse”, and what marketers can actually do about it.The setup: 60% of Google searches now result in zero click-through, and replaced by GenAI models like AI overviews. LLMs already account for 5% of traffic and climbing. Marketing budgets are flat or shrinking. Companies are flooding consumers with AI slop to hit KPIs. And consumers can smell it. 50% lose trust in a brand when they think the content was written by AI.Explore Contentful: https://www.contentful.com/?utm_source=dtc&utm_medium=podcast&utm_campaign=fy27-q2-global-tl_awareness&utm_content=gcc What you'll learn:What is the "great content collapse" and why traditional content strategy is breakingAEO vs SEO: where they overlap and where they divergeWhy agentic agents prefer structured, query-aligned content with third-party validationHow buyer behavior is changing and what marketing teams can do to stay aheadWhere brands over-rely on AI and how to keep the human voiceThe 30-day content audit for the agentic webThe Pets Deli case: 50% conversion lift from one personalization changeThe Ruggable BFCM case: 7x CTR and 25% conversion lift from personalized hero banners + homepagesHow Bossard scaled its content across 18 languages and 38 countries with AI workflows using personalization softwareWhat On Running does to drive 40% of sales onlinePlus: Kemberly Gong's 30-day content audit checklist for the agentic web.Timestamps:00:00 The Great Content Collapse05:38 AEO vs SEO Explained10:08 Why Personalization Wins in 202613:27 Where AI Actually Helps Marketing Teams22:23 Building Brand Trust Across ChannelsSubscribe to DTC Newsletter - https://dtcnews.link/signupAdvertise on DTC - https://dtcnews.link/advertiseWork with Pilothouse - https://dtcnews.link/pilothouseFollow us on Instagram & Twitter - @dtcnewsletterWatch this interview on YouTube - https://dtcnews.link/video

OfferLab and today's top funnel builders are changing how small businesses approach collaborative marketing. This episode covers automated commission splits, platform comparisons, early adopter experiences, and how to match the right tool to your growth goals. To learn more, visit https://ampifire.com/blog/offerlab-by-russell-brunson-is-this-collaborative-funnel-building-platform-legit/ AmpiFire City: London Address: London Office 15 Harwood Road, , London, England United Kingdom Website: https://ampifire.com/

One of the biggest Facebook ad problems sometimes happens after the click. In this episode, I cover some common funnel leaks, why your ad and landing page must feel connected, and how to create a smoother path from click to conversion. This podcast is not affiliated with, endorsed by, or sponsored by Meta, Facebook, or Instagram. All trademarks belong to their respective owners. Opinions are based on Phil's experience working with advertisers. Website: https://philgrahamdigital.com

Concern about short-termism among marketers jumped from 25% in 2022 to 55% in 2025. Budget allocation barely moved. The funnel may not be dead, but it might be damaging your brand.This week, Elena, Angela, and Rob debate whether the marketing funnel still belongs in the boardroom. They unpack why the funnel persists despite strong evidence against it, how ad platforms reinforce flawed thinking for commercial reasons, and what alternatives actually work. Topics covered:•    [01:00] Marketing Week article on why funnel reinvention is backfiring•    [02:00] The funnel as a mental shortcut vs. a map of how people buy•    [05:00] How ad platforms built funnel logic into their products for commercial reasons•    [07:00] Categories where the funnel fits (and where it falls apart)•    [11:00] The say-do gap: marketers believe in brand investment but budgets barely moved•    [15:00] Tom Roach's alternative: building, nudging, and connecting•    [18:00] How to plan media without the funnel•    [20:00] What great creative looks like when you stop thinking in funnel stagesTo learn more, visit marketingarchitects.com/podcast or subscribe to our newsletter at marketingarchitects.com/newsletter.Resources:2025 Marketing Week Article: https://www.marketingweek.com/reality-check-funnel-reinvent/Google Messy Middle Research: https://business.google.com/us/think/consumer-insights/navigating-purchase-behavior-and-decision-making/WARC Multiplier Effect Report: https://page.warc.com/the-multiplier-effect-reportThinkbox Profitability 2 Report: https://www.thinkbox.tv/profitability2Get more research-backed marketing strategies by subscribing to The Marketing Architects on Apple Podcasts, Spotify, or wherever you listen to podcasts.

What if the answer to more sales wasn't more content, more launches, or more hours at your desk?In this episode, Holly sits down with marketing strategist and funnel expert Michelle Fernandez to unpack the small shifts that create massive momentum in your business. Michelle shares her signature "1% Conversion Effect" framework and explains why most entrepreneurs stay stuck. It's not because they aren't working hard enough, but because they're making decisions without visibility into what's actually happening inside their funnels.If you've ever felt like you're doing all the things but still not seeing the results you want, this conversation will help you identify the right numbers to track, the systems that matter most, and the simple improvements that compound into significant growth over time.You'll hear:01:10 – What building a life-first business looks like today02:05 – Creating boundaries when you work from home04:00 – Practical strategies for truly stepping away from work05:20 – Why entrepreneurs feel like they're doing everything but still not seeing results06:20 – The dangers of running your business without data08:15 – How systems create freedom and visibility in your business09:15 – The five essential business systems every entrepreneur needs11:30 – Where to look first when sales feel stuck12:15 – Using webinar data to identify bottlenecks14:00 – The metrics Michelle tracks most closely15:10 – Why personalization matters more than ever16:10 – Understanding the 1% Conversion Effect18:45 – The most important KPIs to monitor19:30 – Why fulfillment and course completion matter for growth21:00 – Building trust in an AI-driven marketplace22:20 – Customer experience examples that drive referrals24:15 – Smart webinar automation strategies25:10 – The email metric everyone should be tracking26:00 – Letting go of the pressure to build a seven-figure business27:00 – Where to connect with MichelleCONNECT WITH MICHELLE:Website: https://themichellefernandez.com/ Instagram: www.instagram.com/@themichellefernandezNo Drama Launch Tracker: https://themichellefernandez.com/trackerPodcast: Optimize To Monetize

