Podcasts about Product

Kevin Maney: The Category Creation Formula for Winning Markets in the AI Era AI is making products easier to build, but meaningful differentiation harder to sustain. A stronger feature set, a faster model, or simply adding an “AI-powered” label may not be enough to convince customers that a new market should exist in the first place. Kevin Maney, bestselling author, technology commentator, and founding partner of Category Design Advisors, joins me to unpack the Category Creation Formula: Context + Missing + Innovation = New Market Category. Developed through nearly a decade of fieldwork with more than 50 companies, the framework offers a practical way to understand when markets are ready to change: identify what has shifted around the customer, uncover the newly urgent need that shift creates, and then design the innovation the market is ready to embrace. Our conversation moves beyond conventional product-market fit toward a more fundamental question: What would market-product fit look like? We explore why being first matters less than establishing the accepted dominant design, why competitors can actually validate rather than weaken a new category, and why successful category creation starts outside the organization, not with the technology already sitting inside it. In an era of AI abundance, compressed innovation cycles, and increasingly crowded markets, this conversation offers a different way to think about growth. It is particularly relevant for CEOs, transformation leaders, investors, and founders asking not simply how to build a better product, but how to create a market that wants it. KEY TAKEAWAYS What I found particularly compelling in this conversation with Kevin is his challenge to one of the most deeply embedded assumptions in innovation: that we should build a product and then find its market. Kevin turns that logic around with the idea of market-product fit. Instead of starting with what our technology can do, we should start by understanding what has changed in the world around our customers, what new problem that change has created, and what innovation could solve it. His Category Creation Formula, Context + Missing + Innovation, gives leaders a simple but powerful way to make that shift. I also loved Kevin's perspective on category leadership. Being first is not necessarily the objective. The real goal is to establish the dominant design that shapes how customers understand and expect the category to work. And, counterintuitively, competition can help because other players entering the market validate the category in customers' minds. For me, this is a particularly important lesson in today's crowded AI landscape. Finally, Kevin makes a distinction I think every leader should consider: using AI to make the existing business more efficient is only one side of the opportunity. The bigger question is what entirely new products, services, and ways of operating become possible because AI has changed the context. As AI itself becomes foundational and ubiquitous, the differentiator will increasingly be what humans do with it, and the ideas they create about what comes next. BEST MOMENTS “Category design is a strategy. And when I think of positioning and marketing, those are things that a company does.” – Kevin Maney [13:52] “Product-market fit has led a lot of people to think we'll build this product and figure out a market to put it into. And we talked about it, saying, like, it's actually market-product fit.” – Kevin Maney [25:00] “Your ultimate goal is to win the dominant design. It's not to be the day one, first mover, be the first one to say, ‘We're creating this category.'” – Kevin Maney [29:57] “Your goal is not to wipe out all competition, your goal is to be the dominant design and make all of your competitors follow you.” – Kevin Maney [29:57] “I actually believe that the big AI models... that's going to become, at some point, as boring as the internet or as electricity. What excites me is what you can do with it.” – Kevin Maney [37:26] “AI is trained on the past, and it's only going to understand the past, and it's going to be the humans that create the future.” – Kevin Maney [49:19]   ABOUT THE GUEST Kevin Maney is a bestselling author, award-winning technology commentator, and founding partner of Category Design Advisors. He is the co-author of The Category Creation Formula and Play Bigger, and spent 22 years as a technology journalist at USA Today. His work has also appeared in publications including Newsweek, Fortune, The Atlantic, and Wired. Kevin helps leadership teams identify, define, and develop new market categories. Through nearly a decade of category-design work with more than 50 companies, his focus has included market-product fit, dominant design, the adjacent possible, strategic points of view, and the leadership alignment required to translate innovation into an understood and adopted market choice.   ABOUT THE HOST Sabine VanderLinden is a corporate strategist turned entrepreneur and the CEO of Alchemy Crew Ventures. She leads venture-client labs that help Fortune 500 companies adopt and scale cutting-edge technologies from global tech ventures. A builder of accelerators, investor, and co-editor of the bestseller The INSURTECH Book, Sabine is known for asking the uncomfortable questions—about AI governance, risk, and trust. On Scouting for Growth, she decodes how real growth happens—where capital, collaboration, and courage meet. If this episode sparked your thinking, follow Sabine VanderLinden on LinkedIn, Twitter, and Instagram for more insights. And if you're interested in sponsoring the podcast, reach out to the team at hello@alchemycrew.ventures

September 3, 2026 Artificial Intelligence Isn't Taking These Jobs w/ Darren Paulson – DT 475 Darren Paulson is the VP of Product at BuildWitt and a construction technology veteran who spent more than two decades managing systems, data, and technology across some of the largest civil and concrete operations in the West. He's touched nearly every corner of construction tech, from business systems and GPS to the tools contractors are now using to rethink how work gets done. He breaks down why construction has historically struggled to adopt new technology, where AI can actually make a difference, and why the goal shouldn't be replacing the people doing the work. Instead, the best technology should eliminate the paperwork, repetitive processes, and other nonsense that gets in their way so they can spend more time doing what the industry exists to do: build. Follow Darren  on LinkedIn at: https://www.linkedin.com/in/darren-paulson-51aa43149/ Learn more about BuildWitt at: https://buildwitt.com/ Want to better develop your civil construction workforce and leaders? Check out BuildWitt Improve! https://buildwitt.com Questions or feedback? Email us at dirttalk@buildwitt.com! Learn more about your ad choices. Visit megaphone.fm/adchoices

How do you know which international markets actually give your MedTech product the best chance of success?This avoids the problem we've discussed before: it doesn't tell the listener what they're doing wrong. It opens the question the episode answers.When you're ready to export your MedTech product, it's tempting to start with the biggest healthcare markets, the fastest-growing countries or places where you already know distributors. But the right export market for one medical device could be completely wrong for another. In this episode, Hakeem explains why effective international market selection starts by understanding your product, what drives adoption and the specific commercial conditions that need to exist in each market before you decide where to expand. In todays episode you'll discover:Why the biggest or most attractive-looking international market isn't necessarily the best export opportunity for your MedTech product.How factors including clinician adoption, competition, evidence, reimbursement, pricing, buying pathways and your commercial model can change which markets you should prioritise. How to assess both market potential and your probability of successfully entering it, rather than choosing countries based on market size alone. Listen now to learn how to choose the right export markets for your MedTech product by focusing on where you have both an attractive commercial opportunity and a realistic probability of achieving adoption.Book a 30min Healthcare Export Accelerator discovery callMessage me via DM on LinkedinThis podcast is for clinicians and solo founders feeling stuck in turning their medical devices into real businesses, with practical insight on go to market strategy, sales strategy, product launch, sales plans, business growth, exporting, selling internationally and how to scale up their international sales in MedTech.

AI can accelerate a strong operating model, but when decision rights, incentives, or data are already unclear, it can make the mess spread faster.In this episode, I sit down with Denise Tilles, a leading voice in product operations, to unpack how her career moved from editorial work at Condé Nast into product management, commercial leadership, and eventually product operations. Denise shares how learning to work with revenue data, product analysts, and operating models changed the way she thought about product leadership and led to her work helping enterprise organizations make faster, better-quality decisions.We explore what product operations actually does, why an operating model needs to define how decisions get made, and where incentives can quietly undermine even a well-designed process. We also dig into what happens when AI makes producing documents, specifications, and analysis nearly effortless: generating more output doesn't remove the work of judgment. In many cases, it makes clarity about inputs, outputs, ownership, and what “good” looks like even more important.Key TakeawaysProduct ops should improve decision-making: Denise defines it around business and data insights, customer and market insights, and the operating model.Commercial context changes product thinking: At Cision, learning P&L, ACV, and recognized revenue helped Denise connect product decisions directly to business outcomes.Good analysis reveals hidden opportunities: A product analyst uncovered an add-on opportunity that generated roughly $1 million within a year.Operating models need clear decision rights: Teams need to know what gets worked on, who decides, and how work actually gets done.AI amplifies the system already in place: If ownership, data, or processes are unclear, AI can make those weaknesses spread faster.Additional InsightsInformal decisions can override formal processes: Denise learned that hallway conversations and executive requests often mattered more than the documented workflow.Proof does not create authority: Better analysis can earn credibility, but changing a system still requires ownership, sponsorship, and permission.Incentives shape behavior: Product and sales can both act rationally while optimizing toward conflicting measures of success.AI can shift work downstream: Faster artifact creation still leaves someone responsible for checking the reasoning, evidence, and assumptions.Operations may become more connected: Denise sees product ops, design ops, sales ops, and other functions moving toward a more unified “Omni Ops” model.Episode Highlights00:00 - Episode RecapDenise explains why the starting point for operating-model and AI work should be the pain a company is actually experiencing, from PRD structure to data quality, rather than adopting AI simply because the technology is available.02:01 - Guest Introduction: Denise TillesI introduce Denise Tilles and her work in product operations and operating models, setting up our discussion about data, decision-making, incentives, and how product organizations can operate more effectively.03:13 - From Editor to Product ManagerDenise traces her move from media and content strategy at Condé Nast into product management, a role she initially had to define for herself because the discipline was still relatively young.04:50 - Learning the Economics of ProductMoving to Cision gave Denise access to commercial data she had never had before, pushing her to learn from the CFO and understand product through revenue, P&L, ACV, and business outcomes.08:41 - The Analyst Who Changed the TeamDenise explains how hiring a product analyst gave her team more objective insight into customer and product data, including an overlooked opportunity that generated roughly $1 million in its first year.12:55 - Finding Revenue Hidden in BehaviorI share how an analyst at Lastminute.com identified a collapse in same-day booking conversion after 7 p.m., giving the team a specific customer behavior to investigate and improve through experiments.15:14 - The Three Pillars of Product OpsDenise defines product operations through business and data insights, customer and market insights, and the operating model, all designed to help product managers make faster and better-quality decisions.17:01 - The Process You Don't SeeDenise describes discovering that documented processes were often competing with informal conversations and executive requests, revealing why operating models need to account for how decisions really get made.19:59 - Who Actually Gets to Decide?At its core, Denise says an operating model defines what a company works on, who has the right to decide, and how the work gets done within the organization's real constraints.24:41 - Operating Models Need OwnersDenise warns against treating an operating model as something you publish once and forget, because without clear ownership, maintenance, onboarding, and reinforcement, the system quickly falls out of use.25:48 - Incentives Beat Better ProcessA mismatch between how product and sales were measured taught Denise that people naturally optimize around their incentives, even when that produces conflicting outcomes for the wider business.29:09 - AI Makes Drive-By Requests Harder to RejectDenise explains how a senior leader's opinion can now arrive with an AI-generated specification, data, and outcomes attached, making an untested idea look more rigorous without necessarily improving the underlying thinking.33:22 - Define What Good Looks LikeAs AI increases the volume of work teams can produce, Denise argues that operating models need clearer standards for what should be created, what evidence belongs in it, and how colleagues are expected to consume it.35:33 - Your Output Is Someone Else's InputWe explore the value of looking at work end to end, because one team's output often becomes another team's input and localized optimization can create problems elsewhere in the system.38:56 - Use AI Where the Pain Justifies ItDenise is increasingly advising companies to use less AI than they initially expect, starting instead with the problem, the value AI might add, and the human judgment and context that still need to remain in the loop.41:10 - From Product Ops to Omni OpsDenise looks ahead to a more connected model where operational disciplines work across functional boundaries, allowing companies to design the engine of operations as one system rather than a collection of independent silos.42:09 - Closing ReflectionsI close by encouraging listeners to explore Denise and Melissa's Product Ops and to think of their own organizations as systems that can be deliberately redesigned and experimented on.FAQsWhat is product operations?Denise describes product operations as helping product managers make faster and better-quality decisions. Her model has three pillars: business and data insights, customer and market insights, and the operating model or ways of working that support product teams.What is a product operating model?At its simplest, Denise says an operating model determines what a company decides to work on, who gets to decide, and how the work gets done. Every organization has one in practice, but many have accumulated theirs informally rather than designing and communicating it intentionally.How does AI affect product operations?AI can accelerate activities across product operations, but Denise argues that judgment and context remain essential. When organizations apply AI to an unclear operating model, poor data, or unresolved decision rights, the technology can amplify those existing weaknesses rather than solve them.Why do incentives matter when designing an operating model?People tend to optimize around what they are measured on. Denise experienced this when product was focused on recognized revenue while sales celebrated closed contracts, creating different definitions of success even though both teams were acting rationally according to their incentives.How should a company decide where to use AI in its operating model?Denise starts with the pain points rather than the technology. She looks at issues such as PRD structure, data analysis, source quality, ownership, and decision-making first, then asks whether AI genuinely improves that part of the system and where human judgment still needs to remain.Useful ResourcesProduct Operations — the book Denise co-authored with Melissa on building the systems and capabilities that help product managers make faster and better decisions.

