Podcasts about Market research

 "It is the most loyal customer segment that exists because people find it so hard to find places that they trust, that when they do and they have a good experience, they keep going back again and again. It's a huge revenue opportunity for restaurants to take advantage of transparency." —Dylan McDonnell   Nothing about dining out should feel like a gamble. In this episode, we talk with Dylan McDonnell, founder of Foodini, about how accurate ingredient data and personalized menus restore trust and enjoyment at restaurants for people with celiac disease, allergies, and special diets. Dylan shares the personal story that launched the company and how Foodini tags menu items across restaurants, hotels, and stadiums so menus can show what is safe, what needs a modifier, and what to avoid. He explains the tech and operational challenges behind keeping menu data current and why transparency is also a major revenue opportunity for restaurants. Press play to hear why menu transparency matters now and how restaurants can make dining safer and more inclusive. Key topics covered Foodini's origin story and Dylan's celiac experience How dietary intelligence and personalized menus work Menu data, ingredient tagging, and QR-based experiences Challenges of keeping ingredient and supplier data accurate Why transparency builds trust and loyalty and opens revenue for restaurants The role of regulation and industry adoption How consumers and restaurants can get started with Foodini   Meet Dylan:  Dylan McDonnell is the founder and CEO of Foodini, a dietary intelligence platform that helps restaurants and food service providers deliver accurate, personalized menu information for more than 150 allergens and dietary needs. Inspired by his own lifelong experience with celiac disease, Dylan left a career in corporate law to build a scalable solution that brings transparency, safety, and inclusivity to dining. Under his leadership, Foodini has supported hundreds of thousands of users across the U.S., Canada, and Australia, partnering with restaurants, hotels, and stadiums to modernize menu data and improve the guest experience. He is recognized as a leading voice in advancing food-allergen transparency and helping the industry adapt to emerging regulatory standards. Website LinkedIn Instagram Facebook TikTok   Connect with NextGen Purpose: Website Facebook Instagram LinkedIn YouTube   Episode Highlights: 01:15 What is Foodini? Personalyzed Allergy-Safe Menu Explained 06:23 Market Research, Customer Interviews, and MVP 10:04 Loyalty, Revenue Opportunity, and Decision Influence 13:03 Data Problem in Food Service and Building a Tech Team 17:48 Self-Funded Offshore Build and Early Team Steps 22:34 Eating Freely Again 24:22 Explaining User Workflow  

Brenden Elwood, Vice President of Market Research at CivicPlus and a City Councilor in North Bend, Washington joins the show to unpack the latest insights from CivicPlus' nationwide resident research. We explore what drives citizen satisfaction and trust in local government, from proactive communication to transparent service delivery. We also discuss how accessibility and user experience directly shape public perception, and why digital inclusivity is more than just a compliance checkbox, it's a cornerstone of good governance.

Send us a textRecorded live at IT Nation, MJ Shoer (Chief Community Officer, GTIA) breaks down how the newly branded Global Technology Industry Association is delivering practical wins for MSPs. We cover the GTIA ISAO (built with ConnectWise) for actionable threat intelligence, the cybersecurity Trust Mark that validates your internal controls against your chosen framework, and how GTIA's unbiased research can be co-branded for QBRs to boost credibility and close rates. MJ also unpacks workforce strategy with “NowGen”—supporting both youth and mid-career changers—plus global mentorship, learning libraries, and why ConnectWise-sponsored memberships are a fast on-ramp. We close with GTIA's growing foundation work and MJ's personal take on discipline, recovery, and building routines after injury. If you run an MSP and want immediate ROI from a trade association, this one's loaded with specifics you can apply this quarter.Top 3 highlightsClear, fast ROI: GTIA ISAO access, co-brandable research, and ConnectWise-sponsored memberships for partners.Security you can show: the GTIA Cybersecurity Trust Mark validates your practices against your chosen framework.Talent + growth: NowGen pathways, global mentorship, and a learning library spanning soft skills to leadership.  #JoeyPinz #MSPInfluencer #ForzaDash #ITNation #ITN25 #MSP #GTIA #Cybersecurity #ThreatIntelligence #CompTIA #Mentorship #QBR --- Join us for enlightening discussions that spark growth and exploration. Hosted by Joey Pinz, this Discipline Conversations Podcast offers insights and inspiration. 

My guest in this episode is Eugene Shatsman. Eugene is the Managing Partner of National Strategic Group.Eugene teaches business strategy, consumer behavior, marketing, and what all of us want – how to drive more business into our businesses. His team at National Strategic has over 100 people, and they do a tremendous amount of research on what works and what doesn't in today's complex world of digital and traditional marketing.They use the services they provide to do research and aggregate the research to help groups like ours learn.  National Strategic's expertise includes Website, Search engine Optimization, Digital Traffic, Reputation Management, Patient Reactivation, Email, Text Marketing, Market Research – and lots more.Eugene's team works with 100's of clients in high growth and growth focused businesses – and they are always looking to apply a scientific method and strategic approach to everything that they do.They are also very innovative: for example, they were the first group to understand the importance of Google reviews and develop systems for the vision industry to ethically gather reviews on Google. They were the first to demystify SEO and break it down to straightforward action items for regular business owners.And this innovation extends to recessionary markets.  National Strategic was started in late 2008 specifically with the purpose of helping companies deal with challenging economic times.Interview Links:National Strategic Group https://www.nationalstrategic.com/Subscribe To Our Weekly Newsletter:The Wealth Dojo: https://subscribe.wealthdojo.ai/Download all the Niches Trilogy Books:The 21 Best Cashflow NichesDigital: ⁠⁠https://www.cashflowninjaprograms.com/the-21-best-cashflow-niches-book⁠⁠Audio: ⁠https://podcasters.spotify.com/pod/show/21-best-cashflow-niches⁠The 21 Most Unique Cashflow NichesDigital: ⁠⁠https://www.cashflowninjaprograms.com/the-21-most-unique-cashflow-niches⁠⁠Audio: ⁠https://podcasters.spotify.com/pod/show/21-most-unique-niches⁠The 21 Best Cash Growth NichesDigital: ⁠https://www.cashflowninjaprograms.com/the-21-best-cash-growth-niches⁠⁠Audio: ⁠https://podcasters.spotify.com/pod/show/21-cash-growth-nichesThe 21 Next Level Cashflow NichesDigital: https://www.cashflowninjaprograms.com/the-21-next-level-cashflow-niches-book-free-downloadAudio: https://podcasters.spotify.com/pod/show/the-21-next-level-nichesListen To Cashflow Ninja Podcasts:Cashflow Ninja⁠https://podcasters.spotify.com/pod/show/cashflowninja⁠Cashflow Investing Secrets⁠https://podcasters.spotify.com/pod/show/cashflowinvestingsecrets⁠Cashflow Ninja Banking⁠https://podcasters.spotify.com/pod/show/cashflow-ninja-banking⁠Connect With Us:Website: http://cashflowninja.comPodcast: http://cashflowinvestingsecrets.comPodcast: http://cashflowninjabanking.comSubstack: https://mclaubscher.substack.com/Amazon Audible: https://a.co/d/1xfM1VxAmazon Audible: https://a.co/d/aGzudX0Facebook: https://www.facebook.com/cashflowninja/Twitter: https://twitter.com/mclaubscherInstagram: https://www.instagram.com/thecashflowninja/TikTok: https://www.tiktok.com/@cashflowninjaLinkedin: https://www.linkedin.com/in/mclaubscher/Gab: https://gab.com/cashflowninjaYoutube: http://www.youtube.com/c/CashflowninjaRumble: https://rumble.com/c/c-329875

This episode explores how AI is reshaping marketing automation, personalization, and customer-journey design. We discuss how email evolved from outbound blasts to a full 360-degree channel that supports acquisition, nurturing, and retention.Topics include:• How automation platforms unlock deeper personalization• Why AI enabled Market Research improves segmentation and content creation• How email, SMS, and WhatsApp now support full-funnel strategies• Why human oversight remains essential for accuracy and compliance• How marketers should think about multichannel journeys• What new marketers must learn to stay competitive in the AI eraThe conversation covers the evolution of marketing technology, the rise of hyper-personalization, and the balance between automation and human insight. Learn how AI helps teams expand capabilities, reduce manual workload, and deliver more meaningful customer experiences.If you want to understand where AI and Marketing are heading next, this episode provides practical insights and real-world examples.