#950 Ever wonder how to sell your online program on autopilot? In this episode, host Brien Gearin sits down with email marketing expert Allison Hardy, who helps online coaches and entrepreneurs automate their sales through strategic email funnels. Allison shares how being laid off while six months pregnant led her to launch her first business — and eventually discover her passion for sustainable, system-driven marketing. She breaks down what makes an email funnel truly convert, how to overcome the fear of selling, and why unsubscribes can actually be a good thing. You'll also get a peek behind the scenes of her membership, Emails That Sell, and learn how she blends automation, authenticity, and AI to help clients scale with ease! (Original Air Date - 10/16/25) What we discuss with Allison: + Turning job loss into entrepreneurship + Building a sustainable online business + Transitioning from fitness to email marketing + Finding clients and building trust early on + The psychology of selling without being “salesy” + Email funnel structure and must-have sequences + Importance of consistent email frequency + Plain text vs. image-heavy email strategy + Using AI to streamline email creation + Growing recurring revenue through memberships Thank you, Allison! Check out Allison Hardy at ⁠AllisonHardy.com⁠. Follow Allison on ⁠Instagram⁠. Watch the ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠video podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ of this episode! To get access to our FREE Business Training course go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠MillionaireUniversity.com/training⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. To get exclusive offers mentioned in this episode and to support the show, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠millionaireuniversity.com/sponsors⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Learn more about your ad choices. Visit megaphone.fm/adchoices

Something fundamental has changed in how health tech buyers do research — and if you're watching your website traffic decline, you might be misreading what it actually means.In this episode, I sit down with Suyog Deshpande, Founder and CEO of Webless AI, to dig into one of the most consequential shifts in B2B buyer behavior in a generation.Will websites die?Probably not but something big is happening.Here's what's actually happening: your buyers haven't stopped doing research. They've moved it upstream — to ChatGPT, Claude, Perplexity, and Gemini. They're building their shortlists there, forming their preferences there, all before they ever land on your website. By the time they show up, they're not browsing. They're validating.Suyog calls this the low volume, high intent era, and it completely reframes the traffic problem.This matters enormously for health tech vendors. Healthcare buying cycles run nine months or more, and around 75% of buyers go with the first vendor they contact after that research phase. If you're not on the shortlist before the process starts, your odds of winning are close to zero. The battle is won long before sales gets involved.We also get into something I find genuinely underused: the first-party intent data sitting on your own website. The queries visitors type into your site search aren't keywords anymore — they're prompts, often 100 to 200 words long, and they tell you exactly what content to create to get cited by AI engines.Full disclosure: we use Webless at healthlaunchpad.com and it's one of the most useful things we've implemented in the past year. We've lived the traffic dip, made the pivot, and we're now seeing inbound opportunities increase even as overall volume has flattened out.If you're wrestling with declining traffic or trying to figure out what AEO actually means in practice, this episode will give you a clear framework for what your website is really for in the age of AI search.Key Topics:"(00:00:00)" Introduction"(00:05:30)" Why Websites Were Built for Google, Not Buyers"(00:07:00)" Will Websites Go Away?"(00:09:00)" AI Search Engines as the New Top of Funnel"(00:10:30)" Unpacking Low Volume, High Intent"(00:12:00)" The Shortlist Problem in Healthcare Buying"(00:15:30)" How Webless Helps Brands Surface in AI Search"(00:18:00)" Sponsor Break: Health Launchpad AIO Audit"(00:19:30)" Prompts, Not Keywords: The New Content Challenge"(00:21:00)" What Webless Actually Is on Your Website"(00:23:00)" Content Strategy vs. Measurement for AEO"(00:24:30)" Real Results: Traffic Down, Inbound Opportunities Up"(00:26:00)" Where to Find Webless AI and Closing"(00:27:00)" Four TakeawaysIf you are interested in discussing this or any other topic, let's have a chat.  Reach out to me directly to schedule a no-obligation discussion. This isn't a sales call, but rather an opportunity to talk through your questions and challenges.Follow me on LinkedIn.Subscribe to The Healthtech Marketing Show on Spotify or watch us on YouTube for more insights into marketing, AI, ABM, buyer journeys, and beyond!Thank you to our presenting sponsor, HealthcareNOW, 24/7 expert shows, interviews, and podcasts, powering healthcare leaders with innovation, policy, and strategy insights.

God will use the flow of the Holy Spirit through us to impact the people in our lives. In the second installment of the “Be The One” series, Pastor Johnny Green encourages us to live a life without hindering the Holy Spirit's flow in our lives.

Wondering how to capture more traffic and direct sales from TikTok search? I interview Keenya Kelly to learn how to use TikTok's latest features to improve content creation, search strategy, and customer purchases.Using TikTok Symphony to Create Content From Text, Voice, or a Single ImageUsing TikTok Search Hub to Claim Branded Positioning in TikTok SearchUsing TikTok Go to Turn Initial Discovery Into Bookings With TikTok GoGuest: Keenya Kelly | Show Notes: socialmediaexaminer.com/722Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Send us a text letting us know your thoughts on today's episodeIf your podcast is getting downloads but those listeners aren't turning into leads, inquiries, clients, or sales, there's a good chance your podcast doesn't actually have a funnel.In this episode, I'm breaking down one of the biggest mistakes I see podcasters make: assuming that mentioning an offer at the end of an episode is enough to drive conversions. The truth? Most podcasts are missing a strategic listener journey entirely.We're talking about what a podcast funnel actually looks like, why random calls to action and disconnected freebies are hurting your results, and how to create a simple, intentional pathway that moves listeners from discovering your show to becoming buyers.If you've ever wondered why your podcast isn't generating the leads or sales you hoped for, this episode will help you identify what's missing and show you how to create a podcast that works as a true business asset—not just another piece of content.In This Episode, We Cover:Why mentioning your offer isn't the same as having a podcast funnelThe simple podcast funnel framework I recommendHow strategic calls to action create momentum and conversionsWhy random freebies confuse listeners and stall resultsThe difference between a hobby podcast and a strategic podcastHow podcast SEO and discoverability fit into your funnelThe one question every podcaster should ask before publishing an episodeResources Mentioned:The Podcast Profit Blueprint Private PodcastReady to stop creating content for content's sake and start building a podcast that nurtures listeners into buyers? Press play.Hot Pod Summer Camp is a free 3-day live challenge where mom podcasters come to grow their show using AI without adding more hours to their week. Over 3 days you'll set up a Claude Project that knows your show inside out, build a content system that turns one episode into a full week of marketing in under 30 minutes, and walk away with a personalized 90-day podcast growth plan.Join us: https://podcastingformoms.co/summer/ Next Steps: Enjoyed this episode? Let me know over on Instagram and share your favorite takeaway on your Instagram Stories.Ready to hand off your podcast production or experience more podcast growth? Visit our website to learn more about our podcast launch, podcast management and podcast growth services. Book your free Podcast Profit Plan Discovery Call here.Don't forget to hit subscribe/follow so you get notified every time a new episode drops!

