Podcasts about Personalization

#ThisMorning | The #Value of #Personalization through #ManagedAccounts | Matthew Condos, Lincoln Financial | #Tunein: broadcastretirementnetwork.com #Aging, #Finance, #Lifestyle, #Privacy, #Retirement, #Wellness

In this episode of The Ross Simmonds Show, Ross was invited by Craig Hewitt of Rogue Startups Podcast to explore how AI is transforming B2B marketing, sales operations, and digital strategy. They cover the decline of traditional SEO, the rise of Reddit as a powerful discovery platform, the evolving importance of LinkedIn and YouTube, and practical advice on AI tools, personalization, and productivity. This is a must-listen for marketers, SaaS founders, and anyone looking to future-proof their growth strategies in an AI-driven world. Key Takeaways and Insights: 1. What's working now?” in B2B and SaaS marketing - Personal brand content from team members on social media.  - Micro-influencers and content creators paid on performance for lead-generating videos.  2. Create “ridiculously valuable” and original content - insightful data or perspectives that AI can't replicate. - AI makes distribution and repurposing easier, but not idea generation or storytelling. - Personalization tools like Loom or LinkedIn voice messages still work well, but are hard to scale. 3. Content Repurposing & Platform Strategy - Repurposing content—doing it well beyond basic automation tools. - LinkedIn → best for B2B buyers and thought leadership. - Twitter/X → still relevant for technical audiences and startup visibility.  - Instagram → underutilized channel with potential.  - YouTube → huge upside for discoverability + long-form value, but tough to execute well. 4. SEO in Decline? - AI has definitely reduced Google traffic—marketers must embrace multi-channel discovery. - YouTube, Instagram, Reddit, and social as the new search engines. 5. Bonus Frameworks: - “Ross's Hierarchy of Needs”: Revenue > Traffic > Channels. - “Distribution Framework”: Audience Attention vs Competitive Saturation = Channel Opportunity. Underhyped vs Overhyped AI Trends - Underhyped: Reddit - Massive influence in buyer decisions. - Google indexing Reddit heavily due to user trust. - Overhyped: Quora - Once valuable, now polluted and ineffective. Resources & Tools:

With AI making it easier than ever to generate content, and consumers demanding more privacy than ever, is the promise of true 1:1 personalization now an impossible myth? Agility requires both adaptation to new AI-based tools and methods while also navigating the complex and shifting landscape of consumer trust and data privacy. It's about being responsive to both the opportunity and the responsibility. Today, we're going to talk about the central paradox facing marketers: the mandate for deep, AI-powered personalization is growing at the exact same time that access to the data that fuels it is becoming more restricted by privacy regulations and consumer skepticism. We'll explore how brands can bridge this gap, build trust, and turn privacy from a compliance hurdle into a competitive advantage. To help me discuss this topic, I'd like to welcome, Phyllis Fang, Head of Marketing at Transcend. About Phyllis Fang Phyllis Fang is Head of Marketing at Transcend, the leading privacy infrastructure company. Before joining Transcend, Phyllis held senior marketing roles at Uber, where she drove the company's safety products. Her work included launching features like the Door-to-Door Safety Standard, which went live in 70+ countries during the Covid-19 pandemic. Earlier in her career, Phyllis worked across digital and product marketing for e-commerce and consumer applications. Phyllis graduated from UC Berkeley and is based in San Francisco. Phyllis Fang on LinkedIn: https://www.linkedin.com/in/pdfang/ Resources Transcend: https://transcend.io/ This show is brought to you by Transcend, the privacy infrastructure company that unleashes growth for the world's leading brands. Unlike legacy tools which create manual bottlenecks, Transcend embeds data and consumer preference governance directly into business systems–so teams can confidently and quickly activate data for AI, personalized experiences, customer engagement and growth at scale and with reduced risk. Learn more at www.transcend.io.  Read Transcend's report: Hidden in Plain Sight: How Consent and Preference Data Are Driving Enterprise Growth: https://transcend.io/hidden-in-plain-sight-report Register now for Sitecore Symposium, November 3-5 in Orlando Florida. Use code SYM25-2Media10 to receive 10% off. Go here for more: https://symposium.sitecore.com/Catch the future of e-commerce at eTail Palm Springs, Feb 23-26 in Palm Springs, CA. Go here for more details: https://etailwest.wbresearch.com/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com  The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

Summary Discover how Passive Income Angel hit a $10K month on Etsy by mastering trends, timing, and creative strategy. In this episode, Cody Berman dives into Angel's journey from early struggles to thriving in the print-on-demand world. She reveals how to spot seasonal product trends, time listings 8–12 weeks before holidays, and use micro niches to boost visibility and sales. Learn how AI tools, personalization, and bundling can set your shop apart — and why understanding keyword research and aesthetics across holidays can unlock year-round sales.

Retail leader and analyst Jeffrey McNulty breaks down a simple, usable framework for PowerSports dealers who want faster turns and better margins. We cover the traps of legacy thinking and insulated management, why a 40–45 hour target for leaders boosts performance, and how to apply the CAPED model: Customization, Adaptability, Personalization, Engagement, and Differentiation. We also dig into private-label services and guarantees, the SAG rule for authentic customer messaging, and the DAKA filter for faster decisions. If you're holding aged units, guessing on trade values, or struggling to stand out against same-brand competitors, this episode gives you a clear plan to fix it.Subscribe for more dealer-focused tactics and interviews that help you run smoother, sell smarter, and adapt faster.Follow Jeffrey: https://www.linkedin.com/in/jeffreypmcnulty/Spotify: https://open.spotify.com/show/32L4getcOmBCYL3fRxDlyH?si=2c816556bab94519Apple Podcasts: https://podcasts.apple.com/us/podcast/the-dealership-fixit-podcast/id1449367603YouTube: https://www.youtube.com/channel/UC8RWgq6pFKN8dHurvKa858ATikTok: https://www.tiktok.com/@dealershipfixitX (Twitter): https://x.com/DealershipFixitLinkedIn: https://www.linkedin.com/company/dealershipfixit/Instagram: https://www.instagram.com/dealership_fixit/Facebook: https://www.facebook.com/dealershipfixitSponsor: dealers.motohunt.com

"Show up to serve, not to sell." - Maury RogowIn this week's episode Carol Schultz and Maury Rogow delve into the significance of storytelling in sales and marketing. Maury shares his journey from the tech industry to Hollywood, emphasizing the importance of differentiation and relatability in business. They discuss the need for effective communication, understanding audience needs, and the role of emotional engagement in sales. Maury also provides unconventional strategies for generating sales, highlighting the power of personalization and the impact of AI in modern marketing. The discussion culminates with insights from Maury's book, 'Rise of the Entrepreneur', which focuses on leveraging storytelling as a superpower in business.TakeawaysBusinesses struggle to differentiate themselves in a crowded market.Storytelling is essential for effective branding and sales.Understanding your audience's needs is crucial for success.Effective communication involves asking the right questions.Sales should focus on serving the customer, not just selling.Personalization in marketing can significantly enhance engagement.Emotional connections drive customer loyalty and sales.Unconventional sales strategies can set you apart from competitors.AI is transforming the landscape of sales and marketing.Your unique story can be a powerful tool for business growth.Chapters00:00 The Power of Storytelling in Sales03:08 Maury's Journey: From Tech to Hollywood05:59 Building Rip Media Group: A New Chapter08:54 The Art of Relatable Storytelling11:59 Understanding the Why Behind Your Story15:00 Overcoming Founderitis in Marketing17:49 Simplifying Complex Ideas for Sales20:52 Unconventional Sales Strategies21:49 The Power of Relatable Storytelling25:32 Emotional Marketing Techniques25:59 Innovative Sales Approaches29:55 Personalization in Outreach34:53 The Rise of the EntrepreneurConnect With Host Carol SchultzFind more information about our host Carol Schultz and her company at Vertical Elevation, LinkedIn, and Instagram.Want to be our next guest expert? Email cat.gloria@verticalelevation.com with your information. And of course, click "follow" to stay up-to-date on new episodes and leave an honest review/rating letting us know what you thought!

After spending the last few weeks listening to Q3 earnings calls and product launches from the Magnificent 7 and their orbit, I think it's safe to say:We're approaching a fundamental shift where AI doesn't just scale operations—it enables radical personalization at scale. And this tension between “more” and “customized” will reshape how we communicate, campaign, and connect.Hi, are you new to Anchor Change? I'm Katie Harbath. Most people listen for the numbers. I listen for where product and policy are heading. And today's piece is a good example of the kinds of work I share in my newsletter every week. Subscribe today to get this kind of analysis right in your inbox.After listening to Salesforce's Mark Benioff talk about the future of customer service and Google's Sundar Pichai mention how browsing will change, here are six things that stood out to me—and what they mean for anyone navigating tech, politics, or the messy space between.1. Moving From Pages You Browse to Agents You BriefSalesforce calls it “the end of the do-not-reply era.” Google is reimagining search and Chrome as agentic interfaces. By next year, your customer won't scroll through your website—they'll ask a question, and an AI will answer on your behalf.What that means for you: If your content isn't structured for agents—clear product data, authenticated actions, safety guardrails—you're invisible in that conversation. Start designing for a “briefed” world now.2. The Democratization of Software DevelopmentNearly every company referenced how AI collapses the barrier between “having an idea” and “shipping something.” Andreessen Horowitz drew parallels to early YouTube: suddenly, anyone could create and distribute content without a studio. Now, anyone can build software without hiring developers.The catch: When everyone can create at scale, advantage shifts to orchestration—how seamlessly you connect identity, data, channels, and fulfillment. The magic isn't in making things; it's in making things work together reliably.3. Scale AND Personalization (Not Scale OR Personalization)After listening to these calls, this is the juxtaposition that intrigues me most. AI is enabling companies to reach a wider audience while simultaneously tailoring every interaction.* YouTube/Google is helping creators make episodic content shoppable—shortening the journey from “I'm interested” to “I bought it.”* Meta is optimizing ad delivery end-to-end, so advertisers just state their objective and the AI handles the rest.* Netflix's K-pop demon hunters became a surprise hit, showing studios need to move faster on merchandising cultural moments.For campaigns and advocacy: 2026 and 2028 will be the first elections where agentic stacks let you contact, persuade, and service constituents at unprecedented scale—but in messages that feel like they were written for each person. The transparency challenge here is huge.4. The Human Layer Isn't Going Away—It's ExpandingWhile it's popular to say that ”AI replaces people,” leaders kept describing AI as expanding what humans can handle:* Salesforce and Meta both argued you can finally answer every customer service inquiry—which means hiring more humans alongside automation, not fewer.* Sales changes too: AI lets your team pitch to more prospects and close faster. Same humans, exponentially more reach.The advantage isn't zero-human; it's right-human. To me, this means you put your best people where judgment, nuance, and relationships truly matter. Use agents to amplify their impact.5. Three Infrastructure Realities Shaping StrategyAcross every call and launch, no one could escape these these three elements that are impacting their next steps:* No One Has Enough Compute. Capacity planning is now a C-suite conversation. Every roadmap is gated by compute availability.* Energy Is Policy. OpenAI's framing was direct: building AI infrastructure requires a surge in skilled trades and electricity. “Unlocking electrons” is both an economic opportunity and a bottleneck—one that regulators will shape.* DC Proximity Is Now an Advantage. The industry that once prized distance from Washington is planting offices there. NVIDIA staged events in DC. Anthropic is opening an office. Policy fluency isn't optional anymore.Your move: Lock long-lead capacity early. Build relationships with policymakers before you need them. Align your safety and transparency practices with where regulation is heading, not where it is today.6. Platform Competition: The Creator Scramble Is Back* Substack is scaling fast, which means more content and harder discovery—echoing the early-2010s battle for creator loyalty that Facebook, Twitter and YouTube went through.* Meta frames a “third era” of social: friends (Era 1), creators (Era 2), and now a third era where AI-remixes change what gets made and how it spreads.* Google is pushing analytics and monetization tools to keep creators inside YouTube's ecosystem.What's happening: Platforms are competing for catalogs, not just users. More content means more moderation complexity. Global scale will stress those choices in ways we haven't seen yet.What This Means for Leaders in 2026* Design for agents, not just browsers. Your information architecture needs to answer questions, not just display pages.* Personalization is becoming table stakes. People will expect customized experiences. On the flip side, you'll need radical transparency about what you're saying to whom and how you'll be held accountable.* Invest where trust is created. The competitive edge isn't automation—it's knowing where to put your humans so they create relationships that matter.* Policy and capacity are product decisions now. You can't build a roadmap without thinking about compute, energy, and regulatory alignment.The Bigger QuestionWe're very close to witnessing a fundamental shift in how we interact with browsers, brands, and one another. Personalization at this level will change how we present information, the companies we work with to deliver it, and the necessary level of transparency about what we're doing.The companies getting this right won't be the ones who scale fastest or personalize best—they'll be the ones who figure out how to do both while earning trust along the way.What trend catches your eye the most and why? Tell me in the comments.Go DeeperIf you want to watch these events or read things yourself, here's all that I looked at:* Anthropic: Axios AI Keynote* Google: Q3 Earnings, New TV Features on YouTube and Alex Heath scoop on YouTube AI Re-Org and Layoffs* Meta: Q3 Earnings* Microsoft: Fiscal Year 2026 Q1 Earnings* Netflix: Q3 Earnings* NVIDIA: GTC Keynote* OpenAI: Dev Day Sam Altman Keynote* Salesforce: Dreamforce Investor and Analyst Session, Marketing Force and Conversation with David Sacks* Substack: Anchor Change with Katie Harbath is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. Get full access to Anchor Change with Katie Harbath at anchorchange.substack.com/subscribe

