Podcasts about Product

In this episode, Varun, co-founder of Yoodli, shares insights into how his startup leverages AI to enhance communication skills, from public speaking to enterprise sales training. Tune in to understand how AI can empower humans rather than replace them, and the strategic evolution from consumer to enterprise products.Key Topics:The origin story of Yoodli and its focus on helping people find their voiceTransition from B2C to B2B: What was learned along the wayThe role of storytelling as a meta-skill in a world dominated by AIUsing AI to make communication more authentic and humanHow large organizations like Google and Snowflake are integrating YoodliThe evolution of AI capabilities, from role plays to experiential learningBuilding modular, customizable AI products that adapt to customer needsThe importance of deep integrations and the challenge of SaaS vendor proliferationReal-world growth stats: 900% revenue increase and millions of usersInsights into leadership, authenticity on social media, and the value of vulnerabilityPersonal stories from Sergey Brin's projects and leadership lessons learnedTimestamps: 00:00 – Introduction to Varun and Yoodli's journey 02:01 – Early days of Yoodli: Founding thesis and initial challenges 04:19 – Key lessons about public speaking skills 05:45 – The importance of recording and reviewing oneself 06:25 – Describing Yoodli as “Duolingo for public speaking” 07:25 – The role of storytelling in high-performance communication 08:21 – Building AI to enhance, not replace, human authenticity 09:07 – Judgment as a differentiator in AI-enabled work 10:01 – How Yoodli expanded into enterprise with Google & others 11:24 – Social media as a branding tool for founders 12:38 – The impact of authenticity on LinkedIn and lead generation 14:09 – The Google GTM training case study: How it started 15:07 – Product features for enterprise sales training 16:05 – Impact on sales onboarding and role play automation 17:32 – The future of experiential learning and AI role plays 20:17 – The broader vision for AI in education and training 21:26 – Impressive growth stats and customer insights 22:01 – The technological foundation: Modular AI architectures 23:52 – The influence of LLM improvements on product features 24:46 – The commoditization of AI role plays and experiential learning 25:12 – Building deep, customizable, scalable AI solutions 26:36 – The importance of scale and deep integrations 30:03 – Product differentiation through vertical focus and deep specialization 33:07 – Market challenges: Demand, consolidation, and customer expectations 34:42 – How to find and connect with Varun 35:30 – Sergey Brin's projects, leadership lessons, and human insights 37:36 – Overcoming imposter syndrome: Everyone's learning curve39:01 – Final reflections and looking aheadResources & Links:Varun on LinkedinNataraj on LinkedinTry Yoodli

Today we are talking all about spring skincare, here's links to the products I mention specifically:Mad Hippie Face MaskCeramedx Cream CleanserThree Ships Gel CleanserThree Ships Ceramide CreamFace Theory TonerShop Organic RevFollow me on Instagram!

In this episode, we sit down for a deep dive into beef, business, ranching, veteran opportunity, and what it actually takes to build a start-to-finish American cattle operation. We talk with the team behind Little Belt Cattle Company about how they built a 100% Montana-raised beef program, why restaurants became their core business, the truth about dry aging vs wet aging, how USDA labeling can confuse customers, and why food security matters more than most people realize.   We also get into the transition from the military to agriculture, the parallels between ranching and special operations, and how veteran internship programs are helping build the next generation of producers.   Topics include: • Building a direct-to-consumer and restaurant beef business • Wet aging vs dry aging • Steak cuts, seasoning, and cooking methods • Why reverse sear works so well • Cattle production from calf to finished beef • The real reasons beef prices have gone up • USDA labeling confusion and “Product of USA” • Veteran pathways into agriculture • Why food supply is national security

Listen before Mar 20 at 8pm PT ... in this live workshop, Sarah Doody shares the 5 UX steps you should also apply to your UX portfolio. You'll also hear how UX people are getting hired with just 1 project in their UX portfolio

Kate Tarling — consultant, trainer, and author of The Service Organization — joins Lily and Randy to discuss what it takes to deliver great services inside large, complex organizations. The conversation covers the distinction between products and services, why transformation so often stalls, how to make the business case for change using existing investment, and how product people can contribute to, and benefit from, a more service-oriented way of working.Chapters00:01:30 — Introduction and Kate's background00:04:00 — Defining services vs. products00:07:00 — Product organizations vs. service organizations00:09:00 — Why service delivery is hard00:11:30 — Transformation in practice: there is no magic process00:13:30 — Starting with one area and cutting across silos00:15:30 — Common mistakes organizations make00:19:30 — Measuring progress and making the business case00:22:30 — Redirecting existing investment: a UK government example00:25:00 — Triage functions and portfolio management00:26:00 — How product people can contribute in service organizations00:30:30 — Kate's 12 principles00:34:00 — Summary00:37:00 — Examples of good service organizationsOur HostsLily Smith enjoys working as a consultant product manager with early-stage and growing startups and as a mentor to other product managers. She's currently Chief Product Officer at BBC Maestro, and has spent 13 years in the tech industry working with startups in the SaaS and mobile space. She's worked on a diverse range of products – leading the product teams through discovery, prototyping, testing and delivery. Lily also founded ProductTank Bristol and runs ProductCamp in Bristol and Bath.Randy Silver is a Leadership & Product Coach and Consultant. He gets teams unstuck, helping you to supercharge your results. Randy's held interim CPO and Leadership roles at scale-ups and SMEs, advised start-ups, and been Head of Product at HSBC and Sainsbury's. He participated in Silicon Valley Product Group's Coaching the Coaches forum, and speaks frequently at conferences and events. You can join one of communities he runs for CPOs (CPO Circles), Product Managers (Product In the {A}ether) and Product Coaches. He's the author of What Do We Do Now? A Product Manager's Guide to Strategy in the Time of COVID-19. A recovering music journalist and editor, Randy also launched Amazon's music stores in the US & UK.

Susan Friedmann on Why Your Book Is a Tool, Not a Product, and How Niche Focus, Bulk Sales, and the Right Mindset Turn It Into a Business Asset (The Price and Value Journey, Episode 165) Most authors believe that once the book is written, the work is done. Susan Friedmann, founder of Aviva Publishing and author […]

Dr. Aileen Marty, Infectious Disease Specialist and Professor at Florida International University, joins Bob Sirott to talk about the latest health news. Dr. Marty explains how a dermatology product for dogs could eventually help humans and answers a listener’s question about polio.

A Rosie On The House ReplayIn this episode explores the foundation of successful gardening: healthy soil. Farmer Greg is joined by Shota Austin from Tank's Green Stuff to discuss composting, soil biology, and how gardeners in dry climates can transform lifeless dirt into thriving soil ecosystems. They explain how compost introduces life into depleted soils, why organic practices support soil microbiology, and how mulch, compost, and planting mixes work together to build resilient garden beds. The conversation also highlights practical strategies for gardeners, including dechlorinating water, choosing soil inputs wisely, and avoiding common soil-building mistakes.Shota Austin is with Tanks Green Stuff in Tucson AZ. Shota has been in the agriculture industry for the last two decades. Working with livestock, goats, sheep, cattle, chickens, cotton, alfalfa, nursery crops, orchards and vegetable production. As a former U of A Compost Cat, Shota has been working with compost since 2013 and now works as sales and marketing director for Tanks Green Stuff, where he oversees all aspects of the business, including production quality control. Product development, sales, marketing, social media, and customer service. Shota is also a founding member of the newly formed Arizona Compost Council.Key Topics & EntitiesTank's Green StuffArizona Compost CouncilCompost and soil microbiologyDesert soil and low organic matterOrganic fertilizers vs chemical fertilizersNPK (Nitrogen, Phosphorus, Potassium)Mulch and soil moisture retentionRaised bed soil mixesCoco coir as a peat moss alternativeDechlorinating municipal waterSoil biology and plant healthOrganic compost production from landscape wasteManure risks in garden bedsLocal soil products for arid climatesKey Questions AnsweredWhy is compost so critical to soil health?Compost introduces organic matter, beneficial microbes, and nutrients into soil. In many desert environments, soil contains little organic material—often less than 1%. Compost transforms inert dirt into living soil by supporting microbial life that cycles nutrients and improves structure, water retention, and plant resilience.What is the difference between dirt and soil?Dirt is largely inert mineral material like sand, silt, clay, and rock fragments. Soil is a living ecosystem made up of minerals, organic matter, microorganisms, water, and air. When organic matter and biology are added to dirt, it becomes functional soil capable of supporting plant life.What role does soil microbiology play in plant health?Soil microbes act as the delivery system for plant nutrition. They break down organic matter, release nutrients, defend plants from pathogens, and create the soil structure plants rely on. When gardeners feed the soil microbiology rather than the plant directly, plants thrive naturally.What do the three fertilizer numbers (NPK) mean?The three numbers on fertilizer labels represent nitrogen, phosphorus, and potassium. Nitrogen promotes leafy growth and green foliage. Phosphorus supports flower and fruit development. Potassium strengthens root systems and overall plant resilience. These nutrients work best when supported by micronutrients, trace minerals, and active soil biology.Why can chemical fertilizers harm soil biology?Many synthetic fertilizers and pesticides reduce beneficial microbial populations. While they may provide short-term plant growth, they disrupt the biological systems that naturally feed and protect plants. Organic fertilizers support soil organisms instead of suppressing them.How can gardeners remove chlorine from municipal water before watering plants?Chlorine can harm beneficial microbes in soil. One simple method is letting water sit in an open container so the chlorine dissipates. Another option is installing a whole-house charcoal filtration system that removes chlorine before the water reaches garden soil.What is the difference between compost, planting mix, and mulch?Compost is decomposed organic matter used as a soil amendment. Planting mix blends compost with materials like coco coir and perlite to improve aeration, drainage, and moisture retention. Mulch is any material placed on top of soil to protect it, retain moisture, and gradually build organic matter as it decomposes.What ingredients create a high-quality planting mix?A strong planting mix typically includes compost for nutrients and microbial life, coco coir for moisture retention, aeration materials like perlite or pumice, a small amount of native soil for mineral content, and organic fertilizers for additional nutrients.Why is mulch essential for building soil in dry climates?Mulch protects soil from heat, reduces evaporation, and feeds soil organisms as it breaks down. In hot climates, thick mulch layers can reduce surface temperatures and improve soil moisture retention while gradually building organic matter.What materials should gardeners avoid putting in their soil?Gardeners should avoid chemical fertilizers, peat moss harvested unsustainably, screened fill dirt, and unverified manure sources. Non-organic straw or hay may also introduce herbicides or weed seeds that damage gardens.Episode HighlightsCompost adds life to soils that may contain less than 1% organic matter.Healthy soil is built from three main components: mineral particles, organic matter, and living organisms.Soil microbes function like delivery systems, transporting nutrients from soil to plant roots.Thick mulch layers can reduce landscape temperatures by as much as 15–20°F.Coco coir from coconut husks provides a sustainable alternative to peat moss and lasts longer in soil.Organic fertilizers supply nutrients along with micronutrients and trace minerals that synthetic fertilizers often lack.Letting water sit in a bucket allows chlorine to dissipate before watering plants.Locally produced soil products are often better suited for regional climate and sustainability.ResourcesTank's Green Stuff — https://tanksgreenstuff.comUrban Farm Tree Planting Mix — Available through Urban Farm pop-up events - Store.urbanfarm.orgVisit www.UrbanFarm.org/973 for the show notes and links on this episode!Need a little bit of advice or just a feedback on your design for your yard or garden?The Urban Farm Team is offering consults over the phone or zoom. Get the benefits of a personalized garden and yard space analysis without the cost of trip charges.You can chat with Greg, Janis or Ray to get permaculture based feedback.Click HERE to learn more!*Disclosure: Some of the links in our podcast show notes and blog posts are affiliate links and if you go through them to make a purchase, we will earn a nominal commission at no cost to you. We offer links to items recommended by our podcast guests and guest writers as a service to our audience and these items are not selected because of the commission we receive from your purchases. We know the decision is yours, and whether you decide to buy something is completely up to you.

In this episode, we are discussing the power of a product photo shoot. I went into a photo shoot with the goal of getting good photos… I had no idea how much it was going to revamp my entire business! It's a replay from the bonus channel, On The Bright Side, where I have 300+ more solo episodes. And it's so fun listening back because when I recorded this a year and a half ago, I hoped it would make a difference in my business. But now I can confidently say it completely revived my booking system and then some.  What came from this photo shoot was so much more than pretty photos. It was a streamlined booking system. It was a clear website.It was clarity for my entire team and most importantly, my customers.  They're my recipe guides hanging on the walls in my shop. They're the photos still on my website today. Plus, they're the product thumbnails on my invoices. They're everywhere. And it's really cool to hear where this shift originally started.  I'm walking you through exactly why and how I set up a product photo shoot. And because I saw the tremendous impact of clean product photos in my business, I created a product called Sales Sets.  They are stock photos of balloon products, exactly what I'm talking about in this episode, but I've made them available to you. So if you want to skip the photo shoot process but still get the benefits I'm describing in this episode, check for the link below. A quick note, when you hear me referencing my newborn, she's two now. I did not secretly have another baby.  And thanks once again to this month's presenting sponsor, Tuftex! In the UGlu Hotline, hear a tip for using UGlu on foils.   Unlock three free bonus episodes!    RESOURCES MENTIONED: Sales Sets Havin' A Party Wholesale (save 5% on orders $200+ with code PODCAST) buildwiththeguild.com UGlu by Pro Tapes (save 5% on orders $200+ at Havin' A Party with code PODCAST)  DM @thebrightballoon on Instagram to ask a question or leave advice for the UGlu Hotline! 2026 Bright Balloon Planner  - - - - On the Bright Side Apple | Patreon Join the Bright Balloon email list  The Bright Balloon on YouTube 

Beyond Technology: The New Design Frontier of Integration and Experience. Recorded live at CEDIA Expo 2025, Dan Ferrisi of EmeraldX and Caitlin Stewart of Leon Speakers explore how integration is evolving from technical infrastructure into a design-driven discipline—where storytelling, collaboration, and intentional product design define the future of connected environments. Designer Resources Pacific Sales Kitchen and Home. Where excellence meets expertise. TimberTech – Real wood beauty without the upkeep Integration X Design: Why the Future of Connected Living Depends on Collaboration At CEDIA Expo 2025, two parallel conversations revealed a shared reality: the future of technology in the built environment will be defined not by innovation alone, but by integration—and integration, increasingly, is a design discipline. Dan Ferrisi, Group Editor for EmeraldX, has a front-row seat to the evolution of the integration industry. Through his editorial leadership and involvement in industry events, he sees a clear shift underway. Integrators are no longer viewed simply as technical specialists installing equipment at the end of a project. Instead, they are becoming essential collaborators—professionals who shape how people experience their environments through sound, light, security, and automation. This evolution mirrors what Caitlin Stewart sees from her position at Leon Speakers. The Ann Arbor-based manufacturer has built its identity around a simple but powerful premise: technology must serve design. Rather than forcing architecture to accommodate equipment, Leon develops audio and concealment solutions that complement materials, finishes, and spatial intent. For Stewart, the challenge isn't technical—it's cultural. Designers have historically minimized or hidden technology in order to preserve aesthetic integrity. The opportunity now is to create products that belong within the design language of the space itself. Trade shows like CEDIA play a vital role in accelerating this transformation. They provide a platform where manufacturers, integrators, media, and designers can align around shared goals. They foster dialogue, education, and partnership—critical ingredients in a rapidly evolving ecosystem. The message from both conversations is clear: integration is no longer about devices. It is about experience. And the professionals who understand how to merge technology with design intention will define the future of connected living.

