Podcasts about kpi

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Best podcasts about kpi

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Latest podcast episodes about kpi

Money Sex Gen X
MSG Presents: "Eric On Money": From Noise To Net Worth

Money Sex Gen X

Play Episode Listen Later Nov 12, 2025 23:28 Transcription Available


Send us a textThis episode goes straight at the “noise” that stalls real progress: money blocks, old scripts, and the beliefs that keep you circling the same results. Eric shares a practical mindset workflow you can use to move from confusion to consistent action. Why? Because just telling someone they need to improve their money mindset is not enough--people need strategy. In this episode Eric covers:Spotting money blocks, including financial imposter syndromeYour money origin story and the scripts it createdA framework to open up to new beliefs and act on themHow to value and improve financial literacy so knowledge equals outcomesUsing mentors and coaches as leverage, not crutchesBuilding habits and routines that make saving, investing, and reviews automaticA weekly check-in that tracks one KPI and one next stepWhy it matters:Clarity beats noise. When you change the script, your choices change, then your numbers change. Support the showJOIN US ON PATREON: FINANCIAL TOOLS: AI powered Financial Coach Fin literacy course Stock course Accelerator SCALE YOUR MISSION BASED ORGANIZATION: https://www.productiveleaders.co/ FOLLOW US ON YOUR FAVORITE PLATFORM: MSG You Tube MSG LinkedIn MSG Facebook MSG Instagram MSG Tik Tok FOLLOW ERIC AND SCOTT: Eric: https://www.linkedin.com/in/ericmcloyd/ Scott: h...

With Great Power
Unconventional lessons in customer experience

With Great Power

Play Episode Listen Later Nov 11, 2025 24:57


In Nigeria, tens of millions of people live without access to reliable power. Utibe Bassey grew up in Lagos, and knows what it's like to not have electricity to perform simple daily tasks. When she moved to the United States as a teen, she didn't think much about electric utilities. But she did think about how managers treat employees – a thought spurred by an unfortunate instance she witnessed while working at a fast food chain. Ever since then, Utibe has refined her personal philosophy, “Love as a KPI,” which prioritizes kindness and human connection in the workplace. As we prepare for our season six launch, we bring you one of our favorite episodes from season three of With Great Power. In this rerun episode, Utibe tells Brad about how she puts her personal philosophy to work at Dominion Energy, where she is vice president of customer experience. She also talks about what it means to work in the power industry, having lived without access to reliable power in her youth.  Credits: Hosted by Brad Langley. Produced by Erin Hardick. Edited by Anne Bailey. Original music and engineering by Sean Marquand. Stephen Lacey is executive editor. The GridX production team includes Jenni Barber, Samantha McCabe, and Brad Langley.

TimTalks
Own Your Data, Ditch the Feelings with Brooke Furniss

TimTalks

Play Episode Listen Later Nov 11, 2025 30:43


From athletic trainer to one of the most outspoken voices in automotive, Brooke Furniss has built her career on one rule — facts, not feelings. In this episode, Tim sits down with Brooke to unpack how a corneal transplant, a detour into DealerSocket, and years inside dealerships led her to build a platform that defends dealers, challenges vendors, and demands truth in an industry full of noise.What follows is a raw, funny, and powerful look at leadership, humility, and the courage to say what others won't. Brooke and Tim dive into data transparency, fake dashboards, shiny-object distractions, and why the best leaders are humble enough to learn through pain. This one's part masterclass, part therapy session, and all heart.00:00 Tim welcomes Brooke — and sets the tone for an unfiltered conversation01:03 The unexpected start: from athletic trainer to the automotive world02:29 How a corneal transplant changed everything04:06 The DealerSocket years and seeing every side of the business05:59 Why Brooke walked away from selling and started giving dealers a voice06:47 Tim on vanity metrics and the only KPI that really matters07:54 Brooke breaks down the data fight — and why most dealers don't own theirs09:45 “Performance over pizzazz”: chasing shiny objects vs. chasing results12:52 Kickbacks, broken processes, and calling out industry excuses14:22 What “people first” really means when culture gets tough16:59 The biggest killer in any dealership: pride18:18 How true leaders stay humble — and why that's rare26:30 Brooke's message to new leaders: research, resilience, and never losing your voiceLearn more about Brooke Furniss at https://www.linkedin.com/in/brookefurniss/Watch the Facts, Not Feelings podcast: https://www.youtube.com/playlist?list=PLIY-PixNsvgD1nrRFiw5xoNfU3rY6ojPyConnect with Tim Cox at https://www.linkedin.com/in/tim-cox-29065a7/Listen to more episodes of Tim Talks at https://www.carnow.com/timtalks/

Talking Billions with Bogumil Baranowski
Rupert Mitchell: Are We Extrapolating Wrong Again? | A Macro Veteran on Chinese EVs, AI Hype, and Why Things Are Never as Good or Bad as They Seem

Talking Billions with Bogumil Baranowski

Play Episode Listen Later Nov 10, 2025 59:35


Rupert Mitchell is a capital markets veteran with 30 years of institutional experience across three continents who now runs Blind Squirrel Macro, combining mythology, storytelling, and contrarian thinking to help investors understand why narrative often matters more than numbers in macro investing.Episode Sponsor: Fiscal AI is a modern data terminal that gives investors instant access to twenty years of financials, earnings transcripts, and extensive segment and KPI data—use my link for a two-week free trial plus 15% off: https://fiscal.ai/talkingbillions/3:00 - Rupert discusses the British education philosophy: learning to learn rather than narrow vocational training, creating adaptable generalists who aren't limited by having "an amazing hammer where everything has to look like a nail"6:00 - Bearings collapse story: Fresh graduate Rupert spent his entire £400 bonus on a briefcase (still uses it 30 years later) hours before the 250-year-old merchant bank collapsed overnight due to Nick Leeson's derivatives trades11:00 - Key lesson from Bearings: "Things are never as bad as you fear or as good as you would hope" - the "we're so back, it's so over" cycle teaches moderation in expectations and avoiding extrapolation extremes16:00 - The mythology connection: Rupert's father, a military history writer, taught him that "most people don't really have a sense of history beyond about five or 10 years" - understanding cyclical patterns creates edge21:00 - Chinese EV revolution firsthand: Witnessing Mercedes lose luxury market dominance to BYD in China taught Rupert that establishment brands can fall faster than anyone expects when technology shifts33:00 - The generalist advantage: "I'm never baffled or scared of a new product, topic, market or theme" - breadth beats depth when markets constantly evolve and surprises come from unexpected directions45:00 - AI investment paradox: Despite machine learning being used in biotech for years, healthcare hasn't announced breakthrough cycles - this "monkey on my back" makes Rupert question AI hype narratives54:00 - On success: "Success has to be being proud of what you've done, right? And that's not a number. Some of the most miserable people I know are wealthier than God"Podcast Program – Disclosure StatementBlue Infinitas Capital, LLC is a registered investment adviser and the opinions expressed by the Firm's employees and podcast guests on this show are their own and do not reflect the opinions of Blue Infinitas Capital, LLC. All statements and opinions expressed are based upon information considered reliable although it should not be relied upon as such. Any statements or opinions are subject to change without notice.Information presented is for educational purposes only and does not intend to make an offer or solicitation for the sale or purchase of any specific securities, investments, or investment strategies. Investments involve risk and unless otherwise stated, are not guaranteed.Information expressed does not take into account your specific situation or objectives, and is not intended as recommendations appropriate for any individual. Listeners are encouraged to seek advice from a qualified tax, legal, or investment adviser to determine whether any information presented may be suitable for their specific situation. Past performance is not indicative of future performance.

Yoga Biz Camp with Michael Jay
Plan Your 2026 Yoga Studio Year Using Real Data. Not Hope.

Yoga Biz Camp with Michael Jay

Play Episode Listen Later Nov 10, 2025 28:06


Text me Your email for my Booking Link“You can't grow what you don't measure — but once you measure it, you can design a studio that feels as good as it looks on paper.”In this episode, Michael Jay breaks down exactly how he helps yoga studios around the world plan for the new year — using real booking system data, not guesswork.You'll learn:• Why your attendance and sales tell two completely different stories — and why both matter.• The high-energy windows every yoga studio should plan around: early November, Black Friday, early December, and early January.• The natural low periods you need to protect (hello, February

Therapy For Your Money
Episode 191: What Your Tax Accountant Wishes You Knew

Therapy For Your Money

Play Episode Listen Later Nov 7, 2025 29:45


Taxes can feel overwhelming, but you don't have to figure it out alone! In this episode, I'm joined by two of GreenOak's tax wizards, Morgan and Linda, for an honest, friendly conversation about the tax questions we hear most from practice owners. We're talking real-life scenarios, the little things that trip people up (and how to avoid them), and why you really shouldn't take tax advice from Facebook groups or TikTok. We want you to feel a little more confident—one step at a time.Whether you're still figuring out your business entity, not sure about “finding deductions,” or just want to keep things simple, you'll leave this episode feeling empowered and maybe even a little relieved. Bring your coffee (and your questions) and let's dive in!Links and ResourcesMoney for Therapists Practice Startup - https://www.greenoakaccounting.com/startupGreenOak Accounting - www.GreenOakAccounting.comTherapy For Your Money Podcast - www.TherapyForYourMoney.comProfit First for Therapists - www.ProfitFirstForTherapists.comProfit First Academy - www.ProfitFirstForTherapists.com/Academy Podcast Production and Show Notes by Course Creation StudioGet our free KPI tracker to see how you practice measures up to others in the industry! www.therapyforyourmoney.com/kpi

Framtidens E-Handel
Från Tjänst till Varumärke: Dashls Strategiska Pivot mot Lönsamhet - Nina Akbari, Dashl #331

Framtidens E-Handel

Play Episode Listen Later Nov 7, 2025 67:24


Nina Akbari, grundare Dashl, gästar podden Framtidens E-Handel och delar med sig om Dashls resa från en digital bokningstjänst till ett fysiskt beauty-varumärke med egna beauty bars, produkter och retailpartnerskap, och hur de byggt ett framgångsrikt koncept i en konkurrensutsatt bransch. Vi pratar om kundupplevelse, varumärkespositionering, retailstrategi och hur Nina som entreprenör behövt vara resilient och anpassningsbar i en snabbt föränderlig marknad.06:30 – Från bokningstjänst till plattform – pivoten som förändrade allt12:10 – Balansen mellan tech och estetik – varumärke som konkurrensfördel14:45 – Expansion i salonger, popup-koncept och beauty corners i retail18:00 – Hur Dashl samarbetar med kedjor och stärker sina partners21:00 – Lärdomar om skalbarhet: vad som går att replikera – och inte24:00 – B2B vs B2C – olika strategier för olika målgrupper27:30 – Kunddata, lojalitet och hur Dashl använder CRM för tillväxt34:10 – Ledarskap i tillväxtfas – rekrytering och kultur som drivkraft46:00 – Dashls expansion i Europa och hur de väljer marknader49:30 – Strategin bakom Dashls egna produkter och vertikaler53:00 – Hur man mäter framgång – KPI:er bortom intäkterHär hittar du Nina & Dashl:https://www.linkedin.com/in/nina-akbari/ https://dashlbeauty.comSponsor:https://www.svea.com/sv-se AI Breakfast for Digital Leaders - 25 Nov: https://www.bluestonepim.com/events/ai-breakfast-for-digital-leaders?utm_source=adobe+se&utm_medium=partner+mkt&utm_campaign=ai+commerce+breakfast+2025&utm_content=lp Följ Björn på LinkedIn:https://www.linkedin.com/in/bjornspenger/ Följ Framtidens E-handel på LinkedIn:https://www.linkedin.com/company/framtidens-e-handel/ Besök vår hemsida, YouTube & Instagram:https://www.framtidensehandel.se/ https://www.instagram.com/framtidens.ehandel/ https://www.youtube.com/channel/UCEYywBFgOr34TN8NtXeL5HQPoddproducent och klippare Michaela Dorch & Videoproducent Fredrik Ankarsköld:https://www.linkedin.com/in/michaela-dorch/ https://www.linkedin.com/in/ankarskold/ Tusen tack för att du lyssnar!Support till showen http://supporter.acast.com/framtidens-e-handel. Hosted on Acast. See acast.com/privacy for more information.

Radio Next
Dal carrello al cantiere: l'e-commerce che installa

Radio Next

Play Episode Listen Later Nov 7, 2025


Climamarket non è "solo" un e-commerce: è la dimostrazione che quando un'azienda parte da una filiera reale, la accorcia e la ricompone intorno al cliente, il digitale diventa moltiplicatore di valore, non vetrina di prezzo. La storia raccontata ai microfoni di Radio Next da Emanuele Scilanga, direttore generale di E-Globe S.p.A., è istruttiva per chiunque operi in mercati maturi e ultra-competitivi come la climatizzazione e il riscaldamento. Il punto di svolta? Portare online non soltanto il catalogo ma la promessa del negozio fisico: consulenza, trasparenza, installazione chiavi in mano. Siamo davvero pronti a misurare il nostro e-commerce sulla qualità del servizio, e non sullo sconto in homepage? Per E-Globe la risposta è sì, perché il cliente non cerca un "prodotto" di efficientamento energetico: cerca una soluzione che funzioni, sia installata a regola d'arte e arrivi nei tempi che la vita di oggi impone. Da qui l'impegno a garantire in Italia la consegna con installazione in cinque o sei giorni lavorativi "con un click": una value proposition semplice da capire, difficile da replicare senza un'organizzazione end-to-end e una rete di partner davvero selezionata. Dietro c'è una scelta strategica chiara: spostarsi dalla pura distribuzione al servizio completo, evitando la trappola dei marketplace dove si compete solo sul prezzo. È un messaggio a tutti i brand e i retailer che fanno fatica a difendere margini e identità: la differenza non la fa l'algoritmo di bidding, la fanno la consulenza e l'esecuzione. Quali processi e competenze servono per sostenere questa promessa? In primo luogo una rete di installatori costruita negli anni, qualificata su sicurezza e standard operativi, e gestita come asset critico, non come "ultimo miglio" da improvvisare. La selezione è progressiva: si parte "larghi" e si ottimizza, con criteri oggettivi di qualità e affidabilità. Così l'azienda può dire al professionista di Pescara (o di Aosta): "domani ti affido un cliente, tu installa e rispetta il percorso di qualità; al resto pensiamo noi". È un capovolgimento rispetto al modello tradizionale: il partner non deve fare CRM o generazione di lead, perché la piattaforma si prende carico di orchestrare domanda, logistica, compliance. Un invito a tanti operatori B2B italiani: siete disposti a portare in casa vostra il "pezzo di servizio" dove nasce il valore?Secondo pilastro: la trasparenza. Prezzi, condizioni, tempi, responsabilità. In un settore affollato, la frizione informativa è spesso la vera barriera all'acquisto. Rendere visibile ciò che normalmente è opaco-dal preventivo all'installazione-non è un vezzo di UX, è una leva commerciale. Ogni manager e-commerce dovrebbe chiedersi: quanta incertezza sto scaricando sul cliente? Posso trasformarla in promessa contrattuale e, quindi, in vantaggio competitivo?Terzo pilastro: il capitale. La scelta di quotarsi in Borsa non è stata un esercizio di immagine: ha abilitato raccolta di risorse per un piano industriale più ambizioso, ha consolidato la credibilità verso partner e fornitori e ha reso possibili operazioni straordinarie, come l'acquisizione della spagnola Bayona-oggi Climamarket Europe-che ha accelerato il posizionamento internazionale. È una lezione utile per chi scala dal regionale al nazionale (e oltre): il passaggio non si fa solo aumentando il budget media, ma costruendo solide fondamenta finanziarie e istituzionali. Ci chiediamo spesso se "il digitale" basti a crescere: questa esperienza dice che il digitale va innestato su scelte corporate-governance, finanza, M&A-coerenti con l'ambizione. Quarto pilastro: il talento. La conversazione scardina un luogo comune duro a morire-il digitale è "solo" Milano-e mette al centro la leva più sottovalutata delle imprese del Sud: le competenze che ci sono, che possono rientrare, e che si fidelizzano quando l'azienda dà voce, responsabilità e traiettorie di crescita. Non è retorica: se la piattaforma digitale consente di vendere e servire clienti ovunque, allora l'organizzazione può attrarre profili ovunque e riportare a casa professionalità emigrate, a patto di offrire un progetto credibile, processi chiari e un ambiente dove le persone contano davvero. La domanda da manager è brutale: stiamo ripensando ruoli, formazione e percorsi per far sì che i team periferici siano centrali? O continuiamo a cercare profili "copy-paste" nel raggio di tre fermate di metro?C'è poi un messaggio operativo destinato a PMI e retail tradizionali: "credere" nel digitale significa dotarsi di una presenza che accompagni ogni fase del customer journey, anche quando l'acquisto si chiude nel negozio fisico. Oggi, con l'avvento dell'intelligenza artificiale conversazionale, la discoverability non passa solo dal motore di ricerca, ma da risposte che gli utenti ottengono in chat. Questo impone contenuti chiari e strutturati, schede prodotto ricche, politiche di prezzo leggibili, FAQ utili, e soprattutto una logistica del servizio (installazione, resi, manutenzione) disegnata per essere promessa e mantenuta. Siamo pronti a misurare KPI che contano davvero-lead to install, time-to-comfort, NPS post-intervento-invece di fermarci al CTR della campagna?Il caso Climamarket suggerisce anche un'architettura di crescita per chi opera in settori "heavy": 1) posizionamento sul valore totale della soluzione, non sul prezzo del singolo componente; 2) orchestrazione di partner locali con standard condivisi e incentivi corretti; 3) contratti e processi che rendano misurabile la promessa (tempi, sicurezza, qualità); 4) uso della leva finanziaria per scalare mercati e consolidare brand; 5) cultura organizzativa che metta le persone-clienti e team-al centro. È un framework replicabile in molti comparti, dall'arredo bagno alle caldaie fino all'home improvement: ovunque l'installazione sia parte integrante dell'esperienza, l'e-commerce di prodotto che diventa e-commerce di soluzione crea barriere all'entrata più solide di qualsiasi sconto.Infine, una riflessione di governance digitale: la "libertà dell'utente" evocata da Scilanga non è uno slogan, è design del servizio. Vuol dire poter scegliere tempi, modalità, trasparenza sul prezzo, canali di supporto. Per ottenerla, l'azienda deve rinunciare a un po' di controllo interno-aprire API organizzative, standardizzare flussi, accettare la disciplina della misurazione-per guadagnare fiducia esterna. È un cambio di mentalità che separa chi "fa e-commerce" da chi costruisce piattaforme di business. La domanda che resta sul tavolo, per tutti: stiamo progettando i nostri canali digitali come se dovessimo installare-non solo vendere-ciò che promettiamo? Perché è lì, nel momento della verità, che si vince la partita.

