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    Money Guy Show
    The BEST and WORST Cars (And Which Brands We Avoid)

    Money Guy Show

    Play Episode Listen Later Mar 18, 2026 62:55


    Car buying is a big financial decision...and new data from Edmunds reveals a troubling trend about how Americans are financing cars. Then we give our opinions on car brands (we're calling it Cruise or Snooze), followed by some expert opinions on the matter. Then we answer your financial questions covering everything from home buying to car buying to our superhero spinoffs. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Jump start your journey with our FREE financial resources⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Reach your goals faster with our products⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Take the relationship to the next level: become a client⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe on YouTube for early access and go beyond the podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect with us on social media for more content⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Bring confidence to your wealth building with simplified strategies from The Money Guy. Learn how to apply financial tactics that go beyond common sense and help you reach your money goals faster. Make your assets do the heavy lifting so you can quit worrying and start living a more fulfilled life. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠DRINKAG1.com/MONEYGUY Learn more about your ad choices. Visit megaphone.fm/adchoices

    #NoFilter With Zack Peter
    Taylor Frankie Paul Breaks Her Silence, as Brands Pull Out & ABC Considers Scrapping 'Bachelorette'

    #NoFilter With Zack Peter

    Play Episode Listen Later Mar 18, 2026 60:24


    Is Nancy Guthrie's family now in the clear? New report claims the family has taken polygraph ABC is reportedly considering scrapping the new season of The Bachelorette starring Taylor Frankie Paul amid new DV allegations, as Cinnabon pulls their support. Taylor breaks her silence, as new details emerge surrounding her drama with Dakota. Plus, Jake Shane gets DRAGGED by Variety for his Vanity Fair red carpet coverage.Become a Member of No Filter: ALL ACCESS: https://allaccess.supercast.com/ Shop New Merch now: https://merchlabs.com/collections/zack-peter?srsltid=AfmBOoqqnV3kfsOYPubFFxCQdpCuGjVgssGIXZRXHcLPH9t4GjiKoaio Watch Disaster Daters: https://open.spotify.com/show/3L4GLnKwz9Uy5dT8Ey1VPiBook a personalized message on Cameo: https://v.cameo.com/e/QxWQhpd1TIbDisclaimer: The views expressed in this video, on this YouTube Channel, and on No Filter with Zack Peter are for entertainment purposes only. All content is protected under Fair Use Rights.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    The CMO Podcast
    Kofi Amoo-Gottfried (DoorDash) | The DoorDash Super Bowl Bet That Changed Everything

    The CMO Podcast

    Play Episode Listen Later Mar 18, 2026 59:24


    What does it take to build a brand that cuts through the noise in a world where most people are trying to ignore you?Jim's guest this week is Kofi Amoo-Gottfried, Chief Marketing Officer at DoorDash, who has spent the last seven years helping transform the company from a restaurant delivery app into a multi-category commerce platform with over $14 billion in revenue and more than 3.2 billion orders in 2025. Today, DoorDash is one of the most recognizable brands in tech, with ambitions to become a “24/7 life assistant” for its customers.Kofi joined DoorDash in 2019 as VP of Marketing before being promoted to the company's first Chief Marketing Officer in 2022. In this role, he oversees marketing across consumers, merchants, and Dashers. Born in Ghana, Kofi came to the U.S. for college in Minnesota, where, as he says, he stumbled into marketing. He began his career at Leo Burnett, then worked at Wieden+Kennedy and Publicis, before moving to the brand side with Bacardi and Facebook.After the recording, Kofi announced that he will be stepping down from his role at DoorDash in May, marking the end of an impactful chapter helping shape one of the most recognizable brands in tech and commerce.Tune in for a conversation on risk, leadership, and building work that actually gets noticed.—Learn more, request a free pass, and register at iab.com/newfrontsPromo Code for free access: CMOPODNEW26*Note: promo code is exclusive for brand and agency, brand marketers and media buyers. IAB reserves the right to cancel any registrations that don't meet this criterion. —This week's episode is brought to you by IAB.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Fitt Insider
    Dick's Sporting Goods Scales Up, F45 Gets Competitive, Insurgent Wellness Brands Rise

    Fitt Insider

    Play Episode Listen Later Mar 18, 2026 3:01


    March 18, 2026: Your daily rundown of health and wellness news, in under 5 minutes. Today's top stories: F45 launches PEAK500 with Red Bull, a 30-minute in-studio competition with global leaderboard as brand creates its own fitness racing format Bain report finds 113 insurgent wellness brands drove 36% of CPG growth, with 44% promoting better-for-you claims and growing 10x faster than category average Dick's Sporting Goods doubles down on $40B youth sports market where average family spending rose 46% to $1K+ annually since 2019 More from Fitt: Fitt Insider breaks down the convergence of fitness, wellness, and healthcare — and what it means for business, culture, and capital. Subscribe to our newsletter → insider.fitt.co/subscribe Work with our recruiting firm → https://talent.fitt.co/ Follow us on Instagram → https://www.instagram.com/fittinsider/ Follow us on LinkedIn → linkedin.com/company/fittinsider Reach out → insider@fitt.co

    Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
    The biggest mistake brands make when they treat LLM optimization like SEO

    Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

    Play Episode Listen Later Mar 18, 2026 1:42


    Most brands fail when treating LLM optimization like traditional SEO. Jeff Reine, co-founder at Everything Machines with two decades in enterprise marketing and platform strategy, has developed Everything Cache to make websites readable for LLM crawlers without rebuilding human-facing sites. The discussion covers why LLM bots behave fundamentally differently from Googlebot and the strategic framework for optimizing content for AI systems versus traditional search engines.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Cannabis Investing Network
    #219 - The Golden Age of Stock Picking, Volatility & Opportunity (ft. Scott Grossman of Turning Point Brands)

    Cannabis Investing Network

    Play Episode Listen Later Mar 18, 2026 95:56


    Scott Grossman (aka SRG444) of Turning Point Brands joins us at a critical time to discuss cannabis and markets.As the world becomes more uncertain and scary it also creates an incredible opportunity for active investors.We have a wide ranging conversation on volatility, distruption risks, time compression and sprinkle our top stock ideas in many different parts of the market throughout.To close it off Scott shares which cannabis stocks he has been buying and why.Thanks as always to Scott for a great conversationFollow Scott on Twitter @ ⁠⁠⁠⁠⁠https://twitter.com/srg444 ⁠⁠Read Scott's Long Form Thoughts @⁠⁠https://scottrgrossman.substack.com/

    Stop Scrolling, Start Scaling Podcast
    262. Five Q2 Social Media Themes + Content Ideas for Scaling Brands

    Stop Scrolling, Start Scaling Podcast

    Play Episode Listen Later Mar 18, 2026 21:32


    The arrival of the spring season completely shifts how your audience thinks, shops, and engages online. As Q2 approaches, it's the perfect time to refresh your marketing strategy by aligning your content with the seasonal mindset your audience is already experiencing. In this episode, you'll learn how consumer behavior evolves as winter routines fade and people begin embracing renewal, planning, and more active lifestyles. Rather than chasing fleeting trends, understanding your audience's mindset is one of the most powerful ways to create relevant and high-performing content. From the psychological "fresh start" energy of spring to the increase in outdoor activities and summer planning, Emma explains why these seasonal shifts create valuable opportunities for you to connect with your audiences in more meaningful ways. You'll learn five key consumer behavior themes shaping Q2 marketing and how to translate them into engaging social media content, as well as practical content ideas that will help you create emotional connections with your followers and drive engagement. Listen in as Emma explains: How the spring "fresh start" mindset creates powerful marketing opportunities Why lifestyle and outdoor content performs better during the Q2 season How summer planning content attracts high-intent and forward-thinking audiences   And much, much more!   Connect with Ninety Five Media: Check out our website: ninetyfivemedia.co  Follow us on Instagram: instagram.com/ninety.five.media   Grow your brand's social media presence with us:  Tell us about your business goals and explore how our social media management services can help you reach them! ninetyfivemedia.co/stop-scrolling-start-scaling-inquiry

    Content Amplified
    What does your brand actually do for customers—and why that matters more than you think?

    Content Amplified

    Play Episode Listen Later Mar 18, 2026 16:40


    Every click and conversion tells a story, but it's not the full story. Greg Silverman unpacks the hidden role your brand plays in customer decisions—and why ignoring it costs you revenue and long-term growth.Performance marketing wins every metrics battle. But when brands invest in understanding their actual role in the buying journey, performance improves dramatically. Greg reveals the gap between what moves a deal today and what shapes preference over time—and the research framework that reveals which is which.What you'll learn in this episode:- Why performance marketing metrics blind you to the deeper role your brand plays in customer decisions- Discrete choice modeling: the proven research technique to quantify whether your brand enables solutions or creates affinity (and why it matters)- How to move from optimizing for clicks to mapping your brand's hierarchy of importance in customer buying decisions- The shift from A/B testing individual features to understanding which perceptions of your brand move the needle against competition- Why the best performance marketing result is when brand strength improves—because it carries more weight for campaigns- How to pair quantitative metrics (clicks, conversions, ARR) with qualitative listening to stay ahead of customers' evolving needs Guest BioGreg Silverman is Global Director of Brand Economics at Interbrand (recently Interbrand's Global Brand Economics Leader). His career spans retail, franchising, and software, giving him decades of perspective on how brands influence customer behavior. He specializes in brand measurement, purchase driver research, and discrete choice modeling—frameworks that extract the true value brands contribute to business outcomes. Greg leads work on Interbrand's Top 100 Brands research and believes the broken watch—solving what customers actually need, not what you can build—is the foundation of any brand that lasts. Reach him on LinkedIn.Text us what you think about this episode!