Matt Covington, Senior Vice President of Product at BlackCloak, says the feature exists because CISOs kept asking the same question. Can you help us manage this influx of deepfake media, whether it arrives by email, video, or voicemail. The requests that follow are familiar. Change the billing information on a vendor. Wire me $5,000 to bail me out of jail. Rather than sitting in line with every communication to judge whether a piece of video or audio is fake, BlackCloak gives people a way to establish the authenticity of the message and the sender. Matt Covington walks through it on camera. A suspicious guest joins a Zoom call under a familiar name, camera off. He opens the app, creates a request, selects the medium, adds context, and submits. Biometrics confirm the device owner. The response comes back with identity confirmed and location attached, and the app keeps an audit trail. The news this week is who can be in the circle. A BlackCloak member can invite as many people as they want to connect as part of their trusted network. Personal lawyer, private banker, childcare, dog walker. Matt Covington describes a message arriving on vacation, claiming to be the dog walker and asking for $5,000 for an emergency vet bill, and confirms that scenario is a real thing that has happened. Tracey Moon, Chief Marketing Officer at BlackCloak, joins for the demo. This is a Brand Spotlight. A Brand Spotlight is a ~15 minute conversation designed to explore the guest, their company, and what makes their approach unique. Learn more: https://www.studioc60.com/creation#spotlight GUESTS Matt Covington, Senior Vice President of Product, BlackCloak On LinkedIn: https://www.linkedin.com/in/mecovington/ Tracey Moon, Chief Marketing Officer, BlackCloak On LinkedIn: https://www.linkedin.com/in/traceymoon/ RESOURCES BlackCloak: https://blackcloak.io/ BlackCloak Extends Deepfake Protection to the Executive's Entire Trusted Circle: https://blackcloak.io/news-media/blackcloak-extends-deepfake-protection-to-the-executives-entire-trusted-circle/ BlackCloak Product Overview: https://blackcloak.io/product/ Are you interested in telling your story? ▶︎ Full Length Brand Story: https://www.studioc60.com/content-creation#full ▶︎ Brand Spotlight Story: https://www.studioc60.com/content-creation#spotlight ▶︎ Brand Highlight Story: https://www.studioc60.com/content-creation#highlight KEYWORDS matt covington, tracey moon, blackcloak, sean martin, brand story, brand marketing, marketing podcast, brand spotlight, black hat usa 2026, impersonation protection, circle of trust, deepfake, digital executive protection, identity verification, social engineering, executive protection, wire fraud

Matt Covington, Senior Vice President of Product at BlackCloak, walks through two features recently added to the member application. The first grew out of a question the concierge team fielded often. Members planning family travel to China or Eastern Europe wanted to know what to expect, how to protect their devices, and how to stay safe. That work now sits inside the app as a travel advisory page. A member types in a destination and the advisory breaks risk into the four categories the intel team uses. Physical security, cybersecurity, geopolitical climate, and social climate. A risk score, click to call contact information for US consulates and embassies, and up to the minute incident reports round out the page. The second feature is impersonation protection. Matt Covington describes a voicemail from someone claiming to be Chris Pierson, CEO of BlackCloak, asking for wiring instructions to be changed and $5,000 sent to an individual. Replying to that message to ask whether it is really him produces a yes from whoever is on the other end. Impersonation protection moves the question to a channel the sender did not pick. The member touches a name in the address book, selects the communication channel in question, adds a custom message, and submits. The person being challenged accepts or denies the request through a push notification in the BlackCloak app. The circle of trust reaches past coworkers and immediate family. Matt Covington names a childcare provider, a personal wealth advisor, a private banker, and a key vendor in the supply chain. Members with impersonation protection can create an unlimited number of invitations, and the person invited does not need to be a fully paid up BlackCloak member to respond. Much of the deepfake conversation has centered on Zoom, Teams, and other corporate platforms. Matt Covington argues that attackers are more likely to go after the channel they perceive as unprotected, a personal phone number found online or a social media post that accepts a message. For a security team, the question worth asking is where approval authority for a payment actually sits, and whether the verification step reaches the assistant, the advisor, and the vendor contact too. This is a Brand Spotlight. A Brand Spotlight is a ~15 minute conversation designed to explore the guest, their company, and what makes their approach unique. Learn more: https://www.studioc60.com/creation#spotlight GUEST Matt Covington, Senior Vice President of Product at BlackCloak On LinkedIn: https://www.linkedin.com/in/mecovington/ RESOURCES Learn more about BlackCloak: https://blackcloak.io Impersonation Protection with circle of trust announcement: https://blackcloak.io/news-media/blackcloak-extends-deepfake-protection-to-the-executives-entire-trusted-circle/ Member Travel Advisory announcement: https://blackcloak.io/news-media/blackcloak-integrates-real-time-defense-and-intelligence-to-close-the-security-coverage-gap-for-executive-teams/ Are you interested in telling your story? ▶︎ Full Length Brand Story: https://www.studioc60.com/content-creation#full ▶︎ Brand Spotlight Story: https://www.studioc60.com/content-creation#spotlight ▶︎ Brand Highlight Story: https://www.studioc60.com/content-creation#highlight KEYWORDS matt covington, blackcloak, sean martin, brand story, brand marketing, marketing podcast, brand spotlight, black hat usa 2026, digital executive protection, impersonation protection, circle of trust, deepfake, travel advisory, executive travel risk, wire fraud, business email compromise, supply chain risk, concierge cybersecurity, personal cybersecurity

What makes an analytics or intelligence product indispensable when technical sophistication alone isn't enough to drive adoption, renewals, or sales? Why do POCs stall, why does adoption stay flat, and why aren't prospects nearly as excited about your (impressive) analytics tech as you are?      It's that the value never becomes obvious to the humans in the loop who do the buying, using, and justifying.     In this episode, I provide a framework for identifying the personas (roles) and experiences that can turn sophisticated analytical capability into perceived value. We'll explore the five essential control surfaces you'll need to address in your product and why founders and product leaders need to look beyond technical development (e.g., the delivery of AI models, dashboards, MCP connectors, agentic capabilities, and traditional interfaces).      I also examine the tensions that can emerge when incentives and goals for end users are not aligned with those of management and executive/fiscal buyers. Why does the efficiency ROI you sell to a management champion get read as a job threat to the operator/user whose adoption you need to succeed? I'll answer this, plus the reasons AI can complicate those dynamics, how to prevent your product from creating an Invisible Intelligence Gap for customers, and why one past podcast guest's “shipping the meter” matters much more than another feature. (That will also explain why I don't think dashboards are dead in the age of AI.)      Highlights / Skip to: Short-term stakeholders you shouldn't forget to satisfy (particularly during POCs/Demos) such as legal, compliance, and the game of defense “value be damned” they are playing (4:14) Not every mouth is equally hungry: deciding which personas deserve the most product attention (8:23) End users of your product such as developers, analysts, business users (often ICs) operating your product daily—and why the real bar is whether they would complain to the C-suite if your product went away (9:12) How managers of ICs (e.g., sales directors, customer service managers, VPs of data, etc.) might need something very different than end users, and why the manager's needs might be a threat to those very IC users. The 3-part fix? Making all parties look successful to their superiors; improving the lives of those stakeholders; and arming champions with the evidence fiscal buyers need  (11:08) The unique needs of executive and financial stakeholders who might have the most decision power while using your product the least (15:59) Why “shipping the meter” and the Invisible Intelligence Gap decide whether your product survives the next budget cut (17:07) The “AI Agent” as a “user” of your product: Why I think agents ride in a sidecar attached to humans and what you need to do to enable your customers and their AI agents to be successful (21:23) Why figuring out what control surfaces/UIs/UXs you may need to improve is the easy part if you know what they are a response to (26:37)   Links 197 - Agentic AI Isn't a Moat for Analytics Products.This is. - My episode on viable moats for BI/Analytics products in the age of AI The Invisible Intelligence Gap Behavioral Signals CEO Rana Gujral on “Shipping the Meter” is in Episode 198 Need help identifying the 5 control surfaces in your product and satisfying the human users behind them? Schedule a free discovery call with me

In this episode, interior designer Shaun Crha of Long Beach, California–based firm Wrenstead Interiors answers a question from a designer whose clients want to know exactly what she's paying for product. Crha jumps in with advice on using a budgeting guide to prepare clients for prospective room costs, an alternative approach to fully itemized pricing, and why some information always remains internal to his firm. This episode was sponsored by Four Hands. LINKSWrensted InteriorKaitlin PetersenBusiness of Home

Have you ever come across an enticing offer for a 100% free VPN, or a chance to earn passive income simply by sharing your unused Internet bandwidth? The moment you click “Accept,” your home Wi-Fi can be quietly transformed into a silent Residential Proxy for global threat actors. To a fraud detection system or a law enforcement subpoena, a cybercriminal operating halfway across the globe suddenly looks identical to an innocent homeowner checking email from their couch. How can network operators identify compromised home devices without violating customer privacy? And with manufacturers abandoning cheap smart hardware long after the sale, can the tech industry self-regulate, or are government security mandates now inevitable? Join us for a conversation with Jason Livingood, Vice President of Technology Policy, Product & Standards at Comcast. A long-standing industry leader who has served on the Internet Architecture Board and the FCC's Technological Advisory Council, Jason brings three decades of network architecture and tech policy expertise to unpack the defender's dilemma and the real consequences of hijacked household networks for unsuspecting consumers. Hosted by: Alexa Raad and Leslie Daigle. Further reading: U.S. Department of Justice (DOJ) Press Release:911 S5 Botnet Disrupted and Administrator Arrested FBI Official Alert & Guidance:Inside the FBI Podcast & Notice: The 911 S5 Cyber Threat(Official FBI advisory listing the bad VPN apps and advising consumers how to check if their device was turned into a botnet node). FBI Cyber Security Alert on Residential Proxies:Evading Residential Proxy Networks: Protecting Your Devices Malwarebytes Threat Analysis:How to tell if a VPN app added your Windows device to a botnet(Technical breakdown showing how the proxy malware executed silently on Windows devices). Electronic Frontier Foundation (EFF) Case Report: Why IP Addresses Alone Don’t Identify Criminals (The Nolan King Case) The views and opinions expressed in this program are our own and may not reflect the views or positions of our employers.

April Dunford is the positioning expert behind Obviously Awesome and a former repeat vice-president of marketing across seven venture-backed startups, most of which were acquired. Over the past decade she has advised roughly 300 B2B technology companies, all with sales teams, on how to position themselves against the competition. In this episode she joins hosts Lily Smith and Randy Silver to explain why so many companies are repositioning at once, how a strong point of view on the future underpins good positioning, and why the story a company tells about itself is a decision for product and sales, not just marketing.Key takeawaysPositioning is a company-wide decision, not a marketing exercise. Dunford's own experience repositioning a spreadsheet tool as an embeddable database shows how it reshapes pricing, sales motion and even the product roadmap, not just the words on a website.Major shifts such as the move to AI force widespread repositioning because customers no longer have a stable set of alternatives to judge value or price against, and both AI-native companies and traditional SaaS businesses are wrestling with where they now sit.Intercom's rebuild of its support product around Fin shows how staying anchored to the customer's underlying job, resolving a ticket, can guide a genuine AI-first redesign rather than a bolt-on feature.Companies need a clear, credible point of view on the future of their market, or customers facing genuine uncertainty will simply freeze and delay buying decisions.A compelling vision of the future has to flow from a company's real differentiated value, not be reverse-engineered to flatter its current position.Selling too far into a hyped future risks stalling deals, so the message needs a maturity model that shows customers a credible, low-risk path from where they are today to where the market is heading.Positioning should be revisited on a disciplined schedule rather than settled by whoever argues loudest in the room, and Dunford recommends a structured check every six months on competitors, differentiators and value themes.Customer advisory boards, quarterly executive account calls and a company's own sales team are the most reliable early-warning systems for shifts in budget, buying process and competitive threats, long before they show up as lost deals.Chapters(00:00) Introduction to April Dunford (01:53) The story behind Obviously Awesome (05:33) Positioning as a cross-functional decision (07:23) Why everyone is repositioning right now (09:32) Intercom, Fin and the AI-native rebuild (11:53) Building a point of view of the future (16:52) Is the vision genuine or self-serving (18:00) How to develop your point of view (22:13) Stack Overflow, Salesforce and staying silent (23:45) Hyping the future without stalling sales (27:01) When positioning needs to change (28:42) Running a regular positioning check-in (30:29) Customer advisory boards and voice of customer (34:47) Predicting change after covid and AI (37:20) Wrap-upOur HostsLily Smith enjoys working as a consultant product manager with early-stage and growing startups and as a mentor to other product managers. She's currently Chief Product Officer at BBC Maestro, and has spent 13 years in the tech industry working with startups in the SaaS and mobile space. She's worked on a diverse range of products – leading the product teams through discovery, prototyping, testing and delivery. Lily also founded ProductTank Bristol and runs ProductCamp in Bristol and Bath.Randy Silver is a Leadership & Product Coach and Consultant. He gets teams unstuck, helping you to supercharge your results. Randy's held interim CPO and Leadership roles at scale-ups and SMEs, advised start-ups, and been Head of Product at HSBC and Sainsbury's. He participated in Silicon Valley Product Group's Coaching the Coaches forum, and speaks frequently at conferences and events. You can join one of communities he runs for CPOs (CPO Circles), Product Managers (Product In the {A}ether) and Product Coaches. He's the author of What Do We Do Now? A Product Manager's Guide to Strategy in the Time of COVID-19. A recovering music journalist and editor, Randy also launched Amazon's music stores in the US & UK.