Do you have an innovative idea you want to build a company around? Brad and Faizan Ahmed discuss the importance of understanding your customer's pain points first. Faizan Ahmed has a Bachelors in Electrical Engineering from San Jose State University and a Masters in Electrical Engineering/ Solid State Physics from Santa Clara University.  Straight out of undergrad, he was hired into a startup that made products for the defense industry. Within three years Faizan became Head of R&D there architecting a system that enabled precision torque control in intricate small-scale products such as night vision goggles leading to an acquisition by the USAF. Faizan co-founded Genxsys in 2016 - a company that made Rain deflector lenses for cameras. These lenses would be adjusted on DSLR cameras, spinning at 1800 RPM to get rid of any rain / snow from the circumference of a picture or movie being shot. The technology was acquired by a company that rents equipment to Hollywood production studios. In 2019, Faizan founded Invensify, after noticing his diabetic father struggling to travel with his insulin that he had to take daily multiple times. The ice packs would melt / were not precise and often were prohibitive when traveling on planes. He raised money to develop the worlds most power efficient cold chain shipper using solid-state quantum technology, disrupting a $6.5 billion pharma drug delivery packaging market. The Digital Slice Podcast is brought to you by Magai. Up your AI game at https://friedmansocialmedia.com/magai And, if it's your first time purchasing, use BRAD30 at checkout to get 30% off your first 3 months. Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

In this episode of the Modern Direct Seller Podcast, we're joined by Jake Dempsey, Founder and CEO of Project Broadcast, to talk all about text marketing strategies for 2026. Jake shares his data-driven philosophy on relationship marketing, why the most engaging messages are often the simplest ones, and how direct sellers can use automation to build and own their audience. You'll come away with practical ideas for using Project Broadcast to capture leads, nurture relationships, and create repeatable systems that grow your business without adding to your to-do list.Get started and learn more about Project Broadcast here. If you're already using Project Broadcast, send their team a message sharing what you learned today and what's on your wish list for the platform. Time-Based Notes:1:47 - Rapid-Fire Questions8:39 - What Is Project Broadcast & Who Does It Serve?10:43 - DAU/MAU: How Often Are Users Actually in the Platform?12:49 - Brand Marketing vs. Relationship Marketing20:16 - Own Your Audience — You Are Facebook's Product, Not Their Customer23:57 - Oh My Hi + Project Broadcast: Real Automation Wins25:08 - Automation Ideas: Recipe Clubs, Birthday Clubs & Vendor Events28:21 - The $25 Rule: How to Know If a Tool Is Worth It31:35 - Coming Soon: Smart List Technology PreviewShow sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 60 day trial today with coupon code KEYBOARD60 and spend less time posting and more time socializing!Get the full show notes at https://moderndirectseller.com/episode280

Healthcare organizations spend millions on marketing — yet patients often trust a clinician with a phone more than a polished hospital commercial.In this episode, Jimmy and Andrea unpack why authenticity beats traditional healthcare marketing and how PT clinics can leverage clinician voices to build trust with patients.They also dive into one uncomfortable truth:Many clinics believe they have a marketing problem when the real issue is operations and patient experience.From the “three T's and three P's” of clinician content to the role of authenticity in healthcare communication, this conversation gives clinic owners a practical lens for thinking about marketing, retention, and patient trust.Key TakeawaysAuthentic clinician content often outperforms corporate healthcare advertising.Clinicians should be empowered to create educational content.Most clinics underestimate the operational impact on patient retention.The “three T's” for clinician content: Tools, Training, Time.The “three P's” for clinic marketing: People, Process, Product.Why This Matters for PT ClinicsIf patients trust real clinicians more than traditional marketing, clinics should focus less on polished campaigns and more on empowering clinicians to communicate directly with patients.The result can be stronger trust, better patient education, and more sustainable growth.