    Taste Radio
    Gary Vee On Marketing, Micro-Quitting & His New CPG Brand

    Taste Radio

    Play Episode Listen Later Mar 17, 2026 13:37


    Gary Vaynerchuk believes the future of CPG might look a lot more like Pokémon than packaged goods. We met up with Gary at Expo West 2026, where the entrepreneur and marketing powerhouse discussed Very Luckee, his new better-for-you gummy brand that pairs the promise of ultra-clean ingredients with collectible stickers from his VeeFriends character universe.  In the conversation, Gary explains how the idea came together, why he's betting big on collectibles as a driver of consumer engagement, how organic social media will power the brand's growth, and why entrepreneurs should embrace "micro quitting" when a strategy or product isn't working. Show notes: 0:20: Gary Vaynerchuk, Co-Founder, Very Luckee – On location at Expo West 2026, Gary discusses the origins of Very Luckee, its focus on ultra-clean ingredients, and its approach to blending CPG with collectability. He shares his perspective on modern brand building, emphasizing the importance of consistently creating content across multiple social platforms. Gary also highlights the growing role of influencer advocacy and emerging commerce channels. He offers advice for entrepreneurs as well, encouraging founders to let go of tactics that aren't working while remaining committed to long-term ambitions. Gary also notes that entrepreneurship is a "hits-driven" business that requires humility, self-awareness, and a willingness to pivot when necessary. Brands in this episode: Very Luckee, Empathy Wines

    She's On The Money
    Meet The Woman Getting Brands To Pay For Period Products Instead Of Women

    She's On The Money

    Play Episode Listen Later Mar 17, 2026 47:20 Transcription Available


    Period products are one of the most normalised monthly expenses in women’s lives… but have you ever stopped to ask why?Why is this something women are expected to pay for, no questions asked… when it’s not optional?In this episode, Victoria sits down with Remy Tucker, founder of On The House, the business challenging the status quo by making period products free. After working in healthcare and seeing firsthand how lack of access impacts women, Remy decided this wasn’t something we should just accept… and built a business to change it.We’re talking about period inequity in Australia, the real impact it has on women’s lives, and the innovative “negative priced” business model that’s getting brands to fund products instead. Because this isn’t just a conversation about periods… it’s about access, equity, and who’s been footing the bill all along. FOLLOW REMY + ON THE HOUSE:Find On The House on Instagram and learn more about their mission and impact.MORE BUSINESS & CAREER EPISODES: Check out our careers playlist.Join our She's on the Money community AKA the ultimate support network for money advice and inspiration. Ask questions, share tips, and celebrate your wins with a like-minded crew of 300,000+.And follow us on Instagram for Q&As, bite-sized tips, daily money inspo and relatable money memes that just get you.Acknowledgement of Country By Nartarsha Bamblett aka Queen Acknowledgements.The advice shared on She's On The Money is general in nature and does not consider your individual circumstances. She's On The Money exists purely for educational purposes and should not be relied upon to make an investment or financial decision. If you do choose to buy a financial product, read the PDS, TMD and obtain appropriate financial advice tailored towards your needs. Victoria Devine and She's On The Money are authorised representatives of Money Sherpa PTY LTD ABN - 321649 27708, AFSL - 451289.See omnystudio.com/listener for privacy information.

    Energetically You
    Play, Joy, and Community: The She Summits Approach to Transforming Retail Brands

    Energetically You

    Play Episode Listen Later Mar 17, 2026 29:21


    When two powerhouse women join forces, the result is more than a brand—it's a movement that brings women together through authentic connection, play, and joy. In this episode, we explore how Laura van der Veer and Danielle Leroux, the team behind She Summits, are redefining wellness and community-building for women and brands alike.The origin story and evolution of She Summits from a women's film fest to a platform for workshops and experiential brand engagement.The challenges and rewards of transforming brands into vibrant communities, and why emotional resonance is more valuable than transactions.The unique approach She Summits brings to corporate and retail partnerships—including why in-person connection and fostering play matter so much.The role of play, joy, and community as core workshop topics—and why adults often need permission to rediscover these elements.How She Summits is intentionally attracting aligned brands and creating welcoming, authentic spaces that aren't about sales, but about lasting impact and belonging.TLDR:Brands that invest in genuine connection, meaningful in-person experiences, and the well-being of women create communities that last. Cultivating play, joy, and authentic engagement isn't just good for business—it's transformative for all involved.Thank you for listening!If this episode inspired you, please screenshot and share it on social media—be sure to tag @meganswanwellness so we can cheer you on. Your support means the world!Connect with Megan SwanInstagram: http://www.instagram.com/meganswanwellnessLinkedIn: http://www.linkedin.com/in/megan-swan-wellnessWebsites: www.meganswanwellness.com + https://altavitahealth.ca/Subscribe to my Substack: ⁠⁠https://meganswan.substack.com/⁠⁠Connect with Laura + Danielle + She SummitsCheck out their fun play personality type test here: www.shesummitsforum.com/blog/discover-your-play-personalityInstagram: https://www.instagram.com/shesummitsforumLinkedIn: https://www.linkedin.com/company/she-summits-forum/Keywordswomen's wellness, brand community building, brand experiences, corporate workshops, employee wellbeing, workplace burnout, community marketing, customer engagement, retail events, empowering women, physical retail spaces, brand awareness, women's purchasing power, emotional connection, play workshops, play types, creativity boosting, vulnerability, workshop facilitation, joy workshops, joy glimmers, joy boosters, joy activators, aligning with female-founded brands, in-person experiences, event marketing, building belonging, networking alternatives, experiential retail, collaboration with brands

    Rachel Unpacked
    WHY YOU'RE SO MISUNDERSTOOD

    Rachel Unpacked

    Play Episode Listen Later Mar 17, 2026 22:58


    THIS IS WHY YOU'RE SO MISUNDERSTOOD: This episode was recorded offsite and on 1x speed Helping Ordinary Women Build Extraordinary Businesses, Brands, and Lives They Love While Unpacking Their Inner SHEEO with Episodes Enriching Your Mindset, Wealth, and Faith Factor VISIT: RachelMedina.com or SHEEOX.com FOLLOW ON SOCIAL MEDIA: @RachelMedina101 PLUS: Listen to founders and experts share their entrepreneurial journey on bonus episodes featuring awe inspiring guests Rachel Medina is an Entrepreneur, TEDx Speaker, Christianpreneur, Mommypreneur and an ordinary woman who ditched the C-suite for the SHE-suite by tapping into the new and exciting laptop lifestyle in the SHEconemy, and who built multiple businesses from home, after divorce, as a single mother over 40! The Rachel Unpacked Podcast is here to help you avoid common mistakes by learning the lessons she learned along the way! Whether you're a corporate baddie wanting to ditch the grind or a single momma ready to learn a new money making skillset from home, the Rachel Unpacked podcast is for you. Access resources mentioned on this show here ⁠www.rachelmedina.com or at SHEEOX.com As seen on: TEDx , Wharton School of Business, The Christian Channel, LATV's Get It Girl, Rompiendo El Silencio, David Meltzer's Playbook IG-LIVE, StartEmpire Wire Podcast, Jackie Hernandez Live, Canvas Rebel Magazine, SDvoyager Magazine, Keynote Women's Leadership Conference, to name a few RACHEL UNPACKED, RACHEL MEDINA, SHEEO, SHEEOx, SHE,EOO,OOO

    SaaS Fuel
    The Long Game in UGC: Building Trust Between Creators and Brands | Elijah Khasabo | 371

