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DJ & Hoots are BACK and discuss the latest happenings in college lacrosse, life updates, weekend game recaps, and insights into DJ's high school lacrosse season upcoming. They analyze DI, DII, and DIII matchups, highlight standout performances, and predict upcoming games. The episode also features discussions on the struggles of teams like Virginia and the impressive performances of Syracuse and Jacksonville, alongside a focus on women's college lacrosse.Voicemails: speakpipe.com/OTBLaxPodSupport our partners!Merch: Code UNDERGROUND for 10% off at phiapparel.co/shop'47 BrandShop for your favorite sports fan and get FREE SHIPPING on ALL orders with '47 Brand!47.sjv.io/e1NyorRiversideGet your podcast looking and sounding pristine with Riverside!https://riverside.sjv.io/QjBBVMFollow Us!TwitterUnderground: https://twitter.com/UndergroundPHIOTB: https://twitter.com/OTBLaxPodKB: https://twitter.com/KBizzl311DJ: https://twitter.com/Scs_nextgreatHoots: https://twitter.com/HootSportsMediaInstagram:https://www.instagram.com/otblaxpod/https://www.instagram.com/undergroundphi/SUBSCRIBE on YouTube: youtube.com/@UndergroundSportsPhiladelphiayoutube.com/@OTBLaxPodIntro/Outro Music: Arkells "American Screams"#Lacrosse #NCAALax #NCAAWLax #NCAALacrosse #CollegeLacrosse #LacrossePodcast #Subscribe #fyp
Blending AI Efficiency with Human Insight Shep interviews Vinod Muthukrishnan, Vice President & General Manager of Webex Customer Experience at Cisco. He talks about how AI is moving from a technology tool to a collaborative coworker that helps businesses personalize service, automate routine tasks, and close the customer experience gap. This episode of Amazing Business Radio with Shep Hyken answers the following questions and more: How can AI create a human-centered customer experience? How is artificial intelligence transforming customer service interactions? What are the most effective ways to use analytics to improve customer support and reduce unnecessary contact center calls? How can automation help resolve frequent customer complaints, such as long wait times or repetitive interactions? Why should companies rethink traditional metrics, such as average handle time, when evaluating customer service performance? Top Takeaways: AI has evolved from being just a tool to becoming an actual coworker. It can handle routine tasks and take on responsibilities like note-taking during meetings, freeing up a lot of employees' time. This shift is radically transforming how we engage, connect, collaborate, and communicate with customers. Brand interactions should aim to feel like engaging with a favorite human. The best experiences remember customers' history, never making them repeat themselves, and understanding their unique preferences. They also minimize wait times and meet customers on their channel of choice. Customers are understanding when they know you genuinely care about their issues and are actively working to resolve them. But if they have to call three times for the same issue, it becomes another problem. If you use AI to solve problems the right way, you bring customers to your side of the equation. Instead of asking the generic ‘How can I help you?' when they've already called multiple times, AI can help you acknowledge their frustration by providing customer history and knowledge base in real time, and guide you on the next best step to fixing the issue. Using AI and analytics to predict, prevent, and preempt issues by proactively giving customers the information they need before they even ask creates a seamless experience where people rarely need to call for help. Call containment and call deflection with AI do not mean companies stop talking to customers. It means letting AI handle routine tasks like password resets or payment verifications, so that when customers reach a human agent, the conversation can focus on more important tasks, like resolving complex issues or exploring new products. Plus, Shep and Vinod discuss why brands that go “all-in” on AI for customer support often end up reversing their decisions. Tune in! Quote: "We have to start looking at AI not as a tool or a product, but as a teammate." About: Vinod Muthukrishnan is the VP & GM of Webex Customer Experience at Cisco. He is an expert in AI and innovative technology to transform how brands engage with customers, ensuring experiences are more human and personalized. Shep Hyken is a customer service and experience expert, New York Times bestselling author, award-winning keynote speaker, and host of Amazing Business Radio. Learn more about your ad choices. Visit megaphone.fm/adchoices
Most B2B brands want to stand out, but they end up blending in by trying to look more professional and more polished than everyone else. The result is marketing that's safe and completely forgettable.That's why Snoop Dogg is such a powerful case study. Behind his music, reinventions, and cultural ubiquity is a masterclass in relevance. In this episode, we break down Snoop's B2B marketing lessons with the help of our special guest Shay Thieberg, CMO & Co-Founder at MAIA Digital.Together, we explore what B2B marketers can learn from leading with authenticity, owning a clear niche, and building trust through consistent presence instead of chasing short-term attention.About our guest, Shay ThiebergShay Thieberg is the CMO & Co-Founder at MAIA Digital. Specializing in LinkedIn marketing, Shay holds a Masters degree in Social Psychology & Decision-Making. Shay is among 30 Global LinkedIn Certified Experts and Faculty members at Reichmann University where he teaches “B2B Marketing for Tech”.What B2B Companies Can Learn From Snoop Dogg:Authenticity scales better than polish. Snoop Dogg's enduring relevance comes from never pretending to be someone he's not. Shay points out that when Snoop came to LinkedIn, he didn't dilute his identity to fit the platform. Instead, he expanded the platform by being himself. As Shay explains, “He could have come to LinkedIn, put up the suit and tie, be a super LinkedIn-ish persona… he was able, two years ago, to start making a shift and bringing and showcasing to other people with uniquenesses that they can stay cool, they can stay themself.” The B2B lesson is clear: credibility isn't earned by sounding professional. It's earned by sounding real. Brands that over-polish lose signal. The ones that feel human get remembered.Be known for one thing before you try to be known for everything. Snoop's brand works because it's anchored. No matter how many industries he touches, there's a core idea people immediately associate with him. Shay translates this directly into B2B positioning: “You want to be well known for this exact thing that you do uniquely from other people.” The strongest B2B brands don't chase every opportunity, they reinforce a single, unmistakable identity until the market does the work for them.Visibility is about presence. One of Snoop's most underrated strengths is that he never fully disappears. He doesn't overwhelm audiences, but he consistently shows up across moments, mediums, and decades. Shay say, “It's not about motivation, it's about staying constant.” For B2B marketers, the takeaway is uncomfortable but liberating: you don't need viral hits to stay relevant. You need continuity. In markets where buyers forget fast, staying present is the strategy.Quote“ Smoking, that's his thing. Now maybe some people will think it's a bad thing, which is fine, but I'm looking at it from a B2B perspective… That's his thing. So he is well known about this one and then he utilizes it for its own good… So you want to be well known for this exact thing that you do uniquely from other people.”Time Stamps[01:20] Meet Shay Thieberg, CMO & Co-Founder at MAIA Digital[01:30] Why Snoop Dogg?[02:26] Founding MAIA Digital[06:07] Who is Snoop Dogg?[16:46] B2B Marketing Takeaways from Snoop Dogg[23:31] Optimal LinkedIn Strategy for 2026[25:28] Thought Leadership and Trust[26:23] Challenges with LinkedIn Video Content[30:33] Creating Effective LinkedIn Videos[33:00] How to Optimize Your Content on LinkedIn[40:32] Final Thoughts and TakeawaysLinksConnect with Shay on LinkedInLearn more about MAIA DigitalAbout Remarkable!Remarkable! is created by the team at Caspian Studios, the premier B2B Podcast-as-a-Service company. Caspian creates both nonfiction and fiction series for B2B companies. If you want a fiction series check out our new offering - The Business Thriller - Hollywood style storytelling for B2B. Learn more at CaspianStudios.com. In today's episode, you heard from Ian Faison (CEO of Caspian Studios) and Meredith Gooderham (Head of Production). Remarkable was produced this week by Jess Avellino, mixed by Scott Goodrich, and our theme song is “Solomon” by FALAK. Create something remarkable. Rise above the noise. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
We break down episodes 22-26 (plus the movie!) of Neon Genesis Evangelion each day this week! Get that anime occult on in the Cartoon Cabal.Thomas moved from art direction at Disney World, to creating entertaining comic books, podcasts, and toys riffing on conspiracy theories. Check out his stuff here:https://www.paranoidamerican.com/Please subscribe, review, and rate us on all the podcatchers. And if you're Scrooge McDuck, throw a bob out to Patreon:https://www.patreon.com/podcastiopodcastiusMatt makes lots of music. Brand new ones include the binaural head trip of "Psychic Utopia," and the acid-folk of "Into the Faerie Mound." Have a listen:https://rovingsagemedia.bandcamp.com/
Dans ce nouvel épisode d'Insight, nous recevons Nicolas Bermond, directeur général chez Wonderful, agence de création et de marketing digital basée à Montpellier depuis 33 ans. Avec lui, on déconstruit les clichés sur les agences régionales et on découvre un modèle qui challenge frontalement le marché parisien. Des talents aguerris dans les plus grandes agences parisiennes qui choisissent Montpellier. Un taux de conversion de 100% sur les compétitions nationales en 2025. Des clients comme Pink Lady Europe, Royal Canin ou le Parc Astérix pilotés depuis le sud. Et des campagnes qui voyagent jusqu'à New York et Casablanca. Nicolas nous raconte comment Wonderful a construit un modèle économique plus équilibré, une culture client ultra-engagée et une capacité à rivaliser avec les plus grandes structures... Le tout avec 35 personnes et un soleil que Paris n'a pas.Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.