Mastering Ecosystem Growth and AI Transformation Subscribe to our Newsletter:https://theultimatepartner.com/ebook-subscribe/ Check Out UPX:https://theultimatepartner.com/experience/ In this episode, Vince Menzione sits down with Rebecca Jones, Chief Growth Officer of Bridge Partners, to deconstruct the “Power of Three” co-selling model and the shift from AI experimentation to scalable business outcomes. They explore the critical importance of customer-centricity, the role of agentic workflows in solving complex B2B problems, and why the most successful leaders prioritize progress over perfection to show momentum within weeks rather than years. From her background in the financial sector to her experience scaling with industry titans like Microsoft, Rebecca provides a masterclass on navigating the current “tectonic shifts” in technology through strategic alignment and executive commitment. Key Takeaways Bridge Partners focuses on connecting strategy to execution, boasting a 90% referral rate driven by deep expertise in product marketing and partner ecosystems. The market is shifting from mere AI “dabbling” to purposeful applications in MVP and scale, specifically through agentic AI that tackles real business problems. Success in today's landscape requires knowing your underlying value and maintaining an unwavering focus on customer-centricity. The “Power of Three” (Hyperscaler, GSI, and ISV) remains the ultimate design for go-to-market scaling, provided there is a clear joint value proposition. To show immediate momentum, new executives should focus on “quick wins” achievable within six to eight weeks rather than long-term three-year plans. Effective co-selling requires removing blockers like compensation misalignment and securing top-down executive sponsorship across all leadership silos. If you're ready to lead through change, elevate your business, and achieve extraordinary outcomes through the power of partnership—this is your community. https://youtu.be/nClWjCm6S6A At Ultimate Partner® we want leaders like you to join us in the Ultimate Partner Experience – where transformation begins. Key Tags Rebecca Jones, Bridge Partners, Chief Growth Officer, co-selling, Power of Three, Hyperscaler, GSI, ISV, SAP, Microsoft, agentic AI, AI experimentation, pipeline velocity, pre-sales workshops, account-based marketing, ABM on steroids, GTM strategy, executive sponsorship, partnership ecosystems, B2B growth, tech industry trends 2026, Ultimate Partner, Vince Menzione, orchestration, value proposition. Transcript Rebecca Jones Audio Episode [00:00:00] Rebecca Jones: Because most of the agents I’ve seen drop into um, a lot of the areas where you and I can download are features. [00:00:07] Vince Menzione: Yes, [00:00:08] Rebecca Jones: they’re really feature agents. I love where we are ’cause we’re starting to tackle real business problems. [00:00:17] Vince Menzione: We just finished Ultimate Partners Winter Retreat here in beautiful Boca to a sold out crowd. Today I’m joined by Rebecca Jones, the Chief Growth Officer of Bridge Partners for this compelling discussion. Rebecca, welcome to the podcast. [00:00:33] Rebecca Jones: Thank you, Vince. [00:00:34] Vince Menzione: I am so thrilled to have you in Boca in the studio. [00:00:37] Vince Menzione: We’ve been working together now for a couple of years. We [00:00:39] Rebecca Jones: have, [00:00:40] Vince Menzione: and yesterday we were at the Ultimate Partner live executive winter retreat here in Boca. Uh, we’re recording in late February, early March timeframe. And, uh, just it was so thrilling to have everyone in the room yesterday. [00:00:55] Rebecca Jones: Was it? I mean, the energy. [00:00:56] Rebecca Jones: It was amazing. [00:00:57] Vince Menzione: Yeah, [00:00:58] Rebecca Jones: it was amazing. And thank you so much for having me. I mean, Florida’s gorgeous this time of year. It’s nice to get outta Seattle. [00:01:04] Vince Menzione: Well, it’s, it’s always, I, I, we, we love Seattle. Yes, we love, we do love to be in Seattle and especially in the spring, which we’ll be there together. We’ll talk about that in a little bit, but, um. [00:01:14] Vince Menzione: This is our first time actually having an interview. I mean, we’ve had you on stage. Yes. We’ve had Bridge as a part. Bridge Partners has been a partner. It’s ultimate partner. How’s that? And, uh, you’ve led some workshops. You help organizations to be successful and I thought just like to start out like, tell us more about you. [00:01:32] Vince Menzione: Yeah, bridge Partner and your role at Bridge Partners. And, uh, just to frame, to frame the conversation today. [00:01:40] Rebecca Jones: Okay. Of course. So let me tell you a little bit about my background. Um, I’ve been in the technology industry for a few decades now, and I started within the product and go to market, side of the house. [00:01:54] Nice. [00:01:54] Rebecca Jones: And I’ve navigated across a number of functional areas. From product to partner and sales. [00:02:02] Vince Menzione: So product development, [00:02:04] Rebecca Jones: engineering, [00:02:04] Vince Menzione: product marketing. Product marketing. [00:02:05] Rebecca Jones: Product marketing. [00:02:06] Vince Menzione: Yeah. [00:02:07] Rebecca Jones: Yes. And so when you look back on the areas of where I focus my time, it’s really how do you help customers grow and how do you help companies grow? [00:02:17] Rebecca Jones: Um, and a lot of my background is in B2B. [00:02:20] Vince Menzione: Very cool. [00:02:21] Rebecca Jones: Yeah. [00:02:21] Vince Menzione: And where’d you get your start? [00:02:23] Rebecca Jones: I started actually in the financial sector. [00:02:26] Vince Menzione: Very cool. [00:02:27] Rebecca Jones: Yeah, [00:02:27] Vince Menzione: very cool. That’s, well, that’s a good grounding and [00:02:30] Rebecca Jones: it’s an excellent grounding. And when you look back, and when I look back at what that provided as a foundation, it’s really the economics of a business and how do you help a business and what are the trend lines behind that by industry and and whatnot. [00:02:45] Rebecca Jones: And so I moved from that over to. More agency view, and so the real market facing view and then back inside to really look at how companies develop their products and bring ’em to market. [00:02:56] Vince Menzione: That’s an exciting, well, I think it’s exciting. I hope our listeners and viewers think it’s exciting and I know Bridge Partners because when I was at Microsoft, we worked with Bridge Partners. [00:03:06] Vince Menzione: But for the listeners and viewers that are with us today, maybe a little bit of background about the company and its, and its structure and go to market. [00:03:13] Rebecca Jones: Yeah, of course. So Bridge Partners is almost 20 years old. [00:03:18] Vince Menzione: Wow. [00:03:19] Rebecca Jones: Wow. [00:03:19] Vince Menzione: Yeah. [00:03:19] Rebecca Jones: Can you believe it? [00:03:20] Vince Menzione: We were newbies when I was working with you. [00:03:22] Rebecca Jones: We, we were newbies and uh, the company was really founded on the principle of how do you connect strategy to execution. [00:03:32] Rebecca Jones: And within that, our first customer was Microsoft. [00:03:36] Vince Menzione: Interesting. [00:03:37] Rebecca Jones: Yeah, yeah, yeah. Uh, and that was an incredible spot to be and an incredible time to be in a company that started to evolve and grow with one of the titans in the industry. And obviously a incredible market leader in the tech industry. [00:03:56] Vince Menzione: Well, and that time 20 years ago, ’cause I was, I was along for that journey. [00:03:59] Rebecca Jones: Yeah. [00:04:00] Vince Menzione: Uh, it was a time of tumultuous change at Microsoft. [00:04:03] Rebecca Jones: Yes. [00:04:04] Vince Menzione: Uh, in fact, we were talking about the, uh, entrepreneur’s dilemma earlier, uh, today, and Microsoft was going through that period where, you know, we, everyone loves Steve Bomber, but there was a time within the organization that it was stuck. [00:04:18] Rebecca Jones: Mm-hmm. [00:04:19] Vince Menzione: And it had to transform as an organization. [00:04:22] Rebecca Jones: A hundred percent. And so when you think about companies like Microsoft, it’s not only what they do, but how they bring that to market. Yep. And uh, so when you think about where Bridge Partners started and having the privilege to be in Microsoft of all places to, um, cut your teeth on you look at where we started and where we’ve grown from there. [00:04:44] Rebecca Jones: Uh, within the tech industry, we’ve worked across, um, multiple hyperscalers. We’ve worked across, uh. Really the top tier tech and telco, those top 100. Yep. And all the household names. And then throughout that, across the partner ecosystem, because you and I both know these companies grow and scale their businesses through the partner ecosystem, and so we’ve been privileged to work across. [00:05:08] Rebecca Jones: Multiple depth and breadth partners in that play. [00:05:12] Vince Menzione: And as an agency, are you more known for project management go to market? Uh, what, what are the areas and focus where the outcomes that you achieve? [00:05:21] Rebecca Jones: Yeah, so we’re known for. Being on the growth side of the house. And how I define that is you find us in marketing, but that center of gravity is in product marketing. [00:05:32] Vince Menzione: Yes. [00:05:32] Rebecca Jones: And then how you scale that through partner ecosystems and then supporting that field or that sales organization. So when you think about those three pillars within the organization, that’s where you’ll find us. [00:05:43] Vince Menzione: And why would I choose Bridge Partners? [00:05:46] Rebecca Jones: Oh, well, um, based on experience. Um, and then when you think about Bridge Partners, it’s not, um, just what we do, but when you take a look at our engagements and background, we’re over 90% referral. [00:06:01] Vince Menzione: Wow. [00:06:02] Rebecca Jones: And so people take us with them and um, what I look at is have we actually moved the needle or driven the customer outcomes? And when you think about the customers that we’ve worked with and the companies in this industry. It’s quite a roster and I don’t take that lightly because if you’re going to help support these companies and help them grow, it’s a testament to how we were able to accomplish that. [00:06:27] Rebecca Jones: Because all these companies have complex enterprise organizations. Their go to market is nuanced and how they want to, and then, um, get and grow. And so these are just a couple of the different ways that we’ve been able to be successful. [00:06:42] Vince Menzione: Fantastic. You know, you’ve done workshops at our events and talked to our community about how to help them achieve their greatest results. [00:06:50] Vince Menzione: What would you say to them? Now we’re living in this time? I, I I, I said this earlier, I don’t want to use the term tectonic shifts, but I’m running out of words to describe how tumultuous this time feels right now to me. [00:07:03] Rebecca Jones: It’s interesting you say that. I was thinking about that. ’cause both you and I have been in the industry for a bit. [00:07:08] Rebecca Jones: Yeah. And, um, there’s some pattern recognition happening right now for me and how I look at the go to market and these, these points in time and the evolution and. This point in time, it is a tectonic shift. But a lot of companies have other, have had to go through these challenges before. If you think about, um, the migration to the cloud and [00:07:33] Vince Menzione: yes, [00:07:33] Rebecca Jones: all of the unlocks that it has, and at the end of the day it’s, it’s shifting and thinking about new business models and it’s shifting and thinking about go to market, but there is. [00:07:43] Rebecca Jones: There are things that ring true no matter where you are. And one of the things I’ve always taken a look at is, do you know your underlying value and relevance in market? And are you being customer centric? That never goes outta style, right? Do [00:07:58] Vince Menzione: you know your value and are you customer centric? That makes a lot of sense, right? [00:08:02] Vince Menzione: Yeah. And do they, what do you do? And, and do they, how do what, how do they answer to that question? [00:08:07] Rebecca Jones: Well, that’s a, that’s a thinking question. Yes. Right? Yes. It takes a minute to think about that. Um, where is your moment of relevance with a customer? [00:08:16] Vince Menzione: Yeah. [00:08:17] Rebecca Jones: Where is your moment of relevance with a customer? [00:08:19] Rebecca Jones: And when you think about your reason to exist as a business, you have a really defined ICP, an ideal customer profile, and where’s your moment of relevance and. Yes. There’s a lot happening right now, and I think also because of where we sit in the industry and being in the midst of all of these giants with incredible technology to bring to market. [00:08:44] Rebecca Jones: Yeah. We’re, we’re in the front end of this wave or the, the, the tectonic shift that you’re talking about. It’s just, you know, it’s unsettling to a certain degree, but it’s really energetic and it’s. Dynamic and, and there’s so much opportunity out there. So [00:08:59] Vince Menzione: much so, you know, you had me thinking about the $600 billion that’ll be invested this year and just in cloud infrastructure and chips, right? [00:09:08] Vince Menzione: Yeah. So data centers and chips, and talk about that being like kind of creating this wave, this huge tsunami that’s coming for the beaches and, and everything seems to be. Every week there’s a new announcement, and recently it’s been philanthropic and clawed. And yes, uh, the markets are reacting. They’re, um. [00:09:30] Vince Menzione: They’re almost, uh, imploding in some ca in some cases because they’re trying to react the financial analysts, they’re trying to react to what’s happening right now. [00:09:38] Rebecca Jones: It, the investment is massive and it’s, it’s incredible and it’s massive. And over the last year, you saw a lot of experimentation. Yeah. And you saw a lot of dabbling, a lot of, you know, quite. [00:09:52] Rebecca Jones: Frankly, a little bit of concern about is this gonna pay off? [00:09:56] Vince Menzione: Yes. [00:09:57] Rebecca Jones: And when you look at where we are in this chain cycle and this adoption cycle, we’re right at the front end, the early adopters. And so a lot of the work that we’re doing, and where I’m focused on is how do you move from experimentation? To truly having some movement over into MVP and scale. [00:10:18] Rebecca Jones: And so I’ll just harken back to Yeah, [00:10:19] Vince Menzione: please. [00:10:20] Rebecca Jones: That product mindset of when you’re looking at opportunity within the business, there was a lot of, um, there was a lot of pockets of experimentation just for fun. Just for fun. And so when you look across the business, um, and what, what we observed was, um, businesses of all different sizes, experimenting and, and some were just, they’re fun, they’re dabbling, right? [00:10:45] Rebecca Jones: But it, it changed in the second half of last year, people became much more thoughtful, much more purposeful, um, thinking forward about how would this be applied to my business? Yeah, because the question now isn’t. Could we do this? It’s really, should we do this [00:11:03] Vince Menzione: right? And and there was a period of time, I don’t mean to interrupt you, but there was a period of time when we were talking about earlier in in last year, we were talking about halluc hallucinations still. [00:11:13] Vince Menzione: Yes. So there was a lack of confidence on the platform side. Yes. Microsoft had brought out. Uh, it’s copilot solutions early to market. And there was some, uh, pushback from the community saying, we’re not seeing the results of that. Yeah. From the financial community specifically. And then I think what you said is then the second half of the year things started to change. [00:11:35] Vince Menzione: There was greater confidence. The [00:11:36] Rebecca Jones: Yeah, [00:11:37] Vince Menzione: I’d say the models got better. [00:11:38] Rebecca Jones: The models got better. But when you think about innovation, that’s inherent risk, [00:11:43] Vince Menzione: right? [00:11:43] Rebecca Jones: Right. Yes. When, when you’re on an innovation curve, yes, that’s risk. And so you have to look at as any great CFO will tell you diversification innovation. [00:11:56] Rebecca Jones: When you start to look at that market landscape, you’re creating risks. Yes. So they’re investing a lot and they wanna know when the payoff is coming back into the business. Right? Or back into the market. [00:12:08] Vince Menzione: So Rebecca, where is the AI market right now? [00:12:13] Rebecca Jones: Oh, that is a tough and great question, Vince. [00:12:18] Vince Menzione: I mean, we’ve gone through it and I’ll, I’ll kind of frame this for, yes, for, for everyone, at least from my perspective of what’s happened, right? [00:12:24] Vince Menzione: So, uh, September, 2022. Chat, GBT. Yeah. So we get into chat bots or chat bot, chat bot, chat bot, chat bot the first year or so, beginning of last year, 2025. A agentic AI really starts to take hold. It’s, it becomes a new term. In fact, I don’t think we were even using the term agentic AI before the end of 24, beginning of 25. [00:12:47] Vince Menzione: And then agents have really proliferated, um, all of the marketplaces now have agents and people are developing their own agents and so on. And all the tools, like all, all the cloud tools have agent capabilities. And now, um. We’re in 2026 and we’re still in the first quarter. It feels like the agents are starting to rule the world and maybe taking over the world [00:13:10] Rebecca Jones: they might be. [00:13:11] Vince Menzione: Yeah, [00:13:11] Rebecca Jones: right. There is definitely a proliferation of agents and I’m anticipating a lot of consolidation of that. ’cause most of the agents I’ve seen drop into, um. A lot of the areas where you and I can download are features. [00:13:26] Vince Menzione: Yes. [00:13:26] Rebecca Jones: They’re really feature agents and those will get consolidated ’cause the where we are and you ask where we are in the market. [00:13:33] Rebecca Jones: What I love. I love where we are ’cause we’re starting to tackle real business problems. And what I’m observing and what we’re working on is really helping connect back into the business to really start that transformational work. [00:13:48] Vince Menzione: So take us through that. I’d love that. I’d love, give us a scenario or [00:13:51] Rebecca Jones: give us a use case. [00:13:52] Rebecca Jones: Do this. Yeah. I think’s really great scenarios here that I can walk you through. And first and foremost it is, and I’m gonna go back and I talked about specialization in specialty areas. Yes. That’s really important. Um, we talked yesterday during the conference around, um, industry. What industry are you in? [00:14:11] Rebecca Jones: You know, I’m in tech and that’s, that’s, we know that industry, we know those business models really well. That’s extremely important. And then you move within that. And what functions do you know and functions in this, you know, order are the product marketing function, how does that work? [00:14:30] Vince Menzione: Yeah. [00:14:30] Rebecca Jones: How does that work in an enterprise organization or a sales function or a. [00:14:36] Rebecca Jones: Partner function. And within that, what are all the workflows? How do these teams operate together? And so that’s where that curiosity comes in of not just how you did the work. How is the work orchestrated? [00:14:49] Vince Menzione: Inter orchestration is a huge topic area. [00:14:51] Rebecca Jones: Orchestration is a huge topic. Let’s, let’s go [00:14:53] Vince Menzione: there. [00:14:54] Rebecca Jones: E Exactly. [00:14:55] Rebecca Jones: And that’s where that curiosity, you know, I was talking about pattern recognition comes in how is the work designed? And that becomes. The blueprint for how you start to think about agentic workflows. And if you don’t have a great workflow, you don’t wanna replicate that in an agent, but Exactly. You definitely need to understand that. [00:15:18] Rebecca Jones: And so why don’t I take something that, um, I think will resonate for anyone listening to this podcast, because everyone is probably looking for growth this year and wanting to accelerate [00:15:28] Vince Menzione: Yes. [00:15:29] Rebecca Jones: Sales. Their pre-sales funnel. So if we just take that pre-sales motion and specifically now with where partners might play in that or where, um, technology companies might want to enable their partners better. [00:15:47] Rebecca Jones: When I start to break down a pre-sales function, you have areas within that. Whole workflow that your marketing department might be driving. They might be driving top of the funnel or or demand programs. And then as you move down the funnel, let’s call it mid funnel, that really has opportunities for partner and field sellers to come in and. [00:16:07] Rebecca Jones: You might be seen or observing that your, um, pipeline velocity is not where you want that, right? Mm-hmm. You might be, you know, as they say, stuck. Stuck. [00:16:18] Vince Menzione: Yep. [00:16:19] Rebecca Jones: And so when you start to look at what agents could do within that, I’ll use a real use case, um, around pre-sales workshops. You and I are both familiar with that. [00:16:28] Vince Menzione: We, we are, we were just talking about this last night, in fact, at dinner, about pre pre-sales workshops and how this is still such a vital component, how organizations work together. [00:16:37] Rebecca Jones: Such a vital component, um, for multiple reasons, right? You get to engage directly with the customer. You get to spend time with that customer. [00:16:46] Rebecca Jones: You get to ensure you understand what are their most pressing use cases and really help them design and buy into a solution far before you get to a proposal. And quite frankly, if you do this right. You also have an adoption plan, and then think about it from other functional areas in the organization. [00:17:02] Rebecca Jones: You start to pattern match across those presale workshops. You can start to see the use cases that are most valuable in market and start to put that into your messaging. So you think about presale workshop, it’s just not the activity of having a workshop, but if you could build an agent. To really help design around partners, enabling partners to deliver better presale workshops. [00:17:27] Rebecca Jones: Interesting. And how are you ingesting information that goes into the workshop? How are you helping, um, develop materials and first drafts faster for proposals post? How are you. Data is informing this. What are you collecting and what are you providing, and then what are you delivering? If you take that one simple component in a pre-sales process, you can see where I’m going. [00:17:53] Rebecca Jones: Yeah. All of a sudden, an ecosystem starts to show up around how could you connect better back with product marketing? What are they doing? What could you inform them with, with the data that you’re bringing in? [00:18:03] Vince Menzione: Interesting. [00:18:03] Rebecca Jones: And then what are the. Deterministic pathways outside of that, that you could be informing downstream down to first, first stress faster on proposals. [00:18:13] Rebecca Jones: Are you helping those partners with an adoption plan? The service partners in there. And so that is the designer and the architect of understanding how that workflow comes to life. And then you can really start to think about the outcomes that you wanna drive. And that’s where I love to start the conversations. [00:18:31] Rebecca Jones: That shouldn’t be an afterthought. That should be where you start. [00:18:35] Vince Menzione: So how do you, how do you, how do you start with this? You gave me a great example, but how do you apply this in the business? Like what do you take when you meet with a client to talk about pre-sales workshops as an example? [00:18:47] Rebecca Jones: Yeah. [00:18:47] Vince Menzione: You take a proforma of what a pre-sales workshop would look like. [00:18:51] Vince Menzione: I’m, I’m, I. I might be wrong on this, but you have, like, you, you now have, uh, AI or AI that they go out and pull the data that you would normally ask maybe in some, some, uh, process, uh, information flow process that we grab and, and pull this into the, to the, to the form. The [00:19:10] Rebecca Jones: first question I always ask is, why. [00:19:12] Rebecca Jones: Why is this so important and valuable? I might have an assumption why, based on my experience, but I want the facts, right? I wanna know how they’re measuring it today, so we have a baseline and I wanna understand what their goals are. [00:19:28] Vince Menzione: Okay? [00:19:29] Rebecca Jones: Are they looking to increase revenue? X percentage. Uh, how many deals are they anticipating? [00:19:38] Rebecca Jones: How many presale workshops do they typically deliver through partner a year? Are they looking to scale that? Probably, yes. Are they looking to increase the value that they’re getting into contract post presale workshop? Probably yes. But I want that empirical data. And then I also wanna know where are they storing that? [00:19:57] Rebecca Jones: Where are they sourcing that? And so it, it really. The question and the question set really is understanding the business outcomes and the why. I, I ask a lot of why, and it really helps you frame in what would be the best outcome or the best solution, and then where do you start? Because there’s a lot of appetite for a. [00:20:21] Rebecca Jones: A transformational workflow from A to Z. And that’s a hard place to, [00:20:26] Vince Menzione: it’s hard show momentum. It’s hard. It’s hard, [00:20:27] Rebecca Jones: right? [00:20:27] Vince Menzione: It’s, it’s hard to document your current workflow flows. [00:20:30] Rebecca Jones: Yeah. [00:20:30] Vince Menzione: Let alone come back and do this ally. [00:20:33] Rebecca Jones: Yes. [00:20:34] Vince Menzione: And create the best outcomes. [00:20:36] Rebecca Jones: Yes. [00:20:36] Vince Menzione: So I go back to this and I go, well, what, what creates the best outcomes? [00:20:39] Vince Menzione: Where the customer signs at the dotted line, and then how do you work back from that to the pre-sales workshop? Is that how [00:20:46] Rebecca Jones: you do it? A hundred percent. It’s a hundred percent. And then where do you start? How do you show, um, progress, not perfection. And so in this world, there’s a lot of, um, pressure. To show progress, outcomes, momentum. [00:21:00] Rebecca Jones: Yeah. And these very significant investments that are being made. And so how do you get them to quick wins? And so you know this, for any new executive coming into role, what are your quick wins? Yes. Right? Yes. You need to transform an organization, you need to transform a function. How do you set them up for success? [00:21:19] Rebecca Jones: And that’s always in my mind, that’s always in the mind of. The bridge partners, leaders of how do you set this leader up for success? And it’s that point between strategy and execution. How do you help them show quick wins? And so I broke you down that process. Yep. Of how would you think about in that use case, how to bring that back and help them show quick wins? [00:21:42] Rebecca Jones: Not in six months or a year, but in six weeks to eight weeks. How do you, how do you get them on that journey and then help them build to that next slide. And [00:21:51] Vince Menzione: in fact, that’s how you, you, you’ve made your, your name or your fame in the industry is really coming in and helping some of these executives, especially when they’re newer in role. [00:22:00] Rebecca Jones: Yes. [00:22:00] Vince Menzione: And those of us who’ve been around the Microsoft ecosystem know this well. Like you get asked day one, what’s your plan? The, while the fire, while the fire hose is blowing in your face at a hundred, a hundred miles an hour? Uh, what’s your plan? [00:22:14] Rebecca Jones: What’s your plan? What’s your [00:22:14] Vince Menzione: plan? [00:22:15] Rebecca Jones: What is your plan? [00:22:16] Vince Menzione: Yeah, yeah. [00:22:16] Vince Menzione: And then you have to show some measurable results fairly quickly. [00:22:19] Rebecca Jones: You have to [00:22:20] Vince Menzione: because you’re asked to get up in front of everyone. Yeah. Very soon. [00:22:23] Rebecca Jones: And that’s a blueprint that we have. We have, it’s a quick win. And when you think about all of these organizations that we’ve worked with, um, speed to market is a value signal. [00:22:36] Vince Menzione: Yep. [00:22:36] Rebecca Jones: Right? And that speed and quality. Where are you willing to take the risk? Where are you willing to fail fast? And what outcomes are non-negotiable and what are, and so when you look at that, there’s, there’s conversations that need to be had on. And being able to filter out the noise to get down to what’s really gonna move the needle, um, for our clients and for the executives that we work with. [00:23:06] Rebecca Jones: So they can show momentum and progress quickly. And then we talked a lot about it. We don’t do three year plans, right? We’re gonna help you show progress in months, [00:23:16] Vince Menzione: nice. [00:23:17] Rebecca Jones: And in quarters, right? It’s not, um, 10 years. [00:23:19] Vince Menzione: Can anybody even have a three year plan anymore? [00:23:22] Rebecca Jones: Who’s got one? [00:23:23] Vince Menzione: I’d love to spend some time on co-selling with you. [00:23:25] Vince Menzione: Yeah. Just because I know this was a topic that came up one of our workshops in the Yeah. We hosted, yes. Last year we hosted a session. With another partner. Bridge Partners. [00:23:34] Rebecca Jones: Yes. [00:23:35] Vince Menzione: And you talked about the power of three and I know you’ve published some information about the power of three. I thought maybe we’d talk about that. [00:23:41] Vince Menzione: ’cause I think that is fascinating and it seems very relevant even in yesterday’s conversation. Uh, there was a conversation about another partner, uh, that is looking to build an ecosystem that hasn’t really thought about building out an ecosystem before, as an example. And this, this, I think is some of the work that you do really applies against this. [00:24:01] Rebecca Jones: Yeah. This, I mean, it, it’s a hot topic, right? Yeah. Power of three, which fits under the umbrella of co-sell Yes. And co-selling. And everyone has a slightly different definition, so I’ll define where we play. Good in there. Um, and then I’ll talk to you about the power of three, um, because that’s one of. Um, I’ll call it the scenarios under co-selling. [00:24:23] Rebecca Jones: Yes. And it’s a very popular one. It [00:24:24] Vince Menzione: is pop Well, it is for v various reasons too because, and I’ll just set the context for this. We were used to co-selling being a technology organization and a and a hyperscaler, like a Microsoft. [00:24:37] Rebecca Jones: Yes. [00:24:37] Vince Menzione: Going to do something together and driving direct output or sales. Now we have finally seen where marketplaces, which has become the co-sell engine, have now enabled the channel. [00:24:49] Vince Menzione: Um, the reseller enabled, uh, offers now to now, uh, operate on behalf of, and so at least in that case, that’s three right there. Now, there might be more than just three. We talk about the seven seats of the table, but the power of three is palpable right now. [00:25:04] Rebecca Jones: Yeah. Let me tell you about that concept of the power of three. [00:25:07] Rebecca Jones: ’cause when you think about the classic one [00:25:10] Vince Menzione: yeah, [00:25:10] Rebecca Jones: it’s a hyperscaler. [00:25:11] Vince Menzione: Yep. [00:25:12] Rebecca Jones: A GSI. And then an ISB. [00:25:15] Vince Menzione: Yes. [00:25:15] Rebecca Jones: Right? [00:25:16] Vince Menzione: Yes. [00:25:16] Rebecca Jones: I mean that’s the, that’s the power, the powerful power, the three three, [00:25:19] Vince Menzione: the three giants in the [00:25:20] Rebecca Jones: room. The three giants. Yeah. And that’s rarefied air. [00:25:24] Vince Menzione: It is [00:25:25] Rebecca Jones: very [00:25:26] Vince Menzione: verified air. It’s, [00:25:26] Rebecca Jones: yeah. Right. And, uh, we do, we have a published article on that, um, and running a power three with SAP, uh, and it is, um, it changes the dynamics. [00:25:41] Rebecca Jones: Of how companies are gonna scale and grow in this market, right? [00:25:46] Vince Menzione: Yes. [00:25:46] Rebecca Jones: Because we know, um, that what got you to this point? Is likely not gonna get you to that next stage of growth. And all the conversations around the platform play is the partner ecosystem, right? And I look at the opportunity, not just with the power through, I’m gonna talk to you a little bit more about that story and what we’re doing there and how we’re looking at that. [00:26:12] Rebecca Jones: Um, but it is the ultimate. Design for your go to market. Yeah. When you think about how partners and the various types of partners can help you scale, but you need to know what you need. You absolutely need to know, [00:26:29] Vince Menzione: yeah. [00:26:30] Rebecca Jones: What are you trying to achieve in your go to market and what’s missing? [00:26:34] Vince Menzione: What are the gaps? [00:26:34] Vince Menzione: Gaps? [00:26:35] Rebecca Jones: What are the gaps? Are the gaps before you apply? Yes. The power of three, or I’ll talk to you about a couple other use cases within that. So the power of three. Has long been on everybody’s, you know, can, can we get this done right? Can you pattern match the customer set? I’ll often refer to it as a BM on steroids, account-based marketing and on steroids. [00:26:59] Rebecca Jones: Can you pattern match, um, the, the hyperscaler, let’s just use Microsoft in this scenario, the, the. High potential customers of Microsoft Joint with SAP joint, with A GSI. And the more specialized and specific you get in there, it’s not just any, because think about the size of these, you know, companies. Yeah, right. [00:27:24] Rebecca Jones: Then you start to look at, well, let’s get a little bit more specific on these product sets, these industries, these use cases. And then you start to refine that where you can start to identify your greatest opportunity for growth. So that’s the first stage of that. And it is, you know, we, we think about where is that overlap and where is that opportunity, but how do you activate that? [00:27:51] Vince Menzione: And it’s complex because, uh, as you, as you mentioned those three. Organizations, each of them have different go to markets. [00:27:59] Rebecca Jones: They do, [00:27:59] Vince Menzione: they have different, a different mapping of their geographies and their ideal customer profiles. [00:28:05] Rebecca Jones: Mm-hmm. [00:28:06] Vince Menzione: Um, and they, yeah, and they apply different tactics and selling tactics and channel tactics and so on that you have to layer in or you have to take into account when you build this. [00:28:15] Vince Menzione: And SAP’s a very different go-to market motion than a Microsoft, than a, than a, an EY or any name the GSI percent. Yeah. [00:28:23] Rebecca Jones: And so that is why not only is it, um, complex from a. Sharing and figuring out what data you’re going to share. Yeah. But how do you activate it? How [00:28:35] Vince Menzione: do you activate it? [00:28:36] Rebecca Jones: And uh, and that is what all companies are striving to do. [00:28:41] Rebecca Jones: Who are you gonna go to market with? Yeah. What is your best play in the industry? And so I, you know, while this one. There’s very few companies that are gonna be able to activate directly with the hyperscaler, right? Yes. Uh, Microsoft AWS or Google. Um, but there are ways in which you can apply this strategy no matter the size of your organization. [00:29:05] Rebecca Jones: And so when you think about. The power of three. It could be any combination. You are the designer, you are the decider of who is in your power of three. And when you start to kind of unpack that a little bit, it could be Microsoft, SAPN one ISV, or it could be a combination of complementary I ISVs that unlock a play. [00:29:28] Vince Menzione: Mm-hmm. [00:29:29] Rebecca Jones: Like migration to the cloud. [00:29:31] Vince Menzione: Right. [00:29:31] Rebecca Jones: Like it, it could be [00:29:33] Vince Menzione: backup and recovery. I could rattle off the different types of solutions. Yeah. [00:29:37] Rebecca Jones: What is, where are you seeing the greatest opportunity to scale and what ISVs could come in to help you do that? So when you extract that from the power of three, the classic power of three of Costone, you brought that down to, you know, how do you think about that in the masses of marketplace? [00:29:56] Rebecca Jones: Yeah. Or partners of any size. I like to bring this back to. Where do you believe your greatest opportunity is? Do you have, um, opportunity or weakness in your portfolio, your product set? Could a partner come in and help augment that? Do you have a tech platform and you need a services arm to help extend that? [00:30:19] Rebecca Jones: I I mean the, it it, the world’s your oyster. Yeah. You get to kit this together any way you need and then. The power of bringing these companies together. And you and I both know, and that was much of the conversation yesterday, is, um, the greater goodness of companies coming together Yes. To compliment one another to solve a customer problem. [00:30:39] Vince Menzione: How do you take it from concept to execution? Because to me, that’s. Especially when you’re talking about not just one organization like a micro, you’re working with a Microsoft or an SAP, but you’re layering in three types of organizations and you’re going across different sales motions. How do you get them all? [00:30:58] Vince Menzione: How do you get them all aligned in working together the right way? [00:31:02] Rebecca Jones: Magic. Magic. [00:31:03] Vince Menzione: Okay. [00:31:04] Rebecca Jones: I’m kidding. [00:31:04] Vince Menzione: Call bridge, call Rebecca [00:31:07] Rebecca Jones: Magic. [00:31:07] Vince Menzione: Nine nine nine five five five five. [00:31:09] Rebecca Jones: Let, let, let me, uh, let me talk about that because [00:31:13] Vince Menzione: Yeah, [00:31:13] Rebecca Jones: it’s one, there’s the good work, there’s the good thought work and the strategy of how to ensure you’re, you’re pointing and you’ve got the team lined up, right? [00:31:22] Rebecca Jones: Right. And the players lined up. But activation of that. Oh, [00:31:28] Vince Menzione: massive work. [00:31:29] Rebecca Jones: It’s massive work. Yeah. And it’s not a set it and forget it. [00:31:33] Vince Menzione: Right, [00:31:34] Rebecca Jones: right, [00:31:34] Vince Menzione: right. [00:31:35] Rebecca Jones: And when you think about the alignment, and you talked about we, we’ve got different fiscal year ends and we’ve got different sales and center plans. I will talk about a few things. [00:31:45] Rebecca Jones: One, executive sponsorship, top down. [00:31:48] Vince Menzione: Yep. [00:31:48] Rebecca Jones: Right. Um, ensuring, you know, compensation. You gotta get rid of the blockers and the barriers. [00:31:55] Vince Menzione: Yep. [00:31:56] Rebecca Jones: And you have to make it easy and you have to create that space because it’s really, and I’ll talk to you about some of the platforms and technology behind it, but it’s humans working together. [00:32:07] Rebecca Jones: There’s a lot of power in what we’re able to do now with, um, part tech platforms and with agentic solutions. And how do you automate this and how do you bring more power and visibility? Better than ever and, and more than ever. But at the end of the day, we’re activating teams. Across companies. Yep. To work together to bring this together. [00:32:34] Rebecca Jones: And there are playbooks, um, and any, there’s great playbooks out there, but you need to activate that. [00:32:41] Vince Menzione: You need to activate it. And you, you said you gotta get the executive commitment at the top? [00:32:45] Rebecca Jones: Yeah. [00:32:46] Vince Menzione: Not just at the CEO level, but across the leadership team. That’s right. In every silo. Uh, you’ve gotta get, uh, the organization, you have to get compensation taken care of because those, those can be blockers, those could be real blockers from getting the results you want to get. [00:33:00] Vince Menzione: And then you gotta get activation. [00:33:03] Rebecca Jones: Yeah. [00:33:03] Vince Menzione: Right? [00:33:04] Rebecca Jones: You gotta get activation and you have to be really clear on how you’re gonna activate what’s gonna move the needle. And you have to be ready to test, learn, optimize, and you need to put those into sprints. So I’ll give some examples around that. [00:33:20] Vince Menzione: Please do take us through the sprints. [00:33:21] Vince Menzione: ’cause this is, this is getting beyond the theory now. This is what I really wanted to capture with you. Take us through it. [00:33:28] Rebecca Jones: Yeah. [00:33:28] Vince Menzione: Yeah. [00:33:29] Rebecca Jones: So let’s just say we’ve got, we’ve got a power of three. [00:33:32] Vince Menzione: Yeah. [00:33:32] Rebecca Jones: You know, um, ready to roll and, and we’ve picked our industry and we have our use case. Um, between the three of us, the three players, you’re gonna start by allowing someone, and in this case it’s been Bridge Partners to really ensure we have a joint value prop, um, proposition for that end customer. [00:33:54] Rebecca Jones: Mm-hmm. And, you know, you gotta take a little ego out of the room. Typically on the power of three, you’ve got the leading companies coming in. But at the end of the day, if you’ve done this right, it’s, it’s customer first. It’s what’s gonna help solve this customer pain point in that language. And then when you think about activation, it’s who’s, who’s in role first? [00:34:20] Rebecca Jones: Right. And who’s taking point in these customer conversations. Right. Okay. And that is really, really, that’s important. Important. That is important. Who has the relationship? Yeah. Who is going to take lead and who’s gonna follow? And it gets all the way down to whose paper. Is this on? And that’s, that’s sometimes hard. [00:34:41] Rebecca Jones: You’ve got three players in the room, but it’s incredibly important to have those conversations and ensure that this is really end state for the customer. Yeah. So really going through roles and responsibilities and how are we gonna architect this for the customer’s success. Yeah. So that is a critical component of the playbook and then understanding. [00:35:02] Rebecca Jones: Where and what programs are we gonna drive, and then who’s taking what actions. And so I, I mentioned a BM on steroids a little before. Yes. There’s amazing things that you can be doing in market, [00:35:14] Vince Menzione: account-based marketing, [00:35:15] Rebecca Jones: m account-based based marketing, you dunno. Um, account-based marketing and there are some amazing things. [00:35:20] Rebecca Jones: Really truly connected sales and marketing, in this case. Connected sales, marketing and partner. Yeah. And how do you activate these partners together? [00:35:27] Vince Menzione: You used the term part tech, which. Not everyone understands partner technologies. Yes. Organizations like Partner Tap, work Span. Yeah. Tackle. [00:35:37] Rebecca Jones: Structured. Yeah. [00:35:38] Vince Menzione: Structured. If you, these are companies that help with co-selling methodologies, marketplace methodologies. [00:35:44] Rebecca Jones: Yes. [00:35:45] Vince Menzione: Or combining all of those, [00:35:46] Rebecca Jones: if you know, uh, J McBain, uh. Beautiful visual flat map of, um, it looks a little, the 28 moments. Yes. I was just, well, the 28 moments and he’s got the part tech landscape. [00:35:59] Vince Menzione: Oh, [00:35:59] Rebecca Jones: the islands. The islands. [00:36:00] Vince Menzione: Yes. The islands. [00:36:00] Rebecca Jones: Yes, we got it. But there are part tech solutions that support [00:36:03] Vince Menzione: Yeah. [00:36:03] Rebecca Jones: Partner programs, co-sell programs, partner marketing, you know. Yes. And really help to automate a lot of those processes. [00:36:11] Vince Menzione: Yes. [00:36:12] Rebecca Jones: Um, and a lot of those programs. [00:36:13] Vince Menzione: So Rebecca is such a great conversation today. [00:36:16] Vince Menzione: I mean, we can go. Thank you so deep on this. [00:36:18] Rebecca Jones: I know. [00:36:18] Vince Menzione: Which means that we’re all gonna have to be back together in Redmond. You live in the Seattle area? I do. And you’ll be with us. Um, we’ll be hosting the Ultimate Partner, live in, uh, may, May 11th to the 13th. If you’re marking your calendar as listeners and friends, uh, and you’ll be there and. [00:36:36] Vince Menzione: Probably driving some more of this conversation in a workshop format, I hope. [00:36:41] Rebecca Jones: I hope so too. Yeah, it was really rewarding last year. I mean, there’s nothing more powerful to be in the room with partners because the partners are frontline to customers. [00:36:51] Vince Menzione: Yes. [00:36:51] Rebecca Jones: And understanding what they’re seeing and hearing. [00:36:53] Rebecca Jones: And I always think voice of the customer is your ultimate signal. Yeah. So I can’t wait to be there. [00:36:58] Vince Menzione: Very cool. And I have a favorite question I ask all of my guests now. Uh, it is a favorite of mine. You are hosting a dinner party and you can choose where in the world you wanna host this dinner party, and you can invite only three guests, though from the present or the past to this amazing dinner party. [00:37:18] Vince Menzione: Whom would you invite Rebecca and why? And why? [00:37:22] Rebecca Jones: Yeah. Yeah. I’d, um, this is such a great question. I think on every single day I’d have a different collection of folks that I’d want at my home. Uh, I’ve had dinner at some amazing places for me. I would love to host this at my home. [00:37:38] Vince Menzione: Very cool, very [00:37:39] Rebecca Jones: cool. Uh, and the people that I would want there for this particular dinner party, I’m gonna pick, um, three iconic women. [00:37:51] Rebecca Jones: Coco Chanel, [00:37:52] Vince Menzione: Coco Chanel very cool [00:37:54] Rebecca Jones: designer. [00:37:55] Vince Menzione: Yeah. [00:37:56] Rebecca Jones: Um, really changed how women thought about an identity and wardrobe. Um, I would invite Georgia O’Keefe. Wow. She’s my favorite artist. [00:38:07] Vince Menzione: Yeah. [00:38:08] Rebecca Jones: Um, she is one of my favorite artists. Uh, I’m, uh, art and history background. And, uh, [00:38:16] Vince Menzione: that explains, [00:38:17] Rebecca Jones: that, explains that, um, a really interesting perspective. [00:38:22] Rebecca Jones: I love her view on landscapes and. She, [00:38:26] Vince Menzione: that’s why I know her as, you know, landscapes [00:38:28] Rebecca Jones: a landscape artist, um, and much more behind that. And then I would bring one of my favorite authors in, who’s Tony Morrison? [00:38:36] Vince Menzione: Tony [00:38:37] Rebecca Jones: Morrison. [00:38:38] Vince Menzione: I don’t know Tony Morrison. [00:38:39] Rebecca Jones: Oh, um, I would, beloved is her book and Oh, yes. When you think about. [00:38:45] Rebecca Jones: Um, and this is really my passion, my background in art and literature and design, and to have three, three women there, that voice of Tony Morrison, you’ve put that book on your list. Okay. It, it, it changed my life. Uh, and, um, Coco Chanel and, um, Giorgio O’Keefe, I think it would be a really interesting conversation. [00:39:07] Rebecca Jones: I love very cool trailblazers, women who really helped. I don’t know how much they recognize how much they really changed the narrative for other women, um, in their fields and together. But I think it’d be a really fun evening. [00:39:23] Vince Menzione: Very different. Very different. Uh, I was, I know a little bit about Cocoa Chanel ’cause my mom was always in the beauty and fashion industry. [00:39:31] Vince Menzione: So as a kid growing up, I mean her shoe was iconic. [00:39:34] Rebecca Jones: Yeah. [00:39:34] Vince Menzione: Iconic. Chanels an iconic brand was iconic. And, and she was a, wasn’t she a survivor of the. Of, uh, Nazi Germany maybe or something. There’s some, there’s some background or there’s [00:39:44] Rebecca Jones: some background. Flee. Flee [00:39:45] Vince Menzione: Nazi Germany [00:39:46] Rebecca Jones: or something. And what she’s really known for is, um, well many things, but yes, as a designer, really changing the tone and temperature Yes. [00:39:56] Rebecca Jones: Of um. How, you know, fashion and female identity. I think she, um, created the, what everybody knows is the little black dress and really got all that more structured and more modern look and feel of how to, how to wear and just really created a powerful path. [00:40:14] Vince Menzione: Very cool. Yeah. Very cool. [00:40:15] Rebecca Jones: So that’s who I’d have it, this one. [00:40:16] Vince Menzione: That will be a funer. [00:40:17] Rebecca Jones: Next time I’m on your podcast, I’d have a whole new crew. [00:40:21] Vince Menzione: Okay. Well I might. Bring dessert. If you don’t mind, I might bring a little, maybe a little chocolates I think maybe might be very appropriate would for this group and just maybe pop in for a few minutes. [00:40:29] Rebecca Jones: That would be great. [00:40:30] Vince Menzione: Because I don’t wanna inter interrupt the flow my, because this is be a great conversation. Oh my, [00:40:33] no, [00:40:33] Rebecca Jones: you would, I think you’d have a ball. [00:40:34] Vince Menzione: Okay. I, [00:40:35] Rebecca Jones: I mean, I know how close you were to your mother. [00:40:37] Vince Menzione: I am. [00:40:37] Rebecca Jones: And so, yeah. [00:40:39] Vince Menzione: So, um, this isn’t, again, I use this tumultuous term, but we are living in interesting times right now. [00:40:47] Rebecca Jones: We are. [00:40:47] Vince Menzione: And for all of our viewers and listeners. What is your advice to them? What is the one thing you would say? We’re in the first quarter of 2026. Yeah. This ball is moving fast or this puck is moving fast. Yeah. If you were a hockey player, um, what would you say to us now? What, what, what is the one thing you would go do if you’re not doing it now that you should be doing? [00:41:11] Rebecca Jones: Take a moment. Take a moment. As leaders. Your company and your organizations are looking for clarity. They’re looking for a path forward, and there’s a lot of energy out there, which is very exciting, but it can be also very distracting. [00:41:30] Vince Menzione: Yes. [00:41:31] Rebecca Jones: So hold some confidence and clarity for your organization and figure out where you need to be and where you’re going. [00:41:39] Rebecca Jones: That’ll help set your strategy, and this will all come into view. And so what I look to is how do we help enable the organization to grow? And by doing that, you ha you have to put the oxygen mask on yourself. Yeah. Take a moment. [00:41:53] Vince Menzione: Pause. [00:41:55] Rebecca Jones: Pause. Reflect, reflect. I told you I walked down to the beach this morning. [00:41:59] Rebecca Jones: It’s a great moment. Take a moment for yourself. It’s not passing you by. We’re just getting started. [00:42:06] Vince Menzione: Did you hear that? My friends and listeners? Take a moment. And so great to have you here in the room. Yeah. [00:42:13] Rebecca Jones: Thank you so [00:42:14] Vince Menzione: much. Thank you. And I want to thank our listeners, our viewers, for following along, ultimate Guide to Partnering and our YouTube channel Ultimate Partner. [00:42:23] Vince Menzione: And please, please, please come join us. We have an incredible year ahead. This was our event, number one of five. And Ultimate partner Live will be in Bellevue on the 11th through the 13th of May. [00:42:36] Rebecca Jones: Yeah, I’ll [00:42:36] Vince Menzione: see. You’ll see you there. Rebecca will be there. It’s [00:42:38] Rebecca Jones: in my backyard. [00:42:39] Vince Menzione: It’s in your backyard. And we are gonna have incredible leaders in the room. [00:42:42] Vince Menzione: So thank you for watching. Thank you for listening to The Ultimate Guide to Partnering. [00:42:47] Rebecca Jones: Don’t forget, ultimate Partner Live is coming [00:42:50] Vince Menzione: soon, May 11th through the 13th in beautiful Bellevue, Washington. I hope to see you there.s I, as I wrap up here, I just wanna make sure that what, where