    SaaS Fuel

    Play Episode Listen Later Mar 17, 2026 37:23


    What happens when a bored teenager starts a Discord trading group and accidentally discovers the power of video? For Elijah Khasabo, co-founder of Vidovo, it became the foundation for a bootstrapped UGC and influencer platform now serving over 200 brands and 20,000 creators.In this episode, Elijah shares the unfiltered origin story of Vidovo — from running negative for the first six months to crossing 20,000 organic creators without spending a dollar on paid acquisition. He breaks down why building for creators (not brands) is the real flywheel, how AI is actually strengthening the case for real human content, and what it means to stay gritty when the Stripe dashboard shows zero day after day.This is a masterclass in marketplace strategy, relationship-driven growth, and the kind of founder mindset that turns dark days into fuel.Key Takeaways3:52 — **The Origin Story:** Elijah explains how a Discord trading community led to TikTok affiliates generating 100M+ views, sparking his obsession with video and UGC.5:25 — **First Big Win (That Was Really an L):** The Life Fuel cold email that landed after a month of silence — they lost money on the deal but it taught Elijah how to brief, strategize, and actually create content that converts.7:05 — **Going All In:** Why December 2023/January 2024 was the turning point — when brands started buying in and creators began leaving full-time jobs for UGC income.8:22 — **The Creator-First Flywheel:** Why most platforms build for brands (and why that's wrong). Vidovo built for creators first, which indirectly built for brands — because brands go where the best creators are.10:09 — **Growth Without Paid Ads:** Relationship-building and showing up hungry at New York events — how sweating through the city and connecting person-to-person fueled 50–100 new creators per day organically.11:31 — **Bootstrapping Philosophy:** Why going net negative in the early months actually built the right muscles — and why having no investors means entering future fundraising from a position of power.14:02 — **SaaS is Humbling:** Launching at 19, learning to drop the ego, spending months alone building, and understanding that success requires working for it — nobody is just handed a software company.16:04 — **Dark Days:** How Elijah nearly quit multiple times in the first six to eight months when the Stripe dashboard showed zero — and why "I have nothing to lose" became his survival mindset.19:10 — **What Brands Get Wrong with UGC:** Volume is the real issue. Brands come in wanting 2–3 videos when they need 10 minimum to test, iterate, and find what actually converts.20:52 — **AI's Surprising Impact on UGC:** AI content is actually driving more brands *toward* real creators — because consumers don't connect with AI ads the same way, and brands are noticing.24:27 — **Building Creator Community:** Why quality beats quantity in community building — taking negative feedback seriously, building features from creator input, and making people feel heard.31:13 — **Advice for Bootstrapped Founders:** Network relentlessly. Send 5–10 connection requests a day. Ask questions. Be the person willing to help, connect, and listen — doors open through people, not platforms.33:48 — **Final Mindset Principle:** "You can really do anything you put your mind to" — when your goals are all you think about every day, you naturally become the person who achieves them.Tweetable Quotes"When you build for the creator, you're indirectly building for the brand. Brands wanna be where the best creators are." — Elijah Khasabo"I have nothing to lose. I'm 19. Where would I go if I quit? That's the mindset that kept me going through the dark days." — Elijah Khasabo"Entrepreneurship is a game of who. Build the right relationships and doors will open that no budget could buy." — Elijah Khasabo"If you give me a million dollars on day one, it would all be gone. Now I know exactly what to do with it — that's the value of bootstrapping." — Elijah Khasabo"Volume testing is everything in UGC. Don't launch 3 ads and call it a failure. Launch 10, find what works, and iterate." — Elijah Khasabo"AI UGC actually made our industry better. Brands are realizing consumers want real people — and they're coming to us because of it." — Elijah Khasabo"Put your mind toward the right things. If it's all you think about every single day, you're just naturally going to become that person." — Elijah KhasaboSaaS Leadership Lessons1. Build for the underserved side of your marketplace. Vidovo chose creators over brands — the side that doesn't pay. That counterintuitive decision created loyalty, word-of-mouth, and a quality flywheel that now attracts the paying side (brands) naturally. In any two-sided market, ask: who is underserved? That's your moat.2. Losses that teach you are wins in disguise. The Life Fuel campaign cost Elijah money. But it forced him to learn strategy, briefing, and how to create content that converts. In SaaS, early customers who expose your weaknesses are more valuable than easy wins that mask them.3. Bootstrapping builds judgment that money can't buy. Going net negative for six months taught Elijah exactly where dollars should go. When you bootstrap through adversity, you develop operational discipline that funded founders often skip — and that discipline becomes leverage when you do have capital.4. Relationships are your most scalable growth channel. Vidovo scaled to 20,000 creators and 200+ brands without paid acquisition. The engine? Showing up to events, following up, being genuinely helpful, and playing the long game. In a world of funnels and paid media, personal relationships remain the highest-ROI growth lever.5. Volume and iteration beat perfection. Brands that win with UGC don't launch one great video. They launch 10, find 3 winners, iterate on those 3, and test 7 new concepts. This is exactly how product-led SaaS should work too — ship fast, measure, iterate, and let data drive the roadmap.6. Your mindset is your product roadmap. Every dark day Elijah survived made the next one lighter. The founders who push through are the ones who refuse to let the fire go out — not because it's easy, but because they've tied their identity to the mission. Grit isn't a strategy; it's the prerequisite.Guest Resourceselijah@vidovo.comvidovo.comhttps://www.linkedin.com/in/elijah-khasabo/Episode SponsorThe Captain's KeysSmall Fish, Big Pond – https://smallfishbigpond.com/ Use the promo code ‘SaaSFuel'Champion Leadership Group – https://championleadership.com/SaaS Fuel ResourcesWebsite - https://championleadership.com/Jeff Mains on LinkedIn - https://www.linkedin.com/in/jeffkmains/Twitter - https://twitter.com/jeffkmainsFacebook - https://www.facebook.com/thesaasguy/Instagram - https://instagram.com/jeffkmains

    Hustleshare
    Founders Only S2 EP 3: The Journey From Startup Failure to a Thriving Startup Co-Founder w/ James Fernando of Armada Brands

    Hustleshare

    Play Episode Listen Later Mar 16, 2026 93:40


    This week on Founders Only, we sit down with James Fernando of Armada Brands as he opens up about one of the most honest and emotional journeys a founder can experience. From reaching the heights of success to facing unexpected setbacks, James shares what it truly feels like to go from being on top to suddenly finding yourself starting over again.In this episode, he reflects on the bittersweet reality of accepting defeat—something many entrepreneurs struggle to confront. James talks about the difficult moments of humility, self-doubt, and rebuilding, while also revealing the resilience and determination that pushed him to keep moving forward. Rather than letting failure define his story, he used it as fuel to rise again.The conversations happening on Founders Only are the ones every entrepreneur needs to hear. Don't be the last to know. Watch the full episode on YouTube. ⏭️Follow now and never miss an episode.

    Christianity in Business
    Multiplying Christ-Centered Business Leaders (w/ Kandace Brands)

    Christianity in Business

    Play Episode Listen Later Mar 16, 2026 30:41 Transcription Available


    On this episode, Darren sits down with Kandace Brands (business instructor at Dordt University) to discuss how she is leveraging The Christ-Centered Company book and assessment to teach biblical business to hundreds of business students who are, in turn, responsible for sharing the framework with hundreds of business owners and executives.

    Taste Radio
    Target's Bigger Grocery Play & Angel Investors On What's Next

    Taste Radio

    Play Episode Listen Later Mar 13, 2026 68:05


    Target is expanding its food and beverage footprint with new store concepts and larger grocery sections – potentially creating more space for emerging brands. In this episode, the hosts discuss what it means for startups and also spotlight notable trends and brands from Expo West. We also revisit interviews from our Miami meetup, including a conversation with angel investor Spencer Slaine on what he looks for in early-stage brands. Show notes: 0:20: Expo Energy. IRL All Year. Nom News. Bullseye, Babe. Mez & The Gang. Citrus Boost. – The hosts recap the energy and standout trends from Expo West and preview upcoming industry events, including BevNET Live and Taste Radio meetups. Melissa highlights a Nombase Podcast episode that features insights from investors who launched their own CPG brand and revealed how they think about pricing, ingredients, and growth. The hosts also discuss Target's expanding focus on food and beverage and how founders can take advantage, highlight a major funding round for protein bar brand Mezcla and reflect on brands born during the COVID era. They sample several new products, including espresso sodas, probiotic mouthwash (yep) and cocoa-flavored bone broth. 32:27: Interviews from Taste Radio's Miami Meetup – We kick things off with Spencer Slaine, a founding member of The Angel Group, who explains how the early-stage investment network helps early-stage CPG brands bridge the funding gap with both capital and operator expertise. He is followed by Little Saints founder and CEO Megan Klein who shares how her functional, non-alcoholic cocktail brand was born out of  a personal shift toward moderation and has become an anchor in the fast-growing adult non-alcoholic beverage category. Rounding out the discussion is AB InBev's Conrad Barrett who talks about PerfectDraft, a countertop system designed to bring bar-quality draft beer into the home, highlighting how consumer feedback and AI-driven insights are shaping its growth.  Brands in this episode: Little Saints, PerfectDraft, Stella Artois, Guinness, Athletic Brewing, Lucky Energy, Kate Farms, Trip, Mingle Mocktails, Cadooz, Mezcla, Poppi, Fishwife, B.T.R. Nation, Unite Foods, Folkland, Farmwell, Painterland Sisters, One Degree Organics, Moozy, Singing Pastures, Esspo, Manhattan Special, Basicase, Pikora, PWR UP, Good & Gather

    JUST Branding
    S07.EP04 - Designers Don't Build Brands with Kevin Finn

    JUST Branding

    Play Episode Listen Later Mar 13, 2026 57:45


    In this episode of JUST Branding, Jacob Cass and Matt Davies sit down with Kevin Finn, founder of TheSumOf and author of Brand Principles, to unpack a provocative idea that challenges a core assumption in the branding industry. Kevin argues that designers and agencies don't build brands. Businesses do. Brands are not logos, identities, or positioning statements. They are the result of consistent delivery, earned trust, and meaning that accumulates over time in the minds of customers. In this conversation, we explore the difference between brand and branding, why many companies claim the title of brand far too early, and what role designers should actually play in the process.

    The Glossy Podcast
    Moda Operandi's Marc Rofsky on the brands and trends that stood out at Paris Fashion Week

    The Glossy Podcast

    Play Episode Listen Later Mar 13, 2026 34:44


    On the Glossy Podcast, senior fashion reporter Danny Parisi and international reporter Zofia Zwieglinska break down some of the biggest fashion news of the week. This week, Zofia is wrapping up our fashion month coverage. Over the last few weeks, we've been speaking to buyers from major department stores about their takes on the shows and collections from designers in New York, London, Milan and, now, Paris. Zofia is joined by Marc Rofsky, the buying director at Moda Operandi, to talk about the collections on display at Paris Fashion Week. Moda has already begun rolling out this season's Paris Fashion Week collections for customers to shop and pre-order on its site, so Rofsky has a good view of what trends and brands are popping this season.

    Birds Up Podcast
    S5E12: The Fixer – Birds Up with UT San Antonio Alum & Former CST Brands CFO Clay Killinger

    Birds Up Podcast

    Play Episode Listen Later Mar 13, 2026 70:29


    UT San Antonio alum Clay Killinger's journey to executive leadership is one of resilience, grit, and unexpected opportunity. After transferring to UT San Antonio and navigating a non-traditional path to graduation, Clay went on to build an impressive career in finance, serving as Executive Vice President and Chief Financial Officer of CST Brands and holding senior leadership roles at Valero Energy. Known as “The Fixer,” Clay became the leader organizations called when facing complex, high-stakes challenges—from Exxon Valdez oil spill insurance litigation to forensic accounting in major corporate investigations and serving as an auditor during a U.S. presidential campaign. In this episode of Birds Up, Clay reflects on the mentors who helped shape his journey, lessons from decades in public-company leadership, and how disciplined financial stewardship now supports children's charities across Bexar County through his work with the Najim Foundation. Tune in to hear Clay's remarkable journey from UT San Antonio classrooms to the corporate boardroom—and the leadership lessons he shares with the next generation of Roadrunners. Birds Up! ----- Harvey Najim FoundationUT San Antonio AlumniFiesta Arts FairVIA Expands Service Across UT San AntonioUT San Antonio Excellence AwardsThe Rowdys 2026Biride Bash ScrambleAlumni GalaUTSA Athletics Thanks for tuning in! Don't forget to like, follow, and subscribe for more great content! Birds Up!