Le Olimpiadi stanno volgendo al termine, ma quale sarà il loro vero costo. Ascolta il podcast STORIE di BRAND - https://spotify.openinapp.co/zp15q Entra nel Canale TELEGRAM - https://t.me/storiedibrand Storie su YOUTUBE - https://www.youtube.com/@StoriediBrand Learn more about your ad choices. Visit megaphone.fm/adchoices
What if one of your most valuable CX analysts isn't even a person? Agility requires not just collecting data, but closing the gap between insight and action at scale. This means empowering every level of the organization, from the frontline to the C-suite, with the right information at the right time to make smarter, faster decisions. Today, we're going to talk about moving beyond the score. We'll explore how Generative AI is shifting the discipline of customer experience from a reactive, score-chasing exercise to a proactive, problem-solving engine. We'll get practical about how a very lean team at a massive organization can leverage these tools to drive real business impact, especially when faced with an overwhelming amount of data. We are here in Las Vegas at Medallia Experience 2026 and to help me discuss this topic, I'd like to welcome, Alyse Fuller, Customer Experience Program Manager at United Rentals. About Alyse Fuller Alyse Fuller on LinkedIn: https://www.linkedin.com/in/alysefuller/ Resources United Rentals: https://www.unitedrentals.com/ Take your personal data back with Incogni! Use code AGILE at the link below and get 60% off an annual plan: https://incogni.com/agile The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Catch the future of e-commerce at eTail Palm Springs, Feb 23-26 in Palm Springs, CA. Go here for more details: https://etailwest.wbresearch.com/Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://www.thecrmc.com/ Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://advertalize.com/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company
In this enlightening episode host Myrna Young welcomes Dr. Toni Engram to delve into the world of biological dentistry and its impact on overall health and wellness. Dr. Engram shares her insights as a leading voice in fluoride-free, mercury-safe dental practices, bringing awareness to how our daily dental habits might affect our health far beyond the mouth. As Myrna and Dr. Engram discusses the merits of holistic approaches to oral health, the audience gains a comprehensive understanding of why moving away from traditional dental treatments can significantly benefit our overall well-being.Dr. Engram explains the nuances of biological dentistry and the clear distinction it holds from conventional 'drill-and-fill' methods. The conversation dives deep into the dangers of fluoride and mercury, offering alternatives for better oral health management. Listeners learn about non-invasive techniques to combat periodontal disease and how to balance oral and gut microbiomes effectively. This episode is packed with actionable insights, from the potential hazards of mercury fillings to the relationship between oral health, sleep, and diet, making it a must-listen for anyone keen on holistic health solutions.Timestamp Summary0:02 The Importance of Removing Fluoride and Mercury for Health3:09 Oral Health's Impact on Overall Health and Disease Prevention11:38 The Debate Over Fluoride free toothpaste19:50 Whole Body Approach to Reversing Periodontal Disease25:48 The Dangers and Safe Removal of Mercury Fillings31:32 Natural Oral Health Alternatives and Their Impact on Bacteria39:30 Technical Difficulties and Filling Content Gaps in a Show42:42 Dentists Can Help Detect Sleep Apnea Through Oral Signs46:43 Empowering Personal Health with Guidance from Healthcare ProfessionalsSponsored Ad Airdoctor If you want to upgrade the air in your home, Head to AirDoctorPro.com and use promo code transform to get UP TO $300 off today! Breathe better. Live better.” Resources Dr. Toni Ingram's Instagram: InstagramFlourish Dental Boutique Website: http://www.flourish.dentalBristle Oral Health Test: Get BristleSee this video on The Transform Your Mind YouTube Channel https://www.youtube.com/@MyhelpsUs/videosTo see a transcripts of this audio as well as links to all the advertisers on the show page https://myhelps.us/Follow Transform Your Mind on Instagram https://www.instagram.com/myrnamyoung/Follow Transform Your mind on Facebookhttps://www.facebook.com/profile.php?id=100063738390977Please leave a rating and review on iTunes https://podcasts.apple.com/us/podcast/transform-your-mind/id1144973094 https://podcast.feedspot.com/personal_development_podcasts/ For sponsored Brand interviews and sponsorship inquires please visit Partner With The Transform Your Mind Podcast | Myrna Young Life Coach
KB is BACK and boy oh boy Phillies Spring Training is here and it is MESSY! KB addresses Bryce Harper's comments about Dave Dombrowski's comments earlier in the offseason, Nick Castellanos signing with the Padres and his comments to the San Diego media, and why it's okay to criticize Dave Dombrowski for this offseason. KB also addresses an absolutely hysterical Twitter troll interaction and why you shouldn't try and get in a words battle with him... Onboarding Form: forms.gle/mZYnkiQcGv1ZxBSg9 Voicemail Line: speakpipe.com/UndergroundSportsPhiladelphia Support Our Sponsors! The City of Vineland: Visit www.vinelandcity.org/ and stay connected with the community and learn about important announcements, programs, and services offered by the city! Vineland, New Jersey... Where It's Always Growing Season! '47 Brand Shop for your favorite sports fan and get FREE SHIPPING on ALL orders with '47 Brand! 47.sjv.io/e1Nyor Kenwood Beer Visit kenwoodbeer.com/#finder and see who has Kenwood Beer on tap in YOUR area and crack open an ice cold Kenwood Beer to celebrate the good times! (MUST be 21+ to do so and PLEASE drink responsibly.) Merch & Apparel: www.phiapparel.co/shop + Use Code "UNDERGROUND" for 10% off! FOCO Get your Phillies overalls and shortalls with our pals at FOCO! https://foco.vegb.net/0ZyLgV Biñho Get 10% off your next purchase with code BINHOBENNETT62 from our pals at Biñho! binhoboard.com?bg_ref=pDJkDdNO1y Follow Us! Twitter: twitter.com/UndergroundPHI Instagram: www.instagram.com/undergroundphi/ TikTok: tiktok.com/@undergroundphi KB: twitter.com/KBizzl311 Watch LIVE: YouTube: www.youtube.com/@UndergroundSportsPhiladelphia FB: facebook.com/UndergroundSportsPHI Twitch: twitch.tv/UndergroundsportsPHI Intro Music: Arkells "People's Champ" Outro Music: Arkells "People's Champ" #fyp @NickCastellanos #Phillies #BryceHarper #DaveDombrowski #RingTheBell #MLB #podcastcharts #download #review #subscribe #UndergroundIndustries
https://theexposuretriangle.com/ - Mentorship and Mastermind Group is now open for enrollment - grab a seat before they are gone What does it actually take to build an ultra-luxury brand in the wedding industry? Maxine Owens didn't grow her business by chasing more weddings. She did it by refining her work, elevating her brand, and building intentional relationships with the right people. Today, she designs some of the highest-end weddings in the industry while taking on only a limited number of events each year. In this conversation, Maxine shares how she transitioned from zoology to luxury floral design, why rebranding transformed her business, and how genuine networking created real momentum. We also talk about client experience, creative alignment, and why saying no is often the move that moves you forward. This episode quietly reflects all three pillars of the Exposure Triangle: Work, Brand, and Network. Follow Maxine on Instagram: https://www.instagram.com/maxowensdesign/ Check out Maxine's Website: https://maxowensdesign.com/