Luxury appliances are no longer defined by visibility—they're defined by intentional invisibility, precision performance, and seamless integration. At KBIS 2026, SKS reveals how thoughtful innovation, AI integration, and designer collaboration are reshaping the kitchen into a quieter, smarter, more intuitive environment. This is the emergence of a new user: the Technicurean. John Russo explains how Signature Kitchen Suite is redefining luxury through purposeful technology, invisible induction, behavioral AI, and collaborative product development. The future kitchen doesn't demand attention—it anticipates needs, enhances experiences, and disappears into the architecture. At the Kitchen & Bath Industry Show, innovation isn't simply introduced—it's tested, challenged, and refined in real time. For Signature Kitchen Suite, KBIS functions as a live laboratory where designers, builders, and specifiers provide critical feedback that directly shapes future product development. John Russo shares how SKS approaches innovation deliberately, prioritizing purposeful performance over novelty. From invisible induction cooktops integrated beneath countertops to AI-powered refrigeration that anticipates user behavior, the goal is not to showcase technology—but to integrate it so seamlessly that it enhances daily life without disrupting it. This conversation explores the rise of the Technicurean—a new luxury consumer who values precision, connectivity, and design harmony equally. Through quiet luxury, behavioral intelligence, and deep collaboration with the design community, SKS is building an ecosystem where appliances become architectural infrastructure rather than standalone objects. KBIS as a Live Product Development Environment KBIS functions as a real-world testing ground for future innovation. Designers provide immediate feedback that shapes product refinement. Concept products are introduced early to validate design direction. Direct interaction between engineers and specifiers accelerates innovation. Quiet Luxury: The New Definition of Premium Quiet luxury shifts focus from visual dominance to experiential excellence. Core principles: Appliances integrate seamlessly into architecture. Minimal visual disruption supports design continuity. Performance becomes more important than appearance. Acoustic comfort is essential—refrigeration operating around 38–39 dB. Luxury is defined by how appliances make life easier, not how they look. Invisible Induction and Architectural Integration SKS is exploring cooktop technology that disappears completely into the countertop. Implications: Cooking surfaces no longer interrupt architectural surfaces. Light-guided induction zones provide precision without visual clutter. Appliances transition from objects into embedded infrastructure. Product development includes multi-year concept validation cycles. The Rise of the “Technicurean” Consumer The Technicurean represents a growing demographic combining technological fluency with culinary passion. Characteristics: Values precision cooking and performance. Expects seamless integration with digital ecosystems. Prioritizes experiential quality over feature quantity. Younger luxury consumers are accelerating this shift. Purposeful AI: Technology That Anticipates Behavior AI is being applied to solve practical problems rather than simply introduce novelty. Examples: AI-powered refrigeration anticipates usage patterns and adjusts cooling. Oven cameras identify food and automatically adjust cooking parameters. Remote monitoring allows users to supervise cooking from anywhere. Automation reduces cognitive load and improves consistency. Applicable Link: LG ThinQ Precision and Performance as the Foundation of Luxury SKS emphasizes engineering performance alongside design integration. Examples: Induction ranges with 7,000-watt burners capable of boiling water in under a minute. Column refrigeration producing clear craft ice. Precision temperature management improves food preservation. Technology enhances outcomes, not just convenience. Collaborative Design as a Product Development Strategy Designers directly influence final product form and function. Process includes: Design collective consultations. Specifier surveys and feedback loops. Prototype testing and iteration cycles. Cabinet alignment, integration, and architectural consistency driven by designer input. Full Home Automation and the Appliance Ecosystem Appliances are becoming integrated nodes within larger home ecosystems. Capabilities include: Voice-controlled appliances. Integrated lighting, HVAC, and appliance automation. Recipe-driven automated cooking processes. Unified control across multiple home systems. The Invisible Kitchen: How Quiet Luxury and Behavioral Technology Are Redefining Appliance Design For decades, luxury appliances were designed to be seen. Professional-grade stainless steel, oversized handles, and bold visual presence signaled performance and status. But today, the most important innovation in the luxury kitchen may be its disappearance. Signature Kitchen Suite is helping lead a shift toward what it calls quiet luxury—a design philosophy where performance is paramount, but visibility is optional. The goal is no longer to showcase the appliance itself, but to integrate it so seamlessly into the architectural environment that it becomes invisible. This shift reflects a deeper evolution in how luxury is defined. True luxury is no longer about visual dominance. It's about effortlessness. Concepts like invisible induction cooktops illustrate this transformation. By placing induction elements beneath the countertop surface, cooking becomes fully integrated into the architecture. When inactive, the kitchen appears uninterrupted. When active, subtle lighting indicates where heat is applied. The appliance becomes infrastructure. This philosophy extends beyond aesthetics into performance and intelligence. Artificial intelligence is now being used to anticipate user behavior and improve outcomes. Refrigeration systems can monitor usage patterns and adjust cooling cycles to maintain temperature stability. Oven cameras can identify food and automatically adjust cooking settings. These technologies operate quietly, improving consistency without requiring intervention. Importantly, this innovation is not happening in isolation. Events like KBIS provide critical real-world validation. Designers, builders, and specifiers offer immediate feedback, allowing manufacturers to refine products before full release. This collaborative approach ensures that innovation aligns with how kitchens are actually designed and used. It also reflects the emergence of a new consumer profile: the Technicurean. This user values precision, connectivity, and design equally. They are comfortable with technology but expect it to serve a clear purpose. They prioritize performance and integration over novelty. For them, the kitchen is not simply a functional workspace—it is part of a larger lifestyle ecosystem. This shift is also generational. Younger homeowners have grown up with connected technology and expect seamless integration across devices. Appliances must function as part of a unified system rather than standalone tools. The ultimate goal is not to add complexity, but to remove friction. Automation, behavioral learning, and architectural integration all contribute to this objective. Appliances anticipate needs, simplify processes, and reduce cognitive load. They enhance experience without demanding attention. In this future, the most advanced appliances will not announce themselves. They will disappear. And in doing so, they will redefine luxury—not as something you see, but as something you feel.