On this week's episode, host Jess Gaedeke is joined by Brian Lechner, Senior Director of Category Leadership at Premier Nutrition, to unpack how the protein category defied traditional CPG rules to become a mass-market force, why retailers who “build it” are winning big, how innovation is shifting toward new formats and demand moments, and what GLP-1–driven behavior changes mean for the future of nutrition.

Author of No BS Strategy, Alex M H Smith, rejoined me on Ditching Hourly to help define a very important word that few business people understand correctly.Chapters(00:00) - Introduction and Welcome (00:11) - Guest Introduction: Alex Smith (01:30) - Understanding Business Strategy (02:02) - The Misunderstood Concept of Value (04:15) - Creating Value in Business (07:55) - Innovating Beyond Traditional Value (13:01) - Practical Examples and Market Research (18:14) - Unique Value Proposition (29:23) - Understanding Differentiation in Business (29:56) - The Importance of Unique Positioning (30:36) - Consulting Strategies and Unique Differences (31:32) - Examples of Effective Differentiation (33:23) - The Role of Specialization in Strategy (38:30) - Embracing Weaknesses for Strategic Advantage (40:53) - Balancing Specialization and Market Reach (41:51) - The Pitfalls of Over-Niching (48:28) - Rooting in Recognizable Categories (53:20) - Conclusion and Resources Guest LinksAlex's free resources » https://basicarts.org/welcome/Alex's book » https://basicarts.org/book/Alex's mailing list » https://basicarts.org/articles/Alex's LinkedIn » https://www.linkedin.com/in/alex-m-h-smith/ ----Do you have questions about how to improve your business? Things like:Value pricing your work instead of billing for your time?Positioning yourself as the go-to person in your space?Productizing your services so you never have to have another awkward sales call or spend hours writing another custom proposal?Book a one-on-one coaching call with me and get answers to these questions and others in the time it takes to get ready for work in the morning.Best of all, you're covered by my 100% satisfaction guarantee. If at the end of the call, you don't feel like it was worth it, just say the word, and I'll refund your purchase in full.To book your one-on-one coaching call, go to: https://jonathanstark.com/callI hope to see you there!

Send us a textIn this episode, Andi and Tori reflect on their journey through five seasons of the Quilting on the Side podcast. They discuss the importance of community engagement, key business insights shared throughout the season, and highlight memorable guests who brought unique perspectives to the quilting industry. The conversation also touches on industry trends, the impact of AI, and preparations for the upcoming year, emphasizing the need for collaboration and support within the quilting community.Chapters00:00 Reflecting on Five Seasons of Podcasting05:02 Engaging with the Community10:50 Key Business Insights from Season Five16:56 Guest Highlights and Unique Perspectives24:20 Industry Trends and Future Directions30:20 Planning for the Holidays and Beyond39:04 Looking Ahead to Season SixMentioned in this Episode:Craft to Career Podcast with h+h Americas' Darrin Stern https://quilterscandy.com/hhSeason 5 Guests:Jennifer Long @sewastory_jenniferlongDara Tomasson @dara_tomassonTasha Hayes @tashaquiltsTheresa Benson @theaiquilterLaureen Smith @ttquiltsMeredith Marsh @meredithmarsh.coJessica Steele @jessicasteeledesignand Karlee Porter @karleeporterdesignWant More Quilting Business Content?

In part three of this series, some serious research has been done on the motor home market in China. We're talking market share, we're talking core competitive advantages, we're talking high-end markets and low-end markets. Learn some of this very important marketing speak in this Chinese lesson. Episode link: https://www.chinesepod.com/1846

Most brands chase trends after they peak, missing the real opportunity. Avery Akkineni, CMO at VaynerX, bridges strategic vision with tactical execution through her unique experience launching VaynerMedia APAC and advising Meta, TikTok, and Salesforce on emerging platforms. She reveals her "day trading attention" framework for spotting underpriced channels before competitors, the owned-earned-paid testing methodology that validates creative before media spend, and live shopping strategies that generated million-product sales in minutes across global markets.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This episode explores how AI and Marketing are transforming the structure and performance of modern marketing teams. We discuss how organizations build frameworks to safely adopt AI, allowing teams to use powerful tools without increasing compliance risk.We also examine how AI enabled Market Research is raising the standard for insights and decision-making.The conversation highlights how AI champions inside each department accelerate innovation, support training, and improve collaboration across distributed workforces.We explore how hackathons unlock creativity and allow non-technical teams to rapidly develop AI-driven solutions.You will also learn why junior marketers who master AI tools may outperform traditional roles.The episode offers practical insights for leaders, marketers, and teams navigating the shift into AI-powered work.

In this episode of The Backstory on Marketing and AI, we explore how predictive SEO is transforming the way marketers plan, optimize, and measure brand visibility. Learn how AI enabled Market Research makes it possible to predict rankings before content goes live. Discover how digital twins of search engines reveal exactly what content needs to succeed.We also discuss how generative AI is reshaping user journeys and shifting search behavior toward answer-driven experiences. This episode explains why brands must rethink their discovery strategies, long-tail content, and authoritative statements across the web.Key topics include:• Predictive SEO and ranking simulations• AI's impact on search and discovery• The role of authoritative statements• Why organic search still drives massive value• How AI affects attribution and media decisions• Preparing content for LLM-based answer engines• Category entry points and PR relevanceWhether you are a marketer, strategist, or business leader, this episode provides a clear roadmap for navigating the future of AI and Marketing.

So the consumer survey on the potential motorhome market in China has been conducted, and now it's time to present the results to the boss. This lesson, part 2 in an ongoing series, covers the key language for discussing marketing segments in a business setting. Episode link: https://www.chinesepod.com/1808

Three different times, in three different jobs, I asked for fair pay and I was rejected. I was laughed at. I was told “feel free to quit.” And you know what? I did quit, and I doubled my salary.But that doesn't mean that it was easy to navigate those moments. Tune in to hear the full story of how I turned those rejections around and came out better on the other side.FREE WEBINAR: Get a Raise in Any Economy! Register via thefirstgencoach.com/webinar! See you Tuesday, 12/9 at 8 PM EST on ZoomResources and Links2 Week Mini Coaching Package: https://calendly.com/thefirstgencoach/career-recharge6-Month 1:1 Coaching: https://calendly.com/thefirstgencoach/discovery-callApply for On-Air Coaching: https://forms.gle/JshV6Z6TfUw6BBnk6Download your⁠⁠⁠⁠⁠⁠ ⁠FREE Resume Guide and Template⁠⁠⁠⁠⁠⁠⁠Follow @⁠⁠⁠⁠⁠⁠⁠CarlaTheFirstGenCoach⁠⁠⁠⁠⁠⁠⁠ on Instagram Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

This episode explores the evolution of AI and Marketing and how today's tools transform content creation, productivity, and research. We discuss the journey from early video production into modern AI workflows. You will learn how interest-based algorithms shape discovery and why TikTok, Instagram, and YouTube Shorts are rewriting the rules.We also look at how Reddit serves as a powerful early signal for emerging trends. Brands can use these insights to guide AI enabled Market Research, messaging, and product development.The conversation highlights how Sora, HeyGen, and agentic AI tools reduce complex tasks from hours to minutes. We also break down the importance of structured processes, documentation, and data readiness. AI needs context to deliver results. Without a clean foundation, scale becomes impossible.We also explore why marketers must experiment. Organic social content works as an R&D lab. Most posts will fail. A few will break through. Those insights can fuel bigger strategies across paid advertising, blogs, video, and email.This episode is a guide for marketers who want clear steps to stay ahead in an AI-driven world.