What does it take to build a global equine brand from a small village in rural Ireland? In Chapter 1 of this three-part documentary series, Nicole Brown sits down with CEO Gareth Connolly at the heart of Connolly's Red Mills in Goresbridge, County Kilkenny. From a bakery in 1908 to a world leader in equine nutrition, this is the story of how a family business evolved through innovation, adversity and a relentless focus on performance. Gareth traces the journey from canal trade routes and grain monopolies to the chance conversation with Paddy Mullins that changed Irish racing history. There are sliding doors moments along the way. Two world wars. Foot and mouth. A devastating fire. Covid lockdowns. And through it all, each generation stepping up as caretakers rather than owners. At its core, the philosophy remains simple. Put the animal first. Never compromise. And make sure what's on the bag is in the bag. This is where the Red Mills story begins. Highlights The 1908 origins of Connolly's Red Mills How a bakery became a national feed manufacturer The Paddy Mullins moment that shaped Irish racing Innovation through adversity, from war to Covid Why every product is still manufactured in County Kilkenny The meaning behind "no compromise" nutrition Guest Gareth Connolly – CEO of Connolly's Red Mills and fifth-generation member of the Connolly family. Connolly's Red Mills are offering 15% off Foran Equine products to Eventing Podcast listeners! Use the code EquiRatingsPodcast15 to receive your discount. View the full collection here. Note this does not apply to the already discounted Pre-Fuel & Refuel combo packs. If you have any other questions regarding feeding click here to ask the Connolly's RED MILLS experts.
This week we're looking at those who achieved the extraordinary and at incredibly youthful age! We have the Tudor boy King, Edward VI, to discuss. Britain's youngest ever Prime Minister (just 24 years old!!), it's Pitt the Younger. And from France, we'll hear a bit of the life of Joan of Arc.And this week we're discussing: what was life like before the advent of reviews? Have you ever seen the secret book that travel agents had in the 90s? If you've got anything to add on that or anything else, you know what to do: hello@ohwhatatime.comAnd from now on Part 1 is released on Monday and Part 2 on Wednesday - but if you want more Oh What A Time and both parts at once, you should sign up for our Patreon! On there you'll now find:•The full archive of bonus episodes•Brand new bonus episodes each month•OWAT subscriber group chats•Loads of extra perks for supporters of the show•PLUS ad-free episodes earlier than everyone elseJoin us at
Instead of following trends, Satisfy chooses to build a brand that's different. Daniel said it best: “The easiest way to do something quite different is to not look at anything at all.”In a landscape where brands benchmark competitors and chase fleeting trends, Satisfy focuses on culture. They hire for it before skill, treat customers as guests, and think in decades rather than moments.This philosophy shines through in the Satisfy Pro Team. It's not just a sponsorship roster, but a reflection of the brand's commitment to process and discipline. The key takeaway: Most brands chase relevance, but Satisfy builds consistency. They react to culture, while Satisfy hires for it. They aim for long-term impact, not short-term hype.This conversation is a masterclass in long-term brand strategy and the discipline of saying no.Watch the video version of this podcast on Youtube ▶️: https://youtu.be/CRUMwdDoj5o
In this week's episode we cover: Oklahoma State Football study review, change in direction work, fitness fatigue vs supercompensation, and insecure coaches. Enjoy!Download The Supertraining Reading Planhttps://strengthcoachnetwork.com/st___Buy Supertraining to Read Along with Ushttps://uaconcepts.com/product/supertraining___From our sponsors: Hawkin Dynamics
We welcome to the Warrior Community Anouk Pappers, Brand Anthropologist and Online Presence Architect. She has published over 15 books, bringing interviews from around the globe to life, and discovered an opportunity to shine light on leaders who were outside of the spotlight. She created a platform, Signitt, to focus on the needs of business and social leaders to define their personal brand, craft their narrative, and build their online presence. Anouk shares her playbook with us, giving us the tools and powerful stories that we will find value in and some might even resonate with our own experiences. In 2002 Anouk started a storytelling expedition: Around the World in 80 Brands. The goal was to support brands and companies convey their message through storytelling. She traveled the world in search of brands with a purpose and people with a vision. Having started CoolBrands in Amsterdam, she later expanded to Dubai, São Paulo, and New York, working with companies such as PepsiCo, Apple, Google, Mercedes, Harley Davidson, and Unilever. She has interviewed over 900 CEOs, CMOs, and business leaders across the globe and published 15 books chronicling their stories. In 2015, Anouk founded Signitt to focus on the needs of business and social leaders to define their personal brand, craft their narrative, and build their online presence. Drawing on her global experience and insights, Anouk has seen first-hand how clarity of brand and story can transform careers. She has dedicated much of her work to supporting leaders better position themselves for the future and “use Google as their wing(wo)man.” A sought-after, engaging speaker, she shares practical insights and tactics to help individuals take control of their narrative and grow their visibility in a digital-first world.(3:23) Anouk shares her own story with our community, how she started working with entrepreneurs to give them a platform to share their own stories. (6:22) What does the word branding mean to Anouk and the work she does? (11:17) How has storytelling evolved, both professionally and personally, over the years? (13:10) Anouk shares an experience in her own life, that was sparked her journey of curiosity and learning about other people, cultures and their experiences. (15:50) Anouk shares how she sparks some of that same curiosity in the people that she works with. (18:40) How does Anouk work with others to help them begin storytelling for themselves, sharing their own experiences. (20:27) How is authentic storytelling holding up in our world, often addicted to optimization, AI and digital “noise”? (24:21) What does Anouk notice, in her work, that helps people to accept and move through the transformational work that she does? (30:06) What part of her story that Anouk rarely shares, but that has shaped her the most? (32:17) What does Anouk want to make sure resonates and can be actionable for our WAW community? (35:48) Anouk shares some steps on creating your own story. (38:10) What is next for Anouk? What mark does she want to leave on the world?Connect with Anouk Pappershttps://www.linkedin.com/in/anoukpappers/ Subscribe: Warriors At Work PodcastsWebsite: https://jeaniecoomber.comFacebook: https://www.facebook.com/groups/986666321719033/Instagram: https://www.instagram.com/jeanie_coomber/Twitter: https://twitter.com/jeanie_coomberLinkedIn: https://www.linkedin.com/in/jeanie-coomber-90973b4/YouTube: https://www.youtube.com/channel/UCbMZ2HyNNyPoeCSqKClBC_w
Alignment is one of the most overused words in business and one of the least defined. In this episode, AJ reframes alignment as an enterprise discipline: the measurable ability of an organization to deliver a consistent promise across brand, sales, onboarding, delivery, and customer experience.This is not a culture-only conversation. It's a performance conversation. Because when the promise at the “front door” doesn't match the operational reality behind it, the failure shows up at scale: missed revenue, churn, stalled execution, employee distrust, and leaders spending cycles reconciling confusion instead of building momentum.AJ breaks alignment into the core enterprise systems that determine whether a global organization can move as one: shared language, clean handoffs, consistent standards, unified decision infrastructure, and mechanisms that convert data into coordinated action. This includes, but is not limited to, the emotional layer. Psychological safety matters, but alignment is ultimately proven through work product: dashboards, definitions, communication rhythms, and operational clarity that hold under pressure.The takeaway is simple: alignment isn't a feeling. It's a built system. And when it's done well, it protects trust and protects revenue at the same time, enabling teams to scale without creating hidden friction, leadership drags, or customer-facing inconsistency.