UX hiring insights from a UX veteran with 25+ years in UX and product. In this episode, Sarah Doody interviews Dan Maccarone, co-founder of Hard Candy Shell and Charming Robot, fractional Chief Product Officer, and a UX expert who's worked on products for Hulu, Rent the Runway, Foursquare, and the Wall Street Journal. In the episode Dan shares about what he actually looks for when hiring UX people (spoiler: it's not your Figma skills).Dan shares why he doesn't care about tools, why he conducts interviews over drinks instead of in conference rooms, and how he evaluates candidates based on curiosity, empathy, and how they think, not what software they know. He also gets into career reinvention, the rise of fractional leadership roles, and why your hobbies outside of UX might matter more than your case studies.If you're a UX or Product professional navigating your next career move, this conversation will challenge what you think hiring managers care about.What's discussed in this episode:Why Dan has hired people who didn't know Figma — and doesn't careWhat curiosity and a humanities background signal to a hiring managerWhy Dan prefers to conducts interviews with candidates over coffee or drinks, not in conference roomsHow he uses observation and empathy cues to evaluate candidates (the same way you'd do user research)Why he hates design assignments and considers them insultingWhat "career reinvention" looks like after 25 years in UX and how to know when it's timeThe real requirements for going fractional (and why it's not for everyone)Why your identity and hobbies outside of work actually make you better at your jobHow he's re-invented his own UX career multiple times

In this episode, AJ Vaughan explores a structural blind spot inside modern organizations: HR leaders are responsible for people, yet they rarely have real visibility into the operational data that defines how those people perform.Finance teams live inside financial dashboards. Sales teams live inside revenue metrics. Product teams track adoption and delivery data. But HR is often operating in a completely separate data ecosystem — focused on hiring systems, engagement surveys, and HR platforms that rarely connect to the operational realities of the business.AJ breaks down a tangible example inside revenue teams: SDR churn. When sales development reps are cycling out every 3–6 months, the root problem may be learning and development, not hiring. Yet HR is often brought in only to recruit replacements rather than diagnose the deeper performance system.The conversation explores why this disconnect exists, how it impacts revenue performance, and what it would look like if HR leaders had real access to — and fluency in — the same dashboards that sales, finance, and operations use every day.AJ also explains how this philosophy is shaping the vision behind Pulse HR Intelligence: a model where HR technology doesn't just serve HR workflows, but gives people leaders a full view of how work actually happens across the organization.Because the future of HR isn't better recruiting tools.It's operational intelligence about the workforce itself.

In this episode of Revenue Cycle Optimized, we explore how a Charge Capture AI Agent inside the Document Capture Plus platform helps turn unstructured healthcare documents into cleaner, more actionable billing data. Product leaders Neelam Yadav and Jainil Pariya, along with Jamie Campagna from MedReceivables Advisors, discuss how AI, business rules, duplicate detection, and human review work together to reduce manual effort and improve charge capture quality.

Matt McGinnis, VP of Product, Industry, and Solution Marketing, and Tim Richter, Senior Director of Product Marketing at Five9, spoke with Doug Green, Publisher of Technology Reseller News, during the Enterprise Connect conference about how artificial intelligence is reshaping the contact center and redefining how organizations think about workforce management. McGinnis explained that contact centers are entering a new era where AI is becoming a core member of the workforce rather than simply a support tool. “AI is now capable of handling a meaningful portion of customer interactions, allowing human agents to focus on more complex and high-value conversations,” he said. This shift enables organizations to improve response times while maintaining high-quality service experiences. Richter emphasized that the successful adoption of AI requires companies to rethink their approach to workforce strategy. “The future of the contact center is about blending human expertise with AI capabilities to create a more intelligent workforce,” he noted. Organizations that effectively combine automation with human insight can manage higher interaction volumes while delivering more personalized customer experiences. Five9's platform is designed to help enterprises deploy AI-driven capabilities without disrupting existing operations. These tools assist agents in real time, automate routine requests, and provide deeper analytics into customer behavior and performance trends. As enterprise leaders gathered at Enterprise Connect to explore the next phase of communications and customer engagement, the conversation underscored how AI-powered workforce transformation is quickly becoming a defining element of modern contact center strategies. Learn more about Five9: https://www.five9.com/

Kristi Eveland Smith started as a competitive soccer player before moving into consulting, operations, and 3D printing. She’s now Vice President, Design to Production at Carbon 3D and has been with the firm for over 12 years. It’s been a crazy ride for Carbon over time, and Kristi takes us from the very early days through scaling, growth, and the changes in strategy and approach the company has undergone. We talk about Carbon today, what the company wants to do, and its role in sports equipment, dental, and beyond. This episode of the 3DPOD is brought to you by Siemens. With AI-enabled technologies, deep-domain expertise, and trusted partnerships, Siemens is converting today's technological leaps into measurable benefits for customers, partners, and society. AI is no longer a feature; it's a force that will reshape the next century.  

This week we take a rollicking journey through Mark's gluten and boat news, the rise of Clavicular and LooksMaxxing, how much clouds weigh, Mark's ChatGPT humiliation fetish, hacking the French language, Ohio tries to steal Sasquatch glory, and finally, digging into the biggest selling product of all time -- what is it, and how did it come to dominate? Find out this week!

Boyle with the non paid promotions.

