Kill The Guru (a marketing podcast)

WHAT MARKETING QUESTIONS DO YOU HAVE? Join us or leave in the comments, we'll answer on the show! 19 MIN MAX - 11:11 EST

WHAT MARKETING QUESTIONS DO YOU HAVE? Join us or leave in the comments, we'll answer on the show! 19 MIN MAX - 11:11 EST

Tune is as Brent Kobayashi, president of Kobayashi Zeitguys and marketing specialist, Arthur Tutt, #KillTheGuru. What does that mean? Brent and Arthur, our resident “Gurus”, will bring real-life entrepreneurs, Patricia and David, on today’s show to learn about their business and figure out what ACTUALLY works for them. These small business owners leave with ‘homework’ steps to move their business forward - and return in a future episode to share what worked, what didn't and what “Guru” advice was BS. The result? Our entrepreneurs become their own best “gurus” for their businesses.

EVERY local business needs a Facebook business page.  There's a lot of stuff to sift through and in this episode we walk Justin Cookman from Cookman Construction Group through the real specific steps & tactics he needs to do to get started.  If you've just thrown up a page, listen & make sure you do this stuff - Nevermind the fancy strategies for a moment, just get the basics right - Your URL, getting reviews (so important), and spreading the word.

In this episode we dig deep & get real on STORYTELLING with Kate Hodgson.As founder of 9to5 Narrative, Kate bridges the corporate world with the creative to help ambitious professionals use storytelling to achieve their business goals. In previous roles working for BMO, McKinsey and as Executive Director of OLPC Canada, Kate understands corporate work culture and the power of story to make connections between staff, promote organizational values, and increase understanding. *** Kill The Guru (a marketing podcast) is a podcast like no other marketing podcast.  We believe ALL MARKETING PODCASTS, including ours, are BULLSHIT until something is done.Stop the consumption and start the implementation!How? We get real.And by real, we mean you, as small biz owners, join us on the podcast and we focus on getting you actionable advice that you can implement - immediately.Then we get deep. - We encourage you to commit to an action, even a small action, to implement in the following week.- We have additional office hours weekly to discuss any challenges you are having.- We have a private Facebook group for ongoing questions and support throughout the week.- And our guest experts return to dig deeper with the specifics of you and your business.If you are a local Small Business Owner and interested in joining us on the podcast & in the support group, check out: https://killtheguru.show/

In this episode we dig deep & get real on STORYTELLING with Kate Hodgson.As founder of 9to5 Narrative, Kate bridges the corporate world with the creative to help ambitious professionals use storytelling to achieve their business goals. In previous roles working for BMO, McKinsey and as Executive Director of OLPC Canada, Kate understands corporate work culture and the power of story to make connections between staff, promote organizational values, and increase understanding. *** Kill The Guru (a marketing podcast) is a podcast like no other marketing podcast.  We believe ALL MARKETING PODCASTS, including ours, are BULLSHIT until something is done.Stop the consumption and start the implementation!How? We get real.And by real, we mean you, as small biz owners, join us on the podcast and we focus on getting you actionable advice that you can implement - immediately.Then we get deep. - We encourage you to commit to an action, even a small action, to implement in the following week.- We have additional office hours weekly to discuss any challenges you are having.- We have a private Facebook group for ongoing questions and support throughout the week.- And our guest experts return to dig deeper with the specifics of you and your business.If you are a local Small Business Owner and interested in joining us on the podcast & in the support group, check out: https://killtheguru.show/