There's a vast market of billions of consumers in China, so companies are clamoring to get their products in the door. But are all products right for China? It may be wise to conduct a little market research before going all in on the Middle Kingdom. This lesson deals with a consumer survey regarding motor homes in China. Episode link: https://www.chinesepod.com/1778

In this episode, we welcome Tom Andersson, founder of STIQ Ltd., to explore the world of freemium market research in supply chain, logistics and warehouse automation. Tom shares how independent, unbiased research can help companies better understand complex niche markets without being driven by vendor agendas. We discuss how global insights, deep sector knowledge and real-life field research shape strategic decisions in logistics. From AI and robotics to regional market developments, this conversation delivers valuable perspective on where the industry truly stands today. Key topics and takeaways: -> How STIQ's freemium research model works and why neutrality is critical in logistics market analysis -> The reality behind AI, robotics and humanoid hype in logistics and warehouse automation -> Gobal differences in innovation across Europe, Asia, the US and emerging markets -> Why data quality and practical use cases matter more than buzzwords when it comes to AI implementation As always, this episode offers a grounded, experience-driven view of logistics innovation — beyond marketing narratives and surface-level trends. Tune in to gain a clearer understanding of what truly moves the market and where the real opportunities lie. Follow Tom and STIQ for deeper insights into global supply chain research and emerging technology trends.

Most global brands dilute their message when scaling across markets. Ridhima Thukral, Global Brand Director at Unilever, proves the opposite. Iconic brands become lighthouses that deepen their core philosophy while expressing it locally across countries. She reveals how Dirt Is Good maintains one human truth about play and discovery, while manifesting as football in Brazil and Holi festivals in India. You'll discover her framework for separating human truths from trends, her method for using AI to handle the 80% while humans focus on the crucial 20%, and why stepping back to understand your brand world is marketing's most underrated strategy.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this episode of The Backstory on Marketing and AI, we explore how AI is transforming the way marketers understand people, communities, and emotional drivers.We discuss how AI enabled Market Research moves beyond surveys to uncover deeper motivations and hidden patterns in stories. You'll learn how AI tools classify emotions, surface insights, and help brands build more meaningful connections with their audiences.This conversation also covers the challenges and opportunities of integrating AI into modern marketing practice. We look at how emerging professionals can grow in an AI-driven world, why domain expertise still matters, and how experienced marketers can benefit from new approaches.We also examine the future of human agency. As AI accelerates, we must ensure humans stay central in strategy and decision-making. The combination of AI and human insight is where the strongest value emerges.Whether you're a marketer, strategist, researcher, or curious learner, this episode reveals how AI is reshaping the marketing landscape and what it means for future careers.

Nitzan Mosery is a serial entrepreneur, coach, investor, and host of the Traveling Investor radio show. With decades of experience across diverse industries—including renovation, hospitality, and jewelry—Nitzan eventually found his calling in multifamily real estate. Through firsthand trial and error, he built a powerful investing career focused on passive income, team scalability, and creative financing strategies. Nitzan is the founder of Multifamily Empire and teaches others how to build long-term wealth through value-add multifamily assets in emerging U.S. markets.     Make sure to download our free guide, 7 Questions Every Passive Investor Should Ask, here.     Key Takeaways Always verify tenant quality, market conditions, and neighborhood dynamics before acquisition Don't fall in love with the property, fall in love with the numbers Build systems and hire around your own zone of genius to scale effectively Trust is built by consistent visibility, social proof, and delivering real hands-on performance Capital raising only works if you've invested time building authentic investor relationships     Topics From Restoration to Rentals How Nitzan transitioned from flipping houses and restoration to multifamily rentals The cash limitation problem that pushed him toward syndication and scaling Hard-Earned Lessons from Early Deals His early duplex in Chicago and fourplex in West Palm, and what went wrong Why failing to verify tenants, management, and neighborhoods cost him What Passive Investors Really Care About How he used mistakes to refine screening, team-building, and due diligence The red flags with PMs who own local units, and how to ask smarter vetting questions Demographics, Market Research, and Value-Add That Actually Works Why Nitzan relies on a dedicated demographer to track population flows How his team validates value-add returns by examining proven rent comps Raising Capital with Intent Why "money will come if the deal is good" is only half true Why educating and nurturing your network before a deal is critical to raising capital Positioning Yourself for Institutional or Family Office Capital The exact conversation that unlocked a relationship with a family office Why showing up consistently (online and in-person) builds trust over time    

This is a free preview of a paid episode. To hear more, visit spirituallyambitious.substack.comIf you're spinning your wheels trying to clarify your ideal client or create offers that actually land—this episode is your blueprint. I'm going to pull back the curtain on the exact method I used to identify and validate my niche using 1:1 market research interviews.You'll learn:* The real mindset shift that helps you confidently reach out for market research calls—without worrying about “bothering people”.* How to find the right people for your interviews—even if you're starting from scratch.* The exact questions to ask that will give you magnetic content ideas and instant offer clarity.Press play now and learn how to confidently use market research interviews to position yourself like a pro and attract your dream clients faster. This post is part of The $100K Healer. Click here to subscribe for $9/ month.

In the latest solo episode of the Happy Hustle Podcast, I dive into 24 AI tools that you can integrate into your business to streamline operations, enhance customer service, and boost productivity. Whether you're a small startup or a booming enterprise, these tools are game-changers. Here's a sneak peek of what you'll discover:Task Automation: Streamline your operations with tools like Zapier and IFTTT.Scheduling: Say goodbye to endless back-and-forth emails with Calendly and Acuity Scheduling.Inventory Management: Keep track of your stock effortlessly with TradeGecko and Fishbowl Inventory.Financial Management: Simplify your bookkeeping with QuickBooks and Expensify.Customer Service: Enhance your customer interactions with Drift, Intercom, and Zendesk.Market Research: Get ahead of trends with Crimson Hexagon and TalkWalker.And that's just the beginning! Listen to the full episode now and discover how all these AI tools can help you save time, reduce costs, and scale your business faster than ever before. Plus, I've included some awesome pro tips to ensure you make the most out of each tool.Connect with Cary!https://www.instagram.com/cary__jack/https://www.facebook.com/SirCaryJackhttps://www.linkedin.com/in/cary-jack-kendzior/https://twitter.com/thehappyhustlehttps://www.youtube.com/channel/UCFDNsD59tLxv2JfEuSsNMOQ/featured Get a free copy of his new book, The Happy Hustle, 10 Alignments to Avoid Burnout & Achieve Blissful Balance (https://www.thehappyhustlebook.com/)Sign up for The Journey: 10 Days To Become a Happy Hustler Online Course (http://www.thehappyhustle.com/Journey)Apply to the Montana Mastermind Epic Camping Adventure (https://caryjack.com/montana)“It's time to Happy Hustle, a blissfully balanced life you love, full of passion, purpose, and positive impact!”Episode sponsor BIOptimizers Magnesium BreakthroughThis stuff is a game-changer! Magnesium Breakthrough packs all 7 forms of magnesium, designed to support stress management, promote muscle relaxation, regulate the nervous system, control stress hormones, boost brain function, increase energy, and enhance sleep.I take 2 capsules before bedtime, and it's been a game-changer for me. The best part is, BIOptimizers offer a risk-free.