In this episode, I'm taking you behind the scenes of a brand new mini offer funnel that became profitable straight out of the gate. Yes, the data is early, and yes, that is exactly why I wanted to talk about it now, because this is the bit most people skip over when they share their shiny “look what worked” stories.I'm sharing what I'm tracking, what I'm not touching yet, and why testing is such a huge part of building funnels that actually work. From ad angles and opt-in pages to lead quality, checkout tweaks and keeping ego out of the driver's seat, this is a very real look at how I make decisions when a funnel is still finding its feet.Highlights:(01:35) - Why funnels need traffic, not endless Instagram obedience (04:25) - Marketing is a relationship, not a one-and-done task (07:41) - The mistake business owners make when something does not instantly convert (11:31) - What the first five days of ad data actually revealed (14:59) - Why the ADHD angle is winning, but I'm not niching down there (21:57) - How I decide where the ad budget goes nextTo find out more:WebsiteInstagram(FREE) THE CUSHY WORK WEEK PLAYBOOKThis podcast is proudly produced by Wavemakers Audio

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Have you considered using Manychat to generate leads for your short-term rental? In today's episode, I'm sharing what Manychat is, plus the three steps I'd take to get started with using it for my properties.Time-stamps:I want to feature you on Brand & Market's 100th episode! (0:48)Wednesday Wins (2:15)Using Manychat (5:01)My favorite feature in Manychat (6:50)Create a local guide with insider knowledge (9:33)20% off your annual subscription of Lodgify (13:16)Offer a discount code (14:19)Share a giveaway code (19:08)Mentioned in This Episode:Manychat: manychat.comLeave me a voicemail for the 100th episode of Brand & Market: speakpipe.com/brandandmarketUse code “bmpod20” 20% off your annual subscription of Lodgify: brandandmarket.co/lodgifyAligned Hospitality Management: ​​alignedhm.comConnect with Ali: Website: brandandmarket.coInstagram: instagram.com/brandandmarket.coBook a discovery call with Ali: brandandmarket.17hats.com/p#/scheduling

Funnel Down Defense⁠ ⁠https://coachcollins.podia.com/funnel-down-defense⁠ Main Topic: The Funnel Down Defense: The episode focuses on the Funnel Down Defense, a strategic defensive system designed to limit opponents' offensive capabilities by confining their movements to specific areas of the court. Steve explains the fundamental concepts, benefits, and implementation techniques of this defense, providing coaches with practical insights to improve their teams' defensive performance. Overview of the Funnel Down Defense: Concept: The Funnel Down Defense aims to keep the ball on the sides of the court, referred to as the "gutters," and prevent teams from reversing the ball. This strategy disrupts offensive flow and limits scoring opportunities. Volleyball Court Analogy: Steve uses the dimensions of a volleyball court to illustrate the concept. A basketball court is 50 feet wide, while a volleyball court is roughly 30 feet wide, leaving 10 feet on either side as the gutters. The goal is to keep the ball in these gutter areas and away from the middle. Key Components: Pinning: Pinning involves keeping the ball on the side of the court, outside the volleyball lines. This limits the opponent's ability to execute their offense effectively. Funneling: Funneling directs the ball handler towards the short corner or specific areas where the defense can trap or apply pressure. The aim is to force mid-range shots or difficult attempts behind the backboard. Trapping: Trapping occurs in designated areas, such as the short corner, to create turnovers and disrupt the opponent's rhythm. The defense seeks to funnel the ball into these traps to capitalize on defensive opportunities. Benefits of the Funnel Down Defense: Disruption: By confining the ball to the gutters and preventing ball reversals, the Funnel Down Defense disrupts the opponent's offensive strategies and reduces their scoring options. Turnover Generation: The system is designed to create turnovers through strategic traps and pressure in confined areas of the court. Adaptability: The defense can be adjusted based on the opponent's strengths, such as tweaking the approach when facing right-handed players or specific offensive threats. Implementation Techniques: Terminology: Steve introduces specific terms used in the Funnel Down Defense, such as "pin," "funnel," and "trap," which are essential for understanding and executing the system. Practice Drills: Coaches are encouraged to incorporate drills that emphasize these defensive concepts, teaching players to consistently apply pressure and force the ball into desired areas. Realistic Adjustments: While the goal is to keep the ball on the left side, Steve acknowledges that opponents will occasionally succeed in moving the ball to the right. The defense adjusts accordingly, applying the same principles to maintain control. Advanced Strategies: Continuous Improvement: Steve plans to delve deeper into the Funnel Down Defense over the next few months, sharing coaching calls and detailed strategies to help coaches refine their implementation of the system. Community Engagement: Listeners are invited to engage with Steve through email (steve@teachhoops.com) for further questions and personalized advice on implementing the Funnel Down Defense. Conclusion: The episode concludes with a recap of the Funnel Down Defense's core principles and its effectiveness in disrupting opponents' offenses. Steve emphasizes the importance of strategic pinning, funneling, and trapping to create a robust defensive system. He encourages coaches to explore additional resources on TeachHoops.com for continuous development and invites them to stay tuned for more in-depth discussions on this defensive strategy. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Künstliche Intelligenz wird uns da draußen überall als die ultimative Wunderwaffe und der größte Zeitsparer aller Zeiten verkauft. Aber die Wahrheit ist: Wenn du nicht aufpasst, zerstört die KI klammheimlich deine wertvollste Währung – deine Personal Brand. In dieser Folge spreche ich Klartext über den grassierenden KI-Hype und warum ChatGPT, Claude und Co. dich im schlimmsten Fall nur beschäftigt halten, statt deinen Umsatz zu steigern. Wenn du dich nämlich einfach nur wie ein generischer ‚Vanilla Coach‘ anhörst, weil du der Maschine dein Denken und deine Stimme überlassen hast, verlierst du im aktuellen Marktumfeld sofort. Ich zeige dir, wie du KI als echter Riesenfan und strategische Unternehmerin so nutzt, dass sie dich pfeilschnell macht – während dein Kern unkopierbar bleibt. In der neuen Folge erfährst du: - Aufzählungs-TextDie eine Sache über Technologie: Warum in einer Welt, in der alle exakt dieselben Tools nutzen, genau ein einziges Ding über deinen Umsatz und Erfolg entscheidet — und warum es absolut nichts mit Technologie zu tun hat. - Mehr verkaufen statt mehr Lärm: Was die Frauen grundlegend anders machen, die mit KI echten High-Ticket-Umsatz generieren — während die Masse damit nur unpersönlichen Massen-Content produziert, der niemanden im Herzen berührt. - Das Fundament vor dem Tool: Welche eine radikale Entscheidung du treffen musst, bevor jedes Tool, jede KI-Strategie und jeder Funnel überhaupt erst anfangen kann, profitabel für dich zu wirken. Lass dir deine Einzigartigkeit nicht weichspülen. Lerne, wie du das Content Game erst meisterst, dein Nervensystem auf Sichtbarkeit programmierst und die KI als mächtigen Katalysator nutzt, statt dich von ihr unsichtbar machen zu lassen!