In this episode, Jack Cochran and Matthew James continue their conversation with Micah Joel, diving deep into the metrics that matter when building and justifying a demo engineering team. Micah shares practical approaches to measuring the value of demo engineering, from simple time-saving calculations to sophisticated surveys that capture SE satisfaction and retention indicators. The conversation explores how to frame these metrics in terms that senior management cares about, moving beyond technical accomplishments to demonstrate real business impact.   Micah emphasizes the importance of thinking "top down" when building a demo engineering organization, focusing on what leadership values most: productivity, cost savings, and revenue growth. He shares real-world examples from his time at Salesforce's Q Branch, including how to measure the value of demo environments, how to identify unexpected patterns in the data (like deals where demo engineers get involved), and how cultivating relationships with SEs creates goodwill that extends beyond the numbers. The discussion also covers how demo engineering impacts go-to-market speed for new products and how to position the team as mission-critical support for field teams rather than just a technical function. Follow Us Connect with Jack Cochran: https://www.linkedin.com/in/jackcochran/ Connect with Matthew James https://www.linkedin.com/in/matthewyoungjames/  Connect with Micah Joel: https://www.linkedin.com/in/micahjoel/ Links and Resources Mentioned Join Presales Collective Slack: https://www.presalescollective.com/slack Sol/Con 2026 (Chicago, August 2026): https://www.presalescollective.com/solcon-2026 Presales Collective Podcast: https://www.presalescollective.com/podcast Key Topics Covered Establishing baseline metrics for demo engineering through time-saving calculations Using SE surveys to measure demo environment value and satisfaction Identifying retention indicators at 3-year and 7-year tenure marks Reducing technical barriers to hiring SEs through better demo tooling Thinking "top down" to align metrics with senior management priorities Measuring go-to-market speed and time-to-revenue for new products Building goodwill and political capital with SE teams Branding your demo engineering team with effective metaphors Course-correcting when metrics don't align with expectations Positioning demo engineering within the organization structure Timestamps 00:00 Welcome  02:55 Measuring time saved with tooling  09:20 Reducing technical hiring barriers  13:50 Building the overall business case  18:30 When metrics don't line up  21:20 Product-to-Market (P2M)  27:40 Final thoughts on top-down thinking  

Acts: The Revolution Begins With Dr. Clint Archer. Today's Sermon Is "Sharing The Load: How Servants Make Ministry Possible" From Acts 6:1-7. Sermon Outline - 6 Stages Of Producing A Prototype Deacon: 1. The Problem 2. The Priority 3. The Proposal 4. The Prerequisites 5. The Process 6. The Product

The CPG Guys are joined in this episode by David Gottlieb, Chief Revenue officer and Jeff Wrona, VP Product, Image Recognition for FORM, the makers of the award-winning market execution software GoSpotCheck and FORM OpX, and Trax, the industry-recognized global pioneer of Image Recognition, delivering AI-powered shelf-level insights that help brands and retailers improve execution, availability, and growth in the physical store, have merged. Follow David on LinkedIn at: https://www.linkedin.com/in/dmgottlieb/ Follow Jeff on LinkedIn at: https://www.linkedin.com/in/gospotcheckjw/Follow FORM online at: https://www.form.com/ This episode is sponsored by FORM.They answer these questions:When you combine Trax's global reach with FORM's innovative model training and deployment capabilities, what fundamentally changes for CPG brands on the ground?How does proactively onboarding the most popular SKUs in each region shift Image Recognition from just reactive reporting to a proactive competitive advantage?What does 'agentic AI' realistically look like inside a CPG organization over the next three to five years? Is it hype, or are we looking at an operational revolution? If you were building the modern CPG tech stack from scratch today, what happens when IR data is integrated directly into sales, supply chain, and marketing systems?Could shelf-level data become the fastest leading indicator of these generational behavior changes—even faster than syndicated data?In this margin-compressed world, does flawless in-store execution become the single biggest lever brands still control?How does integrating FORM's AI-powered image recognition directly with FORM's mobile task management fundamentally close that gap between identifying a shelf issue and executing a fix right there in the aisle?What unique execution challenges do traditional CPGs face when competing with the speed and emotional connection of these newer brands?How does leveraging AI and granular, SKU-level shelf intelligence help brands manage their physical presence with the same precision and responsiveness as their digital storefronts?If two brands have equal product quality and trade support, does the one with superior IR-driven visibility win every time?CPG Guys Website: http://CPGguys.comFMCG Guys Website: http://FMCGguys.comSheCOMMERCE Website: https://shecommercepodcast.com/Rhea Raj's Website: http://rhearaj.comLara Raj in Katseye: https://www.katseye.world/DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent.CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual's use of, reference to, or inability to use this podcast or the information we presented in this podcast.

McDonald's CEO: McDonald's CEO goes viral and every other fast food CEO wants in on the fun. This definitely sold a shit ton of Big Arch burgers.Palette Cleansers: From the Doordash Dot, the creepy home drone camera and the sleepy Indian spying on you, the future is bleak. Also Kelly Osbourne is withering away.THE BEAR!, FUCK YOU WATCH THIS!, METHOD MAN!, GZA!, SHADOWBOXIN'!, 4TH CHAMBER!, GHOSTFACE!, KILLAH PRIEST!, RZA!, POLITICAL STUFF!, IRAQ!, WHAT HAPPENED!, BURGER KING!, EPSTEIN FILES!, HDM VOICEMAIL!, SERVE YOU!, LEGAL THREATS!, UNHINGED!, DOCUMENTARY COMMENTARY!, YOUTUBE!, COMPLAINTS!, LOONEY!, MCDONALDS CEO!, VIRAL!, BIG ARCH!, SPRITE!, FRIES!, CRISPY ONIONS!, SLIVERED ONIONS!, PLANNED!, REVIEWBRUH!, BURGER KING CEO!, WHOPPER!, WENDY'S CEO!, A&W SPOKESPERSON!, AUTISTIC!, LITTLE BITE!, GOY SLOP!, PRODUCT!, BUN SUCKERS!, PLAN YOUR LAST BITE MOTHERFUCKER!, PLANNING YOUR LAST BITE!, PLAN MY LAST BITE OF A MEAL MOTHERFUCKER!, MAYOR!, NEW YORK!, BURGER ELEMENT!, SHAKE SHACK!, COVID!, VACCINES!, EATING PIZZA FORK AND KNIFE!, WHATABURGER!, UNDERRATED BURGER!, WAYMO!, DOORDASH DOT!, DRONE!, AUTO DRIVE PODS!, REPLACE DELIVERY DRIVERS!, AUTONOMOUS!, EXPLOSIVES!, ELECTRIC SCOOTERS!, CLOSE WAYMO DOORS!, META GLASSES!, INDIAN PEOPLE!, SLEEPY INDIAN IMPRESSION!, AMAZON DRONE CAMERA!, RING!, OPEN MIC COMEDIAN!, SHARON OSBOURNE!, KELLY OSBOURNE!, LOOKS WEIRD!, FRAIL!, SURGERY!, OZEMPIC!, FIREWORK FAIL!, TERRY!, GLUE HANDS!, STUCK!, GENIUS! You can find the videos from this episode at our Discord RIGHT HERE!

Off Course is back this week with a fantastic show and this is episode 288. Hosted by Dan Edwards, each Friday we give you a deep look into the world of golf and equipment in a way unlike any other podcast has done before. Today, the team from an apparel favorite joins the show to discuss material, design and Johnnie-O on Tour. We even get a visit from THP Legend DNevs (Dave Neville). It wouldn't be Off Course without some tangents, but Dan and the Johnnie-O team dive into many topics including Johnnie-O on tour and how material and design play a role in creation. This show has a lot going on and is one you will not want to miss as Johnnie-O goes Off Course. Episode 288 is here and Dan and the team from Johnnie-O discuss the following topics and a whole lot more. Exploring Licensed Collections from Johnnie-OAccessibility to Product from Different Vantage PointsJohnnie-O on TourTalking Material, Design and some Fresh CollectionsAnswering Questions from the THP CommunityAnd so much more You can listen to the show right here, Apple Podcasts or anywhere you do your listening and downloading from, including Spotify and more. Search for the Hackers Paradise and make sure to subscribe so you never miss an episode. After listening, come back over here and drop us a note below on what you agree and/or disagree with from the episode you just heard. If you get a chance, drop us a review wherever you listen from and let others know what you think of the show and/or channel. Off course is now available in video form as well. Tune into the THPGolf YouTube Channel, jump into the latest episode's video and watch the interaction between Dan and his guests each week rather than just listen. THPGolf · Off Course – Johnnie-O on Tour Go to discussion... document.write("Loading Custom Ratings..."); The post Off Course – Johnnie-O on Tour appeared first on The Hackers Paradise.

For the High Hopes Jackie Baseball Report, Jack breaks down how Andrew Painter's rookie season could unfold, plus covers Team USA, Philadelphia Phillies spring training, and more!

Scrump and Drew talk about; Chief Keef, Flobots, Yeah Yeah Yeahs, Snow Tha Product, Wilco, MF DOOM, Westside Gunn and more! Love Sosa-Chief Keef Handlebars-Flobots Date with the Night-Yeah Yeah Yeahs Sabado-Snow Tha Product Jesus, Etc-Wilco Old Fashioned-MF DOOM ft Westside Gunn   Patreon Merchandise   Social Media: Twitter Instagram 

The Future Of Investing In The Outdoor Industry Mel Strong made a meaningful impression during her first appearance on the podcast, and we've got her back on the podcast again to demystify how brands can raise capital, how to speak to boards and VCs, and to answer the all-important question...should we have our own venture fund? Show Notes: Mel Strong: https://www.linkedin.com/in/melanie-strong/ Mel's First Second Nature Episode: https://www.youtube.com/watch?v=q2V0nDHyQRw Next Ventures: https://www.nextventures.com/ TRE: https://www.therunningevent.com/ Nike ACG: http://nikeacg.com/ Oura: https://ouraring.com/ Trial Library: https://www.triallibrary.com/ Eternal: https://eternal.co/ Trucks (VC): https://www.trucks.vc/ Next Ventures Substack: https://nextventures.substack.com/ Felix Kim: https://www.linkedin.com/in/felixkim93/ Ramble Campgrounds: https://ramble.camp/ BPC - Brand, Product, Content: Ramble Campground: https://ramble.camp/ Path Projects - Basis Tee: https://pathprojects.com/products/basis-tee The Courage To Be Disliked (Book): https://amzn.to/471R716 Join us on LinkedIn: https://www.linkedin.com/company/second-nature-media Meet us on Slack: https://www.launchpass.com/second-nature Follow us on Instagram: https://www.instagram.com/secondnature.media Subscribe to our newsletter: https://www.secondnature.media Subscribe to the YouTube channel: https://www.youtube.com/@secondnaturemedia

Our guest on this episode of Yodlee's Data Driven Finance is David Myszewski, Vice President of Product at Wealthfront. Dave oversees product development, consumer research, and client support. He spent 12 years at Apple, even contributing to the engineering team that developed the first iPhone. He has a Master's and Bachelor's degree in Computer Science from Stanford. And our questions for Dave are around wealth building access for young adults. Topics covered include: The biggest barriers for young professionals when it comes to building wealth The role financial institutions should play in educating young people Why young investors should not neglect the tax implications of their trades Lessons from helping develop the iPhone that were brought to fintech product development Letting customer support inform product development The multiple components of wealth building The philosophy of product-market fit How connected data helps lead to better products Trying to develop product amidst rapid technological change Millennial vs Gen Z wealth building and fintech tool behavior   Helpful Links: Wealthfront

NanoClaw is a new agent inspired by OpenClaw, but without the massive security risks you get with OpenClaw. Essentially, it's a safer OpenClaw.What if you could run a powerful AI agent on your own machine: one that can browse, automate tasks, connect to apps, and even manage your workflow ... but without the massive security risks?That's the idea behind NanoClaw, a lightweight alternative to OpenClaw created by developer Gavriel Cohen. In just a few weeks, the project exploded on GitHub, attracting thousands of stars and a growing community of developers building their own AI agents.In this episode of TechFirst, we explore:• Why OpenClaw raised serious security concerns• How NanoClaw isolates agents in containers• Why a 3,000-line codebase is safer than 500,000 lines• The rise of AI agents that can actually do work• Why entire software categories may soon be replaced by prompts• The future of AI-native workflows and “disposable software”Gavriel also shares how his team uses AI agents in WhatsApp to run their sales pipeline automatically—and how developers are customizing NanoClaw with new capabilities like voice, images, and automation.If you're interested in AI agents, autonomous workflows, vibe coding, and the future of software, this conversation is packed with insights.⸻GuestGavriel CohenFounder, QuibbitNanoClaw Creatorhttps://github.com/qwibitai/nanoclaw⸻If you enjoy conversations about AI, startups, and the future of technology, subscribe for more episodes:https://techfirst.substack.com⸻00:00 Intro: A safe OpenClaw for TechFirst01:22 Gavriel Cohen introduces NanoClaw03:25 Why OpenClaw feels unsafe03:55 Half a million lines of code vs. 3,00006:03 Dependency sprawl and supply-chain risk07:00 Why every agent needs its own container09:30 What NanoClaw can actually do10:16 Letting NanoClaw customize itself12:56 How NanoClaw recreates OpenClaw with far less code13:21 Memory, Claude Code, and agents.md15:34 Running NanoClaw on a laptop, server, or VPS16:22 What Gavriel learned from vibe coding19:50 The OpenClaw phase shift: everything changed21:16 From ChatGPT to real agents that do work23:15 Why AI-native workflows beat traditional SaaS24:46 Replacing CRM workflows with markdown and WhatsApp25:54 Product categories becoming prompts26:36 The key innovation: agents leaving the box28:45 Agent swarms and one-person companies29:22 Tokens, cost, and AI inequality30:30 Building secure, customizable software32:25 Self-modifying software and shared customizations33:44 Disposable software and infinite composability35:00 Outro

Topics Discussed • The subconscious block of feeling behind in motherhood and life • How fertility burnout is amplified by internal time pressure • IVF trauma and the nervous system pattern of urgency • The frequency of anxiety when you live in future stories • Control patterns inherited across generations of women • Emotional healing through observation rather than force • The difference between clock deadlines and internal urgency • Shifting mindset without performing positivity Timestamps 00:00 Hello beautiful and welcome to the Finding Fertility podcast. 01:03 Ten weeks of awareness around control patterns and overdoing. 01:58 Releasing time pressure and why the real doing may be doing nothing. 03:24 The hidden story of being behind and how it shapes your frequency. 05:13 Noticing how your body responds when urgency shows up. 07:11 Living in the future creates anxiety living in the past creates fear and neither is presence. Full Transcript Over on the Blog: https://www.findingfertility.co/blog/subconscious-blocks-the-frequency-of-i-m-running-out-of-time-during-infertility-week-11 Let's Do This Together

Greetings from SXSW, where I'm learning, recording, and eating... You'll hear all about it soon... For now, enjoy this short, sweet, and geeky bonus episode.Have you seen that weird graph about all the jobs that AI is going to kill? It looks like an ink blot or a Rorschach test... It's from an Anthropic report and it's really making the rounds. If you follow tech stuff on social media you've probably seen it. The report is interested, but I'm convinced people are only sharing it because the graph looks cool and people will think they're smart if they share this inscrutable data visualization... Anyway, here's a very short excerpt of my upcoming interview with Paul Ford (@ftrain), one of my favorite tech writers and the founder of Aboard. He and I took a break from talking AI and such to geek out on this data visualization and why it's so bad, plus I told him about how I used AI to make my own version of a radar graph (about how many, and which kinds of, tacos I will and could theoretically eat in Austin). ---Subscribe to the Future Around & Find Out newsletter!

In this episode of the All Things Sustainable podcast, we're talking to Carbon Measures CEO Amy Brachio.   Carbon Measures is a business-led coalition launched in 2025 with a goal to establish consistent product-level carbon intensity standards and a ledger-based carbon accounting framework. Amy explains how measuring carbon intensity at the product level will drive market-based solutions to reduce emissions at the lowest cost.  "We're looking at, how do you unlock the demand such that the products that we need to be sold — lower carbon emission steel, lower carbon emission fuels, lower carbon emission cement — are able to be sold in a way that is profitable for the organization such that they continue to drive the investment and the scale that we need," Amy says.  In the interview, we hear what's on Carbon Measures' roadmap; why Amy welcomes dialogue with existing standard-setters like the Greenhouse Gas Protocol; and how the coalition plans to grow. Current Carbon Measures members include some of the world's largest companies across industries and geographies, such as oil and gas major ExxonMobil, big Spanish bank Santander, automaker Toyota and mining giant Vale.   "These are organizations that have invested heavily in low-carbon emission solutions," Amy says of the coalition members. "The benefit for them is that they get to have demand for the products that they've invested in."      Listen to our episode How GHG Protocol's emissions standards for business are evolving | S&P Global  Read reports from S&P Global Energy:   Taking stock of the carbon accounting dialogue  A roadmap to a carbon differentiated market  S&P Global's All Things Sustainable podcast is the official podcast of Climate Week Zurich. Learn more about the inaugural Climate Week Zurich here: Climate Week Zurich | 4-9 May 2026  Copyright ©2026 by S&P Global    DISCLAIMER  By accessing this Podcast, I acknowledge that S&P GLOBAL makes no warranty, guarantee, or representation as to the accuracy or sufficiency of the information featured in this Podcast. The information, opinions, and recommendations presented in this Podcast are for general information only and any reliance on the information provided in this Podcast is done at your own risk.    Any unauthorized use, facilitation or encouragement of a third party's unauthorized use (including without limitation copy, distribution, transmission or modification, use as part of generative artificial intelligence or for training any artificial intelligence models) of this Podcast or any related information is not permitted without S&P Global's prior consent subject to appropriate licensing and shall be deemed an infringement, violation, breach or contravention of the rights of S&P Global or any applicable third-party (including any copyright, trademark, patent, rights of privacy or publicity or any other proprietary rights).    This Podcast should not be considered professional advice. Unless specifically stated otherwise, S&P GLOBAL does not endorse, approve, recommend, or certify any information, product, process, service, or organization presented or mentioned in this Podcast, and information from this Podcast should not be referenced in any way to imply such approval or endorsement. The third party materials or content of any third party site referenced in this Podcast do not necessarily reflect the opinions, standards or policies of S&P GLOBAL. S&P GLOBAL assumes no responsibility or liability for the accuracy or completeness of the content contained in third party materials or on third party sites referenced in this Podcast or the compliance with applicable laws of such materials and/or links referenced herein. Moreover, S&P GLOBAL makes no warranty that this Podcast, or the server that makes it available, is free of viruses, worms, or other elements or codes that manifest contaminating or destructive properties.    S&P GLOBAL EXPRESSLY DISCLAIMS ANY AND ALL LIABILITY OR RESPONSIBILITY FOR ANY DIRECT, INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL OR OTHER DAMAGES ARISING OUT OF ANY INDIVIDUAL'S USE OF, REFERENCE TO, RELIANCE ON, OR INABILITY TO USE, THIS PODCAST OR THE INFORMATION PRESENTED IN THIS PODCAST. 