Avi Yashin built Subconscious AI to fix a big problem: slow market research testing and bad data.In this episode, he shows how AI can measure demand without surveys, recruit synthetic respondents, and deliver insights in minutes.You'll learn:How AI predicts consumer behavior  Why synthetic respondents beat long, expensive surveysHow CMOs use AI to test messages, prices, and product ideas fastWhy this tech could change both business and PeaceTechIf you want faster insights and smarter decisions, this one's for you.

Before you pour time, money, and energy into a new idea, how do you know if people actually want what you're offering? The answer: market research.In this Small Business Byte on This is Small Business, host Andrea Marquez breaks down how to test your ideas before going all in. From spotting market trends and scoping out competitors, to collecting honest feedback from real people, Andrea shares practical ways to validate your assumptions and make smarter business decisions.You'll also hear from Denise Woodard, founder of Partake Foods, on how early product testing helped her refine her recipes, and Katie Diasti, founder of Viv, on how listening to her customers online helped shape her product line.Market research doesn't have to be fancy or expensive, it just has to be intentional. Because when you know who you're aiming for, it's easier to hit the mark.So, what's one assumption about your business you're ready to test? Tell us in a Spotify comment, Apple Podcasts review, or email us at ThisisSmallBusiness@amazon.comDoing that will not only hold you accountable but could also inspire another entrepreneur to take their next big step.Sources:If you want to know more about Partake Foods, listen to Denise Woodard's story here: Turning Rejection into Momentum: How One Mom Started a Multimillion CPG Brand - TISBIf you want to know more about Viv, listen to Katie Diasti's story here: How a College Student Turned a Class Project into a Scalable Business - TISB

In this episode of the MSP Business School podcast, host Brian Doyle welcomes Jesse Miller from PowerPSA Consulting to discuss the importance and structuring of vCISO programs in MSPs. Jesse shares his journey from a CISO of an MSP to founding PowerPSA Consulting, emphasizing the need for MSPs to offer vCISO services to enhance client value and expand recurring revenue. This engaging discussion explores the primary hurdles MSPs face in implementing and monetizing these services, delivering actionable insights and practical advice for listeners. Jesse Miller elaborates on how MSPs can become proactive by incorporating vCISO programs into their offerings. He highlights the significance of market research to tailor these programs to client needs and explains the importance of detailed client interviews for developing unique value propositions. The conversation dives deep into key issues like effectively packaging and pricing vCISO services, the role of cyber insurance in driving the demand for these services, and leveraging vCISO offerings as a strategy to outpace competitors. Jesse's experiences and advice provide a roadmap for MSPs aiming to build successful vCISO programs. Key Takeaways: Monetizing VCISO Programs: It's crucial for MSPs to effectively package and promote vCISO services, positioning them as essential rather than optional to clients. Market Research and Target Clients: Conducting detailed interviews with existing clients helps in creating a tailor-made vCISO program that aligns with client needs and expectations. Cyber Insurance as a Catalyst: Rising demands from cyber insurance work as a significant factor pushing the necessity for robust vCISO programs. Opportunity for Growth: vCISO services can be an entry point into new markets and clients, offering a competitive edge over other MSPs. Elevating Strategic Partnerships: Providing vCISO services allows MSPs to transition from being viewed as commodities to strategic partners with their clients. Guest Name: Jesse Miller LinkedIn page: https://www.linkedin.com/in/secopswarrior/ Company: PowerPSA Consulting Website: https://powerpsa.com/ Show Website: https://mspbusinessschool.com/ Host Brian Doyle: https://www.linkedin.com/in/briandoylevciotoolbox/ Sponsor vCIOToolbox: https://vciotoolbox.com

Most brands treat consumer feedback like a necessary evil. Chris Bellinger, Chief Creative Officer at PepsiCo Foods US, reveals how top creative teams turn feedback into their secret weapon. Chris bridges the gap between bold creative vision and consumer truth, transforming how iconic brands like Lay's and Doritos connect with audiences. In this episode hosted by Nataly Kelly, CMO at Zappi, Chris walks us through the strategies and tactics that will save your best creative ideas from dying in focus groups. Discover Chris' 70-20-10 framework for balancing proven strategies with breakthrough risks, learn the "bulletproofing" method that strengthens ideas without killing creativity, and understand why the best feedback comes from in-environment testing rather than traditional focus groups. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

As we plan for 2026, many CX, UX, and Market Research teams are focused on anticipating project volume, evolving method mixes, AI-enabled workflows, and resource allocation. But regulatory policy deserves attention too—with changes coming that could directly shape how we run qualitative and quantitative projects.  In this episode of Conversations for Research Rockstars, Kathryn Korostoff interviewed Howard Fienberg, Senior VP Advocacy at the Insights Association, about two regulatory shifts that could impact researchers. Kathryn and Howard also discuss how these regulations could create meaningful cost savings and workflow improvements for researchers in both qual and quant settings. Conversations for Research Rockstars is produced by Research Rockstar Training & Staffing. Our 25+ Market Research eLearning classes are offered on demand and include options to earn Insights Association Certificates. Our Rent-a-Researcher staffing service places qualified, fully vetted market research experts, covering temporary needs due to project and resource fluctuations. We believe it: Inside every market researcher is a Research Rockstar! Hope you enjoy this episode of Conversations for Research Rockstars. http://www.researchrockstar.com/ Facebook | LinkedIn | 877-Rocks10 ext 703 for Support, 701 for Sales Info@ResearchRockstar.com 

Market research. Target market. Market research isn't just for big companies with budgets and focus groups. It's one of the smartest and most confidence-building steps you can take as a VA business owner. Because when you understand who your target market is - what they care about, what they struggle with, and what they'll happily pay for - you stop guessing. You stop throwing out random offers and hoping something sticks. Instead, you start building a business that actually fits your people. Let's dig into what market research really is, how to do it simply, and how it helps you find your target market as a VA. You can spend hours scrolling through Facebook groups or sending out surveys, but nothing replaces real conversation. Talking directly with people in your potential market is where the gold is. That's where you discover what they truly struggle with, how they describe their challenges, and what kind of help they're actually willing to invest in. And like I said off the top: most VAs shy away from that step. They worry about bothering people or not knowing what to say. But the VAs who build real confidence, and real businesses, are the ones who actually have those conversations. If you're ready to get past the hesitation and learn how to connect with your target market in a way that feels natural and comfortable, I can help you with that. This is one of my favorite things to work on with my private coaching clients. Helping you make real market research connections so you can identify your niche, your audience, and your value with confidence and clarity. So if that's something you know you need, let's talk about it. You can connect with me at YourVAMentor.com/links. Let's chat about where you are right now, and what you need to do to move forward. Because once you understand your target market on a personal level, everything about your business starts to click: your pricing, your messaging, your confidence, and of course, your results. Don't be shy to reach out for a chat. I'm here to help. It's the only reason I'm here at all, to help you become a ridiculously good virtual assistant. That's all I've got for you this week. I'll see you next time!