In this sharp and practical episode, Bart sits down with Brenton Nickles, founder of JDS1 Marketing, to break down what actually works in modern marketing — and what doesn't. Brent shares his journey from traditional marketing roles to building his own agency, helping businesses clarify their message, strengthen their brand, and execute consistently. He explains why most marketing efforts fail (lack of strategy, impatience, inconsistency), how attention is earned through value, and why long‑term positioning always beats short‑term tactics. This conversation cuts through the noise and offers a grounded, disciplined approach to marketing that leaders and entrepreneurs can immediately apply.Major Takeaways / LearningsMarketing is not a one‑time campaign — it's a system. Sustainable growth requires consistency.Clarity beats creativity. If people don't understand what you do, clever branding won't save you.Most businesses quit too early. Results compound over time — not overnight.Strategy must come before tactics. Posting content without direction wastes energy.Attention is currency. You earn it by solving real problems, not by being loud.Brand is built through repetition. Showing up consistently builds trust.Measure what matters. Data should inform decisions, not overwhelm them.Positioning determines growth. When you clearly define who you serve and how, momentum follows.Memorable Quotes“Marketing isn't magic — it's discipline.”“Clarity always beats clever.”“If you're not consistent, you're invisible.”“Strategy first. Tactics second.”“Attention has to be earned.”“You don't build trust in a week.” Why It Matters / How to Use ItThis episode is a reality check for entrepreneurs, leaders, and marketers who want results without the hype. Brent Nickles reinforces that growth doesn't come from chasing trends — it comes from clarity, discipline, and long‑term commitment. If you're frustrated by inconsistent results or overwhelmed by marketing options, this conversation offers a practical framework: define your strategy, commit to consistency, measure progress, and play the long game. Success in marketing — like success in leadership — is rarely flashy. It's built through disciplined repetition and clear positioning.Connect with Brenton over LinkedIn here: https://www.linkedin.com/in/brenton-david-nickles/
Hugh Derrick is a long time partner at the Eat Big Fish consultancy in London. We talk about the principles outlined in Adam Morgan's original book and how time and shifts in social behavior have impacted its theories. A great conversation.
In this episode of Product & Packaging Powerhouse, Megan Young Gamble talks with fulfillment expert Maïré BAVARDAY-ROSA from ECOMSPACES all things fulfillment, operations, and growth for indie and product-based brands. Maïré details her inspiring journey from a small Caribbean island to launching a logistics business in Atlanta, sharing lessons on resilience and innovation. The conversation covers when to consider a 3PL, the importance of organization (like using SKUs and barcodes from the start!), strategies for inventory management, and why branded packaging and customer service are key growth levers. They also discuss the impact of technology like Shopify, dynamic pricing due to tariffs, retail readiness, and the ever-changing landscape of ecommerce logistics, including AI's growing role. Maïré offers super practical tips: focus on numbers, outsource shipping when it makes sense, and never underestimate operations' impact on customer experience. The episode wraps with a fun “power round” where Maïré shares personal tidbits and her passion for helping purpose-driven brands. Affiliate & Other Links: [Megan Young Gamble Links][AFFILIATE] Ready to crank out your content in as little as 5 minutes? Use Castmagic, AI powered tool to take your content creation from overwhelmed to overjoyed by saving hours of developing content. Save 20 hours by Signing up today! https://get.castmagic.io/Megan [FREEBIE] Learn about “day in the life” of a Packaging Project Manager → Get our “Starter Packaging PM Freebie” [link] https://glc.ck.page/thestarterpackagingprojectmanager [FREEBIE] Access commonly referenced organizations and tools in ONE PLACE with our handy guide HERE [link] https://bit.ly/OSTPlay Subscribe & Access our Video Vault YouTube Channel [ link] https://bit.ly/GLConYouTubeJoin our Email List [link] https://glc.ck.page/55128ae04b Follow and Connect with Megan on LinkedIn [link] https://linkedin.com/in/megangambleLearn about GLC, Packaging & Project execution firm for CPG brands http://www.getlevelconsulting.comWork with Me @ GLC, Schedule Discovery Call https://calendly.com/getlevelconsulting/15-minute-insight-sessionGot a topic you'd love us to cover? Share your ideas here [link] https://bit.ly/ppptopicform[Powerhouse Guest Maïré s LINKS]LinkedIn: https://www.linkedin.com/in/mairehina/Company Website : https://www.ecomspaces.com/Email Address: maire@ecomspaces.comQUOTES:Shipping is the most hated industry, I think, in the entire world. Shipping is hard.If you start spending more than two hours a day shipping, it's time to look at outsourcing your shipping.I would rather pay someone $100 to ship stuff for me in two hours than spend these two hours and lose the opportunity to make $500.Be organized. People overlook how important that is.Packaging is a very underutilized marketing tool.The best marketing is organic marketing.If you treat your customer extremely well and they have the best customer experience possible, you're going to grow organically.
InvestOrama - Separate Investment Facts from Financial Fiction
Welcome to another episode of SOURCE CODE.At Finovate, a leading Fintech conference “where you see the future of fintech first”, startups demo their solutions in seven minutes. This series is everything else - the human story behind the innovation. In every great story, there's a hero on a quest and a guide who's walked the path before. In b2b fintech, the customer is the hero. Today's founder? They're the guide.We're going back to the origin - before the demo, before the product - to understand the journey that led here. This story is about Philipp Buschmann, founder of Aazzur, a leading embedded financial services provider. The interview was recorded at Finovate Europe 2026. Philip embodies The Captain archetype - a decisive leader who guides others through complex transformation with clarity and confidence. He built Azure to empower companies to achieve embedded finance without needing deep technical expertise, making the impossible accessible. Like all great captains, he inspires trust through clear vision, tirelessly enabling others to succeed, and stays focused on his true goal: helping his clients become Heroes in their own industries.LinksAazur on Finovate: https://informaconnect.com/finovateeurope/sponsors/aazzur/Philipp Buschmann on LinkedIn: https://www.linkedin.com/in/philippbuschmann/Company website: https://www.aazzur.com/Subscribe to the newsletter:Source Code is a series from the Investology podcast, produced by Orama:https://orama.tv/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit investorama.substack.com
We break down episodes 22-26 (plus the movie!) of Neon Genesis Evangelion each day this week! Get that anime occult on in the Cartoon Cabal.Thomas moved from art direction at Disney World, to creating entertaining comic books, podcasts, and toys riffing on conspiracy theories. Check out his stuff here:https://www.paranoidamerican.com/Please subscribe, review, and rate us on all the podcatchers. And if you're Scrooge McDuck, throw a bob out to Patreon:https://www.patreon.com/podcastiopodcastiusMatt makes lots of music. Brand new ones include the binaural head trip of "Psychic Utopia," and the acid-folk of "Into the Faerie Mound." Have a listen:https://rovingsagemedia.bandcamp.com/
⭐️⭐️ Join Group Coaching for 2026 ⭐️⭐️ In this Quick Tip episode, Fiona explores a simple but powerful question: are we actually making time for creativity?From putting physical limits on phone scrolling to rethinking what we do with small pockets of time, this episode is a gentle reminder that creativity doesn't need hours, perfection, or big plans. Sometimes it just needs 15 minutes.Fiona shares practical ways to reclaim those moments, reduce friction, and make space for creativity, curiosity and calm in everyday life.You'll learn:Why stopping scrolling isn't enough without replacing it intentionallyHow 15 minutes, five times a week can change how you think and feelSimple, low-effort ways to bring creativity back into your routineHow to remove friction so creative habits actually stickA grounding listen for anyone feeling time-poor, overstimulated, or disconnected from their creative self.⭐️⭐️ Join Group Coaching for 2026 ⭐️⭐️ Connect with My Daily Business:Instagram: @mydailybusiness_TikTok: @mydailybusinessEmail: hello@mydailybusiness.comWebsite: mydailybusiness.comResources mentioned:That Paper Joint collage classesGroup Coaching 2026AI Monthly Chat Group for Small Business OwnersMy Daily Business courses - mydailybusiness.com/courses ⭐️⭐️ Join Group Coaching for 2026 ⭐️⭐️ Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching. Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA. We also love Descript. Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.
