Podcasts about Personal branding

In dieser Folge von Kein Erfolg ist eine Absicht® spricht Markus Mensch mit einer außergewöhnlichen Unternehmerin, Wissenschaftlerin und Personal Brand: Marjam Al Hakim. Die Episode gibt tiefe Einblicke in ihren Weg zwischen Wissenschaft, Unternehmertum, Personal Branding und dem Aufbau einer ganzheitlichen Marke im Premium- und Longevity-Segment. Im Mittelpunkt steht die Frage, wie echte Positionierung entsteht – nicht durch Perfektion, sondern durch Klarheit, innere Haltung und den Mut, gewohnte Strukturen loszulassen. Marjam erzählt offen von ihrem Wendepunkt: dem Schritt, sich nicht mehr ausschließlich über ihre Produktmarke Skins Diamond zu definieren, sondern sich als Unternehmerin und Personenmarke klar zu positionieren. Die Folge nimmt mit hinter die Kulissen von Wachstumsschmerzen, Komfortzonen, Masterminds und strategischen Entscheidungen. Es geht um Personal Branding im Gesundheits- und Klinikbereich, um Luxus, Vertrauen und Exzellenz – und darum, warum Ärzte und Unternehmer viel stärkere Marken sind, als sie oft glauben. Ein zentrales Thema ist außerdem Umsetzung: Warum Wissen allein nicht reicht, weshalb Weiterentwicklung immer mit Reibung verbunden ist und wie Mut, System und klare Werte langfristig zu nachhaltigem Erfolg führen.

Avant de parler “engagement collaborateur”, “culture” ou “marque employeur”… on devrait peut-être regarder le vrai point de rupture de 2026 : les managers.Parce qu'en ce moment, il se passe un truc silencieux mais énorme : l'encadrement décroche. Et quand les managers décrochent… les équipes suivent.Dans cet épisode du Barbu qui parle RH, on met les chiffres sur la table et on regarde la réalité en face :pourquoi l'engagement des managers s'effondre (et pourquoi ça doit inquiéter RH, DRH et CEO)pourquoi le manager est devenu le “tampon” entre la direction et les équipesl'effet hybride + IA + pression business : la poly-crise du manager de 2026le paradoxe le plus absurde : on investit dans les outils… mais on laisse les managers apprendre “sur le tas”et surtout : comment protéger le manager pour sauver l'entreprise

On today's episode of the CLS Experience, host Craig Siegel sits down with global communication strategist and bestselling author Maha Abouelenein for a powerful conversation on storytelling, personal branding, and reinventing yourself with confidence. Drawing from her Egyptian American upbringing and bold move to Egypt at 27, Maha shares how culture, courage, and curiosity shaped her mission to help people communicate with clarity and impact. She explains why personal branding in 2025 is not vanity but reputation, and why it becomes a true competitive advantage in an AI driven world. The discussion dives into authenticity, consistency, and purpose as the foundation of influence, along with her belief that confidence comes from action and that waiting is the fastest way to stay stuck. Maha unpacks how to turn setbacks into comebacks, build a personal board of directors, and become a value creator by making consistent deposits in other people's trust banks. They explore feedback as fuel for growth, reinvention at any age, and how to intentionally create opportunities instead of hoping they appear. Let's go deep.4:53 Personal Branding in 2025: Reputation, AI, and Opportunity9:42 Authenticity and Consistency: The Real Formula16:19 Turning Setbacks Into Comebacks24:33 Feedback as a Roadmap for Growth28:24 Relationships Over Resumes: Deposits in the Trust Bank32:26 Spirituality, Travel, and Daily EnergyCheck out Maha on Instagram HERE: Check out Maha's Website HERE:Check out Maha's Book HERE:Tickets now available for our live event March 5th, CLS: Genesis HERE:Check out our brand new RISE Framework to unlock your purpose HERE.Check out our partner Belay using our custom link HERE to find the best help available to grow your business!To join our community click here.➤ To connect with Craig Siegel follow Craig on Instagram➤ Order a copy of my new book The Reinvention Formula today! ➤ Join our CLS texting community for free daily inspiration and business strategies to elevate your day, text (917) 634-3796➤ INSTAGRAM➤ FACEBOOK➤ TIKTOK➤ YOUTUBE➤ WEBSITE➤ LINKEDIN➤ X

In this solo episode, Alex Quin breaks down key lessons from The 22 Immutable Laws of Branding, a marketing classic written by father-daughter duo Al and Laura Ries. Drawing from decades of consulting experience, the authors argue that brands don't win by doing more — they win by standing for something specific and defending it consistently.Alex walks through the most impactful laws from the book and connects them directly to modern business strategy, helping entrepreneurs rethink focus, perception, and long-term brand strength.Episode Outline:[00:00] Introduction to the book and authors Al & Laura Ries[00:45] Law of Singularity – Why being one thing wins[01:30] Branding Replaces Selling – Preselling the customer[02:10] Expansion vs. Focus – Why brands weaken[03:00] Contraction Creates Dominance – Narrow to lead[03:45] Publicity Before Advertising – Position before promotion[04:30] Owning a Word – Mental real estate in the consumer's mind[05:15] Credentials Over Claims & Perception of Quality[06:00] The Power of a Name + Final Takeaway[06:20] Call to Action & Episode CloseWisdom Nuggets:Clarity Creates Pricing Power: If customers clearly understand what makes you different, you earn the right to charge more. Confusion leads to comparison — and comparison leads to price competition.Focus Is a Competitive Advantage: Trying to serve everyone weakens your position. Narrowing your offer strengthens your authority.Position Before Promotion: Advertising amplifies what already exists. Without a strong position, promotion becomes expensive noise.Meaning Over Volume: More products don't equal more brand power. The brands that last defend their original idea.Perception Precedes Experience: Customers decide what something is worth before they use it. Branding shapes that decision long before purchase.Power Quotes“What allows your brand to charge more?" - Alex QuinConnect With the Podcast Host Alex Quin:Instagram: (https://www.instagram.com/alexquin)Twitter: (https://twitter.com/mralexquin)LinkedIn: (https://www.linkedin.com/in/mralexquin)Website: (https://alexquin.com)TikTok: (https://www.tiktok.com/@mralexquin)Our CommunityInstagram: (https://www.instagram.com/hustleinspireshustle)Twitter: (https://twitter.com/HustleInspires)LinkedIn: (https://www.linkedin.com/company/hustle-inspires-hustle)Website: (https://hustleinspireshustle.com)*This page may contain affiliate links or sponsored content. When you click on these links or engage with the sponsored content and make a purchase or take some other action, we may receive a commission or compensation at no additional cost to you. We only promote products or services that we genuinely believe will add value to our readers & listeners.*See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Welcome to Building Brand You™, the podcast that helps you accelerate your success by unlocking your greatest asset – you.   KEY TAKEAWAYS   If you don't understand why there's a gap between where you are and your vision, you'll never persist with what's required to get you to your aspiration, nor will you be able to articulate why it's important to bridge this gap to others.   As we build our movement and our brand, we resonate with and invite others to follow us and become part of our movement from wherever they happen to be.   It's easy to get swept away with the vision and purpose of our movement and forget that we actually need to onboard others as they come along, whether their colleagues, compatriots, followers, other influencers.    Take those moments to look ahead, keep connected with your vision, and then evaluate the right shortcut to keep moving forward and the right milestones to keep on track. ABOUT KYM HAMER:   Kym is an international leadership and personal branding thought leader, an executive coach, and a programme design and facilitation practitioner. She is also the creator of Building Brand You™ - a methodology helping organisations, teams, and individuals to build reputation, presence, and gravitas. Kym works with leaders - both individually and in organisational development initiatives - to inspire and engage thinking styles and behaviour that achieve results and leave legacy. In 2020, just one year after launching her business, she was nominated by Thinkers360 as one of the Top 100 Women B2B Leadership influencers and is currently in the Top 15 Personal Branding and Top 10 Marketing Influencers in the world. For 5 years running Kym has also been one of Thinkers360's Top 10 Thought Leaders on Entrepreneurship and in 2023, 2024 and 2025, was recognised as one of their Top Voices globally. She has been part of Homeward Bound Projects faculty since 2020, a global initiative reaching 1.8 billion people, equipping women and non-binary people with a STEMM background to lead conversations for a sustainable future. She is currently the Program Design and Faculty Lead for the 10th on-line cohort and was part of the on-board faculty who voyaged to Antarctica in 2023 and 2025, to deliver the initiative's immersive component. In between all of these things, you'll find her curled up in a corner with her nose in a book.   Building Brand You™:   JOIN the BBY Facebook Group - https://www.facebook.com/groups/buildingbrandyou SUBSCRIBE to the BBY Podcast on: (Apple) - https://podcasts.apple.com/gb/podcast/building-brand-you/id1567407273 (Spotify) - https://open.spotify.com/show/4Ho26pAQ5uJ9h0dGNicCIq   CONNECT WITH KYM HAMER:   LinkedIn - https://linkedin.com/in/kymhamer/ Facebook - https://www.facebook.com/kymhamerartemis/ Request to join the BBY Facebook Group - https://www.facebook.com/groups/buildingbrandyou  Instagram - https://www.instagram.com/kymhamerartemis TikTok - https://www.tiktok.com/@kymhamer Thinkers360 - https://bit.ly/thinkers360-kymhamer-BBY Find out about BBY Coaching - https://calendly.com/kymhamer/bbychat/   HOSTED BY: Kym Hamer   DISCLAIMER:   The views, information, or opinions expressed during the Building Brand You™ podcast series are solely those of the individuals involved. They do not necessarily represent any other entities, agencies, organisations, or companies. Building Brand You™ is not responsible and does not verify the accuracy of any of the information in the podcast available for listening on this site. The primary purpose of this podcast is to educate and inform. This podcast does not constitute legal advice or services  