With AI making it easier than ever to generate content, and consumers demanding more privacy than ever, is the promise of true 1:1 personalization now an impossible myth? Agility requires both adaptation to new AI-based tools and methods while also navigating the complex and shifting landscape of consumer trust and data privacy. It's about being responsive to both the opportunity and the responsibility. Today, we're going to talk about the central paradox facing marketers: the mandate for deep, AI-powered personalization is growing at the exact same time that access to the data that fuels it is becoming more restricted by privacy regulations and consumer skepticism. We'll explore how brands can bridge this gap, build trust, and turn privacy from a compliance hurdle into a competitive advantage. To help me discuss this topic, I'd like to welcome, Phyllis Fang, Head of Marketing at Transcend. About Phyllis Fang Phyllis Fang is Head of Marketing at Transcend, the leading privacy infrastructure company. Before joining Transcend, Phyllis held senior marketing roles at Uber, where she drove the company's safety products. Her work included launching features like the Door-to-Door Safety Standard, which went live in 70+ countries during the Covid-19 pandemic. Earlier in her career, Phyllis worked across digital and product marketing for e-commerce and consumer applications. Phyllis graduated from UC Berkeley and is based in San Francisco. Phyllis Fang on LinkedIn: https://www.linkedin.com/in/pdfang/ Resources Transcend: https://transcend.io/ This show is brought to you by Transcend, the privacy infrastructure company that unleashes growth for the world's leading brands. Unlike legacy tools which create manual bottlenecks, Transcend embeds data and consumer preference governance directly into business systems–so teams can confidently and quickly activate data for AI, personalized experiences, customer engagement and growth at scale and with reduced risk. Learn more at www.transcend.io.  Read Transcend's report: Hidden in Plain Sight: How Consent and Preference Data Are Driving Enterprise Growth: https://transcend.io/hidden-in-plain-sight-report Register now for Sitecore Symposium, November 3-5 in Orlando Florida. Use code SYM25-2Media10 to receive 10% off. Go here for more: https://symposium.sitecore.com/Catch the future of e-commerce at eTail Palm Springs, Feb 23-26 in Palm Springs, CA. Go here for more details: https://etailwest.wbresearch.com/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com  The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

Send us a textThe donor pyramid is collapsing. Individual giving is shrinking. And yet, total philanthropic revenue is still growing—just from fewer and fewer people.In this episode, we sit down with Anton Lipkanou, President of Delve Deeper, to unpack what's really happening beneath the surface of donor data, and how fundraisers can respond.Together we explore:Why donor files are aging faster than time itselfHow the “Eiffel Tower” of giving reveals a dangerous imbalanceWhat “Jobs to Be Done” means for understanding donor motivationHow to listen to donors through data, not just surveysThe new role of AI in personalizing donor journeys at scaleYou'll leave this episode with practical ideas to start listening like a major gifts officer — even when you're talking to tens of thousands of donors.Quotes:“Donors are hiring your organization to do a job for them. It's not about you — it's what they can do through you.” — Anton Lipkanou“If giving is a story of self, then our job as fundraisers is to listen for the story donors are trying to tell.” — Mike Duerksen—⛰️ Don't miss out on the next BuildGood Summit! Sign up to be the first to know about the dates, location and super early bird discounted tickets at www.buildgoodsummit.com  

Kathleen Peters brings a background with digital communications companies and tech startups to her role as Experian's chief innovation officer. On this episode, Kathleen shares a bit about Experian's Innovation Lab, outlining some of its projects and explaining how the recent democratization of generative AI tools has made even more innovative thinking possible, both for tech experts and for contributors who have other core competencies. Read the episode transcript here. Guest bio: As Experian's chief innovation officer, Kathleen Peters explores new ways to solve market challenges in identity, risk, and fraud detection. She and her team define business strategies and investment priorities while incubating new products, analyzing industry trends, and leveraging the latest technologies to bring ideas to life. Peters joined Experian in 2013 to lead business development and global product management for its newest fraud products. She later led its Fraud & Identity business in North America until being named chief innovation officer for decision analytics in 2020. Peters has twice been named a “Top 100 Influencer in Identity” by One World Identity (now Liminal), which annually recognizes influencers and leaders in the identity space. Peters is regularly quoted in prominent media outlets, including Forbes and Bloomberg, and she frequently shares her insights on innovation, AI, and fraud prevention at industry events. Me, Myself, and AI is a podcast produced by MIT Sloan Management Review and hosted by Sam Ransbotham. It is engineered by David Lishansky and produced by Allison Ryder. We encourage you to rate and review our show. Your comments may be used in Me, Myself, and AI materials.

In this episode of The AdTechGod pod, host AdTechGod sits down with Dani Mariano, CEO of Razorfish, to discuss leadership, company culture, and the evolution of marketing in the age of AI. Dani shares her career journey from joining Razorfish 11 years ago to now leading the agency, and reflects on how people, mentorship, and learning have shaped her leadership style. The conversation explores the impact of AI on consumers and brands, generational differences between Gen Z and Gen Alpha, and how agencies can maintain authenticity in an increasingly automated world. Takeaways The focus is on engaging Gen Z effectively. Generative AI is revolutionizing personalization in marketing. Clients are increasingly demanding personalized communication. There is a need to explore the limits of personalization. Email marketing is a key area for personalized strategies. Understanding client needs is crucial for effective marketing. The conversation highlights the role of technology in marketing. Personalization can lead to better engagement with audiences. Marketers must balance personalization with practicality. The future of marketing lies in adapting to generational shifts. Chapters 00:08 Introduction to Dani Mariano and Razorfish 01:15 Career Growth and Journey at Razorfish 02:41 Building Relationships and Finding Mentorship 03:30 First 100 Days as CEO and the Importance of Listening 05:25 The Human Element in an AI Driven World 06:07 How Clients Are Adopting AI and Facing New Challenges 07:11 Consumer Behavior and the Rise of AI Tools 08:20 Generational Adoption and the Role of Gen Z and Gen Alpha 10:08 Gen Alpha as Third Generation Digital Natives 12:09 Influencers, DIY Culture, and Blending Digital with Physical 15:44 Maintaining Authenticity and Transparency in the AI Era 18:55 Future Outlook and Innovation at Razorfish 21:52 Women in Leadership and Career Advice 24:34 Closing Thoughts and Farewell Learn more about your ad choices. Visit megaphone.fm/adchoices

Video version of this episode is here TakeawaysAgentic AI is set to revolutionize retail by enabling seamless transactions within chat interfaces.The integration of AI in shopping is becoming more prevalent, with major retailers like Etsy and Shopify leading the way.Consumer trust in AI-driven shopping experiences is crucial for widespread adoption.The future of shopping will likely involve personalized agents that cater to individual preferences and needs.AI can enhance the shopping experience by providing tailored recommendations and price comparisons.Drones and advanced delivery systems are emerging as viable options for last-mile logistics.The distinction between GenAI and agentic AI is significant, with the latter capable of executing actions based on user input.Retailers may need to adapt their strategies as AI changes consumer behavior and expectations.The upcoming holiday season is expected to see a surge in agentic shopping as consumers seek value and convenience.Trust and security will be paramount as consumers share personal information with AI shopping agents. Chapters00:00 The Rise of Agentic AI in Commerce03:39 Consumer Behavior and AI Shopping Dynamics05:43 Retailer Integration and Market Competition08:21 Logistics and Delivery Innovations11:05 Understanding Agentic AI vs. GenAI13:27 Personal Shopping Agents and Future Trends16:00 The Role of IoT in Shopping18:11 Dynamic Pricing and Consumer Trust20:54 The Future of Shopping and Consumer Experience