Property Lifestyle Mastery | Build a property investment business that creates financial freedom
S2-31. KPI's: they can drive you or derail you - how to get them right in property

Property Lifestyle Mastery | Build a property investment business that creates financial freedom

Play Episode Listen Later Nov 7, 2025 47:55


Property Lifestyle Mastery Podcast Season 2 Episode 31 | KPI's: they can drive you or derail you - how to get them right in property Most property investors are busy.But the ones who actually scale their business and buy back their time?They make time to know their numbers.In this week's episode of Property Lifestyle Mastery, Dom and Dave (a.k.a. Detail Dave) break down how Key Performance Indicators (KPIs) turn your daily actions into measurable results.You'll discover:- The simple monthly KPI routine that transforms results- How to track your deal and investor pipelines the smart way- Why numbers don't lie — and how to use them to stop wasting time- The dangerous KPIs that can secretly derail your progressThis episode will help you swap overwhelm for clarity...and effort for real, measurable growth.Grab a copy of Jackie's book at⁠⁠⁠⁠www.property-strategy.com/book⁠⁠⁠⁠, or⁠⁠⁠⁠https://amzn.to/4fRzLG6Subscribe to our newsletter⁠⁠⁠⁠www.property-strategy.com/insights⁠⁠⁠⁠Connect with us at ⁠⁠⁠⁠www.property-strategy.com⁠⁠⁠⁠,or hi@property-strategy.comConnect with Jackie & Dave at⁠⁠⁠⁠www.facebook.com/jackietomes1⁠⁠⁠⁠⁠⁠⁠⁠www.instragram.com/tomesjackie⁠⁠⁠⁠⁠⁠⁠⁠www.linkedin.com/in/jackietomes/⁠⁠⁠⁠Connect with Dom at⁠⁠⁠⁠https://www.instagram.com/dombeecheno/⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/DomBeecheno⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/dominicbeecheno/⁠⁠

1% Podcast
Ep. 120 - Andrea Colombi

1% Podcast

Play Episode Listen Later Nov 7, 2025 64:31


"A volte qualcuno nella tua vita ti fa sentire sbagliato."Inizia così il racconto incredibile di Andrea Colombi, partito da una sensazione di "irritazione" e una "fame" incredibile, e arrivato oggi a definire il suo ruolo di Country Manager in Yamaha come "il lavoro più bello del mondo".In questo episodio dell'1% Podcast, Andrea ci porta dentro il suo viaggio ventennale: da analista assunto nel 2006, con il solo bisogno "che qualcuno credesse in lui", a leader di una filiale da cui dipendono 2.000 famiglie. È una masterclass sulla leadership umana, dove i KPI e i fatturati "non sono l'obiettivo, ma la conseguenza" di quello che fai.Il suo percorso di consapevolezza inizia con un viaggio a Barcellona, il momento esatto in cui ha capito di "andare bene così" e ha smesso di sentirsi "sbagliato". Questa consapevolezza lo ha portato a capire che per guidare servono più soft skill che hard skill: saper leggere un bilancio è la base, ma non serve a nulla se non è "connesso" dall'empatia.Andrea ci offre una visione unica sul mercato, sfatando il mito della "crisi": ci svela, infatti, che il mercato delle moto è al suo picco massimo da 15 anni. Parliamo anche dell'impatto di icone come Valentino Rossi e di come abbia trasformato la MotoGP in un fenomeno mainstream, e di come il DNA racing di Yamaha sia nato vincendo la prima gara solo 10 giorni dopo la fondazione nel 1955.Questa è una storia che parla di innovazione, di coraggio (che non sempre coincide con l'opportunità) e di come connettere i numeri ai valori.Guarda l'episodio completo per scoprire la storia di Andrea Colombi!

Impact Theory with Tom Bilyeu
Blue Wave Backlash: New York's Socialist Gamble & The Market's Sudden Crash | The Tom Bilyeu Show

Impact Theory with Tom Bilyeu

Play Episode Listen Later Nov 6, 2025 68:55


In today's episode, Tom Bilyeu and Drew dive headfirst into America's current political and economic landscape, unpacking the recent “blue wave” of Democratic wins—including Zoran Mamdani's victory in NYC—and what it signals for the future of governance, policy, and the middle class. The conversation kicks off with heated reflections on the consequences of political shifts, examining the impact of progressive policies, the perennial debate over wealth and poverty, and the mechanics of economic systems that are driving so much division. Drew shares candid thoughts on why some policies, while well-intentioned, might be leading us toward more hardship, especially for the working class—all while painting vivid analogies connecting personal growth, historical lessons, and even Greek myths to our current reality. From government shutdowns and fiscal responsibility to the behind-the-scenes drama of Congress and power plays among billionaires, no stone is left unturned. The episode even touches on breaking news like the UPS cargo plane disaster, the precarious state of America's air travel infrastructure, and technological leaps with wireless brain implants, before rounding out with world affairs like Tommy Robinson's acquittal in the UK. Join Tom Bilyeu and Drew as they challenge conventional wisdom, debate the path forward, and highlight why cultivating a thriving middle class may just be the greatest KPI for America's future. Strap in for a thought-provoking, entertaining journey through politics, policy, tech, and human nature—this is Impact Theory at its most unfiltered. ButcherBox: Your choice of holiday protein — ham or turkey in your first box, or ground beef for life — plus $20 off at https://butcherbox.com/impact Bevel Health: 1st month FREE at https://bevel.health/impact with code IMPACT Linkedin: Post your job free at https://linkedin.com/impacttheory HomeServe: Help protect your home systems – and your wallet – with HomeServe against covered repairs. Plans start at just $4.99 a month at https://homeserve.com Netsuite: Right now, get our free business guide, Demystifying AI, at https://NetSuite.com/Theory True Classic: Upgrade your wardrobe at https://trueclassic.com/impact Cape: 33% off with code IMPACT33 at https://cape.co/impact Surfshark: Go to https://surfshark.com/bilyeu or use code BILYEU to get 4 extra months of Surfshark VPN! AirDoctor: Up to $300 off with code IMPACT at https://airdoctorpro.com Raycon: Go to https://buyraycon.com/impact to get up to 30% off sitewide. Found Banking: Try Found for FREE at https://found.com/impact What's up, everybody? It's Tom Bilyeu here: If you want my help... STARTING a business: join me here at ZERO TO FOUNDER:  https://tombilyeu.com/zero-to-founder?utm_campaign=Podcast%20Offer&utm_source=podca[%E2%80%A6]d%20end%20of%20show&utm_content=podcast%20ad%20end%20of%20show SCALING a business: see if you qualify here.:  https://tombilyeu.com/call Get my battle-tested strategies and insights delivered weekly to your inbox: sign up here.: https://tombilyeu.com/ ********************************************************************** If you're serious about leveling up your life, I urge you to check out my new podcast, Tom Bilyeu's Mindset Playbook —a goldmine of my most impactful episodes on mindset, business, and health. Trust me, your future self will thank you. ********************************************************************** FOLLOW TOM: Instagram: https://www.instagram.com/tombilyeu/ Tik Tok: https://www.tiktok.com/@tombilyeu?lang=en Twitter: https://twitter.com/tombilyeu YouTube: https://www.youtube.com/@TomBilyeu Learn more about your ad choices. Visit megaphone.fm/adchoices

Dental A Team w/ Kiera Dent and Dr. Mark Costes
Achieve Work/Life Balance WITHOUT Sacrificing Production