You've been told to be authentic. To show up as a real human. But the second you do, the fear creeps in. Did I overshare? Am I too relatable now? Will they stop seeing me as an authority and start seeing me as their friend who they'd never actually pay?Authenticity isn't just vulnerability. It's your truth with leadership in it. In this Fail to Win podcast episode, I'm walking you through the 3 levels of sharing online: bleeding, bandaged, and scarred. I'm also giving you my Authority-Safe Authenticity Formula so you know exactly what to include every time you post something personal. This is how you stay human without sacrificing the trust that makes people want to work with you.If you're ready to show up authentically without second-guessing every post, this episode is for you.If you want to make content creation 10x easier, download my free B-Roll GPT that generates a custom 10-clip shot list you can film in 15 minutes with just your phone: fastforwardamy.com/b-rollbuddy-engMy Business Freedom Elevator™ Birthday Deal is back! Learn the 9 essential entrepreneurial skills to go from dream to full-time income without losing your freedom. You get lifetime access to the Business Freedom Elevator™ course + 3 days of live coaching included as a birthday gift. Read more + discover the bonus package here: fastforwardamy.com/birthdaydeal. Follow me on Instagram for more business and mindset tips: instagram.com/fastforwardamy Discover my free trainings and ebooks: fastforwardamy.com/freeresources

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Marie-Anne Labrie, mieux connue sous le nom de Pink LaBlonde, revient au Startop Podcast pour une discussion en profondeur sur le personal branding, l'évolution d'une marque et la vision long terme en entrepreneuriat. On parle d'alignement, de piliers de contenu, de scaling intelligent et de comment bâtir un univers d'affaires cohérent.  Au programme:  • Ce qu'est réellement le personal branding  • Comment choisir ses piliers de contenu et rester aligné avec ses goals  • Évoluer en ligne sans perdre son audience  • Passer d'un salon de services à un écosystème de produits et d'éducation  • Multiplier les projets sans s'éparpiller 

Tommy Mello hosts a Super Bowl day episode of The Home Service Expert with Ismael Valdez, founder of VE and NextGen (Anaheim), discussing how to scale home service businesses through disciplined marketing, sales process mastery, and operational execution. Ishmael explains how he would evaluate investing in a $20M company by first assessing the energy and leadership of the C-suite/upper management, then reviewing data systems like CRM/ServiceTitan and financials, contrasting this with smaller $4 - $5M owner-driven businesses. They discuss the importance of competitiveness, infrastructure, and recruiting, and Tommy's focus on lead generation and funnel math (booking rate, cancellations, conversion rate), including capacity planning, overstaffing with outbound to fill boards, and lowering cancellations driven by response time. Ishmael emphasizes three core departments: marketing, sales, and operations/customer fulfillment, and argues many operators underperform in marketing and sales. 00:00 The Importance of Client Empowerment 06:03 Marketing as the Foundation of Success 11:53 Managing Seasonality in Business 14:59 Investment Strategies Post-Exit 22:28 Creative Financing and Collaboration 31:14 Market Entry Strategies and Performance Metrics 36:27 Marketing and Brand Recognition 39:06 Sales Techniques and Customer Engagement 49:19 The Power of Personal Branding 55:16 Sales Strategies and Growth Goals

Send a textHealthcare keeps moving, even when budgets shrink and teams burn out. We sat down with strategist Carol W. Kamangu to unpack how leaders can align infection prevention, operations, and technology to build safer, more resilient systems—and make AI actually useful. Instead of chasing hype, we dig into governance that protects PHI, strengthens trust, and keeps teams focused on patient outcomes.We start with a simple truth: readiness is a leadership function. Carol lays out how to secure the house with cybersecurity fundamentals; set clear decision rights across clinical safety, compliance, operations, and IT; and stop shadow AI by giving staff sanctioned tools and practical training. We talk real-world workflows where AI helps today—documentation, auditing, outbreak investigations—and how to integrate new tools without adding noise. The goal isn't headcount cuts; it's smarter teams who can do higher-value work and prevent unnecessary hiring surges.From there, we define what to measure and why it matters. Think faster triage and fewer handoffs lost in translation. Think lower infection rates, stronger audit trails, and better cost control. We share a straightforward metric lens—speed, communication, and scale—that rolls up to executive KPIs like HAI reduction, turnaround times, and staff satisfaction. Along the way, we draw a bright line on PHI boundaries, vendor diligence, and auditability, so leaders can say yes to innovation without gambling on compliance.This conversation also previews the Strategic Systems Summit, a first-of-its-kind gathering that convenes healthcare executives, public health leaders, and infection prevention experts to align strategy with the frontline. Expect actionable playbooks: a governance blueprint, an accountability map, and a readiness checklist you can put to work. If you're leading change and want AI to serve people—not the other way around—this is your roadmap.If this resonated, subscribe, share with a colleague, and leave a review with the biggest AI question on your mind. Your feedback shapes future episodes and helps more leaders find practical, safe paths to innovation.Thanks for tuning in to this episode of Follow The Brand! We hope you enjoyed learning about the latest trends and strategies in Personal Branding, Business and Career Development, Financial Empowerment, Technology Innovation, and Executive Presence. To keep up with the latest insights and updates, visit 5starbdm.com. And don't miss Grant McGaugh's new book, First Light — a powerful guide to igniting your purpose and building a BRAVE brand that stands out in a changing world. - https://5starbdm.com/brave-masterclass/ See you next time on Follow The Brand!

Links Mentioned:BONFIRE Mastermind group: https://philipvandusen.com/bonfirePersonal Brand Wheel: https://philipvandusen.com/pbwBrand Positioning Statement Tool: https://philipvandusen.com/brand-positioning-statement-optinIn this episode of Brand Design Masters, I break down what's really holding creative professionals back and how to move forward with clarity and confidence.If you're a designer, creative director, freelancer, or agency owner who feels stuck, under-leveraged, or uncertain about your next move, this conversation is for you. I unpack the five most common barriers that limit growth in creative careers and the five key unlocks that can accelerate your progress.Drawing from my own career journey, including layoffs, burnout, career pivots, entrepreneurship, and building a personal brand from scratch, I share practical strategies you can use to regain momentum and unlock your full professional potential .What You'll Learn1. The Skillset Barrier How limited or outdated skills can stall your growth, and why continued professional development is essential in the age of AI and rapid industry change .2. When Your Network Isn't Working Why 60% of new clients for creative professionals come from referrals and network connections and how to fix a referral pipeline that isn't producing .3. The Confidence Gap The space between knowing what to do and actually doing it. I discuss decision paralysis, accountability, and how to build momentum through structured goal-setting .4. Limiting Beliefs and Imposter Syndrome Why creatives are especially vulnerable to self-doubt and how proximity to the right peer group can radically shift your mindset .5. Feeling Powerless in a Changing Industry From AI disruption to commoditization and ageism, I talk about how building a strong personal brand restores agency and visibility in your career .Key ThemesCreative career developmentProfessional growth strategiesPersonal branding for designersOvercoming imposter syndromeBuilding a referral networkAccountability and SMART goalsMastermind groups and peer supportCreative entrepreneurshipCreative careers are not linear. They are evolving, competitive, and increasingly influenced by technology and globalization. But the biggest unlock is not a tool, a tactic, or even a platform. It's the people you surround yourself with and the systems you build around your own development .If you're ready to stop spinning and start unlocking real momentum in your creative business or career, this episode gives you a practical roadmap to do exactly that.If you found this valuable, subscribe to Brand Design Masters, leave a review, and share this episode with another creative professional who needs to hear it.WEBSITEhttps://www.philipvandusen.comBONFIRE: Mastermind Community for Creative Proshttps://philipvandusen.com/bonfireBRAND•MUSE NEWSLETTER  https://www.philipvandusen.com/museCREATIVE PROFESSIONAL COACHINGhttps://philipvandusen.com/oneononeYOUTUBEhttps://www.youtube.com/philipvandusenBRAND DESIGN MASTERS PODCAST https://podcast.branddesignmasters.com/subscribeBRAND STRATEGY 101 COURSEhttps://philipvandusen.com/bs101LINKEDINhttps://www.linkedin.com/in/philipvandusen/THREADShttps://www.threads.net/@philipvandusen FACEBOOKhttps://www.facebook.com/philipvandusen.agency/____________________________________AFFILIATE PARTNERS:BRING YOUR OWN LAPTOP: Adobe Training with Daniel Scotthttps://www.byol.me/philip  GO HIGHLEVEL: All-in-One CRMhttps://www.gohighlevel.com/philipvandusenTUBEBUDDY: The best YouTube pluginhttps://www.tubebuddy.com/philipvandusen____________________________Philip VanDusen is a branding consultant based in New York. A highly accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management, Philip provides design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on building successful brands for themselves and the clients and customers they serve.

Get ready for a fun collab with my friend Jillian Murphy, an incredible sales mentor, business coach, speaker and podcaster! In this episode, we get into the importance of visibility, the sales process, and how creating genuine connections can lead to more opportunities. We dive deep into how being seen in your business and showing up authentically can directly impact your sales. Jillian and I discuss how trust is the foundation of connection, especially in a world that's navigating a "trust recession" online, and why collaborating and building relationships will help you thrive.Tune in to hear more about: • Why visibility and being seen are key to boosting your sales • How collaboration and genuine relationships drive growth • Why being authentic online is more important than ever • Leading by example and nurturing connections for sustainable successDon't forget to make sure you're subscribed to the podcast on your favourite platform and kindly leave me a 5-star review with your thoughts so we can reach other passionate entrepreneurs and business owners like yourself! Jillian's LinksMagnetic Messaging Makeover (Freebie) = https://mmm.thejillianmurphy.com/opt-inConnect with Jillian on Instagram: @thejillianmurphy https://www.instagram.com/thejillianmurphyConnect with Jillian on LinkedIn: https://www.linkedin.com/in/thejillianmurphy/The Jillian Murphy Show Podcast - https://scaleyoursales.podbean.comBooks Mentioned: Be SEEN by Jen Gottlieb https://amzn.to/4qA1fpR 10x Is Easier Than 2x by Dan Sullivan & Dr. Benjamin HardyWant to Make More Money in 2026? You Need to Be Seen!Secure your spot in the Visibility Accelerator!https://www.inspireandmove.ca/visibilityaccelerator Get on the Mentor Collective Mastermind waitlist:https://chrisharder.me/mentor Let's Connect!• INSPIRE + MOVE EVENTS• Instagram• Private Coaching• Website• Facebook• TikTok

