Podcast appearances and mentions of Leslie A Hahner

On this episode of the New Books Network, Dr. Lee Pierce (she/they)--Asst. Prof. of Rhetoric and Communication at the State University of New York at Geneseo--interviews Heather Suzanne Woods (she/hers), Asst. Prof. of Communication at Kansas State and Leslie A. Hahner (she/hers), Assoc. Prof. in Communication at Baylor University, on their fascinating new book Make America Meme Again: The Rhetoric of the Alt-Right (Peter Lang, 2019). Make America Meme Again explores memes as a communication phenomenon with cultural effects with a specific focus on how memes circulated toward the end of the Trump campaign to secure support for a white, misogynistic, nationalist agenda. To quote the book, “the most significant tactics of the Alt-right is its use of memes to both lure mainstream devotees and direct larger public discussions. Memes are the nodal points in the ecosystem of this far right collective. The rise of Alt-right digital media, then, is of serious concern in that discourses emerging from this stance play a prominent role in public culture” (3). Make America Meme Again should be of interest to anyone concerned with how internet culture and tactics of persuasion are being deployed by the extreme Right moving into the 2020 election. Learn more about your ad choices. Visit megaphone.fm/adchoices

On this episode of the New Books Network, Dr. Lee Pierce (she/they)--Asst. Prof. of Rhetoric and Communication at the State University of New York at Geneseo--interviews Heather Suzanne Woods (she/hers), Asst. Prof. of Communication at Kansas State and Leslie A. Hahner (she/hers), Assoc. Prof. in Communication at Baylor University, on their fascinating new book Make America Meme Again: The Rhetoric of the Alt-Right (Peter Lang, 2019). Make America Meme Again explores memes as a communication phenomenon with cultural effects with a specific focus on how memes circulated toward the end of the Trump campaign to secure support for a white, misogynistic, nationalist agenda. To quote the book, “the most significant tactics of the Alt-right is its use of memes to both lure mainstream devotees and direct larger public discussions. Memes are the nodal points in the ecosystem of this far right collective. The rise of Alt-right digital media, then, is of serious concern in that discourses emerging from this stance play a prominent role in public culture” (3). Make America Meme Again should be of interest to anyone concerned with how internet culture and tactics of persuasion are being deployed by the extreme Right moving into the 2020 election. Learn more about your ad choices. Visit megaphone.fm/adchoices

On this episode of the New Books Network, Dr. Lee Pierce (she/they)--Asst. Prof. of Rhetoric and Communication at the State University of New York at Geneseo--interviews Heather Suzanne Woods (she/hers), Asst. Prof. of Communication at Kansas State and Leslie A. Hahner (she/hers), Assoc. Prof. in Communication at Baylor University, on their fascinating new book Make America Meme Again: The Rhetoric of the Alt-Right (Peter Lang, 2019). Make America Meme Again explores memes as a communication phenomenon with cultural effects with a specific focus on how memes circulated toward the end of the Trump campaign to secure support for a white, misogynistic, nationalist agenda. To quote the book, “the most significant tactics of the Alt-right is its use of memes to both lure mainstream devotees and direct larger public discussions. Memes are the nodal points in the ecosystem of this far right collective. The rise of Alt-right digital media, then, is of serious concern in that discourses emerging from this stance play a prominent role in public culture” (3). Make America Meme Again should be of interest to anyone concerned with how internet culture and tactics of persuasion are being deployed by the extreme Right moving into the 2020 election. Learn more about your ad choices. Visit megaphone.fm/adchoices