Sponsored by Upward Sports, today's co-host is Travis Vaughn. He's the organization's Director of Market Research and Product Development. Bryce and Travis unpack fans' attitudes toward college football coaches getting fired — and how we can be impatient and disappointed with God during challenging seasons of life. Travis is the reigning champion of our FFF league (currently 9-0), and he's the co-host of the Kinda Fast Podcast! Be sure to check out Upward Running if you're interested in running!Watch the video version of the podcast on our YouTube channel!Purchase a copy of The Sports Devotional: Pro Football Edition TODAY!Visit the Fantasy Football Fellowship website to sign up and participate in our exciting and encouraging ministry. Hosted on Acast. See acast.com/privacy for more information.

Dr. Sharon Livingston is a bestselling author, coach, and Thought Leader in Professional Coaching and Market Research. She has worked with numerous Fortune 100 Companies while interviewing over 64,000 people during the past 30 years. Free Stuff: Free Courses: https://www.danielkarim.com/freestuff Books Tips: https://www.danielkarim.com/great-books Podcast: https://www.danielkarim.com/podcast Deal Diary for CEO´s: https://www.danielkarim.com/deal-diary Future Blueprint Template: https://www.danielkarim.com/authoring/the-future-blueprint Stoic Leadership Secrets: www.danielkarim.com/authoring/home-therapist-the-anti-anxiety-program. SPONSORS: To support this podcast, check out our sponsors & get discounts: (Looking for new mission aligned sponsor) Contact Daniel Email: comms@alexandrian.ai

In this bonus episode, new American Angus Association president Jim Brinkley joins fellow Board members Darrell Stevenson and Ron Hinrichsen to recap Angus Convention, what they learned and the conversations had among Angus breeders in Kansas City.The 142nd Annual Convention of Delegates concluded the weekend of education, fellowship and celebration. The group shares updates about newly elected leadership, strategic plans and what's ahead.HOST: Mark McCully GUESTS:Jim Brinkley, 2026 president and chairman, has served on the American Angus Association Board of Directors for the past seven years. Along with their children, Crystal and Justin, Brinkley and his wife, Sherry, own 1,300 acres and 400 registered Angus cattle at Brinkley Angus Ranch (BAR) near Milan, Mo.Darrell Stevenson, 2026 vice president and vice chairman of the American Angus Association Board and native of White Sulphur Spring, Mont., holds strong ties to the Angus breed and a history of activity in the Montana Angus Association. In 2019 Stevenson and his wife, Sara, expanded from Hobson onto a new unit in White Sulphur Springs to establish a later-calving herd operating as Stevenson Down T. Although separated by a mountain range, Darrell continues to breed and market genetics with Stevenson Angus Ranch.Ron Hinrichsen, director on the American Angus Association Board, has been involved in multiple sectors of the beef cattle industry throughout his professional career and is a third-generation Angus breeder. Ron and his wife, Lynne, established R&L Angus/Hinrichsen Ranch in the Flint Hills of Kansas near Westmoreland, upon graduating from Kansas State University. While raising high-quality cattle, Ron and his wife, Lynne, have two children — Cale and Eva. Along with the cattle operation, Ron's professional career started in semen sales and later moved into animal health sales.RELATED READING:President's LetterAngus Genetics Inc. research projectsAmerican Angus Association Annual Report  Don't miss news in the Angus breed. Visit www.AngusJournal.net and subscribe to the AJ Daily e-newsletter and our monthly magazine, the Angus Journal.

Jason Gaguan is the Founder and Chairman of Agile Data Solutions (Hustle PH). Agile Data Solutions Inc. (Hustle PH) is the Philippines' leading market research tech company. Through its partnership with GCash, it taps into 74+ million customer data points and a panel of 1,000,000+ respondents nationwide to deliver hyper-targeted consumer insights for Fortune 500 brands, banks, telcos, and tech companies across Southeast Asia. Stack Up Podcast is a series of Start Up Podcast PH where we dive deeper into how startups apply business strategies to become profitable. This episode is recorded live at Yspaces Co-Working and Event Space in BGC, Taguig. Yspaces is the official co-working and event space partner of Start Up Podcast PH.In this episode | 01:39 Ano nga ba ang Agile Data Solutions (Hustle PH)? | 06:31 What are important updates since our last interview? | 19:02 How did you develop the business model along the years? | 25:02 What business strategies do you apply to increase revenues? | 40:46 How do you get clients? | 01:02:30 What are your thoughts on bootstrapping versus getting investors? | 01:06:39 What are future plans of the company? | 01:11:29 How can listeners find more information?AGILE DATA SOLUTIONS | Website: https://agiledatasolutions.techHUSTLE PH | Facebook: http://facebook.com/therealhustlephYSPACES | Website: https://knowyourspaceph.com | Facebook: https://facebook.com/yspacesphCHECK OUT OUR PARTNERS:Ask Lex PH Academy: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://asklexph.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (5% discount on e-learning courses! Code: ALPHAXSUP)Argum AI: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://argum.ai⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠PIXEL by Eplayment: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://pixel.eplayment.co/auth/sign-up?r=PIXELXSUP1⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (Sign up using Code: PIXELXSUP1)School of Profits: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://schoolofprofits.academy⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Founders Launchpad: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://founderslaunchpad.vc⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Hier Business Solutions: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://hierpayroll.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Agile Data Solutions (Hustle PH): ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://agiledatasolutions.tech⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Smile Checks: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://getsmilechecks.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠CloudCFO: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://cloudcfo.ph⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (Free financial assessment, process onboarding, and 6-month QuickBooks subscription! Mention: Start Up Podcast PH)Cloverly: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://cloverly.tech⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠BuddyBetes: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://buddybetes.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠HKB Digital Services: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://contakt-ph.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (10% discount on RFID Business Cards! Code: CONTAKTXSUP)Hyperstacks: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://hyperstacksinc.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠OneCFO: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://onecfoph.co⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (10% discount on CFO services! Code: ONECFOXSUP)UNAWA: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://unawa.asia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠SkoolTek: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://skooltek.co⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Better Support: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bettersupport.io⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (Referral fee for anyone who can bring in new BPO clients!)Britana: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://britanaerp.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Wunderbrand: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://wunderbrand.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠EastPoint Business Outsourcing Services: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://facebook.com/eastpointoutsourcing⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠DVCode Technologies Inc: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://dvcode.tech⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠NutriCoach: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://nutricoach.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Uplift Code Camp: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://upliftcodecamp.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (5% discount on bootcamps and courses! Code: UPLIFTSTARTUPPH)START UP PODCAST PH⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠Spotify⁠⁠⁠⁠ | ⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠Facebook⁠⁠⁠⁠ | PatreonPIXEL: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://pixel.eplayment.co/dl/startuppodcastph⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠WebsiteEdited by: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://tasharivera.com⁠⁠

Discord Channel: https://discord.gg/pqKsMKp6SA Artificial Intelligence is transforming how investors analyze markets — and today, we're exploring exactly how. I'm joined by Dr. Toby Wade, CEO of DeepVest.AI, a cutting-edge platform designed to help investors filter through massive amounts of financial data and uncover actionable insights faster than ever before. We'll dive into:

