Podcasts about mckinsey

Kweilin Ellingrud, McKinsey's Global Chief of Diversity and Inclusion, joins us to discuss The Broken Rung—the missed first promotion that derails many women's careers before they even begin. She shares how to build “experience capital,” why soft skills matter more than we think, and how the right first moves can lead to long-term equity and empowerment. With practical advice for women and leaders alike, this episode is a call to action to fix the ladder from the bottom up. Topics [0:00] Intro and Speed Round with Kweilin Ellingrud [5:39] What is the “Broken Rung”? [12:00] Strategies for Overcoming the Broken Rung [20:36] Building Skills to Future-Proof Careers [30:39] Addressing Biases and Cognitive Biases [35:47] Personal Health and Financial Well-being [41:10] Desert Island Music [43:19] Grooving Session - Networking, Bias, and Building Experience Capital ©2025 Behavioral Grooves Links The Broken Rung - by Kweilin Ellingrud, Lareina Yee, and Mareia del Mar Martinez More About Kweilin Join the Behavioral Grooves community Subscribe to Behavioral Grooves on YouTube Musical Links Shakira - La Tortura Ed Sheeran - Shape of You

Today, we are joined by Lorraine K. Lee.Lorraine K. Lee is an award-winning global keynote speaker, an instructor for Stanford Continuing Studies and LinkedIn Learning, and the author of Unforgettable Presence: Get Seen, Gain Influence, and Catapult Your Career (Wiley, 2025). She is recognized as a LinkedIn Top Voice and has more than 300,000+ LinkedIn followers and over a decade of experience leading editorial teams at the world's top tech firms. Lorraine has been invited as a guest speaker to some of the world's most recognizable brands including Zoom, Cisco, Amazon, ASICS, Hilton, and McKinsey and Company. She covers a wide range of topics including creating engaging virtual presentations, growing your presence on LinkedIn, effectively communicating in a virtual world, leading collaborative remote and distributed teams that thrive, and designing impactful virtual and hybrid meetings. Before starting her own company, Lorraine was a founding editor at companies like Prezi, SlideShare, and LinkedIn. In these roles, she collaborated with global business leaders and helped launch core products including LinkedIn Daily Rundown and LinkedIn Newsletters. Lorraine has been featured in publications including Forbes, Inc., Bloomberg, ReadWrite, and Entrepreneur, and has also been a guest on many podcasts.In this episode, we explore the art of personal branding and why it's essential for career success in today's professional landscape. From crafting a unique and powerful introduction to leveraging LinkedIn effectively, Lorraine shares actionable techniques that help professionals stand out without feeling inauthentic or overly promotional.Key topics include:Why everyone already has a personal brand and the importance of being intentional about itHow to share accomplishments authentically using data and collaborative languageThe EPIC framework for defining your personal brand elementsMastering virtual presence through the TEA approach: Tech, Energy, and AestheticsBuilding a strategic LinkedIn presence that opens doors for opportunitiesLorraine K. Lee's Book: "Unforgettable: Master the Art of Making Your Personal Brand Stand Out" LinkedIn: linkedin.com/in/lorraineklee-Website and live online programs: http://ims-online.comBlog: https://blog.ims-online.com/Podcast: https://ims-online.com/podcasts/LinkedIn: https://www.linkedin.com/in/charlesgood/Twitter: https://twitter.com/charlesgood99Chapters:(00:00) Introduction(01:30) Tip: The Foundation of Good Work Before Brand Building(03:10) Technique: Becoming CEO of Your Own Career(05:40) Tool: Sharing Accomplishments Without Bragging(07:00) Technique: The EPIC Framework for Brand Development(10:20) Tool: Creating a Unique and Powerful Introduction (UPI)(12:50) Technique: The TEA Approach for Virtual Presence(16:00) Tip: Using Body Language to Enhance Video Presence(17:40) Tool: Transforming Small Talk Into Meaningful Conversations(20:00) Technique: Leveraging LinkedIn Beyond Job Hunting(22:40) Conclusion#CharlesGood #LorraineKLee #TheGoodLeadershipPodcast #PersonalBranding #LinkedInStrategy #VirtualPresence #CareerDevelopment #ProfessionalVisibility #CommunicationSkills #VideoPresence #NetworkingTips #AuthenticPersonalBrand #ContentStrategy #EPICFramework #PersonalBrandBuilding #CareerAdvancement #LeadershipPresence #VirtualCommunication #ProfessionalNetworking #ThoughtLeadership

China has become a country obsessed with wellness. Over the past few episodes, we have had several guests highlight the growing importance of wellness, whether it relates to fitness or changes in the country's demographics. We thought we'd take the opportunity to take a deeper look at wellness. According to a McKinsey study, 87% of Chinese consumers consider wellness a top priority in their lives. Why is wellness such an important topic these days in China? Is this something that all brands should be incorporating into their communications? To discuss the growing importance of wellness for brands, we are proud to welcome back Henry Shen, Chief Strategy Officer at McCann Health Greater China. Henry brings over 19 years of experience that includes business strategy, brand communication, and digital integration. Henry and the team at McCann Health serve many of the leading pharma brands and is based in Shanghai. Henry is not just a supporter of physical, but also mental wellness. Henry truly embraces wellness as a licensed holistic therapist.

Pílula de cultura digital para começarmos bem a semana

Um estudo global da McKinsey com 450 empresas mostrou que metade delas não conta com talentos habilitados para operar as novas tecnologias que impulsionam a produtividade. Até de forma surpreendente, essa questão aparece à frente da falta de investimento como obstáculo à implementação da agenda digital. Neste episódio do McKinsey Talks, Jorge Cerezo, sócio da McKinsey e líder da Prática de Operações da América Latina, conversa com Henrique Dória, líder da área de Digital Factory da Unilever, sobre a Indústria 4.0 e o impacto positivo de investir no capital humano por meio de programas de treinamento e capacitação.Gostou desse episódio? Acesse nossa pesquisa e deixe seu comentário: https://www.surveys.online/jfe/form/SV_42Y2SdKFR7yGTEa

Airline retailing with ATPCO CEO Alex Zoghlin, IATA's New Distribution Capability, Offers & Orders, and the Elevate industry conference. In the news, AI transformation of the airline industry, cyber criminals stealing United FA login credentials, shark skin riblets on Delta 767s, first flight of a prototype hydrogen-powered helicopter, China's tailless 6th generation fighter jet, and a fatal helicopter crash in the Hudson River. Guest Alex Zoghlin is the CEO of ATPCO, a neutral industry partner that provides airline management tools, pricing data, and solutions that support airline retailing. Owned by the airlines, ATPCO blends data and systems with technology to create value for hundreds of commercial airlines around the world. The company turned 60 this year. IATA describes Airline retailing as a customer-centric approach in the airline industry that focuses on enhancing the shopping experience across various channels. It is enabled by the New Distribution Capability (NDC), which allows airlines to offer more personalized services and products directly to consumers. This modern retailing model emphasizes frictionless, intuitive, and personalized shopping experiences for travelers. The transition to this model provides airlines with opportunities to innovate their distribution strategies and create additional value. Alex explains how ATPCO provides value to airlines. We talk about continuous pricing and dynamically generated fares as well as some of the factors airlines use in their pricing strategies. He describes how airlines can have fixed price points for different offerings, then turn specific offerings on or off depending on the circumstances. We look at curated ticket pricing that can create the specific travel experience the customer wants - extra baggage, type of seat, lounge access, etc. With this capability, airlines could potentially compete for the flyer's travel business. ATPCO's Elevate 2025 airline industry conference was held April 7-10, 2025, in Chicago. Alex says the conference theme this year was data and AI: How airlines can use the wealth of available data and some AI tools to make win-win offerings for both the airlines and the consumers. In our conversation with Alex, we consider several other airline industry topics such as the 2050 industry carbon reduction goals and the current tariff situation in the United States. Alex is a long-time airline/travel industry veteran. He co-founded Orbitz, sold a distribution startup to Travelport, and worked as a VP at Hyatt for 6 years. Alex has several aviation-related pursuits: He's a pilot and a flight simmer, he has a Part 107 drone license, and he participates in launching large amateur rockets, specifically the LDRS (Large, Dangerous Rocket Ships), an annual gathering of rocket enthusiasts organized by the Tripoli Rocketry Association. Aviation News How AI is Transforming the Airline Industry The Promise of Travel in the age of AI, a 32-page Skift & McKinsey report (2023), claims that AI could generate an estimated US$45bn in potential value for the airline industry globally through operational efficiencies, revenue optimization, and customer service improvements.  AI is already impacting the airlines through organizational changes, predictive maintenance from aircraft health monitoring, AI-powered virtual assistants and chatbots, personalized in-flight entertainment options, and voice-cloning technology to provide a multilingual IFE system. In the future, look for flight path optimization for increased fuel efficiency, refined dynamic pricing models, and even autonomous aircraft. Cyber Criminals Are Going After The Paychecks Of United Airlines Flight Attendants Using Fake Websites That Look Legit Criminals are using website spoofing to steal the login credentials of United FAs. In addition to paychecks, Flexible Spending Accounts and Health Savings Accounts (HSA) are at risk.

How are y'all doing while the United States (specifically) plummets into political, social, and economic freefall? Therapists are freaking tf out right with good reason. We're at a tipping point in the evolution of our field, especially when it comes to the rapid ascendancy of venture capital, consolidation, and technology––those AI chatbots lurking and learning in the digital shadows.  I sound the alarm to encourage resistance. Steve Duke is one of the bright minds I turn to for data-driven inspiration and motivation. He founded The Hemingway Group, a business working with mental health organizations to help them succeed clinically and commercially. He's parlayed his experiences at McKinsey and two unicorn startups to help leaders scale mental health innovations. GUEST BIO Steve Duke (he/him) is the founder of The Hemingway Group - a business working with mental health organisations to help them succeed clinically and commercially. He also writes an industry publication called The Hemingway Report, which is read by thousands of mental health operators and clinicians each week.    Authentic Leaders Group  Are you a therapist stepping into leadership for the first time? Or maybe you've been in a leadership position for a while, but are bumping up against new struggles? Our Authentic Leaders Group is here to help you become the authentic and wholehearted leader you aspire to be. And we believe this journey is best undertaken with the guidance of experienced mentors alongside fellow learners. Join Sarah in this journey of self-discovery and leadership mastery, where you'll enhance your leadership skills and forge meaningful connections with fellow therapists who are committed to their own growth and the betterment of the therapy field. Join the waitlist now to be part of the next Authentic Leaders Group!   1:1 With Sarah Wounded healers need supervision too. Sarah is passionate about fostering therapists' personal and professional growth through mentoring, supervision, and consultation. Mentoring options are available for therapists who are looking for a transformative supervision experience and practice owners who are looking for customized support. Supervision not only plays a crucial role in the professional development and ethical practice of therapists, but also provides parallel process for our own healing. In consultations, Sarah helps practice owners align their business with their lifestyle goals. Together, we'll look at both the concrete business practices as well as the emotional stuff that complicates business ownership.   Reach out to find out more and book!   Conversations With a Wounded Healer Listener Feedback 2025 Help me to get to know you better and enter a massive giveaway! Share your feedback & enter to win   SUPPORT THE SHOW Conversations With a Wounded Healer Merch Join our Patreon for gifts & perks Shop our Bookshop.org store and support local booksellers Share a rating & review on Apple Podcasts *** Let's be friends! You can find me in the following places… Website Facebook @headheartbiztherapy Instagram @headheartbiztherapy    

Have you heard these myths about building an unforgettable professional presence? Myth 1: Executive presence is only for top-level executives. Myth 2: You need to be a natural at public speaking to exude influence. Myth 3: Networking and relationships don't matter as much as skills. I'll share the truth about these myths, but trust me, you won't want to miss the unexpected strategies I have in store for you. Get ready to shatter these myths and take your career to the next level. In this episode, you will be able to: Craft an Unforgettable Professional Presence, Learn how to leave a lasting impression and stand out in your industry. Strategize for Career Growth and Promotion: Discover effective tactics to elevate your career and secure that promotion you've been eyeing. Mastering Body Language in Virtual Meetings: Uncover the power of non-verbal communication and its impact on virtual professional interactions. Optimize Your LinkedIn Profile for Career Advancement: Elevate your online presence and attract valuable career opportunities through your LinkedIn profile. Navigate Career Pivots with Confidence: Gain the tools and mindset needed to smoothly transition to a new career path with confidence. My special guest is Lorraine K Lee Lorraine K. Lee is a keynote speaker and the best-selling author of Unforgettable Presence: Get Seen, Gain Influence, and Catapult Your Career. She also teaches popular courses at Stanford Continuing Studies and LinkedIn Learning. She is passionate about empowering leaders to elevate their presence, influence, and impact. Her frameworks have been adopted by globally recognized organizations like Zoom, Amazon, Cisco, and McKinsey & Company. Lorraine is recognized as a LinkedIn Top Voice with hundreds of thousands of followers, and previously spent over a decade as a founding editor at companies including LinkedIn and Prezi. Her insights are featured in top media outlets including CNBC, Bloomberg, and Fast Company. The key moments in this episode are: 00:00:02 - Unforgettable Presence and Career Growth 00:04:49 - Aha Moment on Presence and Career Growth 00:07:12 - Getting Promoted and Overcoming Barriers 00:09:30 - Asking for Promotion and Language Tips 00:11:05 - Taking Action for Promotion 00:12:03 - The Importance of Intentionality and Communication Skills 00:13:10 - Shifting from Being Liked to Being Respected as a Leader 00:14:51 - Leveraging LinkedIn for Professional Growth 00:16:41 - Building an Effective LinkedIn Profile 00:22:26 - The Impact of Nonverbal Communication in Virtual Settings 00:24:11 - Importance of Body Language on Video Calls 00:26:28 - The T Method for Remote Professionals 00:28:42 - Inspiration behind "Unforgettable Presence" 00:32:44 - EPIC Career Brand Framework 00:35:26 - Busting Myths about Executive Presence 00:36:00 - Executive Presence and Influence 00:37:08 - Rapid Fire Questions 00:38:09 - Career Risks and Making a Difference 00:39:29 - Mastering the Career Pivot 00:43:40 - Gratitude and Encouragement Resources: Pre-order the book Unforgettable Presence by Lorraine K Lee at unforgettablepresencebook.com to receive exclusive pre-order bonuses and learn practical strategies for building your professional presence and influence. Connect with us: https://www.aworldofdifferencepodcast.com Linkedin YouTube Substack FaceBook Instagram Threads Patreon (for exclusive episodes just for Difference Makers) Bluesky TikTok Subscribe to the podcast, leave a review, and share this episode with someone who might need to hear it. Your support helps the community grow and keeps these important conversations going. If you need professional help, such as therapy: https://www.betterhelp.com/difference If you are looking for your next opportunity, sign up for Lori's Masterclass on Master the Career Pivot: https://www.loriadamsbrown.com/careerpivot Learn more about your ad choices. Visit megaphone.fm/adchoices

Le secteur du luxe traverse une période compliquée. Les cours boursiers des géants Kering, Hermès et LVMH ont passé leur journée de mardi dans le rouge. Cela fait suite à la publication des résultats du premier trimestre 2025 de LVMH qui sont dans le négatif, -2% de perte de chiffre d'affaires. Décryptage. Le géant français du luxe dirigé par Bernard Arnault, habitué aux bons résultats, vit un moment pour le moins complexe. En particulier, sa division phare, la mode et la maroquinerie, qui fait d'ailleurs briller Louis Vuitton ou Dior, a vu ses ventes chuter : -5%. Là où c'est d'autant plus dur pour LVMH, c'est que les analystes attendaient une légère hausse sur tout le secteur. Ce n'est visiblement pas le cas. Résultat, l'action du premier groupe mondial du luxe a dévissé en bourse. Cela a entrainé tout le secteur dans sa chute. Il s'agit là d'un vrai coup de froid. À lire aussiL'industrie du luxe à un tournant de son histoireL'explication de cette tendance tient en un prénom et un nom : Donald Trump. Car depuis son retour à la Maison Blanche, il a relancé sa guerre commerciale avec une certaine agressivité. Les droits de douane pleuvent sur les importations, y compris sur le champagne, les cosmétiques, les montres et les sacs. Face à une telle situation, le consommateur américain dépense moins. Et quand on sait que le marché outre-Atlantique est le premier débouché mondial des marques du luxe, on comprend l'impact des mesures de Donald Trump. Deux marchés en souffrance  D'après une étude publiée ces derniers jours par la société de recherche Bernstein, 32% des dépenses mondiales du luxe se font aux États-Unis et 24% en Chine. À ces seuls deux pays, cela en représente plus de la moitié. Ce que l'on comprend grâce à ces données, c'est que le luxe est en première ligne dans les mesures commerciales de Donald Trump. Pourtant, un de ses représentants, Bernard Arnault est un proche du président américain. Il tente d'ailleurs en personne de dissuader l'administration Trump d'appliquer jusqu'à 200% de taxes douanières sur les vins et spiritueux français mais à quel prix. Il était justement à Washington fin mars. Le groupe LMVH comme d'autres d'ailleurs comme L'Oréal poursuivent leur stratégie pour produire sur le sol américain, comme le souhaite Donald Trump ! Pas de reprise en vue Les mines sont grises car le secteur attendait une reprise américaine pour compenser l'effondrement de la demande chinoise. On le rappelle, la consommation chinoise s'effondre. Selon le cabinet McKinsey, la demande sur le marché du luxe s'y est contractée de 18 à 20% l'an passé. C'est évidemment beaucoup. Sauf que la situation américaine n'est pas aussi bonne que l'avaient prédit les analystes, au contraire. Tous revoient leurs estimations au niveau mondial à la baisse. Toujours d'après la société Bernstein, le secteur pourrait perdre 2 % cette année, là où on s'attendait à une croissance de 5 % il y a encore quelques mois. Pour continuer d'exister, les marques devront peut-être revoir leurs chaînes d'approvisionnement et repenser leurs prix. 