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**The Campaign Room** is where creative direction happens in real time. This podcast series gives you direct access to how Ramona works when building campaigns, offers and brand moments at the highest level — live, unscripted and inside the actual creative process. Each episode is a working session. You'll hear how Ramona: - Spots the leverage others miss - Turns raw ideas into cultural moments - Connects identity, strategy and expression into one coherent direction - Builds campaigns that don't need convincing - they *command* This is creative direction as it actually looks when it's done with conviction. If you would like to book a creative direction intensive for your signature offer with Ramona, hit her a DM on Instagram: [https://www.instagram.com/ramona_oxenbauer/](https://www.instagram.com/ramona_oxenbauer/) --- **

I want to hear your thoughts about the show and this episode. Text us here...What does reinvention really look like in midlife?In this powerful episode of Casa De Confidence, Julie sits down with Amy Stone for an honest conversation about confidence, visibility, identity shifts, and stepping into leadership without abandoning who you've been.This episode explores:Reinvention after 40Confidence building for women leadersNavigating personal growth and career transitionsVisibility mindset and overcoming self-doubtEmotional intelligence in leadershipCourage, identity, and next-level expansionAmy shares insights about what it takes to evolve without shrinking, how to step into your voice, and why showing up before you feel ready is often the bravest move you can make.If you are a woman entrepreneur, executive, coach, or creative navigating growth in midlife, this conversation will resonate deeply.Because confidence isn't a personality trait. It's a practice.Support the showOther helpful resources for you: For more about me and what I do, check out my website. Are you ready to get some help with:Podcast launch/re-launchPodcast growth, to increase your authority and position yourself as the thought leader you are. Or Leveraging your podcast to build your online biz and get more clientsSign up for a FREE 30 minute Confident Podcast Potential Discovery Call In this session I will: Identify the pain point that is holding you back. Suggest a next step strategy for solving the pain point.https://calendly.com/goconfidentlycoaching/30-minutes-free-coaching-sessioin Then we will talk about working together to accelerate the process. Do you want a podcast audit? Check out this linkIf you're looking for support to grow your business faster, be positioned as an authority in your industry, and impact the masses, schedule a call to explore if you'd be a good fit for one of my coaching programs. We love ...

Enterprise SEO teams require strategic role allocation beyond traditional technical and content functions. Patrick Stox, Technical SEO Consultant at Ahrefs with extensive experience scaling search programs across multiple enterprise organizations, outlines his framework for building high-impact in-house teams. The discussion covers optimal team composition prioritizing creative problem-solvers over rigid job titles, integration of video content specialists as core team members, and personal branding strategies that differentiate enterprise content through visible subject matter experts rather than anonymous corporate voices.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In dieser Episode des Vision trifft Business – Klartext Podcasts spricht Christina mit Michèle Spitaleri über Branding, Design und die Frage, was uns als Menschen und UnternehmerInnen im Kern ausmacht.Eine Besonderheit dieser Folge: Das Gespräch wird teilweise auf Schweizerdeutsch geführt. Ganz bewusst. Denn Sprache ist Identität. Und Authentizität zeigt sich oft am stärksten dort, wo wir uns in unserer eigenen Sprache ausdrücken.Michèle ist Brand Designerin, Branding-Mentorin und Gründerin von UNISENCE. Sie bringt über 20 Jahre Erfahrung aus der Branding-Branche mit und hat unter anderem für internationale Marken wie Nestlé und Coca-Cola gearbeitet. Doch irgendwann wurde klar: Es geht ihr nicht mehr darum, schöne Oberflächen zu gestalten, sondern darum, die Essenz eines Menschen sichtbar zu machen.Im Gespräch wird deutlich, dass Branding weit mehr ist als ein Designprozess. Es ist ein Identitätsprozess. Einer, der Klarheit, Ehrlichkeit und innere Ausrichtung voraussetzt, und der nicht verkleiden, sondern stärken soll.Christina und Michèle verbindet eine gemeinsame Haltung: Beide beginnen ihre Arbeit beim Menschen. Bei dem, was ihn ausmacht, prägt und trägt. Erst daraus entstehen Design, Texte und Markenauftritte, die wirklich wirken.In dieser Episode erfährst du,warum Branding kein ästhetisches Projekt ist, sondern ein Ausdruck von Identität ist,weshalb Authentizität dort beginnt, wo wir uns nicht mehr anpassen,wie Klarheit über das eigene Selbst die Basis für Sichtbarkeit und Wirkung ist unddass Unternehmertum immer auch ein Bewusstseinsprozess ist.Diese Folge ist eine Einladung, Branding neu zu denken – als Raum für Wahrhaftigkeit, Tiefe und persönliche Präsenz.Folge Michèle, um mehr von ihrer wertvollen Arbeit zu erfahren:Webseite: https://unisence.ch/Instagram: https://www.instagram.com/unisence_design/-----Mehr über Christina & ihre Arbeit findest du hier:

If you're building a business while trying to be a present leader, spouse, or parent, this episode is going to resonate with you. In this conversation, I sit down with Jaden Barr to talk about what really builds authority over time. We go beyond tactics and dive into identity, discipline, leadership, leverage, and community.Jaden is a St. Louis-based real estate business owner, former college quarterback at Truman State, and father of two. He left corporate during the pandemic to build his business from scratch in a new market, and his story is rooted in discipline, faith, family, and long-term thinking.We break down how athlete-level habits translate into business, why honoring your calendar matters more than motivation, and how systems create freedom instead of burnout.Here's what we cover:Why personal branding starts with identity, not strategyHow discipline compounds over timeThe role community plays in long-term authorityLeveraging systems to buy back timeBalancing entrepreneurship with marriage and fatherhoodIf you're trying to build something sustainable, not just successful, this conversation will give you perspective.Connect with Jaden BarrInstagram: Instagraminstagram.com/jbarr_realtorFacebook: Facebookfacebook.com/jaden.barr.96Website: Kwjadenbarr.kw.comLinkedIn: Linkedinlinkedin.com/in/jaden-barr-12462610bYouTube: YoutubeJaden BarrConnect with Builders of AuthorityWebsite: BuildauthorityDigital Marketing Agency St Louis | Builders of AuthorityFree Facebook Group: FacebookLog in or sign up to viewGoHighLevel Extended 30-day Free Trial w/TONS of Personal Branding Bonuses: Gohighlevelgohighlevel.com/adammcchesney

If you're tired of stitching together a pricey, time-sucking podcast stack, you'll love this. Nathan Gwilliam is a serial entrepreneur whose latest exit was Adoption.com. After hosting 350+ episodes on digital monetization, he found the typical toolkit fragmented and costly—around two grand a month—and built PodUp, an AI-powered, single-login platform with 50+ integrated tools to create, grow, and monetize. For time-strapped teams, he also started PodAllies, a done-for-you agency that handles production and marketing once you hit stop. Today, Nathan shares how to go from fragmented to frictionless—and scale your show at a fraction of the cost.Nathan Gwilliam is a serial entrepreneur who has created and sold 3 digital ventures. His most recent exit was Adoption.com, which was the world's most-visited adoption site. After selling Adoption.com Nathan started hosting a podcast about digital monetization, where he published more than 350 episodes. After a few months of publishing audio, video, biogs, social, a website and a newsletter for his show, Nathan realized he was doing it the hard way. Nathan needed more than 30 different technologies that cost nearly $2,000 per month. Those technologies were missing a lot of the functionality he needed, and they had very little integration. He felt like he was duct-taping them together. And, they took way too much time and effort. Even after recording and editing the content, Nathan still had to pay someone 4 hours per day to syndicate the content. Nathan realized the need to solve this problem by creating the all-in-one podcasting platform. So, Nathan began building his fourth venture, PodUp, the ultimate podcasting platform with 50+ tools for creating, growing and monetizing a podcast venture... powered by Al. These tools are integrated, have one username and password, and are available for a small fraction of the price of licensing all the technologies individually.Many businesses and entrepreneurs want a podcast to build thought leadership, credibility and reach, but they don't feel they have time. To solve this problem, PodUp runs a podcasting agency named PodAllies that provides done-for-you podcast production and marketing services. PodAllies clients can record their episodes, and then PodAllies can do essentially everything else for them. In addition to Nathan's ventures, he's also consulted for numerous companies. For example: • He increased revenue by $5 million for a Facebook app in just 12 months. • Developed and launched the social strategy for a media company that grew social follows from less than 100k to 130 million+. This became the most engaging social channels of any publisher in the world at that time with 40 million+ monthly comments, likes, and shares (source: Unmetric). • Created a network of sites and social channels which reached 280 million monthly uniques. • Launched a YouTube channel in four languages that received 1.7 million video views in the first 2 months. • Helped grow Azul airlines' social follows from 5k to 1.6 million in 12 months and created a travel social network for them. Azul became the fastest-growing airline ever in those early days and had a successful IPO. • Created a language-learning platform that reached close to a million fans. Nathan has won numerous awards, such as: • Awarded "Best of the Decade" by the BYU Center for Entrepreneurship&. Technology. • Awarded the US Congress "Angel in Adoption". • Won two different business plan competitions. • Inducted into the "Adoption Hall of Fame".Contact Details:Email: nathan@gwilliam.com Business: PodUpWebsite: https://podup.com/ Social Media Instagram: https://www.instagram.com/nathangwilliam Remember to SUBSCRIBE so you don't miss "Information That You Can Use." Share Just Minding My Business with your family, friends, and colleagues. Engage with us by leaving a review or comment on my Google Business Page. https://g.page/r/CVKSq-IsFaY9EBM/review Your support keeps this podcast going and growing.Visit Just Minding My Business Media™ LLC at https://jmmbmediallc.com/ to learn how we can help you get more visibility on your products and services. 