Dental A Team w/ Kiera Dent and Dr. Mark Costes

Play Episode Listen Later Nov 6, 2025 22:14


Kiera shows listeners multiple places in life where there's likely opportunity for more balance, freedom, play, and ease by: Maximizing the hours you already work. Protecting your time like a CEO. Empowering your team to own their roles. Episode resources: Subscribe to The Dental A-Team podcast Schedule a Practice Assessment Leave us a review Transcript: Kiera Dent (00:00) Hello, Dental A Team listeners, this is Kiera and I am so excited because I love this topic and I hate this topic and it's such a great one and all of you are gonna be so excited about it and it's work-life balance without sacrificing production. Yep, you better believe that it is true and I'm here to show you today how you can do this.   but I really hate this terminology of work-life balance. So if you're new to the Dental A Team, welcome, hello. I'm so excited to have you here. If you've been here with us for a long time, high five, hugs. I'm so grateful you've been a part of this journey and I'm so excited to share with you tips, tricks. ⁓ And again, remember, sometimes the greatest form of learning is remembering what you already know. So these might be tips that you've heard before, but hopefully today it hits you differently because no man who's walked through a river is ever the same man because he...   is not the same man and the river is not the same river. So you today, you're not the same person, you're not the same practice, you're not the same scenario. So wherever you are, I'm super excited for you to figure out how to get this like balance and bliss in your life. And I hope you're ready for it. So the reality is like, I used to feel, and I don't know where this came from, like, why do we feel that we always have to like grind like our nose to the brim? Like we have to work so hard and we have to just grind so hard to get to success.   that like you just hate your life. Like why is it, why is it this like busyness and this exhaustiveness and this tired to be successful? Like why, where? And so I do believe that you can have balance and performance that can coexist, that you can be productive and balanced. And so the reality is we're going to walk through some of these pieces for you to help you see where could I maybe strike a little more balance, a little more freedom, a little more play, a little more ease in my life.   And that's maybe the better term of like work-life balance is more ease. It's more flow. It's more, I think just intentional. And how can I do that? So you guys, I love this. think that you should be something that I'm really passionate about is work and life. I'm very passionate about you being the best version of yourself in your life. That way you can show up as the best version of yourself for work. do not believe, Tiff and I talk about this all the time. Like outside of Dental A Team public's eye.   all the time about how work and life are not separate. It's like we think about these two halves and it's like, no, it's one. You're one person. You're going through this and it's like, well, here's half of me that's work. Here's half of me that's life. And it's like, no, no, no, no, no. How can I, Kiera, be the best version of myself that like feels balanced or ease or flow or calm or any of those things? Cause balance to me, don't love. Balance feels like I've got to like have my weight in front of me be equal.   ⁓ But flow to me is like a river flows and sometimes it's faster and sometimes it's slower and all of that's correct. And so this is something where for you to be the best version of yourself, for you to still be productive at the office while being the best version of you, ⁓ I think is what today's podcast will be about. So this is something where it's like, if you feel you are stretched thin or overwhelmed or you don't know how to produce without overworking and if you stop or slow down and get off the hamster, well, you're afraid that it's all gonna crash and burn. Well, hi, I'm Kiera.   I'm your personal therapist today ⁓ and I'm here to help you realize that that's not the reality, that there's a better, easier way to do it. And I'm here to give you a couple of quick steps that hopefully will take you through that ⁓ because I was there, I've seen offices do it and we've helped offices, hundreds, like literally hundreds and thousands of offices get out of that hamster will.   and into the flow that they were looking for. Tiff said it once and she was like, imagine Phoenix traffic. If you've never been to Phoenix, we'll do Chicago traffic, we'll do Texas traffic. Like you name it, big city traffic. She's like, just imagine if you're sitting there and this is like your life and you're sitting there and you're in this bumper to bumper traffic. And then all of a sudden you see that like better than even like an HOV or carpool lane. Like there's just like the way it strikes me like a lucky charm. Like it's like, ah, like the angels are singing. It's this gold path over there or like the yellow brick road. And you're like,   say, well, like I could get out of this nonsense over onto that lane. And like everybody, there's no traffic. There's no slowing down. It is just this easy breezy, like truly like, hope you guys can visualize this like golden path road with gold light over it. And everybody on that road is just so happy. And yet you're sitting here hating your life because you're sitting in all this nonsense traffic. Well, that's kind of hopefully how this feels of like, let's teach you how to get over into that.   that lane that you didn't even know existed today and give you some tangible tips to that. So number one is going to be maximize the hours that you already work. So let's have it like, ⁓ we did this awesome thing ⁓ at a conference and ⁓ we're talking about this and this is so fascinating to me, okay? So in a given week, there's 24 hours in a day. Yes, everybody following? And there's seven hours or seven days in a week, okay?   So if we take that, I love some good numbers, I love some good math. So 24 hours in a day, and we have seven days in a week, that's 168 hours, all right, in a given week, okay? So now, let's say I'm gonna be really generous to you. We know, let's say, let's just, mean, Dennis, let's give you, like, we're gonna work 40 hours in a week. You might say I work more than that, that's okay. I'm just gonna subtract 40 right now, okay? So that leaves us with 128 hours in a week.   Now you're like, well, Kiera, we also have to sleep. I got you. I'm going to be real generous and I'm going to give you eight hours of sleep times seven days. That's 56 hours. None of you are out there probably sleeping eight hours. As you should be prioritizing this, I do not want to be scrimping on sleep because I think sleep is one of the most important things you can do for yourself. So we have 128 hours after the 40 hour work week. We've got 56 hours of sleep minus 128. That leaves us with 72 freaking hours a week. And my question is, what are you doing with those hours?   Now you might say, Carrie works 60 hours. Fantastic, you still have 52 hours if you're working a 60 hour work week, which I hope and pray you're not working 60 hours. So let's get it to where maybe I don't wanna be working even 40 hours and I would prefer to even work 30 hours. Well then if I gave you 30 hours, you're up to 82 hours a week of extra time. And people are like, Carrie, I don't have time, I don't have time. 72 hours, 72 in a week outside of sleeping and work.   Now you're like, well, I've got to make dinner and I've got the kids fine go for it, but there's still so many hours. And I, when I heard this, I was like, yeah, what am I doing with those 72 hours? Like, all right. So maybe I could do like an hour of workout every day. All right. So like, let me just put out like seven hours there. Like, okay, 72. Let's just take this down 72 minus seven hours. All right. I'm down to 65 hours. Well, you know, I've got to like, hang out with my kids. Like we're at soccer, we're at camp. Like that takes, okay. Count it up. How many hours? Like drive time and all of that.   Let's give you like, okay, shoot, you're at 15 hours a week, which honestly, I guarantee you're not putting 15 hours of soccer and camp and all that in a given week. Maybe you are, but honestly, that's a lot. That's like two full days of work plus some extra time. So if we're at that, you're still at 50 hours and we're not scrimping sleep. We're not scrimping work. We're not scrimping kid time. We gave you an hour of workout every single day.   something to think about. So in this step one, to be able to have this balance or flow or best version of you is to maximize the hours you already have. So ⁓ me and Chad GPT, I named her Wanda. I hang out with Wanda all the time and I'm like, all right, you're the most brilliant scheduler of all time. You're the most productive business coach. Like you teach me how to maximize my time. And Wanda gives me some really good things. And it was interesting because I started looking like I realized   that I was spending an extra 30 minutes going to the gym every single day with how far away it was. And I was like, all right, well then that actually adds up. What if I just bought a home gym? Like there are solutions. What if I got weights, free weights? have my personal trainer. She could create some. So I go to the gym X amount of days and I work from home X amount of days. Could that help out? Like that would give me some time back in there. And so it's really like, how can you maximize the hours that you already have in your life to then maybe have a bit more fun?   Like I don't want all scheduled. I want fun. I want to hang out with Jason. I want to be able to like you guys I used to not watch TV at all because I felt like it was an absolute waste of time because I wasn't making money and I wasn't doing something productive. Literally I was like, nope, this is an absolute waste of time. And I'm like, but I like to watch a show and laugh with my husband. I like to be able to go hot tibbing at night with my husband. I love to go for walks with my husband. I love to go hiking. I love to spend time with my parents and I want to do it.   without guilt. It's like being able to like eat all the ice cream that you could ever want to eat without gaining any weight or whatever your favorite thing is that you're like, I just wish I could eat all that, not worry about the calories. Well, this is how you can have un like guilt free time for yourself, guilt free time with family, guilt free time with friends, because we have like, you break it down. I guarantee you, we're still going to find hours for you. So how can we better use it? And then what's awesome is when I work with offices, I'm like, sweet.   You only working four days a week? Fantastic, let's go for it. Let me do 32 hours a week. Beautiful. And you know what's crazy is I usually can help them produce the same as they were producing in five days and four days and then they're able to get a whole day back in their world. Or they're like, I have nowhere I could ever put admin time in. And I'm like, sweet, challenge accepted. How much time do you want? Two hours a week, three hours a week? Great, I'm gonna block it on Wednesdays from eight to 12.   I'm taking four hours out and I'm gonna show you how we can build a schedule that will produce more than you're making right now and give you the four hours of admin time so you don't have to take this home with you. So we block schedule, we prioritize, we put things in place. You literally like, we eliminate gaps, we're proactive, we ⁓ maximize our time and our schedule, we have our morning huddles to align our teams, everybody chart preps, we look through what we need to have. We're all doing the pieces and we're maximizing our time that we already have. Front office team members, seriously like.   Don't insurance verify every single person like in order call Delta Dental and get all of them done and then all your MetLife's and all your Etna's so we're not spending time like wastefully and you can maximize this and I will tell you when doctors shift like this and teams shift like this, we're talking 10, 20, 30, 40, a hundred grand extra a month that we're able to squeeze in the juice with no extra time. Usually even less time. I don't want more hours. I don't want more work for teams. I want less work and more efficiency.   So that way you have guilt free time with family. You have guilt free time on vacations. You have fun being able to take off and not stress about it. So this is where it's like, let's maximize the hour. So the call to action on this is, I want you to audit your current schedule at work and figure out where are we losing production and time and how can we just like, literally I'm talking on one change. Kind of like with FedEx or with, I don't remember what airline it was, but FedEx drivers found out if they took right hand turns at stoplights in the US, they can actually cut down the hours and cut down the routes and actually get more time and.   more efficient packages delivered to all the people. That's the type of like small little shift that we're looking for. Just one little change and then look at it in your personal life. Are we scrolling in doomsday scrolling? Are we spending time? I don't know, audit your day, but it's wild when I'm like, I gave you so much time and there's still 50 hours in a day, like a week. What are you doing there? Like, Kiera, I go to church. Great, put it in there. Kiera, I do community service. Great, put it in there.   I'm not kidding. When you look at it, it's because we're not efficient with our time and we don't schedule our time. And I want you to have breaks in there where there's nothing time in there too. But what's wild is when you do this, you'll realize there's so much more time. And if you're effective and efficient with this, you'll see that you actually can get more done with less time, less energy, and be more happy and have that flow, that work-life balance just by maximizing the hours you already have. Next up, number two is protect your time like a CEO. I want you to be so rock solid on this because we have to have like CEO time.   So this is what I was talking about. You've got to protect your admin working CEO time like a boss. And you've got to actually do high productive work there. So for me, it's called Deep Work Time. It's by Cal Newport. You can read the book. I'm like absolutely non-negotiable. This is when I'm working on the business. And it's wild because I'm always like, there's so many screaming problems that come at you, but you have to say no. Discipline equals freedom here. You've got to stick to your cutoff time. I'm out the door at 5.30. Go, leave, be done.   We don't need to constantly run over because what we do is we teach ourselves that what we say of our boundaries or what we say of our commitments don't matter. Stop lying to yourself and start protecting your time. Start putting you first. Like if you say, I'm gonna be out at 530, be out at 530. If you say, I'm gonna go to dinner, go to dinner. If you say, I'm gonna work out, work out, but don't go lofty, go small. Start small, train yourself that you can trust yourself and then get bigger and better and better. And what's wild is when offices do this, when doctors like,   Truly, my most elite doctors do this. The ones that produce the most have the best family time. And I'm talking like, there's a doctor that I know. He told me, said, Kiera, we've done a lot. They own six practices. He's got like crazy amounts of success. They're going for it. ⁓ Tons of kids, amazing relationship with his spouse. And he said, Kiera, my year working with you was the most transformational, inspirational year of my entire life. And I take that as one of the biggest compliments because this person was so efficient and effective.   And yet we were able to find ways to fix their time, maximize their time, buy back their time, protect their time, make sure all the things that they want to do as a human and as a business owner, they were able to get there. This doctor is celebrating their first day out of the chair and being a true CEO. It didn't happen overnight, but these are things of like, you have better clarity, you're better as a business owner, you're better as a spouse, you're better as a mother, father, you have more time to work out for yourself, but it's like...   being very disciplined, this is the secret. People are like, Kiera, what's the secret? This is it. They protect their time and they act like the CEO that they are. And then number three is your team, empower them, help them to be like truly owning their role. So you've got to set up and have it to where there's clear roles and definitions of what each person does. They have their KPI and their number that they own and you train them to lead and come with solutions. I have a three solution rule. If you've got a problem, you've got to create at least three solutions for it, one of which can't cost money.   So that way they're coming with solutions, they're thinking of solutions. They're empowered so things don't come to me. ⁓ There's the book with the one minute manager, I think. ⁓ It's about the monkeys on your back. I think about this all the time. How many times do my team members come to me and put their monkey and their problem on my back? And I'm like, yeah, give it to me. I've got it. I'll just solve the problems because I'm Wonder Woman over here. But you told me you actually want to stress free. You want more work life balance, but you don't want to cut your production. We'll start empowering your team to actually be the team that they're meant to be. And team members rise up.   Rise up, solve the problems. This is for you. Like we have a culture of ownership. Ownership is one of our core values. And honestly, I shout that core value out so hard every single week on our core value shout outs because I want our team to know that that's one of the top things that I look for. Our team members that own their role, own their KPI, find the solutions. Because guess what? Then I'm able to do my job and my job as a CEO. Your job as a CEO. And I also want to be an amazing wife. I want to be an amazing sister. I want to be an amazing family member.   I wanna do all those things. I wanna show the best for myself. I wanna work out. I wanna be this amazingly fit, ripped, super energetic, 95 year old woman in my life with cotton candy, pink hair. Like that's the vision of Kiera in the future. What's your vision of the future and how do you do this? And what's wild about this is when you empower your team members, you give them clarity of what they need to do, team members now can focus on what they need to do and they can be more efficient in their time. Tiff and I talk all the time about how she's the efficiency queen and how like,   I hope she never dies before me. And if she does, it will say efficiency queen on her headstone because literally we're able to do so much more with less time because we have the team using it. So doctors before you even, and office managers before you even think about putting something in your calendar, ask yourself, am I really the best person who needs to do this task? Or can someone else do it just as good, if not better than I can and delegate it out.   I look at my calendar all the time and I'm like, that could go to Tiff, this could go to Britt, this could go to Shelbi, this could go to this person. Like all these people are better, more equipped and have the time to do it. And then they should do the same thing with their schedules as well. So when you have this, I want you all, every single team member to look at our schedules and see, is this something that a team member could own? Is this really who should be doing it? Are our lines clean? Do we have clear job descriptions, clear KPIs? This way it's not all happening for me. So when you look at this, you see the flow of number one, I'm using the time I already have.   Number two, I'm thinking like a CEO and I'm actually maximizing the hours working on the business. And then number three, I have a team that's fully capable. They're not dependent on me. You have, we broke down the math. guys, the math is there. What are you doing with your time? This is how you have guilt free fun. Like I want you to just think like eating like a big giant scoop of your favorite dessert or whatever your favorite thing is. You're, you're, you're indulgent. And I want you to think of that as your time. Like I'm just taking this big old scoop of like   delicious ice cream, no calories, guilt free of your lifetime, of the time that you get to have your life. Your life is all mixed up of so many pieces. You've got work, you've got family, you've got schedules, you've got appointments. This is how you have guilt free time. This is how you're able to have that flow. This is how you're able to have the balance or whatever it is for you. It's not passive, it's built. It's not passive, it's built. And you would honestly do this while growing your business.   while like all the different things that you're doing, you can have this. And this is something I'm obsessed about. We did this at our last mastermind and it was so fun for me to like show them like, what are we doing with our time and how can we better maximize, squeeze the juice out and have more guilt free fun time of whatever we want to do. This is how you have hobbies. This is how you expand as a human. This is how you read books for fun. This is how you get gardening or biking or surfing or whatever it is that you want. This is how you get more time with your family, more time for yourself is by actually doing these three things. So   You honestly became a practice owner for freedom. It's my hunch. You wanted to run the business how you wanted. You want to have things with the team. And so let's make sure that you're not fatigued out, that you're burnt out, but you actually get that freedom that you wanted when you built the practice. Like let's get you there. That's the ultimate goal. Let's help you see where you could like maximize your time. Let's help your team maximize their time because sometimes we don't even know what we could be doing better because we're just, this is all we know. So let's be smarter. Let's reach up.   Let's ask for the help and let's get the freedom and the fun and the joy that we know we're meant to have. So this is where we're at. This is where I want you to just realize like, where am I at? You're at a crossroad. Do you want to continue down the path you're going or do you want to get into that fast lane over there that you're sitting in bumper to bumper traffic and you're like, there actually is that magical, glorious, gold paid route. Like honestly, I hope our marketing team like, please marketing team make this Vividial.   Put it on social media. There is like literally I see like all the lines like we got like ten lines of traffic We're sitting there and then it's like ⁓ like the angels are singing over there Like are you gonna continue to sit in this bumper to bumper bag? Yep I'm gonna just keep doing it my way or are you going to venture over? Navigate through the traffic across ten lanes of traffic to get over to that magical Lane that can be yours the questions yours the forks in the road literally we're in a road like that was a great analogy unintended   The forks in the road, like you are here, you're at a pivotal spot, the door is open, you can choose to do it differently. Let's do it. You deserve it. Reach out, hello, at the W-H-U dot com or stay in bumper to bumper traffic. Both are fine. There's no judgment on either side. I just want to let you know that that magical lane is incredible. Life over there is happy. Life over there is not stressed. Life over there still does with issues, but life over there deals with issues in stride.   Life over there has a team that's able to run the practice whether you're there or not. Life over there empowers their leaders. Life over there allows you to have a life on your terms. Life over there allows you to show up for your family the way you want. Life over there allows you to work out the way you want. Life over there has you sleeping better. Life over there has you not stress out every single day of every single hour. Life over there truly is flying through traffic because there's another lane over there. And I hope you choose you and I hope you choose the easier path.   and reach out Hello@TheDentalATeam.com if we can help you, because I'd love to. And this is literally what we do is help you get into the fast lane, get into the easier path. It's not overnight. It's not a diet pill, but it is sustainable. It is long-term. And our job is to teach you to fish, to teach your practice to fish so you are forever self-sustaining. And hopefully you're like that client I told you that said your year with Dentalyteen is the most transformational year or years of your life.   and I would love you to be a part of it. So reach out Hello@TheDentalATeam.com. And as always, thanks for listening and I'll catch you next time on The Dental A Team podcast.  

Unchurned
A Simple Habit That 3x'ed AI Adoption Rates: The 15-Minute Rule ft. Cat Valverde (Enterprise AI Group)

Unchurned

Play Episode Listen Later Nov 6, 2025 15:30


Why most enterprise AI fails — and how Cat Valverde's 4-week adoption framework shows that the fix is just 15 minutes a week.Most enterprises are stuck in AI pilot purgatory — running endless experiments that never scale. In this episode of Unchurned, Josh Schachter sits down with Cat Valverde, founder of Enterprise AI Group, to break down what's really blocking enterprise adoption.Cat shares her research-backed 15-Minute Rule, a simple 4-week framework that's doubled or tripled adoption rates — all by making AI implementation human-centered instead of tool-centered.If you're a leader trying to take AI from pilot to production, this is your playbook.What You'll Learn- Why most enterprise AI initiatives fail to scale past pilot stage- How to reduce adoption friction and create lasting behavior change- The psychological levers that improve user buy-in and learning retention- How to structure a simple 4-week rollout for any AI tool or workflow- What metrics actually matter when evaluating AI adoption successTimestamps: 0:00 – Preview & Intro1:02 – Meet Kat Valverde 1:42 – What buyers and sellers say in enterprise AI roundtables3:11 – The challenge of internal adoption 6:20 – The 15-Minute Rule; a 4-week micro-adoption framework11:45 – The psychology behind AI adoption12:18 – 2–3× adoption rates and major cost savings14:45 – Closing thoughtsKey Takeaways- Pilot fatigue is real — the biggest blocker to enterprise AI adoption isn't money, it's time and cognitive load.- The true KPI: internal adoption, not just model accuracy or ROI.- Fear ≠ just job loss. It's the fear of asking “dumb” questions or not keeping up with peers.- The 15-Minute Rule: a 4-week program built on psychology that uses micro-commitments to build momentum.- Outcomes: 2–3× higher adoption and ~50% training-cost reduction per user.---Check out the Key Takeaways & Transcripts: ⁠https://www.gainsight.com/presents/series/unchurned/⁠---Where to Find Cat:LinkedIn: ⁠https://www.linkedin.com/in/catvalverde/Enterprise AI Group: https://www.eais.io/Where to Find Josh: LinkedIn: ⁠https://www.linkedin.com/in/jschachter/⁠---Resources: The Power of Habit: https://www.charlesduhigg.com/the-power-of-habit

Content Amplified
Are You Writing For The Right Persona?

Content Amplified

Play Episode Listen Later Nov 6, 2025 18:14


Send us a textIn this episode we interview Taylor Whetstone, a marketing operations leader at Augury. She shares a clear, operator's view on building content that serves real people, not abstract segments.What you'll learn in this episode:How to set goals that name the persona and shape the asset, the CTA, and the follow-up.Practical ways to segment by function and seniority so engineers and executives each get what they need.A simple framework to choose formats when sample sizes are small vs. broad.How marketing ops equips sales: enablement pages, sequences, and working sessions that create consistent outreach.A two-tier KPI model: meetings first, opportunities second—plus the ROI math behind channel activation.When to gate, when to leave open, and how to test instead of debate.How to capture content consumption in handoffs so reps see the journey, not just the form fill.