Want to achieve $100M in annual revenue with your brand? Grüns, IM8, Mars Men & Create Wellness have done it in under 3 years, and they all follow the same playbook. In this episode, Brian breaks down the importance of a congruent funnel in the acquisition process. From identity-based and persona-based funnels to landing page strategy and social proof, we cover the exact principles behind what makes these brands convert at scale. Take these frameworks and throw them straight into your strategy. Enjoy the episode!As always, appreciate you all listening, and don't forget to leave us a review and submit your questions for Alex and Brian at the email address below. See you next week.--------------------WANT FREE GAME? Or just have a question for Brian & Alex?Submit your questions here: www.marketingexamined.com/podcastOR email us at podcast@marketingexamined.com--------------------WATCH THE PODCAST ON YOUTUBE:For full video versions, and short highlights of every episode, head tohttps://www.youtube.com/@marketingexamined?sub_confirmation=1NEWSLETTER:For growth playbooks, deep dives, and marketing case studies, get subscribed atwww.marketingexamined.com--------------------Follow Alex & Brian on Twitter and IGwww.twitter.com/@alexgarcia_atxwww.twitter.com/@brian_blum1

How did I build a $50K YouTube funnel around a $147 course... without ads, webinars, or launches... and why did I shut it down? In this video, I share the real story behind my "backstage YouTube funnel," the pivotal moment that changed my business, and why I chose to go all-in on community and connection through Video Brand Academy. If you're a course creator or business owner, this is for you!▶︎ James' Business Breakthrough Experience: https://videobrand.link/bbe▶︎ My Business by Design Review: https://youtu.be/DFm5SoejKvo✨ STILL IGNORED IN YOUR NICHE? GET YOUR YOUTUBE VISIBILITY REPORT: https://meredithmarsh.co/visibility

Herzlich willkommen zum Praxis Erfolg Podcast der Walla Consulting GmbH! Wenn es um das Thema Neupatientengewinnung geht, hören Sie von selbsternannten Online-Marketing-Experten meistens nur: „Sie müssen Facebook Ads schalten oder einen digitalen Funnel bauen.“ Ich sage Ihnen: Pustekuchen! Wer heute das analoge Offline-Marketing komplett abschreibt, verbrennt bares Geld. In dieser Folge präsentiere ich Ihnen ein handfestes Fallbeispiel aus unserer Beratung, das die digitalen Kanäle alt aussehen lässt. Wir haben eine Praxis im Vergleichszeitraum von Januar bis Mai von 130 auf 380 Neupatienten katapultiert – ein Plus von 250 Patienten, rein durch eine strategisch perfekt exekutierte Print-Aktion. Verlassen Sie sich nicht nur auf das digitale Pferd. Lernen Sie die Werkzeuge kennen, mit denen Sie die profitabelsten Patienten Ihrer Region direkt in Ihre Praxis holen. Möchten auch Sie die richtigen Patienten gewinnen und Ihren Umsatz nachhaltig steigern? Buchen Sie jetzt Ihr kostenloses Erstgespräch und wir analysieren die Potenziale für Ihre Region: Hier Termin buchen: https://www.svenwalla.de Ihr Sven Walla Walla Consulting GmbH

What you'll learn on this episode: The three reasons most agents fail: not saying it enough, not saying the right thing, or not saying it to the right people   Why momentum comes from consistent daily action—not random one-time efforts   How direct mail and face-to-face expired listing campaigns still work strategically   Why online webinars can generate big business with the right structure and follow-up   How ads must be paired with a powerful CRM and follow-up system to convert To find out more about Dan Rochon and the CPI Community, you can check these links:Website: No Broke MonthsPodcast: No Broke Months for Salespeople PodcastInstagram: @donrochonxFacebook Page: https://www.facebook.com/NoBrokeMonths/Facebook: Dan RochonLinkedIn: Dan RochonTeach to Sell Preorder: Teach to Sell: Why Top Performers Never Sell – And What They Do Instead