Personalization in B2B shouldn't feel invasive—it should feel helpful, timely, and trustworthy. In this episode, we share a practical framework for getting personal the right way: focus on professional goals, public signals, and clear boundaries. Skip the birthday messages and small talk; instead, pay attention to milestones that matter—team expansions, product launches, and regulatory shifts that shape your clients' priorities.We dive into tactics for adding warmth to cold communications, from simple follow-ups to plain-language summaries that turn compliance into clarity. You'll learn how to time outreach, tailor messages by maturity level, and link value to outcomes leaders care about—adoption, risk reduction, and ROI.Finally, we explore the guardrails that protect trust: respect boundaries, avoid private data, and apply the “leadership test” for tone. Rethink your B2B playbook and build personalization that scales—with relevance, respect, and humanity.If this resonated, follow the show, share it with a teammate, and leave a quick review so others can find it.Don't forget to register for our upcoming webinar, From Assessment to Action: Building Your CX Roadmap, on November 4th via bit.ly/CXActionResources Mentioned:Experience Investigators Website -- https://experienceinvestigators.comWant to ask a question? Visit askjeannie.vip to leave Jeannie a voicemail! (And don't forget to follow Jeannie on LinkedIn! www.linkedin.com/in/jeanniewalters/)

Episode 401 of The VentureFizz Podcast features Nicole Phillips-Bastian of Qatch. This episode was recorded live at Startup Boston Week at Suffolk University which is the third year that I've hosted it onsite. Thank you to Stephanie Roulic for the invitation, as it's a lot of fun and great to be involved in such a meaningful conference. And, since it was hosted live, this episode is audio only and my apologies for the background noise. Personalization isn't a new term in the world of tech but as a consumer, it often fails. It could be a failure around the data, the actual tech powering the experience, or executional challenges. For Qatch (which stands for Quick Match), they have been able to overcome these challenges by establishing trust with consumers in one of the most coveted spots for obtaining first party data… no, it's definitely not email, but through text messaging. Qatch is a personalized shopping platform that allows user preferences to dictate what products they see next. Their platform enables the company to capture user engagement to a degree other brands are not, which gives them incredibly valuable insight into what products a specific shopper would buy, so they can recommend it to them in real-time. It all falls under that trust factor which is so important, because if Qatch is not delivering value, it's easy to block that text message and it is this level of trust that has been so key to their success. Two interesting points to note: 1. Nicole's co-founder for Qatch is her sister Raquel. 2. They have built a very capital efficient company, as they have raised just under $2M in funding. In this interview, we cover: * The importance of founder-led sales. * Nicole's background story and her journey into law as a retail attorney with a focus on fashion law and regulations. * All the details about Qatch and why they decided on text messaging as their primary method of communication. * How the platform works and their use of AI. * Sales and getting brands to join their platform, plus how they evolved their pricing strategy. * The competition and how they differ from companies like Stitch Fix. * Her experience raising capital as a female founder and why sales is the best form of funding. * And so much more.

Unlocking E-Commerce Success: Expert Insights on Shopify, AI, and B2B with Mac King of DomaineIn today's fast-changing digital landscape, success in e-commerce requires more than great products—it demands innovation, strategy, and adaptability. In this episode, host Josh Elledge interviews Mac King, Co-Founder and Chief Revenue Officer of Domaine, a leading Shopify agency, to explore the latest trends transforming online retail. From the power of AI-driven shopping and B2B growth on Shopify to the revival of branded mobile apps, Mac shares proven strategies for brands aiming to elevate their digital presence and thrive in 2025 and beyond.How AI and Shopify Are Reshaping the Future of E-CommerceMac King emphasizes that artificial intelligence is revolutionizing how consumers discover, compare, and purchase products. AI-powered assistants like ChatGPT are becoming personal shopping guides, meaning brands must optimize their Shopify stores for visibility in these new AI-driven discovery channels. Structured data, schema markup, and detailed product descriptions are no longer optional—they're essential for ensuring your brand appears in AI-generated recommendations.Beyond search, AI also enables personalization that rivals the in-store experience. With tools that track preferences, sizes, and purchase histories, online retailers can now deliver tailored recommendations, dynamic content, and real-time support. Mac advises brands to think like a trusted in-store associate: anticipate customer needs, use data wisely, and make every online interaction feel personal.He also highlights Shopify's growing role in the B2B space. With new features such as wholesale portals, custom pricing, and ERP integrations, Shopify empowers businesses to serve both direct consumers and trade buyers from a single platform. Combined with the resurgence of branded mobile apps—offering direct engagement through push notifications and loyalty rewards—these innovations position brands for long-term growth and customer retention.About Mac KingMac King is the Co-Founder and Chief Revenue Officer (CRO) of Domaine, where he leads revenue strategy and client partnerships. With years of experience in digital commerce and Shopify development, Mac helps brands integrate technology, storytelling, and customer experience to drive measurable growth. His expertise spans DTC, B2B, and omnichannel strategy.About DomaineDomaine is a top-rated Shopify Plus agency specializing in strategy, design, and custom development for growing e-commerce brands. The company partners with clients across industries to optimize digital storefronts, streamline backend systems, and create seamless, revenue-driving customer experiences. Learn more at meetdomaine.com.Links Mentioned in This EpisodeMac King on LinkedInDomaine WebsiteKey Episode HighlightsAI is transforming how consumers shop, acting as a personalized discovery engine.Shopify's built-in B2B tools create new revenue opportunities for growing brands.Personalization through AI can replicate the “in-store” experience online.Branded mobile apps are regaining popularity for loyalty and direct engagement.Optimizing your store for AI visibility is essential for long-term competitiveness.ConclusionThe future of e-commerce is intelligent, integrated, and deeply personal. As Mac King explains, embracing AI, optimizing for new discovery channels,...

In this episode of the Flex Diet Podcast, I'm joined by Erin Silver Lee, the CEO of Flow Neuroscience. We dig into some seriously cool stuff — including Flow's recent acquisition of the Halo device, which uses non-invasive brain stimulation (TDCS) to boost both athletic and mental performance.Erin and I talk about how this tech works, what the current research says, and how it's being applied to improve focus, sleep, neuroplasticity, and overall brain health. We also get into the real-world side of things — from navigating FDA regulations to running clinical trials and shaping the future of personalized brain optimization.If you're curious about where neuroscience meets performance — and how safe, evidence-based brain stimulation might fit into the next generation of recovery and training tools — you'll want to check this one out.Sponsors:Beyond Power Voltra 1: https://www.beyond-power.com/michael13Tecton Ketone Esters: https://tectonketones.comAvailable now:Grab a copy of the Triphasic Training II book I co-wrote with Cal Deitz here.Episode Chapters:00:38 Background on Halo Device and Flow Neuroscience01:50 Acquisition and Technology Insights02:09 FDA Regulation and Consumer Approval06:02 New Device Focus and User Benefits07:29 Device Design and Usage08:45 Impact on Sleep and Mental Performance16:17 Personalization and Future Developments26:06 Focus and Concentration Benefits29:33 Navigating FDA Regulations30:35 Depression Treatment Success in Europe30:51 Challenges with Regulatory Approval31:50 Real-World Success and Halo Product Launch33:23 Navigating FDA Approval and Bias42:45 Clinical Trials and Expanding Indications51:25 Brain Health and Personal Practices55:33 Podcast Conclusion and Listener Information Flex Diet Podcasts You May Enjoy: Episode 346: From Navy SEAL to Neuroscience: Dr. Blaine Lints on Ibogaine and PerformanceYouTube: https://youtu.be/8UNGgyqBWm0 Episode 241: A New Perspective on Brain Health with Dr. Shaun KornfeldYouTube: https://youtu.be/1HcgPp6Wz7QConnect with Flow Neuroscience:Website: https://www.haloneuroscience.com/Facebook: https://www.facebook.com/halo.neuroscienceYouTube: https://www.youtube.com/@HaloNeuroscienceLinkedIn: https://www.linkedin.com/company/halo-neuroscience/Instagram: https://www.instagram.com/halo.neuro/Get In Touch with Dr Mike:Instagram: DrmiketnelsonYouTube: @flexdietcertEmail: Miketnelson.com/contact-us

If you're trying to conceive and want to prepare your body naturally, this video is your essential guide to preconception detoxification.

Shannon sits down with Michele, the founder and CEO of FACE FOUNDRIÉ. Michele shares her entrepreneurial journey from running a successful women's clothing company to tackling her hormonal acne struggles by creating FACE FOUNDRIÉ, offering accessible and high-quality skincare experiences.   Learn how FACE FOUNDRIÉ's focus on customer service, community engagement, and a scalable franchise model has led to its rapid growth. Michele also discusses key traits of successful franchisees, the importance of listening to customers, and innovative plans for the future of FACE FOUNDRIÉ.   Whether you're an aspiring entrepreneur or a seasoned business owner, this episode offers invaluable insights into building a scalable yet high-touch business.   [00:40] Meeting Michelle: A Unique Encounter [13:30] Scaling and Franchising FACE FOUNDRIÉ [18:45] Qualities of Successful Franchisees [23:45] Core Mistakes of Franchisees [27:15] High Touch Customer Experience [35:30] Balancing Standardization and Personalization [38:00] Future Goals and Innovations   If you like this episode, check out: Your Finance Hire - Dos and Don'ts One of the Most Common Struggles While Growing Your Business I Hired My Husband - Here's Why   Visit FACE FOUNDRIÉ's website: https://facefoundrie.com/ Interested in becoming a franchisee? Visit https://facefoundrie.com/franchise/#own Follow Michele @michelemanifests   Learn more about our CFO firm and services: https://www.keepwhatyouearn.com/   Connect with Shannon: https://www.linkedin.com/in/shannonweinstein Watch full episodes: https://www.youtube.com/channel/UCMlIuZsrllp1Uc_MlhriLvQ Follow along on IG: https://www.instagram.com/shannonkweinstein/   The information contained in this podcast is intended for educational purposes only and is not individual tax advice. We love enthusiastic action, but please consult a qualified professional before implementing anything you learn.

