Podcasts about Adobe

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Latest podcast episodes about Adobe

The Diary Of A CEO by Steven Bartlett
Passive Income Expert: How To Make 10k Per Month In 90 Days!

The Diary Of A CEO by Steven Bartlett

Play Episode Listen Later Dec 8, 2025 131:55


Serial entrepreneur CHRIS KOERNER reveals how he built 80+ businesses from scratch, turned side hustles into millions, and why ONLY $500 is all you need.  Chris Koerner is a self-made entrepreneur and content creator, known as the “King Of Side Hustles”. With over 1 million followers, he now teaches people how to build and scale a business and he is host of the ‘The Koerner Office Podcast'. He explains:  ◼️The brutal truth about passive income (and what to build instead) ◼️How to turn $1,000 into $10,000 fast, with a step-by-step formula ◼️The #1 habit silently keeping you poor without you realising it ◼️How to use AI tools to launch and scale instantly ◼️The simple framework for testing any business idea with $0 [00:00] Who Are You and What Do You Do?   [02:36] What Businesses Have You Started?   [05:46] Is This the Best Time to Start a Business?   [08:52] Copying Businesses   [13:06] Experimentation and Testing   [20:24] Your Experience With Buc-ee's   [23:13] Is Entrepreneurship for Everyone?   [30:36] Should We Have Plan Bs?   [36:27] Passive Income   [39:23] How Important Is Passion?   [42:08] How to Know If You Should Pursue an Idea   [47:23] How to Validate Your Ideas   [49:02] How to Test a Product   [52:14] How Important Is It to Learn Facebook Ads?   [57:24] Ads   [59:04] The Different Types of Entrepreneurs   [01:00:07] How Important Is Focus?   [01:02:17] Did You Feel Guilty for Trying to Build Businesses?   [01:07:17] Rejection and Failure   [01:10:12] Team Building and Business Partners   [01:12:43] Equity Split in a Business   [01:15:25] What Would You Do With $500 for a Business?   [01:21:10] Drop Servicing   [01:28:06] Making Money From Vending Machines   [01:36:29] Ads   [01:38:32] What Business Would You Do With $1,000?   [01:41:22] Online Business With $1,000   [01:43:51] What Would You Do With $5,000?   [01:49:24] Don't Ignore This When Starting A Business [01:50:22] Which Has Been Your Most Profitable Business?   [01:52:26] Keep Trying and Experimenting   [01:55:49] Any New Business Ideas You're Trying?   [01:56:47] Business That You Should Stay Away From   [02:00:46] Should You Really Become an Entrepreneur?   [02:03:55] What's One Thing Steven Did That You Appreciated?   [02:08:30] What's the Most Popular Question You Get?   Follow Chris: Instagram - https://bit.ly/4oFom0i  YouTube - https://bit.ly/3XBUI16 X - https://bit.ly/3Mc0UdJ  The Diary Of A CEO: ◼️Join DOAC circle here - https://doaccircle.com/  ◼️Buy The Diary Of A CEO book here - https://smarturl.it/DOACbook  ◼️The 1% Diary is back - limited time only: https://bit.ly/3YFbJbt  ◼️The Diary Of A CEO Conversation Cards (Second Edition): https://g2ul0.app.link/f31dsUttKKb  ◼️Get email updates - https://bit.ly/diary-of-a-ceo-yt  ◼️Follow Steven - https://g2ul0.app.link/gnGqL4IsKKb  Sponsors: Wispr: https://wisprflow.ai/DOAC LinkedIn: https://www.linkedin.com/DIARY Adobe: https://Adobe.Ly/OneBetter Ketone-IQ: https://ketone.com/STEVEN for 30% off your subscription order

Breakfast Leadership
Jarrod Lopiccolo on Creative Leadership and Digital Growth

Breakfast Leadership

Play Episode Listen Later Dec 8, 2025 22:45


Bio Info Jarrod Lopiccolo transforms brands through creative digital performance marketing with a strong architectural background. A veteran of 40+ podcasts and 100+ speaking engagements across North America and Europe, he delivers actionable insights for audiences to implement immediately. As CoFounder and CEO of Noble Studios, Jarrod has built an international agency serving Adobe, Google, and Disney while being recognized by Inc. Magazine and Ad Age. His expertise in digital marketing strategy, leadership development, and sustainable tourism makes him ideal for shows targeting CMOs, leaders, and founders. Audiences appreciate his engaging stories, from global business building to adventures like Everest Base Camp, that illustrate practical frameworks for driving revenue and team performance. Jarrod provides strategies for optimizing business growth, building high-performing teams, and creating principle-led cultures in today's digital economy.

Alles auf Aktien
2 ETFs für Eure Dividenden-Rente und die neuen Milliarden-Erben

Alles auf Aktien

Play Episode Listen Later Dec 8, 2025 20:52


In der heutigen Folge sprechen die Finanzjournalisten Daniel Eckert und Lea Oetjen über den Mega-Deal von Netflix, ein Allzeithoch bei Ulta Beauty und eine Kündigungswelle bei der UBS. Außerdem geht es um Warner Bros. Discovery, Adobe, Micron Technology, Netflix, Baidu, Moore Threads, Ulta Beauty, Douglas Holding, iShares Core MSCI World (WKN: A0RPWH), Global X Super Dividend ETF (WKN: A3DEKS), Global X European SuperDividend (WKN: A40QH7) Orlen, Aker BP, Conduit Holdings und Pennon Group. https://www.welt.de/wirtschaft/plus692b6432323f41891e564a72/geld-mit-diesen-aktien-und-etfs-erfuellen-sie-sich-den-traum-von-der-dividenden-rente.html Die aktuelle "Alles auf Aktien"-Umfrage findet Ihr unter: https://www.umfrageonline.com/c/mh9uebwm Wir freuen uns an Feedback über aaa@welt.de. Noch mehr "Alles auf Aktien" findet Ihr bei WELTplus und Apple Podcasts – inklusive aller Artikel der Hosts und AAA-Newsletter.[ Hier bei WELT.](https://www.welt.de/podcasts/alles-auf-aktien/plus247399208/Boersen-Podcast-AAA-Bonus-Folgen-Jede-Woche-noch-mehr-Antworten-auf-Eure-Boersen-Fragen.html.) [Hier] (https://open.spotify.com/playlist/6zxjyJpTMunyYCY6F7vHK1?si=8f6cTnkEQnmSrlMU8Vo6uQ) findest Du die Samstagsfolgen Klassiker-Playlist auf Spotify! Disclaimer: Die im Podcast besprochenen Aktien und Fonds stellen keine spezifischen Kauf- oder Anlage-Empfehlungen dar. Die Moderatoren und der Verlag haften nicht für etwaige Verluste, die aufgrund der Umsetzung der Gedanken oder Ideen entstehen. Hörtipps: Für alle, die noch mehr wissen wollen: Holger Zschäpitz können Sie jede Woche im Finanz- und Wirtschaftspodcast "Deffner&Zschäpitz" hören. +++ Werbung +++ Du möchtest mehr über unsere Werbepartner erfahren? [**Hier findest du alle Infos & Rabatte!**](https://linktr.ee/alles_auf_aktien) Impressum: https://www.welt.de/services/article7893735/Impressum.html Datenschutz: https://www.welt.de/services/article157550705/Datenschutzerklaerung-WELT-DIGITAL.html

Brad & Will Made a Tech Pod.
316: I Don't Like the Sparkle

Brad & Will Made a Tech Pod.

Play Episode Listen Later Dec 7, 2025 63:00


Things are getting so dire in the PC-building space that we had to revisit the subject again this week, primarily to discuss the sudden and shocking end of longtime RAM and SSD maker Crucial, with a deeper dive into the way the memory supply chain works and a glimpse into a very dark future where building your own PC might be out of reach for many. We also dig into some new reporting about the Steam Machine's HDMI output, and why open gaming platforms are going to be in conflict with proprietary HDMI standards going forward. Plus, the latest AI nonsense (and how to work around it) in Firefox and Google News.NOTE: We're working on freeing ourselves from the need for Adobe products, so bear with us if the podcast sounds a little different this week. Feedback welcome!Crucial press release: https://investors.micron.com/news-releases/news-release-details/micron-announces-exit-crucial-consumer-businessGamersNexus video: https://www.youtube.com/watch?v=9A-eeJP0J7cSteam Machine and HDMI 2.1: https://arstechnica.com/gaming/2025/12/why-wont-steam-machine-support-hdmi-2-1-digging-in-on-the-display-standard-drama/Disable Firefox AI features: https://flamedfury.com/posts/disable-ai-in-firefox/The Verge on Google News AI headlines: https://www.theverge.com/ai-artificial-intelligence/838354/googles-ai-news-bot-is-still-confused-but-no-longer-replacing-our-headlines Support the Pod! Contribute to the Tech Pod Patreon and get access to our booming Discord, a monthly bonus episode, your name in the credits, and other great benefits! You can support the show at: https://patreon.com/techpod

WSJ's Take On the Week
Why the Fed's Balance Sheet Matters as Much as Its Interest-Rate Decision

WSJ's Take On the Week

Play Episode Listen Later Dec 7, 2025 29:35


In this week's episode of WSJ's Take On the Week, co-host Telis Demos is joined by WSJ markets reporter Hannah Erin Lang to discuss the return of investor optimism as the S&P 500 approaches all-time highs ahead of the FOMC's upcoming meeting. They also analyze the next test for the AI trade: earnings from Oracle and Adobe this week. Plus, the U.S. dollar is sliding as the Federal Reserve prepares to cut rates while Japan signals hikes. The hosts discuss how this could drive capital abroad. After the break, Telis sits with Nate Wuerffel, head of market structure and product head for the global collateral platform at BNY, to discuss the Fed's other big decision: How large a balance sheet should it maintain? Wuerffel, a former New York Fed official, explains the mechanics of quantitative tightening and the risks of "scarce” reserves. They explore how liquidity in the "plumbing" of the financial system affects everyday consumers through higher mortgage costs and discuss the importance of a liquid Treasury market in preventing crises like 2023's Silicon Valley Bank failure. This is WSJ's Take On the Week where co-hosts Gunjan Banerji, lead writer for Live Markets, and Telis Demos, Heard on the Street's banking and money columnist, cut through the noise and dive into markets, the economy and finance—the big trades, key players and business news ahead. Have an idea for a future guest or episode? How can we better help you take on the week? We'd love to hear from you. Email the show at takeontheweek@wsj.com. To watch the video version of this episode, visit our WSJ Podcasts YouTube channel or the video page of WSJ.com Further Reading The Fed's Tool for Calming Short-Term Funding Markets Is Being Tested Fed's Williams Expects Central Bank to Return to Asset Purchases Soon The Fed's $6.6 Trillion Test: When to End Its Portfolio Runoff A Little Dual Easing Soon Could Help the Fed Avoid Major Easing Later The Repo Market: What It Is, and Why Everyone Is Talking About It Again For more coverage of the markets and your investments, head to WSJ.com, WSJ's Heard on The Street Column, and WSJ's Live Markets blog. Sign up for the WSJ's free Markets A.M. newsletter. Follow Gunjan Banerji here and Telis Demos here. Learn more about your ad choices. Visit megaphone.fm/adchoices

We Study Billionaires - The Investor’s Podcast Network
TIP774: Being Greedy While Others are Fearful w/ Shawn O'Malley

We Study Billionaires - The Investor’s Podcast Network

Play Episode Listen Later Dec 5, 2025 89:36


On today's episode, Clay is joined by Shawn O'Malley to discuss what he's learned through hosting The Intrinsic Value Podcast over the past year. They also dive into The Intrinsic Value Portfolio, which includes holdings like Uber, Alphabet, Lululemon, Nike, and Adobe. IN THIS EPISODE YOU'LL LEARN: 00:00:00 - Intro 00:01:42 - How The Intrinsic Value Portfolio has performed this year 00:18:23 - Why a sizable portion of The Intrinsic Value Portfolio is invested in big tech companies 00:28:41 - How Shawn gets comfortable investing in retail companies 00:43:07 - Why Nike is included in The Intrinsic Value Portfolio 00:49:27 - The best opportunities Shawn sees in today's market 00:58:16 - Why Shawn is bullish on Adobe despite the collapsing stock price 01:17:23 - Shawn's estimate of the intrinsic value of Adobe 01:24:19 - Shawn's process for researching stocks Disclaimer: Slight discrepancies in the timestamps may occur due to podcast platform differences. BOOKS AND RESOURCES Join the exclusive ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠TIP Mastermind Community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ to engage in meaningful stock investing discussions with Stig, Clay, Kyle, and the other community members. Check out The Intrinsic Value Podcast. Check out The Intrinsic Value Newsletter. Check out The Intrinsic Value Portfolio. Check out The Intrinsic Value Community. Mentioned Episode: TIP741: The Intrinsic Value of Uber & Reddit. Related Episode: TIVP019: Adobe (ADBE): Designing a Creative Empire. Related Episode: TIVP033: Lululemon (LULU): Still the King of Athleisure? Follow Clay on LinkedIn & X. Follow Shawn on LinkedIn & X. Related ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠books⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ mentioned in the podcast. Ad-free episodes on our ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Premium Feed⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. NEW TO THE SHOW? Get smarter about valuing businesses in just a few minutes each week through our newsletter, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Intrinsic Value Newsletter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Check out our ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠We Study Billionaires Starter Packs⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Follow our official social media accounts: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠X (Twitter)⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠TikTok⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Browse through all our episodes (complete with transcripts) ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Try our tool for picking stock winners and managing our portfolios: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠TIP Finance Tool⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Enjoy exclusive perks from our ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠favorite Apps and Services⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Learn how to better start, manage, and grow your business with the ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠best business podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. SPONSORS Support our free podcast by supporting our ⁠sponsors⁠: Simple Mining Human Rights Foundation Unchained HardBlock Linkedin Talent Solutions Alexa+ Vanta Amazon Ads reMarkable Shopify Onramp Public.com - See the full disclaimer here. Abundant Mines Horizon Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://theinvestorspodcastnetwork.supportingcast.fm

Strategy Simplified
S21E18: Adobe Certification: Skills That Open Doors in Tech & Consulting

Strategy Simplified

Play Episode Listen Later Dec 5, 2025 64:47


Send us a textUnlock the skills that set candidates apart in tech, strategy, and consulting. In this live conversation, Namaan talks with Adobe leaders Shawn Loutensock and Nick Hilton about how Adobe DX (Digital Experience) certifications help career seekers build practical, job-ready skills.If you're exploring tech, strategy, consulting, or a mid-career pivot, this episode breaks down why digital experience skills matter — and how certification can give you a real edge.You'll learn:Why top firms (Accenture, Deloitte, IBM) hire Adobe-certified talentThe job-ready skills certification actually buildsHow to choose the right Adobe certification for your career goalsWhat hiring and salary data show about specialized digital skillsReady to stand out in a competitive market? Start here.Additional Resources:Learn more about Adobe's DX certification programsStudents: Get 50% off with code A4AX9WJAE4 (use your university email)University admins: Click here to explore partnership and learning opportunities with AdobeQuestions? Email askdxcert@adobe.comPartner Links:Learn more about NordStellar's Threat Exposure Management Program; unlock 20% off with code BLACKFRIDAY20 until Dec. 10, 2025Listen to the Market Outsiders podcast, the new daily show with the Management Consulted teamConnect With Management Consulted Schedule free 15min consultation with the MC Team. Watch the video version of the podcast on YouTube! Follow us on LinkedIn, Instagram, and TikTok for the latest updates and industry insights! Join an upcoming live event - case interviews demos, expert panels, and more. Email us (team@managementconsulted.com) with questions or feedback.

Telecom Reseller
SIPez: Standardizing Conversations with vCon, Podcast

Telecom Reseller

Play Episode Listen Later Dec 5, 2025 18:29


At the Fall '25 vCon conference in Washington, D.C., Doug Green, Publisher of Technology Reseller News, sat down with Dan Petrie, CEO & President of SIPez, to talk about the origins, purpose, and practical future of vCon technology. Petrie, who co-authored the original vCon draft and brought it to the IETF in 2003, describes vCon as a “standard container for capturing conversations” across voice, video, messaging, email, web chat, and more—bringing structure and consistency to interaction data that has long been fragmented across proprietary platforms. Drawing an analogy to Adobe's breakthrough with PDF, Petrie explains that just as PDF standardized how documents are represented and shared regardless of word processor or device, vCon does the same for conversational data. By abstracting common elements like parties, metadata, transcripts, and even AI-generated analytics into a unified format, vCons allow enterprises to capture, store, and analyze interactions from call centers, UCaaS platforms, and messaging systems in a consistent way. This unlocks deeper analysis—such as customer sentiment, agent performance, product feedback, and workflow optimization—without having to wrestle with dozens of incompatible APIs. Petrie stresses that vCon is especially valuable in an AI-driven world, where structured, well-labeled data is essential. “To get real value from AI, you need structured data,” he notes, pointing out that large language models like ChatGPT can only work on limited context windows and rely on upstream systems to extract, segment, and feed the right portions of conversation data. vCons provide that layer: a rich, extensible container that supports encryption, signing, redaction, amendments, and complex scenarios such as multi-leg call transfers and agent handoffs. Much of Petrie's advice is practical: don't try to build everything from scratch. SIPez maintains open-source vCon projects (such as PyvCon) and also offers a commercial vCon recording and AI analysis solution for the NetSapiens platform, giving service providers and MSPs a faster on-ramp. As more vendors add vCon interfaces and as small and mid-sized providers adopt these tools, Petrie believes 2026 will be a pivotal year for MSPs and channel partners to start monetizing vCon-based analytics and services across horizontal markets—from healthcare to customer support and beyond. To learn more about SIPez's vCon tools, open-source projects, and consulting services, visit http://sipez.com/.