On this episode of the New Books Network, Dr. Lee Pierce (she/they)--Asst. Prof. of Rhetoric and Communication at the State University of New York at Geneseo--interviews Heather Suzanne Woods (she/hers), Asst. Prof. of Communication at Kansas State and Leslie A. Hahner (she/hers), Assoc. Prof. in Communication at Baylor University, on their fascinating new book Make America Meme Again: The Rhetoric of the Alt-Right (Peter Lang, 2019). Make America Meme Again explores memes as a communication phenomenon with cultural effects with a specific focus on how memes circulated toward the end of the Trump campaign to secure support for a white, misogynistic, nationalist agenda. To quote the book, “the most significant tactics of the Alt-right is its use of memes to both lure mainstream devotees and direct larger public discussions. Memes are the nodal points in the ecosystem of this far right collective. The rise of Alt-right digital media, then, is of serious concern in that discourses emerging from this stance play a prominent role in public culture” (3). Make America Meme Again should be of interest to anyone concerned with how internet culture and tactics of persuasion are being deployed by the extreme Right moving into the 2020 election. Learn more about your ad choices. Visit megaphone.fm/adchoices

On this episode of the New Books Network, Dr. Lee Pierce (she/they)--Asst. Prof. of Rhetoric and Communication at the State University of New York at Geneseo--interviews Heather Suzanne Woods (she/hers), Asst. Prof. of Communication at Kansas State and Leslie A. Hahner (she/hers), Assoc. Prof. in Communication at Baylor University, on their fascinating new book Make America Meme Again: The Rhetoric of the Alt-Right (Peter Lang, 2019). Make America Meme Again explores memes as a communication phenomenon with cultural effects with a specific focus on how memes circulated toward the end of the Trump campaign to secure support for a white, misogynistic, nationalist agenda. To quote the book, “the most significant tactics of the Alt-right is its use of memes to both lure mainstream devotees and direct larger public discussions. Memes are the nodal points in the ecosystem of this far right collective. The rise of Alt-right digital media, then, is of serious concern in that discourses emerging from this stance play a prominent role in public culture” (3). Make America Meme Again should be of interest to anyone concerned with how internet culture and tactics of persuasion are being deployed by the extreme Right moving into the 2020 election. Learn more about your ad choices. Visit megaphone.fm/adchoices

On this episode of the New Books Network, Dr. Lee Pierce (she/they)--Asst. Prof. of Rhetoric and Communication at the State University of New York at Geneseo--interviews Heather Suzanne Woods (she/hers), Asst. Prof. of Communication at Kansas State and Leslie A. Hahner (she/hers), Assoc. Prof. in Communication at Baylor University, on their fascinating new book Make America Meme Again: The Rhetoric of the Alt-Right (Peter Lang, 2019). Make America Meme Again explores memes as a communication phenomenon with cultural effects with a specific focus on how memes circulated toward the end of the Trump campaign to secure support for a white, misogynistic, nationalist agenda. To quote the book, “the most significant tactics of the Alt-right is its use of memes to both lure mainstream devotees and direct larger public discussions. Memes are the nodal points in the ecosystem of this far right collective. The rise of Alt-right digital media, then, is of serious concern in that discourses emerging from this stance play a prominent role in public culture” (3). Make America Meme Again should be of interest to anyone concerned with how internet culture and tactics of persuasion are being deployed by the extreme Right moving into the 2020 election. Learn more about your ad choices. Visit megaphone.fm/adchoices

In 2016 you were likely subjected to pepe memes - that little green frog with the shit-eating grin. It turns out he was a far-right trojan horse used to propagate far-right ideas.Memes are huge part of politics, especially on the far-right. These people who otherwise would be considered extremists, have increasingly used memes, or meme magic, or memetic warfare (the list goes on) to subversively push their far-right ideology on otherwise normal people.Memes are themselves not inherently bad. But when harnessed by harmful actors, they can be incredibly dangerous. To discuss memes and how the far-right has weaponized them, I was joined by Dr. Heather Suzanne Woods from Kansas State University and Leslie A. Hahner from Baylor University to talk about their book Make America Meme Again: The Rhetoric of the Alt-Right.We talked about how memes have created a new universal way of communicating between online communities, how the far-right has weaponized memes, how people go from sharing memes to marching in white supremacist rallies and whether the left can hope to match this new way of communicatingShow NotesMake America Meme Again - ebookHow mainstream media helps weaponize far-right conspiracy theories - The ConversationDr. Heather Suzanne Woods - TwitterLeslie Hahner - Twitter