You can have great content, a great product, and even a great offer, but if your funnel is broken, people are going to drop off before they ever become customers.In this video, I break down what a funnel actually is, why most funnels fail, and how to identify the exact step that's costing you sales.Every step matters. From the ad, to the landing page, to the follow-up, to the thank you page… small improvements can completely change your results.Funnels are not “set it and forget it.” They are systems that need constant attention, testing, and improvement.When you understand the numbers and fix the weak points, everything starts to grow.#salesfunnels #digitalmarketing #entrepreneurship #businessgrowth #marketingstrategy #leadgeneration #funnel #marketing #businessgrowth #sales ---------------About Manuel Suarez:Manuel Suarez, known as the Marketing Ninja and a best-selling author of Marketing Magic, leads Attention Grabbing Media (AGM), a marketing agency honored three times on the Inc 5000 list. With a team of over 120, AGM specializes in turning attention into profit for a wide range of brands. In 2023 alone, brands managed by AGM exceeded 250 million USD in revenue.Manuel is also the co-founder of NaturalSlim, a self-funded high-9-figure brand. He has helped elevate thousands of businesses across multiple industries and has directed marketing campaigns for industry leaders such as Grant Cardone and Daymond John.He is also responsible for building and scaling one of the largest health-focused YouTube channels in the U.S., MetabolismoTV, which alone has over 10.7 million subscribers. Over the past seven years, Manuel's strategies have generated more than 8 billion views, 5 million leads, and over 500 million USD in tracked revenue across digital platforms.Follow Manuel Suarez on Social Media:Facebook: https://www.facebook.com/theninjamarketer/Instagram: https://www.instagram.com/mrmanuelsuarez/TikTok: https://www.tiktok.com/@mrmanuelsuarezX (formerly Twitter): https://x.com/MrManuelSuarezLinkedIn: https://www.linkedin.com/in/mrmanuelsuarez/Learn More About AGM:Visit our website: https://www.agmagency.comNeed Help with Your Marketing?Talk to a Ninja: https://www.talktoaninja.comCheck Out Manuel's Book, a #1 Seller on Amazon:Marketing Magic by Manuel Suarez: https://a.co/d/gbwHKSf

Dan DeMeyere, Chief Product & Technology Officer at ThredUp, has spent more than a decade helping scale one of the world's largest online resale marketplaces, growing from one of the company's earliest engineers into the leader of product and technology strategy today. Dan operates at the intersection of AI, ecommerce, and marketplace logistics, with a focus on how emerging technologies are reshaping the customer experience. We asked him to unpack one of the biggest shifts happening in commerce right now: the collapse of the traditional ecommerce funnel. Dan explains why the future of shopping may no longer revolve around static websites and linear customer journeys, but instead around AI agents acting on behalf of every consumer. He shares how dynamically generated experiences and agentic commerce are changing the way brands think about personalization, merchandising, and conversion. The conversation explores why companies need to rethink what's possible with AI, empower engineers to experiment with the latest tools, and evolve from designing interfaces to designing intelligent systems. Why are so many organizations still underestimating this shift, and what will feel obvious five years from now that companies still miss today? Whether you're leading transformation inside a large enterprise or building the next generation of AI-native commerce experiences, this episode offers a forward-looking perspective on how AI will redefine the future of shopping.

Kimberly Bottom is a 15+ year veteran in storytelling and community initiatives. An award-winning broadcast journalist and video producer, Kimberly now focuses on helping nonprofits sharpen their messaging and amplify impact through modern fundraising technology. In her current role as Director of Community at Velora, the nonprofit operations platform, Kimberly's north star is connecting nonprofit professionals to share ideas, elevate diverse voices, and celebrate the people doing the world's most important work.

Work With Me To Scale Your Business: https://go.scalingwithsystems.com/valuable-funnel-training ———————————— Watch Me Fix $1M+ Businesses Live: https://youtube.com/playlist?list=PLF-fSrHojCgG8V5-7AKVrKgcbtsd-BXti&si=kEOVnNFnLhhhDbYA ———————————— Join Our Team: https://www.scalingwithsystems.com/careers

My team builds you a $167K/month client machine in 8 weeks. You just approve it. Interested? → https://wearetherainmakers.com/demowatch In this video, I'm taking you inside a private consulting session with one of our clients, breaking down his exact funnel, his real numbers, and the three highest-leverage moves that will take him from consistent to completely dialed in. -- Ok, quick intro if we haven't met. I'm Chris Dufey. I run The Rainmakers. We help coaches and consultants do $1M/yr working 2-4 hours a day. Couple years ago I was sleeping on a couch. Wife pregnant. Daughter on the way. She showed up on time. I did not. Fast forward — 4 kids, two houses (Bali + Australia), sold my last company. Now I get to be the guy behind the scenes of some of the best online businesses on the internet. And still do school pickup. Still surf on Tuesdays. Nothing glamorous about it. That's kinda the whole point. The speedrun of how I got here: 18 — Got into personal training. I was the fat kid. Wanted abs. Wanted girls to notice. Whatever, it worked. 21 — Ran a PT agency across Sydney gyms. 25 — Moved to Dubai. First kid. Discovered that new dads can survive on vibes and espresso alone. 27 — Moved to Bali to "start an online business." Translation: I had no idea what I was doing. 28 — Launched a supplement company. Blew it up. (Not proud. Not hiding it.) 29 — Accidentally became a business coach because PTs kept asking how I was living abroad. 31 — Founded Coaches Cartel — coaching + software + virtual teams for fitness pros. 34 — Became a dad of four. 10/10 do not recommend doing this and running a business simultaneously unless you like chaos. 35 — Sold the coaching business. Multi-7-figures. 36 — Started consulting 6/7/8-figure CEOs. $25K/month retainers. Weird flex but ok. 38 — Started The Rainmakers. Today — my team and I build the machines behind some of the best operators online. P.S. — talking to a camera all day gets old. Drop a comment. Ask me something. Disagree with me. Whatever. I actually read them. Instagram: https://www.instagram.com/chrisdufey Substack: https://chrisdufey.substack.com/ Website: https://chrisdufey.com Website: https://wearetherainmakers.com