Bloomberg Daybreak: US Edition
Daybreak Weekend: Fed Decision, Cybersecurity Conference, China Eco

Bloomberg Daybreak: US Edition

Play Episode Listen Later Dec 5, 2025 39:05 Transcription Available


Bloomberg Daybreak Weekend with Host Nathan Hager take a look at some of the stories we'll be tracking in the coming week. In the US – a look ahead to next week’s Fed decision and earnings from Oracle and Adobe. In the UK – a look ahead to the Blackhat cybersecurity conference. In Asia – a look ahead to China consumer and producer price data. See omnystudio.com/listener for privacy information.

Algorithms + Data Structures = Programs

In this episode, Conor and Bryce interview Sean Parent about the origin story of his career in software engineering!Link to Episode 263 on WebsiteDiscuss this episode, leave a comment, or ask a question (on GitHub)SocialsADSP: The Podcast: TwitterConor Hoekstra: Twitter | BlueSky | MastodonBryce Adelstein Lelbach: TwitterAbout the Guest:Sean Parent is a senior principal scientist and software architect managing Adobe's Software Technology Lab. Sean first joined Adobe in 1993 working on Photoshop and is one of the creators of Photoshop Mobile, Lightroom Mobile, and Lightroom Web. In 2009 Sean spent a year at Google working on Chrome OS before returning to Adobe. From 1988 through 1993 Sean worked at Apple, where he was part of the system software team that developed the technologies allowing Apple's successful transition to PowerPC.Show NotesDate Recorded: 2025-10-10Date Released: 2025-12-05Source CodeTRS80Ohio Scientific ChallengerExidy SorcererIntro Song InfoMiss You by Sarah Jansen https://soundcloud.com/sarahjansenmusicCreative Commons — Attribution 3.0 Unported — CC BY 3.0Free Download / Stream: http://bit.ly/l-miss-youMusic promoted by Audio Library https://youtu.be/iYYxnasvfx8

The Product Market Fit Show
He exited to Snap for $166M— built an AI video startup, then raised $50M. | Alex Mashrabov, Founder of Higgsfield AI

The Product Market Fit Show

Play Episode Listen Later Dec 4, 2025 45:40 Transcription Available


Alex built the original Snapchat filters-- and sold his company to Snap for $166M. Then he left to start Higgsfield. The company just raised a $50M Series A to help brands create AI-generated video ads at scale. We go deep on why he thinks Adobe is in trouble, how top advertisers are already producing 10,000+ ad creatives a year, and why the companies winning in AI video aren't building foundation models.Why You Should ListenWhy consumer AI apps are a trap (and what to build instead)How to drive early growthThe economics of AI-generated videoHow to know when to pivot away from traction that has no long termKeywordsstartup podcast, startup podcast for founders, AI video generation, generative AI startup, social media marketing AI, B2B SaaS growth, founder pivot, AI startup fundraising, creator marketing, product market fit00:00:00 Intro00:06:29 Selling to Snap and Working With Evan Spiegel for Four Years00:08:28 The Origin Story of HiggsField00:17:47 The Real Use Cases for GenAI Video Today00:27:26 The First Product and Why They Pivoted Away From Consumer00:29:08 The $10 Billion Short Form Drama Market Nobody Talks About00:33:26 Going All In on Social Media Advertising00:41:16 When He Knew He Had Product Market FitRetrySend me a message to let me know what you think!

The Compound Show with Downtown Josh Brown
Nick and Jessica's 3 Big Lessons From 2025, Sam Altman Orders a Code Red at OpenAI, Adam Parker on Broken Compounders, the Case for Adobe

The Compound Show with Downtown Josh Brown

Play Episode Listen Later Dec 3, 2025 106:59


On this TCAF Tuesday, Josh Brown is joined by Nick Colas and Jessica Rabe, co-founders of DataTrek Research to discuss: putting equity valuations into context, policymakers prioritizing growth over dogma, beyond “disruption” in corporate strategy, and more! Then at 36:28, hear an all-new episode of What Are Your Thoughts with ⁠⁠⁠⁠⁠⁠⁠⁠⁠Downtown Josh Brown⁠⁠⁠⁠⁠⁠⁠⁠⁠ and ⁠⁠⁠⁠⁠⁠⁠⁠⁠Michael Batnick⁠⁠⁠⁠⁠⁠⁠⁠⁠! This episode is sponsored by Eaton Vance and Rocket Money. Get Active with EVSD, The Symbol of Short Duration Income. See how at https://www.eatonvance.com/EVSD Cancel your unwanted subscriptions and reach your financial goals faster with Rocket Money. Go to https://rocketmoney.com/compound today.   Sign up for ⁠⁠⁠⁠⁠⁠⁠⁠⁠The Compound Newsletter⁠⁠⁠⁠⁠⁠⁠⁠⁠ and never miss out! Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://instagram.com/thecompoundnews⁠⁠⁠⁠⁠⁠⁠⁠⁠ Twitter: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://twitter.com/thecompoundnews⁠⁠⁠⁠⁠⁠⁠⁠⁠ LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/company/the-compound-media/⁠⁠⁠⁠⁠⁠⁠⁠⁠ TikTok: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.tiktok.com/@thecompoundnews⁠⁠⁠⁠⁠⁠⁠⁠⁠ Investing involves the risk of loss. This podcast is for informational purposes only and should not be or regarded as personalized investment advice or relied upon for investment decisions. Michael Batnick and Josh Brown are employees of Ritholtz Wealth Management and may maintain positions in the securities discussed in this video. All opinions expressed by them are solely their own opinion and do not reflect the opinion of Ritholtz Wealth Management. The Compound Media, Incorporated, an affiliate of ⁠⁠⁠⁠⁠⁠⁠⁠⁠Ritholtz Wealth Management⁠⁠⁠⁠⁠⁠⁠⁠⁠, receives payment from various entities for advertisements in affiliated podcasts, blogs and emails. Inclusion of such advertisements does not constitute or imply endorsement, sponsorship or recommendation thereof, or any affiliation therewith, by the Content Creator or by Ritholtz Wealth Management or any of its employees. For additional advertisement disclaimers see here ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://ritholtzwealth.com/advertising-disclaimers⁠⁠⁠⁠⁠⁠⁠⁠⁠. Investments in securities involve the risk of loss. Any mention of a particular security and related performance data is not a recommendation to buy or sell that security. The information provided on this website (including any information that may be accessed through this website) is not directed at any investor or category of investors and is provided solely as general information. Obviously nothing on this channel should be considered as personalized financial advice or a solicitation to buy or sell any securities. See our disclosures here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://ritholtzwealth.com/podcast-youtube-disclosures/⁠⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

Alles auf Aktien
Defense statt Auto und die KI-Gewinner der Zukunft

Alles auf Aktien

Play Episode Listen Later Dec 3, 2025 27:02


In der heutigen Folge sprechen die Finanzjournalisten Anja Ettel und Holger Zschäpitz über starke Zahlen von Crowdstrike, Kurssprung bei Bayer und eine wilde Wende bei Bitcoin. Außerdem geht es um Ether, Intel, xLight, Meta, Boeing, Airbus, Marvell, Celestial AI, Nvidia, Broadcom, GitLab, Adobe, Workday, DocuSign, Apple, Microsoft, MongoDB, Credo Technology, Wacker Neuson, Doosan Bobcat, Hochtief, Hypoport, Hugo Boss, Rheinmetall, Nvidia, Lockheed Martin, Hensoldt, Renk, TKMS, VW, BMW, Mercedes-Benz, Continental, Porsche, Schaeffler, Daimler Truck, Bank of America, KeyCorp, PNC Financial Services, US-Bancorp, Truist Financial, Aon, Marsh & McLennan, Willis Towers Watson, Accenture, Cognizant, EPAM Systems, IBM, Twilio, DXC Technology, SAIC, Guidewire Software, Manhattan Associates, Pegasystems, Tyler Technologies, Labcorp, IQVIA, Certara und Siemens Energy. Die aktuelle "Alles auf Aktien"-Umfrage findet Ihr unter: https://www.umfrageonline.com/c/mh9uebwm Wir freuen uns an Feedback über aaa@welt.de. Noch mehr "Alles auf Aktien" findet Ihr bei WELTplus und Apple Podcasts – inklusive aller Artikel der Hosts und AAA-Newsletter.[ Hier bei WELT.](https://www.welt.de/podcasts/alles-auf-aktien/plus247399208/Boersen-Podcast-AAA-Bonus-Folgen-Jede-Woche-noch-mehr-Antworten-auf-Eure-Boersen-Fragen.html.) [Hier] (https://open.spotify.com/playlist/6zxjyJpTMunyYCY6F7vHK1?si=8f6cTnkEQnmSrlMU8Vo6uQ) findest Du die Samstagsfolgen Klassiker-Playlist auf Spotify! Disclaimer: Die im Podcast besprochenen Aktien und Fonds stellen keine spezifischen Kauf- oder Anlage-Empfehlungen dar. Die Moderatoren und der Verlag haften nicht für etwaige Verluste, die aufgrund der Umsetzung der Gedanken oder Ideen entstehen. Hörtipps: Für alle, die noch mehr wissen wollen: Holger Zschäpitz können Sie jede Woche im Finanz- und Wirtschaftspodcast "Deffner&Zschäpitz" hören. +++ Werbung +++ Du möchtest mehr über unsere Werbepartner erfahren? [**Hier findest du alle Infos & Rabatte!**](https://linktr.ee/alles_auf_aktien) Impressum: https://www.welt.de/services/article7893735/Impressum.html Datenschutz: https://www.welt.de/services/article157550705/Datenschutzerklaerung-WELT-DIGITAL.html

Edge of the Web - An SEO Podcast for Today's Digital Marketer
777 | AI/SEO News from the EDGE | Week of 12.1.2025

Edge of the Web - An SEO Podcast for Today's Digital Marketer

Play Episode Listen Later Dec 2, 2025 63:04


This week's EDGE of the Web dives into the seismic shifts rocking the digital marketing landscape, from Adobe's blockbuster SEMrush acquisition to Google's long-awaited rollout of Search Console Annotations (well, not so seismic). The future of AI in SEO and the rising tide of data privacy laws set the tone for a fast-changing industry. Erin Sparks, Crystal Carter, and Jacob Mann break down what Adobe's $1.9 billion move means for marketers and explore how WIX is upping its AI tools, accessibility, and agentic web readiness. The crew also spotlights ChatGPT's rumored ad features, Google's continued experimental AI Mode ads, and the EU's Digital Omnibus, raising stakes for marketers everywhere.  A side story on the dangers of AI SEO spam highlights how black hat tactics are evolving, bringing back old-school manipulation in a new LLM-driven context. The panel ponders whether brands and platforms are ready for the next frontier of search and content integrity. News from the EDGE: [00:07:55] Official: Adobe is acquiring Semrush for $1.9 billion [00:16:49] GSC has Annotations! Hoorah!  Finally! [00:21:16] EU's Digital Omnibus and cookie consent - what you need to know AI / SEO News  Segment: [00:23:26] EDGE of the Web Sponsor: Site Strategics [00:25:11] Gemini 3 refused to believe it was 2025, and hilarity ensued [00:32:17] ChatGPT Ads potential leaked [00:39:55] EDGE of the Web Sponsor: WAIKAI [00:41:29] Google Ads begin surfacing inside AI Mode as tests expand [00:45:52] AI Shopping Research [00:52:04] AI Poisoning: Black Hat SEO Is Back Thanks to our sponsors! Site Strategics: https://edgeofthewebradio.com/site Inlinks WAIKAY https://edgeofthewebradio.com/waikay Follow Us: X: @ErinSparks X: @CrystalontheWeb X: @TheMann00 X: @EDGEWebRadio

Fotografía de stock
410. Charla con Fran (Chaman Experience): videógrafo viajero y creador de stock

Fotografía de stock

Play Episode Listen Later Dec 2, 2025 40:25


Hoy charlamos con Fran (@chamanexperience), videógrafo que vive entre Tailandia y España y que ha convertido el stock en su forma de vida. Hablamos de: - Cómo empezó en el sector - Su entrada en Artgrid y por qué es tan exclusiva - Misiones de Adobe, ingresos reales y cómo producir rápido - Freepik, Envato, Shutter y estrategias de diversificación - Por qué el vídeo comercial funciona tanto - Cómo organiza sesiones con modelos en Tailandia - Su forma de trabajar viajando y detectando oportunidades Descarga nuestra guía gratuita de Stock: https://stockeros.com/guia-video-2025/

X22 Report
We Have One Chance To Eliminate The [DS],It Must Be Done Right,Pieces Are Coming Together – Ep. 3786