"You think you know what you're doing. Like I work at Shopify. I should be better at it." That's Atlee Clark, Shopify's VP of Partnerships, on running her own store, Pika Layers, for the past seven years. She's joined by Eytan Seidman, VP of Product for everything partners and developers touch. Together they just rewrote the deal for Shopify's entire partner ecosystem, and this conversation explains what that means for your store. We get into the new revenue share that pays partners on merchant GMV growth (Plus upgrades finally count), why Catalog and UCP put the world's products in a single API, and how Sidekick app extensions going GA changes what apps can do inside your admin. Plus the two areas both VPs say are wide open for anyone willing to build. Stick around for the complaint Eytan admits Shopify still hasn't fixed. SPONSORS Swym - Wishlists, Back in Stock alerts, & more getswym.com/kurt Cleverific - Smart order editing for Shopify cleverific.com Zipify - Build high-converting sales funnels zipify.com/KURT LINKS Shopify Partners: shopify.com/partners Shopify.dev: shopify.dev Pika Layers (Atlee's store): pikalayers.com Atlee Clark on X: x.com/AtleeClark PromoParty (Kurt's app): [URL] WORK WITH KURT Apply for Shopify Help ethercycle.com/apply See Our Results ethercycle.com/work Free Newsletter kurtelster.com The Unofficial Shopify Podcast is hosted by Kurt Elster and explores the stories behind successful Shopify stores. Get actionable insights, practical strategies, and proven tactics from entrepreneurs who've built thriving ecommerce businesses.

In this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter speak with Neela Montgomery, Board Director at Ahold Delhaize and Logitech and former CEO of Crate & Barrel, about what major shifts in consumer behavior mean for brands and retailers. Drawing on a career spent at the intersection of consumers, retailers, and brands, Neela shares her perspective on some of the most meaningful shifts in consumer behavior today and what they could mean for commerce.From the rapid adoption of GLP-1s to growing attention around women's health and menopause, Neela examines how changing needs and behaviors are showing up across the consumer landscape. She explores the ripple effects these shifts could have across categories, how they may reshape what consumers expect from brands and retailers, and where new opportunities could emerge as a result.Key takeaways:Brands need to look beyond the immediate impact of a consumer trend to understand how it could influence behaviors and demand across categories.Product development and messaging should evolve alongside changing consumer priorities, rather than relying on assumptions about what shoppers value.Retailers have an opportunity to better understand consumers through different stages of their lives and create more relevant experiences around their changing needs. Hosted on Acast. See acast.com/privacy for more information.

What happens when explosive success turns your ADHD business strategy upside down? Dani Donovan returns to reveal the hidden reality of scaling a tool for neurodivergent communities and keeping up with sudden demand.For every ADHD entrepreneur, founder, or business owner with ADHD navigating rapid growth, delegation struggles, and high cognitive load, this conversation offers actionable clarity. Discover practical insights on ADHD business operations, accountability, and real-time decision-making when your business evolves faster than expected.EPISODE HIGHLIGHTS & TIMESTAMPS:00:00 - How Viral Products Create Explosive Demand06:00 - ADHD Product-Market Fit and Underserved Audiences12:00 - Building and Launching a Viral Product19:00 - Content Marketing, TikTok Virality and Storytelling26:00 - Scaling Too Fast and Business Operations33:00 - Perfectionism, Burnout and Entrepreneurial Growth40:00 - Email Lists, Algorithms and Sustainable Business Growth47:00 - Entrepreneurship, Autonomy and What Comes Next3 Key Takeaways:Find—and serve—the underserved audience. When you truly solve a need for people who've been overlooked, you can create explosive demand. Building something specifically for the ADHD community, with real-life empathy and nuance, was the game-changerPrepare to adapt at warp speed. Virality can supercharge your business, but also breaks systems you thought could scale. Managing inventory, support, and planning for unpredictable spikes is a different beastDon't skip the foundations—even if you're “too busy.” Invest in core systems you own—like email lists—not just social media channels. Otherwise, you're at the mercy of algorithms or outside platforms.About today's guest, Dani Donovan:Dani Donovan is an award-winning designer and creator of the viral hit product, "The Anti-Planner: How to Get Sh*t Done When You Don't Feel Like It." Known for her relatable ADHD comics, tweets, and TikToks, she's been helping shape the online neurodiversity community since 2018, and her work has helped thousands of people seek an ADHD diagnosis and treatment.Connect with Dani: Website - Instagram - TikTok - XDani's viral tweet: "Finding out you have ADHD as an adult feels like being told you suck at Mario Kart your entire life and then finding out your game generates 40 times more banana peels than it's supposed to"About the Anti-Planner:Tapping into her own frustrations and the lived experiences of ADHD peers, Dani Donovan spent over 3,000 hours creating The Anti-Planner, calling it a “productivity spellbook.”It is a lovingly designed, non-linear, highly personalized compendium of over 100 strategies for overcoming procrastination and building emotional resistance.Dani obsessed over every detail: the comforting size, playful illustrations, durable faux-leather binding, gold foil, thick paper, pen loop, and rounded corners. It is gorgeous, practical, and nothing like all the planners you've bought and abandoned two weeks later.Buy your copy of the Original Anti-Planner here. (Dani also has a Clean version if you are not so sweary…)P.S. If you missed my previous interview with Dani Donovan episode (and The Anti-Planner's original “theft” story!), it's a must-listen! Ep #318_ Somebody Stole My Sh*t: Copycats, Counterfeiters and How to Protect What You've BuiltYour ADHD-ish™ host, Diann Wingert Diann Wingert brings decades of experience as a psychotherapist and serial business owner and is now a sought-after coach to entrepreneurs with ADHD traits. Her style is direct and strategic, with a dash of humor, and filled with the insights of someone who lives and breathes the neurodivergent experience.Diann is a fierce advocate for self-acceptance and meaningful growth at the intersection of neurodivergence and entrepreneurship. She is the creator of the ADHD-ish™ Method and host of the top-rated ADHD-ish™ podcast.Want to grow your business AND survive your own success while doing so? Book a free consultation with me and let's talk about how I can help.© 2026 ADHD-ish™ Podcast. Intro music by Ishan Dincer / Melody Loops / Outro music by Vladimir / Bobi Music / All rights reserved.

What happens when an early product falls short but accidentally reveals a much bigger opportunity? Lifelong entrepreneurs Keith Duke and Mike Patrick turn decades of construction experience into Vital Coat, developing environmentally friendly sealers and coatings through relentless trial, error, and innovation. What begins with an unexpected discovery on a garage floor eventually pushes them toward a new approach to roof maintenance and the challenge of convincing a skeptical market. They unpack the persistence required to break into big-box retail, the leadership structure behind a decades-long business partnership, and why daily achievable goals matter more than chasing distant milestones. This episode explores product innovation, entrepreneurship, and the mindset required to keep moving when an idea initially sounds crazy. Key TakeawaysUnexpected failures can reveal entirely new product opportunities when entrepreneurs stay curious enough to test what they discover.Product innovation requires persistence, especially when the market initially considers an unfamiliar idea “crazy.”Breaking into big-box retail means identifying the right sales channel, meeting its requirements, and continuing to push until the opportunity opens.Strong business partnerships work when responsibilities are clearly divided and each partner can step in when the other needs support.Daily, realistic goals create momentum toward larger ambitions and keep entrepreneurs from getting lost in distant outcomes. Notable Quotes“We kept pushing it, kept doing it, showing the results.”“You both have to be leaders.”“Believe in yourself and believe in what you're doing.”“You're going to make mistakes along the way. Just learn from that mistake. Keep going.”“Small things add up all the time.”Connect with Rudy Mawer:LinkedInInstagramFacebookTwitter

Your medical device has regulatory approval, clinical evidence and manufacturing in place but does that actually mean customers are ready to buy it?This doesn't diagnose their problem. It challenges the assumption that the three green ticks automatically equal commercial readiness.A MedTech product can be completely ready to launch and still not be commercially ready to sell. Before spending heavily on salespeople, distributors, exhibitions or new export markets, you need to know whether customers have genuine demand, how your medical device actually gets bought, and what could make adoption harder than expected. In this episode, Hakeem explains how to assess your commercial readiness before scaling a go-to-market strategy that may not yet work.In this episode you'll discover:How to distinguish genuine customer demand from positive feedback and interest before investing heavily in commercialisation.Why understanding the complete buying pathway—from clinicians and other decision-makers to evidence, procurement and budgets—is critical to turning interest into revenue.How to identify adoption friction and stress-test your go-to-market model before adding more salespeople, distributors or export markets.Listen now to discover whether your MedTech product is genuinely ready to sell—and what you need to fix before investing more money in commercialisation, adoption and international growth.Message me via DM on LinkedinTake the CPI Quiz to see how commercially ready your product isThis podcast is for clinicians feeling stuck in turning medical devices into real businesses, with practical insight on go to market strategy, sales strategy, product launch, sales plans, business growth, exporting, and to scale up their international sales in MedTech.

Get AudioBooks for Free Best Self-improvement Motivation Product Pusher vs. Value Adder | Dan Lok Business Lessons Discover the difference between selling products and adding value with Dan Lok's powerful business insights to build trust, win customers, and grow. ⁠We Need Your Love & Support ❤️ ⁠⁠⁠⁠⁠⁠⁠⁠⁠Get 3 Audiobooks Free -

Today it's about dishing the tea on Figma and the 18% Lie. Everyone assumes that AI is eating design jobs, but the data says otherwise. Learn more in today's episode.Learn more about this course, degrees, and our new Continuing Education Program at the University of Arts & Design at www.uad.educationJoin a Design Bootcamp at www.designsuitecourses.com/designbootcamp Get my free gift to you here: https://www.designsuitecourses.com/intentional

Have you ever felt like your business is doing everything right on paper—great sales, happy customers, top-of-the-tier products—yet your bank account tells a completely different story? In this episode, I break down a real-world money mystery featuring a client doing over $1 million in revenue who hadn't been able to take a consistent paycheck in months. We dig into how we audited their inventory, pinpointed the hidden cash leak in their best-selling product, and implemented two simple strategic moves: building a recurring monthly offer and optimizing Cost of Goods Sold (COGS). The result? An extra $135,000 in revenue over 12 months without adding new products or burning out on marketing. Key Takeaways Look Beyond the P&L: A product-based business generating seven figures can still suffer from severe cash flow leaks if inventory aren't optimized. Double Down on What Works: Stop spreading energy across your entire catalog. Build scalable, recurring offers around your proven hero product. Ask the Two Essential Questions: How do I sell more of this? How do I keep more of what I'm selling? Knowledge vs. Operating System: Fixing one cash leak gives you a temporary win; having an operating system ensures you catch every leak, every week, consistently. Memorable Quotes "It wasn't about doing more. It wasn't about adding new products, paying for marketing, or just hustling harder. It was about looking closely at something that already existed..." "Knowledge doesn't create change in a business. It really, truly doesn't. But an operating system? Now that does." Next Steps & Resources Ready to stop guessing and start locating the hidden cash in your inventory? Learn More: Explore the Inventory Genius Operating System to build a consistent financial cadence. Connect: Follow along for weekly financial strategies to help you make more profit and keep more cash! Work with Me - https://www.ciarastockeland.com/work-with-meVisit the Bookstore - https://www.ciarastockeland.com/bookstoreSign Up for Free Weekly Tips and Trainings - https://www.ciarastockeland.com/subscribe More About the Episode Sponsor:T&O Strategic Advisory (http://www.tostrategicadvisory.com/) - Offering a wide range of tax and accounting services, including entity election and S-Corp advisory.