Life 不下課
EP.877|這是我聽過最浪漫的夢想:讓書帶你四處旅遊 ft.《高能量溝通》梁哲維

Life 不下課

Play Episode Listen Later Nov 6, 2025 17:35


因為跟哲維聊天, 讓我回想起最初辦讀書會的日子, 那時我跟培祐辦實體讀書會。 採取的方式是, 線上報名,現場繳費, 你知道嗎?那可刺激了! 因為你永遠不知道當天, 到底會有幾位聽眾如期出席。 有時候晚上下雨, 我們就知道不妙, 因為大雨會澆熄 很多人前往的動力。 所以每次來到現場, 都像在開驚喜包一樣, 聽眾永遠是未知數。 後來因為疫情, 我們改採線上讀書會, 實體讀書會成了陳年往事。 ─ 哲維是《高能量溝通》的作者, 他跟我一樣, 熱愛閱讀,讀到好書, 就迫不及待想說給別人聽。 他也開過實體讀書會, 這一開,就是300場, 這其中自然有許多故事。 有次讀書會, 他看見一位學員, 感覺很害羞, 不太敢跟別人做交流。 利用中場休息時間, 哲維會跑去跟學員們聊聊天, 當來到那位害羞學員面前時, 哲維問了一句:「你還好嗎?」 學員愣住, 然後一臉快哭出了, 嚇得哲維驚慌失措, 想說:「是不是我書說得太爛了?」 ─ 後來, 那位學員私下傳訊給哲維, 告訴他真正的原因。 原來, 這位學員飽受情緒困擾, 身邊的人不太能接受, 直到來到哲維的讀書會, 聽著哲維的說書。 他感受到自己, 彷彿被接住了, 他覺得哲維是「用生命影響生命」。 就這六個字, 堅定了哲維說書的信念。 ─ 因為在辦讀書會的過程, 他也面對不少的天人交戰, 有時招生不順, 連場地費都不夠付。 再加上哲維 還得從台中搭高鐵上來, 他也猶豫過要不要乾脆取消算了。 但此時, 他想起那位學員, 想起用生命影響生命。 哲維告訴自己, 如果我取消了, 那對報名的學員怎麼辦。 也許我的出席, 得倒貼幾百塊, 但如果能夠影響哪怕是一個聽眾, 我人生的KPI就增加了。 ─ 這就是哲維, 把源源不絕的能量, 帶給身邊的人,樂此不疲。 哲維的故事, 不禁讓我思考, 我們要把什麼當作人生的KPI呢? 很多人選擇金錢和權力, 最終陷入難以自拔的迴圈; 但哲維選擇了利他, 因此擁抱了幸福的人生。 ─ ❤️臉書「梁哲維」| https://www.facebook.com/s210428

Healthy Mind, Healthy Life
Redefining Success, Work-Life Balance, and Time Freedom for Purpose-Driven Entrepreneurs with Daniel Francavilla

Healthy Mind, Healthy Life

Play Episode Listen Later Nov 5, 2025 19:33


In this Healthy Mind, Healthy Life episode, we cut through hustle myths to define success on your terms. Marketing advisor and social impact founder Daniel Francavilla unpacks how to leave the grind, set real boundaries, and design an ecosystem where your ventures feed—not fight—each other. We cover work-life balance without burnout, time freedom as a key metric, responsible use of AI for authentic storytelling, and building a personal brand that aligns impact with revenue. If you're scaling a business and want sanity, clarity, and traction, this conversation is built for you. About the guest  : Daniel Francavilla is a marketing advisor, strategist, professor, and serial founder. He built and exited a creative agency, teaches at OCAD University, founded The Good Growth Company for mission-driven teams, and started ACCESS at 17 to back youth-led change. His work sits at the intersection of brand, impact, and sustainable entrepreneurship. Key takeaways  : Redefine success: shift from headcount and volume to alignment and measurable impact. Balance ≠ equal hours; think flow. Say no more often and protect focused time. Boundaries protect creativity: accept projects only when scope and timeline truly fit. Time freedom is a core KPI alongside revenue—plan capacity accordingly. Build your “Ecosystem of You”: map causes, strengths, offers, and roles so projects support each other. Variety can fuel performance—switch tasks intentionally based on demand, energy, and opportunity. Use AI as an amplifier for a defined voice and POV; ethics and taste remain differentiators. Create a master tracker for classes, talks, proposals, and launches to keep cross-venture clarity. Turn away misaligned work; provide scalable value via resources and content. Detach regularly: short trips without calls or client sessions reset mindset and stamina. How to connect with the guest  :Website: danieldoes.coLinkedIn: Daniel FrancavillaNewsletter: The Intersection (available on his website) Want to be a guest on Healthy Mind, Healthy Life?   DM on PodMatchDM Me Here: https://www.podmatch.com/hostdetailpreview/avik Disclaimer   This video is for educational and informational purposes only. The views expressed are the personal opinions of the guest and do not reflect the views of the host or Healthy Mind By Avik™️. We do not intend to harm, defame, or discredit any person, organization, brand, product, country, or profession mentioned. All third-party media used remain the property of their respective owners and are used under fair use for informational purposes. By watching, you acknowledge and accept this disclaimer. Healthy Mind By Avik™️ is a global platform redefining mental health as a necessity, not a luxury. Born during the pandemic, it's become a sanctuary for healing, growth, and mindful living. Hosted by Avik Chakraborty—storyteller, survivor, wellness advocate—this channel shares powerful podcasts and soul-nurturing conversations on: • Mental Health & Emotional Well-being• Mindfulness & Spiritual Growth• Holistic Healing & Conscious Living• Trauma Recovery & Self-Empowerment With over 4,400+ episodes and 168.4K+ global listeners, join us as we unite voices, break stigma, and build a world where every story matters. Subscribe and be part of this healing journey. Contact   Brand: Healthy Mind By Avik™Email: join@healthymindbyavik.com | podcast@healthymindbyavik.comWebsite: www.healthymindbyavik.comBased in: India & USA Open to collaborations, guest appearances, coaching, and strategic partnerships. Let's connect to create a ripple effect of positivity. Check podcast shows & be a guest   Listen to our 17 Podcast Shows: https://www.podbean.com/podcast-network/healthymindbyavikBe a guest on our other shows: https://www.healthymindbyavik.com/beaguestVideo Testimonial: https://www.healthymindbyavik.com/testimonialsJoin Our Guest & Listener Community: https://nas.io/healthymindSubscribe To Newsletter: https://healthymindbyavik.substack.com/ Our services   Business Podcast Management - https://ourofferings.healthymindbyavik.com/corporatepodcasting/Individual Podcast Management - https://ourofferings.healthymindbyavik.com/Podcasting/Share Your Story With World - https://ourofferings.healthymindbyavik.com/shareyourstory Stay tuned and follow us   Medium - https://medium.com/@contentbyavikYouTube - https://www.youtube.com/@healthymindbyavikInstagram - https://www.instagram.com/healthyminds.pod/Facebook - https://www.facebook.com/podcast.healthymindLinkedIn Page - https://www.linkedin.com/company/healthymindbyavikLinkedIn - https://www.linkedin.com/in/avikchakrabortypodcaster/Twitter - https://twitter.com/podhealthclubPinterest - https://www.pinterest.com/Avikpodhealth/ Share your review   Share your Google Review - https://www.podpage.com/bizblend/reviews/new/Share a video Testimonial (will be displayed on our website) - https://famewall.healthymindbyavik.com/ Because every story matters and yours could be the one that lights the way! #podmatch #healthymind #healthymindbyavik #wellness #HealthyMindByAvik #MentalHealthAwareness#comedypodcast #truecrimepodcast #historypodcast #startupspodcast #podcasthost #podcasttips #podcaststudio #podcastseries #podcastformentalhealth #podcastforentrepreneurs #podcastformoms #femalepodcasters #podcastcommunity #podcastgoals #podcastrecommendations #bestpodcast #podcastlovers #podcastersofinstagram #newpodcastalert #podcast #podcasting #podcastlife #podcasts #spotifypodcast #applepodcasts #podbean #podcastcommunity #podcastgoals #bestpodcast #podcastlovers #podcasthost #podcastseries #podcastforspeakers#StorytellingAsMedicine #PodcastLife #PersonalDevelopment #ConsciousLiving #GrowthMindset #MindfulnessMatters #VoicesOfUnity #InspirationDaily #podcast #podcasting #podcaster #podcastlife #podcastlove #podcastshow #podcastcommunity #newpodcast #podcastaddict #podcasthost #podcastepisode #podcastinglife #podrecommendation #wellnesspodcast #healthpodcast #mentalhealthpodcast #wellbeing #selfcare #mentalhealth #mindfulness #healthandwellness #wellnessjourney #mentalhealthmatters #mentalhealthawareness #healthandwellnesspodcast #fyp #foryou #foryoupage #viral #trending #tiktok #tiktokviral #explore #trendingvideo #youtube #motivation #inspiration #positivity #mindset #selflove #success  

E commerce Rockstars by AMVO
T6. E9. Estrategias que Conectan: de HOT SALE a la temporada navideña 2025 con SAP EMARSYS

E commerce Rockstars by AMVO

Play Episode Listen Later Nov 5, 2025 48:38


eCommerce Rockstars: Estrategias que Conectan: de HOT SALE a la temporada navideña 2025 con SAP EMARSYS En este episodio de eCommerce Rockstars, conversamos con Fernando Pagani, Global Head of Solutions en SAP Emarsys. Fernando, arquitecto de estrategias de commerce digital que impulsan a retailers globales, ha liderado la expansión de SAP Emarsys en México, combinando la perspectiva global con insights específicos sobre el consumidor mexicano en eventos como HOT SALE y Buen Fin.Analizamos la paradoja de la IA en México: el 72% de retailers reporta que WhatsApp aumentó las ventas 35%, pero la adopción de chatbots de Inteligencia Artificial (IA) es baja (solo el 28% ha implementado IA), a pesar de que quienes lo hacen ven 50% menos carritos abandonados.Discutimos el reto de la IA Rápida vs. IA Correcta, abordando el hot take de Fernando de que "Los chatbots básicos son peores que no tener chatbots". Abordamos el debate crucial sobre si las temporadas altas deben enfocarse en la Adquisición de clientes o en la Retención/Fidelización, y cómo las empresas enfocadas en customer engagement vieron resultados significativamente superiores en ventas por cliente durante HOT SALE 2024.Fernando comparte el KPI que más le obsesiona al preparar a las marcas para Black Friday y revela la importancia crítica del uptime, advirtiendo que "durante Black Friday, 87 minutos offline pueden costarte el año entero".El takeaway estratégico principal es que la diferencia entre colapsar y dominar se decide en la ejecución tecnológica y que ganar en temporalidades altas requiere que el customer engagement sea una estrategia orquestada y continua, no solo tácticas activadas durante la crisis.

Marketer of the Day with Robert Plank: Get Daily Insights from the Top Internet Marketers & Entrepreneurs Around the World
1464: Fight Misinformation: Verify Content and Build Trust with AI Credibility Expert Dan Nottingham

Marketer of the Day with Robert Plank: Get Daily Insights from the Top Internet Marketers & Entrepreneurs Around the World

Play Episode Listen Later Nov 4, 2025 25:21


Misinformation is a growing problem, with most Americans worried about the reliability of online information. Dan Nottingham created Mi Credible.ai to help people navigate this landscape by providing a credibility score for statements. The tool uses multiple AI models to objectively analyze sources, offering a numerical score and an explanation so users can assess the accuracy of their content before sharing it. This approach helps reduce bias, promotes informed communication, and gives businesses and individuals a measurable way to maintain trust and credibility online. Mi Credible.ai can be used for business, social, and casual purposes, from validating marketing content to settling debates among friends. Users can input any statement to check its accuracy and receive a clear score, making credibility a key performance indicator. Nottingham envisions a future in which AI tools like this serve as impartial editors, helping people navigate misinformation with confidence. The platform is currently browser-based, with mobile apps in development, and encourages users to try it themselves to see how it can improve communication and decision-making. Quotes: “Everyone is a publisher, but not everyone is an editor. That's where credibility tools come in.” “Credibility shouldn't be a buzzword; it should be a KPI for your business.” “It's not enough to be right—you have to persuade.” Resources: Connect with Dan Nottingham on LinkedIn Credibility starts with you

The Finance Leader Podcast
Month-End Close Procedures Improvement by Using the Army's After-Action Review Process

The Finance Leader Podcast

Play Episode Listen Later Nov 4, 2025 15:47 Transcription Available


Send us a textEpisode  #149: Month-end doesn't have to feel like a rolling emergency. We walk through a proven, blame-free framework—the U.S. Army's After Action Review—to turn your close into a reliable, data-driven process that gets faster and more accurate every cycle. If your calendar is packed and bottlenecks keep returning, this is the practical reset your team needs.We start by reframing performance reviews as a leadership habit that compounds. Then we break down the AAR into three simple stages: plan, prepare, execute. You'll learn how to define clear success metrics for close, set roles and handoffs, and create a safe environment where facts matter more than opinions. We show how to gather evidence during the cycle—timelines, task logs, error heat maps—so the review pinpoints root causes and turns observations into action.From there, we dive into the backbone of a modern close: standardized processes, integrated systems, and tools that truly enable collaboration. Expect concrete ideas for automating data flow, reducing manual entries, and mapping end-to-end dependencies. We share ways to align accounting and FP&A early, cut late reclasses, and measure progress with a focused KPI set: close duration, on-time tasks, aged reconciliations, and post-close entries.Episode outline:The U.S. Army's After-Action Review process,Let's always focus on processes, systems, and tools, andUsing the After-Action Review system to evaluate our month-end close procedures.Please connect with me on:1. Instagram: stephen.mclain2. Twitter: smclainiii3. Facebook: stephenmclainconsultant4. LinkedIn: stephenjmclainiiiFor more resources, please visit Finance Leader Academy:  financeleaderacademy.com.Support the show

Ecommerce Coffee Break with Claus Lauter
AI Kills SEO: Master GEO For Ecommerce — Claus Lauter | Why AI Is The New Search, What Generative Engine Optimization (GEO) Means, How To Use GEO, How ChatGPT's New Checkout Changes Marketing, How To Optimize For ChatGPT (#445)

Ecommerce Coffee Break with Claus Lauter

Play Episode Listen Later Nov 3, 2025 14:02 Transcription Available


In this episode, Claus Lauter, host of the Ecommerce Coffee Break Podcast, breaks down how AI is reshaping Q4 e-commerce strategy. He explains the rise of Generative Engine Optimization (GEO) — the new way to stay visible in AI-driven search — and shares practical tips on managing high ad spend while keeping profits strong. Claus also talks about the evolution of the podcast's YouTube format and invites listener feedback.Topics discussed in this episode:  How AI is changing Q4 shopping.ChatGPT's new checkout and what it means for marketing.What Generative Engine Optimization (GEO) is.Why Q4 ad costs peak — and how to handle them.When high ad spend is worth it.Why email list growth can wait until January.The top KPI mistake new sellers make.YouTube's growing power in search and discovery.Why viewer feedback matters for growth.Learn why AI is rewriting the rules of search — and how GEO can future-proof your ecommerce brand.Links & Resources Website: https://ecommercecoffeebreak.com/LinkedIn: https://www.linkedin.com/company/ecommerce-coffee-break-podcast/X/Twitter: https://x.com/ecomcoffeebreakInstagram: https://www.instagram.com/ecommercecoffeebreak/Get access to more free resources by visiting the show notes at https://tinyurl.com/trr8wnvr______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don't miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/

The Franchise Insiders
Chuck Runyon: CEO of Anytime Fitness on how technology and empathy helped build Anytime Fitness

The Franchise Insiders "Inside Scoop" Podcast

Play Episode Listen Later Nov 3, 2025 46:58 Transcription Available


Send us a textA small-town key and a big idea changed fitness forever. We're sitting with Chuck Runyon, cofounder of Anytime Fitness and Purpose Brands, to trace the leap from oversized racquetball clubs to tech-enabled, 24/7 gyms that actually match how people train today. Chuck opens up about building with empathy for small business owners, why “health first, brand second” guides every decision, and how a relentless focus on unit-level performance fuels enduring growth.We dig into the trends reshaping the industry: strength training as the foundation, recovery moving mainstream with saunas and red light, and the rise of personalization powered by wearables, biometrics, and smarter blood work. Chuck explains how human-plus-AI coaching can cut through wellness noise by turning data into plans people can follow, with accountability that comes from a coach's hug, high five, or hard push. If you've wondered how to open strong, he breaks down the presales playbook, the non-negotiables in site selection, and the KPIs every operator must master—average member value, PT penetration, close rate, and engagement.For investors and operators, we cover what makes a brand acquisition-ready: proof of concept, scalable economics, and international portability. Chuck shares how master franchises drive explosive global growth, why standardization matters with room for local flavor, and how private equity roll-ups can unlock faster expansion and cleaner exits. He's candid about mistakes, proud of the culture that's won best-place-to-work awards, and bullish on the next decade as fitness and medical care converge.If you care about building durable franchises, picking winners in longevity and personal care, or just want a clearer roadmap to member outcomes that stick, this conversation delivers. Subscribe, share with a friend who's eyeing their first franchise, and leave a review with the KPI you track first—we'll feature the best insights on a future show.Visit www.thefranchiseinsiders.com to subscribe.Send us your questions for an upcoming episode at 305-710-0050.From your pals in franchise ownership, Jack and Jill Johnson. The Franchise Insiders Podcast Schedule A Call Text: 305-710-0050 Take our FREE Business Builder Assessment

Fireside Product Management
The Difference Between Encouragement and Truth: Lessons From Building What People Actually Need