X22 Report

Play Episode Listen Later Dec 1, 2025 102:28


Watch The X22 Report On Video No videos found (function(w,d,s,i){w.ldAdInit=w.ldAdInit||[];w.ldAdInit.push({slot:17532056201798502,size:[0, 0],id:"ld-9437-3289"});if(!d.getElementById(i)){var j=d.createElement(s),p=d.getElementsByTagName(s)[0];j.async=true;j.src="https://cdn2.decide.dev/_js/ajs.js";j.id=i;p.parentNode.insertBefore(j,p);}})(window,document,"script","ld-ajs");pt> Click On Picture To See Larger PictureGermany is following the green new scam and their economy is breaking down. They are now reporting that it is to expensive to light the Christmas lights. Trump new economic system is working, gas prices are falling, in 20 states they are below $3. The [CB] is pushing Bitcoin down using ETF’s, this will fail. Trump’s new system is getting more powerful. The [DS] is now coordinating to stop Trump, Trump is dismantling their criminal syndicate world wide and the money flow is coming to an end. Trump is following the rule of law every step of the way and in the end he will put those people in that will follow the rule of law to bring these people to justice. The pieces of the puzzle are coming together and the [DS] is panicking. Economy https://twitter.com/disclosetv/status/1995421655469052033?s=20 (function(w,d,s,i){w.ldAdInit=w.ldAdInit||[];w.ldAdInit.push({slot:18510697282300316,size:[0, 0],id:"ld-8599-9832"});if(!d.getElementById(i)){var j=d.createElement(s),p=d.getElementsByTagName(s)[0];j.async=true;j.src="https://cdn2.decide.dev/_js/ajs.js";j.id=i;p.parentNode.insertBefore(j,p);}})(window,document,"script","ld-ajs"); https://twitter.com/RapidResponse47/status/1995532756097388760?s=20  Trump Bump: Black Friday spending soars as 2025 poised to be first quarter trillion dollar season Black Friday spending surged this year to new highs, fueled by record-breaking online spending that reached $11.8 billion on Black Friday alone, according to market data.  Online sales made on Black Friday made up about 10% of total sales for the month of November, more than $111 billion dollars, according to Adobe Analytics's report on holiday shopping trends. This represents a 9.1% increase in online sales compared to last year. Adobe tracks over 1 trillion U.S. retail site visits.     Adobe predicts that the 2025 holiday season, which continues through Christmas, is poised to become the first quarter trillion dollar season online in U.S. history. The firm forecasts that a record $253.4 billion will be spent on online purchases this year. Source: justthenews.com https://twitter.com/KobeissiLetter/status/1995295289268371468?s=20 Issuer (Company) ETF Ticker Net Flow (US$M, November 2025) BlackRock IBIT -1,935.3 Grayscale GBTC -168.4 Fidelity FBTC -138.7 VanEck HODL -107.8 Ark/21Shares ARKB -84.0 Bitwise BITB -73.0 ProShares (Bruce) BTC -29.0 WisdomTree BTCW -6.0 Franklin Templeton EZBC -2.4 Valkyrie BRRR 0.0 Invesco/Galaxy BTCO +5.0   November 20: -$903.2 million (largest single-day outflow). November 13: -$866.7 million. November 14: -$492.1 million. Since November 30, 2025, was a Sunday with no market trading, there were no ETF flows or outflows on that specific day. However, on the most recent trading day (November 28, 2025), the overall universe of ETFs experienced net outflows totaling $2.6 billion, though certain categories like corporate debt ETFs saw inflows. https://twitter.com/KobeissiLetter/status/1995492405685129297?s=20 Political/Rights https://twitter.com/MrAndyNgo/status/1995184800320082100?s=20 https://twitter.com/KennethRWebster/status/1994952935391019481?s=20 https://twitter.com/ScottMechkowski/status/1995217213918228872?s=20  manufactured chaos is putting people in danger, and if it continues, it's only a matter of time before someone gets seriously hurt… or worse https://twitter.com/StephenM/status/1995226723122897014?s=20 https://twitter.com/FBIDDBongino/status/1995297340052144415?s=20 I'm glad that these emails are available for your review. https://twitter.com/amuse/status/1995320096940552330?s=20   His first directive: forward all earlier email threads exchanged before his start date so he could review progress and accelerate the release. The emails outline pending redactions and confirm the Bureau was responsive. Far from hesitating, Bongino treated the release as a day-one priority for the Trump administration. https://twitter.com/amuse/status/1995564133526225391?s=20 DOGE https://twitter.com/Real_RobN/status/1995350937360380071?s=20   • 2,095,247 in 2024 — on it's way out the door. With 1.4 million illegal aliens on Medicaid. And Millions received driver’s licences, registered to vote, and have already voted. https://twitter.com/X22Report/status/1995486921905356986?s=20 Geopolitical Trump-Backed Tito Asfura Wins Massive Electoral Victory… But Potential for Election Fraud Remains National Party of Honduras (PNH) presidential candidate Tito ‘Papi' Asfura won a massive electoral victory on Sunday, defeating his leftist competitors in a huge vindication of President Donald Trump's bold foreign policy moves in Latin America. President Trump's emphatic endorsement of Papi last week, where he indicated he would support the country substantially moving forward, only if the PNH was successful against “communist” parties in the national elections. Source: thegatewaypundit.com https://twitter.com/MJTruthUltra/status/1995544957323456880?s=20 War/Peace    important that Israel maintain a strong and true dialogue with Syria, and that nothing takes place that will interfere with Syria's evolution into a prosperous State. The new President of Syria, Ahmed al-Sharaa, is working diligently to make sure good things happen, and that both Syria and Israel will have a long and prosperous relationship together. This is a historic opportunity, and adds to the SUCCESS, already attained, for PEACE IN THE MIDDLE EAST! https://twitter.com/Rasmussen_Poll/status/1995203244516315424?s=20 Pete Hegseth Post of Cartoon Meme on Targeting Narco-Terrorists Outrages Liberals  Secretary of War Pete Hegseth posted a cartoon meme Sunday about the Trump administration's military campaign targeting South American drug boats that drew outrage from liberals upset about the attacks. The post has gone viral with over five million views as of late Sunday night. Hegseth posted a cartoon meme of Canadian children's book character Franklin the Turtle titled “Franklin Targets Narco Terrorists”, that features Franklin on a military helicopter firing on drug boats, with the message, “For your Christmas wish list”: https://twitter.com/PeteHegseth/status/1995291042346852861?ref_src=twsrc%5Etfw%7Ctwcamp%5Etweetembed%7Ctwterm%5E1995291042346852861%7Ctwgr%5E0d100b50e564a16ab61377137acc8f821f5fdaaa%7Ctwcon%5Es1_c10&ref_url=https%3A%2F%2Fwww.thegatewaypundit.com%2F2025%2F12%2Fpete-hegseth-post-cartoon-meme-targeting-narco-terrorists%2F https://twitter.com/redsteeze/status/1995378734694842656? https://twitter.com/drawandstrike/status/1995175663498637524?s=20 Source: thegatewaypundit.com Trump Reportedly Gave Venezuela's Maduro an Ultimatum: Resign and Leave, or Face the Consequences Trump Told Maduro to Leave: Save Yourself, Your Family  Trump has reportedly told Maduro how it's going to be. https://twitter.com/JimFergusonUK/status/1995439376319308137?ref_src=twsrc%5Etfw%7Ctwcamp%5Etweetembed%7Ctwterm%5E1995439376319308137%7Ctwgr%5Eb76bda1788ef546b30960efae726f61e9c980e0a%7Ctwcon%5Es1_c10&ref_url=https%3A%2F%2Fwww.thegatewaypundit.com%2F2025%2F12%2Ftrump-reportedly-gave-venezuelas-maduro-ultimatum-resign-leave%2F Source: thegatewaypundit.com  https://twitter.com/ElectionWiz/status/1995237384242508193?s=20 https://twitter.com/visegrad24/status/1995503150518747250?s=20  Iran, and Nicaragua are too weak economically. Russia is bogged down in the war with Ukraine, while China is preoccupied with its own problems. Moscow and Beijing are focused on building relations with Trump and are unwilling to spend political capital on Maduro. Trump names ‘difficult problem' for Ukraine “The corruption situation going on is not helpful,” the US president has said Corruption remains one of Ukraine's main problems,  Trump added that both Russia and Ukraine would like the conflict to end, and that “there's a good chance we can make a deal.”Ukraine was rocked by a major corruption scandal last month involving figures in Vladimir Zelensky's inner circle. The country's Western-backed anti-corruption agencies alleged that Timbur Mindich, the Ukrainian leader's former longtime business partner, was the ringleader of a $100 million kickback scheme in the energy sector, which relies heavily on foreign aid. Mindich fled the country to evade arrest, apparently after being tipped off. Source: rt.com https://twitter.com/GhostEzraQ/status/1995513424957067375?s=20  Popcorn ready? https://twitter.com/WallStreetMav/status/1995501750816825413?s=20 https://twitter.com/sentdefender/status/1995230383743312004?s=20   still another side to consider, that being Russia. Zelensky and Macron Meet in Paris Again Amid Peace Talks Flurr   Ukrainian President Volodymyr Zelenskyy met with French President Emmanuel Macron on Monday at the Elysée presidential palace in Paris, part of a flurry of diplomatic activity aimed at brokering the terms for a potential ceasefire in the nearly four-year-old war in Ukraine. Zelenskyy's visit to Paris followed a meeting between Ukrainian and U.S. officials in Florida on Sunday, which Secretary of State Marco Rubio described as productive. The two sides have worked to make revisions to a proposed U.S.-authored plan that was developed in negotiations between Washington and Moscow but criticized as being too weighted toward Russian demands. Source: breitbart.com Medical/False Flags https://twitter.com/RealJamesWoods/status/1995403047300927907?s=20https://twitter.com/tracybeanz/status/1995468595128627471?s=20 https://twitter.com/tracybeanz/status/1995468595128627471?s=20 [DS] Agenda https://twitter.com/RapidResponse47/status/1995188426786885670?s=20 https://twitter.com/GhostEzraQ/status/1995567208445977021?s=20  https://twitter.com/RapidResponse47/status/1995266775810740620?s=20 OUTRAGE ON CAPITOL HILL: Rogue Judges Boasberg and Boardman Now Refuse to Testify Before the Senate U.S. District Judge James Boasberg and U.S. District Judge Deborah Boardman have both turned down invitations to testify before the Senate Judiciary Committee this week at the explosive hearing titled “Impeachment: Holding Rogue Judges Accountable. Their absence should come as no surprise to anyone paying attention. These are not neutral judges, they are political operatives wielding federal robes as weapons against the will of the American people.  In a statement shared on X, investigative commentator Mike Benz laid out three specific criminal charges that Attorney General Pam Bondi could immediately bring against Judge Boasberg in connection to the Arctic Frost scandal. 1. Deprivation of Rights Under Color of Law (18 U.S.C. § 242):The prosecution alleges that by issuing the gag order, Judge Boasberg willfully deprived U.S. senators of their statutory right under 2 U.S.C. § 6628 to receive notification of legal processes seeking disclosure of Senate data, thereby violating their constitutional protections under the Speech or Debate Clause and separation of powers principles. Source: thegatewaypundit.com https://twitter.com/amuse/status/1995513956643885253?s=20   thousands of judges in climate litigation, supplying them with the arguments, case law, and “approved” scientific narratives to ensure rulings against oil companies. The New Venture Fund also trains prosecutors to deliver the very arguments these judges have been primed to accept. Legal experts warn this turns climate lawsuits into scripted show trials with predetermined outcomes, placing America's energy sector at an engineered disadvantage. https://twitter.com/MJTruthUltra/status/1995531341975449748?s=20   NGO's, I'd be panicking too. The Democratic National Committee raised a total of $685,840,729 in 2024. Did you really think that Americans gave that much money to a party who wanted to defund the police, who stopped arresting criminals, hellbent on aborting babies, wants to mutilate children, and allow men into women's bathrooms? https://twitter.com/pepesgrandma/status/1995361098409619725?s=20 https://twitter.com/amuse/status/1995274712734216328?s=20  Kelly's stratospheric balloon startup, World View, in 2013 and 2016. Kelly quietly moved the Chinese investment into a secretive blind trust when he ran for Senate. Now he's part of the Seditious Six telling US troops to ignore President Trump's lawful orders and warning they could be prosecuted once Democrats are “back in control.” Critics note the irony: a senator with CCP-linked funding undermining the chain of command of the U.S. military. The Sedition 6: All Roads Lead to Ron Conway Report https://twitter.com/CynicalPublius/status/1995545363999326341?s=20 https://twitter.com/DataRepublican/status/1995528879050719506?s=20 https://twitter.com/SaltyGoat17/status/1994389697188217270?s=20 https://twitter.com/DC_Draino/status/1995153965651223012?s=20  It is Section 2387 of Title 18, Chapter 115, which falls under general federal criminal law governing crimes like treason, sedition, and subversive activities President Trump's Plan https://twitter.com/EricLDaugh/status/1995512799133655450?s=20   Next steps could be for the administration to ask a full panel of 3rd Circuit judges to reconsider the decision – or going right to the U.S. Supreme Court. https://twitter.com/RapidResponse47/status/1995270338826076313?s=20 https://twitter.com/EricLDaugh/status/1995567423077106141?s=20  https://twitter.com/TrumpWarRoom/status/1995512909351530925?s=20 (function(w,d,s,i){w.ldAdInit=w.ldAdInit||[];w.ldAdInit.push({slot:13499335648425062,size:[0, 0],id:"ld-7164-1323"});if(!d.getElementById(i)){var j=d.createElement(s),p=d.getElementsByTagName(s)[0];j.async=true;j.src="//cdn2.customads.co/_js/ajs.js";j.id=i;p.parentNode.insertBefore(j,p);}})(window,document,"script","ld-ajs");

The Diary Of A CEO by Steven Bartlett
Secret Service Agent: Never Label Someone A Narcissist! This Habit Makes People Hate Talking To You!

The Diary Of A CEO by Steven Bartlett

Play Episode Listen Later Dec 1, 2025 81:36


Ex-Secret Service interrogator DESMOND O'NEILL reveals the 4-step formula for difficult conversations, how to decode narcissism, the secret to communication and real connection - AND debunks the biggest myths about interrogation! Desmond O'Neill is a former special agent for the US Secret Service with over 30 years of experience in negotiation and interrogation. He has worked for the High-Value Detainee Interrogation Group (HIG) training and conducting research on interrogation, and is a co-instructor for the online platform ‘Beyond Bulletproof', covering influence, communication, and confidence. He explains: ◼️Why you should never label someone a narcissist ◼️The No.1 habit silently ruining your communication ◼️Why “me me me” syndrome is sabotaging your relationships ◼️How gaslighting really works, and how to shut it down fast ◼️Why your brain lies to you when emotions take over 00:00 Intro 04:48 What Are Your Experiences? 06:23 Experience With Violent Interrogation 08:34 How Do I Have a Difficult Conversation? 09:58 How to Spot When Someone Is Gaslighting You 11:19 PLAN Framework 14:58 The Hardest Conversations You've Had to Navigate 19:40 If They Do This, They're Lying 21:52 Be a Better Listener 24:08 Controlling Comes From Listening, Not Talking 24:33 Asking Questions 28:38 Obvious Body Language to Look Out For 31:28 Finding Resolution With People 33:38 What if They Start Insulting You 35:31 How to Keep Your Emotions in Check 37:07 How to Stay in Control 40:11 Me Me Me Syndrome 43:06 Ads 44:08 How to Get Someone to Open Up 46:30 The Difference Between Manipulation and Influence 48:49 Influencing People 51:27 How to Build Trust 55:03 How Do You Get Trust Back? 55:27 How to Be a Great Leader 56:36 Making Decisions 1:01:02 Own Your Decisions 1:05:29 Ads 1:07:39 Building Rapport 1:11:47 Main Takeaways 1:13:33 Don't Tell People You Understand 1:17:14 What Decision Do You Most Regret? You can learn more about ‘Beyond Bulletproof', here: https://bit.ly/43SKyMW  The Diary Of A CEO: ◼️Join DOAC circle here - https://doaccircle.com/  ◼️Buy The Diary Of A CEO book here - https://smarturl.it/DOACbook  ◼️The 1% Diary is back - limited time only: https://bit.ly/3YFbJbt  ◼️The Diary Of A CEO Conversation Cards (Second Edition): https://g2ul0.app.link/f31dsUttKKb  ◼️Get email updates - https://bit.ly/diary-of-a-ceo-yt  ◼️Follow Steven - https://g2ul0.app.link/gnGqL4IsKKb  Sponsors: Adobe - https://Adobe.Ly/OneBetter   Rubrik: To learn more, head to https://rubrik.com  Function Health: https://Functionhealth.com/DOAC to sign up for $365 a year. One dollar a day for your health.

Marketplace All-in-One
A spendy, splurgy Black Friday

Marketplace All-in-One

Play Episode Listen Later Dec 1, 2025 6:42


Despite wavering confidence, Adobe says consumer spending broke records on Black Friday, clocking in at more than $11 billion. Shoppers were enticed by bargains, buying up TVs, computers, clothes, furniture, and toys. And Salesforce expects Cyber Week sales to also hit an all-time high of $78 billion. Also: signs of a continuously struggling housing market and, from Marketplace's "How We Survive," a look at how solar power can aid agriculture.

Marketplace Morning Report
A spendy, splurgy Black Friday

Marketplace Morning Report

Play Episode Listen Later Dec 1, 2025 6:42


Despite wavering confidence, Adobe says consumer spending broke records on Black Friday, clocking in at more than $11 billion. Shoppers were enticed by bargains, buying up TVs, computers, clothes, furniture, and toys. And Salesforce expects Cyber Week sales to also hit an all-time high of $78 billion. Also: signs of a continuously struggling housing market and, from Marketplace's "How We Survive," a look at how solar power can aid agriculture.

The Investing Podcast
Black Friday Sales & Central Bank Rate Cuts | December 1, 2025 – Morning Market Briefing

The Investing Podcast

Play Episode Listen Later Dec 1, 2025 21:55


Ben and Tom discuss Black Friday sales, central bank rate cuts, and slowing auto sales.Song: December - Collective SoulFor information on how to join the Zoom calls live each morning at 8:30 EST, visit:https://www.narwhal.com/blog/daily-market-briefingsPlease see disclosures:https://www.narwhal.com/disclosure

Ruben Gabelli Foto y Video
¿Se puede vivir del retrato? La historia real de César Viera

Ruben Gabelli Foto y Video

Play Episode Listen Later Dec 1, 2025 42:12


En este episodio me siento a charlar con mi amigo y pedazo de retratista César Viera, un tío que ha pasado de pintar paredes con brocha gorda a exponer su trabajo en Adobe Max en Los Ángeles, dando charlas para Adobe y viajando por media Europa con sus workshops de retrato en clave baja. Todo eso, con una cámara veterana, un objetivo de segunda mano y un estilo tan personal que reconoces sus fotos al primer golpe de vista.Hablamos de cómo en solo unos años ha pegado un subidón brutal: workshops llenos por toda España, mentorías online de 6 semanas, viajes a Francia y Alemania como fotógrafo invitado y cabeza de cartel, y la locura máxima: que Russell Brown, el histórico evangelista de Adobe, lo encuentre por Instagram, venga a hacer un one-to-one con él a Valencia y termine invitándolo a Adobe Max con todos los gastos pagados y su obra expuesta allí.Pero no todo es glamour: también contamos la parte menos “instagrameable”:Años compaginando curro “normal” con la fotografía.Workshops que al principio se organizaba él solito: hoteles, logística, todo.Meses de presión por no llegar a fin de mes.Trabajos que no salen en redes (lámparas, encargos varios) pero que pagan las facturas. Si te mola el retrato dramático, la clave baja y quieres saber si se puede vivir del retrato hoy en día, en este podcast tocamos todo eso: equipo (y por qué César sigue enamorado de su vieja cámara), cómo usar Instagram como porfolio real, qué hace que un retrato tenga carácter y personalidad, y los consejos que le daríamos a quien quiera empezar ahora en fotografía de retrato sin pegarse la gran hostia.Te llevas:La historia real de cómo un fotógrafo de aquí termina en Los Ángeles con Adobe.Una buena dosis de motivación para disfrutar del proceso y no obsesionarte con el equipo.Claves para construir un estilo propio, crecer poco a poco y no dejar tu trabajo fijo antes de tiempo. Si quieres aprender cómo trabaja César por dentro, en el podcast te cuento dónde puedes ver su curso completo de retrato en clave baja, sus workshops presenciales y sus mentorías online de 6 semanas. Y, como siempre, si este contenido te ayuda, suscríbete al canal, deja un like y compártelo con ese amigo fotógrafo que sueña con vivir de sus retratos.

Alles auf Aktien
Renten-Revolution mit Zinseszins und Wetten gegen Nvidia

Alles auf Aktien

Play Episode Listen Later Dec 1, 2025 20:49


In der heutigen Folge sprechen die Finanzjournalisten Anja Ettel und Holger Zschäpitz über eine gemischte Black-Friday-Bilanz, Gerüchte um eine AI-Gigafactory und was sonst noch wichtig wird in dieser Woche. Außerdem geht es um Meta, Oracle, Alphabet, Deutsche Telekom, Adobe, Mastercard, Microsoft, Shopify, Salesforce, Bitcoin und Pfisterer, iShares MSCI ACWI ETF (WKN: A1JMDF), Neuer Instagram-Auftritt von AAA: https://www.instagram.com/alles_auf_aktien/ Die aktuelle „Alles auf Aktien“-Umfrage findet Ihr unter: https://www.umfrageonline.com/c/mh9uebwm Wir freuen uns über Feedback an aaa@welt.de. Noch mehr „Alles auf Aktien“ findet Ihr bei WELTplus und Apple Podcasts – inklusive aller Artikel der Hosts und AAA-Newsletter.[ Hier bei WELT.](https://www.welt.de/podcasts/alles-auf-aktien/plus247399208/Boersen-Podcast-AAA-Bonus-Folgen-Jede-Woche-noch-mehr-Antworten-auf-Eure-Boersen-Fragen.html.) [Hier] (https://open.spotify.com/playlist/6zxjyJpTMunyYCY6F7vHK1?si=8f6cTnkEQnmSrlMU8Vo6uQ) findest Du die Samstagsfolgen Klassiker-Playlist auf Spotify! Disclaimer: Die im Podcast besprochenen Aktien und Fonds stellen keine spezifischen Kauf- oder Anlage-Empfehlungen dar. Die Moderatoren und der Verlag haften nicht für etwaige Verluste, die aufgrund der Umsetzung der Gedanken oder Ideen entstehen. Hörtipps: Für alle, die noch mehr wissen wollen: Holger Zschäpitz können Sie jede Woche im Finanz- und Wirtschaftspodcast „Deffner&Zschäpitz“ hören. +++ Werbung +++ Du möchtest mehr über unsere Werbepartner erfahren? [**Hier findest du alle Infos & Rabatte!**](https://linktr.ee/alles_auf_aktien) Impressum: https://www.welt.de/services/article7893735/Impressum.html Datenschutz: https://www.welt.de/services/article157550705/Datenschutzerklaerung-WELT-DIGITAL.html

"How I F*cked Up" with special guest Michael Miller

Play Episode Listen Later Dec 1, 2025 40:43


After leading creative teams at Razorfish and T-Mobile, Michael Miller co-founded Consiglieri to help brands fix the operational and strategic issues they can't see themselves.In this episode, we talk about the small failures that shaped his leadership style, why curiosity beats ego, and how Consiglieri went from zero clients to partnering with Google, Microsoft, and Adobe. Hosted on Acast. See acast.com/privacy for more information.

