Tech is leading the market higher in 2023, but a few giants are doing the heavy lifting. (00:21) Matt Argersinger and Jason Moser discuss: - Nvidia's AI-fueled earnings report and the company's historic pop. - Intuit's latest results and how proposed IRS free-file software could affect the company. - Zoom's post-pandemic slump - The signs retailers are fixing inventory problems, but high-end merchandise still isn't selling. (19:11) Motley Fool contributor Lou Whiteman talks with former United Airlines CEO Oscar Munoz about his approach to turning the airline around, dealing with personal setbacks, and the lessons in leadership from his book “Turnaround Time.” (34:14) Matt and Jason discuss Netflix's $7.99/month solution to password sharing and two stocks on their radar: Salesforce and Invitation Homes. Stocks discussed: NVDA, INTU, ZM, WSM, ULTA, COST, SPG, URBN, GPS, CRM, INVH Host: Dylan Lewis Guests: Jason Moser, Matt Argersinger, Oscar Munoz, Lou Whiteman Engineer: Dan Boyd, Tim Sparks
Lana Rodriguez joins Matt Lionetti and The Broke Agent for an Over Ask Podcast you don't want to miss. Lana shares how she dominates the competition in her market with a referral based business model and how she throws 6-8 amazing client events every year. Plus, a tactic every agent can implement (no budget required)—how she uses Facebook groups to grow her business and keep up with her VIP clients. 55,000+ agents choose BoomTown over any other competitor to make success easy. The best CRM in the game. Learn more about BoomTown and get equipped with all the tools you need. Try BoomTown now: https://bit.ly/BoomTownROI BAMx – Become a better agent: https://bamx.uscreen.io/pages/subscribe Use discount code OVERASK for 10% off your annual subscription! Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka Subscribe to BAM Newsletter: https://mailchi.mp/nowbam/the-best-newsletter-in-real-estate Matt Lionetti: https://www.instagram.com/matt.lionetti/ The Broke Agent: https://www.instagram.com/thebrokeagent/ Lana Rodriguez: https://www.instagram.com/thelanarodriguez/?hl=en Lana's Facebook: https://www.facebook.com/MyLocalRealtor Listen and Subscribe: Apple Podcasts: https://podcasts.apple.com/us/podcast/over-ask/id1547905792 Timestamps: 00:00–00:50 Intro 00:51 How Lana has served over 1500 families since 2015 03:10 Identify your superpower 06:20 Connect with the alpha of every group you are part of 09:12 Know where your client avatar is on social media 11:44 Finding Facebook groups to infiltrate and committing to your role 13:42 How Lana stays omnipresent and in front of her clients 16:53 Hosting events for 500-700 clients 20:55 Lana's pie story 28:53 What she's doing on Instagram and TikTok to get leads (Lana's superpower) 32:56 Focusing on agent-to-agent content 34:00 Lana's TikTok story 39:55 Joining Real Brokerage 47:05 What's with all the tours & events? 50:43 How she builds connections at networking events
Joe Tebaldi is back for another segment of Jammin' With Joe. We discuss AI and Joe shares A.I. use cases for gym owners. Joe created the only CRM and brand management tool I use - Flexx Flexx is a complete brand and communication powerhouse that offers: All-in-One Brand HQ: Flexx simplifies managing your gym brand by combining multiple tools (branding, task management, communication) into a single platform, saving time and money. Customizable Brand Identity: Stand out with a consistent, polished image across digital assets, from webpages to personalized smart cards, perfect for gym owners wanting to make an impact. Streamlined Team Collaboration: Use Flexx to manage tasks, communicate with your team, and stay on top of projects, ensuring everyone at your gym is on the same page and working efficiently. Enhanced Customer Engagement: Connect with gym members and prospects through connected forms, real-time notifications, and quick response times, leading to better relationships and increased conversions. Scalable & Modular: Flexx adapts to your gym's growth, allowing you to add new features as you expand and ensuring you only pay for what you need. Learn more at www.flexx.co --- Send in a voice message: https://podcasters.spotify.com/pod/show/wtfgymtalk/message
Should you be working leads? Is it really worth it in the long run? How can you be maximizing clients in the easiest way possible?Three Things You'll Learn in This EpisodeWhat you should and shouldn't do in this market.Where the business is.Should you buy leads?ResourceCheck Out Exclusive Agent Referrals Real Estate Marketing DudeThe Listing Advocate (Earn more listings!)REMD on YouTubeREMD on InstagramTranscript:So how do you track new business, you constantly don't have to chase it. Hi, I'm Mike Cuevas to real estate marketing. And this podcast is all about building a strong personal brand people have come to know, like trust and most importantly, refer. But remember, it is not their job to remember what you do for a living. It's your job to remind them. Let's get started.What's up ladies and gentlemen, welcome to another episode, the real estate marketing dude, podcast, folks we are going to be chatting about quite a bit today. And what I wanted to focus on was what you should and shouldn't do in this market. And depending on where you're at, around the country, things aren't what they were 18 months ago. But that doesn't mean business still isn't being had. So we're bringing on a killer here, he's got over 90 agents in his market. And he hasn't really necessarily seen that effect yet. Because he's constantly staying on top of trends. He hasn't stopped bringing in inbound leads, despite market conditions. And as a result of that is that's why this team has really suffered anything on the numbers, right. But lead generation is pretty expensive, you can lose a lot of money in it very quickly. And for somebody that knows all these different platforms and whatnot, one of the questions we're seeing all around the country is like, Hey, what should I invest my money in right now? Because businesses now Should I buy Zillow lead? Should I buy realtor.com? Should I join one of these referral networking companies? What the fuck is it? So that's what we're gonna be chatting about today is what are we going to what do you do? How do you analyze let's do the pros and cons of lead generation within the real estate space as of 2023, coming into summer, so without further ado, let's go ahead and welcome our guest, Jeremy Wilson. Jeremy, what's up, man? Hey, thanks for having me. Mike. I appreciate your appreciate your time and you having me on for sure. Why don't you tell everyone who you are? What do you do? Where are you at? Yeah. Jeremy Wilson, I'm in, in my home bases Charleston, South Carolina. That's where we started a business about 16 years ago. And, you know, with the lead sources, scaling us we were able to move into a few other cities in South Carolina and and Georgia over the last few years and grow our agent count. And it's all based on lead sources, primarily. So we went from about 10 agents three years ago. And now we've got about 90 agents and four cities, just in the last three years. And out of those what kind of how many numbers of homes are we selling monthly right now. We'll do about 1500 transactions this year, in those in those four cities. Last year, we closed about about 375 million about 900 transactions. So you know, if you, if you take the leads, they're just gonna keep sending you.So you got you know, you understand lead generation, at least in real estate, you probably are a numbers analytical like crazy, and he's from Chicago believe that he's from Chicago. That's why you guys notice everyone like from Chicago works hard. And like actually kicks ass.Except sports. But that's a whole nother story.So here's the question that I have. And I'm like, I've always been refer, we talked about before, you got to show I've always been mainly referral, I do create a lot of content. That's been my business model. It's been our business model as a marketing company and whatnot. But I am dabbling a lot in the lead generation space, we've different company called owner advocate, and we have a referral model. And we get agents referrals and collect a referral fee for the leads we generate. And I've learned a lot in the last year or so on that business. And what I can tell you guys is that lead generation in general is very expensive game. And the vast majority of people can't play the game because they don't have the resources to do so. Right? Whether that's the CRM, the auto responder set up the right way, or it's the budget to nurture for six to nine months before that thing actually starts kicking. There's a whole number of things, but there isn't a grit, which quick thing that I've seen yet is there? No, absolutely not. Now, it's exactly what you said, big, big admin team that nurture the leads, because the agents are not going to do it. You know, they, you know, they want these bottom of the funnel leads that even though they're expensive, they want the quick money. Yep. So walk me through how it works with you guys, regardless of lead sources, like what is that? What do I need to have? If I'm thinking about actually doing this? What is the number one thing I should be doing? Like? Is it my CRM? Is it my auto responder? What's the offer winning offer right now? Let's go through some of those things. Yeah, yeah, I think the CRM is super important, as well as just having enough agents and having teams that are deep enough to be able to handle the number of leads and and just over the years, we've always been a team where we didn't bring any new agents on unless we had the leads to get them. So we just don't bring in agents just to have, you know, more people sitting on the seats on the bus. You know, it was just simply because we had too many leads to handle. You know, so So the CRM is very important. And we've always been a first to claim model some agents or some teams call it Shark Tank. We've tried every way to handle the leads in the past butThis seems to work the best, it creates a little bit of urgency. And then you know, we manage it, my admin team manages on the back end. So agents don't get too greedy and take too many, too many leads to where they can't handle, you know, but inevitably, it still ends up being where, you know, they take the calls, you know, a lot of these are connection calls, because there's a little black synopsis, you know, Joe, which are almost all connection calls, and they get on the phone, and they try to qualify him right away, when they meet him for the first time. But if they're not buying right away, then they can get pushed into automation, in hopes that they'll eventually come back around. So it works great for that low hanging fruit. How many? Because there's different three referral model than buying leads, right? So it's do leads only like I'm talking about zillow.com are buying leads, right? How many leads on average? Do I need to buy before I finally get one and let's just say I'm pretty good at converting, like, I'll just say, I'm not shy, like can actually talk to somebody, I got my shit together, how many things I need to buy to actually like, what you'd expect with the numbers. Yes, so every source is a little bit different. Of course, as you can imagine, we track a few of the sources independently, like Zillow flex, and our best agents are converting 12 To 1512 to 16%, on Zillow flex, as you know, not every agent is doing that. And you know, of course, we've got measures in place to bump them up on the on the scale their realtor.com, you we usually convert those at eight to 10%. Again, some agents, the killers that are just crazy aggressive, you know, they'll convert them a little bit higher than that. So, overall, you know, before we added some of the top of the funnel, lead sources, pay per click, and social media, which we just started six months ago, everything else was bought into the funnel, we would convert eight to 13%, on average for blended conversion. And we do about 15 to 20 Different lead sources that are all bottom of the funnel.So you know, our intent when we brought in these pay per click and social media leads that we knew were going to be more of a long term nurture and probably a lower conversion percent, but much, much cheaper leads is that the agents would would like these because they're they're no referral fee less expensive, even though it took a little bit longer to nurture. Yep. And awesome. I like it, folks. Lead Generation. So basically, what we're talking about is I had offers is like a manufactured lead that you create on your own. And there are a lot of companies that you have to get approved for a lot of these companies know that they're not just gonna go out and take anyone I know with ours, like we really are concerned, we're no, we're not Oh, Joe, or anything like that. We're tiny right now. But, you know, we want to make sure you can convert before we started investing money in you it cost money to generate these leads. And the vast majority is right, like the vast majority of people won't follow up on them in the right way. How important is that?Yeah, and they've changed over just the last two years, these these lead sources, you know,realtor.com has changed their platform, you know, they've tried to do this market VIP thing, which is more of like an invite, only, like you talked about, you know, only inviting certain teams that prove conversions, elaflex izly, that's all about finding the right team that's got the systems in place. Now. Oh, just in the last few weeks, it's been one month since I launched their ojo Plus program. And that's exactly what they're doing. They're splitting the leads in half. And they're finding one or two teams in each market, that can really do a good job with conversion. And they're analyzing, you know, it's weekly calls with your advisor to make sure you're doing a great job with it. So yeah, I think all the paid lead sources are really going away. You know, we're still spending, I think, $600,000 a year on realtor.com leads, but I know that eventually that's going to go away. And it's going to be more of the opposite the model or the market, the IP model. So that's what I'm sort of seeing as well, it's you know, a lot of the companies go that way. And it's because lead generation is expensive, guys, that's good. You said at the very beginning, in tackling it unless you really know how to run all these these things at once. Because you do need social you need retargeting going, you need that to sort of nudge you need just knowing what to target to begin with to create. There's a whole lot of moving parts on this stuff. So what do you what between the agents that you have right now who's succeeding? Who's not? Like, what? What do we have to do hear? It's no, it's not rocket science. You know, if you pulled up our CRM right now, without ever talking to a single one of our agents or listening to any of the phone calls, it's the agents that are just persistent and hard work. And then following up and being organized, those are the agents that are killing it, you know, that they put in the work, they're getting to make the money. It's it's the agents that are just kind of sitting back and hoping that the business will come to them that that just aren't succeeding, unfortunately, what other additional lead sources other than the than the handoffs and the purchased ones, I think you mentioned you guys had like a big, a lot of you had a huge amount of referral type leads and whatnot. Yeah, we're, we're starting to do a lot more referrals. You would think that a team of 90 agents brings in tons of referrals across the country, especially with the leads that we get on the front end being the bottom of the funnelEverybody that our agents are talking to, and we're getting a ton of leads, you know, about 80 to 100 leads a day for our team. And every single person our agent talks to is either moving away from here or moving to here, in most cases, you know, very little, they're