FREE Self-Scaling Business Workshop: https://getepicsuccess.com/registration-yt WORK With Me: https://getepicsuccess.com/ceo-org   If you've ever: ● Hired someone hoping they would give you time back… only to end up managing more ● Posted a job when you were already desperate and took the best person available that week ● Built beautiful funnels for clients, but treated hiring like an emergency ● Felt like one bad hire cost you months of time, energy, momentum, or revenue   This is why.   In this episode of the Epic Success Podcast / Scaled CEO Show, I'm breaking down how to build an A-Player Hiring Funnel — so the right people are already lined up before you need them.   Because desperate hiring creates dependent teams.   But intentional hiring creates capacity.   Inside This Episode:   ● Why hiring is a funnel, not a fire drill   How most business owners hire from pain — and why that almost guarantees a weaker fit   ● The real cost of a bad hire   Why one A-player can take 10–20 hours off your plate, while one B-player can quietly add more management back onto your calendar   ● How to write an A-player job description   The difference between listing tasks and describing the person, behaviors, values, and ownership patterns you actually want   ● Who this role is for — and who it is NOT for   Why the "not for you" section may be one of the most powerful filters in your entire hiring process   ● The 4-stage A-Player Hiring Funnel   Attract, Filter, Interview, and Bench — so you're not starting from zero every time a role opens   ● How to build your hiring bench before you need it   The simple way to start conversations with future-fit candidates before there's an urgent seat to fill   ● Why hiring impacts your exit value   Because no one pays a premium for a business that only works when you're there   If You're a Business Owner Who:   ● Only thinks about hiring when someone quits or the team is overloaded ● Has made hires that were supposed to give you time back, but created more work instead ● Knows your business depends too much on you being in every decision ● Wants a stronger team, but doesn't want to hire from desperation again ● Needs more capacity to scale without becoming the bottleneck   This episode will show you what's missing.   The Real Shift:   You don't hire when you're desperate.   You build a bench when you're not.   When you treat hiring with the same intentionality you treat client acquisition, you stop settling for whoever is available that week…   and start choosing from people you already believe in.   That's how you build a team that can grow revenue, protect your time, and increase the value of the business without everything depending on you.   Ready to Build This for Real?   Join me live for the Self-Scaling Business Diagnostic, where we:   ● Score your CEO, Team, and Profit systems ● Identify where hiring, ownership, and team capacity are breaking down ● Map what to fix over the next 90 days so your business can scale without you in every fire  

Could you really be one to two shifts away from having the type of healthy relationship you've always wanted? Our guest today, Amy Chan, believes so as she talks about the dating experiment that changed her life (that you all can do too) and how to look at dating like a sale funnel to identify which part is tripping you up. We discuss the 5 stages of dating, why we often want to slide through the most important phase, and how you can create your own dating bootcamp by being the scientist of your love life. To learn more about Amy Chan follow her @missamychan and go to https://missamychan.com Get her new book 'Unsingle' wherever books are sold.----PS We mention dating experiments we've done in the intro, here are the episodes:S13E18: 24-Hour DateS11E11: Politics Aside: A Blind Date ExperimentSeason 10 Episode 9: Love is Blind Part 1Season 10 Episode 10: Love is Blind Part 2Season 7 Episode 1: 2 Blind DatesSeason 3 Episode 3: Dating on a WhimSeason 2 Episode 1: The Blind DateTake our Dating Archetypes quiz: https://howtobedateable.com/Read our book: How To Be Dateable: The Essential Guide To Finding Your Person and Falling in Love: https://howtobedateable.com/Try the Dateable AI Dating Coach: Get personalized advice trained on our years of podcast episodes, courses and frameworks: https://studio.com/dateableFollow us @dateablepodcast, @juliekrafchick and @nonplatonic. Check out our website for more content. Also listen to our other podcasts The Psychology of Relationships and Exit Interview available on Apple Podcasts, Spotify, or wherever you get your podcasts.WE WROTE A BOOK! HOW TO BE DATEABLE (Simon & Schuster) is available now: https://howtobedateable.com/ Want to remove distractions from your dates? Download Brick and get 10% off at https://www.getbrick.app/DATEABLEOur Sponsors:* Avocado Green Mattress: Check out their mattress and furniture sale: https://avocadogreenmattress.com/DATEABLE* Get Rain of Shadows and Endings wherever books are sold or at Kensington Publishing https://www.kensingtonbooks.com* Quince: Get free shipping and 365 day returns at https://quince.com/dateable* Ruggable: Get 10% off your first order, sitewide, with promo code DATEABLE at https://ruggable.comAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

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When ad performance drops, most people start changing everything at once. This episode will help you figure out where the real problem is so you can stop guessing and start making smarter fixes.  Website: https://philgrahamdigital.com

Simon's live update for James O'Brien's morning programme on LBC.  Today:-- Trump TACOs over Iran...again-- Trump's audacious plan to funnel taxpayer cash to his mates-- And it's a big night in Kentucky Republican politics.

This is episode 841. Read the complete transcription on the Sales Game Changers Podcast website. This is the first episode of AI and Sales Brief, a new sub-brand of the Sales Game Changers Podcast. Watch the video of this podcast on YouTube here. The Sales Game Changers Podcast was recognized by YesWare as the top sales podcast. Read the announcement here. FeedSpot named the Sales Game Changers Podcast at a top 20 Sales Podcast and top 8 Sales Leadership Podcast! Subscribe to the Sales Game Changers Podcast now on Apple Podcasts! Purchase Fred Diamond's best-sellers Love, Hope, Lyme: What Family Members, Partners, and Friends Who Love a Chronic Lyme Survivor Need to Know and Insights for Sales Game Changers now! Today's show featured an interview with Zeev Wexler CEO at Viacry, and Tom Snyder, Founder of Funnel Clarity. Find Zeev on LinkedIn. Find Tom on LinkedIn. ZEEV"S TIP: "With the right training and AI, you can take hours, days of work and put them into 30 seconds and get all the information you want for you to be able to push the sale further." TOM'S TIP: "If we can get salespeople to uncover very early on what's changed that has the buyer interested in considering a new solution, and understand who all should be involved in the conversation, now we begin to get a resource that tells us whether it's a qualified opportunity or not."