The Startup CEO Show
The Backup That Built a Business: Inside Rewind with Mike Potter

The Startup CEO Show

Play Episode Listen Later Dec 1, 2025 51:44


Join a community of ambitious CEOs who are looking to build market-leading companies without sacrificing health and happiness.Check out: https://limitless.ceoWhat if the “boring” SaaS backup tool you rarely think about is actually a rocketship, and the CEO behind it refuses to sacrifice his marriage or his health to build it?In this episode, I sit down with my friend Mike Potter, co-founder & CEO of Rewind – the category-defining backup platform for mission-critical SaaS apps like Shopify, GitHub, Jira, Confluence, and more. We talk about how a catastrophic hard-drive failure at Adobe turned Mike into a backup obsessive, how he and his co-founder quietly created a new category in SaaS, and why the big platforms' own backups won't save you when just your account goes sideways. We also get into the messy reality behind the scenes: bootstrapping for years, supporting 16+ platforms without drowning, and ultimately raising from Inovia, Bessemer, and Insight without abandoning their values.The second half of the conversation is all about how to build a big business without blowing up your life. Mike shares the story of his first startup nearly costing him his marriage, the panic attack that became a turning point, and the explicit pact he made with his co-founder this time: “The business will not destroy our relationships.” We unpack his operating rules for sustainable high performance: respecting people's time, using sleep and space to solve hard problems, building systems so the CEO can walk away, and delegating so the company no longer depends on him to “save” it.If you're a founder or CEO trying to balance hypergrowth with your health, your family, and your sanity, this one's for you.Mike Potterhttps://www.linkedin.com/in/mikepotter/?originalSubdomain=caConnect with me:My website: https://limitless.ceo/Linkedin:https://www.linkedin.com/in/themarkmacleod/Instagram: https://www.instagram.com/markmacleodcoach/Subscribe to Mark MacLeod for The Startup CEO Show Podcast, actionable insights, coaching, and strategy for CEOS.https://www.youtube.com/@MarkMacLeod-CEOCoach?sub_confirmation=1

Algorithms + Data Structures = Programs

In this episode, Conor and Bryce interview Sean Parent about generic programming and there is much chaos!Link to Episode 262 on WebsiteDiscuss this episode, leave a comment, or ask a question (on GitHub)SocialsADSP: The Podcast: TwitterConor Hoekstra: Twitter | BlueSky | MastodonBryce Adelstein Lelbach: TwitterAbout the Guest:Sean Parent is a senior principal scientist and software architect managing Adobe's Software Technology Lab. Sean first joined Adobe in 1993 working on Photoshop and is one of the creators of Photoshop Mobile, Lightroom Mobile, and Lightroom Web. In 2009 Sean spent a year at Google working on Chrome OS before returning to Adobe. From 1988 through 1993 Sean worked at Apple, where he was part of the system software team that developed the technologies allowing Apple's successful transition to PowerPC.Show NotesDate Recorded: 2025-10-10Date Released: 2025-11-28Koala bear cryingabscond DefintionSean's C++ Under the Sea KeynotePacific++ 2018: Sean Parent "Generic Programming"From Mathematics to Generic Programming (FM2GP)ParrotParrot on GitHubIntro Song InfoMiss You by Sarah Jansen https://soundcloud.com/sarahjansenmusicCreative Commons — Attribution 3.0 Unported — CC BY 3.0Free Download / Stream: http://bit.ly/l-miss-youMusic promoted by Audio Library https://youtu.be/iYYxnasvfx8

Chip Stock Investor Podcast
Why AI is "Eating" Software Stocks (And Why We Are Looking for Deals)

Chip Stock Investor Podcast

Play Episode Listen Later Nov 28, 2025 10:21


While investors have been piling into Nvidia and AI infrastructure, the narrative for Enterprise SaaS has shifted to "all-out destruction." The fear? That AI will disrupt legacy software. The reality? A circular reasoning trap that has crushed valuations and created potential opportunities for patient investors.In this episode, we analyze the current state of the software market, using Adobe (ADBE) and Monday.com (MNDY) as prime examples. We discuss why the "R&D Holiday" of the 2010s is officially over, why profit margins are compressing as companies spend heavily to integrate AI, and why Adobe's recent $1.9B acquisition of SEMrush signals a new phase of competition.We also break down why—despite the doom and gloom—revenue growth remains consistent and why this sector sell-off might be the time to start "bottom feeding."Join us on Discord with Semiconductor Insider, sign up on our website: www.chipstockinvestor.com/membershipSupercharge your analysis with AI! Get 15% of your membership with our special link here: https://fiscal.ai/csi/Sign Up For Our Newsletter: https://mailchi.mp/b1228c12f284/sign-up-landing-page-short-formChapters[00:00] The "Destruction" of Enterprise SaaS[01:00] Adobe's Resilience[02:00] The Circular Narrative: AI vs. Software[03:25] The End of the "R&D Holiday": Why Margins Are Shrinking[05:30] Valuation Reset: Opportunity in Fear?[06:30] Monday.com Analysis: Revenue vs. Rising Expenses[08:45] Adobe Acquires SEMrush: The $1.9B Strategy[09:10] Conclusion: Is It Time to Buy Software Stocks?If you found this video useful, please make sure to like and subscribe!*********************************************************Affiliate links that are sprinkled in throughout this video. If something catches your eye and you decide to buy it, we might earn a little coffee money. Thanks for helping us (Kasey) fuel our caffeine addiction!Content in this video is for general information or entertainment only and is not specific or individual investment advice. Forecasts and information presented may not develop as predicted and there is no guarantee any strategies presented will be successful. All investing involves risk, and you could lose some or all of your principal. #Adobe #Mondaycom #SaaS #StockMarket #Investing #ChipStockInvestor #AI #Software #SEMrush #ValuationNick and Kasey own shares of Monday.com

Software Lifecycle Stories
Numbers, Networks, and Nuance with Madhavan Jagannathan

Software Lifecycle Stories

Play Episode Listen Later Nov 28, 2025 37:46


Gayatri Kalyanaraman is in conversation with Madhavan Jagannathan (Maddy) , Instrument and Control Engineer by training, software technologist by experience, and financial explorer at heart. With over two decades of experience across HCL, Adobe, EMC, Dell, and VMware, Maddy brings together deep tech, systems thinking, and a passion for financial markets. Gayatri introduces Maddy, highlighting 17 years of friendship and his rare mix of humor, humility, and insight across hardware, software, and finance.02:00 – The Physics of Curiosity Maddy recalls his fascination with science, choosing physics for his undergraduate degree, and his early ambition to pursue research at IITs before pragmatically opting for instrumentation at Madras Institute of Technology.05:00 – The Unplanned Leap into Software A “lucky break” leads him into HCL Technologies, where a chance campus interview launches his career in software — landing him in the prestigious Cisco division during the early internet boom.08:00 – Early Memories of the Software World Maddy reflects on working at the intersection of hardware and network management — when internet access was rationed, innovation was exploding, and curiosity was rewarded.10:00 – Settling into the Tech Ecosystem He discusses how he initially longed for the process industry, only to realize that the software world offered greater opportunities, intellectual challenge, and balance — ultimately leading teams early in his career.13:00 – From HCL to Adobe: Finding the Power of Software Maddy shares how joining Adobe in Noida, during its early transition to SaaS, transformed his understanding of software's reach and power. “That one year at Adobe changed my view of what software could do.”16:00 – The EMC and Dell Era: Process Meets Innovation He moves from startups to EMC, where he embraces Six Sigma, process excellence, and later joins Dell, leading teams focused on data center innovation. “Dell was about process discipline and fast engineering — a perfect blend of structure and innovation.”20:00 – Clarifying ‘Process': From Chemistry to Systems Thinking Maddy reflects on how his training in process control and systems modeling shaped his understanding of software and organizational design.23:00 – Discovering Financial Markets His long-standing curiosity about stock markets takes root. From reading stock pages in newspapers to managing his first ESOPs, Maddy begins to explore investing and financial systems deeply. “It started with curiosity — how a single number next to a company name could tell a story.”26:00 – The Birth of a Trader Inspired by his MBA classes and a growing interest in quantitative methods, Maddy takes professional trading courses — blending math, technology, and market behavior. “Trading is where math, technology, and psychology collide.”29:00 – Lessons from the Trading Floor He shares insights from independent trading during COVID, emphasizing discipline, emotional control, and the realization that he's better suited for his own portfolio than managing others' money.32:00 – The Intersection of Tech and Finance Maddy discusses how his tech background enhances his understanding of market microstructures, algorithmic trading, and the growing influence of AI and quantum computing in finance.35:00 – The Philosophy of Continuous Exploration For Maddy, trading and technology are both lifelong explorations. “Markets teach you more than finance — they teach you patience, humility, and the ability to think statistically about your own life.”38:00 – Reflections on Career and Curiosity Gayatri and Maddy reflect on his multi-layered career: from a hardware engineer and software innovator to a financial thinker who continues to connect systems, people, and ideas. Key Themes:Evolving from hardware and instrumentation to deep software systemsThe interplay between process thinking and product innovationLifelong learning and curiosity as a career compassApplying software and systems logic to financial marketsEmotional intelligence and discipline in trading Memorable Quotes:“Trading is where math, technology, and psychology collide.”“That one year at Adobe changed my view of what software could do.”“Markets teach you more than finance — they teach you patience, humility, and the ability to think statistically about your own life.”“I didn't plan my career — I followed my curiosity, and that made all the difference.”https://www.linkedin.com/in/madhavan-jagannathan-559bb51/Madhavan “Maddy” Jagannadhan is a seasoned technologist and financial explorer whose career spans hardware engineering, software system leadership and independent investing. With early roots in instrumentation and network hardware, Maddy went on to lead development teams at industry names like HCL Technologies, Adobe Inc., EMC Corporation and Dell Technologies—designing software-driven systems and complex processes. Today, Maddy blends his systems thinking, curiosity and trading insight into mentoring, personal investing and bridging tech and financial markets. Madhavan has an engineering degree in Instrumentation and Control from MIT (Anna University) and an MBA degree from Great Lakes Institute of Management.

B2B Marketers on a Mission
Ep. 200: How to Optimize Your PPC Campaigns for Maximum Impact