very small percentage of the time, or they move in and, you know, within our market. Solooking at those numbers last year, I was embarrassed, you know, we, I think I told you earlier, Mike, we last year, for a team of 90 agents, we received 60, outside referral fees to our company where our agents referred somebody across the United States and a closed. So you know, obviously, when I looked at that number, and we've got, we've got to fix it. So we sat back, and we talked to our agents and tried to find out what was going on. And basically, it was two things, they didn't know how to approach that lead that they were on the phone with for the first time and what to say to them to get a referral off of it. And then the second thing is they didn't know how to find the agent, or they didn't know how to find the agent, but it was just very time consuming, very much a hassle they didn't have time to put into to throw them into a Facebook group or, or anything like or go Google search to find an agent wait for the agents to call them back, which doesn't happen. So so let me I just want to unpack that for all your broker owners listening. And that's just like free money. Literally not having a referral network for your agents like just to go ahead and refer just bottom of the line money right there, you guys. That's sure I don't even think about that, because that's something else I want you guys to really pay attention to, he says, the vast majority of the leads are either moving into or out of their market, which means they're non local. Okay? I want to unpack this a little bit. And the people who convert on leads are always non local. completely fucking weird. or crazy.Okay, and I'm gonna unpack each of these, firstly, to the non local, why is it non local? Why didn't Why is non local former lead generation? Well over 80% of people use the first person they meet with many of which they refer to or they personally know like, or trust or, or know, it's a still referral based business. All lead generation tends to be the ones that convert the vast vast majority of these are moving in or out of a market. Would you agree that? Yeah, absolutely.What does that tell you guys as an agent, what kind of content should you be creating around that? Right? So there's, there's one big hint because everyone tries to go out and spend money on targeting the people that are just moving in or they want to go target like spend money on all this other stuff. And they don't realize that the ones that convert are the ones that don't know anyone in the market yet.And there's a big correlation there. I'm not just theory right? But if there's a correlation, big time with it, too, are the weirdos. Why?Okay, I see them come in there. They're introverted. They're super weird, or they're a hoarder. Okay, these are the these are these, these I'm not joking. Okay. These are the investor deals, okay. And there's like a small percentage of them in the market. But these are the ones that the house is falling apart. There's a distressed situation, they're embarrassed to talk about it. There's a number of ones B K's foreclosure, late payments, high debt, you name it. That's a whole nother that's the that's the inner local right there. Okay, type of typically for lead gen. That's why investors never have a lead generation problem despite market conditions.And the third one is just like, just the weirdos that are introverts, they just don't have they don't know anyone. It's very rare. But they're out there. It's just you're not gonna get rich out of them, though. It's gonna be like a unicorn, when you see on your local and you don't have an agent, you don't know an agent. Okay, great.For sure.Everybody usually knows five agents, you know? Totally. What does that tell you guys on where to spend your money, though? Like and where do you spend your efforts? If you're gonna go into lead? Gen, you got to understand that people you're probably gonna do lead gen with are probably not familiar with the market you're in, what kind of content you create around the market you're in? That's right. Yep. All these bottom of the funnel lead sources or are not familiar with our market. And that's why they're on these websites. Correct? Yep. So that's, that's really interesting. You Pat and you guys probably have like you're doing 100 leads a day. That's what 350,300 52,000 leads a year.So you know, you know what you're doing? Yeah, a lot. A lot of leads coming in. Geez.What's up with the what do you think we're, what direction are we headed here? I'm curious to know if like, since the cost of housing got doubled, with interest rates going up, you know, how has that affected lead generation? I remember in markets past, there'll be big teams that could literally go closed doors overnight. Because the market shifted and they couldn't the ROI they had last month wasn't the ROI they're gonna get this month so they couldn't make smart decisions. What do you see happening is the buying habits changed? Not so much. What's what's going on over there? And, you know, we just talked about it last week in our meeting, so my main market is Charleston, South Carolina. And if you look back 18 months ago, in our whole entire emAlas, there was about 900 homes available to buy. And interest rates were still good. You know, there wasn't any inventory, nobody can find a house, it was multiple offers way over full price. And now fast forward 18 months, there's 2500 homes available. Okay, so three times as many homes available. There's interest rates are up quite a bit from 18 months ago. But there's still no, there's still not enough inventory for the amount of buyers. So, you know, honestly, I'm worried about when rates do drop, it's going to be crazy. You know, how many of those are reloads coming in that Charlson marks I know all my friends are moving out that way, everyone from Chicago is getting the hell out. You know, so you still have that inbound. I'm curious to know what's happening in like, some like Sacramento, I had an agent on and they're like, Dude, we're down. Like, where I pre pandemic levels. He told me the other day. So I guess a lot of it's where you're in the country, too. Yeah. And we're, you know, Columbia, South Carolina, Greenville, South Carolina, Savannah, Georgia, and all of our market, all four of our markets are about the same. You know, just low inventory, things are still settling over full price. You know, I think it's stopping the people that are moving local, that have great rates already locked, and I think it's stopping those people, but people that are moving down from New Jersey that are paying ridiculous, you know, ces every year, you know, it's a no brainer for them to move down here and buy something in this inexpensive market. Yeah, they feel like it's cheap. I mean, people from California are like, oh, man, you got 3400 Square house for under a million bucks. Crazy. Under 750. Whatis this? Oh, my gosh, the pricing around here is this insanely? Yeah. And I've been doing it in Charleston for so long. So I see a house, it's now you know, $500,000. And for so long, it was $200,000? And just seems like it went up overnight. But it's still very affordable in the in the big scheme of things, you know? Yeah. You can almost that's an interesting market to be watching. But yes, that's I would agree with that, because you still have ocean from then it's going to climb until like other oceanfront markets.Very interesting, dude.Anything else you want to sort of any other tips? What do you anything else you want to chat about on this? The referral model is really interesting. You just didn't realize that, hey, if I'm going to be selling someone's house, and they're moving out of town, I might as well just get a referral free from our other agents in the in the market. Yeah. And I think that's it for the teams that I talked to across the country and team leaders and broker owners, they've got to have a solution for their agents on how to send referrals out because agents are frustrated with the Facebook groups and, you know, blasted out there. And then 50 People respond in the first five minutes. And then we got to weed through those people. And really, you know, they get frustrated, and they send that referral to any agent that responds. And that agent maybe has done one deal in their entire life, but they just happen to be the first one to click on that Facebook and comments on it. So you know, our solution has a team. And what we've rolled out nationwide is just, you know, even our own agents on our team, go to exclusive agent referrals.com.com, submit a referral, within 20 or 30 minutes, you're going to have a referral agreement sent back to you with your information as the sending agent, the other agents information in that market that we've already interviewed ahead of time, make sure that they've been in the business, they're closing deals, and you can trust them. And then the referrals information, it's a 25% referral agreement. And that's it, it takes you one minute to find a great agent. We've already interviewed instead of going to these Facebook groups and hoping you're gonna get on the phone with these agents, you already got some network setup. So if I already said anywhere, I just put it in there and I gotta get someone that's not going to like screw me over make me look like an asshole. No, you put it in there. We've interviewed these and they've been interviewed by my team that's been in business for a long time. You know, we make sure that they know how to follow up with leads that great with communication. They've been in the business at least two years are closing at least 15 deals a year. And we go to work and an agent never has to be worried about well do they have an agent in this area? Because some of the counties that we don't have agents, if we get a referral for that county, our team has a protocol they go to work immediately and we blast about 10 different Facebook groups. We go to Zillow, we go to all these different intranet sites, and we go to work and within an hour we're gonna find an interview a qualified agent in that area and get them hooked up for your referral. So we do all the legwork work for you. It's absolutely free if you're sending referrals if you want to have an exclusive county it's simply $10 per month to have that county and you get all exclusive referrals for you for that county. I was always hesitant to send referrals I'll give you guys a quick story. Right before I got out of the business in Chicago I referred is like a college friend of mine right? Never Refer a Friend of business especially one that's drinks a little bit more than they should. But long story short is that he's a contractor right? So one of my good friends bought a house, refer them over to you know, do some drywall and redo the bathroom and paint and whatnot. It was just a mess. Like the guy messed up didn't show up. She had to redo the whole job. She was like $15,000 At the end of the day that job ended up being my entire like month for a time and it was my problem right because it's a friend of mine Mike why you hook me up with this good? Dude is terrible. I don't readFor people for that reason contractors ever, no matter how well I know them, and I feel the same way about real estate agents do, yeah, that's a good thing you're doing there, because that should take some of theworry out because it's your brand when you're putting your name with somebody else. And just me if you refer anyone, this is why referrals always work, regardless of what context are in, is that people are wired to want to refer people shit. That's just the way God made us. We want to help others, we want to seek the help of others, like that's just what we are. It's how we're wired. And the fastest way you could kill your business is when you send someone a bad referral. Because if you ever sent someone to a restaurant where they serve hair and food, you wouldn't like them too much, either. And that's what you're doing when you send someone shitty service. So just try that. And we do have, we do have one failsafe that agents get worried about they're like, Well, what if I send a referral there? And I don't like the agent. But when an agent goes on our website to send a referral, Mike, they one of the questions on there is do you want to talk to that referring agent or receiving agent before they call the lead? And I'd say about 70% of the time to send the agent is putting Yes, because they want to talk to that agent, even though we've said we've already interviewed them, embedded them and everything. I don't blame them for wanting to talk to the agent and make sure if you don't use them. Yeah, absolutely. You should like you should want to know, especially if it's a trusted like a family member, just a name and number, like great. But if it's a friend or family member, you got to know what value you're sending them to. That'll come back and haunt you it never fails. can tell you that? I really appreciate why don't you tell them what that website is? It's pretty cool. Some of that is again, and then wrapped up. Yep, exclusive agent referrals.com is the website. It's easy. At the very top it says submit a referral. And if you're interested in locking down a county in the network, just click on not a member and we'll we'll get you scheduled for an interview. And your other website is Chuck town homes.com If you guys want to see what he's doing pretty nice site. I'm on it right now. But yeah, you could go click around he's in four different cities for any you guys looking to see how he's doing it and what he's doing. But yeah, this is cool, man, I appreciate you coming on. And I appreciate you sharing that information. And folks,you know what I'm gonna say referrals are always the lowest hanging fruit and the way that you always generate a lot of business, or at least consistent business not saying you get rich off them, but you can have a career off of them. No doubt as long as you follow the system and if you want that damn system, it's called www dot referral. suite.com Those referral suite.com We farm your database with content so they stopped forgetting who the fuck you are. And stop referring and cheating on you with other realtors. It's that simple. We foreign people. If you've read the millionaire agent by Gary Keller, I built out a software that his brain wanted to. That's all it is. Alright, so go ahead and go there referral suite.com It's s w e t. And appreciate you guys listen to their episode. We'll see you guys next week. Bye.Thank you for watching another episode of the real estate marketing dude podcast. If you need help with video or finding out what your brand is, visit our website at WWW dot real estate marketing dude.com We make branding and video content creation simple and do everything for you. So if you have any additional questions, visit the site, download the training, and then schedule a time to speak with the dude and get you rolling in your local marketplace. Thanks for watching another episode of the podcast. We'll see you next time.Transcribed by https://otter.ai
Elite Agent Secrets, Start, Grow and Scale Your Real Estate Business
Reagan Williamson specializes in a unique combination of skills including research, marketplace economics, marketing and real estate investment both locally and nationally. With over 25 years of living and working as a real estate broker in San Antonio, he understands the changing dynamics of the local real estate market and will use this information when working with his clients. He is the team lead for the Spencer Hasch Team and thoroughly enjoys being heavily involved in each transaction, always supporting his team members and celebrating their successes. Reagan is consistently ranked in the top 100 producing agents of an MLS that has 15,000 members. Typically he will transact 120 sides a year and close $60mm in volume. [PARTNER WITH US] Get instant 1-on-1 access to over 26 of the top agents in the country to help scale your business.