In Manage the Machine: How to Harness Human-AI Collaboration at Work, Paula Goldman argues that AI has crossed over from being a tool to being a partner, and that the companies that win will not be the ones automating the most or the fastest, but the ones that deliberately design around where humans still need to lead.Goldman is the first-ever chief ethical and humane use officer at Salesforce, where she is also EVP of Product, and previously led the Tech and Society Solutions Lab and impact investing at Omidyar Network. She has served on the US National AI Advisory Committee, chairing its generative AI working group. Her new book is a practical guide to integrating AI across functions from sales to HR to legal, setting out how to decide which tasks can safely be delegated to AI, which should stay with people, and what guardrails keep either from going astray.In her conversation with Adam Job, senior director at the BCG Institute, she discusses her "human at the helm" model of AI adoption, the role customer emotion plays in deciding where AI belongs, whether AI erodes the very human judgment it depends on, how to measure AI ROI beyond time saved, and what it takes to move from pilots to enterprise-wide rollout.Key topics discussed:01:01 | What changes for leaders once AI shifts from tool to partner02:28 | The "human at the helm" model in practice07:09 | How the chief ethical and humane use officer role fits into AI governance09:43 | Customer and employee emotion as a design input12:39 | Skill decay: does the model erode itself over time?15:54 | The jagged technological frontier and where to deploy AI18:32 | Calculating AI ROI: cost savings versus new products22:14 | Navigating two moving frontiers, better and cheaper27:09 | Getting from successful pilot to enterprise rollout

Seven Life Insurance Tax Benefits Many People Are Unaware Of Episode 398 – It's not always easy to understand how life insurance works. But there are some unique tax advantages that often get overlooked. Here are seven of them. More SML Planning Minute Podcast Episodes Transcript of Podcast Episode 398 Hello, this is Bill Rainaldi, with another edition of Security Mutual's SML Planning Minute. In today's episode: seven life insurance tax benefits many people are unaware of. Is there really such a thing as a simple financial product? Maybe. But in many—if not most— cases, tax law introduces complications that can make some products difficult for the typical consumer to understand. But with that comes opportunity. You're going to pay taxes anyway, but along the way, you might as well make an effort to minimize them. Life insurance, particularly permanent life insurance, offers its share of tax complexities. But many of these, if you truly understand them, can help produce advantageous after-tax results. Here are seven tax benefits you might not be aware of: 1) In most cases, the life insurance death benefit is income tax-free. This is probably the biggest, and most well-known, tax advantage of life insurance. When you receive a large sum of cash after someone dies, the taxation depends on where the money comes from. For example, if you inherit an individual retirement account or IRA, you are likely to be facing a significant income tax bill. Not so with a life insurance death benefit. We must caveat, that we are referring to typical lump-sum payouts directly to a named person that are generally income tax-free. Exceptions can occur due to interest earnings, estate size, policy transfers, or complex ownership structures. These are not typical scenarios, however. Using the typical scenario, the difference is potentially huge. If you're in a 32 percent tax bracket for example, your $1,000,000 of pre-tax cash will only be worth $680,000 after tax. But with the few exceptions already referenced, a $1,000,000 of life insurance death benefit is worth the full $1,000,000 after tax. 2) Tax-deferred growth of cash value. In most circumstances, a permanent life insurance policy will generate a cash value, which is also the amount you would receive if you surrendered the policy. Note that a term life insurance policy generally does not have any cash value.The cash value within a permanent policy—in most but not all cases—grows on a tax-deferred basis, unlike, say, a mutual fund or a stock that pays a dividend. The gains within the policy are not taxed from year to year. Gains only become taxable in certain circumstances, such as a cash surrender of the policy, certain withdrawals above your taxable basis, or if the policy lapses. 3) Tax-free borrowing via policy loans. You have the ability to borrow against your policy's cash value on a tax-free basis, within limits, as long as the policy stays in force. Tax-wise, loans are treated as debt, not income. As with most types of loans other than home mortgages, interest payments are not deductible. But unlike a bank loan, the loan decision is entirely yours. You don't have to ask anyone else to approve your application, and while you will continue to accrue interest, you are not required to pay the loan back at any particular time. 4) Receiving an “accelerated death benefit” that is generally tax-free. If you are chronically or terminally ill, you may be able to access a portion of the policy's death benefit while you are still living if the policy includes a chronic or terminal illness accelerated death benefit provision. From a tax perspective, assuming certain conditions are met, the distribution would be treated as an income tax-free acceleration of the eventual death benefit payment. 5) Tax-free exchanges via IRC Section 1035. You can also exchange one life insurance policy for another without being immediately taxed on any gains. There are, of course, some rules you'll need to follow. When the first policy is transferred, the money needs to go directly from the original transferring insurance company to the new insurance company. Of course, if the original company is also issuing the new policy then there is no physical transfer. The main thing is that you can't take receipt of the policy proceeds yourself during the exchange. Also, the new policy must have the same owner and insured as the old one. No material changes may occur but if you follow the rules, a Section 1035 exchange can be an opportunity to improve the life insurance benefits over the ones in your original transferred policy. The new policy may have a higher or less expensive death benefit, performance implications, or riders that may not have existed before or are better, all without any current tax implications. 6) A life insurance policy can help with estate taxes. Not many people think about this one. After all, federal estate tax law, as of 2026, allows you to leave up to $15 million to your heirs ($30 million for a married couple) before any federal estate tax is assessed.[1] But state estate tax laws are different. If you live in certain states, such as New York, Maryland or Massachusetts, the threshold is much lower.[2] Estate tax rates can be high, and an Irrevocable Life Insurance Trust (ILIT) can help ensure the associated life insurance proceeds are not included in your taxable estate, thus minimizing or helping to avoid a potentially significant estate tax. If this sounds like something you'd be interested in, it is recommended to consult with a qualified life insurance professional. 7) In a business situation, life insurance can potentially have tax advantages. Businesses can find ways to use life insurance in a tax-efficient manner. This might include buy-sell agreements, key-person insurance, split-dollar arrangements, or executive benefit plans. Premiums paid are generally not deductible for the business, but these strategies can still provide significant tax advantages to both the business and the insured individual(s). And here's a bonus tax-advantaged use of life insurance: 8) Potential retirement income. If the circumstances are right, a cash value life insurance policy can be used to supplement retirement income. This doesn't happen overnight; it's a strategy that generally needs to be planned out well in advance. Once a life insurance policy has been well-capitalized (and this usually takes someone many years) it is possible to access cash value through periodic tax-free loans and withdrawals to the policy's tax basis. This strategy can provide retirement income that is both tax-free and not subject to Required Minimum Distributions or RMDs. Such loans and withdrawals are generally not guaranteed. As is always the case with taxation, things can become very complicated, and there are some pitfalls to watch out for. One of the most notable is something called a “modified endowment contract.” The IRS specifies how much money can be paid into a life insurance contract, and if you exceed those limits, many of the tax advantages could be lost. It's too complicated to discuss in detail here, but it's a good illustration of why you need the help of a qualified life insurance professional. Interested in pursuing some of the special tax advantages discussed here? Your Security Mutual Life insurance agent can help. Your Security Mutual Life insurance agent can augment or help assemble your financial team and coordinate with your attorneys and tax professionals to review your situation, and to determine the insurance plan that will best suit your needs and objectives. [1] Internal Revenue Service. “Estate Tax.” IRS.gov. https://www.irs.gov/businesses/small-businesses-self-employed/estate-tax (accessed August 6, 2026). [2] Loughead, Katherine. “Estate and Inheritance Taxes by State, 2025.” Taxfoundation.org. https://taxfoundation.org/data/all/state/estate-inheritance-taxes/ (accessed August 6, 2026). More SML Planning Minute Podcast Episodes This podcast is brought to you by Security Mutual Life Insurance Company of New York, The Company That Cares®. The content provided is intended for educational and informational purposes only. Information is provided in good faith. However, the Company makes no representation or warranty of any kind regarding the accuracy, reliability, or completeness of the information. The information presented is designed to provide general information regarding the subject matter covered. It is not to serve as legal, tax or other financial advice related to individual situations, because each individual's legal, tax and financial situation is different. Specific advice needs to be tailored to your situation. Therefore, please consult with your own attorney, tax professional and/or other advisors regarding your specific situation. To help reach your goals, you need a skilled professional by your side. Contact your local Security Mutual life insurance advisor today. As part of the planning process, he or she will coordinate with your other advisors as needed to help you achieve your financial goals and objectives. For more information, visit us at SMLNY.com/SMLPodcast. If you've enjoyed this podcast, tell your friends about it. And be sure to give us a five-star review. And check us out on LinkedIn, YouTube and Twitter. Thanks for listening, and we'll talk to you next time. Tax laws are complex and subject to change. The information presented is based on current interpretation of the laws. Neither Security Mutual nor its agents are permitted to provide tax or legal advice. The applicability of any strategy discussed is dependent upon the particular facts and circumstances. Results may vary, and products and services discussed may not be appropriate for all situations. Each person's needs, objectives and financial circumstances are different, and must be reviewed and analyzed independently. We encourage individuals to seek personalized advice from a qualified Security Mutual life insurance advisor regarding their personal needs, objectives, and financial circumstances. Insurance products are issued by Security Mutual Life Insurance Company of New York, Binghamton, New York. Product availability and features may vary by state.​ SubscribeApple PodcastsSpotifyAndroidPandoraby EmailTuneInDeezerRSSMore Subscribe Options

Few people sit closer to the epicentre of the sports digital economy than Daniel Kirschner. As co-founder and CEO of Greenfly, he oversees the connective tissue running between rights holders, athletes and fans; the infrastructure that turns a moment on the pitch into content on your phone within seconds. Creator strategy and the platform deals. How rights holders selectively route content to favoured creators (Goldbridge as proxy) and to TikTok/YouTube. Richard presses the FIFA-TikTok/YouTube deals as a "tax" to stop leakage; Kirschner reframes winning as getting the highest-quality version out first.Clips as crown jewel vs top of funnel. The central tension. Richard argues clips are now the product, not the trailer; Kirschner holds that short-form is top-of-funnel for fandom and complements rather than cannibalises live—but concedes it should be a meaningful revenue pillar, not something dumped on social.Who pays. If not the broadcaster, then who? Discussion of separate short-form rights deals (NFL–Bleacher Report), YouTube revenue-sharing, and sponsors/brands paying to attach to viral moments (the Messi Smartwater example) with earned-media-value tracking.US vs Europe market structure. Centralised US leagues vs fragmented European clubs with promotion/relegation instability; more friction means more need for the technology. College sports as the closest US analogue to the European model.Athlete economics and authenticity. Athletes get content free, aren't paid, yet treat access as a favour. Editorial-versus-commercial distinction, and the authenticity question when agencies get involved.Measurement, impressions and AI slop. Richard's scepticism about impression numbers and the YouTube view-counting change; Kirschner on transparency of measurement, the coming flood of AI slop, and live sport's authenticity as the hedge against it (Kushner/Lakers).How the platforms see sport. Whether an eyeball is just an eyeball—Kirschner argues sports content is undervalued because of its emotional resonance and, distinctively, its joy: fans relive wins, not losses, which makes the content more valuable to advertisers.The SportsPro short-form showcase. Closing plug for the awards recognising ~40 short-form producers, and the broader argument that the craft has shifted from throwaway to a properly valued discipline attracting serious marketing budgets (Unilever's 80% shift toward short-form creators).This episode is sponsored by Leaders in SportThe 2026 Leaders Week London agenda is live, and there's already plenty we've got our eye on. Across three stages at Stamford Bridge, Leaders in Sport will bring together senior figures from across the industry to get into the questions, challenges and opportunities shaping where the business of sport goes next. From leadership and commercial growth to creativity and technology, there's a lot packed into the two days and no shortage of sessions worth making time for. We are looking forward to hearing Gary Lineker talk about The Art of the Story: Pitches, Publishing and Podcasts. We'll be there on 7 and 8 October, hopefully we'll see you there too. Visit leadersinsport.com/UP for more information and use UP15 for 15% off your Summit pass.Unofficial Partner is the leading podcast for the business of sport. A mix of entertaining and thought provoking conversations with a who's who of the global industry. To join our community of listeners, sign up to the weekly UP Newsletter and follow us on Twitter and TikTok at @UnofficialPartnerWe publish two podcasts each week, on Tuesday and Friday. These are deep conversations with smart people from inside and outside sport. Our entire back catalogue of 500 sports business conversations are available free of charge here. Each pod is available by searching for ‘Unofficial Partner' on Apple, Spotify and every podcast app. If you're interested in collaborating with Unofficial Partner to create one-off podcasts or series and live events, you can reach us via the website.