In this episode of Longevity by Design, host Gil Blander sits down with Florence Comite, MD, physician-scientist and founder of the Comite Center for Precision Medicine & Healthy Longevity. They explore why a one-size-fits-all approach to longevity falls short and how personalized data, from biomarkers to genetics, can spot early signs of disease before symptoms appear.Florence explains her “Nof1” method, which uses deep testing, wearables, and personal history to craft precise health plans. She highlights how sleep, more than exercise or diet, shapes long-term health but remains hard for most people to optimize. Using real-world examples, Florence shows why tracking markers like insulin and hormones matter, and why most people need support to turn health knowledge into action.The conversation covers the limits of standard medical care, the value of knowing your family history, and how even the best routines must adapt over time. Florence urges listeners to get curious about their own data and take steps—however small—toward better health.Guest-at-a-Glance 

This week, AmSpa CEO Alex Thiersch speaks with Carrie Caulkins, PhD, MBA, Chief Marketing Officer at BeautyHealth, the parent company behind Hydrafacial. Carrie shares how Hydrafacial has become a foundational treatment for med spas through clinical efficacy, education, and brand power. How Hydrafacial grows med spas with immediate, lasting results and brand-driven patient acquisition; The 7-in-1 treatment protocol, including lymphatic drainage, extractions, LED therapy, and personalized skin boosters; The science behind Hydrafacial's patented Vortex-Fusion technology and its clinical benefits; Personalization options for all skin types, tones, and concerns; The rise of treatment stacking and Hydrafacial's role in combination protocols; Training and education programs, support and scholarships; Hydrafacial's brand power and consumer loyalty. -- Visit https://www.wellreceived.com/amspa to learn more about your exclusive offer as an AmSpa Member. -- Music by Ghost Score

Investors often look for ways to balance cost, performance, and control, but what if there were a method that let you own the actual stocks behind an index and tailor them to your needs? Technology has made that possible through direct indexing, a strategy that's reshaping how investors think about diversification and tax management. In … Read More Read More

Open Enrollment Reactivation: How Clinics Turn Past Patients into Six-Figure Months (with Jeremy Dupont) In this episode, Doc Danny Matta sits down with Jeremy Dupont (founder of Patch) to break down the most reliable campaign in cash PT: Open Enrollment. They cover simple and advanced playbooks for reactivating past patients, the offers that convert (and why), how to mobilize your team, and what realistic results look like for a growing clinic. Quick Ask Help us move toward our mission of adding $1B in cash-based services to physical therapy—share this episode with a clinician friend or post it on your Instagram stories and tag Danny. He'll reshare it! Episode Summary Low-hanging fruit: Reactivation beats cold lead gen. Past patients already know, like, and trust you—bring them back with a clear, time-bound offer. Timing that works: Run Open Enrollment mid-September to early November to avoid competing with Black Friday and holiday noise. Proven offers: Classic 12 for 10 pack (two “free” visits or a clear $-savings) and a higher-commitment 24 for 20 pack (often on a 3-pay plan) to grow LTV and stabilize MRR. Clinical cadence: Frame packages for twice-monthly visits (habit & outcomes), not “stretch it for a year.” Families often share bigger packs. FSA nudge: “Use it or lose it.” Encourage spending FSA dollars before year-end; HSA rolls, FSA often doesn't. Manual > fancy: Individual reach-outs (text, call, in-person) outperform gimmicks. Emails nurture; humans convert. Team power: Involve providers in personalized follow-ups. Incentives like a Christmas week off can crush goals. Results you can expect: A clinic with an owner + two staff PTs commonly sells 20–30 packages when they execute well. Lessons & Takeaways Offer clarity wins: Know exactly what you're selling and how you'll message savings and value. Context is king: Choose channels and scope based on capacity. Don't flood a full schedule. Nurture all year: A warm list responds; a cold list ignores asks. Give value before you ask. Plan the calendar: Open Enrollment → Black Friday → Holidays → New Year. Map campaigns, staffing, and hiring to demand. Mindset & Motivation It's an ecosystem: Reactivation is part of your hiring, space, continuity, and cashflow strategy—not a one-off promo. Follow-up is a skill: Segmented, human follow-up turns “maybe later” into revenue now. Give, give, ask: Consistent education builds reciprocity. Then earn the right to sell. What Works (Tactical) Simple path (solo or lean): Pick one clear offer (12 for 10), email your list, text/call past patients, and have providers invite current patients who are nearly out of visits. Advanced path (bigger teams): 5–6 email drip over 2–3 weeks, landing page specific to Open Enrollment (not your contact page), track opens/clicks and manually follow up with “warm” engagers. Personalization buckets: Current patients with 2–3 visits left, past patients who finished care recently, old leads who inquired but didn't buy—each gets tailored copy and a direct ask. Motivate the team: Group goals (e.g., hit X packages = Christmas week off). Time off > small cash bonuses. Avoid time wasters: Fancy video email “personalization” tools didn't move the needle. In-person and 1:1 messages did. Notable Quotes “Reactivation is the lowest hanging fruit—people who already trust you just need a clear reason to come back.” “If the last time you emailed your list was last Open Enrollment, don't expect fireworks.” “Less is more: pick the right window, keep the offer simple, and follow up like a pro.” Pro Tips for Owners Define the offer: Choose 12 for 10 or 24 for 20 (with 3-pay). Set the clinical cadence (2x/month). Own the landing page: Dedicated Open Enrollment page with a single CTA—don't dump traffic on a generic contact form. Mine your analytics: Build manual follow-up lists from people who opened multiple times or clicked the CTA. Right-size promotion: If you're at capacity, keep it tight (email + in-clinic). If you're feeding 6–7 PTs, amplify everywhere. Think families: Position bigger packs for active households who'll share visits across the year. Action Items Pick your Open Enrollment dates (target mid-Sept to early Nov) and one offer. Spin up a simple landing page with FAQs and a clear “Talk to Us” form. Segment lists: current (low visits left), past 3–6 mo, old leads. Draft 3 tailored scripts. Schedule a 5-email drip and build warm-engager follow-up tasks for your team. Set a team goal & reward (e.g., holiday week off) and daily scoreboard. Programs Mentioned PT Biz Part-Time to Full-Time 5-Day Challenge (Free): Get clear on your numbers, choose your path to full-time, and build a one-page plan. Resources & Links PT Biz Website Free 5-Day PT Biz Challenge Patch (Strategy Calls & Implementation) Follow Jeremy on Instagram: @_jeremydupont (marketing deep dives & Open Enrollment tips) About the Host: Doc Danny Matta—physical therapist, entrepreneur, and founder of PT Biz and Athlete's Potential. He's helped over 1,000 clinicians start, grow, and scale successful cash-based practices across the U.S.

This episode dives into the mechanics of AI-powered personalization with Cédric Chéreau, Co-Founder of Eagle AI (ex-Untie Nots). Eagle AI's platform delivers scalable, signal-based personalization that predicts behaviour and nudges loyalty — generating 7:1+ ROI and unprecedented digital engagement.Cédric and Alex discuss:• What personalization really means in 2025• How gamification boosts engagement without gimmicks• Why pragmatic AI often outperforms big “innovation” projects• How Eagle AI achieves 7:1–20:1 ROI with minimal friction• Why retailers must act now rather than wait for the next hype cycle

Welcome to The Rose and Rockstar - with the Chief Troublemaker at Seventh Bear, Robert Rose, behind the bar serving one of his splendid cocktails while our host Ian Truscott, a CMO but not a rockstar, picks his brain on a marketing topic.  Chris Ross, a VP and Analyst at Gartner for CMOs, recently published on LinkedIn that their research found that 45% of consumers find personalization creepy, inspiring Ian and Robert to take a trip down memory lane and discuss the two-decade challenge that personalization has faced and if anything has really changed, even with the rise of AI.  If you have a question for the bar or an opinion on this week's discussion, please get in touch - just search “rockstar cmo” on the interwebs or LinkedIn. Enjoy! — The Links The people: Ian Truscott on LinkedIn Robert Rose on LinkedIn Mentioned this week Chris Ross at Gartner  Is failing to freak out 52% of our audience the best we can do? - Chris Ross Ian's firm - Velocity B Robert's newsletter: Lens, his websites, robertrose.net and seventhbear.com Rockstar CMO: The Beat Newsletter that we send every Monday Rockstar CMO on the web, Twitter, and LinkedIn Previous episodes and all the show notes: Rockstar CMO FM. Track List: We'll be right back by Stienski & Mass Media on YouTube Piano Music is by Johnny Easton, shared under a Creative Commons license You can listen to this on all good podcast platforms, like Apple, Amazon and Spotify. This podcast is part of the Marketing Podcast Network Learn more about your ad choices. Visit megaphone.fm/adchoices

In this interesting episode of the Events Demystified Podcast, we dive deep into the transformative power of AI in event planning and design with Nick Borelli, Director of Marketing at Zenus. Join us as we explore how facial analysis, ethical AI tools, and actual attendee behavior can revolutionize your events by moving beyond traditional metrics like post-show surveys and registration numbers. Nick shares his extensive experience in the event industry and offers insights into leveraging data and AI to create personalized, engaging, and innovative events. Don't miss out on this thought-provoking discussion that challenges the 'we've always done it this way' mindset. 00:00 Introduction to Event Feedback01:38 Welcome to Events Demystified Podcast02:22 Today's Guest: Nick Borelli03:39 Nick Borelli's Early Career07:47 Transition to Digital Marketing09:53 The Importance of Behavioral Data20:24 Personalization in Event Marketing27:25 Ethics of Facial Recognition and AI34:00 Understanding Sentiment Validation34:47 The Role of Positive Energy in Group Dynamics35:32 Operational Goals and Audience Trends36:08 Case Study: Booth Design and Audience Engagement38:41 Facial Recognition vs. Facial Analysis50:56 The Future of AI in Events58:36 Final Thoughts and Industry Insights

In this episode, Jeannette Linfoot explores the critical role of personalization in business, emphasizing that it is no longer optional for entrepreneurs. She discusses the emotional connection customers seek and the dangers of fake personalization. Jeannette provides a practical playbook for creating genuine personalized experiences, including listening to customers, smart segmentation, ethical data use, and adding a human touch. She also highlights the importance of personalization in leadership and shares examples of brands that excel in this area. The episode concludes with a call to action for listeners to implement personalization strategies in their own businesses. You'll hear why: Personalization is a key driver for business growth. Customers desire experiences that feel tailored to them. Fake personalization can damage customer trust. True personalization begins with understanding customer needs. Segmenting your audience allows for more effective marketing. Data should be used ethically to enhance personalization. Adding a human touch can significantly improve customer experience. Subscribe to Brave Bold Brilliant for weekly wisdom on leadership, legacy, and living boldly. This episode is living proof that no matter where you're starting from — or what life throws at you — it's never too late to be brave, bold, and unlock your inner brilliant. Visit ⁠https://brave-bold-brilliant.com/⁠ for free tools, guides and resources to help you take action now

Many marketing leaders in industrial companies have their hand in sales as well. That's certainly the case for Eric Seiberling, Vice President of Sales and Marketing at MXD Process. This episode is all about how Eric has successfully used AI to streamline critical (yet routine) sales and marketing processes and better yet, get the whole team on board as well.In this episode, Eric Seiberling, Vice President of Sales and Marketing at MXD Process, shares his diverse career journey and insights into the adoption of AI in sales and marketing processes. He shares how his team uses AI to cut the sales quoting process down by 80%, personalize sales personas and messaging, and how to make it easiest for the team to trust and adopt AI into their everyday tasks. He also emphasizes the importance of cross-team collaboration and offers practical advice on fostering strong human connections across departments and office locations.TakeawaysCustom GPTs were developed to cater specifically to their industry needsFostering collaboration among teams is essential for success.Celebrating team achievements helps build a strong company culture.Leadership alignment is necessary for successful AI experimentation.Lowering the stakes can encourage teams to adopt new technologies.Continuous learning and iteration are key in AI development.Consulting for nonprofits combines corporate techniques with theological insights.ResourcesConnect with Eric on LinkedInConnect with Wendy on LinkedInLearn more about MXDProcessRelated Episode: Taking AI Up a Notch: Training Brand Voice, AI Assistants, and Custom GPTsRelated Episode: AI Strategies and Tools for Industrial MarketersRelated Episode: The State of AI: Chatbots, Reasoning Models, and AgentsAI Resource: Marketing AI Institute AI Resource: AI First Academy with Allie K. MillerAI Resource: OpenAI Training Courses Register for the Industrial Marketing Summit 