Sitting in a room listening to a variety of presentations, most of them non-engaging with slides that looked like this. HUH? Then a physician stands up and begins to relay a series of statistics accompanied by stories. The suicide attempts among college girls have increased from 1% to 2%...a 100% increase in a 2-year span. Nearly 1 in 3 girls have contemplated suicide. We have a college-aged daughter and two college-aged sons…this woke me up. After the presentation, I waited until the presenter was finished shaking hands and walked over into a quiet corner where he was refreshing coffee and asked, “What happened?” His response, in paraphrase…” it is well documented that there is a two-year reversal in behavior among HS and college students in general…so instead of an 18-year-old dealing with 18-year-old things, you have an 18-year-old who is developmentally 16, trying to deal with 28-year-old things because of the unfiltered availability of information.” Thirty years ago, a small subsection of people in the lowcountry of South Carolina would have known of the intimate details of the Alex Murdaugh trial… now there are people in New York, California, and Indonesia whose lives have been impacted by a very very local story. That is 28-year-old Grown Adult information, being straight-veined into 16-year-old minds in New York City while also trying to deal with acne, prom dates, and asking, “Should I download Snapchat OR TikTok OR Tinder OR all three?” There is a narrative that we have heard around the country as we have spoken to groups in Tampa, CLT, ATL, Houston, Dallas, LA, and Vegas…. “Nobody wants to work anymore.” The business owners are looking at the labor pool, and looking at the modern “flexible work environment” and concluding… “Nobody wants to work anymore.” The key leaders are looking at the teams they are leading, and/or the people they are trying to hire and train and conclude… “Nobody wants to work anymore.” But let us reason together for a moment. Really ask, do people REALLY not want to work? REALLY? Do people REALLY want to wake up in a fog, sit around on the couch, indulge in meaningless things all day, eat dinner, watch Maury Povich and Dr. Phil, go to sleep, and do it all over again day after day after day? No. You know what people want? What YOU want?” MEANING You want to be-the-better you know you have the capacity to be! You want what you do to matter! You want what you do to move the needle! You don't want to stand around the cubicle wasteland and drone on and on about the TPS report. To do meaningful things, things that matter, there are 3 things that I want to reiterate, remind, and regurgitate… First, you need hard coachING and you need TO coach hard A reshaping is needed (chucks pottery example sermon 2/26) It offers mobility, portability… And yet, periodically needs to be reshaped and reformed. Pottery shifted an entire economic culture Allowed for portable societies The beauty of the pottery metaphor is that… Solid, hard coaching re-forms, both as you receive and give thoughtful coaching The alternative of this is to ignore coaching, the sound of which just sounds idiotic. Kyrie Irving/Kevin Durant (audio) Nothing good will be done that is done outside of wisdom and accountability Tech will change, languages will change, empires will come and go Wisdom and accountability have and will always be Instead of seeking principle wisdom, We PURSUE THE BEST books, conferences, podcasts, and new strategies to find non-caloric solutions that will run themselves so we don't have to work. THEY WILL NOT… We keep trying to buy the BEST project management software, CRM, billing system… The BEST software is the software that you will actually use!...it requires action The BEST town is the town you will actually live life in…it requires action The BEST car is the one you will actually drive…it requires action The BEST spouse is the one you will actually enjoy spending time with…it requires action ALL of these require YOUR choice, and YOUR action WHY did we see a regress of maturity and cognitive capability among a younger generation? Not realizing that solving problems IS THE JOB ROLE Because outside forces stepped in (including us in this room) and did not allow them to work the muscle of their own independence! What we touted as flexibility became inactivity and apathy…just waiting. We've done much the same in our business trying to remove people from the challenge of solving problems… We have a tool called the Ideal Weekly Schedule…it is among the SIMPLEST tools a BOP coach brings in their toolbelt. You want the adherence level of an Ideal Weekly Schedule is? 30 minutes of pre-work 2 minutes of review daily UNLIMITED discipline and implementation Parkinson's Law tells us that “work expands to the time allotted” Was challenged to do a duel The night before the duel, he wrote letters to friends… Then wrote his “Mathematical Testament” that changed the entire landscape of modern math…IN ONE NIGHT Annie Dillard - a weekly schedule is “willed, faked and so brought into being” Give yourself a week and you'll take a week…give yourself an hour and you'll take an hour EVARISTE GALOISE A POLITICAL ACTIVIST AND MATHEMATICIAN…and a man of turmoil Less than 20% if we're being very generous You know what an Ideal Weekly Schedule requires? A manufactured stricture of our time creates urgency Instead of the weekly schedule, we look at the sub-contractor, the vendor, the customer, our own team and point our finger at them blaming our haphazard week on outside forces. We assume all MEANINGFUL time means personal time Assuming you believe in creation, one of the very first things we as humans were created to do was to WORK There is MEANING IN WORK. THAT IS FULL TIME -> BEST EFFORT YOU OWN YOUR TIME, and YOU WANT THAT TIME TO BE MEANINGFUL within the helpful expectations your business has helped set for you Not to work ALWAYS Not to work SOMETIMES We were designed to work, and rest, and work, and rest…a rhythm When we surround ourselves with the accountability of coaching (internally and externally), we are pushed to work and rest When we lead a person who needs to BE coached, we surround them with the accountability to work and rest, work and rest REALITY: We are trying to rest, pass it off as work and excuse it as “flexibility” Our current narrative: “I need flexibility to interrupt the drudgery of work to take care of life” Let's reframe the narrative: “Technology has provided the flexibility to check in on life while I'm doing meaningful work, and to be fully present in life while I am resting from work” Coaching will hold you accountable so you can find meaning in both. By which YOU can now coach others to do the same. The Second reminder of meaningful work: happiness is elusive, joy is manufactured Full confession - I'm teaching this as a student…not the expert Hedonic treadmill: “these conveniences by becoming habitual had almost entirely ceased to be enjoyable, and at the same time degenerated into true needs, it became much more cruel to be deprived of them than to possess them was sweet, and men were unhappy to lose them without being happy to possess them.” - Jean-Jacques Rousseau TRUE STORY: We've achieved a lot of chaos-busting tools and coaching, and yet a failure that we have had at BOP since we started in 2015 is building an incentive compensation structure and coaching module that works for everyone A constantly rising tide that could go up…or down leaving the business in a tough spot if it doled out its reserves. We have never seen more than 10-15% of employees offer a sincere and non-expectant thank you for additional compensation received (bonuses, etc.) Why? The joy of possessing them was immediately rooted out by the numbness of expecting them Why have we pushed so hard against year-end, random bonuses? B/c the human psyche can't help but see it as a recurring expectation…joy is lost b/c the convenience was never found… FLIP THE NARRATIVE IN YOUR HEAD: “All joy…make it your in-front-of thought” James 1:2 - James was the son of an Israeli Construction worker who lived in a village town between Haifa on the Mediterranean and the modern Sea of Galilee When they were older, his brother was falsely accused of a crime, and murdered in public James was beheaded because of his teaching and his body buried in Spain What was the message he taught? “All joy…make it your in-front-of (first before any) thought” What is joy - a willful acceptance that a situation has brought you favor Testing leads to endurance Endurance leads to growth Growth leads to fullness Fullness is the opposite of emptiness which is what many of us feel now. Choosing Joy in hard things = Satisfaction and not emptiness WHY JOY? ACTION: A NEW QUESTION TO ADD FOR CHECK IN: “what hard thing happened this week that you can find joy in?” Third, your job is to swim in a pool of problems and solve them This was the wisdom of the great Vanilla Ice - “If you've got a problem, yo, I'll solve it…” Without a PROBLEM, there is no need for a solution, therefore no need for job roles…no need for services and products. Artif. Intel. can now perform both repetitive and non-repetitive tasks But they cannot solve problems with a human touch Your role exists b/c of PROBLEMS, so it is unreasonable for any of us to be convinced that your role will be without continuous challenge Fortitude: courage in pain and adversity…courage when problems persist A new training course at USC: How to Fail: A Resilience Building Workshop Universities across the country are seeing the need for proactive training in the area of a) identifying problems, b) learn from problems c) solve problems, d) endure thru problems We are in a space and time where we need to embrace the power both of the problem, and finding joy in solving the problem Billing glitch…opportunity for gratitude that you get to solve it Sub-contractor no show…opportunity for gratitude that you get to solve it Client won't follow through…opportunity for gratitude that you get to solve it Marketing machine is not delivering leads…opportunity for gratitude that you get to solve it Sales conversions hit or miss…opportunity for gratitude that you get to solve it It is time to boundary ourselves and get BACK to the work of solving problems where we can use Technology to allow for the flexibility to check in on life while I'm doing meaningful work, and to be fully present in life while I am resting from work Over the next two hours we have set the table for you to either wallow in a large, easy pool of pity…or to put your cape on, take a deep breath, and go to work to solve important problems that will change your life…and in turn, you will change my life. One of our 5 core values is WRITE IT DOWN…what is the ONE thing that jumps out at you, you want to work on?
Are you a Realtor looking for a competitive edge in the evolving digital landscape? Have you considered harnessing the power of AI technology to boost your productivity and efficiency? In this thought-provoking episode of the Massive Agent Podcast, we delve into the exciting world of AI and explore why ChatGPT, the leading language model, might face some fierce competition from Google's groundbreaking innovation, BARD.On this week's episode of the Massive Agent Podcast, host Dustin Brohm takes a deep dive into the realm of artificial intelligence. Dustin understands the challenges faced by professionals in the industry and is always on the lookout for cutting-edge solutions. Listen as he discusses the various AI options available and sheds light on the fascinating potential of these technologies to revolutionize the way real estate agents operate.As AI continues to shape the future of various industries, Realtors have a unique opportunity to leverage its power for their own success. From ChatGPT to Google's BARD, the competition is fierce and the stakes are high. Will you embrace this technology and position yourself at the forefront of the industry? Don't miss out on this chance to revolutionize your real estate business. What steps will you take today to stay ahead of the game?Please help Dustin raise $100K by June 2nd for the Leukemia & Lymphoma Society (LLS): www.MassiveGiving.comRegister for the Massive Agent Power Day here: Powerdayevent.comProud member of the Broke Agent Media network***********************Sponsored by: Follow Up Boss, the CRM of choice for agents ready to scale quickly. Massive Agent listeners get a FREE 30 Day trial (no CC required!!) CLICK HERE***********************Recommended:Witly: the fully automated Facebook Ad management system for real estate agents and loan officers. Get a 14 day free trial HEREShop my Amazon Store: podcasting equipment, my favorite books, cool stuff for REALTORS®, etcMassive Agent Society: I built the coaching program that real estate agents like you have wanted your entire career. Join the Society HEREBuzzsprout: Starting a podcast? Host your show with the same platform we use. Affordable, user-friendly podcast hosting for real estate agents - New users get a $20 Amazon Gift Card Apply Here for 1 on 1 private coaching with Dustin Brohm personally: https://massiveagentpodcast.com/privateJoin us in Salt Lake on June 17th for POWER DAYGet tickets hereJoin us in Salt Lake on June 17th for POWER DAY Get tickets here
This is Zack Fuss, an investor at Irenic Capital, and today we're breaking down Fair Isaac Corporation, commonly known as FICO. FICO is best known for its consumer credit scores product, which has become a common language across the world of consumer loans and banking. Less well known, but a major piece of the business, is FICO's software offering that helps financial businesses with fraud detection, CRM, and loan origination. Between these two offerings – scores and software – FICO earned $1.3 billion last year. To break down the business, I'm joined by Dev Kantesaria, managing partner at Valley Forge Capital Management. In going through its history and business units, Dev explains why it would be tough to design a better business model than FICO. Please enjoy this breakdown of FICO. For the full show notes, transcript, and links to the best content to learn more, check out the episode page here. ----- This episode is brought to you by Tegus, the modern research platform for leading investors. Tired of running your own expert calls to get up to speed on a company? Tegus lets you ramp faster and find answers to critical questions more efficiently than any alternative method. The gold standard for research, the Tegus platform delivers unmatched access to timely, qualitative insights through the largest and most differentiated expert call transcript database. With over 55,000 transcripts spanning 22,000 public and private companies, investors can accelerate their fundamental research process by discovering highly-differentiated and reliable insights that can't be found anywhere else in the market. As a listener, drive your next investment thesis forward with Tegus for free at tegus.co/patrick. ----- Business Breakdowns is a property of Colossus, LLC. For more episodes of Business Breakdowns, visit joincolossus.com/episodes. Stay up to date on all our podcasts by signing up to Colossus Weekly, our quick dive every Sunday highlighting the top business and investing concepts from our podcasts and the best of what we read that week. Sign up here. Follow us on Twitter: @JoinColossus | @patrick_oshag | @jspujji | @zbfuss | @ReustleMatt | @domcooke Show Notes (00:02:40) - (First question) - What attracted him to FICO as a business (00:03:31) - An overview of their key products and the value they provide (00:06:01) - How FICO collaborates and competes with credit bureaus (00:11:23) - Their ability to sustain steady growth in a cyclical environment (00:12:48) - How FICO's software offerings complement their credit score business (00:14:13) - Who their competitors are (00:23:16) - The potential competitive risks of emerging A.I. technology (00:25:57) - Why the push for VantageScore in the mortgage industry created more competition for credit bureaus (00:27:58) - The differences between their B2C and scores businesses (00:30:38) - A breakdown of the software side of the business and its significance (00:34:26) - All about FICO's Falcon Fraud Manager and Triad Customer Manager (00:39:20) - FICO's capital-light business model in detail (00:41:59) - The aspects of the business that investors often overlook or underestimate (00:45:18) - Lessons learned from studying FICO
Microsoft Business Applications Podcast
FULL SHOW NOTES https://podcast.nz365guy.com/452 Vlad Sarov shares his background, growing up in Moldova, his love for music, particularly playing the piano and being part of a band, and his love for cooking and trying out different cuisines. Tune in and get to know Vlad, as he shares his experiences and insights in the world of CRM technology. Discussion on the future of AI and the implications it may have for humankind. They explore topics such as the AI arms race, and the potential dangers of AI surpassing human intelligence. Vlad Sarov shares his views on the hype and reality of AI, stating that before ChatGPT, he did not see the point of using AI everywhere. Talk about how Descript allows users to edit recordings without having to re-record sections that weren't perfect. Topic about voice fraud, where criminals can use voice prints to impersonate someone and commit fraud. Talks about the possibility of programming emotions and understanding the brain better. AI 2041 - must-read book focuses on the next 20 years and covers various topics, including the maturity of autonomous cars. A conversation about the increasing use of AI in various industries and how it has become a game-changer in recent times. The importance of staying up-to-date with technological developments and the potential risks that come with using new technologies. The importance and the future of AI and its potential consequences. OTHER RESOURCES: Microsoft MVP YouTube Series - How to Become a Microsoft MVP 90-Day Mentoring Challenge - https://ako.nz365guy.com/ Sessionize: https://sessionize.com/Vlad-Sarov/ AgileXRM AgileXRm - The integrated BPM for Microsoft Power PlatformSupport the showIf you want to get in touch with me, you can message me here on Linkedin.Thanks for listening
Catapulting Commissions with Anthony Garcia
Do you wish there was an easier way to manage your sales process – from lead through to close? If so, then a Customer Relationship Management (CRM) Sales System is just what you need. A CRM system can help streamline your day-to-day sales activities and reduce the manual work involved in tracking customers, prospects, and leads. In today's episode, we invited Wes Schaeffer, an expert CRM & sales trainer. We'll explore how CRMs can help businesses increase efficiency and promote better customer relationships over time – from optimizing workflow processes to improved analytics performance. Leverage the power of technology and get ready for significant business growth! Topics discussed: How sales systems help your business How sales management system works Why is CRM important for the sales process and sales performance The new ABCs of selling Would CRM system help your sales team? Modern CRM software tools Resources to help you keep up with large businesses See also: Why 'The Wolf of Wall Street' Sales Techniques Won't Work Today? Sales Technology Trends to Scale Your Business Connect with Wes Wes Schaeffer is a pigheaded entrepreneur who rehabilitates salespeople and trains their managers. He's also a copywriter, sought-after speaker, and marketing automation expert. He's the author of two and a half books on sales, marketing, and CRMs, and the host of the Sales Whisperer podcast and CRM Sushi podcast. He will help you grow by mastering the overlooked truth in life that you can make any sale. His company works incessantly to develop, find, create, launch, test, and perfect the coolest, most effective, easiest to use and maintain and leverage tools, from software to hosting to marketing platforms, to help professional salespeople, sales managers, business owners, and entrepreneurs grow. Website: thesaleswhisperer.com Podcasts: The Sales Podcast The CRM Sushi Podcast Struggling to keep up with large companies in sales and marketing? Feeling overwhelmed by complex sales techniques and strategies? Catapulting Commissions Academy is here to help! Our experienced instructors have built successful teams and businesses, so you can be sure they're sharing only tried-and-true knowledge that works. We make sure each person gets personalized attention throughout their journey toward success! Ready for an insider look into the high-caliber program offered through Catapulting Commission Sales Academy? Take advantage of our complimentary strategy call with one of our experienced instructors that will help you get a better understanding of what we can do for your business. Get customized advice that pertains directly to you and quickly learn powerful tools from the best in the field. Book your free strategy call today and get started on mastering sales faster than ever before!