In this episode we conclude our conversation about PERSONAL BRANDING with Andris Pone, Bestselling author & brand specialist.Andris is THE Go-to branding expert for CBC’s The National, CBC Radio One and the National Post, has given keynotes across North America to Starbucks, Home Depot, Unisource and some of the world's largest banks and insurance companies. And even better - he has helped small businesses become remark-able with their brand. *** Kill The Guru (a marketing podcast) is a podcast like no other marketing podcast.  We believe ALL MARKETING PODCASTS, including ours, are BULLSHIT until something is done.Stop the consumption and start the implementation!How? We get real.And by real, we mean you, as small biz owners, join us on the podcast and we focus on getting you actionable advice that you can implement - immediately.Then we get deep. - We encourage you to commit to an action, even a small action, to implement in the following week.- We have additional office hours weekly to discuss any challenges you are having.- We have a private Facebook group for ongoing questions and support throughout the week.- And our guest experts return to dig deeper with the specifics of you and your business.If you are a local Small Business Owner and interested in joining us on the podcast & in the support group, check out: https://killtheguru.show/

In this episode we continue our conversation on PERSONAL BRANDING with Andris Pone, Bestselling author & brand specialist.Andris is THE Go-to branding expert for CBC’s The National, CBC Radio One and the National Post, has given keynotes across North America to Starbucks, Home Depot, Unisource and some of the world's largest banks and insurance companies. And even better - he has helped small businesses become remark-able with their brand. *** Kill The Guru (a marketing podcast) is a podcast like no other marketing podcast.  We believe ALL MARKETING PODCASTS, including ours, are BULLSHIT until something is done.Stop the consumption and start the implementation!How? We get real.And by real, we mean you, as small biz owners, join us on the podcast and we focus on getting you actionable advice that you can implement - immediately.Then we get deep. - We encourage you to commit to an action, even a small action, to implement in the following week.- We have additional office hours weekly to discuss any challenges you are having.- We have a private Facebook group for ongoing questions and support throughout the week.- And our guest experts return to dig deeper with the specifics of you and your business.If you are a local Small Business Owner and interested in joining us on the podcast & in the support group, check out: https://killtheguru.show/

In this episode we continue our conversation on PERSONAL BRANDING with Andris Pone, Bestselling author & brand specialist.Andris is THE Go-to branding expert for CBC’s The National, CBC Radio One and the National Post, has given keynotes across North America to Starbucks, Home Depot, Unisource and some of the world's largest banks and insurance companies. And even better - he has helped small businesses become remark-able with their brand. *** Kill The Guru (a marketing podcast) is a podcast like no other marketing podcast.  We believe ALL MARKETING PODCASTS, including ours, are BULLSHIT until something is done.Stop the consumption and start the implementation!How? We get real.And by real, we mean you, as small biz owners, join us on the podcast and we focus on getting you actionable advice that you can implement - immediately.Then we get deep. - We encourage you to commit to an action, even a small action, to implement in the following week.- We have additional office hours weekly to discuss any challenges you are having.- We have a private Facebook group for ongoing questions and support throughout the week.- And our guest experts return to dig deeper with the specifics of you and your business.If you are a local Small Business Owner and interested in joining us on the podcast & in the support group, check out: https://killtheguru.show/

In this episode we dig deep & get real on PERSONAL BRANDING with Andris Pone, Bestselling author & brand specialist.Andris is THE Go-to branding expert for CBC’s The National, CBC Radio One and the National Post, has given keynotes across North America to Starbucks, Home Depot, Unisource and some of the world's largest banks and insurance companies. And even better - he has helped small businesses become remark-able with their brand. *** Kill The Guru (a marketing podcast) is a podcast like no other marketing podcast.  We believe ALL MARKETING PODCASTS, including ours, are BULLSHIT until something is done.Stop the consumption and start the implementation!How? We get real.And by real, we mean you, as small biz owners, join us on the podcast and we focus on getting you actionable advice that you can implement - immediately.Then we get deep. - We encourage you to commit to an action, even a small action, to implement in the following week.- We have additional office hours weekly to discuss any challenges you are having.- We have a private Facebook group for ongoing questions and support throughout the week.- And our guest experts return to dig deeper with the specifics of you and your business.If you are a local Small Business Owner and interested in joining us on the podcast & in the support group, check out: https://killtheguru.show/