This week on The Lazy CEO Podcast, Jane sits down with Michael Ramsey, Co-founder and Co-Director of STRONG Pilates - the global fitness brand redefining the Pilates industry by combining low-impact movement with high-intensity strength and cardio.Michael’s journey began as an early F45 franchisee in Australia, running six studios. A broken ankle led him to Pilates for rehab, an Instagram search introduced him to the Rowformer, and a single trip to the U.S. laid the foundation for what would become STRONG. Today, the brand boasts 100+ studios in 14 countries and is one of the fastest-growing fitness franchises in the world, generating $80M in annual revenue in just six years.In this episode, you'll learn: How to build a bold, timeless brand even when the industry pushes back The systems and marketing levers that actually move the needle for service-based businesses How to innovate and scale without burning out Connect with us:Follow The Lazy CEO Podcast: @thelazyceo_podcastStay updated with Jane Lu: @thelazyceoConnect with Michael: @ramslegitFollow STRONG pilates: @strongSee omnystudio.com/listener for privacy information.
In this episode, host Ashutosh Garg speaks with Upasna Dash, CEO & Founder of Jajabor Brand Consultancy, about rewiring public relations for real business impact.Starting her career at just 18 without formal training, Upasna went on to build a growth-hacking consultancy that connects storytelling directly to funding, hiring, and market expansion.In this conversation, you'll discover:✔ Why traditional PR is broken ✔ How storytelling builds credibility and trust ✔ The power of data-driven communication ✔ Why founders must start building their narrative from day zero ✔ The future of integrated and hyperlocal communication ✔ The evolving landscape of women entrepreneurship in India
Allison Arling-Giorgi is the Head of Brand at Method1, a Chicago-based advertising and strategy agency focused on behavioral science-driven marketing. She's a seasoned brand strategist and behavioral-science expert with deep experience in consumer insights, particularly for Millennials and Gen Z. She harnesses human behavior research to build memorable brands, craft high-impact campaigns, and drive business results—often in CPG, spirits, and cultural trends. Her work emphasizes mental availability, habit formation, memorability over precision, and empathetic, human-centered approaches amid information overload.
#ScrubHopTalk Ep. 274 - We hear a story about a guy who had some less than honest intentions with home healthcare nurses that he hired under false pretenses, and J tells us all how shady that kind of scenario can be. Then we see a video of a guy stepping off an airplane as the stairs are being removed from directly under his feet, leading to what we assume are multiple broken legs. We get peppered with dad jokes during our Florida segment for the week, and Cotton takes us down a rabbit hole of his legal prowess but the guys don't believe him. @troxy_cotton @scrubhopking @bigtrox303 #ScrubHop #igotwhateveryouneed#rollystairslikethePresident#TroxyCottonisnotalawyerScrub Hop Talk is a weekly show with JDirty, Big Trox, and Troxy Cotton. The boys bring you their take on life and pop culture, reacting to crazy videos, and showcasing a different song from their catalog every week. Brand new episodes air here at YouTube.com/ScrubHop every Sunday night at 5pm Pacific time.Please comment, like, and subscribe!For more information, visit ScrubHop.com to learn all about the music and join the movement.Big Trox's hat selection this week is brought to you by the UW Huskies.Visit Howard's 3D Prints for all your 3D printing needs!https://www.instagram.com/howards3dprintsThis week's song:JDirty - "Odd Onez" feat. Ashinehttps://open.spotify.com/track/0aJTu7LmcdtPTP61MnHL6Q?si=17a1608983434374Buy the merch at:http://ScrubHopShop.bigcartel.comFollow the socials at:@ScrubHop on EVERYTHING!JDirty:http://scrubhop.com/jdirtyhttp://instagram.com/scrubhopkinghttp://twitter.com/jdirty303http://facebook.com/JDirty303Big Trox:http://scrubhop.com/bigtroxhttp://instagram.com/bigtrox303Troxy Cotton:http://scrubhop.com/troxycottonhttp://instagram.com/troxy_cottonhttp://twitter.com/TroxyCottonhttp://facebook.com/TroxyCottonCO
"Brand is the intangible layer that sits atop any business... and floods it with color and emotion." Tobey Duncan, CSO of Uncommon Creative Studio, joins Dan Pope to dismantle the fluff surrounding modern marketing. They explore "Purpose 2.0," why brands need enemies, and how to turn consumer tension into cultural fame. From the genius of Bold Bean Co to the audacity of Oasis, this episode is a masterclass in building brands that actually matter.
Un'intuizione geniale ha portato la spugna nelle case di tutti gli italiani, una storia di innovazione, sostenibilità e sfide imprenditoriali. Grazie a Silvano Melegari di ARIX per aver partecipato all'episodio - https://arix.it/ Ascolta il podcast STORIE di BRAND - https://spotify.openinapp.co/zp15q Entra nel Canale TELEGRAM - https://t.me/storiedibrand Storie su YOUTUBE - https://www.youtube.com/@StoriediBrand Learn more about your ad choices. Visit megaphone.fm/adchoices
In questo episodio, Alex Raccuglia esplora come l'AI e il vibe coding possano accelerare lo sviluppo creativo: da due prototipi realizzati in 20 minuti per generare automaticamente un cartello iniziale di un video, a un editor di canvas e a un sistema modulare chiamato Leader per gestire cartelli, metadati ed esportazioni. Tra riflessioni su UX, timecode, esportazione ProRes/MP4 e possibilità di mercato per professionisti e non-professionisti, l'episodio offre uno sguardo pratico su come l'intelligenza artificiale possa diventare un ingrediente chiave nel workflow di video editing e produzione software.
The Kettle Gourmet started as a gourmet popcorn brand. Today, it operates 11 snack brands and exports across Asia. On Mind Your Business, the Breakfast Show invites Zac Chua, Founder, The Kettle Gourmet to share how owning production lines, avoiding retail, and focusing on regional distribution transformed his company into a scalable consumer business built for long-term profitability.See omnystudio.com/listener for privacy information.
