Geeking Over Data: Unveil the power of analytics!

There is a lot of power in tracking your website visitors. But, for some industries there are a few benefits that can help you rock it in this digital ecosystem.In this episode, we are talk about:Three benefits that can help you understand your audienceHow search queries can help you deliver better contentAnd, special analytics tracking for e-commerce brands--ADDITIONAL RESOURCESTweet Us: @analytfiniWork With Us: Let's Uncover Insights

Here's a secret: Data overload can hurt your insights. But, when collecting data for a specific purpose, your goals become easier to achieve!We all want our hard work to lead to success, and the data that you collect can help you to greatly increase your chances of reaching this objective. But, you must collect data for a purpose.Ask yourself:What is your objective?What are you trying to accomplish?And, how can you use the data readily available to you?By setting your objectives and defining relevant metrics, you can begin to develop a way to monitor how well you are reaching your desired goals. --ADDITIONAL RESOURCESThe Blog: Read all about this episode.Workbook: Get your copy of the analytics strategy workbook!Work With Us: Let's Uncover Insights

While browsing through  instagram, I came across a post about an upcoming IOS update that would allow COVID-19 tracking through bluetooth.In today's video we are talk all about the update, and how it's data collection.Tune in to hear my thoughts! And, I would love to hear yours.Tweet us @analytfini or @iamterre, and tell us how you felt about this episode!Thanks for listening! Want to read the official article from Apple validating todays topics? You can check it out here!

Sharing an important story of the time I attempted to launch a digital program.I was marketing to a cold audience. I did not have much of a marketing strategy (aside from running paid ads). And, my launch flopped!But, even though the launch was not a success, I learnt many value insights on why they data analysis that I performed was beneficial in understanding what to do next time.Tune in, and hear the story.Tweet us @analytfini or @iamterre, and tell us how you felt about this episode! Topics From This Episode2:22 – My first launch failed3:52 – Using Google Analytics to gain insight9:12 – How I would have made the launch a successResourcesNeed help understanding your web analytics? We got your back!