Send us Fan MailFinding effective targets for Amazon advertising can be challenging for even seasoned sellers. This video demonstrates how to effectively find advertising targets on Amazon, moving beyond basic keyword suggestions and competitor analysis to leverage Amazon's own system for better targeting insights. Learn how to optimize your amazon ppc strategy and improve your amazon sponsored products and amazon sponsored brands campaigns.Need help setting up Amazon ads the right way? Book a coaching call: https://bit.ly/4jMZtxu#AmazonAds #AmazonPPC #AmazonSellers #AmazonAdvertising #MyAmazonGuyWant free resources? Dowload our Free Amazon guides here:Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps00:00 - Finding Better Amazon Ad Targets01:03 - Setting Up a Sponsored Product Campaign01:32 - Why One Product Matters01:58 - Automatic Targeting and Bids03:05 - Automated Rules in Amazon Ads03:56 - Creating the Manual Campaign05:22 - Feeding Terms Into Ad Groups06:35 - CTR and Conversion Rate Filters07:08 - ROAS Filter and 30-Day Performance07:32 - Exact, Phrase, and Broad Campaigns08:16 - How the Keyword Funnel Works08:50 - Automating Amazon Keyword Research-----------------------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Grafana GitHub token breach leads to extortion attempt Microsoft rejects Azure vulnerability report, researcher disputes decision Funnel Builder flaw actively exploited to steal payment data Get the show notes here: https://cisoseries.com/cybersecurity-news-grafan-github-extortion-microsoft-rejects-azure-report-funnel-builder-flaw/ Thanks to our episode sponsor, ThreatLocker ThreatLocker is extending Zero Trust beyond endpoint control. With their recent release of Zero Trust Network Access and Zero Trust Cloud Access, access isn't based on credentials alone, it requires the right user, the right device, and the right conditions. Because as we've seen in recent large-scale CRM breaches, stolen credentials and misconfigurations can expose massive amounts of data. With ThreatLocker, nothing is exposed, and access is limited to exactly what's needed. Learn more and start your free trial today at ThreatLocker.com/CISO.

Related Links:Mastering the Art of Visual Storytelling in Higher Education MarketingThink before you ink: The Three Principles Behind Every Digital Transformation that Actually Work“Beyond the Facelift: Navigating the Website Redesign Journey”“Engaging with ‘First Generation' Prospects: The Power of Visual Storytelling”“The Enormity of Inclusion: The Importance of Authenticity over Aspiration” - - - -Connect With Our Host:Mallory Willsea https://www.linkedin.com/in/mallorywillsea/https://twitter.com/mallorywillseaAbout The Enrollify Podcast Network:The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

The most sophisticated sales funnel ever built isn't from a tech startup. It's not Amazon, it's not Apple, it's not from any business-school case study you've ever read. It's a religion. The man who built it wasn't a theologian or a prophet - he was a science fiction writer who held four Guinness World Records, published 65 million words on a custom typewriter with extra keys for common words like “and” and “the” so he could write faster, and engineered a customer journey that starts with a free personality test and ends with a $380,000 offer delivered on a cruise ship in the middle of the Caribbean. This isn't an episode about what Scientology believes. I'm a Mormon, I've got friends who are Scientologists, and I'm not here to debate theology. This is about the architecture of one of the most sophisticated value ladders ever built in human history - and I walk you through every step in the language every entrepreneur in this audience actually speaks. Free lead magnet, $35 tripwire, $11,200-per-grade core offer, $30,000-a-year high ticket back end, a premium tier only deliverable on a boat, and an “unreleased” next level that's been “coming soon” since 1986. Then I trace their closing technique back to my mentor Dan Kennedy's “find the bleeding neck” framework, and I show you why all of it actually works using a 1951 book by a longshoreman named Eric Hoffer called The True Believer. Key Highlights: ◼️The complete value-ladder breakdown - the free Oxford Capacity Analysis as the lead magnet, the $35 “throwaway” intro courses as the tripwire, the $11,200-per-grade core offers, OT levels that top out on the Freewinds cruise ship, and OT 9 and OT 10 - the “next level” that's been coming soon since 1986 ◼️The Jeff Hawkins direct-response case study every entrepreneur should study - $2,000 in production cost that generated $200 million over 35 years, and the Sigmund Freud unconscious-mind trick L. Ron Hubbard built right into the Dianetics cover art ◼️The “Dissemination Drill” - the 4-step closing technique Scientology recruiters are trained on (contact, handle, salvage, bring to understanding) - and why it's the exact same psychology Dan Kennedy taught me as “find the bleeding neck” ◼️Eric Hoffer's three insights from The True Believer that explain why intelligent, successful people stay in any movement for decades - people join for refuge not doctrine, every movement needs a devil more than a god, and conviction beats content every single time ◼️The single line that separates a movement from a cult - the techniques are identical, the architecture is identical, the psychology is identical, and the only difference is what happens to the person at the end At the end of the day, this episode isn't really about Scientology. It's about the fact that the same architecture that built a $380,000 funnel on a cruise ship is the same architecture I teach entrepreneurs to use every single day. The value ladder works. The bleeding-neck close works. The “us vs. the gatekeepers” enemy works. The conviction that makes people follow you works. The tools are neutral - the only difference between a movement and a trap is what you actually do with the person who walks in the door. So the real question I ask myself every single day - and the one I want you to sit with after you hear this - is: are you building something that genuinely helps the person at the end of your funnel, or are you building a system that uses their pain to keep them paying for forty years? ◼️If you've got a product, offer, service… or idea… I'll show you how to sell it (the RIGHT way) Register for my next event → https://sellingonline.com/podcast ◼️Still don't have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → https://clickfunnels.com/podcast Learn more about your ad choices. Visit megaphone.fm/adchoices

A lot of coaches hit a point where one-on-one work starts to feel maxed out. The client results are there, the demand is growing, but suddenly the business feels heavy. Too many DMs, too many protocols, too many moving pieces. In this episode, Kendra breaks down what it actually looks like to transition from one-on-one coaching into a scalable group program without sacrificing client experience or burning yourself out in the process.She dives into the difference between cohort-style launches versus ongoing enrollment models, why community matters so much in women's health programs, and the systems you need in place before scaling. Kendra also explains why most coaches are trying to grow too early without a real marketing foundation and how building an email list, running webinars, and leveraging paid ads can dramatically simplify client acquisition.This conversation is also a reminder that scaling isn't just about strategy. It's about mindset, boundaries, delegation, and learning how to build a business that actually supports your life instead of consuming it.In this coaching call with Marnee, Kendra discusses: The real reason health coaches plateau even when their offer is working and their close rate is solidThe three things Kendra has seen separate coaches who make it from the ones who don'tWhy persistence beats strategy every single time and what that actually looks like in practiceWhat to do when self doubt, rejection, and a bad week on social media make you want to quitThe mindset shift that turns a struggling health coaching business into a sustainable oneMarnee Dejong's Bio:Marnee DeJong is a certified health coach and former drug and alcohol counselor with a passion for helping women over 40 navigate the hormone chaos of perimenopause. Drawing on nearly a decade of one-on-one counseling experience, Marnee brings a deeply personal and supportive approach to her coaching, helping women in this season of life reclaim their energy, boost their metabolism, and feel like themselves again. She is the creator of a signature four-month hormone and perimenopause program designed to guide women through real, lasting change with the kind of high-touch support that actually moves the needle.Connect with Marnee: https://instagram.com/marnee.dejong  Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy

ResourcesGet the FREE Optimise your Instagram Checklist and 20% off audits!Know exactly what to fix, what to focus on, and what to stop doing. Get your Custom Business AuditRepurpose Ai: Streamline your content creation and repurpose effortlessly with ⁠Repurpose Ai⁠.Later Content Scheduling: Simplify your social media strategy with ⁠Later⁠.Flodesk: Elevate your email marketing with Flodesk – get 50% off your first year using ⁠this link⁠.Other Resources:Submit a question to be featured on the podcast and receive live coaching! Send a voice note or fill out the⁠ question form⁠.Where To Find Us:Instagram:⁠ @sigma.wmn⁠TikTok:⁠ @sigma.wmn⁠Newsletter:⁠ Subscribe here⁠Threads:⁠ @sigma.wmn⁠Your Instagram funnel does not need to be complicated to work well, but it does need to be intentional. In this episode, we break down three simple changes that can help your Instagram convert more consistently, without adding more manual work to your week. If your audience is watching your content but not taking the next step, this episode will show you what may be missing behind the scenes.We explore the overlooked systems that support a high-converting Instagram presence, from automations that help you capture leads instantly, to FAQs that reveal hidden objections, to profile link strategies that make it easier for people to buy. These are practical, strategic changes designed to help women business owners create a smoother client journey and more easeful sales process.If you want your Instagram marketing to feel more supportive, more streamlined and more effective, this episode offers a clear starting point. You will come away with simple ways to improve your Instagram funnel, strengthen your customer journey and turn more followers into warm leads and paying clients.Tune in to hear:How to use Instagram automations to reduce manual work and capture leads straight away.Why frequently asked questions reveal hidden objections that may be blocking conversions.How to structure your Instagram highlights and profile links to guide people towards the right offer.Simple Instagram funnel strategies that support clearer messaging, smoother sales and better conversions.Find the Complete Show Notes Here → ⁠https://sigmawmn.com/podcast⁠In This Episode, You'll Learn:How Instagram automations can save time, improve consistency and support lead generation.Why your audience's questions can reveal what is stopping them from buying.How to address common objections in advance so your content supports conversion.How to create a clearer link in bio strategy that directs people exactly where to go next.Why strategic Instagram highlights can strengthen trust and support your sales funnel.Themes & Time Stamps:0:00 - Instagram Optimisation Tips Introduction0:31 - Free Instagram Optimisation Checklist Download1:00 - Custom Business Audit Services1:46 - How to Automate Instagram DMs for Free2:45 - Why Business Automation Saves You Time3:11 - Auto Replies for When You're Offline3:45 - Rebranding to Attract Higher Caliber Clients5:12 - FAQ Highlights: Overcoming Buyer Objections5:58 - How to Handle Sales Objections on Instagram7:06 - Preempting Customer Questions Proactively7:26 - Using Instagram Highlights Strategically8:30 - Link in Bio Strategy: Front and Center CTA9:12 - Recap: 6 Instagram Profile Optimisation Tips9:30 - Free Instagram Checklist Download

Most brands don't fail because of bad products…they fail because their funnels don't convert. In this solo episode, Nik breaks down the exact funnel strategies behind today's fastest-growing brands and introduces his concept of performance branding: building brand and driving conversions at the same time. He shares a practical playbook for testing angles, finding winning audiences, and turning one idea into a high-converting funnel using listicles, landing pages, and creators. Plus, he breaks down how AI is making it faster than ever to build and scale. If you want to improve conversion and scale smarter, this episode gives you strategies you can start using immediately. --- What's Instant? It's the secret weapon to triple your email revenue with AI-powered flows and campaigns. Instead of sending the same cart reminders to everyone, Instant gives every shopper a personalized email experience: Copy, products, and offers that adapt to your shopper's behavior and purchase history in real time. Emails sent at the exact moment each shopper is most likely to buy. 11+ abandonment flows and smart multi-step campaigns live in minutes. Built for DTC marketers. Made for revenue growth. See why brands are replacing their ESP with Instant: ⁠instant.one/sharma⁠. --- Want more DTC advice? Check out the⁠ Limited Supply YouTube page⁠ for more insider tips. And if you're looking for an instant stream of on-demand DTC gold, check out the⁠⁠ Limited Supply Slack Channel⁠⁠ for Nik's most unfiltered, uncensored thoughts. Check out the Nik's ⁠⁠DTC newsletter⁠⁠ Follow Nik on Twitter:⁠⁠ https://www.twitter.com/mrsharma⁠

In this episode of the Coaches Compass, Mike explains what it takes to produce content that converts. This is more about messaging as a whole and how to deliver a message so strong, it's impossible to ignore. If you need help scaling your business, start your 7-day free trial for The Collective.------------------------------------------------Click here to apply for coaching!For some amazing resources and to be a part of a badass community, join our FB group HEREThe personality assessment is now available online! Click here to take the assessment and find out what your personality tells us about the way you should be training and eating.Take the assessment here!To learn more about Neurotyping, visit www.neurotypetraining.comFollow Mike on IG at @coach_mike_millner

In this episode, Elise plans a romantic trip. Birkan confronts Laura about Michal. Forrest fears telling Molly his plans. Trisha discovers a devastating secret about Rick. Lisa's sexual request puzzles Daniel. Jovon and Anna disagree on their vow renewal. If you like the show Consider supporting us Click the links below! Join our livestreams on Twitch https://www.twitch.tv/420dayfiance Join our Discord server https://discord.gg/pr6wE9sK64 Gain access to The Vault and more https://open.acast.com/public/patreon/fanSubscribe/6354533 Buy our merch! https://www.420dayfiance.com/merch Hosted on Acast. See acast.com/privacy for more information.