Sports brands struggle to maintain relevance beyond game day. Marissa Solis, SVP of Global Brand and Consumer Marketing at the NFL, transforms seasonal entertainment into year-round cultural engagement through strategic storytelling and community impact. In this conversation with host Nataly Kelly from Zappi, Marissa reveals:the "script insight" framework that turned social criticism into beloved campaignsthe three-pillar international expansion model prioritizing fan potential over current popularityher "no NFL season" philosophy that keeps 300+ million fans engaged through combine, draft, and off-season drama cyclesSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

“Nothing important happens in the office.” In this episode, we sit down with Anastassia (Ana) Laskey, founder of Ground Control Research and creator of the Brand and Market Telemetry Method, to discuss how to make market research faster, more practical, and more impactful. Ana shares how even the most curious organizations often lack the structure and process to turn that curiosity into usable insights. She explains how to design “just-right” research: work that's rigorous enough to reduce risk but scrappy enough to keep pace with business demands. Ana shares strategies on how to align stakeholders, choose the right research scope, and tell stories that make insights impossible to ignore. Listeners will learn how to improve B2B recruiting, communicate insights more effectively, and leverage AI responsibly to speed up analysis without sacrificing quality. For show notes and more resources, visit: www.pragmaticinstitute.com/resources/podcasts Pragmatic Institute is the global leader in Product, Data, and Design training and certification programs for working professionals. Learn more at www.pragmaticinstitute.com.

Brad thinks Kickstarter is the right place to go for a Brazilian cartoonist who wants to have his work re-published in English, but Dave thinks his co-host is Lost in Translation. Then, the dynamic duo gives some advice to a pro-am cartoonist who just lost their day job and is considering making the move to full-time cartooning. But first, Brad and Dave share some comic convention horror stories.SummaryIn this episode of ComicLab, hosts Brad Guigar and Dave Kellett discuss the chaotic experiences of comic conventions, the challenges of translating comics for the English market, and the importance of building an audience. They also provide advice for cartoonists who have been laid off, emphasizing the need for financial stability. The conversation touches on the realities of comic publishing and the necessity of having an emergency fund when transitioning to full-time cartooning.TakeawaysComic conventions can be chaotic and noisy environments.Translation of comics can be a significant time investment.Building an audience is crucial before launching a comic.Kickstarter can serve as a market research tool for comics.Having an emergency fund is essential for transitioning to full-time cartooning.The comic market in North America is larger than in Brazil.It's important to consider the demand for your work before translating it.Creating new work may be more beneficial than translating old work.Networking and social media can help build an audience for new comics.Financial stability is key when considering a career in comics. You get great rewards when you join the ComicLab Community on Patreon$2 — Early access to episodes$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.If you'd like a one-on-one consultation about your comic, book it now!Brad Guigar is the creator of Evil Inc and the author of The Webcomics Handbook. Dave Kellett is the creator of Sheldon and Drive.

Studio owners often are so focused on their aesthetics or operations that they bypass a critical success factor: market research. Without it, their business decisions are simply guesses.    Join Alina Cooper and Heather Garrick for an overview of how to do your homework in Episode 683: The Silent Studio Killer: What Happens When You Skip Market Research.   Local landscape: examine your competitors' pricing, branding, schedules, etc. Audience analysis: study demographic details of your avatars Feedback forums: conduct surveys, focus groups and informal chats Deep data dive: leverage valuable analytics from your booking platform  Call to action: regularly evaluate and act on insights to enhance your business    Your perception isn't always reality, so use market research to inform your decisions—and save you critical problems, time, money and headaches. Cue Episode 683.    Catch you there,   Lise   PS: Join 2,000+ studio owners who've decided to take control of their studio business and build their freedom empire. Subscribe HERE and join the party! www.studiogrow.co www.linkedin.com/company/studio-growco/  

AI is transforming how we gather insights, spot trends, and understand audiences. This session with Peter Weinberg, explores what's possible now and what's coming next.- The latest AI-driven approaches to research- How to separate useful insights from noise- Where AI helps — and where human judgement is still essential************Please take the time to check out our partners, all of whom we work with because we think they're useful companies for lovely marketers.Frontify - all your brand assets in one place: Frontify combines DAM, brand guidelines, and templates into a collaborative source of brand truth.Cambridge Marketing College - the best place to get your marketing qualifications and apprenticeships.Planable - the content collaboration platform that helps marketing teams create, plan, review, and approve all their awesome marketing content.NOAN - your superhuman business partner. Easily build your strategy & control your business knowledge with AI, then use it to manage your tasks, create content & supercharge your marketing.Wistia - a complete video marketing platform that helps teams create, host, market, and measure their videos and webinars—all in one place.

Building a Doodle Empire Through Community-Driven Product DevelopmentGuest: Elina Panteleyeva, Founder of Dood WoofEpisode SummaryIn this insightful episode of Talk Commerce, Elina Panteleyeva shares how she transformed a 2023 layoff into a thriving ecommerce business focused exclusively on doodle owners. After discovering the audience-first approach from Ryan's "12 Months to 1 Million," Elina spent six months building a community before launching her first product. Through direct engagement in Facebook groups, she identified matting as the primary challenge for doodle owners and used ChatGPT to brainstorm solutions, leading to her all-natural detangler spray.Her organic launch strategy proved remarkably successful, achieving #1 new release on Amazon without paid advertising by leveraging her pre-built community of email subscribers and social media followers. The conversation covers her transparent approach to handling negative reviews, turning potential reputation damage into trust-building opportunities, and her systematic method for generating positive reviews through authentic customer relationships.Elina emphasizes continuous product development through customer feedback, conducting regular interviews to validate new concepts before manufacturing. Her content strategy focuses on providing genuine value through weekly blog posts and comprehensive FAQs, which serve dual purposes of helping customers and boosting SEO. Rather than expanding to other dog breeds, she maintains laser focus on the doodle market to maximize lifetime customer value and build deeper community connections. The episode concludes with information about her consulting services for entrepreneurs looking to build brands on limited budgets through community-driven strategies.[00:00 - 00:40] Introduction & Guest BackgroundHost introduction and welcome. Elina introduces herself as founder of Dood Woof and discusses her passion for DJing as a creative outlet. Brief overview of her ecommerce dog brand focused on the doodle market.[00:40 - 01:30] DJing Passion & LifestyleElina discusses her DJing hobby and live performances. Challenges of late-night gigs vs. lifestyle preferences. House parties and collaborative DJ sessions with friends. Humorous exchange about Las Vegas billboard aspirations.[01:30 - 02:15] Free Joke ProjectBrent's "Von Barked" pun and Netflix joke. Elina's rating: 10.3 out of 13 with granular scoring.[02:15 - 04:40] Origin Story & Business FoundationBackground: Immigration from Ukraine at age 3. Traditional career path through tech industry. 2023 layoff as catalyst for entrepreneurship. Discovery of "12 Months to 1 Million" book by Ryan. Audience-first approach vs. product-first methodology. Choosing doodle market due to organic content potential.[04:40 - 05:15] Market Research & Product IdeationFacebook group engagement strategy. Customer interviews about doodle challenges. Matting identified as primary problem. ChatGPT integration for product brainstorming. Decision to create all-natural detangler spray.[05:15 - 07:05] Launch Strategy & Amazon SuccessSix-month audience building phase. Email list and Instagram growth (600-1000 followers). Manufacturing process documentation. Launch day coordination and Amazon algorithm triggering. Achieving #1 new release status through organic traffic.[07:05 - 08:20] Review Management PhilosophyAmazon's strict policies on review incentives. Proactive review request strategies. Understanding review psychology (negative bias). Building systematic approaches for review generation.[08:20 - 10:10] Handling Negative ReviewsInevitability of bad reviews. Case study: Leaky bottle situation. Transparent communication with email list. Converting problems into trust-building opportunities. The 28:1 ratio (five-star reviews needed to counteract one-star).[10:10 - 12:15] Product Development ProcessContinuous audience feedback integration. Customer interview methodology for new products. Problem-solution fit validation. Contrast with traditional product development approaches. Creating products customers actively want vs. need creation.[12:15 - 14:40] Content Strategy & SEOQuestion-answer format implementation. Multi-channel customer inquiry management. Weekly blog content creation schedule. Value-driven content examples (grooming tips, DIY recipes). SEO optimization through helpful resources.[14:40 - 15:35] Market Focus & Expansion PhilosophyDecision to remain doodle-focused. Lifetime customer value prioritization. Community building vs. customer acquisition costs. "Doodle domination" strategy explanation.[15:35 - 16:25] Shameless PlugIntroduction of consulting services. "Branding on a budget" concept. Website: www.alinatalksbrand.com. Focus on community-building strategies.[16:25 - 16:30] ClosingFinal thanks and wrap-up.https://doodwoof.com/?srsltid=AfmBOooMyH00dW3RuNOQGz4OnWVEmQyvsOdcY4UP3DS8WLGpqRnpWrlc&variant=51603826245948