How can leaders best support talent? Deanne Stewart is one of the most in-demand executives in the country. As CEO of AwareSuper, she's in charge of one of Australia's largest superannuation funds. She was also the CEO of MetLife, and has held senior roles at BT, Westpac and McKinsey & Co. In this episode she shares why she does not schedule any meetings before 8:30am, how she became a leader at just 29 and why views the role of CEO as also being a 'Chief Talent Officer'. Join the movement to fast-track your professional development. Become an FW Diamond member today. Keep up with @futurewomen on Instagram, Facebook, LinkedIn and Threads See omnystudio.com/listener for privacy information.

Kjartan Landgraff Kalstad, sjef for McKinsey Digital i Norden, gir et dypdykk i hvordan startups og scaleups kan skape vekst gjennom økosystemtenking, partnerskap og en ekstremt kundesentrisk strategi.Tematikk:– Økosystem som strategi– Når og hvordan gå fra kjerneprodukt til bredere tjenestetilbud– Hvordan bygge smarte partnerskap som faktisk fungerer– Eksempler fra både giganter som Amazon og Apple, og norske selskaper som Nordvik Bolig– Hvorfor «kundereise på steroider» er nøkkelen til vekst og lojalitet– Hvordan McKinsey selv bygger selskaper med Leap by McKinseyProgramleder: Lucas Weldeghebriel, gründer og journalist i ShifterHva betyr det egentlig å bygge et økosystem som startup? Er det forbeholdt Apple og Amazon – eller er det mulig også for norske vekstselskaper? Kjartan Kallstad, leder av McKinsey Digital i Norden, er ukens gjest, og deler verdifull innsikt fra to tiår med strategiarbeid for selskaper i alle størrelser.Han forklarer hvordan økosystemtenking handler om å sette kundeopplevelsen i sentrum – og ikke nødvendigvis bygge alt selv. Med konkrete eksempler viser han hvordan selskaper kan bruke strategiske partnerskap til å teste nye tjenester, skape nye inntektsstrømmer og forbedre marginene.Du får høre om Nordvik Bolig sin reise fra mellomstor aktør til vekstvinner, gjennom smarte samarbeid med aktører som Storebrand og Strømleverandører – og hvordan appen de bygget ble sentral i å forenkle kundereisen og åpne for mersalg. Kjartan deler også innsikt fra Booking.com, Kareem og VIPPS, og forklarer hvorfor det å forstå «revenue architecture» er essensielt for enhver gründer.I samtalen reflekteres det også rundt utfordringer ved partnerskap, viktigheten av å ikke være for grådig for tidlig – og hvordan timing, data og et godt go-to-market-oppsett kan være avgjørende for å lykkes.

Have you heard these myths about building an unforgettable professional presence? Myth 1: Executive presence is only for top-level executives. Myth 2: You need to be a natural at public speaking to exude influence. Myth 3: Networking and relationships don't matter as much as skills. I'll share the truth about these myths, but trust me, you won't want to miss the unexpected strategies I have in store for you. Get ready to shatter these myths and take your career to the next level. In this episode, you will be able to: Craft an Unforgettable Professional Presence, Learn how to leave a lasting impression and stand out in your industry. Strategize for Career Growth and Promotion: Discover effective tactics to elevate your career and secure that promotion you've been eyeing. Mastering Body Language in Virtual Meetings: Uncover the power of non-verbal communication and its impact on virtual professional interactions. Optimize Your LinkedIn Profile for Career Advancement: Elevate your online presence and attract valuable career opportunities through your LinkedIn profile. Navigate Career Pivots with Confidence: Gain the tools and mindset needed to smoothly transition to a new career path with confidence. My special guest is Lorraine K Lee Lorraine K. Lee is a keynote speaker and the best-selling author of Unforgettable Presence: Get Seen, Gain Influence, and Catapult Your Career. She also teaches popular courses at Stanford Continuing Studies and LinkedIn Learning. She is passionate about empowering leaders to elevate their presence, influence, and impact. Her frameworks have been adopted by globally recognized organizations like Zoom, Amazon, Cisco, and McKinsey & Company. Lorraine is recognized as a LinkedIn Top Voice with hundreds of thousands of followers, and previously spent over a decade as a founding editor at companies including LinkedIn and Prezi. Her insights are featured in top media outlets including CNBC, Bloomberg, and Fast Company. The key moments in this episode are: 00:00:02 - Unforgettable Presence and Career Growth 00:04:49 - Aha Moment on Presence and Career Growth 00:07:12 - Getting Promoted and Overcoming Barriers 00:09:30 - Asking for Promotion and Language Tips 00:11:05 - Taking Action for Promotion 00:12:03 - The Importance of Intentionality and Communication Skills 00:13:10 - Shifting from Being Liked to Being Respected as a Leader 00:14:51 - Leveraging LinkedIn for Professional Growth 00:16:41 - Building an Effective LinkedIn Profile 00:22:26 - The Impact of Nonverbal Communication in Virtual Settings 00:24:11 - Importance of Body Language on Video Calls 00:26:28 - The T Method for Remote Professionals 00:28:42 - Inspiration behind "Unforgettable Presence" 00:32:44 - EPIC Career Brand Framework 00:35:26 - Busting Myths about Executive Presence 00:36:00 - Executive Presence and Influence 00:37:08 - Rapid Fire Questions 00:38:09 - Career Risks and Making a Difference 00:39:29 - Mastering the Career Pivot 00:43:40 - Gratitude and Encouragement Resources: Pre-order the book Unforgettable Presence by Lorraine K Lee at unforgettablepresencebook.com to receive exclusive pre-order bonuses and learn practical strategies for building your professional presence and influence. Connect with us: https://www.aworldofdifferencepodcast.com Linkedin YouTube Substack FaceBook Instagram Threads Patreon (for exclusive episodes just for Difference Makers) Bluesky TikTok Subscribe to the podcast, leave a review, and share this episode with someone who might need to hear it. Your support helps the community grow and keeps these important conversations going. If you need professional help, such as therapy: https://www.betterhelp.com/difference If you are looking for your next opportunity, sign up for Lori's Masterclass on Master the Career Pivot: https://www.loriadamsbrown.com/careerpivot Learn more about your ad choices. Visit megaphone.fm/adchoices

Join Heneka Watkis-Porter, the #JamaicanPodcastQueen, in this heartwarming and empowering episode of The Entrepreneurial You, as she engages in a meaningful conversation with the incredible Jennifer E. Lloyd—entrepreneur, philanthropist, award-winning pageant queen, and mother of six—to explore the real, raw, and inspiring journey of leading with intention. Jennifer, co-owner of Lloyd Enterprises and founder of Jennifer E. Lloyd Artistry, shares how she's navigated marriage, motherhood, and entrepreneurship with courage and clarity. Together, Heneka and Jennifer dive deep into the challenges women face while juggling multiple roles, and how self-discipline, faith, and a strong sense of purpose can turn those challenges into stepping stones. Balancing Leadership and Life with Intention Jennifer opens up about her journey from self-discovery to building financial independence through her photography business. As a mother of six, she shares the importance of setting boundaries, valuing time, and redefining what balance truly means—focusing instead on harmony between family, career, and self-care. Finding Strength Through Struggle From pageantry to philanthropy, Jennifer reveals the internal battles many women face—feelings of unworthiness, burnout, and the pressure to be everything to everyone. Her advice? Give yourself grace. Through daily affirmations and a supportive circle of faith-driven girlfriends, she's learned to prioritise mental peace and stay grounded. Women Supporting Women A passionate advocate for women's empowerment, Jennifer shares her work with the global nonprofit Dress for Success, providing women with tools to re-enter the workforce with confidence. She also highlights her efforts to uplift immigrant women and build inclusive spaces through free photography sessions and storytelling. Leadership Misconceptions and Mindset Shifts Heneka and Jennifer discuss leadership myths—including the idea that leaders must have all the answers. Jennifer believes true leadership lies in service, vulnerability, and surrounding yourself with people who challenge and uplift you. COMMUNITY CONNECTION: In this segment, I invite our community to share your reviews, questions, feedback, ect to engage with us. This week I am sharing a podcast review: Awesome and Unique Jake Stud24   |   United States of America   |   2017-03-28 ★★★★★ This podcast rocks! With the uniqueness that it brings to the game it is well worth a listen. Unlike the common business podcast Heneka talks about things that other podcasters don't, and it works! CONTACT JENNIFER LLOYD: Website: http://www.mrsjenniferlloyd.com/ TRENDING NOW: A recent study by McKinsey & Company found that companies with more women in leadership roles are 25% more likely to outperform their competitors financially. Despite this, women still hold only 10% of CEO positions in Fortune 500 companies. The need for strong, empowered female leaders is greater than ever, making conversations like today's incredibly important. If you enjoyed this episode of The Entrepreneurial You, subscribe on Spotify and Apple Podcasts, leave a rating, and share it with your friends. Visit henekawatkisporter.com to download a free eBook on how to conduct podcast interviews like a pro! AFFIRM WITH ME: I am a strong, purpose-driven leader, gracefully balancing my roles with confidence, passion, and unwavering faith. Learn more about your ad choices. Visit megaphone.fm/adchoices

From Consulting to Climate Investment: The Birth of SlateSébastien Léger's path to venture capital began with nearly two decades at McKinsey, advising on cleantech and building decarbonization scenarios. Around 2020, driven by curiosity about the "next 40%" of technologies not yet at economic parity, he shifted focus toward startups. This exploration led to the co-founding of Slate Venture Capital, alongside two seasoned entrepreneurs and another investor, with a mission to fund and support the next generation of climate innovators.Why Materials Matter in Climate TechFrom clothing to electronics, materials are everywhere—and they're central to climate challenges. Léger sees advanced materials as pivotal in reducing emissions, increasing circularity, and enabling innovation in key sectors like batteries, wind turbines, and construction. Slate's fund targets startups that help reduce, replace, or repair environmental impact, with materials playing a critical role across all three.Investing with Impact: Slate's CriteriaSlate focuses on Series A and B investments, writing checks between €4–15M and typically taking a 10% stake. Beyond capital, they offer strategic support through a unique network called the Collective Brain—a group of 80–100 experts in industrial scaling, manufacturing, and supply chains. Their investment decisions are based on:Climate impact: CO₂ and resource reduction potential.Commercial traction: Real (not R&D-subsidized) revenues and customer validation.Exit potential: Clear pathways to scale and acquisition.Team strength: Experienced founders solving real, validated problems.Deal Sourcing in the Climate Tech SpaceEurope is home to around 2,000 climate startups, and Slate accesses them through a mix of inbound outreach, referrals, and direct participation in events like JEC World. Léger stresses the importance of long-term visibility, often engaging with startups well before they're ready for investment.Understanding Circularity Without the BuzzWhile terms like “circularity” and “sustainability” are widely used, Léger emphasizes the need for substance over slogans. He encourages founders to frame their value proposition not just around technology, but around tangible customer and environmental impact—highlighting how their solution improves resilience, reduces waste, or supports biodiversity.Advice for Founders: Don't Lead with TechOne of the key takeaways for startup founders? Focus on the problem, not the product. Léger advises against diving deep into technical details like "the best membrane or algorithm." Instead, founders should clearly articulate the problem they solve, the measurable impact they create, and their path to scale. Climate VCs want to hear about outcomes, not just engineering.The Role (and Limits) of RegulationRegulation can accelerate climate innovation—but it's not always reliable. Léger notes that while government support (especially in Europe) has driven demand in sectors like solar and wind, startups should aim to create business models that are sustainable with or without policy tailwinds. Be sure to follow Sesamers on Instagram, LinkedIn, and X for more cool stories from the people we catch during the best Tech events!

Hoy en Aprendiendo GTD, exploramos el lado oscuro de la productividad empresarial, a través del libro "La Consultora. Como Mckinsey dirige el mundo", de Walt Bogdanich y Michael Forsythe. https://www.aprendiendogtd.com/podcast-productividad/la-consultora-como-mckinsey-dirige-el-mundo Enlaces de interés: “La Consultora: Cómo McKinsey dirige el mundo” - https://www.amazon.es/dp/8411001687/&tag=aprgtd-21 “El arte de la guerra” - https://www.amazon.es/dp/B0DWWM714X/&tag=aprgtd-21 “Medicina letal” - https://www.netflix.com/es/title/81095069#:~:text=Painkiller%20%7C%20Sitio%20oficial%20de%20Netflix “Goliat” - https://www.primevideo.com/-/es/detail/Goliat-Poder-y-debilidad/0TAAO3YTUNN2QPVKG2TTHYAYB6 https://www.aprendiendogtd.com https://www.aprendiendogtd.com/productividad-solidaria/ https://pabloparedes.es Grupo Telegram: https://telegram.me/AprendiendoGTD Canal de YouTube: https://www.aprendiendogtd.com/youtube Email: info@aprendiendogtd.com Feed: https://www.ivoox.com/aprendiendo-gtd-podcast_fg_f1286811_filtro_1.xml iTunes: https://itunes.apple.com/es/podcast/aprendiendo-gtd-podcast/id1112186543?mt=2 Manolo @manolo_molero Luis @lsblasco Sergio @spantigaramos Pablo @paredes94 David @dasanru Podcast @aprendiendoGTD Sintonía: "All the Fixings" de Zachariah Hickman

Health insurance has a Net Promoter Score of around 0-10 industry-wide, one of the lowest ratings of any industry. This is exactly why the founders of Oscar Health, with no background in healthcare and a distaste for the industry, started the company in 2012. Since then, Oscar has grown to 1.7 million members, gone public, and achieved profitability—all while receiving an NPS significantly higher than the industry average.In this episode, we talk with Mario Schlosser, co-founder and CTO of Oscar Health, about building a tech-first health insurance company in an industry notorious for poor customer experiences.We cover:

