Public Sector Marketing Automation Insights

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Oracle interviews Enautics' VP, Consultant, and Multi-Solution Architect, Dion Jones about the General Services Administration's success with Marketing Automation, Systems integration challenges and the results.

Enautics Group, Inc.


    • May 4, 2021 LATEST EPISODE
    • infrequent NEW EPISODES
    • 11m AVG DURATION
    • 15 EPISODES


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    Latest episodes from Public Sector Marketing Automation Insights

    15. Building a Communication Infrastructure. Why it’s so important in today’s world.

    Play Episode Listen Later May 4, 2021 24:06


    Today we discuss with David Shapinsky, Senior Advisor, US Food and Drug Administration, why  technology for the Public Sector needs to transcend the current needs and team members so it can support and grow with the agency continuing changing requirements. 

    Utility Companies and Marketing Automation

    Play Episode Listen Later Nov 4, 2020 26:44


    The opportunity utility companies have by leveraging their customer data and marketing automation to increase customer experience in these challenging times.

    Public Sector Communication Automation Use Case 1

    Play Episode Listen Later Aug 17, 2020 3:41


    Recently we had a public sector communications director describe their situation and he wanted to know if marketing automation could help reduce their workload.

    12: How the Public Sector Can Justify Marketing Automation

    Play Episode Listen Later Jul 22, 2020 12:01


    Are you wondering how to justify the value of marketing automation? Today we discuss the public sector value drivers for marketing automation.

    11: How to Resolve IT's Concerns with Marketing Automation.

    Play Episode Listen Later Jul 15, 2020 10:15


    Does your IT team have concerns about marketing automation? Today we discuss the model Enautics uses to help public sector agencies address this concern.

    10: Who Should Manage Public Sector Marketing Automation?

    Play Episode Listen Later Jul 8, 2020 8:46


    Today we discuss who should manage the marketing automation solution for the public sector. Should it be marketing/communications or IT security?

    09: Part 2 - Fedramp and Oracle Eloqua Marketing Automation

    Play Episode Listen Later Jul 1, 2020 14:43


    In this episode, we joined by a representative from the Oracle Marketing Cloud to share what they are doing to apply the FedRamp process to the Eloqua marketing automation system.

    08: Part 1 of 2 - What is FedRamp and Why is it Required?

    Play Episode Listen Later Jun 17, 2020 5:10


    This episode is part one of a two-part FedRamp series. Part 1answers the following two questions:Why FedRAMP is Critical to Government Agencies Who Governs FedRAMP?

    07: Public Sector Marketing Automation Integration Options

    Play Episode Listen Later Jun 5, 2020 6:05


    This episode covers the three Integration options for the Public Sector Marketing Automation.

    06: Part 2 - Should the Public Sector Build or Buy Marketing Automation?

    Play Episode Listen Later May 27, 2020 9:22


    Part 2 of 2: Enautics' VP of Consulting & Sr. Multi-Solution Architect, Dion Jones answers questions from John O'Keefe of Oracle Marketing Cloud about what Public Sector agencies need to be aware of before building a marketing automation solution.

    05: Part 1 - Marketing Automation Build vs. Buy: What Government Agencies Need to Consider

    Play Episode Listen Later May 22, 2020 9:07


    Part 1 of 2: Enautics' VP of Consulting & Sr. Multi-Solution Architect, Dion Jones answers questions from John O'Keefe of Oracle Marketing Cloud about what Public Sector agencies need to be aware of before building a marketing automation solution.

    04: The 2 Biggest Public Sector Email Marketing Mistakes

    Play Episode Listen Later May 13, 2020 7:33


    Today Oracle Marketing Cloud interviews Dion Jones of Enautics about the two biggest email marketing mistakes Public Sector agencies are making and the solutions.

    03: Marketing Automation Use Cases for the Public Sector

    Play Episode Listen Later May 7, 2020 8:04


    Oracle's John O'Keefe interviews Enautics' VP, Consultant & Multi-Solution Architect, Dion Jones about marketing automation use cases for the public sector.

    02: What is Marketing Automation for the Public Sector?

    Play Episode Listen Later May 1, 2020 8:50


    Today John O'Keefe from the Oracle Marketing Cloud will be interviewing Dion Jones of Enautics about what is market automation for the public sector and what results government agencies can expect from using marketing automation.

    01: General Services Administration's Eloqua Case Study with Enautics

    Play Episode Listen Later May 1, 2020 17:30


    Oracle interviews Enautics' VP, Consultant, and Multi-Solution Architect, Dion Jones about the General Services Administration's success with Marketing Automation, Systems integration challenges, and the results.

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