B2B Marketers on a Mission

Play Episode Listen Later Nov 27, 2025 45:19 Transcription Available


How to Optimize Your PPC Campaigns for Maximum Impact Every Pay-Per-Click campaign has symptoms. While some are mild, others can be critical. With the B2B marketing environment becoming more competitive and as budgets continue to shrink, ensuring your PPC campaigns are well thought out and “healthy” is imperative. So how can B2B marketing teams ensure they run high-performing PPC campaigns? That's why we're talking to Serge Nguele (Founder, Your PPC Doctor), who shares proven strategies and expert insights on how to optimize your PPC campaigns for maximum impact. During our conversation, Serge emphasized the value of understanding PPC as a tool to test market assumptions and validate messaging. He also highlighted common pitfalls that B2B marketers should avoid such as launching campaigns without a clear strategy, relying on poor or incomplete tracking, and generic ad copy that doesn't resonate. He advised that teams must fix their tracking, define what business success looks like, segment audiences with intention, and relentlessly test to discover what drives conversions. Serge stressed the importance of having a comprehensive, full-funnel approach to maximize the potential of PPC campaigns through Google and Microsoft ads. He also shared his “no excuses, no complaints, no self-pity” philosophy to illustrate the mindset required to drive stronger results and leverage the true potential of PPC. https://youtu.be/oSmgdh2Jfgw Topics discussed in episode: [2:13] The importance of PPC in B2B marketing [4:49] Some common misconceptions and pitfalls in PPC [15:04] How B2B marketers can avoid major PPC pitfalls [23:11] Practical steps to optimize PPC campaigns for predictable results Fix your tracking Define success in business terms Segment your audience in a smart way Differentiate messaging based on audience's stage in the funnel Testing relentlessly [29:22] How AI is reshaping PPC and what B2B marketers must prepare for Companies and links mentioned: Serge Nguele on LinkedIn Your PPC Doctor Transcript Christian Klepp  00:01 Every pay per click campaign has symptoms. Some are mild, while others are critical. With the marketing landscape becoming more competitive and budgets shrinking, ensuring your PPC (Pay-Per-Click) campaigns are well thought out and healthy is imperative. So how can marketing teams ensure they optimize their PPC campaigns for maximum impact? Welcome to this episode of the B2B Marketers in a Mission podcast, and I’m your host, Christian Klepp. Today, I’ll be talking to Serge Nguele, who will be answering this question. He’s the founder at your PPC doctor who specializes in implementing PPC solutions for companies. Tune in to find out more about what this B2B marketers mission is. Okay, and here we go. Mr. Serge Nguele, welcome to the show.  Serge Nguele  00:49 Thank you for having me, Christian. How are you today? Christian Klepp  00:52 I’m great, and I’m really looking forward to this conversation, because I’ll be honest with you, I was looking through the archive of all the past episodes, and I have to say nobody has been on the show that is going to talk about this topic, so this is the first time. Serge Nguele  01:05 Oh, yeah, good to hear. We’ll try to bring some value to all the millions of you know listener out there. Christian Klepp  01:13 Absolutely, absolutely. So let’s dive in, because I think this is going to be an interesting topic. And I don’t know about you, perhaps you run across this many times, but in my space and in my network, the moment people hear pay per click or PPC, they get a little bit like, I don’t know. Oh, I’m not sure. And this is part of the reason, a big part of the reason why I’ve asked somebody like yourself to come on the show. It’s to take the ickiness out of this topic and get them to understand why it’s important, right? So let’s dive into the first question. Okay, so Serge, you’re on a mission to listen. I love this one. Listen, diagnose and prescribe the right paperclip solutions for B2B companies. So for this conversation, let’s focus on the topic of how to optimize your PPC campaigns for maximum impact. So I’m going to kick off this conversation with the following question, what is it about PPC that you wish more people understood? Serge Nguele  02:16 Yeah, thanks. Yeah. Thanks, Christian for your question, and to quickly touch on what you’ve said about PPC. That’s the story of my life. You know, when people are asking, what do you do? And I will say, Pay Per Click, I will start explaining, you know, and they will just nod, and I will be like, not quite sure they got it, but you know, the quick way would be just to tell them, whenever you search for anything online, you go on Google or whichever search engine. And we’ll touch on it, there is not only Google, you know, when we when it comes to PPC, you type your keyword, and you will see a lot of links coming and the one with a little ad, which means advertising that’s pay per click. Ah, they would say, Yeah, that’s fine. Serge Nguele  03:03 But to come to your question when it’s come to PPC, really, what I wish most marketers are understanding is that PPC, which stands for pay per click, and it’s pay per click, because whenever you type a keyword and you click on the link coming there is someone paying the advertiser, not usually the user. That’s why it’s pay per click. And what is good to I wish many people you know understood about it is that PPC it’s about buying time to test your market assumptions. Because, yeah, all of us, all the businesses, it’s really happening, not when you have the click, but it’s after the click. What’s happening there. So when done right? PPC is the fastest, one of the fastest way I know of to validate the messaging, your offer, your positioning, and I wish more marketers understood that PPC is in a silo. It’s a feedback engine, really, and when you use it to inform your market, product fit your sales messaging, or even your customer experiences. It really goes beyond clicks, and that’s where you get the magic out of PPC. Christian Klepp  04:30 Yeah, that’s a really good way of putting it. Serge, and thanks for sharing that. We’re going to touch on this, I think even more later on. But like just you know, from a very top level perspective. Why do you think a lot of people feel, even marketers, feel that PPC is a waste of marketing investment? Serge Nguele  04:49 Yes, with this one, if I’m taking from advertiser, let’s say you Christian, you are, you know, a business person, the way. Well. Yeah, when it’s coming to PPC, it’s fair to talk more about Google, because, yeah, Google is having 90% of the market. So we will say Google, but Google is not the world. PPC has rules here a bit later. So let’s say what Google has done over the year is to really make it easy for pretty much anyone on the planet to be in a position to choose a few keyword enter the credit card, and in a matter of minutes, they would have another running showing up to people. So that’s the easy part, but that’s not doing PPC, and what is happening out of it, soon enough, they will realize, Okay, we are having a lot of clicks, but not what we are expecting, which means sales, or whatever is that is making their bottom line. And a lot of client I would be seeing advertiser. It will be after that phase where they found them themselves, you know, out of pocket of 100, if not 1000s, of click. And they will all, all of them. They will come like, PPC doesn’t work. And I would say, yeah, it’s normal for it not to work, if you because it’s a job, you know, I’m not here to defend, you know, my job, but, yeah, it’s taking time to be a PPC expert. So really, for me, starting from the beginning, where people are doing what they are not meant to do is not like me. You know, tomorrow I won’t be going out there and say I’m a podcast host. You know, that will be an insult on, you know, all the learning you went through, you know, to be where you are. So for me, that’s really the key problem. So basically, it’s, yeah, it’s a West because a lot of unqualified people, and I’m saying this, you know, respectfully, are just, you know, wasting budget, essentially. Christian Klepp  07:16 Yeah, so what I’m hearing you say is, like part of it is certainly a lack of expertise. The other one is also, perhaps even a lack of strategy, and we’re going to talk about that later on in the conversation, but that is a great segue to the next question about key pitfalls that you think B2B marketers should avoid when it comes to PPC. So what are those key pitfalls, and what should they be doing instead? Serge Nguele  07:38 Yes, and this will be complementing my answer, because, yeah, I focus it on advertiser directly. But let’s say when PPC experts are doing are running campaigns for their clients. So this is to this question to as mainly PPC has said, it’s one of the quickest way to really generate clicks out there. That’s fine, but that just the beginning, but even before getting there. So it’s the strategy beforehand, because, yeah, it’s quite easy to set the keyword, generate click and realize the website is not ready. The offer is not what it was supposed to be, and it’s bringing us, you know, to really plan before even starting creating your first campaign. That means the strategy. What is your product? Are you understanding your market? What’s your positioning your competition. What are you bringing to the market? So that’s the strategy. Once you clear with it, it will make it easy for you to say, Okay, I’m understanding the market. This is my offer. This is what I’m bringing, different, you know, in the market space. And now this is the strategy, the approach I’m going to use to reach out to those people. Where are those people? Even, you know, searching for the product or service I’m going to promote online. Because, yeah, when we say PPC, it’s a full funnel.  Serge Nguele  09:16 If we take Google, for example, people will be having multiple touch point to see your product. Yeah, I’ve been talking more about keywords, but there is a lot more than that. And if I ask you, how are you searching online? You are not only typing keyword, but you are self advertising because you’ve given some information about who you are, and search engine and marketing platform are having those information about you, your age, your job, how much you earn, all of those inside are what would be part of the strategy, how you approach market.  Serge Nguele  10:01 Now, once that is done properly, and let’s say the companies, company is already running it’s how are you measuring success? And there it will be all the vanity metrics. So okay, it’s good to have impression clicks, but what about the bottom line? Because, yeah, if you are investing, who says investment? Expect a return out of that investment? So if you measure only how many people are clicking on your website, that’s you are missing the point. So question would be, how many are converting whatever is that you know you define as a conversion.  Serge Nguele  10:44 Now, another part would be how you set your campaign. I said, how easy Google could, you know, make it to create a PPC campaign, they have also a lot of automatic function that have. This is not the point. I’m not here, you know, to do a very cheap Google bashing. But, I mean, yeah, this platform are having, well, I will say polite, just insane, you know, feature making it just kind of waste of budget, you know, where you’ll have the keyword targeting the, you know, network you shouldn’t be, you know, advertising on to sell it. So do setting and also aligning to the sales objective. So those are, you know, a few ways. So I said quite a lot. To bring it more into structure, I would say, first of all, it’s strategy before even, you know, thinking of creating the campaign. You have your strategy, and then once your company are there, I said, but yeah, I would keep on repeating it, the clicking, just the beginning of it. So what are you measuring? So having, you know, real matrix, not vanity metrics like click, CTR  (Click-Through Rate) and then setting your campaigns. A lot of advertisers are on set and forget, you know, not doing anything. And guess what? It wouldn’t work, you know, because you have to optimize continuously and then align with business goals. Christian Klepp  12:33 Absolutely, absolutely no. I’ve been writing furiously as you’re talking, but like what I’m hearing you say, and I think it’s absolutely right but people tend to forget that PPC, and in fact, a lot of these other initiatives, they’re all part of an ecosystem, right? And it’s all you all. You have to think about it like, Okay, so where is this going to go? Because the, as you rightfully said, the click is just the beginning. When they click, where are they going? Where are they going to land? Is it going to be a landing page? Is it going to be an ad? And after they’ve scanned the content on that said page or that ad, what do you want them to do? So what’s the call to action? Where are you going to funnel them from there after that? What’s the follow through? So it almost seems to me like this has to all be mapped out. It doesn’t just stop with PPC, right? Serge Nguele  13:21 Yes, and even there quickly, before you asked your other question, yeah, sorry to interrupt. I will say it’s all tied to the strategy, because, yeah, could be a lot of things. You know, you can use PPC because you want to test something on your website. You can use PPC because you want to complement what you are doing with your organic traffic strategy. Most recently, I had, I was referred a prospective client, and they came to me saying, we are doing well on our organic search. Now we want to bring PPC to complement all of that and expand. So, yeah, you know, all of those things are part of the strategy. So, and it will be different if you are coming because you want to test something on your landing page that’s been, for example, your main metrics. To go back to what I’ve said, clicks. Your clicks wouldn’t be a vanity matrix, because you really want people you know to come there and you know, validate whatever you want on the landing page. Whereas, if you are there to generate leads, probably you want, you know, content yourself only with clicks. You will want people you know to fill your lead form. You know. Christian Klepp  14:43 Absolutely, absolutely so sales you’ve tried. You’ve touched on this already, but like, let’s expand on it further. So what do you think are the main causes of underperforming paid search campaigns? So from your experience, what do you think the real underlying problems are, and I suppose one of them is a lack of strategy. Certainly.  Serge Nguele  15:04 Yeah, it’s starting from there. Christian, yeah, you said it a lack of strategy. But okay, let us assume you are there, you know, you are getting clicks. So there one of the main cause of on the performing campaign, I would say it’s that whenever I audit account, a lot of them are just flying kind of blind. That means the tracking is even, you know, wrong. This is something I should start with it, you know. But he has a good case to, you know, talk about it. It’s, yeah, when you have the campaign, so you need to make sure you track every single click. Otherwise, how would you even know what is performing? So this is the main cause of underperforming campaigns. For me, it’s weight tracking and measurement, and that’s mean, if you can’t trust your data, you can’t optimize and at this point, because, yeah, you have business people listening to this an important part, an important one, you know, a lot of people are not advertising. It’s also the invalid traffic. You have a lot of, you know, especially now with AI and all boats, you know, we have are there. And this there is a staggering, you know, number of invalid traffic so, and this is, you know, a proper study, so in certain vertical more than 20% of click received are all invalid. So that’s mean, if you factor that to properly understand that mean whatever you are receiving, 20% of those clicks are wrong. So that’s mean you’re working with wrong data. That’s mean everything that would follow after that are just, you know, assumption based on 20% of you know wrong information. So this is an important one.  Serge Nguele  17:09 And I would say, has advertiser, and this is something, for example, yeah, I don’t want to oversell, but what we do in which your PPC doctor. Those are things I’m putting in place to really be working with, in value, traffic, you know, company. There are a few out there, but yeah, I’m working with lunio, for example, which is our partner. So those I would recommend, not necessarily, you know, but you find whoever you want to work with, but this is really important to make sure you are receiving, you know, the right information, so weak tracking and measurement and then ignoring the funnel in the process. So you know when, again as I was saying, depending on what you want to achieve, you will have different goals, and you will be optimizing your campaign differently regarding what you want to achieve. So a lot of campaign are only targeting bottom up funnel intent, but you know, and they will be missing all the other funnels. So yeah, to develop quickly about the funnel. So yeah, roughly, we would have the awareness and then, so that’s mean people are just discovering they want something. So they want to know what their options are out there into that phase, and then they would have the consideration where, okay, then they are quite definite about what they want. Now they are starting making, you know, their decision. And then it will be the conversion phase, where they are in a position to decide and buy, essentially.  Serge Nguele  19:04 So when you set your campaign, you have to, you know, be considerate of all those phases, because they are someone who is in their awareness phase, they will just be there to consider their options. They won’t be buying. And you need to factor that so that your campaign, your strategy that’s tied back to strategy that’s mean, okay, you will plan your campaign to spend a certain amount, or invest a certain amount to reach people in their awareness phase, and then another amount to bring them to consider, and another one in consideration. And when you tie that to the wall ecosystem, we said, PPC is just a fraction of you know your the world, the world marketing ecosystem. So that’s mean, okay, awareness. How are you going to you? Know, once they click and you have that information, are you following up with an email, you know, to just keep them alive and making sure when, when they are in a position to convert if they see your ad, take that decision, you know.  Serge Nguele  20:14 And then the third one, it’s generic ad copies all we’ve said so people, when they are considering they won’t be in the same, you know, set of mind, like when they are just there to discover, or when they want to buy. So you need also, you know, with your messaging, to differentiate all those phases people in the awareness you want them to to know you are there. They might even be coming, you know, online already having their assumption some, some of their preferred planned. You know, so if you come into that moment, your message should be to tell them we are here. We could be an option for you when they are there to consider your message. Need to be different and so on, when they are ready to, you know, to convert. And even there could be, you know, remarketing as well, you know, because they, if they already know about you, you won’t come again with the same message. You need to try something different. It could be, if you have a discount, or whatever, you know, could bring value. So a lot to say, Yeah, but here to to summarize, I know, yeah, I said quite a lot. But to summarize, you know, the main thing would be, really the tracking and measurement you need to track. If you don’t track your flying blind, then consider the funnel. So at which stage people are which micro moment? Are they there because they want to know? Are they there because they want to buy? Are they, you know, all those the funnel, and the third one would be having a differentiated ad copy to match all of that. Christian Klepp  21:58 Fantastic, fantastic. You did say a lot, but I think it was very important, because I what you’re, what you were explaining was you were expanding on, not just again, it’s, I think for me, it’s also beyond the PPC, because it’s understanding the buyer’s journey. First of all, who the buyers are, and what stage of the journey that you’re at. I think you mentioned at least three times, from what I from what I can remember, are they… No, no. And I think it’s important, because are they in the Discover stage where they haven’t, you know, they’re just looking around for us to see what the options are, or are they at the stage where they’re already bought in and they’re and they’re ready to buy two completely different motivations, different messaging, different copy, is required, right? And if people are using this, I would just call it like the one size fits all approach, right? That’s a recipe for failure, right?  Serge Nguele  22:52 Exactly, exactly.  Christian Klepp  22:53 Okay, fantastic. Moving on to the next question. So break it down for us here. How can you know based on everything that you’ve said, How can marketers optimize their PPC campaign. So what are the steps? What are the key components that need to be in that process to make this successful? Serge Nguele  23:11 So at this point, yeah, we’ll assume they had their strategies, right? So yeah, the first one would be, fix your tracking to make sure you are tracking the right things, and that’s been making sure your GFO (General Marketing Automation), which used to be Google Analytics, is there to or if you’re using Adobe, but GFO is the most common one, making sure your CRM (Customer Relationship Management) integration is also right. I didn’t touch on it, but offline data are also important to really get the best out of your of your optimization, because, yeah, that’s mean, you are taking information from real your real customer, your real buyer, and when you feed the system with those information, offline information, it helping you get the best out of what you are currently doing.  Serge Nguele  24:09 Then the second step would be defining success in business terms. I mentioned earlier, vanity metrics. But yes, really, what is that? What does success means to you as a business person you know not only clicks you know, so that’s mean making sure you have your return on your ad spend right, and even tied it to the profit, because their return on ad spend would not even be considering, you know, all the other aspects. So really, are you profitable or no? And once you consider all of that, it will help you properly optimize the campaign and make them work.  Serge Nguele  24:56 Then the third step would be segment your audience smartly. This is touching on what we’ve said that’s been differentiator, who are decision maker, who are influencer, who are researcher, that they won’t be having the same impact, and if we identify them properly, that will also help you allocate the budget accordingly and have more efficiency on that part. I will take an example, one of our clients. When analyzing their channels, we found that on meta, they were having the highest cost per acquisition. However, when looking at the lifetime value of those clients, those were the most relevant. So that’s mean it wasn’t a problem to allocate more budget there, because we knew that’s where they are making more money if you don’t have that you know segmentation, you might just be saying, Okay, we have a cost per acquisition, which is one of the metrics. You could say cost per acquisition is too high there, but without having the offline information about the lifetime value, you will be missing the point. You could cut out, you know, that channel where, really, you know, it’s where you are getting the most value, and then it will be the differentiation on the messaging.  Serge Nguele  24:56 So build a creative, creative and message that speaks directly to the pinpoint so. And this is, again, you know, understanding your audience, really, if you know, if you understand them, that means you will talk their language. And then the fifth one I would add, there would be test, test and test relentlessly. Again. You counting probably this is the 10th time I would say the click. Click is just the beginning. So that’s been once you have the click, what can I do from that point? You know, understanding your client, testing a few different, you know, different aspect of your messaging, on your landing pages. That how you know, really, and that’s why, coming back to where we started, yeah, a lot of advertiser, when they will be coming, they would not have the time to do all of this, because it’s a full time job, you know, to be testing different aspects, you know, for a few weeks to have to validate one hypothesis. If you are a business person, your job would not certainly be, you know, doing that, and that’s why it’s a recipe for failure. When you know business people start trying to do what is not their job. And even here, you could see, even has a marketer, there are a lot of steps, you know, to be taken. And all of us, you know, digital marketer, we are not necessarily taking those. Christian Klepp  24:56 Fantastic, fantastic. Okay, so I’ve written this down. Let me just quickly recap for the audience, yeah. So the first one you said is fix your tracking, so GFO for Google Analytics, with the CRM integration that should also be right, defining success in business terms. I think that’s an extremely important one. Like, why are we doing this right? Like, what’s the objective here? Right?  Serge Nguele  24:56 Yeah. Christian Klepp  24:56 Segmenting your audience smartly, back to what you were saying earlier. Like, at what stage are they at? Right? How many, how many different groups, especially in B2B, right? How many different groups are we targeting? Differentiation in terms of messaging. I think that’s another big miss with a lot of these campaigns, right? That the messaging is just too generic, or perhaps they’re just using whatever ChatGPT gave them. And Testing, testing, which leads me to another question, Serge, because I’m pretty sure it’s impacted your area of expertise as well. And we are in 2025, at the time of this recording. But AI, how has AI impacted PPC, and where do you see this going? Like, how can AI help or hurt? PPC. Serge Nguele  25:42 Yeah, that’s a good one, you know. And I didn’t have it this issue added. I was like, okay, Christian is, you know, just uncommon. Not asking anything about AI. I was surprised. No this. So there we go, yeah, AI is, you know, it’s a part of our lives, all of us, and now it’s starting from the beginning. So, why so? So the question I’m asking myself is, you know, why do I, why do I even need AI, you know, for because, yeah, guess what, if it’s just, you know, to be following the  trend, it will be just noise, more than anything. However, coming to PPC, AI has been in PPC for a long while, even, you know, long before ChatGPT. We have more and more, you know, smart bidding, all those AI influence, but I remember when I started PPC 16 years back, not making me look younger. But yeah, don’t worry. I’m 25. Christian Klepp  26:06 For those that are listening, you know, they’re only listening to the audio version. I mean, Serge is a young looking guy. Serge Nguele  26:06 There you go. Yeah, yeah. I would say PPC used to be manual, you know, where you could freely influence but AI now and automation are part of the question to answer in a very simple, you know, term to your question about AI, it’s, yeah, AI is there. It’s a tool like any other tools, and it’s what you do with that tool that really matters. And also it what I’m what I’m trying to avoid it, you know, being, yeah, being lazy, as you mentioned, you know, when talking about the ad copy differentiation and people just getting what they are, you know, receiving from ChatGPT, yeah, the question is, using it as a tool, which means it could be doing a lot of stuff, you know, calculation, pulling together information, all those things that are boring, you know, let’s use the word, you know, I can say otherwise. So AI would be doing that and freeing us, you know, space to be strategizing, doing all you know, the steps we mentioned, understanding our market, the competition, segmenting, differentiating, you know, our messages, putting together the strategy. Because, yeah, AI won’t be able to do that, at least not properly.  Serge Nguele  26:06 So yeah, that’s for me. You know, how, how I’m, yeah, you know, positioning, you know, ourselves with AI, but yeah, we are using it definitely, you know, to make our life easier, not the other one, not to replace us. And actually, this, this one, yeah, I was at the conference last week in Manchester, and that was, you know, the very topic, and also a personal experience. It was my birthday last week, and so when there we had Ed Sheeran, you know, the singer, you probably know, we had his impersonator, you know, who came at the event. Now, at a personal level, I’m just one of those guys who can walk past any celebrity, you know, art. So I went for my selfie, and I was pretty much convinced, you know, that it was the real one, because I went, had a chat, told him it was my birthday. Oh, so he sung me, you know, a happy birthday, which I was pleased to publish. Like, okay, I had the real Ed Sheeran, you know, singing me happy birthday. But it turned out, you know, it was a fake one. So coming back to AI, one of the I had an academic who was discussing on that topic, and he said one of the main competency we need in the future with AI would be for expert to really be expert to drive AI and, you know, tell it when it’s wrong or right. And that was a, you know, perfect example, you know, with that HR experience. Christian Klepp  26:06 Absolutely, absolutely and belated Happy Birthday, by the way. And so I did see the post, and I looked closely at the picture, and I’m like, Yeah, that’s not the real guy. Serge Nguele  26:06 You were, right? And the thing is, I didn’t have a lot of people, you know, coming to say it looks like for a lot of people, you know, I wasn’t scummed, you know, on my own. Christian Klepp  26:06 Fantastic, fantastic. Okay, so we get to the next question, which I call the soapbox question, what is the status quo in your area of expertise? So, PPC, that you passionately disagree with and why? Serge Nguele  26:06 Okay, yeah, one of those we already touched on it. For me, it’s PPC, it’s set it and forget it. And a lot of campaigns auditing just that way, so you could see people, they just, you know, created the campaign. And they are expecting the system, you know, to turn it magically, you know, positively. So, yeah, that’s, I disagree. So you know, when I mentioned that the step to go, the very last one was, you know, to test, test and test. So, yeah, this is where the real magic is happening. You know, within PPC, when we testing. So if we set and forget, we won’t be able to really see what works. And at this point, I would also, you know, blink, the diversification, you know, Google is 90% of the PPC ecosystem. That’s fine. However, it’s not the world, the entire ecosystem. And on this one, we have just the second search engine, you know, in the world, Microsoft Art, which is getting ignored, sorry. And so with that, I would just use metaphor to say, if PPC, it’s a brain, and our brain is having two hemisphere, Google will be the left one, and then Microsoft will be the, you know, the right one. And I’m seeing a lot of PPC or advertiser just running on one hemisphere. So if you have one hemisphere, you will never know, you might even be successful on Google, but it will never be complete. You know, once you have a functioning PPC brand where you have Google’s running, and then Microsoft, who is coming, and the way is working, because it’s two different search engine would be coming incrementally to what you are achieving on Google. So that’s really where, you know you have the magic of, you know, the full potential of your PPC. Christian Klepp  26:06 Absolutely, absolutely. And you know it was, it goes back to what you were saying earlier on the conversation. It’s a set it and forget it. It’s also a very dangerous mindset, and it could lead to, it could lead also to a tremendous waste of money if you don’t know what you’re doing. Serge Nguele  26:06 Yeah, exactly. Which is some time for when business owner are managing the Google ad that just, that’s just naturally happens, because, yeah, it’s not their job, you know, they are focused on, you know, running their business, doing what they are good at. So they will be like, Okay, we have some PPC running, and that just, you know, was for everyone. Christian Klepp  26:06 Absolutely, absolutely, okay. Here comes the bonus question, which I kind of like, I hinted at it already previously. But you know, the rumor, the rumor on LinkedIn, is that you’re a runner, and I’ve seen some, I’ve seen some videos of you running, and you’ve clearly, like, participated in some marathons and the like. So my question to you, Serge, is like, what is it? What is it about running that you’ve learned that you’ve applied in your professional life? Serge Nguele  26:06 Oh, yeah, that’s a profound one. Okay, so yeah? Well, I would say yeah, the rumor on LinkedIn is right, yeah, running is an important part of my life, and even exercising, it’s an important part of my life. I’m coming from a football background, and most gradually, I went into running, and past six years, I’ve been more of a runner participating to that, I participated to three marathons, so Paris, Eden trail and London this year, and most recently completed a half marathon the Royal Park one in London. So with with running, long distance running, remind me just the way life is. So life is a marathon. So it’s not a, you know, it’s not a sprint, and which is running it. You know, if, when you get that mindset, a marathon, a marathon doesn’t mean you are going the distance that’s in you, that means you need to really well, I will bring it back a bit to the PPC. So we need to strategize if you are to cover 42 kilometers while it is becoming serious. So you need to make sure you really manage, you know, time your effort, you have a proper strategy, because you can just, you know, wake up and say, Okay, I will cover 42k you will be, you know, really going into trouble. So strategizing and then planning and that will be influencing, you know, even your worth living, because, yeah, how you rest, how you recover, how you eat, and so, yeah.  Serge Nguele  39:59 And then it’s also pushing you to the limit. That’s mean your mindset, which is actually the most important you know when doing this, because to run a marathon, it will be, yeah, a bit about you need to turn that for sure, but it will be about going beyond the physical battle, and at that point it will be more what you have in your mindset. Or no, do you believe you can do it? Or no, you know, are you fighting to keep on going when your body is saying, Okay, I can’t take it anymore. So and all of those things, when you bring them back to to normal life is just, you know, on a daily basis, your business person, you know, we have up and down. You will have no client, you know, sometime. So how are you behaving? You know, with when all those things are happening. And in between the running, I also developed my proper tools, one of them being what I call my three nose philosophies, which I’m happy to share with our listeners here, could be helping. It’s working for me. And yeah, I’m sure if you guys are testing it, it will be working. So the first, no, it’s no excuses. That’s been whatever you set yourself to do. You just go for it. You don’t find excuses. So it’s a respect you give to yourself. The second, no, it’s no complaint. Life is, you know, life is throwing us a lot of stuff. Not only is, you know, chocolate, if I can say but yeah, you have to face it. When is there? If you complain, it won’t change anything. So that’s mean not complaining set you to finding the solution. And the third one is no self pity. You can still say, Okay, I was born in wherever it is, this or that, that won’t change anything. The question it’s, are you willing to consider that however, whatever your condition is not what defines you, it’s what you do you know next that will be the important step. So yeah, my train of philosophy, Sophie would be the bonus for our listener, Christian Klepp  42:31 No excuses, no complaints and no self pity. So not only is sales a PPC expert, but he’s also a philosopher, no, but it’s awesome. Awesome. I love it. But, Serge, this has been such a great conversation. Thank you so much for coming on and for sharing your expertise and your experience and your running advice with the listeners, and quick introduction to yourself and how people out there can get in touch with you. And I did notice, you know, there were a couple of hints in the conversation. There were a lot of, like, medical terms floating around. What’s the story there? Serge Nguele  43:06 The story so, yeah. Quick Intro about me, yeah, I’m search your PPC doctor. I’m called the PPC doctor in the industry, I do quite a lot of public speaking in the digital marketing space. I’m George award at the search award in the UK, globally and at international level. I have 16 years experience in PPC, and I run my agency called your PPC doctor, if people want to be in touch with me, they can type my name online. I’m quite active on LinkedIn, so Serge Nguele, you will find me, yeah, wearing, you know, something with this PPC doctor. This is the branding. And to your question, why your PPC doctor? So there is a real story there. I’m a former Med student. So I studied medicine to become a proper doctor, but for some reason, I will spell spare the details. I pivoted into marketing and specialize into digital and PPC. So when I was creating my agency, the name was natural, your PPC doctor, which is also a real way of doing stuff. I don’t call the client. I still call, you know, my patients, and I’m having the doctor mindset within your PPC, where we really listen and then we listen, then we diagnose, prescribe, and from the prescription, we follow up with care. So yeah, that’s the doctor mindset at your PPC Doctor. Serge Nguele  43:52 Fantastic, fantastic. The only thing you don’t do is tell people to breathe in, breathe out and cough for me, please. Serge Nguele  43:58 Not yet.  Christian Klepp  43:58 Not yet, fantastic, fantastic. So once again, thank you so much for your time. Take care, stay safe and talk to you soon.  Serge Nguele  45:09 Okay, yes. Thanks Christian, thanks for having me.  Christian Klepp  45:12 Thanks. Okay. Bye, for now.  Serge Nguele  45:13 Yeah. Bye.

