Mobile Business

Mobile Business

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A collection of lectures on Mobile Business by Hajrë Hyseni, Business School. Mobile Business Collection looks at the heart of the mobile business technologies for different business processes in an organisation. It also covers the impact of the trends and applications for business processes and the…

Hajrë Hyseni


    • Mar 21, 2014 LATEST EPISODE
    • infrequent NEW EPISODES
    • 45m AVG DURATION
    • 13 EPISODES


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    Latest episodes from Mobile Business

    Mobile Cloud Services 2014

    Play Episode Listen Later Mar 21, 2014 37:10


    In this video you will learn more about opportunities and challenges for the mobile cloud services in today's digital age.

    Mobile Marketing in 2014

    Play Episode Listen Later Mar 17, 2014 52:57


    Every businesses is competing to get customers attention through mobile marketing and its becoming really hard. Therefore, this how-to video shows you the key methods to succeed with mobile marketing efforts through different advertising channels.

    Build Mobile Apps 2014

    Play Episode Listen Later Mar 10, 2014 53:47


    In today's digital age we can't afford to ignore the business opportunities that mobile platforms bring. Therefore this video helps you to understand types of mobile apps in the market place and guidelines for researching, planning, building, launching and promoting mobile apps.

    Optimise Mobile Presence for 2014

    Play Episode Listen Later Feb 28, 2014 46:44


    Learn essential components to help you optimise your mobile presence including mobile seo, search, navigation, brand consistency and overall mobile shopping experience.

    Mobile Customer Journey

    Play Episode Listen Later Nov 15, 2013 48:44


    This lecture covers mobile conversion rate, customer analysis, user interface and design. In addition it also provides guidelines in developing personae for mobile store or mobile app to create more personalised customer experiences.

    Intro to Mobile Business Technologies

    Play Episode Listen Later Nov 15, 2013 54:30


    During this talk I cover trends of the mobile business technologies, relevant reading sources and why current mobile features are essential to the business community.

    Optimise Mobile Presence

    Play Episode Listen Later Nov 15, 2013 42:09


    This talk covers some of the key website and applications features to optimise mobile presence for businesses. It looks at mobile Search Engine Optimisation, on-site search, navigation, brand consistency and mobile subdomain.

    Mobile Enabled Features

    Play Episode Listen Later Nov 15, 2013 43:33


    This talk covers popular mobile enabled features including, accelerometer, multitouch, gps, QR codes and location based services. It also covers the benefits for the businesses who decide to embrace these intelligent features to promote or sell their products.

    Mobile Marketing 2013

    Play Episode Listen Later Nov 15, 2013 46:24


    This talk introduces mobile marketing glossary then it covers different types of advertising including CPM, PPC, contextual mobile ads and idle screen ads. In addition, it also covers the most popular mobile ad networks like iAd, AdMob, MobFox and more.

    Mobile Platforms

    Play Episode Listen Later Nov 15, 2013 47:14


    This talk covers three main and most popular mobile platforms, Google Android, Apple iOS and Blackberry OS. It also covers the benefits for businesses who decide to embrace mobile technologies.

    Mobile Cloud Services

    Play Episode Listen Later Nov 15, 2013 35:29


    This lecture will help you to understand different types of Mobile Cloud services, terms used and the most popular services offered for the mobile users. It includes, iCloud, Dropbox and Google Docs. In addition, you will learn more about the definitions, limitations and opportunities of the MCS.

    Mobile Commerce

    Play Episode Listen Later Nov 15, 2013 41:09


    In this last lecture for the module you will be able to learn more about mobile commerce, payments, opportunities and challenges facing the success of mCommerce today. In addition, this lecture covers the key components, customer journey, mobile business career and 2012 mobile trends.

    Build Mobile Apps

    Play Episode Listen Later Nov 15, 2013 42:35


    This lecture explains different categories of mobile apps, development costs, tools and opportunities for developers and non developers to build mobile apps. In addition, it also covers outsourcing opportunities or hiring local digital agencies to build mobile apps.

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