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Text me!In this conversation, Melanie Borden  and I discuss the evolution of personal branding, particularly through LinkedIn, and the importance of visibility in today's digital landscape. Melanie shares her journey of building her brand, overcoming fears, and the significance of influence and virality in content creation. They explore strategies for effective content, the balance between personal and private sharing, and the mindset needed to combat imposter syndrome. The discussion emphasizes the need for authenticity and connection in a world increasingly dominated by AI and algorithms.takeawaysYou have a personal brand whether you realize it or not.LinkedIn is the new water cooler for professionals.Fear often holds people back from visibility.3% of LinkedIn users post content, indicating vast opportunity.Virality does not always equate to revenue.Growth, impact, strategy, and trust are key components of personal branding.A successful content strategy includes educational, personal, promotional, and user-generated content.Personal stories resonate more than purely professional content.It's important to disconnect from digital platforms to foster creativity.Remind yourself of your accomplishments to combat imposter syndrome.Connect further with Melanie HERE or on LinkedIn HERE  IG @humantobrandPurchase her book HERESupport the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DM ABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur. I'm here to show you that you can do it too! I help women to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Feminine Founder Podcast and in 2025 I launched my Digital Marketing Agency called Feminine Founder Marketing. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!! LinkedIn HERE IG @cpennington55 FB HERE ChilledVino HERE

EP 160: LinkedIn Just Got Much More Important Brand Design Masters Podcast with Philip VanDusenLinkedIn just became one of the most powerful platforms for personal branding, client acquisition, and career growth. In this episode, I break down why AI search, content longevity, and platform dynamics are dramatically increasing LinkedIn's importance for professionals and B2B businesses.AI platforms like ChatGPT, Gemini, and Perplexity are reshaping discovery. LinkedIn is now one of the most cited sources in large language model answers, especially for verifiable human expertise. That means your LinkedIn content can surface in AI results long after you post it.We also look at:• Why LinkedIn content is shifting from short-lived posts to long-tail visibility • The massive imbalance between content creators and consumers on LinkedIn • Why business intent and low contact friction make LinkedIn uniquely powerful • The mindset shift from posting to positioning • What formats are working now: carousels, 30–60 second video, and in-depth thought leadershipIf you want to increase visibility, establish authority, attract better clients, or future-proof your career in an AI-driven world, LinkedIn should be central to your strategy.This episode will help you understand why.____________________________________WEBSITEhttps://www.philipvandusen.comBONFIRE: Mastermind Community for Creative Proshttps://philipvandusen.com/bonfireBRAND•MUSE NEWSLETTER  https://www.philipvandusen.com/museCREATIVE PROFESSIONAL COACHINGhttps://philipvandusen.com/oneononeYOUTUBEhttps://www.youtube.com/philipvandusenBRAND DESIGN MASTERS PODCAST https://podcast.branddesignmasters.com/subscribeBRAND STRATEGY 101 COURSEhttps://philipvandusen.com/bs101LINKEDINhttps://www.linkedin.com/in/philipvandusen/THREADShttps://www.threads.net/@philipvandusen FACEBOOKhttps://www.facebook.com/philipvandusen.agency/____________________________________AFFILIATE PARTNERS:BRING YOUR OWN LAPTOP: Adobe Training with Daniel Scotthttps://www.byol.me/philip  GO HIGHLEVEL: All-in-One CRMhttps://www.gohighlevel.com/philipvandusenTUBEBUDDY: The best YouTube pluginhttps://www.tubebuddy.com/philipvandusen____________________________Philip VanDusen is a branding consultant based in New York. A highly accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management, Philip provides design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on building successful brands for themselves and the clients and customers they serve.

In a world obsessed with visibility, there's a quiet exhaustion rising beneath the surface. Everyone is talking about personal branding. Stand out. Be visible. Polish your message. Optimize your strategy. But what if the reason your marketing feels heavy isn't because you lack a better brand… What if it's because you've outgrown the identity you've been performing? In this episode of Your Passion, Purpose & Personal Brand, we name what most high achievers feel but rarely say out loud: personal branding has quietly become performance. And performance is exhausting. This isn't about abandoning marketing. It's about rebuilding it from the only place that actually sustains trust. That's identity. If something inside you knows you've been performing confidence… curating authority… shaping yourself to stay promotable… this conversation will feel like relief. We're going upstream - beyond websites, logos, funnels, and visibility and into the deeper truth: Your identity is the strategy. Your presence is the brand. Your realness is the marketing. KEY TAKEAWAYS Personal branding has become a socially acceptable mask for many high performers. When identity is unclear, branding turns into performance. When identity is clear, your brand becomes an amplifier. Identity-led marketing creates resonance instead of volume. When identity leads, aligned clients become magnetic — not forced. Competitors become irrelevant when you operate from a truth that cannot be replicated. CONNECT WITH LISA LINKEDIN: https://www.linkedin.com/in/lisa-mcguire/  WEBSITE: https://lisamcguire.com Beyond the Transaction Mastermind -  Apply to join the group: https://beyondthetransactionmm.com/register Sign up for Lisa's "so much more" newsletter: https://www.thediyframework.com/so-much-more-subscribe  Freedom Reset: Your Next Steps to Realignment  Register: https://go.lisamcguire.com/freedom-reset  Human Design Masterclass Waitlist: https://go.lisamcguire.com/human-design-masterclass-waitlist  Ideal Client Workshop Waitlist: https://go.lisamcguire.com/ideal-client-workshop-waitlist-icww785155  Get your free Human Design Bodygraph: https://lisamcguire.com/get-your-free-chart/ 

Welcome to Building Brand You™, the podcast that helps you accelerate your success by unlocking your greatest asset – you.   KEY TAKEAWAYS "You are important, you are the most important person in your life. And if you can help yourself by eating well, and living better, you will find the motivation and energy to move forward" - Simon Boyle. Finding your flow also means knowing where you're good at. It's time to stretch yourself more. It's not about the strategy being endless and the purpose being really defined, it's emergent, and it's emerging with the circumstances. "Happiness is not at the end of the road, it is the road" - "Happiness is the Road" by Marillion.    ABOUT OUR GUEST: Simon Boyle, chef and entrepreneur, has proved that gastronomy has much to contribute in the context of social causes. Simon is the CEO and Founder of Beyond Food Foundation, he developed his unique concept of social enterprise restaurant and charity in 2011.  The charity focuses on supporting people to secure independence, learn life skills and focus on a future through work goals and aspirations. Enabling individuals to rebuild their lives using food as a catalyst. The Beyond Food charity works in partnership with the social enterprise restaurant, Brigade Bar+Kitchen (London) targeting employment expectations for vulnerable groups such as those living in shelters to secure a foothold to shift their lives forward.   The development programmes, assured by City & Guilds, equip people with the basics of cooking and robust transferable skills for multiple industries. Introducing people to the benefits of fresh, healthy food. Beyond Food helps the most vulnerable individuals in our society to become more independent, providing them with a sense of purpose and belonging.  Beyond Food works in collaboration with multiple agency partners to secure a 'no wrong door approach to support. The Beyond Food network includes links with health experts, benefit support agents, trauma counselors, and mentors.  Simon is relentless in his approach to raising awareness and essential charity funding. His entrepreneurial talents have no boundaries, Simon has written multiple cookbooks and self-help guidance books for beneficiaries to engage with.  In 2022 Beyond Food celebrated 10 years of support, the charity continues to evolve and develop to ensure its programmes identify support for the different needs of vulnerable individuals in the ever-changing context of life issues.  For more information, and details on how to get involved or to donate go to their website beyondfood.org.uk. There are numerous resources, recipes, as well as a place to post your culinary conundrums, you can also watch films of their achievements and work to date.   CONNECT WITH SIMON BOYLE: Website - http://www.simonboyle.info/ Website - https://beyondfood.org.uk/ LinkedIn - https://www.linkedin.com/in/chefsimonboyle Instagram - https://www.instagram.com/chefsimonboyle/ Twitter - https://twitter.com/chefsimonboyle?lang=en     ABOUT KYM HAMER: Kym is an international leadership and personal branding thought leader, an executive coach, and a programme design and facilitation practitioner. She is also the creator of Building Brand You™ - a methodology helping organisations, teams, and individuals to build reputation, presence, and gravitas. Kym works with leaders - both individually and in organisational development initiatives - to inspire and engage thinking styles and behaviour that achieve results and leave legacy. In 2020, just one year after launching her business, she was nominated by Thinkers360 as one of the Top 100 Women B2B Leadership influencers and is currently in the Top 15 Personal Branding and Top 10 Marketing Influencers in the world. For 5 years running Kym has also been one of Thinkers360's Top 10 Thought Leaders on Entrepreneurship and in 2023, 2024 and 2025, was recognised as one of their Top Voices globally. She has been part of Homeward Bound Projects faculty since 2020, a global initiative reaching 1.8 billion people, equipping women and non-binary people with a STEMM background to lead conversations for a sustainable future. She is currently the Program Design and Faculty Lead for the 10th on-line cohort and was part of the on-board faculty who voyaged to Antarctica in 2023 and 2025, to deliver the initiative's immersive component. In between all of these things, you'll find her curled up in a corner with her nose in a book.   Building Brand You™: JOIN the BBY Facebook Group - https://www.facebook.com/groups/buildingbrandyou SUBSCRIBE to the BBY Podcast on: (Apple) - https://podcasts.apple.com/gb/podcast/building-brand-you/id1567407273 (Spotify) - https://open.spotify.com/show/4Ho26pAQ5uJ9h0dGNicCIq   CONNECT WITH KYM HAMER: LinkedIn - https://linkedin.com/in/kymhamer/ Facebook - https://www.facebook.com/kymhamerartemis/ Request to join the BBY Facebook Group - https://www.facebook.com/groups/buildingbrandyou  TikTok - https://www.tiktok.com/@kymhamer Thinkers360 - https://bit.ly/thinkers360-kymhamer-BBY Find out about BBY Coaching - https://calendly.com/kymhamer/bbychat/   HOSTED BY: Kym Hamer   DISCLAIMER: The views, information, or opinions expressed during the Building Brand You™ podcast series are solely those of the individuals involved. They do not necessarily represent any other entities, agencies, organisations, or companies. Building Brand You™ is not responsible and does not verify the accuracy of any of the information in the podcast available for listening on this site. The primary purpose of this podcast is to educate and inform. This podcast does not constitute legal advice or services