In this Supplier Wire Series episode of Modrn Business Podcast, we sit down with the CEO of Client Tether, a leading CRM solution for franchise home service organizations. In the episode we get into tips for all brands, whether home service or not, and whether using Client Tether or not. Franchisors.com Events: www.franchisors.com Connect With Client Tether: https://franchisesuppliernetwork.com/featured-supplier/clienttether/
Matt began as a top consultant at McKinsey, where he witnessed the power of customer loyalty programs and immediately understood why large companies pay millions of dollars to create them. His vision for Fivestars was to make the power of a Fortune 500 customer loyalty program accessible to local businesses. Fivestars has gone from two guys in a garage to serving thousands of businesses across the country. In October 2021, Fivestars was acquired by global payments leader, SumUp. Matt has led technology at FiveStars since its founding, spearheaded their transformation into a payments company, and drives ongoing business development and payments strategy. Before Fivestars, he volunteered with TechnoServe in Uganda, was a strategy consultant at McKinsey & Company, and an analyst at AVM, a 32-year-old global macro hedge fund. On this episode, Chris & Matt discuss: ➡️ Their process for deciding what startup idea to pursue & why they chose a loyalty program for small businesses ➡️ Lessons learned while building a startup ➡️ The challenge of finding product market fit, even if the business is growing like a rocket ship ➡️ How AI will impact businesses and consumers Timestamps (00:03:00) From El Paso to the Tech world (00:09:26) What does an entry-level person at McKinsey even do? (00:11:17) Did you have a filter for easy no's while in consulting? (00:12:48) What's an example prototype you were working on in Technology? (00:15:07) How did you transform your skillsets to become a CTO? (00:17:10) What did you get from Y Combinator and learn from Paul Graham? (00:19:46) What was the origin of Fivetars? (00:24:42) If you were building another company now is there a way to avoid the mistakes you made the first time? (00:26:09) Finding Product Market Fit (00:30:06) How do you avoid the trap of taking on too much overhead? (00:36:13) How were you able to take the credit card fee and turn it into more CRM users? (00:38:56) When did you begin to decide it was time to sell? (00:43:10) What was the transition like going from start-up culture to integrating into a larger organization? (00:47:32) How are you receiving the entrance of AI? (00:50:29) Will the job of the VC change with AI? (00:52:48) How Chris thinks AI will affect RE (00:58:49) How should we simplify all of these different AI languages available? (01:01:44) How is the American Customer right now? (01:05:18) What are you predicting for the Startup scene over the next five years? Additional Resources
Today on the show with Dan Tyre, we talk about how infusing your business with a human centered outlook at every level can help you achieve exponential growth while maintaining healthy relationships. Dan is a rapid growth expert and has many tips from years of developing several massively successful startups. We talk about some of the most important keys to growth such as niching, effective websites, human centered sales, and the “freemium” business model. This conversation is a much needed reminder to treat each other like humans and do our best to help others. When you strive for this, your business, and the world, will become a much better place! Key Takeaways The best way to grow in 2023 is to have a very narrow niche. Embrace the “freemium” model by using free stuff to hook potential clients, build trust, and create raving fans. For serious growth, your customers are more important than your sales team. Utilize your website to get a conversation started with potential clients, don't try to sell to them immediately. About Dan Tyre Dan is a 14-year-veteran of HubSpot, hired as employee number six. While initially the first salesperson, Dan has since helped expand the sales team through management, recruiting, and training. He is also a frequent contributor to the HubSpot Sales Blog and coined the term "Schmarketing" to describe the necessary alignment between sales and marketing. Outside of HubSpot, Dan leverages his 42 years of multidisciplinary business experience in sales, marketing, and service to help scale fast-growing companies and coach those that want to harness the power of Inbound Marketing to improve their bottom line. In April 2018, he published a book with Wiley Business Press with Todd Hockenberry called Inbound Organization: How to Build and Strengthen Your Company's Future Using Inbound Principles, and he regularly shares his knowledge through guest appearances on podcasts and as a speaker at worldwide events. In his local Arizona community, Dan puts pen to paper with his life motto of “always be helping” and spends time advising startups and mentoring executives and young people with ambitions with the Arizona Commerce Authority and Galvanize location in Phoenix. He also demonstrates his commitment to social responsibility with mentorship at Seed Spot. Most proudly, Dan has been married to the beautiful, smart, and thoughtful Amy Tyre for 33 years, and they share two children, Eli and Sally, and a rescue pup named Stinson. In This Episode [00:00] Welcome to the show! [02:28] Meet Dan Tyre [04:17] Dan's interesting career background [22:55] Dan's books [25:55] Principles of an Allbound business [30:12] The riches are in the niches [34:29] The HubSpot Flywheel [38:55] Inbound marketing for your website [40:56] Using a CRM [41:50] Free resources [46:16] Connect with Dan [46:52] Outro Quotes “Number 1 - treat people like human beings.” [26:07] - Dan Tyre “You help before you sell.” [27:00] - Dan Tyre “Never before has it been so easy for me to say, ‘here's exactly, not just what we do, but who we do it for.'” [31:48] - Ryan Koral “You can actually grow quicker in 2023 if you have a smaller focus, a niche focus.” [32:42] - Dan Tyre “Your customers are more important for new business than your sales team.” [34:42] - Dan Tyre Links Get the The Lead Machine: Website Checklist for Filmmakers FREE Workshop Available "How to Consistently Earn Over $100k Per Year in Video Production While Working Less Than 40 Hours Per Week" Join the Grow Your Video Business Facebook Group Find Dan Tyre online HubSpot's Free Website Grader HubSpot's Growth Grader Follow Dan Tyre on Instagram | Facebook | Twitter Connect with Dan Tyre on LinkedIn Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram What's your question for the podcast? Share a video or audio response! Check out the full show notes page If you haven't already, we'd love it if you would take 1 minute to leave us a review on iTunes!
Sean McPeak joins Matt Lionetti and The Broke Agent to discuss what it's like working with Ryan Serhant, why he throws theme parties at his listings, how to get leads on LinkedIn, and the strategy he uses to get influencers—including a dog—to make his listing videos go viral. 55,000+ agents choose BoomTown over any other competitor to make success easy. The best CRM in the game. Learn more about BoomTown and get equipped with all the tools you need. Try BoomTown now: https://bit.ly/BoomTownROI BAMx – Your Real Estate Marketplace: https://bamx.uscreen.io/pages/subscribe Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka Subscribe to BAM Newsletter: https://mailchi.mp/nowbam/the-best-newsletter-in-real-estate Matt Lionetti: https://www.instagram.com/matt.lionetti/ The Broke Agent: https://www.instagram.com/thebrokeagent/ Sean McPeak: https://www.instagram.com/sean_mcpeak/ Listen and Subscribe: Apple Podcasts: https://podcasts.apple.com/us/podcast/over-ask/id1547905792 Timestamps: 00:00–00:39 Intro 01:36 From IT/tech support to real estate (via Craigslist) 04:05 “Were you with Ryan right away—or how did that all happen?” 08:33 “Did you already have your team when you joined Serhant?” 10:24 “How do you go after new development listings?” 11:26 “What did you do to get the first one?” 12:20 “How do you specialize in struggling properties? What do you do differently?” 13:54 Sean's process for working with influencers to promote his listings 16:43 “What did the dog post on its Stories or feed.” 19:33 “I wonder if this influencer route would work for agents not in NY or L.A….” 26:43 The power of trendjacking events and open houses with creative themes 40:38 Sean's posting strategy for LinkedIn and the clients he's attracting with it? 47:39 “Is there anything you can't do at Serhant?” # # #
The A Game Podcast: Real Estate Investing For Entrepreneurs
Join Nick Lamagna as he welcomes guest Bob Mcintosh, founder of 3 Degrees Consulting and a wizard of digital marketing for entrepreneurs and real estate professionals. Bob went from a video game programmer to testing bank security systems, traveled around the world and found real estate investing which became a catalyst in his life. He is now a #1 best selling Amazon author and host of the podcast of the same name "Get of your own way," a business owner, and an entrepreneur. He has extensive expertise in the areas of mindset, real estate investing, internet marketing, sales funnels, and online businesses. He is a social media and marketing expert spending over 4000 hours on stages and helping tens of thousands of entrepreneurs and real estate professionals. He created Velocity CRM and has found many ways to simplify marketing and management of leads in a complicated industry so you can focus on revenue generating activities. He has been published on ABC News, CBS News, Fox News, NBC News, Yahoo News, Small Business Trendsetters, The Money Show, The Miami Herald and Wall Street Select. If you're looking for the magic spell that will amplify your lead generation, revenue, business and customer attention, then you will love this episode with Bob Mcintosh! Topics for this episode include: ✅ What is the best social media platform for real estate investors ✅ SEO vs PPC to generate real estate leads ✅ How to be more productive and profitable using social media ✅ How many times should you contact a seller before closing a deal? ✅ What is the key to a great CRM ✅ How to get more deals without big changes in your current business ➡️ More! See the show notes to connect with all things Bob Text Nick "Real Estate" to do deals together whether you are new or experienced at (516) 540-5733 Connect with Bob: thebobmcintosh.com go3dc.com Bob Mcintosh on Instagram Bob Mcintosh on LinkedIn Bob McIntosh on Facebook --- Connect with Nick Lamagna www.nicknicknick.com Text Nick (516)540-5733 Connect on ALL Social Media and Podcast Platforms Here FREE Checklist on how to bring more value to your buyers
By the time Russell Lester landed inside Intuit's department of analysis in 2009, the unremarkable career path on which he had first set out nearly 10 years earlier had become brimming with possibilities. Back in the early 2000s, Lester tells us, he was hired by the company Harland Clarke (now Vericast) as an analyst specializing in customer information and insights. “This was not traditional finance, and I was sort of tiptoeing around what we would broadly call ‘analytics' today,” remembers Lester, who notes that his adeptness with data analysis eventually resulted in his assignment to a role responsible for pioneering the company's performance management discipline, which subsequently helped to open the door to Harland's financial planning and analysis function. At the time when a recruiter for Intuit called, Lester was responsible for overseeing Harland's FP&A discipline. It seemed that one of Intuit's divisional presidents was seeking to hire a senior finance executive with a distinguished data insight and analysis resume. “I had the FP&A background, and at the same time it was clear that I had been involved with things that touch the customer as well as the go-to-market team,” recalls Lester, whose career at Intuit is notable in part for his inclusion on the due diligence team involved in the headline-grabbing sale of Intuit's financial services data insight division to private equity firm Thoma Bravo for more than $1 billion. No longer an anomaly, Lester's customer-centric, data insight resume was now capable of opening doors to both senior finance and operational roles. In 2017, Lester accepted a VP of marketing operations position with Keap, a CRM applications vendor that immediately tasked him with establishing a single source of truth for data across the organization. It wasn't long before Lester's world was once again intersecting with the finance function, a development that eventually led to broader planning and analysis responsibilities across both operations and finance. A couple of years later, Keap found itself in search of a new finance leader—a development that Lester was monitoring somewhat passively until a mentor challenged him to throw his hat in the ring. “He told me that he thought that I was already ‘doing the work' and that I should have a conversation with board—so I did,” explains Lester, who would be named CFO of Keap in early 2020. Reflecting on the career path behind him, Lester can't help but draw our attention to the quarries of customer information that he once mined daily. Says Lester: “We all perhaps have heard the advice ‘Connect yourself to numbers, and you will always have a job.' Well, someone once told me: ‘Connect yourself to the customer, and you will never go hungry.'” –Jack Sweeney
Is the newest technology necessary for success in the roofing business? Is there a place for AI in our industry? Maybe it's time for you to uplevel your sales process and marketing efforts with new, exciting technology, and that's our focus for this episode. Our guest is a self-proclaimed computer and technology nerd who just happened to find his happy place in a profession he never imagined for himself, the roofing business. Join us for helpful insights and information from today's guest! Stephen Knuth is a highly skilled roofing sales professional currently serving as Director of Sales at Quality Discount Roofing in Jacksonville, Florida. Stephen's company came to our attention when they won the prestigious 2023 Innovator of the Year Pinnacle Award at the Owens Corning Platinum Conference. With a background in the tech business, Stephen brings proven systems and processes and meticulous attention to detail to every project he undertakes, ensuring exceptional quality and customer satisfaction. In this episode, Stephen shares how Quality Discount Roofing is handling changes and updates to the ever-changing automation processes that are the key to their success and profitability. Before we jump into our interview with Stephen, I want to share a clip from our mastermind group this week in which John DeLaurier shares more about his sales process. In our mastermind group, we currently have eight contractors who meet once each month, and we have a great time as we learn from each other. Maybe our mastermind is the right fit for you! Visit our Contact page at theroofershow.com to learn more! What you'll hear in this episode: How Stephen learned the ropes of roofing sales the hard way How Quality Discount Roofing has implemented more technology available through their CRM system, AccuLynx Why even the latest and greatest technology is worthless unless you utilize it How the roofing business is learning to implement AI tools like ChatGPT Why Google SEO is HUGE for any roofing contractor–but it has to be used in the right way Stephen's take on marketing with a targeted net, spending marketing dollars aimed at the ideal customer, and using a specific and consistent sales process Why the customer experience is everything in the roofing business (Every touch by your staff should have the end goal of a 5-star review from a great customer experience!) Resources: Time is running out! Are you eligible for the Employee Retention Credit (ERC)? Visit www.rpcfinancial.com to find out! Do you need help with your books? We have a certified Quickbooks pro who is waiting to help you! Email John or Dave or contact us on Instagram for more information! Connect with John DeLaurier: www.calldrr.com, Instagram, and Facebook Connect with Dave via text message: 510-612-1450 Let me know if you'd like to join one of our new Mastermind groups for contractors. Email me: email@example.com or visit The Roofer Mastermind to sign up. Download my FREE 1-Page Business Plan template at www.theroofershow.com. Contact me about one-on-one coaching at www.theroofercoach.com. We need reviews of the podcast! Please leave a five-star review. It matters! Vetted Sponsors of the Roofer Show Check out the programs that will help you gain confidence in your sales process, become a better leader, and build a winning sales team at Salestransformationgroup.com/roofershow Tee up the sale and make a great first impression by having a friendly, professional receptionist answer your phone with Ruby Receptionists. Use this link for up to $150 off your first month's service! get.ruby.com/theroofercoach Be the modern-day contractor! We help you leverage technology to generate, organize and maximize commercial roofing leads. Find out more about Peak Leads at Peakleads.io. Automate your systems and do follow-ups better! Check out ProLine and use promo code “Dave50” for 50% off your first month's service!