Please visit Jasravee at ⁠⁠https://jasravee.com/⁠⁠Email Jasravee at jasravee@gmail.com

When Charlie Ward built Ramen Club (an online community for SaaS founders) and Ramen Space (a physical coworking hub in London), he found himself running two thriving but different businesses—one online, one offline.In this Hidden Value conversation, David Sherry and Charlie explore what it takes to scale a hybrid business model, balancing physical operations with digital growth. Together, they unpack how sequencing, delegation, and education can unlock new levels of scale—without taking on unnecessary risk.Charlie shares how he's reframing growth from “open another space” to “build digital leverage”, and why his sweet spot lies in teaching founders how to find and validate ideas through smart market research.Key Takeaways• A hybrid model can leverage the best of online and offline communities.• Scaling a physical business requires different strategies than scaling digital.• Educational content creates scalable, de-risked growth opportunities.• Market research should come before user research when validating ideas.• Finding your “sweet spot” means aligning business potential, customer need, and personal excitement.

Tell us what you want to hear on the show!Have you ever wondered if your business idea is really worth pursuing? In this episode of the Second Act Success Career Podcast, host Shannon Russell, business coach and author of Start Your Second Act, breaks down exactly why validating your business idea is one of the most important steps you can take before launching.Key takeaways:Why market research is essential for saving time, money, and stress.How to identify your target audience and build a clear customer avatar.Tips for analyzing your competitors to find your unique edge.Simple strategies to test your idea—from surveys and interviews to creating a minimum viable product (MVP).How to use feedback to refine and grow a sustainable, profitable business.Whether you're dreaming of leaving your 9–5, starting a side hustle, or building your full-time business, this episode will give you the tools and confidence to validate your idea and launch with clarity.

My guest today is Keith Pagello.  He's built a new site called www.TicketData.com.  This one interested me because most of the time this data is propriatary to brokers. Keith says that his tool is entirely not for brokers.  We discuss the idea that drives his work.  Keith shares some ways that you can use the data if you are a fan or, even, on the primary side.  We also talk about the business model.  Get the 'Talking Tickets' newsletter at https://talkingtickets.substack.com  Fill out the 2025 Talking Tickets Global Ticket Survey. Your insights will help me give you better guests, better information, and a more complete picture of the world of live entertainment.  Share the podcast with a colleague.  Rate it and review it on your favorite podcast platform! 

In this episode, Kendra shares her experiences and insights on launching webinars, emphasizing the importance of setting realistic expectations, understanding conversion rates, and the emotional journey that comes with launching.She discusses the preparation required for a successful launch, the significance of data analysis, and the iterative process of refining messaging and strategies based on feedback and results.Kendra encourages listeners to view their first launch as a learning experience rather than a definitive measure of success.In this episode we cover:Kendra's First Webinar Launch Experience and Expectations ManagementThe Importance of Realistic Expectations for First LaunchesTime and Effort Required to Plan a Successful LaunchReuse and Optimization of Launch Assets Over TimePromotion Prioritization and Email List ValueMonitoring and Optimizing Registration Page Conversion RateUsing Launch Data and Metrics to Forecast and PlanSales Timing Patterns and Emotional Impact During LaunchSales Incentives and Strategies to Improve Mid-Launch SalesImportance of Market Research and Connecting to Deeper DesireApply to work with me in Health Coach Accelerator HERE. Watch this episode on YouTube here: https://youtu.be/uNcKEPWTcaQ Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy

Zappi's Nataly Kelly and Steve Phillips introduce a new season of Inside Insights by breaking down the 2025 Connected Insights Imperative. They unpack why teams with connected insights report 24-point higher satisfaction, how data fragmentation (41%) blocks impact, and why only 23% of companies having a dedicated insights org is a wake-up call. You'll hear ways to “stream” consumer insight into decisions, where AI (and synthetic research) will matter most by 2026, and how cross-functional squads can turn insights from an order-taking function into a true strategic partner backed by ROI evidence and real examples (Visa, NFL, PepsiCo).Key Points:How to centralize “why” data and integrate it with your “what” data for faster, better decisions.A playbook to defragment insights and stand up a connected, always-on system.Relationship moves that turn marketing–insights tension into durable trust and impact.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this episode of the Etsy Seller Success podcast, Dylan sits down with William Gasner, co-founder of Stack Influence, to talk all things influencer marketing for product-based businesses. Whether you're a solo Etsy seller or scaling your DTC brand, this episode will show you how to leverage micro-influencers, increase conversions, and grow visibility—all without a huge marketing budget.William shares how product seeding campaigns can deliver massive ROI, how to choose the right influencers for your niche, and why small creators often outperform big-name celebrities when it comes to authenticity and trust.If you've ever wondered how to break through Etsy's algorithm, get real customer testimonials, and build organic buzz—this one is for you.In this episode, we cover: [00:41] William's 20-Year Journey in E-commerce and Founding Stack Influence [03:02] What Really Is a Micro-Influencer (And Why They Work) [06:01] Why Most People Give Up on Influencer Marketing Too Soon [06:43] How to Start Influencer Marketing with Just Free Product [08:50] Benefits Beyond Sales: UGC, Feedback & Market Research [09:22] How Influencer Content Can Skyrocket Your Etsy Listing Performance [11:10] Why Driving Sales to Etsy Boosts Search Ranking [15:34] Stack Influence's Unique Platform & Automated Campaigns [20:06] Influencer vs. Affiliate Marketing: What's the Difference? [23:09] Getting Started: DIY Outreach or Full-Service Management [24:22] How Stack Influence Works, Pricing & Vetting InfluencersConnect with William & Stack Influence:

Summary Want to create digital products faster and sell smarter on Etsy? In this episode of Crickets to Cha-Chings, Cody Berman sits down with Canva expert Jen Michele to reveal the exact tools and strategies that save time and boost sales. Jen shares how market research prevents wasted effort, why niching down improves visibility, and the Canva features every seller should know—like the brand kit for consistency, magic resize for instant product variations, bulk create for guided journals, and the all-new Canva Sheets for spreadsheets. Whether you're just starting or scaling your online shop, you'll learn practical design tips to work more efficiently and turn ideas into products customers actually want.