#newproducts JP's Product Pick of the Week 9/1/26 Adafruit I2S 3W Stereo Speaker Bonnet https://www.adafruit.com/product/3346 Deep discount during livestream Visit the Adafruit shop online - http://www.adafruit.com ----------------------------------------- LIVE CHAT IS HERE! http://adafru.it/discord Adafruit on Instagram: https://www.instagram.com/adafruit Subscribe to Adafruit on YouTube: http://adafru.it/subscribe New tutorials on the Adafruit Learning System: http://learn.adafruit.com/ -----------------------------------------

Have you ever felt like your business is doing everything right on paper—great sales, happy customers, top-of-the-tier products—yet your bank account tells a completely different story? In this episode, I break down a real-world money mystery featuring a client doing over $1 million in revenue who hadn't been able to take a consistent paycheck in months. We dig into how we audited their inventory, pinpointed the hidden cash leak in their best-selling product, and implemented two simple strategic moves: building a recurring monthly offer and optimizing Cost of Goods Sold (COGS). The result? An extra $135,000 in revenue over 12 months without adding new products or burning out on marketing. Key Takeaways Look Beyond the P&L: A product-based business generating seven figures can still suffer from severe cash flow leaks if inventory aren't optimized. Double Down on What Works: Stop spreading energy across your entire catalog. Build scalable, recurring offers around your proven hero product. Ask the Two Essential Questions: How do I sell more of this? How do I keep more of what I'm selling? Knowledge vs. Operating System: Fixing one cash leak gives you a temporary win; having an operating system ensures you catch every leak, every week, consistently. Memorable Quotes "It wasn't about doing more. It wasn't about adding new products, paying for marketing, or just hustling harder. It was about looking closely at something that already existed..." "Knowledge doesn't create change in a business. It really, truly doesn't. But an operating system? Now that does." Next Steps & Resources Ready to stop guessing and start locating the hidden cash in your inventory? Learn More: Explore the Inventory Genius Operating System to build a consistent financial cadence. Connect: Follow along for weekly financial strategies to help you make more profit and keep more cash! Work with Me - https://www.ciarastockeland.com/work-with-meVisit the Bookstore - https://www.ciarastockeland.com/bookstoreSign Up for Free Weekly Tips and Trainings - https://www.ciarastockeland.com/subscribe More About the Episode Sponsor:T&O Strategic Advisory (http://www.tostrategicadvisory.com/) - Offering a wide range of tax and accounting services, including entity election and S-Corp advisory.

A chessboard can teach you a lot about building a business. I talk with entrepreneur and Branded Riches author Neryk Davydov about how chess shaped his approach to sales, branding, money management, customer relationships, and business growth. Neryk shares lessons from selling as a teenager, building a distribution business, creating private-label brands, and developing multiple streams of income. We also explore financial freedom, passive income, customer trust, time management, and knowing when to act fast or study your next move. Neryk believes strong businesses come from understanding people, managing what you already have, and staying ready for the opportunities in front of you. Highlights: 01:57 – Discover how Neryk's early sales experiences began shaping his business mindset. 08:18 – Explore how chess influences the way Neryk approaches decisions and opportunities. 15:57 – Learn a simple system for managing money and building stronger financial habits. 30:30 – Hear how spotting the right opportunity can lead to creating a new product. 38:01 – Discover why understanding the customer matters before trying to make the sale. 48:38 – Explore why money management should begin long before you feel wealthy. About the Guest: Neryk Davydov brings more than 20 years of Marketing, Branding, and Sales experience from a variety of companies like Distributors, Wholesaler, and Retailers. His entrepreneur life has helped 3 other companies to become millionaires before he started his own company because of loyalty. He has grown a company from having 3 reps into 10 reps and causing the company to expand in different territories. Neryk has always been the #1 company income earner and always gave new ideas and product lines to introduce to his company which would quadruple in sales and earned lots of profits for the company. In 2006, Neryk finally opened his own successful company and from that point it was history. The big success started coming when Neryk has invested in his own personal growth and development education learning from Millionaire all the secrets about sales, marketing and branding. One can become rich is when you create your own brand and sell it by the bunches, then you will earn a passive or business income through other people's efforts instead just yourself. Along the way he also started to do Joint Ventures with big companies and CEO's and started to create his own brands and products which went on to become a huge success. He has helped other leading bigger companies to learn lots of skills on branding, and marketing ideas from his products. Neryk has an amazing, passionate, loving wife, Kelly Davydov and two kids Tova and Avichai which was an inspiration to write this book to show that anybody can do anything they want in life when they have their mindset. Now Neryk focus his time on giving back to other Entrepreneur and sharing the secrets to success through helping them Brand their products or themselves from offline marketing to online marketing to see more entrepreneur succeed instead of fail. Ways to connect with Neryk**:** You can find more benefits how Branded Riches can help you build your Brand, Product, Business, and Yourself at https://www.BrandedRiches.com   Connect:  https://www.linkedin.com/in/neryk-davydov Branded Riches Audiobook by Neryk Davydov https://www.audible.com/pd/Branded-Riches-Audiobook/B0GCP9MMRB Branded Riches Book https://www.amazon.com/Branded-Riches-Increase-Income-Irresistible/dp/1987753836 $5 Free Gift for Creating A New Ovato Wallet    www.ovatoCoin.com  About the Host: Michael Hingson is a New York Times best-selling author, international lecturer, and Chief Vision Officer for accessiBe. Michael, blind since birth, survived the 9/11 attacks with the help of his guide dog Roselle. This story is the subject of his best-selling book, Thunder Dog. Michael gives over 100 presentations around the world each year speaking to influential groups such as Exxon Mobile, AT&T, Federal Express, Scripps College, Rutgers University, Children's Hospital, and the American Red Cross just to name a few. He is Ambassador for the National Braille Literacy Campaign for the National Federation of the Blind and also serves as Ambassador for the American Humane Association's 2012 Hero Dog Awards. https://michaelhingson.com https://www.facebook.com/michael.hingson.author.speaker/ https://twitter.com/mhingson https://www.youtube.com/user/mhingson https://www.linkedin.com/in/michaelhingson/ Thanks for listening! Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page. Do you have some feedback or questions about this episode? Leave a comment in the section below! Subscribe to the podcast If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can subscribe in your favorite podcast app. You can also support our podcast through our tip jar https://tips.pinecast.com/jar/unstoppable-mindset . Leave us an Apple Podcasts review Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts. Transcription Notes:

At dating app The League, Kunal Thadani's team found that when daily matches took longer to load, people stopped skimming profiles and started actually reading. The wait wasn't a cost — it was the product saying these matches are worth your time. Now he's Senior Director of Product at Houzz, a platform for homeowners to plan renovations, and his take is that the goal was never no friction. It's to create the right kind of friction. In this episode, Kunal drops his: His three-part framework for productive friction, and The two ways friction turns toxic, including the one that punishes your most loyal customers Plus, everyone is building AI workflows for themselves right now. Almost nobody is building them for a team, and Kunal has the clearest answer I've heard in a long time for what that looks like. Links LinkedIn: https://www.linkedin.com/in/kunal-thadani-72a13722/ Insider Growth Group: https://www.insidergrowthhq.com/ Houzz: https://www.houzz.com/ 0:00 Introduction 0:28 From The League to Houzz: Finding the DIY Decorating Gap 2:03 Not All Friction Is Bad 4:39 Trust Signals, Progress Arcs, Commitment Moments 6:41 The Signup Test That 10X'd Email Conversions 10:25 Two Ways Friction Fails: Fake Protection and Endless Re-Verification 15:16 Why Personal AI Setups Break Down at Team Scale 16:47 Inside the Team OS: One Repo and a Shared Product Context Layer 20:38 Claude Code in the Terminal: Mining Gong Calls and Killing Handoff Tax 24:41 Feedback Loops: Why a Team OS Improves Faster Than a Personal One 25:58 Conclusion Follow LaunchPod on YouTube We have a new YouTube page! Watch full episodes of our interviews with PM leaders and subscribe! What does LogRocket do? LogRocket's Galileo AI watches user sessions for you and surfaces the technical and usability issues holding back your web and mobile apps. Understand where your users are struggling by trying it for free at LogRocket.com.Special Guest: Kunal Thadani.

Today for "Everyday Money #5":-- There is a pattern that shows up again and again when you study companies that manage to keep growing long after their first product matures. They do not just add features. They build entirely new verticals, one after another, each one landing faster than the one before. Revolut is one of the clearest examples of this playbook in action. The company entered the UK in 2015 with three simple propositions: prepaid FX cards, peer-to-peer payments, and multi-currency accounts. That was the wedge. It gave people a reason to open the app regularly, without the usual banking friction. The interesting part is what happened next. [Learn more in the episode]-- The podcasts are authored, edited and produced by Raph Grieco (⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠raphael-grieco.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠olivecapital.vc⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠).

Retail veteran Peter Chapman has spent 20 years teaching brands what buyers actually want to hear — and it's rarely another pitch about how great your product is. After 19 years at Loblaw running fresh merchandising across Atlantic Canada, Peter went out on his own in 2008 to help suppliers build real relationships with retailers. On this episode he sits down with Phil and Kenny to unpack what separates the brands that get on shelf from the ones that get shown the door. The conversation digs into why "walking the store" is a non-negotiable part of the job, how store staff are the industry's most underused source of intel, and why understanding a retailer's economics beats fighting them. Peter also shares why frozen and refrigerated have quietly become the categories to watch, and how a wave of Canadian-first sentiment is reshaping what brands should be leading with — at home and in export markets. Find Peter at SKUfood.com, where he's published a weekly industry newsletter for 347 straight Fridays, and connect with him on LinkedIn. In this episode: From a 1983 grocery job to 19 years at Loblaw to going solo in 2008 Why buyers want a plan, not a "look what I've got" pitch Walking the whole store (not your own set) to find where you really fit Store staff and cashiers as underrated sources of real-world sales insight The shift toward frozen, refrigerated, and Canadian-made products

Democracy is in the dumps. OK, that's a bit dramatic. But it's definitely not working as well as it used to. Good thing Daron Acemoglu — Nobel laureate, MIT Institute Professor, and one of the world's most-cited economists — has a plan to fix it. Today on the show, he explains why liberal democracy has faltered in the post-industrial age and makes the case for upgrading it to a new "working-class liberalism" built around good jobs, strong communities, and greater tolerance. We also discuss what today's populist movements get right and wrong, and why immigration has become such a powerful political fault line. Plus: Why Daron, once skeptical that AI would amount to much economically, now thinks a transformation larger than the Industrial Revolution is on the table. His new book is What Happened to Liberal Democracy? Remaking a Politics of Shared Prosperity. __________

Want to get your product featured in holiday gift guides, product roundups, and online publications?In this episode, PR coach Gloria Chou breaks down how small business owners and product-based brands can pitch journalists and land organic PR features without a PR agency or industry connections.You'll learn:• The different types of gift guides your products can fit into, from price and recipient to lifestyle, occasion, and product category• How to use Perplexity and AI to uncover relevant gift guide angles, consumer trends, and the products most likely to get featured• How to choose the right products or SKUs to pitch instead of overwhelming journalists with your entire catalog• Where to find journalists actively looking for products and expert sources• What to include in a product PR pitch, including samples, shipping information, pricing, photos, affiliate links, and where your product is sold• When to pitch print vs. digital holiday gift guides and why it may not be too late to get featured• How organic PR features can help your brand become more visible and recommended across Google and AI search platforms like ChatGPT, Perplexity, Gemini, and ClaudeWhether you sell on Etsy, Amazon, your own website, or in retail stores, you'll walk away knowing how to make your products easier for journalists to discover, feature, and recommend.Want to get your products featured in gift guides, roundups, and the media?In my free PR & AI Visibility Masterclass, I'll show you how to find the right PR angles, pitch journalists, and earn organic media features without hiring a PR agency — so your business can get discovered in Google and AI search and become a brand AI recommends.