New reps and veteran sellers alike are looking for the missing piece in their sales game – look no further. In this electrifying interview, your host Donald Kelly speaks with Amanda Holmes, CEO of Chet Holmes International, about how her finger-on-the-pulse approach connects with the foundational elements of her father's work (The Ultimate Sales Machine) to bring us into the future of selling. What is a Dream 100? There is always a smaller number of better buyers than there are buyers. Selling to your better buyers is smarter and cheaper than selling to anyone else. When he was a seller, Chet Holmes spent his energy focusing on his ideal clients rather than selling to 20,000 prospects. “In your face, in your space, in your place.” Chet Holmes used a lot of marketing tactics WITHOUT spamming. Aim to be interested instead of interesting! Identify YOUR Dream 100 Start by going through your contacts and identifying the people who could be in your Dream 100 – without social media. Don't get overwhelmed – start with a Dream 5 or Dream 10! Place your focus there, and build on it. 3 Dream 100 DON'Ts It doesn't need to be “100”. The most important thing to do is find your better buyers – the customers who are really right for you. It doesn't need to be people outside of your sphere. After looking through your contacts, check your social media, your CRM (customer relationship management), and other places in your SOI (sphere of influence). Bigger isn't always better. Even if big accounts bring in a lot of money, they may not be profitable, and they may not need you. You may not like working with them, which makes them NOT a dream client! “My father was a fifth-degree blackbelt. He realized that there are only so many ways that you kick or you punch, and it's just a matter of practicing these things over, and over, and over again. He's famous for the saying, ‘Mastery isn't about doing 4,000 different things, it's about doing 12 things 4,000 times.” – Amanda Holmes Resources http://ultimatesalesmachine.com (Chapter 4 of the book is free!) Reach out to Amanda directly @amanditaholmes on Instagram Sponsorship Offers This episode is brought to you in part by LinkedIn. Are you struggling to close deals? Cold outreach wastes the buyer and seller's time at every stage, especially when sellers are using shallow and outdated data. Your organization can overcome these challenges with technology that translates comprehensive, high-quality buyer data into real-time insights. These deeper insights empower sales reps and teams to adopt the habits of top performers, which leads to better outcomes - like more pipelines, higher win rates, and larger deals. We call this Deep Sale. And we've built the first deep sales platform with the next generation of LinkedIn Sales Navigator. Try LinkedIn Sales Navigator and get a sixty-day free trial at linkedin.com/tse. 2. This episode is brought to you in part by TSE Sales Foundation. I think we can all agree that sales should be fun. However, many times, we find ourselves in a quagmire where we're not progressing and deals are not going the way that they should. This is why we created TSE Sales Foundation. It's a program designed to help sales professionals just like you master the fundamentals of sales so they can radically improve their sales pipeline and close more deals. To find out more about TSE Sales Foundation and our next start date, simply go to thesalesevangelist.com/foundation. Credits As one of our podcast listeners, we value your opinion and always want to improve the quality of our show. Complete our two-minute survey here: thesalesevangelist.com/survey. We'd love for you to join us for our next episodes by tuning in on Apple Podcast, Google Podcast, Stitcher, or Spotify. Audio provided by Free SFX, Soundstripe, and Bensound. Other songs used in the episodes are as follows: The Organ Grinder written by Bradley Jay Hill, performed by Bright Seed, and Produced by Brightseed and Hill.
Welcome to another thrilling episode of the "In The Den Podcast" featuring CJ Bachmann and our esteemed guest, Sarah Ghirardo, the Senior Marketing Operations at ServiceTitan and the Chair of LadyTitans! In this captivating discussion, we delve into the world of ServiceTitan, a leading software platform that's revolutionizing the way home service businesses grow and operate. Sarah shares her insights on how ServiceTitan's Marketing Pro and robust CRM tools are helping businesses overcome growth challenges and scale successfully. Role of Marketing Pro in Business GrowthOvercoming Home Service Business StrugglesHow CRMs Can Propel Business Growth
Do you fear that you are amongst the most hated professions as a real estate agent? If so, you are not alone. Many agents face the challenge of overcoming negative perceptions and stereotypes in the industry. In fact, real estate agents ranked as the second-most-hated profession, right behind politicians. Why is this the case? What causes such animosity towards those who help people buy and sell homes?On this week's episode of the Massive Agent Podcast, host Dustin Brohm explores the four main reasons why real estate agents are so often disliked. One of the primary reasons is poor communication skills. Many agents fail to effectively communicate with clients and colleagues, leading to frustration and confusion. Another factor is a lack of transparency in the industry. Clients often feel like they are kept in the dark about important details and information regarding their transaction.Despite these negative perceptions, real estate agents do not have to be hated. In fact, by being proactive and transparent with clients, agents have the potential to change the way people view their profession. By improving communication skills and being more upfront about the buying and selling process, agents can build trust and form long-lasting relationships with clients. So, do you want to be a hated real estate agent, or a respected and trusted professional in your community?Please help Dustin raise $100K by June 2nd for the Leukemia & Lymphoma Society (LLS): www.MassiveGiving.comGet your ticket to the Agent Rise Summit in Fort Meyers, FL, May 21-23: https://agentrisecoaching.com/summitProud member of the Broke Agent Media network***********************Sponsored by: Follow Up Boss, the CRM of choice for agents ready to scale quickly. Massive Agent listeners get a FREE 30 Day trial (no CC required!!) CLICK HERE***********************Recommended:Witly: the fully automated Facebook Ad management system for real estate agents and loan officers. Get a 14 day free trial HEREShop my Amazon Store: podcasting equipment, my favorite books, cool stuff for REALTORS®, etcMassive Agent Society: I built the coaching program that real estate agents like you have wanted your entire career. Join the Society HEREBuzzsprout: Starting a podcast? Host your show with the same platform we use. Affordable, user-friendly podcast hosting for real estate agents - New users get a $20 Amazon Gift Card Apply Here for 1 on 1 private coaching with Dustin Brohm personally: https://massiveagentpodcast.com/privateApply Here for 1 on 1 private coaching with Dustin Brohm personally: https://massiveagentpodcast.com/privateApply Here for 1 on 1 private coaching with Dustin Brohm personally: https://massiveagentpodcast.com/private
Is strategy something you're thinking about when it comes to the speaking events you're pitching or securing? Jordan Gill joins us to share how you can leverage your speaking engagements based on your business needs—and they don't always have to be the same. Listen in as she explains the value of building connections, having a referral network, and tracking important data!The Business-First Creatives Podcast is brought to you by CRM and Dubsado expert Colie James. Join Colie each week as she discuss how to build a business that brings you joy and a paycheck! From business advice with fellow entrepreneurs to sharing automation tips and tricks, Colie and her guests are sharing industry trends and resources, along with a little bit of sarcasm.Review the show notes and transcript at coliejames.com/episode-058/Want to avoid a blank screen while setting up your Dubsado templates? Steal mine
The go-to-market is all about connecting with your customers to buy your product or service. Who better to facilitate this than a Chief Marketing Officer? In this episode, Vijay Damojipurapu sits down with James Kessinger to discuss the vital role of the CMO in the go-to-market. James is the CMO of Hushly. Prior to that, he has been charting the waters of his career in the field of marketing, customer success, partnerships, revenue ops, and sales. He takes us across his journey and imparts great insights into a CMO's approach under this strategy. James shares how he has shaped the go-to-market at Hushly and how it has evolved since taking on the role. He also talks about some of the go-to-market successes and failures he has observed, especially among marketers. Full of helpful information from his rich experience, James gives a great show to help you bring your strategy to success. Tune in to not miss out!
The Competitive Enablement Show
Salesforce VP of Competitive Intelligence Dan Hamilton joins host Adam McQueen in sunny Scottsdale to talk about how the competitive intelligence team at Salesforce gets their hands dirty in deal support and impacts change across the entire organization. Dan and Adam dive into taking action on messy CRM data, how Salesforce CI keeps focus and makes the biggest impact and the importance of providing deal support as a compete function. Timestamps:(00:02) Intro with Ben and Adam(02:18) Meet Dan Hamilton(03:14) How to keep focused and make an impact(06:33) Dan's first win story in compete(08:38) The five-year strategy versus winning deals today(13:53) Showing leadership just how bad a situation is(16:44) The biggest mistake Dan's made in his career(19:52) Why hands-on deal support is essential for compete teams(24:49) How Dan's compete team impacts customer retentionTeam:Host: Adam McQueenProducer: Ben RonaldPost Production: Grayson OttenbreitAudio Editor: Michael PanesMusic CreditsIntro Music: The Podcast Intro by Music UnlimtedRapid-Fire Music: Los Angeles by MuzaproductionAbout Klue:Klue provides a lens into your competitor's world, continuously updating and connecting dots to help you win more business. It's a new way to capture, manage, and communicate market insights from the web and across the company, in platforms your team already uses.
Don Fowler is a Business Development Leader, Software Executive, and Entrepreneur. He serves as Co-Founder and Chief Business Development Officer at Realeflow, a Real Estate Data and CRM provider. Don is focused on growing mass software adoption through strategic partnerships. Don is also very involved with the development and growth of Realeflow's Artificial Intelligence data program, where Realeflow can predict off market home sales before they happen. Don is a loving husband and father of 3 who enjoys time on the boat, beach, pool or lake with his family. What you'll learn about in this episode: How Don utilizes AI to process data to help real estate investors find qualified sellers How AI finds correlations in data to identify the best homeowners to target What types of filters you can use to customize the type of seller you want to find Why you need to be set up to handle volume before you begin to target quality leads How to utilize Realeflow to identify deals closing in your area to understand where the activity is happening Resources: Sign up for a Free Mentor Panning Session: https://www.ronlegrand.com/mentoring-application/?cid=TMP Free Training: www.Thementorpodcast.com/terms Get Ron's $599 Wholesaling course for FREE when you join his Gold Club for ONLY $59 a month! –https://thementorpodcast.com/GC142 TheMentorPodcast.com/leads
2Bobs - with David C. Baker and Blair Enns
A lot has changed since Blair wrote his article about seven mistakes he sees creative firms make with CRM years ago, and David wants to know why Excel isn't a good tool for managing sales leads.
Over the past year, the sibling legal technology companies MyCase and LawPay have published a series of reports on law practice, including benchmark reports based on anonymized data from the two companies' customers, as well as an in-depth 2022 year-end legal industry report, based on a survey of over 2,300 legal professionals. Together, they provide an in-depth look at the state of legal practice in the wake of the pandemic. All of the reports were written by Nicole Black, who joins host Bob Ambrogi on this episode to share the findings from these reports and the picture they paint of how the pandemic has transformed the practice of law, particularly for solo and smaller firm lawyers. Black is head of SME and external education at MyCase, as well as an author and legal tech journalist, who writes regular columns for Above the Law, The ABA Journal, and The Daily Record. Among the topics they discuss are the overall state of solo and small firm practices, the pandemic's impact on firm's financial health, the pandemic's impact on legal tech adoption, the types of software lawyers find most important, the remote-working tools most used by lawyers, the significant increase in the use of online payments, lawyer productivity rates, the advantages of “passive” timekeeping, and much more. Thank You To Our Sponsors This episode of LawNext is generously made possible by our sponsors. We appreciate their support and hope you will check them out. Lawmatics, providing legal client intake, law practice CRM, marketing automation, legal billing, document management, and much more, all in one easy-to-use law practice software. Nota, the online business banking platform designed specifically for solo and small law firms. Paradigm, home to the practice management platforms PracticePanther, Bill4Time, MerusCase and LollyLaw; the e-payments platform Headnote; and the legal accounting software TrustBooks. Sage Timeslips, trusted by solo and small firms for nearly four decades, offers robust functionality, customizable reports, and the ability to capture time and expenses on the go. If you enjoy listening to LawNext, please leave us a review wherever you listen to podcasts.