Fireside Product Management

Play Episode Listen Later Nov 3, 2025 39:53


The Interview That Sparked This EssayJoe Corkery and I worked together at Google years ago, and he has since gone on to build a venture-backed company tackling a real and systemic problem in healthcare communication. This essay is my attempt to synthesize that conversation. It is written for early and mid career PMs in Silicon Valley who want to get sharper at product judgment, market discovery, customer validation, and knowing the difference between encouragement and signal. If you feel like you have ever shipped something, presented it to customers, and then heard polite nodding instead of movement and urgency, this is for you.Joe's Unusual Career ArcJoe's background is not typical for a founder. He is a software engineer. And a physician. And someone who has led business development in the pharmaceutical industry. That multidisciplinary profile allowed him to see something that many insiders miss: healthcare is full of problems that everyone acknowledges, yet very few organizations are structurally capable of solving.When Joe joined Google Cloud in 2014, he helped start the healthcare and life sciences product org. Yet the timing was difficult. As he put it:“The world wasn't ready or Google wasn't ready to do healthcare.” So instead of building healthcare products right away, he spent two years working on security, compliance, and privacy. That detour will matter later, because it set the foundation for everything he is now doing at Jaide.Years later, he left Google to build a healthcare company focused initially on guided healthcare search, particularly for women's health. The idea resonated emotionally. Every customer interview validated the need. Investors said it was important. Healthcare organizations nodded enthusiastically.And yet, there was no traction.This created a familiar and emotionally challenging founder dilemma:* When everyone is encouraging you* But no one will pay you or adopt early* How do you know if you are early, unlucky, or wrong?This is the question at the heart of product strategy.False Positives: Why Encouragement Is Not FeedbackIf you have worked as a PM or founder for more than a few weeks, you have encountered positive feedback that turned out to be meaningless. People love your idea. Executives praise your clarity. Customers tell you they would definitely use it. Friends offer supportive high-fives.But then nothing moves.As Joe put it:“Everyone wanted to be supportive. But that makes it hard to know whether you're actually on the right path.” This is not because people are dishonest. It is because people are kind, polite, and socially conditioned to encourage enthusiasm. In Silicon Valley especially, we celebrate ambition. We praise risk-taking. We cheer for the founder-in-the-garage mythology. If someone tells you that your idea is flawed, they fear they are crushing your passion.So even when we explicitly ask for brutal honesty, people soften their answers.This is the false positive trap.And if you misread encouragement as traction, you can waste months or even years.The Small Framing Change That Changes EverythingJoe eventually realized that the problem was not the idea itself. The problem was how he was asking for feedback.When you present your idea as the idea, people naturally react supportively:* “That's really interesting.”* “I could see that being useful.”* “This is definitely needed.”But when you instead present two competing ideas and ask someone to help you choose, you change the psychology of the conversation entirely.Joe explained it this way:“When we said, ‘We are building this. What do you think?' people wanted to be encouraging. But when we asked, ‘We are choosing between these two products. Which one should we build?' it gave them permission to actually critique.” This shift is subtle, but powerful. Suddenly:* People contrast.* Their reasoning surfaces.* Their hesitation becomes visible.* Their priorities emerge with clarity.By asking someone to choose between two ideas, you activate their decision-making brain instead of their supportive brain.It is no different from usability testing. If you show someone a screen and ask what they think, they are polite. If you give them a task and ask them to complete it, their actual friction appears immediately.In product discovery, friction is truth.How This Applies to PMs, Not Just FoundersYou may be thinking: this is interesting for entrepreneurs, but I work inside a company. I have stakeholders, OKRs, a roadmap, and a backlog that already feels too full.This technique is actually more relevant for PMs inside companies than for founders.Inside organizations, political encouragement is even more pervasive:* Leaders say they want innovation, but are risk averse.* Cross-functional partners smile in meetings, but quietly maintain objections.* Engineers nod when you present the roadmap, but may not believe in it.* Customers say they like your idea, but do not prioritize adoption.One of the most powerful tools you can use as a PM is explicitly framing your product decisions as explicit choices, rather than proposals seeking validation. For example:Instead of saying:“We are planning to build a new onboarding flow. Here is the design. Thoughts?”Say:“We are deciding between optimizing retention or acquisition next quarter. If we choose retention, the main lever is onboarding friction. Here are two possible approaches. Which outcome matters more to the business right now?”In the second framing:* The business goal is visible.* The tradeoff is unavoidable.* The decision owner is clear.* The conversation becomes real.This is how PMs build credibility and influence: not through slides or persuasion, but through framing decisions clearly.Jaide's Pivot: From Health Search to AI TranslationThe result of Joe's reframed feedback approach was unambiguous.Across dozens of conversations with healthcare executives and hospital leaders, one pattern emerged consistently:Translation was the urgent, budget-backed, economically meaningful problem.As Joe put it, after talking to more than 40 healthcare decision-makers:“Every single person told us to build the translation product. Not mostly. Not many. Every single one.” This kind of clarity is rare in product strategy. When you get it, you do not ignore it. You move.Jaide Health shifted its core focus to solving a very real, very measurable, and very painful problem in healthcare: the language gap affecting millions of patients.More than 25 million patients in the United States do not speak English well enough to communicate with clinicians. This leads to measurable harm:* Longer hospital stays* Increased readmission rates* Higher medical error rates* Lower comprehension of discharge instructionsThe status quo for translation relies on human interpreters who are expensive, limited, slow to schedule, and often unavailable after hours or in rare languages. Many clinicians, due to lack of resources, simply use Google Translate privately on their phones. They know this is not secure or compliant, but they feel like they have no better option.So Jaide built a platform that integrates compliance, healthcare-specific terminology, workflow embedding, custom glossaries, discharge summaries, and real-time accessibility.This is not simply “healthcare plus GPT”. It is targeted, workflow-integrated, risk-aware operational excellence.Product managers should study this pattern closely.The winning strategy was not inventing a new problem. It was solving a painful problem that everyone already agreed mattered.The Core PM Lesson: Focus on Problems With Urgent Budgets Behind ThemA question I often ask PMs I coach:Who loses sleep if this problem is not solved?If the answer is:* “Not sure”* “Eventually the business will feel it”* “It would improve the experience”* “It could move a KPI if adoption increases”Then you do not have a real problem yet.Real product opportunities have:* A user who is blocked from achieving something meaningful* A measurable cost or consequence of inaction* An internal champion with authority to push change* An adjacent workflow that your product can attach to immediately* A budget owner who is willing to pay now, not laterHealthcare translation checks every box. That is why Joe now has institutional adoption and a business with meaningful traction behind it.Why PMs Struggle With This in PracticeIf the lesson seems obvious, why do so many PMs fall into the encouragement trap?The reason is emotional more than analytical.It is uncomfortable to confront the possibility that your idea, feature, roadmap, strategy, or deck is not compelling enough yet. It is easier to seek validation than truth.In my first startup, we kept our product in closed beta for months longer than we should have. We told ourselves we were refining the UX, improving onboarding, solidifying architecture. The real reason, which I only admitted years later, was that I was afraid the product was not good enough. I delayed reality to protect my ego.In product work, speed of invalidation is as important as speed of iteration.If something is not working, you need to know as quickly as possible. The faster you learn, the more shots you get. The best PMs do not fall in love with their solutions. They fall in love with the moments of clarity that allow them to change direction quickly.Actionable Advice for Early and Mid Career PMsBelow are specific behaviors and habits you can put into practice immediately.1. Always test product concepts as choices, not presentationsInstead of asking:“What do you think of this idea?”Ask:“We are deciding between these two approaches. Which one is more important for you right now and why?”This forces prioritization, not politeness.2. Never ship a feature without observing real usage inside the workflowA feature that exists but is not used does not exist.Sit next to users. Watch screen behavior. Listen to their muttering. Ask where they hesitate. And most importantly, observe what they do after they close your product.That is where the real friction lives.3. Always ask: What is the cost of not solving this?If there is no real cost of inaction, the feature will not drive adoption.Impact must be felt, not imagined.4. Look for users with strong emotional urgency, not polite agreementWhen someone says:“This would be helpful.”That is death.When someone says:“I need this and I need it now.”That is life.Find urgency. Design around urgency. Ignore politeness.5. Know the business model of your customer better than they doThis is where many PMs plateau.If you want to be taken seriously by executives, you must understand:* How your customer makes money* What costs they must manage* Which levers influence financial outcomesWhen PMs learn to speak in revenue, cost, and risk instead of features, priorities, and backlog, their influence changes instantly.The Broader Strategic Question: What Happens When Foundational Models Improve?During our conversation, I asked Joe whether the rapid improvement of GPT-like translation will eventually make specialized healthcare translation unnecessary.His answer was pragmatic:“Our goal is to ride the wave. The best technology alone does not win. The integrated solution that solves the real problem wins.” This is another crucial product lesson:* Foundational models are table stakes.* Differentiation comes from workflow integration, specialization, compliance, and trust.* Adoption is driven by reducing operational friction.In other words:In AI-first product strategy, the model is the engine. The workflow is the vehicle. The customer problem is the road.The Future of Product Work: Judgment Over OutputThe world is changing. Tools are accelerating. Capabilities are compounding. But the core skill of product leadership remains the same:Can you tell the difference between signal and noise, urgency and politeness, truth and encouragement?That is judgment.Product management will increasingly become less about writing PRDs or pushing execution and more about identifying the real problem worth solving, framing tradeoffs clearly, and navigating ambiguity with confidence and clarity.The PMs who will thrive in the coming decade are those who learn how to ask better questions.ClosingThis conversation with Joe reminded me that most of the time, product failure is not the result of a bad idea. It is the result of insufficient clarity. The clarity does not come from thinking harder. It comes from testing real choices, with real users, in real workflows, and asking questions that force truth rather than encouragement.If this resonates and you want help sharpening your product judgment, improving your influence with executives, developing clarity in your roadmap, or navigating career transitions, I work 1:1 with a small number of PMs, founders, and product executives.You can learn more at tomleungcoaching.com.OK. Enough pontificating. Let's ship greatness. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit firesidepm.substack.com

Dentists Who Invest
Organic Social Media Marketing In 2025 with Joe Goodchild [CPD Available]

Dentists Who Invest

Play Episode Listen Later Nov 3, 2025 35:10 Transcription Available


Get a free audit of your indemnity cover here >>> https://quote.allmedpro.co.uk/dental-indemnity-2025-new-proposal-dwi/———————————————————————Collect unlimited free verifiable CPD for UK Dentists here >>> ———————————————————————If you think organic social only works once you've built a big following, this conversation will change your mind. We sit down with videography‑driven marketer Joe Goodchild to unpack how dentists can turn simple, authentic reels into real enquiries and booked e‑consults without spending on ads.We start by tackling the mental barrier that keeps clinicians from posting: fear of judgement. Joe shares why short, honest videos outperform polished graphics, how modern algorithms sample content from new accounts, and the small production tweaks that make a big difference—like filming facing a window for clean, flattering light. We get practical about audience targeting too: speak to specific patient scenarios and desired treatments, not generic tips that vanish in the feed.From there, we map the platform strategy. Instagram remains the best organic home for dentists thanks to Reels and a broad user base that increasingly includes older patients. Facebook still helps reach implant demographics, though expect limited organic reach. TikTok can deliver big top‑of‑funnel visibility; use it to push traffic to Instagram or straight to your site rather than chasing DMs as the sole KPI. Then we rebuild the conversion path: write a clear bio stating who you help, where you work, and how to book, and replace crowded link trees with one decisive CTA. Joe breaks down why a direct e‑consult link outperforms open‑ended DMs, and how Calendly's custom fields, reminders, and short slots keep bookings smooth and show‑ups high. We round things out with a take on branding: use colour and consistency, but avoid repetitive grid patterns that turn into wallpaper—variety and clarity keep viewers engaged.———————————————————————Disclaimer: All content on this channel is for education purposes only and does not constitute an investment recommendation or individual financial advice. For that, you should speak to a regulated, independent professional. The value of investments and the income from them can go down as well as up, so you may get back less than you invest. The views expressed on this channel may no longer be current. The information provided is not a personal recommendation for any particular investment. Tax treatment depends on individual circumstances and all tax rules may change in the future. If you are unsure about the suitability of an investment, you should speak to a regulated, independent professional. Investment figures quoted refer to simulated past performance and that past performance is not a reliable indicator of future results/performance.Send us a text

Boa Noite Internet
Quando o meme vira empresa — com Yuri Zerco, CEO da Melted Videos

Boa Noite Internet

Play Episode Listen Later Nov 2, 2025 88:22


Dá pra transformar uma página de memes num negócio de verdade? E pagar boleto com piada e seguir sendo autêntico enquanto fala com marcas, rola? Neste episódio, eu conversei com Yuri Zero, CEO da Melted Videos — uma das principais páginas de memes do Brasil — sobre o que acontece quando humor (muitas vezes autodepreciativo) vira empresa.A gente falou sobre a profissionalização da creator economy, o momento em que se percebe que precisa de alguém pra cuidar do Excel enquanto você cuida das ideias, e o desafio de continuar sendo “a Melted” mesmo com briefing, cliente e KPI na jogada.Tem também papo sobre comunidade, cultura de internet, e essa eterna dança entre criatividade e negócio — quando dizer “não” vira a coisa mais importante pra não perder o que te trouxe até aqui. E, claro, como sempre, sobre o impacto da IA no nosso trabalho.Um episódio pra quem vive de conteúdo, quer viver disso ou só quer entender o que acontece quando o meme encontra o CNPJ.Essa semana tem nova rodada do Clube de Cultura do Boa Noite Internet começando! Entre para o clube e ajude o Boa Noite Internet a continuar contando histórias. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit boanoiteinternet.com.br/subscribe

Grow My Clinic Podcast
Clinic Mastery | Set Performance Targets For Practitioners Without Hurting Culture | GYC Podcast 324

Grow My Clinic Podcast

Play Episode Listen Later Nov 2, 2025 58:42 Transcription Available


Do your practitioners really understand their performance targets — and why they matter?In episode 324 of the Grow Your Clinic Podcast, Ben, Hannah and Jack unpack how to set clear, relevant performance targets that drive both practitioner growth and clinic sustainability. You'll learn how to start the KPI conversation early — even at the hiring stage — and how to link targets to your team's personal goals so they feel motivated, not micromanaged. The team dives into how to tailor expectations by profession and experience, use tools for real-time feedback, and foster open, transparent discussions that build trust and accountability. If you've ever struggled to balance clinic profitability with practitioner satisfaction, this episode shows you how to create targets that inspire action and long-term success for your whole team.Need to systemise your clinic? Start your free trial of Allie!https://www.allieclinics.com/In This Episode You'll Learn:

Therapy For Your Money
Episode 190: In This Economy?! How to Adapt and Thrive (Part 2)

Therapy For Your Money

Play Episode Listen Later Oct 31, 2025 23:36


In this uplifting follow-up episode, Julie Herres welcomes Linzy Bonham from Money Skills for Therapists to talk about what practice owners can actually do when the economy feels uncertain, client demand is softening, and those waitlists have disappeared. If you're a solo or group practice owner who's used to worrying about burnout but now find yourself worrying about empty appointment slots, you are not alone! Julie and Linzy get real about the “pendulum swing” from burnout prevention to getting flexible, creative, and—sometimes—doing the unglamorous work that needs to get done to keep your business healthy.This episode is packed with honest advice and plenty of encouragement for anyone facing hard decisions, whether that means picking up a few more client hours or finally trying those marketing ideas you've been avoiding. The conversation covers practical strategies for bringing in “fast money,” the difference between working in versus on your business, why measuring what works is essential, and how resilience and adaptability are now your most valuable business assets. If you need a pep talk and some actionable ideas, this one's for you.Links and ResourcesMoney Skills for Therapists: https://moneynutsandbolts.com/podcast/   Money for Therapists Practice Startup - https://www.greenoakaccounting.com/startupGreenOak Accounting - www.GreenOakAccounting.comTherapy For Your Money Podcast - www.TherapyForYourMoney.comProfit First for Therapists - www.ProfitFirstForTherapists.comProfit First Academy - www.ProfitFirstForTherapists.com/Academy Podcast Editing, Video Production, and Show Notes by Course Creation StudioGet our free KPI tracker to see how you practice measures up to others in the industry! www.therapyforyourmoney.com/kpi

The Provocateurs
Episode 37: Anke Hampel

The Provocateurs

Play Episode Listen Later Oct 31, 2025 55:42


Anke Hampel: Recorded Live at Climate Week New YorkAnke Hampel is chief sustainability officer at ABB, a global technology leader in electrification and automation based in Zurich, and a member of the board of directors of ABB Germany. With a background in finance, procurement, supply chain, and innovation management in the consumer goods and packaging industry, Anke is driven by a mission to unite profit with purpose. Sustainability, she contends, is a business imperative, not a fluffy add-on. Moreover, sustainability is not the preserve of seasoned experts; everyone can and should play a role.In this special episode of the Provocateurs podcast recorded live at Climate Week New York, Anke presents the business case for sustainability and shares her learnings:Integrate sustainability into strategy: align your entire portfolio to your purpose by embedding sustainability targets directly into financial planning.Measure what matters: apply KPI's to every phase of the product lifecycle to track circularity.Collaborate actively: as resources decline, close partnerships across your ecosystem are vital – or you risk losing your place in the supply chain.Manage climate risk: what cannot be insured cannot be financed – and data shows that climate-related risks are increasingly uninsurable.Hear more from Anke on why now is the critical time to make a strategic decision: Flee, Freeze, or Fast Forward.This podcast is part of an ongoing series of interviews with executives. The executives' participation in this podcast are solely for educational purposes based on their knowledge of the subject and the views expressed by them are solely their own. This podcast should not be deemed or construed to be for the purpose of soliciting business for any of the companies mentioned, nor does Deloitte advocate or endorse the services or products provided by these companies.