Restaurant Masterminds hosts Paul Barron, Stacey Kane, and Rudy Miick dive into what restaurants can learn from boutique hotels in today's challenging economy. From membership models and personalization strategies to navigating the growing divide between luxury and value experiences, this conversation explores how Gen Z and Gen Alpha are reshaping hospitality expectations. Discover actionable insights on remembering your guests, leveraging technology for meaningful connections, and implementing good-better-best pricing strategies that work in uncertain times.~This episode is sponsored by: Gusto → https://gusto.pxf.io/PBN ~ #1 rated HR platform for payroll, benefits, and more With Gusto's easy-to-use platform, you can empower your people and push your business forward. See why over 400,000 businesses choose Gusto.#RestaurantIndustry #HospitalityTrends #RestaurantManagementGet Your Podcast Now! Are you a hospitality or restaurant industry leader looking to amplify your voice and establish yourself as a thought leader? Look no further than SavorFM, the premier podcast platform designed exclusively for hospitality visionaries like you. Take the next step in your industry leadership journey – visit https://www.savor.fm/ Capital & Advisory: Are you a fast-casual restaurant startup or a technology innovator in the food service industry? Don't miss out on the opportunity to tap into decades of expertise. Reach out to Savor Capital & Advisory now to explore how their seasoned professionals can propel your business forward. Discover if you're eligible to leverage our unparalleled knowledge in food service branding and technology and take your venture to new heights.Don't wait – amplify your voice or supercharge your startup's growth today with Savor's ecosystem of industry-leading platforms and advisory services. Visit https://www.savor.fm/capital-advisory

Matt Bowers — SEO and LLM consultant, formerly of Zapier and Zillow — joins Ross Hudgens for a deep dive into how AI is transforming programmatic SEO. They explore what's working and what's not for large-scale, AI-assisted content strategies — from full-AI “use-case” pages to hybrid human workflows. Matt breaks down examples of successful AI programmatic sites, the pitfalls of duplicate content, and the emerging “information gain” paradigm shaping rankings post-2024. They also discuss the limits of AI in UX-driven verticals, personalization opportunities, long-tail visibility in LLMs like ChatGPT, and how data-driven scaling can still give human SEOs a competitive edge. Plus: the rise and fall of Greg.app, the future of personalization, Zillow's “Project Boggle,” and practical tools like Builder.io, Strapi, and AirOps that power modern programmatic builds. Show Notes 0:08 – Matt returns for round two: programmatic SEO meets AI 1:00 – Are “pure AI” sites actually winning? What's working and what's not 2:06 – Inside a million-visit-per-month AI programmatic play 3:15 – Structuring AI content around real use cases, not blog posts 4:22 – Why old GPT-3.5 copy can still rank — and the “don't mess with success” mantra 5:03 – Dwell time as a differentiator: the “product as content” advantage 6:13 – How AI copy helps with indexing and duplicate-content differentiation 7:17 – Why Google probably isn't detecting AI directly and what it does instead 8:11 – The “high-DR arbitrage” era of AI content — and why it's fading 10:11 – Why most public AI case studies stay anonymous 11:16 – Case study: Greg.app — AI-generated plant care pages done right 12:03 – How prompt engineering + UX elevate AI content 13:13 – Prompting each paragraph individually vs. one giant prompt 15:21 – Two winning models: product-driven and UX-driven AI programmatic 16:15 – Why blog-style AI content still struggles and the “pizza” metaphor 20:05 – Greg.app's traffic drop: lessons from a 75% decline 22:21 – AI's scalability advantage — and its ROI trade-offs 25:24 – Zillow's data advantage: proprietary enrichment and GIS precision 26:16 – When AI enables pages that “shouldn't exist” by human economics 27:21 – Scaling what can't be scaled: the real AI unlock 28:16 – Competing in local long-tail SERPs with AI vs. humans 28:31 – Traits of losing players: low information gain, weak differentiation 29:20 – Why “information gain” may be the new ranking factor 30:06 – Proprietary data as the ultimate SEO differentiator 31:00 – How real estate UX converged — and why speed and personalization win 33:00 – When non-AI programmatic still wins: data-only, high-usability pages 35:07 – Where AI doesn't belong: when usability is more important than copy 35:37 – Personalization and the future of AI-driven recommendations 37:07 – The Perplexity vision: a world run by AI agents and voice search 39:06 – What AI agents mean for SEO and monetization 40:38 – Long-tail demand from LLMs and how Zapier used programmatic pages 42:29 – How LLMs discover your use cases and why it matters 43:20 – Using internal data to fuel new programmatic ideas Project Boggle 46:09 – Generating new landing pages from user search inputs 47:52 – Internal search data as a goldmine for programmatic expansion 48:30 – Tools of the trade: AirOps, Builder.io, Strapi, and hybrid stacks 49:43 – Why programmatic SEO still needs human PMs and engineers 50:08 – Where to find Matt online Show Links Matt Bowers on LinkedIn: https://www.linkedin.com/in/mpbow/ Matt's Website: https://mattb.rs/ Greg.app AI plant care example: https://greg.app/plant-care/monstera Strapi CMS: https://strapi.io/ AirOps: https://www.airops.com/ Builder.io: https://www.builder.io/ Subscribe today for weekly tips: https://bit.ly/3dBM61f Listen on iTunes: https://podcasts.apple.com/us/podcast/content-and-conversation-seo-tips-from-siege-media/id1289467174 Listen on Spotify: https://open.spotify.com/show/1kiaFGXO5UcT2qXVRuXjsM Listen on Google: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5zaW1wbGVjYXN0LmNvbS9jT3NjUkdLeA Follow Siege on Twitter: http://twitter.com/siegemedia Follow Ross on Twitter: http://twitter.com/rosshudgens Directed by Cara Brown: https://twitter.com/cararbrown Email Ross: ross@siegemedia.com #seo | #contentmarketing

Send us a textFor more than a century, Hasbro has been a household name in toys and games, with a portfolio spanning over 1,500 intellectual properties, from childhood classics like Candy Land to iconic titles like Monopoly and Clue. But in today's entertainment landscape, nostalgia alone isn't enough. To thrive, the brand has leaned into partnerships, fandom, and digital innovation that bring their intellectual properties to life in new and engaging ways. Lindsey Camell, Head of Partnerships and Location-Based Experiences for North America, is at the center of that effort. Her team oversees partnerships that bring Hasbro's IP to unexpected places, from McDonald's Happy Meals to cereal boxes to even family entertainment centers and resorts. With loyalty woven into its DNA through decades-long activations like McDonald's Monopoly, Hasbro is exploring how gamification, personalization, and cultural relevance can keep its brands connected to consumers for life. 

Meet Maria (Director of Marketing + Data Management, Second Harvest Food Bank) and Charles (Senior Vice President at RKD)

MY NEWSLETTER - https://nikolas-newsletter-241a64.beehiiv.com/subscribeJoin me, Nik (https://x.com/CoFoundersNik), as I interview Dr. Sandeep Palakodeti (https://x.com/DrDeepMD).I was excited to welcome Dr. Sandeep Palakodeti, also known as Dr. Deep, to talk about his revolutionary company, Velocity Health.This concierge precision medicine clinic is addressing huge macro trends, particularly the demand for better healthspan and longevity. We unpack why someone would leave a top institution like the Mayo Clinic to start a business aimed at solving the "sick care" problem of American healthcare.Dr. Deep contrasts the standard transactional 7-minute primary care visit with Velocity Health's functional medicine approach, which focuses on root cause medicine and objective diagnostics like VO2 max, DEXA scan, and the coronary artery calcium scan. We also dive deep into the business model, exploring how Velocity Health scales as a 50 state virtual practice, utilizes the MSO PC model for regulation, and maintains an attractive CAC to LTV ratio through its recurring revenue plans.If you're an entrepreneur who believes preserving health is as crucial as preserving wealth, this episode is a must-watch.Questions This Episode Answers:1. Why did an institutional physician leave major hospitals like the Mayo Clinic to start a cash pay medical practice?2. How does a concierge precision medicine approach fundamentally differ from a traditional 7-minute primary care visit?3. What advanced diagnostics, like the VO2 max test, are the most critical KPIs for assessing longevity and health risk?4. From a regulatory and business perspective, how does the MSO PC model work for healthcare startups raising outside capital?5. How can a subscription-based healthcare service maintain an appealing CAC to LTV ratio using a longitudinal relationship model?Enjoy the conversation!__________________________Love it or hate it, I'd love your feedback.Please fill out this brief survey with your opinion or email me at nik@cofounders.com with your thoughts.__________________________MY NEWSLETTER: https://nikolas-newsletter-241a64.beehiiv.com/subscribeSpotify: https://tinyurl.com/5avyu98yApple: https://tinyurl.com/bdxbr284YouTube: https://tinyurl.com/nikonomicsYT__________________________This week we covered:00:00 The State of Healthcare Today05:00 Emerging Trends in Concierge Medicine10:09 The Shift to Preventive Care14:46 Understanding Functional Medicine20:05 The Role of Technology in Healthcare24:55 The Business Model of Velocity Health30:04 Patient Experience and Engagement34:48 Future of Healthcare and Personalization

“Luxury is about experiences, not things. We all have the opportunity to give someone a luxury experience.” “Personalization requires information, customization requires connection.” “Listen with your eyes.”   Episode summary | In this episode of ROG, Shannon Cassidy interviews Neen James, a leadership strategist known for her insights on generosity and luxury. Neen shares her background, emphasizing the influence of her mother's generosity on her life. The conversation explores how generosity can elevate experiences in leadership and the importance of attention in making people feel valued. Neen discusses her research on luxury mindsets, revealing that luxury is a mindset that varies among individuals. The episode concludes with Neen's insights on creating exceptional experiences and the launch of her new book, 'Exceptional Experiences.'   R.O.G. Takeaway Tips | Generosity transforms leadership and relationships. Attention is a powerful form of generosity. Luxury is a mindset, not just about money. There are four luxury mindsets: reluctant, pro prioritizer, confident, and luxury lover. Creating exceptional experiences requires understanding individual needs. Champagne moments can elevate everyday life. Listening with your eyes enhances communication. Personalization in leadership fosters connection. Generosity can be practiced in small, everyday actions. Luxury experiences can be created without high costs.   Chapters |  00:00 Introduction to Generosity and Leadership 01:54 Neen James: A Journey from Australia to Leadership 06:22 The Role of Generosity in Elevating Experiences 12:33 Redefining Luxury: A Mindset Shift 17:13 Exploring Luxury Mindsets 22:07 Insights from Luxury Research 23:55 The Power of the A Outfit 25:08 Creating Champagne Moments 27:33 The Ripple Effect of Self-Care 30:04 Leading with Intention and Attention 32:52 Understanding Team Mindsets 34:43 Elevating Experiences through Generosity 36:00 Rapid Fire Insights and Reflections   Guest Bio | Neen James is a leadership strategist, dynamic keynote speaker, and the author of Folding Time, Attention Plays, and the upcoming Exceptional Experiences. With boundless energy, quick wit, and actionable insights, she serves as a confidante to C-suite leaders to help them elevate experiences and achieve greater focus, communication, and influence. Recently appointed to the board of the World Luxury Chamber of Commerce, James has been named one of the Top 30 Leadership Speakers by Global Gurus multiple years in a row for her work with some of the world's most prestigious brands, including Viacom, Comcast, Virtuoso Travel, Four Seasons, and the FBI. She empowers individuals to prioritize what matters most so they can create exceptional experiences that drive results and foster lasting connections. Originally from Australia, James is living her best life in Tampa, Florida.   Guest Resources:  ExceptionalBook.com  NeenJames.com   Bridge Between Resources: 5 Degree Change Course Free N.D.I. Network Diversity Index  Free Generosity Quiz    Credits: Bill Straub, Host Shannon Cassidy, Bridge Between, Inc. Coming Next: Please join us in two weeks, Episode 248, Special Guest, Bill Straub.