People have been asking me to sit on the other side of the mic for a long time. With my wife's debut children's book, Charts for Babies, coming out next month, we figured: why not do it together? What followed was one of the most honest conversations I've had on this podcast. Michelle asked things no one else would think to ask—and many things I've never shared publicly. You'll hear about the specific moments that pushed me to start the newsletter, how I think about quality and iteration, what most stresses me out, and the scariest moment of my life. This was so fun, and so special, and I hope you like it.We discuss:1. The collection of moments that led me to what I do now2. When I added a paywall, and how I knew it was working3. The hidden treadmill behind shipping a newsletter post and podcast episode every week4. The most stressful moments I've had in business and in life5. How I think about stress, consistency, and keeping the business small—Pre-order Charts for Babies: https://www.amazon.com/Charts-Babies-Picture-Book/dp/1419785184—Brought to you by:WorkOS—Modern identity platform for B2B SaaS, free up to 1 million MAUs: https://workos.com/lennyMetaview—The AI platform for recruiting: https://metaview.ai/lennyDX—The developer intelligence platform designed by leading researchers: https://getdx.com/lenny—Episode transcript: https://www.lennysnewsletter.com/p/how-i-built-a-1m-subscriber-newsletter—Archive of all Lenny's Podcast transcripts: https://www.dropbox.com/scl/fo/yxi4s2w998p1gvtpu4193/AMdNPR8AOw0lMklwtnC0TrQ?rlkey=j06x0nipoti519e0xgm23zsn9&st=ahz0fj11&dl=0—Where to find Michelle Rial:• X: https://x.com/TheRialMichelle• LinkedIn: https://www.linkedin.com/in/michellerial• Website: https://www.michellerial.com—Where to find Lenny:• Newsletter: https://www.lennysnewsletter.com• X: https://twitter.com/lennysan• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/—In this episode, we cover:(00:00) Introduction and role reversal(04:06) What would Lenny be doing without the newsletter?(07:20) The moments that led to starting the newsletter(09:58) Does Lenny still enjoy the work?(12:42) Stress management and misophonia(14:00) The psychedelic trip that changed everything(15:45) Online happiness course and baseline optimization(17:30) Thunder round: Lenny's misophonia worst sounds(20:20) What makes Michelle's charts so shareable(23:55) Where chart ideas come from (and why meditation helps)(26:59) Where does “Lenny” come from?(28:54) Being recognized in public(31:24) Early projects(36:30) Michelle and Lenny's yin and yang(37:49) Missing office culture (but not really)(39:37) Lenny's face blindness(40:47) The $100M fraud attack story(42:50) Michelle's childbirth emergency(47:22) Michelle's creative process(51:58) Lenny's favorite children's books(54:00) Product management lessons in parenting(55:31) Defining product management in five words(58:23) Why Michelle pivoted to children's books(01:01:30) The power of iteration and real experience—Resources and episode mentions: https://www.lennysnewsletter.com/p/how-i-built-a-1m-subscriber-newsletter—Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com. To hear more, visit www.lennysnewsletter.com

Today I'm joined by Mo Zahabi, AVP of Product Consulting at Cox Automotive. Most dealers think the race begins when the lead arrives. But by that point, the customer has often been in-market for five or six weeks already. Mo breaks down how first-party data inside the Cox Automotive ecosystem can reveal buying signals before a lead ever exists, why fragmented dealership tech stacks create wasted effort and employee turnover, and how dealers can modernize customer engagement by focusing on real behavior instead of outdated tactics. This episode is brought to you by: 1. Podium - The AI platform trusted by one in three dealerships. Podium helps dealers consolidate sales, service, messaging, and voice into one connected system that actually runs the work. If your AI isn't driving real outcomes, it's time to take a closer look @ https://www.podium.com/car-dealership-guy. 2. BizzyCar - BizzyCar helps dealerships identify vehicles with open recalls and automatically schedule service appointments using AI and the industry's most accurate recall data. The result: more customers returning to your service lane and more recall revenue captured. See how it works at https://info.bizzycar.com/cdg 3. Cox Automotive - Discover what's driving improved customer experiences—and dealership results. Download the Drivers of Shopper Satisfaction ebook from Cox Automotive today @ https://carguymedia.com/464vOfw Check out Car Dealership Guy's stuff: For dealers: CDG Circles ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://cdgcircles.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Industry job board ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://jobs.dealershipguy.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Dealership recruiting ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://www.cdgrecruiting.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Fix your dealership's social media ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://www.trynomad.co⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Request to be a podcast guest ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://www.cdgguest.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ For industry vendors: Advertise with Car Dealership Guy ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://www.cdgpartner.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Industry job board ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://jobs.dealershipguy.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Request to be a podcast guest ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://www.cdgguest.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Topics: 08:05 The Real Problem at Dealerships Isn't Margin Compression 09:55 “5 Minute Lead Response?” — You're Already 5 Weeks Late 10:20 Why Dealers Should Stop Waiting for Leads 11:00 The Customer Data Mistake Costing Dealers Millions 13:40 The CRM Change That Instantly Deleted 850,000 Tasks 19:00 The Difference Between a Smart CRM and a Dumb CRM 21:15 “Playing Poker With the Customer's Cards Face Up” 26:40 Why F&I Bottlenecks Are Killing Dealership Efficiency 34:20 Dirty Data Is Like Putting Diesel in a Gas Engine Car Dealership Guy Socials: X ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠x.com/GuyDealership⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Instagram ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠instagram.com/cardealershipguy/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ TikTok ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠tiktok.com/@guydealership⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ LinkedIn ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠linkedin.com/company/cardealershipguy⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Threads ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠threads.net/@cardealershipguy⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Facebook ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠facebook.com/profile.php?id=100077402857683⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Everything else ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠dealershipguy.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Keegan Myles is Head of Business Operations at Confido, the end-to-end operations platform built specifically for CPG brands. On this episode of ITS, Keegan and Ali talk about how his experience at Simple Mills, MUSH, and PATHWATER led him to the team at Confido and why sales and operations planning with the right numbers are so critical to a brand's success.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Improving fleet availability isn't just about working faster—it's about understanding why assets are down in the first place. In this episode, Marc Canton sits down with Andrew Finch, Fleet Management Analyst at RTA Fleet, to unpack one of the most underutilized tools inside a fleet management system: asset statuses and work order statuses. Andrew explains the critical difference between the two, why a single “in the shop” status doesn't provide meaningful insight, and how better status design can uncover real bottlenecks—whether that's waiting on parts, waiting on vendors, waiting on approvals, or even waiting on operators to pick up completed units. They also discuss common mistakes fleets make when setting up statuses, including overlap, over-complication, lack of technician buy-in, and tracking data without a clear purpose. The conversation shifts from theory to practical strategy: how to build a status structure that drives clarity, improves communication across departments, and helps leaders defend staffing, budget, and process decisions with real data. If you want to move from guessing at downtime to managing it strategically, this episode gives you a framework to start. Key Takeaways Asset status and work order status are not the same thing. Asset status answers “Where is the unit in its lifecycle?” while work order status answers “What stage is this repair in?”   “In the shop” is not a diagnosis. Without more granular statuses, you can't identify true bottlenecks.   Availability improves when bottlenecks are visible. Waiting on parts, vendors, approvals, or pickup can all look identical unless tracked properly.   Statuses should have a purpose. If you can't explain what decision a status supports, you probably don't need it.   Avoid overlap and ambiguity. Each status should be clearly defined and mutually exclusive.   Technician buy-in is critical. If statuses feel like “big brother,” data quality will suffer. If they feel useful, adoption improves.   Data supports leadership conversations. Clean status data helps justify staffing, process changes, and budget requests with evidence instead of anecdotes.   Start simple and refine. You don't need dozens of statuses—just the right ones that align with operational goals.   Marc Canton Marc Canton is the Vice President of Product and Consulting at RTA Fleet and the host of the Fleet Success Show, a podcast focused on helping fleet organizations improve performance, efficiency, and leadership. With deep experience in fleet operations, technology, and consulting, Marc works closely with public and private fleets to improve data management, operational processes, and asset availability. Marc is a recognized voice in the fleet industry and frequently speaks about topics such as fleet performance metrics, operational efficiency, and the strategic use of fleet management information systems (FMIS). Through his consulting work and educational content, he helps fleet leaders translate data into actionable insights that improve reliability, stakeholder satisfaction, and organizational outcomes. Andrew Finch  Andrew Finch is a Fleet Management Analyst at RTA Fleet, where he specializes in fleet analytics, operational data strategy, and performance measurement. In his role, Andrew works with fleet organizations to interpret data from fleet management systems and uncover insights that improve availability, efficiency, and decision-making. Andrew entered the fleet industry early in his career and quickly developed expertise in fleet analytics, including CAFM training and professional development through industry organizations such as NAFA. His work focuses on helping fleets better structure their data, particularly through effective asset and work-order status tracking, to identify operational bottlenecks and improve maintenance workflows. Andrew frequently collaborates with fleet teams to turn raw operational data into meaningful performance improvements. Looking to take the next step to fleet success? Start by requesting your free copy of The Fleet Success Playbook. Written by fleet professionals for fleet professionals, the Playbook breaks down the four key pillars of fleet success, and gives you the tools you need to build a truly great fleet. Request your free (yes, really, free!) copy here: https://rtafleet.com/resources/fleet-success-playbook?utm_source=simplecast&utm_medium=footer_notes&utm_campaign=episode_213 Control fleet chaos with RTA Fleet360, proven software designed by fleet managers for fleet managers: https://rtafleet.com/book-a-demo?utm_source=simplecast&utm_medium=footer_notes&utm_campaign=episode_213

In this episode, Katherine Forrest and Scott Caravello examine two recent federal court decisions on whether AI-generated materials are protected by the attorney-client privilege and the work product doctrine. They break down those decisions, United States v. Heppner and Warner v. Gilbarco, explaining how and why the outcomes diverged, the different factual footings, and what these decisions may (or may not) mean for future disputes.   ## Learn More About Paul, Weiss's Artificial Intelligence practice: https://www.paulweiss.com/industries/artificial-intelligence

In this special episode of Product Rebels, Vidya Dinamani and Heather Samarin revisit highlights from their recent webinar, AI as a Force Multiplier for Product Discipline, featuring product and AI leader Elena Luneva. After the live session sparked a wave of thoughtful audience questions, they sit down to tackle some of the most pressing ones—from how AI is reshaping product work to why strong product fundamentals matter more than ever.

Triforce! Episode 348! Pyrion's hosting university talks, Lewis is making it big in traditional media (especially compared to Sips who just watched some TV) and we discover McDonalds Trading Cards! Go to http://shopify.com/triforce to sign up for your $1-per-month trial. Support your favourite podcast on Patreon: https://bit.ly/2SMnzk6 Music courtesy of Epidemic Sound. Learn more about your ad choices. Visit podcastchoices.com/adchoices

From installing network cards as a teenager to navigating four successful exits across decades of tech evolution, Raj Singh shares lessons on acquisition timing, building buyer relationships, and the emotional journey founders experience after selling. Raj Singh is VP of Product at Mozilla, leading new zero-to-one product initiatives. He joined Mozilla in 2022 via acquisition of his startup Pulse (AI meeting summarization). Previously, he co-founded Tempo AI (acquired by Salesforce 2015), All the Cooks (acquired by CookPad), and served as VP of Business Development at Skyfire (acquired by Opera). WHAT YOU'LL LEARN You'll discover why exit windows matter more than plans, how to build relationships with potential acquirers years in advance, the four emotional stages after selling, why 80-85% of acquisitions are CEO-driven, and how founder fatigue is the number two reason startups fail. RAJ'S JOURNEY Raj's entrepreneurial instincts showed up early. Before college, he installed network cards in friends' computers for students heading to dorms. Desktop computers didn't have Ethernet ports back then, so he bought cards from Fry's Electronics, installed them, set up drivers, and charged for the service. His first substantive deal came during the dot-com crash, a net-zero acquisition in the early video codec era around 2000. He's since navigated four exits across radically different market conditions: the dot-com crash, 2008 financial crisis, COVID, and today's landscape. Each taught him something different about timing, negotiation, and integration. "What worked yesterday doesn't work today." THE SERIAL EXIT OPERATOR Raj's perspective comes from exiting companies during each major market cycle, giving him pattern recognition most founders never develop. At Mozilla, he's thrived leading products like Mozilla Solo (AI website builder) and Postful (social media management), finding ways to keep learning within a larger organization. KEY INSIGHTS Exit windows exist and close. Miss one, and the next might not emerge for 3-8 years. Founder fatigue is the number two reason startups fail. The hardest question: can you push through for another five years? Build acquisition relationships years in advance. Identify your 10 most likely buyers on day one. Check in every six months with no intent to sell. Acquisitions are about timing. If your timing doesn't align with a buyer's executive off-site decision, you could be off by six months and it won't happen. The emotional journey: relief when the deal closes, regret within days, inspired to make it the best acquisition ever, then acceptance it's not your company anymore. FOR MORE ON THIS EPISODE https://www.coreykupfer.com/blog/rajsingh FOR MORE ON RAJ SINGH LinkedIn: https://www.linkedin.com/in/rajansingh/ Email: raj@rajansingh.com Twitter/X: @rajansingh Threads: @rajansingh FOR MORE ON COREY KUPFER https://www.linkedin.com/in/coreykupfer/ https://www.coreykupfer.com/ Corey Kupfer is an expert strategist, negotiator, and dealmaker. He has more than 35 years of professional deal-making and negotiating experience. Corey is a successful entrepreneur, attorney, consultant, author, and professional speaker. He is deeply passionate about deal-driven growth. He is also the creator and host of the DealQuest Podcast. Get deal-ready with the DealQuest Podcast with Corey Kupfer, where like-minded entrepreneurs and business leaders converge, share insights and challenges, and success stories. Equip yourself with the tools, resources, and support necessary to navigate the complex yet rewarding world of dealmaking. Dive into the world of deal-driven growth today! Episode Highlights with Timestamps:[00:06:37] - Introduction: Raj Singh's bio and background [00:08:28] - Childhood computer interest and early entrepreneurial instincts [00:08:54] - First side hustle: Installing network cards for college students [00:12:07] - First substantive deal during dot-com crash [00:13:30] - Evolution of startup ecosystem: from Chamber of Commerce books to today [00:21:24] - Journey to Mozilla via Pulse acquisition [00:24:03] - Why staying at Mozilla works: continuous learning and challenge [00:32:10] - All the Cooks exit during Y Combinator three-day decision window [00:35:53] - Tempo AI monetization struggles and Salesforce acquisition [00:39:23] - Four emotional stages after acquisition: relief, regret, inspired, acceptance [00:43:07] - Exit windows and why timing matters more than plans [00:43:32] - Founder fatigue as number two reason startups fail [00:48:19] - Building relationships with 10 potential acquirers from day one [00:50:42] - When incumbents enter your category (market acceleration) [00:51:05] - Enterprise multiple winners versus consumer winner-take-all [00:51:31] - Current work at Mozilla: Solo and Postful products [00:52:53] - What freedom means: choosing where to spend time Guest Bio: Raj Singh is VP of Product at Mozilla, leading zero-to-one product initiatives. He joined via acquisition of Pulse (AI meeting tools) in 2022. Previously: co-founder/CEO Tempo AI (acquired by Salesforce 2015), co-founder All the Cooks (acquired by CookPad), VP Business Development at Skyfire (acquired by Opera). BS in computer engineering from Cal Poly. Host Bio: Corey Kupfer is an expert strategist, negotiator, and dealmaker with more than 35 years of professional deal-making and negotiating experience. Corey is a successful entrepreneur, attorney, consultant, author, and professional speaker deeply passionate about deal-driven growth. He is the creator and host of the DealQuest Podcast. Show Description: Do you want your business to grow faster? The DealQuest Podcast with Corey Kupfer reveals how successful entrepreneurs and business leaders use strategic deals to accelerate growth. From large mergers and acquisitions to capital raising, joint ventures, strategic alliances, real estate deals, and more, this show discusses the full spectrum of deal-driven growth strategies. Get the confidence to pursue deals that will help your company scale faster. Related Episodes:Episode 328 - Richard Manders: Serial Acquisitions and Scaling Through M&A Episode 350 - Tom Dillon: Understanding Business Valuation and Exit Planning Realities Episode 325 - Kelly Finnell: Using ESOPs in Ownership Succession Planning Episode 330 - Pete Mohr: Building Enterprise Value and Exit Readiness Episode 339 - Equitizing Key Employees and Succession Planning Strategies Social Media: Follow DealQuest Podcast: https://www.linkedin.com/in/coreykupfer/ https://www.coreykupfer.com/ Follow Raj Singh: LinkedIn: https://www.linkedin.com/in/rajansingh/ Twitter/X: @rajansingh Threads: @rajansingh Keywords/Tags:startup exits, M&A timing, acquisition strategy, multiple exits, founder fatigue, exit windows, serial entrepreneur, Salesforce acquisition, Mozilla products, Tempo AI, enterprise versus consumer, building acquisition relationships, CEO-driven acquisitions, emotional journey after exit, strategic buyer relationships, All the Cooks, CookPad acquisition, Pulse acquisition, tech evolution, startup integration, venture capital, exit readiness, founder burnout, M&A strategy, tech acquisitions