In this eye-opening episode of Healthy Mind, Healthy Life, host Avik Chakraborty sits down with Dr. Betsy Holmberg, Harvard-trained psychologist and author of the upcoming book Unkind Mind. Betsy shares her personal journey through heartbreak and depression, revealing a powerful discovery: the voice inside your head—the one constantly criticizing and doubting you—is not actually you. It's your brain's Default Mode Network (DMN), a survival mechanism rooted in ancient fears of rejection and failure. Together, they unpack how these negative thoughts form, how they impact identity, parenting, relationships, and careers, and—most importantly—how we can separate ourselves from them. Learn how understanding the brain's thought networks can unlock freedom from anxiety, overthinking, and imposter syndrome. About the GuestDr. Betsy Holmberg is a psychologist with a Ph.D. from Duke and clinical training from Harvard. She previously worked as a top-tier consultant with McKinsey & Company. Betsy now focuses on educating people about brain science and self-talk. Her upcoming book Unkind Mind (releasing June 1st) is a game-changer in mental health, blending neuroscience and personal insight. Key Takeaways Negative self-talk often stems from the DMN, an outdated neural network designed for survival, not truth. You are not your thoughts—the DMN is automatic and separate from your conscious self. Imposter syndrome, self-doubt, and anxiety can be reduced by strengthening the Central Executive Network (CEN) through mindfulness and intentional focus. Meditation helps shift brain activity from DMN to CEN, building emotional resilience. Self-compassion, awareness, and emotional honesty are powerful tools for breaking free from unkind mental patterns. Connect with Dr. Betsy Holmberg Website: www.betsyholmberg.com Instagram: @betsyholmberg Book: Unkind Mind – Pre-order now on Amazon or from other major retailers (available June 1st) Want to be a guest on Healthy Mind, Healthy Life?DM on PodMatch DM Me Here: https://www.podmatch.com/hostdetailpreview/avik Subscribe To Newsletter: https://healthymindbyavik.substack.com/ Join Community: https://nas.io/healthymind Stay Tuned And Follow Us! YouTube - https://www.youtube.com/@healthymind-healthylife Instagram - https://www.instagram.com/podhealth.club/ Threads - https://www.threads.net/@podhealth.club Facebook - https://www.facebook.com/podcast.healthymind LinkedIn - https://www.linkedin.com/in/newandnew/ #UnkindMind #HealthyMindHealthyLife #MentalHealthAwareness #SelfTalk #Neuroscience #Wellbeing #BetsyHolmberg #podmatch #healing #resilience

Send us a textWhat if the secret to faster revenue growth isn't a new ad platform or sales funnel… but a coffee break, a chant, or even a moss ball?In this episode of the Maven Marketing Podcast, Brandon Welch and Caleb Agee break down how rituals and rhythms—those often-overlooked cultural habits—can transform your team's energy, identity, and yes, even your profit margins.You'll learn:Why predictable rituals outperform unpredictable "hype"How to spot accidental culture—and make it intentionalReal-world examples (from Chick-fil-A to your local roofer) of rituals that bond teams and boost business3 types of rituals every business needs: Celebration, Clarity, and ConnectionHow companies see 19–50% productivity boosts just by implementing rhythmsWant a team that's engaged, connected, and actually excited for Mondays? This episode is your blueprint.Featuring research from Gallup, McKinsey, Harvard & more.Listen, laugh, and level up your leadership with rituals that actually move the needle.Drop your favorite business ritual in the comments. We might just give it a name.Subscribe for more real-world marketing wisdom every Maven Monday.Resources Mentioned:James Project of Latin America — http://www.jamesprojectinternational.org/Guatemala-StoryFREE MARKETING AUDIT: MavenMarketingAudit.comGet a copy of our Best-Selling Book, The Maven Marketer, here:https://a.co/d/1clpm8aOur Website: https://frankandmaven.com/Instagram: https://www.instagram.com/frankandmavenmarketing/TikTok: https://www.tiktok.com/@frankandmavenTwitter: https://twitter.com/frankandmavenLinkedIn: https://www.linkedin.com/company/frank-and-maven/Host: Brandon WelchCo-Host: Caleb AgeeExecutive Producer: Carter BreauxAudio/Video Producer: Nate the Camera GuyDo you have a marketing problem you'd like us to help solve? Send it to MavenMonday@FrankandMaven.com!Get a copy of our Best-Selling Book, The Maven Marketer Here: https://a.co/d/1clpm8a

James Wilton is the founder and managing partner of Monevate, a consulting firm focused on pricing strategies. With a background in consulting from McKinsey and A.T. Kearney, James has a wealth of experience in helping companies capture value through effective pricing. He recently published a book titled "Capturing Value," which delves into the strategic importance of pricing in business. In this episode, James discusses the nuances of pricing and its critical role in understanding value within a company. He shares insights on how businesses can develop pricing strategies that align with their value propositions and enhance their overall success. James emphasizes the importance of aligning pricing strategies with corporate goals and understanding customer needs, particularly in the SaaS and B2B sectors.   Why you have to check out today's podcast: Learn about the relationship between pricing, value, and corporate strategy. Gain insights on the differences between B2B and B2C pricing strategies. Understand the evolving landscape of usage-based pricing and its implications.   “Being a little bit more thoughtful of thinking about, what are those different levels of offering that I can give? What is the right price metric that really does help me scale across a few different segments? That can make a massive difference to how much value you're able to extract from your market.”  – James Wilton   Topics Covered: 01:22 – James' journey into pricing and consulting. 03:35 – The strategic importance of pricing in business. 04:47 – Understanding value and its impact on pricing decisions. 06:24 – The role of pricing in SaaS and B2B companies. 08:12 – Pricing strategy and corporate valuation. 15:05 – James shares insights on pricing AI, arguing that the fundamental principles of pricing remain the same, despite the unique challenges AI presents. 17:08 – James discusses how Monevate is using AI to analyze qualitative research, improving efficiency in summarizing interview results. 20:36 – Exploration of usage-based pricing, with James explaining its advantages and the importance of aligning pricing metrics with the value delivered to customers. 27:32 – James offers key pricing advice for companies, stressing the importance of creating a differentiated pricing structure to maximize value extraction from the market. 28:45 – Connect with James   Key Takeaways: "Capturing value is about understanding what pricing should do for your company, to capture a fair portion of the value that you create for your customers." - James Wilton "With AI models these days, you're seeing token-type models that fundamentally focus on the amount of work the system is doing. This results in a cost-based metric rather than a value-based metric." - James Wilton "Value really is getting some kind of utility from something in its basic way." - James Wilton   People/Resources Mentioned: Monevate: https://www.monevate.com/ McKinsey: https://www.mckinsey.com/ Capturing Value: https://www.amazon.com/dp/B0DRDVPQJ9 A.T. Kearney: https://www.kearney.com/ RELX: https://www.relx.com/ Steven Forth: https://impactpricing.com/podcast/665-the-future-of-ai-monetization-trends-and-challenges-with-steven-forth/ PayPal: https://www.paypal.com/   Connect with James Wilton: LinkedIn: https://www.linkedin.com/in/jamesdwilton    Connect with Mark Stiving: LinkedIn: https://www.linkedin.com/in/stiving/ Email: mark@impactpricing.com  

Send us a textKees Bol is the CEO of 2U, a global leader in education technology that expands access to affordable, career-relevant learning in partnership with the world's top universities, institutions, and industry experts. As CEO, Bol oversees all aspects of 2U's business while driving its long-standing mission: to provide learners worldwide with life-changing higher education that unlocks potential, fosters social mobility, and enhances economic security. Before joining 2U, he was the CEO of Boundless Learning, a global online program management business. Earlier in his career, he held leadership roles as Chief Marketing Officer at Strategic Education and Senior Vice President of Marketing, Enrollment, and Retention for Pearson's K-12 virtual school division. Bol got his start at McKinsey & Company and honed his strategic expertise at Capital One. Originally aspiring to be a scientist, Bol earned a Ph.D. in Physical Chemistry from Harvard University. Now that their three children are grown and have left the home, Bol and his wife are enjoying life as empty nesters in Washington, D.C.

Esta semana en La Tertul-IA revisamos el memo que ha enviado el CEO de Shopify acerca de la IA y su impacto en todas las áreas. Una apuesta brutal por el uso de la IA.

A Rhodes Scholar from Nimmitabel with a Master of Philosophy in Economics from Cambridge. He cut his teeth at McKinsey before helping establish Fonterra, the Kiwi dairy co-op whose creation is now studied at Harvard Business School as one of the greatest feats of agribusiness strategy in the modern era. That should qualify him for the role of Federal Treasurer right? Now, he’s pitching nuclear power as the affordable answer to Australia’s energy future and facing the task of trying to win back government against significant headwinds. We ask is he the man from the high country who can win back Teal seats and bring the “colt from Old Regret” back into the fold? Or will the Canberra machine chew him up and spit him out? We talk policy, power bills, and political branding and why Treasurer Jim Chalmers reckons he’d be “shit”. You can judge that for yourself. Like any good country boy, he didn’t arrive at The Advocate’s newsroom empty handed. Angus came bearing hats, a branded mug with his famous self-congratulatory tweet on it, some notepads, shopping bags and stickers. We appreciate that. Good Job, Angus.See omnystudio.com/listener for privacy information.

The broken rung. It's that invisible hurdle, that subtle yet persistent barrier that keeps so many talented women from climbing the ladder. Think of it like trying to run a race with a shoelace tied to your ankle – you can still move, but you're definitely not at your full speed. Today, we're diving deep with Lareina Yee, a powerhouse from McKinsey Global Institute, and co-author of "The Broken Rung. Wrong. When the career ladder breaks for women and how they can succeed in spite of it." Lareina's is here to shed light on the strategies that can help us navigate this tricky terrain, reminding us that we're not alone in this journey. Let's unravel the hidden ingredients, the superhero tactics, and the research-backed strategies that can help us all succeed, even when the ladder feels a little… wobbly. Key Themes: The Persistent Broken Rung: The core issue starts at the entry-level promotion, where women are significantly less likely to advance than men, creating a ripple effect throughout their careers. Experience Capital: 50% of a woman's lifetime earnings come from on-the-job learning, highlighting the importance of strategic career moves and seeking out roles that build valuable experience. The Power Alley (P&L Roles): Securing profit and loss roles is crucial for career advancement, as they provide essential business acumen and are often a stepping stone to leadership positions. Strategic Risk-Taking (Big, Bold Moves): Embracing opportunities with significant skill distance can lead to substantial career growth and personal development. The Importance of Allies: Men and women both play critical roles in dismantling systemic barriers. Men in power can be particularly effective allies by providing mentorship, sponsorship, and active support. Actionable Takeaway: Be your own advocate and seek out experience capital. Don't wait for opportunities to come to you. Actively pursue roles that challenge you and build your skills, especially in areas like P&L and technology. Take the initiative to learn new technologies like AI and refashion your role. Learn more about Lareina Yee at McKinsey and Julie Kratz at nextpivotpoint.com

Comment transformer un secteur traditionnel avec des outils modernes, une équipe soudée… et beaucoup de bon sens ? Cet épisode est une masterclass d'innovation concrète, de culture digitale et de leadership technologique.

Shoot us a Text.Episode #1015: Today we're diving into how global tensions are reshaping Tesla's China strategy, why car buyers rushed showrooms ahead of auto tariffs, and why Harvard says better mentoring might be the secret to fixing retail's revolving door of turnover.Show Notes with links:Tesla has stopped taking orders for its U.S.-made Model S sedans and Model X crossovers in China as trade tensions between the U.S. and China flare up once again.China will increase tariffs on U.S. goods to 125% on April 12, including autos.Tesla's Model S and X are built in Fremont, California, making them directly affected.The option to order these models disappeared from Tesla's China site in early April.Tesla's Shanghai factory, which makes the Model 3 and Y, isn't affected by the new tariffs.Model S and X made up fewer than 2,000 of Tesla's 661,000+ Chinese sales last year.A spike in new car sales last month wasn't just spring fever. According to Cloud Theory, auto shoppers raced to dealerships in March to beat looming tariffs.March saw 1.31 million new vehicles sold — a 38% jump from February.Cloud Theory attributes 153,000 of those sales to fear of impending price hikes from tariffs.Average marketed prices rose $1,123 from late February through March with SUVs, full-size pickups, and heavy duty trucks seeing the most increase — thanks to V8 engines sourced from Canada.Discounts and incentives dropped by $432 in March as OEMs braced for higher costs.“While this led to very strong results in the short term… the longer-term effects will likely be highly detrimental,” said Cloud Theory's Rick Wainschel.A new Harvard study says the key to lowering retail's notoriously high turnover may be simpler than we think: invest in frontline workers' career growth and mentorship.Researchers found that most low-wage workers actually want to keep their jobs to avoid disruption in their lives — especially once they're comfortable with their coworkers.Over 60% said they'd stay with their employer if they saw a real path to advance, but with many supervisors overseeing up to 20 employees, personalized feedback and coaching are rare.Employees often fear asking for promotions or raises, worried it might cost them their jobs.A related McKinsey study also showed career development was the top reason non-managers wanted to leave. Their advice? Empower managers — because their impact cascades throughout the whole organization.Join hosts Paul J Daly and Kyle Mountsier as they connect the dots across car dealerships, retail trends, emerging tech like AI, and cultural shifts—bringing clarity, speed, and people-first insight to automotive leaders navigating a rapidly changing industry.Get the Daily Push Back email at https://www.asotu.com/ JOIN the conversation on LinkedIn at: https://www.linkedin.com/company/asotu/

Send us a textObesity is a pressing and complex challenge. GLP-1 meds are a game changer, but on their own, they may just bankrupt insurers without doing a whole lot to improve health. Can we build a better system for weight management that's clinically sound cost effective and scalable?In this episode of the HealthBiz Podcast, we're joined by Elina Onitskansky, Founder & CEO of Ilant Health. Elina explains why the current approach to obesity care is broken and how Ilant Health is making treatment more accessible by making it affordable, available, and accepted through value-based care.

¿Qué tienen en común Movistar, una marca de relojes que duplicó sus ventas y una startup de belleza que llegó a facturar casi $10 millones en EE.UU.? La respuesta: Augusto Moronta.

Kevin Werbach speaks with Medha Bankhwal and Michael Chui from QuantumBlack, the AI division of the global consulting firm McKinsey. They discuss how McKinsey's AI work has evolved from strategy consulting to hands-on implementation, with AI trust now embedded throughout their client engagements. Chui highlights what makes the current AI moment transformative, while Bankwhal shares insights from McKinsey's recent AI survey of over 760 organizations across 38 countries. As they explain, trust remains a major barrier to AI adoption, although there are geographic differences in AI governance maturity.  Medha Bankhwal, a graduate of Wharton's MBA program, is an Associate Partner, as well as Co-founder of McKinsey's AI Trust / Responsible AI practice. Prior to McKinsey, Medha was at Google and subsequently co-founded a digital learning not-for-profit startup. She co-leads forums for AI safety discussions for policy + tech practitioners, titled “Trustworthy AI Futures” as well as a community of ex-Googlers dedicated to the topic of AI Safety.  Michael Chui is a senior fellow at QuantumBlack, AI by McKinsey. He leads research on the impact of disruptive technologies and innovation on business, the economy, and society. Michael has led McKinsey research in such areas as artificial intelligence, robotics and automation, the future of work, data & analytics, collaboration technologies, the Internet of Things, and biological technologies. Episode Transcript The State of AI: How Organizations are Rewiring to Capture Value (March 12, 2025)  Superagency in the workplace: Empowering people to unlock AI's full potential (January 28, 2025) Building AI Trust: The Key Role of Explainability (November 26, 2024) McKinsey Responsible AI Principles

Do you ever feel like you're "playing" at being a business owner, even while running a legitimate, successful creative business? In this episode, we delve into the entrepreneur identity crisis so many creatives face, that disconnect between doing the work and fully owning the title of business owner. We explore how creative entrepreneurs can bridge the gap between their craft and their CEO mindset, without compromising their values or individuality. You'll hear practical shifts around mindset, language, boundaries, systems, and environment that will help reinforce your identity as a confident, capable business owner. This episode isn't about becoming more corporate. it's about recognising that your creative approach is your biggest business asset. If you've ever struggled with imposter syndrome, undercharging, or hesitation around owning your success, this is the permission slip and strategy session you need.   Key Moments: [00:00] Introduction to the entrepreneur identity crisis many creative business owners experience [01:45] The story of a brand designer who still feels like she's "playing at being a business owner" [03:08] Exploring the gap between what we're doing (running businesses) and how we see ourselves [04:22] The mental image of what a "proper" entrepreneur looks like and why it doesn't fit creatives [06:02] The hidden costs of the creative-business identity disconnect [07:36] Research from IBM and McKinsey on creativity as a key factor for business success - Creativity officially a superpower in business, not a disadvantage [08:26] How creative thinking provides unique advantages in business problem-solving [12:04] The importance of intentional language in how we describe ourselves and our work [14:45] Creating clear boundaries around your work while maintaining creative flexibility [16:57] Implementing simple systems that support creativity rather than hindering it  [18:15] How your physical workspace impacts your business identity [19:34] Why your business is legitimate regardless of its size or location [22:11] Creating a ‘professional container' for your creative work that enhances rather than diminishes it [24:55] The confidence shift that happens when you fully embrace your creative business identity    Notable Quotes: "What if instead of trying to fit our creative businesses into traditional business models, we recognised that our creative approach is exactly what gives us an edge?" "Your creative perspective isn't something to overcome – it's your greatest business strength. When you fully embrace that truth, the identity gap begins to close, not because you've changed who you are, but because you've recognised the value of who you've always been."   Resources Mentioned: Read: The Full Journal post Ref: Creative Industries Federation research on creative business identities Ref: IBM global survey on creativity in business Ref: McKinsey research on creative capabilities and business performance Website: www.philippacraddock.com Email: news@philippacraddock.com   Share Your Insights: I'd love to hear how you balance your creative and business identities. What has helped you embrace your role as a creative entrepreneur? Share your experiences with me over on Instagram – I'm genuinely interested in your journey and insights on this topic.   Never Miss an Episode: Subscribe to my weekly newsletter for behind-the-scenes insights into running a creative business. Be the first to receive access to new content and resources. It's where I share my most thoughtful observations about building a business that feels naturally aligned with your expertise.

Interview with Justin Black, CMO, and Jean-Paul Tsotsos, Interim CEO of Chesapeake Gold Corp.Our previous interview: https://www.cruxinvestor.com/posts/chesapeake-gold-tsxvckg-innovative-technology-new-gold-ounces-5163Recording date: 7th April 2025Chesapeake Gold has developed a groundbreaking oxidation technology that could revolutionize how refractory gold deposits are mined globally. The company's Metates deposit in Mexico, containing 17 million ounces of gold and 423 million ounces of silver, was previously considered too challenging to develop economically due to its refractory nature, where gold is trapped in sulfide minerals.The proprietary technology transforms sulfide ore into oxide ore through an accelerated oxidation process, making previously unrecoverable gold accessible through conventional heap leaching. This innovation essentially compresses what would naturally take "100 million years" into just months, by applying special reagents that strip sulfur from pyrite crystals and replace it with oxygen.The economic impact is dramatic. Previous development plans for Metates required pressure oxidation autoclave technology with a capital expenditure of approximately $3.5 billion for a 90,000 ton per day operation, yielding a sub-10% internal rate of return (IRR). With the new technology, Chesapeake can start with a 15,000 ton per day operation at a capital cost of just $360 million, achieving a 35% IRR and all-in sustaining costs of approximately $750 per ounce.Justin Black, Chesapeake's Chief Metallurgical Officer who previously worked with the technology at Hycroft Mining, demonstrated its effectiveness on a commercial scale with a 150,000-ton test pad. Material that initially had only 20% recoverable gold achieved 80-90% recovery after treatment. For Metates specifically, tests showed that material oxidized for 204 days reached nearly 75% gold recovery compared to just 33% for untreated ore.Beyond economics, the technology offers significant environmental advantages over traditional methods for processing refractory ores, including lower water consumption, reduced energy usage, and lower greenhouse gas emissions.According to CEO Jean Paul Tsotsos, this technology could unlock a market worth approximately $1.5 trillion in currently inaccessible gold resources. McKinsey estimates approximately 580 million ounces of gold globally are considered refractory, with these deposits typically offering higher grades (averaging 2.25 g/t versus 1.21 g/t for non-refractory deposits).The company has identified over 200 deposits globally where the technology could apply and is advancing on multiple fronts, including continuing test work, analyzing samples from other companies, and planning to establish a pilot plant to further demonstrate the technology's effectiveness.View Chesapeake Gold's company profile: https://www.cruxinvestor.com/companies/chesapeake-goldSign up for Crux Investor: https://cruxinvestor.com

In this episode, AWS's Tom Godden sits down with Matt Fitzpatrick, former Senior Partner of QuantumBlack, AI by McKinsey and current CEO of Invisible Technologies. Drawing from his experience leading major enterprise AI initiatives, Fitzpatrick reveals why only 8% of AI models succeed and outlines practical strategies for scaling AI in your organization. Join the discussion as our experts unpack the realities of enterprise-wide AI adoption, from building effective AI business cases to managing organizational change and upskilling your workforce for the AI future. Learn how to position your company for success in the AI era.

In this episode, we're joined by Nick Semaca, who spent nearly two decades at the renowned consulting firm McKinsey & Company before transitioning into the world of sports investment. . After building a championship-winning minor league baseball team in the U.S., Nick turned his focus to football, becoming an investor at Leyton Orient FC and SC Preußen Münster, and co-founding the new USL club FC Naples. ⚽ What draws North American investors to European football?

Nos aliamos con Notion para regalarte 3 meses gratis del plan Plus y acceso ilimitado a su IA.

The World's #1 Personal Development Book Podcast!  In today's episode, we have the pleasure to interview Davina Stanley, author of several books including The So-What Strategy, Engage, and Elevate: Davina is a globally recognized expert in business communication. With over 25 years of experience helping leaders clarify and convey complex ideas, she began her career as a communication specialist at McKinsey and Company. She was personally approved by Barbara Minto to teach the Pyramid Principle in 2009—an endorsement only a few professionals hold. She has coached executives, lawyers, and corporate teams to master persuasive, structured communication that influences senior leaders and Boards. Davina's eclectic background—from kindergarten teacher to one of the world's leading business communication coaches—gives her a unique ability to simplify even the most complex ideas.In this episode, you'll learn how to communicate complex ideas with clarity and confidence, why simplicity is a sign of sharp thinking, and how to write emails, board papers, and presentations that drive faster, better decisions. Davina also shares practical ways to think before you write, map out your message, and make your communication stand out—in the best way—in today's fast-paced corporate world.We hope you enjoy this incredible conversation with Davina Stanley.The Book: https://a.co/d/9EOVlJmWebsite: https://clarityfirstprogram.com/________________________________________________Join the world's largest non-fiction Book community!https://www.instagram.com/bookthinkers/The purpose of this podcast is to connect you, the listener, with new books, new mentors, and new resources that will help you achieve more and live better. Each and every episode will feature one of the world's top authors so that you know each and every time you tune-in, there is something valuable to learn. If you have any recommendations for guests, please DM them to us on Instagram. (www.instagram.com/bookthinkers)If you enjoyed this show, please consider leaving a review. It takes less than 60-seconds of your time, and really makes a difference when I am trying to land new guests. For more BookThinkers content, check out our Instagram or our website. Thank you for your time!

As the energy transition accelerates, the landscape of start-up funding is evolving, particularly in the energy storage sector. The impact of the recent downturns and the growing complexity of the capital stack means energy start-ups need to be ahead of the curve to secure funding in an ever-changing environment.From scaling energy technologies across diverse regulatory environments to the opportunities facing climate tech entrepreneurs today, the world of venture capital is changing and so must the strategies to ensure success. In todays's episode, Philipp Emig, Senior Vice President at Picus Capital, joins Quentin to discuss how start-up get funded in the energy transition. Throughout the conversation, you'll hear about:The role of venture capital and early stage investing in climate tech and Picas Capital's focus in this.Trends in climate tech funding - from the decline in funding levels to the successes of battery and home energy control technologies.Differences between energy markets and comparisons of energy market development stages across regions.The importance of different types of investors at various stages of company growth.Grid-scale energy storage solutions and the potential for software-driven asset management in the energy sectorAbout our guestPicus Capital invest in early-stage technology ventures with a focus on energy & climate, fintech, enterprise infrastructure, generative ai, cybersecurity, healthcare, and enterprise application, specializing in Pre-Seed, Seed and Series A ventures. For more information on what Picus Capital do, check out their website.Philipp joined Picus Capital in 2021, where he focuses on energy & climate investments, as well as on pre-seed stage efforts. Prior to this, Philipp worked for McKinsey & Company in Munich and advised clients across Europe in the energy, mobility and process industry mainly on innovation, strategy and sustainability topics.About Modo EnergyModo Energy helps the owners, operators, builders, and financiers of battery energy storage solutions understand the market - and make the most out of their assets.All of our podcasts are available to watch or listen to on the Modo Energy site. To keep up with all of our latest updates, research, analysis, videos, podcasts, data visualizations, live events, and more, follow us on LinkedIn or Twitter. Check out The Energy Academy, our bite-sized video series breaking down how power markets work.

As the energy transition accelerates, the landscape of start-up funding is evolving, particularly in the energy storage sector. The impact of the recent downturns and the growing complexity of the capital stack means energy start-ups need to be ahead of the curve to secure funding in an ever-changing environment.From scaling energy technologies across diverse regulatory environments to the opportunities facing climate tech entrepreneurs today, the world of venture capital is changing and so must the strategies to ensure success. In todays's episode, Philipp Emig, Senior Vice President at Picus Capital, joins Quentin to discuss how start-up get funded in the energy transition. Throughout the conversation, you'll hear about:The role of venture capital and early stage investing in climate tech and Picas Capital's focus in this.Trends in climate tech funding - from the decline in funding levels to the successes of battery and home energy control technologies.Differences between energy markets and comparisons of energy market development stages across regions.The importance of different types of investors at various stages of company growth.Grid-scale energy storage solutions and the potential for software-driven asset management in the energy sectorAbout our guestPicus Capital invest in early-stage technology ventures with a focus on energy & climate, fintech, enterprise infrastructure, generative ai, cybersecurity, healthcare, and enterprise application, specializing in Pre-Seed, Seed and Series A ventures. For more information on what Picus Capital do, check out their website.Philipp joined Picus Capital in 2021, where he focuses on energy & climate investments, as well as on pre-seed stage efforts. Prior to this, Philipp worked for McKinsey & Company in Munich and advised clients across Europe in the energy, mobility and process industry mainly on innovation, strategy and sustainability topics.About Modo EnergyModo Energy helps the owners, operators, builders, and financiers of battery energy storage solutions understand the market - and make the most out of their assets.All of our podcasts are available to watch or listen to on the Modo Energy site. To keep up with all of our latest updates, research, analysis, videos, podcasts, data visualizations, live events, and more, follow us on LinkedIn or Twitter. Check out The Energy Academy, our bite-sized video series breaking down how power markets work.

Feeling like rejection is closing doors on your ground marketing efforts? What if it could be your secret weapon instead?In today's episode of the Ground Marketing Series, we're exploring the misunderstood realm of rejection, redefining it as feedback rather than failure. Through a blend of down-to-earth examples and actionable tactics, we're learning how practice owners and marketing teams can convert rejections into golden opportunities. Drawing from personal experiences, we demystify the reasons behind common rejections—from automatic no's by gatekeepers to the fear of change among decision-makers—equipping you with the insights to turn these hurdles into stepping stones.We'll unveil effective strategies like the "Coffee Drop" and "Customer Referral Play" to thaw the initial frosty interactions with potential partners. We'll dissect typical rejection types, providing countermeasures and a strategic three-step framework for cracking the "no" code. Each rejection, whether reflexive or cautious, is navigated with a value-first approach, ensuring a positive relationship. Wrapped with a real-world case study, this episode reaffirms the power of persistence and strategic finesse in transforming every negative into a partnership in ground marketing.What You'll Learn in This Episode:How to interpret rejection as feedback, not failure.The common reasons why marketing efforts meet resistance.Strategies like the "Coffee Drop" for connecting with gatekeepers.How past experiences influence current rejection responses.Techniques for maintaining relationships despite initial rejection.A step-by-step approach to counteracting different types of "no."Insights into crafting value-oriented propositions.A real-world application through a detailed corporate case study.Press play and let's learn how to turn every "no" into a strategic partnership opportunity!‍‍Learn More About the Ground Marketing Course Here:Website: https://thedentalmarketer.lpages.co/the-ground-marketing-course-open-enrollment/‍Other Mentions and Links:‍Organizations:American Marketing AssociationHarvard Business Review‍Businesses/BrandsWalmartSalesforceMcKinsey & Company‍If you want your questions answered on Monday Morning Episodes, ask me on these platforms:My Newsletter: https://thedentalmarketer.lpages.co/newsletter/The Dental Marketer Society Facebook Group: https://www.facebook.com/groups/2031814726927041‍Episode Transcript (Auto-Generated - Please Excuse Errors) Michael: Overcoming rejection in ground marketing.Now rejection is not failure. It's feedback. Every rejection in ground marketing is a data point that tells you something about your approach, your value proposition, or your target audience. And the biggest mistake practice owners and marketing teams make is personalizing rejection, rather than seeing it as an opportunity to adjust, refine, and improve.So let's talk about the real reasons rejection happens in ground marketing. Understanding rejection at its core removes the emotional stink and allows you to adjust strategically. So that's why we're gonna get down to the real reasons first, number one, and this one is huge. It happens all the time.Gatekeepers are trained to say no. Now this is a statistic from the Harvard Business Review. 90% of cold approaches in sales and marketing are met with an initial rejection because gatekeepers have been conditioned to filter out non-essential interactions. So they've been trained on the interactions what they need to do.And anything else besides that, they're just trained to say no, they don't wanna mess up, And a lot of the times in ground marketing, I wanna say this is like above 90%. The reason you get no is 'cause of this. Mainly because you're speaking to the wrong person first and foremost.So if you do your strategy or your script and you talk to the gatekeeper, They consider that interaction most likely a non-essential. They're like, I don't know what's happening. What do I do? This is above my pay grade. No. I think I've spoken about this in the past many times, but.I remember when I wanted to, ground market and provide a specific service and get in front of a lot of the warehouse members at a Walmart center. It's like a Walmart distribution center. It wasn't an actual Walmart. Huge, thousands of employees. And I tried getting in many times and I would ask to speak to HR, human resources.Can I speak to hr? Can I speak to hr? That's just me thinking, right? Common sense hR would tell me no. I would get their voicemail a lot and still a no. And it wasn't until I spoke to someone who was pretty awesome at HR and they said, oh, we don't handle that. We only handle the front end of Walmart, like the actual store.You wanna speak to the logistics center? Let me transfer you. They transferred me to the logistics center and then I just said, Hey, can I speak to someone there who's in charge of maybe HR or maybe they're your supervisor?They passed me to the supervisor and guess what? Within the first just ask.I said, Hey, love to see if I can provide more services. Could we do like a lunch and learn like an event for the day? You're like, yeah, sure. Come on by. We'd love to have that. It was a lot thousands of employees, but it worked. It's 'cause I was speaking to the wrong person from the get go.And you can just give up from that point on and then say, okay, you know, it doesn't work to get into the warehouse or distribution center at Walmart, but it does. It does, as long as you're speaking to the right person first and foremost. And then from that point on it continues. So here it's gatekeepers are trained to say no.And that's a good example, that gatekeeper was the wrong person, first and foremost to speak with. And at the same time, all they know is just to say no if they don't know anything else. So the solution is you wanna bypass the auto rejection by making your presence non-threatening and value driven. So instead of selling, introduce yourself in a way that benefits them immediately.This is going to disrupt their autopilot rejection and gets them to lower their guard. So number two, the lack of perceived immediate benefit. Now, this is a statistic by Salesforce research.72% of decision makers only engage in partnerships they perceive as immediately beneficial to their customers or employees. So the solution tie your offer or your approach directly to their top priorities. you're gonna have to do a little research for that. Three, fear of extra work or change.This is a statistic by the McKinsey and Company Group, and it's 85% of businesses avoid change unless it's easy to implement and requires little to no effort on their part. The solution make it effortless for them to say yes. And four, they've had a bad experience with another dentist. This is a statistic by the American Marketing Association, but 76% of businesses that reject a partnership do so because of past negative experiences with similar offers.The solution address this head on now. We're gonna dive into some scripts right now. Okay. On how to do this. So how to make businesses want to work with you without ever talking about yourself first. That's the key. You don't wanna go in there and saying, Hey, we're the new person down the street. Hey, does anybody here need a dentist?Hey, we're taking on new patients. That's all you. That's the mistake you're making already. If you are making that, you wanna walk in without ever talking about you first. so these scripts, they're gonna trigger curiosity, establish trust, and subtly make businesses feel like they owe you something reciprocity.Remember, that's one of the principles in ground marketing without ever pitching your dental practice up front. So number one, we used to do this all the time. It's the coffee drop. This is for any business with a gatekeeper. This is an in-person strategy. Okay? So the target is any business with a front desk staff.It could be gyms, daycares, retail stores, even corporate offices. And the goal is to warm up the gatekeeper, disrupt their automatic no, and create an opening for future interactions. Now the script is the first visit. You're disrupting the automatic. No. You are walking in maybe with a coffee holder and a smile or just a coffee in hand and you're saying hey, how's it going?Yeah, I know you're busy. I just wanted to see if you guys wanted some free coffee. Actually, no strings attached. We just appreciate everything you all do here and our practice does a kind eat every day for a business in our community, The gatekeeper's gonna say, oh yeah, wow.Thank you so much. I appreciate, what's your business? Where are you located? Who are you? Right? They may even say no. If they say no, that's perfectly fine. They're still gonna ask, who are you? And then who's gonna shrug casually and just say, you know, I just know that the front desk teams keep business running and I know we appreciate our front desk, and I wanted to show you that today.And continue right Now, not only do they have their guard down, but they feel, oh man, this person really understands what I'm going through. Maybe they might be having a bad day that day and you are the sunshine that just came in. But this works because gatekeepers lower their defenses. When they see that you're giving, not taking reciprocity kicks in, they feel inclined to engage.They will engage no matter what. Even if they say no, they'll say, oh wow, thank you. No, you know, I appreciate that. Thank,it'll be just as good as if you did bring in their coffee and then they associate you with positivity, making future conversations much easier. So once that happens, let's just say you just established it.You're like, okay, cool. After that, you know, you leave, you don't feel like poking the bear or anything like that. 'cause maybe they're busy, they're talking to someone, you just drop off their coffee. At least you have a second date. Now you can follow up and say, Hey, last time I was here, I meant to ask, do y'all do any events for the employees here?Remember, they associate you with positivity. Your future conversation is happening right now, and now it's easy for you to ask, Hey, do y'all do anything for your employees here? Do y'all have an employee's benefits day, a health fair? Could we do something like that? Do y'all have a employee wellness month in the newsletter?You can ask anything at this point on your next visit. Now they're sharing their business and you can strategically introduce your practice. Okay, so that's like a one-two step. That happened all the time, and it took me a while to realize it's a one-two step. I would come in all the time. Hey, I love what you guys are doing here.If you want, going to the coffee shop right next door from you. Do y'all want anything? Yeah, sure. You know, I love that. Oh my gosh. Yeah. No, no. Thank you. I appreciate it though. Okay. I just know you guys are super busy and sometimes I know our front office is like, I wish I had AFR coffee right now and I'm just thinking about you guys.So that's all. We tend to do a kind deed for a business out here every day and you're like, oh man, well, who's your front office? Where are you from? Where are you located? Right. And then you kind of continue to talk more and you can actually, at that moment, even if they say no, still. do the ask, right?Do y'all do any events for the employees here and so forth? But a lot of the times they might get busy, the phone may ring, whatever, right? Then you can just say, okay, bye room, and then they'll know. Wow. he was literally just asking me for if I wanted free coffee and that was it. That was awesome. And come back in a day or two and then say, Hey, real quick. I wanted to come by and see if you guys do any events for the employees. I meant to ask you that. I forgot. Sorry. Easy breezy. They'll be super open from that. Okay. Now number two, the customer referral play. This is for gyms, salons, and wellness centers.The target is businesses that benefit from having more customers, Make them see you as a referral source before they realize they can refer people to you. the script is, you're gonna walk in casually creating curiosity, right? You're gonna say, Hey. I've been hearing some great things about you guys.A couple of my patients have been talking about how much they love coming here, so I figured I stop in and see what the buzz is all about. they're gonna be intriguing. They're gonna say, oh, really? That's great to hear. And they might talk a little bit more, and then you say, yeah, you know, they were raving about a specific service that they provide.And then you're gonna say, I get a lot of people asking me for recommendations on places like this. So I just wanted to check it out for myself. What makes this place stand out and then you continue. Right now, that's the key right there. I get a lot of people asking me for recommendations on services or places like this.They don't know if it's just one person who asked you, or a million people who asked you. They just see, oh wow, is a referral source. They can provide me with a lot of customers or whatever. Right. This works because they now see you as a referrer first, not someone trying to sell them something.Second is curiosity builds. They want to explain why they're great, so make sure you ask what makes this place stand out. Third, they will naturally ask what you do, making it easy to bring up your practice organically without fail. A thousand percent. When you say, I get a lot of people asking me for recommendations, especially you say, A lot of our patients ask us about recommendations on places like this or your services, 1000%.They will ask you, what do you do? Or where are you located? Now you can follow up before leaving. You wanna use reciprocity to get a referral, right? You can continue to say, you know, I love what you guys are doing here. Do you have anything I can give to my patients in case they're looking for an mention of service, right?That they offer. They're gonna get you a folder filled of stuff, their business cards, and we both know those business cards that they have are just sitting in the back collecting dust, but now they have a reason to give it to you. So don't feel bad or don't feel like, oh man, just gimme one. If they wanna give you a hundred, let them give you a hundred.Don't feel bad about it. Most likely they'll give you like 10 or 20, but You could put 'em in hygiene kits if you want. You can feature a month or whatever. But that is your opportunity for the follow up ask, right? Where you're like, Hey, could I ever bring you guys any of our information as well?And then boom, they feel obligated to ask for your info in return, or they will feel obligated to take your info and return without even actually feeling obligated. It's just a nice deed, right? So that's the number two. Number three, the secret shopper play for retail and local businesses. Now the target is mainly coffee shops, retail stores, boutiques, things like that.And the goal is to make them feel like a VIP and subtly, subtly position yourself as someone who sends them customers. walk in with genuine curiosity, and then you're gonna create exclusivity. You're gonna say, Hey, you know what I was just over at. And then continue with saying, and they mention that this is the best place in town for mention a specific product or service. So now I have to see for myself how incredible this place is. And then stop there. They're gonna say, oh wow, thank you. Yeah, we love doing business with them, or we like them too, or who mentioned it over there, and you're just gonna be like, I don't remember their name.Right. And then continue with it and say, oh wow, that's great to hear. I think people love us because. Then they're gonna mention reasons too. Then you say, yeah, that makes sense. I feel like more people should know about this. Do you guys ever do collaborations with other local businesses? No. Boom. They're either gonna say, yes we do, or no, we don't.If they say, yes we do. Cool. Can I participate? And they say, no, we don't. Oh man. We always do, collaborations with other types of businesses. Would you ever be interested in doing one? Then they're gonna say yes, right? Yeah. You know, We've been thinking about it and so forth. It works because you make them feel special.They now associate you with bringing them business, and they start thinking about partnerships before you even mention your practice. So they're already thinking of partnerships. Yeah. You know what? I can definitely do a partnership. We've thought of doing a partnership, but let's make something happen.And later in the conversation you can follow up. You know, You can say, I love supporting local businesses like yours. If you ever want to do something fun together, I'd be all in. Actually, you know what? We're only picking three businesses this quarter for a free wellness initiative. Could I save you a spot?Boom, right then and there, right? If you're already creating a partnership, a collaboration, it's gonna be happening. And then once they say yes, as you're leaving, you can say, Hey, could I ever give you some of our information too, as well, right? That way you can look us up a little bit more for your customers, and then just provide them with more things.Doesn't hurt to do that. But this gives them a sense of being afraid of missing, especially if you say, we're only picking three businesses this quarter for a free wellness initiative. Should I save you a spot? Number four, the Business Insider play. This is for corporate offices and HR managers.Now, the goal is to make them feel like an exclusive insider in their own company. You are gonna walk in with an observational comment, and you're gonna use the fear of extra work to your advantage, right? You're gonna walk in and say, you know, I was just talking to someone who works here. They were raving about what a great place this is to work.So I had to stop by and see for myself, what do you guys specialize in? Boom. They're gonna say, oh, wow, that's so great to hear. You know, we really focus on boom, right? They may ask, oh, who are you speaking with? And then say, you know what? I can't think of their name right now, but likethey were super excited about it and they mentioned equality.They were super excited about it. They were really warm. They were awesome. They were.talking it up and I'm like, man, I gotta go check this place out and so forth. once they say, you know what we really focus on, and then they're gonna mention their company culture. You're gonna say, you know, that makes a lot of sense. So if someone was new here and wanted to make the most of their experience, what's the one thing they should know about this place? And then they're gonna mention their specific things about their corporation and so forth. And it works because you instantly build trust because you're not pitching anything.They see you as someone who understands their culture, and they will start seeing you as an insider, making them more likely to say yes later. Now, a follow-up move you can have later in the conversation is, I love hearing about workplaces that actually care about their employees. Do you all do any cool perks for your team?If you mention, oh my gosh, I love hearing how you guys take care of your employees and everything you've taken into consideration for them and their needs. Do y'all do anything for your team, for your employees? Do you have any cool perks? Do you do a health and wellness day? I don't know, something like that, right?But just the best thing you can say is, do you all do any cool perks for your employees, for your team? And then they're gonna let you know everything they do. Now you can do two things. You can say, oh. What, What it cost or how can I be a part of any of that? Just hand out everybody, some freebies too. And then they're gonna ask well, what do you do?And so forth, right? And then boom, it'll be easy breezy from there. So you can do that, or you can say, okay, cool. Awesome. Could we ever host something here? We have quite a bit of patience and I know a lot of your employees, have questions about some specific procedures that we offer. Then they're gonna ask, okay well, what do you do?And then you can continue and boom, you might be able to host your own event. So those are the two things you can do, right? Participate in one of their events or host your own event with them, or provide some type of perk for their team. Now, the final takeaway for this is flip rejections into wins by controlling the narrative.Most businesses reject partnerships, not because they don't need them, but because they fear extra work, competition, or wasted effort. So by using curiosity, reciprocity, and effortless value, you position yourself as an ally, not a solicitor. So remember, the key thing is give before asking, create exclusivity so they feel grateful to work with you and make your offer seem like a zero effort perk.Rather than a commitment. Now, the chapter two of this, we're gonna discuss the psychological breakdown of rejection types, right? So rejection is not a one size fits all. Each type requires a custom response. So I know what you're thinking with the scripts that you heard. You're like, oh man, I'm just gonna use that one script sometimes for all the rejections.And you cannot, right? We've discovered this the hard way. there's about three types of rejections. The ground marketing scenario number one is the reflexive, no, it's an automatic rejection. The cause is an automatic response. They're not even listening to you. An example.No, we don't allow, allow soliciting, right? You just walk in. The solution is interrupt the pattern and it works because it disrupts their automatic no response and forces them to reconsider like thecoffee drop example. You're walking in, you're giving them coffee.That's it. And then once they say no, or maybe they might say yes, right? And continue on with their day. You can come back and they're used to it. They're, oh man, you're here again. What's up? it disrupts their no, and they will be more open to you, providing more information.they're gonna ask more information about you. It's one of the best ones. Number two is the cautious, no. This one's a trust barrier. They don't fully trust your offer yet, or they don't trust you yet. the solution is remove competition from the conversation.You're not replacing their current Provider. You're adding value. So remember that. And then number three is the busy no. And that's a timing issue. They're overwhelmed and don't have the bandwidth for your offer. They say, not now. We're swamped. The solution, acknowledge their situation and ask for something quick.You respect their time, making them more receptive later. So there is a three step rejection counter attack framework that's chapter three here, right? Every rejection is an opportunity to refine your strategy. Number one, you wanna pause and acknowledge the objection, why this step is critical.Psychological insight, right? People feel validated when their concerns are acknowledged. The next thing is when you resist the urge to argue or sell, it disarms their resistance, and then you acknowledge them. Acknowledgement lowers their defenses, making them more likely to reconsider. Now, this is a statistic by the Harvard Business Review, but 67% of people are more likely to continue a conversation if.Their concerns are first validated instead of immediately countered. So let me give you an example of something wrong. The business says, we already have a dentist we refer to, and you say oh, you have them, but we're way better than them. This is wrong. You've now positioned yourself as a competitor, making them defend their existing partnership, and it puts them on the defensive.Making it less likely, they'll engage. The right response would be, oh yeah, you know, I totally get that. That's incredible. A lot of businesses I talk to say the same thing, and then you continue, right? It works because you validate their decision. They don't feel like they have to defend it. You keep the conversation open instead of shutting it down, and it makes them more willing to listen to what you have to say next.You can follow up with that sentence by saying, Hey, outta curiosity, what do your employees love most about that partnership? Boom. And you continue, The conversation. Then you find the cracks, and then you see where you can be the solution to those pain points. Now you've turned their rejection into a conversation starter.Next, you wanna pivot to a value first approach. This step is critical. When people feel they're gaining something rather than being sold something, they are far more likely to engage. If rejection doesn't come with a loss, they are more open to new possibilities. A Salesforce research statistic says 83% of people are willing to listen if they see an immediate low effort benefit.So lemme give you the wrong way to do this. The business says we're not interested. Then you say, well, let me just explain why our practice is different. That's gonna fail. They don't care about you yet. They care about what they gain. So you're trying to overcome the rejection instead of pivoting the conversation.So the right response is, if they say, we're not interested, you're gonna say totally fine. By the way, do you guys ever do anything for the employee wellness days? They're gonna say Employee wellness days, no, not really. What are you talking about? Why? They're gonna say no reason. Just have something that might be cool for your team and I I can drop it off next time if you like.This works. You shift away from your offer and make it about them. Instead, you create curiosity, making them more open to your next visit, and you frame yourself as someone bringing value, not pitching a service. Once they engage you now have a chance to build value naturally. And then the final thing is you can follow up in a non-threatening way, right?In value-driven way, 80% of sales require at least five follow-ups, yet only 8% of salespeople persist past the first rejection. Following up is key with any marketing in general. But especially with ground market, you've got to follow up. Life happens to many people, you need to follow up.The key to successful follow-ups is making them feel effortless and organic. the key mistake people make is they never follow up or they follow up to aggressively. So let me give you an example of a wrong way. Maybe you're returning in two weeks and you say, Hey, I just wanted to check back and see if you're ready To start referring patients to us, that's gonna fail you. They immediately feel like they're being sold something. and it's all about you, not about them. The right way is, Hey, I was in the area and I figured I'd drop off a few of these free hygiene kits or a few of these free travel hygiene kits for your team.Just a little something to say. Thanks for all you do, and that's it. The business is gonna say, oh wow. Thanks. That's really nice of you. You're gonna say, no problem at all. And by the way, I saw something the other day that reminded me of our last conversation. Mind if I ask you a quick question? This works because if you give them something before they're asking for anything, it feels natural, not like a sales follow up, and it creates an opportunity for a real conversation.You can follow up by saying, you know, by the way, if any of your customers ever need a good dentist, let me know. I'd be happy to take care of them. You can present them with a specific offer or a new patient exam or whatever incentive. Right now, they are offering to refer people to you, which is the key.That's what you want, and there's many, many other things we can do, right? Rejection doesn't mean never, it means not yet. The key is knowing how to change the dynamics of the interaction so that the business sees you as a valuable partner instead of a solicitor. We can leverage reciprocity, the psychology of reciprocity, and it works fantastic, right?And a way you can do this the right way is maybe you're targeting a gym that initially rejected your partnership. Now if that happens, you can say, Hey, I was grabbing some snacks from my office and figure your team could use a little fuel. I know how hard you guys work here. So I just wanted to say thanks.And then hand them over some bottled waters and protein bars. Staff is gonna say, oh wow, that's so nice of you. Thank you. You didn't have to do that. You are gonna say in a nonchalant way, it's no big deal. I love what you guys are doing here. Actually, quick question. Do you ever run into members asking about teeth grinding or jaw pain and then this is gonna work, right?Or they're cosmetics or teeth weening. Now this works because you're giving, before asking, triggering the psychological need to reciprocate. It doesn't feel salesy. Makes them more likely to engage. The question naturally transitioned into your services without being pushy. So works fantastic. You can also use tactics like scarcity and urgency as well, right?You can say, Hey, we're only selecting three businesses this quarter for our no-cost wellness initiative. I mean, I know you guys have such a great team. I love to include you. Can I save a spot for you? That's one, and there's many, many more, right, that you can adjust to in this scenario, which is gonna be done in a later episode.How we can go to businesses that maybe perhaps we messed up before we started listening to these episodes and we said, oh man, they've already told us no, they've already rejected us. They've even like kicked us out. How you can turn that around and now go into these businesses and fix it? Fix it and create strong partnerships.So that's gonna be an episode, later down the road, but it's turning around rejections, which is a lot easier than you think. Now I'm gonna give you a, case study on, rejections and how it'll work specifically with corporate office rejection, right?So there was a business that immediately rejected a proposal for an in-office dental screening.Instead of walking away the dentist, they emailed HR with a customized dental wellness month proposal focusing on how it could help employees with stress related dental issues. By the way, in the ground marketing course, we are about to drop all to do this. How to email HR with a customized dental wellness month proposal.And then in the course as well, it's gonna break down the SOP, the standard operating procedure and the system on how to effectively host a dental wellness month with a corporate office. Fantastic. I'm excited for it. It's something we've done a lot, but it's gonna be in the course coming up here probably by the time this episode drops.So we're excited for that. So if you're not a part of the ground marketing course, please feel free to go in the show notes below. Click on the first link in the show notes below to enroll into the Ground Marketing course. You'll get all these strategies and way more specific in-depth scripts and strategies, and this too, as well, the Dental Wellness Month proposal.But at the same time, you'll get a lot of these live ground marketing workshops with myself. But if you are a member of the ground Marketing course, look out for that. It's coming up right here pretty soon, so get excited. Now. The next thing is reframe the event as an exclusive benefit rather than a vendor service.And then offer a small, no pressure reduction, just a free guide in hygiene kits for employees. The results were amazing with this member HR approved the wellness initiative after seeing it framed as an employee benefit. Over 50 employees signed up for screenings within the first month, and the company now offers the dentist services as a permanent employee part.The lesson. If they reject you in person, pivot to the email and make it a tailored offer that fits their priorities. That's what was happening here. The business immediately rejected the proposal in person, but then the email is what got it, is what took it right. So a good takeaway from this episode is rejections are simply missed connections.You can turn them into opportunities by giving before asking reciprocity, right? Creating urgency and exclusivity, scarcity, finding an insider to advocate for you. You have an internal champion and reframing your offer to match their priorities. Customization. So definitely keep this in mind.These scripts are gonna be fantastic. There's more scripts that are gonna be in the ground marketing course, like general approach. I wanna refer my patients to you. I wanna support your members. I want to help your families. I love to support your customers. I wanna help your students getting them to promote you.These scripts are gonna be inside the ground marketing course as well under this, specific unit. But yeah. If you're not a part of the ground marketing course, like I said, definitely go in the show notes below. Click on the first link and see everything it has to offer. And if you are a member of the Ground Marketing course, I'm excited to talk to you in the next Live Ground Marketing workshop and look out for the Dental Wellness Month proposal, the email, and the actual SOP for that that you can start implementing and utilizing soon.Alright, in the next episode, we will be discussing leveraging community events for maximum impact. Talk to you soon.

Welcome to Episode 36 of the Talent Intelligence Collective podcast! In this special "insider" episode, Alan Walker and Alison Ettridge turn the spotlight on their co-host Toby Culshaw, who has recently made the leap from Amazon to Lightcast and shares the story behind this exciting career move.The episode begins with a thought-provoking discussion about data discrepancies across LinkedIn platforms, exploring the challenges of balancing directional accuracy with precise data in talent intelligence. The conversation delves into how perception, gut feeling, and objective data all play crucial roles in strategic decision-making, with Toby sharing revealing examples from his career where leadership perceptions didn't match market realities.McKinsey's recent paper on strategic workforce planning in the age of AI sparks an examination of how organisations achieving excellence in talent management generate substantially more revenue per employee. The team discusses the critical relationship between operational planning and long-term strategy, particularly as AI continues to reshape workforce dynamics at an unprecedented pace.The heart of the episode features Toby recounting his fascinating career journey from financial recruitment to pioneering talent intelligence. He shares candid insights about his early days using "the big red book" of chartered accountants, his time in Australia staffing entire call centres, and his pivotal moments at Thales where he first discovered how data could influence strategic business decisions rather than just support tactical recruitment.Toby offers a compelling vision for the future of talent acquisition, predicting a significant shift toward hiring manager self-service for routine roles while reserving specialised recruitment expertise for business-critical positions. He explains his decision to move to Lightcast as driven by the opportunity to influence the talent intelligence field more broadly and help more organisations build effective TI functions.The episode concludes with reassurance for listeners that while Toby's career is changing, the podcast remains committed to its independent voice and community-focused mission—with exciting possibilities ahead for expanding its reach and impact.Until next time, stay intelligent!This podcast is proudly sponsored by Lightcast

Send us a textLooking to pivot into private equity consulting or take your strategy career to the next level? In this episode of Strategy Simplified, we're joined by Darren Buskirk, Managing Director at Stax, who made the leap after roles at Deloitte, EY-Parthenon, and McKinsey.Darren shares:Why Stax is a magnet for experienced professionalsWhat sets the firm apart from traditional consultingHow mid-career hires grow and thrive at StaxWhat the day-to-day looks like on high-impact, PE-driven engagementsHow to stand out in the hiring processWhether you're coming from consulting, finance, or industry, this is your insider look at a firm that's changing the game - and actively hiring.See open roles now.Stax LinksSee job openings at StaxLearn more about StaxFollow Stax on LinkedInAdditional ResourcesGet expert resume and cover letter edits for your next applicationUnlock top consulting jobs on the Management Consulted Job BoardProperty Investing RoadmapProperty expert Damian Collins explores strategies for building your property portfolio.Listen on: Apple Podcasts SpotifyConnect With Management Consulted Book a free 15min info call with the MC Team. Follow Management Consulted on LinkedIn, Instagram, and TikTok for the latest updates and industry insights. Join an upcoming live event - case interviews demos, expert panels, and more. Email our team (team@managementconsulted.com) with any questions or feedback.

La comunicación y los números - Moisés HamuiLa sinergia entre la comunicación y los números es esencial para el éxito organizacional. La comunicación efectiva y las métricas de gestión trabajan conjuntamente para alinear a los colaboradores con los objetivos, fomentar la transparencia y mejorar el rendimiento. Nuestro invitado nos explica.La comunicación y los números: una relación simbióticaLas métricas de gestión, como los indicadores clave de rendimiento (KPIs), proporcionan datos cuantificables sobre diversos aspectos del negocio, desde la productividad hasta la satisfacción del cliente. Sin embargo, sin una comunicación clara y efectiva, estos números carecen de contexto y significado. Es fundamental que las organizaciones comuniquen regularmente estos indicadores a sus empleados para que comprendan cómo su trabajo individual contribuye a los objetivos generales de la empresa. Esto no solo aumenta la transparencia, sino que también motiva a los colaboradores, al mostrarles el impacto tangible de sus esfuerzos.Métricas clave en la comunicación internaPara evaluar la efectividad de la comunicación interna, es esencial medir ciertos KPIs:- Tasa de respuesta: Indica el porcentaje de empleados que responden a las comunicaciones internas, reflejando el nivel de compromiso y atención hacia los mensajes corporativos. - Tasa de adopción de herramientas de comunicación: Mide cuántos empleados utilizan activamente las plataformas de comunicación interna, lo que refleja la efectividad y facilidad de uso de estas herramientas. - Análisis de sentimiento de los empleados: Evalúa las percepciones y emociones de los empleados respecto a la organización, proporcionando información valiosa sobre el clima laboral. Impacto de la comunicación efectiva en el rendimiento organizacionalUna comunicación interna sólida tiene un impacto directo en el rendimiento de la organización. Según McKinsey & Company, las empresas con prácticas de comunicación efectivas retienen hasta un 25% más de empleados. Además, una comunicación clara y abierta puede aumentar la productividad y mejorar la satisfacción del cliente, ya que los empleados bien informados están mejor equipados para atender las necesidades de los clientes.Un experto nos habla de la comunicación y los númerosMoisés Hamui Abadi, fundador de MHA Consulting, ha logrado destacarse en el mundo del marketing digital gracias a su enfoque en la toma de decisiones basadas en datos y resultados medibles.Su experiencia en la creación de 2 empresas previas, una de productos de cuidado para hombre y otra de zapatos, le ha dado la oportunidad de conocer a profundidad las necesidades y retos a las que se enfrenta un negocio.Lo que distingue a Moisés de otros profesionales en su campo es su capacidad para combinar una mentalidad analítica con una visión estratégica y empática. Su enfoque se basa en entender profundamente las necesidades de cada cliente y ofrecer soluciones personalizadas que se enfocan en resultados inmediatos y de largo plazo, y en el crecimiento sostenible.La Comunicación y Los Números, Moisés Hamui, KPI, ROI, Tasa, Indicadores De Gestión, podcast, Podcast Corporativo, Comunicación Organizacional, Recursos Humanos, Desarrollo Profesional, Desarrollo Personal, Comunicación Efectiva, Santiago Ríos, Mil PalabrasRecuerda por favor escucharnos y suscribirte en la plataforma que más te guste:https://podcasts.apple.com/co/podcast/mil-palabras/id1472769024 https://open.spotify.com/show/4ntUNh1i9rPue1MkeuEYLs http://bit.ly/googleMPhttps://www.spreaker.com/podcast/mil-palabras--4898895https://www.deezer.com/mx/show/1872052Para participar, escríbeme tus comentarios a santiagorios@milpalabras.com.coRecursos recomendados en este PodcastInstagram: https://www.instagram.com/moises.hamui/Linkedind: https://www.linkedin.com/in/moises-hamui-abadi-22a85027/Sitio web: https://mhaconsulting.mx/Linkedin: https://www.linkedin.com/company/mha-consulting-mx/Instagram: https://www.instagram.com/mhaconsulting_/Facebook: https://www.facebook.com/mhaconsultingmxSuscríbete al http://www.milpalabras.com enhttp://www.milpalabras.comDescarga GRATIS el ebook “Cómo Crear un Podcast Corporativo”https://milpalabras.com.co/Otros podcasts recomendados de nuestra redUn café con tu futuroLas mejores prácticas empresariales para crecer como profesional y como persona. https://open.spotify.com/show/4co1YTWtzayrl9ppGd7LQE?si=b6af076661b0483c Logística que TrasciendeAquí encuentras las voces del sector logístico con las mejores prácticas e historias que han contribuido al crecimiento económico de industrias, negocios y naciones.https://milpalabras.com.co/podcast/logistica-que-trasciende/Experiencia TechLas voces de los líderes que hacen posible la evolución y la transformación digital. Casos de éxito, innovación, nuevos modelos de negocio y soluciones tecnológicas prácticas para crecer las empresas. https://open.spotify.com/show/77wLRAuRqZMuIiPcaBNHsJHistorias que NutrenConversaciones con profesionales que tienen algo para nutrir tu vida en lo personal, lo profesional, lo espiritual y lo físico. https://milpalabras.com.co/podcast/historias-que-nutren/Somos CancionesEntrevistas e historias divertidas y personales con Gente que ama la música y sabe de música. https://open.spotify.com/show/4bI0vKJJ0EoBleTcv8Av0j?si=e1fe97aed4454827  Ideas Sin editarReflexiones, opiniones y anécdotas interesantes sobre “cualquier cosa” que se emite en vivo, y claro, sin editar. https://open.spotify.com/show/3MOl4r609FNJMd3urCUdOh?si=b8b00cbb3d044206De Vuelta por San IgnacioCharlas donde conocerás la historia y la cultura de uno de los sitios emblemáticos de Medellín: El Distrito San Ignaciohttps://milpalabras.com.co/podcast/de-vuelta-por-san-ignacio/Historias con colorRelatos inspiradores de personas que han transformado su vida y la de los demás a través del colorhttps://milpalabras.com.co/podcast/historias-con-color/Conversaciones que transformanGrandes personalidades de la industria, la empresa privada y el sector público presentan su perspectiva sobre las prácticas y tendencias que transforman la sociedadhttps://milpalabras.com.co/podcast/conversaciones-que-transforman/Instrucciones para FlorecerConfesiones de mujeres sobresalientes que comparten sus instrucciones para realizarse personal y profesionalmente https://milpalabras.com.co/podcast/instrucciones-florecer/Conviértete en un seguidor de este podcast: https://www.spreaker.com/podcast/mil-palabras--4898895/support.

In this episode of McKinsey on Building Products, host Rikki Singh and Zeynep Ozdemir, CMO at Atlassian, discuss the critical role of marketing in product-led growth (PLG). They explore the alignment between marketing and product teams, the interplay between PLG and sales-led growth (SLG), and insights on leveraging data, fostering innovation, and navigating market expansion to drive success in product management. This conversation originally took place as part of the McKinsey Product Academy speaker series.See www.mckinsey.com/privacy-policy for privacy information

To succeed today, chief risk officers (CRO) and other risk leaders must exert more influence and build organizational resilience in an increasingly complex risk environment. Today’s guests share the key practices that set top risk leaders apart, as CROs shift from traditional risk managers to influential figures driving resilience and organizational success. Ida Kristensen is the global co-leader of our Risk and Resilience Practice and senior partner in our New York office. She advises clients across sectors on a variety of topics spanning enterprise risk management, resilience, organization and talent, cybersecurity, regulatory compliance, and operational improvement. Ritesh Jain is a partner based in our New York office and a leader in our Risk and Resilience Practice. He advises financial institutions on their risk and resilience priorities with a focus on enterprise risk management, operational risk, and transforming the frontline risk and control environment. We are also joined by Naba Banerjee, currently Chief Product and Experience Officer at CLEAR and formerly a senior advisor to McKinsey and the Global Head of Trust and Safety at Airbnb, where she led a team responsible for industry-defining solutions that reduced fraud and safety incidents by over 50%. Related Insights The six habits of highly successful chief risk officers Risk and resilience priorities, as told by chief risk officers Helping boards manage geopolitical risk with Jon Huntsman Jr. How ambidextrous leaders manage through volatile timesSupport the show: https://www.linkedin.com/showcase/mckinsey-strategy-&-corporate-finance/See www.mckinsey.com/privacy-policy for privacy information

When I was growing up in my career, I received my first management position because I was a hard worker and drove results as an individual competitor. As I have risen through the corporate ranks, no one told me that leadership is an inside job. I learned that through the school of hard knocks, many bouts of Imposter Syndrome, tough feedback, and more. This is why I wanted to talk about this very topic with my guest today, Dana Maor. Dana knows firsthand the importance of looking within to determine and harness our strengths, our leadership style, and more to be the best leader we can be not only for ourselves but for our teams.During my conversation with Dana, we chatted about:The importance of looking within as a leader.The story behind Dana's book, The Journey of Leadership: How CEOs Learn to Lead from the Inside Out.How do we assess our personal leadership approach and style?What is our personal mandate?What is a personal commitment plan, and why is it important?Why is failure an important part of leadership?I am confident you will find a nugget of wisdom in my conversation with Dana!Here is more about Dana:Dana Maor is a senior partner at McKinsey & Company, the global cohead and European leader of McKinsey's People & Organizational Performance Practice, and a member of the McKinsey Knowledge Council. Whether working in aerospace, financial services, pharmaceuticals, or telecommunications, Dana has helped clients pursue successful large-scale operational and organizational transformations and successful M&A integrations. Passionate about talent and leadership, Dana has guided many organizations through the process of establishing leadership-development platforms for top executives and has helped architect capability-building programs to reskill employees for changing workforce needs. Dana took a major role in McKinsey's research to build an effective understanding of talent management for the 2018 book, Talent Wins. She is a co-author of the 2024 bestselling book, The Journey of Leadership.If Brave Women at Work has made an impact on you, please share it with a friend or colleague. And your ratings and reviews help the show continue to gain traction and grow. Thank you again!Also, if you haven't yet downloaded my freebies from my website, check them out at www.bravewomenatwork.com. I have created three for you:24 career and leadership affirmations, (2) 5 Ways to Manage Your Imposter Syndrome, and (3) most popular, Getting Paid: 10 Negotiation Tips.They are workbook style guides, so you can complete them on your own time. One other announcement. I am asking all of you to invest in yourself this year and attend the Thrive in '25 Conference from June 25th-28th in Chicagoland. This conference is a 12-month experience that includes 3-days of the conference, 6+ months of coaching with yours truly in the Brave Circle, a 12-month membership in HerCsuite, a powerful women's networking platform, and a 12-month membership to Innovation Women, a female led speakers bureau. I don't know about you, but I have never been to a conference that pours that much into each attendee. Typically, it's a 2–3-day conference and you're thrown back into your life. Not Thrive in '25. We want to walk alongside you to incorporate your learnings from the conference personally and professionally.Invest in yourself today. You can learn more about the conference and register at www.thrive-in25.com.

In this episode of Women Lead, Nadia Koski sits down with Gerry D'Angelo, Advisory Board Member and Senior Advisor at McKinsey & Company, to explore the evolving landscape of leadership and the importance of empathy, inclusivity, and mentorship in today's workplace.Gerry shares insights from his extensive experience in global companies, highlighting how effective leadership has shifted towards a more empathetic approach. They discuss the critical role of listening and allyship in fostering inclusivity, as well as the tangible business benefits of a diverse workforce. Gerry also reflects on his own journey with mentorship and the impact it can have on emerging leaders. They explore the nuances of mentorship, the importance of serendipity in career development, male allyship in the workplace, and the significance of work-life balance in fostering inspiration and creativity.LINKSConnect with Gerry D'Angelo on LinkedIn"The Rest Is" podcast series - The Rest is HistoryProduced and Hosted by Nadia KoskiEngineered by Phil McDowellProject Lead Dennis KirschnerYou can contact the show at womenleadpodcast@the-digital-distillery.comor go to the website.Find us on LinkedIn, Facebook & Instagram

Sephora is compelling for any number of reasons, and one is it's been a leader in the beauty industry working with GenAI and broader AI technology.A McKinsey piece reported earlier this year that Gen AI could add up $9 billion to $10 billion to the global economy based on its impact on the beauty industry alone.As consumer brands go, the beauty industry has been ahead of the curve on AI, with companies like Sephora, L'Oreal, Dior, Estee Lauder, P&G, all creating AI-powered tools for customers to use as early as 2017.In this episode, host Jeff Beer talks to Sephora's US CMO Zena Arnold, and Vlad Kuznetsov, the company's Chief Information Officer, to get a peek under the hood for a glimpse at how one of the most powerful brands in an incredibly influential consumer industry is thinking about Gen AI right now.

Sephora is compelling for any number of reasons, and one is it's been a leader in the beauty industry working with GenAI and broader AI technology.A McKinsey piece reported earlier this year that Gen AI could add up $9 billion to $10 billion to the global economy based on its impact on the beauty industry alone.As consumer brands go, the beauty industry has been ahead of the curve on AI, with companies like Sephora, L'Oreal, Dior, Estee Lauder, P&G, all creating AI-powered tools for customers to use as early as 2017.In this episode, host Jeff Beer talks to Sephora's US CMO Zena Arnold, and Vlad Kuznetsov, the company's Chief Information Officer, to get a peek under the hood for a glimpse at how one of the most powerful brands in an incredibly influential consumer industry is thinking about Gen AI right now.

What do Spotify, Google Meet, and your expense report tool have in common? They could all delight your users—if you design for more than just function. In this episode, Dr. Nesrine Changuel breaks down the emotional motivators that transform average products into unforgettable ones. Overview What separates a good product from a great one? According to Dr. Nesrine Changuel, it's not just meeting functional needs—it's creating emotional delight. In this episode of the Agile Mentors Podcast, Brian Milner sits down with Nesrine, a former product leader at Google, Spotify, and Microsoft, to explore how emotional connection is the secret sauce behind the world’s most beloved products. They dive into Nesrine’s “Delight Framework,” reveal how seemingly mundane tools (like time-tracking software or toothbrush apps!) can create joy, and explain why delight isn’t a nice-to-have—it’s a competitive edge. Whether you're a product owner, product manager, or just want to build better user experiences, this episode will change how you think about your backlog forever. References and resources mentioned in the show: Dr. Nesrine Changuel Product Delight by Dr. Nesrine Changuel Blog: What is a Product? by Mike Cohn #116: Turning Weird User Actions into Big Wins with Gojko Adzic #124: How to Avoid Common Product Team Pitfalls with David Pereira Join the Agile Mentors Community Subscribe to the Agile Mentors Podcast Want to get involved? This show is designed for you, and we’d love your input. Enjoyed what you heard today? Please leave a rating and a review. It really helps, and we read every single one. Got an Agile subject you’d like us to discuss or a question that needs an answer? Share your thoughts with us at podcast@mountaingoatsoftware.com This episode’s presenters are: Brian Milner is SVP of coaching and training at Mountain Goat Software. He's passionate about making a difference in people's day-to-day work, influenced by his own experience of transitioning to Scrum and seeing improvements in work/life balance, honesty, respect, and the quality of work. Dr. Nesrine Changuel is a product coach, advisor, and speaker with over a decade of senior product management experience at Google, Spotify, and Microsoft, where she led major consumer products like Chrome, Meet, Spotify, and Skype. She holds a Master’s in Electrical Engineering and a PhD in Media Processing and Telecommunications and is based in Paris. Auto-generated Transcript: Brian Milner (00:00) Welcome back Agile Mentors. We're back for another episode of the Agile Mentors podcast. I'm with you as always Brian Milner and today I have a very special guest with me. I have Dr. Nesrine Changuel with me. Welcome in Nesrine. Nesrine (00:14) Hi, Brian. Thanks for having me. Brian Milner (00:16) I'm very excited to have Nesreen with us. I think this is going to be a really, really great episode for all of you product owners out there or product specialists, anybody who works in the product area. I think you're going to find this really interesting and you're going to want to bookmark this one. Maybe even come back to this a little bit. Nesreen is a coach, a speaker, particularly in the product area. She has previously worked at Google. She's worked at Spotify, at Microsoft, so no stranger to large enterprise, very high profile products that she's worked on in the past. She has a book coming out in May, so look for this book. It's called Product Delight. And that's really what we're going to be focusing on here is the concept of eliciting or generating kind of an emotional response to our product. I guess I'll start by, did you stumble upon this? What drew your interest to people's emotional response to products? Nesrine (01:19) Yes, so maybe I can share the story how I came to this topic and how I became so vocal about it. So in addition to being a product manager and leader over the last decade, I was always and I always enjoyed being a speaker. So I always wanted to go on stage and share insight. This is probably coming from my research background, because when I used to be a researcher, I traveled the world to go and present my research work and When I became a product manager, I kept this habit with me. So I always been on stage and I spoke about different topics like product discovery, product operation, different topics. Until one day I got reached out by a conference organizer and he said, Hey, Nisri, we want you on stage, but we have an idea for a topic for you. I'm not that used. Usually I come up with idea myself, but I said, okay, what do want me to talk about? And he said, Hey, Nusreen, you have been working for Spotify, for Microsoft, for Google Chrome and Google Meet, and we all admire those products and we consider them very successful products. What if you come and tell us what's the common thing that probably is there any common thing that made those products successful? Being an insider, being within those company, could you share with us something that you consider in common between those products? To be honest with you, I found it challenging at the same time interesting as an exercise. I was not, by the way, able at that time to answer the question, what's in common? So I sat down and I did the exercise myself and I started to think what was really in common? What made Skype Skype? What made Spotify Spotify and those Google products so successful? And I came to the following conclusion. I found that what made those products so successful is that they don't only solve for functional needs, but they also solve for emotional needs. So when we use a particular product, we use it for a certain functional need, but we also use it for an emotional need. And without even knowing that I have been doing it for more than 12 years, I came to the conclusion that, my God, during all those years, I have been focusing so much into users need from both angle, functional and emotional. So I came on stage and I spoke about that topic and from that day, I started to give it a name. I'm calling it emotional connection. I'm calling it product delight. And I'm here to share more about it as well. Brian Milner (03:50) That's awesome, yeah. I mean, I think we do hear a lot and we focus a lot on that functional kind of need, the way you differentiate there. think that's a good differentiation, functional and emotional kind of needs or motivators there. yeah, I mean, I've always heard, know, kind of that kind of general product advice is, you know, find the things that... people really, really have as huge needs, the things they would pay someone to do for them. And that's the key to success is finding those huge needs. But we're actually going beyond that to say, yeah, those are important. It's not to say that we should skip that, but it's when there's the emotional connection to a feature or to something that we do that really the light bulb kind of comes on for our customers. Is that kind of what your research is leading to? Nesrine (04:40) you're getting it right. Don't get me wrong. Of course you have to honor the functional needs and serve the functional feature, but the delight or the emotional connection happens when you go beyond exactly how you said it. Let me explain. If you serve only functional needs, you know what you get? You get satisfied users because they are asking for something and they are satisfied about what they are receiving. Now, Brian Milner (04:41) Okay, okay. Haha. Nesrine (05:05) If you surprise them by going beyond, by anticipating their need, by exceeding their expectation, you're not only satisfying them, you're surprising them in a positive way and delight is the combination of surprise and joy. Actually, the theoretical definition of delight is a combination of two emotions, surprise and joy. So going beyond, anticipate need and exceed expectation. is what we should aim for in addition to the functional needs. Brian Milner (05:35) That's awesome. Yeah, I use this example sometimes in, we use this example in the agile world to talk about, you know, the part of the agile manifesto that says customer collaboration over contract negotiation. And, you know, there's an example I use from my past where I used to work at a company that was very contract driven. And, you know, the thing that I always used to kind of take away from that was the very best we could ever do or hope to do. was to meet our customers' expectations. We could never, ever exceed it because we were only doing exactly what they told us to do. So I think this is a really important distinction here to make that just meeting the customer's needs, just meeting the minimal customer satisfaction bar, that's not going to keep you with loyal customers. That's not going to have repeat customers, or they're not going to tell their friends about, you know. That product did exactly what I hoped it would do. But it didn't really surprise me. It didn't really go beyond that. I know you talked about, because I've read your blog and a little bit of the discussion about this. So I know you talk about in the blog kind of the connection to Kano analysis. And I've always thought that's a really great way to try to determine things to target and go after. So talk to us a little bit about that, about Kano analysis and kind of what that uncovers and how that connects to what your research has shown. Nesrine (06:51) Yes. I love Kano by the way. I, I mean, that's one of the framework I have been considering throughout most of my product career. But this framework comes with a limitation and let me explain. So first of all, for those who are not very familiar with Kano, Kano is a visualization or categorization, let's call it. It's a categorization framework that allows to categorize features among different categories. One of them is must have. So these are the things that absolutely have to be in the product. Other that are performances, which are the more you have, the more satisfied users are, the less they less satisfied they are. And of course there are the delighters and delighters are those feature that when they are in the product, users are surprisingly happy. And when they are not, are not even the satisfaction is not even impacted. So the limitation of Kano is that it doesn't tell you how to achieve delight. Let me explain. I think we live in a world that everyone agree that we should delight our users. I mean, this, this concept is now globalized and everyone is talking about delighting users. The issue is that we don't know how to delight them. So we know category, there's a category that called delight, but we don't know how to. So the, the framework that I'm introducing and I'm calling it the delight framework is the framework that allows to first identify. So it's usually, represented into three steps. The first step is to start by identifying the emotional and functional motivators. So let me give you an example. I've been working at Spotify for about four years and as a Spotify user, imagine yourself, you are a Spotify user. You do have, of course, functional motivators. What could be the functional motivators? Listening to music, listening to podcasts, maybe listening to an audiobook. So all those are functional motivators. Now, what could be the emotional motivators as a Spotify user? It could be feeling less lonely. It could be feeling more productive because when you're working you need to listen to something. It could be about changing your mood. It could be about feeling connected. So all those are emotional motivators that drive users to use a product like Spotify. So what I encourage every product manager or every product team to do at first is to dig into identifying, of course, the functional need. And everyone is good, by the way, in identifying the functional needs. But also, while doing that exercise, pay attention to what could be the emotional motivators. So that's step number one is about listing the functional and the emotional motivators. Once you have those, Now we get to the second part of the framework, which is look at your backlog. And I guess you have a very busy backlog and take those features one by one and see for this particular feature, which motivator am I solving for among the functional ones and among the emotional ones as well. So the delight grid, for example, is a visualization tool that I came and created in order to allow product teams to visualize their backlog and see how many of my features are only solving for functional motivators. In that case, we call that category low delight. How many of my features are only solving for emotional motivators? These are very rare, but the best example I would call is, for example, I'm having an Apple watch and one month ago it was New Year Eve and at midnight I get fireworks popping out of my Brian Milner (10:35) Ha Nesrine (10:36) Apple watch and it was a happy new year there's nothing functional in there but it's all about creating some smile I call this surface delight and then how many of your features are solving for both functional and emotional motivators and I call this deep delight so maybe I deviated a bit from your question compared to canoe but it's actually about adding this dimension of connecting features to the real motivators of the users. Brian Milner (11:07) No, maybe a little bit, but you connected it to where we end up going anyway. So I think that's a great connection there. And by the way, for anyone listening, we'll link to all of this so that you can find this and follow up. But I like that differentiation between surface delight and deep delight. I know some of the examples that I've heard used kind of frequently in looking at Kano analysis and kind of trying to find those delighters. And that is kind of the area that it specifies there in Canoe, right? You're trying to find those things that are not expected, but when people find that they're there, they like that it's there, but they don't expect it's there. So if it's not there, there's no negative response that it's not there, but there's a positive response if it's there because they like seeing it. And my boss, Mike Cohn, tells this story about this Nesrine (11:59) Yes. Brian Milner (12:03) There's a hotel in California that became famous because at the pool, they have a phone that's by the pool that's the Popsicle Hotline. And you can pick up the phone and you can order a Popsicle to be brought to the pool. And it's the kind of thing where you're not going to go search for a hotel. Does this hotel have a Popsicle Hotline? I'm only going to stay at hotels with Popsicle Hotlines. It's not that kind of a normal feature. It's a delight feature because when you see it and you find out it's there, it's like, that's really cool. And it can be the kind of thing that says, yeah, I want to search that hotel out again next time I'm in this area because I really thought that was a nice little attention to detail and it was fun. But I think what I'm hearing from you is that might be more of what we would classify as a surface delight. It's not really meeting a deep need. Nesrine (12:35) Yes. Brian Milner (12:56) But it's fun, it's exciting, it's not expected, but it doesn't really cross that threshold into, but it also meets kind of functional delights. Is that kind of what you're saying there? Okay. Okay. Nesrine (13:08) Yes, actually I heard about that hotel story just to tell you how much viral it went. It came to me. So actually you get it correct that I consider that as surface delight and I have nothing against by the way, surface delight. You can add surface delight. The issue is you can end up doing only surface delight and that's not enough. So the idea is to do a combination and I do have two stories to share with you just to compliment on this hotel story. One is personal and one is professional. Brian Milner (13:21) Yeah. Okay. Nesrine (13:37) The personal one just happened to me a month ago. I went to Sweden and I went to Stockholm. That's where I worked for eight years. And I went there for business and I decided to meet some friends and some ex-colleagues. So we all gathered and went to a restaurant, a very nice restaurant in Sweden. And came the time where we had to say goodbye and to pay. And I guess you can feel it immediately when it's about paying and we are a large group and you start to get that anxiety about who's paying what and what did I order? What did I drink? What? I mean, I honestly hate that moment, especially in a large group where you don't necessarily have a lot of affinity with us. Like, should we split in 10? Should we pay each one paying its piece anyway? So that was a moment of frustration, of anxiety. Brian Milner (14:09) right. Yeah. Nesrine (14:28) And I loved how the restaurant solved it for it. You know how they solve for it? I mean, maybe it exists in the U.S., but for me, that's something I never seen before. The waiter came with a QR code on a piece of paper and you scan the QR code. And when you scan your QR code, you get the list of items that got purchased by the table. And all you have is to pick, and that happens automatically real time. Everyone is picking at the same time. You pick the things from the list and you pay. for the things that you order. You can even tip on the bottom. You can give feedback. Everything happened on that QR code. And you can guess how much that anxiety could be removed. So that's the personal story I wanted to share. The second story, which is more professional, I want to share how we try to improve experience at Google Chrome. So I've been the product manager at Google Chrome. Brian Milner (15:13) Yeah. Nesrine (15:25) And we started from the observation that people do have plenty of open tabs. I guess you are one of them, especially on mobile. Like on mobile, you go and check how many open tabs you do have on Chrome and you realize that they are have, we realized at least out of numbers, out of data that people do have plenty of open tabs. So it started as Brian Milner (15:32) You Nesrine (15:47) technical issue. Of course, the more tab you have, the heavier the app is, the slower the app could be, et cetera. So we wanted to reduce the number of unnecessary open tabs in Chrome. So we interviewed users and we started to check with them, why do they even leave their tabs open? So some of them leave tabs because they consider them as a reminder. I mean, if tab is open, it means that you need to finish a task there. Some people really leave tabs just for ignorance. mean, they moved from a tab to another and they completely forget about them. Actually, we realized that the fact of leaving tab open, the reason for leaving tab could be completely different from a person to another. And the other interesting observation, and when I say identify emotional motivators, you will realize that people feel a bit ashamed when they show to us that they do have plenty of open tabs. Some of them would say, sorry, I usually don't even have so many open tabs. It's only now. And I'm like, it's okay. But the point is, if you have this mindset of trying to track the emotional insight from your users, you will take note. And the note was anxiety, feeling ashamed, blah, blah, blah, blah, blah. And that was in introduction for in... Brian Milner (16:42) You Yeah, right. Nesrine (17:04) improving the tab management experience later on in Chrome. Brian Milner (17:07) That's actually a really good parallel, though. I think that's a good example because it reminds me, too, even going back, I remember one of the things, and I'm going way back here, but I remember one of the things about Gmail that was kind of a selling point initially was the concept there of you don't have to worry about maintaining an inbox. keep all your mails and search. And you can search through your mails and find whatever it is. And I remember prior to that, most people would use something like Outlook or something like that to have their mail, there was always this constant struggle of, I've got to keep it down. I've got to delete things. I've got to categorize things. And Google had this different approach of, don't worry about it. Just leave it. And that's a good, I think, example as well of kind of that emotional response of, Nesrine (17:48) Yes. Brian Milner (17:56) Gosh, I'm kind of anxious. I feel bad that my inbox is so big. And I know that's bad, but Google comes along and says, don't worry about it. You're not bad. It's OK. Yeah. Nesrine (18:05) Yeah, yeah. And by the way, I think Gmail is filled with plenty of deep delight features. One of them I can quickly highlight is, you know, when you send an email, we're saying attached file and the file is not there. And when you try to hit send, you get that pop up like a be careful or like a mind, there is no attached file inside. These are for me like very attached to the fact that You don't want to feel ashamed. You don't want to look stupid later on saying, Hey, sorry, I forgot the file. Here's the file. That's, that's a great example. And the other example that come to mind again in Gmail, you know, that smart compose when you're trying to answer an email and you can just hit tab, tab, tab to complete the sentence. I mean, the functional need is to write an email. The emotional need is to get it in a relaxed way. And the combination would allow for something like. Brian Milner (18:49) Yeah. Nesrine (19:00) Smart Compose. Brian Milner (19:01) That's awesome. Yeah, so I guess that leads to the question though, when we're talking about something like Spotify, mean, music intrinsically is emotional anyway, right? It's something that you have an emotional connection to and you feel a certain way when you hear music. But if my product is a, I don't know, expense reporting software, right? Nesrine (19:23) Mm-hmm. Brian Milner (19:25) I can just hear people out there kind of asking, know, and kind of thinking to themselves, yeah, but my product, right, my product is not that kind of, it doesn't elicit that kind of emotional response in people the same way music would. So does this apply to me as well? So how would you answer those people who feel like my products might be a little bit more bland or boring and don't really intrinsically have an emotional connection to them? Nesrine (19:47) Mm-hmm. So my answer is that if your product is boring, then it's even more priority now to focus on emotional connection. But let me elaborate. So that's one of the reflections that came to my mind while writing the book. So while writing the book, I wanted the book to be a storytelling book. So I was writing a lot of my stories, stories from Skype at the time, Spotify and all the Google product. But at some point I said, hey, hey, Nisreen, you need to get more insight from other people and other experiences. So I get to interview product leaders from completely different industries and completely different domain. I interviewed leaders from B2B like Atlassian or Intuit and so many other companies that I don't have so much insight from. I even interviewed people from hardware, like I interviewed someone from Dyson and I was, hey, what makes Dyson so emotionally attractive for me? Cause I love my Dyson vacuum cleaner. But let me get to your point because when I interviewed someone from Intuit, that person told me something super interesting. She told me that at some point she was working at a tool called Tsheet. And Tsheet is a tool that allows you to enter your time report. There is nothing more boring than that. I think I'm picking the one that you're looking for here because it's, it's as a user. The only reason I would use this tool is to report my time so I can get paid. Brian Milner (21:06) Hmm. Right. Yeah. Nesrine (21:19) There is nothing exciting, nothing emotional. And what I got out of that product leader who used to be the head of product at the time, she told me that they were completely aware about the fact that the product is not that attractive. And instead of living with that observation, they did all what they could do to make it even more attractive. So they added some fun. They made the messaging less aggressive and less about enter your time. report but rather into more playful and even the images are more playful. When you press the enter time report you get the congratulation and some confetti if needed. So they explicitly turned and that's a strategy. They turned that boring moment into something even more attractive and they had to do that otherwise the experience will keep on becoming more more boring and the perception of users toward the product will be even less, more and more gray, I would say. Brian Milner (22:22) Yeah, yeah, just that little dopamine kind of kick, right? Just that little bit of chemical reaction in your brain can make a huge difference. That's awesome. That's a great story and a great answer to that question. So I'm curious, we're talking about trying to find these things and trying to see, your matrix here, it thinks about the emotional motivators, the functional motivators, and trying to find those things that kind of cross both planes. Nesrine (22:24) Yep. Brian Milner (22:52) How do you verify at the end? Because if you're lining your features up and think, I think this solves this emotional thing. I think this solves this functional thing. Is there a way to follow up to ensure that it actually is doing that? How do you follow up to make sure it's really doing what you thought it would do? Nesrine (23:09) Yes, so let's imagine you did the exercise well, you filled in the delight grade and you observed that you do have plenty of low delights, which is most of the cases by the way. The very first thing I recommend is to see opportunities for moving or transforming these features into deep delight. And in the book, for example, I talk about the nine delighters. Nine delighters are ways that could be sometimes cheap even to introduce. in order to make those low delight features into more deep delight. This could be, for example, through personalization. We love when the features are personalized, and that's one of the reasons, for example, why Spotify is so successful, is through features like Discover Weekly or RAPT or these kinds of super personalization related features. It could be through seasonality. That's, for me, the cheapest and the most delightful feature you can or aspect of feature you can add to your product. So for example, when I worked at Google Meet, I've been working at the background replace features. So we have been, of course, introducing static image. We have been introducing video backgrounds as well. But from time to time, we always use seasonality to introduce what we call seasonal background. So when it's Easter, we introduce Easter background. When it's Christmas, we introduce Christmas background. Guess what? Even like for Olympic game, we introduce Olympic game background. When it's the Earth Day, we introduced Earth Day background. So there is always an opportunity to introduce some seasonality to the product. And guess what? We relate to those, especially if the product is global. We relate like last, when was it? Like last Wednesday. It was the new year, the Chinese new year. And I was checking when is exactly the exact date for the new year, the Chinese new day. And I put that and you know what happened in Chrome? It got these dragons and those like the celebration within the product, like within Chrome. These of course are surface delight, but you know what? Why not? You see? So there are some tools. Some of them are not that... Brian Milner (25:17) Right. Nesrine (25:22) expensive to introduce to the product. Some would require a bit more thoughtful and thought into it, but there are ways that I detail in the book in order to introduce more delight. And then if you want to validate through metrics, and I guess that's your question where it's heading to, then the good news, and that's something that I discovered recently because there's been a study that was conducted by McKinsey. And you know what they studied? They studied the impact of emotional connection on product adoption. So they actually studied over, I don't know how many industries die, like tourism, IT, energy, whatever. And they interviewed more than 100,000 users or whatever. So the conclusion that they found out of that very interesting study is that emotionally connected users will get you more twice as more revenue, twice as more referral, and twice as more retention compared to satisfied users. I'm not talking about the non-satisfied. So if you take two groups of users, those that you satisfy their needs and those that you go beyond and they are emotionally connected, those that are emotionally connected get you twice revenue, referral and retention. Brian Milner (26:19) Hmm. Nesrine (26:43) So this is just to highlight that for people who say, no, but this is the cherry on the top. This is just like the extra. It's not the extra, it's the way to stand out. I don't know any company that is standing out nowadays without investing into emotional connection, none. Brian Milner (26:54) Yeah. That's a really good point. Yeah, I mean, the example that comes to my mind when you talked about seasonality and other things like that, know, I love my, you know, they're not a sponsor, Oral-B toothbrush, you know, the electronic toothbrush, and you know, there's an app with it and it keeps track of, you know, did you get all the areas of your teeth and did you hold it there long enough and... One of the things I always love about it is when it gets to December, the opening screen when you open up the app starts having snowfall. It's kind of a funny little emotional response, but you look at that and you think, that's cool. Yeah, it is kind of that season where now it's time to get ready for Christmas and it's that special. It's only this month that it's going to be like that. It's going to go away at the end of the month. Nesrine (27:45) Yes. Brian Milner (27:49) feel little sad when it's gone, it's back to normal. But it's such a silly little thing. Does that make any difference in really brushing my teeth at all? Does it change how well I brush my Not really. It's just a fun little thing that when it pops up there. And think how little that took from someone to do that. It's a little animation that they just pop up on a loading screen. But that little tiny bit, think, again, maybe a little bit surface. Nesrine (28:10) Yes. Brian Milner (28:16) but it takes something that would have been routine. It takes something that would have been kind of boring otherwise, and it just added a little bit of fun to it, you know? And I think you're right, that emotional connection is really, really important in situations like that, yeah. Nesrine (28:21) Yes. Yes. Yes, yeah. And the thing that I'm very vocal about nowadays is the fact that this emotional connection is actually not a new topic. It's something that has been extremely popular among marketers. For example, if you think about the best marketing campaign, they are all very emotional. The most successful marketing campaign are. If you think about designers, there are plenty of resources about emotional design. There is a great book by Don Norman. It was called emotional design. Aaron Walter as well wrote something called Designing for Emotion. But you know, the problem is that among engineers and among product manager, we don't talk that much about that. And you know what happened when we are not informed about this topic? There is a gap between the language of marketers, designers, and the engineers and product manager. And that gap doesn't allow things to succeed. I'm trying to educate the engineers and the product world towards this well-known domain outside of the product in order to have this consistency and start making real impactful products. Brian Milner (29:40) Yeah, yeah, this is such a really deep topic and it just encourages me, think, even more to recommend the book there. It's not out yet, time of this recording it's not out, but it's going to be in May of 2025. That's when this book is coming out. And I know it's gonna have a lot of really good information in it. Again, the book is gonna be called Product Delight. by Nesrine Changuel, Dr. Nesrine Changuel. I should make sure I say that. But I really appreciate you coming on because this is fascinating stuff. And I think the product managers, the product owners that are listening here are going to find this really fascinating. So I appreciate you sharing your time and your insights with us, Nesrine. Nesrine (30:26) Thank you, it's my pleasure. I love talking about this topic. Brian Milner (30:29) Ha

Yue Zhao, former PM at Meta and Instagram, and Founder of The Uncommon Executive, shares how she struggled with promotions early in her career—until she learned how to navigate corporate politics. From feeling stuck in a startup to learning how influence and perception shape career growth, Yue opens up about the pivotal lessons that changed her approach and ultimately helped her scale to leadership roles in tech.Yue opens up about:-The moment she realized working harder wasn't enough to get promoted-How she learned to build influence and position herself for leadership-The power of framing, buy-in, and playing the game strategicallyThings to listen for:(00:00) People think politics is a bad thing (02:47) Childhood interests and parental influence (07:34) Thanks to our sponsor, Fullstory(09:24) Career beginnings and consulting at McKinsey (13:18) Joining Thumbtack and early challenges (19:50) Navigating career frustrations and promotions (25:41) Understanding workplace politics (35:30) Questioning career progression (36:36) Efforts to get promoted (38:36) Building influence and strategy (41:05) Creating forums for strategic conversations (44:36) The Head of Growth Leadership Scorecard(45:38) Transition to Instagram (57:46) When to lead vs. when to listen (1:07:35) Habits for high performance This episode is presented by:Fullstory: Surface User Sentiment with Behavioral Data - https://fullstory.com/valueResources:Connect with Yue:-LinkedIn: https://www.linkedin.com/in/yuezhao/-Substack: https://news.yuezhao.coach/-Yue Zhao Coaching: https://www.yuezhao.coach/Connect with Andrew:-LinkedIn: https://www.linkedin.com/in/andrewcapland/ -The Head of Growth Leadership Scorecard: https://andrew-dkbyiqi6.scoreapp.com/-Substack: https://media.deliveringvalue.co-Hire Andrew as your coach: https://deliveringvalue.co/coaching

In this week's MBA Admissions podcast we began by discussing the Round 2 activity on LiveWire; Harvard, Northwestern / Kellogg, Chicago / Booth, Berkeley / Haas, Washington / Foster, UCLA / Anderson, Texas / McCombs and London Business School were among the top MBA programs releasing decisions last week. For this upcoming week, Stanford, UPenn / Wharton, MIT / Sloan and Cornell / Johnson are scheduled to release their final decisions. Graham highlighted the Spring Survey that Clear Admit conducts each season. These surveys are important to understand the decisions of each applicant-cohort. Here is the link for this season's survey: https://bit.ly/casurvey25 Graham noted Clear Admit's Application Overview series of events scheduled for May. These online events will be hosted on May 6 and 7, and May 20 and 21. Signups are here: https://bit.ly/appoverview25 Sandwiched in the middle of these events is Clear Admit's MBA admissions fair in Boston, on May 14th. Twenty-four of the top 25 U.S.-based MBA programs are planning to attend. Signups for this event are here: https://bit.ly/mbafair2025 Graham noted a Clear Admit article that shines the spotlight on ESADE and their work to become carbon neutral. He then highlighted the first in a series of Clear Admit career trends articles, focused on Class of 2024 consulting placements at leading MBA programs. As we have reported over several episodes this season, consulting placements are generally down across the top MBA programs. However, consulting remains a critical industry for top MBA graduates - with most schools sending a third of their class into the domain. Graham then noted a Fridays-from-the-Frontlines feature that focuses on MBA students from London Business School who traveled to Singapore and explored sustainability efforts. Graham highlighted four Real Humans alumni spotlights, alums from Duke / Fuqua working at McKinsey, Indiana / Kelley working at Microsoft, Michigan / Ross working at JP Morgan and Columbia working at Netflix. For this week, for the candidate profile review portion of the show, Alex selected two ApplyWire entries and one DecisionWire entry: This week's first MBA admissions candidate is from the UK and now lives in the US. They have a 675 GMAT score, and a 3.1 GPA undergraduate degree, followed by a 3.8 GPA master's degree in finance. Their focus is on real estate. This week's second MBA candidate is an electrical engineer who also has a master's degree. They work in the semiconductor industry as a product manager; they also have a 675 GMAT score. The final MBA candidate is deciding between Dartmouth / Tuck, Duke / Fuqua (with a $40,000 scholarship), and Georgetown / McDonough. They are seeking a consulting career. This episode was recorded in Paris, France and Cornwall, England. It was produced and engineered by the fabulous Dennis Crowley in Philadelphia, USA. Thanks to all of you who've been joining us and please remember to rate and review this show wherever you listen!

Buy Now The Broken Rung: When the Career Ladder Breaks for Women--and How They Can Succeed in Spite of It In this enlightening episode of "Negotiate Anything," host Kwame Christian is joined by Kweilin Ellingrud and Simon Perez to discuss strategies for career advancement, overcoming workplace biases, and the importance of financial and physical health. Kweilin, a senior partner at McKinsey & Co, shares insights from her book "The Broken Rung," focusing on how women can proactively navigate their careers and increase their lifetime earnings. The conversation delves into topics such as the concept of experience capital, the significance of making bold career moves, and the evolving role of negotiation and soft skills in today's workforce. This episode provides listeners with a holistic approach to success, combining career strategy with a focus on health and well-being. Topics Covered: The concept of experience capital and its impact on career growth and earnings. Strategies for overcoming workplace biases and advocating for oneself. The importance of choosing the right company and the role of negotiation and soft skills. Connect With Kweilin Ellingrud Follow Kweilin Ellingrud on LinkedIn Contact ANI Request A Customized Workshop For Your Company Follow Kwame Christian on LinkedIn The Ultimate Negotiation Guide Click here to buy your copy of How To Have Difficult Conversations About Race! Click here to buy your copy of Finding Confidence in Conflict: How to Negotiate Anything and Live Your Best Life!