Before you buy another sleep product, another pillow, another supplement, or download another sleep app, I want you to stop and ask yourself one question: How are you breathing? In this episode, I'm talking about something I see over and over again with the patients I work with: sleep problems and breathing problems are often not two separate issues. So before we focus on making sleep more comfortable, we need to start asking what's actually disrupting sleep in the first place. We'll talk about mouth breathing, airway function, why the nervous system may stay activated during sleep, and a connection that has helped so many families finally start asking different questions about bedwetting and nighttime urination. Sleep is supposed to be a time when your body can rest, repair, and restore. So if you're struggling with sleep—or your child is—don't just look at what's happening around the bed. Start asking what may be happening with breathing. If you enjoyed this episode, please take a moment to rate, follow, share, and leave a review for the Healthy Mouth Movement Podcast. It means so much and helps more people find these conversations! Check out The Mind Mouth Body SHIFT Method -- https://shereewertz.com/academy Book a consultation today: I am always here to help answer any question and schedule a 15 minute call with me. If I cannot help, I can get you to a provider that can. https://shereewertz.com/15-min

Is that a person behind your DC at 3 a.m., or a raccoon? Cameras have trouble with that call at night. Sunil Mudholkar, VP of Product for Physical Security at Octave, joins me to talk about the camera as a sensor that feeds inventory and POS instead of sitting in a security silo, lidar on the loading dock, and why he thinks the video wall stops being the center of the room. Octave spun out of Hexagon and listed on the Nasdaq in May, but the physical security group inside it has been pulling data off cameras for 15 years. Oh, and by the way, I did return the favor for all the knowledge out of this one…..by providing a SPOT ON example of how all this works (yes, now you have to listen). For more information about Octave – check it out here.

In this episode of The Marketing Rapport, host Tim Finnigan sits down with Lucas Thelosen, Founder & CEO of Orion by Gravity, and former Head of Product for Data & AI at Google Cloud to unpack what actually separates data-driven companies from the ones that only claim to be. Drawing on his experience working alongside Uber, Walmart, Amazon, Warby Parker, and On Running, Lucas explains why the most competitive markets consistently produce the most sophisticated data practices, and how a compounding 2% edge translates into billion-dollar valuation gaps over time.The views, thoughts, and opinions expressed are those of the speaker and do not necessarily represent the views, thoughts, and opinions of ActiveProspect. The material and information presented here is for general information purposes only.This podcast is not intended to replace legal or other professional advice. The Lead Intelligence, Inc. (dba InfutorData) and ActiveProspect LLC names and all forms and abbreviations are the property of its owner and its use does not imply endorsement of or opposition to any specific organization, product, or service.ACTIVEPROSPECT DISCLAIMS ALL LIABILITY ARISING OUT OF ANY INDIVIDUAL'S USE OF, REFERENCE TO, RELIANCE ON, OR INABILITY TO USE THIS PODCAST OR THE INFORMATION PRESENTED IN THIS PODCAST.

What does a real product development process look like when 9-figure operators are betting their own money? Mike Beckham (CEO, Simple Modern), Sean Frank (CEO, Ridge), and Curtis Christopherson (Chief Growth Officer, Ammortal) sit down mid-build on Winks, a family sleep supplement, to make product decisions. Go behind the scenes on flavor count, purchase order size, pricing, sourcing, and the supply chain mistake from Trevi that cost hundreds of thousands to fix. This is an actual founder meeting. Recorded, unedited, and real money at stake. Mike breaks down the MOQ math behind every multi-SKU decision. Sean argues for the smallest possible capital bet. Curtis brings the manufacturer's-eye view. It ends with one flavor, $75K inventory budget, and a purchase order due in two weeks. If you're figuring out how to launch a new product from scratch, this episode was made for you. Powered By SARAL https://www.getsaral.com/special-guided-walkthrough-for-operators Shoplift https://shoplift.ai/operators Omnisend https://www.omnisend.com/9operators Richpanel https://9ops.co/richpanel Motion https://9ops.co/motion-runneth Skio https://9ops.co/skio-9operators Operators Portal https://portal.9operators.com/dashboard Operators Newsletter https://9operators.com/ 

Tara Seshan leads product for Codex and ChatGPT Work at OpenAI (alongside previous podcast guest Andrew Ambrosino, who's her engineering manager). Before OpenAI, Tara spent over six years at Stripe, where she joined as one of the first five product managers. She went on to lead product for Watershed, which Time magazine named one of the best inventions of 2022, and she is also a founder and Thiel Fellow. Most personally meaningful to me: Tara is one of the three inaugural Lenny's Newsletter Fellows, a program I ran a couple of years ago to spotlight the most exciting up-and-coming product leaders.In our in-depth conversation, we discuss:1. The shift from “rowing” to “steering,” and why human judgment and ambition will become differentiators as AI takes on execution2. How OpenAI thinks about building for model capabilities two to three months out3. OpenAI's best internal memes, such as “Is this maximally accelerated?” and “Are you mainlining it yet?”4. Why ambition is the new bottleneck for companies, and why elevating others' ambitions is now the key part of the PM job5. Writing as thinking vs. writing as reporting—Brought to you by:WorkOS—Make your app enterprise-ready, with SSO, SCIM, RBAC, and moreMercury—Radically different banking, now with Command—Where to find Tara Seshan:• X: https://x.com/tarstarr• LinkedIn: https://www.linkedin.com/in/tarstarr• Newsletter: https://substack.com/@taraseshan—Where to find Lenny:• Newsletter: https://www.lennysnewsletter.com• X: https://twitter.com/lennysan• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/—In this episode, we cover:(00:00) Introduction(02:18) What makes OpenAI's culture so different(06:42) Why AI product strategy is all about fast experimentation(09:02) How the PM role is changing(10:50) The shift from rowing to steering(15:35) What changes when agents become coworkers(20:05) Why ambition matters more than ever(26:39) Building products for models that do not exist yet(29:21) How ChatGPT's Chat and Work modes differ(34:01) How OpenAI ships so quickly at scale(39:14) The vibe shift happening inside Codex(42:20) Why traditional roles are beginning to blur(45:59) Where humans will continue to provide unique value(48:20) How Tara uses AI in her own work(51:38) The magic of the /visualize command(52:39) Writing to think versus writing to report(57:10) How to use AI without losing your ability to think(01:00:15) Tara's biggest lesson from Sutter Hill(01:04:16) ChatGPT's site output(01:05:01) Why knowledge work is becoming more like coding(01:07:55) Lightning round and final thoughts—Referenced:• Codex: https://chatgpt.com/codex• ChatGPT Work: https://openai.com/chatgpt-work• Stripe: https://stripe.com• Watershed: https://watershed.com• Thiel Fellowship: https://thielfellowship.org• Meet your Lenny's Newsletter Fellows: https://www.lennysnewsletter.com/p/meet-your-lennys-newsletter-fellows• The rituals of great teams | Shishir Mehrotra of Coda, YouTube, Microsoft: https://www.lennysnewsletter.com/p/the-rituals-of-great-teams-shishir• The nature of product | Marty Cagan, Silicon Valley Product Group: https://www.lennysnewsletter.com/p/the-nature-of-product-marty-cagan• Product management theater | Marty Cagan (Silicon Valley Product Group): https://www.lennysnewsletter.com/p/product-management-theater-marty• Patrick Collison's examples of fast projects: https://patrickcollison.com/fast• Inside ChatGPT: The fastest-growing product in history | Nick Turley (Head of ChatGPT at OpenAI): https://www.lennysnewsletter.com/p/inside-chatgpt-nick-turley• Andrew Ambrosino on X: https://x.com/ajambrosino• Tyler Cowen's website: https://tylercowen.com• OpenAI's CPO on how AI changes must-have skills, moats, coding, startup playbooks, more | Kevin Weil (CPO at OpenAI, ex-Instagram, Twitter): https://www.lennysnewsletter.com/p/kevin-weil-open-ai• “Chop wood, carry water” quote: https://buddhism.stackexchange.com/questions/15921/what-is-the-meaning-of-the-zen-quote-before-enlightenment-chop-wood-carry-wat• 4 questions Shreyas Doshi wishes he'd asked himself sooner | Former PM leader at Stripe, Twitter, Google: https://www.lennysnewsletter.com/p/shreyas-doshi-live• Alan Kay: https://en.wikipedia.org/wiki/Alan_Kay• Brie Wolfson on X: https://x.com/zebriez• The playbook for building high-talent-density teams | Adam Ward, Head of Talent at Cursor: https://www.lennysnewsletter.com/p/the-playbook-for-building-high-talent• Building product at Stripe: craft, metrics, and customer obsession | Jeff Weinstein (Product lead): https://www.lennysnewsletter.com/p/building-product-at-stripe-jeff-weinstein• Sutter Hill Ventures: https://shv.com• Snowflake: https://www.snowflake.com• Mike Speiser on LinkedIn: https://www.linkedin.com/in/mikespeiser• Footnotes and Tangents: https://footnotesandtangents.substack.com• The Power Broker Book Club: https://www.robertcaro.org/copy-of-six-books-six-ny-times-book• The Odyssey: https://www.imdb.com/title/tt33764258• Rashomon: https://www.imdb.com/title/tt0042876• Akira Kurosawa: https://en.wikipedia.org/wiki/Akira_Kurosawa• Kevin Kwok on LinkedIn: https://www.linkedin.com/in/kevinakwok• The Work You Do, the Person You Are: https://www.newyorker.com/magazine/2017/06/05/toni-morrison-the-work-you-do-the-person-you-are• Ari Weinstein on X: https://x.com/AriX• Sky: https://sky.app• Dylan Field live at Config: Intuition, simplicity, and the future of design: https://www.lennysnewsletter.com/p/dylan-field-live-at-config—Recommended books:• Barbarian Days: A Surfing Life: https://www.amazon.com/dp/0143109391• Anna Karenina: https://www.amazon.com/Anna-Karenina-LEO-TOLSTOY/dp/8175993421• The Power Broker: https://www.amazon.com/dp/0394720245• War and Peace: https://www.amazon.com/War-Peace-Leo-Tolstoy/dp/8175992832• Wolf Hall: https://www.amazon.com/dp/0312429983—Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.—Lenny may be an investor in the companies discussed. To hear more, visit www.lennysnewsletter.com

In this episode of Innovation Meets Leadership, host Natalie Born closes out the Set It on Fire: The Art of Innovation series with a practical conversation on how to position and launch a product like a pro. Joined by Moriah Hidden, Natalie explains why a great idea is not enough: leaders must validate demand, build alignment, and create a thoughtful plan for bringing that idea to market.From cross-functional launch teams and go/no-go scorecards to customer roundtables, testimonials, and post-launch marketing, this conversation offers a clear roadmap for turning an innovative idea into a successful launch. Leaders will walk away with practical ways to gather honest feedback, measure what matters, create sustained visibility, and celebrate the people who helped bring the product to life.[00:00 - 04:35] Validate the Idea Before You Invest· What Natalie learned from inheriting a product customers did not want· Why direct conversations with customers can prevent costly missteps· Moving from complexity to clarity by identifying what customers will actually buy[04:36 - 08:44] Build a Cross-Functional Launch Plan· Why product launches should never happen in organizational silos· Creating internal kickoffs, weekly launch cadences, and clear ownership· Using go/no-go scorecards, handoffs, and pre-launch metrics to identify red flags[08:45 - 10:36] Make Customer Feedback Part of the Launch· Using launch parties, preview events, and customer dinners to gather authentic feedback· Inviting key clients into the process early and rewarding their participation· How testimonials and customer stories build credibility around a new product[10:37 - 13:28] Create Honest Leadership Roundtables· Bringing peers and buyer personas together for meaningful conversations· Why smaller roundtables can generate more honest and useful feedback· Choosing people who will tell the truth instead of simply affirming the idea[13:29 - 16:53] Plan Beyond Launch Day· Building a three- to six-month marketing cadence instead of relying on one big announcement· Moving from awareness content to testimonials, case studies, pains, and gains· Measuring engagement and adjusting the content plan as customer response becomes clear[16:54 - 18:30] Launch Loudly and Celebrate the Team· Why leaders should create noise and disruption in the market· Recognizing the team members who carried the product from idea to launch· Thanking customers for their feedback and including them in the celebration[18:31 - End] Closing the Set It on Fire Series· Reflecting on the practical frameworks covered throughout all ten chapters· Where to find the book, study guide, masterclass, and downloadable resources· A final challenge to break the box, set it on fire, and transform somethingQuotes“If nobody wants the product, we've got a real problem.” - Natalie Born“Our first line of defense is our own team.” - Natalie Born“Do not launch silently. Create some noise. Create some disruption in the market.” - Natalie Born“You don't set something on fire quietly. Be noisy. Make it loud.” - Natalie BornGuest LinksNatalie BornLinkedIn: https://www.linkedin.com/in/natalieborn Website: https://innovationmeetsleadership.com Book: Set It on Fire: The Art of InnovationBook & Resources: https://setitonfire.coIf this conversation helped you rethink your launch strategy, share it with a leader or team preparing to bring a new product, service, or idea to market.