Programmatic Digest's podcast
188. Past the Hype: How to Buy Smarter After TTD's Reseller Update

Programmatic Digest's podcast

Play Episode Listen Later Oct 30, 2025 44:41


A fast, practical deep dive into The Trade Desk's move to label all SSPs as "resellers" — what that label actually means, why it has a bad rap, and where it's fair vs. misleading. Gareth breaks down value-add resellers (e.g., unique widgets/placements) vs. pure pass-through reselling, explains OpenPath in plain English, and demystifies the Transaction ID debate: what it is, why TTD wants it, and how it impacts buy-side efficiency and supply transparency. We wrap with actionable steps for traders — how to pressure-test paths, when to go direct with publishers/PMPs, and how to optimize beyond a basic domain list. Here's What You'll Learn Reseller ≠ automatically bad: the original IAB intent vs. today's nuanced reality. OpenPath vs. exchanges: what "direct to publisher" actually changes (and what it doesn't). Transaction ID, explained simply: one auction ➝ one ID ➝ fewer dupes and smarter SPO. How to buy smarter right now: talk to publishers, ask for goal-specific PMPs, and evaluate placements/experiences — not just domains. Buyer playbook upgrades: site list ➝ supply-path & placement-level decisions; pair KPI outcomes with quality signals (viewability, density, layout).   Sign up to this FREE workshop: https://programmaticdigest14822.ac-page.com/sell-side-workshop  About Us: We teach historically excluded individuals how to break into programmatic media buying and land their dream jobs. Through our Reach and Frequency® program, an engaged community, and expert coaching, we offer:   Programmatic Training & Coaching: Executive Membership: for the busy mid-level to senior or director-level programmatic ninja looking for a structured, high-impact way to stay ahead of evolving trends, sharpen your optimization skills, and connect with like-minded experts. Join Here: https://programmaticdigest14822.ac-page.com/executivemembership   Accelerator Program: A 6-week structured program with live coaching, hands-on DSP exercises, and real-time feedback. Sign Up: https://reachandfrequencycourse.thinkific.com/courses/program   Self-Paced Course: Learn at your own speed with full content access. Enroll Here: https://reachandfrequencycourse.thinkific.com/bundles/the-reach-frequency-full-course   Timestamps 00:00 – Intro & why this special episode 02:05 – Gareth's background (AppNexus ➝ RTK ➝ Magnite ➝ Gamera) 07:45 – "Reseller" 101: what the IAB meant vs. how it's used today 12:30 – Value-add resellers & unique placements (widgets, comments, InfoLinks) 18:20 – Why TTD labeled SSPs as resellers; how OpenPath fits 23:40 – Optics, trust, and buyer confusion: are we only supposed to buy OpenPath? 28:15 – Transaction ID in plain English + why it matters for SPO 34:50 – What changes for traders day-to-day (and what doesn't) 39:25 – Practical playbook: talk to publishers, ask for KPI-aligned PMPs 44:10 – Gamera's approach to real-time, on-page quality signals 49:00 – Final takeaways & where buyers should focus next 52:30 – How to reach Gareth (site & LinkedIn)   Meet Our Guest: Gareth Glaser – CEO of Gamera https://www.linkedin.com/in/garethglaser   Meet The Team: Hélène Parker - Chief Programmatic Coach https://www.heleneparker.com/  https://www.linkedin.com/in/helene-parker   Manuela Cortes - Co-Host  Programmatic Digest In Espanol:  https://www.linkedin.com/in/manuela-cortes-   Learn Programmatic As a TEAM: https://www.heleneparker.com/workshop/ As a Programmatic Ninja: https://www.heleneparker.com/course/ Programmatic Coaching Newsletter:https://www.heleneparker.com/newsletter/   Programmatic Digest https://www.linkedin.com/company/programmatic-digest-podcast https://www.youtube.com/channel/UCBGMMRsZkw0IIUbQIJmMBxw Looking for programmatic training/coaching?  Sign up to our Accelerator Program: A 6-week structured program with live coaching, hands-on within DSP(s) exercises, and real-time feedback—perfect for those who thrive on accountability and community, and looking to grow their technical skillset https://reachandfrequencycourse.thinkific.com/courses/program   Self-Paced Course: Full access to course content anytime, allowing independent learners to study at their own speed with complete flexibility. https://reachandfrequencycourse.thinkific.com/bundles/the-reach-frequency-full-course   Sign up to this FREE workshop: https://programmaticdigest14822.ac-page.com/sell-side-workshop   

Furbo
175: KPI & OKR | داریم رشد می‌کنیم؟ | درباره شاخص کلیدی عملکرد

Furbo

Play Episode Listen Later Oct 30, 2025 21:11


ما از کجا باید بدونیم توی مسیر درستی داریم حرکت می‌کنیم؟ توی دنیای کسب و کار ما با یک سری عدد و رقم روبرو هستیم. عدد و رقم‌هایی که میتونن مسیر رو به جلو یا رو به عقب ما رو نشون بدن. از زمان‌های خیلی قدیم آدم‌ها دنبال این بودن که بتونن با ابزارها و فرمول‌ها و جمع و تفریق‌هایی اون تراز مالی کارشون، بهره‌وری کارشون رو اندازه بگیرن. از قرن نونزدهم که صنایع بزرگی توی دنیا کم کم شکل می‌گیرن، با مفاهیم جدیدی توی ساختار شرکت‌ها برای اندازه‌گیری روند رشد و پیشرفت آشنا میشیم. پادکست فوربو؛ قسمت ۱۷۵؛ درباره‌ی شاخص کلیدی عملکردتعریف شاخص کلیدی عملکرد - KPIتفاوت شاخص کلیدی با آمار و ارقام کسب و کار - Metricsهدف‌گذاری در کسب و کار - SMARTاهداف و نتایج کلیدی - OKRلینک یوتوب فوربوhttps://youtube.com/@furbodm لینک حمایت مالی | https://furbodm.com/plus/فوربو در اینستاگرام (@furbodm)پادکست فوربو در توییتر (@FurboPodcast) برای خوندن مقالات حوزه‌ی دیجیتال مارکتینگ به سایت فوربو سر بزنیدhttps://furbodm.com/صفحه اختصاصی پادکست فوربو در سایتhttps://furbodm.com/podcast/ بلاگ شخصی من – رضا توکلیRezaTavakoli.comاینستاگرام (@r.t98)توییتر (@RezaTavakoli98) Hosted on Acast. See acast.com/privacy for more information.

The Business Brew
Matthew Quigley - Pricing Potential: How Lending and NIL Are Changing Sports

The Business Brew

Play Episode Listen Later Oct 29, 2025 72:06


Matthew Quigley, Founder of Draft Line Capital, stops by the show to discuss lending to athletes. Matthew got involved in sports via FSU's booster program. He eventually joined FSU to work on recruiting and coaching students on how maximize NIL earnings.Matthew now runs Draft Line Capital. Draft Line lends to athletes to help them: with working capital, purchase loss of value insurance, and more. Notably, Draft Line will not lend for frivolous expenses. Learn more listening! Contact Matthew by going to DraftLineCap.com. Bill references an Amazon show: The Money Game. That is worth a watch for some background. Sponsorship InformationThank you to ⁠⁠⁠Fiscal.ai⁠⁠⁠ for sponsoring the show. DISCOUNT INFO: If you use the affiliate link ⁠⁠⁠⁠fiscal.ai/brew⁠⁠⁠⁠, you will automatically get 2 weeks of Fiscal Pro for Free and if you find that you want to upgrade, my link will get you 15% off any paid plans. About ⁠⁠⁠Fiscal.ai⁠⁠⁠⁠⁠⁠Fiscal.ai⁠⁠⁠ is the complete modern data terminal for global equities.The ⁠⁠⁠Fiscal.ai⁠⁠⁠ platform combines a powerful user experience with all the financial data capabilities that professional investors need. Users get up to 20 years of historical financials for all stocks globally that they can easily chart, compare, or export into their own models. And unlike legacy data terminals where it can take hours or even days, ⁠⁠⁠Fiscal.ai⁠⁠⁠'s data is updated within minutes of earnings reports. ⁠⁠⁠Fiscal.ai⁠⁠⁠ also tracks all the company-specific Segment & KPI data so you don't have to. Like to track Amazon's Cloud Revenue? They've got it.How about Spotify's premium subscribers? Or Google's quarterly paid clicks?They've got all of it.

Art of Procurement
BTW EP 21: Planning for People: Behavioral Architecture with David Loseby

Art of Procurement

Play Episode Listen Later Oct 29, 2025 39:35


Procurement's toughest problems rarely come from spreadsheets or contracts. They come from people. In this episode of "Buy: The Way…To Purposeful Procurement," David Loseby – professor, former CPO, and self-described "pracademic" – joins Philip Ideson and Rich Ham to explore why procurement's incentive systems often fail not because they're wrong on paper, but because they ignore how people actually think and act. Unfortunately, he says, most systems are designed for tidy models, not messy human behavior. Drawing on behavioral science and front-line experience, David introduces the idea of "behavioral architecture," a practical approach to shaping decisions by understanding how different audiences think, decide, and act. Finance wants the spreadsheet. Marketing wants the story. The CEO wants 30 seconds and a decision. A single, one-size-fits-all KPI (which we know is usually "savings") can't carry that load, and when it tries, it often drives the wrong behaviors. Instead, David makes the case for incentives that create shared ownership of outcomes across functions. He walks through a concrete example of shifting an energy "re-tender" into an enterprise-wide consumption program that improved P&L results through local engagement, gamification, and rapid payback actions – all proof that when the metric matches the mission, the business moves. He then applies the same logic to sustainability, customer experience, and resilience, showing how to frame the same initiative in different "languages" across the business without diluting the goal. David also offers actionable guidance: build balanced scorecards that include the business's priorities (not only procurement's), tie a portion of bonuses to stakeholder metrics, and tailor communications so each audience sees their value in the work. It's a call to action for procurement that may be uncomfortable, but it's exactly what they need to hear: if you want purposeful outcomes, you have to design for human behavior, not inhuman systems and processes. Links: David Loseby on LinkedIn Rich Ham on LinkedIn Learn more at FineTuneUs.com

Medium Curious
Angels & Energy Hygiene: Everyday Miracles with Catherine Mulligan!

Medium Curious

Play Episode Listen Later Oct 29, 2025 57:40


“I speak ‘corporate' and ‘angel'—KPIs by day, Archangel Michael on speed dial.”   Catherine Mulligan—corporate executive by day, intuitive by design—joins Jane and Sarah to talk angels, guides, and the very practical side of “woo.” From a childhood rescue by her guardian angel to supporting colleagues through illness, Catherine shows how Spirit fits inside a KPI-driven life (and how boundaries make the magic sustainable). We meet Maggie, the delight-powered “joy guide,” learn the Champagne Tower of Light visualization, and unpack energy hygiene that's as routine as brushing your teeth. Catherine shares the origin story of her weekly Rosary Club (open to all traditions), why doubt is a precipice on the way to God (thanks, Rumi), and how to keep your field clear, your service high, and your ego humble. If you've ever wondered how to trust your guidance, set better spiritual “hygiene,” or pray for real-world results—this one's your lighthouse.   Intuition scales everywhere. Spirit fits beautifully inside a KPI world when you set intention, boundaries, and personal responsibility. Medium vs. Intuitive. Catherine works a wider “radio dial”—angels, guides, and loved ones—especially for life crossroads and clearing. Trust is a muscle. Doubt isn't failure; it's training. (“Doubt is a precipice on the way to God.”) Energy hygiene = daily habit. Ground, clear, protect—like brushing teeth. Golden hula-hoop, violet flame, and “disco-ball bubble” all help. Champagne Tower of Light. Invite Source light into every cell, overflow, and clear what's not for the highest good—30 seconds to 30 minutes. Boundaries are love. Compassion ≠ carrying. Don't take on what isn't yours; say yes only to highest-good work. Pray like a human, receive like a saint. Rosary Club is open to all (not just Catholics); nothing is too big or too small to bring. Ask for signs. Songs, buses with wolves, license plates—clear, specific, playful confirmations arrive when you ask. Keep the vibe high. Gratitude and intention stabilize your field so low-grade energy can't “hook” in public or at work. DPS: Divine Positioning System. Everything can point you back to God/Love; discernment keeps you out of spiritual “war” and in spiritual skill.   “Doubt is not a detour; it's the precipice that leads you closer.” “Energy hygiene is non-negotiable. You wouldn't skip brushing your teeth; don't skip clearing your field.” “Compassion doesn't mean carrying. Boundaries are holy.” “God is either everything or nothing—so let every moment point you back to love.” “Ask for a sign. Spirit loves a clear brief.”   Catherine's Rosary Club Instagram Druid Rising Catherine Mulligan Way of the Rose by Clark Strand & Perdita Finn Medium Curious Website: MediumCurious Jane's Website: Jane Morgan Medium  Sarah's Website: Sarah Rathke Podcast Instagram: @MediumCuriousPod YouTube: @mediumcurious VerySoul.com

Matt Fanslow - Diagnosing the Aftermarket A to Z
"Yo, Adrian!" What We Can Learn From Rocky [E208]

Matt Fanslow - Diagnosing the Aftermarket A to Z

Play Episode Listen Later Oct 29, 2025 21:56


Thanks to our Partner, NAPA Autotech Training and Pico TechnologyWatch Full Video EpisodeMatt riffs on a surprisingly quiet moment from Rocky—the late-night scene where Rocky admits he can't beat Apollo and Adrian simply asks, “What do we do?” From that question, Matt draws a blueprint for technicians and shop owners: set realistic, self-assigned wins and stack them. Instead of living and dying by big, binary outcomes (“fixed/not fixed,” “hit benchmark/missed benchmark”), build momentum with attainable goals that compound into competence, confidence, and better shop results.Big Ideas“What do we do?” beats “You can do it!” Swapping empty hype for practical next steps creates traction.Redefine winning: Rocky doesn't win the fight; he wins by “going the distance.” Translate that to your day: hit achievable targets that move you forward.Stack small, durable improvements: The path to 40+ billed hours or top-quartile shop productivity runs through many smaller, consistent wins.Perfection limits joy: Ambition is good; impossible standards starve you of pride and progress.Benchmarks aren't commandments: Continuous improvement may matter more than someone else's KPI.Practical Takeaways for TechsScope reps, not scope heroics: Use the oscilloscope on easy cars and routine checks—pair voltage with time until it's second nature, then add a second channel and a low-amp probe where it makes sense.Thermal imager habits: Pull it out on brake inspections, wheel-bearing complaints, and on known-good vehicles to calibrate your eye for “normal.”Micro-goals to build hours: If you're billing ~20 hrs/week, aim for 25 (≈+1 hr/day). Then 30. Ask: Where can I reclaim two hours? (economy of motion, fewer tool trips, better setup).Practical Takeaways for Shop Owners/LeadsAim for +10–15% improvements first: If techs are ~60% productive, target 70%, not 100% overnight. Design the system to enable the next step.Design wins into the week: Encourage daily scope/thermal reps, short debriefs, and “wins boards” that recognize process improvements—not just hero fixes.Coach with the Adrian question: When someone says, “I can't hit that,” respond with: “What do we do?” Identify the next two concrete actions.Memorable Lines“We can define our own successes—it doesn't have to be everyone else's.”“Set wins somewhere earlier in the process, not only at the final repair.”“I hope you're proud of yourself—and that you let yourself feel it.”Chapter Guide Cold open & sponsors — NAPA Auto Tech Training, Pico TechnologyWhy Rocky still hits — the “What do we do?” sceneDefining ‘going the distance' at workTech micro-wins — scope reps, thermal habits, pairing voltage & currentShop micro-wins — stepwise productivity goals, system design > pep talksPerfection vs. pride — making room to feel accomplishedThanks to our Partner, NAPA Autotech TrainingNAPA Autotech's team of ASE Master Certified Instructors are conducting over 1,200 classes covering 28 automotive topics. To see a selection, go to