Sur 500 épisodes...Voici ce que je n'ai jamais dit :Marketing Square ⚡️ Podcast fête ses 3 ans (et demi, comme les enfants)...Et je suis toujours là.Mais ce n'est PAS grâce à l'algorithme, à la chance ou à ma mère qui les écoute presque tous..Non, 90% des Podcasteurs s'arrêtent avant l'épisode 3. Je sais très bien pourquoi...Pour fêter le 500ème, j'ai tout ouvert :☑ Comment attirer via vos épisodes ?☑ La boucle de distribution que j'utilise☑ Mes techniques rusées pour monétiserVoici mon histoire, loin des clichés !Accède au récap ici → https://linktw.in/QcXzhnMERCI HISCOXQuand on est indépendant, une erreur, un oubli ou un client mécontent peut devenir une ruine. Hiscox est l'assureur spécialiste des indés et des TPE depuis +30 ans.Dommages causés chez le clientFautes professionnellesManquements contractuelsSouscription simple et rapide, 100 % en ligne !Devis gratuit ici : https://linktw.in/GitsRd

Priya Sam is the Host & Founder at Unleash Your Voice, where she helps ambitious women in six-figure corporate roles who struggle with being overlooked, undervalued, or unsure how to communicate their value to step into undeniable executive presence and unlock the promotions, visibility, and compensation they truly deserve. Her signature Power Story Framework is a key part of all of her programs as she helps her clients build powerful personal brands, strategic communication skills, and confidence.In this episode, you'll learn:→ Why your experience is probably not the problem — and what actually holds high-performing women back→ How value articulation, not more credentials, determines how leaders and hiring managers perceive you→ The power of personal brand pillars and how they instantly elevate your positioning→ How to turn overlooked experiences into compelling differentiators that set you apart→ Why interviews are not the time to “wing it” and how Power Stories change everythingPriya walks through Riley's transformation — from feeling uncertain, underpaid, and “not enough” after learning her job was ending, to landing her first ever six-figure job offer. This episode breaks down the exact mindset and communication shifts that made the difference, including how to speak about your work in a way that allows decision-makers to clearly “place” you at a higher level.

In this episode of The Real Women Real Business Podcast, Shauna Lynn Simon is joined by expert authority coach Christine Blosdale for a powerful conversation about clarity, confidence, and becoming known for what you do best. With over 25 years in personal branding, marketing, and broadcasting, Christine shares why so many talented women struggle to be seen, even when they are highly capable and experienced.This episode explores the hidden cost of being multi passionate without clear messaging, how imposter syndrome shows up for overachievers, and why authority is built through simplicity rather than credentials. Christine breaks down how to communicate your value in a way people actually understand, how to stop overwhelming your audience with too many offers, and why visibility strategies only work when they are aligned with who you are.Listeners will walk away with a clearer understanding of how to position themselves as the go to expert, build credibility without burnout, and show up with confidence in a crowded market. If you are ready to stop blending in and start being recognized for your expertise, this episode is a must listen. Share it with a woman in business who needs clarity, not more noise.Timestamps:(00:01) - (05:30) - Why multi passionate messaging creates confusion and invisibility(05:31) - (13:10) - Imposter syndrome, overachievers, and embracing expert authority(13:11) - (21:10) - Clear messaging, simple language, and speaking to real client needs(21:11) - (28:30) - Authority building strategies beyond podcasting(28:31) - (36:40) - Offers, visibility mistakes, and why simplicity converts better(36:41) - (48:50) - Standing out in saturated markets and claiming your expertise Resources:Book Your FREE Coaching Assessment Call with Shauna Lynn: https://www.aboutshaunalynn.com/coachmeLearn more about the show: AboutShaunaLynn.com/podcastEp 41: Crafting Brand Messages That Convert With Deb Mitchell: https://www.aboutshaunalynn.com/rwrb-podcast-episodes/crafting-brand-messagesEp 48: Why Every Business Needs a Trademark with Anita Mar: https://www.aboutshaunalynn.com/rwrb-podcast-episodes/business-trademarksExpert Authority Quiz and FREE Call with Christine Blosdale: https://freeexpertauthoritycall.comChristine BlosdaleLearn more about Christine: http://www.ExpertAuthorityCoach.comFacebook: https://www.facebook.com/christine.blosdaleInstagram: @christineblosdaleYoutube: https://www.youtube.com/@ChristineBlosdaleTikTok: https://www.tiktok.com/@christineblosdale.com Christine Blosdale, known as The Expert Authority Coach™, is a five-time #1 bestselling author, award-winning radio personality, and host of The Expert Authority Coach Podcast with more than 25 years of experience in personal branding, magnetic marketing, and multimedia. A former content creator for brands like America Online and Microsoft, she helps entrepreneurs, coaches, authors, and thought leaders clarify their message, strengthen their visibility, and confidently step into their authority. Known for her media savvy and results-driven approach, Christine blends strategy with ease and fun, guiding business owners to move from overlooked to in-demand by building authentic presence and credibility in their field.

In this solo episode of Hustle Inspires Hustle, Alex Quin breaks down how money in the music industry hasn't disappeared—it has shifted. Traditional spending on radio, press, tours, and long-term artist development is shrinking, while budgets are moving toward platforms that already control daily attention, such as live streaming, creator networks, gaming, sports, and podcasting. He explains that time-based engagement now drives ROI, meaning artists and brands must compete for consistent attention rather than rely on legacy systems. The episode emphasizes that this isn't a collapse of music, but a reallocation of resources toward where audiences spend the most time.Episode Outline: [00:00:00] Introduction – The quiet shift changing money in music [00:00:28] Traditional music industry spending patterns [00:01:05] Reduced upfront artist development and cautious budgets [00:01:27] Where the money actually moved [00:01:52] Music competing for attention across platforms [00:02:24] Live streaming vs. music streaming explained [00:02:48] Drake and time-based cultural presence [00:03:15] Creator ecosystems attracting major budgets [00:03:34] Fewer development deals and shorter promo cycles [00:03:55] Offline impact: concerts, merch, and selective spending [00:04:18] Questions about leverage, time, and behavior [00:04:36] Final takeaway: It's a reallocation, not a collapse [00:04:44] Call to action and closingWisdom Nuggets:Attention Is the New Currency: Money follows behavior. If audiences are spending hours on live streams and creator platforms, that's where brands will invest. Cultural relevance now depends on time earned, not legacy status.Consistency Beats Tradition: Release cycles used to dominate marketing budgets. Now, consistent daily engagement outperforms one-time promotional pushes. Platforms that hold attention every day win long-term investment.Shorter Runways Demand Smarter Strategy: With fewer long-term development deals, artists must think like businesses. Ownership of audience and engagement metrics matter more than ever.Competition Is Broader Than Ever: Music is no longer competing only with other artists. It competes with gaming, live streamers, podcasts, and sports content for the same screen time.Reallocation Isn't Collapse: Industries evolve. When money shifts, it creates opportunity for those who adapt. The key question becomes: are you building behaviors that attract investment?Power Quotes"Music used to dominate cultural attention by default. Now it has to compete for it." - Alex Quin"Money hasn't left entertainment. It's become more selective." - Alex QuinConnect With the Podcast Host Alex Quin:Instagram: (https://www.instagram.com/alexquin)Twitter: (https://twitter.com/mralexquin)LinkedIn: (https://www.linkedin.com/in/mralexquin)Website: (https://alexquin.com)TikTok: (https://www.tiktok.com/@mralexquin)Our CommunityInstagram: (https://www.instagram.com/hustleinspireshustle)Twitter: (https://twitter.com/HustleInspires)LinkedIn: (https://www.linkedin.com/company/hustle-inspires-hustle)Website: (https://hustleinspireshustle.com)*This page may contain affiliate links or sponsored content. When you click on these links or engage with the sponsored content and make a purchase or take some other action, we may receive a commission or compensation at no additional cost to you. We only promote products or services that we genuinely believe will add value to our readers & listeners.*See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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Watch This NEXT: https://youtu.be/FA8kGL3JXx8 Apply to Work with Voics: https://www.voics.co/schedule-youtube Join Aura: https://www.aura-app.ai/ Guest: Jasmin AlićYoutube: https://www.youtube.com/c/BigBiggaInstagram: https://www.linkedin.com/in/alicjasmin0:00 — LinkedIn in 20266:15 — AI Content and Authenticity9:24 — Commenting vs Posting21:04 — Intentional Growth on LinkedIn22:52 — Why Your Offer Isn't Converting27:40 — Acquisition and Funnel Strategy28:48 — Building and Scaling a Community35:46 — Rotating Offers and Positioning40:29 — Ecosystem Alignment45:20 — Warm Outreach and Lead Generation48:36 — Social Selling and SystemsSupport the show

Send a textTired of AI that adds noise instead of value? We open the doors to the ICABA AI Accelerator, a four‑week sprint designed to help professionals reclaim 20+ hours a month, scale content that sounds like them, and build authority through human‑led systems. Rather than flood you with demos, we focus on judgment, workflows, and data—so AI works for you, not the other way around.We start by resetting how you think about tools. Abdul Muhammad introduces a simple framework—augment, decide, act—that puts human values and context first. You'll learn why clarity beats speed and how to design everyday workflows that reduce cognitive load and deliver consistent results. Then, Nilda Thomas maps the ten core skills of the AI‑ready professional and leads a hands‑on lab to craft a practical 90‑day plan. Expect clear priorities, role‑based prompts, and a policy‑minded approach that fits real workloads.Next, we go deep on brand and personalization. Your Brand, Your Voice, Your GPT shows you how to train AI with your assets—PDFs, decks, tone, and goals—so your assistant understands who you are and what you're building. We also widen the lens beyond ChatGPT to explore where different platforms shine, helping you choose a small, purposeful stack that aligns with your work, wellness, and risk profile. Finally, Stephanie demystifies data quality, ownership, and IP, then lays out simple governance and legal guardrails to protect your organization without slowing innovation. Clean inputs, clear policies, and auditable workflows transform AI from a liability into leverage.If you want authority over automation, personalization over generic answers, and outcomes over hype, this session is your roadmap. Subscribe, share with a colleague who needs clarity, and leave a review telling us the one workflow you want to fix next.Thanks for tuning in to this episode of Follow The Brand! We hope you enjoyed learning about the latest trends and strategies in Personal Branding, Business and Career Development, Financial Empowerment, Technology Innovation, and Executive Presence. To keep up with the latest insights and updates, visit 5starbdm.com. And don't miss Grant McGaugh's new book, First Light — a powerful guide to igniting your purpose and building a BRAVE brand that stands out in a changing world. - https://5starbdm.com/brave-masterclass/ See you next time on Follow The Brand!