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What if one of your most valuable CX analysts isn't even a person? Agility requires not just collecting data, but closing the gap between insight and action at scale. This means empowering every level of the organization, from the frontline to the C-suite, with the right information at the right time to make smarter, faster decisions. Today, we're going to talk about moving beyond the score. We'll explore how Generative AI is shifting the discipline of customer experience from a reactive, score-chasing exercise to a proactive, problem-solving engine. We'll get practical about how a very lean team at a massive organization can leverage these tools to drive real business impact, especially when faced with an overwhelming amount of data. We are here in Las Vegas at Medallia Experience 2026 and to help me discuss this topic, I'd like to welcome, Alyse Fuller, Customer Experience Program Manager at United Rentals. About Alyse Fuller Alyse specializes in seeking solutions that elevate the customer journey across every touchpoint. She believes in coordinating insights from customers with ideas from internal teams to drive customer experience (CX) improvements that align with broader organizational goals. By translating real-world experiences into actionable strategies, she contributes to the responsive, efficient, and customer-centric culture at United Rentals. Alyse Fuller on LinkedIn: https://www.linkedin.com/in/alysefuller/ Resources United Rentals: https://www.unitedrentals.com/ Take your personal data back with Incogni! Use code AGILE at the link below and get 60% off an annual plan: https://incogni.com/agile The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/ Catch the future of e-commerce at eTail Palm Springs, Feb 23-26 in Palm Springs, CA. Go here for more details: https://etailwest.wbresearch.com/ Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://www.thecrmc.com/ Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://advertalize.com/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company
James Shapiro describes how the Dies Committee targets Director Hallie Flanagan using dubious testimony from Hazel Huffman to brand the Federal Theatre Project's plays as communist propaganda.
Horst Schulze explains how to create real leadership paradigm shifts by demanding vision, purpose, and standards. In this powerful moment with Patrick Bet-David, he reveals why only a few managers become true leaders and how measuring the wrong metrics destroys brands.
The Jeep was originally developed in 1940 by American Bantam company. The US Army sought a lightweight, four-wheel drive reconnaissance vehicle; within 18 hours of the announcement, American Bantam developed the first prototype. Due to limited production capacity, the US Army brought in Willys-Overland and Ford Motor Company to team with American Bantam. By the end of the war over 637,000 Jeeps were built. After the war, Willys-Overland launched the CJ (Civilian Jeep) and the Jeep culture was born. Jeep is not just brand, it is a culture, that thrives globally. It embodies the values of adventure, resilience, independence and community. It is a true American Brand. #BardsFM_TheAmericanBrand #TheJeep #AmericanValues Bards Nation Health Store: www.bardsnationhealth.com EnviroKlenz Air Purification, promo code BARDS to save 10%: www.enviroklenz.com EMPShield protect your vehicles and home. Promo code BARDS: Click here MYPillow promo code: BARDS >> Go to https://www.mypillow.com/bards and use the promo code BARDS or... Call 1-800-975-2939. White Oak Pastures Grassfed Meats, Get $20 off any order $150 or more. Promo Code BARDS: www.whiteoakpastures.com/BARDS BardsFM CAP, Celebrating 50 Million Downloads: https://ambitiousfaith.net Morning Intro Music Provided by Brian Kahanek: www.briankahanek.com Windblown Media 20% Discount with promo code BARDS: windblownmedia.com Founders Bible 20% discount code: BARDS >>> TheFoundersBible.com Mission Darkness Faraday Bags and RF Shielding. Promo code BARDS: Click here EMF Solutions to keep your home safe: https://www.emfsol.com/?aff=bards Treadlite Broadforks...best garden tool EVER. Promo code BARDS: TreadliteBroadforks.com No Knot Today Natural Skin Products: NoKnotToday.com Health, Nutrition and Detox Consulting: HealthIsLocal.com Destination Real Food Book on Amazon: click here Images In Bloom Soaps and Things: ImagesInBloom.com Angeline Design: AngelineDesign.com DONATE: Click here Mailing Address: Xpedition Cafe, LLC Attn. Scott Kesterson 591 E Central Ave, #740 Sutherlin, OR 97479
Two years ago, I launched my own car care product brand. I thought I knew what I was getting into. I didn't. In this episode, I break down the real lessons I've learned after two years of owning a detailing product company — from product development and marketing to customer psychology, brand positioning, emotional endurance, and building community. We're talking about what actually matters when building a car care brand: • Why great products aren't enough • Why simplicity beats complexity • Why customers care more about ease than performance specs • The difference between hype and integrity • The emotional reality of owning a product company • What I'd do differently if I could start over This isn't a highlight reel. It's an honest look at what it really takes to build a detailing brand from scratch. Whether you're a detailer, an entrepreneur, or someone thinking about launching your own product line, this episode will give you clarity on what matters — and what doesn't — in the car care industry. If you've been part of this journey over the last two years, thank you. We're just getting started. USE CODE: YEAR2 at https://jimbosdetailing.com/ to save 20% OFF - Limited time. PRODUCTS TALKED ABOUT: Tough As Shell Ceramic Spray: https://jimbosdetailing.com/TAS or on Amazon https://amzn.to/4r5UxYr The Super Soaper: https://jimbosdetailing.com/TSS or on Amazon: https://amzn.to/49KEM2d Picture Perfect Polish: https://jimbosdetailing.com/PPP or on Amazon: https://amzn.to/4sQWpWu Microfiber towels: https://jimbosdetailing.com/products/orange-wash-microfiber or https://jimbosdetailing.com/products/everyday-microfiber Cut & Finish Pad: https://jimbosdetailing.com/products/cut-finish-pad or on Amazon: https://amzn.to/3LsxJ69 Finishing Pad: https://jimbosdetailing.com/products/black-finishing-pad or on Amazon: https://www.amazon.com/dp/B0FJNDCPTG SHOP ALL JIMBO'S DETAILING ON AMAZON: https://amzn.to/3LX3mVE SUBSCRIBE TO MY CHANNEL: https://www.youtube.com/user/jbalaam?sub_confirmation=1 car detailing,auto detailing,car care brand,detailing business,how to start a product brand,building a detailing brand,car detailing products,entrepreneur mindset,small business lessons,product development,detailing industry,auto detailing business,founder led brand,detailer advice,car care industry,podcast for entrepreneurs,detailing marketing,brand building,detailing tips,auto detailing podcast
Steve, Miss Beka Sue, Justine, Wiehebrink and Kathy talk about the Uncle Nearest brand. TBD music by Kevin MacLeod (incompetech.com). Important Links: Patreon: https://www.patreon.com/theabvnetwork Our Events Page: bourbonpalooza.com Check us out at: abvnetwork.com. The ABV Barrel Shop: abvbarrelshop.com Join the revolution by adding #ABVNetworkCrew to your profile on social media.
Sponsored by Design.com — create clothing brand designs quickly: https://www.design.com/rob88Join the Apparel Success Mastermind (clothing brand community): https://www.skool.com/apparel-success-mastermindMost clothing brands struggle to make sales because their designs don't clearly connect with a target audience. In this video, I share one of the simplest and most effective clothing brand strategies you can use to start making sales immediately — designing products using the language and identity of your audience.We talk about streetwear branding, clothing brand product ideas, direct response marketing for apparel brands, and how to create designs that people instantly connect with. If you're starting a clothing brand, building a streetwear brand, or trying to grow your apparel business online, this strategy can help you create products that actually sell.