My EdTech Life
Inside the UK's Big Adobe Express Movement ft. Sean McLaughlin | My EdTech Life 345

My EdTech Life

Play Episode Listen Later Nov 27, 2025 48:25 Transcription Available


Inside the UK's Big Adobe Express Movement ft. Sean McLaughlin | My EdTech Life 345In this conversation, I sit down with Sean McLaughlin, Adobe for Education's UK Community & Partnerships Lead, to explore how Adobe Express, guided creativity, and purposeful AI are reshaping teaching and learning across the UK. From live lessons with Dom & Merit, to outreach programs with Manchester United Football Club, to powerful creative workflows that build student confidence, Sean shares what's possible when teachers have the right tools — and the right community.If you've ever wondered how Adobe Express works in real classrooms, why UK educators are embracing scaffolded creative tools, or how community-driven EdTech grows globally, this episode brings you front-row insight.Chapters00:00 Introduction and Guest Introduction02:57 Adobe Express and Its Impact on Education05:51 Community Building and Engagement in EdTech08:55 Guided Learning Activities and Student Engagement11:50 Overcoming Misconceptions About Adobe Express15:06 The Role of Community in Educator Empowerment17:51 Live Lessons and Real-World Applications27:29 Meeting Teachers Where They Are29:58 12 Days of Creativity32:50 Amplifying Creativity in Education36:47 Creating Yee-Haw Moments40:34 Connecting with the CommunitySean's Shared Links:Adobe Express UK Education Links12 days of creativity | Adobe for EducationEurope ACE CommunitySponsor Shoutout:A massive thank-you to our sponsors: Book Creator, use code MYEDTECHLIFE for 3 months of premium access.Thank you, EduAide, Yellowdig, and Peel Back Education for supporting these conversations.Peel Back Education exists to uncover, share, and amplify powerful, authentic stories from inside classrooms and beyond, helping educators, learners, and the wider community connect meaningfully with the people and ideas shaping education today. Authentic engagement, inclusion, and learning across the curriculum for ALL your students. Teachers love Book Creator.Support the show

SEO 101 on WebmasterRadio.fm
SEO 101 Ep 516: Surveying AI SEO Acronyms and Why Google's Review Changes Worry Local Businesses

SEO 101 on WebmasterRadio.fm

Play Episode Listen Later Nov 27, 2025 36:28 Transcription Available


In this episode of SEO 101, Ross Dunn and Scott Van Achte discuss Adobe's intent to acquire SEMRush, the shifting landscape of AI-related SEO terminology, and Google's new features in Gemini and Maps. They also critique anonymous reviews, explain new Google Business Profile tools, highlight recent SEO news, and share rants on cluttered search results and evolving industry terminology.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

The CMO Show
Then, Now and Next

The CMO Show

Play Episode Listen Later Nov 27, 2025 33:52


Ten years ago, The CMO Show launched as a bold experiment in marketing storytelling. Back then, podcasts were niche, TikTok didn't exist, and AI was just a whisper. Fast forward to today, and the show has become a trusted industry platform, marking a decade of insights, evolution, and candid conversations.  In this special live-recorded anniversary episode, host Mark Jones is joined by Michelle Rowling, Head of Sales and Marketing at Luna Park Sydney, Louise Cummins, Co-Founder, Australian Centre for AI in Marketing, and Amy James, Senior Product Marketing Manager at Adobe to celebrate a decade of insights and explore what's next for CMOs.  From the print-first days of 2015 to the AI-powered present, this conversation dives into the big shifts shaping marketing. Hear from three marketing leaders as they share defining career moments, COVID-era resilience, and bold predictions for the future. If you've ever wondered how to stay relevant when the chessboard gets thrown in the air, this is your playbook.    The CMO Show is produced by ImpactInstitute, in partnership with Adobe. www.impactinstitute.com.au | https://business.adobe.com/au

DioCast - The Open Way of Thinking
A alfinetada da Affinity que pode mudar o jogo

DioCast - The Open Way of Thinking

Play Episode Listen Later Nov 27, 2025 57:41


Neste episódio do Diocast, vamos bater um papo sobre as novidades do Affinity Studio agora que a suíte passou a fazer parte do ecossistema do Canva. A ideia é entender, o que isso muda para quem trabalha com design: impacto nos planos de assinatura, possíveis ajustes no modelo de monetização e como essa união pode esquentar ainda mais a disputa com a Adobe. A grande dúvida é se a Affinity vai manter a proposta “sem assinatura” ou se veremos uma virada nesse modelo, especialmente com a entrada de recursos de IA e integrações com formatos proprietários.Também vamos olhar para o universo Linux, até agora, quem deseja usar Affinity depende de soluções criadas pela comunidade. Isso abre questionamentos importantes: o Canva vai priorizar uma versão nativa para Linux? Ou vai focar em empurrar mais funções avançadas para o Canva web, mantendo a Affinity como algo separado?No cenário competitivo, essa aquisição pode colocar ainda mais pressão na Adobe — seja no preço, seja na inovação. Uma alternativa profissional mais acessível, com IA e suporte a PSD, pode mexer nos fluxos de trabalho de muita gente. E claro: vamos especular como a Adobe pode reagir, desde combos empresariais mais agressivos até uma corrida ainda mais acelerada por novos recursos.Para dar contexto, vamos lembrar as opções que já fazem parte do dia a dia de quem cria no Linux: GIMP e Darktable para foto, Inkscape e Krita para vetores e pintura, Scribus para diagramação e Blender para 3D. O ecossistema aberto já é forte — mas uma suíte profissional nativa poderia balançar bastante esse mercado.No episódio, vamos discutir cenários, vantagens, riscos e ouvir relatos de quem já está testando tudo isso no Linux. Queremos saber: a entrada da Affinity no guarda-chuva do Canva vai democratizar ferramentas profissionais, concentrar ainda mais o mercado… ou um pouco dos dois? E como isso afeta os preços no Brasil e a relação entre software proprietário e software livre?Conta pra gente: será que o Linux finalmente vai ganhar mais espaço entre designers, ou o jogo continua dominado por Windows e macOS?---https://diolinux.com.br/podcast/a-alfinetada-da-affinity.html

RETHINK RETAIL
Retail Therapy – Redefining Value in Retail

RETHINK RETAIL

Play Episode Listen Later Nov 26, 2025 46:07


Value isn't just about low prices anymore. As shoppers become more intentional and economic pressures rise, retailers are shifting their strategies—from promotions and pricing to emotional connection and brand authenticity. We dive into how value is being redefined across the industry. Joined by experts Andrew Smith, Carol Spieckerman, Liza Amlani, and Andrea K. Leigh, we explore how retailers are aligning with evolving shopper priorities and what “value” really means today. Special thanks to Adobe and Icertis for making this episode possible!

High Stakes
205. From Bike Mechanic to Oura CEO, with Tom Hale

High Stakes

Play Episode Listen Later Nov 26, 2025 40:05


Tom Hale is the CEO of health tech company Oura. Producing one of the most prominent wearables out there (The Oura Ring), Oura is working to improve health and wellness through sustainable behavior change. In this episode, Hale and host Anne Hancock Toomey discuss his journey from working as a bike mechanic in Reno, Nevada, to a career spanning some of the most notable tech companies of the past 20+ years: Macromedia, Adobe, Linden Lab (creator of Second Life), HomeAway, and SurveyMonkey. He discusses the transformative impact of Oura's smart ring on his personal health, as well as his professional mission to shift healthcare towards preventative care through technology and AI. Hale also reflects on the lessons learned from his diverse career, emphasizing the importance of human-centric leadership, accountability, and ambition. The conversation offers valuable insights into the future of health tech and the power of mission-driven companies. 3:18 Early Life and Influences 7:31 First Jobs and Formative Experiences 10:11 Career Beginnings and Influences 13:27 Macromedia and Adobe: Lessons in Leadership 18:27 Linden Labs and the Early Metaverse 21:33 Joining HomeAway: The Birth of Vacation Rentals 25:24 Lessons from SurveyMonkey and the Importance of Brand 27:18 Joining Oura 32:37 The Vision for Oura and Healthcare Transformation 34:33 Leadership Insights and Lightning Round Learn more about your ad choices. Visit megaphone.fm/adchoices