We're already six weeks into 2026. So let me ask you this: If you wanted to build a bold, unstoppable, and recognizable personal brand in 2026, one that actually gets you KNOWN and sought after, what would you do? In this episode, Kimberly Gayle shares the top three personal branding decisions you need to make RIGHT NOW to separate yourself from everyone else who's still playing small and invisible. You'll discover: Why creating your own media (podcast, Substack, YouTube, blog) is THE move that positions you as the authority and gives you a platform algorithms can't take away How focusing deeply on ONE person and ONE feeling creates the emotional connection that builds loyal, long-term relationships (and why this is actually LIBERATING, not limiting) The power of building a Brand World Community—and how it saved Kimberly's business during the pandemic while setting her apart from everyone else Why you can't execute on any of these decisions effectively without first getting CERTAIN about your brand foundation The exact first step to take if you're ready to stop winging it and start owning your bold presence in 2026 Kimberly shares powerful personal stories from her ABVGirl blog journey in 2013, the evolution of Brave & Bold podcast, her decision to focus on "Sophia," and how Thursday Night Lives and the "Beer Excellent to Each Other" community literally saved Final Draft Taphouse during shutdowns. If you're tired of feeling stuck in your head, winging it, and invisible despite your expertise, this episode will show you exactly what to do next. Want to hop on a call to discuss building your personal brand? Request your FREE brand call with me below, and we can set up a personal-brand planning strategy call together! In a call together, I will help you get started with a plan to start realizing your goals and dreams so you can build, grow, and monetize your brand! Request Your Free Personal-Brand Call Here! https://mountain-cardamom-037.notion.site/2955061b5cdf803790aecbbb4badc5bd?pvs=105 Show Notes Here:  Let's Connect Online! Website Here: www.boldlyemerge.com  Email me: kimberly@boldemergencebranding.com DM/Connect on IG: @boldemergencebranding

In this episode of the HVAC Know It All Podcast, host Gary McCreadie talks with Jason Walker, National Trainer at HVAC Masters of the Hustle. They discuss entrepreneurship, content creation, and the mindset behind building a brand in the trades. Jason shares how he earned his nickname through sales success and explains the lessons he learned from outsourcing installs and taking on too many podcast sponsors. Gary and Jason also talk about the freedom of business ownership, the challenges of starting out on your own, and the power of creating consistent content to grow your name and opportunities in the HVAC industry. Gary and Jason talk about building a name in the HVAC industry through hard work, business ownership, and content creation. Jason explains how he earned the nickname J Dub Moneymaker and how it shaped his brand, even when facing criticism. They discuss the freedom and stress that come with running your own company, including lessons Jason learned from outsourcing installs and taking on too many podcast sponsors. Gary shares his experience moving from residential to commercial work and the mistakes he made starting out on his own. They close by highlighting the importance of consistent content, learning from failure, and staying true to your values in the trades.   Expect to Learn: How Jason earned the nickname J Dub Moneymaker and built his brand in the HVAC industry. The pros and cons of business ownership and the freedom it can bring to family life. Lessons learned from outsourcing installs and the challenges that came with it. Why taking on too many sponsors can hurt a podcast and turn listeners away. How consistent content creation can grow your reputation and open new opportunities. Episode Highlights: [00:00] - Intro to Jason Walker in Part 02 [00:57] - HVAC installs as art and Alex Ivy LED influence [02:10] - Origin of "J Dub Moneymaker" nickname [04:57] - Redefining "hustle" in the trades [06:43] - Gary's biggest failure: waiting too long [07:45] - Jason's failures: outsourcing & over-sponsoring [11:31] - Gary's installation mistake: lack of prep & help [14:40] - Why content creation matters for recognition [19:09] - First viral video & platform preferences [20:34] - Wrap-up & closing thoughts This Episode is Kindly Sponsored by: Cintas: https://www.cintas.com/ Cool Air Products: https://www.coolairproducts.net/ SupplyHouse: https://www.supplyhouse.com/tm Use promo code HKIA5 to get 5% off your first order at Supplyhouse!   Follow the Guest Jason Walker on: LinkedIn: https://www.linkedin.com/in/jason-walker-626409201/  Website:  HVAC Masters of the Hustle: https://hvacmastersofthehustle.com/  Follow the Host: LinkedIn: https://www.linkedin.com/in/gary-mccreadie-38217a77/  Website: https://www.hvacknowitall.com Facebook: https://www.facebook.com/people/HVAC-Know-It-All-2/61569643061429/   Instagram: https://www.instagram.com/hvacknowitall1/

On this episode of The Ty Brady Way, Ty sits down with Brian Greenberg, founder of Quoteplicity and best-selling author of The Salesman Who Doesn't Sell, to talk about how he cracked the code on selling life insurance without the grind. Brian shares his journey from fresh out of college with an entrepreneurship degree to becoming a million-dollar producer for ten straight years, all by figuring out how to let the internet do the heavy lifting. He opens up about his early days at MetLife doing direct mail for mortgage protection, knocking on doors, and trying to convince people to buy something they didn't think they needed, until he realized there had to be a better way. Brian takes you through the moment everything changed when a client's brother died without life insurance and the family called him immediately, ready to buy. That's when he knew he wanted more customers like that, people who were already looking for life insurance instead of him having to sell them on it. So he built True Blue Life Insurance, a website where people could run their own quotes, read through FAQs, and request to talk to an agent only when they were ready. He talks about spending a million bucks on software, mastering SEO to rank on the first page of Google for a decade, and eventually getting 50 application requests a day from people who were basically pre-sold. You'll hear about the systems he built to make the sales process so smooth that his agents just had to not screw it up, how he sold the website for a nice price a few years back, and why he started Quoteplicity to give other agents the same tools he used. Brian also dives into the role of AI in insurance sales, why agents aren't going anywhere, and the importance of building your personal brand online with a solid website, great reviews, and a social media presence that sells for you 24/7. His advice is simple: take your reputation seriously, don't go cheap on your website, and put in the work to attract a constant stream of leads, whether that's through SEO, social media, or good old-fashioned referrals. As always, we would like to hear from you! Email us at thetybradyway@gmail.com Or DM us on Instagram @thetybradyway

In this episode of The Loan Officer Podcast, host Dustin Owen sits down with Neel Dhingra at Mortgage Con 2026 for an in-depth and inspiring conversation. Neel opens up about his transformative journey, detailing how he went from feeling stuck and unfulfilled as a traditional loan officer to becoming one of the mortgage industry's most recognized content creators and influential thought leaders. He shares candid insights into the challenges he faced early in his career, including moments of self-doubt and the struggle to stand out in a crowded market.   Neel discusses the pivotal role that personal branding played in his success, emphasizing the importance of authenticity, persistence, and consistently delivering value to your audience. He recounts memorable experiences connecting with high-profile figures like Gary Vee and Andre Agassi, illustrating how building genuine relationships can open unexpected doors and accelerate professional growth.   Throughout the episode, Neel offers practical, actionable tips for loan officers and entrepreneurs looking to create impactful content—stressing the need to start with strong hooks, tell compelling stories, and always approach content creation with a mindset of service. He also highlights his signature Forward event, which brings together top industry professionals to share strategies and foster collaboration, as well as his popular weekly marketing newsletter that delivers fresh ideas and inspiration to thousands of subscribers.   Neel's mission is to empower others in the mortgage industry to leverage modern marketing tools, grow their influence, and ultimately achieve greater success. Whether you're new to the business or a seasoned pro, this episode is packed with valuable lessons and motivation to help you take your career to the next level.   TLOP's Originator Coaching: https://tloponline.com/mlo-coaching-programs/?utm_source=TLOP&utm_medium=Description&utm_id=YouTube Loan officer looking for a new place to call home?