"Send me a text"I've worked with dozens of supplement brands. The ones that fail all make the same mistake: they chase revenue growth while ignoring the fundamentals. The ones that succeed? They obsess over the numbers I'm about to share with you.What We'll CoverWhy revenue is a vanity metric (and what matters instead)The simple unit economics formula that reveals if you can scaleHow to read your P&L like a finance expert, not just a marketerReal supplement brand examples with actual numbersThe exact calculations you can do tonight to know if your business is healthyLearn more about The Supplement Business Accelerator Group at https://creativethirst.com/group If you're interested in working with me and my team to improve your supplement business. You can learn more at my website https://creativethirst.com Click here to grab your copy of the Health Supplement Ad Swipe Guide. Discover what really works in funnel marketing Need help increasing sales on your own? Click here Stuck at $1 - $5M in revenue? Click Here Case Study on how Creative Thirst added over $200,000 for one supplement brand
As the Founder of IGU Global, Nick Gray has spent decades inside some of the world's most influential brands including Nike, Adidas and Westfield. Today, he works with ecommerce and retail leaders who feel stuck between optimisation, automation and a creeping sense that something isn't quite landing with customers anymore.On today's episode of Add To Cart, Nick joins Nathan Bush and Rosa-Clare Willis (making her first superstar appearance on the pod as co-host) to unpack why so many brands are doing “everything right” and still struggling to build trust, loyalty and momentum.Today, we're discussing:Why emotion drives ecommerce decisions long before logicThe difference between convincing customers and helping them decideHow over-optimisation creates doubt instead of trustWhy AI should amplify judgment, not replace itWhat emotionally intelligent brands do differently onlineConnect with NickExplore IGU GlobalSMS us to request a guest!Support the showWant to level up your ecommerce game? Come hang out in the Add To Cart Community. We're talking deep dives, smart events, and real-world inspo for operators who are in it for the long haul. Connect with Nathan BushContact Add To CartJoin the Community
Qui lit encore les signatures e-mails ?Tout le monde. Littéralement. Et pourtant, on voit encore des signatures jamais à jour, sans lien, sans tracking. Depuis quelques mois, j'utilise Signitic : ça transforme ta signature en vrai canal marketing.Mises à jour en 1 clic, bannières mesurables, A/B testing, campagnes par équipe. Résultat chez nous : +36 % de clics et +5 % de trafic juste grâce à la signature. Tu peux tester gratuitement via ce lien : https://www.signitic.com/fr—Dans cet épisode de La Chapelle Radio, je reçois Wallerand Moullé-Berteaux, CEO du groupe Le Crayon.On parle média, politique, entrepreneuriat, influence, confiance… et du vrai pouvoir des créateurs en 2026.On parle aussi de :– Pourquoi les entrepreneurs doivent assumer leurs opinions– Pourquoi le modèle économique des médias est en train d'exploser– Pourquoi l'événementiel va redevenir centralWallerand explique comment il construit un quartier média façon “Disney Map”, pourquoi il veut créer des débats en théâtre, et comment Le Crayon gère la neutralité, la confiance et la pression politique.On parle aussi de :– Bund Media– Le test de personnalité pour entrepreneurs– Flywheel business– Influence vs micro-influence– Brand content– Subventions médias– Écosystème créateurUn épisode dense.Stratégique.Bonne écoute.Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.
Send a textTired of AI that adds noise instead of value? We open the doors to the ICABA AI Accelerator, a four‑week sprint designed to help professionals reclaim 20+ hours a month, scale content that sounds like them, and build authority through human‑led systems. Rather than flood you with demos, we focus on judgment, workflows, and data—so AI works for you, not the other way around.We start by resetting how you think about tools. Abdul Muhammad introduces a simple framework—augment, decide, act—that puts human values and context first. You'll learn why clarity beats speed and how to design everyday workflows that reduce cognitive load and deliver consistent results. Then, Nilda Thomas maps the ten core skills of the AI‑ready professional and leads a hands‑on lab to craft a practical 90‑day plan. Expect clear priorities, role‑based prompts, and a policy‑minded approach that fits real workloads.Next, we go deep on brand and personalization. Your Brand, Your Voice, Your GPT shows you how to train AI with your assets—PDFs, decks, tone, and goals—so your assistant understands who you are and what you're building. We also widen the lens beyond ChatGPT to explore where different platforms shine, helping you choose a small, purposeful stack that aligns with your work, wellness, and risk profile. Finally, Stephanie demystifies data quality, ownership, and IP, then lays out simple governance and legal guardrails to protect your organization without slowing innovation. Clean inputs, clear policies, and auditable workflows transform AI from a liability into leverage.If you want authority over automation, personalization over generic answers, and outcomes over hype, this session is your roadmap. Subscribe, share with a colleague who needs clarity, and leave a review telling us the one workflow you want to fix next.Thanks for tuning in to this episode of Follow The Brand! We hope you enjoyed learning about the latest trends and strategies in Personal Branding, Business and Career Development, Financial Empowerment, Technology Innovation, and Executive Presence. To keep up with the latest insights and updates, visit 5starbdm.com. And don't miss Grant McGaugh's new book, First Light — a powerful guide to igniting your purpose and building a BRAVE brand that stands out in a changing world. - https://5starbdm.com/brave-masterclass/ See you next time on Follow The Brand!
Agade: The AI-Powered Wearable Robots That Protect Workers, Not Replace Them AI Meets Human CraftsmanshipThere's something poetic about a technology born to help people with muscular dystrophy finding its second life on factory floors and logistics warehouses. That's the story of Agade, an Italian deeptech startup that began as a research project at Politecnico di Milano and evolved into something far more ambitious: a mission to preserve human craftsmanship in an age of automation.I sat down with Lorenzo Aquilante, CEO and co-founder of Agade, to talk about their journey from healthcare innovation to industrial exoskeletons—and what it was like showcasing their latest product at CES 2026.The origin story matters here. Back in 2017, researchers at Politecnico di Milano started developing exoskeletons for people affected by muscular dystrophy. They created something different—a semi-active model powered by AI that recognizes when a user is lifting and responds accordingly. It wasn't just about motors and sensors. It was about intelligence.Then companies came knocking. Manufacturing firms, logistics operations, industries where human workers still matter because their skills, experience, and judgment can't be replaced by machines. They saw potential. Why not use this technology to protect the people doing the heavy lifting—literally?Agade was founded in 2020 with a clear mission: preserve craftsmanship against the physical toll of material handling. Not replace humans. Protect them.The company now has two products. The first, launched in 2024, focuses on shoulder assistance. The second—the one they brought to CES 2026—targets the lower back, which makes sense when you consider that back pain is practically an occupational hazard for anyone moving materials all day.What makes Agade's approach different is that semi-active AI system. The exoskeleton knows when you're lifting. It responds. It's not just a passive brace or a fully motorized suit that takes over. It's somewhere in between—smart enough to help, light enough to wear all day.Lorenzo emphasized something that resonated with me: the importance of feedback. From day one, Agade has been obsessed with real-world testing. Not lab conditions. Actual workers doing actual jobs. Because the buyer isn't the user—companies purchase these for their employees—and that creates a unique dynamic. You need both sides to believe in the technology.The CES experience brought that home. There's always the initial wow factor when someone sees a wearable robot with motors and sensors. But the real work happens after the demo, when users tell you what needs to improve. That's where the collaboration lives.And here's what struck me most about this conversation: Agade isn't trying to remove humans from the equation. They're trying to keep humans in it longer, healthier, and more capable. In a world racing toward full automation, there's something refreshing about a company betting on human skill—and building technology to protect it.The products are available globally. You can reach Agade through their website at agadexoskeletons.com, find them on LinkedIn and other social channels, and even arrange trials before committing to a purchase.For those of us watching the intersection of AI, robotics, and human labor, Agade represents a different path. Not humans versus machines. Humans with machines. Tools that amplify rather than replace.That's a story worth telling.Marco Ciappelli interviews Lorenzo Aquilante, CEO & Co-Founder of Agade, for ITSPmagazine's Brand Highlight series following CES 2026.