Watch or listen to episode 306 of the Digital and Social Media Sports podcast, in which Neil chatted with Brian Hough, Co-Founder and CEO, PressBox. Hough discusses PressBox’s technology that automatically produces personalized, multi-modal content experiences for fans of any sport. Hough also talks about the insights and lessons he’s picked up throughout his career, … Continue reading Episode 306: PressBox’s Brian Hough on Personalization, Content Innovation, and Generative AI at Scale in Sports

The words “diet and exercise” often feel like a trap door into diet culture and the diet mentality. Given that the theme for this year's World Menopause Day is lifestyle medicine, I wanted to explore lifestyle medicine through a behavior-first lens and share compassionate, doable choices that actually fit your life. Starting with real stories—a cholesterol scare that triggered a Google spiral and a breast cancer survivor who felt she “failed” exercise—we'll explore why language carries weight and how reframing goals can lift the pressure without losing the science. I reframe lifestyle medicine as behavior change medicine and share practical ways to support menopause with flexible food patterns, mindful eating for satisfaction, and low-capacity day forecasting. We'll cover:• Why words matter• Behavior change  vs chasing an outcome• Redefining healthy eating • A plant-forward and fiber focused approach• Persistence vs consistency as a food strategy• Mindful eating to boost satisfaction and awareness• Forecasting meals to reduce decision fatigue• Capsule menus and targeting tough meal times• Personalization over perfection in menopause care• Community resources and ongoing supportHead to menopause nutritionist.ca to learn more about my one-to-one and group coaching programs, free resources, and where to get your copy of Eat to Thrive during menopause.Please share this episode with a friend who needs to hear this and a review wherever you listen to podcasts is always appreciated!What did you think of this episode? Click here and let me know! ➡️ Click here to save 50% off the The Midlife Feast Community in October (exp 31/10)Or use the code OCTOBER50 at https://www.menopausenutritionist.ca/themidlifefeastcommunity

This may be my favorite ever episode. And it's a doozy! I sat down with Nick Panayi, CMO of Inovalon, to explore one of the most comprehensive AI adoption stories I've encountered in healthcare technology marketing. Nick leads a 95-person marketing team at this 2,000-employee data and solutions company, and what they've accomplished in just two years is remarkable. According to our recent survey of the HealthTech Marketing community, only about 7% of companies have an AI strategy roadmap, let alone reach this level of AI integration. This makes Nick's insights particularly valuable for the rest of us on this journey.What impressed me most was how they've made AI accessible across their entire marketing organization. They've created a unified platform called Amaru AI that serves as a no-code environment where marketers can build workflows without technical expertise. By integrating AI tools directly into their existing Monday.com workflow system, they've met their team where they already work rather than forcing adoption of new platforms. Nick also shared fascinating use cases, including AI-powered voiceovers with Eleven Labs, conversational AI prospecting with Synthflow that makes outbound calls, and using Google's Notebook LLM to transform dense white papers into engaging podcast content. Key Topics Covered:"(00:00:00)" Introduction and Nick's Background"(00:03:00)" Building an AI-First Marketing Team"(00:07:00)" Overcoming Barriers - Legal and Team Concerns"(00:10:00)" The AI Roadmap and Tiger Team Approach"(00:12:00)" Scaling AI Adoption Across the Organization"(00:14:00)" Content Creation with AI Scoring"(00:18:00)" Automated Website Tagging and Personalization"(00:22:00)" Agentic AI for Paid Search Advertising"(00:30:00)" Amaru AI Platform Architecture"(00:35:00)" AI Integration in Monday.com Workflows"(00:36:00)" Image Generation and Remix Tools"(00:37:00)" Tega AI for Prospecting and Lead Generation"(00:40:00)" Synthflow - Conversational AI Calling"(00:45:00)" ROI and Measurement Approaches"(00:49:00)" AI Voiceovers and Video Production"(00:51:00)" AI Podcasting with Google Notebook LLM"(00:53:00)" Advice for Agencies and ConsultantsIn this post, I lay out a strategic roadmap that emulates what Nick and team have achieved at Inovalon.If you are interested in discussing this or any other topic, let's have a chat.  Reach out to me directly to schedule a no-obligation discussion. This isn't a sales call, but rather an opportunity to talk through your questions and challenges.Follow me on LinkedIn.Subscribe to The HealthTech Marketing Show on Spotify or watch us on YouTube for more insights into marketing, AI, ABM, buyer journeys, and beyond!Thank you to our presenting sponsors, HIMSS, a leader in advancing health equity, digital innovation, and data-driven care through technology, policy, and community collaboration. And also HealthcareNOW, 24/7 expert shows, interviews, and podcasts, powering healthcare leaders with innovation, policy, and strategy insights.

What if your trip planner understood your mood, the weather, and your schedule—before you even asked?Join us for a deep dive into how contextual AI is reshaping the future of travel experiences. This episode explores how SIMPLENIGHT's intelligent orchestration engine goes beyond personalization—adapting to real-time context, emotions, and environments to predict what travelers need at every moment.From anticipating preferences to automating perfect timing, discover how contextual AI is redefining the standard of service across hospitality, travel, and entertainment.✨ Key Insights:How contextual AI moves beyond personalization to true understanding.The power of real-time orchestration in creating frictionless experiences.Why anticipating traveler intent is the next frontier of smart travel.Tune in and explore the next evolution of travel intelligence — where every journey feels personally designed, effortlessly delivered.#ContextualAI #TravelTech #AIOrchestration #Personalization #CustomerExperience #PredictiveAI #JourneyIntelligence #RealTimeAI #HospitalityTech #Simplenight #SmartTravel #ExperienceDesign

Today, I'm joined by the remarkable Dr. Lisa Koche, a leukemia survivor turned clinician who has spent her career bridging the worlds of conventional, functional, and quantum medicine. In our conversation, Dr. Koche opens up about her unique journey—from facing a life-altering cancer diagnosis at just fifteen, to questioning conventional medical dogma, to becoming a pioneer in mitochondrial health, personalized medicine, and nervous system regulation.   Episode Timestamps: Leukemia diagnosis and integrative healing journey ... 00:04:00 From patient to physician: asking “why” in medicine ... 00:07:00 Building collaborative, personalized care ... 00:11:00 Biohacking, mitochondria, and the limits of one-size-fits-all ...00:13:00 Wearables, nervous system, and self-assessment ... 00:18:00 Quantum biology, intuition, and energetic health ... 00:23:00 Supplements, subtle energy modalities, and future trends ... 00:32:00 Regenerative and mitochondrial testing advances ... 00:34:00 Nervous system regulation and the risk of overdoing biohacks ... 00:41:00 Guiding patients: self-awareness, nature, and media boundaries ... 00:44:00 Food, minerals, intention, and foundational self-care ... 00:55:00 Bridging science, energy, and personal sovereignty ... 01:00:00 A paradigm-shifting energy healing experience ... 01:02:00   Our Amazing Sponsors: Digestive Bitters by Just Thrive - One capsule before eating helps your body absorb more nutrients, ease digestion, and leave you feeling light instead of weighed down. Head over to Justthrivehealth.com/discount/NAT and use code NAT20 for 20% off.   NootroPept by LVLUP - an advanced cognitive enhancement formula that combines fast-acting neuropeptides, cholinergic support, and mitochondrial-boosting compounds to sharpen mental clarity, memory, and long-term brain performance. Visit https://lvluphealth.com/ and use code NAT at checkout for 20% off.    NMN+G Rx by Wizard Sciences - A scientifically formulated blend of NMN, ginsenosides from Panax ginseng, and apigenin. Together, they enhance mitochondrial function, boost NAD+ levels, and support cellular repair. Go to wizardsciences.com and look for NMN+G. Use code NAT15 at checkout to get 15% off your purchase.   Nat's Links:  YouTube Channel Join My Membership Community Sign up for My Newsletter  Instagram  Facebook Group

Tech founder turned health innovator Kirk Ouimet of Phi explains how his team is translating decades of pharma-grade delivery tech into supplements that actually absorb, and pairing it with an AI health assistant designed to keep your data private while spotting issues earlier.  We dig into magnesium timing, iron + vitamin C synergy, menstrual-cycle-aware dosing, and how subjective check-ins plus wearables can guide smarter tweaks over time.  If you want supplements that respect your biology and your budget, this conversation lays out a clear, science-backed path forward. WE TALK ABOUT:  06:25 – Kirk's health journey and why “healthspan” > lifespan 11:55 – “ChatGPT × Apple Health”: The Phi app vision and what it means for your care team 16:30 – AI + doctors: From 14-minute visits to true proactive care 20:10 – Building a life-long, portable health record (Phi) you actually control 27:05 – Supplement reality check: forms, dosing, and why most pills miss the bloodstream 31:25 – Introducing Stack: Baseline of 22 essentials; no trend-chasing add-ons 40:05 – Micro-pills, micro-encapsulation, and making nutrients truly absorbable 53:40 – Personalization roadmap: Bead-level dosing by day, cycle, and context 1:01:40 – What “custom daily capsules” could look like  1:05:05 – The next decade: Democratizing biohacking with community-driven trials SPONSORS: Reset stress on demand with Pulsetto (code: BIOHACKINGBRITTANY) - a neck-worn vagus-nerve stim that calms stress in ~4 minutes so you sleep better and feel calmer. Join me in Costa Rica for Optimize Her, a 5-night luxury women's retreat in Costa Rica with yoga, healing rituals, and biohacking workshops—only 12 spots available. RESOURCES: Trying to conceive? Join my Baby Steps Course to optimize your fertility with biohacking. Free gift: Download my hormone-balancing, fertility-boosting chocolate recipe. Explore my luxury retreats and wellness events for women. Shop my faves: Check out my Amazon storefront for wellness essentials. Kirk Ouimet's website and Instagram Phi website LET'S CONNECT: Instagram, TikTok, Facebook Shop my favorite health products Listen on Spotify, Apple Podcasts, YouTube Music

In this insightful episode, John Dick and Michael Costello delve into the evolving landscape of health and wellness. They discuss the decline in obesity rates, the rise of strength training, and the impact of vitamins and supplements. Michael shares his journey at GNC and the importance of consumer focus and personalization in retail. The conversation also touches on brand loyalty, the role of science in consumer decisions, and the future of health and wellness.➡️ Answer questions from the end of the show here.Keywords:Health trends, Obesity decline, Strength training, Supplements, GNC, Consumer focus, Personalization, Retail strategy, Brand loyalty, Science skepticismTakeaways:The decline in obesity rates is linked to increased strength training and supplement use.Strength training is crucial for longevity, weight management, and better sleep.The younger generation is more health-conscious and informed about supplements.GNC's strategy focuses on consumer personalization and education.GLP-1s are seen as an opportunity rather than a threat in weight management.Retail has undergone significant changes, requiring adaptability and consumer focus.GNC emphasizes the importance of understanding consumer needs and providing tailored solutions.The role of science and evidence in product selection at GNC.The impact of social media on health trends and consumer behavior.The importance of continuous learning and adaptation in the retail industry.

AI is transforming medicine at a speed never seen before. In this episode, you'll discover how digital twins and artificial intelligence will revolutionize drug discovery, eliminate human trials, and personalize your biology for longevity and high performance. Host Dave Asprey breaks down how AI can now simulate virtual cells and tissues, running clinical experiments in minutes instead of years to create truly individualized medicine. Watch this episode on YouTube for the full video experience: https://www.youtube.com/@DaveAspreyBPR Dr. Derya Unutmaz is a world-renowned immunologist, systems biologist, and professor at The Jackson Laboratory. With more than 150 scientific papers, he's a leading expert in immune system research and one of the first scientists to pioneer the concept of digital twins for biology. His groundbreaking work uses AI to model how immunity, metabolism, and aging interact—creating new possibilities for personalized medicine, disease prevention, and lifespan extension. Host Dave Asprey and Dr. Unutmaz reveal how AGI will soon outperform doctors, accelerate functional medicine, and optimize human biology far beyond today's standards. You'll learn how the immune system drives inflammation and aging, how to re-engineer it for resilience, and why compounds like GLP-1 and metformin may add years to your life. You'll Learn: • How digital twins will end human drug testing • Why AGI could replace doctors and computer jobs within five years • How AI models immune function, metabolism, and aging • The role of mitochondria and inflammation in longevity • How GLP-1 drugs and metformin extend lifespan • What continuous biological monitoring means for health tracking • How AI is transforming functional medicine and personalized care • Why NAD and energy metabolism are key to human performance They explore how artificial intelligence, biohacking, and systems biology intersect to create a smarter approach to health and longevity. You'll also learn how understanding immune balance, metabolism, and mitochondrial function helps build resilience and extend your lifespan. This is essential listening for anyone serious about biohacking, hacking human performance, and extending longevity through personalized medicine, functional biology, and cutting-edge AI innovation. This is essential listening for anyone serious about biohacking, hacking human performance, improving mobility, and extending longevity. You'll also learn how neuroplasticity, metabolism, and brain optimization all connect to the way you move. Dave Asprey is a four-time New York Times bestselling author, founder of Bulletproof Coffee, and the father of biohacking. With over 1,000 interviews and 1 million monthly listeners, The Human Upgrade brings you the knowledge to take control of your biology, extend your longevity, and optimize every system in your body and mind. Each episode delivers cutting-edge insights in health, performance, neuroscience, supplements, nutrition, biohacking, emotional intelligence, and conscious living. New episodes are released every Tuesday, Thursday, Friday, and Sunday (BONUS). Dave asks the questions no one else will and gives you real tools to become stronger, smarter, and more resilient. Keywords: AI medicine, Digital twins, Functional medicine, Biohacking, Longevity, Immune system, Inflammation, Personalized medicine, GLP-1 therapy, Metformin, NAD boosters, Mitochondrial function, Metabolism, AGI, Clinical trials, Human performance, Aging research, Systems biology, Immunology, Smarter Not Harder Thank you to our sponsors! BrainTap | Go to http://braintap.com/dave to get $100 off the BrainTap Power Bundle. MASA Chips | Go to https://www.masachips.com/DAVEASPREY and use code DAVEASPREY for 25% off your first order. Our Place | Head to https://fromourplace.com/ and use the code DAVE for 10% off your order. ARMRA | Go to https://tryarmra.com/ and use the code DAVE to get 15% off your first order Resources: • Keep up with Derya's work: https://x.com/derya_?lang=en • Business of Biohacking Summit | Register to attend October 20-23 in Austin, TX https://businessofbiohacking.com/ • Danger Coffee: https://dangercoffee.com/discount/dave15 • Dave Asprey's BEYOND Conference: https://beyondconference.com • Dave Asprey's New Book – Heavily Meditated: https://daveasprey.com/heavily-meditated • Upgrade Collective: https://www.ourupgradecollective.com • Upgrade Labs: https://upgradelabs.com • 40 Years of Zen: https://40yearsofzen.com Timestamps: 00:00 — Trailer 01:25 — Intro 02:26 — AI's Role in Extending Lifespan 02:56 — Regulatory Frameworks and Medical Adoption 05:19 — Problems with the Immune System 08:19 — Chronic Fatigue and Long COVID Research 10:32 — Modern Testing and Multi-Omic Analysis 14:07 — Personal Longevity Strategy and Supplements 15:17 — Understanding Exhausted Cells 23:43 — Personalization in Medicine and AI Analysis 31:35 — Longevity Escape Velocity 36:13 — AI Doctors and Prescriptions 39:55 — Data Quality Concerns in AI Training 43:19 — The Future of Wearable Technology 45:50 — Revolutionizing Education with AI 49:04 — The Future of Higher Education 52:03 — Future of Work and AI Agents See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Support your health journey with our private practice! Explore comprehensive lab testing, functional assessments, and expert guidance for your wellness journey. Find exclusive offers for podcast listeners at nutritionwithjudy.com/podcast. _____Neisha Berry and I talk about why personalization is key when approaching the carnivore or elimination diet, and the importance of gut healing in long-term success. But this interview goes much deeper. I also share my personal story.  From hitting rock bottom with mental health challenges to reclaiming my life through a meat-based diet. We dive into seasonings, iodine, food and mood journaling, and practical tools that make carnivore sustainable for different lifestyles.Watch the full interview for insights, hope, and real-world strategies you can start today. We discuss the following: Using carnivore as an elimination dietFoods Judy recommends eliminatingHow Judy approaches dairyTracking food and mood effectivelyShould fasting be added early on?Elimination diets for mental healthFrequency of CIRS and heavy metalsSupplements for carnivore followersJudy's thoughts on iodineHow much should we eat daily?Iodine and nonfunctioning thyroidsJudy's most important advice_____EPISODE RESOURCESFree Food and Mood JournalFree NwJ ResourcesNeisha's websiteNeisha's InstagramNeisha's YouTube24 Hour Urine Iodine Loading Test Kit_____WEEKLY NEWSLETTER 

In this episode of the Virtual GM Podcast, Meagan and Cody dive into one of the biggest challenges small properties face: delivering luxury-level service with a lean team. Drawing on Vibrant's experience managing boutique hotels, they share strategies that prove you don't need a massive staff to create an unforgettable guest experience.Here's what we cover:Segment 1: The Small Team Advantage – why fewer hands can actually create more consistency.Segment 2: High-Impact Guest Moments – identifying and mastering the touchpoints that matter most.Segment 3: Personalization at Scale – making guests feel seen and valued, without extra workload.Segment 4: Extending Service Through Partnerships – leaning on trusted local providers to expand offerings.Segment 5: Leveraging Tech to Save Time – tools that streamline tasks so you can focus on guests.We wrap up with a 3-Step Action Plan you can start implementing today to wow your guests, even with a two-person team. Follow us on Instagram - @thevibrantteam@virtualgmpodcastCheckout our website - www.thevibrantteam.com

In this episode of One Vision, we welcome Sean Scott, SVP Partnership & Personalization at U.S. Bank, to discuss the evolution of digital banking, and the intersection of innovation and execution. The conversation dives into Sean's journey in leading digital transformation initiatives at the bank and being customer obsessed. Sean shares his insights on the importance of blending technology and human elements, and the role of AI. We also explore the dynamics of FinTech partnerships and their potential to multiply value for customers. Tune in to learn how to be the true champion of the customer in the digital era.#AI #Fintech #FinancialServices #DigitalTransformation #CustomerExperience #Leadership 00:00 Introduction and Guest Welcome01:35 Sean's Background and Role at US Bank03:40 Key Lessons and A-Ha Moments in Digital Banking09:32 Empathy and Customer-Centric Approach16:18 Partnerships Between Banks and FinTechs20:54 Future Technologies and Their Impact

What does it take to modernize a legacy sport, inspire global fans, and build commercial engines that stand the test of time?In this episode, Linnea Jungnelius sits down with Jeff Price, Chief Commercial & Philanthropy Officer at the PGA of America, and one of the most influential architects behind golf's modern growth story.From transforming brand partnerships at Gatorade and MasterCard to reshaping how millions experience the PGA Championship and Ryder Cup, Jeff has built a career at the intersection of sport, business, and innovation. His lessons apply far beyond the fairway: they're about building trust, culture, and commercial momentum in any business facing disruption.What You'll Learn:• How to turn sponsorships into lasting, growth-driving partnerships• The leadership shift from instructing teams to empowering them• Why understanding your “dual-habit” consumers drives sustainable engagement• How to extend experiences beyond the venue and into culture• Why focus and the smart use of AI defines the next wave of sports innovationTimecodes:00:00 Intro00:26 Guest Introduction: Jeff Price1:09 Early Career & Lessons from Rejection 02:45 Career Journey: NBA, Gatorade, MasterCard06:31 Startup Experience & Learning from Failure08:43 Leadership Evolution: Empowerment vs. Instruction10:16 Decision-Making & Strategic Frameworks11:37 Joining PGA of America: Strategic Gaps & First Moves13:15 Partnership Economics & PGA's Commercial Strategy17:10 Ryder Cup: Brand Unification & Global Growth20:36 Commercial Innovation: Events, Experiences, and Media22:51 Media Strategy: ESPN+ Streaming Deal25:42 The Future: AI, Data, and Personalization in Golf30:05 Building High-Performing Teams: The “We” Mentality32:51 Commercial Leadership: Data, Social Media, and Revenue34:01 Advice for CEOs & Commercial Teams35:00 Personal Routines & Sustaining Performance36:41 Sources of Inspiration & Industry Trends38:01 Trends in Sports Business & Media49:00 Lightning Round: Personal ReflectionsResources: Jeff Price: LinkedIn: ⁠https://www.linkedin.com/in/jeff-price-24481318/Linnea Jungnelius: LinkedIn: https://⁠www.linkedin.com/in/linneajungnelius ⁠X: ⁠https://x.com/itslinnea⁠ Explore the Podcast: Spotify: ⁠https://acertitu.de/jeff-price-spotify-podcast Apple Podcasts: ⁠https://acertitu.de/jeff-price-apple-podcast⁠Blog: ⁠https://acertitu.de/jeff-price-blog⁠ Found Value?