Tonight at 8:30pm CST, on the Flyover Conservatives show we are tackling the most important things going on RIGHT NOW from a Conservative Christian perspective! China controls a major share of America's pork industry, Brazilian-owned companies hold enormous influence over the beef market, and just four companies control roughly 85% of U.S. meat processing. Could America's dependence on foreign interests and corporate giants become a serious national security threat?Former Army Ranger and Valor Provisions founder Patrick Montgomery joins David and Stacy to expose the vulnerabilities hiding within America's food supply. He explains how misleading labels such as “grass-fed,” “pasture-raised,” and “Product of the USA” can exploit regulatory loopholes—and why the disappearance of independent American farms should concern every family. Patrick also shares practical ways to find trustworthy food, support American farmers, and help protect our nation's food independence.TO WATCH ALL FLYOVER CONTENT: www.theflyoverapp.com Follow and Subscribe on YouTube: https://www.youtube.com/@TheFlyoverConservativesShow Experience Your Own Healing Using Frequencieswww.wavwatch.com/flyoverUse promo code FLYOVER for 15% off► Receive your FREE 52 Date Night Ideas Playbook to make date night more exciting, go to www.prosperousmarriage.comPatrick MontgomeryWEBSITE: https://valorprovisions.usGet Your Own Washington Book: https://a.co/d/0bCpHsgp INSTAGRAM: https://www.instagram.com/valorprovisions.us/FACEBOOK: https://www.facebook.com/profile.php?id=61567300500273YOUTUBE: https://www.youtube.com/@ValorProvisionsUS TIKTOK: https://www.tiktok.com/@valor.provisions Patrick Montgomery is a former Army Ranger, entrepreneur, rancher, and the founder of Valor Provisions. After serving multiple combat tours, he earned a degree in animal science and an MBA from the University of Missouri. He founded KC Cattle Company, a veteran-owned American Wagyu beef company that grew from one heifer into a nationally recognized brand. Patrick later launched Valor Provisions to connect consumers directly with trusted American farmers and strengthen the future of independent agriculture. He is also the author of George Washington: Before He Crossed the Delaware, the first book in his Forging Valor children's series.-------------------------------------------

#1056 What if the difference between giving up and finally breaking through is simply making it to the next opportunity? In Part 2 of this two-part episode, host Brogan Williams continues his conversation with Happy Habitats founder and CEO Ethan Haber about the persistence, systems, and brand-building strategies behind growing a physical product business. Ethan shares his plans to expand the company's newest product, Burrow Bricks, pursue more retail and distribution partnerships, and build repeat purchases through expansion packs. He also breaks down the value of patents, Amazon advertising, product reviews, and trade shows — including how those shows repeatedly gave him a reason to keep going when he was close to throwing in the towel. Plus, Ethan opens up about costly manufacturing setbacks, why passion still plays an important role in his brand, and his advice for aspiring entrepreneurs: don't get stuck chasing perfection — break the journey into actionable steps, show up, and give your idea a shot! What we discuss with Ethan: + Social media for brand awareness + Using AI for content and SEO + Expanding the Burrow Bricks line + Landing more retail partnerships + Finding the right distributors + Patents and product protection + Building early brand recognition + Overcoming manufacturing setbacks + Persistence through trade shows + Taking action over perfection Thank you, Ethan! Check out Happy Habitats at ⁠HappyHabitats.net⁠. Purchase ⁠Happy Habitats Burrow Bricks⁠. Follow Ethan on ⁠TikTok⁠. Get your FREE 5 Minute Business Plan at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠MillionaireUniversity.com/Plan⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ To get exclusive offers mentioned in this episode and to support the show, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠MillionaireUniversity.com/Sponsors⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

#1055 What if an idea inspired by a college “emotional support hamster” could eventually land your product on shelves in more than 2,000 stores across the country? In Part 1 of this two-part episode, host Brogan Williams sits down with Ethan Haber, founder and CEO of Happy Habitats, to unpack how he turned a simple question — “Why can't you walk your hamster?” — into a growing small-pet products company now carried by major retailers like Petco. Ethan shares how he validated his idea, navigated years of manufacturing setbacks, and kept going through COVID delays and an eight-month shipping nightmare before finally reaching profitability in 2026. He also breaks down what it takes to launch a physical product, why trade shows and honest customer feedback are so valuable, and how years of persistence, cold outreach, and relationship-building helped Happy Habitats expand into more than 2,000 retail doors across the country! What we discuss with Ethan: + From college idea to Petco + Reinventing the hamster ball + Validating a product idea + Manufacturing a physical product + Surviving major production delays + Breaking into retail stores + Trade shows and buyer relationships + Testing products with strangers + Cold outreach and persistence + Reaching 2,000+ retail doors Thank you, Ethan! Check out Happy Habitats at HappyHabitats.net. Purchase Happy Habitats Burrow Bricks. Follow Ethan on TikTok. Get your FREE 5 Minute Business Plan at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠MillionaireUniversity.com/Plan⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ To get exclusive offers mentioned in this episode and to support the show, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠MillionaireUniversity.com/Sponsors⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

  Welcome to the Firearms Insider Gun & Gear Review Podcast episode 640. This episode is brought to you by Walker Defense, XS Sights, Hi-Point Firearms, and CMC Triggers. In this show we will be discussing a factory exclusive Derya, Girsan's triple X, Stolen KelTec's, and a LCO   As you may know, we showcase guns, gear, and anything else you might be interested in. We do our best to evaluate products from an unbiased and honest perspective.   I'm Chad Wallace, host of the most dedicated firearms podcast around With me tonight are: Tony, Rob, Rusty   Sponsor #1: XS Sights   For over 25 years, XS Sights has helped you get on target faster. Offering tritium sights in all different types and styles, low light is no longer an obstacle. Most options come with a brightly colored photoluminescent ring around the tritium. That colored ring makes them work great in the daylight also. XS Sights has sight styles for everyone: Big Dot's, Ghost Rings, Standard Notch and Post, Minimalist, Suppressor Height, all offering tritium options. Available for a plethora of firearms types, from shotguns to handguns, XS sights has you covered for all your low light sighting needs.   Our XS Sights Product of the week is - Ruger SP101 Front Sight   Use Code “GGR20” for 20% off of almost everything at xssights.com   What we did in Firearms:   Announcements: Kat's Rack Defense fund https://www.givesendgo.com/Katsrackdefensefund    Bandwidth sponsor Patriot Patch Co.  And their Patch of the Month Club! Check out the Pew.Report T-shirts are available through our FRN site, or click the “Merch” tab on Firearmsinsider.tv   AFFILIATES / DISCOUNTS: Walker Defense Research - enter “INSIDER15” for 15% off XS Sights - “GGR20” for 20% off Hi-Point - “GGR” FOR $20 off a Hi-Point firearm at ShootAmmo.com CMC Triggers - “GGR26” for 10% off SanTan Tactical - “GGR26” for 10% off Primary Arms VZ Grips  Brownells Gun Guys Garage discount code - “FRN15OFF” Atibal Optics - enter “FIREARMSINSIDER20” for 20% off 5.11 Tactical PowerTac Lights - enter “GGR” for a real good discount Modern Spartan Systems - “GGR15” for 15% off Global Ordnance Infinite Defense (Infinity Targets) - “PEW15” for 15% off Guns.com Magpul Palmetto State Armory Unique ARs - “GunGearReview” for 10% off CobraTec Knives - “GGR10” for 10% off Nutrient Survival - “GGR10” for 10% off Gideon Optics - “GGR” or “INSIDER” for 10% off US Optics - “INSIDER15” for 15% off Camorado - “FIREARMSINSIDER” for 5% off Optics Planet Midway USA Strike Industries North Forest Arms - “GGR” for 10% off Kini SafeAlert - “GGR” for 20% off FoxTrot Mike - “GGR” for 10% off Die Free Co ZeroTech Optics - “GGR” for 20% off Goliath Defense - “GGR” for 10% off holsters Classic Firearms  True Shot Ammo  Next Level Armament NightStick XTech Tactical - “GGR” for 10% off   ROB - Disclaimer The views and opinions expressed in this podcast are those of the individual co-hosts and do not reflect the official policy or position of the Firearms Radio Network and/or their employers. This is NOT legal advice, nor should it be considered as such. Viewer discretion is advised.   Product spotlight is sponsored by: Walker Defense Research   Walker Defense provides shooters with the finest, most innovative, quality, tactical accessories and firearm components around. From their NILE grip panels to their NERO muzzle brakes, no details are ever left behind. Only top quality materials are used in the manufacturing process. Together, all of this gives you some of the best firearm performance around. Everything they have to offer is proudly made in the USA. Walker Defense, where American ingenuity meets bleeding edge technology.   Our Walker Defense Product of the week is - 1 slot NILE grip panels   Use code “INSIDER15” FOR 15% OFF everything at walkerdr.com   Main Topic: Product Review or Updates on previous reviews None   Product Spotlight and Discussion:    EAA Girsan Witness 2311 CMX XXX MSRP - $899.00   Derya MAX Factory Exclusive MSRP - $2499.00   Sponsor #3: CMC Triggers    CMC triggers is the creator of the original, drop in cartridge style AR trigger. CMC has been in  aerospace manufacturing for over 30 years. This gives you peace of mind knowing that every trigger is of the utmost quality. Their patented design ensures a crisp, short, trigger pull across their whole line of triggers. With triggers for AR's, AK's, pistols, and bolt guns, CMC can make your firearms trigger great. Proudly made in Texas with strong morals and values, giving you confidence that you are buying one of the best triggers out there. Choose Confidence, choose quality, choose CMC    Our CMC Product of the week is - Gen 5/6 Glock Trigger   Use Code “GGR26” for 10% off at CMCTriggers.com   KelTec KP50 MSRP - $899.00 - $1349.00   Leupold LCO Pro F2 MSRP - $899.99   Sponsor #4: Hi-Point     Hi-Point firearms has been crafting American made firearms for over 30 years. If you are looking for your first firearm, or just want something fun for the range, Hi-Point has you covered with models including handguns, pistol caliber carbines, and AR15's. They even have a new suppressor line. Hi-Point firearms can be found at extremely affordable prices, making them available for anyone that wants to protect themselves and/or their families. Every Hi-Point also comes with a lifetime warranty and most of their products are 50 state legal. Hi-Point Firearms, made by the American working man for the American working man.   Our Hi-Point Product of the week is - 4595 Pistol just waiting to be SBR'd   Visit hi-pointfirearms.com and check out their line of products Use code “GGR” FOR $20 off a Hi-Point firearm at ShootAmmo.com   Listener Feedback Darryl. P.    Please let me know you if you have ever done a review on the Q Silencer line.  I'm looking to purchase a silencer/suppressor for multiple firearms and ran across this product.  It uses a muzzle break for each firearm and a silencer can that is able to move from gun to gun.  It seems like a good idea but I could use some input from the “experts” in the golden age of firearms.  Love the show.    2nd is for Everyone Diversity Shoot Events simonsaystrain on instagram 2nd is for Everyone Facebook 2A4E Web Page   Wrap up: Send questions, comments, or feedback to - gungearreview@gmail.com Remember to Subscribe and Leave us an iTunes Review Be sure to visit the Firearms Insider at www.firearmsinsider.tv Check us out on Facebook, X, and InstaGram @firearmsinsider  Subscribe to our Rumble channel  Please check out all our great sponsors Thank you for listening to the “LARGEST”, pound for pound, podcast on the network We are out  