When a business offers you multiple ways to work with them, how do you choose the best option for you? In this solo episode, Colie discusses whether or not finances should be the basis for that purchasing decision.The Business-First Creatives Podcast is brought to you by CRM and Dubsado expert Colie James. Join Colie each week as she discuss how to build a business that brings you joy and a paycheck! From business advice with fellow entrepreneurs to sharing automation tips and tricks, Colie and her guests are sharing industry trends and resources, along with a little bit of sarcasm.Are you loving these solo episodes? Hit me up on Instagram and let me know or leave a review wherever you listen to this podcast
Matt Lionetti and The Broke Agent tackle your most controversial comments, things they hate about the industry, and tips for consistently growing your content. 55,000+ agents choose BoomTown over any other competitor to make success easy. The best CRM in the game. Learn more about BoomTown and get equipped with all the tools you need. Try BoomTown now: https://bit.ly/BoomTownROI BAMx – Your go-to platform for on-demand real estate education: https://bamx.uscreen.io/pages/subscribe Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka Subscribe to BAM Newsletter: https://mailchi.mp/nowbam/the-best-newsletter-in-real-estate Matt Lionetti: https://www.instagram.com/matt.lionetti/ The Broke Agent: https://www.instagram.com/thebrokeagent/ Listen and Subscribe: Apple Podcasts: https://podcasts.apple.com/us/podcast/over-ask/id1547905792 Timestamps: 00:00–00:23 Intro 00:23 Reactions and opinions on interviewing restaurant owners 07:25 What we think of the term, “digital mayor” 11:10 We don't have to agree on everything; opinions are not personal attacks 13:50 Criticism is necessary for content to improve. 15:55 You can disagree with us without attacking someone's character 19:37 Instagram handles with “Buying with,” brokerage names, etc. 23:55 The “rockstar agent” 25:15 “You guys are just doing stuff for clickbait.” 29:23 Double-ending deals 34:27 Matt and Anna's real estate commercial # # #
The quality of the customer service experience that you provide is equally as important as the quality of the work that you produce. On the show today I talk with customer service expert Shep Hyken about how to create a truly remarkable customer service experience in your business. Customer service is not simply a department within your business, it's a philosophy that should permeate every step of your customer service journey. Every single interaction between your business and your client speaks to the level at which you care for your client. Be intentional to meet client expectations in all of these interactions to show that you care. This type of customer service will lead to more loyal customers than you would ever imagine! Key Takeaways The quality of what you produce means nothing if you have no clients to pay for what you produce. Care more about the client rather than making the sale. This will lead to healthy, loyal relationships and also to more closed deals. Become service aware and evaluate every client touchpoint in your business to make sure you are meeting client expectations. Meeting expectations every time will create a truly remarkable experience for your client. About Shep Hyken Shep Hyken is a customer service and experience expert and the Chief Amazement Officer of Shepard Presentations. He is a New York Times and Wall Street Journal bestselling author of eight books and has been inducted into the National Speakers Association Hall of Fame for lifetime achievement in the speaking profession. His articles have been published in hundreds of publications, including Forbes, and he has been quoted in the New York Times, Inc, Real Simple, Wall Street Journal, USA Today, and more. Shep works with companies and organizations that want to build loyal relationships with their customers and employees. In This Episode [00:00] Welcome to the show! [03:09] Meet Shep Hyken [05:47] Where to start with customer service [10:24] Great customer service within healthy boundaries [14:34] How to stand out [19:28] Importance of a CRM [21:23] Be aware of opportunities [25:47] Using video to create amazing customer service experiences [28:21] Human centered communication [37:53] Connect with Shep Hyken [38:16] Outro Quotes “Being intentional means you're aware of the opportunities you have to create that experience.” [07:39] - Shep Hyken “Customer service is not a department, it's a philosophy.” [15:16] - Shep Hyken “Nobody ever became truly successful by being mediocre and average” [16:51] - Shep Hyken “It's not about being over the top. It's about doing and meeting the expectation” [17:29] - Shep Hyken Links Get the The Lead Machine: Website Checklist for Filmmakers FREE Workshop Available "How to Consistently Earn Over $100k Per Year in Video Production While Working Less Than 40 Hours Per Week" Join the Grow Your Video Business Facebook Group Find Shep Hyken online Read The 2023 ACA Study Connect with Shep Hyken on LinkedIn Follow Shep Hyken on Instagram | Facebook | Twitter Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram What's your question for the podcast? Share a video or audio response! Check out the full show notes page If you haven't already, we'd love it if you would take 1 minute to leave us a review on iTunes!
Karishma Lalwani, Senior Director of Product Management, Platform Scalability Apps is a technology leader, keynote speaker, early startup investor and a mentor at Salesforce, a top cloud CRM software company. She has over 18 years of international work experience working in India, UK and US (where she currently resides) helping enterprises design and build software applications to digitise their business. She is a mother of two young kids, a 5 year old boy and a newborn girl. She believes in servant leadership philosophy built on the belief that the most effective leaders strive to serve others, rather than accrue power or take control.
Business growth and nature have more in common than meets the eye.Let's explore the parallels between the seasons of nature and the cycles of business. Nature experiences a continuous cycle of change, from the blooms of spring to the harvest of autumn, and finally the hibernation of winter. Similarly, businesses experience their own set of seasons, from the growth and expansion of a startup to the challenges of sustaining success in a competitive market.But what can we learn from nature's changing seasons, and how can you apply those lessons to your businesses? In this episode, we'll dive into the different stages of business growth, the challenges that come with each phase, and strategies for adapting to change.Check out what you'll learn:Life and business growth aren't all roses. In order to enjoy those sweet smelling flowers you need to put in the effort and give the plant exactly what it needs: nutrients, water, sunlight, and eventually rest.When life's circumstances force you and your business into a winter hibernation, and what that can look like for you.How you can use the various seasons of your business for expansion, downsizing, and shifting when you see changes in the industry, your interests alter, so that you're able to adapt accordingly. Links and resources mentioned in this episode:Get on the waitlist for IN Demand Signature Speech NOW!Follow me on Instagram: @laurieann.murabitoClick and read more into over on my website.If you're looking for support to grow your business faster, get fully booked and profitable, schedule a call to explore if you'd be a good fit for one of my coaching programs. Make sure you hit SUBSCRIBE so you don't miss out on any of my episodes.Feel free to DM me, I'd love to continue the conversation and get to know you and hear your story.Thank you for listening,Laurie-Ann This episode is brought to you by Sales Edge, the all you need all in one platform to run your successful business. Email marketing, unlimited courses, websites, memberships, landing pages, social media scheduler, CRM, and more for one low monthly price. It's my one solution to ALL of my business needs. Try it here.
Business has changed and it's scary. What do you do in a downturn market? You go back to the basics, because there is still a lot of money to be made now.Three Things You'll Learn in This EpisodeThe basics of marketing in this economy.What you're doing wrong right now.Why this market is so scary, but doesn't have to be.ResourceCheck Out The Locker RoomReal Estate Marketing DudeThe Listing Advocate (Earn more listings!)REMD on YouTubeREMD on InstagramTranscript:So how do you track new business? You constantly don't have to chase it. Hi, I'm Mike Cuevas to real estate marketing. And this podcast is all about building a strong personal brand people have come to know, like trust and most importantly, refer. But remember, it is not their job to remember what you do for a living. It's your job to remind them. Let's get startedwhat is up ladies and gentlemen, welcome another episode of the real estate marketing dude, podcast, folks, we are gonna get back to some basics today.People are wondering what the hell do I do? What should I do in business isn't the same as it was 18 months ago, we don't know what the hell's going on anymore. And people are like, freaking out. Chill, dude, these are the best brand building opportunities to take share and territory than ever. But I understand it's very scary for a lot of people right now. Because reality is most of you have never seen a shift. None of you guys have seen a down market to the tune of about 85% of you. And if you've never seen a down market, you're probably shitting your pants right now and rightfully so. So what we're gonna be chatting about today is what do you do in a down market, this will be my second and a half one, I believe in my career. And we're gonna give you guys some very, very basic advice. But it is basic. And unfortunately, what we're chatting about today is you got to go back to the basics. One of the gurus I followed when I first started my career, I think, as Craig forte, who said, You must be brilliant at the basics. You got to be brilliant at the basics. And I think that's correct, but if not, whoever it is, thanks.I still think about that. And it's absolutely true. The big teams out there right now and there's a lot of you guys are listening to this, you're getting your ass kicked right now that $20,000 of ad spend, you've been spending monthly? Well, the ROI isn't converting the same way it is because when there is a market shift, what you can't control are consumer habits. And that's exactly why today's episode is gonna be going back to the fucking basics. So without further ado, we have Mr. Jake Dixon on the show today, Jake runs the locker room, which is a coaching company, a really kick ass coach, coaching company, very bottom of the line guy and he's dealing with this in all markets across the country, because they have students everywhere. And I think what you're going to get today is a lot of insight on what you should be doing right now. So quit freaking out, grab your pen. Stop running on your treadmill and listen to what Jake says Jake, how you doing, dude? Doing great, Mike. Glad to be here, man. Let's rock and roll. Thanks for coming on the show here. Why don't you tell everyone a little bit about yourself? Jake's a dude.I'd say why don't you Tom, how'd you get your why you guys have so many coaching students? Why should ever listen to you? Well, you guys been doing? Yeah, I'm gonna dudes. Dude. I'm a coach dude with the marketing dude, what a great combo here. So yeah, my quick background is I played college and professional baseball. Hence inspiration for come coming up with the locker room, a lot of symbolism, a lot of sports analogies, some of which I'm sure I'm gonna drop on you and your audience today. But we specialize in working with broker owners team leads, as well as the agents who we feel are underserved I lovingly refer to as the blue ocean, which are any agents launching their careers, their dual career, they're selling fewer than 24 homes per year. That's right Blue Ocean Strategy book. And that is that's our bread and butter. There's plenty of coaching options out there for the mega mega superstar agents and producing agents. And we can serve you as well. But our messaging and our specialization is really birthed the newer, lesser producing crowd that wants to level up. I remember when I first got into real estate, I was doing a keg stand. And then a week later walking down Michigan Avenue wearing a suit and I'm like what the fuck just happened. And I joined a company that was called home touch. They're out of business since but we had a kiosk and water tower mall right next to Fannie Mae chocolates. And if you've ever been to water tower mall, it's a tourist trap. And there's a lot of people now you might not be able to walk through there without getting mugged. But that's a different story.And I sold my first four, six houses right off the floor. And it was we'd have listings, sitting there, right? And listings would just be sitting there. And then people would stop and be like, Oh, what's that worth just certain note the same concept as a window shopping when you walk past the real estate office in a place you've never been to before you always say hey, what does that house going for here? Right? So it was very easy to have these conversations and I was only 22. But instantly I knew the name of the game was having conversations because of that. Right? And that's so basic, and the gurus will tell us so you're one more note away from your next Yes, the way I look at content creation brand and all that as your own more view away from your next referral and our client because 10 to 15% of the people that see your shit, they're moving and 100% of them have referral for you guys. So my version of going back to basics is always go back to the basics if not everyone you know that knows of that you'd invite to your wedding or funeral with an unlimited budget doesn't know the fact that you're in real estate. That's what I mean. Go back to the basics. Now. How hard is it? I've never understood this real estate. I can't get business I can't get business. How hard is it just inlet the with Facebook IIemail, social media just know the let the people 100 to 200 people that you would say hello to in the grocery store. How hard is it to remind them? You're in real estate? This isn't rocket science.No, you're exactly right. And that's why we say here our motto at lockerroom is real estate's a contact sport, it's time to get your jersey 30. Some of you are going home every day without a speck of dirt to be shown for on that jersey. And so, to emphasize the point you're making there, you're absolutely right, right. We have something a concept here something crunchy, maybe called the five to 25 challenge. All we've done is repackage something that otherwise becomes numb and unsexy and made it sexy again, because I can beat you over the head, like every other person about lead generation and making your contacts. But we just repurposed it, calling it the five to 25 challenge. So math majors out there. Here's what that is. It's five contacts a day for five days a week, over, let's say, 50 weeks out of the year. Anybody can do that. I don't care if you're launching your new business, your dual career are you the busiest superstar mega producer out there, you can have five intentional conversations every day, no excuses. So that's 1250 Real Estate conversations over the course of the year. And I've been tracking this religiously now for seven years. And again, keep in mind my audience, but I see consistently a 2% conversion rate meaning for every 50 people I talk to, it will yield me one new piece of business. So what's 1250 Real Estate conversations times 2%? Right? You guessed it 2525 sales in a year puts you now in the top three to 5% of producers according to Nar put that on your fridge, you know? And yeah, what am I gonna talk about? I can't just call people to say, What am I gonna say, Jake? Well, that's a problem. Mike, you know this as well, as I do is I work with so many agents who say, Well, I've already talked to everybody I know. And I call bullshit because what you actually have done is you cherry, pick your database, show me your your phone contacts, and then show me all the friends and people you have on your social media. You mean to tell me you talk to every single person, highly unlikely what you've actually done is just cherry pick your database, because you're so busy on or worried about what am I supposed to say? So it's not a contact issue. It's a skill set issue, which is scripts and dialogues and having the confidence to go speak with people. I hear that all the time people like, especially with content creation, like Dude, I'm not gonna send that video. On Facebook. Everyone already knows I'm in real estate. I'm like, Oh, really? How many deals did you last year, because I break down the math for and here you guys can break down the math, if you're sitting at home too. And how many deals you do last year, they'll say 12 how many friends you have on Facebook 1000? Well, out of those 1000 Friends 100 250 of them fucking moved. But all 1000 of them had a referral for you that you failed to get. And you're telling me you only did 12 transactions over the course of your lifetime. 