>>> Marcociappelli.comGUESTLorenzo Aquilante, CEO and co-founder of Agadehttps://www.linkedin.com/in/lorenzo-aquilante-108573b0/RESOURCESAGADE: https://agade-exoskeletons.comAre you interested in telling your story?▶︎ Full Length Brand Story: https://www.studioc60.com/content-creation#full▶︎ Brand Spotlight Story: https://www.studioc60.com/content-creation#spotlight▶︎ Brand Highlight Story: https://www.studioc60.com/content-creation#highlightKEYWORDSAgade, exoskeleton, CES 2026, wearable robotics, AI, future of work, industrial exoskeleton, made in Italy, workplace safety, deeptech, robotics. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Did your brand just spend $7 million on a 30-second ad that alienated or ignored half its potential audience? Agility requires a willingness to challenge long-held assumptions—like the idea that a celebrity and a massive budget are all you need for a winning Super Bowl ad. It demands that brands move from gut feelings to data-driven insights to understand what truly resonates with their audience. Today, we're going to talk about the biggest advertising event of the year: the Super Bowl. Millions of dollars are spent, careers are made, and brands have one 30-second shot to capture the zeitgeist. But beyond the spectacle and the morning-after buzz, what actually drives results? We'll dig into the data behind the ads, exploring which brands successfully connected with key audiences, what the data says about using celebrities, and how the smartest brands think about the Super Bowl not as a single event, but as a strategic play in a much larger game.To help me discuss this topic, I'd like to welcome, Nataly Kelly, CMO at Zappi. About Nataly Kelly Nataly Kelly is Chief Marketing Officer at Zappi, based in Boston, MA. Previously she served at HubSpot as Vice President of Marketing, Vice President of International Operations and Strategy, and Vice President of Localization. Nataly Kelly on LinkedIn: https://www.linkedin.com/in/natalykelly/ Resources Zappi: https://www.zappi.io Take your personal data back with Incogni! Use code AGILE at the link below and get 60% off an annual plan: https://incogni.com/agile The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow Get the Zappi Lessons in Advertising: Super Bowl LX report: https://www.zappi.io/web/learnings-from-super-bowl-ads-2026/Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://www.thecrmc.com/ Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://advertalize.com/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company
In this episode of The Green Industry Podcast, host Paul Jamison sits down with Chris Lonergan from Footbridge Media to reveal why blindly copying big business marketing tactics can hurt local lawn care companies, emphasizing the advantages of focusing on local density, quick wins, relationships, and job-booking strategies over national-scale branding.
If AI answer engines stopped reading your brand tomorrow, would anyone searching for your solution still find you? In this episode of Sharkpreneur, Seth Greene interviews Julian Lopez, Head of Research at AEO.co, who explains how brands can become the answer AI is most likely to recommend. Drawing on months of deep research with co-authors Perry Belcher and Kasim Aslam, Julian explains why branding, structure, and multimodal content now sit at the heart of discovery in an AI-driven world. He also outlines what small businesses can do over the next 6–12 months to become compliant with this new landscape, increase AI visibility, and prepare for shifts such as zero-click search and wearables. Key Takeaways:→ How AEO builds on top of traditional SEO rather than replacing it.→ Why branding is becoming the key differentiator in AI recommendations. → Why you shouldn't chase schema hacks and listicle formats without first building a solid foundational structure. → How video, transcripts, and repurposed clips give AI the rich data it craves. → How profiles, mentions, and consistent brand signals across platforms help engines confirm you're real and relevant. Julian Lopez is a 'recovering' graphic designer with over 8 years of branding experience who decided to get into marketing as a new challenge to sharpen the skills that can make or break a business. Julian has co-authored The AEO Blueprint, the first full-length book on Answer Engine Optimization, which guides business owners and entrepreneurs in future-proofing their brands and becoming the AI-recommended answer in their market. Connect With Julian:Website: http://aeo.co/TikTok: https://www.tiktok.com/@aeo.coX: https://x.com/AEOdotCO
This episode features Craig Francis, the VP of Brand at Ultraview Archery, and a guy whose content, perspectives, and opinions are the furthest from mundane. Craig's been in the hunting creative space for over 10 years and has worked with numerous brands over that timeframe, many that are household names in our community. He's a writer, photographer, and one of the more capable storytellers in the game. Topics covered include the tension between building a brand that stands for something while also keeping an eye on the bottom line, what capital "H" hunting means, and of course, an inside look at the story behind Ultraview Archery and what's on the horizon for this upstart company that's trying to build a business that is focused very simply on helping you write and tell better stories. NOTABLE QUOTES: "That's literally the whole game plan. We got nothing else going on here. Great stuff. Take it to the field. Write your own story. Share it with your friends. You'll probably never talk about us, but we'll have been a small part. That's literally all it is." @craigfranciscreative @ultraviewarchery --------------------------- DEALS & PARTNERS: For over 100 years Leica has set the standard for premium optics. From spotting scopes to binoculars, rifle scopes and the new CRF MAX rangefinders, Leica is the choice for those who accept no compromises. Don't miss out on Canada's best mountain hunting and conservation expo! The 2026 Wild Sheep Society of BC's Salute to Conservation Mountain Hunting Expo will sell out fast. Get your tickets now! onX Hunt is the most powerful 3D mapping solution for hunters. Get your FREE trial today. If you're already a member, check out the exclusive offers and perks available when you upgrade to an Elite Member. Tired of gut rotting instant coffee? Check out This Is Coffee and get yourself some great instant coffee for when you're in the backcountry or on the road. --------------------------- SUPPORT WILD SHEEP: Go to Wild Sheep Foundation to find a membership option that suits your budget and commitment to wild sheep. Go to Wild Sheep Society of BC to become a member, enter raffles, buy merch and support BC's wild sheep populations. SUPPORT MOUNTAIN GOATS: Go to Rocky Mountain Goat Alliance to find a membership option that suits your budget and commitment to conserving mountain goats and their habitat.
In a world without third-party cookies, is your customer loyalty program your most valuable asset, or your biggest missed opportunity? Agility requires a fundamental shift from viewing loyalty as a transactional rewards program to embracing it as a dynamic, data-driven engine for the entire customer experience. It demands that brands are able to listen, predict, and adapt to customer needs in real time. Today, we're going to talk about the evolution of customer loyalty from a simple marketing tactic to a core enterprise strategy. With the erosion of traditional data sources and the rise of AI, the way brands build lasting relationships is undergoing a radical transformation, and we're going to explore what it takes to win in this new landscape. To help me discuss this topic, I'd like to welcome, Jim Sturm, President of North America at Capillary Technologies. About Jim Sturm Jim Sturm is Capillary's President of North America. He holds a bachelor's degree in science from the State University of New York. He joined Capillary Technologies in January 2021 and is responsible for leading global strategy, driving revenue growth, and managing high-performing sales teams to achieve business targets. Prior to Capillary, he was associated with Brierley + Partners, Inc. as their president and chief executive officer. Jim Sturm on LinkedIn: https://www.linkedin.com/in/jim-sturm-4447a15/ Resources This episode is brought to you by Capillary Technologies, a global leader in AI-powered loyalty and customer engagement. Trusted by 400+ brands—including 19 Fortune 500 companies—Capillary helps retailers and consumer brands drive customer retention and repeat purchases through personalized loyalty programs and experiences. Learn more at https://www.capillarytech.com/ Take your personal data back with Incogni! Use code AGILE at the link below and get 60% off an annual plan: https://incogni.com/agile Catch the future of e-commerce at eTail Palm Springs, Feb 23-26 in Palm Springs, CA. Go here for more details: https://etailwest.wbresearch.com/ Drive your customers to new horizons at the premier retail event of the year for Retail and Brand marketers. Learn more at CRMC 2026, June 1-3. https://www.thecrmc.com/ Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://advertalize.com/r/faaed112fc9887f3 Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company