Every Company is a Media Company

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What does it mean that a company can directly communicate to people with posts, blogs, photos, audio podcasts and video? The conventional wisdom in today's marketing is, the Internet has put distribution in the hands of everyone, so therefore everyone's a media company. That's only half the equation…

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    • Apr 19, 2018 LATEST EPISODE
    • infrequent NEW EPISODES
    • 3 EPISODES


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    Latest episodes from Every Company is a Media Company

    EC=MC: Zuck on the Hill

    Play Episode Listen Later Apr 19, 2018


    On today’s episode of Every Company is a Media Company, Tom Foremski gives us his take on Mark Zuckerberg’s appearance before congress last week.

    social marketing media video podcasts audio management brand branding corporate mark zuckerberg zuck media company every company
    EC=MC: Brands risk damaging trust by collecting customer data

    Play Episode Listen Later Apr 10, 2018


    How does a brand navigate this era of fake news and advertiser surveillance? It’s all about trust. In this podcast we talk about the importance of a long term commitment to creating media that really serves an audience or community with MAAS media.

    trust social marketing media video podcasts audio management brand risk branding corporate brands collecting maas damaging customer data
    Every Company is a Media Company: Facebook is a Media Company

    Play Episode Listen Later Dec 11, 2017


    Facebook has claimed to not be a media company in the past but this past year it seems its position has softened. That’s especially true as it’s discovered it needs media solutions, not engineering ones, to media problems such as fake news. In this podcast Tom and Jason discuss why Facebook is media company, and […]

    social marketing media video podcasts audio management brand branding corporate media company every company

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