Second Nature Listener Survey: https://surveymars.com/q/inCNkLas9 Alyssa Olenick, known online as Doc Lyss, has spent the last eight years building a seven-figure fitness and training business while simultaneously earning a PhD in exercise physiology. She started with $35-a-month one-on-one coaching over Google Sheets and a MacBook that literally overheated. Today she runs a training app, a coaching team, and a quarter-million-follower community built on a simple philosophy: talk to your customers, act fast, and never stop iterating. In this conversation, Alyssa breaks down what it actually took to build a business that didn't feel real until nearly a decade in, why she turned down far more brand deals than she accepted, and what "world-building" really means in modern marketing: the idea that people buy into an identity, not just a product. She also gets candid about the hardest season of her business, the difference between growing a business and running a company, and why she deliberately paused an entire second brand for years because she knew she couldn't do both well at once. This episode is supported by Popfly and Halo: Popfly for Brands: https://popf.ly/secondnaturebrands Popfly for Creators: https://popf.ly/secondnaturecreators Halo: https://www.poweredbyhalo.com Show Notes: Alyssa Olenick: https://www.linkedin.com/in/alyssaolenick/ DocLyssFitness: https://www.instagram.com/doclyssfitness/ The Lyss Method: https://quiz-thelyssmethod.com/ DocLyss Newsletter: https://substack.com/@doclyssfitness DocLyss YouTube Channel: https://www.youtube.com/@doclyssfitness Alex Hormozi: https://www.instagram.com/hormozi/?hl=en Shelby Sapp: https://shelbysapp.com/ Codie Sanchez: https://codiesanchez.com/ Yeti: https://www.backcountry.com/brand/yeti ShopMy - Alyssa's Storefront: https://shopmy.us/shop/doclyssfitness NoBull: https://nobullproject.com/ Ozlo Sleepbuds: https://ozlosleep.com/ BPC - Brand, Product, Content: SENIQ: https://seniqbrand.com/ Halfdays: https://www.halfdays.com/ Suunto Race 2: https://www.backcountry.com/suunto-race-2-sport-watch Courtney - Post Hardrock Interview: https://www.youtube.com/watch?v=HQYa_fTw01w HoverAir X1 ProMax: https://us.hoverair.com/products/hoverair-x1-self-flying-camera-combo Fun Stuff: Join us on LinkedIn: https://www.linkedin.com/company/second-nature-media Meet us on Slack: https://www.launchpass.com/second-nature Follow us on Instagram: https://www.instagram.com/secondnature.media Subscribe to our newsletter: https://www.secondnature.media Subscribe to the YouTube channel: https://www.youtube.com/@secondnaturemedia

Send us Fan MailAmazon Sponsored Brands Collections are replacing Product Collection ads in 2027, changing how sellers group and show products in Sponsored Brands. The update covers automatic and manual collections, 3–10 related products, Amazon AI product selection, and shopper search signals. Amazon sellers can see how relevancy, catalog data, and buyer behavior may affect which products appear in each collection ad.Don't let the 2027 Sponsored Brands change hit active campaigns unprepared, get an Amazon ads migration plan before the old format goes away: https://bit.ly/4jMZtxu#AmazonAds #SponsoredBrands #AmazonPPCWant free resources? Dowload our Free Amazon guides here:Your $1M Roadmap is here!: https://bit.ly/3SBO7VkDownload the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusPAmazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps0:00 – Amazon Product Collection Ads Change in 20270:55 – Sponsored Brands Collections Replace Product Collection Ads1:25 – Automatic vs Manual Sponsored Brands Collections2:50 – How Amazon Uses Product Relevancy in Ads4:14 – What AI Collections Mean for Smaller Amazon Sellers-----------------------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

What if creativity isn't a talent you're born with, but a muscle you've simply stopped using? In Daily Creative, Blythe Harris and Mallory May make the case that everyone is creative — even the people convinced they can't draw, paint, write, or make anything “good.” The real problem is that perfectionism, routine, and our obsession with getting things right have trained many of us to stop experimenting altogether. In this conversation with Rufus, Blythe and Mallory reveal why even a few minutes of creative play can boost well-being, sharpen your thinking, and pull you out of autopilot. They share simple ways to quiet your inner critic, explain why constraints can actually make you more creative, and show how noticing what catches your eye can help you develop a point of view that's genuinely your own. And in an age of AI and automation, they argue that exercising your creativity may matter more than ever.

Drew Dillon is a tech founder and product leader, centered in the Bay Area. He is a person who likes to do a bit of everything, having an engineering background, but spending time in design, sales, and product management. He's been a part of many startups - Yammer being one of them, and several others from Y Combinator - along with being a consultant and fractional CPO. Outside of tech, he has 2 kids that take up most of his time. When he isn't on the sidelines of a soccer game, he enjoys woodworking and reading a good sci-fi book. At a prior startup, Drew built a system using AI, which spit out something reasonably shaped. He took a look at the process he went through to create it, and realized that there are a ton of disparate parts, all separate from the shared organizational context - IE the "why" behind what is being built. He set out to change that, and built institutional memory and product judgement within AI agents. This is the creation story of Brief. SponsorsTiger DataProtected HarborRenderLinkshttps://briefhq.ai/https://mymoxieai.com/https://www.linkedin.com/in/drewdil/Checkout our episode stacks on Stacklist! https://stacks.codestory.co/ Hosted by Noah Labhart | Technical Founder & Startup Mentor.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

In this episode, chef-turned-farmer Mikey Russo talks about not wasting time selling to people who don't want to buy your product and instead selling to people who do.   Subscribe for more content on sustainable farming, market farming tips, and business insights!   Get market farming tools, seeds, and supplies at Modern Grower. Follow Modern Grower:  Instagram  Instagram Listen to other podcasts on the Modern Grower Podcast Network:  Carrot Cashflow  Farm Small Farm Smart  Farm Small Farm Smart Daily  The Growing Microgreens Podcast  The Urban Farmer Podcast  The Rookie Farmer Podcast  In Search of Soil Podcast Check out Diego's books:  Sell Everything You Grow on Amazon   Ready Farmer One on Amazon **** Modern Grower and Diego Footer participate in the Amazon Services LLC. Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com.

Joseph Lee is the Co-founder and CEO of Supademo, an AI-powered platform that helps teams create interactive product demos and guides for sales, marketing, onboarding, and customer education. He leads Supademo's product vision and growth, building intuitive, self-guided experiences that enable companies to simplify product education and drive engagement. Previously, Joseph co-founded Freshline, a B2B e-commerce platform for food distributors, where he served as CPO and led product strategy and execution from customer insight through product development. In this episode… Product demos are no longer just a sales tool — they can shape how prospects understand a product, how customers learn to use it, and how teams drive adoption at scale. But what makes a demo effective enough to move users from curiosity to real product value? Joseph Lee, a two-time startup founder and product builder, says the most effective demos help customers understand value faster by letting them experience a product rather than passively watch it. He highlights the power of interactive, self-serve experiences that can support sales, onboarding, training, enablement, and product education. Supademo's product-led approach also allows users to experience advanced features through reverse trials, while AI helps teams personalize, translate, maintain, and scale demos more efficiently. As these experiences become more intelligent and agentic, companies can guide users through workflows with less friction and help them reach meaningful outcomes sooner. In this episode of the Inspired Insider Podcast, Dr. Jeremy Weisz speaks with Joseph Lee, Co-founder and CEO of Supademo, about using product demos to accelerate sales, onboarding, and adoption. They discuss interactive self-serve demos, AI-powered personalization, and in-app product education. Joseph also shares how Supademo evolved from SaaS into an agentic demo platform.

Can a not-for-profit, member-owned credit union genuinely out-innovate a bank with a multi-billion-dollar AI budget by being more disciplined and mission-anchored? In this episode of Breaking Banks, Bev Anderson (President and CEO of BECU) and Nadim Homsany (SVP, Head of AI at BECU) join host Jason Henrichs to unpack the strategy behind the credit union’s AI decisions. They discuss where to focus, the choice between buying and building, and whether traditional ROI even applies. Discover how BECU is getting serious about AI and whether this marks an opportunity for credit unions to reshape financial services in the U.S. Interested in hearing more? You can catch Nadim on stage at MoneyLive North America with Samer Saab (SVP of Product and Partnerships at Alloy Labs) in Chicago on September 14–15. Find out more at moneylive-insights.com/breakingbanks

On today's episode of The Greatness Machine, Darius Mirshahzadeh sits down with Mark Sisson,  endurance athlete, New York Times bestselling author, founder of Primal Kitchen (sold to Kraft Heinz), and co-founder of Peluva, a five-toe minimalist footwear company. Mark shares his remarkable journey from painting houses and competing at elite athletic levels to pioneering the ancestral health movement and building multiple successful product companies. The conversation covers metabolic flexibility, the science of intermittent fasting, the overlooked importance of foot health, and the entrepreneurial mindset required to bring innovative products to a skeptical market. In this episode, Darius and Mark will discuss: (00:00) Introduction to Mark Sisson (01:35) Mark's Entrepreneurial Journey (04:46) Transitioning from Athletics to Business (09:16) The Shift to Health and Wellness (12:46) Educating Consumers on Health (17:09) The Importance of Diet and Nutrition (20:42) Personal Health Experiences and Insights (26:04) Transforming Health Through Diet (27:42) The Role of Intermittent Fasting in Longevity (31:47) Innovating in the Food Industry (36:39) Bridging the Gap: From Idea to Product (49:35) Overcoming Barriers to Greatness Mark Sisson has spent over 20 years transforming the health and fitness world. He founded Mark's Daily Apple, authored multiple New York Times best-selling books, and helped popularize ancestral health, keto, and intermittent fasting. He also founded Primal Kitchen, which he sold to Kraft Heinz for $200 million. Today, he's focused on changing how we walk through Peluva and his latest book, “Born to Walk”. Connect with Mark: LinkedIn: https://www.linkedin.com/in/mark-sisson-8937348/  Instagram: https://www.instagram.com/marksissonprimal/  Facebook: https://web.facebook.com/marksissonprimal/  Book: https://www.amazon.com/Born-Walk-Promises-Running-Healthy-One/dp/B0DVM3F2VD  Connect with Darius: Website: https://therealdarius.com/ Linkedin: https://www.linkedin.com/in/dariusmirshahzadeh/ Instagram: https://www.instagram.com/imthedarius/ YouTube: https://www.youtube.com/@Thegreatnessmachine  Book: The Core Value Equation https://www.amazon.com/Core-Value-Equation-Framework-Limitless/dp/1544506708 Write a review for The Greatness Machine using this link: https://ratethispodcast.com/spreadinggreatness. 

In real estate, moving faster doesn't always mean getting ahead. Sometimes, the smartest thing you can do is slow down. In this episode, Gino Barbaro breaks down the idea of “slowing down to speed up” in real estate investing — a strategy built around creating clarity, making better decisions, and avoiding costly mistakes before they happen. From buying deals to operating properties and scaling a portfolio, Gino explains why rushing into opportunities can lead to years of problems — and why taking a few extra days to analyze the numbers, verify assumptions, and understand the market can save you years of pain. One of the key principles: No deal is better than a bad deal. When evaluating a property, don't simply trust the projections. Slow down and verify the rents, expenses, occupancy, market conditions, CapEx, and the actual condition of the property. A deal only becomes an opportunity when the numbers work at a realistic price. Gino also explains how this principle applies to operating multifamily properties. Before trying to fix a problem, slow down and diagnose what's actually causing it. He uses the Four Ps — People, Price, Product, and Promotion — as a framework for identifying what's really happening inside a property. And when it comes to scaling, the same principle applies. Adding more units isn't necessarily progress if your infrastructure can't support the growth. Before scaling, ask: • Do we have the right people? • Do we have clear processes? • Are we tracking the right KPIs? • Does everyone know what they're accountable for? • Can the business operate without everything going through the entrepreneur? If the answer is no, it may be time to slow down and build the infrastructure before adding more units. Gino also shares the “Stop Audit” — an exercise designed to help real estate investors identify the areas where they're constantly putting out fires and determine what can be systemized, delegated, or eliminated. The goal isn't to hesitate. It's to create clarity first, then move fast. Slow down. Analyze the numbers. Remove the emotion. Make the decision rationally. And once you know the deal works, that's when you speed up and execute. Because in real estate, moving fast on the wrong decision can cost you years. If you're a real estate investor, multifamily operator, or entrepreneur looking to make better decisions and build a scalable business, this episode is for you.

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