The UpLevel Podcast
Reclaiming Right Relationship Through Ancestral Healing and Remembering Who We Are with Dr. Daniel Foor

The UpLevel Podcast

Play Episode Listen Later Oct 29, 2025 51:09


Send us a textThis week on The UpLevel Podcast, we welcome Dr. Daniel Foor, a psychologist, an experienced ritualist, and the author of Ancestral Medicine: Rituals for Personal and Family Healing. From ancestral lineage healing and animism to decolonial leadership and ethical business, this dialogue bridges spirituality, psychology, and justice in profoundly human ways, guiding people into right relationship with their ancestors, the land, and the unseen world. Daniel invites us to rethink what power, belonging, and leadership look like, moving beyond hierarchy and domination toward connection, reciprocity, and care. In This Episode:Why “human supremacy” may be limiting your worldview and how animism opens new doors for connection that honors all beings as persons worthy of respectHow ancestral lineage healing can resolve deep-seated personal and systemic traumaShifting from achievement-based leadership to relational power grounded in care and communityUnderstanding the impact of colonization, capitalism, and disconnection and how reweaving ancestral ties can restore balancePractical wisdom for leaders: building ethical organizations that prioritize service over profitA powerful redefinition of success: why becoming a “regular person” might be the ultimate KPI for growthWhy humility, not grandeur, is the true revolution in healing and leadershipAbout Daniel:Daniel is a doctor of psychology, an experienced ritualist, and the author of Ancestral Medicine: Rituals for Personal and Family Healing. He is an initiate in the Òrìṣà tradition of Yoruba-speaking West Africa and has learned from teachers of Mahayana Buddhism, Islamic Sufism, and the older ways of his English and German ancestors. Daniel is passionate about training aspiring leaders and change makers in the intersections of cultural healing, animist ethics, and applied ritual arts. He lives with his wife and two daughters near Granada, Spain, in the foothills of the Sierra Nevada Mountains.Website: http://ancestralmedicine.orgInstagram: https://www.instagram.com/danielfoor/LinkedIn: https://www.linkedin.com/in/daniel-foor-0a109418/

Beyond Deadlines
Construction Schedule Health Explained: DCMA 14 and Why It's Not Enough

Beyond Deadlines

Play Episode Listen Later Oct 28, 2025 29:42


In this episode we dive into Schedule HealthThe ChallengeYou're handed a live project and a plan that “passes DCMA,” yet dates keep slipping and no one trusts the critical path. On this episode of Beyond Deadlines, we tackle the core challenge: what “schedule health” really means and how to use it to drive real predictability.We discuss why a schedule is more than a spreadsheet of tasks, it's an algorithm that models intent and execution and how the best schedulers blend data checks with field truth to build trust and precision in project delivery.Continue LearningCheck out our book The Critical Path Career: How to Advance in Construction Planning and SchedulingSubscribe to the Beyond Deadlines Email NewsletterSubscribe to the ⁠⁠⁠⁠Beyond Deadlines⁠⁠⁠⁠ Linkedin Newsletter⁠⁠Check Out Our YouTube Channel⁠⁠.ConnectFollow ⁠⁠⁠Micah⁠⁠⁠, ⁠⁠⁠Greg⁠⁠⁠, and ⁠⁠Beyond Deadlines⁠⁠ on LinkedIn.Beyond DeadlineIt's time to raise your career to new heights with Beyond Deadlines, the ultimate destination for construction planners and schedulers. Our podcast is designed to be your go-to guide whether you're starting out in this dynamic field, transitioning from another sector, or you're a seasoned professional. Through our cutting-edge content, practical advice, and innovative tools, we help you succeed in today's fast-evolving construction planning and scheduling landscape without relying on expensive certifications and traditional educational paths. Join us on Beyond Deadlines, where we empower you to shape the future of construction planning and scheduling, making it more efficient, effective, and accessible than ever before.About MicahMicah, the CEO of Movar US is an Intel and Google alumnus, champions next-gen planning and scheduling at both tech giants. Co-founder of Google's Computer Vision in Construction Team, he's saved projects millions via tech advancements. He writes two construction planning and scheduling newsletters and mentors the next generation of construction planners. He holds a Master of Science in Project Management, Saint Mary's University of Minnesota.About GregGreg, an Astrophysicist turned project guru, managed £100M+ defense programs at BAE Systems (UK) and advised on international strategy. Now CEO at ⁠⁠Nodes and Links⁠⁠, he's revolutionizing projects with pioneering AI Project Controls in Construction. Experience groundbreaking strategies with Greg's expertise.Topics We Coverchange management, communication, construction planning, construction, construction scheduling, creating teams, critical path method, cpm, culture, KPI, microsoft project, milestone tracking, oracle, p6, project planning, planning, planning engineer, pmp, portfolio management, predictability, presenting, primavera p6, project acceleration, project budgeting, project controls, project management, project planning, program management, resource allocation, risk management, schedule acceleration, scheduling, scope management, task sequencing, construction, construction reporting, prefabrication, preconstruction, modular construction, modularization, automation, Power BI, dashboard, metrics, process improvement, reporting, schedule consultancy, planning consultancy, material management

MSP Business School
Josh Kotler | How to Turn Your MSP into a Scalable, Sellable Machine

MSP Business School

Play Episode Listen Later Oct 28, 2025 30:15


Join Brian Doyle on the MSP Business School podcast as he delves into the essential strategies for MSPs aiming for a successful business exit. Brian is joined by expert guest Josh Kotler from Canyon Point, who shares insights into the world of mergers and acquisitions (M&A) and offers invaluable advice for MSPs contemplating their exit strategies. This episode will guide you through the stages and steps necessary to enhance your exit and achieve the most rewarding outcome. Kotler emphasizes the importance of reaching a $4-10 million revenue mark for MSPs. He explains that this growth is essential for significant enterprise value creation, which is crucial for attracting higher multiples at the time of sale. Through his experience, Kotler also provides a glimpse into how MSPs can transform from owner-centric operations to scalable businesses. Listeners will gain insights into how to optimize financial management, improve operational efficiencies, and leverage peer networks to thrive and prepare for future transitions. Key Takeaways: Importance of Scaling: Kotler advises that MSPs should aim to reach at least $4 million in revenue to ensure a meaningful and profitable exit. Role of the Owner: Reducing the owner's involvement in daily operations increases business independence, enhancing the overall value during a sale. Building Financial Health: Maintaining robust financials and proper KPI tracking is crucial for demonstrating business maturity to potential buyers. Seek Guidance: Joining peer groups or consulting with experienced professionals can provide the insights needed for successful business evolution. Intentional Planning: It's vital for MSP owners to be proactive, starting their exit planning well in advance to optimize opportunities for successful transactions. Guest Name: Josh Kotler LinkedIn page: https://www.linkedin.com/in/joshkotler/ Company: Canyon Point Technologies Website: https://canyonpoint.com/ Show Website: https://mspbusinessschool.com/ Host Brian Doyle: https://www.linkedin.com/in/briandoylevciotoolbox/ Sponsor vCIOToolbox: https://vciotoolbox.com

THE Sales Japan Series by Dale Carnegie Training Tokyo, Japan

We've all had those weeks where the pipeline, the budget, and the inbox gang up on us. Here's a quick, visual method to cut through noise, regain focus, and turn activity into outcomes: the focus map plus a six-step execution template. It's simple, fast, and friendly for time-poor sales pros.  How does a focus map work, and why does it beat a long to-do list? A focus map gets everything out of your head and onto one page around a single, central goal—so you can see priorities at a glance. Instead of scrolling endless tasks, draw a small circle in the centre of a page for your key focus (e.g., "Time Management," "Client Follow-Up," "Planning"). Radiate related sub-topics as circled "planets": prioritisation, block time, Quadrant Two focus, weekly goals. This simple visual cues the brain to spot what moves the needle first and what's just distraction. In 2025's noisy, Slack-popping world, mapping beats lists because you see interdependencies, not just items. It's a low-tech cognitive offload that scales across roles—from B2B SDRs to enterprise AEs—in Japan, the US, or Europe alike.  Do now: Grab a blank page, pick one central outcome, and sketch 6–8 sub-topics in 3 minutes. What's the six-step template I should run on each sub-topic? Use this repeatable mini-playbook: (1) Area of focus, (2) My current attitude, (3) Why it matters, (4) Specific actions, (5) Desired results, (6) Impact on vision. Walk a single sub-topic (say, "Prioritisation") through all six prompts to turn fuzzy intent into daily behaviour. This prevents feel-good plans that never reach your calendar. The key is specificity: "Block 90 minutes at 9:00 for top-value tasks, phone on Do Not Disturb" beats "be more organised." Leaders can cascade the same template in pipeline reviews or weekly one-on-ones to connect tasks to strategy and help teams self-coach.  Do now: Copy the six prompts onto a sticky note and keep it next to today's focus map. Can you show a concrete sales example for time management? Yes—prioritisation in practice looks like: organise, calendarise, and execute the top-value items first, every day.Start by acknowledging the usual blocker: "I never get around to it." Then translate to action: buy or open your organiser, maintain a rolling to-do list, and block time in your calendar for the highest-value, highest-priority items before anything else. Desired result: your best time goes to tasks with the greatest impact (e.g., discovery calls with ICP accounts, proposal updates due this week). Vision impact: consistency compounds—your effectiveness rises, and so does your contribution to team revenue. This is classic Quadrant Two discipline (important but not urgent) adapted for post-pandemic hybrid work.  Do now: Book tomorrow's first 90 minutes for your top two revenue drivers and guard it like gold. How should I prioritise when markets differ (Japan vs US vs Europe) or company size varies? Anchor priorities to value drivers that don't care about borders: ICP fit, deal stage risk, and time-to-impact. In Japan (often relationship-led and consensus-driven), prioritise follow-up and multi-stakeholder alignment; in the US (speed + experimentation), prioritise high-velocity outreach and fast iteration; in Europe (privacy/regulatory sensitivities), prioritise compliant messaging and local context. Startups should weight pipeline creation and early GTM proof; multinationals should weight cross-functional alignment, forecasting hygiene, and large-account expansion. The focus map adapts: the central circle stays constant ("Close Q4 revenue"), while the "planets" change by market and motion (ABM research vs channel enablement vs security reviews).  Do now: Label each sub-topic with the market or motion it best serves (e.g., "JP enterprise," "US SMB," "EU regulated"). How do I turn focus maps into weekly cadence without burning out? Run a lightweight loop: Monday map, daily 90-minute deep-work block, Friday review—then iterate. On Monday, pick one central theme (e.g., "Client Follow-Up") and 6–8 sub-topics. Each morning, choose one sub-topic and run the six-step template; protect a single 90-minute block to execute. On Friday, review outcomes vs. desired results, retire what's done, and promote what worked. Leaders can add a shared "focus wall" for visibility and coaching. This cadence blends time-blocking (Cal Newport), Eisenhower Quadrants, and sales hygiene—without heavy software. As of 2025, hybrid teams using this approach report better handoffs, cleaner CRM notes, and fewer "busy but not productive" days.  Do now: Schedule next week's Monday-Friday 09:00–10:30 focus block in your calendar. What are the red flags and watch-outs that kill focus? Beware "activity inflation," tool thrashing, and priority drift. Activity inflation = doing more low-value tasks to feel productive. Tool thrashing = bouncing between apps without finishing work. Priority drift = letting other people's urgencies displace your high-value commitments. Countermeasures: (1) Tie each sub-topic to a KPI (meetings booked, qualified pipeline, cycle time), (2) pre-decide your top two daily outcomes before opening email, (3) make your Friday review public to your manager or team to add gentle social accountability. Keep the map hand-drawn or one-page digital; if it takes longer to maintain than to act, you've over-engineered it.  Do now: Add KPI labels beside three sub-topics and delete one low-value "busywork" task today. Is there a quick checklist I can copy for my team? Use this one-pager and recycle it weekly. Central focus (one phrase): ____________________ Planets (6–8 sub-topics): ____________________ Six Steps per sub-topic: Area of focus → 2) My attitude → 3) Why it matters → 4) Specific actions → 5) Desired results → 6) Impact on vision Time block: 90 minutes daily, device on Do Not Disturb KPIs: meetings booked, pipeline $, cycle time, win rate Friday review: what shipped, what's next, what to drop This blends visual clarity (map) with behavioural clarity (six steps), making it easy for sales managers to coach and for reps to self-manage under pressure.  Do now: Print this checklist for the team stand-up and agree on one shared KPI for the week. Conclusion Focus maps + a six-step template turn overwhelm into action. They help you see what matters, schedule it, and ship it—fast. Start with one central goal, map the "planets," and run one sub-topic per day through the six prompts. That's how you get better results when time is tight.  Optional FAQs What's the difference between a focus map and mind map? A focus map is smaller and execution-oriented: one central outcome and 6–8 sub-topics you'll actually schedule this week.  How many sub-topics are ideal? Six to eight forces trade-offs; more invites sprawl and context switching.  How quickly should I see results? Usually within two weeks once you're blocking 90 minutes daily for the top-value tasks.  Next Steps for Leaders Run a 30-minute "Monday Map" with your team; pick one shared KPI. Make the 90-minute deep-work block part of your sales playbook. Review focus maps in pipeline meetings; coach actions, not anecdotes.    About the Author Dr. Greg Story, Ph.D. in Japanese Decision-Making, is President of Dale Carnegie Tokyo Training and Adjunct Professor at Griffith University. He is a two-time winner of the Dale Carnegie "One Carnegie Award" (2018, 2021) and recipient of the Griffith University Business School Outstanding Alumnus Award (2012). A Dale Carnegie Master Trainer, Greg delivers globally across leadership, communication, sales, and presentation programs, including Leadership Training for Results. He is the author of Japan Business Mastery, Japan Sales Mastery, Japan Presentations Mastery, Japan Leadership Mastery, and How to Stop Wasting Money on Training; his works are also available in Japanese. 

Therapy For Your Money
Episode 189: In This Economy?! (Part 1)

Therapy For Your Money

Play Episode Listen Later Oct 24, 2025 24:43


Things are changing in private practice—and if you've noticed your business feels a bit more challenging lately, you're definitely not imagining it. In this episode, Julie is joined by Linzy Bonham to talk about what's really going on behind the scenes: rising costs, tighter cash flow, shifts in hiring, and why even your go-to marketing tactics might need a rethink.We're pulling back the curtain on the realities of running a practice “in this economy,” sharing the patterns we're seeing with clients across the US and Canada, and offering some encouragement along the way. Tune in to feel less alone, get some context for what you're experiencing, and get ready for next week's episode where we'll dive into practical strategies to help you move forward.Links and Resources Money Skills for Therapists: https://moneynutsandbolts.com/podcast/   Money for Therapists Practice Startup - https://www.greenoakaccounting.com/startupGreenOak Accounting - www.GreenOakAccounting.comTherapy For Your Money Podcast - www.TherapyForYourMoney.comProfit First for Therapists - www.ProfitFirstForTherapists.comProfit First Academy - www.ProfitFirstForTherapists.com/Academy Podcast Production and Show Notes by Course Creation StudioGet our free KPI tracker to see how you practice measures up to others in the industry! www.therapyforyourmoney.com/kpi

The Social Dentist - Dr. Yazdan
Episode 325- The Manual You Have for Your Team (and Why It's Holding You Back)

The Social Dentist - Dr. Yazdan

Play Episode Listen Later Oct 23, 2025 10:50


Links & Mentions: Consult booking link: www.dryazdancoaching.com/consult Email me: DrDYazdan@gmail.com Make more money video: www.dryazdancoaching.com/MDM Follow me for more tips: (@DrYazdan) www.instagram.com/dryazdan and (@DrYazdanCoaching) www.Instagram.com/dryazdancoaching Are you constantly frustrated with your team? Do you feel like no one does things quite the way you want — even when you've told them before? If so, you're not alone… and you're probably running your practice from an invisible “manual.” In today's episode, Dr. Yazdan breaks down the hidden expectations that might be sabotaging your growth, draining your energy, and keeping you stuck in micromanagement mode. She shares how to identify your “manual,” why it's not working, and the step-by-step process to replace it with systems that actually scale. This episode is packed with real-world examples from dental practices just like yours — and practical tools you can start using today to stop spinning your wheels and start leading with strategy.