10 Frames Per Second
Episode 165: Mickey Osterreicher (Legal Protections For Photojournalists)

10 Frames Per Second

Play Episode Listen Later Nov 26, 2025 57:35 Transcription Available


Mickey Osterreicher of NPPA Discusses Photojournalism in the Modern Era: Legal Rights, AI Challenges, and How to Protect Your Work The 10 Frames Per Second podcast episode featuring Mickey Osterreicher, General Counsel for the National Press Photographers Association (NPPA), uncovers the toughest challenges facing today's visual journalists: Shrinking newsrooms & the rise of freelancers Legal battles over copyright, AI‑generated images, and fair use Police confrontations, arrests, and deportations of journalists The vital role of the NPPA in advocacy and education If you're a photojournalist, visual storyteller, or anyone who relies on images to inform the public, the insights from this episode are essential reading. A past guest on 10FPS (Episode 20) Mickey's career arc illustrates how photojournalism and law intersect: Phase Highlights Early Years Started with a 35 mm camera in college, photo‑edited the school newspaper, then worked for the Buffalo Courier‑Express (10 years). TV Transition Moved to WKBW‑TV, covered sports, and realized visual storytelling mattered more than column space. Law School Inspired by covering the Attica prison uprising and escorting attorneys William Kunstler & Ramsey Clark, he enrolled in law school while still working nights at the TV station. NPPA Legal Counsel Joined the NPPA in the early 1970s, later became its volunteer legal counsel, handling copyright, First Amendment, and police‑training issues. Key takeaway: A solid legal background can turn a photojournalist into an advocate for the entire visual‑journalism community. The State of the NPPA Why the NPPA Is Still Critical Founded 1946 – the “voice of visual journalists.” Membership shift: From staff photographers at newspapers/TV to freelancers & independent contractors. Financial pressure: Dues are modest, but staff salaries have been cut; board members now perform many staff functions pro‑bono. Advocacy priorities: Protect First Amendment rights. Provide legal training for journalists and law‑enforcement agencies. Fight AI‑related copyright infringement. NPPA's Current Initiatives Legal hotline – direct access to counsel for members. First‑Amendment training – delivered to police departments nationwide (e.g., Minnesota, Chicago). Copyright small‑claims court – a low‑cost venue for photographers to enforce their rights. Writing with Light (WwL) Coalition – developing standards for image provenance and authenticity. First Amendment & Police Encounters: What Every Visual Journalist Should Know 1. Know Your Rights Public spaces: You have the right to photograph and record, subject only to reasonable time, place, and manner restrictions. “Indicia” of journalist status: Press credentials, professional gear, and a clear “press” identifier help officers recognize you as a journalist. 2. Prepare Before You Go Contact local police ahead of time to introduce yourself. Work in pairs or a small team—the “buddy system” improves safety and documentation. Carry a written list of emergency contacts (phone numbers inked on your arm or stored offline). 3. If You're Detained Step Action Stay calm Do not resist; comply with lawful orders. Identify yourself Show press credentials, explain you're exercising First Amendment rights. Document the encounter Keep an audio/video record if safe to do so. Call the NP hotline (or the Reporters Committee for Freedom of the Press at 800‑336‑4243) as soon as possible. Notify a trusted contact (family, lawyer, editor). Ask for a copy of the arrest report and any charges filed. AI & Generative Images: The New Copyright Battlefield Why AI Threatens Photojournalism AI‑generated images can be indistinguishable from reality (e.g., deepfakes, synthetic disasters). Massive ingestion of photographers' work to train AI models, often without permission or compensation. Legal Landscape (U.S. Focus) Copyright registration is required before you can sue for infringement. Statutory damages: Up to $150,000 per image for willful infringement (as illustrated by the Daniel Morrel case). Fair‑use defense is fact‑intensive; courts evaluate purpose, nature, amount used, and market effect. Practical AI Safeguards Register every image you intend to license (or that has high news value). Add a visible watermark or embed metadata indicating ownership. Use tools from Adobe's Content Authenticity Initiative (CAI) to embed provenance data. Monitor platforms for unauthorized use; send a cease‑and‑desist using NPPA's model letters (available on their website). Practical Steps to Safeguard Your Images {#practical-steps-to-safeguard-your-images} Register Your Work File a registration with the U.S. Copyright Office within 90 days of first publication to get retroactive protection. Maintain a Documentation Log Date, location, equipment, and a brief description for each shoot. Store original RAW files in an offline, encrypted backup. Use Model Release & License Agreements Clearly outline permitted uses, fee structures, and attribution requirements. Leverage NPPA Resources Model cease‑and‑desist letters – copy, personalize, and send. Small‑claims court filing kit – for disputes under $10 k, no attorney needed. Educate Your Audience Publish a short note on your site about image authenticity (e.g., “This photo was captured on location with a Sony A7R IV; not AI‑generated”). Resources, Hotlines & Tools for Photojournalists Resource What It Offers Link NPPA Legal Hotline Pro‑bono legal advice for members nppa.org/legal‑assistance Reporters Committee for Freedom of the Press 24/7 emergency hotline (800‑336‑4243) rcfp.org Adobe Content Authenticity Initiative Metadata for image provenance contentauthenticity.org Small Claims Court Guide (NPPA) DIY filing checklist nppa.org/small‑claims Writing with Light (WwL) Coalition Standards for visual journalism ethics wwlight.org U.S. Copyright Office Register images, view guidelines copyright.gov Final Takeaways & Call to Action Your camera is a legal instrument. Understanding copyright, First Amendment rights, and AI implications protects both your livelihood and the public's right to truthful information. Join the conversation. If you're not already a member, consider joining NPPA to access training, legal support, and a network of advocates. Stay prepared. Keep your emergency contacts handy, register your work promptly, and use provenance tools to signal authenticity. Ready to protect your images? Register your latest photo series today. Download NPPA's model cease‑and‑desist letter (link above). Add the Reporters Committee hotline to your phone – it could be a lifesaver. If you found this guide useful, share it with fellow visual journalists and subscribe to 10 Frames Per Second for more expert insights. Keywords: photojournalism, NPPA, copyright, generative AI, visual literacy, First Amendment, police training, legal rights, arrests, deportation, threats to journalists, copyright registration, cease and desist, small claims court, AI training data, fair use, public domain, litigation, settlement, statutory damages, Daniel Morrel, visual journalism, body armor, journalist safety, situational awareness, protest coverage, media advocacy, NPPA membership, legal counsel, media law, AI image authenticityThe post Episode 165: Mickey Osterreicher (Legal Protections For Photojournalists) first appeared on 10FPS A Photojournalism Podcast for Everyone.

Rockstar CMO FM
Cathy on Content: Adobe, Semrush, and Practice vs Insanity

Rockstar CMO FM

Play Episode Listen Later Nov 26, 2025 33:18


This week, Cathy McKnight, Chief Problem Solver at Seventh Bear, makes her monthly visit to the studio to discuss all things content with our host Ian Truscott, Managing Partner at Velocity B. In this episode, they discuss: Cathy's industry analyst perspective on Adobe's potential acquisition of Semrush Practice vs. Insanity - Cathy's latest research that shares four pieces of advice for meeting the experience expectations of today's customer across channels.  The “Bear Essentials”, a new content series breaking down content marketing challenges.  If you have any comments or thoughts on this topic, we would love to hear them, we welcome your feedback.  Enjoy! — The Links The people: Ian Truscott on LinkedIn  Cathy McKnight on LinkedIn Mentioned this week: Adobe to Acquire Semrush (Press Release) Practice vs. Insanity, it's a matter of perspective Bear Essentials: You don't have a content problem; you have a decision problem Cathy's firm - Seventh Bear Rockstar CMO: The Beat Newsletter that we send every Monday Rockstar CMO on the web and LinkedIn Previous episodes and all the show notes: Rockstar CMO FM. Track List: We'll be right back by Stienski & Mass Media on YouTube You can listen to this on all good podcast platforms, like Apple, Amazon, and Spotify. Learn more about your ad choices. Visit megaphone.fm/adchoices

The Digiday Podcast
How Black Friday could 'fast track' OpenAI's ad plan

The Digiday Podcast

Play Episode Listen Later Nov 25, 2025 50:15


This week's episode recaps the who's who of Warner Bros. Discovery acquisition bids, the end to Meta's antitrust case, the Omnicom-IPG deal's final hurdle and why Adobe acquired Semrush. Then (13:40), Digiday's platforms reporter Krystal Scanlon joins the show to discuss how OpenAI could seriously pursue an ad business.

InDesign Secrets
AI, New Tools, and Takeaways from Adobe MAX

InDesign Secrets

Play Episode Listen Later Nov 25, 2025 50:41


David Blatner and Theresa Jackson return from Adobe MAX 2025 with stories, insights, and a few surprises. They recap the biggest announcements, their favorite new features, and the feeling of creative inspiration that had nothing to do with Adobe. From AI showing up in nearly every app to Firefly credits, new collaboration tools, and what it all means for creative professionals, they break down the most important takeaways from Adobe's flagship event. Episode Highlights David and Theresa share their experiences at Adobe MAX 2025 —  what makes it both inspiring and overwhelming. Why David calls Adobe MAX a "double-edged sword" — part innovation showcase, part marketing machine. Theresa's favorite new Lightroom feature: AI-powered photo culling. Their cautiously optimistic thoughts about Firefly Boards and Creative Cloud Projects. An honest conversation about AI credits, ethics, and the future of Adobe's business model. What tools and gadgets inspired their friends at MAX — from painting software to portable lighting. The unexpected creative tip from Jason Hoppe that had everyone laughing (and rethinking their Halloween jack-o'-lanterns). How attending events like Adobe MAX and CreativePro Week builds real creative community. Links & Resources Adobe MAX Sneaks 2025 Escape Motions: Rebelle Painting Software Harlowe Lights Jason Hoppe's Pumpkin Carving - https://www.youtube.com/@JasonHoppe  The InDesign Conference 2025, December 9–12 The Presentation Design Conference 2026, February 17–20 ​​CreativePro Week 2026, Nashville, June 29–July 3 Next Office Hours, Friday, December 19, at 3PM ET

MacVoices Video
MacVoices #25293: Live! - Affinity's Free Option, Tinder Wants Your Photos, and CoPilot's Influencers

MacVoices Video

Play Episode Listen Later Nov 25, 2025 36:27


This discussion centers on Affinity going free under Canva, a move seen as a direct challenge to Adobe's subscription model. Chuck Joiner, Brian Flanigan-Arthurs, Marty Jencius, Eric Bolden, and Jeff Gamet also cover Pantone's new AI tool for generating color palettes, Tinder's controversial attempt to access users' camera rolls for better matching, and Microsoft's decision to use influencers to promote its Copilot AI product. The panel debates the ethics and business models behind these tech industry developments.  This edition of MacVoices is brought to you by our Patreon supporters. Get access to the MacVoices Slack and MacVoices After Dark by joining in at Patreon.com/macvoices. Show Notes: Chapters: [0:00] Intro and Patreon support[0:28] Affinity goes permanently free[1:05] How Affinity positions itself against Adobe[2:20] Canva's strategy and corporate subscription gateway[3:56] Reaction to the announcement video[5:23] Historical Adobe comparisons[7:05] Canva's AI model sources[7:51] Pantone launches AI-based color generator[9:02] Color theory, branding uses, and Affinity plug-ins[11:53] Pantone's proprietary data and training[14:08] Chat room updates and humor[14:55] Tinder seeks photo-library access[15:28] Ethical, personal, and privacy implications[19:02] Microsoft uses influencers to promote Copilot[21:06] Influence vs. endorsement discussion[27:03] What an influencer conference is like[30:49] Closing discussion and wrap-up[31:14] Panelist location and contact info Links: How is Affinity Now Free?https://www.youtube.com/watch?v=v9YR9KeCJDY Tinder to use AI to get to know users, tap into their Camera Roll photoshttps://techcrunch.com/2025/11/05/tinder-to-use-ai-to-get-to-know-users-tap-into-their-camera-roll-photos/ Pantone just made an AI tool that's actually usefulhttps://www.fastcompany.com/91435187/pantone-color-generator-ai-tool Microsoft Stock Rises as Influencers Help Promote Copilot AIhttps://www.gurufocus.com/news/3199084/microsoft-stock-rises-as-influencers-help-promote-copilot-ai Guests:   Eric Bolden is into macOS, plants, sci-fi, food, and is a rural internet supporter. You can connect with him on Twitter, by email at embolden@mac.com, on Mastodon at @eabolden@techhub.social, on his blog, Trending At Work, and as co-host on The Vision ProFiles podcast. Brian Flanigan-Arthurs is an educator with a passion for providing results-driven, innovative learning strategies for all students, but particularly those who are at-risk. He is also a tech enthusiast who has a particular affinity for Apple since he first used the Apple IIGS as a student. You can contact Brian on twitter as @brian8944. He also recently opened a Mastodon account at @brian8944@mastodon.cloud. Jeff Gamet is a technology blogger, podcaster, author, and public speaker. Previously, he was The Mac Observer's Managing Editor, and the TextExpander Evangelist for Smile. He has presented at Macworld Expo, RSA Conference, several WordCamp events, along with many other conferences. You can find him on several podcasts such as The Mac Show, The Big Show, MacVoices, Mac OS Ken, This Week in iOS, and more. Jeff is easy to find on social media as @jgamet on Twitter and Instagram, jeffgamet on LinkedIn., @jgamet@mastodon.social on Mastodon, and on his YouTube Channel at YouTube.com/jgamet. David Ginsburg is the host of the weekly podcast In Touch With iOS where he discusses all things iOS, iPhone, iPad, Apple TV, Apple Watch, and related technologies. He is an IT professional supporting Mac, iOS and Windows users. Visit his YouTube channel at https://youtube.com/daveg65 and find and follow him on Twitter @daveg65 and on Mastodon at @daveg65@mastodon.cloud. Dr. Marty Jencius has been an Associate Professor of Counseling at Kent State University since 2000. He has over 120 publications in books, chapters, journal articles, and others, along with 200 podcasts related to counseling, counselor education, and faculty life. His technology interest led him to develop the counseling profession ‘firsts,' including listservs, a web-based peer-reviewed journal, The Journal of Technology in Counseling, teaching and conferencing in virtual worlds as the founder of Counselor Education in Second Life, and podcast founder/producer of CounselorAudioSource.net and ThePodTalk.net. Currently, he produces a podcast about counseling and life questions, the Circular Firing Squad, and digital video interviews with legacies capturing the history of the counseling field. This is also co-host of The Vision ProFiles podcast. Generally, Marty is chasing the newest tech trends, which explains his interest in A.I. for teaching, research, and productivity. Marty is an active presenter and past president of the NorthEast Ohio Apple Corp (NEOAC).   Support:      Become a MacVoices Patron on Patreon     http://patreon.com/macvoices      Enjoy this episode? Make a one-time donation with PayPal Connect:      Web:     http://macvoices.com      Twitter:     http://www.twitter.com/chuckjoiner     http://www.twitter.com/macvoices      Mastodon:     https://mastodon.cloud/@chuckjoiner      Facebook:     http://www.facebook.com/chuck.joiner      MacVoices Page on Facebook:     http://www.facebook.com/macvoices/      MacVoices Group on Facebook:     http://www.facebook.com/groups/macvoice      LinkedIn:     https://www.linkedin.com/in/chuckjoiner/      Instagram:     https://www.instagram.com/chuckjoiner/ Subscribe:      Audio in iTunes     Video in iTunes      Subscribe manually via iTunes or any podcatcher:      Audio: http://www.macvoices.com/rss/macvoicesrss      Video: http://www.macvoices.com/rss/macvoicesvideorss

Local Marketing Institute Podcast
Local SEO and Marketing Q&A Session November 21, 2025

Local Marketing Institute Podcast

Play Episode Listen Later Nov 25, 2025 56:51


Each week, Greg and Ben answer your questions on digital marketing for local businesses … local search engine optimization (SEO), Google Business Profile, social media, email marketing, websites, online advertising and more.Updates and QuestionsGoogle Maps rolls out reviewer nicknames.Google LSA adds “get competitive quotes” and “request multiple opinions” buttons.Gemini 3 AI mode rolled out.GhatGPT uses Google for Atlas browser.Semrush acquired by Adobe for 1.9 billion.Extortion attempts for GBPs on the rise.How do I resolve my “pending edits” faster?What causes a website's url to change to an OEM url?Are there any new developments in AI in Local Search?Should I turn on messaging for WhatsApp in my GBP?Why does changing my address for an SAB not trigger reverification after moving to a different state?Links mentioned in this session are available on our website at https://localmarketinginstitute.com

MacVoices Audio
MacVoices #25293: Live! - Affinity's Free Option, Tinder Wants Your Photos, CoPilot's Influencers

MacVoices Audio

Play Episode Listen Later Nov 25, 2025 36:28


This discussion centers on Affinity going free under Canva, a move seen as a direct challenge to Adobe's subscription model. Chuck Joiner, Brian Flanigan-Arthurs, Marty Jencius, Eric Bolden, and Jeff Gamet also cover Pantone's new AI tool for generating color palettes, Tinder's controversial attempt to access users' camera rolls for better matching, and Microsoft's decision to use influencers to promote its Copilot AI product. The panel debates the ethics and business models behind these tech industry developments.  This edition of MacVoices is brought to you by our Patreon supporters. Get access to the MacVoices Slack and MacVoices After Dark by joining in at Patreon.com/macvoices. Show Notes: Chapters: [0:00] Intro and Patreon support [0:28] Affinity goes permanently free [1:05] How Affinity positions itself against Adobe [2:20] Canva's strategy and corporate subscription gateway [3:56] Reaction to the announcement video [5:23] Historical Adobe comparisons [7:05] Canva's AI model sources [7:51] Pantone launches AI-based color generator [9:02] Color theory, branding uses, and Affinity plug-ins [11:53] Pantone's proprietary data and training [14:08] Chat room updates and humor [14:55] Tinder seeks photo-library access [15:28] Ethical, personal, and privacy implications [19:02] Microsoft uses influencers to promote Copilot [21:06] Influence vs. endorsement discussion [27:03] What an influencer conference is like [30:49] Closing discussion and wrap-up [31:14] Panelist location and contact info Links: How is Affinity Now Free? https://www.youtube.com/watch?v=v9YR9KeCJDY Tinder to use AI to get to know users, tap into their Camera Roll photos https://techcrunch.com/2025/11/05/tinder-to-use-ai-to-get-to-know-users-tap-into-their-camera-roll-photos/ Pantone just made an AI tool that's actually useful https://www.fastcompany.com/91435187/pantone-color-generator-ai-tool Microsoft Stock Rises as Influencers Help Promote Copilot AI https://www.gurufocus.com/news/3199084/microsoft-stock-rises-as-influencers-help-promote-copilot-ai Guests: Eric Bolden is into macOS, plants, sci-fi, food, and is a rural internet supporter. You can connect with him on Twitter, by email at embolden@mac.com, on Mastodon at @eabolden@techhub.social, on his blog, Trending At Work, and as co-host on The Vision ProFiles podcast. Brian Flanigan-Arthurs is an educator with a passion for providing results-driven, innovative learning strategies for all students, but particularly those who are at-risk. He is also a tech enthusiast who has a particular affinity for Apple since he first used the Apple IIGS as a student. You can contact Brian on twitter as @brian8944. He also recently opened a Mastodon account at @brian8944@mastodon.cloud. Jeff Gamet is a technology blogger, podcaster, author, and public speaker. Previously, he was The Mac Observer's Managing Editor, and the TextExpander Evangelist for Smile. He has presented at Macworld Expo, RSA Conference, several WordCamp events, along with many other conferences. You can find him on several podcasts such as The Mac Show, The Big Show, MacVoices, Mac OS Ken, This Week in iOS, and more. Jeff is easy to find on social media as @jgamet on Twitter and Instagram, jeffgamet on LinkedIn., @jgamet@mastodon.social on Mastodon, and on his YouTube Channel at YouTube.com/jgamet. David Ginsburg is the host of the weekly podcast In Touch With iOS where he discusses all things iOS, iPhone, iPad, Apple TV, Apple Watch, and related technologies. He is an IT professional supporting Mac, iOS and Windows users. Visit his YouTube channel at https://youtube.com/daveg65 and find and follow him on Twitter @daveg65 and on Mastodon at @daveg65@mastodon.cloud. Dr. Marty Jencius has been an Associate Professor of Counseling at Kent State University since 2000. He has over 120 publications in books, chapters, journal articles, and others, along with 200 podcasts related to counseling, counselor education, and faculty life. His technology interest led him to develop the counseling profession 'firsts,' including listservs, a web-based peer-reviewed journal, The Journal of Technology in Counseling, teaching and conferencing in virtual worlds as the founder of Counselor Education in Second Life, and podcast founder/producer of CounselorAudioSource.net and ThePodTalk.net. Currently, he produces a podcast about counseling and life questions, the Circular Firing Squad, and digital video interviews with legacies capturing the history of the counseling field. This is also co-host of The Vision ProFiles podcast. Generally, Marty is chasing the newest tech trends, which explains his interest in A.I. for teaching, research, and productivity. Marty is an active presenter and past president of the NorthEast Ohio Apple Corp (NEOAC).   Support:      Become a MacVoices Patron on Patreon      http://patreon.com/macvoices      Enjoy this episode? Make a one-time donation with PayPal Connect:      Web:      http://macvoices.com      Twitter:      http://www.twitter.com/chuckjoiner      http://www.twitter.com/macvoices      Mastodon:      https://mastodon.cloud/@chuckjoiner      Facebook:      http://www.facebook.com/chuck.joiner      MacVoices Page on Facebook:      http://www.facebook.com/macvoices/      MacVoices Group on Facebook:      http://www.facebook.com/groups/macvoice      LinkedIn:      https://www.linkedin.com/in/chuckjoiner/      Instagram:      https://www.instagram.com/chuckjoiner/ Subscribe:      Audio in iTunes      Video in iTunes      Subscribe manually via iTunes or any podcatcher:      Audio: http://www.macvoices.com/rss/macvoicesrss      Video: http://www.macvoices.com/rss/macvoicesvideorss