    ReGen Brands Podcast
    #118 - R.I.P. ReGen Brands - The Journey, The Shutdown, & The Future

    ReGen Brands Podcast

    Play Episode Listen Later Mar 13, 2026 80:15


    On this episode of the ReGen Brands Podcast, AC and Kyle sit down to record together in person for the very first time – and for the final episode of the show. We reflect on the full journey of ReGen Brands, from a spontaneous idea to more than 119 podcast episodes, a growing regenerative CPG community, and the launch of two non-profits dedicated to supporting regenerative brands. Along the way, we share the wins we're most proud of, the impact the community made possible, and the lessons we learned building organizations to support the movement. We also open up about what didn't work. From strategy and fundraising challenges to the broader macroeconomic headwinds facing regenerative brands, we walk through the real reasons behind the decision to shut down the ReGen Brands Coalition and the ReGen Brands Institute. Finally, we zoom out to explore the current state of regenerative CPG and where the movement might go next. From retailer incentives and path-to-purchase education to brand collaboration and the future of regenerative claims, we share our honest predictions for what it will take to unlock the next phase of growth.   Episode Highlights:

    brandivate radio
    Ep. 61 - Jenna Quaranta (JQ) from HPG Brands

    brandivate radio

    Play Episode Listen Later Mar 13, 2026 28:43


    Buckle up because it's time for Ep. 61 of the Between 2 Brands podcast with your host, Bill Petrie. In the Opening Shot, Bill talks about the shift from things to experiences by Gen Z and how that impacts the promotional products industry. After that, the energy REALLY amps as Bill is joined by JQ (Jenna Quaranta) from HPG Brands. In a very open, candid, and honest conversation, they talk about her journey, what motivates her, how she prepares when speaking, and the one piece of advice she would give distributor salespeople. Trust us, you don't want to miss this one. BIG thanks to our pals over at Seven Sourcing for sponsoring this fine broadcast. When you're ready to be the partner your clients want – one that delivers unique, custom, and bespoke branded merch designed exclusively for them – reach out to Russ and his team at sales@sevensourcing.com.

    Sit Down Marks!
    On the Road To Anniversary with Dreamwave Wrestling Promoter Jay Repsel

    Sit Down Marks!

    Play Episode Listen Later Mar 13, 2026 68:41


    Slam this button to send us a message! All wrestling opinions welcome!Welcome Marks Mafia! On this episode of the Sit Down Marks Podcast, Dylan & DB Welcome Back to the Podcast, Dreamwave Wrestling Promoter, Jay Repsel. Dreamwave Wrestling is an Independent Professional Wrestling Company Out of Lasalle, IL. On April 11th 2026, Dreamwave will Celebrate 11 Years in Business. Jay Stops By to Talk the Ups & Downs of Promoting, All 3 Brands of Dreamwave, New Venues & Adventures Coming Up in Dreamwave Wrestling. If You Are a Fan of Dreamwave Wrestling, This Is the Pod For You. All Dreamwave Events can be seen on IndependentWrestling.TV Tickets Can Be Purchased at DreamwaveWrestling.com or dwtix.com Follow Dreamwave Wrestling On All Social Media. Subscribe to Dreamwave Prelude at SitDownMarks.comFollow The Pod at www.SitDownMarks.com Sit Down Marks! Merch SportzWire Radio Hall of Fame Podcast!! Want to Advertise or Market Your Product or Service to our Fanbase? Email dbonthemic@yahoo.com or Follow @SitDownMarks on Social Media and Message us there! #SpreadTheGoodWordofWrestling

    Stoner Budeez Podcast
    E128: Maximum Range (feat. Phillip and Ashley of Range Brands)

    Stoner Budeez Podcast

    Play Episode Listen Later Mar 13, 2026 72:49


    In this episode of The Stoner Budeez Podcast, Brian and Bean welcome Phillip and Ashley from Range Brands, one of the newest cannabis cultivators making waves in the Las Vegas cannabis scene.Even though Range has been around for less than a year, their fire flower and solventless rosin vape lineup is already getting serious attention. The Budeez sit down with the Range team to talk about how the brand got started, what makes their cultivation approach unique, and why their strains are turning heads across the Valley.Of course, it wouldn't be a proper Budeez session without some sampling. Brian and Bean try six to seven different Range strains, breaking down flavors, effects, and terpene profiles while getting the inside story from the people behind the grow.Phillip and Ashley also give a preview of Range's upcoming concentrates line, set to drop in the next couple months.Light up, kick back, and hang with the Budeez.

    This Week Next Week
    Oil shock, inflation, and the eCommerce boom: what it means for brands

    This Week Next Week

    Play Episode Listen Later Mar 13, 2026 29:03


    Oil is surging and the headlines say brace for impact — but the relationship between energy prices and advertising spend is more nuanced than it looks. In this episode of the Media Intelligence Podcast, WPP Media's Kate Scott-Dawkins, Jeff Foster and Nidhi Shah break down what rising oil prices actually mean for advertising budgets, media planning and brand strategy across five key markets: the US, Canada, the UK, Europe and Australia.The team unpacks why an oil shock today works as a macro stress multiplier rather than a direct spending killer — and what that means for marketing investment decisions in 2026. Then it's into eCommerce, where US online retail crossed $1.23 trillion in 2025 and the UK hit nearly 29% of all retail sales online — and what the rise of global retail media networks means for brands and advertisers navigating this shift.Topics covered: oil price impact on CPI and consumer spending, inflation risk by market, retail media growth, OpenAI's commerce strategy, Amazon's advertising ecosystem, and the global eCommerce players reshaping media investment.00:00 Introduction01:50 Oil prices and the macro stress multiplier02:37 Market by market: US, Canada, Europe and Australia14:30 China: EVs, exports and the labour market shift17:17 eCommerce: where retail growth is actually happening20:06 Retail media, agentic commerce and the $1B+ club26:26 Amazon's content and commerce ecosystem

    Franchising 101
    Franchising 101 - Building One of the Most Recognized Brands in Haircare Franchising - Episode 284

    Franchising 101

    Play Episode Listen Later Mar 12, 2026 42:52


    ⭐ INTERESTED IN FRANCHISE OWNERSHIP? Schedule a call with one of our coaches today!  https://www.francoach.net/ 

    Celebrations Chatter with Jim McCann
    From Dining Room Table to 100 Media Brands | With Josh Schneps

    Celebrations Chatter with Jim McCann

    Play Episode Listen Later Mar 12, 2026 35:47


    In this week's Celebrate Your Story, I speak with Josh Schneps, CEO and co-publisher of Schneps Media, one of the largest networks of community media brands in the New York region. The company began in 1985 when his mother, Vicki Schneps, started a neighborhood newspaper at their Queens dining room table. Today it includes nearly 100 publications and sites serving communities across New York and Florida. At a time when many local newspapers are disappearing, Schneps Media prints about 600,000 papers each week. But its success isn't just about print. The company has built a broader platform centered on the communities it serves — combining local journalism with events, digital publications, and partnerships with businesses that want to reach people close to home. Josh also shared how new tools like artificial intelligence are helping his team monitor local conversations and surface story ideas. But he was clear about one thing: Technology may assist the work, but journalism still requires human judgment and responsibility. Our conversation reminded me that in a world increasingly dominated by global platforms, there is still value in focusing on the communities around us. Local media can still play a powerful role in bringing communities together.

    Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

    73% of brands struggle to measure AI-driven search visibility effectively. Malte Landwehr, CMO and Chief Product Officer at Peak AI, shares proven methodologies for tracking discoverability beyond traditional traffic metrics. He outlines self-reported attribution frameworks for measuring AI search impact and systematic prompt selection strategies that leverage existing customer data from support tickets, sales transcripts, and website interactions to optimize for multiple personas across different funnel stages.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Identity Revolution
    Identity, Data, and Measurement with Gina Ive from VideoAmp

    Identity Revolution

    Play Episode Listen Later Mar 12, 2026 28:17


    In this episode of The Marketing Rapport, host Tim Finnigan sits down with Gina Ive, Senior Director, Partnerships at VideoAmp. They explore cross-platform media measurement and why identity resolution keeps reporting honest.Gina describes how viewership data arrives with many identifiers from linear and digital sources. VideoAmp matches those signals to an identity spine, then resolves and deduplicates them into households through identity resolution providers. That one-to-one match supports deterministic answers: who saw an ad, who sat in the intended audience, and who later took action. She also shares what she looks for in partner data: accuracy, scale, and fidelity, with checks for fast-changing inputs like IP addresses.She closes on outcomes. Brands want to tie spend to real-world purchases and move toward outcome-based guarantees. “Always-on” data feeds and deeper integrations can cut lag time, improve match rates, and guide planning in a fragmented media landscape across TV and streaming.The views, thoughts, and opinions expressed are those of the speaker and do not necessarily represent the views, thoughts, and opinions of Verisk Marketing Solutions or Verisk Analytics. The material and information presented here is for general information purposes only. This podcast is not intended to replace legal or other professional advice. The Lead Intelligence, Inc. (dba Verisk Marketing Solutions) and Verisk Analytics LLC names and all forms and abbreviations are the property of its owner and its use does not imply endorsement of or opposition to any specific organization, product, or service. VERISK MARKETING SOLUTIONS DISCLAIMS ALL LIABILITY ARISING OUT OF ANY INDIVIDUAL'S USE OF, REFERENCE TO, RELIANCE ON, OR INABILITY TO USE THIS PODCAST OR THE INFORMATION PRESENTED IN THIS PODCAST.

    The CPG View
    Winning at the Speed of Culture: How Brands Are Reinventing Marketing on TikTok (Mike Westgate, Head of US Enterprise Retail & Telecom Sector at TikTok)

    The CPG View

    Play Episode Listen Later Mar 12, 2026 23:43


    You've worked across startups, agencies, and large enterprises. What connects all those chapters of your career and brought you to where you are today? What originally drew you to TikTok and made this role the right next step in your journey?As Head of US Enterprise Retail and Telecom how do you help legacy brands succeed on a platform that moves at internet speed? How do you help large enterprise retailers and CPG brands translate their existing strategies into something that feels native on TikTok and what separates brands that truly win from those that simply show up?Looking ahead what do you think brand leaders need to unlearn in order to win on modern platforms?

    Better Advertising with BetterAMS
    How Brands Are Scaling with Amazon DSP Performance Plus

    Better Advertising with BetterAMS

    Play Episode Listen Later Mar 12, 2026 23:20


    Amazon's DSP has a reputation for being powerful but complicated.Justin and Gibby break down Amazon DSP Performance Plus, an AI-driven campaign type designed to simplify programmatic advertising.They discuss how it works, when brands should use it, and how it can drive both new customer acquisition and incremental growth when used alongside traditional DSP strategies.Connect with Justin on Linkedin: linkedin.com/in/justinnuckolsConnection with Gibby on Linkedin: linkedin.com/in/gibby-h-2132b71a4

    Extraordinary Creatives
    How Artist Websites Quietly Lead to Sales, Enquiries and Opportunities

    Extraordinary Creatives

    Play Episode Listen Later Mar 12, 2026 13:20


    If you've listened to the last couple of shorty episodes, you'll know we've been talking about structure. What should be on your website. What can go. And how clarity does far more work than cleverness.  So today, I want to talk about what often happens next. Once your website is clear, calm, and coherent, something interesting starts to happen. Sales begin to trickle in. Enquiries land in your inbox. Commissioners get in touch. Brands reach out. Often quietly, often weeks or months after someone first visited your site. Your website is always working in the background, even when you don´t think anything is happening. KEY TAKEAWAYS Curators, collectors, commissioners, art advisors. They don't always announce themselves when they're browsing, but they browse repeatedly, and your website is where momentum turns into confidence Most people don't land on your website necessarily ready to buy. They arrive curious. Your website's job at that moment is not to persuade it's to reduce friction, clear work, clear information, clear invitations enable people to find out more. When a public art commissioner lands on your site, they're not just thinking “Is this interesting?”—they're scanning for proof you can deliver at scale: images that show your work in the world, a handful of clearly documented projects, and obvious next steps to contact you. Available works pages often outperform full e commerce shops. They feel human. They feel conversational. They invite inquiry rather than demanding commitment. BEST MOMENTS “Your website is not just selling artwork, it's selling readiness, readiness to be commissioned, readiness to work at scale, readiness to collaborate with brands or institutions.” “If someone has to hunt for how to engage you, they often won't, not because they're not interested, but because friction kills intent.” “If you are open to collaborations, say so.” EPISODE RESOURCES 1st episode of the Artist´s website series - https://podcasts.apple.com/gb/podcast/why-artist-websites-still-matter-and-how-to-make/id1709105337?i=1000751657709 Lakwena episode - https://podcasts.apple.com/gb/podcast/in-between-worlds-lakwena-maciver-s-journey-through/id1709105337?i=1000739050767 Marianna Simnett episode - https://podcasts.apple.com/gb/podcast/embracing-the-unconventional-marianna-simnett-on/id1709105337?i=1000658388496 HOST BIO With over 35 years in the art world, Ceri has worked closely with leading artists and arts professionals, managed public and private galleries and charities, and curated more than 250 exhibitions and events. She has sold artworks to major museums and private collectors and commissioned thousands of works across diverse media, from renowned artists such as John Akomfrah, Pipilotti Rist, Rafael Lozano-Hemmer and Vito Acconci. Now, she wants to share her extensive knowledge with you, so you can excel and achieve your goals. **** Ceri Hand Coaching Membership: Group coaching, live art surgeries, exclusive masterclasses, portfolio reviews, weekly challenges. Access our library of content and resource hub anytime and enjoy special discounts within a vibrant community of peers and professionals. Ready to transform your art career? Join today! https://cerihand.com/membership/ **** Unlock Your Artworld Network Self Study Course Our self-study video course, "Unlock Your Artworld Network," offers a straightforward 5-step framework to help you build valuable relationships effortlessly. Gain the tools and confidence you need to create new opportunities and thrive in the art world today. https://cerihand.com/courses/unlock_your_artworld_network/ **** Book a Discovery Call Today To schedule a personalised 1-2-1 coaching session with Ceri or explore our group coaching options, simply email us at hello@cerihand.com **** Discover Your Extraordinary Creativity Visit www.cerihand.com to learn how we can help you become an extraordinary creative.

    opportunities artist sales brands commissioners enquiries ceri pipilotti rist john akomfrah vito acconci rafael lozano hemmer artist websites
    The CMO Podcast
    Sofia Hernandez (TikTok) | The Future of Marketing Belongs to the Curious

    The CMO Podcast

    Play Episode Listen Later Mar 11, 2026 54:56


    If culture moves at the speed of TikTok, then today's CMO has to move just as fast. This week, Jim is joined by Sofia Hernandez, Global Head of Business Marketing and Commercial Partnerships at TikTok. Since launching in the U.S. in 2018, TikTok has reshaped culture, content, and marketing. And its mission, to inspire creativity and bring joy, has fueled extraordinary growth, even as the company has navigated controversy and major shifts, including the recent acquisition of TikTok U.S. by a consortium of investors including Oracle, Silver Lake, and MGX. The platform now reaches more than one billion users globally and has grown into a multi-billion-dollar advertising business, generating an estimated $33 billion in ad revenue in 2025.Sofia has spent the past six years helping build TikTok's business during one of the most dynamic growth periods in tech. In her role, she helps brands around the world show up effectively on one of the most culturally influential platforms in the world. Before TikTok, Sofia served as Chief Client Officer at the consumer insights platform Suzy and began her career in advertising at Publicis, later spending five years at BBDO. An activist at her core, Sofia also speaks openly about representation in tech, where Latinas hold roughly 1% of executive roles, and she is deeply committed to fostering inclusion across the industry.Tune in for a conversation with a leader who believes today's CMOs must evolve into enterprise leaders who connect culture, creativity, and business results.—Learn more, request a free pass, and register at iab.com/newfrontsPromo Code for free access: CMOPODNEW26*Note: promo code is exclusive for brand and agency, brand marketers and media buyers. IAB reserves the right to cancel any registrations that don't meet this criterion. —This week's episode is brought to you by IAB.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    FiringTheMan
    What Separates Breakout Amazon Brands From the Rest? | Steven Pope Reveals the Secrets

    FiringTheMan

    Play Episode Listen Later Mar 11, 2026 50:32 Transcription Available


    What actually separates a breakout Amazon brand from a forgettable one? We sit down with Steven Pope, founder of MyAmazonGuy, to map the playbook that scales—from a scrappy LinkedIn post that sparked his agency to the CTR-first mindset that turns search pages into sales. Steven has led a 500-strong team managing thousands of ASINs, and he's generous with specifics: which images earn the click, why video is still underused, and how the ICAP model (impressions, clicks, add to cart, purchases) guides every decision.We start with the bedrock: operations and product quality. If sourcing, logistics, and reliability are tight, marketing ignites. Then we push to longevity—how to build a brand story that survives knockoffs and price pressure. Steven breaks down where messaging actually lands on Amazon: main images that make the benefit louder than the logo, secondary visuals that answer pre-purchase doubts, and fast, clear videos with a close-up in the first two seconds. He explains why improving CTR often lifts conversion, how to spot anxiety points in returns and reviews, and when pricing sharply is the honest path to momentum while reviews accrue organically.On the ad side, Steven's stance is blunt: over-reliance on exact match starves discovery and inflates costs. He outlines a scalable structure where sponsored products dominate budget, autos and broad do the heavy lifting, and weekly negations prune wasted spend. We dig into time-based bidding, realistic TACOS ranges by category, and how Search Query Performance reveals the keywords you should flood with coverage—including video placements—for market share jumps. We also touch on AI creative: why Amazon rewards outcomes, not production methods, and how quick iteration beats perfection.If you want a practical roadmap to grow traffic, protect conversion, and build a brand that doesn't crumble when copycats arrive, this conversation delivers clear steps and hard-won lessons. Subscribe, share with a fellow seller, and leave a review to tell us which tactic you'll test first.Website:https://myamazonguy.comYouTube:https://www.youtube.com/@MyAmazonGuyInstagram:https://www.instagram.com/myamazonguyFacebook:https://www.facebook.com/myamazonguyLinkedIn:https://www.linkedin.com/company/my-amazon-guy/Ready to scale your Amazon business? Click here to book a strategy call. https://calendly.com/firingtheman/amazon Support the show

    Pink Cloud 9
    Empowering Women to Build AI-Driven Brands & Legacies. CEO, Speaker: Felicia Shanken

    Pink Cloud 9

    Play Episode Listen Later Mar 11, 2026 17:29


    Empowering Women to Build AI-Driven Brands & Legacies. CEO, Speaker: Felicia ShankenI work with professional women, especially 50+ entrepreneurs, who are building their next chapter.Through PWNC Digital Futures™, we combine:• AI innovation• Strategic brand positioning• Revenue-focused marketing• Speaking & visibility strategy• Leadership developmentI didn't build one business.I built two, starting at 55, and scaled internationally.Now I help women:• Transition from corporate to CEO• Launch AI-powered programs• Monetize their expertise• Build businesses that create legacyFeatured in USA Today, VIP Global, International Brainz, The Top 100 Magazine, International Association of Top Professionals, and moreIf you're building something that matters — Let's build it boldlyhttps://phillywnc.org/Host: https://linktr.ee/PinkCloud9#pinkcloud9media #business#video#podcast #Ai

    Material Matters with Grant Gibson
    ELV's Anna Foster on upcycling denim and founding a sustainable fashion brand.

    Material Matters with Grant Gibson

    Play Episode Listen Later Mar 11, 2026 69:13


    Anna Foster is the founder and creative director of the sustainable fashion brand ELV Denim – a company that has saved thousands of pairs of jeans from going into landfill, upcycling them into something genuinely desirable instead. She started her career in magazines and worked as a fashion editor for 20 years at titles such as Exit and i-D, before becoming fashion director at Lula and fashion director-at-large at Australian title RUSSH. Since launching ELV – short for East London Vintage – in 2018 she was won a slew of awards, nominations and accolades, including Responsible Brand of The Year from Country & Town House and Walpole's Brands of Tomorrow 2025. In this episode, she talks about: why women are born to innovate; what happens to our old clothes; reworking existing garments into something new; finding all her makers within a three mile radius of the studio; celebrating skill; the issues with denim and how ELV strives to solve them; valuing things other people don't want; her dislike of stretch denim; being an ‘environmental enthusiast'; extending her material palette and making pieces from old hotel linen; the importance of collaboration; and the meaning of the word luxury. Important fact check: Grant misread some of his statistics in this episode. We produce between 4.5 to 6 billion pairs of jeans a year and a pair of jeans uses 3,800 litres of water to produce. We're happy to correct these errors. Support the show

    Turf Nerds: A Lawn Care Podcast
    #169 - High-Maintenance Customers & Who Actually Owns the Mower Brands

    Turf Nerds: A Lawn Care Podcast

    Play Episode Listen Later Mar 11, 2026 57:51


    In this episode of Turf Nerds (On Turf's Up Radio), Evan and Greg talk about dealing with high-maintenance customers and knowing when a job simply isn't worth the headache. They also break down who actually owns many of the major mower brands. From Toro and Spartan to Ferris, Bobcat, and more, while sharing some real-world lawn care business stories along the way. It's classic Turf Nerds shop talk about the industry, equipment, and the everyday realities of running a lawn care business. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Tap Here for Turf Nerds Merch!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Look! We Have A Website!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Don't forget to check out ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Green Frog Web Design⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and tell them the Turf Nerds sent you. Or Greg will scalp your lawn! Use promo code TURFNERDS for 50% off Equip Expo 2026 registration! Shoot us an email! evan@turfnerdspod.com ⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠TikTok⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe on YouTube: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/@TurfNerdsPodcast?sub_confirmation=1⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠#LawnCare #LawnMaintenance #Mowing #MowingGrass #LawnCareBusiness #Toro #ToroMultiforce #CubCadet #BibleStudy #Bible #Christian #Business #Entrepreneurship #Comedy #2024 #Marketing #Advertising #TipsAndTricks #Tips #Success #Yakta #YaktaMowers #YaktaOutdoor #Spring #SpringRush #FYP #Mower #NewMower #UsedMower #RouteDensity #EquipExpo #EquipExpo2024 #Echo #Stihl #RedMax #Shindaiwa #StringTrimmer #WeedWhip #GreenFrogWebDesign #WebDesign #EzraMcCarthy #Aerator #Aeration #ZAerate #Bobcat #BobcatMowers #Husqvarna #HusqvarnaGroup #HYGREENTOOL #GOMOW #ThunderLightingSupply #ChristmasLights #Christmas #Trump #DonaldTrump #PresidentTrump #ElectionDay #EZDumper #DumpInsert #StempkyNursery #Mulch #MulchInstallation #TurfNerds #Newsmax #NewsmaxTV #CarlHigbie #CharlieKirk #TurfsUpRadio

    Baby got Business
    Antonia Elena: Die Frau hinter der Influencer-Strategie bei More Nutrition

    Baby got Business

    Play Episode Listen Later Mar 11, 2026 82:41


    Wie baut man eine der erfolgreichsten Influencer-Brands Deutschlands auf? In dieser Folge spricht Antonia Elena offen über den Aufbau von More Nutrition, ihre Trennung von Christian Wolf und wie Zusammenarbeit der beiden nun funktioniert. Außerdem teilt sie ihre größten Learnings aus fast zehn Jahren Unternehmertum. Freut euch auf spicy Businessfragen, ehrliche Antworten und einen seltenen Blick hinter die Kulissen einer der bekanntesten Influencer-Brands Deutschlands. Worüber gesprochen wird:  * Wie More Nutrition eine der erfolgreichsten Influencer-Strategien Deutschlands aufgebaut hat – und ob die Marke ohne Influencer funktionieren würde * Warum Antonia zwei eigene Brands gegründet hat * Wie eine Zusammenarbeit mit dem Ex-Partner nach einer Trennung funktionieren kann * Mutter, Unternehmerin und öffentliche Person: Wie Antonia diese Rollen vereinbart * Produktentwicklung bei More: Wie neue Produkte entstehen und welche Rolle Influencer und Community dabei spielen Timecodes: 00:00:00 - 00:06:32 Intro: Vorstellung Gast & Thematik der Folge 00:06:33 - 00:09:18 Wann fühlt man sich wirklich erfolgreich? 00:09:19 - 00:14:49 Die Anfänge von More Nutrition 00:14:50 - 00:30:42 Die Influencer- und Community-Strategie hinter More 00:30:43 - 00:32:46 Kann More ohne Influencer-Marketing funktionieren? 00:32:47 - 00:38:42 Kontroversen, Shitstorms und Krisenmanagement 00:38:43 - 00:41:00 Zusammenarbeit mit ihrem Ex-Partner nach der Trennung 00:41:01 - 00:43:51 Antonias eigene Firmen 00:43:52 - 00:48:35 Produktentwicklung bei More Nutrition 00:48:36 - 00:55:15 Supplements, Health Claims und Verantwortung im Marketing 00:55:16 - 01:03:19 Business, Privatleben & Unternehmertum 01:03:20 - 01:18:09 Mutterrolle & Werte für ihren Sohn 01:18:10 - 01:20:41 Outro: Learnings und Zukunftswünsche Werbung: Hier findet ihr alle aktuellen Supporter unseres Podcasts & aktuelle Rabattcodes. Neu: Baby got Business Club Mehr als nur eine Kommentarspalte: Im Baby got Business Club findest du einen geschützten Space für Austausch, ehrliches Feedback und echtes Networking.  Freu dich auf monatliche Social Media Sprechstunden mit dem BGB-Team, exklusive Podcastfolgen, virtuelle Lunch Talks, eine digitale Goodie Bag und Community-Austausch – digital und in ausgewählten Städten auch IRL. Für 14,90€ im Monat bist du dabei.  Jetzt Mitglied werden und Teil des Clubs sein! Hier findest du mehr über uns:  Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram ⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠TikTok⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Impressum⁠⁠⁠⁠ YouTube Learn more about your ad choices. Visit megaphone.fm/adchoices

    Minds of Ecommerce
    The 3 Big Affiliate Marketing Mistakes Ecommerce Brands Make (And How to Fix Them) With Greg Rollet

    Minds of Ecommerce

    Play Episode Listen Later Mar 11, 2026 21:49


    Greg Rollett is the Head of Growth at Grommet, a product discovery platform that helps makers, inventors, and ecommerce brands showcase new and unique products to millions of shoppers. As an Emmy Award-winning producer, Greg has helped Grommet launch over 2,000 products in the past two years to a customer base of more than 2.5 million shoppers. Beyond his role in driving Grommet's growth, he focuses on helping ecommerce brands with actionable strategies, particularly in partnership and affiliate marketing.  In this episode… Affiliate marketing is often treated like a side project by ecommerce brands — an affiliate link in the footer and a hope that sales will magically appear. But while many companies invest heavily in paid ads, they overlook one of the most powerful performance-based growth channels available. Why do so many affiliate and partner programs fail to gain traction? Greg Rollet's answer starts with a mindset shift: treat partnerships like a real marketing channel. As a growth strategist specializing in affiliate and partnership marketing, he explains that many brands make three critical mistakes: lack of focus, weak incentives, and poor support for partners. Brands often offer commissions that are too low to motivate creators and publishers, even though they spend far more acquiring customers through paid ads. Greg also emphasizes equipping affiliates with the tools they need to succeed, such as product samples, creative assets, landing pages, and ready-to-use marketing copy. When brands align incentives and make it easy for partners to promote their products, affiliate programs can become a scalable and high-impact revenue channel. In this episode of Minds of Ecommerce, Raphael Paulin-Daigle talks with Greg Rollett, Head of Growth at Grommet, to discuss the mistakes brands make with affiliate and partner programs. They explore why many affiliate programs fail, how to structure payouts using allowable CPA, and how brands can build strong affiliate relationships through proactive outreach and partnerships.

    The Conversation with Clinton M. Padgett
    Why Stories Build Strong Brands: A Conversation with David Aaker (Part One)

    The Conversation with Clinton M. Padgett

    Play Episode Listen Later Mar 11, 2026 25:27 Transcription Available


    In this episode, Clint has a conversation with David Aaker – the “Father of Modern Branding,” Vice Chairman at Prophet, and bestselling author of 18 books – about why stories are one of the most powerful tools leaders and organizations have to communicate their message and build lasting brands.David shares the origin of the modern concept of brand equity, how the marketing world shifted away from short-term tactics toward building long-term brand assets, and why storytelling is far more effective than simply presenting facts.He also introduces the concept of “signature stories,” which are compelling narratives that capture attention, spark emotion, and communicate a strategic message in a way people remember and share.Along the way, David explains why facts alone rarely persuade, why stories dramatically improve memory and engagement, and how leaders can use narrative to cut through today's noisy and skeptical communication environment.This is the first part of a two-part conversation.Topics Covered:David's journey from MIT and Stanford to becoming the “Father of Modern Branding”Why the concept of brand equity reshaped marketing strategy in the 1990sHow companies unintentionally destroyed brand value by chasing short-term salesWhat signature stories are and how they differ from simple anecdotesThe four elements of a powerful signature story: intriguing, authentic, involving, and strategicWhy stories are remembered far more than facts aloneHow storytelling helps overcome skepticism and information overloadTurning facts and data into narratives people actually care aboutWhy taglines play a crucial role in building long-term brand equityThe surprising effectiveness of long-form communication in a short-attention-span worldLinks:David's company, Prophet - https://prophet.com/ David's LinkedIn - https://www.linkedin.com/in/davidaaker/ David's book, “Aaker on Branding” - https://bit.ly/40bgtGg

    No Hacks Marketing
    220: Google Patented Replacing Your Landing Page With AI

    No Hacks Marketing

    Play Episode Listen Later Mar 11, 2026 17:36 Transcription Available


    Google was granted patent US 12536233B1 in January 2026, describing a system that scores your landing page and, if it falls below a quality threshold, replaces it with an AI-generated version personalized to each searcher. This episode breaks down how the patent works, how the industry reacted, and what website owners should do to prepare.Chapters00:00 - Introduction01:24 - How the Patent Works, Step by Step04:26 - How the Industry Reacted06:46 - What This Actually Means07:57 - Ads First, Everything Else Later08:58 - Google's Data Advantage10:13 - Your Website Is Becoming a Warehouse11:10 - The Measurement Problem12:28 - Connection to Agentic Browsers and Web MCP13:38 - What You Can Do About It15:19 - ClosingKey StatisticsPatent US 12,536,233 B1 approved January 2026, priority date July 2024 (USPTO)Patent filed by six Google engineers: Karen Zhang, IL Grover, Timothy Benjamin Wallen, Lauren Marjorie Bedford, Avi Sadan, and Ethan MiloLanding page score based on conversion rate, bounce rate, click-through rate, and design/content quality assessmentsAI pages can include product feeds, CTA buttons, chatbot functionality, personalized headlines, filters, and suggested productsKey TakeawaysThe patent is real, and the scope is clear - Google has patented a system to score landing pages and replace underperforming ones with AI-generated versions personalized to each user's search history and context.It starts with ads, but that's the playbook - The patent explicitly references sponsored content items. Google has a history of introducing features in ads first, then expanding (see: Google Shopping's evolution from free to paid).Google has a data advantage no one can match - The system uses full search history, previous queries, click behavior, location, and device data. No advertiser has access to that level of personalization.Your website is shifting from storefront to warehouse - Brands become suppliers of data while Google owns the customer experience. Your product feed and structured data become the front door to your business.The technology is category-agnostic - The patent focuses on shopping today, but scoring a page and replacing it with an AI version is a technique that applies to any content type. The question is when it expands, not whether.Action Items ChecklistTreat your product feed like your homepage: accurate, complete, detailed specs, pricing, stock levels, high-quality imagesInvest in structured data and machine-readable content so AI-generated pages based on your data are correctBuild direct audience relationships: email lists, community, direct traffic, brand reputationMonitor your landing page quality scores in Google AdsRead the patent yourself to understand exactly what Google is describingListen to the Browser Wars episode for context on agentic browsers and Web MCPListen to the Duane Forrester episode on trust as the most important signal for AISources & LinksThe PatentUS Patent 12,536,233 B1 - AI Generated Content Page Tailored to a Specific UserEpisode URL: https://www.nohackspod.com/episode/220-google-patented-replacing-your-landing-page-with-aiNo Hacks is a podcast about web performance, technical SEO, and the agentic web. Hosted by Slobodan "Sani" Manic.

    Business of Drinks
    107: How Drinks Brands Get Into Hyatt Hotels — With Beverage Director Miranda Breedlove - Business of Drinks

    Business of Drinks

    Play Episode Listen Later Mar 11, 2026 47:38


    How do large hospitality groups decide which drinks brands make it onto their menus — and which ones don't?In this episode of Business of Drinks, we sit down with Miranda Breedlove, Beverage Director for The Lifestyle Group at Hyatt, to unpack how beverage decisions actually get made inside one of the world's largest hospitality companies.Miranda oversees beverage strategy across 70+ lifestyle properties and roughly 75 venues spanning brands like Thompson Hotels, Andaz, Dream Hotels, and The Standard. Unlike many hotel groups, Hyatt's lifestyle division doesn't replicate bar concepts. Each property has its own identity and sense of place, which means beverage programs must balance national supplier partnerships with local creativity.For drinks founders, distributors, and operators, the conversation offers a rare look at how hospitality groups evaluate brands — and what it takes to scale inside those systems.• Distribution is the first gatekeeperBefore a brand can even be considered for multi-property hospitality programs, it must demonstrate reliable distribution, consistent pricing, and strong distributor coverage across markets.• Scaling usually starts with a pilotEven promising brands rarely roll out everywhere immediately. Miranda often tests new products in three to five properties across different markets before expanding further.• Local support drives successBrands gain traction when reps educate bar teams, build relationships, and actively support the account. Teams respond to people and stories — not just bottles.• National structure, local identityHyatt provides a national framework, but each property adapts its beverage program to reflect the local market and guest profile.• Experiential activations winGuest bartender takeovers, masterclasses, and other immersive experiences keep teams and guests engaged far more effectively than routine promotions.• Data is an underused advantageTools like menu matrix analysis and strong P&L literacy help operators identify which drinks truly drive profitability.If you want to understand how hospitality groups actually make beverage decisions, this episode offers a rare look behind the curtain.For the latest updates, follow us:Business of Drinks website (sign up for our newsletter!)Business of Drinks YouTubeBusiness of Drinks LinkedInInstagram @bizofdrinksErica Duecy, co-host: Erica Duecy is founder and co-host of Business of Drinks and one of the drinks industry's most accomplished digital and content strategists. She runs the consultancy and advisory arm of Business of Drinks and has built publishing and marketing programs for Drizly, VinePair, SevenFifty, and other hospitality and drinks tech companies.Erica Duecy LinkedInInstagram @ericaduecyScott Rosenbaum, co-host: Scott Rosenbaum is co-host of Business of Drinks and a veteran strategist and analyst with deep experience building drinks portfolios. Most recently, he was the Portfolio Development Director at Distill Ventures. Prior to that, he was the Vice President of T. Edward Wines & Spirits, a New York-based importer and distributor.Scott Rosenbaum LinkedInCaroline Lamb, contributor: Caroline is a producer and on-air contributor at Business of Drinks and a key account sales and marketing specialist at AHD Vintners, a Michigan-based importer and distributor.Caroline Lamb LinkedInInstagram @borkalineIf you enjoyed today's conversation, follow Business of Drinks wherever you're listening, and don't forget to rate and review us. Your support helps us reach new listeners passionate about the drinks industry. Thank you!

    98FM's Dublin Talks
    Ex Finglas Resident Brands Area "Warzone That Needs CCTV Cameras Everywhere"

    98FM's Dublin Talks

    Play Episode Listen Later Mar 11, 2026 44:30


    “Most antisocial behaviour and crime happens in council estates”… and one listener says the solution is simple: stick CCTV on nearly every lamppost in every council estate.Callers are split down the middle: some say only criminals fear cameras, others say it's a disgusting invasion of privacy and a lazy substitute for real policing.Plus: another Opinions Matter travel mug giveaway question at the end.

    Taste Radio
    Why Thrive Market Sees AI-Powered, Personalized Health As The Future

    Taste Radio

    Play Episode Listen Later Mar 10, 2026 40:39


    Eight years after his first appearance on Taste Radio, Nick Green, co-founder and CEO of pioneering online grocer Thrive Market, returns with a clear message: the future of healthy living will be shaped less by trend-chasing and more by trust, technology and simplicity. In this episode, Nick explains how Thrive is navigating a rapidly evolving wellness landscape molded by AI, GLP-1 drugs and growing consumer skepticism, while staying grounded in its mission to make healthy living more accessible and affordable. He also shares how Thrive evaluates brands, why taste matters most, and why he increasingly sees the company – which generated over $900 million in revenue in 2025 – not just as an online grocery store, but as a personalized health platform for modern consumers. Show notes: 0:20: Nick Green, Co-Founder & CEO, Thrive Market  – Nick reflects on how both he and Thrive Market have evolved since his first appearance on the podcast in 2018. While acknowledging volatility across the natural products industry, he explains why Thrive remains focused on enduring trends around health, transparency and accessibility. Nick discusses how Thrive defines "healthy," how it uses data to personalize discovery for members, and why he believes AI will deepen the company's relationship with subscribers. He also explains how Thrive's membership model attracts a nationwide base of "wellness champions," and how its strict quality standards guide its curation strategy. He shares why authenticity and taste matter most when evaluating brands, and how Thrive serves as a launchpad for emerging companies. Nick also discusses Thrive's growing own-brand business, weighs in on trends like protein, functional mushrooms and non-alcoholic beverages, and describes how the company increasingly sees itself not just as an online grocer, but as a technology platform helping consumers navigate healthy living. Brands in this episode: JOON, SkinnyDipped, MudWtr, Four Sigmatic, Quantum Energy Squares

    App Masters - App Marketing & App Store Optimization with Steve P. Young
    Web-to-App Strategy: How Brands Lose Millions Without Deep Linking (Fix Your App Conversions)

    App Masters - App Marketing & App Store Optimization with Steve P. Young

    Play Episode Listen Later Mar 10, 2026 10:20


    Most brands are quietly losing revenue because their web-to-app journey is broken.In this video, Steve P. Young (Founder of App Masters) breaks down:✅ Why ecommerce apps convert 3X higher than mobile web✅ How poor deep linking kills installs and revenue✅ Smart banner mistakes even big brands make✅ How Nike and Sephora handle web-to-app differently✅ How to fix your mobile growth funnel todayIf you're a growth marketer, lifecycle marketer, CRM manager, or ecommerce brand, this is one of the simplest levers you can pull to:✅ Increase app installs✅ Improve onboarding conversions✅ Reduce cart abandonment✅ Boost in-app revenue✅ Create seamless deep linking experiencesWe review real examples from Nike and Sephora to show what works, and where even billion-dollar brands leave money on the table.You'll also learn how smart deep linking solutions (like AppsFlyer's deep linking platform) can help you combine:✅ Direct app install from smart banners✅ Seamless product-level deep linking✅ Reduced friction from web to app✅ Better attribution and analyticsIf you're investing in paid traffic, CRM, email, or SMS but ignoring your web-to-app flow, you're likely losing significant revenue.Fix the funnel. Improve the journey. Increase app revenue.

    Open Book with Anthony Scaramucci
    March 2026 Q&A: America Going Broke, Working for Trump, Books You Must Read

    Open Book with Anthony Scaramucci

    Play Episode Listen Later Mar 10, 2026 30:08


    In this month's Q&A episode of Open Book, I answer questions from viewers across YouTube, Instagram, LinkedIn, and X on topics ranging from politics and global markets to career decisions, philosophy, and parenting. We cover Citizens United, the national debt, and the future of crypto, while also offering personal insights on finding your calling, managing time, and navigating difficult moments in life.