80% of the people who moved us the first person they met.What are you talking about? The numbers don't add up, right? That's basics. That's basics. It's being everybody's looking for the shiny object get rich, quick pill. And the reality is, last time I checked, unless you want a robot or artificial intelligence mechanism to replace you. We just got to get back to the basics, which is what this is all about. I equate this to a former life when I used to give young kids baseball lessons, right? Again, I have a significant background in sports like, and so I would teach a 12 year old for example, the same way I taught that kid how to grip a bat or hold that baseball properly,is literally the same thing those guys on TV are doing earning millions of dollars a year. They're the best at what they do. Okay, so So the bottom line is this. If it's true in baseball, I've got to be I've got to be led to believe it's true in the sport called Real Estate that the fundamentals don't change, the fundamentals stay the same, right? It's just that the game speeds up. So instead of that kid throwing 55 miles an hour in Little League, now they're throwing 95 miles an hour in the major leagues. But guess what, the grip and the how they hold the bat is the same. So agents the same way you close 12 homes per year is the exact same thing it takes you to close 112 homes per per year, you just need to master the fundamentals. And then notice that the game speeds up but the game and the fundamentals don't change themselves.I gotta take a quick interruption here. Just to show how on brand Jake is and he doesn't catch us if you're not watching us on video. He's got a locker, like a gym locker behind him. And when we're talking about brand and all of this stuff not to interrupt as Carson has had to bring this up is that he's living it like he's not scared to do it. The way he's talking. He's using like all these analogies and I guarantee you that that's has a ton to do and people I feel like I get you dude, you know, but he's not not being himself at the same time. So when people are like, Hey, I don't know what to talk about. When I have these conversations. It's like what do you mean you don't know what to talk about? What do you an introvert. Like you just call someone up and say what's up? I would call up like my frat bros and be like, hey,What's up, dude? What are you doing? And you just say, I've been talking to you I'm in the car, like realtors are in the car for like two hours a day, dude. Like just I would just call people up, like what's going on bro? And then eventually, during that conversation, you're like, so How's work going?And then they're like, Oh, how's it going with you? I just sold the house. Oh, yeah, it's just that constant reiteration. And you never know. And then you're right. Like, what you'll find is like 10% of people, most people don't know they're moving yet to guys this year. Like, you gotta admit it. Some of these some of these people in here relate in yourrelationships and your your database are going to be getting pregnant, they didn't mean to. Right, some of them are going to be like getting sick or losing their jobs, bucks, none of them are going to sell their damn companies, and they're going to want to upgrade, right? So it's just you don't know where it is. But what happens is that when somebody wants to freakin move, 80% of them hire the first person they meet with. And nobody wants to talk about real estate all day long, until they're in the market ready to buy or sell. But that doesn't mean you can't be talking100% Man, I'm doing a class coming up. And it's called CRMs, but not what you think. And of course, I just like to have fun with people and mess with them. But so CRM is an acronym, because I get asked all the time, what's it going to take to make it through this market or, you know, survive, and whatever. So I put in an acronym CRM. So it's consistency. Number one, consistency. Number two is relationships. Number three is market knowledge. And number four, the s, of course, is skill set. If you master those things, and implement those things now, or whatever the cyclical industry is doing, you're gonna be just fine. And that's kind of what we're talking about getting back to the back to the basis, it's not necessarily the shiny technology object. Mice version of CRMs is consistency relationships, understanding the market knowledge and skill set development. Yep, go there. I think that, like, if we're, what we're really going here is like you're working on a business, you're working on your brand is what it comes down to. It's not chasing a bunch of leads, guys, like that's gonna burn you out, especially in a market like this. You know, like, I'm gonna assume that. I mean, we're about to see two more bank failures coming up. fads retarded, and they they're raising interest rates, and they're causing these bank failures that gets the writing's on the wall.And I don't know, I don't know what's gonna happen. But there's an opportunity there, right? No one's talking about that right now on social. So like, what kind of conversations can you have on a brand? Well, I'm just gonna talk about current events.You know what I mean? Like that, there's so many ways you can go out and do it. But the other thing you want to think about in times like these is that so many people are very quiet right now. And that's why you want to be very loud. And in a shift, that's where the opportunity is, you could take territory and territory doesn't have to be physical territories attention, guys. And the more attention you have, the more territory you're gonna get, and more people know you are then the more conversations you have, like we're talking about. And it's nice when you have these conversations, and you do them with content or you reach out one on one, whatever it is. You're building a brand at the same time. It doesn't happen overnight. Jake wasn't an all star pitchers first round were you Jake. I mean, I'd like to think I was maybe in my head, but hell no, it took a lot of work alot of reps. No, I love what you're saying there because it's it goes back to being human. We are human beings and stop making it weird. Like, dude, sometimes the word lead generator prospect freaks people out. I don't know, I'm just a small town, dude, from the sticks of Illinois. To me, it's going out and making friends and having real conversations. Congratulations, you lead generated because in a normal conversation, which means it's back and forth. If you ask somebody enough questions, they're bound to ask you back something like how are you or how's your business? That's when the real estate Gods open up the clouds and it's your chance not to blow it. And because you can subtly input something about real estate, like you said, here's another little little trick on words, one of our coaches, which I thought was genius, recently was targeting this the subject of like, well, what am I supposed to say, you know, I can't just call him when I need something and beat him over the head with who do you know, look at a buy, sell, invest in real estate. That's the worst. I hate that. Don't do that. Please, just stop doing that. Don't do that. That's like saying, Who wants to sleep with me today? Right.It's a booty call.So so check it out, though. So she said we need to start need generating and stop worrying about lead generating need and Edie if I call somebody say how are you? What can I do for you, especially in that post COVID era, all that other stuff will take care of itself? Start position yourself of being a person of value in a connector and asking how can I help? What do you need from me? And the rest of the stuff will take care of itself. So maybe some of you need to start need generating and quit worrying so much about lead generating. I love that. I got an email today from one of our clients. She's a mortgage broker, and I think she's the last mortgage broker I've left as a video client.Because you guys all quit, because you're scared. And what happens is, is that she's crushing it. She actually reached out this morning and she's like, Hey, I have a real estate agent. And her and her husband also own a bakery, and I want to add value to her. So I'd love to feature her on like a business type interview and mend that relationship. I'm like, That's an excellent idea.Because she's swimming upstream guys, like, you know, she's thinking in the future she's cultivating and every other lender in her market are dying, and they're sitting underneath the desk shaking,scared and not doing anything, just worrying about what's gonna happen tomorrow. But she's being proactive, and she's taking territory. This is what I mean by that. And it's super super. It's not rocket science. It's grassroots, you know, and you're right. So you can do it from the numbers game with the database, or the five to 25 challenge. But again, to your point, just there, you know, I'm a strong advocate of forming your top 50 MVPs. I don't care if you're a brand new agent and a new market or whatever. But who are your MVP is those raving fans, those core advocates, and some of them are probably most of them are in the form of other people within the real estate industry, insurance agents, carpet cleaners, pest control companies, general contractors, on and on and on. If I have coffee or lunch with one of them a week for 50 weeks, you can't tell me that 50% of them probably are going to refer you a piece of business this year. That's 25 sales right there. Yep. Now make it a symbiotic two way relationship. It's not all of what's in it for me. But hopefully your listeners are, you know, get what I'm saying here. You approach it the right way. But you got 50 People like that in your back pocket, and even half of them deliver for you every year with one referral. Jackpot. Yep. Sobesides reaching out cultivating relationships, what else can we be doing?Why personally, I'm a big proponent of this, we need to be focusing on ourselves, how are you growing yourself? How are you protecting that thing upstairs in your brain or in your head called your brain? And so I'm a big proponent of personal growth. And that's why people are listening to your podcast. I have to assume Mike because they dig your content and it helps snap them out of the funk. Who you're surrounding yourself with what conferences what what things are you feeding yourself because right now, that sucker upstairs is very delicate, and there's so much fear so much noise that we can buy into and become a victim of or we can drown out the noise rise above it and be that agent who's standing there stronger than ever before, whenever the economy or whatever rebounds, because I suspect you feel the same way. I don't give a shit who's in the White House. I don't care what the stock market's doing today. I'm in control of things more than a lot of people care to admit, you know, and if we just stop paying attention to the crap and take control, we'll be just fine. Yeah, you got to surround yourself you're actually having an event coming up soon. I believe in Orlando. Why don't you tell them about that really quick? Yeah, go into events, get your ass out of the you got sometimes just gotta step outside your comfort zone guys. I always came back from events, implementing at least one thing, but more importantly, I got reengaged and reactivated because I was so burnt out. So I'd get the hell out of town go to an event. And then I come back and all sudden, I'm like a new man. What are you having? Yeah, as in you're right. I mean, there's tons of events going on. People are craving connection out getting out from behind these computers and zoom screens all over again. So yes, and everybody's gonna roll their eyes when I say this, but it's in Orlando in August. Oh my gosh, it's so hot. Get over it. We'll be inside. Okay, so August 10 11th. And 12 is our event in Orlando, it's called the TLR breakthrough event. You can go to TLR nation.com/breakthrough event to get all the details. We have two days for agents and two days. For broker owners and or leader leaders in general, it's going to be amazing. So yeah, we're looking forward to it. We've got about 125 spots for agents, 125 spots for brokers. We'd like to keep them small and intimate. And our events are very different from the majority, because they're very heavy on the workshop and collaboration. You're not going to just leave with pages of notes, you're going to leave with things done ready to implement when you get home. Yet, take action.Folks, what I would be doing right now is learning how to use your damn phones and creating a whole lot of content. People are like, Oh, I can't create content. Yes, you can you have three options. One, you learn how to do it and you start doing a bunch of short form stuff. And videos, too. You hire somebody to do it for you. But that just depends if you have the budget, and then threeyou do a little bit of both. There's no shortage of it. But like for those you that are short on budget, then learn the time put the time into what else you do and don't have any clients. So what else are you going to be doing right now?Um, if you have if you're too busy then you have money because otherwise you wouldn't be busy so then reinvest that money could be in such a cheapass like, you have to focus on putting it into the business you guys, you can't be quiet right now I would I think created I saw create a lot of noise I saw an awesome probably the best ad video I've ever seen was Ryan car 32nd or 62nd real best ad I've ever seen on social at least for real estate agent targeting real estate agents. And he basically just said the same shit. Like he's like, dude, like, these markets are great double down on your brand. I never bought a lead in my life like the television show doesn't hurt. But same thing. You know what I mean? It's he's, he's on point is it's true. It's just a giant popularity contest. Yeah, you're right. I mean, we have a whole section on our event from Jeff fitzer. Some people might know Jeff, who listened to this and he's going to talk about marketing and videos specifically at our event. And it reminds me what you're just saying of Gary Vee, or depending on who you follow. There's all different opinions on this. But he says stop worrying about creating and start documenting. Right and so my buddy Josh down in Jacksonville, Florida, was notorious. He has 1000s of videos on his YouTube channel, mega mega agent 65% of his business comes legit from YouTube. And to make a long story short, one of his most popular most watched videos of all time, check this out now was he got a nasty letter from his HOA? Basically saying, dude, you got all these nasty hard water stains on your mailbox, it looks like shit, you need to you need to do something you need to paint your mailbox. So he could have just painted in mail his mailbox. But what he thought to do is repurpose that as an opportunity to talk to his neighbors, that where he lives works and plays, right? And so he flips his video camera around on his phone and says, Hey, what's up neighbors. It's your local favorite, you know, realtor, Josh here, blah, blah, blah, look, I'm getting ready to paint my mailbox, I got this letter. Here's a couple tips on how to go about painting your mailbox. So it looks like a million bucks. Like he was going to do it anyways. But it was just that I'm amongst the people. I'm a man of the community. And oh, by the way, I'm a real estate agent. You know, it was just beautiful. He's got so much business on video like that. Crazy. That has nothing to do with real estate. Like it's no, it's so we had a guy that started. He's just doing a that's a good tip. If you guys doing short form content, you have to upload it as a real please don't upload it as a regular video. So we had this guy and he was we're doing all of his editing work. And you know, he stopped talking about real estate, you start doing barbecue reviews. And in all of his videos, he's always wearing like a hat that says like, I'm a realtor or shirts that say I love real estate or something like that. So he doesn't have to say it. So he's just branding, the fact that he's in real estate, but it's very guy Ferraris. He's going around and just doing restaurant interviews. And all he's doing is eating. Right. And he's just he just he's a total dude, he looks like it. He started uploading them as reals. I mean, it shipped blew up like he's got like, every real now is like 3000 views, 4000 views, 10,000 views. And now he's become known as like this barbecue guy. On the flip side, we have an attorney I started doing content for and she's a bankruptcy attorney. And she's like, well, what can I do to stand a little bit different? She's like, 75 years old. And I'm like, what do you do on the weekends.And I found out that she knits picture that 75 year old who knits a My Great. Well, all I want you to do on video is just start, I want you to be knitting a ball of yarn. While you're telling me about bankruptcy. It's very simple. No one's gonna care what you talk about, but they remember how you said it. So it's very simple to build attention right now, you guys, you don't have to overthink this stuff. But you have to start doing it. Because right now, there's a lack of people doing it. A lot of your competition is scared. And when you just take the earnest and start doing it, you're gonna get the noticed. That's what a shift is. Yes, it won't pay off right now. Probably take 3678 months, but I could guarantee you in 12 months from now, a year from now, you'll come back and you'd be like, Holy fuck, I was so glad I started creating that content. That's awesome, man. I've never heard anyone who hasn't like I have not heard anyone who have it. The only time it doesn't work is if people don't like you. That's nothing I can help you with. You're in the wrong damn business.So reminds me like I don't know if you follow like Dave Portnoy or somebody who just does pizza reviews. Oh, yeah. Love. You know, all the do does is pizza review.Best pizza review was in the South Loop. I live in the city, Chicago, and he's doing a pizza review at eighth and state and it's a pizza place I've been to many times, and there's a cardigan stolen right behind him with a cop just sitting there waiting. And it's the best pizza review ever. And he's just eaten a pizza testing. And he's just like, dude, that car just gets stolen.Right in the middle of the city, but that was one of the it wasn't just a pizza show. Like that's why I'm talking about I remember that. But now I'd also remember he's the pizza guy. So like, you guys, be you. That's the point though. Like the end of the day. What are we doing here? I would argue or submit at least it's to win the mindshare battle. If I can win their mind. Look, I don't have to remind them every day.Some day or every conversation what I do if I'm doing my job effectively, they'll know. But what are we going to talk about between now and then seven years or nine years from now when they have an actual real estate need to buy or sell? We better find something else to talk about and stay top of mind with each other. So whether it's pizza or barbecue or knitting or whatever, take something you naturally enjoy. Create some video content like you're saying with it, and you stay top of mind amongst the people. Yep.Not that hard, guys. You just got to do it. Folks, we appreciate you listen to this episode. Why don't we Jake, tell them again about that event. I might be going there. might check it out. Love to have you. So yeah, man. It's Orlando, the TLR breakthrough event August 10. Through the 12th you'll find your dates accordingly on whether your agent days or the broker days, just simply go to TLR nation.com/breakthrough event we'd love to have you cool, Folks, we appreciate you listening to Episode The real estate marketing dude podcast. Folks, if you need help building your content, I want you to visit our new software we just released it's called referral suite referral suite.com That suite s wet like the blue popsicle.com and visit it if you're having trouble staying in front of the people that matter most that are responsible for the vast majority of your business. Give me one to two hours a month and I'll make sure they all know who the fuck you are. Appreciate guys listening and we'll see you guys next week. Peace. Thank you. Thank you for watching another episode of the real estate marketing dude podcast. If you need help with video or finding out what your brand is, visit our website at WWW dot real estate marketing dude.com We make branding and video content creation simple and do everything for you. So if you have any additional questions, visit the site, download the training, and then schedule time to speak with a dude and get you rolling in your local marketplace. Thanks for watching another episode of the podcast. We'll see you next time.Transcribed by https://otter.ai
In this episode, we are joined by special guest Paul from Freight Caviar to discuss two critical topics: double brokering fraud and CRM systems. First, we dive into the recent double brokering fraud scams that have been making headlines in the industry. Paul shares his insights on the severity of the issue and what the FMCSA is doing to combat this fraudulent practice. We also discuss practical steps that brokers and carriers can take to protect themselves from falling victim to double brokering scams. Next, we shift our focus to the importance of CRM systems in the freight industry. Paul introduces his new product, Shipper CRM, which helps freight brokers find new shippers and track their activity to close them as a new customer. We discuss the benefits of using CRM systems in the logistics industry, such as improved customer retention and increased efficiency. Join us for an insightful conversation on two crucial topics impacting the freight industry today. 0:00 Intro 1:30 Paul-Bernard Jaroslawski Intro 9:56 Main Episode 42:00 Q&A Check out Freight Caviar at https://www.freightcaviar.com/ Freight Broker Basics Course: https://bit.ly/freight-360-university Recommended Products: https://bit.ly/3mT2KAP Freight 360 Website: https://www.freight360.net/ Facebook Group: https://www.facebook.com/groups/449325909379811
Office Hours with Spencer Rascoff
Howie Liu is the co-founder and CEO of tech decacorn Airtable, a connected apps platform that lets users build and customize apps using shared data. As a no code platform, Airtable has iterated and innovated their product by combining the features of a relational database by using an interface that looks like a spreadsheet. Since it's founding in 2012, the company has raised nearly $1.4B in funding and is currently valued at $11B. In this episode, Howie talks about starting his first company, taking part in the Y Combinator accelerator, and how selling his company Etacts to Salesforce led him to innovating and creating products with enterprise clients in mind. Liu is a graduate of Duke University.
