Wild PPC Bunch

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What do you get when you combine Lazar from Sellers Alley and Brent from AMZ Pathfinder? An explosion of useful tips and effective ways to start your PPC campaign up and running! Listen to this podcast to enjoy the adventures of these two PPC nerds who can’t wait to start leading you through advertising on Amazon, step by step. Wild PPC Bunch Facebook group was formed years ago for knowledge exchange and now its members, Lazar and Brent, are ready to share all the cool stuff they have learned about PPC advertising through the years. We promise that you will get hooked and anticipate every episode like you’ve waited for another GoT episode to premiere!

Lazar Zepinic, Sellers Alley


    • Apr 20, 2021 LATEST EPISODE
    • monthly NEW EPISODES
    • 37m AVG DURATION
    • 17 EPISODES


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    Latest episodes from Wild PPC Bunch

    Launching products with PPC

    Play Episode Listen Later Apr 20, 2021 42:13


    So, you are enthusiastic about launching a new product but don't know where to start from? In this episode, you will hear insights about the best advertising tactics and ways to increase your sales and get loyal customers. Should you invest a lot of money in the beginning? What is the best campaign type to promote new Amazon products? Should you gather reviews first and then advertise? Join us and find out! Don't forget to visit our website and follow us on Facebook!

    Latest Amazon news and trends talk

    Play Episode Listen Later Apr 9, 2021 33:09


    What do the average number of new daily Amazon sellers and Amazon’s focus on India say about this eCommerce game giant? What can you get from new features: Sponsored Products Campaign overview and Request a Call on Amazon? How to improve your Sponsored Brands campaigns with Amazon’s headline suggestions? Why are Sponsored Display campaigns becoming similar to Amazon DSP? Listen to what Lazar and Brent have to say about it and a lot more in the latest episode! Also, don’t forget to follow us on Facebook!

    Google Ads strategies you should use in 2021

    Play Episode Listen Later Jan 22, 2021 50:33


    This year, pay close attention to Google Ads. Why? Because the digital ad spend is getting higher each year and the power of Google advertising can turn your small business into a well-known brand worldwide! Which kind of strategy should you implement to hit your goals? Are video ads a thing this year also? How should you do proper remarketing? Tune in to find out! Don't forget to visit our website and follow us on Facebook!

    PPC predictions for 2021

    Play Episode Listen Later Dec 31, 2020 34:48


    The year behind us was full of surprises, that’s for sure! Still, Amazon increased its revenue and overcome every obstacle. Will this trend continue in 2021? Will Amazon continue to spread its influence around the planet? What can we do to ensure growth next year? Listen to this episode and get some really useful insights as we dive into PPC trends for 2021.  Don't forget to visit our website and follow us on Facebook!

    Ways to use chatbot marketing

    Play Episode Listen Later Dec 10, 2020


    If you are a seller who just started advertising on Amazon and want to expand your brand awareness or a seller who wants to convert his strategy into a profitable one, you are in the right place. By listening, you will learn how to increase the profitability of your ads thanks to chatbots, acquire quality product reviews, take advantage of attribution, improve sponsored & organic ranking, and much more!  If you want to see the live video of this episode, click on this link. Also, don't forget to visit our website and follow us on Facebook!

    Black Friday Talk

    Play Episode Listen Later Nov 24, 2020 57:12


    Black Friday is approaching fast, and you need the right tactics to get to your target audience and make them stay. This shopping event is an ideal chance for you to show that you are a reliable seller with quality products and Amazon PPC is going to help you highlight them and make some serious sales. Listen to this episode and get some really useful insights!  Don't forget to follow us on our website and Facebook page!  

    Using specific ad types to acquire market share

    Play Episode Listen Later Nov 9, 2020 44:08


    Lazar and Brian talked about specific ad types that Amazon  rolled out in the previous 12 months.  How can use these specific ad types to rule the market? Why are these ads so underrated and not used enough? What can we expect to change in the Amazon ad space in the future? Tune in and listen to the whole conversation. Don't forget to follow us on social media and visit our website!

    Casual Prime Day Talk

    Play Episode Listen Later Oct 22, 2020 62:33


    Is Prime Day really the biggest Amazon event of the year? Lazar and Brent discuss the coronavirus global pandemic which preceded  this year's Prime Day  and how do they handle campaigns for their clients.  So grab a cup of coffee, tune in and listen to this quality talk to get some cool tips and tricks! Don't forget to visit our website and follow us on Facebook! 