Join Tayson & Brigham for an in-depth look at the features, function, & design of the new Cirq Trekking Pole Tent. This 1p tent is more spacious, more ventilated, & easier to pitch. Watch this episode to learn why! Cirq Trekking Pole Tent (launching Mar 23, 2026) Have questions for us? Send us a voice message on Speakpipe:  https://www.speakpipe.com/LiveUltraLight  Or write in to support@outdoorvitals.com! Great Backpacking Gear (Support the Podcast): https://bit.ly/3PswpQi #outdoorvitals #entrepreneur #backpacking #backpackinggear

On this episode of Vitality Radio, Jared dives deeper into the practical side of hemp products—how to use CBD, THC, and other cannabinoids wisely and responsibly.This conversation explores real-world application: when CBD isolate makes sense, why small amounts of THC can enhance results, and how the entourage effect influences the way cannabinoids interact with the body. Jared explains the role of the endocannabinoid system and how lifestyle factors can support this system naturally. You'll also hear practical strategies for stacking hemp products with nutrients like magnesium, herbs, and other supportive formulas for stress, sleep, and recovery. This episode provides a balanced, educational look at hemp as a botanical tool—emphasizing thoughtful use, quality sourcing, and individualized approaches to supplementation.Products:CBD Products - Visit Vitality Nutrition in Bountiful, Utah or call us to inquire and order 801-292-6662Vital SleepMagnesium BisglycinateAnxiety ReleaseTen Days of SunshineOmega-3Curamed Acute PainOllois Cold and Flu Kit (Vitality Radio POW! Product of the Week 30% off of the sale price with PROMO CODE: POW31)Additional Information:#619: Is CBD About to Be Banned? The Future of Hemp In America with Maggie FrankU.S. Hemp Roundtable#375: A Comprehensive Approach to Chronic Pain with Maggie Frank#415: Q&A Show #1 - Jared Answers Your Questions About CBD, Daily Values, Prebiotics, and More!#250: The Key Supplements You Need to Fight Anxiety and Depression with Stuart Tomc#186 The Powerful Effect of 10:1 ratio CBD + THC with Stuart TomcVisit the podcast website here: VitalityRadio.comYou can follow @vitalitynutritionbountiful and @vitalityradio on Instagram, or Vitality Radio and Vitality Nutrition on Facebook. Join us also in the Vitality Radio Podcast Listener Community on Facebook. Shop the products that Jared mentions at vitalitynutrition.com. Let us know your thoughts about this episode using the hashtag #vitalityradio and please rate and review us on Apple Podcasts. Thank you!Just a reminder that this podcast is for educational purposes only. The FDA has not evaluated the podcast. The information is not intended to diagnose, treat, cure, or prevent any disease. The advice given is not intended to replace the advice of your medical professional.

Do you have a product-based business? Are you selling products via an Etsy store, in a pop-up shop or a retail store? Are you selling one-off products online? Adding a subscription box to your existing business is a no-brainer and can offer you so many benefits!  Adding a subscription box provides:  A stable, predictable revenue stream - recurring payments benefit your business in so many ways, including stabilizing your cash flow.   Customer loyalty - subscribers have committed to regularly purchasing products from you.  Increased lifetime value (LTV) - do you know the LTV of your customers? My subscribers stay for an average of 18 months, generating thousands of dollars of revenue each.  Opportunities for cross-selling and upselling - pair your box items with additional one-off items from your shop.  Scalability - packing and shipping 500 of the same thing is much more efficient than 500 different orders.  Have I convinced you to add a subscription box to your business?  I have 5 simple steps to follow to make it happen.  Identify your best customers: Who are they?  How often do they shop with you?  Take a look at your top 20 customers and dial into who they are.  Identify your best-sellers: What categories are your best sellers?  What do people buy from you repeatedly?  What are people asking for more of?  Set your pricing structure: What is your average order value (AOV)? What is the AOV of your top 100 customers?  Price your subscription box in that range.  Create exclusivity and scarcity:  What are the benefits of being a subscriber?  Make items only available in the box.  Make them only available by subscription.  Create FOMO with your customer base - make them want to be part of something exclusive.   Create a great user experience:  Are your website and the checkout process clear and easy to follow?   Make it easy for people to update or cancel their subscriptions.  Provide a higher level of customer service - remember your subscribers are the VIPs of your business.  A bonus piece of advice, which is really the best piece of advice, is to talk about your subscription box a LOT. If you want to create a business that is 75% recurring revenue instead of depending on one-off sales, you've got to make it the main thing in your business. And that means talking about it… a lot!  Join me for this episode to learn how having a subscription box can change the game for your business. Predictable inventory, better cash flow, monthly recurring revenue, and more. Follow 5 simple steps to get started today!  Join me in all the places:  ⁠Facebook⁠ ⁠Instagram⁠ ⁠Launch Your Box with Sarah Website⁠  Are you ready for ⁠Launch Your Box⁠? Our complete training program walks you step by step through how to start, launch, and grow your subscription box business. ⁠Join ⁠today!

Retired Intelligence Detective Gary Jenkins brings you the best in mob history through his unique perspective on the mafia. In this episode of Gangland Wire, Gary Jenkins welcomes an unusual guest from the world of organized crime storytelling—cartoonist Brett Juliano, creator of the Dust Bunny Mafia comic series. Instead of traditional books or documentaries, Brett tells real Mafia stories through short, three-panel comics featuring his unique cartoon characters while staying grounded in historical research and documented sources. Brett explains how his lifelong interest in animation and storytelling evolved into a project that blends true crime history with visual humor and commentary. After moving to Chicago, he became fascinated with the city's underworld history and began transforming real mob stories into illustrated comic strips that challenge Hollywood myths and highlight lesser-known facts about organized crime. His work draws on true crime books, FBI files, court transcripts, and podcasts, including Gangland Wire itself. Each comic strip distills a real historical moment into a visual gag or ironic twist that reveals the strange reality behind mob legends. Gary and Brett discuss several Dust Bunny Mafia comics and the real events behind them: The “Sicilian Flu” Courtroom Act A humorous look at a tactic sometimes used by mob figures: appearing frail in court to gain sympathy or delay proceedings. Wiseguys who were partying the night before might suddenly appear in a wheelchair, wrapped in blankets or hooked to oxygen tanks when they walked into court. Lucky Luciano and the Myth of “Lucky” Brett examines the legendary story that Charles “Lucky” Luciano got his nickname after surviving a brutal kidnapping and beating. His comic plays with the idea that mobsters often exaggerated their own legends—especially when trying to impress people. The Kansas City Mob Search – Carl “Tuffy” DeLuna One comic comes directly from Gary Jenkins' own experience investigating the Kansas City mob. When police searched DeLuna's home in 1979, the mobster calmly offered coffee and eventually led investigators straight to the basement, where incriminating notes were stored. The scene shows how, sometimes, the truth of organized crime investigations is stranger than fiction. Bugsy Siegel in Rainy Portland Another comic explores the obscure story of Bugsy Siegel visiting Portland to meet local crime boss Al Winters, only to endure two straight weeks of rain—highlighting the contrast between Hollywood-style mob glamour and the less glamorous reality of underworld negotiations. A New Graphic Anthology on Kickstarter Brett is now launching a major new collection of his comics titled: “Family Business: An Offer You Can't Refuse.” The book will include: 130+ pages of full-color comics More than 230 true crime strips Historical commentary explaining the real story behind each comic Additional artwork parodying mob businesses and underworld culture The project will be funded through a Kickstarter campaign beginning March 24, with the finished book expected to ship later in the year once printing is completed. Click here for

Here’s a question that cuts to the heart of what makes sales hard: What do you do when your commodity is identical to every competitor’s, the buyer knows it, and the only lever they want to pull is price? That’s the challenge Ash from Chennai, India brought to me on a recent Ask Jeb episode. Ash works as a trader importing textile goods from Asian manufacturers and selling them into Spanish-speaking markets in South America and Spain. No proprietary product. No unique features. Pure commodity, all the way down. And yet Ash is holding customers. Getting repeat orders. Building relationships across borders and languages. He just needed a framework to understand why it was working and how to make it work even harder. The Trap Every Commodity Salesperson Falls Into When everything looks the same, most salespeople default to one of two bad moves: race to the bottom on price, or get paralyzed trying to explain a value they can’t articulate. Here is the brutal truth. Your buyer already knows the product is a commodity. They know they could go direct to the factory and cut you out entirely. They are not confused about that. What they are evaluating is whether the risk and hassle of cutting you out is worth the savings. Your job is to make sure the answer is always no. That requires you to stop thinking about what your product does and start thinking about what YOU do. Three Reasons Customers Keep Buying From Ash When I asked Ash why his good customers keep coming back, he gave me three answers that every salesperson in a commodity business needs to write down. You make it easy. Ash speaks Spanish. His customers speak Spanish. If they go direct to a Chinese or Vietnamese factory, they face language barriers, cultural friction, and communication breakdowns. Ash eliminates all of that. Business people will pay for less hassle. Time is money, and you are saving them both. You are someone they like and trust. Ash follows up. He wishes customers a happy New Year. He remembers what matters to them. That is not fluff. That is relationship equity that compounds over time. When customers feel like they can trust you, when a familiar voice picks up the phone, they do not want to start over with a stranger. You reduce financial risk. In Ash’s business, buyers put down a 20% deposit, sometimes a hundred thousand dollars or more, and pay the balance when the container arrives. The nightmare scenario is that container showing up full of the wrong product. Ash’s company has been operating for over 20 years. They do what they say they are going to do. That longevity is not just a stat. It is a security blanket. The Power of the Micro Story Knowing your value is half the battle. Being able to articulate it when a buyer pushes back on price is the other half. Here is what I told Ash: You need stories. Not case studies. Not bullet points. Short, vivid, real stories that make the risk of cutting you out feel tangible. Something like this: “I get it. You could go directly to the factory and save ten percent. Some of my customers tried that before working with me. One of them got a container full of product that was not what they ordered. It cost them more than they saved, and they had no one local, no one they trusted, to help them fix it. That is why they work with me now.” That story is doing three things at once. It validates the buyer’s instinct to compare prices. It quantifies the real cost of the cheaper alternative. And it positions you as the solution to a problem they have not had yet but definitely do not want. If you are newer to sales and do not have your own stories yet, go talk to your senior teammates. Read industry articles. Find examples of what goes wrong when buyers skip the middleman. Then make those stories part of your standard value conversation. Not Every Buyer Is Your Buyer This is the part that stings a little, but it is important. Some buyers are going to push back on your margins until the conversation goes nowhere. They will tell you the price they need, and if you cannot hit it, they will walk. That is okay. What they are telling you is that they do not value what you bring to the table. They want the cheapest option, and that is a legitimate business decision. They are just not your customer. Your job is not to convert every skeptic. Your job is to keep your pipeline full and find the buyers who genuinely value ease, safety, and responsiveness. Those are the ones who become long-term accounts. Those are the ones who, two or three years in, cannot imagine buying from anyone else. Ash is already doing this well. He has visited customers in Mexico, Colombia, and Spain. He has done office meetings and factory tours. When a customer says yes to a visit, they are telling you something: you matter to us. That is what I call an engagement test, and Ash is passing it. Your Value, Packaged Simply In commodity sales, your pitch does not need to be complicated. It needs to be consistent. Here is how I would frame it every time a buyer pushes back: I make this easy for you. I am responsive. And your money is safe with me. Then back each of those up with a story. That is the whole game. Not features. Not specs. You. When you are tired and ready to wrap up the day, remember this: the prospecting you do today pays you for the next three months. Pick up the phone and make one more call. The buyers who value what you do are out there. Go find them. Want to take this to the next level in person? Join Sales Gravy at one of our live events, where we work with sales professionals and leaders to build the skills, mindset, and habits that drive elite performance. See all upcoming events at salesgravy.com/live.

Hey, friend. I'm pulling an amazing episode from the archives with over 430 episodes here on the Proof to Product podcast. There is a gold mine of information for you to help you grow your business, and, frankly, it can be hard to take it all in. Today's episode is a look back at an interview I did with Biff Ulm of Nice Enough Stickers who I recently hosted a Paper Camp call with last week. During this replay episode, Biff and I had a lot to catch up on, but one thing that stood out was that his observations at the Las Vegas gift show were about product development strategy. He has much to say about it, and I'm excited for you to listen in.  For background, Biff's stickers are now in over 300 stores with 8,000 locations, so he knows a thing or two about creating products that people want to buy. Biff also owns a wildly successful retail shop, which provides him with a unique viewpoint as both a wholesale buyer and seller.  In this episode, we discuss the importance of patience, iteration, and customer feedback in developing successful products. We also discuss how to leverage data and understand buying behaviors. This episode is brought to you by our Email Marketing For Product Makers guide. 49% of our customers want to hear from us consistently, yet, only a small percentage of product-based business owners are actively sending monthly emails to their customers.   If you've struggled with what to say, when to send, or how to plan out your email marketing strategies, we've got just the tool for you. This tool and the optional training have helped hundreds of product makers plan out an entire year's worth of emails.  And, the best part… they are creating templates that they can rinse & repeat year after year.   DOWNLOAD NOW You can view full show notes and more at http://prooftoproduct.com/361  Quick Links: Free Wholesale Audio Series Free Resources Library Free Email Marketing for Product Makers PTP LABS Paper Camp  

Amanda Engelman is the Director of Product at Shopify leading advertising and channel expansion. She built the Shopify Product Network, a free app that lets other Shopify merchants' products appear on your store. You earn commission on every sale, you keep the customer, and you get category expansion insights without carrying a single unit of inventory. One store earned over $3,000 in commissions in just two months. We dig into how SPN decides what products to show (and how they're solving the "taste" problem), the checkout engineering that makes multi-merchant transactions seamless, and why this might be the lowest-risk growth lever available to Shopify merchants right now. SPONSORS Swym - Wishlists, Back in Stock alerts, & more getswym.com/kurt Cleverific - Smart order editing for Shopify cleverific.com Zipify - Build high-converting sales funnels zipify.com/KURT LINKS Shopify Product Network App: Shopify App Store Shop Campaigns: Shop Campaigns Amanda Engelman on LinkedIn: Amanda Engelman WORK WITH KURT Apply for Shopify Help ethercycle.com/apply See Our Results ethercycle.com/work Free Newsletter kurtelster.com The Unofficial Shopify Podcast is hosted by Kurt Elster and explores the stories behind successful Shopify stores. Get actionable insights, practical strategies, and proven tactics from entrepreneurs who've built thriving ecommerce businesses.