Owned and Operated
How One Inspection Company Scaled to $20M Without Private Equity

Owned and Operated

Play Episode Listen Later Oct 23, 2025 42:34 Transcription Available


John sits down with Harmony Brownwood, CEO & founder of GreenWorks Inspections & Engineering, to unpack how she grew from zero connections in 2009 to one of the largest independently owned inspection companies in the U.S.—now operating across six states with 11 locations, 2,500–3,000 services a month, and a runway from ~$15M toward $20M in annual revenue. Harmony shares the mindset work that kept her going for 16 months without a sale, the systems that let her scale beyond herself, and why “happy clients + happy team” is the non-negotiable core KPI.They get into how GreenWorks blends home inspections, structural engineering, and environmental services; why market flatness forces true market-share plays; and the playbook for entering new states by leading with engineering/environmental before residential inspections. You'll hear how she measures client experience (NPS, “happy calls,” QC + AI on 80k+ reports), builds SOPs that actually stick, and keeps standards sky-high while still being beloved by realtors, investors, and homeowners.If you want a concrete blueprint for scaling a people-powered, service-heavy org—without PE money, franchising, or letting quality slip—this one's for you.

Physical Therapy Private Practice: Secrets of the Top 10%
Ep. 392: Unlocking Financial Success in PT Practices with Sean Healy of Accounted4

Physical Therapy Private Practice: Secrets of the Top 10%

Play Episode Listen Later Oct 22, 2025 29:14


Brian Gallagher sits down with Sean Healy, Founder and President of Accounted4 LLC, based in Philadelphia, PA, to unpack the financial side of running a physical therapy private practice. Together, they explore the difference between profit and cash flow, the power of KPIs, and why maintaining data integrity leads to smarter business decisions. They also discuss today's economic challenges, creative financial strategies, and how the evolving landscape of accounting can help practice owners adapt, grow, and recognize their true value.

In the Pit with Cody Schneider | Marketing | Growth | Startups
Dominate Page 1: How to Rank 5 Parasite SEO Properties in Hours

In the Pit with Cody Schneider | Marketing | Growth | Startups

Play Episode Listen Later Oct 22, 2025 54:38


Think of page one as real estate—and claim as much of it as possible. Jesper Nissen breaks down modern parasite SEO: leveraging high-authority platforms (YouTube, Instagram, X/Twitter Articles, Perplexity/Qwen pages, etc.) to rank quickly for branded, local, and long-tail keywords. We cover indexing workflows, daisy-chain linking, exact-match domain plays, and the content + link velocity patterns that are working now.Guest Jesper Nissen — SEO educator, link-building practitioner, founder of SchemaWriter.ai and the cloud-stacking platform YACSS; speaker at POFU Live / SEO Rockstars; MSc in Physics (U. of Copenhagen). Guest Links Website: https://jespernissen.com/ YouTube: https://www.youtube.com/@JesperNissenSEO X (Twitter): https://x.com/jespernissenseo?lang=enWhat You'll LearnParasite SEO, 2025 edition: Why page-one results increasingly favor social UGC, news, and authority domains—and how to ride that DA for fast wins. Platforms that still rank: Jesper's current leaderboard (e.g., Qwen, Perplexity) and what changed for Claude Artifacts.Local + long-tail focus: How to use Facebook/Instagram posts, YouTube videos & community posts, and X Articles to own branded and geo-keywords.Indexing workflow: Indexing services + social “daisy-chain” links to accelerate discovery.EMD plays: Exact-match domains (service+city and SaaS feature terms) and smart, steady link velocity patterns.Social → Search shift: Why Instagram and Facebook posts have started surfacing in Google (July 2025 change) and how to write posts to rank. Timestamps00:00 — Owning page one like “real estate”02:16 — Parasite SEO vs. traditional guest posts08:45 — Reddit's link-out limits & why Jesper moved on14:58 — Claude Artifacts surge (and why it cooled)18:02 — What's working now: Quen & Perplexity pages21:35 — Indexing flow: drip pings + social link bursts26:40 — Meta shift: FB/IG posts in Google (local SEO gold) 31:55 — Exact-match domains + link velocity math46:55 — Shorts as TOF magnets; long-form as sales letter51:40 — Priming YouTube with low-CPC X ads (global)Jesper's Parasite SEO Playbook (Step-by-Step)Pick a target query (branded, local, or long-tail).Publish across high-DA surfaces:YouTube (video + Community post), X/Twitter (Articles), Instagram, Facebook Page, plus AI page builders (e.g., Quen, Perplexity).Front-load keywords in social posts (especially the first words of FB/IG captions for cleaner URLs/titles).Daisy-chain internal links: point your X Article to the IG/FB/YouTube/AI pages to aid indexing.Kick indexing via reputable ping/index services, then add lightweight social links to nudge crawl.Measure and iterate: keep winners, replace laggards, expand with adjacent long tails.Exact-Match Domain (EMD) Mini-FrameworkWhen to use: service+city rank-and-rent, or narrowly defined SaaS use-cases.Build: one-page lander, fast crawl path, 5–10 quality links/month early, layer socials & citations; avoid unnatural velocity spikes.Why it works: high topical alignment + clean intent matching. (Jesper's background in cloud stacking/YACSS and SchemaWriter.ai complements this with structured data & internal “powerstack” patterns.) SponsorThis episode is brought to you by Graphed — the AI-native analytics platform that builds dashboards from plain English. Connect GA4, ads, CRM, GSC, and Sheets to get KPI boards in minutes. Learn more: https://graphed.com/

Mission Matters Podcast with Adam Torres
Make Trust Measurable: Turning Credibility into a KPI with AI

Mission Matters Podcast with Adam Torres

Play Episode Listen Later Oct 22, 2025 11:02


On Mission Matters, Adam Torres interviews Dan Nottingham, Founder & CEO of AmICredible, about using AI to generate credibility scores for statements and content, helping individuals and companies operationalize trust as a KPI and integrate it into workflows to improve outcomes. Follow Adam on Instagram at https://www.instagram.com/askadamtorres/ for up to date information on book releases and tour schedule. Apply to be a guest on our podcast: https://missionmatters.lpages.co/podcastguest/ Visit our website: https://missionmatters.com/ More FREE content from Mission Matters here: https://linktr.ee/missionmattersmedia Learn more about your ad choices. Visit podcastchoices.com/adchoices

In the Pit with Cody Schneider | Marketing | Growth | Startups
You Can Get $0.80 CPM from TV Streaming Ads Right now

In the Pit with Cody Schneider | Marketing | Growth | Startups

Play Episode Listen Later Oct 21, 2025 39:42


Billboards at $0.75 CPM. Streaming TV you can actually measure. Tim Rowe breaks down how to blend OOH + CTV to drop blended CAC, spark geo-lift, and build “living-room” brand equity—without massive budgets.Streaming has turned TV into a performance channel you can buy, cap, and measure like digital—often at CPMs rivaling or beating social. Tim explains how their ad server + pixel connect living-room exposure to down-funnel actions, with many brands seeing $3–$4 cost per visit and 3–4× higher conversion vs other traffic sources. On OOH, the overlooked arbitrage is static or digital boards priced like real estate: win by buying the biggest formats in the largest markets at the lowest biddable entry price, then engineer earned media (social virality) and geo-lift. Start with ~$5k for a real CTV test (smaller tests can still work as an add-on), measure blended CAC, branded search, and market-level lift, and let creative—not hyper-granular targeting—do the heavy lifting.GuestWebsite: https://cognitionads.com/LinkedIn: https://www.linkedin.com/in/troweactualX (Twitter): https://x.com/oohinsiderTim's newsletter/resource hub: https://stateofstreaming.com/What You'll LearnWhy streaming made TV relevant again—and cheap ($1–$2 CPMs in some geos).How to attribute TV exposure → search → site visit → purchase within a 48-hour view-through window.The out-of-home (OOH) arbitrage: buying big signs in big markets for sub-$1 CPMs.How OOH + CTV lower blended CAC and lift branded search in target geographies.Practical first tests: budgets, pixels, frequency caps, creative, and geo measurement.Event playbooks: digital billboard trucks, rideshare screens, street teams, and QR flows.Targeting reality: on CTV, less targeting often wins—use creative as the filter.Retargeting on TV (yes): pixel site traffic and follow with CTV/audio/display.Timestamps & Chapters00:00 — Why TV is “back”: streaming CPMs and geo-targeted buys01:30 — Direct attribution: 48-hour view-through from TV → search → site → purchase03:45 — OOH primer: static vs digital, programmatic buys, and PMP tips06:05 — The arbitrage: big boards, big markets, tiny CPMs (often

Agent Marketer Podcast - Real Estate Marketing for the Modern Agent
Got Mortgages? Got Receipts. Got Results w/Abdel Khawatmi | Ep. 39

Agent Marketer Podcast - Real Estate Marketing for the Modern Agent

Play Episode Listen Later Oct 21, 2025 44:28


Send us a textAbdel Khawatmi didn't just show up—he dropped a masterclass.From building a consumer-direct and partner-driven hybrid model, to running multiple AI-driven systems, to scaling a team while still showing up like a true operator, this episode is everything The MLO Project is about.Abdel breaks down exactly how he tracks every KPI in his business, uses social media as a brand amplifier (not a direct lead source), integrates AI like Fireflies, ChatGPT, Gamma, and Mortgage Coach to increase speed and accuracy, and builds deep community partnerships that generate real referrals—not vanity metrics.He also shares how he splits credit with his LOs, leverages masterminds, and runs one of the tightest, most disciplined operations in the business—all while rocking a Cybertruck and a Got Mortgages shirt at the gym.What You'll Learn:Why most LOs have no clue where their business actually comes fromHow Abdel tracks credit pulls, lead source attribution, PE exceptions, and post-close ROIWhy AI note-takers, ChatGPT, and Mortgage Coach/MBS Highway are core to his processHow he built a $24M+ personal brand with only 13% of business from social mediaWhy discipline, systems, and real talk beat shortcuts and hype every timeHow his Elevated Alliance mastermind and charity events drive community referralsThe real reason open house models are outdated—and what works insteadTools, Tech & Tactics Mentioned:CRM + KPI DashboardsChatGPT (custom bot for clients, partners, and LOs)Fireflies.ai (note-taking and meeting summaries)Gamma.app (instant slide decks from chat prompts)Mortgage Coach & MBS Highway (based on client persona)ListReports for every agent (non-negotiable)FinLocker for long-term client value trackingSocial Strategy: Instagram, Facebook, YouTube, LinkedIn (not TikTok)Notable Quotes:“I don't care if my name's on the 1003. I care if money's in the bank and my team is winning.”“Social doesn't bring the lead—it brings the trust.”“You don't get paid for trying. You get paid for systems that produce.”“Stop chasing attribution. Start chasing execution.”Abdel's 3-Part Business Philosophy:Sales – Prospecting, lead flow, and brand presenceService – Operational consistency and client educationSupport – Systems, staffing, and AI-enhanced workflowsFinal Challenge:Can you give 100% of your time, energy, and effort for just one full day?Track it. Measure it. And if you're serious—replicate it.Connect with Abdel:Website: GotMortgages.comEmail: ak@gotmortgages.comInstagram: @got.mortgages

SEO Podcast Unknown Secrets of Internet Marketing
LLM Traffic, Real Attribution, Real Results With Brie Anderson

SEO Podcast Unknown Secrets of Internet Marketing

Play Episode Listen Later Oct 20, 2025 65:36 Transcription Available


Brie Anderson and Matthew Bertram explore why LLM-sourced traffic often converts better than traditional organic, how to track it cleanly in GA4, and why attribution will always be directional. We share a practical framework for aligning KPIs, separating dashboards from reports, and building a tracking plan that drives real decisions.• LLM referrals as high-intent visits• GA4 source/medium over fragile channel groupings• First user vs session vs model-based views in GA4• UA to GA4 shift, privacy and event-based data• SEO vs CRO alignment and KPI clarity• Tracking plans, UTM standards, and maintenance• Search Console vs GA4 roles and gapsGuest Contact Information: Website: www.beastanalyticsco.comInstagram: www.instagram.com/brie_e_andersonLinkedIn: www.linkedin.com/in/brieeandersonTwitter/X: x.com/brie_e_andersonMore from EWR and Matthew:Leave us a review wherever you listen: Spotify, Apple Podcasts, or Amazon PodcastFree SEO Consultation: www.ewrdigital.com/discovery-callWith over 5 million downloads, The Best SEO Podcast has been the go-to show for digital marketers, business owners, and entrepreneurs wanting real-world strategies to grow online. Now, host Matthew Bertram — creator of LLM Visibility™ and the LLM Visibility Stack™, and Lead Strategist at EWR Digital — takes the conversation beyond traditional SEO into the AI era of discoverability. Each week, Matthew dives into the tactics, frameworks, and insights that matter most in a world where search engines, large language models, and answer engines are reshaping how people find, trust, and choose businesses. From SEO and AI-driven marketing to executive-level growth strategy, you'll hear expert interviews, deep-dive discussions, and actionable strategies to help you stay ahead of the curve. Find more episodes here: youtube.com/@BestSEOPodcastbestseopodcast.combestseopodcast.buzzsprout.comFollow us on:Facebook: @bestseopodcastInstagram: @thebestseopodcastTiktok: @bestseopodcastLinkedIn: @bestseopodcastConnect With Matthew Bertram: Website: www.matthewbertram.comInstagram: @matt_bertram_liveLinkedIn: @mattbertramlivePowered by: ewrdigital.comSupport the show

REI Rookies Podcast (Real Estate Investing Rookies)
From Wholesaling Inc. to Joe Homebuyer | Cody Hofhine on Scaling Real Estate

REI Rookies Podcast (Real Estate Investing Rookies)

Play Episode Listen Later Oct 18, 2025 41:58


Cody Hofhine shares how to build a 7-figure wholesaling business, lead better teams, and buy back your time through delegation, systems, and mindset.In this episode of RealDealChat, Jack sits down with Cody Hofhine, co-founder of Joe Homebuyer and former leader of Wholesaling Inc., to talk about how to grow a real estate business that gives you time freedom — not just financial success.Cody breaks down how leadership, mindset, and systems are the real multipliers in real estate. He reveals how he went from working 80-hour weeks to scaling a nationwide franchise, why most investors lose time as they make more money, and how to fix it through better delegation and hiring.He also explains the difference between doing deals and building a business, how to find and train the right people, and how Joe Homebuyer helps investors turn six-figure hustle into seven-figure operations.Here's what you'll learn in this conversation:Why most investors make more money but lose more timeHow leadership determines who you attract (A-players vs C-players)The “Buy Back Your Time” principle every entrepreneur should useHow to delegate and build a self-managing real estate businessWhen to hire, what to automate, and what to outsourceHow Cody built Joe Homebuyer into a nationwide franchiseThe difference between beginners and business buildersReal-world wholesaling strategies and finding distressed sellersLOACC explained: the five key vitals every investor must trackWhy collaboration beats competition in real estate today

The Business Brew
Peter Mantas Returns

The Business Brew

Play Episode Listen Later Oct 15, 2025 96:27


Peter Mantas of Logos LP, ⁠https://www.logoslp.com/⁠, stops by The Business Brew for an update. The previous episode discussed the potential of the life sciences industry. Since then uniQure released potentially groundbreaking results. Hence, Peter came back for an update. Shoutout to the ClearPoint group chat!  For more information on how Peter invests, please see ⁠https://podcasts.apple.com/us/podcast/peter-mantas-logos-lp-portfolio-construction-biotechs/id1492171651?i=1000537962817⁠ on Apple or ⁠https://open.spotify.com/episode/6r003LhN4REFSxYxogPWXH?si=7ApTcSdmRzepl5oW44friw⁠ on Spotify.  Sponsorship InformationThank you to ⁠⁠Fiscal.ai⁠⁠ for sponsoring the show. DISCOUNT INFO: If you use the affiliate link ⁠⁠⁠fiscal.ai/brew⁠⁠⁠, you will automatically get 2 weeks of Fiscal Pro for Free and if you find that you want to upgrade, my link will get you 15% off any paid plans. About ⁠⁠Fiscal.ai⁠⁠⁠⁠Fiscal.ai⁠⁠ is the complete modern data terminal for global equities.The ⁠⁠Fiscal.ai⁠⁠ platform combines a powerful user experience with all the financial data capabilities that professional investors need. Users get up to 20 years of historical financials for all stocks globally that they can easily chart, compare, or export into their own models. And unlike legacy data terminals where it can take hours or even days, ⁠⁠Fiscal.ai⁠⁠'s data is updated within minutes of earnings reports. ⁠⁠Fiscal.ai⁠⁠ also tracks all the company-specific Segment & KPI data so you don't have to. Like to track Amazon's Cloud Revenue? They've got it.How about Spotify's premium subscribers? Or Google's quarterly paid clicks?They've got all of it.