Should women demand employers to pay MORE to cover their beauty costs? Women are paying out of pocket to be seen as credible, competent, and professional at work. Hair. Skin. Clothes. Time. Money. Face lifts. All of it. Not to mention the societal expectation that women should remain youthful, polished, and "camera-ready" especially when in a visible position whether it's in leadership, on stage, or otherwise. Spicy, right?In this episode, I sit down with Eleanor Beaton, powerhouse CEO and founder of Safi Media, to talk about why these costs are not vapid vanity, but part of the infrastructure of expectation and what is required to stay relevant, and why pretending otherwise keeps women underpaid and exhausted.Listen, I pushed back HARD on how outrageous this idea is - but also, WHAT IF it could be a way forward for us as women? We chat about the economics of beauty standards, ageism in the workplace, and why professional women are stuck absorbing costs, financial and emotional, just to appear relevant and polished.Eleanor peels back the curtain on why grooming, wardrobe upgrades, and even the ruthless battle against gray hair aren't just personal choices, they're part of a larger social infrastructure expected from women in high-visibility roles. We get real about the financial toll (think: $20,000+ a year!) and the invisible expectations that men just don't face. If you're an entrepreneur, founder, or ambitious woman in a corporate setting, you'll learn why it's time to stop treating these “upkeep” expenses as shameful and start seeing them as legitimate business investments.We also talk about negotiating for the true cost of visibility, dismantling patriarchal narratives, finding the right communities for support and strategic advice, and why transparency and discernment are superpowers for the next generation of female leaders. This episode isn't just a conversation, it's an invitation to step up, get strategic, and redefine what it means to show up powerfully in a culture that's overdue for a change.We talk about:The hidden costs of female professional visibilitySocietal beauty standards and agingThe gender wage gap and structural imbalancesNegotiating compensation as infrastructureEmotional impact of relevance and confidenceThe power of networks and access to informationDiscernment in choosing professional communitiesTimestamps:00:00 Choosing Gray: A Personal Choice03:11 Blind Spots and Relevance08:16 Beauty Expenses and Tax Challenges10:32 Accounting for Appearance Costs13:03 Gender Stereotypes and Ageism Debate19:07 Negotiating Workplace Costs20:47 Negotiation Tips for Employment Logistics26:24 Confident Women in Daily Life29:36 Empowering Women Entrepreneurs33:29 Structuring Success for Entrepreneurs35:18 Discernment and Evolving StandardsPrefer watching on YouTube? https://youtu.be/crrVBwgUfSo—---------------------------------------------------------To Connect With Eleanor:LinkedIn: https://www.linkedin.com/in/eleanorbeaton/Instagram:https://www.instagram.com/eleanorbeaton/Website: https://eleanorbeaton.com/To Connect With Me:Instagram: https://www.instagram.com/allison__hareLinkedIn: https://www.linkedin.com/in/allisonhare/Website: https://allisonhare.comBook a free clarity call with Allison: https://allisonhare.com/freecall Be sure to rate, review, and follow this podcast on your player and also, connect with me IRL for more goodness and life-changing stuff.Schedule a FREE podcast clarity call with me - Your future audience is out there. Talk to them!Sign up for the free weekly emailAllisonHare.comFollow me on Instagram, LinkedIn, Facebook, and YouTube.DOWNLOAD the free podcast equipment guide- No guesswork, no google rabbit holes, start recording todayReb3l Dance Fitness - Try it at home! Free month with this link.Feedback and Contact:: allison@allisonhare.com

Simi Shah, the Founder of South Asian Trailblazers, shares how she turned a pandemic-era podcast into a thriving community with live podcast events. Simi shares how she also discovered her "reverse product-market fit” with her agency when people asked her for media strategy advice. You will also learn about personal branding fundamentals, why storytelling is ultimately about empathy and human connection, and about the Chief of Staff role, as Simi is a former Chief of Staff. Excited for you to build and grow your Portfolio Career! 

What if the breakthrough wasn't fame… but discipline?Episode 206 is a powerful one.Joey YAK went from elite athlete to touring artist to walking away from it all. He chose family over fame, got sober, rebuilt his life, became a top-performing sales leader, and eventually founded his own creative agency.This conversation goes beyond business tactics. It's about identity, maturity, responsibility, and building something that actually lasts.If you're a business owner trying to grow without losing your values, this episode will resonate.Thanks for listening and being part of this journey with us.Connect with Joey YAK PieperInstagram: https://www.instagram.com/joey.yak/Get Attention STL Website: https://getattentionstl.com/Connect with Builders of AuthorityWebsite: https://buildauthority.comFREE Facebook Group: https://www.facebook.com/groups/7685392924809322GoHighLevel Extended 30-day Free Trial w/TONS of Personal Branding Bonuses: http://gohighlevel.com/adammcchesney

Send a textIn this episode of Imperfect Marketing, I'm joined by Ed Troxell, visibility strategist and organic marketing expert, for a real, practical conversation about showing up online—without overwhelm, perfectionism, or burning yourself out.Ed shares his unexpected journey from stage fright (yes, literal panic attacks) to becoming a trusted guide for business owners who want to increase visibility, attract the right audience, and build a sustainable personal brand. Together, we unpack what visibility really means in today's noisy digital world.From Fear to VisibilityEd opens up about:His early fear of being seen and heard—and how that shaped his approach to marketingWhy visibility doesn't require perfection, polish, or confidence on day oneHow consistency and repetition help you “get over yourself” and show up as you truly areWhere to Show Up (and Where Not To)We dive into the overwhelm many entrepreneurs feel around social media and discuss:Why being “everywhere” is the fastest path to burnoutHow to choose platforms based on business goals, not trends or pressureThe importance of understanding where your audience is actively looking for solutionsCreating a Visibility System That Fits Your LifeEd introduces his GPS framework—Goal, Plan, System—and explains:What a visibility “system” actually is (and why it doesn't need to be complicated)How to break marketing into bite-sized, manageable piecesWhy 15 minutes a day can be enough when you have the right structureHow content creation, repurposing, and email marketing work togetherThe Role of Video, AI, and AuthenticityWe also explore:Why video remains one of the most powerful tools for building trustHow AI can support your content without replacing youWhy AI-generated avatars and videos can hurt credibility if overusedHow to use tools like ChatGPT as a creative partner—not a replacementCommon Content Mistakes (and How to Fix Them)Ed highlights one of the biggest mistakes entrepreneurs make:Posting content without a clear call to actionWhy storytelling matters more than everHow to guide your audience instead of leaving them hangingKey TakeawaysVisibility isn't about doing more—it's about doing what mattersYour personal brand grows when you show up, not just your contentMessy action beats perfect silence every timeSystems create freedom, not rigidityWhether you're relying on referrals that have slowed down, struggling with social media overwhelm, or trying to figure out how to be visible without it taking over your life, this episode offers grounded, honest guidance you can actually use.Ready to stop hiding behind the screen and build visibility that works for your business?Connect with Ed:Website: https://edtroxell.com/LinkedIn: https://www.linkedin.com/in/edtroxell/ 

Every marketing strategy works. Funnels work. Social media works. Ads work. DMs work. The question isn't what works, it's what works for YOU and the business you actually want to build. Today I'm joined by Landon Poburan, a serial entrepreneur and marketing strategist who's managed over $15 million in advertising across 10+ years. After going $42K in debt, experiencing clinical burnout, and building businesses he wanted to escape from, he completely pivoted to what he calls an "un-hustled philosophy" and now runs a thriving business working 4-6 hours per day.We're unpacking why every marketing strategy actually works but not every single one is going to work for you (and how to identify what aligns with your values and lifestyle), the real difference between brand building and conversion-focused marketing and where these two intersect (this explanation is the best I've ever heard), why consistency beats tactics every single time and how to set realistic expectations when building something sustainable, the dangerous trap of building a business based on somebody else's definition of success (and how to avoid it), a complete masterclass on Substack and how it allowed Landon to build nine revenue streams with writing (with minimal video, no photo shoots, no endless content creation), why being early on emerging platforms can be massive leverage, the formula for marketing success: quality times quantity (not quality OR quantity), how marketing is actually as much mindset as it is strategy, and why things take the time they take (no shortcuts, no guarantees, just consistent effort toward what you actually want).If you've been drowning in marketing advice, jumping from strategy to strategy, or building a business you're starting to hate, this episode will completely reframe how you think about marketing and what success actually means for you.Timestamps: 01:58 Marketing Strategies and Brand Building06:38 The Importance of Consistency and Realistic Expectations09:58 Balancing Conversion and Brand Building25:22 The Role of Consistency in Business Success36:20 Quality vs. Quantity in Content Creation44:54 The Future of Personal Branding and AI49:08 Landon's Substack Journey51:37 The Growth and Potential of Substack52:58 The Benefits of Writing on Substack56:00 The Importance of Building a Personal Brand57:44 AI and the Future of Content Creation59:54 Rapid Fire Substack Questions01:03:27 Leveraging Substack for Business GrowthConnect with Landon: Subscribe to Landon's SubstackInstagramWebsite To join the Ambitious Network for free, click HERE. To connect with Kate on Instagram, click ⁠HERE⁠. To apply for ITI, click ⁠HERE⁠.To submit a question to be answered on the podcast, click HERE.

In this episode of Hustle Inspires Hustle, Alex Quin breaks down how artificial intelligence took center stage during Super Bowl 2026 advertising, based on reporting by Trishla Ostwal via Adweek. With 23% of all Super Bowl ads featuring AI, this episode explores the sharp divide between companies advertising AI products and brands using AI behind the scenes. From brand positioning to user adoption data and emotional audience response, Alex highlights why AI isn't just a marketing trend—it's becoming marketing infrastructure.Episode Outline:[00:00] Intro – Why Super Bowl ads matter in marketing strategy[00:28] AI stats: 15 of 65 ads (23%) featured AI, via iSpot[01:05] Two types of advertisers: AI companies vs consumer brands using AI[01:45] Awareness vs usage: ChatGPT, Gemini, Claude adoption stats[02:23] eMarketer projections: ChatGPT usage through 2029[02:50] Audience reactions: likability, purchase intent, emotional response[03:20] Why clarity is the new advantage in crowded conversations[03:30] Final question for marketers + show wrap-upWisdom Nuggets:Normalization Shifts the Strategy: Once a product like AI becomes normalized, the marketing challenge shifts from “What is it?” to “Why should I care?” That shift demands smarter messaging.Adoption Takes Time—Even with Awareness : Even though ChatGPT has high name recognition, actual usage is still catching up. Marketers need to respect the adoption curve and tailor campaigns accordingly.Advertising ≠ Explaining : There's a difference between showcasing a product and making people understand it. That gap can define success or failure, especially at the Super Bowl scale.Reaction Is the Real Metric : With massive spend and reach almost guaranteed, what matters most is how people react emotionally. The most memorable campaigns connect, not just broadcast.Clarity Wins in Noisy Markets : When many brands say similar things, the one with the clearest and most relatable message sticks. Clear beats clever when everyone's shouting.Power Quotes“Even with massive awareness, usage still grows in stages—and that gap matters.” - Alex Quin“AI is now everywhere during the Super Bowl. The next question is—who's actually advertising it?” - Alex QuinConnect With the Podcast Host Alex Quin:Instagram: (https://www.instagram.com/alexquin)Twitter: (https://twitter.com/mralexquin)LinkedIn: (https://www.linkedin.com/in/mralexquin)Website: (https://alexquin.com)TikTok: (https://www.tiktok.com/@mralexquin)Our CommunityInstagram: (https://www.instagram.com/hustleinspireshustle)Twitter: (https://twitter.com/HustleInspires)LinkedIn: (https://www.linkedin.com/company/hustle-inspires-hustle)Website: (https://hustleinspireshustle.com)*This page may contain affiliate links or sponsored content. When you click on these links or engage with the sponsored content and make a purchase or take some other action, we may receive a commission or compensation at no additional cost to you. We only promote products or services that we genuinely believe will add value to our readers & listeners.*See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this episode of Speakernomics, Terry Brock, CSP, CPAE welcomes renowned personal branding strategist and Speaker Hall of Fame member Rory Vaden, CSP, CPAE, for an engaging exploration on building, refining, and leveraging your personal brand as a professional speaker.In this session, Rory will:* Define and distinguish the real meaning of personal branding as the formalization, digitization, and monetization of your reputation—moving beyond logos and social media to focus on trust and authenticity.* Demonstrate how to effectively leverage emerging tools, including AI and custom GPT bots, to streamline and personalize your speaking business while maintaining your unique human touch.* Formulate actionable strategies for breaking through industry noise, finding your uniqueness, and applying proven frameworks to grow your business, secure higher speaking fees, and expand your platform.* Whether you're an established professional or just building your brand, this discussion will help you evaluate the strengths of your current reputation and construct a targeted plan to enhance your recognition and reach in the speaking marketplace. Become an NSA Member! https://nsaspeaker.org/join/#membership THRIVE 2026! You NEED to be here! https://thrive.nsaspeaker.org/ Learn more about your ad choices. Visit megaphone.fm/adchoices