We're going back to the basics! In this episode, we're helping overwhelmed listeners get started meal planning and feel successful quickly. Our three themes for today's episode are Foundation, Adjustment, and Personalization. Build the foundation of creating a meal planning habit, learn and adjust future plans, and start to personalize your planning to your life and personality. We're here to guide you and encourage you to just get started and let the pieces fall into place as you gain more confidence. Enjoy!Read about some possible meal planning frameworks that could work for you!Sign up for a free trial + get 20% off your first annual subscription: plantoeat.com/PTEPODContact us: podcast@plantoeat.comConnect with Plan to Eat online:InstagramFacebookPinterest

When it comes to building lasting health and wellness brands, few people have as much lived experience as Raza Bashir. As Chief Innovation Officer at Iovate Health Sciences International, Raza has spent nearly two decades turning cutting-edge science into products that make a real difference in people's lives. From MuscleTech to Hydroxycut, his fingerprints are on some of the most influential supplement brands of our time. In this conversation, hosted by Rose Hamilton, CEO of Compass Rose Ventures, we delve into the journey of innovation: what it truly entails behind the scenes, why transparency is non-negotiable, and how balancing margins with quality is one of the most challenging yet critical aspects of brand building.  Raza also shares what inspires his product innovation, lessons from products like Clear Muscle, and his perspective on the fast-changing landscape of consumer wellness. Here are some of the key moments from the episode: * The early days at Iovate and how a culture of speed and passion shaped innovation * Why storytelling and consumer feedback remain as important as the science behind the product * The Clear Muscle case study—how testing, iteration, and positioning made all the difference * Building consumer trust through transparency, science, and third-party validation * The future of supplements: precision nutrition, peptides, and the rise of consumer “stacks” Join Rose Hamilton in listening to the episode and hear how Raza Bashir is helping shape the next era of health and wellness through innovation, trust, and intentional leadership. For more on Iovate Health Sciences International, visit: https://www.iovate.com/ Iovate Brands: For more information on MuscleTech, visit www.muscletech.com For more information on Six Star, visit: www.sixstarpro.com For more information on Hydroxycut, visit: www.hydroxycut.com For more information on Purely Inspired, visit: www.purelyinspired.com If you enjoyed this episode, please leave The Story of a Brand Show a rating and review.  Plus, don't forget to follow us on Apple and Spotify.  Your support helps us bring you more content like this! * Today's Sponsors: Color More Lines: https://www.colormorelines.com/get-started Color More Lines is a team of ex-Amazonians and e-commerce operators who help brands grow faster on Amazon and Walmart. With a performance-based pricing model and flexible contracts, they've generated triple-digit year-over-year growth for established sellers doing over $5 million per year. Use code "STORY OF A BRAND” and receive a complimentary market opportunity assessment of your e-commerce brand and marketplace positioning.    1 Commerce: https://1-commerce.com/story-of-a-brand Scaling a DTC brand becomes harder the bigger you grow, especially when you're limited to selling on just one channel.  While you're focused on day-to-day ops, your competitors are unlocking marketplaces like Amazon, Walmart, and even retail shelf space—and capturing customers you're missing. That's where 1-Commerce comes in.  They help high-growth brands expand beyond their sites, handle end-to-end fulfillment, and scale through a revenue-share model that means they only win when you do.  As a Story of a Brand listener, you'll get one month of free storage and a strategy session with their CEO, Eric Kasper.

In this episode of One Vision, we welcome Sean Scott, SVP Partnership & Personalization at U.S. Bank, to discuss the evolution of digital banking, and the intersection of innovation and execution. The conversation dives into Sean's journey in leading digital transformation initiatives at the bank and being customer obsessed. Sean shares his insights on the importance of blending technology and human elements, and the role of AI. We also explore the dynamics of FinTech partnerships and their potential to multiply value for customers. Tune in to learn how to be the true champion of the customer in the digital era.#AI #Fintech #FinancialServices #DigitalTransformation #CustomerExperience #Leadership 00:00 Introduction and Guest Welcome01:35 Sean's Background and Role at US Bank03:40 Key Lessons and A-Ha Moments in Digital Banking09:32 Empathy and Customer-Centric Approach16:18 Partnerships Between Banks and FinTechs20:54 Future Technologies and Their Impact

In this episode of The Neuro Experience, I sit down with Dr. Kellyann Niotis—one of the first fellowship-trained preventive neurologists—to reveal how you can protect your brain long before symptoms of Alzheimer's or dementia appear. With Alzheimer's cases expected to triple by 2050, Dr. Niotis explains the difference between dementia types, the real role of genes like ApoE4, and why lifestyle choices may be more powerful than genetics. If you want actionable tools to lower your risk, strengthen your memory, and understand the future of preventive neurology, this conversation delivers science-backed strategies you can start applying today. About Dr. Kellyann Niotis: Dr. Kellyann Niotis is the first fellowship-trained preventive neurologist focused on reducing risk for Alzheimer's, Parkinson's, and Lewy Body Dementia. She launched the nation's first Alzheimer's Prevention Clinic at Weill Cornell and now leads early-detection and brain health research at the Institute for Neurodegenerative Diseases Florida. Her work appears in leading medical journals and has been featured by CNN. *** Subscribe to The Neuro Experience for more conversations at the intersection of brain science and performance. I'm committed to bringing you evidence-based insights that you can apply to your own health journey. *** A huge thank you to my sponsors for supporting this episode:TimelineHead to⁠ http://timeline.com/neuro⁠ to get started. BeamVisit ⁠http://shopbeam.com/TNE⁠ and use code TNE at checkout. Jones Road BeautyHead to ⁠http://Jonesroadbeauty.com⁠ and use code NEURO at checkout. After you purchase, they will ask you where you heard about them. PLEASE support our show and tell them our show sent you. NOCDHead to ⁠http://learn.nocd.com/NEURO⁠ and book a free 15 minute call to get started. Eko HealthGo to ⁠http:/ekohealth.com/NEURO ⁠ for up to $50 off, plus a free chest piece cover.  *** I'm Louisa Nicola — clinical neuroscientist — Alzheimer's prevention specialist — founder of Neuro Athletics. My mission is to translate cutting-edge neuroscience into actionable strategies for cognitive longevity, peak performance, and brain disease prevention. If you're committed to optimizing your brain — reducing Alzheimer's risk — and staying mentally sharp for life, you're in the right place. Stay sharp. Stay informed. Join thousands who subscribe to the Neuro Athletics Newsletter → https://bit.ly/3ewI5P0 Instagram: https://www.instagram.com/louisanicola_/ Twitter : https://twitter.com/louisanicola_ *** Topics discussed: 00:00 – Introduction 01:25 – Preventative neurology 02:23 – Dementia vs. Alzheimer's & Other Types of Dementia 04:08 – What Is Alzheimer's? 05:26 – Clinical Diagnosis: Imaging & Symptoms 07:07 – How Amyloid Disrupts Neural Communication 09:48 – Genetics vs. Lifestyle: Public Misunderstanding 12:02 – Role of Family History & Genetic Risk 14:04 – The ApoE4 Gene Explained15:07 – ApoE Variants 17:08 – ApoE4 and Lipid Transport in the Brain 18:35 – Immune Response & Infection Susceptibility 20:05 – Hormones: Key Role in Brain Health 21:08 – Genotypes & Risk Multipliers 23:01 – ApoE4 Not Always Deterministic: Population Studies 24:15 – Other Genetic Factors Beyond ApoE 25:13 – Biomarkers: Current Use & Limitations 27:13 – Risks of Self-Testing Biomarkers 28:45 – Why Two-Thirds of Patients Are Women 29:46 – Estrogen, Menopause & Neuroprotection 32:07 – Testosterone & Dementia Risk 35:01 – LDL, ApoB & Brain Health Debate 37:01 – Statins & Dementia: Myths vs. Evidence 39:08 – Fear & Misconceptions Around Cholesterol 41:09 – Lipoprotein(a) & Vascular Dementia Risk 44:39 – Brain Vasculature & Hypertension 49:15 – New Alzheimer's Drugs & Risks 55:32 – Why Rates Keep Rising (Lifestyle & Stress) 58:11 – Early Signs 01:00:23 – Tau Protein, Tangles & Neuronal Damage 01:05:49 – Keto vs. Mediterranean 01:07:14 – Personalization & Preference for Mediterranean Diet Learn more about your ad choices. Visit megaphone.fm/adchoices

Ads pay for the internet—and they're about to change again. a16z General Partner Erik Torenberg, entrepreneur and author Antonio García Martínez, and Meta CMO Alex Schultz dive into growth and performance marketing, privacy myths, retail media, and the AI future of “audience-of-one” advertising—plus Instagram what-ifs, WhatsApp as a super-app, and how Meta's feed shifted from social graphs to AI-ranked content. Timecodes:0:00 Introduction 0:38 Book Inspiration & Positive Perspective on Advertising4:43 Critiques of Online Advertising & Data Privacy7:34 The Evolution of Media Business Models10:12 Content Moderation and Platform Shifts11:43 Connected vs. Unconnected Content & The Rise of AI13:34 The Future of AI, Personalization, and Advertising28:18 Retail Media Networks & First-Party Data38:18 Alternative Histories: Instagram, Libra, and Industry What-Ifs46:31 The Impact of AI on Jobs and Company Structure55:00 The Metaverse, VR, and Future PlatformsResources:Make sure to get Alex's book here!Follow Alex on X: https://x.com/alexschultzFollow Alex on Facebook: https://www.facebook.com/alexschultzFollow Alex on Threads: https://www.threads.com/@alexorigFollow Antonio on X: https://x.com/antoniogm Stay Updated: If you enjoyed this episode, be sure to like, subscribe, and share with your friends!Find a16z on X: https://x.com/a16zFind a16z on LinkedIn: https://www.linkedin.com/company/a16zListen to the a16z Podcast on Spotify: https://open.spotify.com/show/5bC65RDvs3oxnLyqqvkUYXListen to the a16z Podcast on Apple Podcasts: https://podcasts.apple.com/us/podcast/a16z-podcast/id842818711Follow our host: https://x.com/eriktorenbergPlease note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. a16z and its affiliates may maintain investments in the companies discussed. For more details please see a16z.com/disclosures.   Stay Updated:Find a16z on XFind a16z on LinkedInListen to the a16z Podcast on SpotifyListen to the a16z Podcast on Apple PodcastsFollow our host: https://twitter.com/eriktorenberg Please note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. a16z and its affiliates may maintain investments in the companies discussed. For more details please see a16z.com/disclosures. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.