Recorded live from the 46th Annual America's SBDC Training Event in Orlando, this episode of Small Biz Florida features Matthew Jackson, Director of SBDCnet, the national research and information arm of the SBDC network. Host Tom Kindred leads a discussion on the critical role that data and market research play in helping entrepreneurs make smarter, more strategic decisions. Matthew shares his journey from startup founder to research advocate, and how SBDCnet equips small businesses with the same insights used by large corporations free of charge. From industry snapshots to financial benchmarking and trend analysis, this episode shows how small businesses can access high-value resources to support growth and sustainability. Whether you're just starting out or scaling up, you'll walk away with practical tips for leveraging data in your business planning process. This podcast episode was recorded live at the 46th Annual America's SBDC Conference hosted at the Orlando World Center Marriott. This podcast is made possible by the Florida SBDC Network and sponsored by Florida First Capital. Connect with Our Guest: http://www.sbdcnet.org

‍ * New * Valora - Your AI Business Coach Turn the wisdom from this episode into practical actions for your business in minutes. Access Valora here and get personalised actions for growth > ‍ The Truth About Coaching Through Imposter Syndrome So many coaches and consultants encounter clients who hold themselves back—not because they lack skills, but because they quietly believe they don't deserve success. ‍ In this episode of The Brilliant Book Festival, I'm joined by Clare Josa, author of Ditching Imposter Syndrome and now her follow-up book: Coaching Imposter Syndrome. ‍ Clare has spent more than two decades helping people break free from imposter syndrome. Now her mission is bigger: to equip coaches, consultants and leaders with safe, practical tools to recognise and respond to imposter syndrome when it shows up in their sessions. ‍ She also reveals the myths still circulating about imposter syndrome, why it's not the same as self-doubt, and how AI might just play a surprising role in helping people feel more confident and capable. ‍ If you've ever wondered how to tell the difference between skills-based self-doubt and deeper identity-level imposter syndrome, this conversation will open your eyes. ‍ Prefer to WATCH? https://www.youtube.com/@melittacampbell ‍‍ ‍ “Imposter syndrome isn't a life sentence. It's something you can spot, understand and clear.” – Clare Josa ‍ Beyond Self-Doubt: Spotting the Real Signs Clare explains that self-doubt is about skills, while imposter syndrome cuts deeper — it's about identity. ‍ Self-doubt sounds like: “I don't know enough, I need more experience.” Imposter syndrome sounds like: “I'm not good enough. They'll find me out.” This distinction matters, because the tools that help with self-doubt often fail when the issue is imposter syndrome. Coaches who miss this can leave clients feeling stuck or even unsafe. ‍ The Myths Holding Us Back In recent years, imposter syndrome has gained visibility, but with that has come misinformation. Clare shares how some dismiss it as: ‍ “Just self-doubt in disguise.” “A construct designed to hold women back.” Her response? Labels aside, what matters is helping people recognise the patterns keeping them small, and giving them tools to move forward. ‍ “Confidence grows fastest when you have the right tools and support at your fingertips.” – Clare Josa ‍ ‍ Practical Tools for Coaches Clare's new book and app provide 26 simple, safe tools coaches can use the moment imposter syndrome gatecrashes a session. These tools help coaches to: ‍ Clear limiting patterns without opening emotional “Pandora's boxes.” Shift their clients mindset fast with confidence and safety. Give coaches clarity on how far to go — and when to signpost deeper support. The goal isn't to turn every coach into an imposter syndrome specialist, but to equip them with the confidence to help clients without overstepping. ‍ ‍ Imposter Syndrome, Introverts and Change Clare also clears up another myth: imposter syndrome doesn't only affect introverts. Both introverts and extroverts experience it, but they cope differently: ‍ Introverts tend to overthink. Extroverts tend to overact. And because imposter syndrome is linked to identity, it often surfaces during times of transition—like stepping into a new role, raising prices, or navigating fast-changing technology. ‍ AI as a Confidence Companion Perhaps most intriguing, Clare has developed Ask Clare AI — an app trained on millions of her own words to give coaches, managers and individuals real-time support between sessions. ‍ It's not designed to replace the coach, but to act as a safe, trauma-informed resource when self-doubt or fear strikes in the moment. ‍ ‍ A Final Thought to Reflect On Coaching through imposter syndrome isn't about fixing clients — it's about helping them reconnect with who they really are. ‍ When coaches can spot the difference between self-doubt and identity-level struggle, and when they have the tools to guide clients safely through those first steps, everyone benefits. ‍ As Clare reminds us, the real goal is bigger than overcoming imposter syndrome. It's about building a world where people feel comfortable in their own skin, confident in their contribution, and free to reach their full potential. ‍ So instead of asking, “How do I help my clients push through self-doubt?” try asking, “How can I give them the tools and confidence to break free from imposter syndrome for good?” ‍ That small shift in perspective can change not just a coaching session, but the whole trajectory of a client's success. ‍ ‍ ‍ About Clare Clare Josa has been a leadership mentor since 2003. She's the author of eight books, including Dare To Dream Bigger and Ditching Imposter Syndrome. She was certified as an NLP Trainer in 2003, and is also a formally-trained Meditation and Yoga Teacher Teacher, a Reformed Engineer and the former Head of Market Research for one of the UK's most disruptive companies.  ‍ Clare has spent more than a decade specialising in empowering passionate world-changers to do the ‘inside work' so that you can get on with making a difference in the world. As co-founder of the EU VAT Action campaign in 2014, she has had to overcome any remaining ‘visibility' fears, to stand on international stages (European Parliament, Downing Street, IoD) in front of people who had been studying what she was giving keynotes on for most of their careers. ‍ She is regularly interviewed by the international press and has been interviewed by numerous radio and TV stations. She is a member of the UK's Institute of Directors and she speaks internationally about how to change the world by changing yourself. ‍ Clare lives in Sussex, in the UK, with her husband, their 3 young boys, a bouncy Jack Russell, a totally loopy springer spaniel, and 10 mindful chickens.  ‍ Read Clare's Books: Ditching Imposter Syndrome ‍‍                                         Coaching Imposter Syndrome. Connect with Clare Website    LinkedIn ‍ ‍ About Your Host, Melitta Campbell Melitta Campbell is an award-winning business coach, TEDx speaker, author of A Shy Girl's Guide to Networking and founder of The Value Whispering Circle. ‍ Through her Value WhisperingTM Blueprint, she helps introverted female entrepreneurs build quietly impactful businesses that grow through clarity, trust, and alignment. Learn more about working with Melitta here ‍ ‍ Ready to Grow Your Business? ‍Learn more about the ways you can work with Melitta Campbell to uncover your Value Sweet Spot to market, sell and grow your business confidently, and always on your terms. Working with Melitta >  ‍ ‍ Loved this episode? Turn your Insight into Action with Valora Valora is the podcast's new AI Business Coach. Answer three short questions and she'll translate your responses into simple, practical actions you can take this week to grow your business. Click here now to access Valora > ‍ ‍ You May Also Enjoy... The Bookability Formula: What the 1% of most-booked speakers do (and you can too) The Leveraged Business: How to Scale Your Business without the Sacrifice Uncaged: A Good Girl's Journey to Reinvention Get a PhD in You: A Course in Miraculous Self-Discovery The Go-Giver: A Little Story About a Powerful Business Idea ‍ > More Podcast Episodes ‍