    PPC with Sean Smith

    Play Episode Listen Later Sep 8, 2020 45:10


    What do you get when you combine Lazar (Sellers Alley), Brent (AMZ Pathfinder) and Sean Smith (PPC AMS Accelerator)? An explosion of really cool real life PPC examples mixed with lots of laughter. Listen to this episode to hear their opinions on current and future trends, keyword ranking and ad placements. Don't forget to visit our website and to follow us on Facebook! Stay tuned for more exciting episodes about PPC! 

    Ad Placements on Amazon

    Play Episode Listen Later Sep 1, 2020 40:31


    Ad placements are still a little bit unknown for sellers and advertisers so Lazar and Brent gave their best to solve some of the biggest ad position riddles. In this episode you will get the answers for different questions: What are the possible ad positions on Amazon? Where is your ad being shown? What can you do to get to the top of the search? Is the top of the search really the best position for your brand? Which strategy should you implement to push new products?  Don't forget to visit our website to learn more and get access to all episode and follow us on Facebook! 

    Auto campaigns - their real value

    Play Episode Listen Later Aug 14, 2020 30:51


    This episode is about the auto campaigns which are easiest to set up and optimize.  This type of campaign is a great start if you want to advertise new products or catch relevant keywords which you can use for manual campaigns. Dive into this new PPC adventure and get some useful tips and practical examples from these two experienced PPC agency owners. Don't forget to check out our website and follow us on Facebook! 

    When to give up on keywords?

    Play Episode Listen Later Jul 31, 2020 31:18


    How can proper way of managing keywords help you with your PPC advertising? How to structure your campaign when it comes to keywords?  Listen to this episode and learn more about handling keywords and making them your best tool for increasing sales! Oh, don't forget to visit our website and follow us on Facebook. 

    Sponsored Brands - Deep Dive

    Play Episode Listen Later Jul 20, 2020 38:25


    Why you should use Sponsored Brand ads and how they affect your sales? In this episode Lazar and Brent go way back and  talk about the early beginnings of these ads and how they transformed till now. You will also hear some cool tips and tricks how to use them and get your sales skyrocket. Enjoy and don't forget to visit our website and follow us on Facebook!

    Most Important PPC Metrics

    Play Episode Listen Later Jul 10, 2020 34:16


    Lazar and Brent are pretty sure that you will completely relate to this episode. ACoS, TACoS, CTR, CPC? Which metric is the most important one? Should you focus on some of them or always have the bigger picture in mind? Listen to the third episode ,,Most Important PPC Metrics" to find out the answers! Don't forget to follow us on social media and visit our website to find out more!

    Wild PPC Bunch Intro

    Play Episode Listen Later Jul 2, 2020 0:50


    What do you get when you combine Lazar from Sellers Alley and Brent from AMZ Pathfinder? An explosion of useful tips and effective ways to start your PPC campaign up and running! Listen to this podcast to enjoy the adventures of these two PPC nerds who can’t wait to start leading you through advertising on Amazon, step by step. Wild PPC Bunch Facebook group was formed years ago for knowledge exchange and now its members, Lazar and Brent, are ready to share all the cool stuff they have learned about PPC advertising through the years. We promise that you will get hooked and anticipate every episode like you’ve waited for another GoT episode to premiere!

    Amazon Advertising Trends 2020

    Play Episode Listen Later Jul 2, 2020 30:28


    In this episode, Lazar and Brent reunite to talk about Amazon PPC trends that we've seen this year and also about the ones they would like to see. Some of the biggest PPC trends we had a chance to see are the rise of Sponsored Brand ads and switch to Ad console. What will happen next? Listen to the second episode of Wild PPC Bunch podcast and find out! Also, don't forget to check out this blog post about the most important Amazon trends this year. 

    Amazon PPC after Corona

    Play Episode Listen Later Jun 16, 2020 28:39


    In this episode Lazar and Brent talk about PPC trends during the corona period and how can you recover your ad account and revenue after a global pandemic like this. What if your stock levels are low or sales has dropped? Which strategies should you implement if something similar happens? Listen to the first episode of Wild PPC Bunch podcast and find out all the answers! Also, be sure to check out this blog post about how coronavirus affected the Amazon marketplace: 

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