The Home Service Expert Podcast
Anthony Cafagna is the founder and CEO of All City Plumbing, a highly rated plumbing company established in 2009 during the Great Recession. Based in Rancho Cucamonga, Anthony ensures that his business is up to date with the latest technology and equipment to solve plumbing problems as safely and efficiently as possible. Through his successful leadership in tough economic times, All City Plumbing now has approximately 90 employees, 80 vans and generates over $20 million in annual revenue. In this episode, we talked about pricing strategies, practice groups, CRM strategies...
Have you ever stopped to think if you might be making some common mistakes that could be turning off potential clients? Today we'll explore the signs of a bad real estate agent and what you can do to avoid them.On this week's episode of the Massive Agent Podcast, host Dustin Brohm delves into the 12 things that might make a realtor crappy. One of the signs he discusses is the lack of communication. Being a crappy communicator could be costing you business.Another sign of a bad real estate agent is a lack of market knowledge. A good agent should have a deep understanding of the local real estate market and be able to provide valuable insights to clients. If you're not staying up to date with market trends and market conditions, you're fighting an uphill battle Consider how you're presenting yourself to clients and whether you're staying informed about the local real estate market. By focusing on these areas, you can build a successful career in real estate. So, what steps will you take to improve your skills and become the best real estate agent you can be?Article Mentioned: https://www.homelight.com/blog/signs-of-a-bad-real-estate-agent/Please help Dustin raise $100K by June 2nd for the Leukemia & Lymphoma Society (LLS): www.MassiveGiving.comGet your ticket to the Agent Rise Summit in Fort Meyers, FL, May 21-23: https://agentrisecoaching.com/summitProud member of the Broke Agent Media network***********************Sponsored by: Follow Up Boss, the CRM of choice for agents ready to scale quickly. Massive Agent listeners get a FREE 30 Day trial (no CC required!!) CLICK HERE***********************Recommended:Witly: the fully automated Facebook Ad management system for real estate agents and loan officers. Get a 14 day free trial HEREShop my Amazon Store: podcasting equipment, my favorite books, cool stuff for REALTORS®, etcMassive Agent Society: I built the coaching program that real estate agents like you have wanted your entire career. Join the Society HEREBuzzsprout: Starting a podcast? Host your show with the same platform we use. Affordable, user-friendly podcast hosting for real estate agents - New users get a $20 Amazon Gift Card Apply Here for 1 on 1 private coaching with Dustin Brohm personally: https://massiveagentpodcast.com/privateApply Here for 1 on 1 private coaching with Dustin Brohm personally: https://massiveagentpodcast.com/private
In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks to the CEO & Founder of Simple Strat, Ali Schwanke. Connecting with Ali Schwanke can provide numerous benefits, especially if you want to enhance your marketing and sales strategies. As the founder of Simple Strat, a Diamond HubSpot Solutions Partner, and a B2B content marketing agency, Ali has a wealth of experience in helping businesses optimize their use of HubSpot and improve their customer acquisition and retention. As a sought-after speaker, marketing advisor, and podcast guest, Ali can offer valuable insights into marketing strategy, content creation, and HubSpot. Her no-BS approach and ability to bring fresh ideas and strategies to the table can be beneficial for marketing and sales teams. About Ali Schwanke: Ali Schwanke is the founder of Simple Strat, a Diamond HubSpot solutions partner and B2B content marketing agency. She's also the co-host of HubSpot Hacks, the unofficial YouTube channel for HubSpot tutorials with more than 1M views and over 15,000 subscribers. Ali is a sought-after speaker, marketing advisor, and podcast guest about HubSpot, marketing strategy and driving leads and awareness through content across multiple platforms. Audiences appreciate her no-BS approach and her keen ability to bring fresh ideas and strategies to marketing and sales teams. A past-president of the Lincoln chapter of the American Marketing Association, Ali also serves as a trusted advisor for Vistage International and a marketing mentor for the Gener8 Accelerator Network. In her spare time, you can find her running or watching her boys play sports. About Simple Strat: Simple Strat is a marketing and sales firm that optimizes businesses' use of HubSpot, a leading inbound marketing, sales, and customer service platform. They provide various services, such as CRM strategy and setup, marketing automation, and content creation, designed to enhance customer acquisition and retention. As a Diamond Solutions Partner, Simple Strat demonstrates high expertise in the HubSpot ecosystem. Additionally, they host HubSpot Hacks, a popular unofficial YouTube channel that offers HubSpot tutorials. They work with diverse clients across the United States, from Fortune 500 companies to startups, helping them maximize their investment in HubSpot and achieve their marketing and sales goals. Tweetable Moments: 02:14 - “We help folks get more out of the system because when you're using a new technology, you don't know what you don't know.” 02:26 - “If you're a founder, you should not be spending your time learning all the things. You should hire the people that know what they're doing and then ultimately help them accomplish your vision." Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guest Links Mentioned in this Episode: Want to learn more? Check out Simple Strat website at https://simplestrat.com/ Check out Simple Strat on LinkedIn at https://www.linkedin.com/company/simple-strat/ Check out Simple Strat on Facebook at https://www.facebook.com/simplestrat/ Check out Simple Strat on Instagram at
Grow Your Impact, Income & Influence
In this episode of "Grow Your Income, Impact, and Influence," host Steve Werner interviews Certified Professional Coach Jennie Bellinger. Jennie shares her journey from network marketing to coaching and her 4 pillars to success. She also discusses the importance of CRM systems, mentorship, and dealing with bad business days. Tune in for valuable insights and tips to help you succeed in your own entrepreneurial journey. Looking to use more stories to engage and sell on fb, Youtube and email? Grab our free 3 part training on story selling here: https://www.storyselling.how/how-to-sell-with-story Ready to Ditch the drawn out, worn out webinar for a heart felt presentation that connects while commanding epic close rates and engagement......all without the ‘salesy tactics? Grab my storyselling webinar training here: https://www.storysellingwebinars.com/the-new-webinar-that-works #liveevent #webinar #networkmarketing #coaching #successjourney #mentorship #entrepreneurship
Don't know what to ask your wedding vendors when you interview them? We've got you covered! It's important to talk with your vendors before booking (if you aren't convinced, listen to last week's episode, Why You Should Talk with Your Wedding Vendors Before Booking). On almost every call, my clients say, "I don't know what to ask you." This episode has the answers for you! Guest: Becca, Wed 2 You Need your dish fix? Visit theweddingdishpodcast.com to check out our upcoming events, apply to be a guest, and check out show notes. Grab the wedding planning zine here! This episode is brought to you by... Photos from the Harty, a small but mighty team of wedding and event photographers in Washington, D.C. We believe our couples need to love their photographers as much as their photos, and bring their personalities to each and every shoot. District Bliss, a community of business owners; get the support you need to skyrocket your business with ease! Sprout Creative, marketing for heart-centered businesses; grow your potential through smart marketing 17hats. Business just got easier. At The Wedding Dish, we use 17hats for scheduling guests, questionnaires, to develop our show notes, and for our all of guest management. It's the CRM that makes it easy to run two businesses and two podcasts seamlessly. Chill Paws, human-grade CBD for your furry pals (use CLOU15 for a discount!) Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
Curso GRATIS "Ventas & CRM" haz clic aquí Moris Dieck, experto en Finanzas nos habla sobre cómo debemos los vendedores mover nuestro dinero. Hosted on Acast. See acast.com/privacy for more information.
In this episode, we speak with Spencer Dusebout, CEO of Aidium, a leading CRM platform. Spencer shares his insights and expertise on How to Get Maximum ROI from Your CRM, providing practical tips and strategies for getting the most out of your CRM investment.From understanding the key features and capabilities of your CRM platform to developing effective workflows and automations, Spencer's advice is invaluable for anyone looking to streamline their business processes and improve their bottom line.As a seasoned entrepreneur and business leader, Spencer brings a wealth of experience and knowledge to the table, and his insights are sure to help listeners achieve greater success in their businesses.To learn more from Spencer and connect with him directly, be sure to visit Aidium's website at www.aidium.com/.Get the Case Study: Chris Coghill Closed $36 Million in Agent ReferralsJoin the Podcast Community in Facebook Here
In this episode of the Millionaire Mindcast, we have Nate Lind who shares wisdom on his journey of buying businesses and making money online, when is the best and worst time to sell your business, business valuation analyses, and the buyer and seller due diligence! Nate Lind is Tech and Internet eCommerce Business Broker with over 9 Years of product-based eCommerce experience and sells companies like Realtors sell homes, business advisor, and owner of Website Closers, the biggest marketplace selling $1m to $150m dollar online businesses. He also wrote the book, “Maximum Exit”, and helps people interested in buying or selling online businesses get the transactions done without struggling with the listing, due diligence or closing process. Nate has launched 23 supplement and eCommerce brands grossing over a million dollars each since 2011. Nine of which sold over $10m worldwide. One of those brands was the largest beard grooming brand in the world - Beard Czar with over $35m in sales. He also created a reporting program that analyzed the profit of subscription customers and self-sold it to a strategic partner in 2016 who incorporated it into their platform where it became the key selling feature of the CRM. Moreover, he represents both buyers and sellers of Ecommerce Brands, Amazon Brands, Website Properties, Product Manufacturers, App Developers, SAAS, Subscription Based, SEO/PPC/Paid Media Marketing Agencies, and Portfolio Brands. He started with a small business in the lower middle market and got successful in his e-commerce, tech, digital, games, and apps businesses with very small competitors. Nate loves networking with people, working with entrepreneurs and helping them with their journey. His world is selling online businesses while crafting and curating the lifestyle he wants! Some Questions I Ask: Why did you guys decide to focus in the online world and really where do you see the opportunities in that space? How have you guys really separated yourself from all the other platforms that are out there? What do you see most of the opportunities right now and are you in the game or why not? What are the most passive businesses you see come across your plate that have strong operating cash flow, and labor-intensive ones that you see? How should buyers and sellers be thinking of valuing their business? With a buyer and their due diligence, what are some of the things that they should be digging into, and for the seller to understand where the value is or how to build it? What are some of the traditional ways and outside of the box and creative ways that you're seeing that could be structured in a purchase? What is the overall landscape in your perspective based on the trajectory of the economy, where interest rates are at, and in general from the buyers and sellers' perspective? How do the buyers discern good and bad debts in the Balance Sheet, and how do you coach buyers through that? If you're given $1 million bucks today, where does Nate go and invest that money? In This Episode, You Will Learn: The opportunities in selling, buying, and brokerage sides. The three levels of business evaluation. Financing small businesses in domestic and international lower middle markets.. Quotes: “The best time to sell is when you don't need to, the worst time to sell is when the businesses are declining.” ‘Cashflow is a king.” Resources Mentioned: Flippa Microacquire Empireflippers Boopos Connect with Nate Lind on: natelind.com Maximum Exit book websiteclosers.com Sponsor Links: GoBundance - Text: "MILLIONAIRE" to 844.447.1555 Indochino: Get 10% off of any purchase on $399 or more with the promo code: MINDCAST BetterHelp: Click the link to get 10% off your first month or use the promo code: MINDCAST Factor75: Use the code MINDCAST50 to get 50% off your FIRST box! Accredited Investor List - Text "DEALS" to 844.447.1555 Free Financial Audit: Text "XRAY" to 844.447.1555 Upcoming Events: Text "Events" to 844.447.1555 Millionaire Notes: Text "Notes" to 844.447.1555 Connect with Matty A. and Text me to 844.447.1555 Show Brought To You By: www.MillionaireMindcast.com Questions? Comments? Do you have a success story you would like to share on the show? Send us an email to: Questions@MillionaireMindcast.com
From the archive: This episode was originally recorded and published in 2020. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant. Jim Markham is an award-winning serial entrepreneur with an innovative mind and passion for his craft. He started as a barber charging $1.50 a haircut, and made the jump to salon owner, celebrity stylist and creator of a haircare empire that includes 5 brands including PureOlogy Serious Color Care (which he sold to L'Oreal in 2007 for $280 million) and his current venture, ColorProof Color Care Authority. Together his companies account for $1.2 billion in combined retail sales. Jim recently added author to his list of accomplishments, publishing his first book called Big Lucky – a hybrid memoir and entrepreneurial self-help guide designed to help spark your entrepreneurial fire. Top 3 Value Bombs: 1. If someone you admire is making more money than you in the same profession, learn from them. 2. Think long-term. Ask yourself, what can you do today that will position you 5 to 10 years down the road. 3. Find your niche. What can you create that doesn't exist yet? Serial Entrepreneur Jim Markham's Secret Formula for Success! - Big Lucky Sponsors: BELAY: If you're looking for highly vetted, US-based fractional virtual contractors, then check out BELAY! Learn how to reclaim your time and save 15 hours per week by mastering the powerful tool of delegation. Text FIRE to 55123 to get started! HubSpot: HubSpot's all-in-one CRM helps you automate tedious tasks, keep track of all your deals in one place, and make sure your whole team has access to the same data. Get started for free at HubSpot.com!