Doppelgänger Tech Talk
Sam Altman warnt Belegschaft vor ‘Rough Vibes' wegen Google | Alphabets TPUs für Meta #513

Doppelgänger Tech Talk

Play Episode Listen Later Nov 25, 2025 77:41


OMR feiert 10 Jahre Podcast-Party. OpenAI verliert Nutzer an Google. Google Gemini 3 Pro setzt neue Benchmarks und wird komplett auf TPUs trainiert, was intern bei OpenAI für Alarm sorgt. Meta prüft ebenfalls Google-TPUs, wodurch Google Anteile am Nvidia-Markt gewinnen könnte. YouTubes AI-Dubbing floppt. Anthropic senkt Preise deutlich, der Preiskampf eskaliert. Adobe kauft SEMrush, um AI-SEO auszubauen. Philipp nennt Gründe gegen einen eigenen Investmentfonds. Die Trump-“Genesis Mission” plant massive KI-Investitionen, Amazon baut dafür Gigawatt-Infrastruktur. Meta sichert langfristigen Strom und gerät wegen vernichteter Child-Safety-Beweise unter Druck. X zeigt fragwürdige Account-Standorte politischer Profile. Trump erwägt Chip-Exporte Richtung China. Doge ist verschwunden. Unterstütze unseren Podcast und entdecke die Angebote unserer Werbepartner auf ⁠⁠⁠⁠⁠doppelgaenger.io/werbung⁠⁠⁠⁠⁠. Vielen Dank!  Philipp Glöckler und Philipp Klöckner sprechen heute über: (00:00:00) Intro & 10 Jahre OMR Podcast Party (00:07:17) OpenAI Churn & 3 Monate gratis Retention-Trick (00:09:03) Google Gemini 3 Pro setzt neue Standards (00:17:11) Sam Altman Memo: Rough Times durch Google (00:22:05) Meta will Google TPUs nutzen für Training (00:26:33) YouTube AI-Dubbing (00:30:37) Anthropic Opus 4.5 & Preiswettkampf (00:33:19) Adobe übernimmt SEMrush (00:36:30) Warum Philipp keinen Investmentfonds startet (00:40:27) Trump Genesis Mission & Amazon $50B Government (00:48:07) Meta Stromhandel & systematische Beweisvernichtung (01:04:58) X zeigt Account-Locations: Maga aus Nigeria (01:12:54) Trump erwägt H200-Chips nach China (01:14:46) Doge existiert nicht mehr Shownotes Altman-Memo prognostiziert 'schwierige Zeiten' wegen Google-Renaissance – theinformation.com Alphabet profitiert von Meta-Plänen für AI-Chips; Nvidia fällt – bloomberg.com Google muss KI-Kapazität alle 6 Monate verdoppeln – cnbc.com Claude Opus 4.5 und die Herausforderungen bei der Bewertung neuer LLMs – simonwillison.net Adobe stärkt KI-Marketing-Tools durch Semrush-Kauf für 1,9 Milliarden Dollar – reuters.com Trump kündigt KI-"Genesis-Mission" an: Auswirkungen auf Energiekosten – axios.com AWS kündigt KI-Investition für US-Regierung an – foxbusiness.com Meta plant Energiehandel zur Unterstützung von KI-Rechenzentren – bloomberg.com ChatGPTs neues Shopping-Tool: schnell, unterhaltsam, kostenlos - besser als ich? – zdnet.com Google testet Werbung im AI Mode – linkedin.com Nvidia: Kein Enron, AI-Buchhaltung verteidigt – barrons.com KI-Super-PAC startet $10-Millionen-Kampagne für einheitliche nationale Politik – cnbc.com Meta vergrub Beweise für Schäden durch soziale Medien, so US-Gerichtsdokumente – reuters.com Mark Zuckerberg: Kindersicherheit weniger wichtig als "Metaverse" – futurism.com Top MAGA-Influencer als ausländische Akteure enttarnt – thedailybeast.com Mike Bird X – x.com AFD X – x.com Trumps Team erwägt Verkauf von Nvidia H200 Chips nach China – bloomberg.com Elon Musk: KI macht Arbeit optional, Geld irrelevant – apnews.com DOGE 'existiert nicht' mit acht Monaten verbleibender Laufzeit – reuters.com

Market Maker
Why Goldman's Leads the M&A League Table, $25bn Dulux Paint Deal & Apollo Pulls Papa John's Bid

Market Maker

Play Episode Listen Later Nov 24, 2025 37:18


This week on the Market Maker podcast, Anthony and Piers spotlight Goldman Sachs' standout year in M&A, exploring how the bank has pulled ahead of rivals with a $1.3 trillion deal volume and a 34% market share. They break down the strategy behind Goldman's dominance, from boardroom relationships to sector expertise. The episode also dives into the $25 billion all-stock "merger of equals" between AkzoNobel and Axalta, examining the rationale, synergies, and why the same deal failed back in 2017. Other stories include Apollo's failed Papa John's bid, Adobe's acquisition of Semrush, Total Energies' $6 billion European power play, and WPP's fall from grace amid takeover chatter and consolidation in the media space.*****Join a free M&A Finance Accelerator simulation

Defense in Depth
In the Age of Identity, is Network Security Dead?

Defense in Depth

Play Episode Listen Later Nov 20, 2025 34:21


All links and images can be found on CISO Series. Check out this post by Ross Haleliuk of Venture in Security for the discussion that is the basis of our conversation on this week's episode co-hosted by me, David Spark, the producer of CISO Series, and Edward Contreras, senior evp and CISO, Frost Bank. Joining us is Davi Ottenheimer, vp, trust and digital ethics, Inrupt. In this episode: Network security isn't dying—it's evolving The observability layer that can't be replaced What's old is new again The innovation gap Huge thanks to our sponsor, HackerOne Discover how AI innovators like Adobe, Anthropic, and Snap are using AI to find and fix vulnerabilities across the software development lifecycle. HackerOne, the global leader in offensive security solutions, reveals all in the CISOs' guide to securing the future of AI. Download it now to see how AI can strengthen your security posture. Learn more at https://www.hackerone.com/  

Daily Tech Headlines
Dutch Government Suspends Powers Over Chipmaker Nexperia – DTH

Daily Tech Headlines

Play Episode Listen Later Nov 19, 2025


Meta ruled not a social network monopolist, TikTok adds AI-generated content user preference, Adobe buys digital marketing platform Semrush. MP3 Please SUBSCRIBE HERE for free or get DTNS Live ad-free. A special thanks to all our supporters–without you, none of this would be possible. If you enjoy what you see you can support the showContinue reading "Dutch Government Suspends Powers Over Chipmaker Nexperia – DTH"

Design Of Podcast
10 Episode 71: TBD - The Design of People-First Events

Design Of Podcast

Play Episode Listen Later Nov 19, 2025 47:00


What happens when you stop chasing views and start designing for belonging? When the world went online, most virtual events started to feel the same, flat, distant, and forgettable. But not for Rachel Elnar, Heather Lynn, and David Carberry. Together, they built some of Adobe's most loved digital experiences: Creative Jams and The Perfect Match, a 1970s-style design game show complete with music, lights, wigs, and real connection. These weren't webinars. They were living, breathing events that made thousands of creatives feel seen. Each brought something vital: Rachel's heart for community, David's director's eye for rhythm and flow, and Heather's producer's instinct for care and calm. Their shared secret? Treat every audience like a room full of humans. When layoffs hit, they took that shared language and built something new: Together By Design—a creative studio helping others build programs with purpose, host events with empathy, and grow communities that last. This is a conversation about saying yes to collaboration, honoring craft, and leading with care in a digital world that often forgets what connection really means. In This Episode + What makes a live event feel alive, and how to design for it + The small touches that make an audience feel seen + Why systems and empathy are equally important behind the scenes + The difference between an audience and a community (and why it matters) + A behind-the-scenes story of a live show gone wrong, and what it taught them + Why joy and structure are the true foundation of creative work Guests Rachel Elnar is a creative producer, designer, and founder of Together By Design. She previously led Adobe's Creative Jam program, helping thousands of designers connect and grow. Heather Lynn is a digital events producer and educator who helps speakers and teams show up with confidence, presence, and calm. David Carberry is a director who sees live production as choreography for people, story, and emotion, and loves when the unexpected brings beauty. Key Takeaways + Design events for belonging, not performance + The most powerful tool in live work is empathy + Systems create space for spontaneity and joy + Building community requires care before, during, and after the show + When you respect your audience, they'll keep showing up The Heart of It At its heart, this episode is about something bigger than events. It's about presence. About noticing the people on the other side of the screen. Because when we create with care, whether it's a meeting, a mural, or a moment—we remind the world what it feels like to be together.

We Don't PLAY
⚠️ Cloudflare Internet Outage; Adobe x Semrush Acquisition Deal: Tech Dependency vs Business Website Strategy with Favour Obasi-ike

We Don't PLAY

Play Episode Listen Later Nov 19, 2025 24:51


⚠️ Cloudflare Internet Outage; Adobe x Semrush Deal: Tech Dependency vs Business Website Strategy with Favour Obasi-Ike | Sign up for exclusive SEO insights.This is Marketing Club Clubhouse discussion, primarily focusing on the widespread impact of a recent Cloudflare outage that affected numerous popular platforms like ChatGPT, Spotify, Uber, and Zoom. Favour Obasi-ike uses this event to emphasize the importance of business continuity and operational redundancy, urging listeners to research and select robust platforms for their own enterprises to mitigate the risks of future outages. Furthermore, the discussion touches upon the rapidly changing tech industry landscape, including the significant Adobe acquisition of Semrush and the competitive moves of companies like Canva, prompting audience commentary on the potential implications of these corporate shifts on product quality and market strategy. Favour also suggests alternative hosting solutions like SiteGround and Hostinger as more resilient options for business websites.--------------------------------------------------------------------------------Next Steps for Digital Marketing + SEO Services:>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Visit our Work and PLAY Entertainment website to learn about our digital marketing services.>> Visit our Official website for the best digital marketing, SEO, and AI strategies today!>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive SEO Marketing community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Read SEO Articles>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Need SEO Services? Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to the We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠--------------------------------------------------------------------------------The Day the Internet Stumbled: 3 Surprising Lessons from a Single Tech OutageIntroduction: More Than Just a GlitchA single infrastructure failure on a Tuesday morning did more to reveal the precarious nature of our digital world than a dozen industry white papers. When the internet infrastructure company Cloudflare experienced a major outage, it was far more than a momentary glitch.Its scale was staggering. Suddenly, a diverse range of major companies—including Canva, ChatGPT, Spotify, Uber, and Zoom—were all experiencing issues simultaneously. The event wasn't just a technical problem; it was a revealing moment that offered a rare peek behind the curtain of the digital world. It exposed hidden vulnerabilities and surprising dynamics within the tech ecosystem we all depend on. This article distills the three most impactful lessons learned from that single event.1. The Internet Isn't a Cloud, It's a Jenga TowerThe Centralization SurpriseThe core lesson from the Cloudflare outage was the shocking revelation of just how centralized our decentralized-seeming internet truly is. The popular image of the internet is a resilient, distributed network, but the reality is that a small number of foundational companies form the base of a massive Jenga tower. When a key block like Cloudflare was jostled, users quickly discovered that dozens of different services were all pointing "towards one direction," revealing a hidden single point of failure. Seemingly stable pieces higher up—from your design software to your ride-share app—began to wobble.This one incident impacted a staggering list of applications, highlighting the sheer diversity of services reliant on a single piece of infrastructure: Canva, Archive of Our Own, Canvas, Character AI, ChatGPT, Claude AI, Dayforce, Google Store, Grinder, IKEA, Indeed, League of Legends, Letterboxed, OpenAI, Quizlet, Rover, Spotify, Square, Truth Social, Uber, and Zoom. For the average user, this means the digital services that feel distinct and independent are, in fact, far more fragile and codependent than they appear.2. While You Were Offline, Big Tech Made Some Bizarre MovesA Bizarre Acquisition Amidst the ChaosWhile the digital world was grappling with the outage, news broke that Adobe was acquiring SEO tool Semrush for $1.9 billion. This development, happening alongside the infrastructure chaos, sparked widespread confusion and skepticism. As many in the tech community noted, Semrush "has nothing to do with creative" software, which is Adobe's core domain.The concern was palpable, with one community member expressing a common fear:"I really hope this Semrush acquisition doesn't affect quality and support. Big corporation buyouts [rarely succeed]."The analysis behind this seemingly strange move points to the disruptive force of artificial intelligence. The theory is that as AI reshapes search and content creation, traditional SEO tools are finding it harder to maintain their dominance. This acquisition could be Adobe's strategic, if unconventional, response to that industry pressure. This trend of unexpected competition is visible elsewhere, with platforms like Canva making aggressive moves into video editing, putting them in direct competition with Adobe. The outage served as a backdrop to a tech landscape that is shifting in unpredictable ways.3. Your Business is More Vulnerable Than You Think (But Outages Can Make You Stronger)The Resilience ImperativeFor businesses and professionals, the outage was not an abstract problem. The impact was immediate: one professional reported their AI-powered Fathom note-taker for Zoom failed to load, even while the Zoom call itself was active—a perfect example of a hidden dependency crippling a critical workflow. The sudden inability to access essential tools forces a critical business question to the surface:"...if ChatGPT is down and that's what I use and now I can't use it for the first four hours of my day... How can I use 50% of my time to maximize 100% of my opportunity?"The core advice is to reframe these events not as mere problems to be weathered but as invaluable opportunities for strategic review. Business owners should use these moments to ask what platforms they truly rely on, research the stability of those systems, and begin building more resilient workflows.This is the "bow and arrow" principle applied to business strategy. An outage forces you to pull back, assess your tools, and re-aim. This forced pause, while painful, is precisely what allows you to launch forward with a more resilient, deliberate, and ultimately stronger operational foundation, turning a negative event into a catalyst for positive change.Conclusion: A New Lens for a Digital WorldThis single outage taught us more than just who owns the internet's plumbing. It revealed the hidden fragility of our digital infrastructure, highlighted the unpredictable strategies of tech giants under pressure, and underscored the personal and professional imperative for building resilience. It showed that the platforms we use every day are interconnected in ways we rarely see until something breaks.The next time your favorite app goes down, will you just see an inconvenience, or will you see a chance to re-evaluate the digital foundation your work and life are built on?See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Mixergy - Startup Stories with 1000+ entrepreneurs and businesses

Pepper is creating content for clients like Shopify, Adobe and Instacart. We're talking hundreds of thousands of posts & videos. And this is content that leads to sales. In this interview, founder Anirudh Singla tell us how they do it by using AI and humans. Anirudh Singla is the founder and CEO of Pepper, a global content marketing platform that blends AI and human creativity to produce content at scale. What began as his side hustle on Upwork has grown into a company serving Fortune 500s —recently crossing $10M in annual recurring revenue. Pepper now operates across writing, design, video, and localization, helping brands drive measurable growth through AI-powered content systems. More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint