How has the arrival of the internet changed the nature of marketing research? Can doing market research with online participants be as effective as with real people? Every company knows good market research is a key factor in getting an advantage over their competitors, knowing specific information…
Peter Jackson (Head of Adsearch) discusses the products he’s researched.
Transcript -- Peter Jackson (Head of Adsearch) discusses the products he’s researched.
The pros and cons of internet market research.
Transcript -- The pros and cons of internet market research.
Traditional research companies are now moving online.
Transcript -- Traditional research companies are now moving online.
What are the implications of losing the physical interaction with participants?
Transcript -- What are the implications of losing the physical interaction with participants?
What’s the distinction between these professions in relation to marketing?
Transcript -- What’s the distinction between these professions in relation to marketing?
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