    On Top of PR
    HARO's comeback: Modern sourcing for journalists and brands

    On Top of PR

    Play Episode Listen Later Mar 10, 2026 34:55


    Send a textIn this episode, Brett Farmiloe joins host Jason Mudd to discuss the comeback of HARO and smarter PR pitching. Tune in to learn more! Meet Our Guest:Our episode guest is Brett Farmiloe, founder and CEO at Help a Reporter Out (HARO). Brett has scaled startups and worked with global brands, and he helps professionals share their expertise online. His mission is to make knowledge more accessible and human.Five things you'll learn from this episode: 1. Why HARO was revived and what's changed since its launch2. How journalist profiles and “Open to Write” signals improve pitch success3. Tips for better pitches with fewer blasts to stand out to reporters4. How HARO is expanding to support journalists beyond sourcing experts5. How PR pros can measure expert authority instead of vanity placements in the AI era More About Brett FarmiloeBrett Farmiloe is the CEO of Help a Reporter Out (HARO), a platform connecting journalists with sources to create expert-powered content. An entrepreneur and author, Brett has scaled startups, collaborated with global brands, and helped thousands of professionals share their expertise. His mission is to make knowledge more accessible and human online.Quotables“Our goal at the end of the day is to connect journalists with great sources for stories.” — Brett Farmiloe“When sources come to us and they're like, ‘What do I do here? How do I be helpful?' It's really in the HARO acronym: It's be Helpful, be Authentic, be Relevant, and be On time.” — Brett Farmiloe“Be authentic; don't just use 100% AI, and add your own human expertise to things.” — Brett Farmiloe“What comes around, goes around, and I really think that just being helpful and friendly and nice to people goes a long way.” — Jason MuddIf you enjoyed this episode, please take a moment to share it with a colleague or friend. You may also support us through Buy Me a Coffee or by leaving us a quick podcast review.Guest's contact info and resources:@BrettFarmiloe on XBrett Farmiloe on LinkedInHelp a Reporter Out websiteFeatured websiteListen to more episodes of the On Top of PR with Jason Mudd podcast.Find out more about Axia Public Relations.Additional Resources:6 tips for using HARO to pitch your storyHARO Shifts to Connectively: What does this mean for PR professionals?Support the show On Top of PR is produced by Axia Public Relations, named by Forbes as one of America's Best PR Agencies. Axia is an expert PR firm for national brands. On Top of PR is sponsored by ReviewMaxer, the platform for monitoring, improving, and promoting online customer reviews.

    The Metacast
    How Better Measurement Will Unlock the Next Wave of Brands in Gaming

    The Metacast

    Play Episode Listen Later Mar 10, 2026 62:03


    In this episode, host Kalie Moore talks with Bastian Bergmann, Co-founder & COO of Solsten, about the collision between gaming and branding, and why most companies still don't know how to show up in games without feeling like an ad. With 3B+ people playing worldwide and gaming still capturing only ~5% of global ad spend, Bastian argues the opportunity isn't awareness, it's audience strategy. Kalie and Bastian break down why gaming is the only medium that truly spans every demographic, from Gen Alpha to “silver surfers,” and why brands fail when they lead with stereotypes or build empty “brand worlds” instead of experiences grounded in what players actually want.They also explore why gaming should be treated as a real conversion channel, even if measurement hasn't fully caught up yet, and how platforms like Roblox and UEFN will be pushed toward clearer attribution as more dollars move in. Bastian shares standout examples like The New York Times' games-led subscription growth and Chipotle's Roblox activations that drove real-world sales and loyalty signups. For studios and creators, the takeaway is clear: know your audience deeply, design integrations that are brand-agnostic but partnership-ready, and pitch brands with real segmentation and fit, not vague “access to gamers.” The episode closes with what's next at Solsten: Alaris, an AI tool powered by Solsten's psychological dataset, plus an upcoming API layer aimed at unlocking deeper personalization across games, matchmaking, recommendations, and advertising.We'd like to thank Neon – a global payments and e-commerce platform designed to help game publishers earn more money and gain independence from app stores – for making the episode possible. Neon's DTC platform handles everything from webshops and checkout to global payments, tax, and compliance, with full transparency and all-in pricing. Learn more:https://www.neonpay.com/?utm_source=Naavik-Sponsorship-General&utm_medium=Paid-Sponsorship We'd also like to thank modl.ai for making this episode possible! Using a combination of computer vision, reasoning models, and feedback loops, modl:QA+ autonomously explores builds, detects bugs, and generates actionable reports that sync directly with your existing workflows. To learn more, visit modl.ai.If you like the episode, please help others find us by leaving a 5-star rating or review! And if you have any comments, requests, or feedback shoot us a note at podcast@naavik.co.Who's On:Guest - Bastian Bergmann: https://www.linkedin.com/in/bergmannbastian/Host - Kalie Moore: https://www.linkedin.com/in/kaliemoore/ Watch the episode: YouTube ChannelFor more episodes and details: Podcast WebsiteFree newsletter: Naavik DigestFollow us: Twitter | LinkedIn | WebsiteSound design by Gavin Mc Cabe.

    Fitt Insider
    329. Zack Isaacs, Founder & CEO of Movemint

    Fitt Insider

    Play Episode Listen Later Mar 9, 2026 35:26


    Today, I'm joined by Zack Isaacs, founder & CEO of Movemint.   Movemint is an athletic events platform connecting participants, organizers, and brands through registrations, training integrations, and sponsorship marketplace.   In this episode, we discuss modernizing the event registration experience.   We also cover:   Events driving high-intent spending cycles Growing through Strava and Meta integrations Providing race sponsors with data and analytics   Subscribe to the podcast → insider.fitt.co/podcast  Subscribe to our newsletter → insider.fitt.co/subscribe  Follow us on LinkedIn → linkedin.com/company/fittinsider    Movemint's Website: www.movemint.cc  For Brands: https://www.movemint.cc/brands  For Organizers: https://www.movemint.cc/why_movemint    -   The Fitt Insider Podcast is brought to you by EGYM. Visit EGYM.com to learn more about its smart fitness ecosystem for fitness and health facilities.   Fitt Talent: https://talent.fitt.co/  Consulting: https://consulting.fitt.co/  Investments: https://capital.fitt.co/    Chapters: (00:00) Introduction (01:08) Zack's background (02:10) Movemint's atomic unit (03:21) Legacy platform gaps and opportunities (04:30) High-intent spending cycles (05:12) Prioritizing organizers and brands (07:00) Movemint for Brands launch (08:05) Strava's community playbook (09:40) Small to large organizer evolution (11:15) NYC Marathon vs. tech-enabled events (12:01) Building community on other platforms first (13:20) Strava and Meta integrations (14:10) Training data driving event signups (15:10) Run club boom and COVID tailwinds (16:10) Design and UX differentiation (18:05) Olia Birulia: Strava Routes designer (19:25) Speed vs. quality (21:15) Hiring from network (23:25) Endurance athletes as employees (24:47) Movement for Brands (26:00) Brand sponsorship data and analytics (28:10) Race photography and brand tracking (29:10) Sponsorship marketplace mechanics (30:05) Gravel and road running focus (31:11) High Rocks and triathlon growth (32:00) $3.2M raised across pre-seed and seed (33:15) Strava's co-founder on board (34:00) Building profitable and enduring business (34:36) Conclusion  

    The TASTE Podcast
    742: We Went to the World's Biggest Natural Food Show. We Have Notes.

    The TASTE Podcast

    Play Episode Listen Later Mar 9, 2026 50:01


    It was great catching up with Dan Frommer. Dan is the founder and editor in chief of The New Consumer, a sharp and essential publication covering the intersection of technology and consumer culture — and one of the smartest people thinking and writing about what Americans are actually buying, eating, and obsessing over. Every year, Dan publishes a major consumer trends report timed to Expo West, the natural and organic products trade show in Anaheim, and this year's edition — a 68-slide deep dive produced with Coefficient Capital — is full of big findings. Matt catches up with Dan to talk about some of their new product discoveries while attending the show, as well as Dan's recent writing about Sweetgreen and how Americans actually want to consume protein. Brands discussed on the episode: Smith Tea Maker, Coyotas, Waterloo, Flow Hydration, Van Leeuwen, Moozy Milk, Little Latke, Brause, Wasted, Oatly, Rambler, Wholesome Bakery, Lasso, Zahav Foods, Lexington Bakes, Yuzu Co., Row 7, Sourmilk.  Subscribe to This Is TASTE: ⁠⁠Apple Podcasts⁠⁠, ⁠⁠Spotify⁠⁠, ⁠⁠YouTube⁠⁠   Learn more about your ad choices. Visit megaphone.fm/adchoices

    Brand It, Build It Podcast
    307: Why Some Brands Instantly Feel Trustworthy (And How to Create That Feeling for Your Business)

    Brand It, Build It Podcast

    Play Episode Listen Later Mar 9, 2026 5:36


    Trust is one of the most important factors in how someone experiences your brand. Before someone fills out an inquiry form, schedules a a consultation, or makes a purchase, they're quietly asking themselves one question: Do I trust this business?The interesting thing is that people often answer that question very quickly — sometimes within just a few seconds of visiting a website or seeing a brand online for the first time.Hosted by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Kelly Zugay⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠With Grace and Gold®⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ — ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Brand It, Build It Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, a chart-topping small business marketing podcast, equips you to build and grow your creative small business with purpose and strategy.Podcast Show Notes: https://withgraceandgold.com/category/podcast/With Grace and Gold on Instagram: https://www.instagram.com/withgraceandgoldFree Resources from With Grace and Gold: https://www.withgraceandgold.com/freeHonored as Showit Designer of the Year, With Grace and Gold® has proudly served thousands of small businesses and creative founders worldwide through award-winning, elevated, purpose-driven brand and ⁠⁠⁠Showit web design⁠⁠⁠ since 2014. For custom brand design services, custom Showit web design services, and easy-to-customize Showit website templates for fine art photographers, event planners, wedding professionals, interior designers, and creatives, please visit With Grace and Gold: www.withgraceandgold.com