Welcome to Building Brand You™, the podcast that helps you accelerate your success by unlocking your greatest asset – you.   KEY TAKEAWAYS   Expand into Building Beyond You to cast your unique perspectives and influence more widely than you ever thought possible. Build thinking and behaviour patterns into habits that create a ripple effect in the world well beyond your immediate circle of contact and influence. Form an open, and resilient community to galvanize  individuals to act with both personal clarity and collective intention. ABOUT KYM HAMER: Kym is an international leadership and personal branding thought leader, an executive coach, and a programme design and facilitation practitioner. She is also the creator of Building Brand You™ - a methodology helping organisations, teams, and individuals to build reputation, presence, and gravitas. Kym works with leaders - both individually and in organisational development initiatives - to inspire and engage thinking styles and behaviour that achieve results and leave legacy. In 2020, just one year after launching her business, she was nominated by Thinkers360 as one of the Top 100 Women B2B Leadership influencers and is currently in the Top 15 Personal Branding and Top 10 Marketing Influencers in the world. For 5 years running Kym has also been one of Thinkers360's Top 10 Thought Leaders on Entrepreneurship and in 2023, 2024 and 2025, was recognised as one of their Top Voices globally. She has been part of Homeward Bound Projects faculty since 2020, a global initiative reaching 1.8 billion people, equipping women and non-binary people with a STEMM background to lead conversations for a sustainable future. She is currently the Program Design and Faculty Lead for the 10th on-line cohort and was part of the on-board faculty who voyaged to Antarctica in 2023 and 2025, to deliver the initiative's immersive component. In between all of these things, you'll find her curled up in a corner with her nose in a book.   Building Brand You™: JOIN the BBY Facebook Group - https://www.facebook.com/groups/buildingbrandyou SUBSCRIBE to the BBY Podcast on: (Apple) - https://podcasts.apple.com/gb/podcast/building-brand-you/id1567407273 (Spotify) - https://open.spotify.com/show/4Ho26pAQ5uJ9h0dGNicCIq CONNECT WITH KYM HAMER: LinkedIn - https://linkedin.com/in/kymhamer/ Facebook - https://www.facebook.com/kymhamerartemis/ Request to join the BBY Facebook Group - https://www.facebook.com/groups/buildingbrandyou  Instagram - https://www.instagram.com/kymhamerartemis TikTok - https://www.tiktok.com/@kymhamer Thinkers360 - https://bit.ly/thinkers360-kymhamer-BBY Find out about BBY Coaching - https://calendly.com/kymhamer/bbychat/     HOSTED BY: Kym Hamer   DISCLAIMER: The views, information, or opinions expressed during the Building Brand You™ podcast series are solely those of the individuals involved. They do not necessarily represent any other entities, agencies, organisations, or companies. Building Brand You™ is not responsible and does not verify the accuracy of any of the information in the podcast available for listening on this site. The primary purpose of this podcast is to educate and inform. This podcast does not constitute legal advice or services  

Unlocking the Power of Personal Branding: Expert Insights from Shaan RaisIn this episode of The Thoughtful Entrepreneur Podcast, host Josh Elledge speaks with Shaan Rais, founder of The Leadership Leverage, about bridging the gap between high-level expertise and market visibility. They explore how leaders can overcome the psychological hurdles of self-promotion by utilizing cinematic storytelling and authentic human connection to build authority. Shaan also details his 120-day branding blueprint, providing a strategic roadmap for experts to transform their personal journey into a powerful engine for credibility and profitability.Bridging the Gap Between Competence and InfluenceThe paradox of the modern expert is that as technical competence increases, the comfort level with self-promotion often decreases. Many leaders fall into the trap of "left-brain dominance," where they are brilliant at analytical tasks but struggle to articulate their value in a way that resonates emotionally with an audience. Shaan explains that this often leads to a disconnect where truly gifted individuals become humble and unspoken, while less-qualified but louder competitors capture the market share. To combat this, leaders must shift their perspective on marketing, viewing it not as "bragging," but as a necessary service to those who need their specific genius.The secret to breaking through this plateau lies in humanizing the brand through cinematic storytelling and psychological connection. People do not buy resumes; they buy into human journeys, shared values, and the "speed of trust." Shaan advocates for a strategic process that moves a leader from deep discovery and thought leadership positioning to full-scale brand integration. By capturing the "story behind the story"—including family, challenges, and personal convictions—experts create a "novelty" factor that makes them irreplaceable in an era of generic, AI-generated content.Ultimately, building a standout personal brand is about balancing technical authority with radical authenticity. It requires moving from behind the scenes to the front of the camera and owning one's genius without apology. When a founder successfully integrates their personal narrative with their professional expertise, they don't just compete in their niche—they dominate it. As Shaan points out, in a depersonalized world, your humanity is your greatest competitive advantage, allowing you to build the kind of rapport that turns prospects into lifelong advocates.About Shaan Rais:Shaan Rais is a professional speaker, leadership development expert, and branding strategist dedicated to helping high-level professionals amplify their influence. Through his proprietary frameworks, he assists experts in transitioning from overlooked to overbooked by mastering the art of leadership leverage and personal branding.About The Leadership Leverage:The Leadership Leverage is a specialized consulting and branding firm that provides deep-dive discovery, thought leadership positioning, and cinematic storytelling services. The company focuses on helping founders and executives build authentic, high-impact brands that command premium positioning in the marketplace.Links mentioned in this episode:Shaan Rais' Official Website: https://shaanrais.com/Shaan Rais on LinkedIn: https://www.linkedin.com/in/shaanrais/The Leadership Leverage Website:

What happens when you're an expert… but nobody in your new industry knows who you are?In this episode of LinkedIn Riches, I sit down with Eric Ward, a former SaaS founder and CTO who exited after 24 years and decided to build an entirely new consulting business from scratch - in an industry where he had zero LinkedIn connections.Eric didn't try to “look busy” on LinkedIn. He didn't spray cold pitches. And he didn't rely on hope.Instead, we used a focused LinkedIn strategy to help him build credibility, start real conversations, and land his first client in under 60 days - all while learning exactly what his new market wanted.If you're a consultant, coach, or small business owner trying to break into a new niche (or feeling invisible on LinkedIn), this conversation will hit close to home.WHAT YOU'LL DISCOVER:03:20 - Why Eric chose to niche down after exiting a SaaS company10:12 - The 19-hour airport delay that changed his business direction15:34 - How we positioned Eric's LinkedIn profile to attract his ideal prospects18:22 - Why story-driven content builds trust faster than authority posts22:52 - What Eric learned from his first booked LinkedIn sales calls26:48 - How continuous improvement beats "set-it-and-forget-it" outreach29:34 - Why LinkedIn success feels like pushing a snowball at firstThis episode is a real-world LinkedIn case study - not theory, not hype - showing how patient, intentional LinkedIn lead generation actually works when you're starting from zero.(Note: You can also watch this episode as a video here.

If the title feels aggressive, good—I'm actually back, bitches, and I missed the living sh*t out of this. It's 2026, and we are officially done with the era where work equals suffering; the only sane option left is to turn your business into a masterpiece. In this episode, I'm pulling back the curtain on my radical healing journey, why I killed "Payday with Rayray" to launch Work of Art, and how you can survive the current "trust recession" by treating your brand like world-building. Buckle in, because I'm about to show you how to resurrect your inner artist and get paid for your creative genius before I peace out for motherhood (yep, there's a baby bump involved). Here's a glance at what you'll learn from me in this episode: The Rebrand: Why I shifted from "Payday" to "Work of Art" and why treating your business like an art project is the secret to longevity. The "Trust Recession": Why buyers are skeptical, why connection is the only currency that matters in 2026, and how to build it through a screen. World Building: How to view your personal brand like a fantasy novel (think Harry Potter) to create a community that people never want to leave. The Root System: Why most people fail at branding by focusing on the fruit (money/content) instead of the roots (who you intrinsically are). The Big Announcement: The details on my pregnancy, my upcoming RETIREMENT, and why this is your last chance to work with me. Timestamps: 00:00 - Introduction 00:53 - Aggressively returning to the podcast and the table flip of 2023. 03:42 - Why work can be your heaven or your hell, and choosing to make it art. 09:00 - Resurrecting your inner artist 14:50 - The irony of my financial success 18:24 - The Trust Recession: Why shortcuts are destroying influence and how connection saves it. 21:25 - Personal Branding as World Building: Creating a universe for your community. 23:50 - Creator Catalyst: The mastermind for the face of the business. 27:55 - The Plot Twist: I'm pregnant, expecting in May, and retiring (again). Links: Creator Catalyst: https://joincreatorcatalyst.com/ Instagram: https://www.instagram.com/rachelbell/ Work of Art Website: https://workofartpodcast.com/